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THE WHITE HOUSE
February 6, 1995
NOTE TO:
JACK QUINN
KITTY HIGGINS
ALEXIS HERMAN
ANN STOCK
FROM:
BILLY WEBSTER BU
SUBJECT:
WOMEN'S EVENTS
After consulting with Harold, we are currently thinking (I use this term on purpose;
nothing is definite) about accepting the following "Women's Events:"
1)
Highest Priority - - 75th Anniversary of DOL's Women's Bureau (May 19, 1995)
Picnic on the South Lawn
2)
Working Women Count Event (March 15, 1995)
This day is also the State Visit for King Hassan of Morocco
3)
Working Women TV Special ( May 19, 1995)
I would appreciate any comments that you have on these events. Thanks.
cc:
Melanne Verveer
Janice Enright
Patti Solis
Anne Walley
DATE: 2/1/95
ROUTING SLIP
ROM:
Billy Webster
Director of Scheduling and Advance
SUBJECT: Working Women Count Report Event
Don Baer
Abner J. Mikva
Erskine Bowles
NEC
Rebecca Cameron
Leon Panetta
Rahm Emanuel
John Podesta
Mark Gearan
Jack Quinn
Jack Gibbons
Carol Rasco
Cindy Gire
Lee Satterfield
Pat Griffin
Steve Silverman
Marcia Hale
Patti Solis
Alexis Herman
G. Stephanopoulos
.ancy Hernreich
Ann Stock
Kitty Higgins
Stephanie Streett
Harold Ickes
Jodie Torkelson
Anthony Lake
Kris Van Giesen
Bruce Lindsey
Melanne Verveer
Mike McCurry
Anne Walley
Anne McGuire
Maggie Williams
Mack McLarty
FILE: Pending
FYI
ADVICE
ACTION
REGRET POTUS, suggest a surrogate is needed:
COMMENTS:
-
1
-
Schedule Proposal
Accept
Regret
Pending Date: January X 31,
1995
TO:
Billy Webster
Deputy Assistant to the President and Director of
Scheduling and Advance
FROM:
Steve Silverman, Cabinet Affairs
Kitty Higgins, Department of Labor
95 JAN
REQUEST:
Event to present policy recommendations based on the
Working Women Count report.
PURPOSE/MESSAGE:
Highlight the Middle Class Bill of Rights for women
workers by explaining how the Administration is
responding to economic issues women have told us they
care about.
BACKGROUND:
In -1994, the Department of Labor's Women's Bureau
reached out to millions of working women to ask what
will discuss/
they liked about their jobs, what they didn't like, and
what they'd like to change.
decide all Women
Over a quarter of a million working women took the time
to respond to our survey, and demonstrate their faith in
the process initiated by this Administration; over 500
Event requests
media outlets covered the campaign, including women's
magazines, print outlets, radio stations, and union
at one time.
publications.
The key issues women raised in the report were the need
-Belly /Ershine
to improve pay and benefits, increase support for work
2/1/95
and family responsibilities, the need to value women's
work, and increase opportunities for training and
930 meeting
advancement. We have already begun to solve these
problems (e.g., FMLA, EITC, Head Start, improved
economy, School to Work), but there is more all of us
can do (business community, Congress &
Administration).
While we are still vetting the final recommendations
internally, we expect that they will include voluntary,
Administrative, and legislative solutions that together
address all three issues.
To encourage businesses and community organizations to
voluntarily respond to these issues, the Women's Bureau
is planning community forums on child care to act as a
catalyst to bring people together and highlight good
examples. These meetings could be led by prominent
Administration officials and local stakeholders in the
community to showcase family-friendly employers and
initiatives, encourage community stakeholders to solve
the problems of providing quality, affordable child care
and elder care.
As we travel around the country, we would compile a list
of good examples and use the growing list to demonstrate
that we could all work together to solve these problems.
PREVIOUS PARTICIPATION:
On May 5, 1994, Mrs. Clinton joined Secretary Reich
and Karen Nussbaum to launch the survey at an event at
the OEOB. It received national press attention and
extensive regional press attention.
On October 14, 1994, Secretary Reich, Karen Nussbaum,
and three representative women workers presented a
report of the findings to Mrs. Clinton and Vice President
Gore. The Vice President read a directive from President
Clinton asking Secretary Reich and Karen Nussbaum to
get back to him with proposals by March 15, 1995 (copy
attached).
DATE:
March 15, 1995
DURATION:
Option A: 90 minute event + travel time.
Option B: 45 minute event.
LOCATION:
Option A: travel to a state like Minnesota, Illinois, Ohio,
Pennsylvania or New York.
Option B: East Room.
PARTICIPANTS:
President and/or Mrs. Clinton; Secretary Reich;
representative business leaders and women workers.
Other possible participants include Vice President Gore
and/or other cabinet secretaries.
OUTLINE OF EVENT:
Option A: Travel to a business that is known to be
responsive to the issues raised by women in the report
(e.g. Ceridian Corporation in Minneapolis, Minnesota
where CEO Larry Perlman has been a real leader in not
only raising but addressing many of the issues outlined in
the report). Secretary Reich could present his
recommendations to President Clinton, using the site to
highlight how one employer responded to many of these
issues and found that it benefited both the company and
the women workers.
Alternatively, the President could travel to a smaller city
and visit an employer which has responded to these
concerns.
President Clinton could explain how the Middle Class
Bill of Rights addresses many of the issues outlined, talk
about what this Administration has already done for
working women, and challenge businesses and other
stakeholders to respond as well.
Option B: Hold a press conference in the East room
where Secretary Reich could present his recommendations
to President Clinton. The President could explain how
the Middle Class Bill of Rights addresses many of the
issues outlined, talk about what this Administration has
already done for working women, and challenge
businesses and other stakeholders to respond as well. We
could feature representative working women and
exemplary business leaders to convey the message in
ways that make sense to working women.
REMARKS REQUIRED:
Yes.
MEDIA COVERAGE:
Yes.
1ST LADY'S ATTENDANCE:
Encouraged. Secretary Reich mentioned this event to
Mrs. in a separate memo (attached), but we have not
submitted a formal request.
VP'S ATTENDANCE:
Encouraged.
RECOMMENDED BY:
Secretary Robert Reich
CONTACT:
Karen Nussbaum, Department of Labor Women's Bureau
Office: (202) 219-6611
Home: (202) 726-0855
SECRETARY OF LABOR
WASHINGTON
From:
MEMORANDUM FOR THE BADY FIRST The LADY
Robert B. Reich
Date:
January 14, 1995
I've asked Karen Nussbaum, Ralph Whitehead, and others here to compile a list of
upcoming activities and initiatives targeting working women in which you may want to be
involved. I specifically want to bring your attention to the Frances Perkins-Elizabeth Hanford
Dole National Award for Diversity and Excellence (a Presidential award to excellent
corporations, established through the Glass Ceiling Commission), which will be awarded in
February (we'll get you the date as soon as it's fixed); the two-year anniversary of the signing
of the Family and Medical Leave Act (February 5); the release of the final Glass Ceiling
Commission Report (in late February or early March); and the date on which we promised
(March 15).
policy recommendations to the President drawn from the Working Women Count! survey
The lives of working women also will be directly affected by the President's decision
on the minimum wage (nearly 60 percent of minimum-wage workers, toiling at $4.25 an hour,
are women). Note also that tax deductions for additional education and training, as well as
skill-grants to low-wage workers both featured in the Middle Class Bill of Rights - are
especially important to working women, seeking to advance themselves.
For additional information, Melanne should touch bases with Karen here at the
Department. Please feel free to call me whenever.
WORKING FOR AMERICA'S WORKFORCE
THE WHITE HOUSE
WASHINGTON
October 14, 1994
MEMORANDUM FOR THE SECRETARY OF LABOR
DIRECTOR OF THE OFFICE OF PERSONNEL MANAGEMENT
DIRECTOR OF THE WOMEN'S BUREAU,
DEPARTMENT OF LABOR
SUBJECT:
"Working Women Count!" Survey
Today, the Women's Bureau of the U.S. Department of Labor
has reported on the results of an unprecedented and important
survey of working American women. The results of this survey
reveal a powerful consensus among working women about such
vital issues as their economic security, opportunities for
advancement, and perhaps most importantly, the importance and
difficulty of accommodating family needs and workplace demands.
I am determined that we respond to the best of our ability to
the concerns identified in the "Working Women Count!" survey.
To that end, I am hereby directing:
1) Director of the Office of Personnel Management King to
prepare a report by January 15, 1995, outlining the measures
that have been taken to implement my memorandum of July 11,
1994, "Expanding Family-Friendly Work Arrangements in the
Executive Branch," and identifying further steps that can be
taken to make the Federal Government a model workplace for
working women; and
2) Labor Secretary Reich and Director of the Women's Bureau
Nussbaum to identify initiatives to encourage the private sector
to respond to the concerns identified by working women in
the "Working Women Count!" survey by March 15, 1995, and to
encourage implementation of policies that will create family
friendly workplaces in the private sector.
Nilliam J. Chirten
ROUTING SLIP
DATE: 2/3/95
ROM:
Billy Webster
May 19
Director of Scheduling and Advance
SUBJECT: TV Special cn Working Women
Pending
Don Baer
Abner J. Mikva
Erskine Bowles
NEC
Rebecca Cameron
Leon Panetta
Rahm Emanuel
John Podesta
Mark Gearan
Jack Quinn
Jack Gibbons
Carol Rasco
Cindy Gire
Lee Satterfield
Pat Griffin
Steve 9ilverman
Marcia Hale
Patti Solis
^lexis Herman
G. Stephanopoulos
ancy Hernreich
Ann Stock
Kitty Higgins
Stephanie Streett
Harold Ickes
Jodie Torkelson
Anthony Lake
Kris Van Giesen
Bruce Lindsey
Melanne Verveer
Mike McCurry
Anne Walley
Anne McGuire
\
Maggie Williams
Mack McLarty
FILE: pending may 19, 1995
FYI
ADVICE
ACTION
"EGRET POTUS, suggest a surrogate is needed:
COMMENTS:
Feb
SCHEDULE PROPOSAL JAN
DATE: November 18, 1994
P2:41
ACCEPT
REGRET
Tending PENDING
Billy
TO:
Billy Webster
Deputy Assistant to the President and Director of
siblett
Scheduling and Advance
FROM:
Stephen B. Silverman PBS
Doris Matsui
Melanne Verveer
REQUEST:
Attendance and/or participation by the President and the First lady in a
taped T.V. special featuring entertainment that celebrates the
achievements of America's working women -- at home and in the
workplace. The President and First Lady can be in the audience (as in
Kennedy Center Honors), and give remarks on stage.
PURPOSE:
Building public recognition and understanding of issues facing women
and their families.
DATE & TIME:
May 19, 1995. Evening, approximately 8 - 9 p.m.
(The date is flexible, depending on the Principals' schedules. This
date is the 75th anniversary of the Labor Department's Women's
Bureau)
DURATION:
1 hour
LOCATION:
Washington, D.C.
RECOMMENDED
BY:
Kathy Garmezy, Hollywood Policy Center
CONTACT:
Ms. Kathy Garmezy
The Hollywood Policy Center Foundation
WOMENSWORK
3679 Motor Avenue
Suite 300
Los Angeles, CA 90034
ROUTING SLIP
DATE: 2/6/95
FROM:
Billy Webster
Director of Scheduling and Advance
SUBJECT: Picnic on South Lawn for Women's Bureau
Don Baer
Abner J. Mikva
Erskine Bowles
NEC
Rebecca Cameron
Leon Panetta
Rahm Emanuel
John Podesta
Mark Gearan
Jack Quinn
Jack Gibbons
Carol Rasco
Cindy Gire
Lee Satterfield
Pat Griffin
Steve Silverman
Marcia Hale
Patti Solis
Alexis Herman
G. Stephanopoulos
Nancy Hernreich
Ann Stock
Kitty Higgins
Stephanie Streett
Harold Ickes
Jodie Torkelson
Anthony Lake
Kris Van Giesen
Bruce Lindsey
Melanne Verveer
Mike McCurry
Anne Walley
Anne McGuire
Maggie Williams
Mack McLarty
FILE:
FYI
ADVICE
ACTION
REGRET POTUS, suggest a surrogate is needed:
COMMENTS:
ROUTING SLIP
Iches office
DATE: 1,30,95
shened ve
FROM:
Billy Webster
Sending a liting
Director of Scheduling and Advance
per Billyt
SUBJECT: Picnic onsorth Lawn for women's Burean Erskine
Don Baer
X
Abner J. Mikva
Erskine Bowles
X
NEC
x
Rebecca Cameron
Leon Panetta
Rahm Emanuel
John Podesta
Mark Gearan
X
Jack Quinn
Jack Gibbons
Carol Rasco
Cindy Gire
Lee Satterfield
Pat Griffin
Steve Silverman
rcia Hale
Patti Solis
Alexis Herman
G. Stephanopoulos
Nancy Hernreich
Ann Stock
Harold Ickes
Stephanie Streett
Anthony Lake
Jodie Torkelson
Bruce Lindsey
Kris Van Giesen
Mike McCurry
X
Melanne Verveer
X
Anne McGuire
Anne Walley
&
Mack McLarty
Maggie Williams
Jamice Emight
X
FILE: Pending Dev 1/30
mtg w/ Erskme
FYI
ADVICE
ACTION
GRET POTUS, suggest a surrogate is needed:
COMMENTS:
Janice Billy had ashed me to get from you and Harald
'Women Requests". Thanks cousen mc Carthy
a priority list of all out standing
01/27/95
14:59
202 219 5529
WOMENS BUREAU
5
002
Schedule Proposal
Date: January 20, 1995
Accept
Regret
95 JAN 27 Pending P5: 35
TO:
Billy Webster
Deputy Assistant to the President and Director of
Scheduling and Advance
Steve Silverman, Cabinet Affairs B8
FROM:
Kitty Higgins, Department of Labor
REQUEST:
Picnic on the White House Lawn to Celebrate the 75th
Anniversary of the Women's Bureau.
PURPOSE/MESSAGE:
To give the President and/or First Lady an opportunity to
highlight economic issues important to middle class
Americans.
BACKGROUND:
This event will be part of a series of weekend activities
organized in honor of the Women's Bureau 75th
Anniversary. These activities build on the enormously
successful Working Women Count! campaign, and give
us the opportunity to talk with our stakeholders. about the
follow-up policy initiatives. The title of the Conference
is "Working Women Count: Yesterday, Today and
Tomorrow."
We expect over 1,000 women leaders from business,
labor, national and grassroots organizations across the
county to attend the events.
These activities will raise the visibility of working
women's issues as mainstream concerns of the middle
class, demonstrate that the federal government has a role
to play in solving problems facing women and their
families, and give us an opportunity to translate economic
and employment policies into "kitchen table talk" that
women and their families can relate to.
01/27/95
14:59
202 219 5529
WOMENS BUREAU
003
Other planned activities for the Women's Bureau
Leadership Conference weekend include:
Issue Briefings by Key Administration Officials
(afternoon of 5/19)
The Women's Bureau is working with Assistant
Secretaries at DOL, HHS, and the Department of
Education to schedule briefings for conference
participants on federal programs and initiatives that
address women's economic issues
Gala event (evening of 5/19)
An independent group is planning an entertainment event
in DC in honor of the 75th Anniversary of the Women's
Bureau. It will feature performances by actors who've
played working women's roles or who are identified with
middle class issues; this event will be edited for
television broadcast; they have invited President and Mrs.
Clinton.
Workshops (all day Saturday 5/20)
Workshops and speeches designed to involve participants
in implementing the policy initiatives that came out of
Working Women Count.
Unveil Original Poster Series
We have commissioned posters from a diverse group of
women artists to commemorate 75 years of women's
work which we hope to have in time for the 75th
Anniversary; we could unveil these at the White House
Picnic.
PREVIOUS PARTICIPATION:
Mrs. Clinton participated in the Working Women Count
kick-off at the OEOB on May 5, 1994. Both Mrs.
Clinton and Vice President Gore participated when
Secretary Reich released the Working Women Count
report at the OEOB on October 14, 1994.
DATE AND TIME:
May 19, 1995 (late afternoon to early evening).
DURATION:
90 minutes; 30-45 minutes for principals' participation.
LOCATION:
South Lawn.
01/27/95 14:59
202 219 5529
WOMENS BUREAU
1
004
PARTICIPANTS:
President and/or Mrs. Clinton; Secretary Reich; 1,000
conference participants including women leaders from
business, labor, national and grassroots organizations.
Other possible participants include Vice President and/or
Mrs. Gore, other cabinet secretaries, and actors in town
for the gala celebration.
OUTLINE OF EVENT:
We recommend that President and/or Mrs. Clinton honor
women from communities throughout the country who
have taken the responsibility to improve their jobs and
futures as members of the new middle class.
A picnic on the South Lawn would provide a special
opportunity for the President to host women constituents
at the White House.
REMARKS REQUIRED:
Yes.
MEDIA COVERAGE:
Yes.
1ST LADYS ATTENDANCE:
Encouraged.
VPS ATTENDANCE:
Encouraged.
RECOMMENDED BY:
Secretary Robert Reich
CONTACT:
Karen Nussbaum, Department of Labor Women's Bureau
Office: (202) 219-6611
Home: (202) 726-0855
THE WHITE HOUSE
February 7, 1995
MEMORANDUM FOR KITTY HIGGINS
fire. ceris who
FROM:
JENNIFER O'CONNOR no
thrip
worl
to
SUBJECT:
WOMEN'S MEETING THURSDAY
agenty
After our morning meeting this morning, I spoke with Alexis' staffer, Debbie Fine, about
putting Alexis' strategy and structure and an agenda on paper for the Thursday meeting. On
him.
the strategy and structure, Debbie said Alexis has not committed it to paper and doesn't want
K.
to until after the Thursday meeting. She wants to flesh it out with the group and commit it
to paper after that.
Debbie said Alexis has already asked her to put together an agenda for the meeting, which
she wants to show to Alexis before sharing with me. That may not be until late tomorrow.
How would you like me to proceed?
Nationalise Contested Middle (50%)
(icle
10
women
Sem.
0%
Republican Base (24%)
Democratic Base (26%)
100%
1,12...
Christian
Non-
Non-College
Seniors
College
Union
Jewish
Right
College
Married
12%
Women
9%
3%
9%
Older Men
Women
8%
4%
10%
Non-College
College
Single
Ethnic
Non-College
Latinos
Blacks
Married
Married
Young
Catholics
Single
6%
9%
Younger Men
Men
Men
8%
Women
5%
6%
7%
6%
Net Party Identification
80
48
35
19
24
5
mumm
-11
-4
-2
-1
-13
-29
-28
-43
Net Generic Congress Vote
69
32
15
22
8
нилин
-12
-12
-8
-9
-4
-30
-28
-35
-45
Net 1996 Two-Way Vote
76
55
28
1
2
9
00000000
0000000000
-16
-11
-10
-1
-25
-20
-39
-48
How to make male whe of Cabinet
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just of
SENT BY:OFFICE OF SECRETARY : 1-20-95 12:13PM :
DOL-
2024566704:# 2/ 4
Schedule Proposal
Date: January 20, 1995
Accept
Regret
Pending
TO:
Billy Webster
Deputy Assistant to the President and Director of
Scheduling and Advance
FROM:
Steve Silverman, Cabinet Affairs
Kitty Higgins, Department of Labor
REQUEST:
Picnic on the White House Lawn to Celebrate the 75th
Anniversary of the Women's Bureau.
PURPOSE/MESSAGE:
To give the President and/or First Lady an opportunity to
highlight economic issues important to middle class
Americans.
BACKGROUND:
This event will be part of a series of weekend activities
organized in honor of the Women's Bureau 75th
Anniversary. These activities build on the enormously
successful Working Women Count! campaign, and give
us the opportunity to talk with our stakeholders about the
follow-up policy initiatives. The title of the Conference
Tomorrow." is "Working Women Count: Yesterday, Today and
We expect over 1,000 women leaders from business,
labor, national and grassroots organizations across the
county to attend the events.
These activities will raise the visibility of working
women's issues as mainstream concerns of the middle
class, demonstrate that the federal government has a role
to play in solving problems facing women and their
families, and give us an opportunity to translate economic
and employment policies into "kitchen table talk" that
women and their families can relate to.
SENT BY:OFFICE OF SECRETARY : 1-20-95 :12:13PM :
DOL-
2024566704 # 3/ 4
Other planned activities for the Women's Bureau
Leadership Conference weekend include:
Issue Briefings by Key Administration Officials
(afternoon of 5/19)
The Women's Bureau is working with Assistant
Secretaries at DOL, HHS, and the Department of
Education to schedule briefings for conference
participants on federal programs and initiatives that
address women's economic issues.
Gala event (evening of 5/19)
An independent group is planning an entertainment event
in DC in honor of the 75th Anniversary of the Women's
Bureau. It will feature performances by actors who've
played working women's roles or who are identified with
middle class issues; this event will be edited for
Clinton. television broadcast; they have invited President and Mrs.
Workshops (all day Saturday 5/20)
Workshops and speeches designed to involve participants
in implementing the policy initiatives that came out of
Working Women Count.
Unveil Original Poster Series
We have commissioned posters from a diverse group of
women artists to commemorate 75 years of women's
work which we hope to have in time for the 75th
Picnic. Anniversary; we could unveil these at the White House
PREVIOUS PARTICIPATION:
Mrs. Clinton participated in the Working Women Count
kick-off at the OEOB on May 5, 1994. Both Mrs.
Clinton and Vice President Gore participated when
Secretary Reich released the Working Women Count
report at the OEOB on October 14, 1994.
DATE AND TIME:
May 19, 1995 (late afternoon to early evening).
DURATION:
90 minutes; 30-45 minutes for principals' participation.
LOCATION:
South Lawn.
SENT BY:OFFICE OF SECRETARY : 1-20-95 :12:14PM :
DOL-
2024566704:# 4/ 4
PARTICIPANTS:
President and/or Mrs. Clinton; Secretary Reich; 1,000
conference participants including women leaders from
business, labor, national and grassroots organizations.
Other possible participants include Vice President and/or
Mrs. Gore, other cabinet secretaries, and actors in town
for the gala celebration.
OUTLINE OF EVENT:
We recommend that President and/or Mrs. Clinton honor
women from communities throughout the country who
have taken the responsibility to improve their jobs and
futures as members of the new middle class.
A picnic on the South Lawn would provide a special
opportunity for the President to host women constituents
at the White House.
REMARKS REQUIRED:
Yes.
MEDIA COVERAGE:
Yes.
1ST LADYS ATTENDANCE: Encouraged.
VP'S ATTENDANCE:
Encouraged.
RECOMMENDED BY:
Secretary Robert Reich
CONTACT:
Karen Nussbaum, Department of Labor Women's Bureau
Office: (202) 219-6611
Home: (202) 726-0855
THE WHITE HOUSE
WASHINGTON
January 27, 1995
MEMORANDUM FOR HAROLD ICKES
FROM:
CABINET AFFAIRS
SUBJECT:
A CABINET WOMEN'S STRATEGY
Outlined below is a summary of a draft strategy for outreach to women voters using Cabinet
resources. Where appropriate, we have indicated further work that needs to be carried out.
I.
GOALS
An effective strategy for promoting the Administration's accomplishments must begin with
goals and targeted objectives.
Goal 1: First we must define our target group. Our efforts could be directed at: 1) all
women, 2) all women voters, 3) professional women aged eighteen to forty-five, 4) women
activists, 5) mothers or 6) another category or a combination of groups. Our decision will
likely stem from an analysis of polling and focus group data, as discussed below.
Goal 2: Once the target group is identified, we should set periodic, definable objectives (i.e
percentage increases) and poll to ascertain if we are meeting those goals. The attached
timeline could serve as milestones by which to measure improvements in 1995 and 1996.
II.
RESEARCH
The starting point should be a careful analysis of polling and focus group data on women and
our policies and issues. We need to identify two things -- the message and the audience.
We also need to establish an opposition research structure.
Message: Until research is complete, it is difficult to determine exactly the broad
themes. But it is likely that the message will include two broad themes.
First, the Clinton Administration is empowering women. Under this heading we
would highlight the number of women appointees to key positions, our efforts to
recruit women, and our "first woman ever" achievements (the Attorney General).
This message would appeal broadly to women across the political spectrum.
Second, The Clinton Administration is on the right side of substantive issues women
care about. This theme would be comparative. It would compare us to either the
previous administrations or to the Republican Congress on substantive areas of
concern to women. These substantive areas would surface from a review of research
on women.
Opposition Research: We need an ongoing research operation tracking the effect of
the Republican Congress on issues of interest to women. This task is best suited to
the DNC research operation, which ought to be tasked to provide monthly, for now,
reports on the Republican record on women's issues. The issues tracked would be
those identified through the polling data discussed above, as well as legislative
initiatives that would not surface in a poll.
III.
GOVERNMENT ACTIVITIES
Attached is a brief summary of this Administration's programs and activities of
interest/concern to women. Our outreach should be based on our strong record of
government-wide achievement and include the following elements:
Cabinet Events and Announcements: We must first identify programs, grants and
appointments decisions which are worthy of announcement and then plan Cabinet
events surrounding them. Many of the grants, for instance, are currently announced
only through press releases and may deserve a higher profile commitment.
Preparation/Distribution of Written Materials: Each department can prepare a
brochure highlighting its programs, grants and other activities of interest to women.
Similarly, the White House can prepare an "accomplishments" documents aimed at
women. The departments have included lists of the groups that regularly contact their
public liaison operations to discuss women's issues. On a regular basis we should
distribute to these lists the accomplishments document, relevant press releases, and
invitations to cabinet events centered around women's issues.
Joint Communications Strategy: Finally, the coordinators of this effort should
develop with each relevant Cabinet agency a communications plan for highlighting
women who are doing typically male jobs, such as Ambassador Albright, Secretary
O'Leary, the Attorney General, Director Rivlin and others.
IV.
STRUCTURE
The coordination of our women's outreach effort requires dedicated full time staff resources.
Here are two options for how to structure the operation.
Option 1:
Reinstate the Commission on the Status of Women to oversee and coordinate
outreach. This Commission was created by President Kennedy in 1961, and
disbanded during the Reagan and Bush years. The advantages to this option
include the opportunity to bring more women on board through the selection of
a chair and board. Keeping it outside the White House ensures that the staff
will be dedicated to this purpose alone. Thus it is more likely to get done.
The disadvantaged is, if it is not in the White House, it may get less attention
from both the White House and the Cabinet Departments.
Option 2:
Designate one high level White House staffer to coordinate it and make this
her only job. She needs to be empowered through a formal designation by the
Chief of Staff. And she ideally needs to have one or two dedicated staffers to
assist her. The advantage of this system is it is a higher profile for the
agencies, and they may thus be more responsive. The disadvantage is the use
of White House resources, and the difficulty in segmenting off one person to
run it; and of course the choice of that person.
For this effort to be successful it will need full support from the following
departments: Press/Communications, Public Liaison, Cabinet Affairs,
Legislative Affairs, Intergovernmental Affairs. Through a weekly or biweekly
tasking system, these departments should report through the designated leader
to the Chief of Staff on progress made.
V.
PRESIDENTIAL PARTICIPATION
Ideally, this operation should be successful with limited involvement of the principles. The
President is needed for in initial "laying on of hands" of the commission, or similar initial
event of the White House led effort. Beyond that, a very few targeted events should suffice
from the President. The Vice President, First Lady and Mrs. Gore would be involved
slightly more, as spokespeople at key events.
VI. SPOKESPERSON
Under either the Commission model or the White House led effort model, there needs to be a
visible spokesperson charged with leading this effort. It could be either the First Lady or
Mrs. Gore or a Cabinet Secretary or someone of similar stature. This person would chair our
outreach efforts, participate in public events related to women on an increased basis, reach
out to women leaders, etc. She would be responsible for leading a networking effort to
reach out to women's groups and involve them in our initiatives.
VII. TIMELINE
Attached is a timeline of significant events in the women's community, both this year and
next. We should 1) plant to have an Administration presence at many of these events and 2)
coordinate events and releases around these events.
VIII. CONCLUSION
To put this plan into place, then, we first need to examine pertinent research data. To that
end, we could bring in Celinda Lake to walk us through what we already have and make
some decisions about any more that needs to be done. Next, we would target both the
particular type of women on which to focus and also develop the message. We would then
designate either a Commission, with a Chair and Board, or a prominent spokesperson to lead
the effort. In either case, we would select the people to do the day to day work either from
the White House or outside. Those selected would coordinate the message, develop
administration-wide accomplishments documents, manage a surrogates operation, and
highlight events for White House principal participation.
The central operation would also coordinate the Cabinet in their efforts to: 1) provide
Secretary and sub-Cabinet level participation in program and grant announcements and other
key events; 2) reach out proactively to their current list of interested women's groups; 3)
expand the groups on their public liaison list to broaden the outreach; and 4) create agency
specific brochures, letters, press documents to highlight the agency's accomplishments on
women.
Departmental Initiatives of Interest to Women
State - Fourth World Conference on Women: A UN conference will be held in
Beijing, China in September 1995. Through its Global Conference Secretariat, the State
Department is coordinating all U.S. planning and preparations for participation in the
Women's Conference. With the Department of Labor's Women's Bureau, the State
Department co-hosted 10 regional preparatory meetings across the United States to
inform the public about the Women's Conference, hear concerns and receive input.
State - UN Commission on the Status of Women: From 1947 to 1994, the U.S. was a
member of the UN Commission on the Status of Women. The U.S. is off the
Commission in 1995, but looks to regain its seat in 1996.
State - Refugee Relief Worker Training: State has supported training for refugee relief
workers, including $500,000 in funding to a pilot training program to more effectively
address the needs of refugee women and girls who are susceptible to physical and sexual
abuse and face discrimination in the delivery of goods and services.
Defense - Accomplishments: On April 28, 1993, the Secretary of Defense issued a
memo on the assignment of women in the Armed Forces that opened additional non-
combatant vessels to women, and allow them for the first time to compete for
assignment in aircraft that engage in combat missions.
Defense - Accomplishments: On January 13, 1994, the Secretary of Defense issued a
memo which required Service Secretaries to review all units and positions currently
closed to women and provide the rationale for opening them or keeping them closed.
Defense - Accomplishments: In the Spring of 1994, the Navy began assigning women
to Naval combatant vessels.
Interior - Recognition of Women: The National Park Service Women's History
Landmark Project was initiated in 1987 to increase public awareness and appreciation of
women's history by identifying significant sites for National Historical Landmark
(NHL) status.
USDA - The National School Lunch Program (NSLP): This program promotes the
health of American children by providing nutritious, low-cost, or free lunches to about
25 million students each day.
USDA - The School Breakfast Program: This program provides funds to schools to
serve nutritious, free, and reduced-price breakfasts to nearly 6 million American
children.
USDA - The Nutrition Program for the Elderly: This program provides cash and
commodity foods for meals for senior citizens.
USDA - National Breast Feeding Promotion Campaign: USDA has traditionally
played a significant role in promoting and supporting breastfeeding among WIC
participants. The USDA-sponsored Breastfeeding Promotion Consortium (BPC),
composed of health professional, government, and advocacy organizations, has
recommended the development of a National Breastfeeding Campaign to provide
information and support for a woman's decision to breastfeed. The Campaign is
currently in the planning stage.
USDA - Agricultural Exports Services and Export Shows: The number of women
taking advantage of Agricultural Exports Shows as a-means of marketing their products
to foreign countries is increasing. The Agricultural Export Services staff is working with
the Small Business Administration to improve the participation of women and minority
owned businesses in all of the agency's export activities.
Commerce - The Office of Small and Disadvantaged Business Utilization (OSDBU):
May 1985 - The OSDBU drafted Acquisition Letter No. 25, Woman-Owned Business
Contracting Initiatives, that was distributed to heads of contracting offices. It states that
"all Department purchasing and contracting offices are asked to take affirmative action
to assist women-owned businesses in securing a fair proportion of the Department's
procurement." This policy provides a means by which woman-owned firms are to be
included on procurement mailing lists and also on prime contractors' vendors lists for
each requirement.
Commerce - Business Assistance: The Public Telecommunications Facilities Program
(PTFP), administered by NTIA, awards matching grants to noncommercial entities to
assist them in purchasing telecommunications equipment and in planning for eventual
purchase of such equipment. Most of the PTFP's grant recipients are public television
stations, public radio stations, and distance learning entities. One of the basic objectives
of the program is to increase public telecommunications services and facilities available
to, operated by, and owned by minorities and women. Women wishing to establish a
public broadcasting entity are offered technical assistance to assist them in preparing a
competitive PTFP grant application. If there is significant participation by women in a
PTFP application project--either in the ownership/management of the applicant entity
or in the public broadcasting service to be offered-then the application receives points
for special consideration, thereby strengthening the application's competitiveness.
Labor - The Nontraditional Employment for Women (NEW) Act: The act provides
$1.5 million annually for the Secretary to award up to six grants to states. Eleven states
have received demonstration grants.
Labor - Take Our Daughters to Work: The program is designed to promote the world
of work ideas and provide "hands-on" workplace exposure to girls aged 9 to 15. It has
been co-sponsored by the Women's Bureau in the regions and in the national office since
its inception.
Labor - Family and Medical Leave Act: The act requires employers of 50 or more
employees to provide up to 12 weeks of unpaid, job-protected leave in a 12 month
period for the following situations: the birth or adoption of a child; care of a child;
spouse or parent with a serious health condition; an employee's own serious health
condition that prevents him/her from working.
HHS - National Action Plan on Breast Cancer (NAPBC): The Plan was developed
from a national conference on breast cancer convened by Secretary Shalala. It provides a
framework and plan for activities in three major areas: delivery of health care; conduct
of research; and enactment of policy. It affirms the importance of public-private
collaborations to fight breast cancer and promote breast health by involving the
participation of consumer, health care professional and scientific organizations, as well as
the Federal government in this $10 million initiative.
HHS - Women's Health: HHS spends over $1.7 billion on a wide range of activities
related to women's health, and the 1995 budget includes $387 million for breast cancer
research, a 29 percent increase over 1994 (the 1992 budget for breast cancer was $155
million). The 1995 budget also includes $20 million to continue implementation of the
FDA's Mammography Quality Standards Act (MQSA), ensuring all women access to
safe and effective mammography services.
HHS - Work and Responsibility Act of 1994: Our welfare reform proposal contains
important components targeted to preventing adolescent pregnancy and childbearing. To
emphasize the importance of delayed sexual activity and responsible parenting, the bill
proposed that a national campaign be launched against adolescent pregnancy.
HHS - Family Planning: Through a network of over 4,000 clinics nationwide, the Title
X family planning program provides services to about 4 million poor women each year
- approximately one-third are teenagers.
HHS - Eliminating the "Gag" Rule: On January 22, 1993, in the first week of his
Administration, President Clinton instructed HHS to issue regulations lifting the ban on
abortion counseling by Title X (family planning) program grantees.
HHS - Family Preservation and Support Services Program: This program, begun this
past October, aims to promote family strength and stability, enhance parental
functioning, and protect children through funding a capped entitlement for states and
eligible Indian Tribes. Over five years, almost $1 billion is available for the development
of comprehensive plans to improve and expand the delivery and coordination of service
to children and families.
HHS - Domestic Violence and Crime Against Women: The Crime Bill of September
1994 strengthened HHS's ongoing efforts to help prevent violence and crime. The Crime
Bill authorizes $1.4 billion to support these programs over the next six years.
HHS - Child Support Enforcement: This program establishes paternity for children.
Establishing child support orders and enforcing those orders affect an increasing number
of women each year. Within the past five years, the Title IV-D child support caseload
has risen from 11.9 million to 17 million. According to recent estimates, about 85
percent of custodial parents are female.
HUD - Housing for the Elderly: Elderly women occupy about three-quarters of all
HUD-assisted, one-person households; about 30% of all private, project-based, HUD-
subsidized units; and 25% of all public housing units.
HUD - Specific Projects funded by HUD: The following are examples of locally-
directed projects benefitting women that are funded, either directly or indirectly, by the
Department's Community Planning and Development and Office of Housing Programs:
Women's Center of Rhode Island, Providence, RI; Women's Housing Coalition,
Baltimore, MD; Women's Community Revitalization Project, Inc., Philadelphia, PA; My
Sister's Place, Inc., Hartford, CT.
HUD - Development: To remedy women's - particularly single mothers' - lack of
specific skills, HUD has funded individual projects that are designed to help participants,
many of whom are women, develop the required skills and opportunities to retain and
care for their homes. For example: Walnut Hills Redevelopment Fund, Inc., Cincinnati,
OH; Women's Research and Development Center, Cincinnati, OH.
HUD - Development: Local projects funded by the Department are designed to enable
women to learn skills that will enhance their earning potential and improve their
economic circumstance. The following are examples: St. Phillip's College, San Antonio,
TX.
Education - School-To-Work Opportunities Act of 1994 (P.L. 103-239): The Act will
increase opportunities for women by preparing them for careers that are not traditional
for their gender. Provisions of the Act that advance women and girls include: an act
which provides grants to states to plan and develop comprehensive SWO systems which
may include specialized training of teachers, employers, mentors and others for the
counseling and training of women for non-traditional careers; state grants to implement
their comprehensive SWO systems (state implementation plans must describe the state's
strategy for providing specialized training and technical support for the counseling and
training of women for nontraditional careers. It must also describe the state's goals and
methods for ensuring opportunities for young women to participate in the SWO
programs in a way that will lead to employment in high-paying jobs in environments
free from sexual harassment.)
VA - National Training Program on Women Veterans Issues: Developed in 1992, the
initial focus of this program was aimed at developing and enhancing the skills of
clinicians in the assessment, diagnosis and treatment of sexual trauma and related
disorders in women veterans. Currently, VA has over 120 women veteran clinics in VA
Medical Centers, and facilities that lack dedicated women's clinics have begun to develop
primary care teams responsible for the general health of their women veteran patients.
VA - Veterans Benefits Administration (VBA): VBA has organized a national task
force within its organization that is charged with reviewing all VBA activities in relation
to women, including the adequacy of the rating schedule revision, the "sensitivity" of
formal correspondence to women veterans involved in the claims process, the
educational needs of VBA staff on women's issues, and the nature of evidentiary
materials required to support allegations of sexual trauma experience of women in the
military.
EPA - Programs Related to Women's Health and the Environment: EPA's Health
Effects Research Laboratory and the Office of Health and Environmental Assessment
conduct research focused on improving the scientific basis for risk assessment and
reducing uncertainties in evaluating environmental chemicals affecting women and
children. One particular focus of this research has been the effect of various chemical
agents, including dioxins and lead, on both male and female reproductive function and
on child development. EPA is collaborating with the National Cancer Institutes in a
number of studies designed to identify environmental etiologies of breast cancer.
EPA - Regulatory Initiatives Related to Women's Health: Pursuant to EPA
authorities for registration and special review of pesticides, the Agency conducts risk
assessments on specific subpopulations, including women of child-bearing age, and in
some cases, older women.
SBA - Women's Network for Entrepreneurial Training (WNET): This national, year-
long mentor program which links seasoned women entrepreneurs with women whose
businesses are ready to grow.
SBA - Pre-Qualification Loan Program: The program allows women business owners
to receive prequalification from the SBA for a loan guarantee before going to a bank. It
began on a pilot basis in June 1994, and focuses on the character, credit, experience and
reliability of the applicant. As of 1/95 there are 16 operative sites which have approved
$20,012,612.00 in loans.
SBA - Demonstration Program: The program was established through the Women's
Business Ownership Act of 1988 and was reauthorized through the Women's Business
Development Act of 1991. It establishes centers nationally to train and counsel women
in the skills necessary to launch their own businesses, and particularly targets socially
and economically disadvantaged women. Thirty nine sites in 20 states have serviced
20,000 women, and an additional 10 demonstration centers are expected to be funded in
1995.
USIA - Media Guide for Women: The guide's goal is to help men, and women in
particular, better utilize the media as a conduit for their organizational and personal
goals. It will be available for distribution soon.
GSA - Office of Enterprise Development (OED): The office will promote increased
access to nationwide GSA contracting opportunities to small, minority and women-
owned businesses.
GSA - Procurement Goal: GSA has established a five percent procurement goal for
women-owned businesses and has strengthened the rules that govern subcontracting
plans.
GSA - Prime Contracts: This past year, for the first time, we surpassed our established
goal and awarded over $129 million in prime contracts to women-owned businesses.
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1995 UPCOMING CONFERENCES AND CONVENTIONS
(NATIONWIDE)
Date
Title
Location
January 9
What Works at Work: Human
Washington, DC
Resource Policies and Organiza-
tional Performance. Nat'l Center
for the Workplace/Sloan Foundation
Conference.
January 11
Violence Against Women Task Force
Washington, DC
Meeting
Guest Speaker: Noel Brennan,
Deputy Assistant Attorney General
from the Office of Justice Programs
Janaury 14
Roundtable: Women, Islam and the
New York, NY
Women's Convention. The Inter-
national Women's Rights Action
Watch (IWRAW) and UNESCO.
January 16-17
U.S. Women at Home and in the
Beijing, China
World: A Two-Day Briefing on US
Ratification of the Convention on
the Elimination of All Forms of
Discrimination Against Women and
Regional and UN Preparations for
the Fourth World Conference on Women
January 16-
UN Committee on the Elimination of
New York, NY
February 3
Discrimination Against Women 14th
Session
January 18
West Virginia Women's Commission
Charleston, WV
Women and the Economy: Unleashing
the Economic Potential of WV Women
January 18
"The New Fiscal Agenda and Welfare
Washington, DC
Agenda and Welfare Reform: A Con-
vention with Bob Greenstein"
January 19-20
"National Labor Leader's Conference
Washington, DC
on Women and HIV/AIDS", sponsored by
CLUW & funded by Center for Disease
Control and Prevention
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January 19-21
Expanding Minority Opportunities:
Tempe, AZ
First Annual National Conference
sponsored by the American Council
on Education, Arizona State
University, the Coalition to Increase
Minority Degrees, The College
Board, the Charles A. Dana Foundation,
the William and Flor Hewlett
Foundation, and the Rockefeller
Foundation
January 20
Working Women Count! Partners
Albuquerque, NM
Seminar, Duke city BPW
January 23-24
IL Partnerships for Workforce
Springfield, IL
Education Conference
January 24
Oklahoma Therapuetic Association
Tulsa, OK
Members Seminar
January 25
Gender Equity for Girls and Boys:
San Francisco,
A One Day Conference for K-12
CA
Teachers and Administrators
January 25-26
ACF School Age Child Care Inst.
Washington, DC
Janaury 18
West Virginia Women's Commission
Charleston, WV
Women & the Economy: Unleashing the
Economic Potential of WVA Women
February 2-3
"Women of the West: Yesterday, Today
Denver, CO
and Tomorrow" The Mile High Chapter
of the Nat'l Association of Women
Business Owners; symposiums providing
information, insight and encouragement
to business women.
February
Mid-Year Conference of the National
Miami, FL
(day TBA)
Conference of Women's Bar
Associations
February 5
Northwest International Women's Conf.
Seattle, WA
Women's Leadership: Toward a Balanced
Society
February 8-10
"Death of Affirmative Action? Birth
Denver, CO
of Diversity?" Region VIII Conf.
by the American Association for
Affirmative Action and Higher Educa-
tion Affirmative Action Directors
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-3-
February 15-19
Nat'l Association for Multicultural
Washington, DC
Education 5th Annual Conference
February 16-21
Annual Meeting, American Association
Atlanta, GA
for the Advancement of Science
February 17
"Adult Day Services: The Un-Nursing
Washington, DC
Home", an official mini-conference
of the White House Conference on Aging
February 21-23
In State AFL-CIO Annual Conference
Indpls, IN
February 22-25
Federally Employed Women 1995
Dallas, TX
Reg'l Training Program Seminar
February 22-26
Conference of Minority Public
Savannah, GA
Administrators
February 23-26
Rising to the Top: A Career
Atlanta, GA
Strategies Conference and Job
Expo. Black Enterprise.
February 25
The Center for Office Techniques
Cleveland, OH
"Managing Ergonomics in the 1990's:
New Challenges" Conference
February 28-
Child Welfare League of America
Washington, DC
March 3
Children '95
March
75th Anniversary of Women's Suffrage
Rochester, NY,
Seneca Falls,
NY, and
Washington, DC
March 6-12
UN World Summit for Social
Copenhagen,
Development
Denmark
March 8
National Council of La Raza's
Washington, DC
"Congressional" Dinner Conference
March 9-10
UN Interagency Meeting on Women
New York, NY
March 9-11
Children's Defense Fund Annual
Seattle, WA
Conference
March 9-24
UN Nongovernmental Organizations
New York, NY
Consultations and Meetings
March 11-14
American Society on Aging Annual
Atlanta, GA
Meeting
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March 15-19
Nat'l Association for Equal
Washington, DC
Opportunity in Higher Education
March 15-
UN Commission on the Status of
April 4
Women/39th Session. Last Prep-Com
for the Forth World Conf. on Women
March 17
"Family Caregiving and Corporate
Rockville, MD
Eldecare", an official mini-
conference of the White House
Conference on Aging
March 17-19
Eastern Economic Association:
New York, NY
Annual Meeting, "Dialogue in
Economics."
March 19-23
Research Conference: US Bureau of
Arlington, VA
the Census
March 22-24
Second Annual Congress of the
Mexico city, NM
Americas (Best Global Business
Practices; includes a Minister
Summit).
March 24-26
Northern New England Tradeswomen
Brownsville, VT
Ascutney Mountain Resort
March 25
Connecticut Permanent Commission
Hartford, CT
on the Status of Women
Roundtable at the CT Economic
Women's Summit
March 26-29
National Council of Jewish Women's
Washington, DC
Institute
March 27
Nat'l Council of Jewish Women
Washington, DC
Annual Public Policy Institute
Legislative and Public Policy
Council Conference
March 30-31
IL Displaced Homemakers Prog. Conf.
Bloomington, IL
April 7-8
Salt Lake Community College
Salt Lake city,
Region 8 Women Work Conference
UT
"Celebrating Women at Work"
April 8
on the Road to Beijing/Preparing
Chicago, IL
for the NGO Forum/Univ. of IL
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-5-
April 8-12
American Academy of Pediatrics:
Philadelphia,
Spring Session
PA
April 12-16
National Association of Black
New York, NY
Social Workers, Inc.
April 20-23
Save the Children: 18th Annual
Atlanta, GA
Technical Assistance Conference
April 21
Mexican American Opportunity
Los Angeles, CA
Foundation 19th Annual National
Hispanic Women's Conference
April 25-28
Hoosier Apprenticeship Conference
French Lick, IN
April 26
Blackfeet Community College
Browning, MT
Region 8 WB Co-sponsored Conf.
for Professional Secretaries
(American Indian College).
April 26-29
National Association of Health
Birmingham, AL
Services Executives
April 26-29
National Conference of Black
Memphis, TN
Mayors, Inc. (includes Black
Women Mayors Caucus) Annual
National Convention
April 28-30
National Coalition of 100 Black
Boston, MA
Women
May
Coalition of Black Trade Unionists
Detroit, MI
(Day TBA)
May 1-3
Council on Foundations Annual
San Francisco,
National Conference
CA
**May 1-6
The White House Conference on Aging
Washington, DC
May 2-5
"White House Conference on Aging"
Washington, DC
May 3-4-5
Reg'l Women work Conference
Oklahoma city,
Reg'l Displaced Homemakers/
OK
single Parent Program Providers
May 3-5
MI Network of Women's Center Conf.
Lansing, MI
May 10
Tradeswomen Advocacy Coalition
Chicago, IL
Trades Fair
May 10-12
Nat'l Alliance for Equity in
Washington, DC
Education
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-6-
May 10-12
Women Work, Women's Way (Reg. V DH
Ft. Wayne, IN
Conference
**May 19
Women's Bureau 75th Anniversary
Washington, DC
Conference
May 31-
International Industrial Relations
Washington, DC
June 4
Associations 10th World Congress
Spring Meeting of the Industrial
Relations Research Association:
"Learning from Each Other: Transfer-
ring Knowledge and Innovations Across
Cultures."
June 4-6
National WEPAN Conference (6th
Washington, DC
Annual). Women in Engineering
Program Advocates Network.
June 11-15
National White House Conference
Washington, DC
on Small Business
June 12-15
Women in Cable National Cable
Denver, CO
Management Conference
June 13-18
XIIth International Symposium on
Ledyard, CT
Night and Shiftwork. University of
Connecticut and the Scientific
Committee on Shiftwork of the
International Commission on Occupa-
tional Health (ICOH).
June 14-18
National Association of Minority
Atlanta, GA
Contractors
June 15
Mayor's Commission on the status
Tulsa, OK
of Women Seminar/Members & Constitutent
Meeting
June 15-18
National Conference on African-
Washington, DC
American Women and the Law:
Exercising Our Power - Reclaiming
Our Communities. Lawyers'
Committee for civil Rights Under
Law
June 18-21
National Newspaper Publishers
Philadelphia,
Association
PA
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-7-
June 22-25
National Black Women's Health
Baltimore, MD
Project
June 27-29
Shaping the Future of Quality
Child Care - 6th Annual Child
Minneapolis,
MN
Care Conference sponsored by the
General Services Administration,
Office of Workplace Initiatives
July 5-9
Western Economic Association
International Conference Annual
San Diego, CA
Conference: "Competition--Here,
There, and Everywhere."
July 12-17
Zeta Phi Beta Sorority, Inc.
Washington, DC
July 13-16
National Leadership Conference,
Detroit, MI
Alpha Kappa Alpha Sorority, Inc.
July 16-19
National Council of La Raza's
Dallas, TX
Annual Convention
July 16-23
The National Association of Negro
Detroit, MI
Business and Professional Women's
Clubs
July 17-21
FEW National Training Program
Takoma, WA
July 18-20
World Future Society Annual
Atlanta, GA
Conference. "FutureProbe:
Imagining Possibilities, Creating
Opportunities."
July 19-23
National Association for
Baltimore, MD
Commissions on Women's National
Annual Conference
July 23-26
National Urban League, Inc.
Miami Beach, FL
July 30-
Operation Push, Inc.
August 2
Detroit, MI
August 2-5
National Black Nurses' Assn., Inc.
Washington, DC
August 13-16
Opportunities Industrialization
of America, Inc.
Raleigh, NC
August 16-19
Region V Majority Women's Networking
Cincinnati, OH
August 20-25
Blacks in Government
St. Louis, MO
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-8-
August 25
League of Women Voters' Women's
Washington, DC
Equality Day/75th Anniversary of
Women's suffrage Conference
August 30-
Nongovernmental Forum for the Fourth
Beijing, China
September 8
World Conference on Women
September 4-15
UN Fourth World Conference
Beijing, China
on Women
September 13
Women in Poverty Conference
Stevens Pt, WI
September 13-16
"Work Stress, and Health '95:
Washington, DC
Creating Healthier Workplaces",
sponsored by APA, NIOSH, and
OPM; Contact: Jane Walstedt
September 19-24
Congressional Black Caucus
Washington, DC
Foundation, Inc.
September 22-24
International Black Women's
Newark, NJ
Congress
October 5-8
National Coalition of 100 Black
Tuskegee, AL
Women
October 8-11
International Atlantic Economic
Williamsburg,
Conference
VA
October 12-15
National Coalition of Black Women
Detroit, MI
Entrepreneurs, Inc.
November 13-15
National Association of state
Orlando, FL
Universities and Land-Grant
Colleges
November 15
Women Work! The National Network
TBA
for Women's Employment's (formerly
known as the National Displaced
Homemakers Network) National
Conference
PREPARED BY: Becky Griffin, Staff Assistant
The WB Clearinghouse
(202) 219-4486, Ext. 160
1/5/95
THE WHITE HOUSE
WASHINGTON
January 27, 1995
MEMORANDUM FOR HAROLD ICKES
FROM:
CABINET AFFAIRS
SUBJECT:
A CABINET WOMEN'S STRATEGY
Outlined below is a summary of a draft strategy for outreach to women voters using Cabinet
resources. Where appropriate, we have indicated further work that needs to be carried out.
I.
GOALS
An effective strategy for promoting the Administration's accomplishments must begin with
goals and targeted objectives.
Goal 1: First we must define our target group. Our efforts could be directed at: 1) all
women, 2) all women voters, 3) professional women aged eighteen to forty-five, 4) women
activists, 5) mothers or 6) another category or a combination of groups. Our decision will
likely stem from an analysis of polling and focus group data, as discussed below.
Goal 2: Once the target group is identified, we should set periodic, definable objectives (i.e
percentage increases) and poll to ascertain if we are meeting those goals. The attached
timeline could serve as milestones by which to measure improvements in 1995 and 1996.
II. RESEARCH
The starting point should be a careful analysis of polling and focus group data on women and
our policies and issues. We need to identify two things -- the message and the audience.
We also need to establish an opposition research structure.
Message: Until research is complete, it is difficult to determine exactly the broad
themes. But it is likely that the message will include two broad themes.
First, the Clinton Administration is empowering women. Under this heading we
would highlight the number of women appointees to key positions, our efforts to
recruit women, and our "first woman ever" achievements (the Attorney General).
This message would appeal broadly to women across the political spectrum.
Second, The Clinton Administration is on the right side of substantive issues women
care about. This theme would be comparative. It would compare us to either the
previous administrations or to the Republican Congress on substantive areas of
concern to women. These substantive areas would surface from a review of research
on women.
Opposition Research: We need an ongoing research operation tracking the effect of
the Republican Congress on issues of interest to women. This task is best suited to
the DNC research operation, which ought to be tasked to provide monthly, for now,
reports on the Republican record on women's issues. The issues tracked would be
those identified through the polling data discussed above, as well as legislative
initiatives that would not surface in a poll.
III.
GOVERNMENT ACTIVITIES
Attached is a brief summary of this Administration's programs and activities of
interest/concern to women. Our outreach should be based on our strong record of
government-wide achievement and include the following elements:
Cabinet Events and Announcements: We must first identify programs, grants and
appointments decisions which are worthy of announcement and then plan Cabinet
events surrounding them. Many of the grants, for instance, are currently announced
only through press releases and may deserve a higher profile commitment.
Preparation/Distribution of Written Materials: Each department can prepare a
brochure highlighting its programs, grants and other activities of interest to women.
Similarly, the White House can prepare an "accomplishments" documents aimed at
women. The departments have included lists of the groups that regularly contact their
public liaison operations to discuss women's issues. On a regular basis we should
distribute to these lists the accomplishments document, relevant press releases, and
invitations to cabinet events centered around women's issues.
Joint Communications Strategy: Finally, the coordinators of this effort should
develop with each relevant Cabinet agency a communications plan for highlighting
women who are doing typically male jobs, such as Ambassador Albright, Secretary
O'Leary, the Attorney General, Director Rivlin and others.
IV. STRUCTURE
The coordination of our women's outreach effort requires dedicated full time staff resources.
Here are two options for how to structure the operation.
Option 1:
Reinstate the Commission on the Status of Women to oversee and coordinate
outreach. This Commission was created by President Kennedy in 1961, and
disbanded during the Reagan and Bush years. The advantages to this option
include the opportunity to bring more women on board through the selection of
a chair and board. Keeping it outside the White House ensures that the staff
will be dedicated to this purpose alone. Thus it is more likely to get done.
The disadvantaged is, if it is not in the White House, it may get less attention
from both the White House and the Cabinet Departments.
Option 2: Designate one high level White House staffer to coordinate it and make this
her only job. She needs to be empowered through a formal designation by the
Chief of Staff. And she ideally needs to have one or two dedicated staffers to
assist her. The advantage of this system is it is a higher profile for the
agencies, and they may thus be more responsive. The disadvantage is the use
of White House resources, and the difficulty in segmenting off one person to
run it; and of course the choice of that person.
For this effort to be successful it will need full support from the following
departments: Press/Communications, Public Liaison, Cabinet Affairs,
Legislative Affairs, Intergovernmental Affairs. Through a weekly or biweekly
tasking system, these departments should report through the designated leader
to the Chief of Staff on progress made.
V.
PRESIDENTIAL PARTICIPATION
Ideally, this operation should be successful with limited involvement of the principles. The
President is needed for in initial "laying on of hands" of the commission, or similar initial
event of the White House led effort. Beyond that, a very few targeted events should suffice
from the President. The Vice President, First Lady and Mrs. Gore would be involved
slightly more, as spokespeople at key events.
VI. SPOKESPERSON
Under either the Commission model or the White House led effort model, there needs to be a
visible spokesperson charged with leading this effort. It could be either the First Lady or
Mrs. Gore or a Cabinet Secretary or someone of similar stature. This person would chair our
outreach efforts, participate in public events related to women on an increased basis, reach
out to women leaders, etc. She would be responsible for leading a networking effort to
reach out to women's groups and involve them in our initiatives.
VII. TIMELINE
Attached is a timeline of significant events in the women's community, both this year and
next. We should 1) plant to have an Administration presence at many of these events and 2)
coordinate events and releases around these events.
VIII. CONCLUSION
To put this plan into place, then, we first need to examine pertinent research data. To that
end, we could bring in Celinda Lake to walk us through what we already have and make
some decisions about any more that needs to be done. Next, we would target both the
particular type of women on which to focus and also develop the message. We would then
designate either a Commission, with a Chair and Board, or a prominent spokesperson to lead
the effort. In either case, we would select the people to do the day to day work either from
the White House or outside. Those selected would coordinate the message, develop
administration-wide accomplishments documents, manage a surrogates operation, and
highlight events for White House principal participation.
The central operation would also coordinate the Cabinet in their efforts to: 1) provide
Secretary and sub-Cabinet level participation in program and grant announcements and other
key events; 2) reach out proactively to their current list of interested women's groups; 3)
expand the groups on their public liaison list to broaden the outreach; and 4) create agency
specific brochures, letters, press documents to highlight the agency's accomplishments on
women.
THE WHITE HOUSE
WASHINGTON
January 27, 1995
MEMORANDUM FOR HAROLD ICKES
FROM:
CABINET AFFAIRS
SUBJECT:
A CABINET WOMEN'S STRATEGY
Outlined below is a summary of a draft strategy for outreach to women voters using Cabinet
resources. Where appropriate, we have indicated further work that needs to be carried out.
I.
GOALS
An effective strategy for promoting the Administration's accomplishments must begin with
goals and targeted objectives.
Goal 1: First we must define our target group. Our efforts could be directed at: 1) all
women, 2) all women voters, 3) professional women aged eighteen to forty-five, 4) women
activists, 5) mothers or 6) another category or a combination of groups. Our decision will
likely stem from an analysis of polling and focus group data, as discussed below.
Goal 2: Once the target group is identified, we should set periodic, definable objectives (i.e
percentage increases) and poll to ascertain if we are meeting those goals. The attached
timeline could serve as milestones by which to measure improvements in 1995 and 1996.
II.
RESEARCH
The starting point should be a careful analysis of polling and focus group data on women and
our policies and issues. We need to identify two things -- the message and the audience.
We also need to establish an opposition research structure.
Message: Until research is complete, it is difficult to determine exactly the broad
themes. But it is likely that the message will include two broad themes.
First, the Clinton Administration is empowering women. Under this heading we
would highlight the number of women appointees to key positions, our efforts to
recruit women, and our "first woman ever" achievements (the Attorney General).
This message would appeal broadly to women across the political spectrum.
Second, The Clinton Administration is on the right side of substantive issues women
care about. This theme would be comparative. It would compare us to either the
previous administrations or to the Republican Congress on substantive areas of
concern to women. These substantive areas would surface from a review of research
on women.
Opposition Research: We need an ongoing research operation tracking the effect of
the Republican Congress on issues of interest to women. This task is best suited to
the DNC research operation, which ought to be tasked to provide monthly, for now,
reports on the Republican record on women's issues. The issues tracked would be
those identified through the polling data discussed above, as well as legislative
initiatives that would not surface in a poll.
III.
GOVERNMENT ACTIVITIES
Attached is a brief summary of this Administration's programs and activities of
interest/concern to women. Our outreach should be based on our strong record of
government-wide achievement and include the following elements:
Cabinet Events and Announcements: We must first identify programs, grants and
appointments decisions which are worthy of announcement and then plan Cabinet
events surrounding them. Many of the grants, for instance, are currently announced
only through press releases and may deserve a higher profile commitment.
Preparation/Distribution of Written Materials: Each department can prepare a
brochure highlighting its programs, grants and other activities of interest to women.
Similarly, the White House can prepare an "accomplishments" documents aimed at
women. The departments have included lists of the groups that regularly contact their
public liaison operations to discuss women's issues. On a regular basis we should
distribute to these lists the accomplishments document, relevant press releases, and
invitations to cabinet events centered around women's issues.
Joint Communications Strategy: Finally, the coordinators of this effort should
develop with each relevant Cabinet agency a communications plan for highlighting
women who are doing typically male jobs, such as Ambassador Albright, Secretary
O'Leary, the Attorney General, Director Rivlin and others.
IV.
STRUCTURE
The coordination of our women's outreach effort requires dedicated full time staff resources.
Here are two options for how to structure the operation.
Option 1:
Reinstate the Commission on the Status of Women to oversee and coordinate
outreach. This Commission was created by President Kennedy in 1961, and
disbanded during the Reagan and Bush years. The advantages to this option
include the opportunity to bring more women on board through the selection of
a chair and board. Keeping it outside the White House ensures that the staff
will be dedicated to this purpose alone. Thus it is more likely to get done.
The disadvantaged is, if it is not in the White House, it may get less attention
from both the White House and the Cabinet Departments.
Option 2:
Designate one high level White House staffer to coordinate it and make this
her only job. She needs to be empowered through a formal designation by the
Chief of Staff. And she ideally needs to have one or two dedicated staffers to
assist her. The advantage of this system is it is a higher profile for the
agencies, and they may thus be more responsive. The disadvantage is the use
of White House resources, and the difficulty in segmenting off one person to
run it; and of course the choice of that person.
For this effort to be successful it will need full support from the following
departments: Press/Communications, Public Liaison, Cabinet Affairs,
Legislative Affairs, Intergovernmental Affairs. Through a weekly or biweekly
tasking system, these departments should report through the designated leader
to the Chief of Staff on progress made.
V.
PRESIDENTIAL PARTICIPATION
Ideally, this operation should be successful with limited involvement of the principles. The
President is needed for in initial "laying on of hands" of the commission, or similar initial
event of the White House led effort. Beyond that, a very few targeted events should suffice
from the President. The Vice President, First Lady and Mrs. Gore would be involved
slightly more, as spokespeople at key events.
VI.
SPOKESPERSON
Under either the Commission model or the White House led effort model, there needs to be a
visible spokesperson charged with leading this effort. It could be either the First Lady or
Mrs. Gore or a Cabinet Secretary or someone of similar stature. This person would chair our
outreach efforts, participate in public events related to women on an increased basis, reach
out to women leaders, etc. She would be responsible for leading a networking effort to
reach out to women's groups and involve them in our initiatives.
VII. TIMELINE
Attached is a timeline of significant events in the women's community, both this year and
next. We should 1) plant to have an Administration presence at many of these events and 2)
coordinate events and releases around these events.
VIII. CONCLUSION
To put this plan into place, then, we first need to examine pertinent research data. To that
end, we could bring in Celinda Lake to walk us through what we already have and make
some decisions about any more that needs to be done. Next, we would target both the
particular type of women on which to focus and also develop the message. We would then
designate either a Commission, with a Chair and Board, or a prominent spokesperson to lead
the effort. In either case, we would select the people to do the day to day work either from
the White House or outside. Those selected would coordinate the message, develop
administration-wide accomplishments documents, manage a surrogates operation, and
highlight events for White House principal participation.
The central operation would also coordinate the Cabinet in their efforts to: 1) provide
Secretary and sub-Cabinet level participation in program and grant announcements and other
key events; 2) reach out proactively to their current list of interested women's groups; 3)
expand the groups on their public liaison list to broaden the outreach; and 4) create agency
specific brochures, letters, press documents to highlight the agency's accomplishments on
women.
Departmental Initiatives of Interest to Women
State - Fourth World Conference on Women: A UN conference will be held in
Beijing, China in September 1995. Through its Global Conference Secretariat, the State
Department is coordinating all U.S. planning and preparations for participation in the
Women's Conference. With the Department of Labor's Women's Bureau, the State
Department co-hosted 10 regional preparatory meetings across the United States to
inform the public about the Women's Conference, hear concerns and receive input.
State - UN Commission on the Status of Women: From 1947 to 1994, the U.S. was a
member of the UN Commission on the Status of Women. The U.S. is off the
Commission in 1995, but looks to regain its seat in 1996.
State - Refugee Relief Worker Training: State has supported training for refugee relief
workers, including $500,000 in funding to a pilot training program to more effectively
address the needs of refugee women and girls who are susceptible to physical and sexual
abuse and face discrimination in the delivery of goods and services.
Defense - Accomplishments: On April 28, 1993, the Secretary of Defense issued a
memo on the assignment of women in the Armed Forces that opened additional non-
combatant vessels to women, and allow them for the first time to compete for
assignment in aircraft that engage in combat missions.
Defense - Accomplishments: On January 13, 1994, the Secretary of Defense issued a
memo which required Service Secretaries to review all units and positions currently
closed to women and provide the rationale for opening them or keeping them closed.
Defense - Accomplishments: In the Spring of 1994, the Navy began assigning women
to Naval combatant vessels.
Interior - Recognition of Women: The National Park Service Women's History
Landmark Project was initiated in 1987 to increase public awareness and appreciation of
women's history by identifying significant sites for National Historical Landmark
(NHL) status.
USDA - The National School Lunch Program (NSLP): This program promotes the
health of American children by providing nutritious, low-cost, or free lunches to about
25 million students each day.
USDA - The School Breakfast Program: This program provides funds to schools to
serve nutritious, free, and reduced-price breakfasts to nearly 6 million American
children.
USDA - The Nutrition Program for the Elderly: This program provides cash and
commodity foods for meals for senior citizens.
USDA - National Breast Feeding Promotion Campaign: USDA has traditionally
played a significant role in promoting and supporting breastfeeding among WIC
participants. The USDA-sponsored Breastfeeding Promotion Consortium (BPC),
composed of health professional, government, and advocacy organizations, has
recommended the development of a National Breastfeeding Campaign to provide
information and support for a woman's decision to breastfeed. The Campaign is
currently in the planning stage.
USDA - Agricultural Exports Services and Export Shows: The number of women
taking advantage of Agricultural Exports Shows as a-means of marketing their products
to foreign countries is increasing. The Agricultural Export Services staff is working with
the Small Business Administration to improve the participation of women and minority
owned businesses in all of the agency's export activities.
Commerce - The Office of Small and Disadvantaged Business Utilization (OSDBU):
May 1985 - The OSDBU drafted Acquisition Letter No. 25, Woman-Owned Business
Contracting Initiatives, that was distributed to heads of contracting offices. It states that
"all Department purchasing and contracting offices are asked to take affirmative action
to assist women-owned businesses in securing a fair proportion of the Department's
procurement." This policy provides a means by which woman-owned firms are to be
included on procurement mailing lists and also on prime contractors' vendors lists for
each requirement.
Commerce - Business Assistance: The Public Telecommunications Facilities Program
(PTFP), administered by NTIA, awards matching grants to noncommercial entities to
assist them in purchasing telecommunications equipment and in planning for eventual
purchase of such equipment. Most of the PTFP's grant recipients are public television
stations, public radio stations, and distance learning entities. One of the basic objectives
of the program is to increase public telecommunications services and facilities available
to, operated by, and owned by minorities and women. Women wishing to establish a
public broadcasting entity are offered technical assistance to assist them in preparing a
competitive PTFP grant application. If there is significant participation by women in a
PTFP application project--either in the ownership/management of the applicant entity
or in the public broadcasting service to be offered-then the application receives points
for special consideration, thereby strengthening the application's competitiveness.
Labor - The Nontraditional Employment for Women (NEW) Act: The act provides
$1.5 million annually for the Secretary to award up to six grants to states. Eleven states
have received demonstration grants.
Labor - Take Our Daughters to Work: The program is designed to promote the world
of work ideas and provide "hands-on" workplace exposure to girls aged 9 to 15. It has
been co-sponsored by the Women's Bureau in the regions and in the national office since
its inception.
Labor - Family and Medical Leave Act: The act requires employers of 50 or more
employees to provide up to 12 weeks of unpaid, job-protected leave in a 12 month
period for the following situations: the birth or adoption of a child; care of a child;
spouse or parent with a serious health condition; an employee's own serious health
condition that prevents him/her from working.
HHS - National Action Plan on Breast Cancer (NAPBC): The Plan was developed
from a national conference on breast cancer convened by Secretary Shalala. It provides a
framework and plan for activities in three major areas: delivery of health care; conduct
of research; and enactment of policy. It affirms the importance of public-private
collaborations to fight breast cancer and promote breast health by involving the
participation of consumer, health care professional and scientific organizations, as well as
the Federal government in this $10 million initiative.
HHS - Women's Health: HHS spends over $1.7 billion on a wide range of activities
related to women's health, and the 1995 budget includes $387 million for breast cancer
research, a 29 percent increase over 1994 (the 1992 budget for breast cancer was $155
million). The 1995 budget also includes $20 million to continue implementation of the
FDA's Mammography Quality Standards Act (MQSA), ensuring all women access to
safe and effective mammography services.
HHS - Work and Responsibility Act of 1994: Our welfare reform proposal contains
important components targeted to preventing adolescent pregnancy and childbearing. To
emphasize the importance of delayed sexual activity and responsible parenting, the bill
proposed that a national campaign be launched against adolescent pregnancy.
HHS - Family Planning: Through a network of over 4,000 clinics nationwide, the Title
X family planning program provides services to about 4 million poor women each year
- approximately one-third are teenagers.
HHS - Eliminating the "Gag" Rule: On January 22, 1993, in the first week of his
Administration, President Clinton instructed HHS to issue regulations lifting the ban on
abortion counseling by Title X (family planning) program grantees.
HHS - Family Preservation and Support Services Program: This program, begun this
past October, aims to promote family strength and stability, enhance parental
functioning, and protect children through funding a capped entitlement for states and
eligible Indian Tribes. Over five years, almost $1 billion is available for the development
of comprehensive plans to improve and expand the delivery and coordination of service
to children and families.
HHS - Domestic Violence and Crime Against Women: The Crime Bill of September
1994 strengthened HHS's ongoing efforts to help prevent violence and crime. The Crime
Bill authorizes $1.4 billion to support these programs over the next six years.
HHS - Child Support Enforcement: This program establishes paternity for children.
Establishing child support orders and enforcing those orders affect an increasing number
of women each year. Within the past five years, the Title IV-D child support caseload
has risen from 11.9 million to 17 million. According to recent estimates, about 85
percent of custodial parents are female.
HUD - Housing for the Elderly: Elderly women occupy about three-quarters of all
HUD-assisted, one-person households; about 30% of all private, project-based, HUD-
subsidized units; and 25% of all public housing units.
HUD - Specific Projects funded by HUD: The following are examples of locally-
directed projects benefitting women that are funded, either directly or indirectly, by the
Department's Community Planning and Development and Office of Housing Programs:
Women's Center of Rhode Island, Providence, RI; Women's Housing Coalition,
Baltimore, MD; Women's Community Revitalization Project, Inc., Philadelphia, PA; My
Sister's Place, Inc., Hartford, CT.
HUD - Development: To remedy women's - particularly single mothers' - lack of
specific skills, HUD has funded individual projects that are designed to help participants,
many of whom are women, develop the required skills and opportunities to retain and
care for their homes. For example: Walnut Hills Redevelopment Fund, Inc., Cincinnati,
OH; Women's Research and Development Center, Cincinnati, OH.
HUD - Development: Local projects funded by the Department are designed to enable
women to learn skills that will enhance their earning potential and improve their
economic circumstance. The following are examples: St. Phillip's College, San Antonio,
TX.
Education - School-To-Work Opportunities Act of 1994 (P.L. 103-239): The Act will
increase opportunities for women by preparing them for careers that are not traditional
for their gender. Provisions of the Act that advance women and girls include: an act
which provides grants to states to plan and develop comprehensive SWO systems which
may include specialized training of teachers, employers, mentors and others for the
counseling and training of women for non-traditional careers; state grants to implement
their comprehensive SWO systems (state implementation plans must describe the state's
strategy for providing specialized training and technical support for the counseling and
training of women for nontraditional careers. It must also describe the state's goals and
methods for ensuring opportunities for young women to participate in the SWO
programs in a way that will lead to employment in high-paying jobs in environments
free from sexual harassment.)
VA - National Training Program on Women Veterans Issues: Developed in 1992, the
initial focus of this program was aimed at developing and enhancing the skills of
clinicians in the assessment, diagnosis and treatment of sexual trauma and related
disorders in women veterans. Currently, VA has over 120 women veteran clinics in VA
Medical Centers, and facilities that lack dedicated women's clinics have begun to develop
primary care teams responsible for the general health of their women veteran patients.
VA - Veterans Benefits Administration (VBA): VBA has organized a national task
force within its organization that is charged with reviewing all VBA activities in relation
to women, including the adequacy of the rating schedule revision, the "sensitivity" of
formal correspondence to women veterans involved in the claims process, the
educational needs of VBA staff on women's issues, and the nature of evidentiary
materials required to support allegations of sexual trauma experience of women in the
military.
EPA - Programs Related to Women's Health and the Environment: EPA's Health
Effects Research Laboratory and the Office of Health and Environmental Assessment
conduct research focused on improving the scientific basis for risk assessment and
reducing uncertainties in evaluating environmental chemicals affecting women and
children. One particular focus of this research has been the effect of various chemical
agents, including dioxins and lead, on both male and female reproductive function and
on child development. EPA is collaborating with the National Cancer Institutes in a
number of studies designed to identify environmental etiologies of breast cancer.
EPA - Regulatory Initiatives Related to Women's Health: Pursuant to EPA
authorities for registration and special review of pesticides, the Agency conducts risk
assessments on specific subpopulations, including women of child-bearing age, and in
some cases, older women.
SBA - Women's Network for Entrepreneurial Training (WNET): This national, year-
long mentor program which links seasoned women entrepreneurs with women whose
businesses are ready to grow.
SBA - Pre-Qualification Loan Program: The program allows women business owners
to receive prequalification from the SBA for a loan guarantee before going to a bank. It
began on a pilot basis in June 1994, and focuses on the character, credit, experience and
reliability of the applicant. As of 1/95 there are 16 operative sites which have approved
$20,012,612.00 in loans.
SBA - Demonstration Program: The program was established through the Women's
Business Ownership Act of 1988 and was reauthorized through the Women's Business
Development Act of 1991. It establishes centers nationally to train and counsel women
in the skills necessary to launch their own businesses, and particularly targets socially
and economically disadvantaged women. Thirty nine sites in 20 states have serviced
20,000 women, and an additional 10 demonstration centers are expected to be funded in
1995.
USIA - Media Guide for Women: The guide's goal is to help men, and women in
particular, better utilize the media as a conduit for their organizational and personal
goals. It will be available for distribution soon.
GSA - Office of Enterprise Development (OED): The office will promote increased
access to nationwide GSA contracting opportunities to small, minority and women-
owned businesses.
GSA - Procurement Goal: GSA has established a five percent procurement goal for
women-owned businesses and has strengthened the rules that govern subcontracting
plans.
GSA - Prime Contracts: This past year, for the first time, we surpassed our established
goal and awarded over $129 million in prime contracts to women-owned businesses.
SENT BY:OFFICE OF SECRETARY : 1-25-95 : 7:12PM :
DOL-
2024566704: 2/ 9
1995 UPCOMING CONFERENCES AND CONVENTIONS
(NATIONWIDE)
Date
Title
Location
January 9
What Works at Work: Human
Washington, DC
Resource Policies and Organiza-
tional Performance. Nat'l Center
for the Workplace/Sloan Foundation
Conference.
January 11
Violence Against Women Task Force
Washington, DC
Meeting
Guest Speaker: Noel Brennan,
Deputy Assistant Attorney General
from the Office of Justice Programs
Janaury 14
Roundtable: Women, Islam and the
New York, NY
Women's Convention. The Inter-
national Women's Rights Action
Watch (IWRAW) and UNESCO.
January 16-17
U.S. Women at Home and in the
Beijing, China
World: A Two-Day Briefing on US
Ratification of the Convention on
the Elimination of All Forms of
Discrimination Against Women and
Regional and UN Preparations for
the Fourth World Conference on Women
January 16-
UN Committee on the Elimination of
New York, NY
February 3
Discrimination Against Women 14th
Session
January 18
West Virginia Women's Commission
Charleston, WV
Women and the Economy: Unleashing
the Economic Potential of WV Women
January 18
"The New Fiscal Agenda and Welfare
Washington, DC
Agenda and Welfare Reform: A Con-
vention with Bob Greenstein"
January 19-20
"National Labor Leader's Conference
Washington, DC
on Women and HIV/AIDS", sponsored by
CLUW & funded by Center for Disease
Control and Prevention
SENT BY OFFICE OF SECRETARY : 1-25-95 : 7:13PM :
DOL-
2024566704 3/ 9
-2-
January 19-21
Expanding Minority Opportunities:
Tempe, AZ
First Annual National Conference
sponsored by the American Council
on Education, Arizona State
University, the Coalition to Increase
Minority Degrees, The College
Board, the Charles A. Dana Foundation,
the William and Flor Hewlett
Foundation, and the Rockefeller
Foundation
January 20
Working Women Count! Partners
Albuquerque, NM
Seminar, Duke city BPW
January 23-24
IL Partnerships for Workforce
Springfield, IL
Education Conference
January 24
Oklahoma Therapuetic Association
Tulsa, OK
Members Seminar
January 25
Gender Equity for Girls and Boys:
San Francisco,
A One Day Conference for K-12
CA
Teachers and Administrators
January 25-26
ACF school Age Child Care Inst.
Washington, DC
Janaury 18
West Virginia Women's Commission
Charleston, WV
Women & the Economy: Unleashing the
Economic Potential of WVA Women
February 2-3
"Women of the West: Yesterday, Today
Denver, CO
and Tomorrow" The Mile High Chapter
of the Nat'l Association of Women
Business Owners; symposiums providing
information, insight and encouragement
to business women.
February
Mid-Year Conference of the National
Miami, FL
(day TBA)
Conference of Women's Bar
Associations
February 5
Northwest International Women's Conf.
Seattle, WA
Women's Leadership: Toward a Balanced
Society
February 8-10
"Death of Affirmative Action? Birth
Denver, CO
of Diversity?" Region VIII Conf.
by the American Association for
Affirmative Action and Higher Educa-
tion Affirmative Action Directors
SENT BY :OFFICE OF SECRETARY : 1-25-95 : 7:13PM :
DOL-
2024566704:# 4/ 9
-3-
February 15-19
Nat'l Association for Multicultural
Washington, DC
Education 5th Annual Conference
February 16-21
Annual Meeting, American Association
Atlanta, GA
for the Advancement of Science
February 17
"Adult Day Services: The Un-Nursing
Washington, DC
Home", an official mini-conference
of the White House Conference on Aging
February 21-23
In State AFL-CIO Annual Conference
Indpls, IN
February 22-25
Federally Employed Women 1995
Dallas, TX
Reg'l Training Program Seminar
February 22-26
Conference of Minority Public
Savannah, GA
Administrators
February 23-26
Rising to the Top: A Career
Atlanta, GA
Strategies Conference and Job
Expo. Black Enterprise.
February 25
The Center for Office Techniques
Cleveland, OH
"Managing Ergonomics in the 1990's:
New Challenges" Conference
February 28-
Child Welfare League of America
Washington, DC
March 3
Children '95
March
75th Anniversary of Women's Suffrage
Rochester, NY,
Seneca Falls,
NY, and
Washington, DC
March 6-12
UN World Summit for Social
Copenhagen,
Development
Denmark
March 8
National Council of La Raza's
Washington, DC
"Congressional" Dinner Conference
March 9-10
UN Interagency Meeting on Women
New York, NY
March 9-11
Children's Defense Fund Annual
Seattle, WA
Conference
March 9-24
UN Nongovernmental Organizations
New York, NY
Consultations and Meetings
March 11-14
American Society on Aging Annual
Atlanta, GA
Meeting
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March 15-19
Nat'l Association for Equal
Washington, DC
Opportunity in Higher Education
March 15-
UN Commission on the Status of
April 4
Women/39th Session. Last Prep-Com
for the Forth World Conf. on Women
March 17
"Family Caregiving and Corporate
Rockville, MD
Eldecare", an official mini-
conference of the White House
Conference on Aging
March 17-19
Eastern Economic Association:
New York, NY
Annual Meeting, "Dialogue in
Economics."
March 19-23
Research Conference: US Bureau of
Arlington, VA
the Census
March 22-24
Second Annual Congress of the
Mexico city, NM
Americas (Best Global Business
Practices; includes a Minister
Summit).
March 24-26
Northern New England Tradeswomen
Brownsville, VT
Ascutney Mountain Resort
March 25
Connecticut Permanent Commission
Hartford, CT
on the Status of Women
Roundtable at the CT Economic
Women's Summit
March 26-29
National Council of Jewish Women's
Washington, DC
Institute
March 27
Nat'l Council of Jewish Women
Washington, DC
Annual Public Policy Institute
Legislative and Public Policy
Council Conference
March 30-31
IL Displaced Homemakers Prog. Conf.
Bloomington, IL
April 7-8
Salt Lake Community College
Salt Lake city,
Region 8 Women Work Conference
UT
"Celebrating Women at Work"
April 8
on the Road to Beijing/Preparing
Chicago, IL
for the NGO Forum/Univ. of IL
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:
-5-
April 8-12
American Academy of Pediatrics:
Philadelphia,
Spring Session
PA
April 12-16
National Association of Black
New York, NY
Social Workers, Inc.
April 20-23
Save the Children: 18th Annual
Atlanta, GA
Technical Assistance Conference
April 21
Mexican American Opportunity
Los Angeles, CA
Foundation 19th Annual National
Hispanic Women's Conference
April 25-28
Hoosier Apprenticeship Conference
French Lick, IN
April 26
Blackfeet Community College
Browning, MT
Region 8 WB Co-sponsored Conf.
for Professional Secretaries
(American Indian College).
April 26-29
National Association of Health
Birmingham, AL
Services Executives
April 26-29
National Conference of Black
Memphis, TN
Mayors, Inc. (includes Black
Women Mayors Caucus) Annual
National Convention
April 28-30
National Coalition of 100 Black
Boston, MA
Women
May
Coalition of Black Trade Unionists
Detroit, MI
(Day TBA)
May 1-3
Council on Foundations Annual
San Francisco,
National Conference
CA
**May 1-6
The White House Conference on Aging
Washington, DC
May 2-5
"White House Conference on Aging"
Washington, DC
May 3-4-5
Reg'l Women work Conference
Oklahoma city,
Reg'l Displaced Homemakers/
OK
single Parent Program Providers
May 3-5
MI Network of Women's Center Conf.
Lansing, MI
May 10
Tradeswomen Advocacy Coalition
Chicago, IL
Trades Fair
May 10-12
Nat'l Alliance for Equity in
Washington, DC
Education
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-6-
May 10-12
Women Work, Women's Way (Reg. V DH
Ft. Wayne, IN
Conference
**May 19
Women's Bureau 75th Anniversary
Washington, DC
Conference
May 31-
International Industrial Relations
Washington, DC
June 4
Associations 10th World Congress
Spring Meeting of the Industrial
Relations Research Association:
"Learning from Each Other: Transfer-
ring Knowledge and Innovations Across
Cultures."
June 4-6
National WEPAN Conference (6th
Washington, DC
Annual). Women in Engineering
Program Advocates Network.
June 11-15
National White House Conference
Washington, DC
on Small Business
June 12-15
Women in Cable National Cable
Denver, CO
Management Conference
June 13-18
XIIth International Symposium on
Ledyard, CT
Night and Shiftwork. University of
Connecticut and the Scientific
Committee on Shiftwork of the
International Commission on Occupa-
tional Health (ICOH).
June 14-18
National Association of Minority
Atlanta, GA
Contractors
June 15
Mayor's Commission on the status
Tulsa, OK
of Women Seminar/Members & Constitutent
Meeting
June 15-18
National Conference on African-
Washington, DC
American Women and the Law:
Exercising Our Power - Reclaiming
Our Communities. Lawyers'
Committee for civil Rights Under
Law
June 18-21
National Newspaper Publishers
Philadelphia,
Association
PA
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June 22-25
National Black Women's Health
Project
Baltimore, MD
June 27-29
Shaping the Future of Quality
Child Care - 6th Annual Child
Minneapolis,
MN
Care Conference sponsored by the
General Services Administration,
Office of Workplace Initiatives
July 5-9
Western Economic Association
International Conference Annual
San Diego, CA
Conference: "Competition--Here,
There, and Everywhere."
July 12-17
Zeta Phi Beta Sorority, Inc.
Washington, DC
July 13-16
National Leadership Conference,
Detroit, MI
Alpha Kappa Alpha Sorority, Inc.
July 16-19
National Council of La Raza's
Dallas, TX
Annual Convention
July 16-23
The National Association of Negro
Detroit, MI
Business and Professional Women's
Clubs
July 17-21
FEW National Training Program
Takoma, WA
July 18-20
World Future Society Annual
Atlanta, GA
Conference. "FutureProbe:
Imagining Possibilities, Creating
Opportunities."
July 19-23
National Association for
Commissions on Women's National
Baltimore, MD
Annual Conference
July 23-26
National Urban League, Inc.
Miami Beach, FL
July 30-
Operation Push, Inc.
August 2
Detroit, MI
August 2-5
National Black Nurses' Assn., Inc.
Washington, DC
August 13-16
Opportunities Industrialization
of America, Inc.
Raleigh, NC
August 16-19
Region V Majority Women's Networking
Cincinnati, OH
August 20-25
Blacks in Government
St. Louis, MO
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August 25
League of Women Voters' Women's
Washington, DC
Equality Day/75th Anniversary of
Women's suffrage Conference
August 30-
Nongovernmental Forum for the Fourth
Beijing, China
September 8
World Conference on Women
September 4-15
UN Fourth World Conference
Beijing, China
on Women
September 13
Women in Poverty Conference
Stevens Pt, WI
September 13-16
"work Stress, and Health '95:
Washington, DC
Creating Healthier Workplaces",
sponsored by APA, NIOSH, and
OPM; Contact: Jane Walstedt
September 19-24
Congressional Black Caucus
Washington, DC
Foundation, Inc.
September 22-24
International Black Women's
Newark, NJ
Congress
October 5-8
National Coalition of 100 Black
Tuskegee, AL
Women
October 8-11
International Atlantic Economic
Williamsburg,
Conference
VA
October 12-15
National Coalition of Black Women
Detroit, MI
Entrepreneurs, Inc.
November 13-15
National Association of state
Orlando, FL
Universities and Land-Grant
Colleges
November 15
Women Work! The National Network
TBA
for Women's Employment's (formerly
known as the National Displaced
Homemakers Network) National
Conference
PREPARED BY: Becky Griffin, Staff Assistant
The WB Clearinghouse
(202) 219-4486, Ext. 160
1/5/95
THE WHITE HOUSE
WASHINGTON
January 27, 1995
MEMORANDUM FOR HAROLD ICKES
FROM:
CABINET AFFAIRS
SUBJECT:
A CABINET WOMEN'S STRATEGY
Outlined below is a summary of a draft strategy for outreach to women voters using Cabinet
resources. Where appropriate, we have indicated further work that needs to be carried out.
I.
GOALS
An effective strategy for promoting the Administration's accomplishments must begin with
goals and targeted objectives.
Goal 1: First we must define our target group. Our efforts could be directed at: 1) all
women, 2) all women voters, 3) professional women aged eighteen to forty-five, 4) women
activists, 5) mothers or 6) another category or a combination of groups. Our decision will
likely stem from an analysis of polling and focus group data, as discussed below.
Goal 2: Once the target group is identified, we should set periodic, definable objectives (i.e
percentage increases) and poll to ascertain if we are meeting those goals. The attached
timeline could serve as milestones by which to measure improvements in 1995 and 1996.
II.
RESEARCH
The starting point should be a careful analysis of polling and focus group data on women and
our policies and issues. We need to identify two things -- the message and the audience.
We also need to establish an opposition research structure.
Message: Until research is complete, it is difficult to determine exactly the broad
themes. But it is likely that the message will include two broad themes.
First, the Clinton Administration is empowering women. Under this heading we
would highlight the number of women appointees to key positions, our efforts to
recruit women, and our "first woman ever" achievements (the Attorney General).
This message would appeal broadly to women across the political spectrum.
Second, The Clinton Administration is on the right side of substantive issues women
care about. This theme would be comparative. It would compare us to either the
previous administrations or to the Republican Congress on substantive areas of
concern to women. These substantive areas would surface from a review of research
on women.
Opposition Research: We need an ongoing research operation tracking the effect of
the Republican Congress on issues of interest to women. This task is best suited to
the DNC research operation, which ought to be tasked to provide monthly, for now,
reports on the Republican record on women's issues. The issues tracked would be
those identified through the polling data discussed above, as well as legislative
initiatives that would not surface in a poll.
III.
GOVERNMENT ACTIVITIES
Attached is a brief summary of this Administration's programs and activities of
interest/concern to women. Our outreach should be based on our strong record of
government-wide achievement and include the following elements:
Cabinet Events and Announcements: We must first identify programs, grants and
appointments decisions which are worthy of announcement and then plan Cabinet
events surrounding them. Many of the grants, for instance, are currently announced
only through press releases and may deserve a higher profile commitment.
Preparation/Distribution of Written Materials: Each department can prepare a
brochure highlighting its programs, grants and other activities of interest to women.
Similarly, the White House can prepare an "accomplishments" documents aimed at
women. The departments have included lists of the groups that regularly contact their
public liaison operations to discuss women's issues. On a regular basis we should
distribute to these lists the accomplishments document, relevant press releases, and
invitations to cabinet events centered around women's issues.
Joint Communications Strategy: Finally, the coordinators of this effort should
develop with each relevant Cabinet agency a communications plan for highlighting
women who are doing typically male jobs, such as Ambassador Albright, Secretary
O'Leary, the Attorney General, Director Rivlin and others.
IV. STRUCTURE
The coordination of our women's outreach effort requires dedicated full time staff resources.
Here are two options for how to structure the operation.
Option 1:
Reinstate the Commission on the Status of Women to oversee and coordinate
outreach. This Commission was created by President Kennedy in 1961, and
disbanded during the Reagan and Bush years. The advantages to this option
include the opportunity to bring more women on board through the selection of
a chair and board. Keeping it outside the White House ensures that the staff
will be dedicated to this purpose alone. Thus it is more likely to get done.
The disadvantaged is, if it is not in the White House, it may get less attention
from both the White House and the Cabinet Departments.
Option 2:
Designate one high level White House staffer to coordinate it and make this
her only job. She needs to be empowered through a formal designation by the
Chief of Staff. And she ideally needs to have one or two dedicated staffers to
assist her. The advantage of this system is it is a higher profile for the
agencies, and they may thus be more responsive. The disadvantage is the use
of White House resources, and the difficulty in segmenting off one person to
run it; and of course the choice of that person.
For this effort to be successful it will need full support from the following
departments: Press/Communications, Public Liaison, Cabinet Affairs,
Legislative Affairs, Intergovernmental Affairs. Through a weekly or biweekly
tasking system, these departments should report through the designated leader
to the Chief of Staff on progress made.
V.
PRESIDENTIAL PARTICIPATION
Ideally, this operation should be successful with limited involvement of the principles. The
President is needed for in initial "laying on of hands" of the commission, or similar initial
event of the White House led effort. Beyond that, a very few targeted events should suffice
from the President. The Vice President, First Lady and Mrs. Gore would be involved
slightly more, as spokespeople at key events.
VI. SPOKESPERSON
Under either the Commission model or the White House led effort model, there needs to be a
visible spokesperson charged with leading this effort. It could be either the First Lady or
Mrs. Gore or a Cabinet Secretary or someone of similar stature. This person would chair our
outreach efforts, participate in public events related to women on an increased basis, reach
out to women leaders, etc. She would be responsible for leading a networking effort to
reach out to women's groups and involve them in our initiatives.
VII. TIMELINE
Attached is a timeline of significant events in the women's community, both this year and
next. We should 1) plant to have an Administration presence at many of these events and 2)
coordinate events and releases around these events.
VIII. CONCLUSION
To put this plan into place, then, we first need to examine pertinent research data. To that
end, we could bring in Celinda Lake to walk us through what we already have and make
some decisions about any more that needs to be done. Next, we would target both the
particular type of women on which to focus and also develop the message. We would then
designate either a Commission, with a Chair and Board, or a prominent spokesperson to lead
the effort. In either case, we would select the people to do the day to day work either from
the White House or outside. Those selected would coordinate the message, develop
administration-wide accomplishments documents, manage a surrogates operation, and
highlight events for White House principal participation.
The central operation would also coordinate the Cabinet in their efforts to: 1) provide
Secretary and sub-Cabinet level participation in program and grant announcements and other
key events; 2) reach out proactively to their current list of interested women's groups; 3)
expand the groups on their public liaison list to broaden the outreach; and 4) create agency
specific brochures, letters, press documents to highlight the agency's accomplishments on
women.
Departmental Initiatives of Interest to Women
State - Fourth World Conference on Women: A UN conference will be held in
Beijing, China in September 1995. Through its Global Conference Secretariat, the State
Department is coordinating all U.S. planning and preparations for participation in the
Women's Conference. With the Department of Labor's Women's Bureau, the State
Department co-hosted 10 regional preparatory meetings across the United States to
inform the public about the Women's Conference, hear concerns and receive input.
State - UN Commission on the Status of Women: From 1947 to 1994, the U.S. was a
member of the UN Commission on the Status of Women. The U.S. is off the
Commission in 1995, but looks to regain its seat in 1996.
State - Refugee Relief Worker Training: State has supported training for refugee relief
workers, including $500,000 in funding to a pilot training program to more effectively
address the needs of refugee women and girls who are susceptible to physical and sexual
abuse and face discrimination in the delivery of goods and services.
Defense - Accomplishments: On April 28, 1993, the Secretary of Defense issued a
memo on the assignment of women in the Armed Forces that opened additional non-
combatant vessels to women, and allow them for the first time to compete for
assignment in aircraft that engage in combat missions.
Defense - Accomplishments: On January 13, 1994, the Secretary of Defense issued a
memo which required Service Secretaries to review all units and positions currently
closed to women and provide the rationale for opening them or keeping them closed.
Defense - Accomplishments: In the Spring of 1994, the Navy began assigning women
to Naval combatant vessels.
Interior - Recognition of Women: The National Park Service Women's History
Landmark Project was initiated in 1987 to increase public awareness and appreciation of
women's history by identifying significant sites for National Historical Landmark
(NHL) status.
USDA - The National School Lunch Program (NSLP): This program promotes the
health of American children by providing nutritious, low-cost, or free lunches to about
25 million students each day.
USDA - The School Breakfast Program: This program provides funds to schools to
serve nutritious, free, and reduced-price breakfasts to nearly 6 million American
children.
USDA - The Nutrition Program for the Elderly: This program provides cash and
commodity foods for meals for senior citizens.
USDA - National Breast Feeding Promotion Campaign: USDA has traditionally
played a significant role in promoting and supporting breastfeeding among WIC
participants. The USDA-sponsored Breastfeeding Promotion Consortium (BPC),
composed of health professional, government, and advocacy organizations, has
recommended the development of a National Breastfeeding Campaign to provide
information and support for a woman's decision to breastfeed. The Campaign is
currently in the planning stage.
USDA - Agricultural Exports Services and Export Shows: The number of women
taking advantage of Agricultural Exports Shows as a means of marketing their products
to foreign countries is increasing. The Agricultural Export Services staff is working with
the Small Business Administration to improve the participation of women and minority
owned businesses in all of the agency's export activities.
Commerce The Office of Small and Disadvantaged Business Utilization (OSDBU):
May 1985 - The OSDBU drafted Acquisition Letter No. 25, Woman-Owned Business
Contracting Initiatives, that was distributed to heads of contracting offices. It states that
"all Department purchasing and contracting offices are asked to take affirmative action
to assist women-owned businesses in securing a fair proportion of the Department's
procurement." This policy provides a means by which woman-owned firms are to be
included on procurement mailing lists and also on prime contractors' vendors lists for
each requirement.
Commerce Business Assistance: The Public Telecommunications Facilities Program
(PTFP), administered by NTIA, awards matching grants to noncommercial entities to
assist them in purchasing telecommunications equipment and in planning for eventual
purchase of such equipment. Most of the PTFP's grant recipients are public television
stations, public radio stations, and distance learning entities. One of the basic objectives
of the program is to increase public telecommunications services and facilities available
to, operated by, and owned by minorities and women. Women wishing to establish a
public broadcasting entity are offered technical assistance to assist them in preparing a
competitive PTFP grant application. If there is significant participation by women in a
PTFP application project--either in the ownership/management of the applicant entity
or in the public broadcasting service to be offered-then the application receives points
for special consideration, thereby strengthening the application's competitiveness.
Labor - The Nontraditional Employment for Women (NEW) Act: The act provides
$1.5 million annually for the Secretary to award up to six grants to states. Eleven states
have received demonstration grants.
Labor - Take Our Daughters to Work: The program is designed to promote the world
of work ideas and provide "hands-on" workplace exposure to girls aged 9 to 15. It has
been co-sponsored by the Women's Bureau in the regions and in the national office since
its inception.
Labor - Family and Medical Leave Act: The act requires employers of 50 or more
employees to provide up to 12 weeks of unpaid, job-protected leave in a 12 month
period for the following situations: the birth or adoption of a child; care of a child;
spouse or parent with a serious health condition; an employee's own serious health
condition that prevents him/her from working.
HHS - National Action Plan on Breast Cancer (NAPBC): The Plan was developed
from a national conference on breast cancer convened by Secretary Shalala. It provides a
framework and plan for activities in three major areas: delivery of health care; conduct
of research; and enactment of policy. It affirms the importance of public-private
collaborations to fight breast cancer and promote breast health by involving the
participation of consumer, health care professional and scientific organizations, as well as
the Federal government in this $10 million initiative.
HHS - Women's Health: HHS spends over $1.7 billion on a wide range of activities
related to women's health, and the 1995 budget includes $387 million for breast cancer
research, a 29 percent increase over 1994 (the 1992 budget for breast cancer was $155
million). The 1995 budget also includes $20 million to continue implementation of the
FDA's Mammography Quality Standards Act (MQSA), ensuring all women access to
safe and effective mammography services.
HHS - Work and Responsibility Act of 1994: Our welfare reform proposal contains
important components targeted to preventing adolescent pregnancy and childbearing. To
emphasize the importance of delayed sexual activity and responsible parenting, the bill
proposed that a national campaign be launched against adolescent pregnancy.
HHS - Family Planning: Through a network of over 4,000 clinics nationwide, the Title
X family planning program provides services to about 4 million poor women each year
- approximately one-third are teenagers.
HHS - Eliminating the "Gag" Rule: On January 22, 1993, in the first week of his
Administration, President Clinton instructed HHS to issue regulations lifting the ban on
abortion counseling by Title X (family planning) program grantees.
HHS - Family Preservation and Support Services Program: This program, begun this
past October, aims to promote family strength and stability, enhance parental
functioning, and protect children through funding a capped entitlement for states and
eligible Indian Tribes. Over five years, almost $1 billion is available for the development
of comprehensive plans to improve and expand the delivery and coordination of service
to children and families.
HHS - Domestic Violence and Crime Against Women: The Crime Bill of September
1994 strengthened HHS's ongoing efforts to help prevent violence and crime. The Crime
Bill authorizes $1.4 billion to support these programs over the next six years.
HHS Child Support Enforcement: This program establishes paternity for children.
Establishing child support orders and enforcing those orders affect an increasing number
of women each year. Within the past five years, the Title IV-D child support caseload
has risen from 11.9 million to 17 million. According to recent estimates, about 85
percent of custodial parents are female.
HUD - Housing for the Elderly: Elderly women occupy about three-quarters of all
HUD-assisted, one-person households; about 30% of all private, project-based, HUD-
subsidized units; and 25% of all public housing units.
HUD - Specific Projects funded by HUD: The following are examples of locally-
directed projects benefitting women that are funded, either directly or indirectly, by the
Department's Community Planning and Development and Office of Housing Programs:
Women's Center of Rhode Island, Providence, RI; Women's Housing Coalition,
Baltimore, MD; Women's Community Revitalization Project, Inc., Philadelphia, PA; My
Sister's Place, Inc., Hartford, CT.
HUD - Development: To remedy women's - particularly single mothers' - lack of
specific skills, HUD has funded individual projects that are designed to help participants,
many of whom are women, develop the required skills and opportunities to retain and
care for their homes. For example: Walnut Hills Redevelopment Fund, Inc., Cincinnati,
OH; Women's Research and Development Center, Cincinnati, OH.
HUD - Development: Local projects funded by the Department are designed to enable
women to learn skills that will enhance their earning potential and improve their
economic circumstance. The following are examples: St. Phillip's College, San Antonio,
TX.
Education - School-To-Work Opportunities Act of 1994 (P.L. 103-239): The Act will
increase opportunities for women by preparing them for careers that are not traditional
for their gender. Provisions of the Act that advance women and girls include: an act
which provides grants to states to plan and develop comprehensive SWO systems which
may include specialized training of teachers, employers, mentors and others for the
counseling and training of women for non-traditional careers; state grants to implement
their comprehensive SWO systems (state implementation plans must describe the state's
strategy for providing specialized training and technical support for the counseling and
training of women for nontraditional careers. It must also describe the state's goals and
methods for ensuring opportunities for young women to participate in the SWO
programs in a way that will lead to employment in high-paying jobs in environments
free from sexual harassment.)
VA - National Training Program on Women Veterans Issues: Developed in 1992, the
initial focus of this program was aimed at developing and enhancing the skills of
clinicians in the assessment, diagnosis and treatment of sexual trauma and related
disorders in women veterans. Currently, VA has over 120 women veteran clinics in VA
Medical Centers, and facilities that lack dedicated women's clinics have begun to develop
primary care teams responsible for the general health of their women veteran patients.
VA - Veterans Benefits Administration (VBA): VBA has organized a national task
force within its organization that is charged with reviewing all VBA activities in relation
to women, including the adequacy of the rating schedule revision, the "sensitivity" of
formal correspondence to women veterans involved in the claims process, the
educational needs of VBA staff on women's issues, and the nature of evidentiary
materials required to support allegations of sexual trauma experience of women in the
military.
EPA - Programs Related to Women's Health and the Environment: EPA's Health
Effects Research Laboratory and the Office of Health and Environmental Assessment
conduct research focused on improving the scientific basis for risk assessment and
reducing uncertainties in evaluating environmental chemicals affecting women and
children. One particular focus of this research has been the effect of various chemical
agents, including dioxins and lead, on both male and female reproductive function and
on child development. EPA is collaborating with the National Cancer Institutes in a
number of studies designed to identify environmental etiologies of breast cancer.
EPA - Regulatory Initiatives Related to Women's Health: Pursuant to EPA
authorities for registration and special review of pesticides, the Agency conducts risk
assessments on specific subpopulations, including women of child-bearing age, and in
some cases, older women.
SBA - Women's Network for Entrepreneurial Training (WNET): This national, year-
long mentor program which links seasoned women entrepreneurs with women whose
businesses are ready to grow.
SBA - Pre-Qualification Loan Program: The program allows women business owners
to receive prequalification from the SBA for a loan guarantee before going to a bank. It
began on a pilot basis in June 1994, and focuses on the character, credit, experience and
reliability of the applicant. As of 1/95 there are 16 operative sites which have approved
$20,012,612.00 in loans.
SBA - Demonstration Program: The program was established through the Women's
Business Ownership Act of 1988 and was reauthorized through the Women's Business
Development Act of 1991. It establishes centers nationally to train and counsel women
in the skills necessary to launch their own businesses, and particularly targets socially
and economically disadvantaged women. Thirty nine sites in 20 states have serviced
20,000 women, and an additional 10 demonstration centers are expected to be funded in
1995.
USIA - Media Guide for Women: The guide's goal is to help men, and women in
particular, better utilize the media as a conduit for their organizational and personal
goals. It will be available for distribution soon.
GSA - Office of Enterprise Development (OED): The office will promote increased
access to nationwide GSA contracting opportunities to small, minority and women-
owned businesses.
GSA - Procurement Goal: GSA has established a five percent procurement goal for
women-owned businesses and has strengthened the rules that govern subcontracting
plans.
GSA - Prime Contracts: This past year, for the first time, we surpassed our established
goal and awarded over $129 million in prime contracts to women-owned businesses.
SENT BY:OFFICE OF SECRETARY : 1-25-95 : 7:12PM :
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1995 UPCOMING CONFERENCES AND CONVENTIONS
(NATIONWIDE)
Date
Title
Location
January 9
What Works at Work: Human
Washington, DC
Resource Policies and Organiza-
tional Performance. Nat'l Center
for the Workplace/Sloan Foundation
Conference.
January 11
Violence Against Women Task Force
Washington, DC
Meeting
Guest Speaker: Noel Brennan,
Deputy Assistant Attorney General
from the Office of Justice Programs
Janaury 14
Roundtable: Women, Islam and the
New York, NY
Women's Convention. The Inter-
national Women's Rights Action
Watch (IWRAW) and UNESCO.
January 16-17
U.S. Women at Home and in the
Beijing, China
World: A Two-Day Briefing on US
Ratification of the Convention on
the Elimination of All Forms of
Discrimination Against Women and
Regional and UN Preparations for
the Fourth World Conference on Women
January 16-
UN Committee on the Elimination of
New York, NY
February 3
Discrimination Against Women 14th
Session
January 18
West Virginia Women's Commission
Charleston, WV
Women and the Economy: Unleashing
the Economic Potential of WV Women
January 18
"The New Fiscal Agenda and Welfare
Washington, DC
Agenda and Welfare Reform: A Con-
vention with Bob Greenstein"
January 19-20
"National Labor Leader's Conference
Washington, DC
on Women and HIV/AIDS", sponsored by
CLUW & funded by Center for Disease
Control and Prevention
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January 19-21
Expanding Minority Opportunities:
Tempe, AZ
First Annual National Conference
sponsored by the American Council
on Education, Arizona State
University, the Coalition to Increase
Minority Degrees, The College
Board, the Charles A. Dana Foundation,
the William and Flor Hewlett
Foundation, and the Rockefeller
Foundation
January 20
Working Women Count! Partners
Albuquerque, NM
Seminar, Duke city BPW
January 23-24
IL Partnerships for Workforce
Springfield, IL
Education Conference
January 24
Oklahoma Therapuetic Association
Tulsa, OK
Members Seminar
January 25
Gender Equity for Girls and Boys:
San Francisco,
A One Day Conference for K-12
CA
Teachers and Administrators
January 25-26
ACF School Age Child Care Inst.
Washington, DC
Janaury 18
West Virginia Women's Commission
Charleston, WV
Women & the Economy: Unleashing the
Economic Potential of WVA Women
February 2-3
"Women of the West: Yesterday, Today
Denver, CO
and Tomorrow" The Mile High Chapter
of the Nat'l Association of Women
Business Owners; symposiums providing
information, insight and encouragement
to business women.
February
Mid-Year Conference of the National
Miami, FL
(day TBA)
Conference of Women's Bar
Associations
February 5
Northwest International Women's Conf.
Seattle, WA
Women's Leadership: Toward a Balanced
Society
February 8-10
"Death of Affirmative Action? Birth
Denver, CO
of Diversity?" Region VIII Conf.
by the American Association for
Affirmative Action and Higher Educa-
tion Affirmative Action Directors
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February 15-19
Nat'l Association for Multicultural
Washington, DC
Education 5th Annual Conference
February 16-21
Annual Meeting, American Association
Atlanta, GA
for the Advancement of Science
February 17
"Adult Day Services: The Un-Nursing
Washington, DC
Home", an official mini-conference
of the White House Conference on Aging
February 21-23
In State AFL-CIO Annual Conference
Indpls, IN
February 22-25
Federally Employed Women 1995
Dallas, TX
Reg'l Training Program Seminar
February 22-26
Conference of Minority Public
Savannah, GA
Administrators
February 23-26
Rising to the Top: A Career
Atlanta, GA
Strategies Conference and Job
Expo. Black Enterprise.
February 25
The Center for Office Techniques
Cleveland, OH
"Managing Ergonomics in the 1990's:
New Challenges" Conference
February 28-
Child Welfare League of America
Washington, DC
March 3
Children '95
March
75th Anniversary of Women's Suffrage
Rochester, NY,
Seneca Falls,
NY, and
Washington, DC
March 6-12
UN World Summit for Social
Copenhagen,
Development
Denmark
March 8
National Council of La Raza's
Washington, DC
"Congressional" Dinner Conference
March 9-10
UN Interagency Meeting on Women
New York, NY
March 9-11
Children's Defense Fund Annual
Seattle, WA
Conference
March 9-24
UN Nongovernmental Organizations
New York, NY
Consultations and Meetings
March 11-14
American Society on Aging Annual
Atlanta, GA
Meeting
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2024566704:; 5/ 9
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March 15-19
Nat'l Association for Equal
Washington, DC
Opportunity in Higher Education
March 15-
UN Commission on the Status of
April 4
Women/39th Session. Last Prep-Com
for the Forth World Conf. on Women
March 17
"Family Caregiving and Corporate
Rockville, MD
Eldecare", an official mini-
conference of the White House
Conference on Aging
March 17-19
Eastern Economic Association:
New York, NY
Annual Meeting, "Dialogue in
Economics."
March 19-23
Research Conference: US Bureau of
Arlington, VA
the Census
March 22-24
Second Annual Congress of the
Mexico city, NM
Americas (Best Global Business
Practices; includes a Minister
Summit).
March 24-26
Northern New England Tradeswomen
Brownsville, VT
Ascutney Mountain Resort
March 25
Connecticut Permanent Commission
Hartford, CT
on the Status of Women
Roundtable at the CT Economic
Women's Summit
March 26-29
National Council of Jewish Women's
Washington, DC
Institute
March 27
Nat'l Council of Jewish Women
Washington, DC
Annual Public Policy Institute
Legislative and Public Policy
Council Conference
March 30-31
IL Displaced Homemakers Prog. Conf.
Bloomington, IL
April 7-8
Salt Lake Community College
Region 8 Women Work Conference
Salt Lake city,
UT
"Celebrating Women at Work"
April 8
On the Road to Beijing/Preparing
Chicago, IL
for the NGO Forum/Univ. of IL
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April 8-12
American Academy of Pediatrics:
Philadelphia,
Spring Session
PA
April 12-16
National Association of Black
New York, NY
Social Workers, Inc.
April 20-23
Save the Children: 18th Annual
Atlanta, GA
Technical Assistance Conference
April 21
Mexican American Opportunity
Los Angeles, CA
Foundation 19th Annual National
Hispanic Women's Conference
April 25-28
Hoosier Apprenticeship Conference
French Lick, IN
April 26
Blackfeet Community College
Browning, MT
Region 8 WB Co-sponsored Conf.
for Professional Secretaries
(American Indian College).
April 26-29
National Association of Health
Birmingham, AL
Services Executives
April 26-29
National Conference of Black
Memphis, TN
Mayors, Inc. (includes Black
Women Mayors Caucus) Annual
National Convention
April 28-30
National Coalition of 100 Black
Boston, MA
Women
May
Coalition of Black Trade Unionists
Detroit, MI
(Day TBA)
May 1-3
Council on Foundations Annual
San Francisco,
National Conference
CA
**May 1-6
The White House Conference on Aging
Washington, DC
May 2-5
"White House Conference on Aging"
Washington, DC
May 3-4-5
Reg'l Women work Conference
Oklahoma city,
Reg'l Displaced Homemakers/
OK
single Parent Program Providers
May 3-5
MI Network of Women's Center Conf.
Lansing, MI
May 10
Tradeswomen Advocacy Coalition
Chicago, IL
Trades Fair
May 10-12
Nat'l Alliance for Equity in
Washington, DC
Education
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May 10-12
Women Work, Women's Way (Reg. V DH
Ft. Wayne, IN
Conference
**May 19
Women's Bureau 75th Anniversary
Washington, DC
Conference
May 31-
International Industrial Relations
Washington, DC
June 4
Associations 10th World Congress
Spring Meeting of the Industrial
Relations Research Association:
"Learning from Each other: Transfer-
ring Knowledge and Innovations Across
Cultures."
June 4-6
National WEPAN Conference (6th
Washington, DC
Annual). Women in Engineering
Program Advocates Network.
June 11-15
National White House Conference
Washington, DC
on Small Business
June 12-15
Women in Cable National Cable
Denver, CO
Management Conference
June 13-18
XIIth International Symposium on
Ledyard, CT
Night and Shiftwork. University of
Connecticut and the Scientific
Committee on Shiftwork of the
International Commission on Occupa-
tional Health (ICOH).
June 14-18
National Association of Minority
Atlanta, GA
Contractors
June 15
Mayor's Commission on the status
Tulsa, OK
of Women Seminar/Members & Constitutent
Meeting
June 15-18
National Conference on African-
Washington, DC
American Women and the Law:
Exercising Our Power - Reclaiming
Our Communities. Lawyers'
Committee for civil Rights Under
Law
June 18-21
National Newspaper Publishers
Philadelphia,
Association
PA
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June 22-25
National Black Women's Health
Project
Baltimore, MD
June 27-29
shaping the Future of Quality
child Care - 6th Annual Child
Minneapolis,
MN
Care Conference sponsored by the
General Services Administration,
Office of Workplace Initiatives
July 5-9
Western Economic Association
International Conference Annual
San Diego, CA
Conference: "Competition--Here,
There, and Everywhere."
July 12-17
Zeta Phi Beta Sorority, Inc.
Washington, DC
July 13-16
National Leadership Conference,
Detroit, MI
Alpha Kappa Alpha Sorority, Inc.
July 16-19
National Council of La Raza's
Dallas, TX
Annual Convention
July 16-23
The National Association of Negro
Detroit, MI
Business and Professional Women's
Clubs
July 17-21
FEW National Training Program
Takoma, WA
July 18-20
World Future Society Annual
Atlanta, GA
Conference. "FutureProbe:
Imagining Possibilities, Creating
Opportunities."
July 19-23
National Association for
Commissions on Women's National
Baltimore, MD
Annual Conference
July 23-26
National Urban League, Inc.
Miami Beach, FL
July 30-
Operation Push, Inc.
August 2
Detroit, MI
August 2-5
National Black Nurses' Assn., Inc.
Washington, DC
August 13-16
Opportunities Industrialization
of America, Inc.
Raleigh, NC
August 16-19
Region V Majority Women's Networking
Cincinnati, OH
August 20-25
Blacks in Government
St. Louis, MO
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August 25
League of Women Voters' Women's
Washington, DC
Equality Day/75th Anniversary of
Women's suffrage Conference
August 30-
Nongovernmental Forum for the Fourth
Beijing, China
September 8
World Conference on Women
September 4-15
UN Fourth World Conference
Beijing, China
on Women
September 13
Women in Poverty Conference
Stevens Pt, WI
September 13-16
"Work Stress, and Health '95:
Washington, DC
Creating Healthier Workplaces",
sponsored by APA, NIOSH, and
OPM; Contact: Jane Walstedt
September 19-24
Congressional Black Caucus
Washington, DC
Foundation, Inc.
September 22-24
International Black Women's
Newark, NJ
Congress
October 5-8
National Coalition of 100 Black
Tuskegee, AL
Women
October 8-11
International Atlantic Economic
Williamsburg,
Conference
VA
October 12-15
National Coalition of Black Women
Detroit, MI
Entrepreneurs, Inc.
November 13-15
National Association of state
Orlando, FL
Universities and Land-Grant
Colleges
November 15
Women Work! The National Network
TBA
for Women's Employment's (formerly
known as the National Displaced
Homemakers Network) National
Conference
PREPARED BY: Becky Griffin, Staff Assistant
The WB Clearinghouse
(202) 219-4486, Ext. 160
1/5/95
THE WHITE HOUSE
WASHINGTON
January 27, 1995
MEMORANDUM FOR HAROLD ICKES
FROM:
CABINET AFFAIRS
SUBJECT:
A CABINET WOMEN'S STRATEGY
Outlined below is a summary of a draft strategy for outreach to women voters using Cabinet
resources. Where appropriate, we have indicated further work that needs to be carried out.
I.
GOALS
An effective strategy for promoting the Administration's accomplishments must begin with
goals and targeted objectives.
Goal 1: First we must define our target group. Our efforts could be directed at: 1) all
women, 2) all women voters, 3) professional women aged eighteen to forty-five, 4) women
activists, 5) mothers or 6) another category or a combination of groups. Our decision will
likely stem from an analysis of polling and focus group data, as discussed below.
Goal 2: Once the target group is identified, we should set periodic, definable objectives (i.e
percentage increases) and poll to ascertain if we are meeting those goals. The attached
timeline could serve as milestones by which to measure improvements in 1995 and 1996.
II. RESEARCH
The starting point should be a careful analysis of polling and focus group data on women and
our policies and issues. We need to identify two things -- the message and the audience.
We also need to establish an opposition research structure.
Message: Until research is complete, it is difficult to determine exactly the broad
themes. But it is likely that the message will include two broad themes.
First, the Clinton Administration is empowering women. Under this heading we
would highlight the number of women appointees to key positions, our efforts to
recruit women, and our "first woman ever" achievements (the Attorney General).
This message would appeal broadly to women across the political spectrum.
Second, The Clinton Administration is on the right side of substantive issues women
care about. This theme would be comparative. It would compare us to either the
previous administrations or to the Republican Congress on substantive areas of
concern to women. These substantive areas would surface from a review of research
on women.
Opposition Research: We need an ongoing research operation tracking the effect of
the Republican Congress on issues of interest to women. This task is best suited to
the DNC research operation, which ought to be tasked to provide monthly, for now,
reports on the Republican record on women's issues. The issues tracked would be
those identified through the polling data discussed above, as well as legislative
initiatives that would not surface in a poll.
III.
GOVERNMENT ACTIVITIES
Attached is a brief summary of this Administration's programs and activities of
interest/concern to women. Our outreach should be based on our strong record of
government-wide achievement and include the following elements:
Cabinet Events and Announcements: We must first identify programs, grants and
appointments decisions which are worthy of announcement and then plan Cabinet
events surrounding them. Many of the grants, for instance, are currently announced
only through press releases and may deserve a higher profile commitment.
Preparation/Distribution of Written Materials: Each department can prepare a
brochure highlighting its programs, grants and other activities of interest to women.
Similarly, the White House can prepare an "accomplishments" documents aimed at
women. The departments have included lists of the groups that regularly contact their
public liaison operations to discuss women's issues. On a regular basis we should
distribute to these lists the accomplishments document, relevant press releases, and
invitations to cabinet events centered around women's issues.
Joint Communications Strategy: Finally, the coordinators of this effort should
develop with each relevant Cabinet agency a communications plan for highlighting
women who are doing typically male jobs, such as Ambassador Albright, Secretary
O'Leary, the Attorney General, Director Rivlin and others.
IV. STRUCTURE
The coordination of our women's outreach effort requires dedicated full time staff resources.
Here are two options for how to structure the operation.
Option 1:
Reinstate the Commission on the Status of Women to oversee and coordinate
outreach. This Commission was created by President Kennedy in 1961, and
disbanded during the Reagan and Bush years. The advantages to this option
include the opportunity to bring more women on board through the selection of
a chair and board. Keeping it outside the White House ensures that the staff
will be dedicated to this purpose alone. Thus it is more likely to get done.
The disadvantaged is, if it is not in the White House, it may get less attention
from both the White House and the Cabinet Departments.
Option 2:
Designate one high level White House staffer to coordinate it and make this
her only job. She needs to be empowered through a formal designation by the
Chief of Staff. And she ideally needs to have one or two dedicated staffers to
assist her. The advantage of this system is it is a higher profile for the
agencies, and they may thus be more responsive. The disadvantage is the use
of White House resources, and the difficulty in segmenting off one person to
run it; and of course the choice of that person.
For this effort to be successful it will need full support from the following
departments: Press/Communications, Public Liaison, Cabinet Affairs,
Legislative Affairs, Intergovernmental Affairs. Through a weekly or biweekly
tasking system, these departments should report through the designated leader
to the Chief of Staff on progress made.
V.
PRESIDENTIAL PARTICIPATION
Ideally, this operation should be successful with limited involvement of the principles. The
President is needed for in initial "laying on of hands" of the commission, or similar initial
event of the White House led effort. Beyond that, a very few targeted events should suffice
from the President. The Vice President, First Lady and Mrs. Gore would be involved
slightly more, as spokespeople at key events.
VI. SPOKESPERSON
Under either the Commission model or the White House led effort model, there needs to be a
visible spokesperson charged with leading this effort. It could be either the First Lady or
Mrs. Gore or a Cabinet Secretary or someone of similar stature. This person would chair our
outreach efforts, participate in public events related to women on an increased basis, reach
out to women leaders, etc. She would be responsible for leading a networking effort to
reach out to women's groups and involve them in our initiatives.
VII. TIMELINE
Attached is a timeline of significant events in the women's community, both this year and
next. We should 1) plant to have an Administration presence at many of these events and 2)
coordinate events and releases around these events.
VIII. CONCLUSION
To put this plan into place, then, we first need to examine pertinent research data. To that
end, we could bring in Celinda Lake to walk us through what we already have and make
some decisions about any more that needs to be done. Next, we would target both the
particular type of women on which to focus and also develop the message. We would then
designate either a Commission, with a Chair and Board, or a prominent spokesperson to lead
the effort. In either case, we would select the people to do the day to day work either from
the White House or outside. Those selected would coordinate the message, develop
administration-wide accomplishments documents, manage a surrogates operation, and
highlight events for White House principal participation.
The central operation would also coordinate the Cabinet in their efforts to: 1) provide
Secretary and sub-Cabinet level participation in program and grant announcements and other
key events; 2) reach out proactively to their current list of interested women's groups; 3)
expand the groups on their public liaison list to broaden the outreach; and 4) create agency
specific brochures, letters, press documents to highlight the agency's accomplishments on
women.
Departmental Initiatives of Interest to Women
State - Fourth World Conference on Women: A UN conference will be held in
Beijing, China in September 1995. Through its Global Conference Secretariat, the State
Department is coordinating all U.S. planning and preparations for participation in the
Women's Conference. With the Department of Labor's Women's Bureau, the State
Department co-hosted 10 regional preparatory meetings across the United States to
inform the public about the Women's Conference, hear concerns and receive input.
State - UN Commission on the Status of Women: From 1947 to 1994, the U.S. was a
member of the UN Commission on the Status of Women. The U.S. is off the
Commission in 1995, but looks to regain its seat in 1996.
State ⑉ Refugee Relief Worker Training: State has supported training for refugee relief
workers, including $500,000 in funding to a pilot training program to more effectively
address the needs of refugee women and girls who are susceptible to physical and sexual
abuse and face discrimination in the delivery of goods and services.
Defense - Accomplishments: On April 28, 1993, the Secretary of Defense issued a
memo on the assignment of women in the Armed Forces that opened additional non-
combatant vessels to women, and allow them for the first time to compete for
assignment in aircraft that engage in combat missions.
Defense - Accomplishments: On January 13, 1994, the Secretary of Defense issued a
memo which required Service Secretaries to review all units and positions currently
closed to women and provide the rationale for opening them or keeping them closed.
Defense - Accomplishments: In the Spring of 1994, the Navy began assigning women
to Naval combatant vessels.
Interior - Recognition of Women: The National Park Service Women's History
Landmark Project was initiated in 1987 to increase public awareness and appreciation of
women's history by identifying significant sites for National Historical Landmark
(NHL) status.
USDA - The National School Lunch Program (NSLP): This program promotes the
health of American children by providing nutritious, low-cost, or free lunches to about
25 million students each day.
USDA - The School Breakfast Program: This program provides funds to schools to
serve nutritious, free, and reduced-price breakfasts to nearly 6 million American
children.
USDA - The Nutrition Program for the Elderly: This program provides cash and
commodity foods for meals for senior citizens.
USDA - National Breast Feeding Promotion Campaign: USDA has traditionally
played a significant role in promoting and supporting breastfeeding among WIC
participants. The USDA-sponsored Breastfeeding Promotion Consortium (BPC),
composed of health professional, government, and advocacy organizations, has
recommended the development of a National Breastfeeding Campaign to provide
information and support for a woman's decision to breastfeed. The Campaign is
currently in the planning stage.
USDA - Agricultural Exports Services and Export Shows: The number of women
taking advantage of Agricultural Exports Shows as a means of marketing their products
to foreign countries is increasing. The Agricultural Export Services staff is working with
the Small Business Administration to improve the participation of women and minority
owned businesses in all of the agency's export activities.
Commerce - The Office of Small and Disadvantaged Business Utilization (OSDBU):
May 1985 - The OSDBU drafted Acquisition Letter No. 25, Woman-Owned Business
Contracting Initiatives, that was distributed to heads of contracting offices. It states that
"all Department purchasing and contracting offices are asked to take affirmative action
to assist women-owned businesses in securing a fair proportion of the Department's
procurement." This policy provides a means by which woman-owned firms are to be
included on procurement mailing lists and also on prime contractors' vendors lists for
each requirement.
Commerce - Business Assistance: The Public Telecommunications Facilities Program
(PTFP), administered by NTIA, awards matching grants to noncommercial entities to
assist them in purchasing telecommunications equipment and in planning for eventual
purchase of such equipment. Most of the PTFP's grant recipients are public television
stations, public radio stations, and distance learning entities. One of the basic objectives
of the program is to increase public telecommunications services and facilities available
to, operated by, and owned by minorities and women. Women wishing to establish a
public broadcasting entity are offered technical assistance to assist them in preparing a
competitive PTFP grant application. If there is significant participation by women in a
PTFP application project--either in the ownership/management of the applicant entity
or in the public broadcasting service to be offered-then the application receives points
for special consideration, thereby strengthening the application's competitiveness.
Labor - The Nontraditional Employment for Women (NEW) Act: The act provides
$1.5 million annually for the Secretary to award up to six grants to states. Eleven states
have received demonstration grants.
Labor - Take Our Daughters to Work: The program is designed to promote the world
of work ideas and provide "hands-on" workplace exposure to girls aged 9 to 15. It has
been co-sponsored by the Women's Bureau in the regions and in the national office since
its inception.
Labor - Family and Medical Leave Act: The act requires employers of 50 or more
employees to provide up to 12 weeks of unpaid, job-protected leave in a 12 month
period for the following situations: the birth or adoption of a child; care of a child;
spouse or parent with a serious health condition; an employee's own serious health
condition that prevents him/her from working.
HHS - National Action Plan on Breast Cancer (NAPBC): The Plan was developed
from a national conference on breast cancer convened by Secretary Shalala. It provides a
framework and plan for activities in three major areas: delivery of health care; conduct
of research; and enactment of policy. It affirms the importance of public-private
collaborations to fight breast cancer and promote breast health by involving the
participation of consumer, health care professional and scientific organizations, as well as
the Federal government in this $10 million initiative.
HHS - Women's Health: HHS spends over $1.7 billion on a wide range of activities
related to women's health, and the 1995 budget includes $387 million for breast cancer
research, a 29 percent increase over 1994 (the 1992 budget for breast cancer was $155
million). The 1995 budget also includes $20 million to continue implementation of the
FDA's Mammography Quality Standards Act (MQSA), ensuring all women access to
safe and effective mammography services.
HHS - Work and Responsibility Act of 1994: Our welfare reform proposal contains
important components targeted to preventing adolescent pregnancy and childbearing. To
emphasize the importance of delayed sexual activity and responsible parenting, the bill
proposed that a national campaign be launched against adolescent pregnancy.
HHS - Family Planning: Through a network of over 4,000 clinics nationwide, the Title
X family planning program provides services to about 4 million poor women each year
- approximately one-third are teenagers.
HHS - Eliminating the "Gag" Rule: On January 22, 1993, in the first week of his
Administration, President Clinton instructed HHS to issue regulations lifting the ban on
abortion counseling by Title X (family planning) program grantees.
HHS - Family Preservation and Support Services Program: This program, begun this
past October, aims to promote family strength and stability, enhance parental
functioning, and protect children through funding a capped entitlement for states and
eligible Indian Tribes. Over five years, almost $1 billion is available for the development
of comprehensive plans to improve and expand the delivery and coordination of service
to children and families.
HHS - Domestic Violence and Crime Against Women: The Crime Bill of September
1994 strengthened HHS's ongoing efforts to help prevent violence and crime. The Crime
Bill authorizes $1.4 billion to support these programs over the next six years.
HHS - Child Support Enforcement: This program establishes paternity for children.
Establishing child support orders and enforcing those orders affect an increasing number
of women each year. Within the past five years, the Title IV-D child support caseload
has risen from 11.9 million to 17 million. According to recent estimates, about 85
percent of custodial parents are female.
HUD - Housing for the Elderly: Elderly women occupy about three-quarters of all
HUD-assisted, one-person households; about 30% of all private, project-based, HUD-
subsidized units; and 25% of all public housing units.
HUD - Specific Projects funded by HUD: The following are examples of locally-
directed projects benefitting women that are funded, either directly or indirectly, by the
Department's Community Planning and Development and Office of Housing Programs:
Women's Center of Rhode Island, Providence, RI; Women's Housing Coalition,
Baltimore, MD; Women's Community Revitalization Project, Inc., Philadelphia, PA; My
Sister's Place, Inc., Hartford, CT.
HUD - Development: To remedy women's - particularly single mothers' - lack of
specific skills, HUD has funded individual projects that are designed to help participants,
many of whom are women, develop the required skills and opportunities to retain and
care for their homes. For example: Walnut Hills Redevelopment Fund, Inc., Cincinnati,
OH; Women's Research and Development Center, Cincinnati, OH.
HUD - Development: Local projects funded by the Department are designed to enable
women to learn skills that will enhance their earning potential and improve their
economic circumstance. The following are examples: St. Phillip's College, San Antonio,
TX.
Education - School-To-Work Opportunities Act of 1994 (P.L. 103-239): The Act will
increase opportunities for women by preparing them for careers that are not traditional
for their gender. Provisions of the Act that advance women and girls include: an act
which provides grants to states to plan and develop comprehensive SWO systems which
may include specialized training of teachers, employers, mentors and others for the
counseling and training of women for non-traditional careers; state grants to implement
their comprehensive SWO systems (state implementation plans must describe the state's
strategy for providing specialized training and technical support for the counseling and
training of women for nontraditional careers. It must also describe the state's goals and
methods for ensuring opportunities for young women to participate in the SWO
programs in a way that will lead to employment in high-paying jobs in environments
free from sexual harassment.)
VA - National Training Program on Women Veterans Issues: Developed in 1992, the
initial focus of this program was aimed at developing and enhancing the skills of
clinicians in the assessment, diagnosis and treatment of sexual trauma and related
disorders in women veterans. Currently, VA has over 120 women veteran clinics in VA
Medical Centers, and facilities that lack dedicated women's clinics have begun to develop
primary care teams responsible for the general health of their women veteran patients.
VA - Veterans Benefits Administration (VBA): VBA has organized a national task
force within its organization that is charged with reviewing all VBA activities in relation
to women, including the adequacy of the rating schedule revision, the "sensitivity" of
formal correspondence to women veterans involved in the claims process, the
educational needs of VBA staff on women's issues, and the nature of evidentiary
materials required to support allegations of sexual trauma experience of women in the
military.
EPA - Programs Related to Women's Health and the Environment: EPA's Health
Effects Research Laboratory and the Office of Health and Environmental Assessment
conduct research focused on improving the scientific basis for risk assessment and
reducing uncertainties in evaluating environmental chemicals affecting women and
children. One particular focus of this research has been the effect of various chemical
agents, including dioxins and lead, on both male and female reproductive function and
on child development. EPA is collaborating with the National Cancer Institutes in a
number of studies designed to identify environmental etiologies of breast cancer.
EPA - Regulatory Initiatives Related to Women's Health: Pursuant to EPA
authorities for registration and special review of pesticides, the Agency conducts risk
assessments on specific subpopulations, including women of child-bearing age, and in
some cases, older women.
SBA - Women's Network for Entrepreneurial Training (WNET): This national, year-
long mentor program which links seasoned women entrepreneurs with women whose
businesses are ready to grow.
SBA - Pre-Qualification Loan Program: The program allows women business owners
to receive prequalification from the SBA for a loan guarantee before going to a bank. It
began on a pilot basis in June 1994, and focuses on the character, credit, experience and
reliability of the applicant. As of 1/95 there are 16 operative sites which have approved
$20,012,612.00 in loans.
SBA - Demonstration Program: The program was established through the Women's
Business Ownership Act of 1988 and was reauthorized through the Women's Business
Development Act of 1991. It establishes centers nationally to train and counsel women
in the skills necessary to launch their own businesses, and particularly targets socially
and economically disadvantaged women. Thirty nine sites in 20 states have serviced
20,000 women, and an additional 10 demonstration centers are expected to be funded in
1995.
USIA - Media Guide for Women: The guide's goal is to help men, and women in
particular, better utilize the media as a conduit for their organizational and personal
goals. It will be available for distribution soon.
GSA - Office of Enterprise Development (OED): The office will promote increased
access to nationwide GSA contracting opportunities to small, minority and women-
owned businesses.
GSA - Procurement Goal: GSA has established a five percent procurement goal for
women-owned businesses and has strengthened the rules that govern subcontracting
plans.
GSA - Prime Contracts: This past year, for the first time, we surpassed our established
goal and awarded over $129 million in prime contracts to women-owned businesses.
SENT BY:OFFICE OF SECRETARY : 1-25-95 : 7:12PM :
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1995 UPCOMING CONFERENCES AND CONVENTIONS
(NATIONWIDE)
Date
Title
Location
January 9
What Works at Work: Human
Washington, DC
Resource Policies and Organiza-
tional Performance. Nat'l Center
for the Workplace/Sloan Foundation
Conference.
January 11
Violence Against Women Task Force
Washington, DC
Meeting
Guest Speaker: Noel Brennan,
Deputy Assistant Attorney General
from the Office of Justice Programs
Janaury 14
Roundtable: Women, Islam and the
New York, NY
Women's Convention. The Inter-
national Women's Rights Action
Watch (IWRAW) and UNESCO.
January 16-17
U.S. Women at Home and in the
Beijing, China
World: A Two-Day Briefing on US
Ratification of the Convention on
the Elimination of All Forms of
Discrimination Against Women and
Regional and UN Preparations for
the Fourth World Conference on Women
January 16-
UN Committee on the Elimination of
New York, NY
February 3
Discrimination Against Women 14th
Session
January 18
West Virginia Women's Commission
Charleston, WV
Women and the Economy: Unleashing
the Economic Potential of WV Women
January 18
"The New Fiscal Agenda and Welfare
Washington, DC
Agenda and Welfare Reform: A Con-
vention with Bob Greenstein"
January 19-20
"National Labor Leader's Conference
Washington, DC
on Women and HIV/AIDS", sponsored by
CLUW & funded by Center for Disease
Control and Prevention
SENT BY :OFFICE OF SECRETARY : 1-25-95 : 7:13PM :
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-2-
January 19-21
Expanding Minority Opportunities:
Tempe, AZ
First Annual National Conference
sponsored by the American Council
on Education, Arizona State
University, the Coalition to Increase
Minority Degrees, The College
Board, the Charles A. Dana Foundation,
the William and Flor Hewlett
Foundation, and the Rockefeller
Foundation
January 20
Working Women Count! Partners
Albuquerque, NM
Seminar, Duke city BPW
January 23-24
IL Partnerships for Workforce
Springfield, IL
Education Conference
January 24
Oklahoma Therapuetic Association
Tulsa, OK
Members Seminar
January 25
Gender Equity for Girls and Boys:
San Francisco,
A One Day Conference for K-12
CA
Teachers and Administrators
January 25-26
ACF school Age Child Care Inst.
Washington, DC
Janaury 18
West Virginia Women's Commission
Charleston, WV
Women & the Economy: Unleashing the
Economic Potential of WVA Women
February 2-3
"Women of the West: Yesterday, Today
Denver, CO
and Tomorrow" The Mile High Chapter
of the Nat'l Association of Women
Business Owners; symposiums providing
information, insight and encouragement
to business women.
February
Mid-Year Conference of the National
Miami, FL
(day TBA)
Conference of Women's Bar
Associations
February 5
Northwest International Women's Conf.
Seattle, WA
Women's Leadership: Toward a Balanced
Society
February 8-10
"Death of Affirmative Action? Birth
Denver, CO
of Diversity?" Region VIII Conf.
by the American Association for
Affirmative Action and Higher Educa-
tion Affirmative Action Directors
SENT BY OFFICE OF SECRETARY : 1-25-95 : 7:13PM :
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-3-
February 15-19
Nat'l Association for Multicultural
Washington, DC
Education 5th Annual Conference
February 16-21
Annual Meeting, American Association
Atlanta, GA
for the Advancement of Science
February 17
"Adult Day Services: The Un-Nursing
Washington, DC
Home", an official mini-conference
of the White House Conference on Aging
February 21-23
In State AFL-CIO Annual Conference
Indpls, IN
February 22-25
Federally Employed Women 1995
Dallas, TX
Reg'l Training Program Seminar
February 22-26
Conference of Minority Public
Savannah, GA
Administrators
February 23-26
Rising to the Top: A Career
Atlanta, GA
Strategies Conference and Job
Expo. Black Enterprise.
February 25
The Center for Office Techniques
Cleveland, OH
"Managing Ergonomics in the 1990's:
New Challenges" Conference
February 28-
Child Welfare League of America
Washington, DC
March 3
Children '95
March
75th Anniversary of Women's Suffrage
Rochester, NY,
Seneca Falls,
NY, and
Washington, DC
March 6-12
UN World Summit for Social
Copenhagen,
Development
Denmark
March 8
National Council of La Raza's
Washington, DC
"Congressional" Dinner Conference
March 9-10
UN Interagency Meeting on Women
New York, NY
March 9-11
Children's Defense Fund Annual
Seattle, WA
Conference
March 9-24
UN Nongovernmental Organizations
New York, NY
Consultations and Meetings
March 11-14
American Society on Aging Annual
Atlanta, GA
Meeting
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-4-
March 15-19
Nat'l Association for Equal
Washington, DC
Opportunity in Higher Education
March 15-
UN Commission on the Status of
April 4
Women/39th Session. Last Prep-Com
for the Forth World Conf. on Women
March 17
"Family Caregiving and Corporate
Rockville, MD
Eldecare", an official mini-
conference of the White House
Conference on Aging
March 17-19
Eastern Economic Association:
New York, NY
Annual Meeting, "Dialogue in
Economics."
March 19-23
Research Conference: US Bureau of
Arlington, VA
the Census
March 22-24
Second Annual Congress of the
Mexico city, NM
Americas (Best Global Business
Practices; includes a Minister
Summit).
March 24-26
Northern New England Tradeswomen
Brownsville, VT
Ascutney Mountain Resort
March 25
Connecticut Permanent Commission
Hartford, CT
on the status of Women
Roundtable at the CT Economic
Women's Summit
March 26-29
National Council of Jewish Women's
Washington, DC
Institute
March 27
Nat'l Council of Jewish Women
Washington, DC
Annual Public Policy Institute
Legislative and Public Policy
Council Conference
March 30-31
IL Displaced Homemakers Prog. Conf.
Bloomington, IL
April 7-8
Salt Lake Community College
Region 8 Women Work Conference
Salt Lake city,
UT
"Celebrating Women at Work"
April 8
on the Road to Beijing/Preparing
Chicago, IL
for the NGO Forum/Univ. of IL
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-5-
April 8-12
American Academy of Pediatrics:
Philadelphia,
Spring Session
PA
April 12-16
National Association of Black
New York, NY
Social Workers, Inc.
April 20-23
Save the Children: 18th Annual
Atlanta, GA
Technical Assistance Conference
April 21
Mexican American Opportunity
Los Angeles, CA
Foundation 19th Annual National
Hispanic Women's Conference
April 25-28
Hoosier Apprenticeship Conference
French Lick, IN
April 26
Blackfeet Community College
Browning, MT
Region 8 WB Co-sponsored Conf.
for Professional Secretaries
(American Indian College).
April 26-29
National Association of Health
Birmingham, AL
Services Executives
April 26-29
National Conference of Black
Memphis, TN
Mayors, Inc. (includes Black
Women Mayors Caucus) Annual
National Convention
April 28-30
National Coalition of 100 Black
Boston, MA
Women
May
Coalition of Black Trade Unionists
Detroit, MI
(Day TBA)
May 1-3
Council on Foundations Annual
San Francisco,
National Conference
CA
**May 1-6
The White House Conference on Aging
Washington, DC
May 2-5
"White House Conference on Aging"
Washington, DC
May 3-4-5
Reg'l Women work Conference
Oklahoma city,
Reg'l Displaced Homemakers/
OK
single Parent Program Providers
May 3-5
MI Network of Women's Center Conf.
Lansing, MI
May 10
Tradeswomen Advocacy Coalition
Chicago, IL
Trades Fair
May 10-12
Nat'l Alliance for Equity in
Washington, DC
Education
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-6-
May 10-12
Women Work, Women's Way (Reg. V DH
Ft. Wayne, IN
Conference
**May 19
Women's Bureau 75th Anniversary
Washington, DC
Conference
May 31-
International Industrial Relations
Washington, DC
June 4
Associations 10th World Congress
Spring Meeting of the Industrial
Relations Research Association:
"Learning from Each other: Transfer-
ring Knowledge and Innovations Across
Cultures."
June 4-6
National WEPAN Conference (6th
Washington, DC
Annual). Women in Engineering
Program Advocates Network.
June 11-15
National White House Conference
Washington, DC
on Small Business
June 12-15
Women in Cable National Cable
Denver, CO
Management Conference
June 13-18
XIIth International Symposium on
Ledyard, CT
Night and Shiftwork. University of
Connecticut and the Scientific
Committee on Shiftwork of the
International Commission on Occupa-
tional Health (ICOH).
June 14-18
National Association of Minority
Atlanta, GA
Contractors
June 15
Mayor's Commission on the status
Tulsa, OK
of Women Seminar/Members & Constitutent
Meeting
June 15-18
National Conference on African-
Washington, DC
American Women and the Law:
Exercising Our Power - Reclaiming
Our Communities. Lawyers'
Committee for civil Rights Under
Law
June 18-21
National Newspaper Publishers
Philadelphia,
Association
PA
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---
-7-
June 22-25
National Black Women's Health
Project
Baltimore, MD
June 27-29
Shaping the Future of Quality
child Care - 6th Annual Child
Minneapolis,
MN
Care Conference sponsored by the
General Services Administration,
Office of Workplace Initiatives
July 5-9
Western Economic Association
International Conference Annual
San Diego, CA
Conference: "Competition--Here,
There, and Everywhere."
July 12-17
Zeta Phi Beta Sorority, Inc.
Washington, DC
July 13-16
National Leadership Conference,
Detroit, MI
Alpha Kappa Alpha Sorority, Inc.
July 16-19
National Council of La Raza's
Dallas, TX
Annual Convention
July 16-23
The National Association of Negro
Detroit, MI
Business and Professional Women's
Clubs
July 17-21
FEW National Training Program
Takoma, WA
July 18-20
World Future Society Annual
Atlanta, GA
Conference. "FutureProbe:
Imagining Possibilities, Creating
Opportunities."
July 19-23
National Association for
Baltimore, MD
Commissions on Women's National
Annual Conference
July 23-26
National Urban League, Inc.
Miami Beach, FL
July 30-
Operation Push, Inc.
August 2
Detroit, MI
August 2-5
National Black Nurses' Assn., Inc.
Washington, DC
August 13-16
Opportunities Industrialization
of America, Inc.
Raleigh, NC
August 16-19
Region V Majority Women's Networking
Cincinnati, OH
August 20-25
Blacks in Government
St. Louis, MO
SENT BY:OFFICE OF SECRETARY : 1-25-95 : 7:15PM :
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-8-
August 25
League of Women Voters' Women's
Washington, DC
Equality Day/75th Anniversary of
Women's suffrage Conference
August 30-
Nongovernmental Forum for the Fourth
Beijing, China
September 8
World Conference on Women
September 4-15
UN Fourth World Conference
Beijing, China
on Women
September 13
Women in Poverty Conference
Stevens Pt, WI
September 13-16
"work Stress, and Health '95:
Washington, DC
Creating Healthier Workplaces",
sponsored by APA, NIOSH, and
OPM; Contact: Jane Walstedt
September 19-24
Congressional Black Caucus
Washington, DC
Foundation, Inc.
September 22-24
International Black Women's
Newark, NJ
Congress
October 5-8
National Coalition of 100 Black
Tuskegee, AL
Women
October 8-11
International Atlantic Economic
Williamsburg,
Conference
VA
October 12-15
National Coalition of Black Women
Detroit, MI
Entrepreneurs, Inc.
November 13-15
National Association of state
Orlando, FL
Universities and Land-Grant
Colleges
November 15
Women Work! The National Network
TBA
for Women's Employment's (formerly
known as the National Displaced
Homemakers Network) National
Conference
PREPARED BY: Becky Griffin, Staff Assistant
The WB Clearinghouse
(202) 219-4486, Ext. 160
1/5/95
January 26, 1995
MEMORANDUM FOR HAROLD ICKES
FROM:
CABINET AFFAIRS
SUBJECT:
A CABINET WOMEN'S STRATEGY
Outlined below is a summary of a draft strategy for outreach to women voters using Cabinet
resources. Where appropriate, we have indicated further work that needs to be carried out.
I.
GOALS
Goal 1:
An effective strategy for promoting the Administration's accomplishments must begin with
goals and targeted objectives. First we must define our target group. Our efforts could be
directed at: 1) all women, 2) all women voters, 3) professional women aged eighteen to
forty-five, 4) women activists, 5) mothers or 6) another category or a combination of groups.
Our decision will likely stem from an analysis of polling and focus group data, as discussed
below.
Goal 2:
definible
Once the target group is identified, we should set periodic objective goals (i.e percentage
increases) and poll to ascertain if we are meeting those goals. The attached timeline could
serve as milestones by which to measure improvements in 1995 and 1996.
II.
RESEARCH
The starting point should be a careful analysis of polling and focus group data on women and
our policies and issues. We need to identify two things -- the message and the audience. We
also need to establish an opposition research structure.
o
Message: Presumably, the message will include two broad themes. First, the Clinton
Administration is empowering women. Under this heading we would highlight the
number of women appointees to key positions, our efforts to recruit women, and our
"first woman ever" achievements (the Attorney General). This message would appeal
broadly to women across the political spectrum.
The Clinton Administration is on the right side of substantive issues women care
about. This theme would be comparative. It would compare us to either the previous
administrations or to the Republican Congress on substantive areas of concern to
women. These substantive areas would surface from a review of research on women.
antil is research to determine the broad the But
are:
Opposition Research: We need an ongoing research operation tracking the effect of
the Republican Congress on issues of interest to women. This task is best suited to
the DNC research operation, which ought to be tasked to provide monthly, for now,
reports on the Republican record on women's issues. The issues tracked would be
those identified through the polling data discussed above, as well as legislative
initiatives that would not surface in a poll.
III.
GOVERNMENT ACTIVITIES
Attached is a brief summary of this Administration's programs and activities of
interest/concern to women. Our outreach should be based on our strong record of
government-wide achievement and include the following elements:
o
Cabinet Events and Announcements: We must first identify programs, grants and
appointments decisions which are worthy of announcement and then plan Cabinet
events surrounding them. Many of the grants, for instance, are currently announced
only through press releases and may deserve a higher profile committment.
o
Preparation/Distribution of Written Materials: Each department can prepare a
brochure highlighting its programs, grants and other activities of interest to women.
Similarly, the White House can prepare an "accomplishments" documents aimed at
women. The departments have included lists of the groups that regularly contact their
public liaison operations to discuss women's issues. On a regular basis we should
distribute to these lists the accomplishments document, relevant press releases, and
invitations to cabinet events centered around women's issues.
o
Joint Communications Strategy: Finally, the coordinators of this effort should
develop with each relevant Cabinet agency a communications plan for highlighting
women who are doing typically male jobs, such as Ambassador Albright, Secretary
O'Leary, the Attorney General, Director Rivlin and others.
IV.
STRUCTURE
The coordination of our women's outreach effort requires dedicated full time staff resources.
Here are two options for how to structure the operation.
or Tack Force
Option 1:
Designate a Commission on Women to oversee and coordinate outreach. The
advantages to this option include the opportunity to bring more women on
board through the selection of a chair and board. In addition, keeping it
outside the White House ensures that the staff will be dedicated to this purpose
alone. Thus it is more likely to get done. The disadvantages include the
problem that if it is not in the White House, it may get less attention from both
the White House and the Cabinet Departments.
Option 2:
Designate one high level White House staffer to coordinate it and make this
her only job. She needs to be empowered through a formal designation by the
Chief of Staff. And she ideally needs to have one or two dedicated staffers to
assist her. The advantage of this system is it is a higher profile for the
agencies, and they may thus be more responsive. The disadvantage is the use
of White House resources, and the difficulty in segmenting off one person to
run it; and of course the choice of that person.
For this effort to be successful it will need full support from the following
departments: Press/Communications, Public Liaison, Cabinet Affairs,
Legislative Affairs, Intergovernmental Affairs. Through a weekly or biweekly
tasking system, these departments should report through the designated leader
to the Chief of Staff on progress made.
V.
PRESIDENTIAL PARTICIPATION
Ideally, this operation should be successful with limited involvement of the principles. The
President is needed for in initial "laying on of hands" of the commission, or similar initial
event of the White House led effort. Beyond that, a very few targeted events should suffice
from the President. The Vice President, First Lady and Mrs. Gore would be involved slightly
more, as spokespeople at key events.
VI.
SPOKESPERSON
Under either the Commission model or the White House led effort model, there needs to be a
visible spokesperson charged with leading this effort. It could be either the First Lady or
Mrs. Gore or a Cabinet Secretary or someone of similar stature. This person would chair our
outreach efforts, participate in public events related to women on an increased basis, reach out
to women leaders, etc. She would be responsible for leading a networking effort to reach out
to women's groups and involve them in our initiatives.
VII. TIMELINE
Attached is a timeline of significant events in the womens community, both this year and
next. We should 1) plant to have an Administration presence at many of these events and 2)
coordinate events and releases around these events.
VIII. CONCLUSION
or task faice
To put this plan into place, then, we first need to examine pertinent research data. To that
end, we could bring in Celinda Lake to walk us through what we already have and make
some decisions about any more that needs to be done. Next, we would target both the
particular type of women on which to focus and also develop the message. We would then
designate either a Commission, with a Chair and Board, or a prominent spokesperson to lead
the effort. In either case, we would select the people to do the day to day work either from
the White House or outside. Those selected would coordinate the message, develop
administration-wide accomplishments documents, manage a surrogates operation, and
highlight events for White House principal participation.
The central operation would also coordinate the Cabinet in their efforts to: 1) provide
Secretary and sub-Cabinet level participation in program and grant announcements and other
key events; 2) reach out proactively to their current list of interested women's groups; 3)
expand the groups on their public liaison list to broaden the outreach; 4) create agency
specific brochures, letters, press documents to highlight the agency's accomplishments on
women.
and
ID# 092946
THE WHITE HOUSE
CORRESPONDENCE TRACKING WORKSHEET
INCOMING
DATE RECEIVED: JANUARY 10, 1995
NAME OF CORRESPONDENT: THE HONORABLE ADA E. DEER
SUBJECT: REQUESTS THAT PRESIDENT CONSIDER REINSTATING
A COMMISSION ON THE STATUS OF WOMEN
ACTION
DISPOSITION
ROUTE TO:
ACT
DATE
TYPE C COMPLETED
OFFICE/AGENCY
(STAFF NAME)
CODE
YY/MM/DD
RESP
D
YY/MM/DD
CHRISTINE VARNEY
ORG 95/01/10
/ /
REFERRAL NOTE:
/ /
/ /
REFERRAL NOTE:
/ /
/ /
REFERRAL NOTE:
/ /
/ /
REFERRAL NOTE:
/ /
/
/
REFERRAL NOTE:
COMMENTS:
ADDITIONAL CORRESPONDENTS:
MEDIA:L INDIVIDUAL CODES:
MI MAIL
USER CODES: (A)
(B)
(C)
*ACTION CODES:
*DISPOSITION
*OUTGOING
*
*
*
*CORRESPONDENCE:
*
*A-APPROPRIATE ACTION
*A-ANSWERED
*TYPE RESP=INITIALS
*
*C-COMMENT/RECOM
*B-NON-SPEC-REFERRAL
*
OF SIGNER
*
*D-DRAFT RESPONSE
*C-COMPLETED
*
CODE = A
*
*F-FURNISH FACT SHEET *S-SUSPENDED
*COMPLETED = DATE OF
*
*I-INFO COPY/NO ACT NEC*
*
OUTGOING *
*R-DIRECT REPLY W/COPY *
*
*
*S-FOR-SIGNATURE
*
*
*
*X-INTERIM REPLY
*
*
*
REFER QUESTIONS AND ROUTING UPDATES TO CENTRAL REFERENCE
(ROOM 75,0EOB) EXT-2590
KEEP THIS WORKSHEET ATTACHED TO THE ORIGINAL INCOMING
LETTER AT ALL TIMES AND SEND COMPLETED RECORD TO RECORDS
MANAGEMENT.
SCANNED
OF
# 092946
ERIOR
United States Department of the Interior
OFFICE OF THE SECRETARY
March
1849
WASHINGTON, D.C. 20240
DEC 22 1994
The President
The White House
Washington, D. C. 20500
Dear Mr. President:
I respectfully request that you consider reinstating a Commission
on the Status of Women. Currently, throughout the United States
and the world, women in large numbers are joining in activities
related to the upcoming United Nations Fourth World Conference on
the Status of Women. American Indian women representing the
National Congress of American Indians, Navajo Nation, and the
Bureau of Indian Affairs have been working for the re-establishment
of this commission and expressing their concerns for the issues
to focus upon at the world conference.
As a nation that has always been an advocate and leader in
the struggle for human rights and equality, it is not only timely
but efficacious and imperative to allow American women's voices be
heard through representatives of a commission established for
women. Over 100 countries have established national commissions on
the status of women and will be participating in the World
Conference planned for next September in Beijing, China. The
United States should be counted among them.
President Kennedy first authorized the National Commission on the
Status of Women in 1961. It was disbanded in the Reagan-Bush era.
There has been no commission for 13 years. The re-establishment of
the commission will provide a national agenda to guide and clarify
issues that impact women's needs, concerns, and rights into the
next century. The commission can also provide for the President
and the nation a means of monitoring the status of American women.
I urge you to reinstate the National Commission on the Status of
Women.
Sincerely,
ada E. Deer
Ada E. Deer
Assistant Secretary - Indian Affairs
UNITED STATES
U.S. OFFICIAL MAIL
DEPARTMENT OF THE INTERIOR
WASHINGTON
ENALTY
U.S.POSTAGE
OFFICE OF THE SECRETARY
OR
DEC28'94
PRIVATE
WASHINGTON, D. C. 20240
JSE $300
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PENALTY FOR PRIVATE USE. $300
The President
The White House
Washington, DC 205000
WASHINGTON USE 1994 25 DEC DC WHITE THE
non
III IIII
Idatal women
January 25, 1995
MEMORANDUM FOR HAROLD ICKES
FROM:
CABINET AFFAIRS
SUBJECT:
A CABINET WOMEN'S STRATEGY
We have prepared for you a sketch of how the Cabinet might be more effectively deployed to
promote the Administration's achievements and policies of interest to women. Where
appropriate, we have indicated further work that needs to be carried out.
I.
GOALS
Gol 1:
An effective strategy for utilizing the Cabinet to promote the Administration to women must
begin with goals and targeted objectives. We need to decide initially if we are seeking to
build support among: 1) all women, 2) all women voters, 3) professional women aged
eighteen to forty five 4) women activists, 5) mothers or 6) another category or a
combination of groups. Our decision will likely stem from an analysis of polling and focus
group data, as discussed below. Such research will demonstrate among which categories of
women there is potential for growth of support for the President and his policies. We would
presumably focus our attention on those groups.
Gorl
Once the target group is identified, we should then set a goal of ratcheting up the poll
numbers a certain number of percentage points through a concentrated effort to reach out to
the targeted women.
II.
RESEARCH
To be most effective, we should begin with an analysis of polling and focus group data on
women and our policies and issues. We need both to identify the groups to be targeted
through our outreach We need also to define the message to be used by White House
principals, Cabinet Secretaries and subcabinet members in public fora, as well as the message
for our written materials.
Presumably, the message will include two broad themes. First, the Clinton Administration is
empowering women. This theme would be fleshed out with our achievements in the numbers
Until the research is complete, it's diAficult to determe exactly the broad tremes.
But the are likely candidates are 1) the Clinton Adm is appoing This theme
Administrator
success
stores
who
uppen
to be women,
of appointments of women to key positions, our efforts to recruit women, our "first woman
ever" in key jobs like Attorney General, and other achievements in the area of equality for
women. Second, we are on the right side of substantive issues women care about. This
theme
ould be comparative. It ould compare us to either the previous administrations or
to the Republican Congress on the substantive areas that concern women. These substantive
areas also would surface from a review of research on women.
Separate from research for the purposes of target and message definition, we need an
ongoing research operation tracking the effect of the Republican Congress on issue of interest
to women. This task is best suited to the DNC research operation, which ought to be tasked
to provide monthly, for now, reports on the Republican record on women's issues. The
issues tracked would be those identified through the polling data discussed above, as well as
legislative initiatives that would not surface in a poll.
III.
GOVERNMENT ACTIVITIES
We have attached a brief summary of the types of programs and activities in the agencies
that could be highlighted. Our outreach efforts should include elevating the attention drawn
to appointments and program and grant announcements by planning Cabinet Secretary events
around them. Many of the grants, for instance, are currently announced through press
releases. We could plan agency head or even subcabinet events to raise the profile of these
announcements.
In addition, we can prepare written materials to highlight the programs, grants and other
issues of interest to women. Each department can prepare a brochure on its own initiatives.
The White House can prepare an "accomplishments" documents aimed at women.
The departments have included for us lists of the groups that regularly contact their public
liaison operations to discuss women's issues. A periodically updated accomplishments
document, as well as relevant press releases, and invitations to cabinet events centered
around women's issues should be sent to this list. And departments should be told to plan
monthly or bimonthly mailings or other targeted outreach to their own list.
Finally, the coordinators of this effort should develop with each relevant Cabinet agency a
communications plan for highlighting women who are doing typically male jobs, such as
Ambassador Albright, Secretary O'Leary, the Attorney General, Director Rivlin and others.
IV.
STRUCTURE
For the coordination of outreach and Cabinet activity to be most effective, it should be
coordinated by a full time staff. There are two options for how to structure the operation.
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Option 1:
Designate a Commission on Women to oversee and coordinate outreach. The
advantages to this option include the opportunity to bring more women on
board through the selection of a chair and board. In addition, keeping it
outside the White House ensures that the staff will be dedicated to this purpose
alone. Thus it is more likely to get done. The disadvantages include the
problem that if it is not in the White House, it may get less attention from
both the White House and the Cabinet Departments.
Option 2:
Designate one high level White House staffer to coordinate it; and make this
her only job. She needs to be empowered through a formal designation by the
Chief of Staff. And she ideally needs to have one or two dedicated staffers to
assist her. The advantage of this system is it is a higher profile for the
agencies, and they may thus be more responsive. The disadvantage is the use
of White House resources, and the difficulty in segmenting off one person to
run it; and of course the choice of that person.
For this effort to be successful it will need full support from the following
departments: Press/Communications, Public Liaison, Cabinet Affairs,
Legislative Affairs, Intergovernmental Affairs. Through a weekly or biweekly
tasking system, these departments should report through the designated leader
to the Chief of Staff on progress made.
V.
PRESIDENTIAL PARTICIPATION
Ideally, this operation should be successful with limited involvement of the principles. The
President is needed for in initial "laying on of hands" of the commission, or similar initial
event of the White House led effort. Beyond that, a very few targeted events should suffice
from the President. The Vice President, First Lady and Mrs. Gore would be involved
slightly more, as spokespeople at key events.
VI.
SPOKESPERSON
Under either the Commission model or the White House led effort model, there needs to be a
visible spokesperson charged with leading this effort. It could be either the First Lady or
Mrs. Gore or a Cabinet Secretary or someone of similar stature. This person would chair our
outreach efforts, participate in public events related to women on an increased basis, reach
out to women leaders, etc. She would be responsible for leading a networking effort to
reach out to women's groups and involve them in our initiatives.
VII. TIMELINE
We have attached a timeline of events coming up into which we should target key
administration official surrogates.
VIII. CONCLUSION
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To put this plan into place, then, we first need to examine pertinent research data. To that
end, we could bring in Celinda Lake to walk us through what we already have and make
some decisions about any more that needs to be done. Next, we would target both the
particular type of women on which to focus and also develop the message. We would then
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or
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the effort. In either case, we would select the people to do the day to day work either from
the White House or outside. Those selected would coordinate the message, develop
administration-wide accomplishments documents, manage a surrogates operation, and
highlight events for White House principal participation.
The central operation would also coordinate the Cabinet in their efforts to: 1) provide
Secretary and sub-Cabinet level participation in program and grant announcements and other
key events; 2) reach out proactively to their current list of interested women's groups; 3)
expand the groups on their public liaison list to broaden the outreach; 4) create agency
specific brochures, letters, press documents to highlight the agency's accomplishments on
women.
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202676200
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THE WHITE HOUSE
bec: Cabinet
WASHINGTON
JO/FII/5B5 JO/ FYI/SBS
affairs
January 9, 1995
Ms. Gerry Barrons
Executive Director
Women's Economic Club
155 West Congress, Suite 310
Detroit, Michigan 48226
Dear Ms. Barrons:
I am writing to follow up on your kind invitation for
President Clinton to address the Women's Economic Club.
Unfortunately, the President's schedule does not give him
the opportunity to accept as many invitations as he would like.
He regrets that he will be unable to participate.
On behalf of the President, thank you again for your
thoughtful offer and best wishes for the continued success of
your organization. Please do not hesitate to contact my office
in the future if I can provide you with any assistance.
Sincerely,
Billy William M. Webster, Webster IV
Director of Scheduling and Advance
WMW/inb
Economic Club
155 W. Congress, Suite 310, Detroit, Michigan 48226
(313) 963-5088
Fax (313) 963-6607
Membership Inquiries (313) 963-7432
089995
December 6, 1994
BOARD OF DIRECTORS 1994-1995
The Honorable Bill Clinton
PRESIDENT
President of the United States
LYNDA HABER
Director, Performance Management
The White House
& HR Planning
AAA Michigan
Washington, D.C. 20500
PRESIDENT-ELECT
Attention: Ms. Marcia Hale
KAREN SALOME
Asst. Director
Wayne State University/
McGregor Memorial Conf. Center
Dear President Clinton:
VICE PRESIDENT
BARBARA ROM
Partner/Attorney
On behalf of the Board of Directors of the Women's
Pepper. Hamilton & Scheetz
Economic Club (WEC), one of the largest and most
SECRETARY
CYNTHIA HARKAWAY
prestigious speaker's forums in the Midwest, I wish to invite
Vice President
Comerica
you, again, to be a featured speaker for the WEC 1995
TREASURER
program. We have invited you to speak several times since
PAMELA GUSTAIRS
President
1992; but, you were unable to accept. We sincerely hope
P.S. Abrams, Inc.
that you will make room in your schedule in 1995. Our
IMMEDIATE PAST PRESIDENT
TERRY MERRITT
doors and schedule are open to you anytime from January to
Corporate Secretary/PR/HR
Walbridge, Aldinger Company
June 1995. We know, in the November post-election
DIRECTORS:
analysis, that women play a critical role in determining
PAULETTE BOGGS
election outcome. The WEC mission is informed
Staff Assistant, Insurance Operations
AAA Michigan
understanding of issues. No one can articulate the critical
JOYCE CUSMANO
Sr. Vice President
and complex issues of government as well as you.
Anthony M. Franco, Inc.
LOIS JOHNSON
Manager of Operations
The WEC is a nationally recognized organization with a
Foster Davis Temporary Services
membership of more than 1400 business and professional
TERRI PIERCE
Sr. Manager. Management Consulting Serv.
women who work in diverse organizations, from major
Ernst & Young, LLP
corporations, small business, nonprofit organizations,
GAIL SANDERSON
Market Development Manager
education and government.
David Advertising
ALICE SIELOFF
Publisher
As a WEC presenter, you will be joining a roster of eminent
Metropolitan Woman Magazine
DEBBIE TAUEG
speakers. Other national figures and opinion molders who
Sr. Vice President
have addressed the Women's Economic Club include
First of America Bank
JANICE TWORK
Former Presidents Ronald Reagan and George Bush, Ann
Director, Placement & Career Devel.
Morrison (Fortune), Helen Thomas, Judith Kipper
Detroit College of Business
GERRY BARRONS
(Brookings Institution), Senator Paul Simon,
Executive Director
Women's Economic Club
Interior Systems
BILLIE President
JOANNE Kelly Senior WANINK President
Detroit Monthly
JEANNE Vice TOWAR
MAYARS
President Bill Clinton
Page Two
Congresswoman Patricia Schroeder, Kate White (McCalls),
Reverend Jesse Jackson, Connie Chung, Nina Totenberg,
Faith Popcorn and Dr. Mae Jemison -- to name a few.
We can guarantee an audience of 1000 + members and
guests. We are a non-partisan organization and do not
endorse any political parties or candidates.
The luncheon will be held in downtown Detroit. Each
luncheon meeting is preceded by a VIP Reception with
Speaker's Table guests. Lunch is served at noon and your
presentation would follow at approximately 12:30 p.m. We
allocate 30 minutes for the presentation, followed by a 15
minute question and answer session, and adjourn promptly
at 1:30 p.m.
If none of these dates are possible, we would work with your
schedule. Your appearance at our podium is a priority!
Your scheduling staff may call me at (313) 963-5088 or
send a Fax, (313) 963-6607 to let us know if you will accept
our invitation.
We eagerly await your response.
Sincerely,
GerryBerrone Gerry Barrons
Executive Director