In For a Raise (Making Baking Powder) / Macaroni

The original catalog description provided by the Ford Motor Company reads as follows: a. “Think what a wonderful thing it would be if baking powder could raise the ‘dough’ in our pockets, the same as it does in making bread.” “The earliest kind of bread was made simply of water and flour, such as the Passover cakes of the Jews and the ‘damper’ of the Australian pioneer. Material arriving and being conveyed to top floor of factory.” Loading platform, barrels being moved onto small elevator - elevator unloading barrel on top floor. “Samples are taken at random from several barrels in each shipment, for chemical analysis.” Barrel being removed from conveyor, broken open, and sample being removed. “Weighing a three ton mixture. Each tank contains a chemical made of sodium bicarbonate, calcium acid phosphate, cornstarch, sodium aluminum sulphate and a small percentage of white of egg.” Worker dumping contents of barrel into hopper - worker filling small hand truck from hopper. “Into the mixers -- from 90 to 105 tons are mixed daily.” Contents of hand truck on tracks being dumped into mixer. “Tests are made of the finished article, for chemical analysis and gas strength.” Worker taking sample from vat - laboratory, chemical tests being performed. “And also for cooking qualities.” Cakes on table. “800 cans are filled per hour.” Canning machinery in operation. “The covers are put on automatically.” “Labels are pasted on so as to make the cans airtight, after which the cans are dried for 15 minutes to remove all moisture, dampness being fatal to baking powder.” Woman labeling cans - load of cans rolled into drier. “In for a raise.” Worker frying donuts - pastry in oven. [1920] b. [part 1] “When the Italians came to this country they brought with them many things -- among them, their favorite dish, ‘Maccharoni.’” Man dishing out plate of macaroni from large pot, another man eating macaroni with hands. “Macaroni is made of hard spring wheat. Conveying the flour to storage room above, above manufacturing floor -- this makes possible the dumping of the flour into mixers below by gravity.” Bags of flour on conveyor - workers stacking bags. “Dumping through a sifter into the mixers.” Worker emptying sacks into mixer. “Water is added and the mixing begins.” Mixer in operation, “Dough is kneaded.” Kneading machine in operation. “Under 4000 pounds pressure per square inch and macaroni comes out on the long end.” Dough being put into press. [1921]