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Government Palace Remarks, Monterrey Mexico 11/26/90 [OA 7563] [3]
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323153132
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Government Palace Remarks, Monterrey Mexico 11/26/90 [OA 7563] [3]
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Records of the White House Office of Speechwriting (George H. W. Bush Administration)
Speech Backup Chronological Files
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Originally Processed With FOIA(s):
FOIA Number:
S
S
FOIA
MARKER
This is not a textual record. This is used as an
administrative marker by the George Bush Presidential
Library Staff.
Record Group/Collection:
George H.W. Bush Presidential Records
Collection/Office of Origin:
Speechwriting, White House Office of
Series:
Speech File Backup Files
Subseries:
Chron File, 1989-1993
OA/ID Number:
13739
Folder ID Number:
13739-004
Folder Title:
Government Palace Remarks, Monterrey Mexico 11/26/90 [OA 7563] [3]
Stack:
Row:
Section:
Shelf:
Position:
G
26
21
1
6
Monterrey
better than ever
NUEVO S
F
State Government of Nuevo Leon
Secretary of Industrial and Commercial Development
Tourism Department
P.O. Box 2884
STADO
Monterrey, Mexico
NUEVOL
THE
(83) 44-43-43 & (83) 40-10-80
LCFPI-7/87
PRINTED IN MEXICO
WELCOME TO
MONTERREY
Consulate General
Community Liaison Office
UNITED STATES GOVERNMENT AGENCIES
ORGANIZATIONAL DIRECTORY
Consulate Switchboard
45-2120
Duty Officer - William Mozdzierz (after 5 PM)
35-1367
DEPARTMENT OF STATE
EXTENSION
DIRECT LINE
HOME
Principal Officer
John E. Bennett
400
43-7124
56-0825
35-5590
Administrative Officer
Ann Kelleran
413
40-5704**
78-9647
Communications Officer
Herman Ellington
426
45-7749
38-4803
Consular Section
Anne Koenig
484
42-8506
Ancira
42-5433
43-2060
Rm. 470
Economic Officer
Paul Trivelli
466
--
35-9914
Regional Security Officer
Edward A. Lennon
391
--
38-2407
38-3932
DRUG ENFORCEMENT ADMINISTRATION (DEA)
Ismael Fuentes
408
44-5078
45-2120
45-7251
42-8497**
44-5261**
IMMIGRATION AND NATURALIZATION SERVICES (INS)
Mike Miera
443
43-7263
35-2150
U.S. CUSTOMS
Dale Wisley
423
40-1943
38-2825
U.S. FOREIGN COMMERICAL SERVICE
Dawn Cooper-Bahar
495
42-5172
78-5762
42-5705**
42-7785**
U.S. INFORMATION SERVICE (USIS)
Robert Gibbons
490
42-3690
56-9444
**Direct telephone after 5:00 PM
EMERGENCY NUMBERS IN MONTERREY
TELEPHONE
American Embassy, Mexico City
9.1-5 211-0042
American Consulate Monterrey
45-2120
After hours Consulate guards
42-4943, 40-3605
Cardiology Ambulance
42-1212, 75-1616, 75-2222
75-1212, 75-1177
Green Cross (Cruz Verde)
71-5050, 71-5259, 71-5311
71-5102, 71-5154, 71-5206
Doctors (Post Medical Advisors):
Dr. Justo Cardenas
Office:
46-4817, 46-2222
Centro Profesional Delta
Residence:
56-0251
Av. La Clinica 2520
Dr. Omar Diaz de la Garza
Office:
48-7320, 48-7463
Centro Medico Ingles
Residence:
56-3299, 35-2394
Sertoma 203 Desp. 303
Hospitals:
Hospital San Jose
Switchboard: 33-3600
Ignacio Morones Priety 3000 Pte
47-1010 to 19
Col. de los Doctores
47-3010
Hospital Jose A. Muguerza
Switchboard: 46-0100 to 09
Hidalgo 2525 Pte.
46-3464 to 69
46-9091 to 95
33-1142, 33-1022
33-1202, 33-1082
Judicial Police
Garza Garcia
43-8301 to 06
38-2694, 38-2695, 38-0946
Monterrey
42-4546, 43-8046, 43-8047
43-8049, 45-3838, 45-3826
Police Red Cross (Cruz Roja)
75-1212, 75-1616, 42-1212
75-2222, 75-1177
Regional Security Officer
38-3932, 38-2407
Transit Department:
Garza Garcia
38-2695, 38-2694, 38-0943
38-0933
Monterrey
70-0050, 70-0102, 70-0048
70-0250, 70,0597, 70-1144,
CROWNE PLAZA: 44-6000, 44-9300
CONTROL ROOM Room 1232
HOURS OF OPERATION
Control room
Accommodation exchange
Sunday
1700 - 2200
1700 - 2100
Monday
0700 - 2200
0700 - 0900, 1200 - 1400,
1600 - 1800
Tuesday
0600 - 1400
0600 - 1400
CHECK OUT PROCEDURE
Tuesday from 0600 - 0900
Suites: at Plaza Club desk
12th floor rooms: at Control Room if using a credit card,
otherwise in lobby
11th floor rooms: by elevators on 11th floor if using a credit card,
otherwise in lobby
Coffee and pastries available on 11th and 12th floors
near check-out areas
CONSULATE GENERAL OF THE
UNITED STATES OF AMERICA
MONTERREY, N. L., MEXICO
October, 1990
THE STATE OF NUEVO LEON
PROFILE
Area: 24,926 sq. miles; about the size of West Virginia
Geography: dry plains in the north and east; the Sierra Madre
mountains (maximum altitude 12,100 ft.) cut the state from NW to
SE; high plateau in the south
Climate: cold winters/torrid summers; largely arid and semi-arid
Population: 3.09 million; annual growth rate of 2.1%; 82%
resides in metropolitan Monterrey which boasts a population of
2.52 million -- Mexico's third largest urban area
Work force: 1.07 million: Manufacturing-25$; Commerce-11%;
Agriculture-8%; Finance-3%
Gross Domestic Product: Nuevo Leon accounts for 6% of the
national GDP and ranks third in GDP per capita; major components
of state GDP: Manufacturing-36; Commerce-24%; Finance-8%;
Agriculture-2%
Major Industries: steel, cement, glass, petrochemicals, food
processing, maquiladoras
Major Agricultural Products: cattle, citrus, poultry, sorghum
BACKGROUND
The state of Nuevo Leon originally formed part of the New
Kingdom of Leon, conquered by the Spanish in the 1580's and
encompassing much of present day northeast and north central
Mexico. Monterrey, the state capital, was founded in 1596.
Throughout the colonial period the state was best known as a
small mining and trading center. Textile and grain mills were
established in Monterrey in the mid-19th century and the city
accumulated considerable wealth in trade with the Confederacy
during the American Civil War. But it was not until the
construction of the US-Mexico railway through Laredo, Texas, to
Monterrey in 1892 and the subsequent expansion of embryonic
beer, glass and iron manufacturing facilities in the 1890's (the
origins of the "Group of 10") that the city embarked on the path
that
would lead it to become Mexico's second most important
industrial center. The area's harsh climate, scarcity of water
resources and distance from Mexico City have influenced the
character of its people and the nature of its economy. Today
Nuevo Leon is a highly urban and industrialized state which
enjoys a reputation for entrepreneurship, pragmatism and
modernization.
POLITICS AND ECONOMY
With a generally conservative electorate, Nuevo Leon provided
President Salinas (whose family roots are in the northern part
of the state in the town of Agualeguas) with a decisive win.
This solid support for the PRI carried through to the November
1988 municipal elections when the party carried 48 of 51 local
governments, leaving the PAN but with two of the seven
municipalities comprising metropolitan Monterrey. The PRD enjoys
little support in Nuevo Leon, although it too won a small
municipality in 1988 and the party's state president, Lucas de
la Garza, has national stature.
Some 53 of the country's top 500 businesses are headquartered in
Monterrey. Besides being a major manufacturing power, the city
also ranks as Mexico's number two banking center. The state is
home to more than 75 maquiladora operations which exported $270
million worth of goods to the United States in 1989. Monterrey
is well known as the seat of the "Group of 10," ten diversified
industrial conglomerates. The largest, Grupo Alfa, is third in
size only to Pemex (the national petroleum monopoly) and Telmex
(the national telephone company) among all Mexican industrial
groups, with annual sales of roughly $2.0 billion. The views of
the city's business leadership are heard at the national level,
carrying even to the office of the President.
Monterrey has long served as a major rail and highway juncture
given its proximity to two major border crossings: Nuevo Laredo
and Reynosa in Tamaulipas state. The state is deeply involved in
border issues, particularly those involving transportation.
Construction of Nuevo Leon's first direct border crossing,
linking the small town of Colombia with Dolores, Texas, is
underway and should be completed by mid-1991.
RESTAURANT AND ARTESANIA GUIDE
WASHINGTON
GRAN PLAZA
(extensión 40 has)
1. U.S. Consulate
HOTELS
1
5 DE MAYO
2. Jolet
1
3. Rio
4. Royalty
000
5. Colonial
ESCOBEDO
6. HOLIDAY INN CROWNE PLAZA
ZARAGOZA
7. Monterrey
8. Ambassador
15 DE MAYO
9. Ancira
180
FAST FOOD
10. VIPS, Hidalgo 401 Pte.
30
11. Kentucky Fried Chicken, Padre Mier 351 Ote.
IGNACIO RAMON
32
6
12. Denny's, Next to Kentucky Fried Chicken
2
2
13. McDonalds, Hidalgo 333 Pte.
LUNCH
14. German Club, Ocampo 455 Pte.
19
15. Los Pilares, Hidalgo 485 Ote.
-ALLENDE
17
36
COSS
7
DR
DINNER
16. Louisiana, Hidalgo 580 Ote.
17. El Rey del Cabrito, Constitucion 817 Ote.
21
- not on map but excellent
20
18. El Tio, Hidalgo 1746 (48-7735)
3
3
19. Residence, Degallado 605 Sur. (45-50-40)
20. La Scala, Mirador 203A (45-5966)
185
E
MATAMOROS
ARTESANIA
8
21. Casa de las Artensanias
22. El Bazar, Morones Prieto near Garza Sada
PADRE MIER
23. Centro Plaza de las Artesanias
ZUAZUA
6
24. Carapan Arts & Crafts, Hidalgo at Galeana
E
MORELOS
4
BEND
8
9
ABASOLO
&
JUAN IGNACIO RAMÓN
F
M. OCAMPO
ZONA HOTELERA
MATAMORDS
IGNACIO ALLEND
ZARAGOZA
RAYÓN
GUERRERO
4
5
8
PADRE MIER
2
MATAMOROS
PORFIRIO DIAZ
IHIDALGO
I!
ZARCO!
a
PINO
3
ALDAMA!
5
IIII:-
14
CUAUHTÉMOC
3
E
OCAMPO
in
HIDELGO
23
a
8
AV. CONSTITUCION
17
THE
OCANPO
77
U
SNITED
E
arama
12
MORTINES PRIETC
F
PREVENTIVE HEALTH MEASURES
General:
Monterrey is a growing industrial city with a population of three
million. Its industrial output is second only to Mexico City.
Steel mills, glass factories, breweries, and textile mills are the
primary industries. At our altitude of 1700 feet there are some
smog and pollution problems between mountains. We recommend that
you initiate your exercise program gradually.
Monterrey, like most of Mexico, has a high incidence of hepatitis,
tuberculosis and parasitic infections. Occasional cases of typhoid
may occur. Travellers diarrhea with E-coli - and shigella may occur.
Occasional cases of dengue fever occur.
Diarrhea:
Some diarrheas are non-infectious and self-limited, resulting from
changes in, food, water, or altitude combined with fatigue and
emotional stresses of departure and arrival. This type of diarrhea
often clears up on a liquid/bland diet (with particular avoidance of
fats and alcohol). The most important consideration in treating
diarrhea is to replace the lost fluids by drinking water,
caffeine-free tea, broth or carbonated caffeine-free beverages.
Useful drugs to relieve excessive diarrhea and cramps are kaolin and
pectin mixtures - Kaopectate and Pepto Bismol. Pepto Bismol, taken
in doses of one ounce each half hour until eight (8) doses have been
taken, has been found to limit the course of diarrhea caused by
E-coli organisms, which are the leading cause of "travelers
diarrhea" - el turistica. If diarrhea is accompanied by blood and
mucous, or persists for more than three days, or is accompanied by
fever, medical care should be sought. A stool analysis usually is
required.
Many locally-available drugs for diarrhea, such as Enterovioform or
Mexaform, although effective in reducing diarrhea, are extremely
dangerous and should be avoided. Only prescribed medications should
be used. Lomotil should be taken only if prescribed by a physician.
FOOD AND BEVERAGES
Do not be deceived by general appearances of cleanliness in
restaurants. Although the appearance of cleanliness and sanitation
displayed in the dining room is an important factor to consider in
selecting an eating place, it is the sanitation and cleanliness
exhibited in the kitchen which is of paramount importance.
Unfortunately, the customer has no access to this area and must rely
only on the reputation of the restaurant.
If well-cooked hot food is eaten, most intestinal infections can be
avoided. Raw fruits should be eaten only when they have unbroken
skins and they are peeled. Raw vegetables and salads should be
avoided, as they are often contaminated with parasitic protozoan
cysts or worm eggs.
Dairy Products
Unless dairy products are known to be hygienically prepared and
properly refrigerated, they should be avoided. (Even when
refrigerated, custards, cream pastry, potato salads and shellfish
are excellent vehicles for pathogenic organisms and should be
avoided.)
The safest dairy products are those which have been sterilized.
Locally this is often referred to as ultra pasteurized and such milk
is sold under the name "Alpura" in plastic boxes. This is
equivalent to the long-life milk encountered in other parts of the
world.
The next level of safety in dairy products are those which have been
pasteurized. It is strongly recommended that NO dairy products be
used that have not been at least pasteurized.
Meat and Seafood
Eating raw and under-cooked local beef, pork, sausage or seafood can
lead to trichinosis, tapeworm or fluke infections. Smoking,
salting, pickling or drying meat or fish is not effective.
SEAT BELTS/AUTO SAFETY
Seat belts are strongly recommended to be worn at all times while in
any moving vehicle, but are required when driving in a USG vehicle.
Drive defensively at all times in Mexico.
CONVERSION TABLE
Helpful metric measures for overseas living.
BASIC UNITS
METER: a little longer than a yard (about 1.1 yards)
LITER: a little larger than a quart (about 1.06 quarts)
GRAM: a little more than the weight of a paper clip
KILOMETER: 1000 meters somewhat further than 1/2 mile
(about 0.6 mile)
AIR TEMPERATURES - DEGREES CELSIUS
Below 0 - freezing
0 - 10 - cold
10 - 20 - cool
20 - 25 - mild
25 - 30 - warm
30 - 40 - hot
Over 40 - very hot
BODY TEMPERATURES - DEGREES CELSIUS
36 - subnormal
37 - normal
38 - feverish
39 - very feverish
40 - dangerous
Bares y Restaurantes
Monterrey
Para Reservaciones Fiesta Americana:
Desde el interior del País
91(800) 90-100
En Monterrey
91(83) 565-622
En México, D.F.
91(5) 566-6600
Lobby Bar:
Con música viva, de cuerdas, para
En Guadalajara
91 (36) 253-434
disfrutar de su bebida preferida.
6 ó llame a su agente de viajes.
Café:
Para desayuno, comida y cena;
ofreciendo variedad de platillos, así
como buffets para cada ocasión.
Club Bar:
Para el hombre de negocios que desea
disfrutar de un momento de relajamiento
y enterarse de la actividad financiera
mundial.
Restaurante
Gourmet
Wall Street:
Con la mejor cocina internacional,
FIEST AMERICANA
FIEST AMERICANA
ofreciendo los platillos más selectos, para
el paladar más exigente.
MONTERREY
MONTERREY
Atención personalizada, en un ambiente
de exclusividad.
Un Amanecer en la Hotelería Regiomontana ...
Un Amanecer en la Hotelería Regiomontana
MARIONI D'RYB. S.A. /editora el sol, s.a. de C.V.
Descripción
Localización
Atractivos
FIEST AMERICANA
Ave. Real NONTERREY San Agustín
Av. Vasconcelos
Plaza Fiesta San Agustín
Fiesta Americana Monterrey, destaca
Av. Lázaro Cárdenas
por su edificio de arquitectura y diseño
Espectacular vestíbulo y atrium, con
modernista ofreciendo:
amplias facilidades para eventos
307 Modernas Habitaciones, incluyendo:
especiales, en su área de convenciones,
1 Suite Presidencial
albergando grupos desde 10 hasta 600
A unos pasos de las principales
1 Suite Gobernador
personas.
corporaciones que involucran la actividad
Además, cuenta con instalaciones
18 Jr. Suites
financiera, industrial y comercial más
56 Suites Ejecutivas.
recreativas para deleite de sus huéspedes
importante de la ciudad, se encuentra el
y visitantes como son:
Fiesta Americana Monterrey.
Alberca techada y climatizada
Bajo un moderno concepto de
privacidad y exclusividad, en los pisos 8,
Jacuzzi
En Residencial San Agustín, entre las
9 y 10 se encuentra el Grand Fiesta Club
Club de salud con gimnasio
avenidas Lázaro Cárdenas y J. Vasconcelos,
con un programa especial de amenidades,
para damas y caballeros.
a 30 minutos del Aeropuerto Internacional
Canchas de tenis
desde su llegada hasta su salida.
y a sólo 15 minutos del centro de la Ciudad
de Monterrey.
Fiesta Americana Monterrey se
encuentra a una distancia conveniente de
los mejores clubes deportivos del área,
(golf, raquet, tenis, etc.)
DISCOVER
54
MEX
40
ZONA CENTRO
40
A CR VICTORIA 85
Hotel - suite
OOM WITH INTERGRATED HIDROMASSAGE.
GONZALITOS
antaris
A SALTILLO
AVE. CONTITUCION
CALZ. DEL VALLE
GOMEZ MORIN
BLVD. LAS TORRES
RIO DANUBIO
Pantaris
RIO ROSAS
MOL DEL
VALLE
Hotel - suite
LIVE MUSIC IN OUR LOBBY BAR.
antaris
Río Danubio 400 Ote. Col. del Valle
Garza Gacía 66220 N.L.
Monterrey - México
Tels. 91(83) 78-99-66 / 78-93-32 / 78-92-27
Telex: 38-2013 PTDNME
30 ROOMS WITH TWO QUEENSIZE BEDS.
14 JR. SUITES WITH KINGSIZE BEDS.
A/C, HEAT.
STEAM, HIDROMASSAGE (GUEST REQUEST)
REFRIGERATOR, PHONE, BATHTUB.
T.V. SATELLITE SYSTEM (24 HRS.)
TOTAL ELEGANCE
SAFETY BOX IN EVERY ROOM.
DIGITAL CLOCK WITH AM/FM RADIO.
AND EXCLUSIVITY
WALL TO WALL CARPET.
*****
antaris
Hotel
4 JR. SUITES WITH KING SIZE BEDS.
HOTEL SUITES ANTARIS, THE EXCLUSIVE, THE ELEGANCE ONLY FOR YOU.
PRIVILEGED LOCATION
A great part of the Antaris's charm is due to the fact that it is located in
the beautiful Colonia Del Valle, in the heart of the most exclusive
residential area.
The only hotel located infront of the Galeria and Mall Del Valle
commercial complex with more than 70 establishments, like banks,
travel agencies, 2 cinemas, boutiques, ice skating, beauty parlors and
large variety of exclusive fine stores.
Hotel - suite
Antaris is located at the foot of the beautiful Sierra Madre mountains,
where you can visit Chipinque Meza, at an altitude of more than 4,500
antaris
ft. and enjoy the unique panoramic view of the metroplex area.
ESTAURANT WITH INTERNATIONAL TASTE.
Our location, service and attention: SUITE category is our distinction.
BUSINESS
Antaris offers you private meeting rooms, for your business affairs. Up
to 100 persons, with all facilities even a Xerox copier. On your visit,
elegance and exclusivity is unique at the Hotel Suite Antaris.
TOURIST ATTRACTIONS
Monterrey the nearest fun center in Mexico only 140 miles from the
Comfort, distinguished, elegance and personalized attentions. All in
Texas border has a large variety of places and things to see. Like the
one united and complete atmosphere for you to enjoy.
Alfa Planetarium Center with it's Unimax system and museum. The Gran
Plaza, the biggest plaza in the world, with more than 100 acres of
Our 30 guest rooms with 2 queensize beds, love seat, 14 jr. suites with
gardens, monuments, historical buildings, the Cathedral, water
kingsize beds, love seat, are equipped with a/c, heating phone, steam,
fountains, the commerce beacon with it's green laser beam, that shines
hidromassage (guest request), refrigerator, safety box, color T.V.
by night around the city; under ground shopping center and parking
satellite system (24 hrs.), dressing area, marble finishings.
lot. The Horse Tail Falls, La Boca lake, Santiago Village, The Garcia
In other words, all of our rooms, are designed to offer you the
Caves, with more than 60 million years old, the largest caves in
maximum service, that's the Antaris way.
America. The Bishop's palace, the Government's palace, the
Cuauhtemoc brewery makers of the famous Carta Blanco ecate,
GUEST SERVICES
Bohemia and Indio beers, Krystaluxus the biggest crystal factory in Latin
For your business or pleasure stay, Hotel suite Antaris has for you
America, and with the very best in gastronomic delights national and
laundry and dry cleaning same day services, Telex, L.D. phone service,
international. An the new Plaza Mall "San Agustin" located 5 minutes
Restaurant, Bar (live music), conference and banquet rooms up to 100
from Antaris. This and much more is what Monterrey offers you, so on
30 ROOMS WITH 2 QUEENSIZE BEDS.
persons with all facilities.
your visit remember. that we at the Antaris will be proud to have
in Monterrey Mexico
in Monterrey Mexico
there is a key waiting at the
there is a key waiting at the
HM
Best
HOTEL MONTERREY
Western
HM
to Monclova
8
53
85
Laredo
HOTEL MONTERREY
3
AMOUNT Mier
54
they
COLON
Desiquio
MADERO
GONZALEZ
GOMEZ
40
40
F.U.
HIDALGO
DOWN
to Saltillo
BLVD.CONSTITUCION
TOWN
TUCION
E.G.SADA
"GI Victoria
85
WASHINGTON
5 DE MAYO
10
1.- Hotel Monterrey.
15 DE MAYO
impreso por editora el sol, s.a., monterrey, n.l.
2.- Old City - - Hall.
3.- Hidalgo Plaza.
J. RAMON
4.- Gran Plaza.
9
ALLENDE
5.- New City - - Hall.
ESCOBEDO
MATAMOROS
Wes
6.- Casino
Monterrey.
ZARAGOZA
ZUAZUA
P. MIER
7.- Monterrey
ZAR
4
PLAZA MORELOS
MORELOS
Cathedral.
6
8.- Circulo Mercantil
CORREGIDORA
ABASOLO
2
Mutualista.
HIDALGO
7
OCAMPO
9.- Grand Theatre.
OCAMPO
8
5
10.- Governor's Palace.
11.- Old Federal Palace.
MONTERR
CONSTITUCION
Hotel Monterrey - Zaragoza and Morelos - - Monterrey, N.L., Méx.
P.O. Box 349 Phones. 43-51-20 & 43-88-20 Telex 382562.
Toll Free Reservations in U.S.A. 1-800-528-1234.
Best
Western
The hotel Monterrey
The Hotel Monterrey Best Western awaits the opportunity of making your stay at the "Great
City of the North" pleasant and enjoyable. 200 comfortable rooms fully carpeted, Color
T.V. with U.S.A. Movie Channels, Mini-Bar, air conditioning, F.M. Radio, Direct Long Dis-
tance Dialing and the Most Modern Fire Security System in the City.
"MIRAPLAZA" RESTAURANT: A modern restaurant with a beautiful atmosphere, where
you can enjoy delicious buffets, plus authentic Mexican and International dishes.
"LOS FUNDADORES" LOBBY BAR: A quiet place where you can enjoy your favorite
drink. Live music.
"EL CID" NIGHT CLUB: Where the fun
starts when the sun sets, and you can wine
and dance till your heart desires.
CONVENTION FACILITIES:
Large and well - equipped Se-
minar and Convention rooms
with capacity of up to
600 people.
PARKING AREA:
Ample free in-
door parking in-
side the building.
Outside the main
entrance of our
Lobby is Morelos
Shopping Mall,
where you will
find more than
LOS FUNDADORES
100 smart shops
and stores.
Your room key
awaits at the
Hotel Monterrey.
cap
exame
163
As guest of the HOTEL MONTERREY, you will be
Monterrey
in the heart of Monterrey's downtown, surrounded by
three beautiful Plazas; "La Gran Plaza" with its modern
Traditional, dynamic, provincial,
City-Hall and the Cathedral; the most Romantic
industrious, progressive and in
Hidalgo Plaza and the modern and busy Plaza
constant evolution, as Mexico's
Comercial Morelos Shopping Mall where you can
third largest trading center with
take advantage of Mexico's Shopping Bargains.
important shopping Malls.
3
4
7
CENTRO COMERCIAL
5
HOTEL MONTERREY
8
1.- Neptune water Fountain.
2.- Panoramic view Gran Plaza.
3.- Monterrey's traditional
baby kid.
4.- The Bishop's Palace.
5.- Saddle Mountain.
6.- Horsetail Falls.
7.- García Caves.
8.- Planetarium.
GARCIA
GARCIA
CAVES
CAVES
CONCEPCION GRAFICA: ROBERTO ORTIZ LE JEUNE, FOTOGRAFIA: FAUSTO TOVAR: IMPRESION GRAFO PRINT EDITORES, S.A.
to Saltillo
VILLA DE GARCIA
6
MONTERREY/MEXICO
SANTA
CATARINA
40
6
MONTERREY
LOCATION: South west of Monterrey, at Friar's Mountain.
DISTANCE: 30 miles (50 kms) from Monterrey
ACCESS: Urban-tourist routes
6
ALTITUDE: 3700 feet above sea level (1110 meters)
NUEVO LEON STATE GOVERNMENT
SECRETARY OF INDUSTRIAL AND
COMMERCIAL DEVELOPMENT
TOURISM DEPARTAMENT
P.O. BOX 2884
PHONE (83) 40-10-80 Y 44-43-43
MONTERREY, NUEVO LEON,
6-4/88 G.T.F.
MEXICO
The Frozen Cascade
GARCIA CAVES
Sixteen rooms, a mile and a half journey in ninety
minutes of viewing Nature's most spectacular
designs is what GARCIA CAVES is all about.
Having taken 60 million years of patience to form
this work of beauty, the visitor arrives in minutes
via a 2500-foot ascent via tram up the side of
Friar's Mountain. Some of the rooms are
illuminated for phototaking or picture postcards
may be bought at the gift shop in the restaurant. A
swimming pool is also available for the visitor. The
caverns lie 30 miles (50 kilometers) from Monterrey.
The Roman
AND
The tram and the 'Indian's Profile"
GRAN PLAZA
COLON AVE.
4
CONCEPCION GRAFICA: ROBERTO ORTIZ LE JEUNE, FOTOGRAFIA: FAUSTO TOVAR: IMPRESION GRAFO PRINT EDITORES, S.A.
MADERO AVE
6
3
PINO SUAREZ AVE.
CUAUHTEMOC AVE.
ZARAGOZA ST 6
ZUAZUA ST.
15
11
5
FELIX U. GOMEZ AVE.
MONTERREY/MEXICO
PADRE MIER ST.
GRAN
PLAZA
8
HIDALGO ST.
9
11
77
77
CONSTITUCION AVE.
E. GARZA SADA AVE
SANTA CATARINA RIVER
15
LOCATION: Downtown Monterrey
EXTENSION: 100 acres/40 hectares
ACCESS: By way of urban routes
8
9
11
77
GOBIERNO DEL ESTADO DE NUEVO LEON
SECRETARY OF INDUSTRIAL AND
COMMERCIAL DEVELOPMENT
TOURISM DEPARTAMENT
P.O. BOX 2884
MONTERREY, NUEVO LEON,
MEXICO
6-4/88 G.T.F.
PHONE (83) 40-10-80 Y 44-43-43
THE GRAN PLAZA
With almost 100 acres of extension and considered the
WORLD'S BIGGEST CIVIC SQUARE, it begins at the
State Exeecutive Office (1), a turn-of-the century
building constructed in red quarry stone; concluding
with world-famous artist Rufino Tamayo's Homage to
the Sun (2) flanking City Hall (3). At the nerve-center,
the Neptune Fountain (4). On both sides of the Plaza,
cosmpolitan as well as modern buildings house the
City Theater (5), the Cathedral (6), the Mercantile
Bank Building (7), Nuevo Leon Museum of History (8),
5
the Casino Club of Monterrey (9), the State Legislature
(10), the federal administrative offices (11); and the
crowning effort of the city's businessmen, THE LASER
BEAM TOWER (12).
12
!!!!
.....
HORSETAIL
MONTERREY
FALLS
CONCEPCION GRAFICA: ROBERTO ORTIZ LE JEUNE, FOTOGRAFIA: FAUSTO TOVAR: IMPRESION GRAFO PRINT EDiTORES, S.A.
15
La Boca Dam
V. SANTIAGO
Al
MONTERREY/MEXICO
to Linares
HORSETAIL FALLS
LOCATION: South of Monterrey, in the Sierra Madre Range.
DISTANCE: 25 miles (40 kilometers) from Monterrey
ACCESS: Urban-Tourist Route 15
ALTITUDE: 220 feet above sea level (633 meters)
NUEVO LEON STATE GOVERNMENT
SECRETARY OF INDUSTRIAL AND
COMMERCIAL DEVELOPMENT
TOURISM DEPARTAMENT
P.O. BOX 2884
PHONE (83) 40-10-80 Y 44-43-43
MONTERREY, NUEVO LEON,
GTF VI 88
MEXICO
HORSETAIL FALLS
Typical mountain house
Is located in Santiago Village, 25 miles (40 kilometers)
to the south of Monterrey and is a formidable cascade
of mountain water falling some 80 feet forming part of
a beautiful countryside scene being reached by foot
paths or rented saddleback ride. Together with the
falls there is a wide variety of comfortable activities
and fun for the visitor. Santiago itself retains its simple,
old fashion charm, of a beautiful colonial village.
Horsetail Falls
Handicrafts
La Boca Dam
Aerieal View of Santiago Village
Fiesta Americana Monterrey
DIRECCION:
José Vasconcelos 300 Ote.
TARJETAS DE
Banamex, Bancomer, American
Residencial San Agustín
CREDITO:
Express, Diners Club, Visa y
San Pedro Garza García, N.L.
Mastercard.
C.P. 66220
TELEFONO:
91 (83) 565622
LINEAS AEREAS:
Aeroméxico, Mexicana, Continental,
American Airlines, Litoral.
FAX:
91 (83) 356606
TELEX:
RESTAURANTES
Y BARES
UBICACION:
En la Col. del Valle
Café:
7:00 AM - 11:00 PM
a 30 minutos del Aeropuerto
Desayuno, comida y cena.
y 15 minutos del centro de la
ciudad.
Restaurante
HABITACIONES 307 unidades incluyendo 1 Suite
de Especialidades
Wall Street:
Y SUITES:
Presidencial, 1 Suite Gobernador,
12:00 hrs. a 21:00 hrs.
56 Suites Ejecutivas, 18 Jr. Suites, 126 con
Comida cena
cama king size y 86 con camas dobles.
Control individual de temperatura, teléfono,
Lobby Bar:
10:00 AM a 1:00 AM
TV a color, recepción vía satélite, radio FM,
Club Bar:
10:00 AM a 1:00 AM
programación de videos en su habitación,
servi-bar, caja individual de seguridad.
Servicio de
24 horas.
Cuartos:
NUMERO DE
PISOS:
10
HORA DE
SALIDA:
1:00 P.M.
ENTRADA:
3:00 P.M.
FIEST AMERICANA
Un Amanecer en la Hotelería Regiomontana
MONTERREY
FACILIDADES PARA BANQUETES Y CONVENCIONES
CAPACIDADES
DIMENSIONES
FACILIDADES
Salón
Auditorio
Banquete
Cena/Baile
Coctel
Escuela
M²
Teléfono
Clima
600
600
500
700
500
600 m²
Sí
Sí
300
300
250
350
250
300 m²
Sí
Sí
300
300
250
350
250
300 m²
Sí
Sí
70
70
N.A.
70
70
70 m²
70
70
N.A.
70
70
70 m²
50
50
N.A.
50
50
50 m²
20
20
N.A.
20
20
30 m²
10
10
N.A.
N.A.
N.A.
OFICINAS PARA RENTA:
8
AMUEBLADAS, CON TELEFONO
SERVICIO A HUESPEDES: Agua purificada, lavandería, Agencia de viajes, arrendadora de autos, cajas de seguridad, silla de
ruedas, estética unisex, gimnasio (club de salud), niñeras, tabaquería, Doctor a solicitud las 24 hrs.
máquinas de escribir, fotocopiadora y servicio postal.
Alberca techada climatizada, cancha de tenis.
ESTACIONAMIENTO:
Servicio de Valet.
N.A.= No Aplica
Para hacer su reservación llame sin costo
al Centro de Reservaciones Fiesta Americana
Desde el interior del país:
91(800) 90-100
En Monterrey:
91(83) 565-622
Fax:
91(83) 35-66-06
En México, D.F.
91(5) 566-6600
En Guadalajara:
91(36) 253-434
MARIONI Y D'RYB, S.A. editora el sol, s.a. de C.V.
FICTA
MERICANA
Un Amanecer en la Hotelería Regiomontana
...
MONTERREY
MEETING FACILITIES:
MEASUREMENTS (SQ FT)
CAPACITY
MEETING ROOM
Ball
Audito-
"U"
Russian
Wide
Lenght
Height
Banquet
Buffet
Coctel
School
Imperial
Room
rium
Shape
Table
NUEVO LEON
21.90
41.40
4,25
900
800
800
1,200
1,200
150
900
--
--
NUEVO LEON I
13.80
21,60
4,25
270
200
250
350
350
60
200
70
--
NUEVO LEON II
13.80
21,60
4.25
270
200
250
350
350
60
200
70
--
NUEVO LEON III
13.80
21.60
4,25
270
200
250
350
350
60
200
70
--
COLIMA
7.26
8.46
2,93
40
30
30
40
50
25
40
30
--
DURANGO
7.26
8.46
2,93
40
30
30
40
50
25
40
30
30
GUERRERO
7,22
8,42
2.93
40
30
30
40
50
25
40
30
30
JALISCO
6.52
11.70
2.88
70
50
50
80
100
40
70
50
OAXACA
6.07
6,73
2,93
30
--
--
35
40
20
30
25
25
SONORA
6.07
6.62
2,95
30
--
--
35
40
20
30
25
25
VERACRUZ
6,92
8.68
2.92
50
30
40
80
80
30
60
40
40
OFICINA EJECUTIVA
3.60
5,40
3,00
8 PERSONAS
GENERAL FACILITIES:
Underground parking lot for 400 cars, baby-sitter, laundry and dry cleaning
newstand, purfied water, handicap facilities, cribs, mail box, travel agency,
car rental, wake up service, free safety security boxes, fotocopier, telex,
fax, executive center.
TAX:
15 o/o
AIRLINES:
Aeromexico, American Airlines, Continental Airlines, Mexicana
de Aviacion.
RESTAURANTS:
GAZEBO
Maximilian'S
MONTANA
R E S T A U R A N T
cofeteria
Steak House
The finest International Cuisine.
The Best on Meats
Open
Open Monday to Friday
Open from Monday to Sunday
24 Hours
1:00 P.M. to 1:00 A.M.
from 1:00 P.M. to 1:00 A.M.
365 days of the year
Saturday 7:00 P.M. to 1:00 A.M.
Live Music Country in the night
NIGHT CLUB:
BARS:
Sacramouche
MOMBASA
LOBBY
Video Bar.
The Best Live Shows in town
BAR
Open from Monday to Saturday
Open from Monday to Sunday
Open Monday to Saturday
from 9:00 P.M. to 3:00 A.M.
from 12:00 P.M. to 1:00 A.M.
from 9:00 P.M. to 4:00 A.M.
HOLIDAY INN
CROWNE PLAZA®
MONTERREY, N.L.
THE BEST OF ALL
in Monterrey
HOLIDAY INN
CROWNE PLAZA®
MONTERREY,N.I
Located in the heart of the business district of the city,
CROWNE PLAZA is much more than a five star hotel, it's a
place where business and pleasure get together.
Vivelo!
Because either for business, pleasure, fun or a good weekend
the best choice is CROWNE PLAZA Monterrey.
To be just as you wish with the quality and comfort that can
only be found at a CROWNE PLAZA,
ADDRESS:
Ave. Constitución 300 Ote. C.P. 64000, Monterrey, N.L. México.
TELEPHONE:
(83) 44-60-00 and 44-93-00
TELEX:
382009 PDTSME
FAX:
(83) 44-30-07
HOLIDEX:
MTYPL 2379 AB
LOCATION:
Downtown on Ave. Constitucion right in the heart of the business
district of the city, only 25 minutes drive away from the Mariano
Escobedo International Airport.
ROOMS:
400 of luxe rooms, with color T.V. and paid cable T.V. channels,
AM/FM radio with alarm clock, long distance direct dialing and A.C.
individual control in each room. 223 units with two twin beds.
286 standard, 64 superior with balcony, 41 std. Plaza Club, 7 Jr. suites
1 master suite and 1 presidential suite.
PLAZA CLUB:
Two concierge floors, 14th. and 15th. give the guest the highest level of
service and courtesy. 50 de luxe rooms decorated with a touch of class,
private elevator, front desk for check in and out at the 14th. floor's
lounge, free continental breakfast, cheese, bread and wine in the afternoon.
FLOORS:
15
CHECK OUT TIME:
1:00 P.M.
CREDIT CARDS ACCEPTED:
American Express, Diners Club, Master Card, Carnet, Banamex, Bancomer
MEETING FACILITIES:
18 meeting rooms for up to 1200 people
RECREATIONAL FACILITIES:
Solarium health club with a fully equiped work out room for men an
women, indoor air conditioned swimming pool and whirpool, steam
room and massage tennis court.
Enjoy Nuevo Leon...
IS BETTER THAN EVER
YOU DON'T NEED TO GO FAR AWAY, OUR STATE OFFERS YOU ALL,
AMAZING NATURAL BEAUTIES: LIKE HORSETAIL FALLS, THE GARCIA CAVES, CHIPINQUE MESETA AND
THE BEAUTIFUL ROCKY FORMATION IN HIDALGO, AMONG OTHERS.
RECREATIONAL CENTERS: THE PASTORA ZOO, NIÑOS HEROES PARK, THE ESTANZUELA PARK; THE
SABINAL PARK IN CERRALVO; THE BUSTAMANTE SPRINGS, IN BUSTAMANTE.
COLONIAL ARCHITECTURE: THE LINARES CATHEDRAL; THE CRISTOBAL MISSION IN HUALAHUISES AND
SANTIAGO VILLAGE.
ENJOY OUR DELICIOUS AND TRADITIONAL TIPICAL FOOD: "CABRITO", "MACHACADO" AND "ASADO
DE PUERCO".
MODERN MALLS AND SHOPPING CENTERS...
AND A WIDE VARIETY OF THEATERS SHOWS, NIGHT CLUBS, DISCOTECHES AND OF COURSE THE
MUNICIPALITIES FAIRS.
ALL THESE AND MUCH MORE IS WHAT NUEVO LEON OFFERS YOU.
FOR MORE INFORMATION CALL OR VISIT TOURIST ASSISTANCE AND INFORMATION
OFFICES:
INFOTUR DOWNTOWN: MATAMOROS AND ZARAGOZA STREETS, AT THE GRAN PLAZA
PH.-(83) 45-09-02 AND 45-08-70.
INFOTUR NORTH: FEDERAL HIGHWAY 85 (LAREDO-MONTERREY) AT THE NORTHERN
AIRPORT.
PH (83) 45-76-81- AND 45-78-69.
INFOTUR EAST: FEDERAL HIGHWAY 40 (MONTERREY-CADEREYTA FREEWAY) 31 KMS.
(FIRST EAST-WEST TOLL GATE).
SECTUR
SERGIO MARCOS
STATE AND FEDERAL
TOURISM DIRECTOR
PHONE: (83) 45-67-45
P. O. BOX 2884
TELEX 382180-STNLME
MONTERREY, NUEVO LEON, MEXICO
FAX (83) 40-21-96
Robert Lee Earle
MINISTRO CONSEJERO
PARA ASUNTOS CULTURALES E INFORMATIVOS
D.F.
EMBAJADA DE LOS ESTADOS UNIDOS
211-0042
GET TO
ENJOY IT !
KNOW IT !
With its People
Step by Step
Leaving the metropolitan area
you'll get to know step by
CANADA
step the magic-filled places of
natural beauty and historical
importance you'd have
Vancouver
thought unimaginable.
Toronto
Montreal
U.S.A.
NEW YORK
CHICAGO
LOS ANGELES
DALLAS
HOUSTON
SAN ANTONIO
McALLEN
MONTERREY
ives
MEXICO
40, you'll find the famous Garcia
over 60 million years ago. A natural
Villa de Santiago
Airlines Serving Monterrey:
Continental
American Airlines
Mexicana
Santiago Village
Aeromexico
*Direct non stop flights to Monterrey
Twenty-three miles south of Monterrey.
A fascinating place with rivers, lakes, waterfalls
and varied greenry. Walking, you'll enjoy its narrow
streets, antique houses, traditional square, and Ca-
thedral which is a valuable monument built in the
XVIII century. You can also visit Horsetail Falls.
delight yourself on fresh fried fish from La
Boca lake or buy handicrafts at reason-
able prices at roadside stands.
DISCOVER IT
INMONTERREY
LEON
The capital of the state, a great city with more
NUEVO
than three million inhabitants, is located just 145
MONTERREY
miles from the Texas border.
Monterrey is surrounded by an impressive range of
VALLEY
RIO GRANDE
mountains and is distinguished by 'Saddle Mountain,
the emblem of the city, Chipinque Mesa from where
you can get a panoramic view of the city and
LAREDO
surrounding mountains at 4,000 feet.
HOUSTON
To the west, Huasteca Canyon, with its spectacular
SAN ANTONIO
formations and folds that have been the subject
AUSTIN
for thousands of artists and photographers.
DALLAS
TEXAS
U.S.A./MEXICO
NATIONS
OM1 NI
VACATIONS
Museums
The Bishop's Palace, an ecclesiastical colonial-
renaissance construction, is located on the hill of
the same name which dominates the city.
The monument is illuminated by a modern system
Hotels
which makes it glow into an historical jewel.
The Monterrey Museum, located in a turn-of-the
and Restaurants
century building, continually offers national and
Monterrey has at your disposition first-class hotels
internationally recognized art collections. Next to
it, a few steps away, you'll be in Mexico's
that belong to international chains: Westin,
Intercontinental, Holiday Inn, Crowne Plaza, Best
Western.
Hall of Fame, where sports idols have been
eternalized. In front of both museums you'll find
In restaurants you'll be able to select from a wide
the Cuauhtemoc Brewery and beer gardens where
variety of gastronomic fare, including the famous
Bohemia, Carta Blanca and Tecate beers are made.
regional dishes cooked over mezquite charcoal
such as roasted kid, fajitas, steaks, ribs, or to have
Alfa Cultural Center, one of the most visited, is a
a plate of real jerky served with eggs; and for dessert
great museum of science and technology that has
it's a must to taste our delicious regional candies.
four levels of exhibitions and cinema theater with a
180° screen using the Omnimax projector, only
found in the biggest cities of the world that will be
If you have international tastes; you'll find elegant
an unforgettable experience.
restaurants serving German, Italian, French,
Argentine, Japanese, Chinese or Arabic cuisine.
Handicrafts
If you'd like to acquire a souvenir, Monterrey has a
great variety of centers such as:
The House of the Artisan, located at the Gran Plaza,
complete with regional and national art work and
handicrafts.
The Center of Art and Artisans, located in the
downtown area (Juarez and Hidalgo streets), has
more than 30 artisans from all over the country
whose works exhibit their creativity and craft.
Garcia C
Twenty-five miles southwest of Monterrey on Highv
Caves, the biggest of the American continent, forme
beauty that will surely delight you.
DALLAS
Allende
U.S.A.
AUSTIN
SAN ANTONIO
along
RIO GRANDE RIVER
HOUSTON
ERAVO
35
59
Madre
roduc-
NUEVO
LAREDO
LAREDO
Freshly
njoyed
RIO GRANDE 83
TEXAS
77
GARCIA
terrey.
CAVES
140 MILES
ROMA Mc ALLEN
res
MEXICO
HARLINGEN
90 miles from Monterrey the
40
TOSAL SAL THIO
85
MEXICO
HIDALGO
BROWNSVILLE
MEXICO
MIGUEL
125 MILES
54
ALEMAN
MEXICO
40
ee times the capital of Nuevo Leon
REYNOSA
140 MILES
ts colonial past in its Cathedral,
monterrey
LA BOCA
LAKE
MATAMOROS
mantic square. Linares, is
SANTIAGO
nal herbal medicine
VILLAGE
NUEVO LEON
HORSE
ALLENDE
hods. Outstanding
TAIL FALLS
place that's well wor-
MONTEMORELOS
MEXICO
Medicine men" are
85
S in the traditionaly
t a doubt, the burnt-
CERRO PRIETO
Glorias) is a must to
MEXICO
LINARES
LAKE
Prieto
Is considered a fisher-
man's paradise mainly for
it's big black
bass. Loca-
ted just
15 mi-
les
from
Li-
na-
res.
STATE OF NUEVO LEON
NOW.LET'S GO
DOWNTOWN,
The Gran Plaza
Considered the biggest civic square in the world, at
the Gran Plaza you'll be in the heart of the city
and will enjoy its:
Gardens
City Theater, with its modern architecture,
NUEVO LEON STATE GOVERNMENT
where cultural and artistic events are presented
SECRETARY OF INDUSTRIAL AND
daily
COMMERCIAL DEVELOPMENT
Fountains, the Neptune Fountain is one of the
TOURISM DEPARTMENT
EDIFICIO KALOS 4o. PISO
biggest in Mexico
AVE. CONSTITUCION/ ZARAGOZA
Fuente Monterrey and statue of Diego de
P.O. BOX 2884
Montemayor, Spanish founder of the city in
ESTADO
NUEVOLEOK
MONTERREY, NUEVO LEON; MEXICO
1596
011 (52) (83) 401-080
011 (52) (83) 444-343
The XVIII century-built Cathedral
011 (52) (83) 441-169
Statues
Parks
Public library
Dulces Nombres Chapel, an architectural
antique saved by urban planners
The traditional Zaragoza Square
PRINTED IN MONTERREY, MEXICO. GRAFO PRINT EDITORES, S.A.
Government buildings, including City Hall
'Homage to the Sun' sculpture by world-renowned
artist Rufino Tamayo
The Commerce Beacon, as high as a 20-story
building with its laser beam crossing night
skies in all directions
Under the Gran Plaza, a modern commercial
center and parking lots for hundred of cars
The tourist information center (INFOTUR),
ground floor of the Congress building.
CONCEPTO GRAFICO Y PRODUCCION: ROBERTO ORTIZ LE JEUNE/ ROSARIO OTERO
011 (52) (83) 45-0870 or 011 (52) (83) 45-0902
once used to be the main railroad station at the
begining of the century.
The Centenario Museum.
Night Life
and Entertainment
You'll be able to see the best in national and
Churches
international shows, theatrical plays, opera, ballet
and musical events as a great city should be
enjoyed by the visitor.
Varying in antiquity and architectural styles, the
most prominent are:
With videobars, discotheques and many night clubs,
the "night-lifer" won't be disappointed.
The Cathedral, from the XVIII century.
Dulces Nombres Chapel, uncovered and saved
during the construction of the modern Gran
Plaza Civic Square development.
The Purisima, the first modernistic-styled church
in Latin America.
The Basilica of Guadalupe, daily giving effect to
the faith and traditions of the country; especially
in November and December, you'll see the
folklore-dancing multicolored matachines
indians giving praise to the Virgin Guadalupe,
the patron of Mexico.
El Roble, one of the most beautiful in
Monterrey.
Sports
Monterrey and surroundings have the installations
Traveling SO
for practicing and viewing your favorite sport:
the Eastern Sie
Mountains you'll find the citr
* Professional Baseball
ing region of the natio
* Professional Soccer
squeezed orange juice can b
* Golf
in both towns 50 miles south of M
* Tennis
*
Boxing and Wrestling
Lin
* Rodeo
* Mountain climbing
Further south of Highway
*
Hunting and Fishing
city of Linares is found.
* Swimming
in the past, the city conserv
* Collegiate football
Town Hall, Casino Club an
* Off-road
acknowledged for its tradi
*
made by handed-down
Car racing
is Morelos Apothecary
* Bull-fights
th the visitor's time
*
Basketball
still visited by belie
way of curing. Witl
milk and nut can
try while there.
Cerr
L
BRAND
PRES
DENTE
ob
The Nuevo Leon State Tourism Department is
pleased with your visit to Monterrey. We hope
you enjoyed it.
We invite you to visit us again very soon, and
remember.
MONTERREY IS BETTER THAN EVER!
INFOTUR
(83) 45-09-02
45-08-70
STATE TOURISM DEPARTMENT
(83) 44-11-69
44-43-63
P.O. BOX 2884
Monterrey, Nuevo Leon
Mexico
VISTA NOCTURNA DE LA GRAN PLAZA
NIGHT VIEW OF THE GRAN PLAZA
6/87
Come. Feel THE
WARMTH OF Mexico
Nuevo
PRINTED IN MEXICO/GRAFO PRINT EDITORES S.A.
León
* Caverns and Water Falls
* Vacation Centers
* Hunting and Fishing
*Hotel and restaurants
U.S.A
For information:
In U.S.A. toll- free number
J-800-262-8900
NUEVO LEON
General Office of National Promotion
Mariano Escobedo No. 726
11590 México, D.F.
Infomation Module
Mexico City
Mazaryk No. 172
11570, México, D.F.
Tel: 250-01-51, 250-01-23.
Tourist Information Module
Zaragoza and Matamoros sts.
(83) 450-870 450-902
A state of beauty that encompasses
Monterrey N.L., Mexico
destinations like Monterrey, Garza Garcia
© 1987
Zaragoza and much more. Feel the warmth
of it all.
Secretaría de Turismo de México
Secretaría de Turismo de México
NOTES:
With this practical booklet, Mexico's Secretariat
of Tourism invites you to discover the natural
beauty and the historical, architectural and cul-
tural riches of the State of Nuevo León.
To help you on your way, we have organized
a series of interesting itineraries. Some are Day
Trips. Others take a bit more time.
A list of reasonably priced hotels and restaur-
ants is included at the back. We have also includ-
ed a map which shows the location of each place
covered and gives you an idea of the distance
between points.
"An Adventure Within Your Reach in the State
of Nuevo León" is a project carried out by the
Secretariat of Tourism, in close collaboration with
the Government of the State of Nuevo León.
1
FEATURED ITINERARIES
Pág.
1.-
Monterrey (Zona Centro, Gran
4
NOTES:
Plaza).
II.-
Monterrey, Garza García.
5
III.
- Monterrey, Parque La pastora,
6
Cañón del Huajuco.
IV.- Monterrey, (Museums).
7
V.-
Monterrey, Santa Catarina, Villa
19
de García
VI.- Monterrey, Hidalgo,
10
Bustamante, Lampazos,
Anáhuac.
VII. - Monterrey, Cerralvo,
12
Agualeguas, Sabinas Hidalgo
VIII.- - Monterrey, Villa de Santiago,
14
Allende, Montemorelos, General
Terán.
IX. - Monterrey, Hualahuises, Linares,
16
Iturbide.
X.-
Monterrey, Galeana, Aramberri,
18
Zaragoza
2
FEATURED DESTINATIONS
NOTES:
Pág.
* Agualeguas.
12
*
Allende.
15
* Anáhuac.
12
* Aramberri.
19
* Bustamante.
11
* Cañón de Huajuco.
7
* Cerralvo.
12
* Galeana.
18
* Garza García.
6
* General Terán.
15
* Hidalgo.
10
* Hualahuises.
16
* Iturbide.
17
* Lampazos.
11
* Linares.
16
* Montemorelos.
15
* Monterrey.
7
* Parque La Pastora.
6
*
Sabinas Hidalgo.
13
* Santa Catarina.
9
* Villa de García.
9
* Villa de Santiago.
14
* Zaragoza.
19
3
ITINERARY No. I
(Day Trip)
NOTES:
MONTERREY, (Zona Centro,
Gran Plaza) (Central Zone, Grand
Plaza)
Monterrey is 594 miles north of Mexico City on
Highways 57, 45, and 40. It is 140 miles from Rey-
nosa on Highway 40; 167 miles from Ciudad Vic-
toria by Highway 85; and 53 miles from Saltillo:
on Highway 40.
It is capital of the State of Nuevo León and
one of the most important industrial center in the
country. It is known for producign steel, glass,
beer, and food processing, among other things.
Cerro de la Silla, a mountain that looks like a sad-
dle, is a landmark that symbolizes local excellence.
The Zona Centro and the Gran Plaza are where
the majority of public and commercial buildings
are located. Morelos Shopping Mall, which is also
known as the "Zona Rosa" (Pink Zone) is in the
Zona Centro in the middle of town. Gran Plaza
is a huge architectural feat that encompasses 40
hectares, one of the largest complexes of its kind
in the world. It houses the Palacio Municipal
(Municipal which has two important monuments
- one dedicated to Diego Montemayor, the ci-
ty's founder, and the other to General Ignacio
4
NOTES:
Zaragoza. Rufino Tamayo's beautiful sculpture
"Homage to the Sun," connects the Plaza to the
Government Palace. The Neoclassic Palace, built
in 1908, is made of rose stone and has beautiful
Corinthian columns at the entrance. The modern
Teatro de la Ciudad; the Supreme Court and 19th
century Zaragoza Plaza, which has a unique band-
stand, are also worth a look, as is the 18th centu-
ry city Cathedral which houses a collection of
colonial artifacts.
Mariano Escobedo Park has childrens' games
and a Zoo (Open 10:00 a.m.-5:00 p.m. daily ex-
cept Tuesdays). Purísima Church, is contem-
porary with an onix door, bronze scuptures, a
parabolic dome, and beautiful stained glass win-
dows. Purísima Plaza has the city's oldest foun-
tain and is ideal for strolling. Virgen del Roble
Church which has an arcade with columns,
mosaics, and a bronze door.
Nuevo León's regional cuisine is delicious. Bar-
becued baby goat and "machaca", made with
shredded dried meat are the specialties.
ITINERARY No. Il
(Day Trip)
MONTERREY, GARZA GARCIA
5
GARZA GARCIA
APROXIMATED DISTANCES
FROM MONTERREY TO
Garza García is 11 miles from downtown Mon-
terrey, in the eastern part of the Sierra Madre
Mountains. Its elevation is 4,900 ft. Chipinque
km
Plateau is a popular spot to visit. Located in a
Agualeguas
128
wooded area, it has facilities for camping and
Apodaca
19
lookout points where you can see panoramic
Allende
59
views of the city.
Anáhuac
224
Aramberri
295
The Alfa Cultural Center is here. It was built
Bustamante
100
to get people interested in science, technology
Cerralvo
96
and art. It has one of the best planetariums in
Galeana
205
the world and a multi purpose theater with a
Garza García
10
hemispheric screen where computerized multi
General Terán
101
media programs can be presented. It also has per-
Hidalgo
36
manent Astronomy and Physics exhibits. The
Hualahuises
122
Center is open to the public from 3:00 p.m.-7:20
Iturbide
177
p.m. daily except Mondays.
Lampazos
179
Linares
134
The Automobile Museum in the suburb of del
Montemorelos
82
Valle at the corner of Río Suchiate and Vasconce-
Sabinas Hidalgo
99
los Streets, is also worth a visit. It has a large
Santa Catarina
16
collection of antique cars.
Villa de García
41
Villa de Santiago
36
Zaragoza
308
ITINERARY No. III
(Day Trip)
MONTERREY, PARQUE LA
PASTORA, CANON DEL HUAJUCO
PARQUE LA PASTORA
Parque La pastora (Shepherd's Park) is southeast
of Monterrey in the town of Guadalupe. It's a
pretty place with campsites, a children's play area,
and picnic facilities. The State Government plans
to develop it into a recreational park.
Other pretty places can be visited along the
way to La Pastora. Parque España (Spanish Park)
is another enjoyable spot. It has a pool, tanks
with underwater vegetation and a zoo. Parque
Canoas, also has a pool and a place where you
can take boatrides. Other interesting places are:
the Instituto Tecnológico y de Estudios Superi-
27
6
The State's main crops are: maize, sorghum,
ores de Monterrey, one of the most pretisious
wheat, and lettuce. It also produces oranges, tan-
educational institutions in the country and one
gerines, graperfruit, avocados, apples, pears,
of Mexico's most modern universities.
peaches, nuts, plums and apricots. Its impres-
sive industrial activities include the production
CAÑON DEL HUAJUCO:
of steel, beer and building materials.
The best approach to this impressive canyon is
22 miles from Monterrey on Federal Highway 85,
after La Boca Dam. This is an ideal place to enjoy
camping and watersports. Small, typical restaur-
ants around the Dam offer fish, grilled meat, and
other dishes. The Canyon is extensive and offers
a great variety of things to see and do. Typical
restaurants, recreational centers and campsites
can be found throughout the area.
ITINERARY No. IV
(Day Trip)
MONTERREY (MUSEUMS)
This industrial capital
which is also known as
"La Sultana del Norte"
(Sultan of the North)
has interesting cultural
centers. Among them
are:
The
Monterrey
26
7
Museum in the northern part of the city, which
SUMMARY
was one of the first things that a renowned brew-
ery built. It has a valuable collection of 20th cen-
Nuevo León is in the northeastern part of Mexi-
tury Latin American art. It also has a theatre.
CO. It is bordered by the United States and the
Entrance is free, It is open Tuesday through Fri-
State of Coahuila on the north; the State of
day from 9:30 a.m.-500 p.m.; and Saturdays and
Tamaulipas on the east, the states of San Luis
Sundays from 10:30 a.m.-6:00 p.m.
Potosí and Zacatecas on the south and the state
of Coahuila on the west.
Monterrey's Baseball Hall of Fame, an exhibit
that records great moments in the history of base-
It covers 65,103 sq. km. It lies wihin four ge-
ball in Mexico, is in the Cuauhtémoc Brewery
ographical regions: the eastern Sierra Madre; the
Gardens. Admission is free Tuesday-Friday when
Great Plain of North America; the Coastal Plain
it is open from 9:30 a.m.-6:00 p.m. Saturdays
of the Gulf of Mexico; and the Central Mesa. Its
and Sundays, it is open from 10:30 a.m.-5:30 p.m.
hydrologic streams empty into the Bravo, San
Fernando y Soto la Marina Rivers which flow into
La Casa de la Cultura (House of Culture) built
the Gulf of Mexico.
in the old Gulf Train Station, is in the northeastern
part of town. It is open to the public every day
The State is named after the Spanish king-
from 9:00 a.m.-7:00 p.m.
dom of León. Its capital, Monterrey, is 597 miles
from Mexico city.
The Bishop's House is now the Nuevo León
Regional Museum. Like Cerro de la Silla, it is one
of the city landmarks. It was constructed in the
In the beginning, Monterrey was inhabited by
18th century, practically torn down in a battle,
various groups of peoples. Among them were
and later restored to its original state with a cu-
the: coahuiltecas, tobosos, calapazas, borrados,
pola made of branches, a Baroque façade and
huachichiles, parnes, janambres, pasitas, cadi-
a colonial arch. Its location at the top of a hill,
mas, hualahuises, aguaceros and malincheros.
makes it one of the city's best lookout points.
All of these small groups belonged to the
The Museums is open from Tuesday-Saturday
Chichimeca indian tribe.
from 10:00 a.m.-1:00 p.m. and from 3:00
p.m.-6:00 p.m. and on Sundays from 10:00
a.m.-5:00 p.m.
In 1577, Captain Alberto del Canto founded the
towns of Villa de Santiago de Saltillo and Santa
You should also visit one of the crystal facto-
Lucía and discovered, Extremadura Valley, which
ries where you can see the works of art that have
is Monterrey today. In 1596, Diego de Montemayor
made this industry famous in Monterrey. The
founded the metropolitan city of Our Lady of
Ciudad Universitaria de Nuevo León (Nuevo Leon
Monterrey, capital of the state of Nuevo León. It
University) and the Arch of Independence, erect-
became a sovreign free state in 1824.
ed to commemorate Mexico's Centennial are also
worth a look.
Zuazua and Mariano Escobedo, soldiers; José
Silvestre Aramberri, enginer and politician, Miguel
F. Martínez, educator; Rafael Garza Cantú, doc-
tor and professor; Pablo A. de la Garza, lawyer
and soldier; Felipe Guerra Castro, poet and jour-
nalist; Pablo González, revolutionary; and Anto-
nio I. Villarreal, teacher.
8
25
FOOD AND BEVERAGES ESTABLISHMENTS
IN OTHER MUNICIPALITIES
ITINERARY V
(Day Trip)
NAME
ADDRESS
BUSTAMANTE
R. Ancira
Independencia No. 108
APODACA
MONTERREY, SANTA CATARINA,
R. La Noria
Zaragoza No. 401
R. San Martin
Carr. a Miguel Alemán km 18
VILLA DE GARCIA
R. La Fe
Carr. a Miguel Alemán km 10
R. Wing's
Aeropuerto Internacional
R. Regio
Av. Lopez Mateos 6255
CERRALVO
R. El Paso
Morelos Ote. No. 617
SANTA CATARINA
R. La Ermita
Ocampo No. 201 Nte.
VILLA DE GARCIA
R. Patronato Villa de Garcia
Grutas de Garcia
Santa Catarina is 10 miles west of Monterrey via
GALEANA
R. Gema
Constituyentes No. 1
federal highway 40. Huasteca Canyon is one of
R. El Retiro
5 de Mayo No. 17
LINARES
the town's principal attractions. Its steep walls
R. Pollos Pepe
Av. Monterrey 105 Pte.
R. Mariscos Chávez
Jesús R. Garza S n
and towering pinnacles are part of eastern Sierra
R. Aguila
Hidalgo 102 Nte.
R. Bonanza
Hidalgo 317 Pte.
Madre Mountains in Cumbres de Monterrey Na-
R. Country
Carr. a Victoria km 3
R. El Pastor
tional Park. You can see an impressive natural
Tamaulipas Y Manuel Acuña
R. Landy
Carr. Nac. km 15
arch and interesting prehistoric stone carvings
R. Le Carrusel
Hidalgo Sur 102
R. Mario y Manuel
V. Carranza e Hidalgo
on one of the peaks.
SABINAS HIDALGO
R. Ancira
Carr. 85 km 100
R: Bonanza
Carr. Nac. km 95
R. Café del Norte
Carr. Nac. km 120
Scenically beautiful Huasteca Recreational
R. Café Magnolia
Carr. Nac. No. 340
R. Don Luis
Carr. Nac. No. 1075 Nte.
Center is nearby. Its sports facilities are open
R. EI Palenque
Carr. Nac. 85 km 100
R. El Mesón
Carr. Nac. No. 750 Nte.
Tuesday-Sunday from 9:30 a.m.-6:30 p.m.
R. La Parada
Cuauhtémoc Y Galeana
R. Los Jacales
Carr. a Laredo No. 1030
R. Royal
Carr. Nac. km 100
MONTEMORELOS
Residents celebrate their principal. Fiesta
R. Ponderosa
Carr. Nac. km 205
R. Jaguar
Zaragoza No. 306
honoring the Virgen de San Juan de los Lagos,
R. Kasino
Carr. Nac. km. 205
R. Merendero Loma Linda
on August 10-15.
Carr. Nac. km 193
R. Principal
Carr. Nac. km 217
R. Pilo
Zaragoza 507 Ote.
VILLALDAMA
VILLA DE GARCIA:
R. Villaldama
5 de Mayo No: 59
R. Nuevo León
Allende No. 115 Ote.
SANTIAGO
R. Balneario Xochimilco
Carr. Nac. km 250
R. Bahia Escondida
Falda del Cerro La Ermita
R. Balneario San Pedro
Carr. Nac. km 244
R. Café Las Palomas
Abasolo No. 1
R. Cola de Caballo
Mesa de la Hacienda Vista Hermosa
R. El Charro
Carr. Nac. km 245
R. El Escorial
Carr. Nac. km 269
R. Juárez
Juárez 107 Nte.
R. Merendero Tino
Carr. Nac. km 255
R. Santa Cecilia
Juarez No. 107
R. Villa San Angel
Carr. Nac. km 250
R. San pedro
Carr. Nac. km 244
Villa de García is 25.4 miles from Monterrey via
federal highway 40 to Saltillo. Take the turnoff
at km 25. This place is popular because García
Caves, one of the State's natural jewels, is here.
24
9
FAST CHICKEN
The caves are 6 miles from the town of villa Gar-
Revolución y Chapuliepec
CHICOS CHICKEN
Ruiz Cortines Alfonso Reyes
cía, on Fraile Hill. It is thougth that they were
BARS AND NIGHT LIFE
EL CID (H. MONTERREY)
Corregidora 119 Ote,
discovered by Juan Antonio Sobrevilla in 1843.
HAWAII
Hidalgo 426 Ote
EL JORONGO
Escobedo 920 Sur
1900 (H. ANCIRA)
Hidalgo Escobedo
MAXIM'S
Hidalgo 432 Ot:
RENO CLUB
Hidalgo 455 Die.
You begin to enjoy it when you go 2460 feet
LOS FUNDADORES
(H. MONTERREY)
Morelos Zaragota
up in a cable car, and see the spectacular panoar-
EL MEXICANO (H. JOLET)
Padre Mier 201 Pte.
CAMELOT
Pino Suares 441 Sur
EL JAGUAR
mic views. One on top, you can visit the caves,
(H. HOLIDAY INN)
Av. Universidad y 18 de Dicle mbre
SAHARI'S DISCO
that consist of 16 rooms spread over an area of
(H. RAMADA INN)
Jorge del Mortal s/n, San Nicolas de los Garza
KAM KUM
Hidalgo 426 Ote.
AJA DISCOTEQUE
Enrique C. Livas 201-A Pte Col. Cumbres
about 1 ½ miles. The tour takes about 90 minutes,
CHARLESTON BAR
Hidalgo 432 Pte.
CICERO'S
Emilio Carranza 1013 Sur
and you see extraordinary stalactites and stalag-
EL BAR DE GIL
Pino Suarez 467 Sur
LA MILPA DE VALE RIO
Gomez Morin 200 Col. del Valle
SCARAMOUCHE
mites. Some of them have names like "El mirador
(CROWNE PLAZA)
Av. Constitución 300 Ote.
BACCARAT
Grijalva y Mississippi, Col. del Valle
de la mano" The hand's lookout point), "El nido
HEAVEN
Orinoco entre Tamazunchale y Grijalva, Col. del Valle
LA BELLA EPOCA
Enrique C. Livas 201 Pte. Col. Cumbres
PISTACHIO'S
de Aguilas" (the eagles' nest); "El Salón de las
Tamazuchale entre Mississippi y Orinoco, Col. del Valle
KOKOLOCO
Pino Suarez entre Padre Micr e Hidalgo
MOMBASA (CROWNE PLAZA)
Av. Constitución 300 Ote.
nubes" (the cloud room); "La octava maravilla"
EL MESON DEL GALLO
Padre Mier 831 Pte.
LA NUBE DEL ANGEL
Hidalgo 1485 Pte,
EL JUGLAR
Vasconcelos 351-14, Col. del Valle
(the eight wonder) and others. Petrified snails
OCEAN CLUB DISCO
Calzada del Valle 400 local 135, Col. del Valle
SALON ANCIRA (H. ANCIRA)
Ocampo 460 Ote,
and shells embedded in the walls indicate that
these 50-60 million year old caves were once sub-
merged.
LODGING ESTABLISHMENTS IN OTHER MUNICIPES
NAME
ADDRESS
PHONE
LINARES
There is a pool and a recreational center at
H. Plaza Mita
Hildago Sur No. 100
2-00-25
H. Country**
the cable car base. It is open Tuesday-Sunday
Carr a Cd Victoria
2-24-99
H. Guidi*
Morelos Ote 201
2-03-34
from 9:00 a.m.-4:30 p.m.
MONTEMORELOS
H. Casino**
Can Nac km 206
3-26-26
H Motel Casas'
Zacatecas Sur 516
3-25-60
SAN NICOLAS
Villa de García has other attractions such as:
H. Holiday Inn'
Av Universidad No 101
52-33-90
H. Ramada Inn
Jorge del moral S n
52-22-70
the 19th century church of San Juan Bautista
H. Royal Courts***
Av Universidad No. 314
76.27.10
H Dorado''
Carr a Laredo No 901
52-40-50
(St. John the Baptist) whose façade has lonic
H. Amega"
Carr. a Laredo 316
52-52-95
H. Alamo**
Av Universidad No. 100
52-00-45
columns and the 19th century Church of Cristo
SABINAS HIDALGO
H. Don Luis**
Can. Laredo No. 1075
2-07-40
Rey (Christ the King) which has a Baroque en-
H. Alamo
Carr Nac. 535 Nte.
2-09-68
Buauhtémoc No. 300
trance way. Nearby, there are Zones such as
P
BUSTAMANTE
H. Ancira
Nacataz, Iscamole and Cueva Ahumada, where
Independencia No. 108
CERRALVO
Motel el Paso**
you can see ancient petroglyphs and paintings.
Morelos Ote. 617
5-02-96
H. Plaza"
Jiménez y Ocampo
5-04-31
ARAMBERRI
Motel Maria Luisa**
Zaragoza No. 1
GARZA GARCIA
H. Antaris
Rio Danubio Ote. 400
H Chipinque****
Meseta de Chipinque
78-11-00
ITINERARY VI
VILLA DE SANTIAGO
H. Cola de Caballo**
Carr a Laguna de Sanchez
5-02-60
(Two Day Trip)
H. Bahia Escondida
Falda del Cerro La Ermita
H. Villa de San Angel
Carr Nac. km 250
5-04-26
GALEANA
H. Gema*
Constitucion No. 1
H. El Retiro*
MONTERREY, HIDALGO,
5 de Mayo No. 17
3-00-19
ITURBIDE
H. Iturbide
Juarez No. 12
BUSTAMANTE, LAMPAZOS,
ANAHUAC
HIDALGO
Hidalgo, a peaceful, picturesque town, is 22 miles
from Monterrey via federal highway 53. Potrero
Chico, its recreational park, has a pool and facili-
ties for picnics and camping.
10
23
MC. DONALD'S
Gonzalitos Sur 411
MC. DONALD'S
Eugenio Garza Sada 3276 Sur
Around this area you can see Cañón del Potrero
MC. DONALD'S
Hidalgo y Cuauhtemoc
KING'S BURGER
Orinoco 116 Ote. Col. del Valle
KING'S BURGER
Ocampo 401 Ote,
countryside that has interesting geological forma-
REGIONAL
tions for those who like to go climbing.
EL NORTENO
Av. Madero 3509 Ote.
EL PASTOR
Av. Madero 1067 Pte.
LOS GALVAN
Av. Colón 206 Pte.
LOS ARCOS
Pino Sudrez Nte. y Madero
BUSTAMANTE:
LAS CAVAS
Garza Sada 2624 Sur, Col. Tecnológico
EL REY DEL CABRITO
Av. Constitución y Dr. Coss
EL PASTOR
Av. Gomez Morin 313 Col. del Valle
EL CABRITERO
Zaragoza 142 Sur
LOS CABRITOS
Villagran Y Aramberri
Bustamante is 62 miles north of Monterrey on
EL PASTOR DEL NORTE
Madero 3126 Pte.
state highway 1. It has an interesting 19th centu-
SEA FOOD
TAMPICO
Cuauhtemoc 118 Sur
ry church, San Miguel Arcangel (St. Michael Ar-
LA VENTANA
Pino Suarez 117 Sur
VILLA RICA
Ocampo 814 Ote.
changel) with a beautiful façade. Besides making
LA RANITA
Villagran 107 Nte.
EL PUERTO DE ALVARADO
Madero 1746 Ote.
RICKY'S
Ruiz Cortines 2626-A
delicious bread, residents make straw items, such
EL PIRATA CAMARONERO
Dr. Coss 507 Sur
VILLA DEL MAR
Villagran 549 Ntc.
as hats, tortilla baskets and sewing baskets and
FORNO ALEXANDER
Hidalgo 115 Ote.
LA JAIBITA
Villagran 321 Nte.
EL PUERTO
Venustiano Carranza 476 Sur
rustic wooden chairs with cane seats and backs.
SUEZ
Villagran 763 Nte.
PUERTO BARRIOS
Tapia 1010 Pte.
SI, AQUI ES
Orinoco 173 Ote. Col. del Valle
S1, AQUI ES
Madero 1475 Pte.
OCTOPUSSY
Orinoco 215-B Col. del Valle
4 miles away over- rough road, you come
ALMAR
Isaac Garza Y Porfirio Diaz
ALMAR
Eugenio Garza Sada 2132 Nte.
GUACAMAYA
Av. Roble 507 Ote. Col. Valle del Campestre
to Bustamante Caves. Although they are primi-
FAST FOOD
tive, they are pretty, and their rooms contain
AUTOCAFETERIAS MODERNAS Central de Autobuses
ULTRAMARINOS LA FAYETTE Grijalva 206 Ote. Col. del Valle
beautiful stalagtite and stalagmite figures. You
MR. GATO
Calzada del Valle y Rio Rosas, Col. del Valle
ACA LAS TORTAS
Moll del Valle local 14
need a guide to take the tour, which covers about
LAS ANTORCHAS
Av. San Pedro Rio Amazonas, Col. del Valle
GARABATO SNACKS
Moll del Valle local 20
two miles.
MOSTOS
Vasconcelos 669, Col. del Valle
GAZERO (CROWNE PLAZA)
Av. Constitucion 300 Ote.
VITRALES
[AMBASSADOR-CAMINO REAL) Hidalgo Y Emilio Carranza
Bustamante Canyon is 1 mile to the west. San
CAFETERIAS
Lorenzo Springs is 6 miles away. The road is
VIP'S
Av. San Pedro Mississippi, Col. del Valle
VIP'S
Eugenio Garza Sada 1711 Sur
VIP'S
Av. Universidad y Colon
covered with a canopy of ash and willow tress.
VIP'S
Hidalgo 402 Ote.
SANBORN'S
Escobedo 920 Sur
MARTIN'S
Av. Lincoln Y Gonzalitos
MARTIN'S
Av. Universidad y Fray Bartolome de las Casas
UENTE BENAVIDES
Paseo de la Victoria 2200, Col. Cumbres
El Centro Municipal Alameda, a place where
FUENTE BENAVIDES
Prolongacion Madero 103 Ote. Col. Linda Vista
FUENTE BENAVIDES
Eugenio Garza Sada 2410, Col. Roma
you can go swimming, with a pool, dressing
FUENTE BENAVIDES
Hidalgo 1587 Pte.
FUENTE BE NAVIDES
Madero 3350
FUENTE ENAVIDES
luarez 405 Sur
rooms, and restaurants, is downtown.
FULNTE BENAVIDES
Pino Suarez 602 Sur
FUENTE BENAVIOLS
Mississippi 129, Col. del Valle
FUENTE BENAVIDES
Morelos V Escobedo
FUENTE NAVIDES
Margarita Mara de Judrez Y Avenida 801, Guadalupe, Nuevo León
FUENTE BENAVIDES
Colon y Guerrero
Principal fiestas take place on August 6, the
FULNTE BENAVIDES
Insurgentes 2500, Galerias Monterrey
TOK'S
Insurgentes frente a Galerias Monterrey
Feast of Señor de Tlaxcala and September 29,
WING'S
Aeropuerto Internacional Mariano Escobedo
WOOLWORTH
Colón 607 Pte.
WOOLWORTH
Padre Mier 133 Ote.
in honor of San Miguel Arcangel.
SEARS
Padre Mier Juarez
BONA
Serafin Pena 812 Sur
CHICKEN
LAMPAZOS:
KENTUCKY FRIED CHICKEN
Eugenio Garza Sada 669-A Nte.
KENTUCKY FRIED CHICKEN
Simon Bolivar y Hermosillo, Col. Mitras Sur
KENTUCKY FRIED CHICKEN
Aramberri 777 Pte.
KENTUCKY FRIED CHICKEN
Universidad 825, Col. Anahuac
KENTUCKY FRIED CHICKEN
Calzada Fco. 1. Madero 3310 Pte.
KENTUCKY FRIED CHICKEN
Padre Mier 451 Ore.
KENTUCKY FRIED CHICKEN
Juárez 108 Nte.
KENTUCKY FRIED CHICKEN
Eugenio Garza Sada 590, Col. Contry
KENTUCKY FRIED CHICKEN
Colon Cuauhtémoc
KENTUCKY FRIED CHICKEN
Madero 4446, Col. Lindavista
CHURCH'S POLLO FRITO
Pino Suarez 1210 Nte.
CHURCH'S POLLO FRITO
Orinoco 188, Col. del Valle
CHURCH'S POLLO FRITO
Av. Universidad y Munich, Col. Cuauhtemoc
BONANZA
Eugenio Garza Sada 2105 Sur. Col. Contry
BONANZA
Juan Escutia 845, Co. Obrera
BONANZA
Av. Universidad 600
BONANZA
Simon Bolivar 1829 Nte. Col. Mitras Centro
BONANZA.
Tapia 1549 Ote.
POLLO ASADO CAMPERO
Av. Universidad 101, San Nicolas de los Garza
POLLO ASADO CAMPERO
Cuauntemoc 916 Nte.
POLLO ASADO CAMPERO
Felix U. Gomez 1022 Nte,
POLLO ASADO CAMPERO
Juárez 510 Nte. Guadalupe Nuevo León
POLLOS SUPREMOS
Revolución y Chapultepec
POLLOS SUPREMOS
Aramberri y Amado Nervo
POLLO LOCO
Pino Suarez y 15 de Mayo
POLLO LOCO
Eugenio Garza Sada 2788
POLLO LOCO
Gomez Morin y Missouri, Col. del Valle
POLLO LOCO
Eugenio Garza Sada 4160 Sur
POLLO LOCO
Prolongacion Madero 4401 Ote.
POLLO LOCO
Gonzalitos 150 Nte.
POLLO LOCO
Madero 843-A Pte.
POLLO LOCO
Av. Universidad 504, San Nicolas de los Garza
POLLO LOCO
Juarez 718, Guadalupe, Nuevo Leon
POLLO LOCO
Tamazunchale 311 Nte. Col. del Valle
FAST CHICKEN
Universidad 111 Nte,
22
11
Lampazos is 45 miles north of Bustamante. It is
(H. RAMADA INN)
MIRADOR (H. CHIPINQUE)
Meseta de Chipinque
known for its two hot springs. One of them,
SANBORN'S
Escobedo 920 Sur
BAHIA ESCONDIDA
Presa de la Boca, Santiago, Nuevo León
GALERIA DEL GOURMET
known as Ojo de Agua, (Eye of the Water) has
Calzada San Pedro 117 Nie. Col. Miravalle
LOS PERICOS
Vasconcelos 115 Ote. Col. del Valle
MIRAPLAZA (H. MONTERREY)
Zaragoza 1034 Sur
been made into a spa.
GAMBRINOS (GALERIAS MTY)
Gonzalitos 600 local 159
GAMBRINOS
Av. Gomez Morin Y Av. Vasconcelos, Col. del Valle
GAMBRINOS
Av. Eugenio Garza Sada 3069 Sur
MAXIMILIAM'S
(H. CROWNE PLAZA)
Av. Constitución 300 Ote.
ANAHUAC:
CORTIJO SAN FELIPE
Av, Vasconcelos, Col. del Valle
LE PAVILLON
Hidalgo y Emilio Carranza
(H. AMBASSADOR- REAL)
EL MIRADOR
Av. Constitución 1257 Pte.
Anáhuac is northeast of Lampazos via state high-
MARSHALL STAR
Av. San Angel 104, Col. San Angel
EL PEDREGAL
Zuazua 201 Nte.,
way 1. This is an important agricultural center
ROYAL TUCAN (H. ANCIRA)
Hidalgo y Escobedo
ARABIC
where many districts are irrigated.
EL JEQUE
Av. Ignacio Morones Prieto 2650
CAMELLO 13
Orinoco 175 Otc. Col. del Valle
JACK AND RAY
Its principal attraction is Salinillas Lake which
Prolongación Madero 107 Pte. Col. Vista Hermosa
JACK AND RAY
Sendero 214 Sur, Col. Contry
is 19 miles away over a dirt road. This is a perfect
ARGENTINEAN
EL GAUCHO
placer for fishing. Several varieties of fish are breed
Arroyo Seco 100, Fraccionamiento Arroyo Seco
LAS PAMPAS
Av. Eugenio Garza Sada 2401 Sur
here. The banjs of the Lagoon are ideal for cam-
GERMAN
DASBIER HAUS
Av. Vasconcelos 455 Pte. local 2, Col. del Valle
ping.
DAS BIER HAUS
Jardin 400 Sur, Col. Contry
DAS BIER HAUS
Paseo de la Victoria 2215, Col. Cumbres
DAS BIER HAUS
Hidalgo y Padre Mier
GREEK
ITINERARY VII
PAPADOS
Seraf in Pena 806 Sur
(Two Day Trip)
ITALIAN
PIZZERIA LA PIAZZA
Av.'Revolución 3868, Col. Torremolinos
LA PIAZZA
Ocampo 330 Ote,
LA PIAZZA
Salvatierra 1302, Col. Vista Hermosa
MONTERREY, CERRALVO,
PIZZA HUT
Vasconcelos 206 Pte. Col. del Valle
PIZZA HUT
Sierra del Fraile 40, Col. Contry
PIZZA HUT
Universidad 320 Nie. Col. Anahuac
PIZZA HUT
AGUALEGUAS, SABINAS,
Hidalgo 1612 Pte.
PIZZA HUT
Pino Suarez 725
PIZZA HUT
Prolongación Madero 4422, Col. Lindavista
HIDALGO
PAPI'S PIZZA INN
Av. Constitución 1804 Pte.
PIZZAS GIOVANNI
Simon Bolivar 1680 Pte.
PIZZAS GIOVANNI
Av. Revolución 5155 Sur Col. Contry
JOSEPHINO'S
Zaragoza'840 Sur
JOSEPHINO'S
Eugenio Garza Sada 2550 Sur
ITALO DI PIZZA
Simon Bolivar 1645 Nte.
CERRALVO
PICCOLO'S PIZZA
Antonio Machado 104 Col. Anahuac
PICCOLO'S PIZZA
Emilio Carranza 752 Sur-
SHAKEY'S PIZZA
Av. San Jeronimo 513
PIZZAS DE LINDA VISTA
Prolongación Madero 114-2 Col. Libertad
Cerralvo is 60 miles northeast of Monterrey via
PIZZAS HUMBERTO'S
Hermosillo 3401
BERNIE'S PIZZA
Lic. Verdad 727 Pte.
PIZZAS MOLL DEL VALLE
Calzada del Valle 400 local 129, Col. del Valle
federal highway 54. It is the state's oldest town,
NOSTRA CASA SCALA
Mirador 203, Col. Mirador
RUGANTINO
Edificio Torrealta Roble 300, Col. Valle del Campestre
and was its first capital.
ORIENTAL
LA FAMOSA
Av. Eugenio Garza Sada 2338 Sur
MEIJI-EN
Av. Lazaro Cardenas 2500, Garza Garcia, Nuevo Leon
PEKIN
Guerrero 690 Sur
A few of the main civil and religious sights to
LA GRAN MURALLA
Roble 545, Col. Valle del Campestre
see are: the Municipal Palace; la Casa de las Cure-
VEGETARIAN
SR. NATURAL
ñas where the Spaniards cast metal which had
Salvatierra 132, Col. Mitras
SR. NATURAL
Escobedo 713 Sur
SR. NATURAL
Filósofos 207, Col. Tecnológico
been extracted from the Pichachos mountains;
MANA
Av. Vasconcelos 143 Ote. Col. del Valle
19th century San Gregorio Church, and the
MEXICAN
ZINAPECUARO
Humbolt 1100 Pte.
modern Chapel of Lourdes.
PALAX
Av. Madero 717 Pte.
ROYALTY (H. ROYALTY)
Av. Hidalgo y Emilio Carranza
ALAMO
Av. Universidad 100, San Nicolas de los Garza
LA CABANA
Matamoros 318 Pte.
LOS JACALES
Eugenio Garza Sada 4491 Sur
Other interesting sights are: El Sabinal Park,
LAS FUENTES
Vía Savotino 690 Ote. Col. del Valle
MERIDA
Zaragoza 522 Nte.
LISBOA
Aramberri 702 Pte.
a pretty drive through a thick forest; El Nogalito
MANOLIN
Av. Madero 1975 Pte,
GREEN ONION
Eugenio Garza Sada 2622-A
sulphur springs, which are 4 miles from the city;
LA FONDA DE SAN ANDRES
Av. Lazaro Cardenas 3929. Col. las Torres
LOS COMERCIALES DEL
NORTE
and the springs found at Benavides and Cabrera
Washington 304 Ote.
EL GUSTO DE PUEBLA
Av. Lope de Vega Av. Universidad
LA POSADA
Eugenio Garza Sada Y Libra, Col. Contry
Haciendas.
EL PALENQUE
Av. Ignacio Morones Prieto 2525 Pte.
CASAGRANDE
Av. Vasconcelos 152 Pte. Col. del Valle
MOLCAS
Eugenio Garza Sada
LA YARDA TACO
Av. Vasconcelos Pte. Col. del Valle
MEXICO LINDO
Ocampo 733 Pte.
AGUALEGUAS:
HAMBURGUER
BURGER BOY
Av. Juarez y Morelos
BURGER BOY
Agualeguas is 20 miles from Cerralvo via federal
Av. Madero y Venecla
BURGER BOY
Eugenio Garza Sada y Pernambuco
BURGER BOY
Orinoco y Grijalva, Col. del Valle
highway 54 to General Treviño, where you take
BURGER BOY
Hidalgo y Zarco
BURGER BOY
Prolongación Madero 4443 Otc.
State Highway 3 to the north.
BURGER BOY
Universidad y Sor Juana Ines de la Cruz, Col. Anahuac
BURGER BOY
Av. Manuel Barragan, Col. Anahuac
12
21
LODGING ESTABLISHMENTS IN MONTERREY
Principal attractions of this region are: Paseos
de Nogalar, an area covered with trees where
H Plaza Holiday Inn
Constitución No. 300
44 93 00
H Ambassador***
Hidalgo, E. Carranza
42-20-40
there is a magnificient spa on the banks of the
H Ancira
Hidalgo y Escobedo
43 20-60
H. Rio
Padre Mier No. 194
44-95-10
Sosa River; and Agualeguas Dam where you can
H. Monterrey****
Morelos y Zaragoza
43-51-20
H. Jolet***
Padre Mier No. 201
40-55-06
fish for catfish, carp and prige.
H. Royalty***
Hidalgo y E. Carranza
40-98-00
H. Colonial***
Hidalgo Ote. No. 475
43-67-91
H El Paso Autel***
Zaragoza Nte. No. 131
40-06-90
The 19th century Church of Nuestra Señora
H. Yamailel***
Zaragoza Nte. No. 912
75-35-00
H. 5a. Avenida***
Av. Madero No. 234
75-65-65
de Agualeguas stands out in the center of town.
H. Regina Inn
Av. Universidad No. 550
51-14-90
H. Son Mar*
Av. Universidad No. 1211
75-44-00
H. Fastos**
Av. Colón Nte. No. 956
74-14-68
H. Nuevo León"
Amado Nervo No. 1007
74-07-13
The surrounding are offers ideal for shooting
H. Regis**
Jiménez No. 1106
75-27-76
H. Fronterizo**
Av. Hidalgo No. 206 Ote.
42-88-00
Canadian geese in the winter.
H. Los Reyes**
Av. Hidalgo No. 543 Pte.
43-61-68
H. Del Norte**
Democracia Pte. No. 260
75-21-40
H. Los Soles**
Jiménez Nte.
75-25-83
H. Excélsior*
Rayón Nte. 1110
75-00-92
SABINAS HIDALGO:
H. Reforma*
Av. Universidad No. 1132
75-70-68
H. América*
Av. Universidad No. 1114
75-17-89
H. Conde*
Reforma y Jiménez
75-71-59
H. Virreyes*
Amado Nervo No. 902
74-66-58
H. Patricia"
Av. Madero Ote. No. 123
75-07-75
H. Madero*
Av. Madero Pte. No. 428
74-54-71
H. Amado Nervo"
Amado Nervo No. 1110
75-46-32
H. Villarreal*
Villagran Nte. No. 1311
74-78-17
H. Estación*
Calz. Victoria No. 1450
75-07-55
H. Villa Fontana*
M. Barragán No. 1425
74-75-44
H. Roble*
Ruperto Mtz. No. 326
42-62-50
H. Victoria*
B. Reyes Nte. 1205
74-45-72
FOOD AND BEVERAGES ESTABLISHMENTS IN MONTERREY CITY
CARNES AL CARBON
REGIO
Concalitos Vancouver
REGIO
Av. Universidad 200 Col. el Roble
REGIO
As. Lopez Mateos 6255 San Nicolas de los Garza
REGIO
Corregidora 523, Zona Rosa
LOS CAZADORES
2 de Abril 2110 Col. Roma
LOS CAZADORES
R. Lopez Velarde 104 Col. Anáhuac
LOS CAZADORES
Gonzalitos 700 Nte.
MESON SAN ANGEL
Venustiano Carranza 854 Sur
IL PASTOR DEL NORTL
A. Madero 3126 Pte.
LOS JACALES
As. Eugenio Garza Sada 4491 Sur
LOS CASTORES
Av. Conzalitos 325 Sur
CONTINENTAL LOS PRIMOS
isitos 138 Col. Tecnológico
LOS PONY
Pasco de los Leones Av. Urdiales
LAS DILIGENCIAS
Atamberris Villagran
LA CABANA
Matamoros 318 Pte.
EL no
Hidalgo Mexico (Antigua Quinta Calderon)
LAS PALMAS
Prof Madero 100.A (Cuadalupe, Nuevo Leon)
VILLA REAL
Paseo de los Lcones 213 Col. Leones
SAN CARLOS
As. Dr. Ignacio Morones Pricto 2803 Pte.
LL GUSTO NORTENO
Av. Universidad Av. Laredo, San Nicolas de los Garra
LAS BRASAS
Av. Revolucion 1206 Col. Contry
LOS GEMELOS
Sayula 300 Col. Mitras Sur
EL CORRAL
Corregidora 509 Ote.
CUATRO MILPAS
Constituyentes de Nuevo Leon 110 Nte.
CUATRO MILPAS
Antigua carretera a Roma Km. 4
CUATRO MILPAS
Av. Madero 911 Pie.
PECOS BILL
Prof. Madero 202 Pte., Guadalupe Nuevo León
EL ALMIRANTE
Av. Revolucion 3870 Col. Contry
LA RUEDA
Av. Revolution 710
EL ANDARIEGO
M. Mara de Juares 502 Guadalupe, Nuevo Leon
EL ASADERO
Modesto Arreola 519 Ote.
Continue for 13 miles on state highway 3 to Parás
VICTORIA
Cuauhtemoc 521 Sur
TARRO Y TACO
Matchuala 302 Col. Milras Centro
RANCHO VIEJO
Av. Las Torres 3716, Fraccionamiento Pasco Residencial
then travel 44 miles to the west, and will reach
RANCHO VIEJO
Hidalgo 2716 Pie
LA GLORIA
Av. Urdiales 270 Col. Mitras Centro
LOS ALAMBRES
Sabinas Hidalgo which is an important textile
Av. Ruiz Cortines 700 Otc. Guadalupe, Nurvo Leon
LOS PRIMOS
Av. Eugenio Garza Sada 2500 Sur
EL PETATE
Simon Bolivar 2120, Col. Mitras Centro
center.
EL ZARAPE
Paseo de los Leones 1150 Pre. Col. Cumbres
MONTANA STEAK HOUSE
Av. Constitución 300 Ote.
(Crowne Plaza)
SANTA FE
Av. Ignacio Marones Prieto 2323 Pie.
It has Playa Azul Spa, which has a restaurant;
INTERNATIONAL
RESIDENCE
and Ojo de Agua, 6 miles to the east. La Cascada
Degollado 605 Sur
TONY'S
Cuauhtemoc 121 Sur
EL GRANERO GRILL
Calzada del Valle 333 Ote. Col. del Valle
Park is worth a visit. It has a man made waterfall
LUISIANA
Hidalgo 120 Ote.
RIO (H. RIO)
Av. Padre Mier 194 Pte.
ALEMAN (CLUB DE LEONES)
Paseo de los Leones 301
and facilities for camping. 18th century San José
RITZ
Av. Madero 644 Pte.
LA MANSION DEL RECUERDO
Pirineos 612, Col. Jardin Obispado
Church is architecturally interesting.
HAWAIIANO CINCO-CERO
Av. Gomez Morin Roble, Col. Valle del Campestre
COLA DE CABALLO
Hacienda Vista Hermosa, Vitla de Santiago, Nuevo Leon
PASO (H. EL PASO AUTEL)
Av. Zaragoza 130 Nte.
CARLOS'N CHARLIE'S
Av. Constitución 487 Pte.
LA MILPA DE VALERIO
Av. Gomez Morin 200, Col. del Valle
SAFARI
The town celebrates its main holiday on De-
Av. Constitución 1475 Pte,
SENA (H. MONTERREY)
Zaragoza 1034 Sur
LA FUENTE (H. HOLIDAY INN)
Carretera à Laredo, San Nicolas de los Garza
cember 12, when processions and fireworks
LE CHATEAUBRIAND
Av. lorge del Morral s/n, San Nicolas de las Garza
honor the Virgin of Guadalupe.
20
13
ITINERARY VIII
ARAMBERRI
(Day Trip)
Aramberri is 64 miles south of Galeana via state
highway 61. This small town has many attrac-
MONTERREY, VILLA DE SANTIAGO,
tions, such as Puerto de Los Borregos thermal
ALLENDE, MONTEMORELOS,
spa; Ascension Lagoon, which is ideal for fishing
GENERAL TERAN
and hunting; Gardel Clave, 19 miles from town,
which have interesting paintings; and El Cam-
panario de Santa Teresa Caves. Deer, lynx, hare
VILLA DE SANTIAGO
and rabbit are found in the area.
This pretty town that
has colonial buildings is
The Patroin Saint's Day, the town's anniver-
22 miles south of Mon-
sary, and the Avocado Fair are celebrated be-
terrey on federal high-
tween July 31 and August 5.
way 85. The 19th
century Church of San-
ZARAGOZA
tiago Apóstol with two
Zaragoza is 8 miles south of Aramberri. It has
towers and a Baroque
great natural beauty that invites exploring.
façade is outstanding.
Rivers, forests and ravines surround the town.
Cola de Caballo, so called because the cas-
pericos Lagoon is 2 miles south over a rough road.
cade falls 25 feet and looks like a horse's tail, is
El Salto Falls, which has blue green waters and
a representative part Cumbres National Park. It
is 10 meters high, is minutes away. Campsiters
is equipped with fireplaces, and picnic tables and
dot the area. Bear, puma, mountain lion, lynx,
various places to see the falls. You can take carri-
racoon, boar, deer, and possum can be found
age rides in the area. This area is open Tuesday
in the area.
to Sunday from 8:00 a.m.-6:00 p.m. Handicrafts
such as reed, wicker, and flower pots are sold
in the area.
La Boca Dam is next to Villa de Santiago. Its
official name is Rodrigo Gómez Dam. It was
described in Itinerary III as entrance to Huajuco
Canyon, where you can practice a variety of
watersports, such as fishing, skiing, and boating.
Potrero Redondo and Sánchez lagoon are
among other sights to see but access is difficult.
The Lagoon is perfect for camping.
The most important festivals are: the Apple
Festival, what is celebrated in the second half
of August with bullfights and other events and
Santiago fair, which is celebrated with pilgrimages
and fireworks.
19
14
ITINERARY X
ALLENDE:
(Two Day trip)
Allende is 14 miles beyond Villa de Santiago via
MONTERREY, GALEANA,
federal highway 85. 19th century San Pedro
Apóstol Church now serves as Casa de la Cul-
ARAMBERRI, ZARAGOZA
tura, a cultural center.
The Ramos River passes through the vicinity
to the south. Its banks are lined with willows and
sabines, and conditions for camping are good.
You can have a wonderful view of the orange
groves from the top of Los Cavazos Hill.
The principal fair is celebrated during the
month of March when there are five days of
events such as cockfights, typical dances, and
arts and crafts.
MONTEMORELOS:
Montemorelos is 14 miles from Allende via feder-
al highway 85. It is the center of the citrus region.
GALEANA
The Feria de la Naranja, (the Orange Fair), is
Galeana is 127 miles south of Monterrey via fed-
celebrated every November with dances, and cul-
eral highway 85 to Linares, and State High 31
tural events that take place in Plaza Zaragoza.
to the west.
The San Mateo Church and Parish House is
This town is in the highest part of the state.
among the finest examples of colonial architec-
ture in the area. The José María Paras Recrea-
It is surrounded by beautiful countryside. The 18th
century Church of St. Paul stands out.
tional Center, known as "the Alameda
Atravesada" (the crossed park) lies at the en-
trance to town.
A unique natural jewel, Pozo de Gavilán, is
3 miles west of Galeana. It is a huge subterrane-
an reservoir filled with turquoise water similar to
Other nearby attractions are: El Chapotal Fed-
those found in the Yucatan.
eral: Park, in a forest of popular, sabine and cedar
tress; Río Pilón where you can catch Catfish, and
Beautiful Labraderos Lagoon, where you can
La Cruz Hill where there is a look out and a
rent boats and go fishing, is 3 miles south over
majestic monument dedicate to Morelos, an
a dirt road.
insurgent hero. A site known as the Guadalupe
Hacienda has a display of interesting inventions
A giant antenna and a lookout that offers a
made by Ramiro Támez Mancilla. A rustic but
splendid view of the valley is on top of 3,000 meter
exact clock, a movie camera and a simple planeta-
high Potosí Hill, highest point in the state.
rium are among them.
GENERAL TERAN:
Local handcrafts include blankets and ponchos
made from natural fibers and wooden items. The
General Terán is located 12 miles northeast of
San Pablo Fair takes place January 20-25 with
Montemorelos via state highway 35. A house con-
processions, pilgraimages, and fireworks.
structed at the beginning of the century stands
18
15
in front of the main square. It has elegant iron
teresting collection of petroglyphs in Pablo Salce
work on its windows and ornamental friezes.
Museum.
Sabino Gordo Park is 2 miles to the east. It has
children's game and places for cookouts.
The area also has many natural attractions such
as Ojo de Agua de Vista Hermosa National Park,
which has benches, fireplaces, and children's
games; San Ignacio thermal springs at Guada-
ITINERARY IX
lupe hacienda; and imposing Santa Rosa Canyon
with its formidable geological formations. It lies
(Day Trip)
on Iturbide highway and has a wide variety of
wildlife.
MONTERREY, HUALAHUISES,
LINARES, ITURBIDE
Linares is famous for candy made of milk and
nuts which is called "Celaya del Norte". The Vil-
HUALAHUISES
laseca Fair takes place in August with folkloric
dances and other events. The Regional Fair is
Hualahuises is 76 miles southeast of Monterrey
celebrated at the end of February and the begin-
via federal highway 85. It is a typical town where
ning of March.
Good Friday is celebrated with a festival that at-
tracts visitors from throughout the area. Its church
has an interesting wooden statue of San Cristóbal
ITURBIDE:
(St. Christopher) said to be of Spanish origin.
It is considered to be a relic.
Iturbide is 27
miles southwest
A pretty stream which local residents call the
via state highway
"Hualahuises River" runs through one side of the
31. It is a colonial
town. A picturesque hanging bridge crosses.
town whose
Good camp sites dot the area.
church houses
valuable Spanish
Local artisans work in leather and wood.
sculptures that
date back to the
LINARES:
1500's.
Linares is 12 km to the east of Hualahuises on
It has magnifi-
the same highway. It is the State's second most
cient natural beauty. You can go fishing on San-
important city.
ta Rosa Lagoon. Las Alazanas Canyon, La
Salitrera Hill, La Muralla, and Salitrera Falls, also
It has interesting examples of religious architec-
called Del Gato Falls, are a few of the other natural
ture such as the 18th century Cathedral of San
attractions to see. Del Gato is 1 mile beyond.
Felipe which has a two dimensional façade, a bel-
Acces is difficult. Potrero Prieto, a sulphur spa,
fry and a three dimensional tower; and the 18th
is in the outskirst of town.
century Church of Misericordia, which has an or-
nate façade featuring caratyds, niches and friezes.
In season, you can hunt deer, quail and ar-
Other prominent buildings are: the 19th cen-
madillo 6 miles from Iturbide, you can admire a
tury Palacio Municipal, Municipal Palace; and the
bass relief called Los Altares by Federico Cantú. It
French style Casino de Linares. There is an in-
is dedicated to Mexico's highway workers.
16
17
GUIDE TO ENTER MEXICO
Solidaridad
PARA EL REGRESO A MEXICO
ISANO
Un trato justo,
tu derecho
SECRETARIA
DE CONTRALORIA
GENERAL
SCT
PGR
HACIENDA
DE FEDERACION
TURSMO
A REPUBLICA
FEDER PODER SEAL ANY STATE
Solidaridad
DIRECCION ESTATAL Y
PARA EL REGRESO A MEXICO
DELEGACION FEDERAL
DE TURISMO DE NUEVO LEON
FOR THE RETURN TO MEXICO
Tijuana
Mexicali
San Luis Río Colorado
Nogales
Map of Mexico's
Ensenada
Naco
Agua Prieta
Ciudad Juárez
main highways
Hermosillo
Ojinaga
Ciudad Acuña
Piedras Negras
Guaymas
Chihuahua
to
Nuevo Laredo
Culiacán
Torreón
Reynosa
Saltillo
Matamoros
Monterrey
La Paz
Durango
Ciudad Victoria
Mazatlán
Zacatecas
San Luis Potosi
San Blas
Tampico
Guadalajara
Cancún
Tepic
Aguascalientes
Puerto Progreso
Guanajuato
Mérida
Vallarta
Querétaro
Pachuca
Ciudad de México
Xalapa
Campeche
Manzanillo
Morelia
Veracruz
Colima
Toluca
Chetumal
Cuernavaca
Tlaxcala
Lázaro Cárdenas
Puebla
Ixtapa Zihuatanejo
Acapulco
Oaxaca
Bahias de Huatulco
Salina Cruz
Tuxtla Gutiérrez
President of Mexico
Carlos Salinas de Gortari
that we expect for all our compatriots."
Mexicans in order to achieve the justice
Let us join today the efforts of all
a new moral balance in our society.
"Solidaridad will allow us to build
3
Public
Tourism
Security
Mexico's federal highways
Information and Assistance
have a surveillance and
Centers are available to you at
security service for travellers in
crossing points, migratory and
charge of the Policía Federal
customs verification points as
de Caminos y Puertos (Federal
well as at bus and train depots
Highway and Ports Police), to
and airports. If you have
guarantee public security and
mechanical problems in our
order in federal highways and
highways you can count whith
ports.
the assistance of the Angeles
In general, this institution
Verdes (Green Angels).
provides basic police services,
Paisano, feel at home, and
such as, crime prevention and
please help us keep Mexico
traffic control on highways and
clean.
ports. They can also help you
in case of an accident.
Migratory or customs
inspection services are not
carried out by this police
force.
Other
Pay attention to traffic signs.
The use of seat belts is
obligatory.
Institutions
If an illicit act is committed, the
The Secretarías of Agricultura
Policia Judicial Federal
y Recursos Hidraúlicos
(Federal Judicial Police) will
(Agriculture) and Salud
intervene. This police is under
(Health) also participate in the
the authority of the
procedures for the entrance to
Procuraduría Federal de la
Mexico of goods for human
República.
consumption, live animals,
disease prevention, etc.
13
Fiscal Traffic Light
In order to simplify customs
3) If the light is green, you will
procedures, the Mexican
go through without any
Paisano:
Government has installed
further verification.
The Government of Mexico welcomes you.
fiscal traffic lights at customs
checking points. When the
4) If the light is red, customs
The main purpose of the information in this
international traveler goes
authorities will perform a
through a customs verification
verification.
guide is to guarantee a pleasant entry into Mexico.
point, with items mentioned in
The Ministries of Gobernación (Interior), Relaciones
the first paragraph of page 10,
you will be requested to
Exteriores (Foreign Relations), Hacienda y Crédito Público
operate a fiscal traffic light.
(Treasury), Contraloría General de la Federación (Auditory
The procedure is as follows:
and Supervision), Comunicaciones y Transportes
1) Before operating it, the
(Communications and Transports), Turismo (Tourism),
traveller must declare if the
as well as the Procuraduría General de la
value of the objects you
brought exceeds 300 dollars
República (General Attorneyship of the Republic)
per person, if so, you must
pay the taxes to be
and the governments of the States and Municipalities
determined by the customs
of the northern border, gathered in the
officer, only over the amount
that exceeds the above
Programa de Solidaridad,
mentioned sum.
wish you an enjoyable
IMPORTANT:
2) If you have nothing to
The employees and civil servants of
stay in our country.
declare or have already paid
Customs Services are the only ones
your taxes, push the botton
that can take part in the different
of the traffic light.
procedures of introduction of goods
and objects into Mexico.
Dirección General de Aduanas
Secretaría de Hacienda y Crédito Público
12
5
Guide to enter Mexico
1. The purpose of this guide is to
4. In case of doubts or
Obligations and Duties
help you understand migratory
complaints, visitors can request
In order for the customs
If you live in the border zone
and customs matters and to
the assistance at the
authorities to grant any of the
and wish to take your vehicle
exercise your rights when
Information Center, with the
former facilities, you have to
into the country, you should
entering Mexico. Therefore we
officer in charge or with the
declare the goods and objects
also obtain a three month
ask you to read it carefully.
that exceed the above
temporal permit, for which you
2. Public servants in charge of
Teléfono de la Contraloría
mentioned exemptions. If you
should pay $110,000.00 (one
exceed such exemptions, you
hundred ten thousand pesos).
verifying the procedures of
entrance to the country should
must pay the corresponding
It is forbidden by law to sell or
work readily to inform the
taxes, in which case customs
leave these vehicles in the
visitor and to guarantee the
personnel must assist you
interior of Mexico. In both
rights and duties granted by the
courteously and free of charge.
cases, you should take them
Constitution and the law to all
To bring your vehicle into
back with you. Read carefully
mexicans living inside the
Mexico, if you are a legal
the instructions at the back of
country or abroad.
91-800-00-148
resident abroad, you must
the permit and avoid further
EN LA REPUBLICA MEXICANA
obtain, free of charge, a six
problems.
3. Public servants mentioned
604-12-40
month temporal import permit
above should carry an
EN LA CIUDAD DE MEXICO
from the customs office at the
identification badge in a visible
entry point. In this case you
place, so that they can be
recognized immediatly.
representant of the Contraloría
must accredit your migratory
General de la Federación:
status.
Do not bring along any fire arms or
5. The mexican authorities in
products which entrance is prohibited
charge of the different
like: explosives, toxic substances, etc.
procedures of entrance of
Their introduction to Mexico is a crime
persons and goods to the
punished with jail imprisonment.
country are:
VISTA
REVISORAS
- Dirección General de
Servicios Migratorios
(General Directorate of
Migratory Services) of the
RESGUARDO
Ministry of the Interior and
- Dirección General de
Aduanas (Customs General
Directorate of the Ministry of
the Treasury).
6
11
Customs
Migratory Services
Rights
Mexicans should prove their
The Migratory forms you
When returning to Mexico, you
You can also bring in the
nationality with their passport,
should fill out are:
have the right to use the
vehicle in which you are
their counsular registration,
1. F.M.E. Form
international traveler's
travelling. In this case, show
their birth certificate or any
Statistical document for
franchise, established by
your documentation that
other document that may prove
nationals and foreigners
customs legislation. This mean
proves your legal residence.
their identity.
residing in Mexico, for nationals
that you do not have to pay
taxes for personal objects,
If you live in the border zone,
Foreigners must present their
with legal residence abroad or
photo camera and films, video
you have the right to import
passport and the
covered by the
camera, sport goods,
-tax-free- food, medicines
corresponding visa or any other
Simpson-Rodino law.
cigarettes, wine or liquor for
and clothing you may need for
valid migratory document. U.S.
personal consumption,
you and your family. Under
and Canadian citizens require
2. F.M.T. Form
medicines and gifts up to 300
certain conditions, you may
only their passports.
Migratory document for
dollars per person, including
import a foreign vehicle to use
foreigners who wish to enter
minors. In this case you don\t
it throughout the country with
Mexico.
have to show your passport
the appropriate permit. If you
to customs authorities.
were to change residence from
In both cases, one copy of the
the border to the interior of the
form will be stamped by the
If you are a legal resident
country, you have the right to
migratory authority when
outside Mexico and visit the
bring along your household
entering Mexico and should be
country, in addition to the
furniture.
returned when leaving the
above you can bring, without
country.
paying taxes, a television set,
a radio, a portable recorder,
records and radio cassettes, a
MIGRACION
typewriter, a musical
IMPORTANT:
instrument, a camping tent,
The employees and civil servants of Mi-
toys, fishing gear, a motorless
gratory Services are the only ones that can
boat, linen and other house
take part in the different procedures of
clothing, kitchen and bedroom
entrance of persons to Mexico.
appliances and furniture.
Dirección General de Servicios
Migratorios
Secretaría de Gobernación
10
7
FME Form
FMT Form
ESTA FORMA DEBERA SER LLENADA POR EL VIAJERO SIEMPRE QUE UTILICE
MAQUINA LETRA DE MOLDE
No.
C
5082662
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ESTADOS UNIDOS MEXICANOS
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SECRETARIA DE GOBERNACION
DIRECCION GENERAL DE SERVICIOS MIGRATORIOS.
DIRECCION GRAL DE SERVICIOS MIGRA TORIOS
OBLIGACIONES.
LEY GENERAL DE POBLACION
LEY DE INFORMACION ESTADISTICA
Y GEOGRAFICA
ADVERTENCIA
NOTICE
AVERTISSEMENT
-ESTE DOCUMENTO Y su EXPEDICION SON GRATUITOS
OBLIGATORIEDAD DE PROPORCIONAR INFORMACION ESTADISTICA
obligatorio presentar este documento internarse Pais entregario
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PERSONAS FISICAS MORALES CUANDO LE SEAN SOLICITADOS DATOS
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ESTADISTICOS GEOGRAFICOS POR LAS AUTORIDADES COMPETENTES.
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soliciter varias vigencia este documento. hasts
SERVAR COPIA DEL ORIGINAL LA CUAL LE SERA SOLICITADA AL REGRE.
máximo Oficina cercana
LOS INFORMANTES ESTARAN OBLIGADOS PROPORCIONAR CON VERACI
GRAL SERV Av Judiez No 20 piso Mexico
SAR PAIS
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AUTORIDADES COMPETENTES PARA FINES ESTADISTICOS CENSALES GEO.
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EL VIAJERO ES NACIONAL RESIDENTE EN EL EXTRANJERO DEBERA CON
proper
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GRAFICOS PRESTAR AUXILIO Y COOPERACION QUE REQUIEREN LAS
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SERVAR LA COPIA DEL ORIGINAL LA CUAL LE SERA SOLICITADA AL SALIR
MISMAS.
forbioden work
DEL PAIS.
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DOCUMENTO ESTADISTICO PARA NACIONALES Y EXTRANJEROS RESIDENTES EN EL PAIS Y PARA
CAUSAS NO DOCUMENTO AUTORIDADES
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REASONS HAND THIS OVER TO THE
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NACIONALES RESIDENTES EN EL EXTRANJERO.
LEAVING THE COUNTRY MAIL THE FOL
LOWING ADDRESS
GRAL SERV MIGRATORIOS Avenue Juarez No 92.2 eme clage.
Mexico
ETE REMISE AUX MIGRATOIRES
MEXICAINES A LA SORTIE PRIERE POSTE
SECRETARIA DE GOBERNACION
DIRECCION GENERAL DE SERVICIOS MIGRATORIOS
Firma del declarante
AVE JUAREZ 92 PISO . C.P. 06040 MEXICO.
Applicant's Signature
Signature l'interessé
T.O N.
8
9
IN MONTERREY
ACOMPLETE HOTEL
Monterrey
better than ever
Spot
Light
ON MONTERREY MEXICO
TOURIST GUIDE
FREE COPY
HOTELRIO
CORRESPONDENCIA DE SEGUNDA CLASE
REGISTRO DFC-NUM. 022 0465 CARACTERISTICAS 228252433
?
Padre Mier & Garibaldi Sts. Downtown Monterrey, N.L., México C.P. 64000 P.O. Box 35
Reservations (9183) 422-191 & 451-516 Switchboard (9183) 449-040 & 432-090, Telex: 38-3310 HRIOME
NUEVO LEON, MEXICO
MONTERREY
DESDE HACE 50AÑOS
MONTERREY
THANTER EVER
MONTERREY le ofrece su tradicional
Hospitalidad Norteña, excelentes
hoteles y restaurantes, vida nocturna
y vistas inolvidables, además de
Modernos Centros Comerciales,
Universidades y Hospitales con el
equipo de diagnóstico más avanzado.
PRAKTICA
MONTERREY offers you its traditional Northerner Hospitality
excellent hotels and restaurants, night life and unforgettable
sightseeing, along with Modern Malls, Universities and
Hospitals with an advanced diagnostic equipment.
La calidad hacembre
SECRETARIA
SECRETARY OF INDUSTRIAL
DE FOMENTO INDUSTRIAL
AND COMMERCIAL
Y COMERCIAL
DEVELOPMENT
DIRECCION ESTATAL
STATE TOURISM
DE TURISMO
STADO R
MADIEO
DEPARTMENT
APDO. POSTAL 2884
STATE
P.O. BOX 2884
(83) 44-11-69
de
MONTERREY. NUEVO LEON. MEXICO
MERCANTIL
DE MEXICO
Mexico is rich with investment opportunities. But
Luxury
it takes the in-depth knowledge of Mercantil de
Mexico professionals to help you determine which
investment is right for you, among the
sophisticated investment tools with important
points to your advantage such as minimal opening
charges and maximum limits of monthly
retirements.
in
Our branches along the bordeline have establish
counseling for bilingual investment so as to offer
WELCOME TO
you a better service.
MONTERREY
In the name of the City of
CALL US TODAY
Style
Monterrey I am extending the
most cordial invitation to visit
Roberta L. Fuentes
and get to know all our toursit
attractions as well as the
Foreign Investments.
beauty of our outskirts.
(83) 43-36-88 and 42-88-08
Upon your arrival you will
from 9:00 A.M. to 3:00 P.M.
know that you are more than
P.O. BOX 213
welcome, and we feel sure
that our hospitality will make
Multibanco Mercantil de México, S.N.C.
you another "amigo" of Mon-
terrey.
Calle Hidalgo PTE. No. 234
Monterrey, N.L.
LIC. SOCRATES RIZZO G.
C.P. 64000
Mayor of the City
CARNES LAS Alta MEJORESON AL Cocina música Mexicana en Nuestra vivo
THE
LISSETTE
hacen de México Lindo el lugar
ideal. Ambiente familiar que invita
a regresar. Viernes y Sábados por
la noche Mariachi.
Mexico! No. 731 Pte.
Enjoy our best charcoal
broiled meat and
Mexican typical dishes
in a family atmosphere.
OCAMPO
Daily live music and Friday
entre P. Díaz y S. Peña
and Saturday night Mariachi.
There is nothing
Tels: 43-89-80 y 43-44-17
like it
DOWNTOWN
CUMBRES
Dr. Coss And Matamoros Sts.
1390 Paseo Leones St.
Phone: 42-74-45
Local 3
With Private Parking
Phone: 46-85-78
PAGE 2
SPOTLIGHT ON MONTERREY
SPOTLIGHT ON MONTERREY
Page 19
A WARM WELCOME TO
Restaurant
VISITORS
Every day all over the world
we understand "tourism" mo-
SPOTLIGHT ON MONTERREY
"MONTERREY, MEXICO ALWAYS HAPPY"
On behalf of the people of
ENFOQUE SOBRE MONTERREY
"TOURIST ASSISTANCE"
Regio
re thoroughly, not only as a
Nuevo León, it is my pleasure
source of income, or generator
By Virgilio Villarreal García.
to welcome you to this
of economic development of
AI Servicio del Turismo.
FREE SERVICE
beautiful state. They are sin-
a country, but as a way to
En Beneficio de México
ZONA ROSA
Along Nuevo Leon highways there are modern filling stations,
cere, honest, and hard
join brotherly the nations that
ready to supply gas and lubricating oil to those traveling by
CHARCOALED MEAT
working people, who want to
strugle for the traditional va-
Tel. 44-32-93
car. Specialized mechanics are ready to assist any one who
make your visit an enjoyable
lues of their culture and philo-
might be in need of such service.
one, and to see that you are
Monterrey, N. L., Méx.
The Tourism Bureau in Nuevo Leon state with its 5 patrol
"CABRITO". KID
sophy.
well attended. For this to be
car units (green angels) are always ready to help tourists in
In Monterrey we have this sa-
DIRECTOR:
so, we count with first class
any emergency through all mexican roads.
(SHEPHERD STYLE)
hotels and restaurants, where
me conviction on tourism, with
Raúl Arizpe E.
IN NUEVO LEON STATE
you can find the best of both
the warmest feelings of bro-
EDITOR
SERVICES
Mexican and Internacional
therhood, for those that visit
Rafael Westrup
o Mechanic service o Medical Service o Radio Comunication
dishes.
us as tourists.
GERENTE
O General Information.
Also you can. enjoy the
On behalf of our commerce
Rául Arizpe G.
ROADS
ROUTE No.
o Monterrey to Nuevo Laredo, Tamps.
85
constrast of the old Mexico
and through this column in
o Monterrey to Saltillo, Coah.
40
with its modern facets. So
"Spotlight" we give you a he-
VENTAS
O Monterrey to Monclova, Coah.
53
whether it be for pleasure or
Pablo Tamez R.
arty welcome, and our best
O Monterrey to Reynosa, Tamps.
40
Tel. 58-69-52
for business, we hope to make
o Monterrey to Linares & San Roberto
wishes that on your stay among
85
your stay one to remember.
us, be friendly and cordial,
COLABORADORES:
(DAYLY HOURS SERVICE FROM 8 O'CLOCK TO 21 HOURS)
and that on your return home,
Lic. Salvador Garibay
State Tourist Bureau
Pedro De la Fuente
"AMIGO, DO NOT HESITATE, MONTERREY IS WAITING
BAR SERVICE
you take along fond memo-
FOR YOU WITH OPEN ARMS".
of Nuevo Leon
Corregidora St. 523 E.
ries that we keep with your
Alex Espinosa
kind visit.
Cesar Maldonado G.
Phone 43-62-50
Virgilio Villarreal G.
You are always
Chamber of Commerce
Lic. Sergio Marcos T.
WELCOME
of Monterrey
ARTE
ROBERTO LICEA
ASESOR LEGAL
Lic. Jaime Franco
HOTEL
"THE NEW
CONSEJEROS:
INTERNACIONAL
AND CONFORTABLE"
DIRECCION ESTATAL
MONTERREY, N.L.
PLAZA
DE TURISMO
2522 WEST HIDALGO ST.
(83) 333-200
Located 3 Mins. from Downtown,
Lic. Sergio Marcos Tueme
(INFRONT OF MUGUERZA MEDICAL CENTER)
in the bishop's hill close to Medical
CAMARA DE COMERCIO
Center.
Arturo Cueto Juárez
125 rooms with A/C, Color T.V.
UNION DE GUIAS
(Satélite), parking garage, digital
Saúl Rocha Tijerina.
telephone, cafeteria, restaurants
ENFOQUE SOBRE MONTERREY
and bar.
Come to Monterrey, and stay with
Se publica mensualmente y se
us, feel and see the difference in
distribuye on Hoteles, Consula-
style and confort.
dos, Delegaciones de Turismo,
Cámaras de Comercio, Agencias
For more information or reserva-
de Viajes y otros importantes
tions call: (83) 333-320 or 333-380.
Centros de Turismo de México,
E.U.A. y Canadá.
LAREDO
CARRETERA
N
Correspondencia de Segunda
HOSPITAL MUGUERIA
Clase con Reg. DGC-NUM.
022 0465, Características
228252433.
LBS
CORPOLITOS
RUIZ CORTINES
UNCOMER
PIE
CALZABA
ORDER
ASALTHIC,
MORDNES PRIETO
CERVECERIA CUAUHTEMOC, S.A.
MONTERREY
BETTER
THAN EVER
STATE TOURISM DEPARTMENT
INFOTUR
FREE TOURIST INFO
45-08-70 45-09-02
OPEN TUESDAY THRU SUNDAY
10:00 A.M. TO 5:00 P.M.
MONDAY'S CLOSED
ARRIVING TO MONTERREY?
GRAN PLAZA
MONTERREY
MEJOR
QUE NUNCA
City
Cathedral
Theater
AV. ZUAZUA
Government
Pates
GRAN
PLAZA
Fountain
Laser
of Life
Commerce
Beacon
New City
IFH
AV. CONSTITUCION
MONTERREY,
NUEVO LEON, MEXICO
"INFOTUR"
(Free Tourist Information)
We have an office with all
the tourist Information you
may need. To make your stay
in Monterrey or any part of
the state of Nuevo Leon a
Just look for the blue and
white question mark sign
located on the downtown
area or stop by the INFOTUR
office on the streets of Zara-
goza and Matamoros, in the
If you are staying in any of
our hotels look for the INFO-
TUR card on your room. Call
us, remember "We have the
answer to your question".
WELCOME TO
MONTERREY
GOBIERNO DEL ESTADO DE NUEVO LEON
DIRECCION DE TURISMO
APARTADO POSTAL 2884
TEL. (83) 44-43-43 y 40-10-80
NUEVO LEON STATE GOVERNMENT
TOURISM DEPARTMENT
P.O. BOX 2884
PHONE (83) 44-43-43 AND 40-10-80
AV. ZARAGOZA
Infotar
AV. MATAMOROS
MORELOS PLAZA MALL
Old City
Hall
more pleasant one.
Hotal
F
Gran Plaza.
Zone
The advertiser and editorial staff of Spotlight believe that they have an obligation and a responsability towards every person who vi-
sits Monterrey. This duty consists in extending the warmest cordiality and in doing everything possible to insure a pleasant and enjoyable stay
for their guests. In order to enable them to more efficiently discharge this obligation, you are requested to fill in the following questionaire
and return it to Apdo. 2884, Monterrey, N. L., México.
THANK YOU
1. AT WHAT BORDER POINT DID YOU ENTER MEXICO?
2. HOW WERE YOU TREATED BY THE BORDER OFFICIALS? a) Customs
b) Inmigration
c) Health Depart-
ment
3. WERE HIGHWAYS BETTER OR WORSE THAN YOU EXPECTED?
4. WHAT WAS YOUR FIRST STOP OVER IN MEXICO?
5. ON WHAT DATE DID YOU ARRIVE IN MONTERREY?
6. WHICH MONTERREY HOTEL(S) DID YOU STAY?
7. DID YOU FIND THE HOTEL SERVICE ADEQUATE? (IF NEGATIVE, PLEASE STATE FAULTS ENCOUNTERED)
8. WHICH MONTERREY RESTAURANT(S) DID YOU ENJOY MOST?
9. DID YOU EMPLOY A GUIDE?
WERE YOU SATISFIED WITH HIS SERVICES? (IF NEGATIVE WHY)
10. WHAT PLACES OF HISTORICAL OR SCENIC INTEREST DID YOU VISIT?
11. WITH WHAT WERE YOU MOST FAVORABLY IMPRESSED?
12. WHAT IMPRESSED YOU MOST UNFAVORABLY?
13. WILL YOU RECOMMEND MEXICO TO OTHERS AS A PLEASANT PLACE FOR A VACATION?
14. WHAT DATE DID YOU LEAVE MONTERREY?
15. WAS SPOTLIGHT USEFUL TO YOU DURING YOUR STAY?
WOULD YOU LIKE TO RECEIVE IT (FREE)
AT HOME?
16. IN YOUR OPINION HOW CAN MONTERREY BE MADE MORE ATTRACTIVE TO VISITORS?
17. NAME
18. ADDRESS
CITY
Z.C.
Page 18
19. WHAT KIND OF ARTICLES WOULD YOU LIKE TO SEE US PUBLISH?
SOCIAL EVENTS
RECEPIES
SPORTS
HISTORICAL EVENTS
Page 17
Page 4
CHOSPITAL SAN JOSE'DE MONTERREYRS ADEC
at it! Excellence asta Gdal
Centro
Plaza
de las
Artesanías
La Unión de Artesanos de Nuevo León,
le invita a conocer su nuevo local "Cen-
tro Plaza Artesanal, donde puede admirar
y adquirir gran variedad de artículos arte-
sanales de toda la República. Contamos
con dos pisos de exposición permanente.
We are the best choice because we are at the vanguard of the
(Aquí podrá adquirir artículos en: piel,
technological progress and we offer all the services for an
latón, cobre, plata, vidrio estirado, ropa,
integral attention for our patients.
dulces, etc. etc.).
Localizado en la zona hotelera a la altura
Phones
Commutator
(83) 47 10 10 to 19
33:36:00
de la Avenida Juárez con entrada de la
Emergency Room (83) 48 26 75 and 48:32:77
Calle de Hidalgo a la Avenida Ocampo.
Public Relations
(83) 48 22 97
3000 West I. Morones Prieto Ave Col Los Doctores Monterrey, Nuevo León, México
For the best bargains in arts and crafts and mexican curios, visit the new Arts
Zip Code 64710 P.O Box 2830
and Crafts Center (Centro Plaza Artesanal) with two floors of great varieties
of the best handmade articules from all of Mexico: Where you can see and buy,
HOTEL COLONIAL
excellent products like:
*
Leather
*
*
Ceramic
Candies
Silver
*
*
*
Brass
Dresses
Jewelry
Papermache
*
Cooper
Glass/Crystal
Wood
*
Wool/Cotton
Enrique Ochoa MD.
Located betwen the streets of Hidalgo, Ocampo and Juarez, in the downtown
area short walking distance from main downtown hotels. Operated by the union
F.A.C.C.P.
of artisans of Nuevo Leon. A shopping paradise all under one roof.
CARDIOV ASCULAR AND THORACIC
SURGERY
AIR CONDITIONED
HOTEL
N
ANNEX PARCKING LOT
PLAZA
MORELOS
COMMERCIAL ZONE
RESTAURANT BAR
NIGHT CLUB
LAS GRACIAS ST.
SERTOMA ST.
HOSPITAL
S
SAN JOSE
MONTERREY
BEST WESTERN
HOTEL
BOUTIQUE
SALES OFFICE
JOSE
MEDICAL
MIDALGO
OF RAILROAD TICKETS
AV. HOSPITAL
JUAREZ
GALEANA
CARRANZA
MODULATED MUSIC
AMBASSADOR
ANCIRA
WESTIN
INTERNATIONAL
BARAGOZA
PLAZA
"COLONIAL" CAFETERIA
HOTEL
HOTEL
AESTHETIC PARLOUR
OCAMPO
GRAN
SITUATED IN THE
MORONES AVE.
"PINK ZONE"
HOLIDAY UNIT
CROWN
SAN JOSE MEDICAL CENTER
HOTEL
HIDALGO OTE. 475
CONSTITUCION AVE.
RESERVATIONS:
3000 WEST I. MORONES PRIETO AVE. DESP. 602
PHONE 43-67-91 to 96,
MONTERREY, N.L.
PHONE (83) 48-33-94 AND (83) 48-32-37
Page 16
SPOTLIGHT
UN
MONIERRLI
SPOTLIGHT ON MONTERREY
HOTEL AND MOTELS
CATEGORY
ADDRES
PHONE
NAME
ESTHETIC PLASTIC SURGERY
AMBASSADOR
(*****)
Hidalgo and E. Carranza Sts.
44-93-00
ANCIRA
(*****)
Hidalgo and Escobedo Sts.
43-20-60
PLAZA HOLIDAY INN
(*****)
East No. 300 Contitucion Ave.
44-93-00
FACE LIFT.
RAMADA INN
(*****)
Lomas del Roble
52-22-70
PLASTIC SURGERY OF THE NOSE,
HOLIDAY INN
(*****)
North 101 Universidad Ave.
52-33-90
INTERNACIONAL
West 2522 Hidalgo Ave.
33-32-00
BREAST, BUTTOCKS AND ABDOMEN.
(**** )
RIO
(****)
West 194 Padre Mier St.
44-95-10
MONTERREY
(****)
Morelos and Zaragoza Sts.
43-51-20
DORADO
(****)
Laredo Higway No. 901
52-40-50
FASTOS
(****)
Colon and Villagran St.
72-32-50
CHIPINQUE
(****)
Chipinque Mesa
78-11-00
(***)
Hidalgo and E. Carranza Sts.
40-98-00
WIDE EXPERIENCE
ROYALTY
SON-MAR
(***)
North 1211 Universidad Ave.
75-44-00
EXCELENT RESULTS
5a. AVENIDA
(***)
East 243 Madero Ave.
75-65-60
EL PASO AUTEL
(***)
North 130 Zaragoza St.
40-06-90
COME CHECK IT OUT
JOLET
(***)
West 201 Padre Mier St.
40-55-06
LOW PRICES
COLONIAL
(***)
East 475 Hidalgo St.
43-67-91
ROYAL COURTS
(***)
North 314 Universidad Ave.
76-27-10
NUEVA CASTILLA
(***)
Km. 15.5 Laredo Higway
76-67-70
YAMALLEL
(***)
North 912 Zaragoza ST.
75-35-00
DR. JUAN DIEGO OSORIO MIRANDA
WHAT'S DOING AROUND TOWN
CLINICA DE ESPECIALIDADES
ALVARO OBREGON AND VERACRUZ STS.
ANTONIOS LE CLUB: Pink
WHERE TO EAT
NUEVO LAREDO, TAMS. PHONE: 5-01-18
Zone Phone 44-58-26.
Theaters
INTERNATIONAL CUSINE
THEATERS:
Discoteque
Ambassador
MONTERREY: Constitucion
Ancira
Ave. and Vallarta Sts. (Phone
DISCOTEQUE:
Luisiana
43-64-66).
Río
BACCARATT No. 50 Grijalva
SAN PEDRO: Humberto Lo-
St. Col. del Valle. Phone:
Henry VIII
bo and 1. Morones Prieto Sts.
78-86-48
J.J. Charlie's
(Phone: 78-90-21).
AJA DISCO: Eduardo C. Livas
Mira Plaza
LUIS ELIZONDO: Pernambu-
St. Col. Vista Hermosa.
OMAR DIAZ, MD
MEXICAN FOOD
CO 540 and Junco de la Vega
SAHARIS: Almazán Ave.
Sts. (59-04-87).
Phone 76-73-25.
México Lindo
INTERNAL MEDICINE
DE LA CIUDAD: Zuazua and
Los Jacales
PULMONARY DISEASES
Matamoros Sts. (Phone
La Cabaña
CENTRO MEDICO INGLES
43-48-12).
ART galeries
Son-Mar
Mérida
203 Sertoma St. Desp. 303
REFORMA
NIGHT
REGIONAL FOOD
Phones: 48-73-20 48-74-63
ART GALERIES:
Restaurant - Bar
clubs
ROJO GALERIES: No. 400
Regio
Gómez Morin Ave. Phone:
El Cabritero
HOSPITAL
NIGHT CLUBS:
78-27-97.
SAN JOSE
Pink Zone
El Asadero
PICADILLY CIRCUS. South
ARTE PRIVADO: 211 North
LAS GRACIAS ST.
In the Heart of
El Pastor
946, Escobedo ST. Pink Zone,
Bravo St. Col. del Valle.
SERTOMA
Monterrey
Phone: 42-00-66.
La Fe Rest. Palenque
ALFERES: 240 South Rayon
SAN JOSE
MEDICAL
Ladies Bar
SCARAMOUCHE: 450 East
El Tío
AV. DEL HOSPITAL
CENTER
St.
Constitution Ave. Phone
ITALIAN FOOD
RUBIO: 1843 West Hidalgo St
44-69-33.
La Piazza
CHEVROLET
Phone: 42-39-48
ROJO DE ARTE: 1221 South
East 515 Ocampo Ave.
CID: Pink Zone Phone:
Josephinos Pizza
Monterrey, N. L.
Dr. Coss Ave. Phone 42-72-44.
Pizza Hut
MORONES PRIETO AVE.
ARTE, A.C.: Belisario Domin-
JAGUAR: 101 North Univer-
guez, Col. Obispado.
sidad Ave. Phone 52-33-90.
SPOTLIGHT ON MONTERREY
Page 15
LAGUNA DE SANCHEZ
SHOWROOMS AND MUSEUMS
ROAD MAP OF THE STATE OF
NUEVO LEON.
LAREDO,
TEX.
FANIA
NUEVO LAREDO
RODRIGO GOMEZ DAM
+
The lake formed by the new
"Rodrigo Gomez" Dam, 25
LAMPAZOS
miles south of Monterrey on
the old Mexico City highway,
Travelers whose idea of a perfect afternoon IS
HALL OF FAME
is probably one of the loveliest
soaking up the tranquility of nature by whiling
Ave. Universidad 2202 norte
spots in the area. A fine place
away the hours in a beautiful valley surrounded
Cervecería Cuauhtémoc Beer Garden
for water skiing swimming and
SUSTAMANTE
VILLALDAMA
by majestic mountains richly forested by
boating. Regattas are held every
SABINAS
1
towering pines, should plan a visit to Laguna de
Biographies and outstanding performances
Sunday. There are picnic areas
Sánchez, near Monterrey, México.
achieved by the most famous baseball players
and restaurants nearby.
STATE
of Mexico. Annex, the Sport Museum of Mon-
MAMOLIQUE
Located 21 miles from Monterrey, Lagu-
terrey, with stands devoted to Box, Bull Figh-
ting, Soccer Football, American Football,
TOREYNOSA
na de Sánchez is placed high in the beautiful
Sierra Mountains and offers the visitor the
"Charreria" (Mexican Tradition), Olympic
GRUTAS
was
DRAVO
opportunity to sample one of the most valued
Medalists, Hunting and Sportsmen of the State
MONTERREY
treasures of today's jet-paced world, the soul-
of Nuevo Leon. Free Entrance. Attractive
HIWAY-40
HI-WAY-40
awakening beauty of nature.
Souvenir Shop.
SANTIAGO
CADEREYTA
SALTILLO
The clean, crisp mountain air of the region is
ALLENDE
filled with intoxicating aromas of pine, apple,
MONTEMORELOS
peach and plum trees which are grown by
MONTERREY MUSEUM
natives of the area who live in rustic log cabins
The new Monterrey Museu m is open Tuesday
CHIPINQUE MESA
covered with white clay and with high roofs of
through Friday, from 9:30 A.M. to 5:30 P.M.;
LIMARES
cane and palm leaves.
Saturday and Sunday, from 10:30 A.M. to
In less than 20 minutes from
6:30 P.M., Phone: 72-48-94.
downtown Monterrey, beau-
The village of Santiago, which is located at the
tiful Chipinque Mesa is loca-
HIWAY.57
mouth of the valley, has retained the charm and
CUAUHTEMOC BREWERY
ted in the Sierra Madre Orien-
grace of a typical village from the by gone days
tal, at an altitude of 1,500
HI-WAY-85
of México's colonial era.
Makers of the famous Carta Blanca, Bohemia
mts. (5,000 ft.) surrounded
and Tecate Beers.
by pine trees. A new road is
/
The 21 miles of paved road, which begins
The garden serves free Carta Blanca beer to
availabe for the year round
ESCONDIDA
at EI Cercado on the old highway to México
visitors.
visitors, as well as a hotel,
Open 10:30 to 6:30 P.M. Tuesday to Sunday.
ZARAGOZA
City, offers the visitor many areas where they
restaurant and picnic grills. It
may stop and savor the panoramic views as they
Guided tours of the Brewery are conducted at
is an enjoyable place to go
ARROVE
zig-zag their way up the mountains.
11:00, 12:00 and 3:00 P.M. Tuesday to Friday.
hiking.
TYPAS
Very interesting and enjoyable.
Along the way there are such impressive sights
as an oberservatory, a small cascade, impressive
cliffs of solid stone, mountains richly forested
with moss-draped pines, areas, the pictures que
CRYSTAL FACTORY
vacation lodge of Vidriera Monterrey, a gas
Visit the biggest factory of Lead Crystal in
station, and finally - beautiful valley of Laguna
Latin America, and once there, acquire in the
de Sánchez.
factory itself, as a professional buyer, whatever
EMERGENCY CALLS
your taste selects.
Immigration Department
Phone 75-40-09
Tour informationcall: 51-43-00, 51-63-96 Ext.
Vacations? Business? Rest?
102 Ask for Mr. Eduardo Garza.
Fire Department
42-00-55
Red Cross
42-12-12
The State of Nuevo León has many
A commitment to your good taste.
Traffic Department
40-95-97
things to be seen; Monterrey is a
HOUSE OF CULTURE
Police Department
43-43-15
POST OFFICE
city that produced hundreds of
Highway Police Patrol
43-25-76
The Department of Cultural Ralations of the
Located at the corner of Zarago-
Radio Patrol
06
items; there are hotels both down,
Government of Nuevo León, promotes a serie
of events in the "(Casa de la Cultura" located
za and Washington Streets, the
Tourist Department
40-10-80
as on the wayside or high up on the
on Colón Ave. between Escobedo and E. Ca-
Palacio Federal houses the Pos-
Chamber of Commerce
42-21-69
mountain.
rranza Sts. open from 10:00 A.M., to 1:00 P.M.
tal and Telegraph Offices as
American Consulate
43-06-50
and from 3:00 P.M. to 6:00 P.M.
well as city and state depen-
International Good Neighbor Council
42-76-33
Free entrance.
dencies of the Federal Govern
Tourist Information Office
45-00-35
ment.
Page 14
SPOTLIGHT ON MONTERREA
SPOTLIGHT ON MONTERREY
Page 7
DOLLAR
RENT A CAR
COMENTARIOS
'¿POR QUE EL TRABAJO PRODUCE TANTA SA-
TISFACCION? PORQUE FORMA LA CONCIENCIA
DOLLAR
TIENE LAS
DE QUE SERVIMOS PARA ALGO, Y FORMAMOS
LLAVES
PARTE DE LOS SERES UTILES". PAUL BAURGET.
HOTEL
ROYALTY
DE SU
GARCIA CAVES
ALL YOU NEED!
CARRO
One of the most eye-opening
side trips which may be made
to
100% AIR CONDITIONED
by the visitor to Monterrey, is
to Garcia Caves. The Grutas
PHONE IN EVERY ROOM
de Garcia are a seemingly unend
$
SWIMMING POOL
ing chain of fantastically carved,
rooms which have been compa-
"TYPICAL" MEXICAN PATIO
red by many to Carlsabad Ca
verns, discovered over hun-
"CHEF'S" DINING ROOM
dred years ago.
BEAUTY SALON
MOTOR LOBBY
Located only 27 miles away,
HOTEL ANCIRA
they may be reached by driving
HIDALGO OTE. 498
TELS. 42-05-01 AL 03
20% de descuento en pago de
out the Saltillo road to the
ciceeo's
43-20-60 EXT. 633
contado.
Cave sign. A new funicular has
43-63-63
COCKTAIL LOUNGE
15% de descuento con tarjeta
replaced the burros which once
AEROPUERTO:
GRAL. MARIANO ESCOBEDO
de crédito.
TEL. 45-42-71
conducted you to the entrance.
(exclusivo en tiempo kilome-
MONTERREY, N. L.
traje).
The caves are well lighted and
HIDALGO AND E. CARRANZA STS.
ventilated. The startling stalag-
PHONES: 40-98-00 AND. 45-74
mitic and stalactitis formations,
CONVERSION TABLES
El día 1o. de Mayo, como ya es tradicional, se llevó a
huge chambers and subterra
cabo el desfile obrero para conmemorar el Día del Tra-
Gallons
to
Liters
nean lake, make this a sight
not to be missed.
bajo, en remembranza a los Mártires de Chicago.
1
3.8
En la foto superior podemos observar, encabezando
atricia
2
7.6
la marcha y de izquierda a derecha: Sr. Raúl Caballero
PARKING LOT ROOMS
3
11.4
4
García, Diputado del Congreso Local; Sr. Eleazar Ruiz
15.2
5
18.9
Cerda, Srio. General de la C.R.O.C.; Lic. Jorge A. Tre-
Madero Blvd. East 120
6
viño, Gobernador del Estado; Lic. Raúl Caballero Esca-
75-07-50,
22.7
Phones:
7
26.5
milla, Srio. General de la C.T.M.; Sr. Gerardo Cavazos,
75-07-75.
8
30.3
Coordinador Regional del Sindicato de Electricistas y el
9
34.1
Lic. Sócrates Rizzo García, Alcalde de la ciudad.
HOTEL DEL NORTE
10
38.0
20
Es satisfactorio ver ese contingente que significa el es-
AIR CONDITIONED
76.0
25
94.6
fuerzo humano, base fundamental de ia producción, que
On Democracia and
Juan Méndez Sts.
50
189.2
hace posible el desenvolvimiento industrial y comercial.
75-21-40
100,
378.5
HORSE TAIL FALLS
HUASTECA CANYON
Phones:
Observar los rostros cansados de quienes han ofren-
75-25-38
Miles
to
Kilometers
This beautiful natural waterfall,
For those who are specially
dado toda una vida al trabajo, junto a los jóvenes que
1
1.61
2
widening toward the bottom
interested in massive rock for-
ponen su vigor al servicio del mismo; al campesino que
HOTEL
"REGIS"
3.22
4.83
like the tail of a horse, is
mations, framing spectacularly
GOOD SERVICE AND
3
abre el surco proporcionando alimento; al obrero fabril y
4
6.44
called in Spanish "Cola de
steep ravines, a trip to Huaste-
SECURITY
al artesano, unidos en un todo, piezas que deben enden-
5
Caballo". It is located on a
ca Canyon should be made.
100% Air Conditioned
8.05
private hacienda named Vista
tar para que la gran máquina productiva sea eficaz,
Jiménez St. 1105 North
6
9.65
Even though photographs of
7
11.26
Hermosa about 25 miles south-
this canyon are on sale in most
Y lo más importante de todo, el efecto del sacrificio
8
12.87
east of Monterrey. To reach it
Monterrey stores, we advise
de obreros y patrones frente al Pacto: respeto mutuo y
HOTEL CONDE
9
14.48
turn right at the pueblo of
that you take a camera along
paz laboral.
SERVICE AND
10
16.09
El Cercado (see map) and
travel about 4 miles over a
for maybe even some more
ATENTION
20
32.18
NUESTRA PORTADA
REASONABLES PRICES
25
rather rough but easily passable
unusual shots.
40.23
50
road.
The trip to the Canyon is made
Un aspecto nocturno de la Gran Plaza, enclavada en
J. A. Lozano-Manager
80.45
Reforma West 419 St.
100
160.90
The luxurious vegetation in
by taking the road out of
el Centro de la Ciudad. Con sus 40 hectáreas, está consi-
(Crosswith st.)
this secluded glen makes it a
Monterrey towards Saltillo.
derada como la más grande del mundo. FOTO CORTE-
spot long to be remembered.
(Highway No. 40).
SIA: DIRECCION ESTATAL DE TURISMO.
Page 8
SPOTLIGHT ON MONTERREY
SPOTLIGHT ON MONTERREY
Page 15
NUEVO LEON
HOTEL
YAMALLEL HOTEL
Nuevo León is the state of
the most varied contrasts that
offer you a whole world to
explore.
Enjoy the most exciting and
YOUR
modern city in northern Mé-
xico. Visit picturesque little
HOME
towns or old haciendas full
GRAN PLAZA
TECHNOLOGICAL
of the ancient taste of Mexico.
IN
INSTITUTE
Feel the architecture flowing
MONTERREY
Its actual extension of 40
through generations. Admire
Monterrey's Institute of Tech-
acres of gardens and plazas
beautiful places, unique in con-
nology is privately endowed,
makes it one of the largest in
trast and variety: rivers, wa-
SOLES
and is considered by many the
the world. It is surrounded
terfalls, springs, groves, impo-
CATHEDRAL
best Engineering School in Me-
bay State and municipal buil-
xico. Founded in 1943 it is
sing mountains, misterious ca-
Teléfonos
dings and the Grand Theater;
ves, impressive desertic life
Construction for the Cathedral
already a huge combination of
106 ROOMS WITH 100%
places to fish, hunt, camp and
Aire Acondicionado
beautiful fountains, architec-
begun from 1600 to 1603, to
modern and ancient building
A/C. AND T.V.
tual works, evergreen gardens,
have fun.
y Televisión en todos
designs. Only lately a New
RESTAURANT/BAR
be completed 150 years later.
a replica of the fountain of
Besides, Nuevo Leon offers its
los cuartos.
ultramodern Gymnasium has
PARKING GARAGE
In 1851 the Bell Tower was
life and the commerce beacon
famous food: cabrito, macha-
ROOM SERVICE, LAUNDRY
been inaugurated and the
Zona Comercial
added, Facing the remodeled
with lasser rays that shines
cado, flour tortillas, pumpkin
AUTOMATIC L.D. SERVICE.
Stadium, freshly restored seat
throughout the city is what
and molasses sweets.
SHOPPING PARADISE
Gran Plaza. it stand out as
30 thousand people and is the
a landmark and represents the
makes this plaza a must for
center of nearly all Monterrey's
And if you look for the ar-
Television Set and
NEXT TO HOTEL.
every tourist visitors to see.
Football games as well as Track
tistic expression of a people,
Phone in every room
importance of Religion through
Nuevo Leon has its very own
the faith of the people. As
Events.
1000/o Air Conditioned
912 NORTH ZARAGOZA ST.
(Please see page 10 for its
The locally known "Tec" is
arts and crafts, its folklore,
Commercial Zone
MONTERREY, NUEVO LEON
most Cathedrals in Mexico, the
location).
its music this is a land with
two miles south of town on
interior beholds religious Sculp
the old Mexico City highway.
surprises for every whim.
Jiménez St. 1120 North
PHONES: 753-500 OR
ture and paintings executed by
Come to Nuevo León. Disco-
Phones: 75-07-76, 75-25-83
753-598 L.D. 38
fore most artist.
ver it. We are waiting for you.
VISIT
MONTERREY
HOW TO FIND STREET
NUMBERS
The exact center of
ELPASO
El Paso Autel
Monterrey, in relation to
AUTHA
the numbering of build-
PASO
ings, is the SW corner o
AUTEL
the Juarez Market (Jua-
THE CAPITOL BUILDING
ZARAGOZA
rez and Aramberri Sts.).
CANTADOR
Streets running east and
The imposing edifice facing the
PIANO
GRAN PLAZA
west of Juarez are respec-
Plaza at 15 de Mayo and
ZUAZUA
CITY HALL
tively Oriente (Ote.) and
Zaragoza Sts. is the Palacio de
Poniente (Pte.) Norte
Gobierno or the Capitol Build-
Facing the Gran Plaza on
(Nte.) and Sur mean just
its Southern side, you will
ing of the State of Nuevo León.
In the Heart of Downtown Monterrey only a Few Steps from The Gran Plaza.
what you think they do.
find this modern building,
Of particular interest are the
There is no "zero" block;
Spanish style patio and deco-
65 Rooms with Color T.V. and Carpet
Swimming Pool
with an exposition area in
thus Hidalgo 305 Ote.
the ground floor.
rated halls.
Meeting Rooms
Restaurant
(plug) means 3 blocks
Private Parking
Cafeteria
East of Juarez.
DEAR "AMIGO"
Laundry
Lounge (Piano Bar)
The hostelry in Mexico works
MONTERREY
Tabacco Shop
Room Service
for you. Your stay is our best
DISCOVER NUEVO LEON
satisfaction and to serve you is
North 130 Zaragoza St. Tels. (83) 40-06-90 or 40-06-96 Thru 99.
our major Desire. In your
BETTER THAN EVER
THERE IS STILL so MUCH
visit to Monterrey you will
WHEN YOU VISIT MONTERREY, EL PASO AUTEL IS THE PLACE TO STAY, FOR
feel our Hospitality.
COMFORT AND SERVICE AND OUR CONVINIENT LOCATION IS WHAT EL PASO
AUTEL IS ALL ABOUT.
TO DISCOVER, so WHY
A GRAN FAMILIAR HOTEL, CLOSE TO THE GRAN PLAZA.
IN MONTERREY YOUR DOLLAR
CUANDO VISITE MONTERREY, EL PASO
QUE VA A DAR PARA LOGRAR:
NOT STAY A LITTLE LON-
CONFORT Y UNA ESTANCIA PLACENTERA, ES MUY IMPORTANTE, PIENSE EN
GOES FARTHER
NOSOTROS. EL PASO AUTEL UN AMBIENTE FAMILIAR.
GER WITH US.?
SPOTLIGHT ON MONTERREY
SPOTLIGHT ON MONTERREY
HOTEL
5aAvenida
South 411 Gonzalitos Ave.
77
This old traditional Park in the
M
See Map
3276 Garza Sada Ave.
THE ALAMEDA
15
See Map
PURISIMA CHURCH
middle of Monterrey still re-
mains the most popular Park
This modern style Church,
McDonald's
70 ROOMS WITH PRIVATE
in the City. New additions to
which created controversy
West. 333 Hidalgo Ave.
TELEPHONES AND T.V.
the Zoo include exotic birds,
among worshippers because of
(Down town)
AIR CONDITIONED
Flamingos, Swans, etc. Idyllic
the radical change from tra-
R
10
walkways for strolling or ben-
ditional ecclesiastical architec
See Map
RESTAURANT
ches on which to sit and
ture to extremely modern,
PARKING LOT
relax, reliving in the old atmos-
won a National Award for its
THE BEST SERVICE
phare. The Typical Sunday
morning Concert, Art Exhibits
Architect and designer, Enrique
IN THE MOST
and recently inaugurated Chil-
de la Mora.
There are twelve magnificent
IT'S A GOOD TIME
COMERCIAL ZONE
dren's Fountain with animated
sculptures, are events and featu-
sculptures of the Disciples in
FOR THE GREAT TASTE
res which attract the major
the front facade executed by
AVE. MADERO OTE. 243
ES EL MEJOR MOMENTO
McDonald's
Tels. 75-65-65, 75-61-15
part of the City's population.
Hoffman.
PARA EL GRAN SABOR
5-65-02, 75-64-42, 75-64-74
y 75-67-56 LD-73
MONTEREY, N. L.
S
HOTEL
IN MONTERREY
Son Mar
ARCH OF INDEPENDENCE
THE BISHOP'S PALACE
AT THE GATES
In 1910, the centennial of the
year in which Mexico made her
This magnificient building,
OF THE CITY!
first DECLARATION OF IN-
centuries old, stands above a
DEPENDENCE, a comemmora-
hill with a terrace overlooking
tive arch was erected. On top
the City. An important Histo-
of the monument stands a fe-
rical Landmark to the City,
male figure representing the
not only for the purpose for
HOTELRIO
"Patria". She holds a globe
which it was built, as the
aloft in one hand, and dangling
Bishop's hedquarters, but also
from the other hand is a broke-
for the many historical events
ken chain which symbolizes
which followed. During the
the separation of Mexico from
Mexican-American war this site
A COMPLETE HOTEL !
Spain. Atop each side column
was perfect for the City's
two large Mexican eagles stand
defense against the invading
HABITACIONES CON
guard.
Armies.
Padre Mier & Garlbaidi Streets, Downtown
AIRE ACONDICIONADO.
The Arch is located at the
During the Revolution, Pancho
Monterrey, N. L., Mexico C.P. 64000 P.O. Box 35
Laredo entrance to Monterrey
AIR CONDITION ROOMS-
Villa's revolutionaries were sent
Reservations (9183) 42-21-91 & 45-15-16
on Calzada Madero, one of the
on retreat from this strategic
Switchboard (9183) 44-90-40 & 43-20-90
T.V.
busiest thorough fares in the
spot. During the Yellow Fever
Telex: 38-3310 HRIOME
RESTAURANT-BAR
city,
epidemic the building became
In U.S.A.: Jarvinen & Associates 1717 N. Highland
TEL. (83) 75-44-00
head-quarters for the Hospital.
Ave. Suite 512 Los Angeles, CA 90028
Today, Bishop's Palace houses
Toll Free (800) 421-0767.
1211 North University Ave.
You are always
a magnificent Museum which
See your travel agent.
WELCOME
is visited by local citizenry as
well as the outside visitor.
Page 10
SPOTLIGHT ON MONTERREY
SPOTLIGHT ON MONTERREY
Page 11
WELCOME
WASHINGTON
VISITOR'S MAP
INFOTUR
FREE TOURIST INFO
24
Luisiana
Restaurant
PHONE
43-15-61
450-870
450-902
23
5 DE MAYO
22
LAREDO
N
15 DE MAYO
21
Matamoros and Zaragoza Sts.
J.I. RAMON
20
9
VELAZQUEZ
MANUEL BARRAGAN
NOGALAR
UNIVERSIDAD
Near the leading
18
A
Hotels
ALLENDE
17
15
6
15
16
IO
II
RUIZ CORTINES
?
2
RUIZ CORTINES
MATAMOROS
3 14
12
3
8
GONZALITOS
CHURUBUSCO
/
relax in
B
Las
PADRE MIER
C
FELIX U GOMEZ
ALEMAN
MOTEL
MORELOS
6
7
ZUAZUA
DR COSS
D
A/TO,ROMA
A/To Canyon Caves
4
COLON
4
.D
g
MADERO
5
5
ABASOLO
4
V.CARRAN
ZUAZUA
B. JUAREZ
Garcia
PINO
A/TO McALLEN
3 OCAMPO
Saltillo
E
9
15
10
8
F
6
G
2
MIER
Superb
ESCOBEDO
ZARAGOZA
a
HIDALGO
Restaurant
G. PRIETO
CONSTITUCION
K
In MATEHUALA Half way from the border to Mexico city
23
RIO SANTA CATARINA
H
GRAN PLAZA
E.GARZABA
MONTERREY
LAZARO CARDENAS
A/TO CHIPINQUE
ATO 5 Cerro Horse Prieto <a Tail Boca falls Lake
BETTER THAN EVER
PLANETARIO
Lake
23
Direccion Estatal de Turismo
POINTS OF INTEREST
CD. UNIVERSITARIA
LOS PILARES
State Tourism Offices
UNIVERSITY
1.- Palacio Municipal.
-
RESTAURANT
7.- Estacionamiento.
13.-
Sría. de Educ. y
19.- Biblioteca.
City Hall.
B- PLAZA DE TOROS
Parking.
Cultura.
Central Library.
BULLRING
Secretary of culture
2.- Plaza Zaragoza.
8.- Fuente de la Vida.
and education.
20.- Archivo del Estado
C- MUSEO DE MONTERREY
Zaragoza Plaza.
Fountain of Life.
State records building.
MONTERREY MUSEUM
14.-
Edificio Infonavit.
D- CASA DE LA CULTURA
3.- Catedral.
9.- Centro Cultural
Infonavit Building.
21 Explanada de los
HOUSE OF CULTURE
Cathedral.
Cultural Center.
?
INFOTUR
Héroes.
E-
OBISPADO
15.-
Palacio Legislativo.
The Heroes Esplanade.
BISHOP PLACE
Every thing! IN A
RICH COLONIAL
4.- Faro de Comercio
10.- Estacionamiento.
Legislative Palace.
22.- Palacio de Gobierno.
The Commerce
Parking.
F-
INFOTUR
Governors Palace.
MEXICAN ATMOSPHERE
Beacon.
16.-
Torre Administrativa.
G- GRAN PLAZA
11.- Teatro de la Ciudad.
Government Administra-
H- INSTITUTO TECNOLOGICO
5.- Fuente de Comercio.
City Theater
tion Offices.
23.- Iglesia del Sagrado
TECH. INSTITUTE
Corazón.
The Commerce
17.-
Fuente Monterrey
Sagrado Corazon
I-
ZOOLOGICO LA PASTORA
EAST 485 HIDALGO ST.
FOR RESERVATIONS CALL
Fountain.
12. Capilla de los Dulces
LA PASTORA ZOO
(PINK ZONE)
(83) 453-601
Nombres.
Monterrey Fountain.
Church.
Chapel of "Dulces
J-
PLANETARIO
6.- Plaza Comercial
18.-
Bosque Hundido.
24.- Palacio Federal
Commerce Mall.
Nombres".
Hidden Garden.
Federal Palace.
K- CONSULADO
CONSULATE
Welcome
Come and be our guest on our interesting tour
through KRISTALUXUS, one of the 6 most
important full lead crystal factories in the
world, where you will see how our skilled arti-
sans transform crystal into beautiful art pieces.
It's a unique experience you can't miss !
Venga y sea nuestro invitado en una interesan-
te visita por KRISTALUXUS una de las 6 Fá-
bricas de cristal de plomo más importantes en
el mundo, donde podrá observar como nues-
tros expertos artesanos transforman el cristal
en bellas piezas del arte. ¡Es una experiencia
única que usted no se debe perder
CAMPO
AVE. LOS ANGELES
MILITAR
11
J.M. VIGIL
AVE. UNIVERSIDAD
PLANTA
GUERRERO NTE.
K2
S. AZCONA
CRISTALES
MEXICANOS
ZUAZUA NTE.
AVE. RUIZ CORTINES
We will be glad to have your visit in our
factory located at:
José Ma. Vigil No. 400
Col. del Norte (Check Map).
Guided tours are available Monday
thru Friday at 10:30 A.M.
Our Factory Outlet is also
opened Monday thru Friday from
9:00 A.M. to 1:00 P.M., and
from 2:30 P.M. to 6:30 P.M. Satur-
days from 9:00 A.M. to 1:00 P.M.
For more information call 51-98-69
and 51-93-93.
Esperamos poder recibir pronto su visi-
ta en nuestra fábrica ubicada en:
José Ma. Vigil No. 400
Col. del Norte (Ver Mapa).
Horario de visitas (Tours) de
Lunes a Viernes a las 10:30 Hrs.,
Horario Tienda de Fábrica:
Lunes a Viernes de 9:00 a
13:00 Hrs. y de 14:30 a 18:30
Hrs., Sábados de 9:00 a 13:00 Hrs.
Para mayores informes llame a los telé-
fonos 51-98-69 y 51-93-93.
KRISTALUXUS
MONTERREY
BETTER
THAN EVER
U.S.A.
CHICAGO
LOS ANGELES
DALLAS
SAN
HOUSTON
ANTONIO
MEXICO
MONTERREY
MEXICO
Welcome
INFOTUR
FREE TOURIST INFO
*Direct non stop flights to Monterrey
45-08-70 45-09-02
WEEK DAYS
9:00 A.M. - 1:00 P.M. & 3:00 - 7:00 P.M.
SAT. & SUN. 10:00 A.M. TO 5:00 P.M.
Buy with your travel agent.
ASTA
He knows more..
And it won't cost you more.
NUEVO LEON STATE GOVERNMENT
SECRETARY OF INDUSTRIAL AND
COMMERCIAL DEVELOPMENT
TOURISM DEPARTMENT
P.O. BOX 2884
PHONE (83) 44-11-69 AND 44-43-43
The Laser Beam of the Commerce Beacon in the Gran
Plaza.
MEXICO MAGICO
Better Than Ever.
A
picturesque treasure
romantic blending of history and
tradition
A modern city with the charm of old cul-
tures
Describe Monterrey? It's difficult, al-
most impossible, for Monterrey is more than
history, tradition and culture.
It's FUN, too!
Perhaps it's the blend that makes it this
way. Along with the friendliness and warmth
of fun-loving people who would as soon throw
Taste
a fiesta as take a ride on a horsedrawn carri-
Only in Monterrey! And nowhere else can all
age! Monterrey is a city that appeals to the
And enjoy our unique "Norteño" style
of this be experienced within walking distan-
senses Where else can vistors
meats, prepared with Mezquite wood that gi-
ce of the downtown area.
ves them that special flavor found only here
in Monterrey, like Cabrito, Fajitas and Steaks.
See
Smell
More Savings
A lush, green mountain, with waterfalls
and pine trees that winds its way through the
Than Ever
The traces of incense and sense the time-
Valley or the famous Obispado (Bishop's
Palace), the Gran Plaza, Mercados, Muse-
lessness of OLD MEXICO, the old Cathedral
ums, the Cathedral, the Capitol, Krystaluxus
built in the early 17th century, the old city
Whether you are looking for handcrafts or
(the largest cut glass factory in Latin Ameri-
hall and the Governor's Palace. or the pun-
designer fashions Monterrey is a shoppers'
ca), the Cuauhtemoc Brewery and its Hall of
gent aroma of fine spices while shopping for
paradise.
Fame and the Alfa Cultural Center.
native arts and crafts at a typical Mexican
Market
Stroll through the town narrow streets
of Old Monterrey, a world in itself, in the heart
Hear
Feel
of the city. It helps to set Monterrey's grace-
ful pace and serves as a link between the
The romantic serenades of a Mexican
The excitement at the Gran Plaza, one of
churches, museums, parks and towering sky-
mariachi group while dining in one of many
the biggest squares in the world. with its fa-
scrapers that give Monterrey its special fla-
fine Restaurants or the Music of an elegant
mous Fountain of Life, its beautiful gardens
vor. In other words, it's a link between
Opera in one of our excellent theaters.
and large sidewalks for a lovely night walk.
Monterrey's past and present.
Monterrey es una ciudad cuya estructura urbana demanda.
INFOTUR
MONTERREY
soluciones de señalamiento acordes con el concepto moderno
de la comunicación. Además, dicho señalamiento debe
NUEVO LEON, MEXICO
ajustarse a los patrones institucionales que disponen de un
código específico de comprensión universal.
Tomando en cuenta estas dos premisas fundamentales y los
INFOTUR CENTRO
MAPA SEÑALAMIENTO
requerimentos de'un flujo turístico cada vez más abundante y
cada día más cosmopolita, se diseñó una serie de rutas turísticas
INFORMACION TURISTICA
TURISTICO VIAL
yse les dotó de un señalamiento congruente de dichas premisas.
VENGA A LA OFICINA DE INFOTUR EN
Con un desarrollo y un ordenamiento lógicos, las rutas discurren
LAS CALLES DE MATAMOROS Y ZARAGOZA
con un claro sentido de economía de distancia y se enumeran
TELS: 45-08-70 Y 45-09-02
con pares en trayectos poniente-oriente-poniente y nones en los
de norte-sur-norte.
MARTES A DOMINGO DE 10:00 A.M. A 5:00 P.M.
Sólo una ruta rompe esta cohesión: la 77 (número adjudicado al
anillo intermedio), y la rompe en función de una singularidad
necesaria a su importancia.
INFOTUR NORTE
El código de este señalamiento se integra en base a los
elementos cromático y figurativo. El cromático es un tono de
CARRETERA A LAREDO-MONTERREY
verde aceptado en todos los países como significativo de
AEROPUERTO DEL NORTE
elementos turísticos; el figurativo, con un gran ahorro de trazo,
bajo un concepto de simplificación de imágenes, utiliza símbolos
TELS: 45-76-81 Y 45-78-69
que no requieren traducción a ningún idioma.
Monterrey, es así, la primera ciudad del país que cuenta desde
ahora con este tipo de avanzado señalamiento vial-turístico.
INFOTUR ORIENTE
KILOMETRO 31 MAS 100
AUTOPISTA MONTERREY-CADEREYTA
A 25 MTS. DE LA CASETA DE COBRO
Monterrey is a city which its urban structure demanded solutions
to facilitate the information to transit in and out and within the
metropolitan area in accordance to the modern concep of
communications, in this way adjusting to the international
patterns which rule a specific code of universal comprehension.
In consideration to these two fundamental premises, and the
requirements of touristic in and out flows, aseries of touristic routes
with an assigned numerical classification and a logical
development was created; these routes discourse a clear sense
of distance and time saving, and are numbered from
east/west/east in even numbers and north/south/north in odd
numbers.
Only one route breaks this cohesion: Route 77 which is our
interconnecting loop. The code of this signalization is intergrated
in a sense of figurative and chromatic elements. The chromatic
is a green colour accepted universally as a touristic element, the
figurative with a plan saving design, simplifing images and using
symbols that do not require any language translation.
Monterrey is the first city in México and in Latinamerica to
implement this advanced touristic signalization system.
GOBIERNO DEL ESTADO DE NUEVO LEON
NUEVO LEON STATE GOVERNMENT
SECRETARIA DE FOMENTO
SECRETARY OF INDUSTRIAL AND
INDUSTRIAL COMERCIAL
COMMERCIAL DEVELOPMENT
DIRECCION DE TURISMO
TOURISM DEPARTMENT
APDO. POSTAL
P.O. BOX 2884
VISITOR'S MAP
TELS: (83)44-11-69 Y 44-43-43
PHONE (83) 44-11-69 AND 44-43-43
MONTERREY, NUEVO EON, MEXICO
MONTERREY, NUEVO EON, MEXICO
FROM/DE
FIDEL VELAZQUEZ
LAREDO
77
NORTE
NORTH
LAREDO
A/TO
CD. UNIVERSITARIA
(NOR-PTE/NORTH-WEST)
A
UNIVERSITY
5
NOGALAR
77
PLAZA DE TOROS
(NOR-OTE/NORTH-EAST)
B
PONIENTE
ORIENTE
BULLRING
CONSTITUCION
77
WEST
EAST
(SUR/SOUTH)
MUSEO MONTERREY
C
MONTERREY MUSEUM
CHURUBUSCO
77
SUR
SOUTH
MANUELL. BARRAGAN
(OTE/EAST)
FIDEL VELAZQUEZ
UNIVERSIDAD
CASA DE LA CULTURA
77
D
HOUSE OF CULTURE
GONZALITOS
77
11
NOSALAR
(PTE/WEST)
RUIZ CORTINES
A
2
(PTE/WEST OTE/EAST)
5
COLON
4
(PTE/WEST)
MADERO
3
6
(OTE/EAST)
RUIZ CORTINES
2
RUIZ CORTINES
P. MIER
2
8
5
(PTE/WEST)
3
GONZALITOS
B
FELIX U. GOMEZ
CHURUBUSCO
AL AEROPUENTO AIRPORT
HIDALGO
10
M.
(OTE/EAST)
V. CARRANZA
1
(NORTE/SUR NORTH/SOUTH)
P. SUAREZ
3
C
(SUR/SOUTH)
A/TO ROMA
CUAUHTEMOC
4
COLON
D
5
4
(NORTE/NORTH)
0
6
MADERO
6
6
ZARAGOZA
9
V CARRANZ
E
PINO SUAREZ
ZARAGOZA
B. JUAREZ -
(SUR/SOUTH)
CUAUHTEMOC
ZUAZUA
A/TO Mc ALLEN
ZUAZUA
11
A/IONZAL SALTILI.O FLETEROS)
(NORTE/NORTH)
6
17
FELIX U. GOMEZ
15
8
3
F
5
G
(SUR-SOUTH/NORTE-NORTH)
PA
10
PADRE MIER
I
6
10
OBISPADO
E. GARZA SADA
8
15
HIDALGO
E
BISHOP PALACE
(SUR-SOUTH/OTE-EAST)
CONSTITUCI
I. MORONES PRIETO
6
12
F
INFOTUR
?
CENTRO
(PTE-WEST/OTE-EAST)
GOMEZ MORIN
RIO SANTA CA
\2
33
G
GRAN PLAZA
(NORTE-NORTH/SUR-SOUTH)
ARINA
RICARDO MARGAIN ZOZAYA
12
INSTITUTO TECNOLOGICO
33
12
MORONES PRIETO
H
TECH. INSTITUTE
(SUR-SOUTH/NORTE-NORTH)
M
VASCONCELOS
18
16
CALZ. DEL VALLE
GOMEZ MORIN SUR
14
H A/TO UNARES LINARES
(PTE-WEST/OTE-EAST)
ZOOLOGICO LA PASTORA
A/TO CHIPINQUE
R. MARGAIN ZOZAYA
OS
LAZARO CARDENAS
I
LA PASTORA ZOO
CALZ. DEL VALLE
VASCONCE
16
(PTE-WEST/OTE-EAST)
J
PLANETARIO
LAZARO CARDENAS
14
(PTE-WEST/OTE-EAST)
J
PLANETARIO
CONSULADO
K
CONSULATE
18
TOURS
436616
osetur
44 68 11
437698
Confirmar 16
Reservación 43-79-48
-
Conoce lo Mejor
de Monterrey
Atractivos Naturales Museos
Compras Artesanías
Desarrollos Turísticos
See the Best
of Monterrey
Natural Wonders Museums
Shopping Handicrafts
Resorts.
TODOS LOS DIAS EXCEPTO LUNES
DAILY EXCEPT ON MONDAY
9:00 a.m. & 1.30 p.m.
SALIDAS/ Deapartures: Ocampo y Escobedo
Detrás del Hotel Ancira
In Back of Ancira Hotel
CENTRO DE LA CIUDAD
ALREDEDOR DE MONTERREY
DOWNTOWN ATTRACTIONS
DIAS
OUT OF CITY
DAYS
9:00 a.m.
1:30 p.m.
Gran Plaza, Cervecería Cuauhtémoc (Brewery),
Casa de Artesanías del Estado (Arts and
Kristaluxus (Glass Factory), Galerías Monterrey
MARTES
Crafts), Plaza Fiesta San Agustín (Shopping
(Shopping Mall).
TUESDAY
Mall), Planetario Alfa (Planetarium).
Gran Plaza, Fábrica de Piel (Leather Facto-
MIERCOLES
Bahía Escondida (Resort), Cola de Caballo
ry), Kristaluxus (Glass Factory), Museo de
(Horse Tail Fall), María Loché Curiosidades
WEDNESDAY
Historia.
(Arts and Crafts).
Gran Plaza, Cervecería Cuauhtémoc (Brewe-
Casa de Artesanías del Estado (Arts and
ry), Kristaluxus (Glass Factory), Galería Mon-
JUEVES
Crafts), Plaza Fiesta San Agustín (Shopping
terrey (Shopping Mall).
THURSDAY
Mall), Planetario Alfa (Planetarium).
Gran Plaza, César's Curiosidades (Arts and
VIERNES
Bahía Escondida (Resort), Cola de Caballo
Crafts), Obispado (Bishop's Palace), Museo de
(Horse Tail Fall), María Loché Curiosidades
Historia.
FRIDAY
(Arts and Crafts).
Gran Plaza, Fábrica de Piel (Leather Factory),
SABADO
Cervecería Cuauhtémoc (Brewery), Galerías
Grutas de García (Garcia Caves).
Monterrey (Shopping Mall).
SATURDAY
Gran Plaza, César's Curiosidades (Arts and
DOMINGO
Crafts), Obispado (Bishop's Palace), Cola de
Caballo (Horse Tail Fall), Villa de Santiago,
SUNDAY
María Loché Curiosidades (Arts and Crafts).
PASEOS EN AUTOBUS ESPECIAL CON EDECAN
TOURS IN SPECIAL BUS WITH HOST
INFORMACION Y VENTA DE BOLETOS EN EL LOBBY DEL HOTEL
INFORMATION AND TICKETS AT THE HOTEL'S LOBBY
410
MONTERREY-MONTESQUIEU
MONTERREY, môn-ter-rã', is the largest city in
northern Mexico, the third largest in the country,
MONTESQUIEU, môn-tes-kyû, Baron de
and one of the nation's chief industrial, transpor-
tation, and educational centers. The capital of
philosopher and writer, who helped day
Brède et de (1689-1755), French political
Nuevo León state, it was founded in 1596 to
foundations of modern political science. He
control a key route through the Sierra Madre
vator of literary forms.
also a rhetorician of the first order and an inno-
Oriental. The city's modern development dates
from 1888 with the arrival of the main railroad
Life. Charles Louis de Secondat was born
the Château de La Brède, near Bordeaux,
linking Texas and Mexico City. By 1903, Mon-
terrey had begun the manufacture of iron and
Jan. 18, 1689. He attended the Oratorian Colle
steel, its primary industry, and in the 1930's its
of Juilly and then studied law in Bordeaux from
1705 to 1708.
economy was spurred by the construction of the
On the death of his father in 1713, he
Pan American Highway through the city. Since
sumed the title of baron de La Brède and
the 1950's much of its industry has been fueled
appointed counselor of the parlement of Bor
by natural gas from the nearby Reynosa field.
deaux. In 1716 he inherited his uncle's title
Monterrey is one of the few cities in Latin
baron de Montesquieu and was elected to
America where raw materials for steel produc-
Academy of Bordeaux, of which he was
tion can be brought together at low cost and
several times the director.
the steel shipped easily to users. The city is
In 1728, Montesquieu was admitted to
also a lead-smelting center and is famous for
Académie Française. That same year he set
its breweries and glassworks. Other manufactur-
on his travels, which took him to Vienna, Hum
ing enterprises include cement plants, flour and
gary, Italy, up the Rhine, and finally to Londos
textile mills, and factories that make paper,
where he remained from 1729 to 1731. He
plastics, tiles, tobacco products, automotive
made a member of the British Royal Society and
equipment, and electrical goods. Railroads and
had ample opportunity to observe the regime
highways fan out from Monterrey, and much of
which he later based his model of the free
the tourist traffic southward from the United
ciety. He died in Paris on Feb. 10, 1755.
States passes through the city.
Works. Even Montesquieu's earliest writings
CULTURAL
Monterrey's architecture is a blend of the
revealed his seriousness of purpose. His first
Baron de Montesquieu, 18th
traditional and modern. From the city center,
essay (1709) praised Marcus Tullius Cicero, and
helped lay the basis for mod
with its straight, narrow streets, colonial cathe-
his second (1711) was intended to prove that
dral, government palaces, and modern commer-
most pagans did not deserve eternal damnation
cial structures, attractive suburbs extend up the
Among the papers he presented before the Acad
the wives of one of
mountain slopes. The Bishop's Palace, fortified
emy of Bordeaux was another implied criticive
bellion against the tyr
during the U. S.-Mexican War, was a focal point
of Christianity, an analysis of the political use
See also LETTRES PERSA
of Monterrey's heroic but unsuccessful defense
of religion by the Romans. Under his guidance
Considérations. In l'
against American forces in September 1846.
the academy turned to scientific research. Is
lished Considérations su
The city has two major universities, the Mon-
1719 he projected a natural history of
de
deur et de la décadence
terrey Institute of Technology and the Univer-
changes of the earth. His observations on nat-
erations on the Causes
sity of Nuevo León. The local branch of the Na-
ural history, delivered in 1721, indicated
great admiration for René Descartes and Sir Isant
the Romans and their Decl
tional Productivity Center, offering courses to
period from early
workers, is one of the most successful in Mexico.
Newton and revealed his belief that plant
havior was subject to the general laws of matter
sing Rome through the
Population: (1975) 1,050,000.
of the Western E
in motion. The problem of relating his predile
5th century and the
MONTESPAN, môn-tes-pän', Marquise de (1641-
tions for ancient ethics and politics on the one
Eastern Empire.
1707), mistress of Louis XIV. Françoise Athé-
hand and modern science on the other occupies
him for many years.
Empire and for the W
preference for the rept
näis de Rochechouart-Mortemart was born on
Oct. 5, 1641, in Tonnay-Charente, France, the
Lettres persanes. Montesquieu's first main
Eastern. It praises the
daughter of the duke de Mortemart. Arriving
work, Lettres persanes (Persian Letters),
republic and demonstra
at court in 1660, she married Louis Henri de
published anonymously (as were all his other
war led to the corr
Pardaillan de Gondrin, 3d marquis de Montes-
an 18th century classic, light in vein but serious
books) in 1721 and became a huge success.
the establishment
pan, on Jan. 28, 1663. The marriage was an un-
in intention, it has few equals. In the prefatory
sees
happy one, and the couple were constantly in
Rome brought
debt. Beautiful, witty, and exceedingly ambitious,
remarks, Montesquieu speaks of using the
the
Mme. de Montespan plotted to win the king's
tolary form to join philosophy,
1 attention by becoming an intimate of Louise de
ethics to a tale, and of a "secret
Spirien's political contends Considérations and caused by Empire, torn examines of political life human Attila the to Lau
dations of in
its weakeni
La Vallière, the king's mistress. She replaced
the whole. This reference to a hidden design
Eastern wi
La Vallière as the king's mistress in 1667.
meaning introduces the reader to the princis Months
an
of esoteric expression guiding all of
gion to t
The children she bore the king were legiti-
mated by Louis. The youngest daughter, Fran-
quieu's published writings.
çoise Marie, Mlle. de Blois, later married Phi-
visiting France with Persians at home and
In the guise of letters exchanged by Persian
ctions nat SOC
lippe II, duke d'Orléans, who was regent during
the minority of Louis XV.
each other, Lettres persanes reveals the compans
In January 1680, Mme. de Montespan was
implicated in what came to be known as the
Poisoning Scandal. There was evidence that she
mores, in and and which presents Persia. fashions, philosophy The a penetrating and letters institutions grows are critique given out of of of Persian both the Franch be
had attempted by potions and "conjurations" to
earthes Zemple the the rather of Works. degree affairs Gnide) its discern. that than precise Le of of gene is mer eluc Ten the par De a
retain the king's love and had participated in
Black Masses to bring about the king's death
should he abandon her. The evidence was sup-
The five covering years order a after of ten-year dates the is death period, THE THE five Louis years before in
pressed because of her position, but she lost
the work. The plot of the book compreheads the bork comprehe beads
Fr. Hidalgo
José Maria Morelos
Bent frarez
Lazaro Carelinas.
Panchs Villa
Onaza
DRAFT PRESIDENTIAL SPEECH
MONTERREY, MEXICO
November 27, 1990
Introduction
President Salinas, distinguished guests, friends and neighbors:
As I stand before you today, my mind is full of images that
perhaps only my heart can understand.
I see the small town of Agualeguas on the border of our two great
countries, and I feel the pulse of a Mexico that is alive with
rich rhythms: the motion of the charreada, the music of the
mariachis.
I see too the grand plaza of Monterrey, and I am swept up in waves
of friendship: faces alight with emotion, voices that resonate
with joy.
Mr. President, in the span of just a few short hours, your entire
nation -- from the small town folk to the crowds of the great city
-- has told me with its welcome what you told me in five simple
words: Mi casa es su casa.
-2-
And for that Barbara and I will always be deeply grateful. No
guests could be offered a warmer reception than the one you, your
wonderful wife, Cecilia, and your fellow citizens have extended to
us here in your home state of Nuevo Leon. Monterrey + Agua Leguas;
both in Nuevo Leon.
What we have seen is nothing less than the dynamism of a
borderland that has never been more alive. And much of this
dynamism, Mr. President, owes its energy to you.
The world, as we all know, is a watchful place, and President
Carlos Salinas de Gortari has caught its attention with reforms
that are as exciting as they are thoughtful. The modernization of
Mexico he has launched marries an historic reality -- a great,
legendary country -- with what is certain to be an equally
historic future. As the President said in his state of the union
message, "we want to harness the new winds of change that are
blowing beyond our borders."
Mexico is fortunate to have a leader with a vision of the 21st
century who is guiding his nation safely, proudly and wisely
towards that new world whose outlines we are already beginning to
see. Where on the face of this earth is change, positive change,
more evident than in Mexico? What other country has dropped its
-3-
barriers to trade so far, restructured its debt so intelligently,
privatized so much state industry, and built so much of its
national budget around investment in the future?
From the depths of a grave financial crisis, President Salinas,
his fellow leaders, and the Mexican people showed the tenacity and
courage that can only be found in the greatest of nations. Mexico
transcended a devastating earthquake, and it throttled inflation.
And Mexico did more: it rekindled growth, and that fire now burns
as bright as the future of this industrious land.
Historians will detail all the complex factors that contributed to
this renaissance, but one thing is certain: these advances were
achieved at a critical time. Mexico's achievements are exactly
the right answer for a world that is radically different from the
one we have known for the last fifty years.
When President Roosevelt came to Monterrey to consult with
President Avila Camacho in 1943, a global war raged. We were
allies in a struggle against totalitarianism that required every
last resource the free world had to offer.
That war came to one kind of a conclusion in 1945. And another
war, a colder one, reached its end in 1989. Yet even as the
challenges we face evolve, the nature of our partnership as
friends, neighbors and colleagues endures and grows. When
-4-
President Roosevelt came to Monterrey in 1943 it was, he noted,
the first meeting between the presidents of Mexico and the United
States in 34 years. This is already the sixth time President
Salinas and I have met since we were elected two years ago. And I
can assure you that we plan to maintain this pace in our remaining
time in office. The spirit of Houston lives. The spirit of
Monterrey will sustain us.
We are two great countries, respectful of one another's past and
values, who occupy a central place in each other's present and
future. And the world we now live in is one of economic and
technological competition, the struggle to protect our youth from
drugs and our environment from degradation, and the advance of
democracy and human rights.
Part I "Modernizing Our Economic Relationship"
As we meet here today, we are on the eve of not just one, but two,
major advances in the system of international trade to bring our
people food, shelter, jobs, and opportunities for a better life.
Working together, we can and must press for the successful
conclusion of the Uruguay Round of GATT. The critical moment is
now. As GATT members, and as two of the world's largest
economies, we must insist on a simple point. If the global
economy is truly as inter-dependent as our experts say, so must be
be
its rules.
-5-
Countries in Europe, North America, Asia and elsewhere all must
compete on the same playing field. More importantly, they all
must have a chance to play. Trade distorting subsidies and
artificial barriers create winners and losers before the game
begins. Establishing fairness and openness is what the Uruguay
Round must achieve. This, I know, is something Mexico believes as
firmly the United States. And this, of course, is the basis for
our resolve to seek a Bilateral Free Trade Agreement.
We have, after all, seen with our own eyes what trade
liberalization can do. Since Mexico entered GATT and lowered its
tariffs, our two-way trade has boomed. From $37 billion in 1987,
it appears headed for $55 billion or better in 1990. The
maquiladora industry alone -- one of the most successful
international trade experiments in history -- now boasts of over
1700 plants that make these enterprises Mexico's second largest
generator of foreign exchange.
7
A Free Trade Agreement is not designed simply to exploit each
other's markets. Our aim is more ambitious. Our aim is economies
that work together in complementary ways. Our aim is efficiency.
In today's interdependent world economy that means we want to
ensure that Mexico and the United States produce goods and
services that are competitive in global markets as well as our
-6-
own. To do that, we need all the benefits of an FTA, including
the liberalized flow of investments that will boost our
productivity and create more jobs.
Those jobs, I might add, are not the same kind of menial labor our
predecessors, Presidents Roosevelt and Avila Camacho, were
discussing in 1943. Go to some of the leading automotive or
electronics plants found here in Northern Mexico, and you will see
standards that are not excelled anywhere in the world. That's the
kind of quality the world demands, and that's the kind of quality
U.S. and Mexican workers can provide.
I look forward to the day when you and I will meet to sign our
names to a free trade agreement that writes a new page in North
American history. An agreement which capitalizes in a just and
equitable way on the human and natural resources provided by our
two vibrant nations.
If we can succeed in these tasks, and I know we can, think what
our example can do for our hemisphere as a whole. In my
"Enterprise for the Americas" initiative, I sketched out a vision
of free trade from Canada to Tierra del Fuego. Mexico's support
-- her involvement -- is critical to welding our hemispheric
productive capabilities together.
-7-
As your great Nobel-prize poet Octavio Paz recently wrote, "Mexico
has been, and is, a boundary between peoples and
civilizations
Boundaries, however, are not only disjunctive
obstacles, they are also bridges." Let our efforts be the
keystone, then, in an arch that joins many great nations together,
Inv
with the freedom to trade, the freedom to compete, lifting that
foundard
keystone as high as our imaginations will take us.
fetween
Part II "Building Bilateral Cooperation"
But of course our bilateral cooperation extends far beyond the
marketplace to the type of world in which we want our people and
our nations to live.
Mexico and the United States stand united in rejecting Iraqi
aggression in the Persian Gulf. With its support in the U.N. and
its increased contribution to world oil markets, Mexico is
providing the kind of leadership the international community badly
needs. Next week when I go to your great sister republics in
Latin America, I'll be discussing with those leaders the Treaty of
Tlatelolco pioneered by Mexico in 1967. As all Mexicans know, it
is that important Treaty which has kept this region's territories
free from nuclear weapons.
-8-
President Salinas has irrevocably committed the Government of
Mexico to a decisive victory over drug trafficking. He
understands that narcotics are a scourge that pass quickly from
the hands of the criminal to affect the health of entire
societies. Drugs know no nationality and respect no boundary.
Our fight against traffickers is the equivalent of war, and as in
any war, we each have had our casualties and our wounded. The
grief we feel is just as real whether the heroes fall on your side
of the border or our own. Those who have sought to divide or
dissuade us on this issue have failed and will continue to fail.
When President Carlos Salinas de Gortari looks you in the eye and
says he means to chase drug-runners to the ground, I, for one,
believe him. And I know he believes me when I say the same thing.
Putting criminals in jail is dirty and difficult work, yet for all
its importance, that's not the ultimate objective. The ultimate
objective is to ensure the health, competitiveness, and
productivity of the American and Mexican peoples. Our partnership
is founded upon nothing if not respect for our peoples. This is
something which narcotraffickers may never understand, but it is
something on which Mexico and the United States will never yield.
We simply have learned that what affects one of us affects us
both. The debt crisis, the war against drugs, and the struggle to
preserve our environment all are based on this simple principle.
-9-
Our new international sewage plant in San Diego, our air pollution
studies in El Paso, Juarez, and Mexico City, and our policing of
toxic waste disposal along the border protect Mexico's
environment, the United States' environment, and the globe's
environment. It's all one precious Earth and we inhabit the same
small piece of it.
That is the attitude, I am happy to say, which marks the most
heavily crossed international border anywhere in the world.
Pardon me for challenging the widespread misperception that it is
a troubled dividing line between two countries and peoples in
conflict. If that's your view, you can't count. We had over 240
million crossings of that border last year, 240 million legal
crossings. The United States and Mexico are passionately and
!*!
gloriously and routinely involved in each other's lives. And the
future will be even more so. President Salinas and I both claim
hometowns no more than 200 miles from our common border. Between
the U.S. snowbirds flight south, and the Mexican migration to the
booming "norte", a new culture is born, firmly rooted in common
understandings with a common center of gravity transcending the
international boundary.
-10-
Part III "A Partnership of Respect and Understanding"
We have had plenty of history together, Mexico and the United
States -- much more of it as friends than as enemies, but too much
of it as distant neighbors, participants in distinct economic and
political evolutions. It is in this critical dimension of who you
are and who we are that we both still have so much to learn.
Fortunately, one lesson we seem to have finally mastered is to
take each other seriously, to look past the stereotypes, and to
grapple with the realities of everything we have in common and
everything we might some day share.
History gave us, if you will, 12 million Mexican-Americans. It
gave us Manuel Lujan and Lauro Cavazos of my Administration. It
gave us Lee Trevino of professional golf, and Valenzuela of the
baseball diamond, and Antonia Hernandez of the Mexican-American
Legal Defense Fund.
But let me not thank history for this gift. Speaking for all the
people of the United States, let me thank you, all the people of
Mexico. What a precious treasure you have bestowed upon my
nation. And no one is more fortunate than I. Thanks to the
intelligence and good taste of my son Jeb, we have the honor to
-11-
have as part of the Bush family, Columba and our two
Mexican-American grandchildren. So when I speak of Americans and
Mexicans in general, or of the Bush family, I am proud to say:
"Somos una familia". (We are one family).
Today we are creating the U.S.-Mexican Commission for Educational
and Cultural Cooperation. We are reaching out to our scholars,
artists, and educators, and we are saying, let us build together a
new partnership of respect and understanding. Let us infuse it
with thought, with wisdom, and with inspiration.
What could not be done in the past can be done today. The world
of global conflict is giving way to the world of global
cooperation. Freedom, in political systems, in trade, is the
watchword of the present and of the future.
A decade from now we will enter the 21st century. Already, we see
the shape of the new world to which we will belong. It is a world
in which only those nations which can trade, compete, and
modernize will enjoy the growth and prosperity on which their
people's health and happiness depend. It is a world in which a
new generation of challenges that know no borders -- the scourge
of drugs, assaults on our air, land, and water, the dangers of
nuclear proliferation -- will require greater cooperation among
the nations of the world then ever before in our history. Here in
the Americas, we see a special vision coming to birth before our
-12-
eyes -- the world's first completely democratic hemisphere -- and
more: a hemisphere from Alaska to Argentina -- where trade is
free, technology is shared, and the benefits of growth and
prosperity are enoyed by all.
Mexico is fortunate to have a leader with a vision of the 21st
century who is guiding your nation safely, soundly, and wisely
towards that new world whose outlines we are already beginning to
see.
Our partnership is destined to promote these ideals and free these
challenges. Let north and south, east and west examine us for how
we have matured and modernized a relationship that once was static
and now is dynamic.
That, in my view, should be our joint gift to our children, our
grandchildren, our hemisphere, and our world.
So, to your warm welcome, Mexico, I can only extend my hand and
offer my nation's loyal partnership in the extraordinary decades
that lie ahead.
Thank you very much and God bless you all.
INTERNATIONAL
Labyrinth for a Laureate
Nobelist and friend of Fidel Castro. "The
republic of letters has always been full of
passions and hates," he told NEWSWEEK.
"We need this kind of recognition because
A Mexican author wins the Nobel literature prize
we have always been on the outskirts of the
Western literary world."
At the same time, Paz is tired of see-
ing Mexico relegated to the
W
hich Octavio Paz won
fringes of the world economy
the Nobel Prize in Liter-
and strongly backs Salinas's
ature last week? Was it
opening of Mexican markets
the young Mexican socialist
and his privatization of its
whose poetry and essays ex-
myriad state-run enterprises.
posed his country's "harsh soli-
This has disappointed liber-
tude"? The diplomat who re-
al admirers of his 1950 book
signed as ambassador to India
"The Labyrinth of Solitude,"
in 1968 over the massacre of
which warned that the Mexi-
students in Mexico City? Or to-
can Revolution cannot bring
day's neoconservative champi-
economic modernity until it
on of free-market politics and
creates "a really just society."
ally of a government that Peru-
They complain that Paz's sup-
vian author Mario Vargas Llo-
port of the Salinas govern-
sa last month called "a perfect
ment-which puts economic
dictatorship
camouflaged
modernization ahead of politi-
not to look like one"?
cal reform-betrays those ear-
They are one and the same.
lier beliefs. Moreover, many
More than any other, the
DAVID N. BERKWITZ-NEWSWEEK
consider Paz's recent world-
76-year- old poet and essayist
'Full of passions': Paz and wife Marie-Jose celebrate last week
wide conducting of "literary gi-
symbolizes the political and in-
ants" panels to be shameless
tellectual evolution of 20th-century Latin
had "awarded my political ideas." But poli-
Nobel campaigning. But even critics took
America. Paz is a post-ideological figure:
tics and literature are interwoven in Latin
off their gloves to applaud in Mexico City:
born during the throes of the Mexican Rev-
America, and Paz's award came as a trium-
"Maybe this will help us concentrate on the
olution in 1914, but an elder spokesman of
phant culmination of his yearslong feud
literature for a change," says Carlos Monsi-
its dismantling under the regime of Presi-
with the region's intellectual left-partic-
vais, a leading leftist intellectual.
dent Carlos Salinas de Gortari.
ularly Carlos Fuentes of Mexico, an ardent
Which isn't a bad idea. The Swedish
Paz, the first Mexican Nobel winner in
supporter of Nicaragua's former Sandinis-
Academy cited Paz for "impassioned writ-
literature and the fifth from Latin Ameri-
ta government, and Gabriel García Már-
ing with wide horizons, characterized by
ca, bristled at suggestions that Stockholm
quez of Colombia, the region's last literary
sensuous intelligence." Perhaps more im-
portant, Paz's writings were
among the first to penetrate
Mexico's enigmatic culture.
Suffering the Slings and Arrows
"No one can talk about the
Mexican character without re-
ferring to Paz," says Alice
H
ow much can one woman
band last week was "pure
Reckley, professor of Latin
take? There was Benazir
witch hunt," Bhutto said, and
American literature at the
Bhutto in court, accused of
she countered with a demand
University of Missouri-Kansas
collusion in a real-estate
that doctors be allowed to ex-
City. In "Labyrinth," criticized
scandal; that was one of the
amine him daily for signs of
in its day as an assault on Mexi-
pretexts for removing her
torture. She had already won
co, Paz makes a pioneering
from office last August as
sympathy from the govern-
journey into the solitary, "inde-
Pakistan's prime minister.
ment's visible failure to pro-
cipherable" anguish of a race
Hoarse from nonstop cam-
duce evidence of corruption.
born in violence and obsessed
paign speaking and reported-
And Prime Minister Ghulam
with the past: "The Mexican
ly pregnant with a third
Mustafa Jatoi's caretaker re-
seems to me to be a person who
child, she was threatened
gime was further weakened
shuts himself away to protect
with exclusion from the bal-
by the loss of more than $3
himself; his face is a mask and
lot in the Oct. 24 election.
billion in U.S. aid because of
[he] is always remote." If the
Then Bhutto learned that
new evidence that Pakistan
mask is now penetrable, Paz de-
her husband, Asif Ali Zar-
is actively developing nucle-
serves credit. And last week he
dari, 38, had been jailed on
ar weapons-which Bhutto
got it, though in predictably
charges that he backed a plot
opposed. Still, with less than
ambiguous fashion. His Nobel
to extort $800,000 from a
two weeks to go, she faced
was announced on the eve of
British-based businessman.
four different legal actions—
one of the most painfully intro-
B.K. BANGASH-
But this woman wastaking
any one of which could knock
spective holidays on the Mexi-
'Pure witch hunt: Bhutto
it all. The arrest of her hus-
her from the race.
can calendar-Columbus Day.
TIM PADGETT in Mexico City with
SARAH CRICHTON in New York
48 NEWSWEEK OCTOBER 22, 1990
Cover Story
MEXICO: A NEW
losi
her
Eit)
cost
par
NOMIC
wor
thei
I
rou
ny
Sou
THE RUSH TO FREE TRADE MAY CREATE A UNIFIED NORTH AMERICAN ECONOMY
can
OF OF a MERICA
ON THE BORDER As free trade creates
Mexican jobs, illegal immigration may slow
WIT116
nvoge
111'10AM
20204707067
20240002101# 4
Three years ago, Stan-
Products Inc. in the U.S. is its San Die-
years of dramatic reform, Mexico's lead-
ley M. Cohen stared at
go headquarters. "We're very competi-
ers want to erase the 2,000-mile border
the dilemma faced by
tive now," says Cohen, who is mapping
with the U.S. and create a seamless eco-
thousands of family
out a plan to sell his pipes in Mexico.
nomic plain. If they succeed, predicts
businesses in America.
Cohen has plenty of company. Thou-
Herminio Blanco, Mexico's chief trade
His Los Angeles pipe-
sands of American producers, from job-
negotiator, "the entire geography of in-
fixture company was
shop pipemakers to such global giants
dustry in North America is going to
losing ground to foreign rivals, and Co-
as Eastman Kodak Co., are suddenly
change."
hen, the president, couldn't see & future.
pouring into Mexico for low-cost labor.
WAKE UP CALL American business didn't
Either he could move offshore to cut
They are doing so because for the first
quite get this at first. Many thought
costs-or close up shop. So he shipped
time in a century, south of the border is
Mexico's economic reform WES a long-
part of the operation to Tijuana, where
starting to look like one of the world's
overdue attempt to improve the lot of
workers are paid one-eighth of what
best places to do business. With open
Mexicans. And for a while it was. But
their Los Angeles counterparts earn.
markets, cheap labor, and a government
the U.S. got its wake-up call last sum-
Last spring, Cohen went the whole
that finally seems capable of delivering
mer, when Washington and Mexico City
route. He shipped his $11 million compa-
both political and economic security,
announced plans to push ahead on a
ny down the coast and replaced his
Mexico plays one of the hottest hands in
free-trade agreement. By initiating,
South Korean steel source with a Mexi-
the international-development game.
championing, and accelerating the drive
can one. Now, all that's left of Cohart
Now, feeling confident after three
for a border-busting trade pact, Carlos
THE SHAPE ORN
CANADA
Pepulation 26 million
GNP $463 billion
CANADA-MEXICO
Trade $2.3 billion
U.S.MEXICO
Trade $52
MEXICO
Pepsiation 86 million
GNP $201 billion
MP BY LAUREL OM/MIS/DW, ICON BY ROB DOYLE/BM
MR: as - BEPT, MEDICAL SECRETARY
RCV WHITE HOUSE
2020475752+
20245002186# 5
Cover Story
Salinas de Gortari, Mexico's 42-year-old
cana President Donald
President, is making the biggest gamble
F. Spieler: "By 2000, I
of his carser: He's betting that a free-
see Mexico as being a
trading Mexico, bordering the world's
Korea but with an even
largest and richest market, will divert
wider industrial base."
the river of money and technology that
Free trade can also
now is flowing into low-cost havens in
solve problems at home,
Asia and Eastern Europe.
say advocates. As new
With the free-trade pact, Salinas is
jobs crop up for Mexi-
preparing to write a new page of North
co's huge and growing
American history that would push two
work force, illegal im-
uneasy and often distrustful neighbors
migration to the U.S.
into a permanent embrace. Salinas and
might slow. A richer
George Bush will meet in the northern
Mexico would make for
20 city of Monterrey in late Novem-
a
more
ber to launch trade talks. If all goes
America, with less risk
well, they will be casting the two coun-
of political upheaval
tries into a new order that will last well
south of the border, and
into the next century.
provide a booming mar-
Salinas and his team of Ivy League-
ket for U.S. exports. In
educated technocrats are spreading their
the past four years,
vision of a new North American trading
U.S. trade with Mexico
bloc stretching from Anchorage, Alaska,
has tripled, to $60 bil-
to Acapulco. The nearly $6 trillion manu-
lion, with Mexico im-
facturing and consuming bloc of Mexico,
porting nearly as much
CAULIFLOWER CUTTERS Mexicans are eager to open U.S.
INTEN:
the U.S., and Canada, they maintain, is
as Japan, and growth in
markets to more of their fruits, vegetables, and processed foods.
refrigera
fully the equivalent of the New Europe
the maquiladora plants
California avocado growers already worry about the competition
are ratch
of 1992 and Japan's domain in East Asia
along the border is ex-
(map, page 103).
ploding (charts). "We
YOUNG JAGUART Turning Mexico into a
are entering a new stage of industrial-
an impossible phone system, foul water,
car
kind of Asian Tiger on the border may
ization," says Salinas, who sees his task
and a quarter of the population living in
ma
sound improbable, but Salinas' team
now as raising his people's standard of
poverty-from parched farm plots to the
ce.
says the country is no longer a simple
living without erasing his nation's com-
cardboard slums that ring the cities.
siv
assembly line. Its large, capable work
petitive labor edge.
While it nurtures a manufacturing
SO:
force has one of the highest literacy
Still, there's a quixotic side to this
boom, Mexico's challenge is also to bring
jot
rates in Latin America-87%. More and
quest. Never before has a developing
this sprawling underclass into the main-
W
more, foreign companies such as Ford
country with a booming population and
stream.
sp
Motor Co. and Bayer are setting up
miserable wage scale entered into free
JOB EXODUS. North of the border, an
training schools, even sending workers
trade with a leading industrial power.
equally wrenching shift is under way,
abroad-and then putting them at the
Shiny new plants in Mexico's north may
and with it will come a new shakeout of
in:
controls of million-dollar machines. The
meet world standards, but much of the
winners and losers in North American
W:
upshot: high productivity combined with
country still bears the ravages of de-
industry. Watching jobs flee to low-
in
rock-bottom wages. Says Kodak Mexi-
cades of neglect. evident in ruined roads,
wage countries is nothing new to Ameri-
si
OTRADE IS SOARD
Oil products Grain (soybeans, corn, serghum)
BI
Auto parts Electronic parts Plastic products
due
WHAT MEXICO
ORTS TO
BUYS FROM
THE
THE U.S.
WHAT THE U.S.
BUYS FROM
MEXICO
CE
Care
Auto
parts
TVs
Giver
Tomatoes
Coffee
di
'09
A BELLIONS OF DOLLARS
A/TL: as COMMISSIONER NPL
:
RUV WALTE NUUSE
20204757027
2024500210;# 0
U.S.
INTENSIVE LABOR Using imported parts, Sanyo assembles
BEYOND THE "MAQUILADORA' Kodak's Monterrey plant
refrigerators for export at this Tijuana maquiladora. The Japanese
makes parts for cameras. Foreign-owned factories that are more
ition
are ratcheting up their border operations as free trade nears
than just 'screwdriver' shops will multiply under free trade
cans. But now, just as Mexico is ready to
San Diego to Brownsville, Tex., you'll
streams of truck traffic. Ciudad Juárez
make a grab for higher-paying jobs, re-
find North American integration has ar
and Tijuana are exploding with
cession is threatening the U.S. A mas-
rived. Over the past 25 years, U.S. com-
growth-so fast that there are chronic
sive exodus of more capital and jobs
panies, along with a smattering of Japa-
housing shortages. Warehouse moguls
south is certain to spark a continentwide
nese and Europeans, have opened more
make a killing in El Paso, while invest-
job battle (page 112). The fireworks in
than 1,500 assembly plants near the bor-
ment bankers in San Diego shop across
Washington are expected to begin next
der. The maquiladoras employ half a
the country for Rust Belt companies to
spring, when Congress starts to debate
million Mexicans, paying them an aver-
buy and transplant to Mexico. "If 30% of
free trade in earnest.
age of $5 a day with a free lunch. U.S.
their costs are labor, either they find us
However heated tempers get in Wash-
and other foreign companies send south
or we find them," says Scott Hutchin-
ington, a free-trade accord will in many
$12 billion in parts, and Mexicans assem-
son, of Ventana, a San Diego financial
ways simply codify what is already tak-
ble them into G.I. Joes, TVs, and hun-
services company.
ing place. If you travel the 2,000-mile
dreds of parts for Detroit's cars.
But for all their dynamism, maquila-
span of the S.-Mexico border from
Border bridges groan under 24-hour
doras are little more than foreign en-
BORDER 18
WAGES ARE
LABOR
BURSTING WITH JOBS
ROCK BOTTOM
PLENTIF
en
Average hourly wage
CO
plus benefits, 1989
Mexico's
MEXICO* $1.63
pspulation
SINGAPORE 2.25
U.S.
SOUTH KOREA 2.94
40
Workers in
TAIWAN 3.71
Mexico's
maquilsdora
plants
14:32
TO R PHOTOGRAPHS BY KEITH DANNEMILLER, CHART BY ALBERTO MENA/BW
0
@
to
'82
14
#
#
#
0
3
1
1
12
15
TMI
1970
1980
1990
2000
2010
THOUSANDS
DOLLARS
MELLIONS
DATA: MEXICO NATIONAL STATISTICS INSTITUTE BANCO NACIONAL X MEXICO
*[ill MASSILADORA PLANTS
DATA: BUREAU OF LABOR IV
MA MEXICO NATIONAL States MISITURE
nov
nouse
111-12-90
2020475702
20245002181# 2
pening WILLI
anles, such as
Japan's
aneday
Kocak. which makes camera parts in
gives pause to even the Bush Adminis-
Monterrey. Says Donald A. Michie, pro-
tration's free-trade ideologues. The
fessor at the University of Texas at El
Bush-ites want guarantees that Asian
Paso: "GE, GM, and Packard Electric
and European rivals in textiles, steel,
should tell their suppliers to get their
and computers, for example, won't bom-
buns down here."
bard the U.S. market from bases in
DYNAMIC LEADERSHIP. At the center of
Mexico. One way to ensure that is to
this drama is the diminutive Salinas,
establish tough rules of origin. Products
who by law has only four years left in
enjoying Mexico's easy access would
office to complete his country's astound-
have to be made largely of North Ameri-
ing economic transformation. Salinas
can parts. Those with high Asian or Eu-
has already made Mexico one of Latin
ropean content would face U.S. import
America's two most open nations: The
duties. American trade experts also say
other is Chile. The Harvard-trained econ-
& pact must provide legal protection for
omist has cut back an army of bureau-
U.S. patents and technology south of
crats, weaned his country from depen-
the border. And they want to wipe out
dence on oil, and placed dozens of state-
the remaining constitutional restrictions
owned behemoths, including Teléfonos
on foreign investment in Mexico.
de México, on the block. In 1989, he iib-
MEXICAN CRUDIL Another touchy issue is
eralized foreign investment rules and re-
oil. The U.S. wants Mexico to open up
negotiated Mexico's $100 billion foreign
its undercapitalized oil industry to Amer-
debt without a hitch. Still, no avalanche
ican investment-which is prohibited by
of investment poured in. To his dismay,
the Mexican constitution. Mexican offi-
Salinas found his sprint was still too
cials insist that oil is not on the table,
slow for the fast-moving events in Eu-
and Salinas VOWS the constitution won't
rope after the Berlin Wall fell.
be amended. But private analysts in
Only after a whirlwind tour of Eu-
Mexico say that oil is a bargaining chip.
rope's capitals early this year did Salinas
CRUSADER SALINAS Mexico's
Says Rogelio Ramirez de la o, director
see how fast he would have to run, say
President and George Bush will meet in
of Ecanal, an economic consulting firm:
insiders. If Mexico was to compete for
late November to launch trade talks
"Eventually, Pemex has to go on the
the ever-scarcer aid and investment now
market." For the U.S. industry, an open-
drawn to Eastern Europe, Salines would
ing would stretch the oil patch south,
have to go all the way. Shortly after his
Hermosillo, where it produces Mercury
bringing exploration and development
return, he dropped two bombshells. He
Tracers for the U.S. Nissan Mexicana is
contracts. And faster flows of Mexican
would privatize commercial banks. Then,
investing $1 billion in a new car plant in
crude could lessen dependence on Mid-
he announced, long-isolated Mexico
Aguascalientes, and nine of its Japanese
east suppliers.
would say yes to free trade.
suppliers are following. Many of the
Mexicans, meanwhile, are eager to
Although a free-trade pact is at best
automobiles will be shipped straight
tear down U.S. quotas on textiles and
several years away, some U.S. compa-
back to Japan.
steel and to open U.S. markets to cur-
nies are already putting down roots deep
BEETLE MANIA. Meanwhile, Volkswagen,
rently prohibited fruits and vegetables.
inside Mexico and thinking well beyond
with its sole U.S. plant shuttered, has
Mexico grows more avocados than any
the screwdriver mentality of the maqui-
shifted its entire North American pro-
country in the world, for example, but
ladora. Guadalajara, 950 miles south of
duction to Puebla, east of the capital. yw
sells none in the U.S., thanks to protec-
El Paso, for example, is becoming Mexi-
even hopes to resuscitate exports of the
tive rules favoring California growers
co's Silicon Valley. Moving away from
venerable Beetle. shipping them to Cen-
and allegations that Mexican avocados
the maquiladora setup, IBM, Hewlett-
tral America. "We're going to see invest-
are infested with worms. The coming
Packard, Wang, and others are making
ment pouring in here," predicts Nicholas
California avocado war is likely to be
computers there for domestic and export
V. Scheele, president of Ford's Mexican
replayed dozens of times as industries
markets. And suppliers are following.
unit. "The dollar numbers are going to
with strong lobbies, such as textiles and
Alabama-based computer parts maker
make people's heads spin."
cement, fight to protect their turf. Un-
NADAME MARKOVA
SCI set up a Guadalajara plant to supply
Japanese companies, with 65 maquila-
raveling these import restrictions could
IBM, investing $6 million in high-tech ma-
doras along the border, are quietly rat-
take as long as 8 decade.
chinery and training high school drop-
cheting up operations as the new North
But as he heads into talks, Salinas can
COVER STORY
108 BUSINESS WEEK/NOVEMBER 12. 1990
20204701067
2V240002101# 0
Mexico continuation
laves on Mexican soil. The plants buy
outs to operate it. SCI has now found
America looms large. In Juárez, junior
7% of their parts from the U.S. and sell
other customers in Guadalajara and is
high school dropouts employed by Seiko-
ext to nothing inside Mexico. Free
beginning to export
Epson Corp., the Japanese watchmaker,
rade would change that, transforming
Mexico's thriving auto industry is
operate $100,000 machines to make plas-
naquiladoras from simple "screwdriv-
even better poised to take the country
tic eyeglass lenses. Although technically
er" plants to regional companies that
into a new stage of industrialization. The
a maquiladora, "we're really a chemical
would buy and sell on both sides of the
big carmakers have been using eager
plant," says manager Hiroo Sakami. He
order. "We won't even be using the
Mexican workers, who pull in $2.50 an
points to the soccer field next door and
word maquiladora in 10 years," says
hour, to piece together cars and compo-
says: "We'll have another plant out
laime Bermúdez, a pioneer of the indus-
nents. Now. they're charging into more
there by next year." While most Japa-
cry in Juárez. The next step, say free-
sophisticated operations. Ford has spent
nese companies are playing it safe with
rade promoters, would be to make parts
nearly $1 billion on its export facility in
border-based maquiladora manufactur-
deep in Mexico and ship them hundreds
ing, they are likely to flood farther
It's already hap-
south in the wake of a free-trade deal.
the
pening WILL
panies, such as
Japan
Kodak. which makes camera parts in
gives pause to even the Bush Adminis-
Monterrey. Savs Donald A. Michie, pro-
tration's free-trade ideologues. The
fessor at the University of Texas at El
Bush-ites want guarantees that Asian
Paso: "GE, GM, and Packard Electric
and European rivals in textiles, steel,
should tell their suppliers to get their
and computers, for example, won't bom-
bard the U.S. market from bases in
ouns down here."
DYNAMIC LEADERSHIP. At the center of
Mexico. One way to ensure that is to
this drama is the diminutive Salinas,
establish tough rules of origin. Products
who by law has only four years left in
enjoying Mexico's easy access would
office to complete his country's astound-
have to be made largely of North Ameri-
ing economic transformation. Salinas
can parts. Those with high Asian or Eu-
has already made Mexico one of Latin
ropean content would face U.S. import
America's two most open nations: The
duties. American trade experts also say
other is Chile. The Harvard-trained econ-
a pact must provide legal protection for
omist has cut back an army of bureau-
U.S. patents and technology south of
crats, weaned his country from depen-
the border. And they want to wipe out
dence on oil, and placed dozens of state-
the remaining constitutional restrictions
owned behemoths, including Teléfonos
on foreign investment in Mexico.
de México, on the block. In 1989, he lib-
MEXICAN CRUDE Another touchy issue is
eralized foreign investment rules and re-
oil. The U.S. wants Mexico to open up
negotiated Mexico's $100 billion foreign
its undercapitalized oil industry to Amer-
debt without a hitch. Still, no avalanche
ican investment-which is prohibited by
of investment poured in. To his dismay,
the Mexican constitution. Mexican offi-
Salinas found his sprint was still too
cials insist that oil is not on the table,
slow for the fast-moving events in Eu-
and Salinas vows the constitution won't
rope after the Berlin Wall fell.
be amended. But private analysts in
Only after $ whirlwind tour of Eu-
Mexico say that oil is a bargaining chip.
rope's capitals early this year did Salinas
CRUSADER SALINAS Mexico's
Says Rogelio Ramirez de la O, director
see how fast he would have to run. say
President and George Bush will meet in
of Ecanal, an economic consulting firm:
insiders. If Mexico was to compete for
late November to launch trade talks
"Eventually, Pemex has to go on the
the ever-scarcer aid and investment now
market." For the U.S. industry, an open-
drawn to Eastern Europe, Salinas would
ing would stretch the oil patch south,
have to go all the way. Shortly after his
Hermosillo, where it produces Mercury
bringing exploration and development
return. he dropped two bombshells. He
Tracers for the U.S. Nissan Mexicana is
contracts. And faster flows of Mexican
would privatize commercial banks. Then,
investing $1 billion in a new car plant in
crude could lessen dependence on Mid-
he announced, long-isolated Mexico
Aguascalientes, and nine of its Japanese
east suppliers.
would say yes to free trade.
suppliers are following. Many of the
Mexicans, meanwhile, are eager to
Although 8 free-trade pact is at best
automobiles will be shipped straight
tear down U.S. quotas on textiles and
several years away, some U.S. compa-
back to Japan.
steel and to open U.S. markets to cur-
nies are already putting down roots deep
BESTLE MANIA. Meanwhile, Volkswagen,
rently prohibited fruits and vegetables.
inside Mexico and thinking well beyond
with its sole U.S. plant shuttered, has
Mexico grows more avocados than any
the screwdriver mentality of the maqui-
shifted its entire North American pro-
country in the world, for example, but
ladora. Guadalajara, 950 miles south of
duction to Puebla, east of the capital. VW
sells none in the U.S., thanks to protec-
El Paso, for example, is becoming Mexi-
even hopes to resuscitate exports of the
tive rules favoring California growers
co's Silicon Valley. Moving away from
venerable Beetle, shipping them to Cen-
and allegations that Mexican avocados
the maquiladora setup, IBM, Hewlett-
tral America. "We're going to see invest-
are infested with worms. The coming
Packard, Wang, and others are making
ment pouring in here," predicts Nicholas
California avocado war is likely to be
computers there for domestic and export
V. Scheele, president of Ford's Mexican
replayed dozens of times as industries
markets. And suppliers are following.
unit. "The dollar numbers are going to
with strong lobbies, such as textiles and
Alabama-based computer parts maker
make people's heads spin."
cement, fight to protect their turf. Un-
companies. with 65 maouila-
raveling these import restrictions could
ount on strong support from Bush and
At the same time, Mexico's political
company's philosophy? Says Chief Exec-
the two Texans in the Cabinet: Com-
future is shrouded in mystery. For the
utive Officer Carlos Madrazo: "Every-
nerce Secretary Robert A. Mosbacher
moment, Salinas sits firmly on top of
thing we do generates dollars."
nd Secretary of State James A. Baker
Mexican politics. His opposition is divid-
International investors are also vying
II. Aside from their ideological sympa-
ed, and the once-powerful union leaders
for chunks of some of Mexico's biggest
hy with free trade, the Texans are said
have been dispatched to the political tar
public companies. The sale of the tele-
D be fond of the Salinas crowd. Mos-
pits. Despite widespread skepticism
phone monopoly is the world's fourth-
bacher and Jaime Serra Puche, his Mexi-
about Salinas' continental gambit and
largest privatization and has set off &
can counterpart, hunt quail together.
Mexico's role as a source of cheap labor,
bidding war among investors from three
"There is a deep personal commitment
only an economic collapse would galva-
continents. Major names such as Ameri-
driving this [free-trade agreement],"
nize a viable opposition. That's why Sali-
ca West, Nynex, Bell Canada, and Tele-
says an Administration official.
nas' ability to push forward a like-mind-
fónica Española are lining up Mexican
partners for the bid and the
prospect of big supply con-
tracts. The winner will he on
nounced next monut. Foreign
banks, too, are sniffing
around for minority shares of
Mexico's big three: Banamex,
Bancomer, and Banca Serfin.
KGGS AND SALEA. What's
more, there could be 8 scram-
ble to reach Mexico's largely
untapped consumers. High
growth in the 1950s and 1960s
gave birth to an educated
middle class, but the coun-
try's trade barriers created a
huge pent-up demand for im-
ports. Ever since tariffs tum-
bled after Mexico joined the
General Agreement on Tar
iffs & Trade in 1986, the Mex-
ican middle class has been on
a consumer binge for U.S.
products, sweeping in imports
of Pampers and Miller beer.
Trade pact boosters now
claim this demand for the
small stuff will spill over into
STAYING IN SCHOOL The literacy rate of Mexican workers is 87%, high for a developing country
big-ticket purchases of cars,
refrigerators, and washing
But that won't be the case with an
ed successor in 1994 rests on the success
machines. In Mexico City, says James
increasingly independent Congress. Mex-
of free trade. If an accord founders in
W. Maxfield, president of El Pase-based
ican sensitivity to insult is always near
the U.S. and Mexico's economy stalls,
Mantor Electronics Inc., you can reach
the surface. and if Congress sought to
the presidency could be up for grabs.
20 million people with a single TV signal.
inflame it with televised hearings on
Politics, though, aren't dampening the
Mexico's import splurge is, of course,
election fraud or police torture south of
spirits of Mexico City's wheeling-and-
transitory, if only because the trade pact
the border, it's likely the anti-yanqui
dealing business elite. From boardrooms
will encourage American companies to
fury would itself be enough to force Sa-
on the border to the posh restaurants in
make more finished goods in Mexico.
linas away from the table. "That's his
downtown Mexico City, they're drawing
But blending cultures and economies is a
nightmare scenario," says Mexican com-
up plans for free trade. Big companies
long-term proposition. The little things,
mentator Jorge G. Castaneda, a fre-
are buying and selling smaller compa-
such as Mexicans spreading peanut but
quent critic of the youthful President.
nies, hunting for niches in the coming
ter on tortilles and Americans spooning
VOLATILE ECONOMY.' Investors also wor-
market. Corporación Industrial Sanluis,
salsa on their eggs, are growing into big
ry that Salinas could trip over the econo-
for example, was originally a mining
ones, evident in the number of bilingual
my on his way to free trade. Inflation,
company sold to Mexicans by the Hearst
schools already flourishing on both sides
which dropped below 20% last year, is
publishing family 10 years ago. With
of the border. Legitimate American
back up to a 27% annual rate now. With
free trade in the offing, the Mexican
fears of losing jobs and Mexican phobles
congressional elections next year and oil
owners have swerved into manufactur-
about becoming the 51st state remain
revenues riding the Iraq bonanza, inves-
ing. Two years ago, they bought auto
large obstacles. But the continental shift
tors fear the government will pump
parts maker Rassini from the govern-
under way is already etching a new com-
more money into the economy, under-
ment. Rassini buys technology from Ja.
mercial trademark for the world: Made
mining its anti-inflation pact. Says Mar
pan's NHK Spring Co. and competes
in North America.
celo Canales Clariond, finance director
head-to-head in the U.S. with Eston's
By Stephen Baker in Mexico City, with
of Grupo Imsa, 8 Monterrey steel com-
plant in Windsor, Ont. Its exports are up
Elizabeth Weiner in New York and Amy
pany: "Mexico continues to be 8 risky,
to $100 million. Meantime, Sanluis
Borrus in Washington
volatile economy."
bought the Hyatt hotels in Mexico. The
Continued on page 112
STORY
Information
Service
1 (ALLUSS) of the United States of ATTICLES
ARTICU. DI
USIS
November 8, 1990
MEMORANDUM TO:
ARA - Ms. Salley Grooms cowal
ARA - Mr. Richard Howard
FROM:
CPAO - Robert L. Earle R-
SUBJECT:
Draft Presidential Public Remarks and
State Luncheon Toast
I have prepared drafts for all the President's public
remarks during the State visit, including "contingent"
remarks for various sites where he may or may not be asked
to speak. All these texts have been cleared by the
Ambassador and Country Team.
The attached drafts are presented in the order in which I
expect they will be delivered. They are:
CONTINGENT PRESIDENTIAL REMARKS SHOULD ARRIVAL STATEMENT
aniots
BE NECESSARY AT MONTERREY AIRPORT
CONTINGENT PRESIDENTIAL REMARKS IF ARRIVAL CEREMONY IS
HELD AT AGUALEGUAS
DRAFT PRESIDENTIAL REMARKS AT FIESTA FOLLOWING CHARREADA
IN AGUALEGUAS
DRAFT PRESIDENTIAL REMARKS ON STEPS OF GOVERNOR'S PALACE
DRAFT PRESIDENTIAL REMARKS ON RECEIVING KEYS TO MONTERREY
DRAFT PRESIDENTIAL REMARKS ON CREATION OF U.S. - MEXICO
COMMISSION ON EDUCATIONAL AND CULTURAL EXCHANGE
DRAFT PRESIDENTIAL REMARKS FOR USE AT MEETING WITH
BUSINESSMEN IN MONTERREY CASINO
DRAFT PRESIDENTIAL TOAST AT STATE LUNCHEON
DRAFT PRESIDENTIAL STATEMENT FOR USE, IF NECESSARY AT
MONTERREY AIRPORT DEPARTURE CEREMONIES
Attachments
CONTINGENT PRESIDENTIAL REMARKS SHOULD ARRIVAL STATEMENT
BE NECESSARY AT MONTERREY AIRPORT
November 26, 1990
Foreign Minister Solana, friends and neighbors:
I wont to soy first of all how pleased I am to be here in
Mexico to consult with President Salinas and to hear the
views of his closest advisors.
This regular exchange of visits reflects the permonent
importance Mexico has for the people of the United States.
There's so much we con do together to ensure the health,
welfare and prosperity of our societies and economies. At
the top of the agenda rank Issues like free trode, the war
against drugs, education and the environment. They all
require coreful assessment to sustain the kind of exciting
progress we have seen in the U.S. -Mexico relationship over
the last two years.
And I know that's the kind of assessment they'll get. I'm
proud to say that President Salinas and I have come to
share 0 frank and open dialogue on the full range of
bilaterol and international issues.
- 2 -
In the next two days I look forword to spending time with
him here in the part of the country he and his family call
home. In the process, I'm sure that I will get to know
Mexico and the Mexican people better, too, and that, most
assuredly, is oll to the good.
Communication is the key to focing the many challenges
that lie chead of US, It's the surest way I know of to
strengthen an overwhelmingly positive bilateral
portnership--a partnership based not Just on common
interests but also on the friendship, candor and mutual
respect that bind our two great nations so closely
together,
Thank you very much.
CONTINGENT PRESIDENTIAL REMARKS
IF FORMAL ARRIVAL CEREMONY IS HELD AT AGUALEGUAS
November 26, 1990
President and Mrs. Solinas, Mayor Reynaldo Canales Vela,
friends, and neighbors:
I come here today to carry on a tradition established by
many presidents before us. Mexico and the United States
are neighbors, close neighbors, and we have things to talk
about. Like two sides of those beautiful mountains we see
in the distance, we have risen up on the same continent
and come together to build 0 vast relationship -- broad
and solid at the base, weathered in places but
strengthened by time and orching upwords,
Our people, our cultures, our difficulties and our
accomplishments all have brought us together. Managing $0
much interaction effectively olwoys has been 0 chollenge,
and it has never been more important to meet that
challenge than today.
In my mony and frequent talks with President Salinos since
we both were elected, I think we have established a new
clority in this relationship -- about the problems we wont
to see solved, and the opportunities we think ought to be
- 2
seized. Progress, concrete measures taken across the
breadth of our immense relationship, is what each of us
seek.
That's the agenda for our discussions the next two days:
building prosperity through a Free Trade Agreement,
cooperating in the war against drugs, working together on
educational exchanges and the environment, and consulting
on the grave crisis that confronts us all in the Persian
Gulf.
By beginning these talks here in President Solinas' home
town, it seems to me that we are rooting our exciting
plans for the future in the right soil -- the soil of
fomily and community values,
Mr. President, as we flew here this afternoon, I could not
help thinking how similar this lonesome Mexican grassland
is to the great expanses of Texas on the other side of the
border. From the eagle's eye view, whether it's the Aztec
Eogle or the American bald eagle, it all looks like home.
It's on honor and 0 privilege to be here as your guest.
Thank you very much.
DRAFT PRESIDENTIAL REMARKS AT FIESTA FOLLOWING CHARREADA
IN AGUALEGUAS
November 26, 1990
President and Mrs. Salinas:
Let me Just say how delighted Barbara and I are to be here
in your home town of Agualeguas and to be able to spend
the kind of informal time together we shared at Comp Dovid
lost year,
To Mayor Reynaldo Canales Vela, and the people of
Agualeguas:
Let me Just soy how thrilled we are to Join you, and how
deeply grateful we ore for your wonderful hospitality.
It's obvious to me where your President gets his special
touch and why he is so close to the needs and feelings of
the people of Mexico.
He comes from the people right here in Agualeguas, and he
has never lost his roots in the smoll town family values
of community and family.
There's trust here, and warmth, and some of the best
horsemanship I've seen in years.
- 2 -
As I look around this pretty plaza, 1 realize this is 0
glimpse of Mexico I'll never forget.
Mr. President, thank you so much for having us here among
your family and friends.
DRAFT PRESIDENTIAL REMARKS ON STEPS OF GOVERNOR'S PALACE
PARIS
November 26, 1990
President Salinas, Governor Trevino, Mayor Rizzo, friends
and neighbors:
Thank you for your worm words of welcome. It's wonderful to
be in Mexico, and it's wonderful to be in Monterrey,
As 1 look out at this beautiful MacΓo Plazo, 1 realize that
I stand before Mexico's greatest heroes.
Hidalgo and Morelos, who set this great nation on the road
to independence,
Juarez and Escobedo, who defined and defended the principles
of Justice and freedom that guide the Mexican state even to
this day.
President Carlos Salinas the fromework de Gortori, who its is modernizing charifed voluesa faliefs
Mexico within/its own cherished framework of our of values and
beliefs.
And the Mexican people themselves, oll of you here tonight,
who have helped create this great city of Monterrey, this
great state of Nuevo Leon, and this great country of Mexico.
- 2 -
I come here myself to show the enormous respect the people
of the United States have for your dynamism and vigor,
As you know, I am a Texan, 0 neighbor near at hand. And I
think the time I've spent under the big sky down here
gives me all the more reason to admire your vision and
your accomplishments.
When Franklin Delano Roosevelt come to Monterrey in 1943
to meet with President Avila Camacho, Texas and Mexico
were quiet parts of the globe, for away from the center
stage of a world at war.
So when my wife Barbara and I came south after the war was
over, we never imagined that forty years later we would be
visiting 0 border that might well be colled the frontier
of the future.
Yet that is the splendid course history has taken. Mexico
and the United States are on the move. And in our
consultations President Salinas and I are discussing how
we can go even further in building a stronger relationship
full of exciting new Ideas and opportunities,
- 3 -
We wont to see if we can advance the idea of free trode,
so vital to our creating Jobs and prosperity in your
economy and our own, We want to consult on how we can put
an end to the scourge of drugs, so threatening to our
youth, We have a precious environment to protect and
future generations to educate--these are themes we must
address as well.
And of course there is a changing and in some cases
troubled world beyond our borders. What can each of us do
to make peace and prosperity the foundations of 0 new
world order? The reconstruction of Central America, the
peaceful restoration of the legitimote government of
Kuwoit, and the successful conclusion of world trade talks
under GATT are 0 few of the themes we olreody have begun
to discuss.
Whot we seek, to put it simply, is a world that looks like
the U.S.-Mexico relationship itself--oriented towards
cooperation, communication, and respectful partnership in
seizing the many opportunities that lie before us.
Looking out at you and the stotues of your great men, it's
clear to me that history is on our side. Abundant moral
reserves give US direction and give US courage.
And in President Salinas, I know I have the kind of friend
who will answer any challenge with the same ideals that
move me and the people of the United States. Hard work,
total candor and full respect will be our guides as we
Join together in building a stronger Mexico, 0 stronger
United States, and 0 better world.
Thank you for your warm reception, God bless you all, and
vivo Mexico!
DRAFT PRESIDENTIAL REMARKS ON RECEIVING KEYS
TO MONTERREY
November 26, 1990
Mayor Rizzo:
It is an honor to accept the keys to the City of
Monterrey, 0 great capital of industry, technology,
scholarship and culture,
Monterrey's spirit and energy are the essence of Mexican
modernization and creativity.
For you and your fellow citizens, what can be dreamed can
be accomplished, and whot can be imagined can be forged.
With that approach to the future, you are the best friends
I and the people of the United Stotes could ever have.
Thank you very much.
DRAFT PRESIDENTIAL REMARKS ON CREATION
OF U.S. - MEXICO COMMISSION
ON EDUCATIONAL AND CULTURAL EXCHANGE
November 27, 1990
President Salinas:
This agreement, creating the U.S. - Mexico Commission on
Educational and Cultural Exchange, is a major step forward
for us all. It will help us develop the future leaders we
need to sustain the policy advances our two governments
are working $0 hard to achieve.
Further, it will bring our two societies closer together
in new and creative ways, generating fresh approaches to
our evolving cultural and intellectual realities.
I cannot think of 0 better symbol of our friendship than a
binational commission that is directed by a boord drawn
from the private and public sectors alike.
This
guarantees that the right questions olways will be asked,
and the best answers always will be given.
)
Thank you very much.
DRAFT PRESIDENTIAL REMARKS FOR USE AT MEETING
WITH BUSINESSMEN IN MONTERREY CASINO
November 27, 1990
Secretary Serra, Secretary Mosbacher, friends and
neighbors:
We're making important progress in every dimension of our
relationship with Mexico. More people cross the border
than ever before, More illegal drugs ore being seized
than ever before. More universities are developing
exchange programs than ever before, And more is being
done between us to protect our precious environment -- up
here along the border and as for south as the Lacondon
tropical forest.
But it is difficult to imagine any theme more important
than the one you are discussing here this morning.
You in the private sector create the economic resources
that sustain our relationship as a whole, and that's why
the negotiotion of a Free Trade Agreement between Mexico
and the United States is so vital.
- 2 -
Free trade means Jobs, investments, productivity and
prosperity. I know you in Mexico have long understood the
economic importance of the United States, Now we see Just
as clearly the economic importance of Mexico. For us you
are our number three trading partner in all the world.
$52 billion dollars last year, and the numbers are rising
this year towards a total that is even higher.
Since we calculate that every billion dollars of exports
creates 25,000 Jobs, we are talking about major
contributions to the welfore of many, many Mexicons and
Americans.
In his recent State of the Nation address, President
Salinas said Mexico doesn't wont to be a third world
nation; it wants to be a first world nation.
Well, that's what we wont for Mexico, too, and that's what
we see happening.
In your automotive, electronic, tourism and other
industries, you have world-class productive capabilities.
More than that, you've got youth, drive, and dreams on
your side. And we think that's good for us both -- 0
Mexico that wants to get out and compete, a Mexico with
purchasing power and a Mexico with selling power,
- 3 .
When the economic crisis hit Mexico hard in the early
1980s, our southwest border suffered. Fortunately, the
principle works the same way in reverse. You grow, we grow.
As we enter into the process of negotiating a Free Trade
Agreement, I know that many of you PROGRESS?) will be as burdened by
worries as you are buoyed up by plans. And we'll hear
criticisms, Just as we did when we negotiated the Free
Trade Agreement with Canada.
But let's look at what trade liberalization already has
done for us, Mexico enters GATT, and biloteral trade
soars from $35 billion in 1987 to the $52 billion 1 Just
cited in 1989. The in-bond industry takes hold and
reaches growth rates of 20% a year, creating a half a
million Jobs.
There's a worldwide consensus In favor of free trade, but
not everyone has the vision to make it happen. I think
Mexico and the United States do have that vision, and we
will be looking to you, for-sighted businesspeople, not
only to make it happen, but to make it succeed.
Thank you very much.
DRAFT PRESIDENTIAL TOAST AT STATE LUNCHEON
NOVEMBER 27, 1990
President Solinas, if 1 may, I would like to raise my
glass to you In thanks for your friendship, your counsel
and your commitment to a stronger relationship between our
two countries.
When we first met in Houston in 1988, neither of us had
assumed office, but both of us were fully oware of the
challenges we would face in giving this relationship
Jeodership and direction.
Speaking for the United States, no country is more
important to us than Mexico. Our southwest bears the
imprint of your culture. You are our third largest
trading partner. Twelve million Americans call Mexico
their madre potrio, and challenges such as conflict in
Central America and powerful narco-traffickers in the
Andes test our will and our wisdom,
Yet in Houston and In our five meetings since then, you
olways have brought Mexico's perspective into positive
focus, pointing the way to the kind of communication and
cooperation that has benefitted us both so much,
- 2 -
Perhaps no gesture of Mexico's goodwill and Interest has
been more expressive than the magnificent exhibition,
"Mexico: Thirty Centuries of Splendour," now on display at
the Metropolitan Museum of Art in New York,
Now we are on the verge of negotiating an historic Free
Trade Agreement which will be the symbol of how for our
two countries have come in learning to understand, trust,
and work with one another,
This agreement will unleash powerful energies in both our
economies. Countless new ventures will emerge. Jobs,
higher-standards of living, and greater productivity will
make us both more competitive on the global scene,
Mr. President, a relationship between two countries that
are $0 different will olways be 0 challenge, but your
penetrating insight Into our common Interests and losting
friendship has radically altered its terms for the better.
. 3 .
In your second State of the Nation-address, you emphasized
Mexico's determination to reach out to global change and
seek to embrace it. Without minimizing uncertainty, you
saw fresh hope. Without ignoring risks, you celebrated
new freedoms.
Mr. President, I share you views and celebrate them
myself. We are not on on easy path, but I firmly believe
we are on the right one, and there is no one with whom I
would rather travel it than with you and the Mexican
people.
I raise my glass to the great leader of 0 great nation,
President Carlos Salinas de Gortari,
DRAFT PRESIDENTIAL STATEMENT FOR USE, IF NECESSARY AT
MONTERREY AIRPORT DEPARTURE CEREMONIES
NOVEMBER 27, 1990
President Salinas, Governor Trevino, friends and neighbors:
1 leave Monterrey more firmly convinced than ever before
that Mexico and the United States are seizing every
opportunity to prepare our bilateral relationship for the
global competition of the 1990s.
In my talks with President Salinas, we agreed on the need
to advance both the Uruguay Round of GATT and our
biloterol Free Trade Agreement as expeditiously as
possible.
There's no time to lose in modernizing our economic
cooperation and putting It to work In creating Jobs,
raising productivity, and facilitating cost-effective
- investments,
A strong Mexico 1s good for the United States, 0 strong
United States is good for Mexico, and free trode is a sure
path to greater prosperity for us both.
- 2
At the same time, we discussed ways to ensure that our
societies are as healthy as our economies are dynamic.
The war against drugs, educational and environmental
cooperation, and close coordination all along our 2,000
mile border are ways to reach this goal.
President Solinas, your leadership has done $0 much to
make a strengthened partnership between Mexico and the
United States possible. Your for-sighted commitment to
modernization, eloquently expressed in your recent State
of the Nation address, points the way to bilaterol
cooperation that simply is better than ever,
My impression these last two days persuade me that a new
Mexico is in the making. Monterrey's industrial
resilience, Agualeguas' heart, and Nuevo Leon's energy
give Mexico's future unique promise. Our relationship,
our hemisphere, and our world are sure to be the
benficiaries of your success.
Barbara and I thank you and Cecelio for your wonderful
hospitality, and we look forward to receiving you both
when we next meet in the United States.
Thank you very much.
40. Address at Monterrey, Mexico
t shortages. In-
40 Address at Monterrey, Mexico.
of anthracite in
tates resulted in
April 20, 1943
shortages, and
ormally used by
Señor Presidente de La Republica Mexicana, my friends and good
hed into these
neighbors:
Bituminous coal
or domestic pur-
YOUR Excellency's friendly and cordial expressions add to the
the southeastern
very great pleasure that I feel at being here on Mexican soil.
chigan. Some of
It is an amazing thing to have to realize that nearly 34 years
rtages resulted
have passed since Chief Executives of our two countries have met
ne supply of fire-
face to face. I hope that in the days to come every Mexican and
sion to coal by
S, and from the
every American President will feel at liberty to visit each other
hifts incident to
just as neighbors visit each other - just as neighbors talk things
over and get to know each other better.
essed, manpower
Our two countries owe their independence to the fact that your
al mines became
ancestors and mine held the same truths to be worth fighting for
i. To make mat-
and dying for. Hidalgo and Juarez were men of the same stamp
ion per man de-
nger men were
as Washington and Jefferson. It was, therefore, inevitable that
med forces. The
our two countries should find themselves aligned together in
ers rose to nearly
the great struggle which is being fought today to determine
eless, by increas-
whether this world shall be free or slave.
working hours,
The attacks of the Axis powers during the past few years
on was achieved
nd of the war,
against our common heritage as free men culminated in the un-
kers in the bitu-
speakable and unprovoked aggressions of December 7, 1941, and
acite mines had
of May 14, 1942, and the shedding of blood on those dates of
est point in half
citizens of the United States and of Mexico alike.
Those attacks did not find the Western Hemisphere unpre-
ction in the coal
pared. The 21 free Republics of the Americas during the past
impaired by re-
several occasions
ten years have devised a system of international cooperation
as forced to take
which has become a great bulwark in the defense of our heritage
S in order to in-
and the defense of our future. That system, whose strength is
oduction. (See
now evident even to the most skeptical, is based primarily upon
116 and notes,
a renunciation of the use of force, and is based on the enshrining
Items 44, 45, 66,
of international justice and mutual respect as the governing rule
this volume, for
disputes in the
of conduct by all Nations everywhere.
In the forging of that new international policy the role of
Mexico has been outstanding. Mexican Presidents and Foreign
175
40. Address at Monterrey, Mexico
40.
Ministers have appreciated the nature of the struggle with which
that they have comn
we are now confronted at a time when many other Nations much
a common objective
closer to the focus of infection were blind.
It contains within
The wisdom of the measures which the statesmen of Mexico
perity for all of us (
and the United States and of the other American Republics have
us make sure that \
adopted at inter-American gatherings during recent years has
evil surrender - an
been amply demonstrated. They have succeeded because they
then we, with the Sa
have been placed in effect, not only by Mexico and the United
will face the task of
States, but by all except one of the other American Republics.
There is much V
You and I, Mr. President, as Commanders in Chief of our
both sides of the b
respective armed forces, have been able to concert measures for
feet set upon a pat]
common defense. The harmony and the mutual confidence which
may enjoy and each
have prevailed between our armies and navies is beyond praise.
ure of security and
Brotherhood in arms has been established.
States and my CC
The determination of the Mexican people and of their leaders
progress.
has led to production on an all-out basis of strategic and vital
We recognize a 1
materials so necessary to the forging of the weapons destined to
We know that Me
compass the final overthrow of our common foes. In this great
mon good of hum:
city of Monterrey, I have been most impressed with the single-
of the resources ai
minded purpose with which all the forces of production are
any group in anot
joined together in the war effort.
It is time that €
And too, Mexican farm workers, brought to the United States
publics recognize
in accordance with the agreement between our two Governments,
harm to one Rep
the terms of which are fully consonant with the social objectives
other Republics.
that we cherish together, are contributing their skill and their
independence. It
toil to the production of vitally needed food.
interdependence
But not less important than the military cooperation and the
Mr. President,
production of supplies needed for the maintenance of our respec-
mon effort in th
tive economies has been the exchange of those ideas and of those
have occasion fo
moral values which give life and significance to the tremendous
mote the closest
effort of the free peoples of the world. We in the United States
between our two
have listened with admiration and with profit to your statements
We have achi
and addresses, Mr. President, and to those of your distinguished
and I am gratefu
Foreign Minister. We have gained inspiration and strength from
ple, for this opp
your words.
call you friends.
In the shaping of a common victory our peoples are finding
You and I are
176
40. Address at Monterrey, Mexico
11 with which
that they have common aspirations. They can work together for
ations much
a common objective. Let us never lose our hold upon that truth.
It contains within it the secret of future happiness and pros-
n of Mexico
perity for all of us on both sides of our unfortified borders. Let
publics have
us make sure that when our victory is won, when the forces of
nt years has
evil surrender - and that surrender shall be unconditional -
because they
then we, with the same spirit and with the same united courage,
the United
will face the task of the building of a better world.
1 Republics.
There is much work still to be done by men of good will on
Chief of our
both sides of the border. The great Mexican people have their
measures for
feet set upon a path of ever greater progress SO that each Nation
dence which
may enjoy and each citizen may enjoy the greatest possible meas-
yond praise.
ure of security and opportunity. The Government of the United
States and my countrymen are ready to contribute to that
their leaders
progress.
gic and vital
We recognize a mutual interdependence of our joint resources.
; destined to
We know that Mexico's resources will be developed for the com-
In this great
mon good of humanity. We know that the day of the exploitation
h the single-
of the resources and the people of one country for the benefit of
duction are
any group in another country is definitely over.
It is time that every citizen in every one of the American Re-
United States
publics recognizes that the Good Neighbor policy means that
overnments,
harm to one Republic means harm to each and every one of the
al objectives
other Republics. We have all of us recognized the principle of
ill and their
independence. It is time that we recognize also the privilege of
interdependence - one upon another.
tion and the
Mr. President, it is my hope that in the expansion of our com-
f our respec-
mon effort in this war and in the peace to follow we will again
and of those
have occasion for friendly consultation, in order further to pro-
tremendous
mote the closest understanding and continued unity of purpose
United States
between our two peoples.
ir statements
We have achieved close understanding and unity of purpose,
listinguished
and I am grateful to you, Mr. President, and to the Mexican peo-
trength from
ple, for this opportunity to meet you on Mexican soil, and - to
call you friends.
are finding
You and I are breaking another precedent. Let these meetings
177
4I. Execution of Tokyo Raiders by Japanese
4
between Presidents of Mexico and the United States recur again
members of
and again and again.
hands as an
The press
NOTE: When the President visited
15, Fort Benning, Ga.; April 15-16,
ing of Japai
President Avila Camacho in Mex-
Warm Springs, Ga. (see Item 38
bombers we:
ico, it was the first meeting between
and note, this volume); April 17,
this Governi
the Presidents of the two countries
Fort Oglethorpe, Ga. (WAAC train-
since 1909. In 1941, they had made
ing center); April 17, Camp Forrest,
capture, tria
plàns for a joint fishing trip in the
Tenn.; April 18, Camp Joseph T.
tinued ende:
Gulf of Mexico, but the Japanese
Robinson, Ark.; April 18, Camp
from Tokyo
attack at Pearl Harbor had caused
Gruber, Okla.; April 19, Douglas
Governmen
the abandonment of these plans.
Aircraft assembly plant, Tulsa,
Governmen
President Camacho also accom-
Okla.; April 20, Monterrey, Mex-
and that th
panied President Roosevelt on his
ico; April 21, Naval Training Cen-
visit to the Naval Training Center
ter, Corpus Christi, Texas (see Item
It was furth
at Corpus Christi, Texas, where
42, this volume); April 22, Fort
some but th
many Mexican air cadets in addi-
Worth, Texas; April 23, en route
This Go
tion to those of other countries
to Colorado Springs, and Denver,
barity in a
were being trained (see Item 42,
Col.; April 24, Camp Carson at
ment. In th
this volume, for the President's ex-
Colorado Springs, and Remington
temporaneous remarks at Corpus
Cartridge plant, Lowry Field, and
Japanese G
Christi, Texas).
Fitzsimons General Hospital at
personally
En route and returning from his
Denver, Col.; April 25, Fort Riley,
all of those
trip to Mexico, the President vis-
Kans.; April 26, Martin Bomber
ticipated tl
ited a number of war plants and
plant, Omaha, Neb.; April 27, Jef-
justice.
training camps. His itinerary for
ferson Barracks, Mo., and Republic
This rec
the trip was as follows: April 13,
fighter plane plant at Evansville,
departed from Washington, D. C.;
effort of th
Ind.; April 28, Fort Knox, Ky.;
April 14, Marine Corps "boot camp"
April 29, return to Washington,
fail. It wil
for recruit training at Parris Island,
D. C.
ever to blc
S. C.; April 15, Maxwell Field, Ala.
During the trip, the President
I have i
(Air Forces training center); April
covered approximately 7,600 miles.
text of our
NOTE: Du
Tokyo, led
41 Statement on the Execution of the Tokyo
Item 46 an
Raiders by the Japanese. April 21, 1943
two of the
crews were
IT IS WITH a feeling of deepest horror, which I know will be
territory af
shared by all civilized peoples, that I have to announce the bar-
dropped. E
taken into
barous execution by the Japanese Government of some of the
three of t]
178
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FILE FOLDER TITLE:
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2ND STORY of Level 1 printed in FULL format.
Copyright (c) 1990 The Washington Post
August 28, 1990, Tuesday, Final Edition
SECTION: FIRST SECTION; PAGE A10
LENGTH: 1055 words
HEADLINE: Sanctions Cost Brazil Key Trade Partner;
Iraq Exchanged Oil for Arms in Mutually Beneficial Arrangement
SERIES: Occasional
BYLINE: Eugene Robinson, Washington Post Foreign Service
DATELINE: SAO PAULO, Brazil
BODY:
Somewhere between Brazil and the Persian Gulf is a shipment of 900 tons of
frozen chickens that almost certainly will never be delivered or paid for, a
symbol of the end of a once close and profitable relationship.
Brazil's decision to adhere to the United Nations sanctions barring trade
with Iraq may cause pain in Baghdad, but it also will hurt the already
slumping agricultural and industrial complex centered here in Sao Paulo.
Brazil and Iraq had been major trading partners since the late 1970s.
Brazil needed oil to run its industrial machine. Iraq needed food, technical
support, appliances, automobiles and, perhaps most important, the "defensive"
weapons made by Brazil's sophisticated arms industry.
Iraq valued the relationship so much that it was willing to drop its
requirement that its oil be paid for only with hard currency, which is in short
supply in Brazil, and some of the oil was traded for Brazilian goods in what
amounted to a barter system.
As a result, Brazil imported up to 160,000 barrels of Iraqi oil a day,
which it now is seeking to replace. In turn, Brazil became one of Iraq's
largest suppliers. Some of the Iraqi troops taking up positions in occupied
Kuwait are arriving in Brazilian-made armored vehicles.
Now the trade is under embargo, and the business ties are under scrutiny.
According to economist Adroaldo Moura da Silva: "The relationship with Iraq
was one mistake after another."
In the peak year of 1985, at the height of the Iran- Iraq war, Brazilian
exports to Iraq reached a value of $ 630 million. Last year, Brazil sold
goods worth $ 342 million to Iraq. The drop from 1985 came about because of a
winding down of the Iran- Iraq war, culminating in a cease-fire in 1988. Iraq
was buying less military hardware from Brazil.
Exports are expected to be even lower this year, perhaps dipping to $ 200
million, in part because Iraq stopped paying its bills, and exporters
reluctantly began looking elsewhere.
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(c) 1990 The Washington Post, August 28, 1990
The aerospace firm Avibras reports that Iraq owes about $ 40 million for
missile launchers bought in 1987. Engesa, which supplied Iraq with Cascavel
light tanks, holds due bills for $ 90 million. Both firms are now failing --
reputedly because of those debits.
By one authoritative count, Brazil stands to lose a quick $ 1.3 billion as
a result of the trade cutoff --- in goods supplied but not paid for, in
government-sponsored bank credits and guarantees and in equipment stranded in
Iraq. By contrast, Iraqi assets in Brazil total only about $ 10 million.
Brazil imported about $ 1.2 billion in oil from Iraq last year, also
relatively low given recent history. The oil imports peaked in 1980 at $ 3.8
billion. The decline resulted in part from Brazil's diversifying its sources
and suppliers of oil and exploring use of alternative fuels, such as alcohol.
Two weeks before the Iraqi invasion of Kuwait, Foreign Minister Francisco
Rezek described the business ties between Iraq and Brazil as a model
relationship --- despite the millions of dollars that Iraq owed Brazilian
firms. On learning of the invasion, he was initially cautious, calling it
"unusual."
But the government of President Fernando Collor de Mello, after first looking
as if it might waffle, came out strongly in favor of the U.N. sanctions.
= Brazil has no reason to act unilaterally," Rezek said. "Our bilateral trade
with Iraq is not enough for us to adopt an isolated position."
Brazil has been negotiating to secure the release of nearly 450 Brazilian
citizens who were working in Iraq at the time of the invasion. Many were there
on contracts, such as the employees of the construction firm Mendes Junior, who
had been building a highway linking Iraq and Jordan.
Included are 24 Brazilian scientists who have been working with the Iraqi
government on military projects. Their presence has embarrassed the government
and led Collor to demand an explanation from Brazil's Arerospace Technical
Center, which is sponsoring the work.
It is unclear what projects the scientists are working on, but the aerospace
center has denied published reports that they are trying to complete the joint
development of an air-to-air missile called the Piranha. They are not among
several dozen Brazilian nationals who have been allowed to leave Iraq in
recent days.
Press reports here have criticized the government for statements that
appeared to link the status of current food shipments to the release of
Brazilian nationals -- in effect, a food-for-hostages negotiation, which the
government denied.
A key factor that kept Brazilian-Iraqi ties strong in good years and bad was
Baghdad's willingness to keep up a steady supply of oil. Brazil is rich in
most natural resources but has paltry reserves of oil. During the oil shocks of
the 1970s and early 1980s, Iraq was a friend.
"While other suppliers were adding various requirements that raised the price
of oil, Iraq always supplied Brazil regularly and even made shipments
without having been paid for the last," economist Narciso Carvalho, a Bank of
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(c) 1990 The Washington Post, August 28, 1990
Brazil official, said recently.
The Iraq -Iran war proved a gold mine for Brazil's arms export industry,
the fourth-largest in the world. In 1987, for example, Avibras sold Iraq
rockets worth $ 322 million -- more in exports that year than any other private
Brazilian firm.
The newspaper Jornal do Brasil alleged recently that the military government
that ruled Brazil from 1964 to 1985 cooperated with Iraq in an attempt to
develop nuclear weapons and provided Saddam with a small quantity of enriched
uranium. When suggestions of such a link were first aired in 1981, the
government issued a categorical denial.
A major task now for Brazil is replacing the 160,000 barrels of oil it
imported daily from Iraq and the 30,000 that came from Kuwait. The aim is to
avoid a further increase in fuel prices here, which rose 8.5 percent last month
and threaten to derail Collor's plans for economic recovery.
Negotiations have been conducted with Iran and Venezuela to make up the
shortfall, and officials of the government oil company Petrobras are talking of
the need to further diversify Brazil's list of suppliers.
"I'll be much calmer when Brazil has many suppliers
none of them
selling us more than 50,000 barrels a day," said Luis Octavio da Motta Veiga,
president of Petrobras.
TYPE: FOREIGN NEWS
SUBJECT: IRAQ; BRAZIL; INTERNATIONAL TRADE; BOYCOTTS
ENHANCEMENT: IRAQ -INVASION
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45TH STORY of Level 1 printed in FULL format.
Copyright (c) 1990 Newspaper Publishing PLC
The Independent
August 7, 1990, Tuesday
SECTION: FOREIGN NEWS PAGE; Page 6
LENGTH: 599 words
HEADLINE: Crisis in the Gulf: From Switzerland to Australia, the sanctions
call is answered
BYLINE: By ISABEL HILTON, European Affairs Editor
BODY:
IN a remarkable show of unity yesterday, most of the international community
declared itself in favour of economic sanctions and an arms embargo against
Iraq, following the lead of the United States, the European Community and
Japan.
Even in Switzerland, which has never implemented sanctions and which is not
a member of the United Nations, the government announced it would act in accord
with the UN's decision. The country has little trade with Iraq, but
sanctions would mark a departure from Switzerland's traditionally strict
neutrality. Details of the sanctions will be announced
today.
France yesterday put a total trade embargo into effect and severed military
relations with Iraq. The government also announced it was reinforcing French
naval presence near the Gulf, possibly in anticipation of a naval blockade.
The foreign ministry said that permission to dock at French ports would be
refused to ships at sea carrying Iraqi oil or under Iraqi control.
Poland, until recently the world's seventh biggest arms exporter, announced
the end of sales to Iraq, which had earned the former regime up to US$ 300m
annually over the past 20 years.
In Hong Kong, a government spokesman said the colony was likely to freeze
Kuwaiti assets. The Kuwait Investment Office, Kuwait's main investment arm, has
money in banking and securities and is believed to have substantial dollar
deposits and stock market investments in Hong Kong.
In Australia, Michel Duffy, the acting Foreign Minister, announced an oil
import embargo and the freezing of Iraqi assets. Assets of Kuwait's legitimate
government would be protected, he said. Australia has also embargoed weapons
sales and revoked an export licence for engine components for the Iraqi
airforce, worth pounds 355m. Iraq imports more than 2m metric tons of wheat
annually from Australia.
The Dutch government announced that Iraqi and Kuwaiti oil shipments to
Rotterdam would cease, in compliance with the EC decision, but said it did not
apply to cargoes already in transit. Rotterdam is the world's largest oil
harbour and handles about 12m tons of Kuwaiti and Iraqi oil.
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(c) 1990 The Independent, August 7, 1990
In Peking, Prime Minister Li Peng issued a statement condemning the invasion
and stressed that China would support the international arms embargo.
In Japan, Toshiki Kaifu, the Prime Minister, appealed to the Japanese people
to save energy, after Japan's decision on Sunday to embargo oil imports from
Kuwait and Iraq, which represent about 12 per cent of Japan's crude oil
imports.
There was less enthusiasm for international action in Brazil. Although the
government has condemned the invasion, Brazil could be embarrassed by a United
Nations weapons and oil ban.
A team of Brazilians was recently reported to be working in Baghdad on a
missile project and Brazil has been an important supplier of armoured cars,
rocket batteries and light aircraft to Iraq. Brazil, which has few energy
resources of its own, imports more than one third of her oil from Iraq.
In West Germany, the government announced it would investigate reports in the
magazine Der Spiegel that more than 100 West German firms had illegally exported
military equipment to Iraq.
The key to the effect of international sanctions remains the Turkish and
Saudi oil pipelines, which carry nearly 90 per cent of Iraqi crude exports. Dick
Cheney, the US Defence Secretary, arrived yesterday in Saudi Arabia to discuss
the Saudi Arabian pipeline.
Iraq is also vulnerable through grain supplies, since her imports come
mainly from the US, Canada and Australia, where embargoes will be respected.
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