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OCR Page 1 of 52Surgeon General's Report on Tobacco
Major Talking Points/Health Messages
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The Surgeon General=s report on Reducing Tobacco Use is the first-ever report that
provides an in-depth analysis of tobacco intervention strategies. This report will serve as
a vital blueprint for coordinated national tobacco control efforts to reduce preventable
tobacco-related diseases and deaths in our nation.
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The Healthy People 2010 goals to cut adult and youth smoking rates in half can only be
achieved if we act quickly and decisively on the recommendations in this report. Today,
nearly a quarter of adults and about a third of our youth continue to smoke in the United
States.
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Tobacco use remains the leading cause of preventable illness and death in our Nation, and
a growing number of countries are experiencing the health burden attributed to tobacco
use. It is now more important than ever that we commit the necessary resources,
implement proven strategies, and build capacity both nationally and globally to prevent
and reduce smoking.
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The tobacco industry=s advertising and promotion campaigns pose a serious challenge to
public health efforts to prevent the onset or continuance of tobacco use. In 1998, tobacco
companies spent nearly $7 billion C or more than 18 million dollars a day C to
advertise and promote cigarettes. The report concludes that the regulation of tobacco
product sales and promotion is required to protect young people from influences to take
up smoking.
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A comprehensive approach C one that optimizes synergy from applying a combination
of educational, clinical, regulatory, economic, and comprehensive strategies C has
emerged as the guiding principle for future efforts to reduce tobacco use. The public
health goal of such comprehensive programs are to reduce disease, disability, and death
related to tobacco use through prevention, cessation, and protecting nonsmokers from
secondhand smoke.
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The elimination of racial and ethnic health disparities related to tobacco use poses a great
national challenge. Cultural, ethnic, religious, and socioeconomic differences are clearly
important in understanding patterns of tobacco use. Reaching the national goal of
eliminating health disparities related to tobacco use will require more research to develop
effective interventions for various population groups
Other Cross-Cutting Health Messages
Tobacco Use Treatment
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Research on methods to treat nicotine addiction has shown that a wide array of strategies
is effective. The broad application of these effective treatment methods could produce a
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