The original catalog description provided by the Ford Motor Company reads as follows: 1. LAZY J, THE Cowboy, George Stevens, on horseback looking at his ranch house and out buildings, telling about the use of Ford trucks on ranch - two cowboys mounting and riding horses - worker driving pickup loaded with sacks through cactus and brush to cattle herd, cattle coming toward truck, cattle eating from troughs - truck operated winch at well-digging site - pickup loaded with sacks hauling horse trailer with two horses in it - truck with sign on side, ‘Ford Truck Economy Run,’ Stevens explaining operating costs of truck - 1951 Ford trucks on highway - dump truck being filled with dirt by steam shovel. “Power pilot. Most power! Least gas!” Panel truck. “Ford trucking costs less.” “Ford trucks last longer.” [1951] 2. RIVER ROAD-WAY Close-up of barge loaded with truck trailers being pushed on Ohio River by tugboat - close-up of trailer, ‘Commercial Barge Lines, Inc.’ on side - Ford truck backing up to trailer, trailer truck being driven off barge, over highway, through city traffic, being backed up to dock, driver - Clarence Meader, Terminal Manger, talking to driver, writing on pad in hand - close-up of Meader extolling virtues of Ford trucks - Ford pickup on street in industrial section of city. “Power pilot. Most power! Least gas!” Dump truck in snow dumping load - panel truck on street. “Ford trucking costs less.” “Ford trucks last longer.” [1951]
- Part of Ford Motor Company Collection, Motion Picture Films Relating to the Ford Motor Company, the Henry Ford Family, Noted Personalities, Industry, and Numerous Americana and Other Subjects