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Ronald Reagan Presidential Library
Digital Library Collections
This is a PDF of a folder from our textual collections.
Collection: Blackwell, Morton: Files
Folder Title: Christian Booksellers Association
Box: 34
To see more digitized collections visit:
https://reaganlibrary.gov/archives/digital-library
To see all Ronald Reagan Presidential Library inventories visit:
https://reaganlibrary.gov/document-collection
Contact a reference archivist at: [email protected]
Citation Guidelines: https://reaganlibrary.gov/citing
National Archives Catalogue: https://catalog.archives.gov/
To Carolyn sundseth
CBA 1983
INTERNATIONAL
CONVENTION
©
UNITED
WE SERVE
ALL NATIONS
JULY 16 - 21, 1983 WASHINGTON, D.C.
TABLE OF CONTENTS
This booklet contains valuable Convention information you will
need. Use it for your Convention planning and bring it with you
to the Convention.
President's Tour/Big Brothers Program
One
Convention Introduction
Two & Three
Schedule
Four & Five
Speakers
Six through Eight
Artists
Nine through Twelve
Musicians
Thirteen
Special Music Events
Fourteen
Exhibits
Fifteen
Workshops
Sixteen through Twenty-One
Pre-Registration Instructions
Twenty-Two
Dealer Pre-Registration Form
Twenty-Three
Youth Tour Information
Twenty-Four
Youth Tour Registration Form
Twenty-Five
Convention Hotel Information
Twenty-Six & Twenty-Seven
Instructions for Hotel Reservations
Twenty-Eight
Hotel Reservations Form
Twenty-Nine
Special Post Convention Tours
Thirty
If this is your first Convention
First Timer's Tour
The President's Tour for First Timers will be conducted by CBA President
Harden Young. Be sure to check the box on your registration form so that
you'll receive the proper badge. The tour takes place Sunday, beginning at 4:30
p.m. Check the program you receive when you register at the Convention for
the exact meeting place. You will go through in small groups, led by Board
Members and other booksellers from your region. The tour will definitely aid
you in purchasing effectively on the enormous buying floor. Please First
Timers only.
Big Brother Program
Is this your first time to attend a CBA International Convention? If so, be
sure to give us this information on the registration form. We will arrange for a
bookseller who knows the ropes to serve as your Big Brother or Big Sister. (But
only if no one from your store has ever attended a CBA Convention.) You will
meet the Big Brothers and Sisters at 8:30 a.m. Monday in the Convention
Center. They will gladly assist you in getting optimum value from your week
at the Convention.
One
CBA
'83
the focus is service
the goal is better management
the U.S. Capitol Building. This is a connection point for Metro
rapid rail with station stops in Washington, Virginia, and
Maryland.
Another factor to consider when you are planning to attend
This is the Convention which brings years of planning and
the Convention is the fact that many booksellers turn the trip
work to a dramatic highlight for you, the Christian bookseller.
into a family vacation, adding a few days either before or after.
This booklet includes for you the schedule, floor activities,
The post-Convention tours are planned with the membership's
workshops, seminars, special events and registration informa-
interests in mind. The Hospitality Booth at the Convention will
tion. Use it for your planning, for making reservations, and for
offer detailed information on the sights in the capital city. Since
its assistance throughout the Convention.
Washington, D.C., is the seat of the Federal Government, you
Reservation information, which is important in pre-planning,
will want to visit the U.S. Capitol and take the free guided tour.
is included here. Use the helpful forms enclosed to make your
From there, you can walk to the Senate and House Office
reservations for the Convention itself and for your hotel rooms,
Buildings and the Library of Congress. Union Station is located
tours, workshops and seminars. You'll save time and money, if
near the Capitol and is the site of the National Visitor Center,
you make full use of this brochure.
which offers tourists a complete orientation of the city's history
Christian booksellers and distributors are eligible to attend
and many attractions.
the Convention.
The U.S. Supreme Court is also near the Capitol. Don't miss
You won't want to miss CBA's exciting Convention, especially
the Smithsonian Institution Museums and the White House.
since many of our booksellers pay all of their trip expenses
Other focal points are the famed Lincoln, Washington and
through astute Convention purchasing and taking advantage of
Jefferson Monuments, all in the same central area. Daily
the many discounts, specials, and premiums offered on the Con-
programs at the John F. Kennedy Center provide hundreds of
vention floor!
cultural events. Wolf Trap Farm Park in suburban Vienna, VA,
Washington, D.C.,
provides outdoor entertainment on a cultural level. Washington
is one of the world's
has seven major art galleries and many theatres. The city's hotels
most interesting
are second to none. CBA has blocked 2600 rooms in the city just
cities. It is easy to get
for those booksellers attending the Convention. These rooms will
there. Most airlines
have special, low rates - some half price! In negotiating these
have direct flights to
rates, CBA has arranged for these same low rates to be extended
at least one of three
for the pre- and post-Convention vacationers.
nearby airports:
The restaurants and shops in Washington, D.C., are among
Washington National,
the finest in the world. There are 500 churches.
and Dulles and Balti-
Tourism is the leading private industry in our government's
more/Washington
capital city, but transportation is quick and inexpensive, which
International
makes it easy to accomplish all the sightseeing and touring on
Airports.
your schedule.
Washington, D.C., is
Washington, D.C., is one of the 10 largest cities in the
served by the
country, but it still shares with smaller American towns a
Greyhound and
beautiful tree-studded skyline and a pleasant sense of human
Trailways Bus Com-
scale. If you haven't visited our capital city, you'll love it
if you
panies, from all
have, it will be like meeting an old friend.
points in the United
States. There is train
service. Amtrak
from all points
arrives at historic
Union Station, near
Two
Three
9:00-11:00 a.m.
International Dealers Workshop.
SCHEDULE
9:00 a.m.
Youth Tours.
11:00-11:30 a.m.
International Reception.
11:30-12:45
International Luncheon.
7-16
SATURDAY
1:00 p.m.
General Session.
3:00-5:00 p.m.
Workshops.
3:00-5:00 p.m.
Pre-retirement Planning.
8:00 a.m.
Registration and pre-registration pickup for
6:00 p.m.
Past President's Dinner.
exhibitors.
6:00 p.m.
Registration closed.
12:00 noon
Registration and pre-registration pickup for
6:30 p.m.
Exhibits closed.
dealers.
7:00 p.m.
Receptions and Autograph parties.
7:00 p.m.
Registration closed for dealers.
7:00 p.m.
Registration closed for exhibitors.
8:00 p.m.
"Celebration '83" Concert.
7-20 WEDNESDAY
7-17
SUNDAY
6:15 a.m.
Exhibitors' Breakfast and Ball Drawing (ticket
required).
9:00 a.m.
Registration and pre-registration pickup for
7:00 a.m.
Exhibitors' Association's Meeting.
dealers.
8:00 a.m.
Opening Session.
9:30 a.m.
Prayer Meeting - Convention Center.
8:30 a.m.
Registration open.
10:30 a.m.
Worship Service.
9:00 a.m.
Exhibits open.
2:30 p.m.
Pacesetter Session.
9:00 a.m.
Youth Tours.
4:30 p.m.
President's Tour for First Timers
9:00-11:00 a.m.
Workshops.
5:00 p.m.
Registration closed.
9:00-noon
Workshops.
7:30 p.m.
"Celebration '84" Concert.
Noon
Awards Luncheon.
3:00-5:00 p.m.
Workshops.
7-18
MONDAY
6:00 p.m.
Registration closed.
6:30 p.m.
Exhibits closed.
8:00 a.m.
Opening Session.
7:00 p.m.
Receptions and Autograph parties.
8:00 a.m.
Dealer Registration open.
8:30 a.m.
Big Brother Program.
7-21 THURSDAY
9:00 a.m.
Exhibits open with Ribbon Cutting Ceremony.
9:00-11:00 a.m.
Workshop - First Timers Orientation.
9:00 a.m.
Youth Tours.
7:30 a.m.
Continental Breakfast (ticket required).
10:30-noon
Workshops.
8:00 a.m.
Opening Session.
1:00 p.m.
General Session.
8:15 a.m.
Annual CBA Dealers Business Meeting.
6:00 p.m.
Registration closed.
8:30 a.m.
Registration open.
6:30 p.m.
Exhibits closed.
9:00 a.m.
Exhibits open.
7:00 p.m.
Receptions and Autograph parties.
9:00-11:00 a.m.
Workshops.
9:00 a.m.
Youth Tours.
7-19 TUESDAY
1:00 p.m.
General Session.
2:30 p.m.
Meeting of new CBA Board.
8:00 a.m.
Opening Session.
3:00 p.m.
Registration closed.
8:30 a.m.
5:00 p.m.
Exhibits closed.
Dealer Registration open.
9:00 a.m.
7:00 p.m.
34th Annual CBA Banquet.
Exhibits open.
9:00-11:00 a.m.
Workshops.
Four
Five
SPEAKERS
Jerry Bridges - Opening Sessions - Monday through
Dr. Henry M. Morris
Thursday, 8:00 a.m.
Monday, July 18 - General Session - 1:00 p.m.
Sponsor: NavPress/The Navigators
Sponsor: Creation-Life Publishers
Jerry Bridges has served with The Navigators in
Henry M. Morris has been involved with scientific
Holland and the United States since 1955. As Vice
Biblical creationism for almost 40 years. He is the
President for Corporate Affairs, he directs the admin-
author or co-author of What is Creation Science?, The
istration of legal and governmental affairs for the U.S.
Genesis Flood, Scientific Creationism, The Genesis
Navigator Corporation. From 1969 through 1979, he
Record, The Revelation Record, The Bible Has the
served as treasurer of The Navigators.
Answer and Applied Hydraulics in Engineering. Dr.
He is the author of the book, The Pursuit of
Morris is the co-founder of Christian Heritage College
Holiness, a best-seller. His new book is The Practice of
and the co-founder of the Institute for Creation
Godliness.
Research.
David A. Seamands
Franky Schaeffer
Sunday, July 17 - Worship Service - 10:30 a.m.
Tuesday, July 19 - General Session - 1:00 p.m.
Sponsor: Scripture Press/Victor Books
Sponsor: Good News Publishers/Crossway Books
For 20 years, Dr. David A. Seamands has been
Franky Schaeffer began his professional life as an
pastor of the Wilmore, KY, United Methodist Church.
artist, experimenting with painting, graphics, drawing,
Wilmore is the home of Asbury Theological Seminary.
and sculpture. As a painter he exhibited in several
Dr. Seamands and his wife, Helen, lead Marriage
countries, while experimenting in still photography
Enrichment and Engaged Discovery sessions.
and film. He began his serious film work with the
Dr. Seamands is author of two Victor Books, Healing
project, "How Shall We Then Live?", which became
for Damaged Emotions and Putting Away Childish
the most widely distributed theological-historical series
Things.
ever made. His book, Addicted to Mediocrity, is a
Campus Life Editor's Choice Award winner.
Anthony Campolo, Jr.
John Whitehead
Sunday, July 17 - Pacesetter Session - 2:30 p.m.
Tuesday, July 19 - General Session - 1:00 p.m.
Sponsor: Scripture Press/Word, Inc.
Sponsor: Good News Publishers/Crossway Books and
Anthony Campolo, Jr. is Chairman of the
Mott Media
Department of Sociology-Anthropology at Eastern
John Whitehead is President of the Rutherford
College in St. Davids, PA.
Institute, of Woodbridge, VA, which initiates and
His books include A Denomination Looks at Itself
participates in lawsuits concerning free speech and
(Judson Press) and two Victor books, The Success
free exercise.
Fantasy and The Power Delusion (to be published in
Mr. Whitehead is an author. His articles include
July, 1983.) A video presentation, "It's Friday, But
"The Religious Student in Public Education" and "The
Sunday Is Coming!" with Anthony Campolo is avail-
Religion of Secular Humanism." One of his books, The
able from Word, Inc.
Second American Revolution, has been made into a film
by Franky Schaeffer Productions.
Becky Pippert
Monday, July 18 - General Session - 1:00 p.m.
Sponsor: erVarsity Press
Enthusiasm and confidence are two qualities which
Becky Pippert inspires in audiences as she teaches. The
heart of her message is evangelism as a way of life,
based on practical skills. She is the author of the best-
seller Out of the Saltshaker and she serves as national
consultant on evangelism for InterVarsity Christian
Fellowship. She speaks frequently on college campuses,
to churches and national conferences.
Six
Seven
SPEAKERS
ARTISTS
David Augsburger
Continental Singers
Wednesday, July 20 - Awards Luncheon - 12:00 noon
Sponsor: Continental Singers Company
Sponsor: Herald Press
The Continental Singers blend contemporary gospel
David Augsburger is Associate Professor of Pastoral
music, anthems, and hymns in their performances.
Care and Counseling at the Associated Mennonite
These young singers will feature old standbys and new
Biblical Seminaries, Elkhart, IN. An ordained minister
songs, as well. There are 25 vocalists in the Continental
of the Mennonite Church, he is a graduate of Eastern
Singers group. They have recorded 18 record albums
Mennonite College, Eastern Mennonite Seminary, and
on Word, Light, and the New Life labels. Their latest,
the School of Theology at Claremont, CA, from which
"Continental Country," is on Christian Artists Records.
he received a Ph.D.
The author of 15 books, he specializes in teaching in
the field of pastoral counseling.
Dr. Charles F. Stanley
Silverwind
Thursday, July 21 - General Session - 1:00 p.m.
Sponsor: Sparrow Records
Sponsor: Scripture Press/Victor Books
Silverwind, a contemporary Christian vocal band, is
Dr. Charles F. Stanley, pastor of the First Baptist
a dedicated musical group that excels instrumentally,
Church of Atlanta, speaks weekly on two telecasts
too. Their latest albums are Silverwind and A Song in
which are carried in all 50 states and in several foreign
the Night, both of which are on the Sparrow label. The
countries.
group features Patty Gramling, Georgian Banov, and
Dr. Stanley is convinced that "the key to having the
Betsy Hernandez. The band has perfected an unusual
home God intends is a husband and father dependent
sound, which blends tight harmonies with a truly
on God." He has written A Man's Touch and Handle
musical effect. Their technique is professional
with Prayer, both Victor Books.
and polished.
Charles W. Colson
Dana
Thursday, July 21 - Banquet - 7:00 p.m.
Sponsor: Word Records
Sponsor: Zondervan & Revell
Dana Scallon is from Belfast, Ireland; she wants to
Prison Fellowship is the interdenominational
help the people of her country through her music. She
Christian ministry to inmates, ex-offenders and their
won Europe's most prestigious music award and has
families, founded by Charles W. Colson following his
appeared in movies and on television. She has toured
seven month federal prison term for a Watergate-
the United States and several of her songs have hit the
related offense. Prison Fellowship has marshalled the
top of the charts. Her album, Totally Yours, was
support of more than 12,000 volunteers who are now
released on the Word label and features outstanding
active in 141 Community Care Committees in cities and
numbers now familiar to many in this country.
towns across the nation.
Colson, in addition to playing a significant role in
the Evangelical resurgence in America during the past
eight years, has emerged as a leading spokesman for
criminal justice reform and as one of the main pro-
ponents of Christian social action. His celebrated
conversion to Christ was documented in his bestseller,
Born Again, published in 1976, and his second book,
Life Sentence, published in 1979.
Colson served as assistant to the Assistant Secretary
of the Navy in 1955-56, and as an administrative
assistant to the late U.S. Senator Leverett Saltonstall of
Massachusetts from 1956-61. From 1969-73, he served as
Special Counsel to President Richard M. Nixon.
Eight
Nine
ARTISTS
Farrell & Farrell
Sponsor: The Benson Company
Farrell & Farrell have released four albums, all of
which are on the NewPax label, distributed by The
Benson Company. Radio has been an important
Terry Talbot with Wendy and Mary
medium in the career growth and development of
Sponsor: Sparrow Records
Farrell & Farrell. The songs "Earthmaker",
Terry Talbot has been involved with music for
"Heavensong", and "Let the Whole World" have
most of his life. He began working as a studio musician
climbed to the top of the charts.
when he was 18 years old and, in 1969, joined his
The Farrells travel with a live band and perform
brother, John Michael Talbot to form the country-rock
most often in civic centers or on college campuses.
band, Mason Proffit. In 1976, Terry began recording for
the newly formed gospel label Sparrow/Birdwing.
Since then, he has recorded seven albums and
Karen Kelley
produced three albums for other artists.
Sponsor: Bread 'n Honey
Terry will appear at the Convention with Wendy
Karen Kelley, former Miss Indiana, will sing during
Hofheimer and Mary Rice, who have recorded their
the Thursday Banquet. The pretty, petite singer is a
own albums and worked on background vocals in
welcome addition to any stage. Her voice range has
other albums.
been described as "unique," since she sings well above
Terry produced the young singers' first album, Out
the normal high soprano range. For three years, Karen
of the Fullness, and the three worked together on
was seen daily on the PTL Television Network and
Terry's new album, On Wings of the Wind.
she has sung with some of the country's most famous
performers. Now, her total commitment is to sacred
music.
Wayne Watson
Larnelle Harris
Sponsor: Zondervan/Singspiration
Sponsor: The Benson Company, Inc.
Wayne Watson, popular Christian songwriter,
Impact recording artist, Larnelle Harris, is no
performs at more than 150 concerts a year. He
stranger to gospel music. At age 33, he claims 25 years
recorded his first album, Working in the Final Hour,
of gospel singing. His wide repertoire includes every-
with Milk & Honey in 1980. "Touch of the Master's
thing from jazz to classical. His album, Give Me More
Hand," from that album, was the #1 song in the
Love in My Heart, was awarded the 1980 Dove Award
Inspirational/MOR chart.
for Contemporary Black Gospel Album of the Year. He
He began his musical career in 1978, recording an
was awarded the Religion in Media Award, recently, as
best male vocalist. Harris' most recent work is Touch
album on an independent label and booking his own
engagements. He writes most of the songs on his
Me, Lord, which combines his rythm and blues styles
albums and they have been called "touching and
effectively.
unforgettable" by the critics.
Eleven
Ten
ARTISTS
MUSICIANS
The Salvation Army Band
Dan Johnson - Convention Song Leader
The National Capital Area Band Ensemble of the
(Word, Inc.)
Salvation Army will perform twice during the
Vice President of Marketing for Word Record &
Convention. Led by Bandmaster Campbell Robinson,
Music Group, Dan Johnson is former Minister of Youth
the band will play at the ribbon cutting ceremony
and Music for the Tabernacle Baptist Church in Seattle,
Monday and at the Pacesetter Session on Sunday. The
WA. He is a graduate of Los Angeles Baptist College and
band plays primarily for the street evangelisitic
is director of the Gospel Music Association in Waco, TX.
meetings of the organization. All instruments are brass
He is a member of the Board of Directors for the Waco
in the fashion of the British championship bands. All
Civic Chorus and a member of the Fellowship of
arrangements performed by the band are composed by
Christians in the Arts, Media & Entertainment.
Salvation Army musicians.
Bob Bennett
Kurt Kaiser - Convention Music Coordinator
Sponsor: Priority Records
(Word, Inc.)
Bob Bennett is a singer, songwriter, and guitarist.
As a composer, arranger, concert pianist, and
His first Priority release is a compelling collection of
recording artist, Kurt Kaiser has made outstanding
songs titled Matters of the Heart. California born,
contributions to the music industry for more than 20
Bennett began composing when he was just nine years
years. He has been Vice President, Director of Music at
old. He became a Christian in 1977 and he performs
Word, Inc., since 1969. His choral compositions and
throughout the country in a style described as being
piano albums have won many prestigious awards and
full of "small images that bring on large revelations".
he is widely known for his film soundtracks.
His music is intelligent, well-played and meaningful,
Mr. Kaiser has been nominated for four Grammy
according to critics and audiences.
Awards for his albums and he performs frequently
each year in the United States and abroad.
Don Wyrtzen - Convention Pianist
Sponsor: Singspiration
Don Wyrtzen received an early start in music, radio
and television while associated with his father, Jack
Wyrtzen, founder of Word of Life International. He is a
graduate of Moody Bible Institute, The King's College,
and Dallas Theological Seminary. He has arranged and
composed hundreds of anthems and sacred songs.
Mr. Wyrtzen is Director of Music Publications at
Singspiration Music. He is recognized as a leading
musician and spokesman in Christian music.
Twelve
Thirteen
CELEBRATIONS
EXHIBITS
Saturday Night Concert
Celebration '83
presented
EXHIBITS from around the world to CBA the Christian Marketplace.
by Gospel Music Association in cooperation with CBA.
Bring your walking shoes you will cover the equivalent of four and a
This festival of music is produced by Thurlow Spurr, a
half football fields, when you "work" the exhibit floor at CBA '83! There will
man whose name is synonymous with spectacular
be so much variety, and so much to see and do, you may actually cover the
presentations. The concert will feature the following:
distance many times during this important Convention. Preparedness is the
Joni, sponsored by Word. Joni Eareckson's story and
operating word.
artwork - and her message of courage and faith -
Most of the booksellers who attend the CBA International Conventions find
certainly need no elaboration. Joni's Song is a ministry
they can pay their entire trip expenses with the savings realized in the
to those who suffer.
specials, premiums, gifts, discounts and free freight offered at the Convention.
Scott Wesley Brown, sponsored by Sparrow Records.
However, because of the vastness of the operation, and the limited floor time,
Brown is a singer/songwriter/performen who is
it can be an exercise in frustration without advance preparation.
steadily gaining national recognition for rich vocals and
Inventory is the keynote. The wise bookseller leaves home with a
compositions.
complete inventory, company by company. Count everything in your store
Bobby Jones, sponsored by Word Records. Gospel
and make careful notes. Carry a folder or a large envelope that contains the
recording artist, writer, and television personality,
names of all the suppliers you need to see and a rough idea of what you need
Jones is founder of "Black Expo" in Nashville, TN. His
to buy from each. Go to the Convention with a master plan of your own.
album, Soul Set Free, is on the Myrrh label.
Include a map of the floor, which you can clip from your June Bookstore
Dino, sponsored by Light Records. This sophisticated
Journal. The more you do prior to the Convention, the more efficient you will
young pianist is known throughout the Christian world
be at the Convention.
for his virtuosity. His brilliance on stage at the piano is
Your budget is important, too. Before you pack the suitcases, you need to
a welcome contribution.
know what you can spend. Allow for some variation, of course, to take full
Bob Bailey, sponsored by Light Records. Bailey is a
advantage of
popular young tenor soloist who combines instru-
specials. The
mental background tracks with his piano playing and
Convention
rolls it into a balanced mixture. His debut album,
savings will
"Looking Forward," has received wide acclaim.
stretch your
The Hemphills, sponsored by The Benson Company.
buying
Audiences warm to this enthusiastic and refreshing
power, but
young family group. The family includes Joel
you will want
Hemphill, his wife, LaBreeska, their sons, Joel, Jr., and
to stay within
Trent, and their daughter, Candy. Their work is a cross
your real
section of gospel music.
budget.
Harvest, sponsored by Milk and Honey/Zondervan
If this will
Corporation. This is a talented trio, new on the
be your first
Christian musical scene, but fast making a name for
Convention,
their special style.
check out the
Truth, an unusually gifted combination of brass and
First Timers'
vocal talent creating a most enjoyable contemporary
Workshop,
style. They are known nation-wide for their high
detailed on
energy performances and musical excellence as
the following
reflected in their nomination for a Grammy Award.
page, and the
Sunday Night: Personal Celebration 1984 presented by
President's
Gospel Light Publications in cooperation with CBA.
Tour. The Big
The Sunday evening program is designed to
Brothers Pro-
challenge us to a larger vision for people and our
gram will be
personal celebration of God's grace. This event will
helpful, too.
feature Christian artists, multi-media, a children's
Over 350 Companies exhibit in more than 1,000 booths,
choir, and testimonials.
displaying proven sellers and introducing the newest in every type
Dr. Richard Halverson, Chaplain of the United States
of Christian product.
Senate, will host this inspiring program, presented by
Gospel Light in commemoration of their 50th
anniversary.
Fourteen
Fifteen
WORKSHOPS
College Career Days July 18 through July 20
This program is geared to introduce college juniors
and seniors to the wide range of careers now available
First Timers' Orientation
in Christian publishing and bookselling. Practical
This workshop is designed to help you get full
workshops will be included, led by outstanding people,
value out of the Convention. CBA Consultant Dolores
all of whom have outstanding professional
Rainey, accompanied by a panel of experienced and
backgrounds. They are: Dave Hall, president of
knowledgeable booksellers, will give you valuable
Scripture Press Publications, Wheaton, IL; Ernie Owen,
information that will make the Convention experience
editorial director of Word Books, Waco, TX; Joan
profitable for you and your business. There will be
Gabrielson, personnel director of Excelsior Youth
ample time for your questions.
Center, Denver, CO; Frank Vignola, division director of
Argus Communications, Niles, IL; Stan Jantz, general
manager of Fresno Bible House, Fresno, CA; and Dave
McCaslin, free-lance writer and communications
consultant, Colorado Springs, CO.
OneWrite - An Accounting System
You'll want to attend this workshop to learn how
this system cuts paperwork by writing several records
simultaneously. You eliminate transcription errors, yet
assure all-at-once posting automatically.
For a system that keeps accurate, current records at
your fingertips, be a part of this workshop, led by
Future Planning (Pre-retirement)
James L. Bennett. He is director of marketing for the
Frank Vignola, Division Director of Argus
McBee Systems, a division of Litton Industries. His
Communications, and John Fish, past president of CBA,
specialties are design, development, sales, and
now a consultant, will lead an interesting workshop
installation of business management systems.
entitled: Sell the Store and Be Free from Worry Or Keep
the Store, and Reap the Benefits. Mr. Fish, who owned
and operated stores for many years and sold them, will
How to Become an Astute Buyer
present the case for selling the store. Mr. Vignola, a
How to buy and when to buy are two big problems
business consultant and seminar leader, will present
to the Christian bookseller. This workshop is directed
the reasons for keeping the store and reaping the
by Harrell B. Stevens, of Amarillo, TX, and is designed
benefits. There will be ample time for your input.
for beginning and intermediate bookstore owners.
Hone your buying skills in relation to market needs,
cash flow, inventory control, supplier's terms,
advertising, sales volume, and product knowledge. Mr.
Stevens is owner and manager of High Plains Religious
Book Stores, Inc. He is a Certified Member Bookseller
and an area representative for CBA.
Taxes
Shelters
New Laws
Customer Service
Sales and Satisfaction
Your knowledge and awareness of the changes in
Customer service has become a major factor as the
tax laws and how they affect your business can help
Christian bookseller serves those who come into the
you avoid unnecessary taxes. The Arthur Anderson
store. Lloyde Johnson, who has spent 35 years in the
Company is a world-wide, multi-dimensional organiza-
industry, will lead this important workshop.
tion engaged in a broad spectrum of accounting and
"It is our intent," he says, "to share-with those
auditing, tax consulting, and management information
who attend-the ways we can offer service
consulting.
which will result in new sales and satisfied
The company has offices in 68 cities in this country
customers." Mr. Johnson owns the Better
and in 40 other countries.
Book Room, Inc., in Wichita, KS.
He is a newly elected member of the
Board of Directors of the CBA Service
Corporation.
Sixteen
Seventeen
WORKSHOPS
Employees Involved
How to interview how to find the right employee
John Bass, Executive Vice President of CBA, is an
how to keep the best personnel.
outstanding spokesman for this workshop. He has
Joan Gabrielson holds a master's degree from the
implemented employee participation as a real and
University of Colorado at Denver in business admin-
viable part of the working life of the CBA staff. This
istration, with an emphasis on personnel. She is
approach to management-employee relations can be
Assistant Director of Excelsior Youth Center in Denver
directly adapted to Christian bookstore owners and
and is Personnel Director there. She has been highly
managers, as well as to suppliers.
praised throughout the industry for her workshop on
Participation management will increase staff
personnel at CBA's 1982 Advanced Management
supports and encourage creative contributions to
Seminars. You will receive helpful literature to
your store.
implement the workshop lessons. She will demonstrate
interviewing, hiring, and firing.
Processing Incoming Merchandise
Are Computers the Answer?
Every bookseller strives for accurate bookkeeping
This workshop on Computer Basics will help you
without a mountain of paperwork. Tim Johnson, who
decide if your store will benefit from the installation of
has worked in the family-owned Better Book Room,
a computer system. Roger J. Jones, a top man in the
Inc., in Wichita, KS, for 15 years, will cover the subject.
world of computers, brings 19 years of data processing
His workshop will address the problems store owners
experience to this workshop. His specialties are IBM
face in keeping track of sample material and all
systems and education. He understands the bookseller's
incoming merchandise. Learn about packing slips,
concerns with money transfer, time sharing, inventory,
pricing, returns, damaged goods, and shortages.
and record storing. His workshop will answer for you
the question: Is a computer right for my store?
Philosophy of a Christian Bookstore
Dealing with Financial Statements
Lillian Ritchel, owner of the Cross Reference
Financial statements belong at the top of your "most
Bookstore in Aurora, IL, offers a true "how-to"
important" reading list. This workshop is designed for
workshop. As a former teacher and Christian Education
those new to the bookstore business, as well as those
Director, she brings basics to her workshops. You'll
who need some help up the ladder to success.
learn more about selling books, your product, your
David Hall, President of Scripture Press Publications,
customers' wants and needs.
is highly respected for his ability to lead educational
Lillian Ritchel is a CBA Area Representative and a
workshops in the difficult area of store finances.
Certified Member Bookseller. If you want to grow
He is a past President of the Evangelical Christian
within your store and your ministry, this is a
Publishers Association and is a CBA Board member.
workshop for you.
Building a Better Store Image
How to Sell Bibles
The key to success is a good store image. Your
Bible selling is very simple, according to William D.
store's image is a total picture containing the decor, the
Fox, who will lead this workshop. Mr. Fox is Vice Pres-
inventory on display, and the personnel.
ident of Sales for Thomas Nelson, one of the world's
Lee Ziegelmann is widely known in the industry.
leading Bible publishers, located in Nashville, TN.
He'll teach his methods in this workshop. Lee owned
This workshop will explore the most successful
his own manufacturing company in the Midwest and
methods of selling Bibles. Those who attend will learn
two popular Christian bookstores in Albuquerque, NM.
how to ask the right questions of each
He now owns The Lord's Vineyard, in Colorado
customer in order to serve the buyer best.
Springs, CO.
There are many differences in Bibles, and
having proper skills and knowledge will in-
crease your Bible business and result in satis-
fied customers.
Eighteen
Nineteen
WORKSHOPS
How to Sell Jewelry and Gifts
Betty Willke, who with her husband, Warren,
owns the Christian Armory in Columbus, OH, will
Reaching the Spanish Market
moderate this panel. Mrs. Willke is well known
There will be two two-hour workshops on this vital
throughout the Christian bookstore industry for her
subject. They will teach those who attend how to reach
outstanding contributions through workshops and
the growing Hispanic market in the United States. The
seminars. Her panel includes James "Boo" Courrege,
workshops will present such matters as how to be
President of Christian Craft, Inc.; James M. Potts,
successful in the ministry/business of serving the U.S.
National Sales Manager for Dicksons; and Bob Siemon,
foreign language market. Panel members are Harold
founder and President of Bob Siemon Christian Jewelry,
Mintle, president of the Association of (Spanish)
Inc.
Christian Publishers and Booksellers, Inc.; Jack Garlit,
This workshop is designed for any bookseller
an associate of VIDA/LIFE; and Luis Fernandez, director
interested in developing better jewelry and gift
of telephone and special sales for Spanish House.
departments in his store. Learn how to display,
promote and sell.
Inventory Control Management
When Your Phone Rings, Your Business Is On The Line!
Nothing is more important to a bookstore owner
Your ability to use the telephone as a tool can deter-
than having a handle on inventory. This panel,
mine the success or failure of your business. Dick
moderated by Dan Miles, will cover the subject. Mr.
Erickson directs this vital workshop, which is geared
Miles is General Manager of the Berean Christian Stores
for management and all the personnel in your store.
Western Division. He has spent 25 years in general
Proper use of telephone techniques cannot be over-
management.
emphasized.
The panel includes Roger Jones, Jim Carlson, June
Mr. Erickson is President of Telmar Corporation, a
Dunn, and John Keller. Mr. Jones' credentials are
firm that trains account representatives in this vital
discussed in the Basic Computer Workshop section. Mr.
area. His workshop will instruct store owners and
Carlson is founder and President of Spring Arbor
personnel in telephone etiquette
don't put progress
Distributors, Ann Arbor, MI.
"on hold."
Mr. Keller is Director of Information Systems at
CBA. Ms. Dunn is Supervisor of Berean Store #25, in San
Jose, CA. She set up the computerized inventory control
system that is now in operation in the San Jose store.
Cash Flow Management - keeping the wheels turning
Women's Day Workshops and Brunch
smoothly.
Thursday, 9:00 a.m. to 12:30 p.m.
John Eames, Director of NavPress, will lead this
Presented by Authors Joanne Wallace
workshop. Your ability to manage your cash flow
and Anne Ortlund
wisely is vital to your success in the Christian bookstore
Joanne Wallace will lead a workshop on clothing
industry, and this seminar focuses on that area.
tips for women. She will demonstrate dressing with
Mr. Eames has been with NavPress since 1974. His
style and how to select and coordinate colors best for
previous experience includes working in health
you. This section of the Women's Day program will be
services, transportation, banking, and auditing. He
followed by a delicious brunch.
serves as Director of the Evangelical Christian
Anne Ortlund will speak on how you can become a
Publishers Association, and Treasurer and Director of
more competent, more beautiful Christian woman. This
the Colorado Springs Christian School. He is a newly
program is designed for you.
elected member of the CBA Service Corporation Board
of Directors.
Twenty
Twenty-One
HOW TO
DEALER
PRE-REGISTER
PRE-REGISTRATION
Please read the instructions carefully before completing the Registration Form
CBA International Convention, July 16-21, 1983 Washington, D.C.
on the next page.
FREE! Pre-register before June 25th and CBA will mail your free luggage tags
for D.C. This form must be postmarked by June 25, 1983 to be pre-registered.
Steps for Pre-Registration:
Forms mailed after that date will be returned with check, and attendees must
1. Check the square for CBA Member or Non-Member store, and if your store
register on site.
is attending for the first time.
Check as many as appropriate:
2. All persons must have badges. Type or print all attendees names and check
Member store
Non-Member store
those who are store buyers. (Use discretion for the consideration of the
I am in the process of opening a store.
exhibitors.)
Approximate opening date:
3. Registration costs apply to the first three adults from each store. Additional
First-time store at the International Convention
store personnel must be registered, but there is no charge for them.
Names of Registrants-Please Print. Stores registering more than three adults
4. Enter appropriate sub totals and compute TOTAL amount due for
will receive FREE registration on fourth person or more.
registrations, food functions, and workshop for women.
5. Peel off mailing label and attach to address space, or complete address
Check Box
First
Child
President's Tour
information clearly, using ID number.
If
Time
Under 16
Women's
for First-Time
Store Buyer
Attendee
FREE
Workshops
Attendees
6. Sign authorized signature and mail to CBA, taking careful note of deadlines.
INCOMPLETE FORMS WILL BE MAILED BACK FOR COMPLETION!
Registration Includes - Convention events for one person. The fee covers
registration and badge, exhibits, workshops, and general sessions at which
authors and recording artists will appear.
Registration pick up - NO badges or tickets will be mailed. They will be held
for you to pick up at Dealer Pre-Registration in the Washington, D.C. Conven-
tion Center. Packets are labeled by store name.
If daycare is available, we would enroll
0-7 year olds.
(quantity)
Tickets for special events will not be in registration packets, only VOUCHERS.
Subtotals
Vouchers must be exchanged at the ticket booth for actual ticket and seating
Convention Registrations (per person) Free registration on fourth
selection.
person or more!
Banquet and luncheon tickets are in addition to registration cost. Please
Member $15 before May 31, 1983 Non-Member $35 before May 31, 1983
indicate on the registration form if you want tickets for the Annual
$25 after May 31, 1983
$55 after May 31, 1983
Banquet, the Wednesday luncheon, or the Thursday breakfast. You may
Women's Workshop - $14 per person
purchase Banquet tickets for guests. Be sure to exchange vouchers for tickets
Wednesday Awards Luncheon - $14 per person
on site.
Thursday Continental Breakfast/CBA Annual Business Meeting - $2 per
On site Registration - One day registration will be available on a cash-only
person
Annual CBA Banquet - $18 per person
basis, in the Dealer registration area.
First Timers - Please indicate on the Registration Form if there are First
$
Total
Timers from your store and if they will attend the President's Tour for First
PAYMENT MUST ACCOMPANY REGISTRATION
Timers.
Any forms received without payment will be returned. No C.O.D.s accepted.
Women's Workshop This workshop is open to women from member and
Peel off mailing label and place below.
non-member stores. There is an additional charge of $14. If you plan to attend,
Store Name
I.D. No.
please check the appropriate box on the registration form and include the $14
when you send in your registration.
Address
Cancellations - A great deal of expense is involved in processing registration
and making up packets. Cancellations must be sent certified mail to the CBA
City
State
Zip
office before July 5, 1983.
No Selling Allowed - Unless exhibiting at the CBA Convention, selling or
Authorized Signature*
making sales contacts while on the Convention floor are strictly prohibited.
*Persons using this form are strictly prohibited from selling or making sales
contacts on the Convention floor.
Youth Tours - Will be offered through a private tour company. Use the sep-
THIS CONVENTION IS NOT OPEN TO THE PUBLIC. ONLY
arate form at the back of this booklet to register for Youth Tours.
RETAILERS, DISTRIBUTORS AND EXHIBITORS MAY ATTEND.
Babysitting and Day Care These services will be available. Arrangements
Mail registration form by June 25, 1983 to:
should be made with the Host Committee when you arrive at the Convention.
Christian Booksellers Association, P.O. Box 200,
Colorado Springs, CO 80901
Twenty-Two
Twenty-Three
YOUTH TOUR
Liability. Neither CBA, its agents, nor any member of the Convention Com-
INFORMATION
mittee will be held responsible for any injury, loss, or damage that may occur
to any person or property being enrolled for the Youth Tour program.
Deadline to pre-register for Youth Tours is June 25, 1983 (Pre-registration
for all four days will earn you a reduced price of $85.00). All tickets to Youth
CBA has arranged with Courtesy Associates of Washington, D.C. for the
Tour events are on a first come/first served basis.
1983 Youth Tour program (July 18-21). Though not a CBA-sponsored or
Tickets will not be mailed, but will be waiting for you at the Tour
conducted event, Courtesy Associates is a reputable company and will give kids
Registration Desk. Your cancelled check is your receipt. A 10% service charge
(ages 7-12 & 13-19) a "capitol time".
will be deducted for all cancellations, and no refunds will be issued after July 1,
All tour prices include entrance fees to each attraction, air conditioned bus
1983. Checks should be made payable to Courtesy Associates, and mailed to
transportation, insurance coverage, and lunch. All tours leave promptly at 9:00
them with the Registration Form.
a.m. from the Convention Center. All buses will return to this location at 4:00
On-Site Registration for the next day's event will be accepted at the Youth
p.m. Please be available to meet your children as they return to the Convention
Tour desk as space is available.
Center from the tours.
YOUTH TOURS 1-4 (Ages 7-12 Years) July 1983, 9:00 a.m. - 4:00 p.m.
1. MONDAY: BEGIN TO DISCOVER WASHINGTON. We'll begin with a
YOUTH TOURS
tour of the Nation's Capital including the White House, the Washington,
CBA CONVENTION
REGISTRATION
Jefferson and Lincoln Memorials proceeding to Capitol Hill and the House
and Senate Chambers. Next to the Washington National Zoo and a box
lunch on the grounds.
CBA has arranged with Courtesy Associates of Washington, D.C. for the
2. TUESDAY: BEHIND THE SCENES IN WASHINGTON. Today we visit the
1983 Youth Tour program (July 18-21). Though not a CBA-sponsored or
FBI, Bureau of Engraving and Printing, the Museum of Natural History,
conducted event, Courtesy Associates is a reputable company and will give kids
and "The Mall" at the heart of the Nation's Capital.
(ages 7-12 & 13-19) a "capitol time".
3. WEDNESDAY: A LITTLE HISTORY AND A LOT OF FUN. Stepping back
Pre-register and save $10 per person!
Names of Youth:
in history, we tour Ford's Theatre and the Petersen House. After lunch at
Write tour number in appropriate box
McDonald's, we head for the Capitol Children's Museum.
Age
Mon.
Tue.
Wed.
Thu.
4. THURSDAY: ASTRONAUTS, EXPLORERS AND SOLDIERS. We begin
with a visit to the National Air and Space Museum. Then we'll picnic on
"The Mall" before going to the National Geographic Society's Explorer
Hall and Arlington National Cemetery.
*$85.00 Pre-registration package price, all four days.
YOUTH TOURS 5-8 (ages 13-19 years) July, 1983, 9:00 a.m. - 4:00 p.m.
*$95.00 On-site registration package price, all four days.
*$25.00 per Tour, per day, as space is available.
5. MONDAY: AN INTRODUCTION TO WASHINGTON: CAPITOL HILL.
We begin with a riding tour of our Nation's Capital, then on to Capitol Hill to
Total amount enclosed: $
visit the Statuary Hall and the House and Senate Chambers. After lunch on
Capitol Hill we go to the Capitol Children's Museum.
Authorized signature:
Print
6. TUESDAY: A DAY IN ANNAPOLIS. We'll enjoy a walking tour through
Name:
the narrow cobblestone street of Annapolis to the State House, the Old
Treasury Building and the Waterfront. After lunch we'll visit the United
Company Name:
States Naval Academy and the Naval Museum.
Address:
7. WEDNESDAY: OUR NATION-TODAY AND YESTERDAY. Our tour
today includes the FBI, the Supreme Court, the Museum of Natural
City
State
Zip
History, and the National Museum of American History.
8. THURSDAY: LAND, SEA AND AIR. Today we visit the Arlington
Mail Youth Tours Registration Form and check to:
National Cemetery, and the U.S. Naval Memorial Museum. After lunch on
Courtesy Associates
"The Mall," we visit the National Air and Space Museum.
CBA Convention
1629 K Street, NW, Suite 700
Washington, D.C. 20006
202-296-8100
Twenty-Four
Twenty-Five
HOLIDAY INN, Massachusetts Avenue at Thomas Circle, NW,
HOTEL INFORMATION
Washington, D.C. 20005, (202) 737-1200. Restaurant, swimming
pool, guest laundry, room service, HBO. Major credit cards
accepted.
The CBA Shuttle Bus will make regular round trips from each
HYATT REGENCY, 400 North New Jersey Avenue, NW,
Convention hotel to the Center. The buses run all day and into
Washington, D.C. 20001, (202) 737-1234. Many of the rooms
the evening throughout the Convention. All those participating
overlook the U.S. Capitol two blocks from the Visitors Center at
in the Convention should take full advantage of this special,
Union Station, and near the Lincoln and Jefferson Memorials, the
extra CBA service. Check at your hotel desk for the exact
White House, and the Smithsonian. Restaurants, gift shop, indoor
location of the bus stop which concerns you.
parking. Major credit cards accepted.
THE CAPITAL HILTON, Convention Headquarters Hotel
INTERNATIONAL INN, 10 Thomas Circle, NW, Washington,
16th & K Streets, NW, Washington, D.C. 20036, (202) 393-1000.
D.C. 20005, (202) 842-1300. Room service, restaurants, indoor pool.
Just a few blocks from the White House, the Capitol, and the
Accessible to rail and auto traffic. Auto rental and chauffeured
Lincoln and Washington Monuments. Restaurants, barber shop,
limousine service on premises. Color TV, movies, shops, room
health club, laundry and valet service, parking garage, room
service, underground garage. Major credit cards accepted.
service, shopping arcade, tennis, secretarial service. Major credit
THE MAYFLOWER HOTEL,
cards accepted.
Connecticut Avenue and DeSales Street, NW, Washington, D.C.
EXECUTIVE HOUSE, 1515 Rhode Island Ave., NW,
20036, (202) 347-3000. Four blocks from the White House and
Washington, D.C. 20005, (202) 232-7000. Restaurant, outdoor
near almost every major government building. Barber and
swimming pool, parking, valet service. Five blocks from the
beauty shops, florist, garage, jewelry store, laundry, shoe shine
White House. Major credit cards accepted.
parlor, valet service. No additional charge for children under 18,
GRAMERCY INN, 1616 Rhode Island Avenue, NW,
when occupying the same room with parents. Major credit cards
Washington, D.C. 20036, (202) 347-9550. Restaurant, pool, valet
accepted.
service, parking. Major credit cards accepted.
QUALITY INN-CAPITOL HILL, 415 New Jersey Avenue, NW,
Washington, D.C. 20001, (202) 638-1616. Rooftop pool and patio,
sauna, exercise rooms, restaurants, TV, movies, laundry, free
parking, gift shop. Family plan includes low-priced menu for
WOODLEY
children and no room charge for children under 16 in the same
WHITE HOUSE
7.
DEPARTMENT OF STATE
2. U.S. CAPITOL
FEDERAL BUREAU OF INVESTIGATION
room with parents. Major credit cards accepted.
CALVERT
3.
WASHINGTON MONUMENT
9.
NATIONAL ARCHIVES
LINCOLN MEMORIAL
10. SMITHSONIAN INSTITUTION
ARLINGTON NATIONAL CEMETERY
11. SUPREME COURT
VISTA INTERNATIONAL HOTEL, 1400 M Street, NW,
COLUMBIA
6.
JEFFERSON MEMORIAL
12. LIBRARY OF CONGRESS
Washington, D.C. 20005, (202) 682-0188. All rooms overlook
atrium courtyard, color TV, movies, business service center,
A.
Executive House
Capitol Hilton
Gramercy Inn
Holiday Inn
underground parking, 24-hour room service, dentist and doctor
Hyatt Regency
International
Mayflower
on call, notary public, boutiques, laundry and valet, safe deposit
SIXTEENTH
FLORIDA
Quality Inn
Vista
boxes. Major credit cards accepted.
FIFTH
LNEW
B
CONV.
VANIA
CTR.
NORTH
H STREET
THEY
7
ELLIPSE
CONSTITE
ARLINGTON
3 D
10
THE
MALL
NATIONAL
CEMETERY
INDEPENDENCE
TIDAL BASIN
POTOMAC
00
N
RIVER
$
Twenty-Six
Twenty-Seven
INSTRUCTIONS FOR
HOTEL
HOTEL RESERVATIONS
RESERVATIONS
1. Mail your Hotel Reservations Form directly to the CBA Housing Bureau in
Hotel you wish to stay in:
CBA Annual Convention
Washington, D.C. NO PHONE REQUESTS FOR HOUSING WILL BE
Washington, D.C.
ACCEPTED. The Housing Bureau will confirm within the week of receipt,
First Choice:
July 16-21, 1983
that your hotel booking has been received. The confirmation will state
deposit amount to be sent directly to the hotel. UNDER NO
Second Choice:
CIRCUMSTANCES SEND ANY KIND OF DEPOSIT TO THE HOUSING
BUREAU.
Third Choice:
2. Hotel placement will be made in the order Hotel Reservations Forms are
received at the Bureau. Your first choice will be assigned if rooms are
Fourth Choice:
available; otherwise you will be assigned to your next hotel choices.
Type of accommodations needed:
3. You are urged to submit the deposit to secure your room. For room
guarantee, most hotels will not accept credit cards other than American
Single(s) at $
range
Double/Doubles at $
range
Express. Your check is also acceptable. Please note that most hotels will
accept all major credit cards at checkout time for room payment.
Double(s) at $
range
Parlor + 1 room suite at $
range
4. Changes or cancellations should be made in writing directly with the
Housing Bureau in Washington no later than July 5. After that date you
Extra Person at $
range
Parlor + 2 room suite at $
range
must contact the hotel directly.
5. To be included in CBA's room block at special Convention room rates, Hotel
Special requests (adjacent rooms, adjoining rooms, etc.)
Reservations Forms must be received at the Bureau by June 16.
6. Please PRINT and fill out the Hotel Reservations Form completely. List your
Names of people:
Arrival
Departure
four choices of hotels, names of all persons requiring accommodations,
Name of Individual
date
date
arrival and departure dates, and to whom confirmation should be sent.
1.
Suites
2.
Key Hotel
Single
Double
Dbl/Dbl
Extra
Parlor
Parlor
Person
+ 1 Rm.
+ 2 Rms.
3.
1 Capital Hilton*
$55
$60
$20
$250
$300
4.
2 Executive House
$38
$45
$50
$12
NOTE: Bracket names of individuals sharing a room. If additional space is
3 Gramercy Inn
$40
$50
$60
$5
needed, please make a copy of this form or attach a list using your
stationery with letterhead.
4 Holiday Inn
$40
$50
$60
$5
$100 up
Confirmation to be sent to:
5 Hyatt Regency
$60
$60
$20
$250 up
$300 up
6 International Inn
$50
$60
$60
$8
$145 up
$195 up
Name:
7 Mayflower
$55
$65
$20
$175 & up
Store or Company:
Hotel
$80
$90
(newly
remodeled)
Address:
8 Quality Inn
$60
$60
$80
$10
$110
$140
City:
State
Zip
Capitol Hill
9 Vista
Phone: ( )
International
$60
$60
$20
$190 up
$285 up
Mail Housing Form to:
CBA Housing Bureau
CBA Headquarters Hotel
1575 Eye St., NW
Washington, D.C. 20005
Twenty-Eight
Twenty-Nine
POST CONVENTION
TOURS
Five different itineraries are available for those interested in the Post
Convention Tours. These are exciting tour packages, designed to entertain you
while you enjoy a relaxing vacation!
WILLIAMSBURG
PROGRAM #1. An encounter with colonial Williamsburg. Four nights' accom-
modations at the Motor House, in the heart of Williamsburg. Dinner and break-
fast daily at the cafeteria. Your ticket to the Williamsburg colonial attractions
for the entire length of your stay is valid at all colonial sites and for the local
tour bus, plus porterage in and out. Taxes and gratuity are included. Cost per
person $221.00 for double room. Single room supplement, $140.00 per person.*
PROGRAM #2. Rediscover Williamsburg's 18th Century. Includes four nights
at the Motor House. One full breakfast at Christina Campbell's Tavern. Two
dinners at the colonial tavern of your choice. One full breakfast and a dinner at
the Cascades Restaurant. Two full meals at the Motor House Restaurant. Tickets
valid at all colonial sites and for the local tour bus, plus porterage. Cost per
person, $266.00, for double occupancy. Single room supplement $140.00 per
person.*
PROGRAM #3. Williamsburg. good food, great fun! Four nights
accommodation at the Motor House. One plantation or Virginia colony dinner
in a private dining room at the Cascade. Breakfast at Campbell's Tavern or the
Cascade's dining room. One dinner at Cascade's Restaurant and a full breakfast
and one brunch at the Cascade's. One dinner at the colonial tavern of your
choice. Ticket valid at all colonial sites and for the local tour bus, plus portenage
in and out. Cost per person, double occupancy, $320.00. Single room
supplement $140.00. All taxes and porterage included.*
*There will be a hotel tax of six percent added to the above room prices.
BOSTON
PROGRAM #1. Three nights and four days accommodations in the Marriott
Long Wharf Hotel. Breakfast two mornings. One dinner at the Harbor Terrace
Restaurant. Full use of all the amenities, including swimming pool, health club,
exercise room, separate saunas, game rooms, gift shops, and excellent
restaurants. Cost, $396.70 per person, double occupancy. Single room quoted
upon request. Taxes and portage included.
PROGRAM #2. Two nights accommodations at the 57 Park Plaza Hotel.
Breakfast each morning and a tour of the Boston area to Boston proper and
the adjoining communities of Charleston and Cambridge. Virtually every
important landmark in the historic heart of this, one of the greatest cities in the
world! Cost, $147.00 per person double occupancy. Additional night $50.00 per
person. For detailed information and reservations write or call:
VIP UNIQUE TRAVEL
16,000 Memorial Drive #260
Houston, TX 77079
Phone: 713-531-9147
Special travel arrangements between your hometown and Washington,
D.C., Williamsburg, and/or Boston will also be handled by the VIP agency,
upon your request.
cba
CHRISTIAN BOOKSELLERS ASSOCIATION
2620 Venetucci Blvd./P.O. Box 200
Colorado Springs, CO 80901
(303) 576-7880
PRINTED IN U.S.A. 2/83
THE WHITE HOUSE
WASHINGTON
July 15, 1983
I am proud to extend warmest greetings to those who
gather for the Christian Booksellers Association 1983
International Convention.
This occasion provides me with a welcome opportunity
to commend you for all that CBA does to preserve the
religious traditions of our country. Your organization
represents the Christian publishing, recording, and
distributing industry throughout the United States and
most of the English-speaking nations. Among your
members are the leading writers, journalists, recording
artists, and distributors of Christian publishing and
music.
In an era when our nation cries out for spiritual re-
newal, it is good to know there are people in our land
who are helping to meet that need. Perhaps the best
way to strengthen the moral values of America is to
spread the "good news" to our fellow citizens. For it
is through the study of scripture and other religious
writings that man is best able to grow and reinforce
the foundations of faith.
The theme of this year's convention, "United, We
Serve All Nations," is especially appropriate for the
challenges we face today. Christ advised His disciples
to go into all the world preaching His gospel to every
creature. You are helping fulfill that commandment by
insuring others the opportunity to learn more of what
it means to be a Christian.
2
In this "Year of the Bible" let us pledge ourselves
never to forget from Whom all blessings flow and
continue to work diligently to preserve our heritage.
President Calvin Coolidge once wrote: "If American
democracy is to remain the greatest hope of humanity,
it must continue abundantly in the faith of the Bible."
I am grateful for all you have done to help this Ad-
ministration succeed. We have faced many challenges,
but the support you have shown has made it easier to
do what we were elected to do. I know we can continue
to count on you in the months and years to come.
Nancy and I are with you in spirit, and we send our
very best wishes for an enjoyable and rewarding
convention.
Ronald Reagan
DGA
DON GOEHNER & ASSOCIATES
July 7, 1983
Mrs. Dee Jepsen
Special Assistant to the President
The White House
Washington, D.C. 20500
Dear Mrs. Jepsen,
Enclosed is the final revision copy of the program for the Sunday
night program at the Christian Booksellers Convention on July 17.
I appreciate the call from Gina Bessey concerning your presenta-
tion. We look forward to your participation.
The program will begin at 7:30 p.m. on Sunday, in Hall C, of the
Washington Convention Center. There will be seats reserved for
you and any members of your party at the front of the auditorium.
I'm asking all speakers to arrive at least 20 minutes prior to
the program in order that we can have a final briefing and answer
any questions you might have. Either Dr. Richard Halverson or I
will be there to greet you at that time.
There's one further item that I failed to mention in my previous
letter. Senator William Armstrong has made a statement which we
have recorded on film. We would like you to introduce him because
the film statement thanks you for that introduction. In your
introduction of him please indicate that his remarks were recorded
at an earlier time. This will expedite our evening and make the
program run much more smoothly.
I look forward to meeting you and I'm very grateful for your
willingness to participate in this special evening.
Sincerely Yours,
Dón Goehner
DON GOEHNER & ASSOCIATES
DG/abm
DGA
PROGRAM
CBA CONVENTION SUNDAY SPECIAL
TIME
PACE
PROGRAM
7:30 plm.
4 min.
Introductory Media Production
"1984: Fact or Fiction"
7:34
1 min.
Robot welcomes crowd; introduces
Dr. Richard Halverson
7:35
2 min.
Dr. Halverson gives his welcome and
introduces the theme of celebration
7:37
1 min.
Dr. Halverson introduces Karen Kelley
7:38
15 min.
Musical package - Karen Kelley
7:53
3 min.
Charles Colson (Filmed Testimonial)
-Introduces John Perkins-
7:56
6 min.
John Perkins (Live Testimonial)
8:02
3 min.
Dr. Halverson on theme
8:05
1 min.
Dr. Halverson introduces Jessy Dixon
8:06
15 min.
Musical Package - Jessy Dixon
8:21
1 min.
Off stage introduction of Dee Jepsen by
Dr. Halverson
8:22
6 min.
Dee Jepsen (Live Testimonial)
-Introduces Senator Armstrong-
8:28
3 min.
Senator William Armstrong
(Filmed Testimonial)
8:31
1 min.
Dr. Halverson introduces Dr. Lloyd Ogilvie
8:32
6 min.
Dr. Lloyd Ogilvie (Live Testimonial)
8:38
3 min.
Transition Media Production
8:41
[Finale]
7 min.
Ethel Barrett (Bible Story)
DGA
CBA PROGRAM, Page 2
Time
Pace
Program
3 min.
Children's Choir & Karen Kelley
3 min.
Children's Choir
1 min.
Statement by Dr. Halverson
4 min.
Duet: Karen Kelley & Jessy Dixon
9:00
Goodnight by Dr. Halverson
-30-
7/15
alse is speaking
at this convention
on Suno July 17.
Message office is
preparing a letter
for her to read
there
THE WHITE HOUSE
WASHINGTON
SCHEDULE PROPOSAL
June 20, 1983
TO:
FRED RYAN, DIRECTOR
PRESIDENTIAL APPOINTMENTS AND SCHEDULING
FROM:
FAITH RYAN WHITTLESEY
REQUEST:
Address to the Christian Booksellers
Association 1983 International Convention.
PURPOSE:
To recognize this very influential and
largely supportive group of mass communi-
cators.
BACKGROUND:
The Christian Booksellers Association is an
international trade association that
represents the Christian publishing, record-
ing, and distributing industry through-
out the United States and most English-
speaking nations. Their membership in-
cludes writers, publishers, recording art-
ists, and distributors, encompassing both
the Protestant and Catholic faiths. The
organization has been very supportive of
the President, and they have been especial<
ly supportive on such initiatives as the
voluntary prayer amendment and the "Year of
the Bible" campaign. This international
convention of 3000+ attendees is one of
the major interfaith gatherings each year.
The theme of the 1983 convention is
"United, We Serve All Nations". They will
also promote the President's "Year of the
Bible" at the convention.
PREVIOUS
The President was interviewed in Nashville
PARTICIPATION:
while he was a candidate by Mr. John Bass,
an officer in the organization. The interview
was published as a brochure entitled "Reagan:
A Man of Faith", and distributed in large
quantity to over 5000 Christian book-
stores.
LOCATION:
Washington D.C. Convention Center
DATE AND TIME:
July 18, 1983 - General Session 1:00 p.m.
July 19, 1983 - General Session 1:00 p.m.
July 21, 1983 - General Session 1:00 p.m.
DURATION:
15-20 minutes
- 2 -
OUTLINE OF EVENT:
The President will attend the General
Session, give his speech, and then be
presented with a Bible.
REMARKS REQUIRED:
Brief address.
MEDIA COVERAGE:
Full press coverage.
RECOMMENDED BY:
Faith Ryan Whittlesey
OPPOSED BY:
PROJECT OFFICER:
Morton Blackwell
THE WHITE HOUSE
WASHINGTON
July 1, 1983
MEMORANDUM FOR MORTON C. BLACKWELL
FROM:
CAROLYN SUNDSETH
SUBJECT:
Christian Booksellers Association
Faith says we cannot get any more of this
type of schedule request through at this
time.
I would like to suggest we request a
Presidential Message in lieu of a Presidential
visit. Someone suggested to me that we should
recommend Faith walk through the displays to
get an idea of the immense multiplication
these people can accomplish, to help us get
a Presidential visit next year. Your
recommendation would carry more weight than
mine! I understand they will be in Anaheim
next year.
Avrauge presidential for Mersage
MA
Mrs. Sundseth for
Copy of letter to
file
Marton Blackwell
COC.
CHRISTIAN BOOKSELLERS ASSOCIATION
April 15, 1983
Mrs. Carolyn Sundseth
Office of Public Liaison
Second Floor, West Wing
The White House
Washington, D.C. 20500
Dear Carolyn,
I have just learned of the appointment of Faith Whittlesey as Special
Assistant to the President. I also learned through John Conlan that you are
her assistant, and I would like to bring before you a communication problem
that we have had.
We would again like to extend a special invitation to President Reagan to
appear as a special guest at our International Convention of 8,000 or more
business people from the USA and 40 or more countries. It is to be held in the
new Washington, D.C., Convention Center, July 16-21. We have been unable to
route this invitation through proper channels up to this point, and we believe
that if Faith knew the scope and importance of the Convention, she would
bring it before the President.
The Christian Booksellers Association represents the entire Christian pub-
lishing, recording, and distribution industry throughout the United States and
most English-speaking countries. Our membership includes the writers, authors,
publishers, recording artists, and retail distributors encompassing both the
Protestant and Catholic faiths. Our Christian bookstores serve millions of
people each year in their more than 7,000 locations throughout the country,
and are active in local and state small business community affairs. I feel that
the people making up our industry are the epitome of the "great American dream,"
and the American entrepreneurial system.
During the Convention, we will be promoting the President's YEAR OF THE BIBLE
campaign, and we would appreciate the opportunity to make a public presentation
to him of a Bible, which would be symbolic of his leadership in this campaign.
We would also like to present to him for the White House library, 30 matched,
custom-bound Bible reference books, chosen by top scholars in this area.
(See list enclosed.)
We are extremely flexible and prepared to make this presentation at any
time the President could appear, recognizing the security problems in the
Convention Center.
AN INTERNATIONAL TRADE ASSOCIATION
2620 VENETUCCI BLVD. / P.O. 200 COLORADO SPRINGS, COLORADO 80901 / (303) 576-7880
Carolyn Sundseth
April 15, 1983
Page 2
The major assemblies will be at our 1:00 p.m. sessions on Monday, Tuesday,
and Thursday, with about 3,000 persons in attendance (more if his appearance
were announced two hours ahead of meeting). Another opportunity would be at
the Annual Dealers Meeting at 8:15 a.m. on Thursday, though there would prob-
ably be 1000 less persons in attendance at that time. (Attendance at all
meetings is by badge only, and qualifications are screened at the registra-
tion desk.)
We would be more than glad to give the President the amount of time he would
need for personal remarks, as well as making the presentations to him at that
time.
I will also send you by separate cover a sample of our monthly publication,
BOOKSTORE JOURNAL, which will give you an idea of the scope of our activity.
Carolyn, I cannot indicate how strongly I feel the value of the President's
appearance would be to the support of his programs for the remainder of his
present term, as well as to his reelection in 1984. I was active on behalf of
the President during the months of his campaigning on a personal basis as well
as financial, and I have continued to support his private sector programs,
and am on the YEAR OF THE BIBLE committee at present. Your efforts in com-
municating this request to the proper channels would be deeply appreciated,
and please feel free to contact me if I can provide further information.
Thank you kindly.
Most cordially,
John When
Executive Vice President
JB/ed
Enclosure
YEAR OF THE BIBLE WHITE HOUSE LAYMANS REFERENCE BOOK LIBRARY
STUDY BIBLES
Thompson Chain Reference (Kirkbride)
NIV Pictorial Bible (Zondervan)
New Jewish Version (Jewish Publication Society)
NAS Cambrdige Study Bible (Cambridge)
Jerusalem Bible: Readers Edition (Doubleday)
BIBLE HANDBOOK
Alexander, EERDMANS BIBLE HANDBOOK (Eerdmans)
BIBLE DICTIONARY
Douglas, ILLUSTRATED BIBLE DICTIONARY 3 vol. (Tyndale)
TOPICAL BIBLE
Nave, NAVE'S TOPICAL BIBLE (Moody)
BIBLE CONCORDANCES
Goodrick/Kohlenberger NIV COMPLETE CONCORDANCE (Zondervan)
STRONG'S EXHAUSTIVE CONCORDANCE (Abingdon)
Thomas, NAS EXHAUSTIVE CONCORDANCE (Holman)
BIBLE ATLAS
Aharoni/Avi-Yonah, MACMILLAN BIBLE ATLAS (Macmillan)
BIBLE INTRODUCTIONS
Gundry, NEW TESTAMENT SURVEY (Zondervan)
Hughes, HARPER'S INTRODUCTION TO THE BIBLE (Harper)
La Sor, et al, OLD TESTAMENT SURVEY (Eerdmans)
BIBLE HISTORIES
Bruce, NEW TESTAMENT HISTORY (Doubleday)
Wood, A SURVEY OF ISRAEL'S HISTORY (Zondervan)
CHURCH HISTORY
Dowley, EERDMANS HANDBOOK TO THE HISTORY OF CHRISTIANITY (Eerdmans)
THEOLOGY
Keeley, EERDMAN'S HANDBOOK OF THE CHRISTIAN RELIGION (Eerdmans)
BIBLICAL LANGUAGE
Goodrick, DO IT YOURSELF HEBREW AND GREEK (Multnomah/Zondervan)
BIBLICAL READING AND UNDERSTANDING
Starret, HOW TO UNDERSTAND YOUR BIBLE (Inter-Varsity)
Sandmel, ENJOYMENT OF SCRIPTURE (Oxford)
WORD STUDY TOOLS
Brown, NEW INTERNATIONAL DICTIONARY OF NEW TESTAMENT THEOLOGY (Zondervan)
Harris, THEOLOGICAL WORDBOOK OF THE OLD TESTAMENT (Moody)
BIBLE COMMENTARIES
Brown, THE JEROME BIBLE COMMENTARY (Prentice-Hall)
Peake, PEAKES COMMENTARY (Nelson)
Henry, MATTHEW HENRYS COMMENTARY (Zondervan)
file
CHRISTIAN BOOKSELLERS ASSOCIATION
April 15, 1983
Mrs. Carolyn Sundseth
Office of Public Liaison
Second Floor, West Wing
The White House
Washington, D.C. 20500
Dear Carolyn,
I have just learned of the appointment of Faith Whittlesey as Special
Assistant to the President. I also learned through John Conlan that you are
her assistant, and I would like to bring before you a communication problem
that we have had.
We would again like to extend a special invitation to President Reagan to
appear as a special guest at our International Convention of 8,000 or more
business people from the USA and 40 or more countries. It is to be held in the
new Washington, D.C., Convention Center, July 16-21. We have been unable to
route this invitation through proper channels up to this point, and we believe
that if Faith knew the scope and importance of the Convention, she would
bring it before the President.
The Christian Booksellers Association represents the entire Christian pub-
lishing, recording, and distribution industry throughout the United States and
most English-speaking countries. Our membership includes the writers, authors,
publishers, recording artists, and retail distributors encompassing both the
Protestant and Catholic faiths. Our Christian bookstores serve millions of
people each year in their more than 7,000 locations throughout the country,
and are active in local and state small business community affairs. I feel that
the people making up our industry are the epitome of the "great American dream,"
and the American entrepreneurial system.
During the Convention, we will be promoting the President's YEAR OF THE BIBLE
campaign, and we would appreciate the opportunity to make a public presentation
to him of a Bible, which would be symbolic of his leadership in this campaign.
We would also like to present to him for the White House library, 30 matched,
custom-bound Bible reference books, chosen by top scholars in this area.
(See list: enclosed.)
We are extremely flexible and prepared to make this presentation at any
time the President could appear, recognizing the security problems in the
Convention Center.
AN INTERNATIONAL TRADE ASSOCIATION
262 VENETUCCI VD. P.O. 200 COLORADO SPRINGS. COLOR ADO 80901 (302
Carolyn Sundseth
April 15, 1983
Page 2
The major assemblies will be at our 1:00 p.m. sessions on Monday, Tuesday,
and Thursday, with about 3,000 persons in attendance (more if his appearance
were announced two hours ahead of meeting). Another opportunity would be at
the Annual Dealers Meeting at 8:15 a.m. on Thursday, though there would prob-
ably be 1000 less persons in attendance at that time. (Attendance at all
meetings is by badge only, and qualifications are screened at the registra-
tion desk.)
We would be more than glad to give the President the amount of time he would
need for personal remarks, as well as making the presentations to him at that
time.
I will also send you by separate cover a sample of our monthly publication,
BOOKSTORE JOURNAL, which will give you an idea of the scope of our activity.
Carolyn, I cannot indicate how strongly I feel the value of the President's
appearance would be to the support of his programs for the remainder of his
present term, as well as to his reelection in 1984. I was active on behalf of
the President during the months of his campaigning on a personal basis as well
as financial, and I have continued to support his private sector programs,
and am on the YEAR OF THE BIBLE committee at present. Your efforts in com-
municating this request to the proper channels would be deeply appreciated,
and please feel free to contact me if I can provide further information.
Thank you kindly.
Most cordially,
John John Bass
Executive Vice President
JB/ed
Enclosure
THE WHITE HOUSE
WASHINGTON
SCHEDULE PROPOSAL
June 20, 1983
TO:
FRED RYAN, DIRECTOR
PRESIDENTIAL APPOINTMENTS AND SCHEDULING
FROM:
FAITH RYAN WHITTLESEY
REQUEST:
Address to the Christian Booksellers
Association 1983 International Convention.
PURPOSE:
To recognize this very influential and
largely supportive group of mass communi-
cators.
BACKGROUND:
The Christian Booksellers Association is an
international trade association that
represents the Christian publishing, record-
ing, and distributing industry through-
out the United States and most English-
speaking nations. Their membership in-
cludes writers, publishers, recording art-
ists, and distributors, encompassing both
the Protestant and Catholic faiths. The
organization has been very supportive of
the President, and they have been especial<
ly supportive on such initiatives as the
voluntary prayer amendment and the "Year of
the Bible" campaign. This international
convention of 3000+ attendees is one of
the major interfaith gatherings each year,
The theme of the 1983 convention is
"United, We Serve All Nations". They will
also promote the President's "Year of the
Bible" at the convention.
PREVIOUS
The President was interviewed in Nashville
PARTICIPATION:
while he was a candidate by Mr. John Bass,
an officer in the organization. The interview
was published as a brochure entitled "Reagan"
A Man of Faith", and distributed in large
quantity to over 5000 Christian book-
stores.
LOCATION:
Washington D.C. Convention Center
DATE AND TIME:
July 18, 1983 - General Session 1:00 p.m.
July 19, 1983 - General Session 1:00 p.m.
July 21, 1983 - General Session 1:00 p.m.
DURATION:
15-20 minutes
Copy of letter to
Mrs. Sundseth for
file
Morton Blackwell
CHRISTIAN BOOKSELLERS ASSOCIATION
April 15, 1983
Mrs. Carolyn Sundseth
Office of Public Liaison
Second Floor, West Wing
The White House
Washington, D.C. 20500
Dear Carolyn,
I have just learned of the appointment of Faith Whittlesey as Special
Assistant to the President. I also learned through John Conlan that you are
her assistant, and I would like to bring before you a communication problem
that we have had.
We would again like to extend a special invitation to President Reagan to
appear as a special guest at our International Convention of 8,000 or more
business people from the USA and 40 or more countries. It is to be held in the
new Washington, D.C., Convention Center, July 16-21. We have been unable to
route this invitation through proper channels up to this point, and we believe
that if Faith knew the scope and importance of the Convention, she would
bring it before the President.
The Christian Booksellers Association represents the entire Christian pub-
lishing, recording, and distribution industry throughout the United States and
most English-speaking countries. Our membership includes the writers, authors,
publishers, recording artists, and retail distributors encompassing both the
Protestant and Catholic faiths. Our Christian bookstores serve millions of
people each year in their more than 7,000 locations throughout the country,
and are active in local and state small business community affairs. I feel that
the people making up our industry are the epitome of the "great American dream,'
and the American entrepreneurial system.
During the Convention, we will be promoting the President's YEAR OF THE BIBLE
campaign, and we would appreciate the opportunity to make a public presentation
to him of a Bible, which would be symbolic of his leadership in this campaign.
We would also like to present to him for the White House library, 30 matched,
custom-bound Bible reference books, chosen by top scholars in this area.
(See list enclosed.)
We are extremely flexible and prepared to make' this presentation at any
time the President could appear, recognizing the security problems in the
Convention Center.
AN INTERNATIONAL TRADE ASSOCIATION
2620 VENETUCCI BLVD. 'P.O. 200 COLORADO SPRINGS, COLORADO 80901 (303) 576-7880
Carolyn Sundseth
April 15, 1983
Page 2
The major assemblies will be at our 1:00 p.m. sessions on Monday, Tuesday,
and Thursday, with about 3,000 persons in attendance (more if his appearance
were announced two hours ahead of meeting). Another opportunity would be at
the Annual Dealers Meeting at 8:15 a.m. on Thursday, though there would prob-
ably be 1000 less persons in attendance at that time. (Attendance at all
meetings is by badge only, and qualifications are screened at the registra-
tion desk.)
We would be more than glad to give the President the amount of time he would
need for personal remarks, as well as making the presentations to him at that
time.
I will also send you by separate cover a sample of our monthly publication,
BOOKSTORE JOURNAL, which will give you an idea of the scope of our activity.
Carolyn, I cannot indicate how strongly I feel the value of the President's
appearance would be to the support of his programs for the remainder of his
present term, as well as to his reelection in 1984. I was active on behalf of
the President during the months of his campaigning on a personal basis as well
as financial, and I have continued to support his private sector programs,
and am on the YEAR OF THE BIBLE committee at present. Your efforts in com-
municating this request to the proper channels would be deeply appreciated,
and please feel free to contact me if I can provide further information.
Thank you kindly.
Most cordially,
John Jan
Executive Vice President
JB/ed
Enclosure
YEAR OF THE BIBLE WHITE HOUSE LAYMANS REFERENCE BOOK LIBRARY
STUDY BIBLES
Thompson Chain Reference (Kirkbride)
NIV Pictorial Bible (Zondervan)
New Jewish Version (Jewish Publication Society)
NAS Cambrdige Study Bible (Cambridge)
Jerusalem Bible: Readers Edition (Doubleday)
BIBLE HANDBOOK
Alexander, EERDMANS BIBLE HANDBOOK (Eerdmans)
BIBLE DICTIONARY
Douglas, ILLUSTRATED BIBLE DICTIONARY 3 vol. (Tyndale)
TOPICAL BIBLE
Nave, NAVE'S TOPICAL BIBLE (Moody)
BIBLE CONCORDANCES
Goodrick/Kohlenbergen NIV COMPLETE CONCORDANCE (Zondervan)
STRONG'S EXHAUSTIVE CONCORDANCE (Abingdon)
Thomas, NAS EXHAUSTIVE CONCORDANCE (Holman)
BIBLE ATLAS
Aharoni/Avi-Yonah, MACMILLAN BIBLE ATLAS (Macmillan)
BIBLE INTRODUCTIONS
Gundry, NEW TESTAMENT SURVEY (Zondervan)
Hughes, HARPER'S INTRODUCTION TO THE BIBLE (Harper)
La Sor, et al, OLD TESTAMENT SURVEY (Eerdmans)
BIBLE HISTORIES
Bruce, NEW TESTAMENT HISTORY (Doubleday)
Wood, A SURVEY OF ISRAEL'S HISTORY (Zondervan)
CHURCH HISTORY
Dowley, EERDMANS HANDBOOK TO THE HISTORY OF CHRISTIANITY (Eerdmans)
THEOLOGY
Keeley, EERDMAN'S HANDBOOK OF THE CHRISTIAN RELIGION (Eerdmans)
BIBLICAL LANGUAGE
Goodrick, DO IT YOURSELF HEBREW AND GREEK (Multnomah/Zondervan)
BIBLICAL READING AND UNDERSTANDING
Starret, HOW TO UNDERSTAND YOUR BIBLE (Inter-Varsity)
Sandmel, ENJOYMENT OF SCRIPTURE (Oxford)
WORD STUDY TOOLS
Brown, NEW INTERNATIONAL DICTIONARY OF NEW TESTAMENT THEOLOGY (Zondervan)
Harris, THEOLOGICAL WORDBOOK OF THE OLD TESTAMENT (Moody)
BIBLE COMMENTARIES
Brown, THE JEROME BIBLE COMMENTARY (Prentice-Hall)
Peake, PEAKES COMMENTARY (Nelson)
Henry, MATTHEW HENRYS COMMENTARY (Zondervan)
Christian
Bookseller Assoc
Since
1798
THOMAS NELSON PUBLISHERS
Sam Moore
Nelson Place at Elm Hill Pike, P.O. Box 141000 Nashville, Tenn., 37214-1000
President
to
May 20, 1982
Mr. Morton Blackwell
6/1
Special Asst. to the President
of the United States
The White House
Washington, D. C. 20020
Mr. Blackwell:
It was good talking with you and with Woody Jenkins today.
I am enclosing a copy of my letter to the President, as well as a copy
of the "Prayer For Our President", and the brochure, "Reagan, A Man of
Faith". As the world's largest publisher of Bibles, we have done these
things in our own humble way to help
our
President.
We are solidly behind the President, and feel that his amendment recom-
mending voluntary prayer in public schools represents another milestone
for the President. Naturally, he needs the endorsement of all the Chris-
Schedule
tian bookstore owners, as well as the entire Evangelical community. If
he could speak to the bookstore owners and the attendees Monday evening,
Propose?
July 19 at the the Ist Lan Booksel Association Convention in Dal Las
forward
over 5,000 will be attending, he would electrify the crowd. I guarantee
you, they will "march to death" for him. This is how much they love him.
scheduling
1
While we have so many Republicans who are running and weak in many areas,
this could be the time that will "turn the tide" in favor of the President
and the work he is doing.
I know he is extremely busy, but I hope and pray that you can work this
important event into his schedule, as this will be a great opportunity
for him.
$100,000,000 sales
Respectfully yours,
San Moore
Sam Moore
P.S. We would be delighted to present to the President the first Special
Edition copy of the NEW KING JAMES BIBLE for the Library of Congress
and the National Archives.
Enclosures: Letter to President Reagan
Prayer For Our President
Reagan, A Man of Faith
615.880.0000
since
1798
THOMAS NELSON PUBLISHERS
Sam Moore
Nelson Place at Elm Hill Pike, P.O. Box 141000 Nashville, Tenn., 37214-1000
President
May 19, 1982
The President
The White House
Washington, D. C. 20020
Dear Mr. President:
It was an honor and a pleasure to have you in our town; thank you for your
kind letter.
Shortly after you ran for President the first time, you visited us in Nash-
ville. Almost immediately after that, I asked Mr. Bass of our Christian
Booksellers Association to interview you. I printed 250,000 copies of
that interview, "REAGAN, A MAN OF FAITH.' These brochures went to all of
the Christian Booksellers Association members, which number in excess of
5,000 stores around the country. The majority of these stores have been
very strong supporters of Ronald Reagan and his policies since that time.
Your presentation at the Religious Broadcasters Convention was a very big
plus to that market; and, Mr. President, I believe you can score another
big point, especially for all the Republicans that are running in the fall.
I realize that you need the support of the Christian community, and for this
reason, I would like very much for you to make a presentation on behalf of
the Bible on July 19, Monday night; this could be proclaimed the "year of
the Bible." The Christian Booksellers Convention opens on that night in
Dallas, Texas, and the New King James Bible will make its debut at that time.
This is the update of the three hundred, seventy-one (371) year-old King
James Bible.
Dr. James Robison, Dr. Jerry Falwell, Dr. W. A. Criswell (of the First Bap-
tist Church of Dallas), and many, many outstanding authors, writers, sena-
tors, congressmen, and singers (such as Barbara Mandrell), along with approxi-
mately 5,000 of the same Christian book store owners who received the brochures,
will be present. They represent the heartbeat of the American people and
the Association would be honored to have you speak a word of encouragement
to these Christians who still love you and believe in you.
Mr. President, I am especially thankful for you in times like these and
pray that God will bless you.
I hope to hear from you soon and will be glad to help in any way possible.
Sincerely,
San Uoose
Sam Moore
S
Telephone 615-889-9000
JOHN T BASS, EXECUTIVE DIRECTOR
PO BOX 200
Western
R
STATES POSTA
COLORADO SPRINGS CO 80901
Union
Mailgram
UNITED
SERVICE
U.S.MAIL
1-0205695186 07/05/83 ICS IPMBNGZ CSP WHSA
3035767880 MGM TDBN COLORADO SPRINGS CO 212 07-05 1135A EST
MR MORTON BLACKWELL, SPECIAL ASSISTANT TO THE
PRESIDENT
WHITEHOUSE
WASHINGTON DC 20500
July 21
DEAR MR BLACKWELL
OUR 34TH ANNUAL CHRISTIAN BOOKSELLERS INTERNATIONAL CONVENTION WILL
BE HELD IN WASHINGTON DC JULY 17-21, WE HAVE MORE THAN 6500 DELEGATES
PRE-REGISTERED FROM EVERY STATE AND 34 COUNTRIES. WE ANTICIPATE MORE
THAN 9000 IN ATTENDANCE, AND MORE THAN 1000 EXHIBIT BOOTHS FROM
PUBLISHERS AND SUPPLIERS TO OUR STORES. A LARGE NUMBER OF LEGISLATORS
HAVE REGISTERED TO ATTEND ON WEDNESDAY AND THURSDAY.
IN EACH OF THE PAST ADMINISTRATIONS, OUR ASSOCIATION HAS PRESENTED A
MATCHED BOUND SET OF MAJOR RELIGIOUS REFERENCE BOOKS FROM VARIOUS
INTER-DENOMINATIONAL PUBLISHERS, OUR CBA PRESIDENT AND I WOULD
APPRECIATE BEING ABLE TO MAKE A PRESENTATION OF A SET OF 40 BOOKS
AGAIN THIS YEAR DURING THE CONVENTION, IF POSSIBLE, EITHER IN THE
D.C. CONVENTION CENTER WHERE OUR MEETINGS AND EXHIBITS WILL BE HELD,
OR AT THE WHITEHOUSE.
I WOULD APPRECIATE HEARING FROM YOU AS TO THE POSSIBLE ARRANGEMENTS
OF THIS PRESENTATION, AND WOULD ALSO LIKE TO INVITE YOU AND ANY OF
YOUR STAFF TO ATTEND EXHIBITS AND MEETINGS OF THE CONVENTION. I
BELIEVE YOUR ASSISTANT HAS PRELIMINARY PROGRAM BOOKLETS. THANK YOU
KINDLY FOR YOUR INTEREST IN THESE MATTERS.
JOHN T BASS, EXECUTIVE DIRECTOR, 303-5767880 CHRISTIAN BOOKSELLERS
ASSN
PO BOX 200
9000
COLORADO SPRINGS CO 80901
atter attendance
I will gratefully
11:36 EST
MGMCOMP
1:00Thes 1:00 Thurs-
accept these
reference materials
10:45 am Monday ?
lonn. Centes Exa office
371-3500
July 21
Set MA time t place
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2Nd Floor up - General Assably Room
5241 (R 7/82)
Base Capital Hillon 3931000 would like to hear and
wash DC Convention Center
1:00pm on stage. can he 1:20m
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escorted aty 1:30pm
TO REPLY BY MAILGRAM MESSAGE, SEE REVERSE SIDE FOR WESTERN UNION'S TOLL FREE PHONE NUMBERS say
WASHINGTON POST
July 21,1983
CBA
AISEE
AISLE
do
tapes
-
trugStar
BALL
(LT)
coo
By Gerald Martineau-The Washington Post
total of 335 exhibitors and 1,050 booths crowded the Washington Convention Center this week for the Christian Booksellers Convention, largest event yet at the new facility.
Thousands Flock to Booksellers Convention
By Cliff Tan
Conventional publishers and
ident of the CBA, said a survey for
that his store now carries shelves of
Washington Pust Staff Writer
record companies, however, are be-
the 3,200 store association showed
books about divorce or child abuse.
Thousands of Christian book-
ginning to pull out of marketing ef-
sales were up 6.3 percent last year
Young said the most promising
sellers are gathered in the lion-size
forts aimed at the specialized reli-
and have increased 25 percent in the
new product is videotape, which is
Washington Convention Center for
gious marketplace, CBA officials
last two years.
being used for in-store promotion,
the 34th annual Christian Book-
said.
Practical books dealing with prob-
instruction and entertainment. Vid-
sellers Association (CBA) Interna-
The convention puts together 335
lems have become best-sellers in re-
eotape appeals to customers who
tional Convention where they are
publishers, record companies and
cent years, with titles like "What
don't read many books, Bass added.
ordering nearly one-fifth of total
other suppliers in 1050 booths with
Wives Wish Their Husbands Knew
The only impediment to the growth
yearly sales of books aimed at evan-
representatives of book stores cater-
About Women." Such titles continue
of videotape products is the limited
gelical Christians.
ing primarily to evangelical Chris-
to proliferate, with the Fleming H.
number of videotape recorders now
CBA officials say the boom in
tians for a week of promoting, order-
Revell Co. promoting "The Messies
in homes and churches.
evangelical publishing has slowed,
ing and education. More than 8,700
Handbook: The Procrastinators
The trend toward general interest
but business remains brisk. Video-
visitors had registered by noon yes-
Guide to Good Housekeeping."
book publishers pulling out of the
tapes, books dealing with family is-
terday to inspect paraphernalia
Recently, the fastest sellers have
specialized market was seen in the
sues and theological reference works
ranging from Bibles and greeting
been books focused on family issues,
announcement Tuesday that SFN
have become the newest hot-sellers
cards to nativity scene cookie cutters
said Harden Young, president of the
Companies Inc. of Glenview, III,, will
in their $1 billion a year industry,
and evangelical exercise videotapes.
CBA. "Four years ago, we never had
sell its Fleming H. Revell Co. to The
they said.
John T. Bass, executive vice pres-
a book on divorce," he said, noting
See BOOKS, D8, Col. 4
Booksellers
Convention
Is Crowded
BOOKS, From B1
Zondervan Corp., a major evangelical
publisher.
Two weeks ago, the CBS Record
Group announced the closing of its
Priority gospel label because of poor
sales, joining MCA Inc., which ended
its gospel label earlier.
Young said the secular companies
may be experiencing difficulties mar-
keting to the small evangelical Chris-
tian market, though Zondervan Pres-
ident Peter Kladder said he believes
secular publishers remain committed
to the religious market.
However, Robert Fuson, corporate
comptroller of SFN, said his compa-
ny's decision to sell the line was
based on inadequate, economies of
scale, which meant profit margins
PRESERVATION COPY
were too thin for SFN's liking. He
acknowledged, however, that Zon-
dervan may do quite a better job of
marketing Revell books.
CBA projections say Christian
literature sales will continue growing
for at least a decade, both because of
burgeoning interest from its primary
customer base and because direct
marketing may be able to reach a
largely untapped market.
Santa Barbara
August 22, 1983
Dear Mr. Siemon:
Thank you for the beautiful "Year of the Bible"
pin which Morton Blackwell accepted on my
behalf at the Christian Booksellers Association
convention on July 21. It is heartening to
know of the wide distribution of these pins
and I truly appreciate your kind remembrance.
Although I am proud of my role in initiating
the "Year of the Bible" proclamation, the
dedicated members of organizations such as
yours are overwhelmingly responsible for the
tremendous success of our nationwide effort.
Again, thank you, and may God continue to
bless you and your staff.
Sincerely,
Mr. Bob Siemon
President
Bob Siemon Christian Jewelry
11609 Martens River Circle
Fountain Valley, California 92708
CC: Morton Blackwell
RR:CMF:JEH:AVH:mds
August 12, 1983
Dear Mr. and Mrs. Walker:
I want to express my sincere thanks for the
handsome plaque which Morton Blackwell
accepted on my behalf at the Christian
Booksellers Association Convention on July 21.
The scripture on the plaque is one of my
favorite verses and I am deeply grateful to
you and your colleagues for your thoughtful
spiritual gift.
In this Year of the Bible, let us rededicate
ourselves to accomplishing the will of God in
our daily lives and see that message burn
more brightly in the hearts of others. With
His hope and consolation, our nation and our
liberty shall surely be preserved.
Nancy joins me in sending you and your
associates our warm best wishes. God bless
you.
Sincerely,
RONALD REAGAN
Mr. and Mrs. Dennis Walker
Scriptures Unlimited
Box 1155
Portage la Prairie
Manitoba RIN 3J9
Canada
CC: Morton Blackwell
RR:CMF:JEH:AVH:mds
August 12, 1983
Dear Mr. Long:
Nancy and I want to express our appreciation
for the impressive workmanship on the volumes
which were presented to Morton Blackwell for
us on behalf of the Christian Booksellers
Association at their convention on July 21.
We shall enjoy using both the religious
reference works and the personalized diaries.
Thank you and your colleagues very much for
your part in this special remembrance.
Our best wishes to you and your staff.
Sincerely,
Mr. Roger Long
Long's Bookbinders
2800 Montecello Avenue
Norfolk, Virginia 23504
cc: Morbon Blackwel
RR:CMF:JEH:AVH:mds
August 12, 1983
Dear Mr. Bass:
Nancy and I thank you and your colleagues
very much for the leather-bound volumes which
Morton Blackwell accepted on our behalf at
the annual convention of the Christian
Booksellers Association. We are particularly
pleased to have the beautiful set of religious
reference books for our library and shall
enjoy the personalized diaries. In this Year
of the Bible, your gifts are most appreciated
as is your Association's role in the success
of this special year.
Our warm best wishes to you and the entire
membership of the CBA. May God continue to
bless you in your important work.
Sincerely,
RONALD REAGA
Mr. John Bass
Executive Vice President
Christian Booksellers Association
Post Office Box 200
2620 Venetucci Boulevard
Colorado Springs, Colorado 80901
CC: Marton Blackwell
RR:CMF:JEH:AVH:mds
8
Norfolk Compass
Jan. 1, 1984
Bookbinders get thank-you letter
from customer: President Reagan
By EDWARD POWER
Staff Writer
Four months ago Alain Roullet and his
employer, Bill Long, owner of Long's
Bookbinders, received a letter of thanks
from a satisfied customer.
It's not so unusual for Rollet and Long
tó get such letters. This particular letter,
though, was written on White House sta-
tionery. It is dated Aug. 12, 1983, and is
signed by Ronald Reagan.
Since Roullet, an expert bookbinder,
became an American citizen only three
years ago, he views the honor as particu-
larly gratifying.
"To know you've done something for
the highest office in the country," he says
with a heavy French accent, "is a privi-
lege. I love many places in this world but
America is now home for me."
Horatio Alger could not have said it
better.
While Bill Long, who is also owner of
Long's Religious Supply at the same loca-
tion, 2810 Monticello Ave., provided the
financial backing for the eight-year-old
bookbindery, one of about 90 such opeΓa-
tions in this country, he credits Roullet
with having gotten the enterprise off the
ground.
"Alain's the real story of this bindery,"
Long says.
Roullet is mutually complimentary.
"This man's patience was tremendous."
The story begins back in 1966 when
Roullet, with $30 in his pocket, stepped
off a ship in New York. He was fresh
from having served 18 months in the
French Navy, working as a diver in the
Staff photo by R.L. Dunston
Tahitian islands. Before that, Roullet,
born in Le Havre and raised in Paris, had
President liked their work
been a merchant seaman.
He speaks jokingly now about his in-
Bookbinders Alain Roullet, left, and Bill Long
auspicious arrival in America. "I was
just a vagabond really."
Finding work proved to be almost im-
over to a huge, bladed machine, used for
The bookbinding is done by hand and
possible given his minimal understanding
cutting binder board, and gave him a
involves 19 steps. Old bindings are first
of English. Eventually he found a job
short lesson on how to use it. Two hours
sliced off on a large, hydraulic guillotine.
operating heavy machinery in a New Jer-
later, Roullet had the job.
From there the loose pages go to a mech-
sey ink factory. The other workers, Roul-
"It turned out that no one else in the
anized stitching machine that resews
let remembers, spoke Spanish and
place wanted to work the machine be-
them with an intricate lacing of cotton
Italian, so he labored in silence, produc-
cause it was so dangerous," he notes.
thread. Binder boards are cut to size,
ing batches of a different colored ink
When, a year and a half later, Roullet
covered with the customer's choice of
each week. The work left him covered in
and his family returned to New Jersey,
material, and finally glued to the pages.
blue, or green, or yellow ink depending on
he found work in a real bookbindery.
Titles and names are added with a hand-
that week's hue. Though workers were
Mostly he operated a machine that
press, using 10 or 23- karat goldleaf, the
given heavy gloves to wear, Roullet said
trimmed the edges of pages. But by
more expensive costing $200 a roll.
his hands were perpetually dyed one col-
closely watching the other steps going on
The bindery, Long says, receives work
or or another. Sick of walking around
around him, Roullet picked up enough
from all over the country. Rebinding Bi-
town with green and blue hands, Roullet
knowledge about the entire process to
bles, particulary family heirlooms, is one
quit and took another job.
start his own operation.
of the more satisfying aspects of their
Enter Bill Long:
business. He estimates they repair about
As a dishwasher.
"I got a letter from this fellow in New
500 Bibles a year, stitching loose gospels
"The employees in the restaurant were
Jersey saying he wanted to come to work
and psalms back together, fitting them
always eating behind the boss's back," he
for me, that he'd read somewhere I did
with new covers that cost upwards of a
recalled. Every time 1 picked up some
bookbinding. That was a little mislead.
hundred dollars. Smaller books, in
food and began to eat, the boss walked in.
ing. I was actually operating as an agent
imitation leather, run about $28 a volume.
Soon, I got fired."
for a bookbindery in Mississippi. People
Friends got him a job working at the
would send me books and I'd send them
The 33 volumes that Alain Roullet
United Nations. That lasted a year, dur-
on down South,
bound for President Reagan were actual-
ing which time he met and married his
It so happened that Long had to be in
ly a gift, presented by the Christian Book-
wife, Eileen.
New Jersey a few weeks later, for a
sellers Association, of which Bill Long is
"She was working as a secretary on
business meeting; as a friendly gesture,
a past president. The books included five
the 32nd floor. I was working down in the
he offered to meet and talk with Roullet.
different study Bibles, an illustrated Bi-
basement."
Of that first meeting, Long remem-
ble dictionary, concordances and a Bible
"The second basement," Eileen added.
bers: "Once we sat down we never even
atlas, among others. Covered in marbled
Roullet grimaced.
really discussed starting the bindery. By
paper and leather, the books, Long says,
The idea of living in San Francisco had
the time we finished talking it was just
are worth about $1000.
long appealed to them so the Roullets
sort of understood that we'd give it a
Roullet has also done work for former
decided to move across country. When
try."
President Jimmy Carter and his daugh-
they arrived, Eileen was eight months
"It was like fate," Roullet observes. "I
ter, Amy. Among the Bindery's other cus-
pregnant and money was short. Alain,
wouldn't say it was one shot in a million,
tomers are the Virginia General Assem-
whose English was still poor, became
but it's as if it was bound to be." He
bly and most all of the area's university
desperate. The first thing he did was run
laughs and presses his hands together.
libraries.
out and buy a dictionary.
"Like a book is bound, you know?"
"Without their patronage at the out-
Soon encouraged by a more agile vo-
The business, which started out as a
set," Roullet notes, "we would not have
cabulary, he decided to visit an employ-
one-man operation, now operates with
survived. The customers we have are
ment agency. The people there sent him
five full-time employees, including Roul-
really our friends."
to a small factory where three-ring bind-
let's wife, who handles all the administra-
ers were being made. A man took him
tive chores.
- Please turn to page 16
Binders also work with magazines
- From page 8
"I recently rebound a complete set of ency-
"We also do a lot of magazine binding,"
clopedias," Roullet said. "The books were maybe
added Long. "Collectors' issues of railroad maga-
30 or 40 years old and outdated as reference
zines and old National Geographics, that sort of
works. But for the man who owned them they had
thing."
great sentimental value. They were the books he
There is also a cost effective side to rebind-
had learned from as a child, and he wanted to
ing old books. Long recently handled the binding
give them as a gift to his children."
replacements on the York County school system's
textbooks. Not only were they happy with the
Roullet paused, then picked up a product of
work, but it also cost them about a third of the
his labor. As he indicated details in the binding he
price for replacing the old books with new ones.
seemed to be saying that, at best, a book has a
finite life, a life that the bookbinder can extend,
Although many aging tests are now being
but never make eternal.
relegated to storage on microfilm, Bill Long and
Alain Roullet believe there will always be a de-
"It's not like this is some piece of machinery.
mand for quality bookbinding. Even if the librar-
You don't have nuts and bolts to hold it together.
ies curtail their needs, people will own books
This," Roullet stated, with a simplicity as uncom-
which they value and want to pass on to others.
mon as his art, "is a book."