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This file contains:
Memo to Bob Haldeman from Charlie Farrington RE: Public Relations--Report for Period 9/7/62-9/13/62. 2pgs. [Memo], 9/13/1962
Memo to Bob Haldeman from Dan Waters RE: Progress Report - Contact & WIN Programs. 2pgs. [Memo], 9/15/1962
Memo to RN from Carol Arth RE: Progress Report for the week of Sept. 9-15. 1pg. [Memo], 9/14/1962
Memo to Bob Haldeman from Herb Kalmbach RE: Progress Report for Sept. 7-13. 1pg. [Memo], 9/13/1962
Memo to Bob Haldeman from John Kalmbach RE: Field Operations. 1pg. [Memo], 9/13/1962
Memo to Bob Haldeman from Dan Waters RE: Weekly Progress Report; attached is a memo to Dan Waters RE: New and Used Automobile Dealers Win Program. 7pgs. [Memo], 9/6/1962
Memo to Bob Haldeman from Herb Kalmbach Re: Progress Report - Week of Sept. 2. 1pg. [Memo], 9/6/1962
Memo to RN from Carol Arth RE: Progress Report; attached: Result of test calls Dem. & DS; and Nixon for Governor "Action Package" Bulletin, Program, and blank Reservation Card and envelope. 6pgs. [Memo], 9/6/1962
Memo to Bob Haldeman from John Kalmbach RE: Field Operations. 1pg. [Memo], 9/6/1962
Memo to Bob Haldeman from Charlie Farrington RE: Public Relations -- Report for period 8/23/62-9/6/62. 3 pgs. [Memo], 9/6/1962
Memo to Bob Haldeman from Herb Kalmbach RE: Activities Rundown. Included is a letter from Kalmbach to the Field Reps. of the So. CA Nixon Campaign. 14pgs. [Memo], 8/24/1962
Memo to Nixon from Kalmbach RE: Field Operation Since Primary Election. 3pgs. [Memo], 8/24/1962
Memo to Nixon from Carol Arth RE: Progress Report on Special Projects. 1pg. [Memo], 8/23/1962
A fact sheet of the "Action Package," the five campaign action programs of the General Election. 2pgs. [Letter], n.d
"Here is your 'Action Package.'" A description of what is included in the "Action Package." 1pg. [Letter], n.d
A Bulletin to the Chairmen involved in "Action Package," announcing the appointment of Carter Ludlow as director of publicity for the "Action Package" programs. 1pg [Memo], n.d
Memo re: "Action Package" from Carter Ludlow, the Director of Publicity. 1pg [Memo], n.d
Memo from Betty Haldeman to the Chairmen and Headquarters Managers RE: Nixon Volunteers. 2pgs [Memo], n.d
Memo from Mrs. Sturdy, Nixonette Chairman, RE: "'NIXONETTES' - General Election." 6pgs. [Memo], n.d
Letter to Jewelry Chairman re: four pieces of Nixon Campaign jewelry. Includes pictures of jewelry. 1pg. [Letter], 1962
Memo to Nixon Jewelry Chairman RE: Nixon Campaign jewelry on display in the Nixon Headquarters. 2pgs. [Memo], n.d
A price list of the Nixon Jewelry as numbered on display at State Headquarters. 2pgs. [Other Document], 3/28/1962
Memo to Precinct Coffee Hour Chairmen RE: "Precinct Coffee Hours, General Election." 2pgs. [Memo], n.d
"Nixon for Governor," the "ABC's of Operation Telephone." 18pgs. [Brochure], n.d
Memo RE: "How to Give a Precinct Coffee Hour." 2pgs. [Memo], n.d
Memo RE: "'Operation Telephone' - General Election." 2pgs. [Memo], n.d
A blank form from the Nixon for Governor Committee. 1pg [Form], n.d
Memo RE: "Directions for Taking the Friendly Democrat Poll." 1pg. [Memo], n.d
A blank form RE: '"Operation Telephone' Democrat and DS Poll Weekly Report Form." 1pg. [Form], n.d
Memo RE: the Contact & WIN program progress, achieved since the Primary. 2pgs. [Memo], n.d
Memo RE: Public Relations: Advertising, Telethon, Brochures, Speakers Bureau, Celebrities, Book Sale, and Coffee Hour Script. 3pgs. [Memo], n.d
Scholar Source Context
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26128233
label
WHSF: Returned, 67-8
core
doc
dtoType
document
citationUrl
pageCount
1
Source metadata
id
26128233
sourceUrl
contentType
document
title
WHSF: Returned, 67-8
description
This file contains:
Memo to Bob Haldeman from Charlie Farrington RE: Public Relations--Report for Period 9/7/62-9/13/62. 2pgs. [Memo], 9/13/1962
Memo to Bob Haldeman from Dan Waters RE: Progress Report - Contact & WIN Programs. 2pgs. [Memo], 9/15/1962
Memo to RN from Carol Arth RE: Progress Report for the week of Sept. 9-15. 1pg. [Memo], 9/14/1962
Memo to Bob Haldeman from Herb Kalmbach RE: Progress Report for Sept. 7-13. 1pg. [Memo], 9/13/1962
Memo to Bob Haldeman from John Kalmbach RE: Field Operations. 1pg. [Memo], 9/13/1962
Memo to Bob Haldeman from Dan Waters RE: Weekly Progress Report; attached is a memo to Dan Waters RE: New and Used Automobile Dealers Win Program. 7pgs. [Memo], 9/6/1962
Memo to Bob Haldeman from Herb Kalmbach Re: Progress Report - Week of Sept. 2. 1pg. [Memo], 9/6/1962
Memo to RN from Carol Arth RE: Progress Report; attached: Result of test calls Dem. & DS; and Nixon for Governor "Action Package" Bulletin, Program, and blank Reservation Card and envelope. 6pgs. [Memo], 9/6/1962
Memo to Bob Haldeman from John Kalmbach RE: Field Operations. 1pg. [Memo], 9/6/1962
Memo to Bob Haldeman from Charlie Farrington RE: Public Relations -- Report for period 8/23/62-9/6/62. 3 pgs. [Memo], 9/6/1962
Memo to Bob Haldeman from Herb Kalmbach RE: Activities Rundown. Included is a letter from Kalmbach to the Field Reps. of the So. CA Nixon Campaign. 14pgs. [Memo], 8/24/1962
Memo to Nixon from Kalmbach RE: Field Operation Since Primary Election. 3pgs. [Memo], 8/24/1962
Memo to Nixon from Carol Arth RE: Progress Report on Special Projects. 1pg. [Memo], 8/23/1962
A fact sheet of the "Action Package," the five campaign action programs of the General Election. 2pgs. [Letter], n.d
"Here is your 'Action Package.'" A description of what is included in the "Action Package." 1pg. [Letter], n.d
A Bulletin to the Chairmen involved in "Action Package," announcing the appointment of Carter Ludlow as director of publicity for the "Action Package" programs. 1pg [Memo], n.d
Memo re: "Action Package" from Carter Ludlow, the Director of Publicity. 1pg [Memo], n.d
Memo from Betty Haldeman to the Chairmen and Headquarters Managers RE: Nixon Volunteers. 2pgs [Memo], n.d
Memo from Mrs. Sturdy, Nixonette Chairman, RE: "'NIXONETTES' - General Election." 6pgs. [Memo], n.d
Letter to Jewelry Chairman re: four pieces of Nixon Campaign jewelry. Includes pictures of jewelry. 1pg. [Letter], 1962
Memo to Nixon Jewelry Chairman RE: Nixon Campaign jewelry on display in the Nixon Headquarters. 2pgs. [Memo], n.d
A price list of the Nixon Jewelry as numbered on display at State Headquarters. 2pgs. [Other Document], 3/28/1962
Memo to Precinct Coffee Hour Chairmen RE: "Precinct Coffee Hours, General Election." 2pgs. [Memo], n.d
"Nixon for Governor," the "ABC's of Operation Telephone." 18pgs. [Brochure], n.d
Memo RE: "How to Give a Precinct Coffee Hour." 2pgs. [Memo], n.d
Memo RE: "'Operation Telephone' - General Election." 2pgs. [Memo], n.d
A blank form from the Nixon for Governor Committee. 1pg [Form], n.d
Memo RE: "Directions for Taking the Friendly Democrat Poll." 1pg. [Memo], n.d
A blank form RE: '"Operation Telephone' Democrat and DS Poll Weekly Report Form." 1pg. [Form], n.d
Memo RE: the Contact & WIN program progress, achieved since the Primary. 2pgs. [Memo], n.d
Memo RE: Public Relations: Advertising, Telethon, Brochures, Speakers Bureau, Celebrities, Book Sale, and Coffee Hour Script. 3pgs. [Memo], n.d
citationUrl
collections
Richard M. Nixon's Returned Materials Collection
Returned White House Special Files
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Richard Nixon Presidential Library
White House Special Files Collection
Folder List
Box Number
Folder Number
Document Date
Document Type
Document Description
67
8
9/13/1962
Memo
Memo to Bob Haldeman from Charlie
Farrington RE: Public Relations--Report for
Period 9/7/62-9/13/62. 2pgs.
67
8
9/15/1962
Memo
Memo to Bob Haldeman from Dan Waters
RE: Progress Report - Contact & WIN
Programs. 2pgs.
67
8
9/14/1962
Memo
Memo to RN from Carol Arth RE: Progress
Report for the week of Sept. 9-15. 1pg.
67
8
9/13/1962
Memo
Memo to Bob Haldeman from Herb
Kalmbach RE: Progress Report for Sept. 7-
13. 1pg.
67
8
9/13/1962
Memo
Memo to Bob Haldeman from John
Kalmbach RE: Field Operations. 1pg.
67
8
9/06/1962
Memo
Memo to Bob Haldeman from Dan Waters
RE: Weekly Progress Report; attached is a
memo to Dan Waters RE: New and Used
Automobile Dealers Win Program. 7pgs.
Thursday, November 08, 2007
Page 1 of 5
Box Number Folder Number Document Date
Document Type
Document Description
67
8
9/06/1962
Memo
Memo to Bob Haldeman from Herb
Kalmbach Re: Progress Report - Week of
Sept. 2. 1pg.
67
8
9/06/1962
Memo
Memo to RN from Carol Arth RE: Progress
Report; attached: Result of test calls Dem. &
DS; and Nixon for Governor "Action
Package" Bulletin, Program, and blank
Reservation Card and envelope. 6pgs.
67
8
9/06/1962
Memo
Memo to Bob Haldeman from John
Kalmbach RE: Field Operations. 1pg.
67
8
9/06/1962
Memo
Memo to Bob Haldeman from Charlie
Farrington RE: Public Relations -- Report for
period 8/23/62-9/6/62. 3 pgs.
67
8
08/24/1962
Memo
Memo to Bob Haldeman from Herb
Kalmbach RE: Activities Rundown. Included
is a letter from Kalmbach to the Field Reps.
of the So. CA Nixon Campaign. 14pgs.
67
8
08/24/1962
Memo
Memo to Nixon from Kalmbach RE: Field
Operation Since Primary Election. 3pgs.
67
8
08/23/1962
Memo
Memo to Nixon from Carol Arth RE:
Progress Report on Special Projects. 1pg.
Thursday, November 08, 2007
Page 2 of 5
Box Number Folder Number Document Date Document Type Document Description
67
8
n.d
Letter
A fact sheet of the "Action Package," the five
campaign action programs of the General
Election. 2pgs.
67
8
n.d
Letter
"Here is your 'Action Package." A
description of what is included in the "Action
Package." 1pg.
67
8
n.d
Memo
A Bulletin to the Chairmen involved in
"Action Package," announcing the
appointment of Carter Ludlow as director of
publicity for the "Action Package" programs.
1pg
67
8
n.d
Memo
Memo re: "Action Package" from Carter
Ludlow, the Director of Publicity. 1pg
67
8
n.d
Memo
Memo from Betty Haldeman to the Chairmen
and Headquarters Managers RE: Nixon
Volunteers. 2pgs
67
8
n.d
Memo
Memo from Mrs. Sturdy, Nixonette
Chairman, RE: "NIXONETTES" - General
Election." 6pgs.
67
8
1962
Letter
Letter to Jewelry Chairman re: four pieces of
Nixon Campaign jewelry. Includes pictures
of jewelry. 1pg.
Thursday, November 08, 2007
Page 3 of 5
Box Number Folder Number Document Date Document Type Document Description
67
8
n.d
Memo
Memo to Nixon Jewelry Chairman RE:
Nixon Campaign jewelry on display in the
Nixon Headquarters. 2pgs.
67
8
03/28/1962
Other Document
A price list of the Nixon Jewelry as
numbered on display at State Headquarters.
2pgs.
67
8
n.d
Memo
Memo to Precinct Coffee Hour Chairmen
RE: "Precinct Coffee Hours, General
Election." 2pgs.
67
8
n.d
Brochure
"Nixon for Governor," the "ABC's of
Operation Telephone." 18pgs.
67
8
n.d
Memo
Memo RE: "How to Give a Precinct Coffee
Hour." 2pgs.
67
8
n.d
Memo
Memo RE: "Operation Telephone' - General
Election." 2pgs.
67
8
n.d
Form
A blank form from the Nixon for Governor
Committee. 1pg
Thursday, November 08, 2007
Page 4 of 5
Box Number Folder Number Document Date
Document Type
Document Description
67
8
n.d
Memo
Memo RE: "Directions for Taking the
Friendly Democrat Poll." 1pg.
67
8
n.d
Form
A blank form RE: "Operation Telephone'
Democrat and DS Poll Weekly Report
Form." 1pg.
67
8
n.d
Memo
Memo RE: the Contact & WIN program
progress, achieved since the Primary. 2pgs.
67
8
n.d
Memo
Memo RE: Public Relations: Advertising,
Telethon, Brochures, Speakers Bureau,
Celebrities, Book Sale, and Coffee Hour
Script. 3pgs.
Thursday, November 08, 2007
Page 5 of 5
INTER-OFFICE MEMORANDUM
Nixon for Governor
file
dire CF
Bob Haldeman
Date:
September 13, 1962
To:
From:
Charlie Farrington
Subject:
Public Relations -- Report for Period 9/7/62 - 9/13/62
Distribution:
file
PUBLIC RELATIONS
Advertising
PR Committee meeting 9/7/62 authorized format for TV spots --
Agency now producing for tentative completion date of 10/1/62.
Telethon
Promotion Manager hired - community visits begun this date on
itinerary developed and approved with H. R. Haldeman.
Local Telethon organization mapped out. Ads in preparation by
Agency for direct placement. Quarter cards, handbills, and flyers
for local distribution being prepared by Agency for production and
mailing through Headquarters.
Auditions at 7:00 PM, 9/13/62, for Master of Ceremonies.
Agency developing for direct mail to all stations involved a complete
kit of Telethon "props" including forms for telephone operators,
posters for studio, pads, pencils, etc.
Telephone Operator forms and tickets for all seven telethons printed
and being held by Agency.
Brochures
WHAT IS THE BROWN RECORD? produced and distributed.
NIXON'S PROGRAM FOR PROGRESS - produced and distributed.
CDC FOLDER - holding up on Agency presentation for replacement
with copy and art arranged by Paul Keyes, pending
approval by RN and HRH.
NEGRO FOLDER - copy and layout presented to Northern California
committee on 9/8/62 was not acceptable. Alter-
native proposal being submitted through Kai Jorgensen
9/14/62 for Southern California committee review.
Bob Haldeman
- 2 -
September 13, 1962
LABOR FOLDER - suggested copy and art being reviewed by Alice Leopold
in San Francisco.
UP AND DOWN WITH "BLUSTER" BROWN - copy revised for approval by HRH
on 9/14/62 prior to return to
Agency for finish on 9/17/62
Speakers Bureau
Training meeting set for 9/15/62 -- 61 acceptances to date.
Two requests filled this week; up to date on current requests.
Celebrities
T WO rally requests filled; total of six names confirmed for
October 8 closed circuit dinners.
Planning under way for 2 or 3 stars to be assigned to each Telethon --
meeting with Sue Taurog planned for 9/17/62 to firm up individuals
for Salinas, with procedure to advise Telethon producer of persons
to appear on each show no less than one week in advance of show.
Scheduled one additional appearance for Ronald Reagan -- total to
date: 7.
Book Sales
Total 1,500 sold to date through Southern California Headquarters.
Special edition ordered from New York mysteriously delayed.
Coffee Hour Script
Second draft written by Dave Hunter rejected prior to submission due
to new understanding reached regarding candidate's approach in
speeches.
Third draft promised for review on 9/14/62.
Charlie
INTER-OFFICE MEMORANDUM
Nixon for Governor
To: H. R. Laldeman
Date: 9/15/62
From: Dan Waters
Subject:
Progress Report - Contact a VIN Programs
Distribution:
CONTACT
Following occupational mail-cut committees readying mailings for
9/21. Mailing lists secured, letters prepared, committees formed,
envelopes being addressed (in letter shops):
Engineers
-
36,000
Insurance Agents
30,000
Union Musicians
30,000
Barbers
10,000
Realtors
38,000
Home Luilders
10,000
TOTAL
154,000
SPECIAL COMMITTEES
WHITTIER COLLEGE ALUMNI
-
Clint Harris, 134 and Hubert Perry, 135
Oc-Chairsen. In process of forming state-
wide committee and preparing for statewide
mailing of 7,000 letters.
USC ALIMNI -
committee in process of forming, still with
Bill Sangster as Co-Chairman. Seeking other
Co-Cheirman. Vaughn will secure mailing
list.
SIOPTSMEN FOR NIXON -
Advisory committee of over 100 outstanding
names secured. Mailing lists being put
together for statewide mailing around
October 1.
AIRLINE N1XCN-AIPS
-
Initial group of 100 organized for rallies,
telethons, plant tours, etc. Rick-off
luncheon held st Miranar Hotel in Santa
Monica with complete press-TV covera e on
9/11. National press coverage as well as
local on this committee.
-2
WIN PROGRAM
69 participating companies, 48 of which have been assigned
to field men for follow-up ection.
11 new participating companies this week to he assigned.
83 CO panies requiring follow-up before being counted totally
in the participating column.
All of above are L.A. County companies.
Jan Daten Laniel C. Waters
INTER-OFFICE MEMORANDUM
Nixon for Governor
To:
R.N.
Date: September 14, 1962
From:
Carol Arth
of
Subject:
Progress Report week of September 9 through 15
Distribution:
KEY PROGRAM
Letters sent this week to:
Jud Baker and the Managing Editor of the HERALD-EXAMINER
complimenting Baker on his coverage of Pomona kick-off.
Letters to KEY's local papers on RN's Programs for Progress
and Brown's lack of it.
Letters to HERALD-EXAMINER editor, setting record straight
on RN support of School Construction Bonds.
Jose Colon, former State Department officer, added to
Orange County KEY list. Will cover local and metropolitan papers,
and LA OPINION.
WOMEN'S ACTION PACKAGE
Plans for Demonstration Day on Tuesday, September 18, at
Statler-Hilton progressing nicely. Community Coffee Hours with Pat
Nixon scheduled in seven divisions Los Angeles County. Planning
meetings held with Mexican-American and Negro sponsors of two coffee
hours. OPERATION TELEPHONE chairman secured for Central Division,
Los Angeles County, Mrs. Bruce Elliott.
SPEAKERS BUREAU
I will discuss the manual and its maximum use with
Speakers Bureau member at Pat Hillings' meeting tomorrow morning.
INTER-OFFICE MEMORANDUM
Nixon for Governor
To:
Bob Haldeman
Date: Sept. 13, 1962
From:
Herb Kalmbach
Subject:
Progress Report
Distribution:
Per your request, I've listed the following broad areas
of activity that I've been involved in from Friday, Sept. 7th
to and including this date:
Leadership Seminar:
Spent a good deal of time on 9/7 and 9/8 preparing for and
aiding in the handling of the leadership seminar which was con-
ducted from 8 to 3 on Saturday, 9/8.
October 8th Dinner:
Met several times with Maury Stans, Les Hoffman, etc. on
October 8th dinner. Maury and Hoffman have both asked my help
in certain areas, e.g., recruiting people to help Les in his
responsibility as L. A. County Dinner Chairman.
Mexican-American Program:
Met with Salterbach, Sutton, Carvajal, etc., several times
re entire program - including budget, San Diego RN appearance,
the Sunday parade, etc. Helping Sutton contact volunteers such
as Flores, etc.
Negro Program:
Met Cris Wright in his office and agreed upon Negro budget
in final form ($7,500.00). Talked with Williams and others on
the program.
Finance:
Met and talked with Maury re finance i.e., status of our
commitments from our out-counties; usual budget matters discussed
with Jerry Gilberti; worked over budget from Carol Arth; got
other budget info. from field division.
Miscellaneous:
Telephone calls, personal meetings, and written correspondence
with various people including Cap Lyon, A1 Weinberg, Valley, Vince
Fowler, etc.
INTER-OFFICE MEMORANDUM
Nixon for Governor
To:
Bob Haldeman
Date: September 13, 1962
From:
John Kalmbach
Subject:
Field Operation
Distribution:
FIELD ORGANIZATION
Making good progress in Central Division under Don McLarnan. Brack
Hale returned to his job as full-tine field man today. I have three men
under consideration for field representatives for Southern Division to
fill vacancy left by Scott Fitz Randolph who will raturn to full-time
teaching position Friday.
REGISTRATION
All Community Chairmen have been urged repeatedly to concentrate on
all-out registration effort.
FIELD MORALE
Field men report good spirit and enthusiasm among community chairmen
and volunteers. Of course, considerable enthusiasm has been generated
in those headquarters included on Mr. Nixon's scheduled drop-by on
Saturday, September 15.
COMMUNITY CHAIRLEN AND HEADQUARTERS
We now have 47 headquarters open and operating in Los Angeles County
with 87 community chairmen appointed. We will continue to press for as
many headquarters and community chairmen as possible in all eleven
counties up to the last minute.
BUMPER STICKER PROGRAM
Over-all Bumper Sticker Chairman is setting up bumper sticker blitzes
with cooperation of community chairmen and also working to establish as
many other bumper sticker programs as possible. Neighbors for Nixon
Bumper Sticker Program with athletes taking form has been received with
enthusiasn throughout communities. The expect to have this program kicked-
off within the next ten days after receiving permission of well-known
athletes and sports figures to use names on letterhead.
INTER-OFFICE MEMORANDUM
Nixon for Governor
To:
R. H. HALDEMAN
Date: September 6, 1962
From:
DAN WATERS
Subject:
WEEKLY PROGRESS REPORT
Distribution: File
CONTACT
Committee action started for earliest mailing following statewide groups:
REALTORS FOR NIXON -- 38,000 pieces
UNION MUSICIANS FOR NIXON - 30,000 pieces
INSURANCE AGENTS FOR NIXON -- 50,000 pieces (approx.)
HOME BUILDERS FOR NIXON - 10,000 pieces
BARBERS FOR NIXON -- 12,000 pieces
Engineers
SPECIAL PROGRAMS ORGANIZED FOR IMMEDIATE ACTION
SPORTSMEN FOR NIXON -- 5,000 invitations mailed to NIXON CAMPAIGN KICK-
OFF BARBECUE in Sacramento for September 12. Committee arrangements
for turning out maximum crowd completed.
COLLEGIANS FOR NIXON -- Co-Chairmen near completion of statewide tour
of college campuses activating COLLEGIANS FOR NIXON campus organizations.
SCHOLARS FOR NIXON -- Completing statewide organization to coordinate
campus and campus community activities with COLLEGIANS FOR NIXON.
AIRLINE NIXON-AIRS -- Arrangements for introduction luncheon at
Miramar Hotel (Santa Monica) honoring approximately 100 newly organized
AIRLINE NIXON-AIRS. Mrs. Nixon and movie celebrities will be guests of
honor.
NATIONALITIES FOR NIXON -- Thirty various nationality groups now plan-
ning individual special events to organize and stimulate nationality
vote for Candidate.
WIN PROGRAM
miller
Bud Lester
George Nygor
L.A. County
Bob monice
Richard Becker
Smith
Lany Tietan
Five (5) new volunteer fieldmen recruited for L. A. County follow-up
on 57 present participating WIN major employers. Follow-up underway
in all companies and programs expanding. Present participating compan-
ies represent in excess of 100,000 employees.
To : R. H. Haldeman
- 2 -
Sept. 6, 1962
From: Dan Waters
Subj: WEEKLY PROGRESS REPORT
WIN PROGRAM (con't)
Special industry-wide WIN program underway in new and used car dealers
in communities throughout L. A. County (see attached detailed report
by volunteer fieldman, Bob Smith, assigned to this program). Program
to be vastly expanded statewide under this man's leadership.
San Diego County
WIN program kick-off meeting held with 20 presidents and board chairmen
of major San Diego County employers on Wednesday, Sept. 5, with very
favorable response on part of all except one faint-heart. All major
aircraft, electronics, utilities and banks represented. Immediate
follow-up already underway, and Pacific Telephone there already tied in
to coordinate efforts with L. A. division of that company.
Northern California
(WIN)
Northern California Chairman has named county and community WIN Chairmen.
No knowledge available from him as to number of participating companies
or employees represented as of this writing.
(CONTACT)
New industrious Contact Chairman, Frank Barnes of Crown-Zellerbach, is
aiding in coordinating organization of statewide committees and also
reorganizing several strictly northern regional committees. As their
chairmen are located there, Barnes is handling organization for immediate
action of HOTEL & MOTEL OPERATORS & SMALL BUSINESSMEN FOR NIXON.
Orange - Santa Barbara - San Bernardino Counties
WIN Chairmen underway with basic organization of small business and
major employers. No detailed reports available as yet as in early
stages.
YOU Dan Waters
DW:jp
NOTE: News just came in from San Francisco office concerning No. Calif.
WIN program. Dick Nair has approximately 100-150 companies parti-
cipating there. Each company has between 10-20 employees now
working on program. Potentially, there are approximately 100,000
employees in these companies.
INTER-OFFICE MEMORANDUM
Nixon for Governor
To:
R. H. HALDEMAN
Date: September 6, 1962
From:
DAN WATERS
Subject:
WEEKLY PROGRESS REPORT
Distribution: File
CONTACT
Committee action started for earliest mailing following statewide groups:
REALTORS FOR NIXON 38,000 pieces
UNION MUSICIANS FOR NIXON 30,000 pieces
INSURANCE AGENTS FOR NIXON -- 50,000 pieces (approx.)
HOME BUILDERS FOR NIXON 10,000 pieces
BARBERS FOR NIXON - 12,000 pieces
SPECIAL PROGRAMS ORGANIZED FOR IMMEDIATE ACTION
SPORTSMEN FOR NIXON - 5,000 invitations mailed to NIXON CAMPAIGN KICK-
OFF BARBECUE in Sacramento for September 12. Committee arrangements
for turning out maximum crowd completed.
COLLEGIANS FOR NIXON - Co-Chairman near completion of statewide tour
of college campuses activating COLLEGIANS FOR NIXON campus organizations.
SCHOLARS FOR NIXON Completing statewide organization to coordinate
campus and campus community activities with COLLEGIANS FOR NIXON.
AIRLINE NIXON-AIRS Arrangements for introduction luncheon at
Miramar Hotel (Santa Monica) honoring approximately 100 newly organized
AIRLINE NIXON-AIRS. Mrs. Nixon and movie celebrities will be guests of
honor.
NATIONALITIES FOR NIXON - Thirty various nationality groups now plan-
ning individual special events to organize and stimulate nationality
vote for Candidate.
WIN PROGRAM
L.A. County
Five (5) new volunteer fieldmen recruited for L. A. County follow-up
on 57 present participating WIN major employers. Follow-up underway
in all companies and programs expanding. Present participating compan-
ies represent in excess of 100,000 employees.
To : R. H. Haldeman
- 2 -
Sept. 6, 1962
From: Dan Waters
Subj: WEEKLY PROGRESS REPORT
WIN PROGRAM (con't)
Special industry-wide WIN program underway in new and used car dealers
in communities throughout L. A. County (see attached detailed report
by volunteer fieldman, Bob Smith, assigned to this program). Program
to be vastly expanded statewide under this man's leadership.
San Diego County
WIN program kick-off meeting held with 20 presidents and board chairmen
of major San Diego County employers on Wednesday, Sept. 5, with very
favorable response on part of all except one faint-heart. All major
aircraft, electronics, utilities and banks represented. Immediate
follow-up already underway, and Pacific Telephone there already tied in
to coordinate efforts with L. A. division of that company.
Northern California
(WIN)
Northern California Chairman has named county and community WIN Chairmen.
No knowledge available from him as to number of participating companies
or employees represented as of this writing.
(CONTACT)
New industrious Contact Chairman, Frank Barnes of Crown-Zellerbach, is
aiding in coordinating organization of statewide committees and also
reorganizing several strictly northern regional committees. As their
chairmen are located there, Barnes is handling organization for immediate
action of HOTEL & MOTEL OPERATORS & SMALL BUSINESSMEN FOR NIXON.
Orange - Santa Barbara San Bernardino Counties
WIN Chairmen underway with basic organization of small business and
major employers. No detailed reports available as yet as in early
stages.
DW:jp
754 Dan Waters
NOTE: News just came in from San Francisco office cencerning No. Calif.
WIN program. Dick Nair has approximately 100-150 companies parti-
cipating there. Each company has between 10-20 employees now
working on program. Potentially, there are approximately 100,000
employees in these companies.
I'm sheptical 7 of this - he still does not come
ap with company or worker names DCZ
MEMORANDUM
September 6, 1962
TO:
Dan Waters
FROM: Robert B. Smith
SUBJECT: New and Used Automobile Dealers Win Program
I have contacted to date some 65 new car dealers with the
following results:
Mr. Phil Hall of Phil Hall Buick Company, 6660 Sunset Boule-
vard, Hollywood, is very enthusiastic and stated to me he thought the
program was an excellent one and he immediately started working on it.
Mr. Hall has some 75 employees and he conducts a popularity contest in
his dealership each month. John Simons, a recent winner, was asked if
he would volunteer to act as chairman for the dealership. Mr. Simons
readily agreed to work on this program. I have been in contact with
Mr. Simons several times and he is doing an effective job in the dealer-
ship and has organized a group in his own precinct who are soliciting
support and votes. The majority of the voters in his precinct are
registered Democrats and he has succeeded in getting good support from
them. Early in September Mr. Hall will host a luncheon meeting for new
car dealers in Hollywood as well as other business people to solicit and
support in the Win Campaign. Mr. Hall also suggested we may use his name
as well as refer anyone to him.
Mr. Ted Wesson of Wesson Buick Company, 1233 South Western
Avenue, has furnished a new Buick for use at campaign headquarters and
has solicited other Buick dealers to do the same. He has endorsed the
program. Wesson Buick has 53 3mployees.
Mr. Jim Waters of Waters Dodge, 112 North Western Avenue, will
assist in the program. He has 66 employees.
Mr. Luggie Langer of Guenther-Langer Buick Company, 4252 Crenshaw
Boulevard, has furnished a car to assist in the program. He has 58 employees.
Krell Buick Company, Pasadena, and Lowell Lausen of Santa Monica
will also furnish a car and will assist in the program.
Mr. Clinton Harris, Harris Oldsmobile Company, 622 South Green-
leaf Avenue, Whittier, hosted a luncheon meeting August 22 of eight new
car dealers. This meeting was held at the King's Retreat, Whittier.
Mr. John Vaughn and I attended. We were very well received and all eight
dealers agreed to support the program. Mr. Harris will act as chairman
of the group and Mr. D. E. Woods will act as co-chairman. Both Mr. Harris
Memorandum
Dan Waters
-2-
September 6, 1962
and Mr. Woods will help in programming other dealers in the nearby area
and Orange County.
Several other dealers in the Whittier Area, who were unable to
attend, expressed a willingness to participate and are now being contacted.
Dealers who attended the meeting:
John Dore
Ford
Frank Dore & Sons
345 So. Greenleaf, Whittier
J. L. Van Sant Mercury
Urich Motors
- Frank Urich, Owner
101 E. Whittier Blvd., Whittier
James F. Childs
Buick
James F. Childs Buick Co.
1555 E. Whittier Blvd., Whittier
Bob Sorenson
Chevrolet
Bob Sorenson Chevrolet Co.
201 South Greenleaf, Whittier
D. E. "Bill" Woods
Community Motors
Pontiac
216 So. Greenleaf, Whittier
H. V. McAllister
Cadillac
McAllister Cadillac
191 South Greenleaf, Whittier
Clinton O. Harris
Oldsmobile
Harris Oldsmobile Co.
622 So. Greenleaf, Whittier
D. M. Schenk
Dodge
644 So. Greenleaf, Whittier
Total Employees 454
A group of some 20 new car dealers in the Inglewood Area were
very active in the recent Primary Congressional Campaign and are very
well organized. They have expressed their willingness to have a luncheon
meeting shortly after the 15th of September to have the program explained
to them. Total number of employees of this group - 680.
I have been in touch with Mrs. Alice Sterlen of Frank R. Sterlen
Dodge Company, Turlock, California. She is president of the Northern
Memorandum
Dan Waters
-3-
September 6, 1962
California Auto Dealers Association and is heading up the auto dealers
campaign for Northern California and asked that she be kept advised of
the program as well as given any help we can give her.
We are in the process of programming auto dealers in the
following counties:
Ventura
Santa Barbara
Orange
San Diego
San Bernardino
Kern
We are attempting, through the Marketing Divisions of the
major oil companies, to secure a list of service station operators so
that they may be contacted at the local precinct level. It is my opinion
the program is looking very well.
Robert B. Smith
RBS:AM
INTER-OFFICE MEMORANDUM
7
Nixon for Governor
To:
Bob Haldeman
Date: September 6, 1962
From: Herb Kalmbach
Subject: Progress Report - Week of September 2
Distribution:
Tuesday, Sept. 4
Breakfast meeting from 7:30 to 9:30 a.m. - field organization wrap-up.
Chad McClellan meeting at California Club from 10-12.
Luncheon meeting with Haldeman and Finch from 12-2 p.m.
Wednesday, Sept. 5
Breakfast meeting with Phil Salterbach and Art Sutton re M-A program
including 'Evening with the Nixons. "
Thursday, Sept. 6
Meeting at 11:30 a.m. with Maury Stans and Ross Barrett and others
re State Dinner program on October 8th.
Meeting at 6:30 p.m. in San Bernardino with Maury Stans, Jim Smith and
the San Bernardino County organization.
Leadership Seminar is being organized for Saturday, Sept. 8th.
We are giving a big push to the Registration Program (with Jack
Harriman, etc.).
I have had additional meetings with John Ehrlichman and others on
scheduling matters, several division chairmen including Shanahan of
the new Southwestern Division, and with others concerning budget
matters for headquarters operations. This also included Valley
Knudsen and the "Action Package."
Called the out-counties on various matters and handled correspondence
of all types.
INTER-OFFICE MEMORANDUM
Nixon for Governor
To: RN
Date: 6 September 1962
From: Carol Arth
Subject: Progress Report
Distribution:
Poll of Democrats and DSs
Attached is report submitted today by Jake Whan, Southern California
Chairman for Operation Telephone, giving results of 3-week test poll
taken by volunteer telephoners at State Headquarters under constant
supervision.
All territory polled (Prime, Good, Fair, and Poor) was selected care-
fully within the 56th Assembly District (District surrounding Head-
quarters), since we consider this to be LA County Assembly District
with widest ranges in constituency.
"Fair" is white and blue collar below $7,000 annual income and "poor"
is lower income and minority.
Polling now underway throughout County and weekly reports willbegin
being received in headquarters next week.
Test poll has proved our theory that phasing polling from Prime through
Poor precincts is productive, more challenging to volunteers, and saves
time.
Cooperation with Republican Women Federated
Through efforts of Chad McClellan and Valley Knudsen and coordination
with Gladys O'Donnell and Dorothy Goodnight able to work out arrange-
ment with LA County Central Committee and Ann Bowler to "Free" Fed-
eration members to canvass own precincts for registrations. Also a-
lerting RN County, Division and Community Women Co-Chairmen to do same.
Demonstration Day
Morning segments of program dealing with Precinct Coffee Hours and Op-
eration Telephone being written, produced and narrated under direction
of Tony and Jake Whan. Invitations and programs (copies attached) out
and reservations being received. Anticipate 800 attendance.
sept 6 - 1962
Result of test calls Dem. & D.S.
Territory
No. C1 lls
No. for
Per
No.
Per
TOTAL
Percent
Evaluation made
NIXON
cent.
UNDEC.
cent
NOT FOR BROWN
(Total)
Prime
155
49
31.6%
29
18.7%
78
50.3%
Good
192
33
17.1%
24
12.5%
57
29.7%
Fair
204
35
17 %
37
18 to
72
35 :
Poor
193
17
8.8%
38
19.7%
55
28.5%
Mrs. Tomy whan
operation Telephone
Friendly Democral Pall.
NIXON FOR GOVERNOR "ACTION PACKAGE"
Southern California
3950 Wilshire Blvd. Los Angeles 5, Calif.
DU 5-9161
Valley Knudsen, Chairman
Henriette Cowgill, Vice-Ch.
To All Chairmen and Volunteers
SPECIAL BULLETIN:
MARK Tuesday, September 18th
to
ATTEND "ACTION PACKAGE" Demonstration Day
at
STATLER HILTON HOTEL, Los Angeles
from
9:30 AM to 4:00 PM
No Chairman should miss it.
Each Chairman should bring as many volunteers as possible.
They'll enjoy it and be complimented by the invitation
FOR
It will Demonstrate These Vital Campaign ACTIONS
COFFEE HOURS
OPERATION TELEPHONE NIXONFTTE PROGRAM
NIXON JEWELRY DISPLAYS HEADQUARTERS VOLUNTEERS
You will have Luncheon with DICK NIXON
Action Package is the 'People to People' phase of the
campaign.
Each of the above Activities has proven to be a remarkable
VOTE GETTER!!!
You will see "Action Package" Action!
You will be given details about each Section's organization,
development, and Contribution to the Campaign.
YOU'LL GET IDEAS!! IDEAS!! IDEAS!!
(See detailed Program next page)
PROGRAM
"ACTION PACKAGE" SYMPOSIUM
Statler Hilton Hotel
Los Angeles, California
September 18th, 1962
9:30 AM to 4:00 PM
§§§
10:00 AM
Welcome
H. C. "Chad" McClellan and
Valley Knudsen
"PEOPLE TO PEOPLE" Means Votes - An Extravaganza
in One Act - Three Scenes
Scene I:
Patio and Garden of a supporter of
Dick Nixon for Governor
STARRING MRS. RICHARD NIXON AND VOLUNTEERS
Scene II:
OPERATION TELEPHONE in action
Featuring Volunteers
Scene III: Home somewhere in Southern California
Featuring Volunteers
Campaign songs and Campaign Music
11:45
Reception for Pat and Dick Nixon
12:30
Luncheon with RICHARD NIXON. (He'll tell us)
"WHAT EVERY VOLUNTEER SHOULD KNOW"
Master of Ceremonies, Tony Whan, Outlines Afternoon
Activities and Introduces Chairmen for Southern
California of "Action Package"
TELLING 'EM WHAT WE SHOWED 'EM
People to People via Precinct Coffee Hours
Mrs. Lawrence Frankley
People to People via Operation Telephone
Mrs. Tony Whan
People to People via Nixonette Program of
Glamour and Excitement
Mrs. Frederick Sturdy
People to People via Jewelry Sales and Displays.
Mrs. Harry Umhey
People to People via Headquarters Volunteers
Mrs. Harry Haldeman
People to People via Publicity
Mr. Carter Ludlow
BUZZ SESSIONS - Each Chairman will hold court
at a specific corner of the Ballroom to answer
questions about her Division of Action Package.
4:00 PM
Adjourn
Reservation Card
Nixon for Governor Action Package Demonstration
Day, Tuesday, September 18, 1962 9:30 am to 4:00pm
I will attend
I Will bring
guests.
Name
Address
Telephone
My assignment in the Nixon for Governor Campaign
Southern California is:
Over
Names of Guests, addresses and telephone
numbers list here:
Enclosed please find check for
Full day's activities $5.00 each.
PLACE
4 CENT
STAMP
HERE
NIXON FOR GOVERNOR
3908 Wilshire Boulevard
Los Angeles 5, California
INTER-OFFICE MEMORANDUM
Nixon for Governor
To:
Robert Haldeman
Date: September 6, 1962
From:
John Kalmbach
Subject:
Field Operation
Distribution:
REGISTRATION
All out emphasis on registration in every county. In Los Angeles
County we are urging every Community Chairman to enlist volunteers and
turn over to precinct organization, notification through field man,
written memorandum and personal telegram.
FIELD ORGANIZATION
Established new Southwestern Division to create greater activity
in Inglewood, Gardena, and Westchester areas. Have appointed
Norman Shanahan as Division Chairman and Tom McDonough as Field
Representative for this new division. Have also appointed Don McLarnan
and additional field representative - Dick Welch.
COMMUNITY CHAIRMEN AND HEADQUARTERS
To date have 43 headquarters open and operating in Los Angeles
County with a total of 83 Community Chairmen. The other ten counties
have 40 headquarters and 52 Community Chairmen. Total,- Southern
California headquarters - 83; 135 Community Chairmen.
BUMPER STICKER PROGRAM
Appointed overall Bumper Sticker Chairman, Sal Di Marco who will
devote full time to this project until September 24 and then part day,
since he is returning to college.
John
INTER-OFFICE MEMORANDUM
Nixon for Governor
To:
Bob Haldeman
Date:
September 6, 1962
From:
Charlie Farrington
Subject:
Public Relations Report for period 8/23/62 9/6/62
Distribution:
file
PUBLIC RELATIONS
Advertising
PR Committee meeting scheduled for 9/7/62 to consider format for
Television spots.
Telethon
Station visits by Producer, Director and Agency representative
completed.
First promotion meeting held 8/29/62. Second production meeting
held 9/5/62. Division of responsibility established.
Interviewed two leading candidates for Promotion Manager. Recom-
mendation forwarded by separate memorandum.
Agency preparing suggested copy and art for posters, newspaper
ads, and mailing materials for consideration 9/10/62.
Brochures
DICK NIXON'S PLEDGES FOR A BETTER CALIFORNIA - produced and distributed.
CALIFORNIA'S DAY OF DECISION produced and distributed.
WHAT IS THE BROWN RECORD? due from printer 9/7/62.
NIXON'S PROGRAM FOR PROGRESS due from printer 9/7/62.
FINANCE MAILING (Cabinet Officers' endorsements) completed and
delivered to Finance Office 9/4/62.
CDC FOLDER - second revised copy and original art returned to Agency
for further modification - due for review 9/11/62.
Bob Haldeman
- 2 -
September 6, 1962
NEGRO FOLDER - initial copy and art stolen from Cris Wright's
automobile - Agency preparing new layout; original
copy duplicated - will review with No. Calif.
Committee 9/8/62.
LABOR FOLDER - Agency and Joe Leopold preparing second copy and art
suggestions for review 9/8/62.
NIXON ON COMMUNISM - suggested copy and art delivered by Agency on
8/31/62 - initial review decision to defer
further consideration pending clarification of
actual need.
UP AND DOWN WITH "BLUSTER" BROWN - basic art and copy approved for
submission to Agency for finish
9/7/62.
Speakers' Bureau
Arrangements for Training meeting on 9/15/62 completed - invitations
mailed with 50 acceptances to date. Four requests filled; up to
date on current requests.
Celebrities
Office opened in Beverly Hills under direction of Sue Taurog.
Announcement press release requested of News Bureau for release by
9/7/62.
Three rally requests filled; four names confirmed for October 8
closed circuit dinners.
Ronald Reagan scheduled for statewide appearances to date. (Six)
Book Sales
Regular paperbacks being distributed in Southern California - 1,000
to date. Second thousand delivered and ready for sale.
Awaiting delivery of specially bound edition from New York.
Virginia Wilson coordinating headquarters requests and following
through with RN schedule for maximum coverage.
Bob Haldeman
- 3 -
September 6, 1962
Coffee Hour Script
Second draft being written by Dave Hunter for review 9/7/62.
Campaign Songs
Completed negotiations with J. Maloy Roach who is contributing two
Nixon Campaign Songs, as well as printing of sheet music and cutting
of recordings for sale at rallies, etc.
Cherlie
Herb Kalmbach
Organization -
-evaluation Y replacement of leadership
ie Richard in Orange, Sturgeon in SLO
- county meetings - financing commitments -/ time
Staff-
recruitment +underwriting of field men
7:30 mon. staff meetings
coordination Cuths + Waters programs
Special Programs- -
Mexican- Sutton LA + Carvagial-outcounty
Pedilla special projects
Negro-
Veterans-
Democrat Bozell Jacobs
Finish positive Chotiner negative
Budget Control
Miscellaneous- - springing space, people, furniture
follow on financing, interviews for RN, trips, Chad
INTER-OFFICE MEMORANDUM
Nixon for Governor
To:
Bob Haldeman
Date: August 24, 1962
From:
Herb Kalmbach
Subject:
Activities Rundown
Distribution:
You have asked for a rundown on Chad's and my activities from
June 6th to date and for an outline of what we understand will
be our areas of responsibility through the general election
period. Following is my report.
From June 5th to date:
1. Organization. We have appointed or reappointed county and
division chairmen for the fall campaign and have set up
several special programs (Negroes, Mexican-Americans, etc.)
which will be touched upon below.
This category of responsibility necessarily includes the
job of evaluating the performance of our leadership in the
Primary. This has required many meetings and telephone calls.
Two examples among many include (a) the appointment of Dick
Richard as Co-Chairman for Orange County with Walter Schmid
(Dick had previously refused such an appointment in 1960 and
earlier this year), and (b) the appointment of State Senator
Vern Sturgeon as RN's Campaign Coordinator and Rosemary
Maino as Co-Chairman with Mrs. Sinsheimer in San Luis Obispo
County.
Also included in this category is the time spent meeting with
the Nixon leadership in all areas and arranging for firm
commitments for financing from each of the ten out-counties.
2. Staff. As Southern California Campaign Manager, I have the
responsibility to direct the staff assigned to this area.
This has been done in close coordination with your office.
As part of the field program, we have enlisted field repre-
sentatives for each of the divisions in this county and have
asked that each representative also handle one or more of
our out-counties. See attached listing of the responsibilities
assigned to these men.
These representatives have been recruited through this summer
period and represent what I consider to be an outstanding
group of young men. In addition to the time spent in per-
sonnel selection, I have been able to obtain underwriting for
- 2 -
most of these men already and am confident that we will wind
up with practically everyone in our field operation com-
pletely underwritten by local business and industry.
Weekly staff meetings have been held over the past four weeks
(7:30 A.M. every Monday) at which time reports are received
on what has been accomplished over the past week and assign-
ments given for the current week.
Valley Knudsen's Action Program is being handled on the staff
end by Carol Arth, and I lend whatever assistance I can to
make certain the objectives of the program are accomplished.
Valley, Henriette, Jake Whan, etc., have matters from time
to time which require my participation and assistance, e.g.,
Bedia Erdle, Armand Feichtmeir, etc.
Dan Waters' Contact and Win programs are built around com-
mittees, and I have been assisting Dan whenever possible in
recruiting committee leadership and in helping to organize
effective programs, e.g., Nationalities with A1 Lawrence, etc.
3. Special Programs. Included within this category is our
minorities programs, i.e., Negroes and Mexican-Americans.
The Jewish vote has not been treated as a special program -
we are working with key individuals in this area.
Our Mexican-American program is moving into high gear with
Art Sutton as our special representative and Bob Carvajal as
the out-county field man. Sutton, Carvajal and Oscar Pedilla
(who will accept special assignments during the general
election period) together with Phil Salterbach and Dwight
Lindholm met with RN on August 22nd and expanded upon a memo
outline of the program which had previously been submitted.
Sutton will work primarily in Los Angeles County with Carvajal
moving about through the out-counties organizing Mexican-
Americans for Nixon and coordinating closely with the Los
Angeles operation. As previously stated, Padilla will handle
spot assignments.
The Negro program is being handled by Cris Wright and on
August 23rd RN met with Cris Wright and most of the top
leadership. RN has earlier received a report from Cris and
the meeting on the 23rd was to supplement the earlier written
report.
Our Veterans program has been set in final form with Cap Lyon
acting as our liaison point here in Southern California and
Al Weinberg providing the staff assistance. As in the pro-
grams referred to above, A1 has submitted extensive reports
on what is being done in this area.
- 3 -
One comment should be made at this point, viz., that in order
for these groups to "track" well with the campaign organization,
it is essential that I be available whenever possible to counsel
and assist these people to carry out their programs. This I
have tried to do. It takes a great deal of time as you know.
4. Democrat Programs. Positive and negative Democrat programs
have been initiated and are now the prime responsibility of
Vince Fowler, Resident Manager of Bozell and Jacobs. Bob Finch
is Vince's counsel on the Democrats for Nixon program and
Murray will represent us with Vince on the negative program.
These two programs - especially the negative program - have
required an inordinate amount of personal time and attention
in the formulation period. Now, with each being assigned as
indicated, it is anticipated that a much smaller amount of per-
sonal attention will be required in these areas.
5. Budget. I have been assigned the responsibility of making
certain that all expenditures are within budgetary limits be-
fore giving approval for payment. This requires that I spend
part of every day on budgetary matters including conferences
with representatives from Price, Waterhouse.
Also, perhaps this is the point in this paper to recite the
fact that Chad and I have been attending our weekly finance-
campaign strategy meetings and, at these meetings, part of the
agenda always includes budgetary reports and comments.
6. Miscellaneous. As you know, Bob, time is required to handle
the many miscellaneous matters which come up daily. To list
several examples: (a) locating and leasing Southern
California Headquarters, (b) obtaining furniture on loan,
(c) having personal interviews as a follow-up to an RN re-
quest, (d) the time and follow-up required to obtain special
financing, (e) time and follow-up required incident to the
many trips made on campaign business throughout So. Calif.
Also in this general category are such time consuming matters
as the handling of daily correspondence, telephone calls direct
from county chairmen, Lou Quinn, and everyone with a question
or a request.
In this rundown I have not tried to be overly specific. Nor have
I outlined much of what Chad has done and is doing. Suffice it to
say, Chad and I talk on the phone or see each other several times
every day through the week. There is no need for me to recite the
unbelievable amount of time and effective leadership that Chad has
contributed to this campaign. Chad is a salesman. And he is
giving every ounce of himself in this campaign to get Dick Nixon
- 4 -
elected Governor of the State. One recent example of this dedi-
cation is the trip which he made on Tuesday of this week to E1
Centro to meet with our county committee. He knew that it is
unlikely that RN will appear in Imperial County in the fall cam-
paign and so he was adamant in his desire to make this trip in
117 degree heat to show the local populace that the campaign
leadership is appreciative of their enthusiasm and leadership.
Fall Campaign:
From and after September 4th, Chad and I will be principally
engaged in seeing to it that the Nixon programs are carried out
with drive and enthusiasm. The test of an organization is its
ability to produce results. We are confident that this organi-
zation with its many programs will produce the results required,
viz., votes.
Our leadership seminar date has been firmly scheduled for
September 8th, and on Saturday, September 15th, we will begin
weekly meetings of our Los Angeles County and Southern California
leadership including division chairmen, division finance chairmen,
our Southern California Vice Chairmen (John Vaughn, Bob Reynolds,
Cris Wright, Valley Knudsen, etc.), Cap Lyon, etc. These people
will be required to report on how their programs are going. If
we aren't getting the results, we'll make changes.
Two major rallies will be planned in October with all community
chairmen, etc., invited. A major activity as has been reported
in John's report is the bumper and window sticker program. We're
moving on this now as John reported, and this will receive heavy
stress throughout the fall period. We're going to use top
athletes as our sticker leadership and are certain that will get
results.
We've got our programs pretty well set. Chad and I feel that our
activity during these summer months, (particularly in July) in
the out-counties has set the stage so that we can concentrate
throughout the balance of the campaign on L. A. County where
the election will be won or lost. RN's swing in the seven
counties was extremely helpful and I'm certain will pay divi-
dends on November 6th.
NIXON FOR GOVERNOR
To:
Southern California Nixon Campaign Field Representatives
From: Herbert W. Kalmbach, Southern California Campaign Manager
Re:
Responsibilities of Nixon Campaign Field Representatives
Each field representative is the liaison and coordinating link
between the Southern California Nixon Headquarters at 3950 Wilshire
Boulevard and the county, division, and community chairmen in his
assigned areas. As such, he is charged with the responsibility of
assisting the volunteer leadership to achieve the following objectives'
1. Democrats for Nixon
Nothing has higher priority than the establishment in each
county, division, and community of a Democrats for Nixon Committee.
Each county or division chairman should appoint a prominent regis-
tered Democrat in the area as chairman of the Democrats for Nixon
Committee in that county or division. The appointed chairman should
then appoint to his committee as many registered Democrats from the
area as possible and also appoint a Democrats for Nixon chairman for
each community in his county or division.
Each Democrats for Nixon Committee shall be charged with spe-
cific responsibilities during the fall campaign including the place-
ment of newspaper ads and the mailing of campaign literature to a
certain percentage of the registered Democrats in the area. Early in
September, each Southern California Democrats for Nixon chairman will
be mailed a list of the activities to be carried on by each such
committee. One important objective is the opening of at least one
Democrats for Nixon headquarters in each county and division before
September 15th.
2. Registration
Registration for the fall election closes on September 13th.
It is of the utmost importance that all Nixon volunteer and staff
personnel do everything possible to help the regular party organi-
zation achieve their registration goals in each of their areas.
Each field representative should determine the status of the
registration program being carried on by the party precinct organi-
zation by getting specific answers to such questions as:
(a) How many precincts are there in the county, division,
and community?
(b) How many precinct captains and block leaders have been
appointed to serve the precincts in the areas?
- 2 -
(c) How many precincts have actually been canvassed for
registration purposes?
(d) What specific plans does the precinct organization(s)
have to complete the registration drive?
In counties, divisions, or communities where the Nixon organi-
zation will have to put on a crash registration program because of
failure of the Republican precinct organization to perform that
function, each field representative should provide the Nixon chairmen
with copies of the "ROAR" (Registration Of All Republicans) program
which Ed Slevin of the Republican State Central Committee has pre-
pared to describe the techniques for putting on such an emergency
registration program.
Deputy Registrars should be stationed in each Nixon head-
quarters at all times.
3. Appointment of Community Chairmen
Each county or division chairman has the responsibility to
analyze his county OF division and determine the number of readily
identifiable communities contained therein. Thereafter, he has the
responsibility to appoint a Nixon chairman for each such community.
The community chairman so named shall then have the responsibility
to form the local Nixon community committee and appoint a finance
chairman and treasumer.
4.
Headquarters and Headquarters' Activities
Each community chairman shall have the responsibility to open
a local Nixon for Governor headquarters. Policy as regards these
offices may be stated as follows: (a) each headquarters, whether
county or community, must be self-supporting, i.e., the money needed
to operate the office must be raised within the county or community;
and (b) each county and community Nixon committee shall determine
policy on the use of the local Nixon headquarters by the other
Republican candidates.
Within the framework of the above two policy statements, the
following activities are to be carried on in each headquarters during
the general election campaign:
(a) Recruit Nixon Campaign Volunteers
Voters should be recruited to work in the campaign as they drop
by the headquarters to ask questions, pick up literature, etc. Also,
the telephone should be used to follow up suggestions and to make
cold calls to enlist volunteers.
- 3 -
(b) Meetings
The Nixon headquarters is the logical meeting site for the
many groups concerned with the campaign. As local conditions permit,
the headquarters should be offered to the other candidates' organi-
zations and Republican Party groups as a meeting site and liaison
point.
(c) Writing Telephone Numbers of All Registered Voters
Onto Precinct Sheets
This activity is a necessary prelude to the later Democrat
and Decline to State voter canvass and "Operation Telephone" activity.
Reverse directories are used where available and the telephone number
of every registered voter is written onto the local precinct sheets.
(d) Bumper-Strip & Window-Sticker Programs
A bumper-strip and window-sticker program should be immediately
initiated in each headquarters. One suggestion is to appoint college
and high school Nixon volunteers as captains of bumper-strip and
window-sticker teams 1, 2, 3, etc. These captains will then have the
responsibility of recruiting nine other youths to complete a team of
ten. The production record of each team (i.e., the number of stickers
actually placed on cars) should then be posted in the headquarters.
(e) Deputy Registrars
Each headquarters should have at least one deputy registrar
available at all times to register people who drop by the headquarters
for that purpose or for any other purpose. This is part of our re-
sponsibility in the registration effort and is a must for the period
between now and September 13th.
(f) Literature, Pins, Jewelry
Campaign literature, pins, and jewelry items should be avail-
able in each headquarters. Proceeds from contributions for jewelry
items can provide an additional source of revenue for the underwriting
of "Operation Telephone" and other costs of headquarters operation.
(g) Liaison with Local Party Organization
Close coordination with the local party organization must be
one of our primary objectives. Each Nixon headquarters can serve as
the local contact and liaison point with the local party organization.
Every effort should be made to enlist all Republicans in the
campaign. On our own initiative, we should contact and recruit former
Shell supporters -- not only will such action do much to insure a
maximum Republican turnout at the polls on November 6th, but such may
well result in the obtaining of mailing lists and possible additional
headquarters sites.
- 4 -
As stated in (s) above, every Nixon chairman should establish
close and cordial relations with the Republican chairman in his county,
division or community. Specifically, all Nixon workers who are
Republicans should be encouraged to take a position in the Republican
precinct organization as a precinct captain, block worker or deputy
registrar or even at a higher level while continuing to be active in
the Nixon organization. There is no reason why a person cannot be
active in both organizations, and we have agreed to try to provide
additional manpower to the precinct organization.
Nixon workers who are Republicans but who do not want to accept
a definite assignment in the precinct organization should be encouraged
to at least help the precinct organization one or two evenings or
afternoons a month by joining in a door-to-door registration canvass
under the supervision of the precinct organization. No activity is
more important to the success of the Nixon campaign.
Nixon workers who are not willing to go door-to-door should be
asked to help with the registration drive by preparing registration
cards for the canvassers as described in the precinct captain's hand-
book. This can be done at home oz at a headquarters.
If the precinct organization advises us that there are some
precincts which will not be covered door-to-door, we should conduct a
telephone registration canvass in those precincts. This is done by
comparing precinct sheets with reverse directories with the aid of
precinct maps. The precinct organization has detailed instructions
for each phase of this type of campaign. This activity should be
undertaken only if sufficient volunteers are available and is not part
of the campaign "Action" program.
Every Nixon community chairman should start to compile a list
of Nixon workers who are not members of the precinct organization but
who are willing to go door-to-door on election day and turn out the
vote. Beginning in September, their names should be given to the
Republican precinct organization so they can be given Victory Squad
assignments. No other job is more important on election day.
One of the main activities in the "Action" program is
"Operation Telephone. This activity involves the telephoning of all
Republicans, "friendly Democrats" and "Decline to States" on November
1, 2, 3 and 5. To lay the groundwork for this activity, Nixon com-
munity chairmen should have the telephone numbers of all voters put on
all precinct sheets. This is a time consuming operation and as stated
in (c) above should be started immediately.
Workers in increasing numbers will be volunteering for positions
in the Nixon organization, especially after Labor Day. It is the
responsibility of every chairman to set up an efficient procedure for
welcoming all volunteers and promptly giving them assignments. Nothing
ruins morale more than to volunteer and not be put to work
Every community chairman should give his county or division
chairman a report on the status of his organization. This should
- 5 as
include the number of workers recruited and the names, addresses and
telephone numbers of the people who have assumed major responsi-
bilities, such as telephone chairmen, etc. The report should also
describe what activities are being conducted and the address and
telephone number of the community headquarters, if any. It should
also describe any problems on which assistance is needed. The reports
should be passed on by the county and division chairmen to their
Field Representatives at 3950 Wilshire Boulevard in Los Angeles.
Regular weekly breakfast meetings of the Southern California
Nixon Campaign Field Staff personnel were begun on Monday, July 30th,
and will continue throughout the general election period. Each field
representative will be expected to report on his accomplishments of
the past week and will receive assignments for the week ahead. To
conclude, the success of the Nixon campaign in the field in Southern
California will depend in no small degree on the skill and managerial
competence with which each field representative meets his responsi-
bilities in his assigned areas.
****
Field Report as of
Field Representative
1. County/Division/Community:
2. Chairman/Co-Chairmen:
3. Finance Chairman/Co-Chairmen:
4. Treasurer (County/Community only):
5. Headquarters address:
6. No. of communities in County/Division:
7. No. of Community Chairmen appointed:
8. No. of headquarters open:
-1-
9. Action Program Chairman:
10. Operation Telephone Chairman:
11. Coffee Hours Chairman:
12. Volunteers Chairman:
13. Nixonettes Chairman:
14.
Jewelry Chairman:
2-
15. Negro Vice Chairman:
16. Mexican-American Vice Chairman (County only):
17. Democrats for Nixon Chairman:
18. No. on Democrats for Nixon Committee:
19. Bumper and window sticker chairman:
20. No. of bumper and window sticker teams :
-3-
21. Publicity Chairman
22. Contact and Win Program
Registration Drive
23. Have appropriate party precinct organizations been contacted:
24. Number of precincts in area:
25. How many precinct captains and block leaders have been appointed by the
Republican precinct organization to serve the precincts in that area:
26. How many precincts have been canvassed for registration purposes:
27. Is there a definite plan for completing the registration drive by
Sept. 13:
28. Will the Nixon or anization have to handle the registration drive in the
area:
29. Have precinct sheets been distributed to Nixon Community Chairmen:
30. If 29 is no, have arrangements been made for prompt distribution:
4"
INTER-OFFICE MEMORANDUM
Nixon for Governor
To:
Mr. Richard M. Nixon
Date: August 24, 1962
From:
John R. Kalmbach
Subject:
Field Operation Since Primary Election
Distribution: Bob Haldeman and H. W. Kalmbach
REGISTRATION
Have distributed Deputy Registrars applications to all Community
Chairmen in Los Angeles County area and have signed up approximately
125 registrars. Then registrars are assigned to headquarters and
precinct organizations. Our field men work closely with precinct
organizations and furnished names of our volunteers for blitz work.
FIELD MEN
A field man has been assigned to each of the six divisions in
Los Angeles County and outlying counties. Also, have full-time field
man working San Diego, Orange, and Imperial counties. These men are
working at no cost to the campaign.
SOUTHERN CALIFORNIA HEADQUARTERS
We have opened the new Southern California Headquarters at
3950 Wilshire Boulevard, and have obtained financing to underwrite the
total rental and borrowed all furniture required.
BUMPER STICKER PROGRAM
Have embarked in multiple bumper sticker program which includes
Community Headquarters, YR Groups, and Teen Age Republicans. Also
formulating new group comprised of youngsters, ages 10 - 14 years,
working door to door under committee of well-known athletes in Los
Angeles area.
Blitz for August 25 scheduling for Sherman Oaks, North Hollywood,
Arcadia, El Monte, West Covina, Beverly Hills, Huntington Park, Palos
Verdes, and Long Beach.
COMMUNITY CHAIRMEN/HEADQUARTERS
To date, have 80 Community Chairmen appointed in Los Angeles County
with good progress in the outlying counties. Have 27 headquarters open
in Los Angeles County.
INTER-OFFICE MEMORANDUM
Nixon for Governor
To:
Date:
From:
Subject:
Distribution:
FIELD DIVISION
Registration
Deputy Registrar applications distributed to
all Community Chairman - Los Angeles County area.
Signed up approx. 125 Registrars.
Registrars are being assigned to headquarters
and precinct organizations.
Field men are working closely with precinct
organizations; furnishing names of our volunteers
for blitz.
Field Men
Field man now assigned to each of 6 divisions in
Los Angeles County and outlying counties.
Full-time field man working in: San Diego
Orange
Imperial
No cost to campaign.
Southern California Headquarters
Opened last week at 3950 Wilshire.
Total rental has been underwritten; furniture on loan.
Lights, signs, flags.
INTER-OFFICE MEMORANDUM
Nixon for Governor
To:
Date:
From:
Subject:
Distribution:
FIELD DIVISION - con't.
Bumper Sticker Program
Multiple programs now under way, including:
Community Headquarters
YR Groups
Teen Age Republicans
also. new group being formed
- aged 10 to 14 working door to door
under Committee of well-known athletes
in Los Angeles area.
Blitz scheduled August 25th for -
Sherman Oaks
North Hollywood
Arcadia
E1 Monte
West Covina
Beverly Hills
Huntington Park
Palos Verdes
Long Beach.
Community Chairmen/Headquarters
80 Community Chairmen appointed in Los Angeles County
- and 27 L.A. Ct. Headquarters open.
Outlying counties setting up fast.
INTER-OFFICE MEMORANDUM
Nixon for Governor
To:
RN
Date: 23 August 1962
From: Carol Art}
Subject: Progress Report on Special Projects
Distribution:
OPERATION TELEPHONE
Money coming in for banks of phones.
Operation Telephone Primer written, printed, being distributed today.
Poll of Democrats and DSs
Using theory of taking candidate first where you have best sales
opportunity, 11 Southern California counties have been scientifi-
cally "phased out" from Prime to Lousy. Theory accepted and in op-
eration in 6 counties (LA, Ventura, Santa Barbara, San Bernardino,
Riverside and Orange. Other 5 immediately after Labor Day.)
Theory being tested and proving out in LA County test areas. Polling
not less than 15 precincts per test area. Percentages for RN running
from 30-35% in Prime areas down to 3-5% in Lousy areas. Exact figures
by area available next week., when testing stops and straight polling
begins.
Most communities have accepted and will carry out program to mail RN
color postcard 10 days before election to every Democrat and DS with-
out a phone in their precincts.
Headquarters has almost completed survey to establish number and loca-
tion of banks of phones for 11 counties.
Precinct Coffee Hours
Urging one or more per precinct in 11 counties - 18,610.
Meetings held with leaders of program and materials and recommendations
provided.
Pat Nixon has agreed to participate each Tuesday in October in Coffee
Hours scheduled by Valley Knudsen.
Nixon for Governor "Action Package" Demonstration Day
Scheduled for Tuesday, September 18, from 10 until 4 at Statler-Hilton
Will attract approximately 500 chairmen of "Action Package" programs
in 11 counties - Operation Telephone, Precinct Coffee Hours, Nixonettes,
and Nixon Jewelry
RN scheduled as luncheon speaker and Pat as participant in Coffee Hour
demonstration
KEY Program
Meeting Tuesday this week with LA County KEYS, Al Moscow and Carol Arth
Each community KEY to up number of workers from 15 to 20 or more
First assignment re LATimes "Debate" editorial (and news coverage of
same subject) made this morning to LACounty, Orange County, and 6 Bay
area counties
Speakers Manual
One supplement since the Primary. Second out right after Labor Day.
CERTFORNIA NIXON FOR GOVERNOR CAMPAIGN ORGANISATION
3950 Wilshire Blvd., Los Angeles 5, Calif., DU 5-9161
HENRISTTE CONGILL
Vice Charlman
Chairman "Action Package"
Vice Chairman "Action Package"
PACKAGE" FACT
The "Action Package" is made up of these five campaign action programs:
1. Precinct Coffee Hours
2. Operation Telephone
3. Winon Jewelry
4. Mixonettes
5. Headquarters Volunteers
"Action Package" seemed a logical title to describe these programs
since they are closely inter-related and the success of each program
is dependant upon the recruiting of large numbers of volunteer workers
for Mixon throughout the state,
Precinct Coffee Hours
There are 18,610 precincts in the 11 counties of Southern Califor-
nia. 60% of the entire vote of the state is in these counties.
40% of it is in Los Angeles County.
At lease one Precinct Coffee Hour in each of these precincts
should be the vehicle for: (1) recruiting telephoners for "Oper-
ation Telephone"; recruiting Election Day workers; recruiting vol-
unteers for giving additional Precinct Coffee Hours, working at home
and at Headquarters, and, (2) raising the money to buy the telephones
for the "Operation Telephone" Blitz.
Operation Telephone
"Operation Telephone" is a successfully tested means of increasing
the vote cast for our candidate by as much as 17 to 26%. It re-
quires large numbers of volunteer workers to:
1)enter telephone numbers of Republicans, Democrats and voters who
Decline to State their Party (DS) on precinct sheets;
2) take a poll by phone of all Democrate and DS's who have phones
to determine which ones support Nixon or are undecided,
"ACTION PACKAGE" FACT (continued)
- 2 -
3)write and mail Nixon postcards to all registered Democrate and
DS's without phones: and,
4)do supervised telephoning during the 4-day "Operation Telephone
Blits" immediately preceeding Election Day (excluding Bunday).
Jewelry
Women and girls who donate money for Nixon Jewelry and wear it on
all occasions (and give it as gifts to friends!) will not only be
giving publicity to our candidate, but also, through their financial
contributions, will help pay for the telephones for the "Blitz".
Mixonettes
Are the cake frosting, the brass band, the personification of
youthful enthusiasm in our campaign to elect Nixon Governor.
They will add color to rallies, Headquarters' Openings, candidate
appearances, meetings, shopping center and downtown tours, and parades.
Through distributing Nixon buttons and literature, they will spread
the word about Nixon, and, we hope, become politically interested and
active for good government the rest of their lives.
Headquarters Volunteers
Headquarters Volunteers are included in the "Action Package" be-
cause it is vital that each person-man or woman, young or old--
be used to maximum advantage in the campaign work to be done, and
because your local Headquarters is the focal point for receiving and
assigning Nixon supporters who volunteer to work.
HERE IS YOUR "ACTION PACKAGE"
You will find enclosed the kit of "ACTION PACKAGE"
memorands for the General Election. As you read
through them and familiarize yourself with these
important campaign activities, you will find refer-
ence made in four of them to certain attachments
which are essential to, or recommended for, a parti-
cular program. The attachments are included only
in the kits which are sent to the chairmen of the
programs. We felt a general mailing of these
materials which relate to specific programs would be
wasteful and unnecessary.
OPERATION TELEPHONE
For those of you who are Chairmen for Operation
Telephone, a small supply of the cards to be com-
pleted by telephoners making the Democrat and DS poll
is included. Additional cards will be brought to
you by the Headquarters Field Representative assigned
to your county (or Division in Los Angeles County).
WIN WITH NIXON!
SOUTHERN CALIFORNIA NIXON FOR GOVERNOR CAMPAIGN ORGANIZATION
3950 Wilshire Blvd., Los Angeles 5, Calif., DU 5-9161
VALLEY KNUDSEN
HENRIETTE COWGILL
Vice Chairman
Co-ordinator
Chairman "Action Package"
Vice Chairman "Action Package"
BULLETIN !
TO: All Women Vice-Chairmen, Coordinators "Action Package", and Chairman
individual programs in "Action Package"
FROM: Valley Knudsen, Vice Chairman, Chairman "Action Package"
Henriette Cowgill, Vice Chairman, and Coordinator "Action Package"
We are so very pleased to be able to announce the appointment of Mr.
Carter Ludlow as director of publicity for the "ACTION PACKAGE" programs
of the Southern California Nixon for Governor campaign. Mr. Ludlow brings
to this assignment approximately 23 years' experience as a newsman in the
Los Angeles area. He is already known and admired by many of you who will
read this bulletin.
Please feel free to call on him at any time for any advice on publicity,
public relations or promotion of the "ACTION PACKAGE" programs - - Operation
Telephone, Precinct Coffee Hours, Nixonettes, and Nixon Jewelry. His
phone number is: 385-9161, station 52.
We would greatly appreciate your sending a copy of any release that
you give to your local paper to this office, addressed to: "ACTION PACKAGE",
3950 Wilshire Blvd., Los Angeles 5, California. In many instances, this
will help us secure wider coverage for the campaign through further use
of your ideas.
WIN WITH NIXON 1
SOUTHERN CALIFORNIA NIXON FOR GOVERNOR CAMPAIGN ORGANIZATION
3950 Wilshire Blvd., Los Angeles 5, Calif., DU 5-9161
VALLEY KNUDSEN
HENRIETTE COWGILL
Vice Chairman
Co-ordinator
Chairman "Action Package "
Vice Chairman "Action Package"
"ACTION PACKAGE" MEMO
TO:
All Women's Vice Chairmen, Action Package Chairmen, and Chairmen of
Operation Telep hone, Precinct Coffee Hours, Nixon Jewelry, and
Nixonettes
FROM: Carter Ludlow, Director of Publicity,y, ACTION PACKAGE
If you need any advice on public relations or publicity relating to
your program in the "Action Package", project of the Southern California Nixon
for Governor campaign, don' hesitate to call me at 385-9161, station 52
(Los Angeles).
Every mention of the campaign will be valuable and it may be possible
that provocative angles can be found to make a story more newsworthy.
You're sure to do a fine job, but, if I can be of any assistance, I'm
here for that purpose.
SOUTHERN CALIFORNIA NIXON FOR GOVERNOR CAMPAIGN ORGANIZATION
3950 Wilshire Blvd., Los Angeles 5, Calif., DU 5-9161
VALLEY KNUDSEN
HENRIETTE COWGILL
Vice Chairman
Co-ordinator
Chairman "Action Package"
Vice Chairman "Action Package"
HEADQUARTERS VOLUNTEERS
GENERAL ELECTION
"ACTION PACKAGE" MEMO
TO:
All Nixon County, Division, and Community Chairmen and
Headquarters Managers
FROM:
Betty Haldeman, Headquarters Volunteer Chairman,
Southern California
SUBJECT: Nixon Volunteers
Together, the Nixon volunteers and the Nixon staff have a great op-
portunity and responsibility to bring victory for Dick Nixon and
California on November 6. Neither one can do the job alone.
Usually, volunteers are the ones who recruit other volunteers from
among their friends, neighbors and associates.
Additionally, you have on hand the green cards completed by thousands
of Nixon supporters which have been forwarded to you from Southern
California Campaign Headquarters.
We urge you to make maximum use of all these recruits--both mentally
and physically. Please make sure that none of the Nixon volunteers
in your community say, "I offered to help, but I guess they didn't
want me. No one ever contacted me."
Suggestions:
1. Consider the idea of asking a group of Nixon supporters who are
experienced in community affairs to evaluate all volunteers so
that maximum use can be made of their time, talents, and interests.
2. The volunteer cards for these people should be given to the ap-
propriate activity chairman for follow-up and assignment, ie.,
Publicity, Speakers' Bureau, Rallies, Operation Telephone, Precinct
Coffee Hours, Jewelry, Nixonettes, Mailings (addressing, stuffing,
etc.), Headquarters Volunteer Chairman, Book sale, etc.
Nixon volunteers (continued)
- 2 -
3. The KEY to a well run and happy Headquarters usually rests with
the Volunteer Chairman who directs the day-to-day Headquarters'
activities. Most Headquarters find that a "Chairman of the Day
for Volunteers" works best. For each day that your Headquarters
is open, find a responsible and capable volunteer who will agree
to be "Chairman of the Day" one day a week for the duration of
the campaign. She is responsible for coordinating all activities
that require the assistance of volunteers.
4. All volunteers working in your Headquarters are representatives
of our candidate; friendliness and courtesy to all who enter is
a must.
5. Be sure your Headquarters' receptionist has a friendly welcome
for ALL and is thoroughly trained in answering questions and
assisting the visitor.
6. Your Headquarters should have a Deputy Registrar. A sign in
the window should inform passers-by.
7. Make an attractive display of Nixon Jewelry, Nixon's "Six
Crises", and other campaign materials.
REMEMBER! There is a job for every one in this campaign--but
people want to be asked to help and given a job that
interests them.
We at Southern California Headquarters are here to help
you. Any questions and recommendations as to a more
effective organizational operation are most welcome.
SOUTHERN CALIFORNIA NIXON FOR GOVERNOR CAMPAIGN ORGANIZATION
3908 Wilshire Blvd., Los Angeles 5, Calif., DU 5-9161
VALLEY KNUDSEN
HENRIFTTE COWGILL
Vice Chairman
Co-ordinator
Chairman "Action Package"
Vice Chairman "Action Package
"ACTION PACKAGE" MEMO
TO:
All County, Division and Community Nixonette Chairmen
FROM:
Mrs. Frederick Sturdy,
Nixonette Chairman, Southern California
SUBJECT:
"NIXONETTES" - General Flection
Nixonettes are to campaign events what a brass band is to a
parade--the color and the flavor that make you want to join up
and WIN.
NOW is the time to organize the NIXONETTE TEAMS in your town
A good dish doesn't have ginger in it unless you add it.
Think in terms of how MANY teams of NIXONETTES, not how few.
You'll need them for rallies, meetings, touring shopping centers
to distribute buttons and literature, greeting the candidate,
and as "reserve troops for emergencies.
Our goal is 10,000 NIXONETTES.
Here's How to Recruit Them
1. Ask your Nixon Community Chairman for the list of all the
Nixonettes and their chaperones who worked in the 1960
campaign and in the 1962 Primary campaign.
2. Telephone or go to see them and ask them to be Nixonettes
again in this campaign.
3. Get in touch with any young women who have expressed a
desire - by letter, phone, or in person - to be Nixonettes
4. If there were "Shell's Belles" in your town, ask them to
become Nixonettes.
5. Make sure that the Nixonette Teams you organize are a
cross-section of your town.
-1-
-2-
"NIXONETTES" - General Election (continued)
Nixonette Teams
1. Chaperon
For each team of ten Nixonettes, there must be a chaperon
over 21 years of age who will be responsible for the team
and will accompany them to all events and stay with them
until they leave. This person could be the mother of a
Nixonette, an older sister, or a responsible volunteer
who enjoys working with young people.
2. Team
If the ten Nixonettes choose to elect or select a fellow
Nixonette as Team Captain, this will not replace, but
will supplement the adult chaperon.
3. Age of Nixonettes
High school (9th grade through Senior year); college
girls; and, young married women.
NOTE: This diversity is recommended because
occasions will arise when students
will be in school or studying. You
will have to call on college students
or on young women who are more free
to appear at daytime events and emer-
gency activities. In other words,
organize some "reserve troops' for
emergencies you know will occur.
4. Instruction Meeting
When your first one or two teams are recruited, call the
Nixonettes and their chaperones together at Headquarters
or your home for a meeting to instruct them about dress,
accessories, what to do at campaign events, permission
slips (for high school students) for Nixonette activities
(sample Page 2a), and the ground rules for participation.
You also will want to tell them about the official
Nixonette identification card and the gift medallion
which is the official emblem.
Participation in Campaign Events
1. Tell the Nixonettes and their chaperones that you will
meet (or have met) with your Nixon Community Chairman
and Nixonette County Chairman to discuss all campaign
"NIXONETTES" - General Election (continued)
-2a-
SAMPLE PERMISSION SLIP FOR NIXONETTE ACTIVITIES
I hereby give permission for my daughter
to attend the Nixonette campaign activities during the
duration of the campaign. I understand there will be a
chaperon in charge. I assume full responsibility for
(signed)
(date)
"NIXONETTES" - General Election (continued)
-3-
events in which Nixonettes should take part. These should
include candidate rallies, Headquarters openings, Nixon
appearances, picnics, fairs (Nixon booths), shopping
center and downtown tours to distribute Nixon buttons and
literature, etc.
2. Make a list of these events including where and when they
will take place, and give a copy to each Nixonette. In
this way, the girls and their parents will be alerted in
advance. As new events are added to the campaign calendar
send a copy to each Nixonette so she can be prepared.
3. Distribute copies of the "Ground Rules" for Nixonettes and
copies of the recommended attire list (samples of both
attached) and discuss them thoroughly with the Nixonettes
and their chaperones. As new Nixonettes are recruited,
see that each one receives a copy.
4. Show the Nixonettes and their chaperones the picture of
the Nixonette medallion (attached) and the sample official
Identification Card (attached).
Tell them that the chaperon for each Team of Ten will re-
ceive the Medallions and Cards from State Headquarters as
quickly as the names, addresses and phone numbers of the
chaperon and the members of her Team are sent to State
Headquarters. You should prepare for an appropriate pre-
sentation ceremony when they are received.
Number of Teams for Your Town
You are the best judge of this. Remember that many girls and
young women want to do all they can to help elect Dick Nixon
Governor. Remember, too, that different Teams can be sched-
uled for different events. Some days during the campaign,
you may have need for Nixonettes in 2 or 3 different places-
a rally, a coffee hour, and distributing buttons and litera-
ture in a shopping center.
"NIXONFTTES" 11 - General Flection (continued)
-4-
"GROUND RULES" FOR PARTICIPATION
1. If possible, Nixonettes are to pay for their own
accessory kits which sell for $2.00 each.
*2. Nixonettes should refrain from chewing gum during
campaign events and from dancing the Twist or
similar dances.
3. A Nixonette smile, friendly attitude and willingness
to be helpful at all times will generate enthusiasm
at campaign events. Nixonettes should be reminded
to mix with the audience at all events and be cau-
tioned not to form into small groups, talking only
to their friends.
4. Nixonettes do not solicit funds.
5. Remind Nixonettes to keep their pompoms moving when
greeting the candidate, a visitor, or when a speaker
is applauded.
6. Urge the Nixonettes to wear their medallions at all
times. They are great conversational pieces.
7. The chaperones are responsible for implementing these
"ground rules".
Remember!
Nixonettes lend themselves to publicity, color, drama,
enthusiasm and excitement. It is important that the
girls be attractive and energetic.
"NIXONETTES" - General Blection (continued)
-5-
RECOMMENDED ATTIRE
Mrs. Peter J. Felker, Jr., Nixonette Accessory Chairman for
Southern California, is responsible for assembling accessories
for the Nixonette costume featuring our California state
colors-blue and gold. The accessories, as they are designed,
help to emphasize the attractiveness of our Nixonettes and
add color to all events.
Mrs. Felker (Madolyn) urges you to anticipate the number of
accessory kits you will need for your girls and asks that you
send your check for your order to Allied Service and your lists
of Nixonettes to Southern California Headquarters as quickly as
possible. Please remember that all the kits are assembled by
Nixon volunteers before they are sent to Allied Service for
storage and shipping. They, like you, are volunteering their
time to elect Nixon Governor. They, like you, are happier
when they know in advance how many hours they are needed at a
certain time.
NOTE: Nixonette Accessory kits should be ordered
directly from (and checks made payable to):
Allied Service Units
5419 South Vermont
Los Angeles 37
California
Telephone: PLeasant 8-4141
Each kit is $2.00. Your check should
accompany your order.
Dress:
white shirtmaker with full skirt preferred,
or shirtmaker blouse and full white skirt;
high heels; white cotton gloves
Accessory Kits:
-white straw sailor hat banded in gold ribbon
with "NIXON FOR GOVERNOR" lettered in blue
gold streamers;
-gold satin band with "Nixonette" lettered in
blue to be pinned to shoulder and waist at
opposite side;
-white baskets, decorated with blue rosettes,
to be filled with "ELECT NIXON GOVERNOR"
buttons for distribution at all events;
-gold and blue pompoms
"NIXONETTE" medallion to be pinned at
shoulder height on gold satin band
Oma Umhey, So. Cal. Jlry Chairman
2639 N. Commonwealth
Los Angeles 27, California
1962
Dear Jewelry Chairman
Our manufacturer is offering these outstanding campaign jewelry
pieces and for your convenience they will drop ship to you
directly. A 50% deposit with the balance C.O.D. is satisfactory
or you may send your check in advance for the total, in which
case they will pay the postage.
Be sure to add the 10% excise and 4% state tax to the quoted
prices.
Illustrations are actual size
NIXONETTE Pla-gold plate
NIXON "STATE" PIN $1.00
(issued exclus vily from
gold plate with pearls or
Nixon Headquar sers)
rhodium plate with rhinestones
N
N
N
NIXON "N" tie tack (or lapel
NIXON "STATE" tie tack (or
ornament)- gold plate--13e each
lapel ornament)-gold plate
17e each
SEND ORDERS TO
CARL ENTENMANN & SON
146 #. 18 St.
Los Angeles, California
OMA UMHEY, Chairman
Oma Ninhey
SOUTHERN CALIFORNIA NIXON FOR GOVERNOR CAMPAIGN ORGANIZATION
3908 Wilshire Blvd., Los Angeles 5, DUnkirk 5-9161
Valley Knudsen, Chairman
Henriette Cowgill, Vice
Chairman, Coordinator
"Action Package"
GENERAL ELECTION "ACTION PACKAGE"
MEMO TO: NIXON JEWELRY CHAIRMAN
FROM:
Mrs. Harry Umhey, Southern California Nixon
Jewelry Chairman
There seems to be so little time for the big things we
want to accomplish. Building up the fund for Operation Telephone
is one of the most important activities for the November Election
Many of the organized groups are ordering jewelry and are
receiving donations for it now.
We are most eager to have this NIXON JFWELRY on display in
the NIXON HEADQUARTERS. This is the quickest way to make people
aware we have the jewelry and for you to receive their donations
to start building your own Telephone Fund.
Some of the jewelry manufacturers will forward jewelry to
your NIXON Headquarters on 30 day consignment without your sendit
any money in advance. At the end of 30 days, you may return what
you have not disposed of.
Other manufacturers cannot afford to do this, but will make
up a small package for your Headquarters if you send them $25.00
or a reasonably small order.
NIXON JEWELRY: Manufacturers who will send you up to
$50.00 worth of Jewelry on 30 day consignment.
Gerald Sears Co.
Mr. Lawrence Corb
607 South Hill Street, Los Angeles 14
MA 3-1995
NIXON JEWELRY: Manufacturers who require $25.00 deposit at
time of order.
1. Entenmann & Son
Mr. Leo Rovin
146 West 18th Street, Los Angeles
RIchmond 9-1215
2. International Commerce Fxchange
Mr. Andrew Spinks
448 South Hill Street, Los Angeles
MA 4-8703
Mr. Spinks has both the Nixon Jewelry and the STATE - emblem type
of NIXON JEWELRY. He cannot send jewelry on consignment but
perhaps you could order enough to make a display in your NIXON
3. Darcy Specialties Co., Inc.
Mrs. Sheila Roth
1917 Westwood Blvd., Los Angeles 25
GR 3-8736
We are enclosing a picture of their jewelry. Also, they have
a STATE gold pin with NIXON inside, which is attractive. They
do not mail out on consignment.
REVISED MARCH 28, 1962
NIXON JEWELRY
PRICE LIST - AS NUMBERED ON DISPLAY
AT STATE HFADQUARTERS
1. Circular Goldplated Fob Pin w/Cultured J. Freides Stationery Co.
Pearl; Supplier's Stock #N-4; 70 cents 320 5th Avenue., NYC
ea. (minimum 10)
2. Circular Goldplated NIXON Pin;
J. Freides Stationery Co.
Supplier's Stock #N-13; 50 cents
320 Fifth Ave.; NYC
each (minimum - 10)
3. Round Sunburst Goldplated Pin;
Waldman Button Co.
Supplier's Stock #N-6925; 25 cents
552 Seventh Ave.; NYC 18
4. Circular Goldplated Sunburst Pin w/
J. Freides Stationery Co.
Culutured Pearl; Supplier's Stock #N-9
320 Fifth Ave.; NYC
60 cents ea. (minimum - 10)
5. Gold Car Key; (may be cut to fit all
Lacquer -Graph, Inc.
domestic cars) 60 cents ea.
Attn: L. Mann - RA 3-2321
Gold Keychain; 60 cents ea.
or RI 7-0555
317 N. 21st Street Montebell
6. Script Gold Pin; Supplier's Stock
Waldman Button Co.
#N-613; 13 cents ea.
552 Seventh Av.; NYC 18
7. NIXON Goldplated Pin; Supplier's
J. Freides Stationery Co.
Stock #N-12; 18 cents each
320 Fifth Avenue; NYC
8. "N" Pin (Gold); 12 cents ea.
Entenmann & Son, Mr. Rovin
146 W. 18th St., L.A.
RI 9-1215
9. NIXON Lapel Pin; Supplier's Stock
Waldman Button Co.
#N-600; 8 cents ea.
552 Seventh Ave., NYC 18
10. Gold Key Ring
Darcy Specialties Co, Inc.
75 cents ea. (min. 1 Doz.)
1917 Westwood Blvd., L.A. 25
11. Pearl Bracelet, gilded letters
Darcy Specialties Co., Inc.
spell NIXON; 75 cents ea. (min.
1917 Westwood Blvd., LA25
1 Doz.)
12. Gold & Pearl Bracelet; gilded letters
spell NIXON: 75 cents ea. (min. 1 doz.) Darcy Specialties Co, Inc.
1917 Westwood Blvd., LA 25
13. Sunburst Gold & Pearl Bracelet;
Waldman Button Co.
Supplier's Stock #N-6901; 35 cents ea.
552 Seventh Ave., NYC 18
14. Sunburst Gold Bracelet; Supplier's
Waldman Button Co.
Stock #N-6900; 35 cents ea.
552 Seventh Ave., NYC 18
15. Circular Goldplated Pearl Bracelet;
J. Freides Stationery Co.
Supplier's Stock #N-14; 50 cents ea.
320 Fifth Ave.; NYC 18
16. NIXON-California Pin
Entenmann & Son - Mr. Rovin
15 cents ea. (lots of 10M)
146 W. 18th St., LA RI9-1215
17. 1½" Square Flasher Pin
Associated Advertising Spec.
10½ cents each
3207 W. Jackson Blvd., Muncie
Indiana
18. Goldplated Tie Bar; Supplier's
J. Freides Stationery Co.
Stock #N-5; 25cents ea.
320 Fifth Ave.; NYC
(minimum -20)
19. Key Chain-Loose gilded letters
Darcy Specialties Co., Inc.
spell NIXON; 75 cents ea.
1917 Westwood Blvd., LA 25
(minimum - 1 doz.)
20. Plastic Car Aerial Pennants;
Wesley Case
$15.00 per hundred in lots of
402 Goodland Place, N.Holly-
1,000.
wood, California
21. Pearl Necklace -Loose gilded
Darcy Specialties Co., Inc.
letters spell NIXON: Adult size;
1917 Westwood Blvd., LA 25
75 cents ea. (min. - 1doz)
22. Pearl Necklace -Loose gilded
Darcy Specialties Co., Inc.
letters spell NIXON; child size,
1917 Westwood Blvd., LA 25
75 cents ea. (min. - 1 doz)
23. Gold Chain Necklace; 75 cents ea.
Darcy Specialties Co, Inc.
(min. - 1 doz.)
1917 Westwood Blvd., LA 25
24. Jeweled rhinestone NIXON Pin;
Waldman Button Co.
Supplier's Stock #N-619; 25 cents
552 Seventh Ave., NYC 18
25. NIXON -California Pin; 15 cents
Entenmann & Son - Mr. Rovin
ea. (in lots of 10M)
146 W. 18th St., LA, RI9-1215
26. Goldplated NIXON Pearl Bracelet;
J. Freides Stationery Co.
Supplier's Stock #N-14; 50 cents
320 5th Av., NYC
(minimum 10 pcs.)
27. 1-1/2" Flasher Round Pin
Dimensional Research Corp.
(California); 22 cents ea.
149 Starlite Street
South San Francisco, Calif.
28. 3" Flasher Round Pin;
Dimensional Research Corp.
(I'm for Nixon); 32 cents ea.
149 Starlite Street
So. San Francisco, Calif.
29. Gold Sunburst Key Chain;
Waldman Button Co.
Supplier's Stock #NKR-655;
552 Seventh Ave., NYC 18
25 cents ea.
SOUTHERN CALIFORNIA NIXON FOR GOVERNOR CAMPAIGN ORGANIZATION
3950 Wilshire Blvd., Los Angeles 5, Calif., DU 5-9161
VALLEY KNUDSEN
HENRIETTE COWGILL
Vice Chairman
Co-ordinator
Chairman "Action Package"
Vice Chairman "Action Package"
"ACTION PACKAGE" MEMO
TO:
All County, Division and Community Precinct Coffee Hour
Chairmen
FROM:
Mrs. Lawrence Frankley, Precinct Coffee Hour Chairman,
Southern California
SUBJECT: PRECINCT COFFEE HOURS, General Election
There are 18,610 precincts in the 11 counties of Southern California.
How many of these precincts are in your town? Can you have a Pre-
cinct Coffee Hour in each one before November 6? The purpose of a
Precinct Coffee Hour-with paper cups and simple refreshments--is
to bring together women and men in your precincts who will; (a) or-
ganize or join a Telephone Team of Ten to telephone voters the four
working days before November 6; (b) agree to help buy a phone for
the "Operation Telephone Blitz"; (c) agree to give a Precinct Coffee
Hour; or (d) sign up to help get out the vote on Election Day.
Here's How To Do It
1. As Precinct Coffee Hour Chairman, you kick off the coffee hours
in the area for which you are responsible. You invite women
who you think will be future hostesses to your home or local Nixon
Headquarters for coffee and doughnuts.
2. Make arrangements for a good speaker from your local Nixon
Headquarters.
3. Secure Nixon campaign materials (buttons, bumper and windshield
stickers, and pamphlets) from your local Headquarters. Impress
those attending with the importance of putting the stickers on
their cars ("moving billboards" for Nixon), wearing the buttons,
and reading and passing on the written materials.
4. Make arrangements with your local Nixon Jewelry Chairman to
have jewelry on hand. Donations received for the jewelry
can help with campaign expenses and help pay for phones to be used
during "Operation Telephone Blitz".
PRECINCT COFFEE HOURS, General Election (continued)
- 2 -
5. Be sure that your local Nixon Publicity Chairman knows the
time, location and other details of your Precinct Coffee
Hour so that she (or he) can give your local news media a story
about the event.
6. As Precinct Coffee Hour Chairman, consider the added news
value in scheduling a number of Nixon Precinct Coffee Hours
on the same day at the same time or, a week of Precinct Coffee
Hours scheduling several for each day, one in every precinct.
7. Carefully explain to those women and men who attend the Pre-
cinct Coffee Hours the basic reason for their being there:
WE NEED THEM TO WIN WITH NIXON.
THIS IS HOW THEY CAN HELP:
1. You will receive from us pads of volunteer sign-up sheets for
you to distribute to those women who volunteer to give Pre-
cinct Coffee Hours. Each sheet is to be signed in triplicate by
the men and women attending. (NOTE: You don't have to worry about
carbon paper in making copies of the list. The first 2 sheets
have an invisible carbon backing. Ask the volunteers to exert
slight pressure when PRINTING their name, address, and phone
number on the sign up sheet. This makes the copies.)
2. You might want to divide the guests into Telephone Teams of
Ten. Each Team member should agree to (and sign up to) pay
1/10th of the cost of one telephone and pledge herself to tele-
phone 3 hours during the 4-day "Blitz" immediately preceeding
Election Day, Tuesday, November 6--Thursday, Friday, Saturday,
and Monday. "Buy a Phone and Man a Phone."
3. It is important that the lists in #1 be made in 3 copies--
(1) one for your local "Operation Telephone" Chairman; (2)
one to be mailed immediately by you to the Southern California
"Operation Telephone" Chairman so that your volunteers can be
placed on the general campaign mailing list and receive a note
of thanks from Dick Nixon, and; (3) one for yourself as Precinct
Coffee Hour Chairman so that you will have a record of the guests
who should be urged by you to give Precinct Coffee Hours them-
selves.
4. We are attaching to this memo a supply of "Volunteer Sign-Up"
cards which you should give to your Precinct Coffee Hour
Hostesses. Each guest should be given a sign-up card on which
she (or he) will indicate the Nixon campaign job he wants to do.
These sign-up cards should be completed, signed (please have them
PRINT), and returned to the hostess who sends them to your local
Headquarters Volunteer Chairman for follow-up and assignment.
NIXON
for Governor
ABC's
of Operation Telephone
SOUTHERN CALIFORNIA NIXON FOR GOVERNOR CAMPAIGN ORGANIZATION
3950 Wilshire Blvd., Los Angeles 5, Calif., DU 5-9161
VALLEY KNUDSEN
HENRIETTE COWGILL
Vice Chairman
Co-ordinator
Chairman "Action Package"
Vice Chairman "Action Package"
How to Give a Precinct Coffee Hour
1. Invite your neighbors into your home for coffee and doughnuts.
Use paper cups and plates. Please keep it simple. (NOTE: Re-
cently, one of the greeting card companies designed a wonderfully
humorous "coffee hour" invitation suggesting that the invitee "get
away from the regular grind". However, any simple invitation--in
writing or by phone--is appropriate.)
2. If you have ten or more guests, request a good speaker from your
local Nixon for Governor Headquarters.
3. Get Nixon for Governor campaign materials--brochures, bumper and
windshield stickers, and buttons from your local Nixon Head-
quarters. NOTE: Urge those present to put the stickers on their
cars ("moving billboards" for Nixon) and to read the literature and
to pass it on for others to read.
4. Distribute volunteer sign-up cards to all guests and ask them
to check the Nixon campaign activity in which they want to par-
ticipate. Be sure they print their names, addresses and phone
numbers and return the cards to you. Give the completed volunteer
sign-up cards to your local Nixon Headquarters' Volunteer Chairman.
She, or he, will sort them and give them to the appropriate Chairman
who will assign the volunteers.
5. Circulate the sign-up sheet for the "Operation Telephone Blitz".
The guests who sign agree to: (a)help pay the cost of one phone,
and; (b) telephone for 3 hours or more during the 4-day Blitz. Ask
each person who signs up to PRINT her name, address and phone number.
Deciphering handwriting is easier this way. (NOTE: Your local Nixon
"Operation Telephone" Chairman will know the approximate cost of
"buying" one phone for the Blitz. The cost varies from area to area.
Your "Operation Telephone" Chairman will tell you how much each
Coffee Hour guest should donate. For example, the average cost of a
phone in Los Angeles County is $66.00. Guests are asked to sign up
for "Operation Telephone" in Teams of Ten and each Team member agrees
to pay $6.60.
How To Give a Precinct Coffee Hour (continued)
- 2 -
6. Give the completed sign-up sheet for the "Blitz" to your local
Nixon "Operation Telephone" Chairman.
REMEMBER!
There are 18,610 precincts in the 11 Southern California counties.
You and 18,609 other women for Nixon can win this election by giving
a Precinct Coffee Hour to tell the Nixon story and to recruit vol-
unteers to work and talk for him and his fine programs for California.
Don't break the chain! Keep them going until Election Day and
WIN WITH NIXON!
SOUTHERN CALIFORNIA NIXON FOR GOVERNOR CAMPAIGN ORGANIZATION
3950 Wilshire Blvd., Los Angeles 5, Calif., DU 5-9161
VALLEY KNUDSEN
HENRIETTE CONGILL
Vice Chairman
Co-ordinator
Chairman "Action Package"
Vice Chairman "Action Package"
"ACTION PACKAGE" MEMO
TO:
All County, Division, and Community "Operation Telephone"
Chairmen
FROM:
Mrs. Tony Whan, "Operation Telephone" Chairman, Southern
California
SUBJECT: "OPERATION TELEPHONE" - General Election
Enclosed with this memo is a "seed" supply of "Operation Telephone"
Primers--hot off the press! Additional copies are available for
your volunteers. However, we ask that you determine your needs care-
fully before ordering more.
Please urge the leaders in your local "Operation Telephone" to
read the Primer carefully and to familiarize themselves with each
step in carrying it out successfully.
"Friendly Democrat" Poll
Also enclosed are:
(1) Directions for taking the "Friendly Democrat" Poll
(2) Cards to be filled out by the telephoners
(3) Weekly report forms for poll
Message
You will note that the Primer and the "Directions for Taking the
Poll" each contain a message. They vary slightly. We urge that
your "Telephone Pollers" try both meesages and use the one that
is easier for them.
When To Begin Phoning
Please emphasize with your telephoners that the polling of Demo-
crats and DS's can begin before all the Democrat and DS phone
numbers are entered on all the precinct sheets. For example, if
10 or 15 precincts have the phone numbers entered, your telephoners
"OPERATION TELEPHONE" - General Election (continued)
- 2 -
can start phoning from those sheets.
This is not a "crash" program with a deadline of yesterday. How-
ever, it should be undertaken before the end of August and con-
tinued until all Democrats and DS's with phones have been reached.
klv Report Forms
Please complete one of the attached Weekly Report Forms each Fri-
day or Saturday and send it immediately to:
Nixon for Governor "Operation Telephone"
3950 Wilshire Boulevard
Los Angeles 5, California
Only in this way can we maintain a running tally on how the poll
is progressing and know where our strengths and weaknesses are.
Community
Precinct
Street Address
Apt. No.
Telephone
WORK FOR
CHOICE FOR
NAME (Print)
PARTY
NIXON?
GOVERNOR
1.
2.
3.
4.
Remarks:
NIXON FOR GOVERNOR COMMITTEE
III -
NIXON FOR GOVERNOR
3908 Wilshire Blvd., Los Angeles 5, California; DU 5-9161
DIRECTIONS FOR TAKING THE FRIENDLY DEMOCRAT POLL
Call only Democrats and those who decline to state their party (DS).
Complete a call before making out a card.
If the person is for Nixon or Undecided, make out a card in full as
follows:
1) Precinct number in right hand corner, name and address and
telephone number in its proper place. If for Nixon, place
"N" in the Nixon column. If undecided, place UD in the last
column. Don't make a. card for the Brown voters.
2) Keep a running tally of the number of calls completed inclu-
ding those for Brown. When your calling time is over and
there are names that you haven't reached, make a card for
each uncompleted call, so that the telephoner following you
can try those calls again. A precinct isn't finished until
every Democrat or "Decline to State" has been reached.
3) Keep the cards with their information and the precinct sheet
being called together until the sheet is finished. Don't
separate the cards, we need to know which precinct they Бе-
long to.
4) Follow the tested message:
Hello Mr./Mrs.
, this is
.
I am working
for the Citizens for Nixon to elect Richard Nixon
Governor. We are conducting a poll. If the
election were held now, would you vote for Mr.
Nixon for Governor?
Thank you.
5) Do not engage in conversation unnecessarily and at no time
become argumentative. Terminate the call politely and go
on to the next.
NIXON FOR GOVERNOR
3950 Wilshire Blvd., Los Angeles 5, Calif., DU 5-9161
"OPERATION TELEPHONE"
DEMOCRAT AND DS POLL
WEEKLY REPORT FORM
WEEK OF
I
I
I
Precinct Number
I TOTAL PHONE
I
I
Completed
I
CALLS
I
NIXON
I
UNDECIDED
1
COMPLETED
1
8
1
I
I
1
8
I
1
I
I
I
I
I
1
1
1
I
1
1
I
9
1
1
1
1
1
#
1
8
I
8
I
1
8
I
1
I
1
1
#
1
1
I
8
8
I
1
I
I
,
1
I
I
I
I
I
I
,
I
I
,
I
I
"Operation Telephone" Chairman
City
County
Division (if L.A. County)
M - 41011
#1352
Following Contact
WIN program progress has been achieved since the
Primary.
CONTACT
The hukun committees listed below are in varying stages of preparation for
beginning their mail-out programs to all in their professional or occupational
categories g Most committees are now being established on a statewide basis,
though several are regional, meaning there is a Southern Calif. committee
and a Northern Calif. committee. Where total mailing lists available are
known, the mumbers are shown in parenthesis. Plan now is for mailout program
of about 250,000 letters
- whever
Shuty after Late Only
Engineers (25,000)
Radio & TV Industry
Attorneys (15,000)
Sportsmen (20,000)
Dentists (4,000)
Airline Workers
Dental Assistants (3,000)
Credit Collection Agency Operators
Doctors (12,000)
Chiropractors
RN's For RN (50,000)
Podiatrists
Home Builders (10,000)
Automotive Industry
Realtors (33,000)
Lumber Industry
Trogins rocard so
Contractors
Rubber Industry
Barbers (3,000)
Painting Contractors
Beauty Shop Operators (10,000)
Paint Mfgrs & Suppliers
Law Enforcement Officers
Manufacturens Agents
Mayors
Restaurant Owners & Operators
Hotel & Motel Operators
whetteen
Employment Agency Operators
Union Musicians (30,000)
Appraisers
Teamsters Committee
Food Salesmen & Brokers
marumoto alumni
Veterinarians (2,000)
Food Packers & Processors
Insurance Agents & Brokers (35,000)
Graphic Arts Committee (union print shops)
Food Salesmen
Steel Wholesalers & Jobbers
Optometrists
Mortgage Loan Bankers
Architects
Independent Oil Men
Apparel Industry
Filling Station Operators
CPA's
Pipe & Plumbing Supplies
an clise 10tobal to
Listed below are special Contact committees where which will not conduct major
mailout programs but will use personal approach to all members their profession.
Exception is School Teachers which will also employ mailings in their program.
Nationalities For Nixon
Scholars For Nixon (also mailouts)
Mobile Home Owners
High School Students
School Teachers
Andless rexamins
Retired School Teachers
Collegians For Nixon
WIN PROGRAM
In L.A. County 55 major companies have definitely signed up to participate in
the WIN program. Another 85 have requested additional conferences on the
program and willingness to participate if they can do so without getting into
difficulties. Additional 500 letters went out last week to other major
employers requesting their XIII cooperation. Based on past returns from such
letters we anticipate pulling another 100 companies into the program for a
total of from 200 to 250 major L.A. County employers employing in excess of
200,000 employees.
WIN chairmen are now at work in other Southern California counties setting up
their programs. A regional corporate executive luncheon meeting similar to ones
held in San Francisco and L.A. will be held in San Diego on Wednesday, September
5,. for execs from San Diego and Imperial Counties.
San Francisco and Bay Area chairmen are presently conducting followup to their
kickoff luncheon and expect to have about 50 major employers participating in
the program. Sacramento County is exceptionally well organized on this program.
Additional information on other counties will be forwarded as soon as WIN
chairmen make their early reports.
Dan will surin
have wk
INTER-OFFICE MEMORANDUM
Nixon for Governor
To:
Date:
From:
Subject:
Distribution:
PUBLIC RELATIONS
Advertising
Outdoor posters designed, produced and ordered.
Statewide 30 sheet and 7 sheet space reserved.
Telethon
Preliminary planning completed. Producer selected.
Programming under way. Station visits by producer,
director and agency representative week of August 27th.
Pre-primary telethon reviewed for check list.
Five hour meeting held last Saturday to lay out general
format and procedures.
Station times cleared and reserved.
Brochures
Ten folders in process:
WIN - produced and distributed.
ABC's of OPERATION TELEPHONE produced and distributed.
DICK NIXON'S PLEDGES FOR
A BETTER CALIFORNIA due back from printers Monday.
CALIFORNIA'S DAY OF DECISION - finished art to
printer Monday.
con't.
INTER-OFFICE MEMORANDUM
Nixon for Governor
To:
Date:
From:
Subject:
Distribution:
NIXON ON COMMUNISM folder - agency preparing
rough layout and copy for August 31
deadline to submit for approval.
Brochures con't
WHAT IS THE BROWN RECORD?
- approved pending minor copy changes; to finished art
next week.
NIXON'S PROGRAM FOR PROGRESS
- (same as above status)
FINANCE MAILING (Cabinet Officers' endorsements)
- in production - ready for mailing August 31st.
CDC FOLDER -
- returned to agency Friday for revised layout
and copy modifications.
NEGRO FOLDER
- initial copy and rough layout available for
approval on Monday
LABOR FOLDER
ADD
- in planning stage.
(above)
In addition
copy suggestions prepared for 3 of 4 brochure ideas
conceived by Paul Keyes; 4th one in the works next week.
SPEAKERS BUREAU
Mrs. Lura Eckman and volunteer secretary handling this
operation. Pat Hillings to serve in advisory capacity and
as General Chairman. Training session planned for all speakers
on September 15th. 10 requests filled during summer;
up to date on current requests.
INTER-OFFICE MEMORANDUM
Nixon for Governor
To:
Date:
From:
Subject:
Distribution:
CELEBRITIES
Sue Taurog Chairman; procedures for handling have been
developed with her.
Office in Beverly Hills will open September 4th.
Top priority - securing talent for October 8th
closed circuit dinners.
Ronald Reagan's schedule being coordinated at
Headquarters office per his and Sue Taurog's
request.
BOOK SALES
Virginia Wilson - volunteer Statewide Chairman.
She is organizing North and South operations -
appointing Chairmen for each County.
Seed supply of books ordered for Southern California
Headquarters and mailing of sample copy to all
Community Chairmen during first week of September
with instructions for appointment of local Chairmen
and procedures for ordering and distributing books.
COFFEE HOUR SCRIPT
- being written by A1 Moscow; deadline Tuesday.
#