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Shaw Industries--Dalton, Georgai 8/3/92 [OA 7578] [2]
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Shaw Industries--Dalton, Georgai 8/3/92 [OA 7578] [2]
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Originally Processed With FOIA(s):
FOIA Number:
S
S
FOIA
MARKER
This is not a textual record. This is used as an
administrative marker by the George Bush Presidential
Library Staff.
Record Group/Collection:
George H.W. Bush Presidential Records
Collection/Office of Origin:
Speechwriting, White House Office of
Series:
Speech File Backup Files
Subseries:
Chron File, 1989-1993
OA/ID Number:
13825
Folder ID Number:
13825-002
Folder Title:
Shaw Industries--Dalton, Georgia 8/3/92 [OA 7578] [2]
Stack:
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G
26
22
7
1
(Ferguson/Gershowitz)
July 29, 1992
DALTON
Draft Three
PRESIDENTIAL REMARKS: SHAW INDUSTRIES
DALTON, GEORGIA
MONDAY, AUGUST 3, 1992
9:00 A.M.
Thank you for that kind introduction.
(Acknowledgments)
It's great to be in Dalton. // ((I think you know why I've
come here today. I want to make sure I'm first in line when
Catamount X tickets go on sale.))
I've come for another reason too. As Americans prepare for
the global economy, Dalton offers a glimpse into the future.
Dalton takes challenges and reinvents them as opportunities.
With the flexibility of companies like Shaw, with the know-how
and talents of your chemists and maintenance mechanics and
carl Rolline, shaw INd
designers Dalton shows America the face of the 21st century.
Dalton shows the way.
In the history of your industry you find a parable of
American progress. It starts simply -- families selling hand-
X
X
tufted bedspreads they made themselves, out on Highway 41,
X
Fact sheet onpeacock Alley
Peacock Alley It continues with the sprawling factories that
sprung up after the war, rolling their carpets into homes and
offices in every corner of America. And it continues today --
"Locainews" Article:
with an industry retooled by high technology, a workforce more
4-20-92
highly skilled than ever before, and a marketplace as big as the
world.
2
The story has important lessons -- lessons about how America
grows and prospers. This election year, those lessons couldn't
be more timely. The question today is not can America compete in
the new global economy. I know // and you know // we can. The
question is how -- how do we stay number one -- how do we create
jobs for every American, and create opportunity for our children.
Some people say: let the government do it. But government
doesn't create jobs -- people do. Government doesn't provide
opportunity -- hard work does. Look around. This company --
this industry -- wasn't built by some congressional subcommittee.
It was born and built right here in Dalton -- where free men and
women took the risks and reaped the rewards.
That's a lesson we shouldn't forget this Confirm election car year. Rolling show INd.
When you get down to it, leadership is about trust. Many times,
in the White House late at night, the phone rings. Usually it's
a young aide double-checking the next day's schedule. But
occasionally, it's another voice -- more serious, solemn --
carrying news of a coup in a powerful country, or asking how
America should stand up to a bully halfway around the world. The
American people need to know that the man who answers that phone
has the experience, the seasoning, the guts, to do the right
thing.
That's trust in the traditional sense, but this election
year we need to remember that trust is even more than that.
Trust runs both ways. You need a leader you can trust, but you
also need a leader who trusts you.
3
I spent half my adult life building a business, creating
jobs / meeting a payroll. Out in west Texas, I watched towns and
cities and businesses bloom from those dusty plains, and I
learned this: what keeps America growing is the drive and
enterprise of Americans themselves. In America a leader must
trust the people he leads. And that means putting people before
government.
Now, there are others -- the government-first crowd -- who
take a different view. Most of them have spent their lives in
government. So I guess it's not surprising: they think the way
to get America moving is to make government bigger, fatten up the
public payroll, then raise your taxes to pay for it.
I've been coming up against the government-firsters for
three-and-a-half years. I'll give you an example: health care.
All of us want health care reform, and I've put forward a
comprehensive plan to fix the system -- without bringing it under
government control.
But the government-firsters advocate something called "Pay
Andy
or Play" -- a plan for government-run health care that would slap
a new 7 percent payroll tax on workers and employers. Y Maybe that
Ferguson
makes sense to people who've spent their lives in government.
But anybody who's tried to build a small business -- in fact,
anybody who's spent a day waiting in line at the DMV -- knows the
government has no business playing doctor. Nationalized health
care would be a national disaster.
4
And you see the same difference in today's most pressing
issue -- the economy, jobs. Last January, I put forward a
common-sense plan to help American businesses create new jobs
right now. More than half a million jobs would have been created
since
February Usedi if Congress Previous had speeches, passed state my plan. by BOSKiNS offi
But that's not what happened. Congress took my plan, tossed
it in a bottom drawer, and sent me back a tax increase.
That's right: a tax increase. Now think about it: Already,
here in Georgia, you have to work 123 days just to pay your
confirmed "paul"the TAX. Foundation.
taxes.
123 days. Correct me if I'm wrong -- but I don't think
you want to make it 124.
So I told the Congress: don't even think about it.
I
vetoed their plan -- because the last thing this country needs -
March 20192
- the last thing you need -- is a tax increase.
Again, it's a question of trust: I think Americans know
better than any budget planner in Washington how to spend and
save the money they earn.
I told Congress: Try again. Now, 187 days after I sent them
188
my plan, I'm still waiting. Apparently, the only thing Congress
wants to try is the patience of the American people.
Today, I say again to the Congress: We need those half a
million jobs. Don't hold the American economy hostage to
politics. Vote for my economic recovery program, and let
Americans get back to work -- now!
That short-term plan is important, but we've got to do more,
today, to make sure America continues to lead the world tomorrow.
5
Let me give you another example -- one that's vitally important
to your industry. For three years I've worked to keep America
the leader of the global economy. The day is long past when you
could sell carpeting in the 50 states and leave it at that. New
ANdy
markets are opening up in Guadalajara, in Santiago, in Jakarta.
F.
And I want Americans to get there first.
The key is trade -- tearing down the barriers that keep
American products out of world markets, so American businesses
can create jobs here at home.
Now, it's not an easy task. If you want America to lead the
world, America needs a leader who knows the territory. You need
a leader you can trust to hammer out a good deal when the
negotiating gets tough. But you need even more: you need
someone who trusts you -- someone who knows that Americans are
the most productive, most competitive workers the world has ever
seen -- who knows all you need is a chance to show your stuff.
Look at the facts: We are the largest exporter in the
KeNt
KPN BANK! COMM INTERNATIONAL frodel AdMiN
BAVAR,
world Over the last three years, our exports have increased 5comm 377-
$100 billion dollars a 31 percent increase. Here in Georgia, 4058
exports have doubled in three years. And a lot of that growth
has been in this industry. Last year alone, carpet exports
increased 54 percent.
JOHN MeNNis, Dept of COMM
That success has been good for the carpeting industry -- and
good for America. But I won't stop there. Right now, we're
close to reaching a historic trade agreement with Mexico.
Together with Canada, we'll create a $6 trillion market -- one of
FACT sheet,
NAFTA Agreement
6
the Xx largest trading areas xxxxxx the world has ever seen, from the
X
northern reaches of Canada to the southern tip of Mexico. I
can't give you the square footage, but you can be sure: that's a
lot of carpet.
Now it may be hard to believe, but the government-first
crowd -- the special interests and their clients in Congress --
they look at these barriers falling, see these remarkable
opportunities opening up, and they say: Hold everything. They
say: the challenge is too great, the odds are too long. They
say: America can't compete.
Well, I say: America will compete, and America will win.
Already some of the government-firsters want to block our
free trade agreement with Mexico. You see, they may say they
want change, but when it comes to creating new American jobs by
opening new markets, change is the thing x they XII fear most of all.
Here's another fact for them: foreign trade supports the
jobs of 153, 000 Georgians. + And ANdy here E hand my pledge Written to Note you: ON I the won of
CAI
let them endanger a single one of those jobs by cutting off
Fact
trade. Let them worry and whine: I will fight for open markets,
because that means more jobs here in Dalton, and in every state sheet
of our country. Let them run this country down -- let them focus
on what's wrong with America. I'm going to do what's right for
Roste
America.
PAssed
That's what leadership is -- that's what trust is. I will
fight for open markets because I know that Americans can out-
Alongy by
work, out-think, out-compete anyone, anytime, anywhere.
Walters,
USTR
HAND Written F. sheet
SEE other
7
I'd like to bring these pessimists down to Dalton, to see
this town, this industry. The people who want to put government
first might discover they've got nothing to fear from American
workers -- and that American workers have nothing to fear from
competition.
I'd like them to hear about your "Education is Essential"
program, or see Shaw's G.E.D. program FActsheet' "Education is Essential"
LA
Factuheet Fromshaw INd
changing economy demanded a better-educated workforce, Dalton
1st
page
didn't wait. Your businessmen and community leaders and workers
met the challenge. The government-firsters might learn
something: this is one workforce that'll beat the pants off any
competition.
That's the lesson of Dalton. You didn't fear the future,
you shaped it. Your industry didn't retreat from foreign
markets; you conquered them. And -- miracle of miracles -- it
happened without a single industrial planner from Washington
telling you what to do.
That's why I say Dalton gives us a glimpse of the 21st
century. America will continue to lead the world, Dalton will
still reign as the world's carpet capital, if America has a
government that knows its limits -- and if America has a leader
who trusts
who has faith in the people he leads.
Thank you for the chance to visit with you. God bless you
and God bless the United States.
###
07/28/92
12:56
81 404 226 8739
D W CHAMBER
4
003
PATHWAYS TO PROSPERITY
BUILDING NORTH GEORGIA'S ECONOMIC FUTURE
July 8, 1992
This report/serves as an update to the Overall Economic
Development Plan adopted by the NGRDC Board of Directors in
September 1988. Part I focuses on the "Overview of North
Georgia's income. Economy", updating trends related to employment and
PART I
Employment Trends
Employment by sector demonstrates that manufacturing is still the
predominant employment base for the region, generating 38,226
jobs in 1990. Total job creation in North Georgia grew by 28,244
between 1980 and 1990, a healthy 49% increase. Examining growth
rates by sector indicates the highest percentage of growth
occurred in services (102%) during the same time period.
However, manufacturing added the most number of jobs (8,138).
The only. decline seen in mining Sozing jobs. Agriculture
and forestry shows a significant increase (82%) - this is due to
the amount of horticulture business activity in Cherokee County
rather than any increase in farming. Retail trade,
finance/insurance/real estate, wholesale trade, construction, and
transportation/public utilities all grew by more than 68% while
manufacturing increased by 27%. Retail trade and services added
5,754 and 5,099 jobs respectively between 1980 and 1990,
diversified. indicating that the regional economy is becoming more
NORTH GEORGIA EMPLOYMENT BY SECTOR
1980, 1990
Industry
1980
1990
Number
% Change
Agriculture
324
588
264
Mining
81.5
644
571
-73
Construction
-11.3
2,050
3,446
Manufacturing
1,396
68.1
30,088
38,226
8,138
Transp/Public
27.0
1,629
2,767
Utilities
1,138
69.9
Wholesale Trade
2,609
4,629
Retail Trade
2,020
77.4
6,738
12,492
F.I.R.E.
5,754
85.4
1,466
2,549
Service
1,083
73.9
4,995
10,094
Fed Govt
5,099
102.1
457
624
Local Govt
167
36.5
6,212
9,037
State Govt
2,825
45.5
918
1,398
Non-classified
480
52.3
79
32
TOTAL
-47
-59.5
58,209
86,453
28,244
48.5
Source: Georgia Department of Labor.
92061942.504
1
07/28/92
12:56
1 404 226 8739
D W CHAMBER
004
Cherokee to be somewhat higher than the state average (5.0%). Region
Unemployment (5.2%) figures for 1991 show the North Georgia
rates and Whitfield were the only counties with unemployment -
still highest rate (8.9%) followed by Murray (7.9%). Pickens is
lower than the state. Pickens County experienced the
with Unemployment the rates for 1991 were generally lower than in
recovering from a loss of two major industries in County 1989-90.
plant exception of Murray County. Since there were no 1990,
influx only conjecture at this point. One possibility is the rate
closings in Murray, the rise in the unemployment major is
schools rural Tennessee areas near the Georgia border had to close Some
of the of Tennessee residents into Murray County recently. large
due to a lack of operating funds. Many of these
Tennessee social residents have turned up in the Murray County schools,
service agencies and public health department.
UNEMPLOYMENT RATES
NORTH GEORGIA COUNTIES AND THE STATE
1987 - 1991
County
1987
1988
1989
1990
1991
Cherokee
3.9%
5.1%
4.9%
Fannin
4.4%
7.5%
4.0%
10.1%
Gilmer
8.5%
7.4%
5.9%
6.7%
6.2%
7.3%
Murray
6.8%
5.5%
6.2%
6.3%
6.6%
Pickens
7.2%
4.4%
7.9%
8.4%
Whitfield
12.3%
10.0%
4.6%
8.9%
5.3%
NGRDC
5.3%
4.9%
4.7%
4.9%
5.8%
5.9%
Georgia
5.4%
5.5%
5.2%
5.8%
5.5%
5.4%
5.0%
Source: Georgia Department of Labor.
The 1990 number of new jobs created in North Georgia between
growth increased by 48.5% or 28,244 new jobs. The majority 1980 of this and
more than was seen in Whitfield County, although Cherokee County
Pickens doubled the number of jobs during the past decade.
only 9%. County saw the smallest amount of growth, increasing by
JOB CREATION IN NORTH GEORGIA
1980 and 1990
1980
Number of
Percent
1990
New Jobs
Increase
Cherokee
7,679
Fannin
16,041
8,362
2,673
109%
Gilmer
3,427
754
3,404
28%
Murray
5,179
6,117
1,775
52%
Pickens
8,914
3,597
2,797
46%
Whitfield
3,922
325
34,739
9%
NGRDC Total
48,970
58,209
14,231
41%
86,453
28,244
49%
Source: Georgia Employment & Wages, GDOL, 1980, 1990.
92061942.504
2
07/28/92
12:57
81 404 226 8739
D W CHAMBER
005
Labor exporting is the difference between the number of employed
persons residing in the county and the actual number of jobs
available within the county. The percentages shown in the table
below represent the amount of out-commuting in each county. All
of North Georgia has seen decreases in the number of workers who
leave their county of residence to go to work. Whitfield is an
enigma because there are more jobs within the county than the
number of employed persons residing in the county. Therefore,
more people commute into Whitfield than commute out of the
county. Since Cherokee County is part of metropolitan Atlanta,
they have the highest percentage of out-commuting, although that
figure has decreased during the last ten years.
LABOR EXPORTING
1980 and 1990
1980
1990
Cherokee
69.6%
63.0%
Fannin
47.1%
47.0%
Dalton
Gilmer
21.4%
15.8%
Murray
29.9%
24.9%
Pickens
26.4%
20.1%
Whitfield
-8.8%
-13.6%
NGRDC
27.4%
25.4%
(139 country
Source: NGRDC calculation based on GDOL
work data. Dalton
Labor force participation rates increased in North Georgia during
the past decade, as is true for the state and the nation. The
most dramatic increase was seen in Cherokee County where the
median age of the population is younger, and therefore more
people are working. The relatively lower participation rate in
the county.
Fannin is largely attributed to the number of senior citizens in
LABOR FORCE PARTICIPATION
1980 and 1990
1980
1990
Cherokee
66.6%
74.8%
Fannin
48.6%
53.7%
Gilmer
55.7%
61.4%
Murray
67.4%
70.2%
Pickens
57.6%
65.4%
Whitfield
70.1%
70.7%
NGRDC
65.1%
70.1%
Georgia
59.6%
Source: U.S. Census.
92061942.504
3
07/28/92 12:57
1 404 226 8739
D W CHAMBER
006
Income Trends
Per capita income for the region remained below the state average
in 1990. Only two North Georgia counties (Cherokee and
Whitfield) exceeded the state average. Fannin County continues
to be the poorest in the area with a per capita income $4,201
below that of the state.
PER CAPITA INCOME
1979 and 1989
1979
1989
Cherokee
$6,341
$14,849
Fannin
4,670
9,430
Gilmer
4,932
9,676
Murray
5,580
10,575
Pickens
5,474
Whitfield
6,579
13,324 11,442 old figure 1742 $16,000 92
RDC
6,056
12,182
Georgia
6,380
13,631
Source: U.S. Census.
Poverty is still a significant factor in the region, although the
percentage of persons living below the poverty level has declined
since 1980 in all six counties. Both Fannin and Gilmer counties
have higher levels of poverty that exceed the state average.
PERCENT OF PERSONS BELOW POVERTY LEVEL
1980 and 1990
1980
1990
Cherokee
10.7%
6.1%
Fannin
23.1%
17.2%
Gilmer
20.4%
16.6%
Murray
14.1%
11.3%
Pickens
17.1%
12.8%
Whitfield
11.9%
11.1%
Georgia
16.6%
14.7%
Source: U.S. Census.
92061942.504
4
<<<<<<<<<<<<<
City/State: Daltin Gereia
Event: Show Industries
Date: August 3, 1992
OFFICE OF PRESIDENTIAL ADVANCE
CONTACT SHEET
Name
Office
Phone Number
Presidential Advance Office
202/456-7565
Presidential Advance Fax Number
202/456-2820
La
Colt
Too
5004567565 500456 7565
206,
Dick RATHMELL
usss - WAS Dc
202-395-4112
Bive Therne Bush. Quayle RPD
404.365.7700
26
4307
DAVE Zimmermen USSS
202 395-4011
Suzame faulk Presidential adv. 202.456.7565.
BOBBY CARR PRESS ADVANCE "
278-3812 278
Carl Rollins V.P, Shaw Industries
706 - 275 - 1034
Todd CAllAwAy Controller, Distribution Shaw
706-275-5470
Michele NN
FAX: 456-
202-456-7750 6218
JOHN WISSLER
AIDES
202-395-1747
John Herrick
WH Special Asst. to Pres. 202 456 7565
DAVID Anderson
WH ADVANCE LeAd
Holiday INW DAlton
MARK BARNETTR
WHCA OPERATIONS
202-757-2440
DALE ELLENBARGER
WHITE HOUSE COMM
202-757-5000
Selenah Brown
White House Comm
202-757-5000
Henry
40401 706-278-0500
nick Sil
226-4385
Alec Poitevint St. Party Chairman
Fred cooren St ChairMaN, B/Q 192
t
Steve Fena
biso 6918
cernie Mach
Mr. FL
Shar Industries
amorgings
:
/. Lift Truck operaten(s)
2. Cut Table operator.
3. MantaneNcp Mach
1401.94
CONVAYOR 5 ystems
lift Trucks
cut Tables
4. Cycle inventory Clear
Maintain Millions Millions Perket ual COUNT
of Sq Yrd of iNVeNtory
5. Shipping gate neeper
Attaches FiNal Shipping labels to Carpots
(2/19/2019) NWN (7i)..)
R
operator
A gives.
to lift truel
glops
two
mg of
gtop
or Vadol locrit 23/30/34
3.
Measure I Cut carpot
to Specific Cust order
Tax X
Total amount of carpet
that we produce iN
All of U.S Shipped
allover the World.
10% for
of carreting
allot the world
has to
HOWADANY Average worker
taxes. : For 1/1/92 Total taxes
As of 1992- 113 Days to May 2,'92
/ Bil to 255-Mil-876- Tour
Square (N) Yards= 9W tm
braq NR Q.N 2011
IV: 19V
Just for Federal
taxes 78 Days- from
10/11/192 10.3/18/92 to DN
DIAY Loton 107 egxot
102A
July 31, 1992
MEMORANDUM FOR CHRISTINA MARTIN
FROM: GARY GERSHOWITZ
SUBJECT: DALTON, GEORGIA: ACKNOWLEDGEMENTS
President Bush will be introduced by Robert E. Shaw, president,
Shaw Industries. Advance (David Anderson) told me that Fred
Cooper, Georgia State Chairman B/Q and Alec Poitevint, State
Party Chairman will be attending the speech, should the President
wish to acknowledge them.
THE WHITE HOUSE
WASHINGTON
JULY 31, 1992
MEMORANDUM FOR THE PRESIDENT
THROUGH:
DAN MCGROARTY our
FROM:
ANDY FERGUSON at
Summary:
On Monday, August 3, 1992, at approximately 9:00 a.m., you
will address 400 workers in the Terminal Building at Shaw
Industries in Dalton, Georgia, the world's largest carpet
manufacturer. You will be introduced by Robert E. Shaw, the
company's President and Chief Executive Officer.
Your remarks (approximately 12 minutes / cards) touch on
health care and your economic growth package, and conclude with a
discussion of the importance of free trade in expanding economic
growth and creating jobs.
This is sent along with
MII requests
Industry Review
rec'd 9 Mar 19,
CRI
The Carpet and Rug Institute
P.O. Box 2048, Dalton, Georgia 30722 (404) 278-3176 FAX (404) 278-8835
PROFILE -- THE CARPET AND RUG INDUSTRY IN THE UNITED STATES
1. The first carpet mill was established in 1791 in Philadelphia, Pennsylvania. Today there are over
230 corporations and 292 manufacturing plants located in 24 states.
2. Dollar value of industry products is $8.5 billion (1990) at mil! level, $8.4 billion (est. 1991), and
$12 billion (est.) at retail.
3. In 1950 the U.S. carpet industry shipped 97 million square yards. Currently shipments are over
1.3 billion square yards annually.
4. In 40 years — 1950 through 1990 - the price of carpet has increased by only 77.8%; new car
prices are up 220.6% for the same period; and all commodities combined have increased in price
by 326.0%.
5. It is estimated that 25 companies in the industry produce 86.1% of the nation's carpet and rugs;
the top 20 manufacturers produce 80% and the top 10 produce 57.4% of the total.
6. Georgia produces more than 70% of all carpet and rugs manufactured in the U.S. One hundred
and ninety-eight (198) of the nation's 292 manufacturing plants are located in Georgia, employing
38,600 people with an annual payroll of $769 million.
7. In 1950 woven carpet held an 80% share of market in square yards, while today its share is
only 1.8%. Tufted carpet and rugs held a 20% share in 1950, and today they account for 93.3%
of the total industry's shipments. Today all other constructions (knitted, needlepunch, braided,
hooked & others) account for 4.9%.
8. In 1970, nylon accounted for 44% of the 996 million pounds of face fibers consumed in the
manufacture of all carpet and rugs, with acrylics accounting for 16% and polyester 17%. Today
there are over 2.5 billion pounds of face fibers consumed per year, with nylon accounting for 73.4%
of the total, polypropylene (olefin) 19.4%, polyester 6.6%, and wool just over 0.6%.
9. Broadloom carpet, defined as carpet and rugs over 6' X 9' in size, accounts for 86.0% of the in-
dustry's shipments in square yards. Tufted broadloom accounts for 84.2%.
10. Based on broadloom shipments in square yards, it is estimated that 38.4% is ultimately
consumed in the contract market, with the balance going to the residential market.
11. Of the total residential market (61.6%), approximately 82% goes to residential customers, and
18% goes to the contract residential market (tract homes, apartments, mobile homes).
12. Today's export market is 89 million square yards (6.6%) with a dollar value of $551 million, com-
pared to 7.4 million square yards in 1970 with a dollar value of $25 million. Since 1980, the export
market has become highly competitive. In 1970, the United States supplied 51% of the world's
carpet, and today about 41% is supplied by the U.S.
13. Of the total U.S. production of all floors, it is estimated that carpet's share is over 70%. The overall
replacement market for existing carpet in homes, offices, schools and other institutions is over
55% annually and growing.
14. These facts are compiled by The Carpet and Rug Institute, the national trade association repre-
senting carpet and rug manufacturers (domestic and international) and suppliers of raw materials
and services. CRI is headquartered in Dalton, Georgia, and provides a focal point for all segments
of the industry through which activities are carried on for the benefit of the industry.
BH9/91
The national trade association for the carpet and rug industry.
- Since 1969 -
JUL-29-92 WED 10:08
CARPET AND RUG INSTITUTE FAX NO. 7062788835
P. 01
Post-It™ brand fax transmittal memo 7671
# of pages
/
Co. To Gary Gershowitz
From Ron VanGelderen
White House
Co. CRI
Dept. Speech Writer
Phone
Fax
706 278 3176
CRI&
202456 6218
Fax #
7062788835
The Carpet and Rug Institute
P.O. Box 2048, Dalton, Georgia 30722 (706) 278-3176 FAX (706) 278-8835
To:
Gary Gershowitz/White House
From:
Ron VanGelderen, President
Date:
July 28, 1992
Re:
Information about the carpet industry
According to the Georgia State Employment Service, Whitfield County (Dalton) experienced
unemployment rates as follows: March '92 5.4%; April '92 (preliminary) 4.5%; May '92
(preliminary) 4.6%; and Murray County (adjoining to Dalton) as follows: March 92 9%; April
'92 (preliminary) 7.1%; May '92 (preliminary) 7,2%.
Currently, we see no significant layoffs in the the industry; however, there are a number of
companies who occasionally work short weeks or close down plants for an entire week,-
business conditions are slow.
Shipments were up 10.7% in square yards during the first six months of 1992, as compared to
the figures for the first six months in 1991.
The dollar value of shipments was up 7.4% during the first six months of 1992, as compared to
the figures for the first six months in 1991.
In square yards exports of carpetland rugs represented 10.2% in 1991, up from 6.6% in 1990,
primarily due to increased trade to Canada and several new South American and Pacific Rim
markets.
Imports of carpets and rugs in square yards were 4.6% in 1991 as compared to 4.5% in 1990.
The dollar value of imports was down 4.2% in 1991 as compared to the 1990 figures.
value. In 1991, carpet balance of trade of exports over imports represented positive 2.2% in dollar
Trade
Since 1965, the price of carpet has increased only 77.5%, while the price of a new car has
increased 164.0%, and all commodities have increased 260.7%.
PLEASE LET US KNOW IF YOU NEED ANY FURTHER INFORMATION. THANK YOU.
The national trade association for the carpet and rug industry.
- Since 1969
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This is the presentation made at the America 2000
Leadership workshop Jan
THE EDUCATION IS ESSENTIAL FOUNDATION, INC.
A PROJECT OF THE
DALTON-WHITFIELD CHAMBER OF COMMERCE
The Importance of Upgrading the Skills of
Workers in the Carpet Industry
FP
Dalton-Whitfield County, Georgia, population 72,000, is known as the carpet capital of the
world, because 65% of the carpet manufactured in the United States is produced within a 50-
mile radius of Dalton. Located 30 miles south of Chattanooga, Dalton was for decades a mecca
for job-seekers, who came to fill an abundance of available jobs, many of which required
minimal skills or education, yet paid reasonably good wages.
But the days when strong backs and weak minds comprise an adequate workforce are gone with
the wind. As the carpet industry, like all of American manufacturing, becomes more
technologically sophisticated, the skills gap between the available workforce and the
requirements of the workplace widens. And as the economy of the world makes all of us
workers in a global village, the businesses that will survive world-wide competition are those
whose workers have the knowledge and skills which enable management to increase productivity
by taking full advantage of constantly advancing technology.
A 1989 report by the state of Georgia indicated that our local economy could be headed for
serious trouble if dramatic steps weren't taken to close the local skills gap. A shocking 56%
of the adults in Whitfield County had less that a high school education, and at one point in the
1980's we had one of the highest dropout rates in the country. And those weren't just statistics:
experiences in local industry bore testimony to the need for upgrading the skills of our labor
force.
One carpet manufacturer surveyed its hourly employees, and found that only 8% of its current
workers had the skills the company projected it would need to remain competitive in the global
economy of the year 2000. And yet demographers tell us that 80% of the workers who will be
on the job in eight years are already in the workplace today.
A local chemical company that supplies the carpet industry was conducting a CPR class for its
employees as part of its safety training, but realized many of the class participants were stymied
in the CPR training because of their low reading and comprehension skills.
A small family-owned company spent hundreds of thousands of dollars in buying state of the art
manufacturing equipment, and watched productivity go down. Alarmed, the owner soon
discovered illiterate. that 100% of the hourly employees assigned to use this equipment were functionally
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The stories go on, and the skills gap widens with each passing day. By the turn of the century,
only 27% of the new jobs created will be suitable for low-skilled workers. whereas 40% are
today Employers need workers who can read, write, and compute, and who know how to
learn. Low education levels cost industry money: Motorola estimates that is costs $200 to
teach an American worker statistical process control, but it costs $2,000 to teach SPC to an
illiterate American worker.
Clearly, low literacy and skill levels are a bottom line issue, and it's absolutely imperative that
the skills gap be bridged. The very survival of American industry depends upon it.
What the Dalton-Whitfield Community has done to Upgrade the Skills of
Workers in the Carpet Industry
These stories and statistics got the attention of the leadership of the Dalton-Whitfield community,
and the Chamber of Commerce served as a forum in which leaders from business, industry and
education could come together to analyze the problem, develop a plan for improving local
literacy levels, and solicit the capital and human resources needed for its implementation.
In July, 1990, the Education is Essential Foundation, Inc. applied for status as a 501(c)(3)
organization, so that we could seek contributions from the local business community which
would be tax-deductible, as well as apply for grants from national and regional entities such as
the Tennessee Valley Authority and the Appalachian Regional Commission. To date, we have
received pledges totaling $295,000.
The most exciting component of the Foundation's program is its utilization of computer-aided
instruction. Our community already had the standard pencil-and-paper GED classes, and
volunteer tutors to teach beginning reading to adults on a one-on-one basis. But these programs
were simply inadequate to serve the numbers of adults in our community who needed to upgrade
their skills.
So we identified software from the Computer Curriculum Corporation which has significantly
enhanced our local adult literacy efforts. Computer-aided instruction is individualized. It is
private, discrete, and confidential-no more fear of being embarrassed by being called on in front
of your peers. It is motivating, with audio and visual praise for correct answers-clients at the
welfare office lab lined up an hour before the doors were unlocked to be the first on the
computer. It is fun-adults squeal and clap their hands over correct answers. It is available 24
hours 2. day, 7 days a week.
The software we use teaches the student how to think, from the most basic education levels to
the highly advanced. There are courses that teach pre-reading and pre-math, as well as
intermediate reading, language, and geometry. There is GED preparation, algebra, logic,
keyboard skills, basic computer programming, and English as a Second language, especially
popular among our growing Hispanic population.
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Certainly, the largest carpet manufacturers have the resources to research what's available and
initiate their own workplace learning programs, although none had before the Foundation was
created. But for the smaller businesses in our area, it's especially critical that there be some
entity in the community whose sole purpose it is to investigate, develop, promote, and facilitate
the delivery of literacy services.
So the Foundation has served in this capacity: First, to serve as 2 channel through which large
and small businesses can direct their resources to have an impact on the literacy levels of the
community; and secondly, to be a clearing house and central repository for information about
literacy programs.
To provide this sort of service to the community mandated that the Foundation hire a full-time
coordinator whose primary responsibility is to promote literacy, and raise community awareness
as to our problems and the local solutions available. Carpet manufacturer's expertise in making
carpet doesn't necessarily equip them to be knowledgeable about literacy problems and solutions.
The Office of Adult Literacy's expertise in delivering literacy programs doesn't necessarily
provide them with the time or budget or staff to advertize their services. The result is that
investigation and information often don't connect, and needs go unfilled and services go unused.
But one of the most important functions of the Foundation is to keep the literacy issue before
the public. We've done this with a breakfast for CEO's, to encourage them to contribute to the
Foundation, and to implement workplace literacy programs at their facilities.
In January, 1992, the State of Georgia began offering a $150 per employee tax credit to
employers who provide or sponsor adult basic skills education for their employees. The criteria
for applying and the certification for the credit came from the Department of Technical and
Adult Education, but with very little fanfare or publicity. To draw the attention of the business
community to this benefit, the Foundation hosted a luncheon about workplace and computer-
aided literacy programs available in the community, as well as the guidelines for applying for
the tax credit.
In addition, the community is constantly apprised of literacy opportunities in the monthly
Chamber newsletter, a regular column in the local newspaper, TV and radio features, and
billboards. Last year we distributed 43,500 placemats to 25 area restaurants promoting literacy,
and this year we're having a literacy extravaganza at the mall during literacy month.
The key to the success of our project is that concerned businesses in Dalton and Whitfield
County have pooled their resources to support a program with the potential for significantly
improving literacy levels in our community, in a way that would not be possible if they were
working separately. So my message to small business owners, especially, is this: either hang
together or hang separately. In this literacy business, we're all going to pay now, or pay a lot
more later.
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008
Results of the Education is Essential Foundation Inc.'s Programs
So, you are wondering, is any of this making a difference? Hear a resounding YES! Today,
as a result of the Foundation's programs, 20 computer units are installed in our community. We
realized that the public adult learning centers would probably not have computers in their
budget, so we have equipped 2 labs with 7 units. We learned that 95% of the welfare recipients
in Whitfield County were high school dropouts, SO established a computer learning lab on the
premises as a joint project with the Department of Family and Children Services.
Eight units are used in workplace learning labs, and two more are on order for industry.
Currently, the Foundation is lending computers to companies who are our contributors, to let
them see the potential of computer-aided instruction, with the effect being that these companies
now want to purchase their own. Altogether, in May, almost 250 adults received nearly 850
hours of instruction on the CCC computers, in addition to the standard pencil-and-paper GED
classes which are ongoing in our area, which we also promote.
As a result of the promotion of workplace literacy, 31 in-plant GED classes have been offered
in our community 208 in the 8 months since October 1st. In 1991, 257 adults received their GED's,
and another-H4 have earned GED's in 1992. This is equivalent to another whole high school
class graduating in our community each year!
All of our emphasis on adult literacy has had a positive side-effect: adults who are now working
toward improving their own learning levels are good models and strong advocates of kids staying
in school. Dropout rates are down 13% in the county and down 8% in the city schools since
the Foundation was established in 1990.
So in Dalton and Whitfield County, our experience has shown us that through the combined
efforts of businesses large and small, you can develop a program that can make a difference.
And together, we're going to lick illiteracy!
Janet A. Bolen
Program Coordinator
Education is Essential Foundation, Inc.
524 Holiday Avenue
Dalton, GA 30720
Phone 706/278-7373 Fax 706/226-8739
8918 977 tot TO
D CHAMBER
002
Discover more in the
World's Carpet Capital.
DALTON, GA YESTERDAY AND TODAY
The People of Dalton and Whitfield County share a rich and colorful past. Long before the Civil War,
the Cherokee Indians made their home here. Dalton is the gateway to the 150-mile Chieftain's Trail,
which traces the path of Indian sites located throughout Northwest Georgia. Andrew Jackson's "Trail
of Tears" had its starting point in Whitfield County at Red Clay Council Grounds, which was the last
capital of the Cherokee Nation. Visitors to the area today can explore the historic home of Chief James
Vann, the Cherokee Capital New Echota, and the Red Clay Council Grounds, lasting remains of a strong
and proud Cherokee Indian Nation.
As the county seat, Dalton, founded in 1847, earned a place in Civil War history as a Confederate
hospital and manufacturing town, and is on the Blue and Gray Trail of important Civil War sites between
Chattanooga and Atlanta. In May of 1864, the Atlanta campaign began when General Sherman's troops
met Johnston's Confederates at Tunnel Hill, Dug Gap, and along Rocky Face Ridge. Many Civil War
markers stand today commemorating important activities in the area. Locations like Dug Gap Battle
Park, where breastworks used by Confederate soldiers are preserved, and the Confederate cemetery, bring
a sense of immediacy to the past century.
In the early 1900's. Catherine Evans Whitener revived and popularized the colonial are of tufting.
Catherine made tufted bedspreads along with other women who sewed for extra money, and this growing
cottage industry helped people survive the depression of the 1930's. The tufters hung the bedspreads
on clothes lines to dry and tourists were attracted by the brightly colored spreads and the novelty of
buying them off the line. US Highway 41 between Dalton and Cartersville became known as "Bedspread
Alley" or "Peacock Alley" from a popular pattern. The success of tufted bedspreads, scatter rugs and
robes, and the changing wage and labor requirements, led to the creation of machines that could tuft
carpet. Thus, Dalton evolved into the "Carpet Capital of the World." Now, the Dalton area produces
65 to 70 percent of the world's carpet production!
Dalton produces 1.3 billion square yards of carpet yearly, and of that, 80% is replacement carpet.
Of all carpet produced: 40% is residential, 26% is commercial, 24% is residential contract, and 10%
is transport/outdoor.
The dollar value of the industry products is $8.5 billion (1990) at mill level, $8.4 billion (est. 1991),
and $12 billion (est) at retail.
In 40 years - 1950 through1990 the price of carpet has increased by only 75.5%; new car prices are
up 213% for the same period; and all commodities combined have increased in price by 311%.
In 1970, nylon accounted for 44% of the 996 millions pounds of face fibers consumed in the
manufacture of all carpet and rugs, with acrylics accounting for 16%, and polyester 17%. Today there
are over 2.5 billion pounds of face fibers consumed per year, with nylon accounting for 73.4% of the
total, polypropylene (olefin) 19.4%, polyester 6.6%, and wool 0.6%. The creation of bulk continuous
filament yarn was the catalyst that made Dalton grow. The largest local manufacturer alone used 2
million pounds of fiber a day!
About 54% of the nearly 50,000 strong labor force is engaged in manufacturing. Much of the
manufacturing success of the Dalton area is attributed to the strong employee employer relationship that
has always been prevalent here.
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APPENDS ABLE in CARPET/RUG EXPORTS toue C Imitied:
CARRE RUG MPORTS (000 $ Ginitted)
% Inc.
% Inc.
% Inc.
% Inc.
Year
Sq. Yda.
or Dec.
Dollars*
or Dec.
Year
Sq. Yds
or Dec.
Dollars'
or Dec.
1975
20,895
1
-
$ 86,173
1
1975
10,751
-
$ 87,292
-
1976
24,630
+17.9
102,456
+18.9
1976
13,988
+30.1
119,705
+37.1
1977
23,865
- 3.1
105,786
+ 3.3
1977
13,871
- 0.8
146,319
+22.2
1978
31,763
+33.1
147,322
+39.3
1978
15,032
+ 8.4
189,848
+29.7
1979
43,763
+37.8
212,272
+44.1
1979
14,151
- 5.9
199.752
1. 5.2
1980
68,617
+56.8
320,281
+50.9
1980
13,798
- 2.5
276,311
+38.3
1981
60,480
-11.9
335,172
+ 4.6
1981
14,151
+ 2.6
299,225
+ 8.3
1982
50,265
-16.9
286,182
- -14.6
1982
17,122
+21.0
267,594
-10.6 -
1963
48,342
- 3.8
264,092
- 7.7
1983
23,813
+39.1
317,264
+18.6
1984
36,029
-25.5
216,412
-18.1
1984
$7,961
+54.4
458,936
+44.7
1985
24,767
-31,3
165,108
-23,7
1985
$1,764
+36.4
510,356
+11.2 +
1986
29,866
+20,6
181,151
1 9.7
1986
48,525
- 6.3
585,831
÷ +14.8
1687
41,950
+40.5
216,588
+12.5
1987
42,925
-11.5 -
655,047
+11.5
1988
65,812
:
+58.9
331,570
+53.1
PR
1988
42,413
- 1.2
576,414
- -12.0
1689
67,729
+ 2.9
383,188
+15,7
1969
74,755
+76.3
512,919
+ 6.3
1990
69,283
+31.8
551,456
43.9
A
1990
60,735
-16.7
597.895
- 2.4
1991
FREE
+42.8
785,047
+351
1991
57,504
3.7
572677
- 42
Source: U.S. Department of Commerce, Bureau of the Cen-
Source: U.S. Department of Commerce. Bureau of the Cen-
sus. EM 522. 526 and 545. Excludes Underlayment.
sus, IM 145 and 146. Excludes Underlayment.
*F.A.S. Country of Origin - not including freight and
**C.I.F. values (cost, insurance and freight)
duty cost.
NOTE: 1989 and subsequent Export and import data reflects the implementation of the New Standardized International Codes
directory affecting reporting categories In the Harmonized Tariff Schedule of the United States Annotated.
APPENDIX TABLE 10- CARPET/TOTAL TEXTILE BALANCE OF TRADE (000's Omitted)
(Millions)
(Billions)
CARPET
BALANCE OF
TEXTILES
BALANCE OF
PERIOD
IMPORTS
EXPORTS
CARPET TRADE
IMPORTS
EXPORTS
TEXTILE TRADE*
1976
119,705
102,456
-14.41%
1,791
1,970
- +09.99%
1977
146,319
105,786
-27.71%
1,939
1,959
+01.03%
1978
189,846
147,322
-22.40%
2,400
2,225
-07.29%
1979
199,752
212,272
+ 6.26%
2,399
3,189
+32.93%
1980
276,311
320,281
+15.91%
2,676
3,632
+35.73%
+
1981
299,226
335,172
+12.01%
3,250
3,619
+11.35%
1982
267,594
286,182
+ 6.95%
3,000
2.784
-07.20%
1983
317,264
264,092
-16.76%
3,460
2,368
-31.56%
1984
458,936
216,412
-52.84%
4,874
2,382
-51.13%
1985
510,355
165,108
-67.65%
5,274
2,366
-55,14%
1986
585,831
181,151
-69.08%
6,151
2,570
-58.22%
1937
+
655,047
216,585
-68.94%
6,318
2,900
-58.08%
1988
576,414
331,570
-42.48%
6,748
3,651
-45.90%
1989
612,919
383,188
-37.48%
6,417
3.897
-39.27%
1990
597,995
551,456
1-1 7.80%
6,731
4,926
-26.82%
Textiles include all yams, 592677 carpet, rugs, and fabrics. F.A.S. values for Exports and C.I.F. values 51461 for Imports. -26.58
Sources: U.S. Department of Commerce, Bureau of the Census. IM 145, IM 146, EM 522, EM 645, EM 546, FT 135,
FT 140 and FT 990.
1991
11
745,067
(Millions)
1991-0 5,461
( Billions)
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CARPET AND RUG TRADE BALANCE
675
IMPORTS
600
y
745,06
5726
525
450
375
300
EXPLOINS
225
150
75
Millions
1983
1984
1885
1986
1967
1988
1888
1990
of Dollars
1991
Source: U.S. Department of Commerce, Bureau of the Census, IM 145 and 146, for imports
U.S. Department of Commerce, Bureau of the Census, EM 522. 526 and 545 for Exports
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The following is a statement of facts from Shaw Industries
concerning their acquisition of Salem:
Shaw Industries, Inc. is the world's leading carpet manufacturer.
Shaw's sales exceed $2 billion annually and it has 20,000
employees.
Shaw Industries recently (finalized in May, '92) acquired Salem
Carpet Mills which added 3,400 employees and approximately $400
million in sales. The acquisition price was $71 million in stock
and cash.
Gary, this acquisition and the one today of Mohawk purchasing
Horizon are the largest recent examples of the maturing and merging
of the carpet industry.
Sixty to seventy percent of all the world's carpet is made in this
area of North Georgia! We have here over 100 carpet outlet stores
which add to the tourism dollars of the area.
The "Yesterday and Today" sheet has more facts and figures about
the local market and the basic history of why the industry
developed here.
CRI
The Carpet and Rug Institute
P.O. Box 2048, Dalton, Georgia 30722 (706) 278-3176 FAX (706) 278-8835
July 31, 1992
To: Gary Gershowicz
Presidential Staff
Washington, DC
FAX: 202 456-6218
Re: 1991 IMPORTS AND EXPORTS OF CARPET AND RUGS
IMPORTS
EXPORTS
Square Yards Dollar Value Square Yards Dollar Value
iN JMillioNS
CANADA
5,050
33,678
44,328
269,447
JAPAN
545
6,073
6,753
43,677
GERMANY (W)
459
7,047
1,843
24,092
UNITED KINGDOM
1,322
30,122
5,624
33,247
MEXICO
2,850
9,146
8,152
45,320
SPAIN
666
10,155
549
1,265
TOTAL
ALL COUNTRIES
57,504
572,677
127,493
745,067
Source: U. S. Department of Commerce
U. S. Department of Commerce
Bureau of the Census
Bureau of the Census
IM 146
EM 545
Note: C.I.F. values
F.A.S. Country of Origin
The national trade association for the carpet and rug industry.
- Since 1969 -
us. capit Industry
A hestory
only up top of
706. 404- 3176 CarpetINstite-
706-278-8855
(Ferguson/Gershowitz) Sarah Hicks
July 29, 1992
DALTON
Draft Two
PRESIDENTIAL REMARKS: SHAW INDUSTRIES
DALTON, GEORGIA
MONDAY, AUGUST 3, 1992
Thank you for that kind introduction.
(Acknowledgments)
It is a pleasure to be here in Dalton. I think you know why
I've come here today. I want to make sure I'm first in line when
Catamount tickets go on sale.
I've come for another reason too. As this great nation
prepares itself for the global economy, Dalton offers a glimpse
into the future. Dalton has taken the challenges of a new world
and turned them into opportunities. With the flexibility of
companies like Shaw, with the ingenuity of your chemists and XX
and xx, Dalton is showing America the face of the 21st century.
Dalton is showing the way.
In the history of your industry you can find a parable of
American progress. It starts simply, with a craftsman working
solo at a handloom, selling her wares from her home. It
continues into the sprawling factories of decades ago, pumping
their products into every region of a vast country. And it
continues today -- with an industry retooled by high technology,
a workforce more highly skilled than ever before, and a
marketplace as big as the world.
The story has an important lesson -- a lesson about how
America grows and prospers. It couldn't be more timely. The
question today is not can America compete in the new global
2
economy. I know and you know we can. The question is how -- how
do we stay number one in a changing world -- how do we create
jobs for every American, and create opportunity for our children.
I believe, when you get down to it, it's a question of
trust. Americans need a leader they can trust to do the right
thing -- whether it's standing up to a bully halfway around the
world, or hammering out a tough trade negotiation with a foreign
leader. Trust -- in that traditional sense -- is crucial. But
it's only part of the picture.
I spent half my adult life building a business, creating
jobs and meeting a payroll. Out in west Texas, watching towns
and cities and businesses bloom from those dusty plains, I
learned this: to lead a great nation, you must trust the people
you lead.
Ane that means putting people before government. Government
doesn't create America's jobs. Our prosperity wasn't designed
around a conference table at the White House or in some
subcommittee on Capitol Hill. It was hatched right here, in
places like Dalton, where free men and women took the risks /
weighed the odds / and reaped the rewards.
Now, some people take a different view. Most of them have
spent their lives in government. So I guess it's not surprising:
they think the way to get our economy moving is to make
government bigger, fatten up the public payroll, and then raise
your taxes to pay for it.
3
I've been coming up against them all my years in public
life. Last January, I put forward a specific plan to create new
jobs right now -- cutting taxes to encourage businesses to hire
new workers and help young couples who want to buy their first
home. If Congress had acted on my plan, more than half a million
jobs would have been created since February.
Well, Congress acted, all right. They took my plan, tossed
in a bottom drawer, and sent me back a tax increase.
/
/
I told them: don't even think about it. I vetoed their plan
the minute it hit my desk. The fact is, the last thing this
country needs is a tax increase. Again, it's a question of
trust: I think Americans know better than any budget planner in
Washington how to spend and save the money they earn.
/
So I told Congress: Try again. Now, 188 days after I sent
them my plan, I'm still waiting. Today, I say to the Congress,
we need those half a million jobs, and we need them today. Don't
hold the American economy hostage to politics. Vote for an
economic recovery program, and let Americans get back to work --
now!
That short-term plan is important, but we've got to do more,
today, to make sure America continues to lead the world tomorrow.
Let me give you another example -- one that's vitally important
to your industry. For three years I've worked to keep America
the leader of the global economy. The key is trade -- tear down
the barriers that keep American products out of world markets, so
American businesses can create jobs here at home.
4
JeFF steele.
Now, it's not an easy job. If you want America to lead the
377-
world, America needs a leader who knows the territory. And you
need this: someone who trusts the American people -- someone who
1053
knows that Americans are the most productive, most competitive
workers the world has ever seen -- if they're given the chance.
Look at the facts: We are the largest exporter in the world.
to or change CONFiTM
For the last three years, our exports have accounted for 70
percent of our economic growth. And a lot of that growth has
been right here in the carpeting industry. Last year alone,
carpet exports increased 43 percent.
That success has been good for America, good for the
PleNts
carpeting industry. But I've vowed that I won't stop there.
Right now, we're on the verge of reaching a historic trade
agreement with Mexico. Together with Canada, we'll create a $6
trillion market -- one of the largest trading areas the world has
ever seen, from the Yukon to the Yucatan. I wish I could give
you the square footage, but you can be sure: that's a lot of
carpet.
Now it may be hard to believe, but some people look at these
barriers falling, see these remarkable opportunities opening up,
and they say: Hold everything. In Washington, in the United
States Congress, the forces are lined up against us, powerful
protectionists who see the challenge of an open market and think:
the American worker can't do it. The challenge is too great, the
odds are too long. The protectionists may say they want change,
but change is the thing they fear most of all.
5
of course they don't use the "p" word -- protectionists
never do. Some have even learned the language of free trade and
open markets.
But they always seem to find an excuse why Americans
shouldn't be allowed to compete. I'll say it again: it's a
question of trust. If we're going to open markets to American
products, we need to do more than get the words right.
Leadership is more than lip service. Leadership is getting the
job done, taking the risks. It means knowing that Americans can
outwork, outcompete, outthink anyone, anytime, anywhere.
I'd like to bring the protectionists down here to Dalton.
I'd like them to see what I've seen. I'd like them to think a
little about this town, about this industry. Maybe they'd
discover they've got nothing to fear from American enterprise,
and that American enterprise has nothing to fear from
competition. When the world changed, the people of Dalton
changed with it. You didn't fear the future, you shaped it.
Your industry didn't cringe from foreign markets; you conquered
them. And -- miracle of miracles -- it happened without a
government regulator, without an industrial planner from
Washington, to show the way.
That's why I say Dalton gives us a glimpse of the 21st
century. America will continue to lead the world, Dalton will
still reign as the world's carpet capital, if America has a
government that knows its limits -- and if America has a leader
who trusts
...
a leader who believes in the people he leads.
6
Thank you for the chance to visit with you. God bless you
and God bless the United States.
###
07/28/92
12:56
81 404 226 8739
D W CHAMBER
PATHWAYS TO PROSPERITY
July 8, 1992
BUILDING NORTH GEORGIA'S ECONOMIC FUTURE
This report serves as an update to the Overall Economic
Development Plan adopted by the NGRDC Board of Directors in
September 1988. Part I focuses on the "Overview of North
Georgia's income. Economy", updating trends related to employment and
PART I
Employment Trends
Employment by sector demonstrates that manufacturing is still the
predominant employment base for the region, generating 38,226
jobs in 1990. Total job creation in North Georgia grew by 28,244
between 1980 and 1990, a healthy 49% increase. Examining growth
rates by sector indicates the highest percentage of growth
occurred in services (102%) during the same time period.
However, manufacturing added the most number of jobs (8,138).
only decline B mining jobs. Agriculture
and forestry shows a significant increase (82%) - this is due to
the amount of horticulture business activity in Cherokee County
rather than any increase in farming. Retail trade,
finance/insurance/real estate, wholesale trade, construction, and
transportation/public utilities all grew by more than 68% while
manufacturing increased by 27%. Retail trade and services added
5,754 and 5,099 jobs respectively between 1980 and 1990,
indicating that the regional economy is becoming more
diversified.
NORTH GEORGIA EMPLOYMENT BY SECTOR
1980, 1990
Industry
1980
1990
Number
% Change
Agriculture
324
588
264
81.5
Mining
644
571
-73
-11.3
Construction
2,050
3,446
1,396
68.1
Manufacturing
30,088
38,226
8,138
27.0
Transp/Public
1,629
2,767
1,138
69.9
Utilities
Wholesale Trade
2,609
4,629
2,020
77.4
Retail Trade
6,738
12,492
5,754
85.4
F.I.R.E.
1,466
2,549
1,083
73.9
Service
4,995
10,094
5,099
102.1
Fed Govt
457
624
167
36.5
Local Govt
6,212
9,037
2,825
45.5
State Govt
918
1,398
480
52.3
Non-classified
79
32
-47
-59.5
TOTAL
58,209
86,453
28,244
48.5
Source: Georgia Department of Labor.
92061942.504
I
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D W CHAMBER
Unemployment (5.2%) to be figures for 1991 show the North Georgia Region
Unemployment highest still rates Cherokee recovering Iower rate and than rates Whitfield somewhat (8.9%) from the for followed state. a higher were 1991 loss were the by of Pickens than Murray two only generally the major County counties state (7.9%). industries lower experienced average with Pickens than unemployment (5.0%) in in County the 1989-90. is
plant with the exception of Murray County. Since there were no 1990, major
closings in Murray, the rise in the unemployment rate is
only influx conjecture at this point. One possibility is the large
of of Tennessee residents into Murray County recently.
schools due to a lack of operating funds. Many of these
the rural Tennessee areas near the Georgia border had to close Some
Tennessee residents have turned up in the Murray County schools,
social service agencies and public health department.
UNEMPLOYMENT RATES
NORTH GEORGIA COUNTIES AND THE STATE
1987 - 1991
County
1987
1988
1989
1990
1991
Cherokee
3.9%
5.1%
4.9%
Fannin
4.4%
7.5%
4.0%
10.1%
8.5%
Gilmer
7.4%
5.9%
6.7%
6.2%
7.3%
Murray
6.8%
5.5%
6.2%
6.3%
6.6%
Pickens
7.2%
4.4%
7.9%
8.4%
12.3%
Whitfield
10.0%
4.6%
8.9%
5.3%
5.3%
NGRDC
4.9%
4.7%
4.9%
5.8%
5.9%
Georgia
5.4%
5.5%
5.2%
5.8%
5.5%
5.4%
5.0%
Source: Georgia Department of Labor.
The 1990 number of new jobs created in North Georgia between 1980
increased by 48.5% or 28,244 new jobs. The majority of this and
more growth than was seen in Whitfield County, although Cherokee County
Pickens doubled the number of jobs during the past decade.
only 9%. County saw the smallest amount of growth, increasing by
JOB CREATION IN NORTH GEORGIA
1980 and 1990
1980
Number of
Percent
1990
New Jobs
Increase
Cherokee
7,679
Fannin
16,041
8,362
2,673
109%
Gilmer
3,427
754
3,404
28%
5,179
Murray
1,775
6,117
52%
Pickens
8,914
3,597
2,797
46%
Whitfield
3,922
325
34,739
9%
NGRDC Total
48,970
58,209
14,231
41%
86,453
28,244
49%
Source: Georgia Employment & Wages, GDOL, 1980, 1990.
92061942.504
2
Labor exporting is the difference between the number of employed
persons residing in the county and the actual number of jobs
available within the county. The percentages shown in the table
below represent the amount of out-commuting in each county. All
of North Georgia has seen decreases in the number of workers who
leave their county of residence to go to work. Whitfield is an
enigma because there are more jobs within the county than the
number of employed persons residing in the county. Therefore,
more people commute into Whitfield than commute out of the
county. Since Cherokee County is part of metropolitan Atlanta,
they have the highest percentage of out-commuting, although that
figure has decreased during the last ten years.
LABOR EXPORTING
1980 and 1990
1980
1990
Cherokee
69.6%
63.0%
Fannin
47.1%
47.0%
Dalton
Gilmer
21.4%
15.8%
Murray
29.9%
24.9%
Pickens
26.4%
20.1%
Whitfield
-8.8%
-13.6%
NGRDC
27.4%
25.4%
(139 Promother country
Source: NGRDC calculation based on GDOL
work data. Dalton
Labor force participation rates increased in North Georgia during
the past decade, as is true for the state and the nation. The
most dramatic increase was seen in Cherokee County where the
median age of the population is younger, and therefore more
people are working. The relatively lower participation rate in
Fannin is largely attributed to the number of senior citizens in
the county.
LABOR FORCE PARTICIPATION
1980 and 1990
1980
1990
Cherokee
66.6%
74.8%
Fannin
48.6%
53.7%
Gilmer
55.7%
61.4%
Murray
67.4%
70.2%
Pickens
57.6%
65.4%
Whitfield
70.1%
70.7%
NGRDC
65.1%
70.1%
Georgia
59.6%
Source: U.S. Census.
92061942.504
3
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Post-It™ brand
Fax Transmittal Memo 7672
No. of Pages
Today's Date
Time
TO
PRES. BUSH WRITER
From POLLY Boggess
Company
Company WHIT MUR Wes Soc
Location
Location DALTONGA
Dept. Charge
Fax
Telephone #
Fax #
202-456-6219
Telephone 456-7750 #
Comments
60ml
Original
Destroy
Return
Call for pickup
Disposition:
PEACOCK ALLEY
In the early days of the bedspread industry most family
businesses sold bedspreads wholesale - shipping them by rail out
of town or selling them at a local gift shop in Dalton. However,
there soon began a retail business developing on the major
highways that passed through Dalton. These roadside spreads were
a far cry from the quality of products being made in the spread
companies located in Dalton.
Tufters went to the spread companies or 'spread houses' and
picked up the spreads on which they were to work. It wasn't long
before the volume of spreads was too large for the spread houses'
to handle, so the companies began having a person take the stamped
bedspreads out to the tufters. These people who delivered the
spreads between the companies and the tufters' homes were called
'haulers'.
W. R. Evans of Evans Manufacturing explained how the haulers
handled the job. "They used wagons and buggies drawn by horses or
mules and then trucks and cars, as many of the routes covered a
hundred or so miles.
Sometimes as many as 9000 men, women and children could be
seen sitting on cabin porches or around fireplaces after supper,
turfin'. The tufters would work on the cabin parch as long as
daylight was available; then they would go inside and continue
their spread work by kerosene lamp or fire light.
Then the tufters began doing the complete process of
stamping, tufting, boiling, and fluffing themselves, using not
only their living rooms and porches but also in outbuildings such
as garages and chicken houses. These places eventually became
known as 'spread lines'. The tufters sold their spreads to
traveling salesmen and tourists passing by their homes.
O.R. Strain explained that the spreads were laundered at home
and hung on the clothesline to be dried and fluffed by the wind
and sunshine. Many times you could see acres of clotheslines with
bedspreads draped over them.
The direct routes through Dalton and Whitfield County were
US Highway 76 (running East and West) and US Highway 41 (running
North and South). The most regularly traveled road was Highway 41
where the majority of the 'spread lines' operated.
GRAVLEY SPREAD COMPANY
Betty Gravley Dyer, daughter to Pearl & J.W. Gravley tells
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"At one time we had eight gift shops with chenille spreads,
rugs and shoes and things of that nature up and down 41 from
Tunnel Hill and Cartersville, They had different names with
different people running them, but we owned them all. Whoever ran
it, WE just named it their name, like the Galloways who ran one
for us, it was the Galloway's Gift Shop and then the Stocks ran
one. We furnished the money and stocked it and then we divided
the profits; they got half and we got half.
"We shipped too; we had several that we shipped to but WE
never did go out and just take loads, stop and sellin' here and
there like some of them did. So from there we got into the bigger
rug business. We started out sellin' carpet next to our house."
"In 1964 Beckler Chenille changed its name to Beckler's
Carpet. When Interstate 75 was opened in 1965, it bypassed
Highway 41. The roadside stands disappeared gradually as the
tourist traffic diminished. In 1968 Beckler's moved to a new
location on Highway 41 at the corner of Connector Three.
"When I-73 was comin' through," continues Claudell, "we knew
WE would have to get off 41, SO we got on the connector at the
Thomason stores. This was a connector that connected 41 to the
interstate. We rented the building near the lumber company from
James Thomason at the General Store and stayed there 13 years
until we bought this property here. (3051 N. Dug Gap Road SW).
See, a lot of tourists didn't even go on 41 after the interstate
came through. They didn't even want to get off the interstate to
go over to Connector 3. We began building in '80 and moved in.
1981.
"If you'll remember, the interest rates just shot up; I think
15% was what WR had to pay for our loan and that was terrible.
Everybody thought, well Beckler's crazy, you know, to make a
decision like that, but we're still payin' on our buildin' and
doin' fine. Then, after WE came over here we started picking up a
lot of extra business. When we moved here there wasn't but about
four or five businesses over here and it's growin' every year with
all the competition; I think there's close to 30. They're in
every corner - carpet stores."
Randy took over the business at a young age of 24 when his
father died in 1975, and Claudell stayed to help him and give him
guidance. She hasn't retired because she loves the business and
the customers.
Claudell continues, "I don't sleep late at all. I like to
get up about 5, sometimes 4:30 am. I go for aerobics three times
a week; I'm up there (at the Bradley Wellness Center) before 6 in
the morning. That's when they have their first aerobics class on
Mondays, Wednesdays and Fridays. Then I come into work at 9 a.m.
He's said I could leave whenever I want to, but I do enjoy it."
"CARS CAME TO A SCREACHIN' HALT"
The best sellin' bedspread and robe was the Peafowl or
Peacock. This was not a design that was sold by the bigger
manufacturers but was associated with Highway 41. "It was « great
joke around Dalton," says Ann Hamilton (Mrs. R. E.), "that 50 many
of the tourists bought those flamboyant Peacock bedspreads that
waved on clothes lines all the way from Dalton to Atlanta
practically. We thought they were not pretty and they weren't
very well designed".
"We had a lot of the northern people that loved "wm," says
Claudell Beckler. "They loved the bright colors. We sold more
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peacocks, and they had some they called Wedding Rings and Baskets
but the Peacock would out sell. We sold literally thousands 'of
those things. I wouldn't have one in my house! (laughter) Really
I wouldn't, not only from the looks of it but from the lint and
stuff that rolls up under your bed. They shed. And we did sell
chenille robes.
"We did have some robes that had peacocks on the back; now
they were something else. In fact, averybody'd want a bedspread
and a robe to match. Those ladies up north, even in Canada would
come by and just ooh! and ah! over those things. Course as long
as they were sellin', they were pretty to us, you know: when they
didn't sell, they got ugly," laughs Claudell.
= = 053
to goraver there anit
they d g1
dusign.
and flower
those Pine
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Now you rarely see a spread place on Highway 41, but back in
some memories are the visions of the spreads flappin' along
Highway 41 from the 1920's to the 1980's for 50 miles north and
south. As the people became familiar with the bedspreads, this
stretch of the Dixie Highway 41 between Cartersville and Dalton
became known as "Peacock Alley"
"Bedspread Alley"
"Bedspread Boulevard"
"Bedspread Line"
"Bedspread Row"
But no matter what it was called, US Highway 41 was the main
thoroughfare between the North and Florida, way back when a. steady
stream of tourists turned the roadside stands into flourishing
businesses and you could see the colorful spreads still fluttering
on outdoor clotheslines.
There were some people who never owned a spread line or
manufacturing spread business. They tufted, fringed spreads at
home or supervised the tufters in the factories. Here are EL few
of the workers tellin' their part of the story.
SALLIE SMITH
it
par
"Well, I lived up here, it's known as the Reed Road now,
says Sallie. "The first startin' of it was the ole Colonel Martin
Farm who owned acres and acres of land up in there, and we lived
on Colonel Martin's place. And it was just Route 5, Dalton,
Georgia. I was 9 years old when in 19 and 17 we moved up there
where I lived for all those years; ya know - 64 years.
"We got everything we needed. See we had our hogs, and had
our cows; we had chickens and our eggs, milk and butter, you see,
and then we'd take corn to Prater' mill and have our meal, and we
just had to buy the flour and sugar, and we planted cane and took
it to the syrup mill and made syrup. Back in the '30's, I believe
it was when the depression was on, it was hard and couldn't get
nothin' for what ya sold hardly. During the Depression the
Government just allowed so much flour for one family, ya know.
"My mother would raise chickens and take 'em se long to get
big enough because, ya see she'd just give em cornbread and make
up cornmeal dough and feed em and let "em get big enough and in
the spring of the year then we'd go to town, and sell them
chickens 25 and 30 cents a pound or maybe a piece. And she'd buy
us maybe little white shoes, little socks, or maybe a little hat,
(laugh). Get a piece of material and make us a dress; cloth was
five cents a yard.
"Now, most of the time Papa would borrow money, enough to
make a crop on. Mr. Rollins, his store down there, he'd let you
borrow the money for 80 long and go to get your groceries, ya
know. And then sometimes Papa would go to the bank and get a loan
and borrow money to make the crop on and then when the cotton was
sold, then he'd go pay the loan off at the bank and it was hard.
"Ken and Rauschenburg had a big plant over there, and we used
to go over there and get spreads. They'd stamp tem there and
they'd give you the threads, you know, what colors and whatever
design. Some colors, you know, flowers would have 3 or 4 colors
and flowers on a design. Well, you'd get colors of everyone of
those flowers. We went there first and then we didn't have
nothing but a two horse wagon to come to town. Well, finally they
was Mrs. Pierce, a neighbor that lived up there by us, she got to
haulin' 'em - haulin' spreads.
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A BEDSPREAD SAMPLER
INTRODUCTION
The Tufted Bedspread Industry is a distinctively Northwest
Georgia venture. It began with a single handmade spread. It grew
to support the citizenry for more than 30 years and led to
Dalton/Whitfield County' an status as the Carpet Capital of the
World.
Much of the early documented history was destroyed and only
bits and pieces have been gathered through conversations and
newspaper clippings.
This particular work, "A Bedspread Sampler", is presented as
a sampling of some of the material 1 have gathered.
It is the Whitfiald-Murray Historical Society's intention to
assemble the information available about this industry and let the
people involved in the history tell their stories. We cannot
compile this history without your help. If anyone has information
to contribute, please contact us by writing to Crown Gardens and
Archives, 715 Chattanooga Avenue, Dalton, Georgia, 30720,
attention Tufting Industry History.
Thank you for your support and interest.
Sincerely,
Cheryl Cheryl Rose Wykoff
Pointer
Compiler of Tufted
Bedspread Information
with
were
March Winnery "1989"nning
road - Rigistry
Cells
41.
Highway acout
are formed
DATE
Wauline drayiby):
grandps
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along with
FROM DALTON REGIONAL LIBR
7.30.1992 16:42
P. 3
Dalton Regional Library 0
Branches and Outreach
reld County
The branch libraries of the Dalton Regional Library System serve
as community libraries; each branch collection reflects its
community's distinct needs and interests. Through the process of
referral and the use of intralibrary loans, the Dalton Regional
Library System functions as a comprehensive unit. Circulating
materials owned by the library system, but not available in a
local branch library, may be borrowed for individual patron use.
The bookmobile is housed at the headquarters library. It serves
individuals, schools, and nursing homes in all four counties of
the system. The unit provides books, including large print
publications, for library patrons on its routes.
Service for the blind and physically handicapped patrons are
provided by the Talking Book Center in LaFayette (Cherokee
Regional Library).
Community Profile
The four counties of the Dalton Regional Library System lie in
what was once Cherokee Indian territory. There are evidences of
this heritage remaining today: New Echota in Gordon County where
the Cherokee alphabet was first transcribed; Spring Place, an
early Moravian mission, and the Chief Vann House, an imposing
home built by an Indian chief, in Murray County; and the Red
Clay Council Grounds, where the Cherokee Removal began in the
1830's just over the northern border of Whitfield County.
The library system is bound by another common heritage -that of
being hostes to battle sites of the Civil War: the Battle of
Chickamauga was partially fought in Catoosa County; the Battle of
Dug Gap Mountain and numerous skirmishes at Mill Creek Gap,
Tunnel Hill, Rocky Face Ridge, Buzzard Roost, Snake Creek Gap,
Varnell's Station all occurred in Whitfield County; and the
Battle of Resaca was fought in Gordon County.
A third common heritage, which perhaps has a greater impact today
than the other two; was that of being on "Peacock Alley." This
area of northwest Georgia along highways 41 and 411 was formerly
the scene of clotheslines filled with tufted bedspreads;
decorated with peacocks and other colorful pictures, these home
crafts were designed to catch the eyes of tourists traveling to
and from Florida. As machines were designed to replace handmade
loops, this small cottage business developed into the
international carpet industry. Today, Dalton is recognized as
Murray, Gordon, and Catoosa Counties are primarily related to
the "Carpet Capitol of the World." The livelihoods of Whitfield,
the carpet, textile, and kindred industries.
8
07/28/92
14:29
1 404 226 8739
D W CHAMBER
002
Monday, April 20, 1992
Atlanta Co
D
LOCAL NEWS
Monday. April
The Atlanta Journal
The Atlanta Constitution
A STU
IN SU
Carpet capital hai
in educating, retra
By John Harmon
STAFF WRITER
D
alton, Ga. - Here in the
carpet capital of the world,
all a young person has tra-
ditionally needed for a job has
been a strong back and a desire
to work. A high school diploma
was strictly optional.
But in the past four decades,
the carpet business has changed
from small shops and simple ma-
chinery to massive plants filled
with high-tech equipment pro-
ducing two-thirds of the nation's
floor covering. Industry leaders
are now realizing that uneducat-
ed workers cannot keep pace
with the changes. A 1989 report
saying that 56 percent of Dalton
and Whitfield County's adults
had not finished high school
Peach (Positive Employment and
stunned the community.
Community Help) Academy student
Spurred into action, industry
Gayle Blevins (above) of Dalton
and community leaders are
studies math at the Whitfield County
building an adult education pro-
gram that is being hailed as a
Department of Family and Children
model for how America must re-
Services, where students named the
educate its work force to com-
1
Peach program themselves. Cheryl
pete in a global economy) Since
Hyatt (right), shown checking the hu-
September, 30 classes have
midity of carpet after a drying stage
opened at mills, with the help of a
S
local education foundation, Dal-
S
in sealing the backing, is a student in
ton College and a corps of 60 vol-
T
the Aladdin Learning Center of
unteer tutors.
a
Aladdin Mills Inc.
0
Benefits beyond the job
C
Photos by DWIGHT ROSS JR. / Staff
"This will not only make for
07/28/92
14:31
1 404 226 8739
D W CHAMBER
003
Atlanta constitution
Monday. April 20, 1992
The Atlanta Journal / The Atlanta Constitution
Daiton in front nationally
STUDY
Carpet:
"Dalton has been a leader
Dalton leads
terms of reaching out to emplo
ees and working to re-train the
for a changing workplace," sa:
in educating
Jill Scheldrup, assistant directo
of the U.S. Chamber of Con
merce's Center for Work For
SUCCESS
workers
Preparation and Quality Ed:
cation.
And the improvement in edi
Continued from DI
cation is crossing generation:
lines.
plunged from 50 to 30 percent, it
began inching back up to more
Gene Holloway, 50, could D
capital hailed as yards ahead
than 40 percent in the late 1980s
read six months ago. He has по
as the carpet business boomed
advanced to an eighth-grade le
cating, retraining work force
and needed more workers. John
el. His success has encourage
Campbell, a founder of the Edu-
his wife, Pat, and his two adu
mon
better quality of life for them and
cation is Essential program and
daughters to attend classes at the
their families," said Shirley Lor-
vice president of AA Food Ser-
mill with the goal of earning the
GED certificates.
berbaum, vice president of Alad-
vices, said the dropout problem
Ga - Here in the
din Mills Inc, one of Dalton's
stems from a tradition of chil-
Mr. Holloway said he wante
capital of the world,
larger manufacturers. "And in
dren following in the footsteps of
to learn to read so he could app
ung person has tra-
the long run we'll all benefit."
their parents and the eagerness
for a promotion to supervisor
eded for a job has
Experts say making the pro-
of the mills to hire them.
Aladdin. As it turns out, howe
back and a desire
grams a part of the workday has
"For years it has been looked
er, his greatest pleasure ha
igh school diploma
made it easier for employees to
upon as a cheap source of labor,
come from being able to read st
ptional
attend classes and admit they
and we've had some resistance
ries to his two granddaughter
past four decades,
need help.
Brittany and Amber.
from some members of industry
isiness has changed
"Deep down, most everybody
to change," Mr. Campbell said.
"You know, an educatio
nops and simple ma-
wants to better themselves, but
"But when they began to realize
means more than all the mone
assive plants filled
they might be embarrassed to
that there is direct correlations
in the world," he said.
ch equipment pro-
admit they don't know some-
hirds of the nation's
between education and job turn-
thing," said Cheryl Hyatt, 34, an
g. Industry leaders
over, high absenteeism and job
11th-grade dropout who is im-
performance, they are now lis-
izing that uneducat-
proving her reading and math
tening to us."
cannot keep pace
skills at the Aladdin Learning
ages. A 1989 report
By 1990, the industry began
Center. "But here, they make it
6 percent of Dalton
to shoulder a big part of the ef-
easy to admit you don't know."
Id County's adults
fort. Since then almost $300,000
ished high school
Dropouts must be 19 or older
has been raised to buy comput-
community
ers that have been placed at
The battle for better educa-
nto action; industry
mills, the Whitfield Department
mity leaders are
tion began in 1983, when the Dal-
of Family and Children Services
dult education pro-
ton-Whitfield Chamber of Com-
and two state-operated adult
being hailed as a
merce formed the Education is
education centers.
Essential Foundation to focus at-
W America must re-
In the past six months, 20 of
vork force to com-
tention on the county's high
the companies have started their
bal economy. Since
dropout rate.
own classes, purchased comput-
30 classes have
More than 300 companies
ers and are providing instruc-
Is, with the help of a
signed a pledge to not hire high
tors. The easy-to-use computers
on foundation, Dal-
school dropouts younger than 19.
are SQ popular with students that
id a corps of 60 vol-
The foundation also spearheaded
there often lines to use them.
an effort to have carpet industry
As a result, in the past two
officials visit local schools to en-
years 429 adults have earned
ond the job
courage kids to graduate.
their General Education Devel-
After the dropout rate
opment (GED) certificates, a
not only make for
number equal to half the coun-
rees, it will mean a
Please see CARPET, D3
ty's total of high school graduates
in 1990 and 1991.
07/29/92 13:14
61 404 226 8739
D W CHAMBER
002
OCTOBER 1991
$ 250
NationsBusiness
@
Published by U.S. Chamber of Commerce
New Ideas in
No Letup in Soaring
Child-Support Rules
1992 Trucks
Workers' Comp Costs
Target Employers
Schools
hat Work
Reforms pioneered
by business are
already producing
results in school
systems throughout
the country.
02685
10
0
71486-02685
07/29/92
13:15
01 404 226 8739
D W CHAMBER
003
20
COVER STORY
Nation's Business October 1991
Schools
That Work
By Joan C. Szabo
estled in the northwestern Geor-
N
gia hills, the bustling town of
Dalton is known as the "Carpet
Capital of the World." The area's
200 mills manufacture 66 percent of all the
carpet produced in the U.S.
The community knows what it needs to
maintain that pre-eminence: a work force
able to master the manufacturing technol-
ogy critical to survival in today's market-
place.
But in Dalton and surrounding Whit-
field County, 56 percent of the area's
500 CLUB
adults have less than 2. high-school educa-
tion.
The gap between the need and availa
bility of workers who can respond to the
demands of modern production tech-
niques is both a concern and a stimulus to
Dalton.
In this regard, Dalton is a repre-
sentative community in the intensifying
national debate on what needs to be done
to improve work-force capabilities by
improving the education system.
This policy discussion involves Ameri-
cans from the small-business owner seek-
ing a computer-knowledgeable assistant
to President Bush, who sees the nation's
education shortcomings as a threat to its
ability to remain a major force in the
global marketplace.
The president's response is "America
2000," an education plan envisioning a 90
percent graduation rate in high schools (it
was 72 percent in 1989), No. 1 world
standing for U.S. students in science and
mathematics, and establishment of check-
points to evaluate students' performance
in key areas as they move through school
systems.
The president wants an education sys-
AMericA 2000
tem that will enable every adult American
For better education: At left, engineering-
module students constructing balsa-wood
towers at a junior high school in Dalton,
PHOSO T. NICHAEL MEZA
Ga, a community preparing its students
for the technological demands of the
workplace. At right, elementary students
in Chicago at the Corporate/Commanity
School, which is run like a business
07/29/92
13:16
404 226 8739
21
Business efforts to reform
education are paying off.
Here are some outstanding
success stories.
to be literate and possess the knowledge
mined to confront education problems
tives by larger companies, smaller firms
and skills necessary to compete in a global
head-on.
can explore ways to modify them for local
economy and to exercise the rights and
Business and education leaders in the
use.
responsibilities of citizenship.
Georgia community have joined in a
Business leaders not only support those
far-reaching and highly innovative educa-
Dalton: "Education Is Essential"
and other goals in the president's plan but
tional-improvement partnership. One
The Dalton program is of special interest
also have anticipated his call in many
striking accomplishment: The high-school
because it reaches many aspects OI educa-
respects by undertaking initiatives that
dropout rate in the area has fallen from 43
tion problems.
are already showing progress.
percent for the period 1983-86 to 35
Alarmed by the growing deficit of
A major project at the national level is
percent for 1987-90.
learning skills within the work force, the
the work of The Center for Workforce
Elsewhere in the country, other initia-
Dalton area's business and education
Preparation and Quality Education, an
tives are under way. In Chicago, business
leaders mobilized to restructure the com-
affiliate of the U.S. Chamber of Com-
is among the sponsors of an inner-city
munity's schools and to improve educa-
merce.
elementary school run like a business and
tional capabilities of workers who had left
The Center is mobilizing grass-roots
developing innovative teaching methods.
school
reform by offering resources and assis-
In suburban Virginia, a corporate-
Major goals were improvement of
tance to local chambers of commerce.
funded high school offers such excellent
student performance and increasing the
As a result of the Center's efforts, 600
science and technology courses that there
high-school graduation rate.
local chambers across the country have
are five applicants for every freshman-
Those and other initiatives are neces-
pledged to try to work toward the presi-
year slot
sary if the region is to remain a world-
dent's education goals and develop strate-
A foundation-supported program has
class manufacturing center and to con-
gies for their implementation.
Oregon grade-schoolers flocking to spe-
tinue to attract and retain new busi-
"Businesses must join in partnership
cial math classes during recess.
nesses, says George Sutherland, execu-
with the schools in their communities and
Other business-supported education
tive vice president of the Dalton/Whitfield
their states and look at ways to reform the
projects throughout the nation are mak-
Chamber of Commerce, which spear-
education system itself," says Edward
ing major contributions to the critical
headed the school project
Donley, chairman of the Center and a
national goal of improving education.
Dalton felt that the most valuable
pioneer in education reform.
Following are reports on initiatives that
economic-development program we could
Although the Center takes a national
can offer ideas to business people every-
have would be one that equipped our labor
perspective, Dalton offers an outstanding
where who are searching for specific steps
force to meet the changing needs of the
example of what localities can achieve
for improving their own communities'
workplace," he says.
under business leadership that is deter-
schools. While some result from initia-
As part of this campaign, the Dalton
PHOTO:
005
07/29/92
13:17
61 404 226 8739
D W CHAMBER
22
Nation's Business October 1991
COVER STORY
chamber asked local companies, both
is a not-for-profit coalition of business
large and small, to commit to specific
steps.
executives, educators, and community
More than 300 companies in the area
leaders working for substantial improve-
ments in urban public education. C/CSA
signed a pledge to encourage job appli-
lannched a flagship school in 1988. Its
cants under 19 to finish high school before
founder and chairman, Joseph Kellman,
seeking a job with their companies and to
To spark interest in technology careers
hire high-school students on a part-time
says that the school already is a working
among younger students, Dalton's junior
model for President Bush's plan to estab-
basis only, establishing contact with the
high school launched "Explorations in
lish new American schools across the
school counselor to ensure that atten-
Technology." The program lets students
country to spur education reform. Kell-
dance and grades are maintained.
investigate and study 15 different engi-
man is president of Globe Glass & Mirror
The other points in the pact include
neering-technology areas, including com-
Co., a $100 million Chicago-based auto-
stressing the value of education to em-
puter-assisted design, desktop publish-
glass company.
ployees and giving special recognition to
ing, automobile research and design, ro-
This inner-city elementary school on
employees who receive a high-school
botics, and television production.
Chicago's West Side is financed with $3
equivalency diploma and to employees'
A $25,000 matching grant from the
million in corporate and foundation
children when they graduate from high
state of Georgia provided the funds to get
grants.
school
the program off the ground. Instructor
Although Kellman proposed the con-
"When a company says it is important
Randy Ware designed the program's 15
cept for the school in the late 1960s, it was
to stay in school, that means something to
workstations, and in-house maintenance
not until he found an enthusiastic ally in
workers here," says Sutherland.
personnel constructed each one at consid-
Vernon R. Loucks, the chairman and
Dalton also established an alternative
erable savings to the school.
CEO of Baxter International, a Chicago
hospital-products manufacturer, that he
could make the school a reality. Loucks
led the funding drive that enabled Kell-
man to launch C/CSA.
Neighborhood children ages 2 through
13 attend C/CSA. Of the children in this
area, known as Lawndale, 80 percent are
born to single women; 60 percent of the
families subsist below federal poverty
levels.
Students are chosen by a random
computerized process. No tuition is
charged A recent grant totaling $400,000
will enable the school to increase enroll-
ment to 300 pupils from 250 in the 1991-92
school year. According to Primus J.
Mootry, the Corporate/Community
School's project director, the school is
operating for about $5,100 per pupil each
year, which is about the same amount
spent per student by the Chicago public-
school system.
C/CSA is run much like a business. It
has a 15-member board of directors that
includes seven corporate executives from
Six-year-old Thomas Jefferson High School for Science and Technology in Fairfax
such Chicago-based companies as Baxter
County Va, has received $5.5 million in contributions from business, enriching a
International, Quaker Oats, Common-
demanding program that draws five applicants for every freshman-year slota
wealth Edison, and Sears, Roebuck. Prin-
cipal and CEO Elaine Mosley says she
gives her teachers the power and manage-
high school to encourage dropouts who
In addition, Dalton has launched a
ment authority of executives. The teach-
work during the day to take classes at
computer-assisted learning program to
ers tailor instruction to students' indi-
night and eventually complete their high-
teach adults reading, language, and math
vidual needs.
school education.
skills, from beginning literacy through
A major aim of the school is to serve as
A public-awareness campaign spot-
the General Educational Development
an education laboratory, sharing new
lights the value of staying in school In
(GED) diploma. By making use of the
methods with the Chicago public schools.
addition, a speakers' bureau arranges
GED program, individuals who have not
In many ways, C/CSA has allowed educa-
school visits by business people who
received a high-school diploma can earn
tors to "take the handeuffs off and begin
discuss why employers need students
certification for an equivalent school
to do some of the things that all the
with a high-school education.
achievement. Some employers in the area
research suggests must be done if we are
Dalton also launched a second-chance
also offer in-plant GED classes so that
going to see educational improvement in
program so that high-school students with
workers can earn their diplomas.
this country," says Mootry.
children can stay in school and graduate.
Some of the innovative features include
A well-equipped day-care center housed
Chicago: A "Break-The-Mold" School
year-round instruction, a longer school
in the high school itself provides care for
Chicago's Corporate/Community School
day, above-standard wages but no tenure
infants and toddlers at no cost to the
of America (C/CSA) is making great
for the principal and teachers, day care
students. In addition, teenage mothers
strides toward creating a "break-the
for children of working parents, of full-
receive parenting and job-skills training.
mold" school for inner-city youth. C/CSA
time nurse who helps link children and
342074SS
Document-No.
WHITE HOUSE STAFFING MEMORANDUM
7/30/92
DATE:
ACTION/CONCURRENCE/COMMENT DUE BY:
1:00PM, FRIDAY, JUL 3:
PRESIDENTIAL JUI REMARKS: SHAW INDUSTRIES
DALTON, GEORGIA
SUBJECT:
MONDAY, AUGUST 3, 1992
ACTION FYI
ACTION FYI
VICE PRESIDENT
HORNER
SKINNER
MCBRIDE
SCOWCROFT
MOORE
DARMAN
PETERSMEYER
BRADY
PORTER
BROMLEY
PROVOST
CALIO
R
SMITH
DEMAREST
YEUTTER
FITZWATER
C
FINDLAY
GRAY
>
KAUFMAN
HOLID
BOSKIN
MCGROARTY
REMARKS:
Please provide comments on the attached directly
to Dan McGroarty, Rm. 122, x2930, with a copy to
this office NO LATER THAN 1:00PM, FRIDAY, JULY 31.
Thank you.
RESPONSE:
See DOC inserts and USTR attachment. Paul Korfonta
Pt
7pgs-
PHILLIP D. BRADY
Assistant to the President
and Staff Secretary
Ext. 2702
OPD:# 1
The White House-
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Treasury Coucern Atapiletect zappets that are
under Please
MEACH ? this (Ferguson/Gershowitz)
July 29, 1992
DALTON
02 JUL 30 P5: 03
Draft Two
PRESIDENTIAL REMARKS: SHAW INDUSTRIES
DALTON, GEORGIA
MONDAY, AUGUST 3, 1992
multicement, fiber
Thank you for that kind introduction.
(Acknowledgments)
It is a pleasure to be here in Dalton. I think you know why
I've come here today. I want to make sure I'm first in line when
Catamount tickets go on sale.
I've come for another reason too. As this great nation
prepares itself for the global economy, Dalton offers a glimpse
into the future. Dalton has taken the challenges of a new world
and turned them into opportunities. with the flexibility of
companies like Shaw, with the ingenuity of your chemists and XX
and xx, Dalton is showing America the face of the 21st century.
Dalton is showing the way.
In the history of your industry you can find a parable of
American progress. It starts simply, with a craftsman working
solo at a handloom, selling her wares from her home. It
continues into the sprawling factories of decades ago, pumping
their products into every region of a vast country. And it
continues today -- with an industry retooled by high technology,
a workforce more highly skilled than ever before, and a
marketplace as big as the world.
The story has an important lesson -- a lesson about how
America grows and prospers. It couldn't be more timely. The
question today is not can America compete in the new global
7 #:0d0
The White House-
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2
economy. I know and you know we can. The question is how -- how
do we stay number one in a changing world -- how do we create
jobs for every American, and create opportunity for our children.
I believe, when you get down to it, it's a question of
trust. Americans need a leader they can trust to do the right
thing -- whether it's standing up to a bully halfway around the
world, or hammering out a tough trade negotiation with a foreign
leader. Trust -- in that traditional sense -- is crucial. But
it's only part of the picture.
I spent half my adult life building a business, creating
jobs and meeting a payroll. Out in west Texas, watching towns
and cities and businesses bloom from those dusty plains, I
learned this: to lead a great nation, you must trust the people
you lead.
Ane that means putting people before government. Government
doesn't create America's jobs. Our prosperity wasn't designed
around a conference table at the White House or in some
subcommittee on Capitol Hill. It was hatched right here, in
places like Dalton, where free men and women took the risks /
weighed the odds / and reaped the rewards.
Now, some people take a different view. Most of them have
spent their lives in government. so I guess it's not surprising:
they think the way to get our economy moving is to make
government bigger, fatten up the public payroll, and then raise
your taxes to pay for it.
E #:0d0
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: 90:8 : 7-31-2 : 7020 Telecoder INES
3
I've been coming up against them all my years in public
life. Last January, I put forward a specific plan to create new
jobs right now -- cutting taxes to encourage businesses to hire
new workers and help young couples who want to buy their first
home. If Congress had acted on my plan, more than half a million
jobs would have been created since February.
Well, Congress acted, all right. They took my plan, tossed
in a bottom drawer, and sent me back a tax increase.
I told them: don't even think about it. I vetoed their plan
the minute it hit my desk. The fact is, the last thing this
country needs is a tax increase. Again, it's a question of
trust: I think Americans know better than any budget planner in
Washington how to spend and save the money they earn.
So I told Congress: Try again. Now, 188 days after I sent
them my plan, I'm still waiting. Today, I say to the Congress,
we need those half a million jobs, and we need them today. Don't
hold the American economy hostage to politics. Vote for an
economic recovery program, and let Americans get back to work --
now!
That short-term plan is important, but we've got to do more,
today, to make sure America continues to lead the world tomorrow.
Let me give you another example -- one that's vitally important
to your industry. For three years I've worked to keep America
the leader of the global economy. The key is trade -- tear down
the barriers that keep American products out of world markets, so
American businesses can create jobs here at home.
7 #:0d0
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WHITE HOUSE/OCA
1
1002
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I
4
Now, it's not an easy job. If you want America to lead the
world, America needs a leader who knows the territory. And you
need this: semeone who trusts the American people -- someone who
knows that Americans are the most preductive, most competitive
workers the world has ever seen ⑉ if they're given the chance.
DOC
Look at the facts: We are the largest exporter in the world.
Inserti
serticl:
For the last three years, our exports have accounted for 70
percent of our economic growth. And a lot of that growth has
DOQ
been right here in the carpeting industry. Last year alone,
Inst carpet exports increased parcent.
2
That success has been good for America, good for the
carpeting industry. But I've voved that I won't stop there.
Right now, we're on the verge of reaching a historic trade
agreement with Mexico. Together with Canada, we'll create & $6
DOC
trillion market -- one of the largest trading areas the world has
Fasert ever seen, from the Yukon to the Yucatan. I wish I could give
3
you the square footage, but you can be sure: that's a lot of
carpet.
Now it may be hard to believe, but some people look at these
barriers falling, see these remarkable opportunities opening up,
and they say: Hold everything. In Washington, in the United
states Congress, the forces are lined up against us, powerful
protectionists who see the challenge of an open market and think:
the American worker can't do it. The challenge is too great, the
odds are too long. The protectionists may say they want change,
but change is the thing they fear most of all.
e .....
BATUM BUT
I on:8 ! 78-LE-/. ! 070/. X0J0X:AB LNES
07/31/92 13:22
202 377 5264
WHITE HOUSE/OCA
003
Commercingerts
Iff Steele
PAUL:
HERE ARE THE CHANGES FOR THE PRESIDENTIAL REMARKS YOU SEND THIS MORNING
GROWTH, OUR NATIONAL OUTPUT WOULD HAVE DECLINED BY 15 BILLION DOLLARS, INSTEAD A
INSERT 1 : THIS SENTENCE SHOULD READ: OVER THE LAST 3 YEARS, WITHOUT OUR EXPORT
OF INCREASING BY 102 BILLION DOLLARS.
INSERT22: LAST YEAR ALONE ALONE, CARPET EXPORTS INCREAED 54.3 PERCENT. (CENSUS CURRENT
INDUSTRIAL REPORT. RELEASED JULY 1992)
INSERT 3: A SENTENCE SHOULD BE ADDED THAT READS: THE NAFTA WILL INCREASE U.S? EXPORTS,
AND THAT MEANS INCREASED JOBS FOR AMERICANS HERE AT HOME.
per John Mennis
Exports have increased $ 100 billion
Commerce
a 31 percent increase
377-5145
G over last 3 yrs.
5
of course they don't use the "p" word -- protectionists
never do. Some have even learned the language of free trade and
open markets.
But they always seem to find an excuse why Americans
shouldn't be allowed to compete. I'll say it again: it's a
question of trust. If we're going to open markets to American
products, we need to do more than get the words right.
Leadership is more than lip service. Leadership is getting the
job done, taking the risks. It means knowing that Americans can
outwork, outcompete, outthink anyone, anytime, anywhere.
NAFTA-oppenents
I'd like to bring the protectionists down here to Dalton.
I'd like them to see what I've seen. I'd like them to think a
little about this town, about this industry. Maybe they'd
discover they've got nothing to fear from American enterprise,
and that American enterprise has nothing to fear from
competition. When the world changed, the people of Dalton
changed with it. You didn't fear the future, you shaped it.
Your industry didn't cringe from foreign markets; you conquered
them. And -- miracle of miracles -- it happened without a
government regulator, without an industrial planner from
Washington, to show the way.
That's why I say Dalton gives us a glimpse of the 21st
century. America will continue to lead the world, Dalton will
still reign as the world's carpet capital, if America has a
government that knows its limits -- and if America has a leader
who trusts
... a leader who believes in the people he leads.
9 #:0d0
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6
Thank you for the chance to visit with you. God bless you
and God bless the United States.
###
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:
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JUL 31 '92 12:21 FROM US TRADE REP
PAGE. 002
July 30, 1992
TELEFAX MESSAGE TO DAN MCGROARTY
FROM
Ron Sorini USTR
395-3026
SUBJECT
Additional Material for President's Trip
Following are some additional talking points on the textile
transshipment issue for the President's event in Dalton, Georgia on
Monday, August 3. These might be appropriate for a larger audience
of textile executives.
We have an extensive program to combat textile quota fraud.
Investigations have uncovered a substantial volume of textiles
and apparel originating in China and Pakistan, which had been
diverted through third countries to circumvent our quotas.
U.S. Customs undertook one of the largest law enforcement
operations in our history last September in response to this
problem. Customs agents raided the offices of companies
allegedly involved in fraudulent Chinese textile trade.
Prosecutions resulting from these raids are in progress.
To date, we have taken action against almost $1 billion worth
of such trade, and we have warned the Chinese authorities that
we will not tolerate the circumvention of our bilateral
textile agreement.
JUL 31 '92 12:21 FROM US TRADE REP
PAGE. 003
*
a
7/29/92
Suggested points for the President's visit to Dalton, Georgia
Some say textiles and apparel are dying industries. I do not
agree. The textile and apparel industries paved the way for our
industrial revolution. They are still vital to our national
economy, employing nearly two million workers. The textile
industry is leading the recovery with many mills running at full
capacity.
NAFTA is important to the economic growth of our nation and to the
future prosperity of our textile and apparel industries. We have
worked closely with your industry to craft a good agreement. We
have lived up to the trust you placed in us.
For example, I said when we embarked on these historic negotiations
that we will set rules of origin that are tough. Rules that do not
allow Mexico to become an export platform for third countries to
penetrate the U.S. market.
I am happy to say that we were successful in this regard. We have
negotiated strong rules of origin for textiles and apparel that
will enable these industries and their workers to prosper, not only
in the United States, but throughout North America. Textile and
apparel exports are increasing more than 50 percent this year. We
will do even better once NAFTA is enacted.
PAGE
1214
July 4 / Administration of George Bush, 1992
Administration of George Bush, 1992 / July 4
1215
Remarks at an Independence Day
But we meet today in the State that gave
or Faith, North Carolina. And believe me,
be paying $10 for gas as he moved into Saudi
Celebration in Faith, North Carolina
birth to flight way back a thousand years ago
ry those principles with you.
Arabia-I don't think he doubts for a minute
July 4, 1992
And on the day when the eagle soars proud
est of all, we meet in smalltown America, in
it's not just the name of the town, but from
the will and the strength and the patriotism
many ways, as I survey our great country,
this springs another smalltown virtue: We be-
of the American people.
Thank you all very much. Mayor, thank
you, thank you very much, Mayor Hampton.
in many ways the spiritual heart of all Amer-
lieve America is special because of fidelity
I know very well our veterans haven't for-
to God. We have not forgotten that we are
ica.
gotten it, those courageous, the best fighting
And let me say to all of you, please be seated.
Several miles up the road is Salisbury,
one Nation under God, and that's an impor-
forces we've ever put together. We stay to-
[Laughter] Sorry about that. What a great
home to our friend Liddy Dole and home
tant thing to point out on July 4th.
gether. I told Howard Coble-I sometimes
day in Faith, and what a wonderful way to
get here, play a couple of innings of ball, eat
to Cheerwine-[laughter]-and a little east,
I heard from the Mayor that there are 553,
risk being a little personal. But I was shot
a little barbecue, drink a little of that wine
Siler City, where television's Aunt Bea is bur-
technically, 553 residents. But she tells me
down in World War II, and I learned some-
or whatever they call it over there. [Laugh-
ied. I've always wondered if Aunt Bea were
that on Sunday more than 800 attend church
thing. I learned something in combat: The
with us today, if she'd be serving broccoli.
services, and that's pretty good out of a town
wingman doesn't pull away from the flight
ter]
Really, we're thrilled to be here, and thank
I hope not. [Laughter]
of 553. Think of that. You show why, accord-
leader. And when I was shot down into the
you for that very, very warm welcome. I say
Not every place in America is like these
ing to a Gallup poll, America is the most reli-
Pacific it was my teammates, one located my
warm, I use the term advisedly. [Laughter]
wonderful towns, but its values can and
glous Nation on Earth.
raft, another shot down a boat that was put
should be because the values that the Mayor
I'll tell you a little Trivial Pursuit: Fifty years
Remember the small boy expressing that
out from a Japanese island, and I learned
mentioned, the values the Governor talked
ago almost to this day, I was a naval aviation
about, the values that you hold dear are the
conviction: "God bless Mother and Daddy,
this: We are a team. We're a united country.
values that hold our entire country together.
my brother and sister." And he says, "Oh,
When the going gets tough, we get moving.
cadet at Chapel Hill, North Carolina. That
was my first taste of North Carolina hospi-
and God, take care of yourself because if any-
We don't apologize, and we don't quit. We
And we never should forget that.
tality, and this is my last and my very best
When I go back to Washington, Barbara
thing happens to you, we're all sunk."
never quit. And we don't forget the POW's
up till now. So thank you all very, very much.
and I, we have about an hour and a half,
[Laughter] And that kid is right, just as right
and the MIA's, I might add, either. We're
It's great to see our Governor here, doing
as he can be.
with them.
I believe it is, maybe a couple of hours at
a superb job for this State. You'll miss him
the airport. Then we fly to Poland, when
io, the American people really have
Eisenhower spoke of "the great and price-
in the governorship, but we've got to keep
I'll stand shoulder to shoulder Sunday morn
ountains of faith. And I believe the God
less privilege of growing up in a small town."
him active. He's done a great job for the
ing with Lech Walesa, the President. Re-
who gave us life also gave us liberty. So again,
Well, Barbara and I are privileged to be in
State of North Carolina. May I pay my re-
member him? The guy that stood up for free-
I'd like to use this wonderful occasion, this
a small town that proves how right Ike was.
spects to another man I've been with shoul-
dom when nobody else could do it in Poland?
national holiday, perhaps our greatest, to call
And ours is a Nation, believe me, ours is
der to shoulder, Congressman Coble here,
Stood up and took the heat, and now Poland
on the Congress to pass a constitutional
and just say to all of you, Daisy Bost and
a Nation whose best days lie ahead. These
is free. He looks to the United States, and
amendment permitting voluntary prayer in
all that worked on this program, what a mag-
kids here can go to bed at night with less
he says, "Above all the countries, it was the
the public schools.
fear of nuclear war because we've been here.
nificent show this is. The Governor is right:
United States of America that stood with me
We are proud to be in Faith, North Carolina,
and offered me the hope for freedom."
Barbara and I were talking earlier to peo-
Now we've got to keep moving and bring
and proud to see this spirit alive and well.
You know what it means to be good neigh-
ple for whom every day is the Fourth of July.
that change to everybody in America that
I didn't hear the East Rowan High School
bors. You know what it is to have families,
They don't apologize for the choking up
wants opportunity, and we can do it. Why?
Marching Band, but somebody-here they
strong and united; good schools; safe neigh-
when you hear "The Star-Spangled Banner"
Because on this special day of freedom we
are right here. Fantastic.
borhoods; job-creating economy; and a world
or standing at attention when you say the
are still the United States of America: noth-
But this is a very special American day.
at peace. Now, you go over to the Faith Soda
Pledge of Allegiance. And they don't apolo-
Shop, or the Hairport, or R&I Variety, and
gize for the lump in the throat when a few
ing to apologize for, everything to be proud
I just came from the races down there in
of.
Daytona, and we saluted the king, a son of
you'll see the values that can achieve these
blocks away over here on Gantt Street in the
North Carolina, Richard Petty. Dale
American Legion building they visit a monu-
Thank you, and God bless each and every
goals. One is faith in self-reliance. You be-
Earnhardt, Dale showed us around and ex-
lieve in equal rights for all Americans. Don't
ment dedicated to the veterans, the living
one of you.
plained it, so it's been a great big high of
let anybody knock your town; you stand with
and the dead, of every American war.
a day for me here.
me against bigotry and against racism. You
Here in Faith, memories run long, just as
This one is a picture postcard holiday set-
believe in what is good and what is right.
principles run deep. And Jim touched on it,
Note: The President spoke at 3:07 p.m. in
ting. You've got it all with the Little League
Some regard principles as disposable, like
but you know how to answer those who say
Legion Park. In his remarks, he referred to
and the softball games and the wheelbarrow
TV dinners, but they couldn't be mo
the success of Desert Storm should be
Judy Hampton, Mayor of Faith, NC; Daisy
races and the parade down Main Street. Now
wrong. Let others support some of this-
gotten. But look, you had 76,000, as he
Bost, program coordinator for the Independ-
I'll be very short because I want to go over
films and the programs which mock small-
said, troops in this one State, deployed from
ence Day celebration in Faith; Dale
and try the bungee jumping. [Laughter] No,
town America. But I stand with the millions
North Carolina. I don't think Saddam Hus-
Earnhardt, NASCAR driver and Winston
Barbara said it's okay to throw your hat in
who support your America. And there's noth-
sein-who might by now have nuclear weap-
Cup champion; and Elizabeth Hanford Dole,
the ring, but not the whole body. [Laughter]
ing wrong with a Nation more like Salisbury
ons, or if we hadn't challenged him we'd all
president of the American Red Cross.
FROM DALTON REGIONAL LIBR
7.30.1992 17:00
P. 2
quilt design of the same name, and it is by far the most elaborate
that Mrs. Chance makes. Often taking a month or more to com-
plete, the design features concentric, interlocking circles with star-
burst patterns in the middle of each circle.
Mrs. Chance also possesses spreads made by her mother, pre-
sumably from patterns taught her by Catherine Evans. One of
Mrs. Chance's proudest possessions is the Cheese and Crackers
spread that her mother made. The design is made of white cotton
material with a white and blue diamond pattern, in which the rufts
form geometric shapes within the diamond.
A question that arises when viewing Mrs. Chance's spreads is
whether they are truly a folk craft or not. Folklore scholars use
this definition to determine whether a craft is truly folk or not: 1)
the craft must be made by traditional practitioners; 2) the craft
must be made with traditional tools and by traditional means; 3)
the craft must have been learned from a traditional practitioner of
the technique. Where, then, does Ida Chance fall? Is she a true folk
handcrafter?
The answer would have to be an overwhelming "yes." The ori-
gin of Mrs. Chance's knowledge of how to make hand-tufted
spreads can be easily traced, thanks to Mrs. Chance's excellent
recall. If Catherine Evans is said to be the originator of the craft in
the Dalton area, and Mrs. Chance's mother learned from her, then
there is a strong link of tradition between the originator of the
craft and a practitioner of the craft. Mrs. Chance recalls that Cath-
erine Evans learned to make spreads by imitating those she saw at
a relative's home. and this knowledge was then passed along to Ida
Chance's mother, Mrs. Whaley, who used traditional tools to con-
struct her spreads.
The next link in the chain of tradition was forged when Mrs.
Whaley taught young Ida to make the spreads. Since Ida Chance
learned from a traditional practitioner, her mother, then she cer-
tainly must be considered a true folk crafter. One has only to ex-
amine Ida Chance's methods to realize that she has clung faithfully
to the traditional means of making spreads by hand. Even though
Mrs. Chance uses a mixture of traditional and non-traditional
tools and materials, her methods have remained the same as those
used by Catherine Evans and by Mrs. Chance's mother.
Another question arises: Is Ida Chance an artist? First, we must
examine what it is that she makes. In other words, is she produc-
ing art? Is she producing something that is meant purely for plea-
19
*
are This providing is just one education example of how our community's workplace
industry can continue to opportunities in the for today's workers, so learning that the programs
beyond. compete global economy of the 1990's carpet and
07/30/92
13:35
706 275 1129
SHAW INDUSTRIES
001/002
Shaw Industries, Inc
P.O. Box 2128
616 E. Walnut Ave
Dalton, GA 30722
DATE 7/30/92
FACSIMILE TRANSMISSION
Gary Gershiwitz
FAX # (202) 456-6218
TO :
FROM : Carl Rollins
PHONE # (706) 275
- 1034
2
Total number of pages, including this cover page :
The original of this facsimile
will
will not be mailed to you.
Please notify us immediately at (706) 275
1011
if total noted above is not received properly.
-
Confidentiality Note
The information contained in this telecopy message is being transmitted to and is intended only
for the use of the individual named above. If thereader of this messageis not the intended recipient,
are hereby advised that any dissemination, distribution or copy of this facsimile is strictly
you prohibited. If you have received this facsimile in error, please immediately notify us by telephone
and destroy this facsimile message.
Thank you,
Facsimile Operator
Renee
Extension
Comments :
SPN 02-0207
07/30/92 13:35
706 275 1129
SHAW INDUSTRIES
002/002
JUL-30-1992 13:42 FROM
TO
1129
P.01
HERSHEL COSPER
1.
Began reading classes at Plant #4 in March, 1988.
2.
Began reading classes at the Adult Literacy Center at
Dalton College in October, 1990.
3.
Center. Is now enrolled in the GED Program at the Adult Literacy
07/30/92 13:19 706 275 1129
SHAW INDUSTRIES
1
002/002
JUL-30-1992 12:01 FROM
TO
1129
P.01
RECEIVED JUL 1992 293031
HERSHEL COSPER
BIOGRAPHY
BORN:
Dalton, Georgia
AGE:
42
CHILDREN:
None
COMPANY SERVICE: 22 years
JOB TITLE:
Lift Truck Operator
EDUCATION:
Attended Dalton High School
with At Shaw Industries, our customers and their total satisfaction
technical. order to meet this need our jobs have become more
and in our products and services is the objective of each employee
Hershel's educational initiative will better position him
progress, if he chooses, to technical jobs within Shaw to
require the ability to read and write. Hershel will benefit that
along with our customers.
OK
CAR/30/92
004/005
Literacy class opening doors
They never knew I couldn't read until one day at a class at Shaw
1 could read only about 50 percent of the book.'
By Kevin Gepford
just a little while. I couldn't spell
"They never knew I couldn't
C-N staff wriller
America, or Tennessee, or
read," he said, "until one day at a
Herschell Cosper could take
Mississippi, but now I can on the tip
class at Shaw I could read only
SHAW INDUSTRIES
apart a car's engine and put it back
of my tongue."
about 50 percent of the book.
together before he could read. He
Cosper and his- six classmates
"I thought about it a long time
could also drive that car. In fact,
meet twice a week at the literacy
and made up my mind to get an
center for instruction that com-
education," he reflected. "I used to
bines the enthusiasm of teacher
get letters and couldn't understand
he's making
Jackie Ray and the support of Uni-
what was going on. I could only
up for lost time.
versity of Georgia teachers via a
read half of it. Now I can under-
Cosper, 41, has been attending
satellite network.
stand."
:lasses at the Adult Literacy
Admitting that he didn't know
Even without knowing how to
Center at Dalton College for the
how to read took a lot of courage.
read, Cosper took pride in his clev-
bast 1½ years. Before that, he
"After you reach a certain age,
erness.
spent 13/2 years with a reading tutor
you don't want to
go back to
"I've got a lot of common sense,
who brought him up to second-
school," he said.
common wisdom, and you don't get
grade level. Now he's almost
Indeed, Cosper may never have
that through an education," be
reading like a fifth-grader.
picked up a reading primer if his
said.
C-Mphola by Phil Farmer
"I spell a lot better now," be
employer of 23 years, Shaw In-
He also took pride in fooling peo-
said. "It used to take me all day to
Herschell Cosper, who is learning to read through the Adul
6706 275 1129
dustries in Dalton, hadn't figured
ipr". word, but now I can do it in
out the truth one day.
(Please see LITERACY, page
Literacy Center in Dalton, works on his Datsun 280ZX.
10:52
07/30/92
07/30/92
10:53
706 275 1129
SHAW INDUSTRIES
005/005
Citizen-News, Dalton, Go., saturday, Feb. 8. 1992 3
Literacy
(Continued from page 1)
learn vowels and separate words -
ple into thinking he could read.
them little ol' bitty words,' he said.
"There's a lot of ways to fake it,"
"I know a lot of big words, but not
he said. "I can fool a lot of people.
the small ones because they don't
He would bring insurance docu-
sound like they spell. I should be at
ments home for his sister or neph-
another level by next year, and I
ew to read, and at work he memo-
should be able to pick up a newspa-
rized the functions of buttons and
per next year.'
levers instead of reading the
With success comes excitement
panels.
and confidence, however. He ofter
His teacher Ray said, "It's much
calls up his teacher to read new
easier to read than memorize. But
things to her over the phone. He
they do so much in order to cope.'
also listens to a tape his first tutor
Although Cosper can now read
gave him about black leaders and
the 16-button panel that last July
black history
replaced the handful of old buttons
Cosper's common sense has
on the equipment he operates at
given him a knack for fixing cars,
work, he still does a lot of work by
including his own, a Datsun 280ZX.
memory.
He recently went to a junk yard to
"I can run that machine with my
swap out a good distributor for his
eyes closed," he said.
failed one.
Cosper admits he still has a lot
more to learn, however. Reading
"The young boy there said,
newspapers, which are generally
'Make sure you get that right -
written at an eighth to 10th-grade
don't get it out of time,' " Cosper
level, is beyond his limits.
said, with a smile. "I just dropped
"I've come a very long way; but
it right in there, lined up the ar-
have a long way to go. I want to get
rows, cranked it up and drove it
a GED (General Equivalency De-
away.
velopment certificate)," he said.
As Cosper left the yard, he
Beyond that he dreams of technical
shouted to the attendant, "Mak-
training of some sort - "I'm inter-
sure you put that distributor bac
ested in a lot of things.
in right - and don't get it out of
"The hardest thing for me is to
time.
JUL-31-92 FRI 9:43
CARPET AND RUG INSTITUTE FAX NO. 7062788835
P.01
versatile enough to be marketed to the masses. It is not
surprising that investment capital found its way from Northern
companies to be combined with a large southeastern labor force,
the state of the art in technical expertise as well as the
plentiful availability of natural resources for the tufting
pioneers. Thus began a dynamic surge that would catapult the
tufted textile industry to domination of the carpet industry.
The new process was neither labor nor capital intensive,
production came off at twice the speed of woven counterparts.
Tufted carpet was found to be durable and easily maintained. The
carpet revolution proved to be the right thing, happening at the
right time, amid the greatest period of economic growth the world
has ever known.
Soon the carpet making facilities jumped from the two dozen
Northeastern Gentlemen's Club, to more than 350 companies. And
this growth produced a dramatic geographic shift to the
5
Southeast, namely North Georgia. Woven carpet would drop from
100% of total production to approximately 5% in less than 15
years. And with the advent of mass-produced man-made fibers,
face varns would shift from 90% wool to 95% man-made fibers. The
annual dollar volume of the combined U.S. carpet industry would
sky rocket from $1 billion in 1965 to over $5 billion and still
climbing in 1983
To translate that into quantity, last year
more than 1.2 billion square yards of carpet were made with
Post-It™ brand fax transmittal memo 7671
# of pages 3
From
To Co. Gary Gershowitz
Sarah Hicks
Co.
White House
CRL
5
Dept.
Phone #
706 2269925
JUL-31-92 FRI 9:44
CARPET AND RUG INSTITUTE
FAX NO. 7062788835
P.02
estimates of 40-50% going to contract applications.
Let's illustrate that a bit
Suppose you had a piece of
carpet 12 feet wide. How long would a billion square yards be?
Are you ready?
750 million feet long! How about 142,000
miles long. Suppose we started winding this thing around the
earth at the equator. We would have more than 5 wraps. And just
two year's production 12 feet wide would stretch to the moon!
"BASIC MARKETING METHODS"
So that brings us up to date where the U.S. Carpet industry
is today
for all practical purposes 95% tufted and 95%
man-made fibers. It's a $5-billion business, at wholesale, that
is sought after by more than 300 separate manufacturers, large
and small. It exists in a competitive climate that would make
Adam Smith rejoice. There is no General Motors, Exxon, or Chase
Manhattan in the carpet industry. A "giant" in the carpet
industry is lucky to enjoy a 5% share of total market. The top
six mills combined account for less than 25% of the industry. So
how do these over 300 manufacturers sell this $5-billion worth of
carpet? It is marketed through direct mill sales forces or
wholesale carpet distributors. It goes in three directions:
residential retail, contract commercial, and residential
contract.
JUL-31-92 FRI 9:44
CARPET AND RUG INSTITUTE FAX NO. 7062788835
P.03
Today's Carpet Industry young yet mature is dynamic and
vital. It takes advantage of today's high technology. It is
producing floor coverings that are not only functional and
durable but make a fashion statement as well.
07/30/92 10:51
706 275 1129
SHAW INDUSTRIES
1
002/005
Herschell Cosper could take apart a car's engine and put it
back together before he could read. He could also drive that
car. In fact, Herschell left high school nearly 25 years ago
without learning to read. Now, however, he's making up for lost
time.
Herschell asked to take the pre GED Assessment Test at Shaw
Industries' Plant #4 in Dalton, Georgia. As a result of the
test, Herschell was encouraged by Jim Dempsey, Training Manager,
and John Wilson, Department Manager, to attend Plant #4's
reading classes. He also spent time with a reading tutor and
later Jim Dempsey arranged for Herschell to attend classes at
the Adult Literacy Center at Dalton College.
"I spell a lot better now,' he said. "It used to take me
all day to spell a word, but now I can do it in just a little
while. I couldn't spell America, or Tennessee, or Mississippi,
but now I can on the tip of my tongue."
Admitting that he didn't know how to read took a lot of
courage.
"After you reach a certain age, you don't want to go back
to school, 11 he said.
Indeed, Herschell may never have picked up a reading primer
if his employer of 23 years, Shaw Industries in Dalton, hadn't
figured out the truth one day.
"They never knew I couldn't read," he said, "until one day
at a class at Shaw I could read only about 50 percent of the
book."
"I thought about it a long time and made up my mind to get
an education," he reflected. "I used to get letters and
couldn't understand what was going on. I could only read half
of it. Now I can understand."
Even without knowing how to read, Herschell took pride in
his cleverness.
"I've got a lot of common sense, common wisdom, and you
don't get that through an education,' he said.
He also took pride in fooling people into thinking he could
read. "There's a lot of ways to fake it," he said. "I can fool
a lot of people."
He would bring insurance documents home for his sister or
nephew to read, and at work he memorized the functions of
buttons and levers instead of reading the panels.
His teacher at the Adult Literacy Center said, "It's much
easier to read than memorize. But they do so much in order to
cope."
Although Herschell can now read the 16-button panel that
last July replaced the handful of old buttons on the equipment
he operates at work, he still does a lot of work by memory.
"I can run that machine with my eyes closed, " he said.
"I've come a very long way, but have a long way to go. I
want to get a GED (General Equivalency Development
certificate), he said. Beyond that he dreams of technical
training of some sort - "I'm interested in a lot of things.
"The hardest thing for me is to learn vowels and separate
words - them little l'bitty words, " he said. "I know a lot of
big words, but not the small ones because they don't sound like
they spell. I should be at another level by next year, and I
07/30/92 10:52
706 275 1129
SHAW INDUSTRIES
003/005
should be able to pick up a newspaper next year."
With success comes excitement and confidence. He often
calls his teacher to read new things to her over the phone. He
also listens to a tape his first tutor gave him about black
leaders and black history.
RCV BY:Xerox Telecopier 7020 ; 7-24-92 ; 13:07
;
CCITT G3->
2024562820:# 2
Friday, July 24, 1992
MEMORANDUM TO GARY FOSTER
FROM
Pat Mizell
RE:
The President's visit to Dalton, GA
August 3, 1992
The President would travel to a carpet factory in Dalton, GA and
participate in an "Ask George Bush" regarding trade and
package. international commerce issues and push for his economic growth
Proposed Site
Terminal Building, Shaw Industries Inc., Dalton, GA
Shaw Industries Inc. is the world's largest carpet manufacturer
with a 40% share of all residential carpeting.
While foreign exports are only a small portion of the company's
business, it stands to gain increased export business with the
North American Free Trade Agreement (NAFTA).
Shaw Industries Inc. employs approximately 20,000 people and could
easily turn out 300-400 people for the event. I propose a mix of
emphasis on the workers.
executives, management, and workers in regular attire with an
The terminal building is the main distribution point for the
company. The building warehouses thousands of rolls of carpet, and
carpet cutting facilities. The carpet is loaded on hundreds of
trucks for domestic and foreign distribution.
Event Scenario
The President would arrive via Air Force One in Chatanooga, TN.
This is the closest airport (30 miles). I suggest Republican
The greeters in Tennessee to generate additional Tennessee coverage.
building and motorcade directly to a rear entrance.
President would helicopter to a parking lot at the terminal
begin participation in the question and answer session.
demonstration, and then proceed to an area of seated guests, and
The Presidnet would participate in a brief carpet-making
Upon conclusion, the President would depart for Jacksonville.
Withdrawal/Redaction Sheet
(George Bush Library)
Document No.
Subject/Title of Document
Date
Restriction
Class.
and Type
01. Fax
Re: POTUS visit to Dalton, GA; personal information
07/24/92
P-6, (b)(6)
redacted. (1 pp.)
Collection:
Record Group:
Bush Presidential Records
Office:
Speechwriting, White House Office of
Series:
Speech File, Backup
Subseries:
WHORM Cat.:
File Location:
Shaw Industries, Dalton GA 8/3/92 [2]
Date Closed:
12/2/2004
OA/ID Number:
07578
FOIA/SYS Case #:
Re-review Case #:
2004-2265-S
P-2/P-5 Review Case #:
MR Case #:
Appeal Case #:
MR Disposition:
Appeal Disposition:
Disposition Date:
Disposition Date:
RESTRICTION CODES
Presidential Records Act - [44 U.S.C. 2204(a)]
Freedom of Information Act - [5 U.S.C. 552(b)]
P-1 National Security Classified Information [(a)(1) of the PRA]
(b)(1) National security classified information [(b)(1) of the FOIA]
P-2 Relating to the appointment to Federal office [(a)(2) of the PRA]
(b)(2) Release would disclose internal personnel rules and practices of an
P-3 Release would violate a Federal statute [(a)(3) of the PRA]
agency [(b)(2) of the FOIA]
P-4 Release would disclose trade secrets or confidential commercial or
(b)(3) Release would violate a Federal statute [(b)(3) of the FOIA]
financial information [(a)(4) of the PRA]
(b)(4) Release would disclose trade secrets or confidential or financial
P-5 Release would disclose confidential advise between the President
information [(b)(4) of the FOIA]
and his advisors, or between such advisors [a)(5) of the PRA]
(b)(6) Release would constitute a clearly unwarranted invasion of
P-6 Release would constitute a clearly unwarranted invasion of
personal privacy [(b)(6) of the FOIA]
personal privacy [(a)(6) of the PRA]
(b)(7) Release would disclose information compiled for law enforcement
purposes [(b)(7) of the FOIA]
C. Closed in accordance with restrictions contained in donor's deed of
(b)(8) Release would disclose information concerning the regulation of
gift.
financial institutions [(b)(8) of the FOIA]
(b)(9) Release would disclose geological or geophysical information
RCV BY:Xerox Telecopier 7020 ; 7-24-92 ; 13:08 ;
CCITT G3-
2024562820;# 3
The Georgia BQ '92 staff are pushing for a fundraiser. In the
event that is approved, the Northwest Georgia Convention and Trade
Center would provide an appropriate site. Under this scenario I
would suggest the President arrive directly at the Convention
Center by helicopter, motorcade to Shaw Industries, participate in
the "Ask George Bush", motorcade back to the Convention Center,
participate in the fundraiser, and depart from the Convention
Center via helicopter. Under either scenario the Convention Center
may be used as a filing center.
Background
My contact at Shaw Industries, Inc. was William Lusk, Jr.,
Office - 706/275-1003; Home
who is Senior Vice
President and CEO fo Shaw.
(B/Q contact: Bill Thorne
- P-6, (b)(6)
As we discussed, large tags could be placed on the rolls fo carpet
in thebackdrop, denoting various export locations, such as Mexico
City and Toronto.
RCV BY:Xerox Telecopier 7020 ; 7-24-92 ; 13:08 ;
CCITT G3->
2024562820:# 4
JU, 24 '82 11:31 FROM TE_E-TRIP JOX FL
PAGE. 00:
Termind Building
Entrence
Holding
Rocks of Carpet
Aven
Cupet cutting
Facilities
X
0
Press
Pool
Seated
Guests
Trucks
Press
Distrimition
Machinery
07/29/92
13:18
1
404 226 8739
D W CHAMBER
006
Dalton
does
it right
A town
in Georgia, U.S.A.,
has a literacy program
that is a model
for the world.
by Jo Nugent
H
iram Hall was a good provider and a. respected
"A Visit from the Hauler," painted by John Clymer for the
member of his community. He couldn't read a
American Cyanamid Company, represents the start of the
note of music, but he played a lyrical fiddle. He
bedspread and carpet industry that made Dalton, Georgia,
prosperous. The original hangs in the Whitfield-Murray His-
could barely read and write his own name, but like his
torical Society in Dalton. The hauler carried thread and sheet-
father before him, he was one of the best farmers in
ing to farm homes where women-and men too during the
Whitfield County. The Halls had resisted the lure of the
Depression-tufted bedspreads for sale to tourists.
cotton mills that opened in Dalton over 100 years ago, but
when the carpet factories came in the 1930s with their up-
sparsely educated factory workers were suddenly being
to-date machines and high-pay jobs, the attraction was
laid off from their jobs and told to go back to school. They
just too great, and Hiram, and later his sons, made the
must have at least the equivalent of a high-school diploma
transition from plows and tractors to power looms.
if they expected to run the computers and other high-tech
Hiram's mother had been one of those enterprising
equipment that were replacing the old machines
mountain women whose brilliant handmade bedspreads
In 1982, the Dalton/Whitfield Chamber of Commerce-
once waved temptingly to tourists along the hills and
whose executive officer today is Rotarian George Suther-
hollows of U.S. Appalachia's Peacock Alley (so-called
land-formed a task force to study the high drop-out rates
because many of the designs, based on old quilt patterns,
in Whitfield County. Made up of several community lead-
had a peacock centerpiece).
ers including Rotarians, the task force found a drop-out
It was this simple method of hand-tufting-pulling
rate of 49 percent-even higher than they had suspected.
colored thread through cotton cloth, then tying and clip-
In 1983, the group formed a "Stay in School Steering
ping it into original designs-that ultimately gave rise to
Committee" made up of business leaders who began to
the machine-tufted carpeting industry that has made
go into the schools to talk with sixth and seventh graders
Dalton, Georgia, a town of 22,000 in the foothills of the
about the difficulties they would have finding jobs if they
Appalachian Mountains, the "carpet capital of the world."
dropped out of school.
Today, 65 percent of the carpeting produced in the U.S.A.
In 1984, in cooperation with local businesses, the task
smanufactured within 80 kilometres (50 miles) of Dalton.
force developed a "Five-Point Proclamation" in which
Families like the Halls (the name is fictitious but the
local companies agreed (1) to encourage job applicants
story is true) hadn't bothered much with education over
under 19 to complete high school; (2) to hire high-school
the years. Why waste time in school when you could drop
students on a part-time basis only, and only as long as
out in the fifth or sixth grade and still make enough
they maintained good grades; (3) to promote education
money on the production line to build a big house and
among their employees; (4) to recognize workers who
drive a fine car or two and maybe even own a fancy
completed their General Education Equivalency (GED)
powerboat or house trailer for summer vacations?
examination; and (5) to recognize the children of employ-
But in the early 1980s, the factories began to change and
ees who completed high school. The original proclama-
the grandsons and granddaughters of these well-paid but
tion was signed by 309 companies.
PHOTOS BY JO NUGENT UNLESS OTHERWISE NOTED
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In 1985, the Chamber of Commerce, again with the help
The "Second Chance"
of Rotarians, formed an "Educa is Essential" commit-
program at Dalton High
tee (EIE), and set up an intensive public awareness cam-
School enables young
paign. In 1986, the committee received a one-year grant
mothers to return to
from the Appalachian Regional Commission and hired a
school, while their babies
receive skilled care
full-time coordinator. It also established a speakers bu-
throughout the day in
reau to herald the message "Learn More: Earn More-
the same building.
Stay in School"
By 1987, the dropout rate had declined by 10 percent in
county schools and seven percent in the city, and the FIE
enrolling high school
began to investigate programs for adults. Since many adults
students who need a
needed help with basic reading skills, the Rotary Club of
few extra classes for
Dalton took the lead in a program of tutor training. The
graduation. Theschool
program, conducted now in cooperation with the State of
has a nine-week se-
Georgia's Adult Literacy program, has trained over 100
mester, with classes
volunteers working one-on-one with adults.
from 3:30 until 10:00
By 1988, the high-school dropout rate had begun to
P.M. The program,
creep up again, and the EIE committee decided that the
which the students
GED program was reaching many tecnagers too late. But
have dubbed Phoenix
they also found that a significant number needed only a
High, is also popular with older dropouts.
few more units to obtain a high-school diploma instead of
"In the two years the Phoenix program has been in
the GED. Because the relationship between the city and
operation we have seen some real success stories," says
county schools is $0 good, an "Alternative School Com-
Terry Cullifer, superintendent of Whitfield County
mittee" was easy to establish, and, in August, 1990, an
schools. "Several students who had left the traditional
"Open Campus School" at Dalton (junior) College began
school program disillusioned have become enthusiastic
about this one. We simply had not been meeting the needs
of all our students through traditional approaches."
"We certainly didn't anticipate that some students
would finish here and go on to college," adds Dr. Kathryn
Floyd, director of the Phoenix program. "Of 10 who just
finished, for instance, four are enrolled in college. We
thought our primary focus would be enhancement of
employment opportunities. These students would never
have gone to college if they had not had this opportunity."
The Phoenix program begins with 16-year-olds and
has no upper age limit. One enrollee was a 63-year-old
man who lives 56 kilometres (35 miles) away.
In 1989, the ETE committee established a foundation to
Study is serious business for high-school dropouts who have
solicit contributions to help develop a program of round-
returned to Dalton College's Phoenix program to fill in the few
the-clock computer-aided instruction for adults. The goal
courses needed to carn a high-school diploma.
of $356,000 now appears within reach, the new EIE Foun-
dation has qualified for status as a non-profit organiza-
tion, and a full-time program coordinator is on duty.
Nineteen computer units are now in operation at five
public sites and four industrial sites, and the committee
plans to purchase 13 more. One of the computer-training
sites is the Department of Family and Children Services
(DFCS), the only such facility in the state to have an in-
house computer lab. Two local carpet manufacturers
have also installed computer systems in learning centers
in their plants.
EIE Founda Coordinator Janet Bolen says that comf
puter pupils range in age from 19 to 69, and beginning
readers receive gold stars and verbal praise such as
Adult education is enhanced through computer training pro-
vided in a co-effort of the Education is Essential Foundation
"Good job, George!" on the computer screen. The special
and the Dalton-Whitfield business community.
software helps students progress at their own speed from
basic reading and math to science, GED preparation,
THE ROTARIAN/MAY 1992
29
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008
advanced computer
Joan Ross, and they appreciate the fact that they can drop
skills, and English as a
them off in the morning in the care of a professionally
second language (Dal-
trained staff, be with them at lunch, and pick them up at
ton factories attract
the end of the school day. Fathers, too, are welcome in the
workers from many
program, says social worker Wendy Hanson, but the
ethnic and linguistic
fathers are mostly older workers who function better in
backgrounds).
the programs offered elsewhere. The Second Chance
Why has the Dalton
program is unusual, says Dalton Public Schools Superin-
plan been so success-
tendent and Rotarian Frank Thomason, in that it has the
ful? The best answers
first in-school day-care center in the state. It is also
come from the people
successful-13 young mothers have graduated fromhigh
who put itinto opera-
school since it began three years ago and five more will
tion and the ones who
graduate this year.
are benefiting from it.
The program is also a deterrent to girls having more
"I'm here to better
babies, says Wendy Hanson "Diapers and homework
myself," admits Ann
together eliminate most of the leisure in a teenager's life."
Kendall, a24-year-old
Gordon Whitener, a young executive with the Collins
student in the Phoe-
& Aikman carpet company, is the motivating force behind
Telephone operator Charlotte Smith
nix program. Ann ar-
The Dalton Plan, a prototype high-school career-counseling
is an honor student in the PEACH
ranges her weekly
program that exchanges teachers and carpet manufactur-
(Positive Employment and Commu-
schedule to work 36
ers in a comprehensive curriculum designed to interest
nity Help) program run by the Whit-
hours, including a 12-
field County Department of Family
local students in staying in Dalton after graduation and
and Children Services.
hour factory shift, so
entering the carpeting business. "This town has a tremen-
that she can attend
dous industry, " says Gordon, "but young people here
school four days a
don't even know the history of carpet manufacturing.
week and still spend some time with her husband, who
They have no idea how many opportunities it offers. There
works a separate shift, and her four stepdaughters. Ann's
is a lot more to carpeting than running a tufting machine
parents were also dropouts, and she wants a better life
Our business requires knowledge in many fields: chem-
than they had. Like most students in her age group, she
istry, law, accounting, design, computer sciences, writ-
scores better on tests than the regular high schoolers.
ing, you name it. We try to show kids the relevance of the
The courses offered by the carpet plants are also highly
subjects they are studying now to their future work life."
successful. Rhonda Black, a graduate of the Queen Carpet
At 29, Gordon is young enough to understand the
Corporation's GED program and the second of three
needs of the other young people of Dalton. "I have been
generations in her family to work in the plant, dropped
fortunate. I have a good education and I have had expe-
out of the 11th grade to get married in 1972. She later
rience, in Dallas and Atlanta and here in Dalton. I wanted
returned to work as a binder operator, then gradually
moved up the job scale She took the GED for "recogni-
tion," she says, rather than better pay, and scored almost
as well as her daughter on it.
"If I can make it in this program for three months, I can
get to college," says a young father in the Queen program.
"They are willing to take a chance on you here."
Louis Fordham, assistant personnel manager at the Queen
plant, says that carpet work is seasonal with high turn-
over in some areas. Over half the work force lives outside
the county, and more than 30 percent do not have a high-
school diploma. To be hired, workers can't be totally
illiterate. "They have to be able to read a statement of their
terms of employment. This eliminates their having some-
one read for them because they 'forgot their glasses."
The "Second Chance" initiative at Dalton High School
tries to catch students, especially pregnant girls and
young mothers, before they drop out. The girls, mostly
from dysfunctional families, receive excellent counseling
and their babies get professional attention in the day-care
center operated right in the school. Most of the girls want
Inspired by other educational efforts, carpet manufacturers also
to keep their babies, says Second Chance Coordinator
offer in-plant education. Rhonda Black earned her GED after
20 years at Queen Carpet, with time out to raise a family.
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PEACH's success stories are many and heartwarming.
Shirley Dowlen has been a PEACH case manager for the
past nine years, and has been especially supportive of the
PEACH Academy program. Since Shirley herself was
once a recipient of PEACH funding, she understands the
importance of education and job training. "Many times,
all people need is for someone to offer a caring and
helping hand. With the strong coordination of the efforts
of the Education is Essential Foundation, Inc. and other
programs in our community, Whitfield County DFCS can
LOWS FORDMAM
help meet that need."
Another star on the PEACH staff is telephone operator
Charlotte Smith, who recently chalked up the highest
GED score in the county: 308 points (225 is passing).
Dalton's literacy projects have drawn visitors from educational
Charlotte, now 30, came to Dalton from Atlanta in June
institutions, the media, and even the entertainment field. Here,
country singer Johnny Paycheck, a dropout who earned his
1991, with her three children. She was fleeing a bad
GED while serving a prison sentence, offers encouragement to
marriage, and a friend told her Dalton was a good place
young workers during a tour of Dalton plants-
to go- "It was the best thing I ever did," she says. Char-
lotte, who completed the 10th grade in her native Arkan-
sas before her teenage marriage, is gratified that her three
to give something back When I came to see Frank Thom-
children, now 11, nine, and seven, are doing well in
ason, the superintendent of Dalton Public Schools, and
school. "My girls are both on the honor roll," she says
John McMillian, principal of Dalton High School, and
proudly. "My life has just turned around." Charlotte is
told them I wanted to set up a career program here in the
now enrolled in Dalton College and plans to "get a good
high school, they said 'Great idea. Let's go.' The school
dependable job."
board, too, gave its full cooperation. Now we have regu-
"Many people come here with very low self-esteem,"
lar exchanges of teachers and carpeting experts. We have
says Bill Durham, "but this program helps change their
an annual Careers Week. We have a trade show at the
feelings and their goals. And one of the nicest benefits is
school. Next year we will start apprenticeships, and we are
that they can help their children with their homework.
working on scholarships. The colleges are cooperating
PEACH offers lots of options, to help break the welfare
and they send representatives to speak to our students."
cycle. It is a family movement."
A
nother concept Gordon Whitener has in mind is
The state of Georgia assists with the funding, as it does
thematic teaching, which would allow classes to
with 50 or 60 other PEACH programs scattered through-
appreciate all the disciplines necessary to design,
out the state's 159 counties, and a number of local groups
manufacture, and market a carpet. The program is not
including Rotary provide other resources.
just to benefit his own company, he makes clear, but to
The Dalton story is impressive, buti organizers sce no
keep Dalton's best and brightest kids at home, doing
reason for it to be unique. They are happy to share its
good work that will continue to help them and the com-
blueprint with the world, and a number of top U.S.
munity. The programs he envisions will cost money even-
magazines, newspapers, and TV networks have already
tually, "But so far," he says proudly, "we haven't spent a
given it enthusiastic coverage: The formula is simple but
dime, and we have a model program for the world."
dedicated. Take an industry and a community that need
Dalton has so many programs in progress that is hard
each other. Encourage cooperation in every quarter and
to do them all justice. Take the PEACH (Positive Employ-
at every level of school, business, government, civic, and
mentand Community Help) Academy, for example, which
social organization.
helps adult dropouts, most of whom have been on wel-
You fill my need and I'll fill yours. You stay in school
fare. Current classes are overflowing, and the waiting
and I will give you employment. Together we will make
lists are long. "The program is popular because it is all in
our town a better place to work, live, learn, and build a
one place," says Director Bill Durham. "Everything is on
bright future-for ourselves and our children.
+
site: counseling, instruction, computer training, and we
have a good atmosphere."
Jo Nugent is associate editor of THE ROTARIAN.
"It's sort of like a family," adds Instructor Carmela Ross,
who came here herself three years ago to get her GED.
The students are so eager to learn, she says, that some
copy the textbooks by hand in order to study them at
home. And since the center has only two computers, they
begin lining up at 7:15 A.M. to wait their tum for classes,
ABC
which start at 8:30 on a first-come first-served basis.
THE ROTARIAN/MAY 1992
31
302265
STREET
P. 1
A Handmade Life
Ida Whaley Chance of Dalton
7.30.1992 16:40
Story and photographs
by
Maria Neder Douglas
FROM DALTON REGIONAL LIBR
Post-It™ brand fax transmittal memo 7671
# of pages 4 3
Co. To Gary Gershowitz
From
Deborah Macon
Dept. Speech Writing
Co.
White House
106-278-7579 Dalton Regional Library
Fax #
Rest
year 706-278-4507
AGEE
Mrs. Ida Whaley Chance displays a handtufted spread similar to
PUBLISHERS
the one she sent to President and Mrs. Ronald Reagan. The
INC.
pattern is called the Wild Rose of Georgia.
Athens, Georgia
The
07/30/92
09:26
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DW CHAMBER
003
THE WHITE HOUSE
November 22, 1989
Dear Friends,
It is a pleasure to.send greetings to
all attending the 50th Anniversary
celebration of the Dalton-Whitfield Chamber
of Commerce. How I wish I could be there
in person as you celebrate fifty wonderful
years of community service. The dedication
and cooperation among citizens of
Dalton-Whitfield is truly an inspiration to
communities everywhere.
&
"Education is Essential and I applaud
the Chamber's commitment to improving the
educational achievements of both children
and adults. The "America's Pride" and
"Second Chance". programs are splendid
examples of what can be done when community
groups work together. The importance of a
literate America has never been greater
than it is today - for families,
communities, and our nation, and I am so
grateful that you are doing your part.
George Bush and I send our best wishes
for continued growth and success of the
many fine programs in your communities.
Warmly,
Saibara Bir
& was Pascinated by you
evaluahor. Now you cau really
ger going!! 4am must
JUL-31-92 FRI 11:32
CARPET AND RUG INSTITUTE
FAX NO. 7062788835
P.02
CKI U.S. Keview"
Total Industry Shyments
(000 Omitted)
Carpet & Rug Rugs.
(Includes all woven, all tufted and all other carpet and rugs combined)
% Inc.
% Inc.
% Inc.
YEAR
SQUARE YARDS (000's)
or Dec.
MILL VALUE (000's)
or Dec.
PRICE/SQUARE YARD
or Dec.
1963
319,489
+ 13.4
$ 1,074,526
+ 12.3
$ 3.36
- 1.2
1964
374,384
+ 17.2
1,241,511
+ 15.5
3.32
- 1.2
1965
430,257
+ 14.9
1,382,404
+ 11.3
3.21
- 3.3
1966
469,197
+ 9.1
1,497,588
+ 8.3
3.19
- 0.6
1967
496,794
+ 5.9
1,615,534
+ 7.9
3.25
+ 1.9
1,972,347
+ 22.1
3.36
+ 3.4
1968
588,155
+ 18.0
1969
642,645
+ 9.6
2,186,562
+ 10.9
3.40
+ 1.2
1970
680,479
+ 5.9
2,215,111
+ 1.3
3.26
- 4.1
1971
755,159
+ 11.0
2,395,519
+ 8.1
3.17
- 2.8
943,006
+24.9
2,936,284
+ 22.6
3.11
- 1.9
1972
1973
1,025,389
+ 8.7
3,360,521
+ 14.5
3.28
+ 5.5
1974
939,133
- 8.4
3,328,844
- 0.9
3.54
+ 7.9
1975
834,037
- 11.2
3,092,176
- 7.1
3.71
+ 4.8
939,334
+ 12.6
3,636,474
+ 17.6
3.87
+ 4.3
1976
1977
1,074,110
+ 14.3
4,298,660
+ 18.2
4.00
+ 3.4
1,162,256
+ 8.2
4,772,550
+ 11.0
4.11
+ 2.8
1978
1979
1,206,030
+ 3.8
5,099,090
+ 6.8
4.23
+ 2.9
1,058,404
- 12.2
4,913,844
- 3.9
4.64
+ 9.7
1980
1981
990,619
- 6.4
5,250,391
+ 6.8
5.30
+ 14.2
1982
885,811
- 10.6
4,960,753
- 5.5
5.60
+ 5.7
1983
1,090,071
+ 23.0
6,045,255
+ 21.9
5.55
- 0.9
1,114,920
+ 2.3
6,461,516
+ 6.9
5.80
+ 4.5
1984
- 1.7
1985
1,159,155
+ 4.0
6,605,686
+ 2.2
5.70
1986
1,257,906
+ 8.5
7,311,614
+ 10.7
5.81
+ 1.9
1987
1,297,320
+ 3.1
7,929,117
+ 8.4
6.11
+ 5.2
1988
1,324,003
+ 2.1
8,417,316
+ 6.2
6.36
+ 4.1
1989'
1,317,799
- 05
8,431,130
+ 0.2
6.40
+ 0.6
1,360,043
+3.2 2.3
8,527,53
+ 1.1
6.77
- 2.0
1990
8,525,945
I
6.32
12
1,348,568
1991
1,255,876
- 7.7
7,937,057
1 6.9
6,32
+ 0.8
-Billions-
Source: U.S. Department of Commerce, Bureau of the Census, Current Industrial Reports,
"Carpet and Rugs," Series MA-22Q.
Revised
7
07/29/92 16:47
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DALTON
WHITFIELD
CHAMBER OF COMMERCE
Linking Business. Government & Education - Forging a Model Community
DATE 7-29-92
FAX COVER SHEET
TO: GARY GERSHOWITZ
FROM: KATHRYN WISE
PAGE
/
OF 3
MESSAGE:
SPORTS M
EDUCATION SIN DALTON
PLEASE CALL 278-7373 IF YOU HAVE ANY PROBLEMS WITH THE TRANSMISSION
OF THIS FAX.
07/29/92
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SPORTS SPECTRUM
USING DALTON HIGH SCHOOL
SPORTS OFFERED AT DALTON HIGH SCHOOL:
Football
Basketball (Boys & Girls)
Wrestling
Baseball
Softball
Tennis (Boys & Girls)
Track (Boys & Girls)
Golf (Boys & Girls)
Swimming (Boys & Girls)
Soccer (Boys & Girls)
6Geostate ClassAAA
Volleyball (Girls)
Cross Country (Boys & Girls)
Championship last
Cheerleading
Trainer (Full-Time)
years, lower Never finishing
DALTON HIGH SCHOOL MASCOT: Catamount (Team Name)
than 3rd
CROWD TURNOUT FOR FOOTBALL: Sold over 3,000+ tickets annually for footballs
two. games held at the 7,000 seat Harmon Field. Last year's season was nine and
The Dalton High Catamount Football team has annually been in the top
ten in Georgia state rankings. RedRWhite R White
OTHER STATE PLAYOFF INFORMATION: The Dalton High Catamount Tennis Team
also in the State Playoffs. The same was true for the Dalton High Catamount was
team Boys Track team. Three out of four participants on the Dalton High Boys Golf
and the were also State Champs. The Dalton High Swim team had one State Champ
Dalton High Boys Soccer team went to the State Playoffs.
SCHOLARSHIPS: Several hardworking Dalton High Students received
Middle scholarships last year they were: two Golf Scholarships were awarded sports
Tennessee State University, a Baseball Scholarship was awarded to
Airforce Western Carolina University and one Football Scholarship was awarded to to
Academy and one to the University of Tennessee at Knoxville.
07/29/92
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003
ACADEMIC INFORMATION
Dalton High School had a total enrollment of approximately 1,000 students
last year. 214 of that total were graduating seniors with 72 of the 214
graduating with honors.
AWARDS: There was approximately 70 awards given out to Dalton High '92
graduating seniors totalling $904, 350 in college scholarships.
Dalton has two schools that are National Schools of excellence: Dalton High
School and Dalton Junior High School.
'91-92 school year: 8 students were Georgia Scholars which places this
system as number one in the state. (Criteria: 1300 on SAT or 31 on ACT, 3.75
GPA plus community activities, activite in the Fine Arts and Good attendance.
SAT scores: students exceeded the National mean in math and the state mean
in verbal and math.
the College Preperatory students exceeded the state in math and verbal
Honors students exceeded the mean by 140 points.
The top 10% of the class combined scores exceed the mean by 67 points.
692 students are enrolled in advanced placement courses (70% of the students)
The Writing Assessment of 10th grade students places the system among the top
performing systems in the state.
PAGE
2
117TH STORY of Level 2 printed in FULL format.
Copyright 1990 The Washington Post
The Washington Post
February 19, 1990, Monday, Final Edition
SECTION: STYLE; PAGE D1
LENGTH: 3476 words
HEADLINE: The Hometown of the Killer Blondes;
In Dalton, Ga., The Prize Peaches Are Marla Maples & Deborah Norville
SERIES: Occasional
BYLINE: Art Harris, Washington Post Staff Writer
DATELINE: DALTON, Ga., Feb. 18, 1990
BODY:
Just what is it about this north Georgia hamlet of 25,000 that makes it such
a hot breeding ground for blonde ambition?
Just what is it about these rolling foothills in the Blue Ridge Mountains
that spawns such bewitching femmes fatales as Deborah Norville, who bumped the
beloved Jane Pauley off the "Today" show, and Marla Maples, the Georgia peach
blamed for busting up the 13-year marriage of Donald and Ivana Trump?
Dalton, Ga., is their hometown, a cosmopolitan spot that claims to be the
carpet capital of the world. It features some 200 textile mills producing
two-thirds of the nation's yardage, 50 many good old boys gone from rugs to
riches that it ranks way up there in millionaires per capita, shiny red Ferraris
in high school parking lots - and enough marriages gone bust that Johnny Carson
declared it the divorce capital of America.
A search for the root of it all begins at the Whitfield County Courthouse,
where a clerk says she recently found three times as many splits as marriages
when researching records at a preacher's request. A number were carpet moguls
shedding wives for sweeter, younger things. One quiet divorce settlement is said
to have been around $ 30 million. That's $ 5 million more than Ivana purportedly
bargained for in a prenuptial pact with her Two-Billion-Dollar Man.
"We're the Peyton Place of the South," says Wayne Metcalf, 45, owner of the
popular downtown Oakwood Cafe, a touch of pride in his tone. He's on No. 2
himself.
Then it's on to Sensations, the lounge at the Holiday Inn. It's about
midnight and the place is packed with young Daltonettes (many of them blond)
hunting carpet executives. A rock band, TNT, blasts out "You Can't Always Get
What You Want," which is apparent to Terry "Taco" Anderson, 39, a millworker in
faded jeans. He's been coming here with the guys to chase skirts every Thursday
night for 11 years, he says, though he is frustrated that most of the young
women he spies are only out to "chase suits." He means carpet tycoon types.
Donald Trump wannabees.
LEXIS:NEXIS®
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PAGE
3
The Washington Post, February 19, 1990
"Even if they're old and fat," he says. "It bothers me sometimes, but it's a
different generation out there. When I was growing up, women had a few values.
Dalton has more pretty women than anywhere around, but they're gold diggers."
He certainly doesn't mean Norville, widely admired here for making it on her
own, from youngest Atlanta TV anchor at 21 to the "Today" helm at 31. Or even
Maples, a local beauty queen who dropped out of the University of Georgia to
pursue modeling work in Atlanta, then acting assignments in New York -- scoring
a Delta billboard (in a bikini), an episode of "Dallas" and a small role in the
movie "Maximum Overdrive," in which she was killed off quickly.
"I saw her when she won Miss Resaca Beach," says Anderson, referring to a
local carpet industry beauty contest. "Very sexy." Her poster, in a swimsuit,
hangs on his wall. "I don't blame her now. If I had a chance to date a
billionaire, I'd do it."
Later, farther down Walnut Avenue at Walnut Center Mall, past the Budget Inn,
Discount Carpet, Race Trac Gas, K mart and Shoneys, the material girls are out
in full force. And they're cheering too -- for Marla even more than Deborah.
Maples, 26, seems to be their Cinderella-Scarlett dream girl for the '90s,
courted by a Rhett Butler billionaire. Not just any beautiful blonde can land a
network anchor job. But almost any blonde has a shot at Marladom.
"You might feel bad for a little while if he has to leave his wife, but I'm
sure you'd get over it," says a dreamy-eyed Shelly Majors, 18, a platinum blonde
with braces, in her last year at Maples's alma mater, North Whitfield High.
"It's weird for someone in your hometown to be chased by a billionaire," she
sighs. "Be nice if a billionaire was chasing after me."
"It's awesome," nodded pal Kelly Smith, 18, a (brunet) cheerleader. "All the
girls are excited about it. Just think about it -- a girl from Dalton [and] a
billionaire. I know Debbie worked her way up. She didn't meet a billionaire. But
either way, they're both awesome."
"Does Donald Trump have a son?" wondered Holly Steele, 17, a (blond) senior
at Dalton High who works nights at a clothing store. Her father is a missionary.
"My sister says there are a lot of rich, eligible men in Dalton, that she aimed
to get one -- and she did. He owns a carpet mill."
A few shops down the mall, polo-shirted Andy Babb, 19, a gold Rolex on his
wrist, Porsche 944 keys jangling in his pocket, pines for a girl to love him,
not his wheels. "Sometimes, I drive my '74 Bronco to school so they 11 like me
for me," he says. But rich girls have hurt him too.
never forget one: "She was a Southern-belle type. Her Daddy owned half
the town of Calhoun. But she went for some guy on the other. side of the tracks.
To be a rebel I guess. Broke my heart. Haven't dated much since her."
"If Mr. T. thinks Ivana went through a checkbook like grease through a
goose," Atlanta syndicated columnist Lewis Grizzard, who married and divorced
three Georgia peaches, counseled yesterday, "wait until he deals with his cute
little peachette. If she's like other GPs I have known, she can go out in the
morning with a credit card and come home at night with the writing worn slap
off."
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The Washington Post, February 19, 1990
Marla-Donald rumors have been circulating hereabouts for at least a year.
Asked to confirm reports that Trump had dispatched a jet to whisk Marla's
stunning blond mama, Ann Ogletree, off for her 50th birthday (some say to New
York, others to Atlantic City) the other day, Marla's grandmother says, "No
comment."
"I'm proud of the ladies of Dalton," laughs Linda Vaughn, a hometown blonde
catapulted from poverty by beauty contests in the '50s and ' 60s to hood-ornament
fame and a six-figure salary promoting four-speed transmissions as the sultrily
attired Miss Hurst Speedshifter. She first won Miss Georgia Poultry, then Miss
Atlanta International Raceway.
"That was my first big break," she says. Then came Miss Firebird, a spread in
Sports Illustrated. And suddenly, the 5-foot-6 dental technician with "a big
chest," as she puts it, was Big Time, a pioneer and role model for other
aspiring beauty queens. "We've all been in scandals," she says. "But Marla has
always been very lovely. My attitude is as long as they're talking about you,
you're still alive."
That sort of scrappy spirit has informed the history of Dalton, once a
bustling railroad depot halfway between Atlanta and Chattanooga, Tenn. Its
population dwindled from 2,000 to 200 after Union soldiers destroyed it in 1865.
"Then all the veterans came back and rebuilt," says Polly Bogges, local
historical society director.
By 1885, Crown Cotton put in the first big mill, and locals began using
fabrics from the mills to make chenille bedspreads. In World War II, parachutes,
backpacks and tents for the troops came off the town's assembly lines.
Afterward, innovators developed modern carpet making machines, labor moved in,
and lots of millionaires were born, among them New Yorkers come south and
country boys who got rich quick too.
Both Maples and Norville grew up comfortably, and they were exposed to
sophisticated outsiders moving in. "With our international industry and people
from all over the world, it's a rather cosmopolitan small town," says Chamber of
Commerce chief George Southerland. "Young people growing up in Dalton see people
with a lot of money, and if you don't have it, you see those who do and it kind
of makes you stretch to do better than you normally would."
Naturally, the moguls wanted the best education - and culture -- for their
children and their employees. A ballet company was born; drama was supported. (A
local theater guild dates back 100 years.) Stan Maples, Marla's father, whose
family once owned a concrete block factory, auditioned for "Ted Mack's Amateur
Hour" and sang at the Chattanooga opera. He's still sought after to sing at
weddings and funerals.
Support for the public schools is high. In 1984, Dalton High was one of five
Georgia schools honored by the U.S. Department of Education as a National School
of Excellence. Football mania is epidemic. Season tickets are viciously fought
over in divorce settlements. Boys vie for positions on the Dalton Catamounts
starting lineup; girls compete to become cheerleaders.
"School spirit isn't just screaming cheerleaders, it's screaming students,"
says Bill Chappell, 57, legendary head football coach for 26 years, with a
remarkable record of 245 wins, 61 losses and seven ties. Deborah Norville once
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The Washington Post, February 19, 1990
marched in Dalton High's band. At Northwest Whitfield High, Marla Maples, a
varsity girls' basketball player, was elected homecoming queen.
"We've had good schools and encouraged girls to take part in dramatics," says
Peggy Bogges, whose daughters grew up with Norville. "We've always had a good
turnout for Junior Miss and Miss Georgia pageants, and several girls have gone
on to win prizes."
But the town has more winners than just Deborah and Marla. A Dalton woman who
was a Miss Georgia runner-up appeared on "In the Heat of the Night" last week.
And there's a Dalton boy who made it all the way to the soaps: Lane Davies of
"Santa Barbara." "Dalton looks up to beauty queen winners," says University of
Tennessee student Meredith Burns, 21, the reigning Miss Dalton. "We're not just
a bunch of dumb blondes."
Indeed, Deborah Norville is far more than "just beautiful," says friend Susan
Trevitt, who owns the local Dairy Queen. "She's smart and talented" --- a former
Phi Beta Kappa at the University of Georgia -- and hardly deserves the predatory
image she's been given, Trevitt says. "She's no bloodthirsty piranha like the
media has portrayed.
"After she lost the national Junior Miss pageant, she wasn't crushed,"
recalls Trevitt. "She didn't say, 'I was prettier than the winner, I should have
won.' She makes an effort to get what she wants, but not come hell or high
water."
But some still blame Norville for not standing by her man in 1984, when
former Atlanta Falcons star-turned-sportscaster Harmon Wages was busted for
cocaine possession. Their romance soured quickly. Called as a prosecution
witness during his 1985 trial, she testified she ended their long relationship
when she discovered he had broken his promise to her to stop using drugs. As his
attorney stood to cross-examine her, Wages put a hand on his arm and, with a
chivalrous tug, sat him back down.
Wages was subsequently convicted of four charges of cocaine possession. He
refused to turn government informant and wound up serving a three-month prison
sentence. He's now out of jail, working in sports broadcasting and public
relations. "I wish Harmon well," she said after he was released.
"She has principle and character," says Trevitt. "When people were accusing
her of stabbing Jane Pauley in the back, she told me, 'Sure, it bothers me, but
I'm just lucky I'm here.' She's worked very hard. A lot of people misjudge her
because she's beautiful."
Some Daltonians are afraid Maples will be misjudged too, and the town along
with her. "Home breakers?" asks a leading local businessman. "That's not the
product we want to be famous for."
"It's great we have someone nice and pretty enough to be on 'Dallas,' = says
Sherrie Metcalf, who runs the Oakwood Cafe with her husband, "but now that this
[the Trump affair] has surfaced, she won't be recognized as a movie star, she'll
be recognized as Donald Trump's mistress. After all, he is married."
"We've still got Debbie Norville," consoles her husband, who counts the
Norville and the Maples families as regulars for his tasty down-home cooking.
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The Washington Post, February 19, 1990
Downtown at 10 p.m., it was cold and wet. A monster rainstorm had washed out
roads around Dalton, killing one person, leaving 1,000 homeless in North Georgia
and forcing the cancellation of a high school basketball tournament. But nothing
had doused the spirit of the young and the restless enough to keep them from
cheering their "girls" or swapping their own love stories as they cruised from
the mall to Main Street, Trans-Ams and pickups rumbling, stereos blasting in the
weekend mating ritual.
"I'd love to be in Marla's shoes," sighed one 28-year-old (blond) millworker,
exploring the footloose life after marriage at 17, four children and a divorce
three years back. "He liked to drink and run around, so I left. He didn't want
to settle down and I did. Now I don't. I'm a late bloomer."
A 23-year-old (brunet) county schoolteacher on the prowl adds that chasing
rich men is "the only way out of Dalton. I'd marry for money. I didn't do it the
first time and it didn't work out. I was in love with a poor guy who wanted to
run around. It doesn't matter to me if a woman earns it or marries it. I
work now and I'm still broke."
She's wild about Maples, even though they've never met. "If [Trump] was happy
at home, he wouldn't be with her," she says. "Georgia peaches are sweeeeeeet!"
"000000eeee2!" echoes her friend.
Maples's fans were quick to take up her cause the other night at a local
drama fund-raiser for Dalton High's band. "It's not like Donald Trump got
trapped," says Jamie Ball, 17, a jazz band member. "He's a big boy."
"Heavens to Betsy, she's no homewrecker," says Margaret Culberson, who helped
both Maples and Norville in their quests for teen beauty titles. "If she's
fallen in love with him, that's one thing, but she wouldn't set out to hurt
anyone.
"We were all tickled to death when we heard about Marla and Mr. Trump," she
goes on. "Who wouldn't be? Donald Trump would be lucky to get her. She's a
honey."
Culberson, an elegant, blond mother of three grown daughters who is famous
hereabouts for doing comedy routines for line-standers at the county license tag
office, hangs in the wings at the Dalton Junior High auditorium, as aspiring
Deborahs and Marlas practice song-and-dance routines for the "Straw Hat
Follies," the annual fund-raiser for the Dalton High Band. "Marla wasn't the
most beautiful girl in town," she says. "We have tons of them, girls who want to
do things."
She's close to the Maples family, has been for years. "Right now," she says,
"Marla is hurting. She wants to tell her story but she can't, she doesn't feel
it's the right time." It was Culberson who prepped her for stardom as a tot when
she was growing up outside the city limits in Cohutta. "I had Marla in fashion
shows when she was little," she says. "Her mother and I pushed her. Ann [Maples]
always wanted to be a professional dancer. That had something to do with her
[marriage] breaking up."
AS a teenager, Marla took her parents' divorce hard but stayed close to both
her mother and father. Both remarried. Her father, a real estate developer
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The Washington Post, February 19, 1990
fallen on hard times of late, bears a resemblance to Trump, some say. He's
married to wife No. 4, a young woman Marla's age.
At Northwest Whitfield High, she dated one boy steadily but not seriously,
say friends. Popular, she "was nice to everyone when she didn't have to be,"
says a former classmate. As a teenager, she was asked by Playboy to pose with
her mother for a photo spread but turned down the offer.
"I used to tell all my girls -- Marla too -- 'Save it for the right one,' =
says Culberson. " 'Keep your pants on. And I believe they have." (Through a
spokesman, Maples has denied L'Affaire Trump, though New York tabloids have
touted a love nest at the St. Moritz Hotel and one headline quotes her as
saying, "Best Sex I Ever Had." But close friends here say she is too much of a
lady to say it even if she had it.)
After graduating from high school in 1981, Maples enrolled at the University
of Georgia and moved into the Tara apartments with another drop-dead blonde,
Daltonette Lynn Vaughn Parker, whose aunt, race car beauty queen Linda Vaughn,
once dropped in to take them out to dinner with an actor from "Hill Street
Blues."
After two years, Parker dropped out to become a flight attendant, model and
wife. Marla dated a budding football player who now plays for the Chicago Bears.
When Maples left school, "she was making straight A's, but she had her sights
set on acting and she went after it," says Parker, 26, who works as a "nail
technician" and cosmetologist at her mother's House of Beauty, a salon where
Deborah Norville gets her hair done when she's in town. In the window, there is
Mousse Coiffainte for sale, along with such self-help manuals as "Be Your Own
Makeup Artist" and a poster touting a tanning special: one month of unlimited
visits for $ 60.
"I've traveled," allows one beautician, "and I'd have to say that the
executive secretaries here in Dalton dress with more flair than girls in New
York. You should see Marla's mother. She's prettier than Marla will ever be. No
wonder Trump's in love with her."
Maples has slimmed down since college days, when she weighed about 135
pounds, Parker says. "Her legs were big back then," she says. "An Atlanta
modeling agency told her to lose a little weight. We'd jog and she'd eat health
food. Her big thing was sleep. If she didn't get enough, like eight or 10 hours,
we'd all know it. She was almost too wholesome. She didn't drink, except maybe a
glass of wine. She wasn't a party girl. She's always been classy."
To build up a re'sume', she hit the beauty contest circuit but failed to
place at the state level for Miss Georgia Teen. For the talent competition she
performed a singing routine. "Her father wanted her to sing," says Parker, "but
she could have done better at dancing."
In the summer of '83, carpet manufacturer Dan Bowen dreamed up the Miss
Resaca Beach contest as a promotional gimmick, offering $ 2,000 in prize money
and a chance for the winner to earn $ 150 a day hosting carpet shows. Maples was
19 and "far more mature than most girls her age in dealing with the public,"
says Bowen, 43. "If some gentleman came on a little strong, she was good at
handling it without offending him."
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The Washington Post, February 19, 1990
Asked whether Trump sees the same thing he saw, Bowen says, "I always liked
Marla. She's sexy in kind of a quiet way. Some women are sexy and try to prove
it. Marla doesn't have to. She's a smart girl and she's ambitious. The year she
worked for us, she was taking acting and modeling, then she moved to New York.
We've heard rumors about Trump for the last year."
Others say the Trumpeting began years ago. "She met him three years ago when
she was filming a Tropicana orange juice commercial in Florida," says Culberson,
who stays close to the family. "Then later he just bumped into her on the street
in New York City and took an interest in her because she's 50 beautiful. She has
that Southern classic dignity."
"She's always liked influential men," says one old friend. "She had to go out
with them," adds another. "Younger men were intimidated by her beauty. It's the
old story of the prom queen who never had a date."
Her family is mum, but Parker wants to amend reports out of Aspen, Colo.,
about a spicy Christmas run-in between Marla and Ivana. "Her mother told me,
'Ivana walked up to Marla and told her she wasn't going to get Donald, but Marla
just turned away from her. She wasn't going to stand and argue in public. "
Bowen spoke to her about six months back. "She never mentioned him," he says.
"She'd tell me she was staying fairly busy doing small parts in soaps and
commercials."
She told one friend that "Star Search" had turned her down. "But she doesn't
need 'Star Search' now," says Parker. "I hope she remembers me. "Just about every
Daltonite is breathlessly awaiting the outcome as even locals begin to wonder
what it is about their town and pretty girls? "Our girls eat the peaches and
North Georgia apples," says County Commissioner Walter Mitchell, who runs a
Chevron station. "And the water coming out of the mountains here is pure. That's
how we like our women."
"Maybe it is the water," laughs Bowen, who displays a posters of Marla in a
one-piece bathing suit and of other contest winners on an office wall. "But
Dalton also has a single industry. You have a disproportionate number of wealthy
people for such a small town. So it takes on a character all its own."
Children of the North Georgia rich vacation in Aspen and Europe.
International buyers afford a glimpse beyond the mountains, a taste of vast
possibilities. Money flows fast, with some carpet moguls freely spending company
money to fund a lavish lifestyle, industry sources say.
"Carpet people who make a lot of money," says historian Bogges, "are
notorious for trading for younger wives. We've got a lot of young ladies come in
here to work looking for rich men, and sometimes they succeed."
Several, in fact, succeeded with Dan Bowen, who pauses, puzzling at the good
life since he arrived here in 1976. "I've been married four times," he says.
"And I was a happily married man when I first came to town."
GRAPHIC: PHOTO, BROADCASTER DEBORAH NORVILLE. NATIONAL BROADCASTING CO. INC.;
PHOTO, AP; PHOTO, JOHN DICKERSON FOR TWP
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FROM DALTON REGIONAL LIBR
7.30.1992 17:00
P. 1
Post-It™ brand fax transmittal memo 7671
# of pages 2
Co. To Gary Gershowitz
From Deborah Macon
Dept. Speech writing
Cn.
Dalton Regional Libran
White House
Fax #
106-228-7519
your 706-278-4507
"polka-dot" effect. This design is worked in blue for boys and
pink for girls.
Black-Eyed Susie - A variation of the Hobnail, the design fea-
tures clusters of stitches which form flower motifs. Four yellow
single stitches compose the flower petals, with a black double-fluff
stitch for the center. This is a pattern that Mrs. Chance adapted
not only from the Hobnail, but from a pattern called the Cat
Track, which was given to her by a friend.
Peafowl -- Mrs. Chance obtained one of her two peacock pat-
terns from a commercial chenille spread which features a regal
peacock with a large, spreading tail, surrounded by flowers and
scrolls. Another consists of a peacock framed in an archway which
was copied from a hand-tufted spread belonging to Judy Alder-
man.
Wedding Ring - This pattern is a copy of a popular traditional
offer
A typical Peacock pattern. Variations of this design were
common along Highway 41, hence the highway's nickname,
"Peacock Alley."
18
JUL-30-92 THU 17:01
CARPET AND RUG INSTITUTE
FAX NO. 7062788835
P.01
THE CARPET AND RUG INSTITUTE
310 Holiday Avenue
P.O. Box 2048
Dalton, GA 30722-2048
Phone: 404/278-3176
Fax: 404/278-8835
FACSIMILE SHEET
TO:
GARY GERSHOWITZ/WHITE HOUSE 202/456-6218
FROM:
Sarah Hicks 404/226-9925
DATE:
JULY 30, 1992
# OF PAGES INCLUDING COVER SHEET:
MESSAGE:
GARY, PER YOUR REQUEST, I AM FAXING INFORMATION ON THE HISTORY
OF CARPET. YOU MAY NOTICE SOME OF THE ARTICLES ARE DATED
SOMETIME DURING THE EIGHTIES, HOWEVER, THE HISTORICAL INFORMATION
REMAINS THE SAME.
I HOPE THIS WILL HELP YOU WITH YOUR SPEECH. PLEASE LET US KNOW
IF WE CAN PROVIDE YOU WITH ANY FURTHER INFORMATION. WE WOULD
BE MORE THAN HAPPY TO ASSIST YOU.
GOOD LUCK!
SINCERELY,
SARAH HICKS
JUL-30-92 THU 17:01
CARPET AND RUG INSTITUTE FAX NO. 7062788835
P.02
THE U.S. CARPET INDUSTRY
A HISTORY
Within the past 30 years carpet has undergone a metamorphosis
that has taken it from the luxury only category to both luxury
and mass market product. Today's carpet is no longer relegated
to bedrooms, living rooms, or boardrooms, it is a building and
interior styling material
no less than a two by four, a
steel girder or a wall treatment. It is an established material
in every new construction project, fulfilling a variety of
functions from acoustical absorption to environmental
insulation
from. safety protection to germ control
from warm
aesthetic comfort to striking statements of high-fashion
design
for low-maintenance in abrasive high traffic areas to
sensual comfort and artful creativity in an executive suite.
But how did we get here?
Manufacturing techniques and technology in fiber production
have made possible tremendous leaps in application.
To better understand, let's look back at carpets' beginnings.
JUL-30-92 THU 17:02
CARPET AND RUG INSTITUTE FAX NO. 7062788835
P.03
Let's travel back now for a brief but impressive history of the
carpet industry in the United States. And then a look at how
this carpet is marketed today.
The start was around 1825 when a clever Scotch immigrant,
Erastus Bigelow, saw the production advantage in converting the
age-old weaving loom from hand to steam power. The power loom
was the cornerstone of his new company, the Bigelow Hartford
Carpet Company in Thomasville, Connecticut. A few years later
Bigelow merged with another pioneer, Stephen Sanford, and his
plant in Amsterdam, New York.
The next 120 years saw a steady growth in the woven carpet
industry as competitive companies and associated industries
sprang up around the Northeast, the concentration being from
Massachusetts southward to Philadelphia. Throughout this period,
the carpet business was a nice quiet "Gentlemen's Club" affair.
Though deft and reliable, carpet machinery was extremely slow.
Face and backing yarns had to be fed into looms where they were
interlaced with filling yarns to form a finished fabric. The
cost of manufacturing even in the early 20th century put the
price of carpet out of reach for the vast population - the US's
growing middle class.
Simultaneously, as the mechanized woven industry developed in
JUL-30-92 THU 17:03
CARPET AND RUG INSTITUTE FAX NO. 7062788835
P.04
the Northeast a broad-based little cottage industry was churning
in the Southern Appalachians. Following the Great Depression,
virtually every mountain family had to supplement its income.
Skilled in hand crafting domestic items from the native cotton
varns, the women of that region became known for their intricate
needle-punched bedspreads of ornate folk patterns.
An entrepreneurial lady in Whitfield County Georgia,
Catherine Whitener, seized upon the notion for marketing these
chenille crafts. She organized the first "hauling" circuit or
commission production whereby yarns and materials were delivered
on consignment to the mountain women. The finished products were
subsequently picked up and shipped north and were competitive
with woven bedspreads. During the depression, a good quality
hedspread would bring the maker about ten cents.
Then in the late 1940's, with the end of World War II, some
enterprising people began tinkering with machinery that would
duplicate the chenille stitch used on the hand-made bedspreads.
Several patents were applied for, each involving a similar
technique
this system mechanically "tufted" a length of cotton
yarn through a backing, and automatically clipped or cut the end
of the tuft leaving a fuzzy chenille face. The first tufting
machines were indeed Rube Goldberg affairs employing made-over
"Union Special" sewing machine heads, but work they did| And how
3
JUL-30-92 THU 17:03
CARPET AND RUG INSTITUTE FAX NO. 7062788835
P.05
fast those little one-needle chenille machines could turn out the
hedspreads and bath matsl
Pretty soon the southern roadsides were covered with "spread
lines" hawking bedspreads to the tourists. Gradually, the
tufting machine sprouted more needles making it possible to sew
broader bands of stitches at a single pass. By 1950 advanced
tufting technology made possible a flourishing scatter rug
business
the genesis of the tufted textile industry.
Around 1955 this growing technology was put to the ultimate
test, its application to wide width continuous pass
production
that is, carpet! Meanwhile, back in the Northeast
the carpet barons had a big laugh at the idea of a couple of
Georgians making carpet on a bedspread machine. "Never happen!"
"A passing fancy," they said.
But happen it did! By the late fifties less than 25 years
ago, a few progressive old-line woven carpet manufacturers
realized that tufted carpet might just be here to stay.
Closer inspection of this young industry by the carpet barons
brought to light the fact that producing 12' wide carpet at a
rate of 800' per hour - over 1000 square yards - made this new
method economical and made carpet consumer affordable. And
JUL-30-92 THU 17:04
CARPET AND RUG INSTITUTE
FAX NO. 7062788835
P.06
HAULER
of the threads and going on to make H
order, 1 fill going to make fix one. in the
design around it.
year 1895 when I was 13 years old, I
The people who
The original and altered
decided to make a tuited bedspread. I got
delivered the spreads
candlewleking methods spread
the material. (flour sacks) seamed it
Early
between the supplier
throughout the colonies and reached its
together, placed in on the floor, took
and tufter were called
"haulers" and they
highest development in the southern
quilting frames and marked it off (with a
Automation
used horses, mules,
plantations in the 1850's. Then it faded
pencil) in squares of about three inches.
wagons, buggies and
out until iLS revival in 1892. when a
Then I got white thread which was in
later da care and
bedspread was made in Whitfield
skeins, and ran it off on the spinning
trucks.
County, Georgia, by using a similar but
wheel to make 12 strands of number
16
Trans
different method called tufting (was
eight yarn. I put it in a bodkin (curved)
pronounced turfting by the local people).
needle and started working It was like
that Irish Chain quilt pattern in squares."
Chenille was
King, US41 was
DESI
& W:
Roses
were
eld d
spres
from
and
color
aout
way
once
"BEDSPREAD ALLEY" (alse known BV Bedspread
Row, Hadepread Boulevard, Bedepread Line) The proper
name was US Highway 41. the section that lay between
Cartoravile and Dallan. Overgia. This smitch of highway
Not Its nicknames because of the bedepreads the tufters
hung on elothestines to dry in the breeze and sun. The
malesmen and courists enjoyed at sing the colorial spreads,
Ropping In the brease looking like 19 anormous wash put
out to dry. Tourists, attracted by the gaudy patterns
In 1800 Mrs. John Lange HW the bedspread Catherine had given
and colors and the novelty of buying there "off the line",
to Hertry Evans as B wedding gift. Mrs. Lange asked Catherine to
would stop when they spotted their favority pattern.
make are for her and she paid Catherine $2.50 for the apread.
The most popular Datient to the zraveler but not
She in lunn showed her new apread to her friends in Summerville,
necessarily to the tufter, and outsold all
Georgia and Interest began to grow for Catherine to make more
Ute other patierns to WES the
FAM
apreads to sell. With all the NEW orders coming in Catherine worked
"Peacock" Teathered birds
"Gui
on new ways to out the process time.
facing each other and
on &
"I put B worked apread as the floor, put the spread (unblesched
spreading valls over the
The
muslin material) to be stamped over IL, and by rubbink with a 110
breadth of the apread.
reque
box Ild (other items used later DMV by tufters were cold cream jor lide,
"Hen
The industry concinued to grow and in 1933 the tuffers received
pewier spouse. alominum lide) which had been rubied (evis - Arget
sure help Irom the government on June 16. when the National
In le
akin made the pattern (5 be worked appear in black dots. This
Recovery Act which included the Wage and Hour Law went into
visit
method cul the process time to 24 hours to complete one spread.
Dar
effect. The law had a significant impact on the tufted bedapread
in 1909 Catherine's father sold the farm and bought a form four
industry; apreads couldn by made by hand al 32W4 an hour MI the
miles Southeast of Dalton on Riverbend Road. When they moved.
Carberine (28 years old) consinued making apreads by herefit until
workers late the from souch and went into the factories where they
Typical
were paid by the hour instead of by the piece.
orders increased to much that she mulde't fill them fast enough. "I
The demand for more and more hand tufters and the wage
was making A profit and a was nice to have some extra money. As
requirement created problems and encouraged the need to invent .
gol more and more orders, 1 began ling work Aut tomy friends
and neighboro. 1 taught a for of people how to make tufted spreads.
machine that would with the heavy yarn through the light
sheeting clearly and awiltly without Issring it. A few crude
Some of them became competitors. 1 suppose. but there WEB plenty
machines were around but credit for the first cufting machine has
of work and orders enough (or all of UE,
been given to Glenn of Dallon, He was turn in 1899 and dued
Calherine's arrangement with the workers was for her 10 buy the
1070
* Elk Colton Mills. stamp the design onto the sheeting and furnish
automatically 1 he machine was a single needle twiler but 11 was
this and other sheeting 60 DE stamued to TRE WORKETS who fucked at
up at her home. The people who delivered the spreads between the
continually improved and main needle machines that could sew 4.
supplier and tufter were called "haulers" and they Hard horses,
8, 12. 24 and more paralici POWER of tufting began to become
mules, wagons. buggies and later on care and trucks.
available. By 1941 machines did all but 1'm of the lofting of spreads
All throughout Whitfield County bedepread muking became
and prices began LA drop and volume began to shown up.
important work for the women and her family goving cash money
In the early 30's growth of the mdustry problems began to be
when otherwise would have very little The workers were paid 104
apparate 15 the Manufacturers Problems and deat of copying
to 25c per piece.
designs, proper labeling. fair trade practices, government
A* Catherine related earlier. some workers became her
regulations on wage and hour law. laundering methods, low
competitors; Mrs. Mary Eugenia Bliting Jarvis, Mrs. I.T. Bates.
profits. chiseling buyers. product testing. and many more were
Mrs. Walter Kenner, Mrs. G.H. REUSCHEMBURS. Mrs. Eltz Strain.
discussed when the Bedapreed Manufacturer's Group and the
Mrs. Mamie Redwine. Mrs. Mae Weatherly Cannon. Mrs. R.M.
Tulled Bedsprend Manufacturers Association formed. The
Herron. Mrs. BJ. Bandy. Mrs. C.B. Wood, and Mrs. Addre Event
Bedspread Manufacturer's Group began when a group met in Mr.
WERE Just a few of the women who began their own businesses.
& Mrs. W.N. Lumpkin's apartment over the ACME Lumber Co.
Wirk law exceptions. the women who began their businesses did
Mr. Lumpkm was the president and ascretary, however there was
nor have any business experience and no capital: they wrote their
a fire that destroyed the ACME buildings and also all the Group's
own correspondence and attended to all details except hiring out
records. In 1938 the group formed again as the Tulted Bedspread
the totled work.
Manufacturers' Association and Other C. Moore was president and
Dyring this time of srowth. from the early 1900's to the early
John T. Duncan WII decretary.
1920's. the bedspread business was DO the verge of becoming 18
By 1941 the industry had yo firms, the traditional farm wife and
industry. However the general idea by most people was that the
daughter were no longer tulting on their front porches. They ware
business WER a INC. The Women received very little encouragement
communiting to modern bedspread factories in Dalton, working
trem the mm 10 expand the business. They thought is was & hebby
deceme hour-days with two Past periods and participating in the
for the wother and ignored it, however before they know il. the
companies softball learne. or the 5.000 workers In Delson, 3,000
women ware talking big business and big money and around 1922
commuted from outside the city limits and the population showed
the men began to enter the industry in 1 serious manner. As the
a increase SHILE 1930. to 30.000. The my hada unal revenue of
business STEW, the demand for lufters grew and each company
$170,000 and only $70.000 was taxes. The real was public unility
estabilshed Its own route, some being hundrade of miles. with M
allieve particularly to the (actories. Benides the tuiting factories
many as 5,000 tulture apreading throughout à firm state area
many related businesses began such 11 washing spreads. building
Georgia, Tennessee, South Carolina and Alabama. Buyers forced
and repairing chefulle machines, making and dyeing yarn. In
priors down by playing companies against each other. in turn
December of 1941 the United States entered World War II and
causing the piece rate paid lufters to ED down. A great many smale
many businesses felt thealfects as they had 10 be sold because there
began 16 chink this would be the the & 1 Pat Industry. Not only did
was on (if operate them, also supplies BIRTH hand 10 acquire.
the industry survive. it helped people survive the depression of the
the industry began to change with the making of rugs, rober,
early 1930's.
vanity date, draperies and the creation of a reachine that mult tufs
Businesses had created sales through correspondence and taking
carges. By 1945. the War was over and the Tultad Textile
apreads 10 department viores throughout the Sooth the North but
Manufacturers' Association was formed and started the Tutted
probably the most famous and enjoyable ways to buy a spread was
Redapread Manufacturers' Association.
tn "EEDSPREAD ALLEY", which began around 1928 and
The tufting machines were continually being improved and
survived until the carly 70'a.
Avanually machines were making tuffed carper and there evolved
JUL-30-92 THU 17:05
CARPET AND RUG INSTITUTE
FAX NO. 7062788835
P.07
Why Dalton?
Factories in area that helped build bedspread industry specialized in cheuille, needlepunch and candlewick.
Did you ever wonder why in the
girl. decided to make a bedspread
textiles world, the words carpet
who hand-tufted them into bed-
to be given as a wedding present.
and Dalton have almost become
spreads. The "haulers" then
Whether by accident, or trial and
synonyms! And how Dalton,
brought the completed work back
error, she performed a stitch that
Georgia, became the carpet capi-
to Dalton where it was laundered,
locked into the fabric. She
tal of the world where mile after
packaged and shipped. One of
snipped the threads, leaving a lit-
mile of carpet and rugs are pro-
today's large tufting firms, Cabin
tle tuft of material. Her tufted
duced daily in over 200
Craft, got its name from those
spread was so well liked by neigh-
manufacturing plants.
early days.
bors and relatives that she made
Dalton, Georgia lies in a natural
more the same way. Five years
Tufting remained a family home
valley in the foothills of the Blue
later. when Dalton was a town of
business until the NRA and mini-
Ridge Mountains, 90 miles north
only 4,300 people, Catherine sold
mum Wage laws made handcrafting
of Atlanta and 30 miles southeast
her first spread for $2.50 to a Dal-
too expensive. While small tufting
of Chattanooga, Tennessee. On
ton woman who had seen and
machines came into use in the
first view, it seems like on
admired the wedding gift.
1920s, it wasn't until the mid
unlikely sight for a major indus-
'30s that tufted products were made
The art of tufting spread rapidly.
try - uncrowded, with majestic
exclusively in factories.
More and more women took up
hills swathed in mist. But it was
the new cottage industry, working
Tufted carpet became more com-
here in 1895 that the tufted textile
in their homes to earn extra
mon during the early 1940s.
industry was born. And it is here
money. These tufters earned from
Tufting machines, essentially
that the business has continued to
10 to 25 cents for a spread, with a
goose-necked sewing machines,
grow making Dalton the capital of
heavy design selling for as much
made carpet production casier.
an industry that in 1983 accounted
as a dollar.
These were the forerunners of
for about $9 billion of retail sales
By the 1930s, there was such a
today's large carpet tufting
and by 1985 is forecasted to
produce almost 1.5 billion
great demand for the tufted
machines. Laundering and dyeing
square yards of carpet.
spreads that "haulers" took yam
plants which had opened in the
and spread-size sheeting stamped
1930s to process bedspreads began
It all began by accident when
with designs to more than 10,000
to modernize to accommodate the
Catherine Evans, a 12-year old
workers around the countryside
shift to rug production.
Continued
64
CARPET RETAILING
JUL-30-92 THU 17:06
CARPET AND RUG INSTITUTE
FAX NO. 7062788835
P.08
By the early 1940s, Dalton was a
The "gold rush" hit Dalton in the
Dalton's recreation center have
town of 10,500 and entering its
1950s. Its population grew to
been built through contributions
period of greatest growth. The
16,000. Tufting was a $133 million
from textile companies. Dalton
industry took its first major step
a year business; $19 million of
toward carpet production with the
even has adjusted the pH factor of
which was carpet. At that time,
extensive use of newly developed
its water because dyers prefer
20 percent of all carpet was tufted.
wide machines. At the end of
water that is slightly alkuline.
World War II, rubber became
Today, Dalton is a progressive
Now 95 percent of the carpet
available for the backing of carpet
town of nearly 21,000 people set
industry's total production is
and rugs. In 1944, cotton which
amid beautiful natural resources.
tufted and about two-thirds of all
until then was the only material
Dalton and the carpet industry
carpet and rugs are manufactured
used in the growing tufting indus-
continue to work together to
in the Dalton area. Carpet made
try, gave way to rayon. wool,
ensure mutual enrichment and
in Dalton's manufacturing plants
nylon and acrylics. These innova-
growth. Carpet industry officials
is sold all over the world and
tions were due almost entirely to
there backed the construction of 0
Dalton continues to be the
Dalton's textile people.
$3 million hospital. Ball fields in
carpet capital of the world.
Early tufting process was performed with individual sewing machines.
66
CARPET RETAILING
By KIMBERLY GAVIN
State Watter
shipments THE TIMIO estimated of
1.8 billion points, according to
Twenty-five years has seen a
estimates by ROI International.
Inf of changes in the compet
industry. The period of time
Polypropylene. todrand of in
1962, now accounts for 275 mil-
since 1962 has seen the virtual
Finn pounds. Polyester shipments
demise of the tuited hedspread
are estimate to be at 145 million
business, and the explosive
pounis. Acrylic. which totalled S
grawth and its sister industry,
million paints in accounted
Redearpet.
for 10 million pounds in 1986.
In 1962, the carpel industry
High speed tuffing machines
WAS young and immature, but
new operate three times faster
alrendy well established. Alill
than their counterparts in 1962,
dollar value of the industry was
capable of producing about 6,000
$556 million, on shipments of 281
square yards in an eight-hour
JUL-30-92 17:07
million square yards. The
shift. The machines today
average price per yard was
operate with a third less people
$3.40.
than they sid in 1962
Cotton was still king in the
The industry has come a long
Industry in 1962. Statistics from
way in 25 years, not only in terms
the Tufted Textile Manufactur-
of growth, but also in terms of
ers Association, forerunner of
personality. In 1962, carpet com-
the Carpet and Rug Institute,
panies, al least in this area of the
showed that 125 million pounds of
country, were rapidly growing,
cotton fiber were used, with
individually controlled
rayon second at 86 million
entreprenurships. Today,
pounds, and nylon third at 67
especially in the larger organiza-
million pounds. Nybon use had
tions, management has become
since 1960.
highly specialized and skilled,
The lufting machine was
and corporate structures are
highly advanced for the time,
well defined. More and more
and could produce 2000 square
small companies are forced lo
yards of carpet in one eight-hour
find specialized niches to survive
shift. Each machine required
and prosper.
three people to run it.
How did we get here? To
Today, the Industry has a mill
CARPET AND INSTITUTE
answer that question, it is im-
value of $6.6 billion, on ship-
portant to look at different areas
ments of over 1.2 billion square
of the industry, because growth
yards, according to 1985
is a combination of factors, and
statistics compiled by the CIU.
the average price per square
not all of them have proceeded at
the same rate.
DEBORAII JONES WORKS ON A VELVAWEAVE FURNING MACHINE AT PATCRAFT MILLS
yard is $5.70, an increase of 59
Technological advances have
Along With Other Mills, Poteralt Has Updated Slyling Capabilities Using New Tulling Innovations
percent over 25 years.
made it possible for carpet man-
Nylon reigns in the industry
FAX
Pholo
by
Bub
Trague
ulacturers to produce more effi-
today, with staple and bulked
ciently over the years, which is
Catherine Evans Whitener: Mother of an Industry
essentially the most important
NO.
reason for growth in this high
volume, low profit industry.
Ity MOODY CONNELL
fashion a lifetime business from
The first bedspreads were un-
When sewn and processed the
innovative businesswoman
According to Mac Ryland,
City Editor
a childish whim. She grew up in a
bleached before being hung in
Urs. Catherine Evans
colors could become dazzling.
scouled around the county look-
consultant for Kurt Salmon and
large family home after her
the Stril prior lo being washed
She sturwed how to stamp and
ing for ladies willing to accept
Associates, the big
litener was a most unusual
father moved to Bear Creek
and fluffed mult developing a
work the spreads and loaned
deliveries of cloth and yam and
breaktbroughs in the carpet in-
0000 who had 00 idea that her
from.Walker County.
cream color. Il was three or four
7062788835
sire to have an antique
patterns drawn from quilt pai-
be laught at night how to help
dustry,caree before 1952. "The
"My granddaddy bought an
years before colored spreads
terms.
fashion bedspreads, That drew
development of tufting as a
depread like a cousin's was
old civil war plantation. Il was a
were made. However, the
Twenty-five years ago. she
more people into her growing
practical manufacturing process
nut to Baunch an industry
two-story house and had to be.
peacock became a lavorite de-
was nearing the end of a life
enterprise.
is the key to all growth since the
ich employs Hunsands of
overhauled extensively. There
sign since several different col-
which to Dalton was that of a
Around 1921 other Dalton
mid-1950's," he said. "That
Item residents today.
were six boys and two girls,"
ors of yorn left over from
pleneer for an industry that
housewives began investing
brought economies In the manu-
Thrigs started simply, humbly
Evans sald.
another job could be spun his
flourishes today. Breath-taking
their time and talents as the easy
facturers that made broadloom a
J with no particular dash
Mrs. Whitener had a reputa-
feathers.
changes and advancements led
days of turning out a few
product available and accessible
out them when a young
line for being progressive and
Mrs. Whitener searched not
from bedspread-making 10 a
bedspreads at a time became a
le all households in the U.S."
orgia farm girl began tufting
interested in what was going DO
women to help her fashion
spillover incarpet-making.
career opportunity. A preacher's
According to Reg Burnell,
beitspread which would take
around her, She had a sharp
beds preads for customers,
Mrs. Whitener was pushed into
wite earned a living that way. A
president of RBI International
ee years lo complete.
business sense about her, but yet
drawing from the neighborhood
mass production after selling a
mother wanting to send a high
Carpet Consultants, the next
She started a Irend which had
answered countless arders for
and a willingness of farmers'
few bedspreads for $3.50. Unex-
school graduate to college
major development was the in-
ndreds of bedspreads Happing
hedspreads over the country
pectedly she WIIS asked by a
earned a living that way. One
Iraduction of synthetic fibers,
wives to carn extra money after
like brerze along U.S. Highway
without making a credit check
two or three Indies learned di-
Chicago department store If she
lady began by selling $60,000
namely the generations of nylon
for 10mists to buy while pass-
that have added value and
P.09
and was rarely cheated. II a
rectly from her how to do the
could send them 1,500
worth of bedspreads to one store.
[through.
farm lady helping out cut a hole
work.
bedspreads in six weeks,
A map setup a business in a
saleablity to carpets since Du-
loy Evans, a nepbew, de-
or damaged the spread it wasn't
Trial and error helped her
spare room and continued to
Pont first introduced BCF in the
The energetic farm girl said
ibcs her as a "common
her loss, She was given full pay
develop a stitch which locked
no, that wosn't possible, but if
grow until he had formed a $1
"50s,
ery-day woman," who was
for that piece and il was sold at
into the fabrie and then she
million a year company. A den-
Since those two major
given six months she would try
iet but perecptive enough to
less cost.
suipped il. leaving a little tull.
her best to fill the order. The
Continue on Page 3
(Continued on Page MB)
88
Edition, Dallon, Go., Friday, February 27, 1987
Carpet Industry Then and Now
1962
1985
Yards Shipped
281,000,000
1,159,155,000
Atill Value
$956,000,000
$6,605,586,000
Avg. Price
$3.40
$5.70
Prr Sq. Yard
Nylen Used
67,000,000
1,580,000,000
(Founds)
Tufling Speed
450RPMs
JUL-30-92 THU 17:09
Carpet Industry
(Continued From Page TD
la the area of Includerlogy, but
New tuiting techniques, such as
in a class by itself. is the room-
There have been a few
the ICN machine from Cobble,
The Industry has certainly
breakthroughs, the 'carpet in-
information of The inche "I
changes. Several larger carpel
have opened up new areas for
come M long way since 1962.
dustry has seen several
Twenty five years and few in the
mills have started doing their
advances on a smaller scale,
applied color and pattern.
Changes In management,
carpet industry had heard of
own distribution, setting up dis-
Management styles have
technology. marketing and busi-
that have, nonetheless, brought
tribution centers around the
computers. New thry are every.
changed over the years. Zack
ness practices, though perhaps
about the ability to manufacture
where, controlling manufactur-
country to handle their own
Norville, president of Norville
not as dramatic as the advent of
carpet more efficiently.
ing lines, streamlining customer
products. Whether that becomes
Industries, remembers,
(ufting machines and the devel-
High Speed Tufting
service, handling financial pro-
more of a frend, remains to be
"Everyone knows that, back
opment of nylon, have allowed
In the early 1960's. fulling
cesses. Galaxy Carpet Mills, just
seen.
the earpel industry to grow Into .
machines could operate at ap-
then, Shalteen (World Carpeis)
as an example, has com-
The latest breakthrough in
creeled on Monday, tuffed on
billion dollar industry.
proximately 450 revolutions per
puterized virtually every de-
marketing, and to an extent in
minute (RPM), according to
Tuesday, coated on Wednesday,
To those who were not around
partment of The company. from
David Owens, associate with
and shipped on Thursday and
technology, is the emergence of
to watch it struggle and grow. it
cut orders to credit,
the new stain-resistant products,
Friday. Coronet was just out-
may seem as if the industry hit
RBI. Since the development of
Computerization in the in-
recently introduced by the major
growing metal shed beneath the
the ground running. But that is
higher speed equipment, tuiting
dustry is in its intancy in many
filer producers. Allied and Du-
viaduct." Two years later, Coro-
not the case. Norville said,
machines now have a capacity to
areas. But with the recent tech-
Pont are beginning to immedate
"Each little slep had to be taken.
operate at 1400 RPM's, which
net would gepublic.
CARPET AND INSTITUTE
nological developments, new
the American public with billions
"Durlog this time," Norville
There was no way to join` the
has roughly trippled the capacity
applications are arising all the
continued, "the sons and daugh-
of advertising impressions towl-
ends of yarn together in the
of the machines. Also notable,
time. There is a new computer
ing the new "Worry-Free" and
ters that are running the mills
beginning, other than by lieing
according to Owens, is that the
system available for design, for
today were Ln grammar school.
"StainMaster" products. In-
it. Then someone invented the
typical machine now takes two
example, that lets designers
People like John Shaheen, Stan
dustry experts expect the
glue cup, and a man named Dol
people to operate, compared to
simulate carpet textures and
Goodroe (Dorsell) and Julian
advertising Wilz to Increase in-
Williams invented a thermal
three people in the early '60s.
apply color and design over
Saul. Queen Chenille would have
IITTI m request ammg ton
plastic device to join yarn
"The manufacturer can produce
them. This system. developed by
been hard pressed to become
summers. Whether or not the
Vertical Technologies, is cur-
Queen Carpet, as is the case for
stain-resisters actually become
together. In many cases, things
three times a much carpet, using
a third less personnel," Owens
rently being used by Pateraft
many other companies, without
the carpel of the future, is prob-
were invented simultaneously.
Mills to design on the com-
that second generation."
ably a question that can be
"Many of today's advances
said.
Continuous Dyeing
The second generation is in
answered in a year or two,
are made by companies foriegn
plicated Velva Weave tufling
In the early days of
A story about the progress of
to US only a few years ago. Skills
machine. Iticky Stack, vice pres-
command now. But lo succeed in
the carpe1 industry would not be
and techniques have been pro-
manufacturing. carpet was Myed
Ident of product development,
the business, they have found il
vided to us by modern chemical
in balches using dye becks. The
said, "We feel that through the
necessary to add a corporate
complete without some mention
development in the late 60's of
of the recent acquisition craze,
giants that enabled a fledgling,
use of this design system, wecan
structure. Where in the early
homespun industry to grow to an
the continuous dycing range
turn around new patterns
days a mill owner might serve as
brought on by the new tax laws,
unbelievable size." He com-
FAX NO. 7062788835
brought new efficiencies to man-
faster." Faster patterns mean
salesmanager, production
and by the efforts of large mills
cluded, "Were now as modern
ufacturers, and meant that they
faster sales and greater profits.
supervisor and personnel
In increase their market share.
In 1986, Burlington bought
and technically advanced as any
could dye large lots of a single
New styles and designs have
director, today he serves as pres-
color more economically. Ite-
ident, and has specially trained
Masland, WestPoint bought
other Industry."
given the carpet industry a
cently, however, dye becks have
greater edge over the years. In
executives to handle financial
Stratton, Fieldcrest Cannon
become popular once again, as
the early 'GOS, solid color earpets
affairs, production, sales and
merged with Rigelow-Sanford,
more manufacturers begin to do
were-the rule. Later on in that
credit, and all the other aspects
and Shaw Industries started a
more custom work for contract
decade, inting because a way
of running a carpel mill in the
program of Internal expansion by
areas.
to add coinr and pattern, and so
1980's.
purchasing a finishing house.
Heat Setting
add consumier appeal. E.T.
Il can be argued that market-
The makeup of the top ten
Yorn must be heat set to hold a
Barwick's kitchen prints were
ing methods have not changed a
hasn't changed so much from
twist From the car beginnings
the industry rage for a number of
great deal in the last 25 years.
these purchases, but the post-
of carpet, yarn was heat set by
years.
The industry still goes le
tioning hasbeen allered. The big
hatches in invioclaves. a very
Later developments in dyring
markets twice a year. Products
certainly seem to keep getting
Baller and time intensive method.
gave manufacturers for ther
are still aimed at specialty
higger. The question is whether
Continuons heat setting was de-
vioped in the late 1970's, and
ability to put variations of color
carpet stores. There is still a
or not they will eventually go 011
on carpets. And graphic tutting
network of distributors across
la more and more maket share,
reduced costs by $.10 per prend.
machines, unheard of in the
the nation to handle mill pro-
driving stoaller companies out of
Continuous heat setting also
early days, have become very
ducts. The Fiber companies are
existance. That, too, is & ques-
improved yora consistency, and
popular in recent years,
still doing most of the consumer
tion for the future.
therefore product realy.
especially for contract work.
advertising.
JUL-30-92 THU 17:10
CARPET AND RUG INSTITUTE
FAX NO. 7062788835
P. 11
Catherine Evans
Whitener 1880-1964
Catherine Evans Whitener has been
given the credit for the beginnings of the
ong before
tufted bedspread. Whether you agree or
there was 23. Dalton and a
disagree with this assumption.
Tuited Bedspread Industry, early
Catherine did develop the tufting stitch
American women settlers made
which is actually a running stitch of
bedspreads using an embroidered
yarn sewn into the base sheeting and
candlewicking technique brought from
cut between stitches to form the tuff.
their native England, Traditional
The unbleached sheeting is then
sandlewicking W&B done by using
laundered so it shrinks around the base
several strands of a coarse, soft white
of the tult leaving it securely anchored.
cording resembling the wicks used by
Catherine was born one mile west of
candlemakers, hence the name
Reo (sbout 15 miles west of Dalton) in
condlewicking.
the Gordon Springs area of Whitfield
By 1820 the pioneer woman began to
County on August 10, 1880. When she
alter this eandlewicking method. While
was 12 years old she visited her cousin
mending her homespun spread, she
Milton Tate at McCuffy, Georgia where
discovered that & darned place could be
she saw a spread on a bed. "I admired il
made decorative by nuffing out the ends
50 much" Catherine said, "when I grow
of the threads and going on to make 3
older, I'm going to make me one. in the
tesign around it.
year 1895 when I was 15 years old, I
The original and altered
decided to makes tuited bedspread. I got
candlewicking methods spread
the material, (flour sacks) seamed it
throughout the colonies and reached its
together, placed in on the floor, took
highest development in the southern
quilting frames and marked il off (with a
plantations in the 1850's. Then it faded
pencil) in squares of about three inches.
out until its revival in 1892. when a
Then 1 got white thread which was in
bedspread was made in Whitfield
skeins, and F2B it off on the spinning
County, Georgia, by using 8 similar but
wheel to make 12 strands of number
different method called tufting (was
eight yarn, I put it in a bodkin (curved)
pronounced turfting by the local people).
needle and started working It was like
that Irish Chain quilt pattern in squares."
07/28/92 13:11
"1 404 226 8739
DW CHAMBER
1
001
DALTON
WHITFIELD
CHAMBER OF COMMERCE
Linking Business Government & Education Forging a Model Community
DATE 7-28-92
FAX COVER SHEET
TO: GARY GERSHOWITZ
FROM: KATHRYN WISE
PAGE
/
OF 10
MESSAGE:
Note that this program had a
92 nomination for the President's Annual
Point of Light Award-
Starred items are pertinent to "family"
Orientation-
PLEASE CALL 278-7373 IF YOU HAVE ANY PROBLEMS WITH THE TRANSMISSION
OF THIS FAX.
524 Holiday Avenue, Dalton, Georgia 30720-3719, 706 278 7373, Fax 706 226 8739
07/28/92
13:11
81 404 226 8739
D W CHAMBER
002
Education is Essential foundation , Due
nominated in 1992
$
Congratulations on being nominated for the 1992 President's Annual Point
of Light Award. Direct and consequential voluntary service such as yours must
be a part of the solution to every serious social problem in our country. By giving
generously of your time to serve others, you have set a wonderful example for all
Americans. Although you were not chosen as a recipient of this year's award, you
are nevertheless a bright Point of Light in your community. On behalf of the
American people, I thank and commend you.
ay Bash
Monday, April 20, 1992
Allanta Constitution
LOCAL
07/28/92
D
EWS
Munday. April 20, 1932
The Atlanta journal
The Atlanta Constitution
lin Phane hurnet / He Allents Considucion
13:11
Dalton in front nationally
A STUDY
Carpet:
"Dalion hus been a leader In
Dalton leads
terms of reaching all 10 employ-
eog and working to re-train them
01
for A changing workplace." cold
in educating
JM Scheldrup, assistant director
of the U.S. Charaber of Com-
meree's Conter for Work Force
IN SUCCESS
workers
Preparation and Quality Edu-
cation.
And the Improvement In edu-
226
Continued from DI
cution is crossing generational
lines.
phinged from 50 to 30 percent, It
Carpet capital hailed as yards ahead
bugan incling back up 10 more
Gene 50, could not
8739
time 40 percont In THE late 1980s
rend BLK months ligo, He has now
in educating, retraining work force
ns the curput business honred
advanced to IID eighth-grade lev.
and needed share workers. John
cl. His BLICCUSS has encouraged
Cumpbull, " funder of the Edu-
lois wills, D'HE, and his two adult
By John Harmen
inemer quality of life liip them and
disigners 10 attend classes 01 the
enton Is Essential program and
STAFF WAITER
their sold Shirley INIT-
vice president of AA Food Ser-
mill with the you! of carning
berbining, vier prosidem of Alid-
GED certificates.
vices, sold the dropout problem
alton, Ga. - Blore In The
Mr. Holloway and lit wanted
D
din Mills Inc., upe of Dulien's
stense from b traction of chil-
curpel capital of the world,
hurger manufacturers. "And in
dren following In the fonsteps of
to learn to read so In could apply
all 4 young person hus 15b.
Llw lang rull we'll all benefit."
for a promotion to supervisor as
their parents and the engerness
disimally neuded for II joir like
Experts say making the INC.
If the milk in hire them.
Ainddin. As Ja turns out, hower-
been in strong back hill # dosire
firms n part of the working like
ur, his greatest pleasure has
"For years " bus been Incked
In work. A high school diploma
made " enster for employees 10
come from being able to read yes.
upon as a cheup soluce of lubor,
was striculy updural,
attend classes and admit They
and www Ind sume resistance
ries to INA two granddaughters,
But Бы THE INISI four deendes,
Bristony and Amber,
need botth
from some members of Industry
the curpel Insinuss has changed
"You know, an education
CHAMBER
"Deep down, most everybody
ID change." Mr. Compbull said.
from small shops and simple ПЬШ
wants to butter themselves. hut
"But when they began lo realize
nicans more than all the money
chinery 10 massive plants Alted
In the workl." be said,
they might the embarrassed 10
that there is direct currelations
wigh high-tech equipment pro-
admit they don't know sume.
between education and job 191591.
duching weithirds of the nation's
thing." said Cheryl Biyall, 34, an
mur, Jrigh absenteelsin and juli
floor covering. Industry leaders
11th-grade dropout who is ink
performance, Hay are now Ils-
LITE nine realizing that uneducal.
proving her reading and mail
renting 10 "15."
ed workers cannot keep INTEL
skills al the Alsition Learning
By 1990. the Industry began
work the changes. A 1980 report
Center. "Bin here, they make "
10 shoulder II hig pun of the ef-
suying then MI percent of Dulton
chsy to admit you don't konge"
fort. Since then Minosi $300,000
will Whitleld Commy's Industra
Dropouts must be 19 or older
has have mised to buy comput-
had 1101 United bigh school
ers That have been placed al
stumed the community.
The battle for better educa-
mills, the Whilleld Department
ch (Positive Employment and
Spurred Into action. Industry
and community lenders line
clon hegnn In 1983, when the Dnl-
of Funily and Clithing Services
amunity Help) Academy student
Chamber of Com-
and DUE state-uperated
building IIII education PTU.
le Blevins (above) of Dalton
nicros Furned the Education 19
education centers.
gram The Is buing halled as n
Essential Foundation to fucies III.
In the past six 20 of
les math at the Whitfield County
mealst fur haw America nuist re.
tentlop on The ementy's high
the companities have started their
artment of Family and Children
vehicle his work force 10 com-
nute In n United economy. Since
dropout rate.
own clusses, purchased comput-
ices, where students named the
More then 300 companies
4TS and life providing Instruct
Suptember, 30 classes have
:h program themselves, Cheryl
impurted nt milk, with the help of II
signed a pludge In not here high
101's. The engy-to-Lise computers
a (right), shown checking the hu-
kenl education foundution, Dut
selend Пгороин younger thus 19.
are HQ pupulur with sudents that
kill Colluge and " CDITIN of 60 vol-
The foundation also spearheaded
there often Baus to NINE thenk.
by of carpet after a drying stage
induer huors
in effort to have called Industry
As di result, in the past TWO
taling the backing, is a student in
Aladdin Learning Center of
officials visit loank schools to on-
yours 129 adults have earned
Iden Malls Inc.
Benefits beyond the job
courage kids to products.
their General Education Devel-
After the dropout F010
implunt MED) certificates, "
"This will not unly andre for
number equal In half the coup-
Photos " DWIGHT BOSS IA (Suff
better employeus, 11 will shall a
Please see CARPET, DJ
ty's trail of DISHIA school graduates
In 1990 DIIII 1491,
Atlanta Justral Monday. April 20. 1892
07/28/92
Editorial- Attanta Soutral
Allana Jannal / The Ameria Constitution
LOCAI
Tuesday, April 21, 1992,
Dalton doing its homework
transe
Peter Kent
dult schooling goes to work
I carpet capital's businesses
Dalton has more to be proud of than carpets
John Harman
A survey July the earpet cupital If The
Formiation. Among BLH the form.
Desplic the incossant lambursting the 114.
JJ ANDRES
wind realing 118 if servene had multed the
dution TUDN able ID IIIII more than 300
clan's education system takes fran business
TO
rug on from united 11. A HW9 study showed
BIUSS to agree net to employ workers younger
leaders, 100 few companies de name than July
Dalton. Ga. - Here in the enrmel copital of the
that 56 purcent of the
than 19. The result WHIS The drige
complain. A major survey Bo3T September by
rki, III In young person hus traditionally needed
minis in the elty of Dalton
out me full from 50 percent to 30 percent.
Louis Burris & Associates indicated that of
a job Islis been + straing back and # desire to
and Whilleld County were
the who have times In the Bear-cavering
the 402 companies contacted only 14 purcent
rk A birth school diplurents was strictly optional.
hhilischool drapouts.
business came II need for asurkers. liackslid-
reported having worker-trolming programs
But III the flaid four decades. the carpet Timst-
Unilke most of corpo-
leg allowed the drapont rate to rise again.
that provided instruction In the 3Rs
226
be has changed Irain small shops and simple ma.
rate America, Datton's
Contidence In Mgle in the community that
mery III massive plants filled with high-tech
did nioro
Lightning cin strike twice. Neurly $300,000
While business leaders are ever willing to
signient producing new-thards of the
than FORM INDICT LIND public
has been raised to fund resources for the new
lament the notion that papely treined work.
or covering Industry lenders line now realizing
advention's fallures. Acting
admin-uducation programs, and II score of
VTS blunt America's competitive edge, they
8739
at uneducted workers CALIMIL keep pare with the
In partnership with civle
companies have begin admit-learning cluss-
are unwilling to fund. education. Robert
nnges. A 19N9 report saying that Sin percent of
leaders and educators, the
ES. In the two years since 100 survey, 429
Reich in his book "The Work of Nations" re:
ilion and Whitheld Country's includes hail not Bn.
company officials created
retuins lieve completed their General Educa-
ports 1/6/18 the corporate share of local prop.
red high school stupped the community.
an adult education program. Some 30 classos
tion Development coursework.
entydax revenues, which are the fundurnen-
Spurred apto netion. Industry Ind emergency
are NOW allered III the millis, added by elforts
Everyone involved In the program-
ml source of education funding. have plan-
der are hurlding hn which resulation program
of Dution College and 60 volunteer lulurs.
dent, mor. sponsors allke - Buservo # hand
numed from HS percent in 1957 IC 16 percent
al ib Diarted hs a medel MIE how America
Sweh n commitment to education int-
for their efforts. President Dush could find is
In 1987.
usi requireste III work force 10 complete in II
provences Is (Int now 10 Datum. In 1983.
thousand prints of light in the Dation
No one dentes that America's education
shall economy. Since September, 30 classes have
when the dropout FRIC equaled the gradua-
fletd area name, Yet the business community
aystem needs overhpuling, this business lead-
ened at mills, with the help of b local education
tion rate, the community callied pround a
warrants special memion, If for no other roa.
are have no justification 10 complain about 11
underion, Dalton College and A corps of 60 value
Chamber of Commerce Int.
sun than 10 encourage mier executives to es.
when they are more pan of the problem than
or tolors.
DWRIGHT ROSS Statt
timitve to oronie the Education 16 Essential
tablish adult-education programs.
port of the solution.
"This will not only make for better employees,
will mean & better quality of life for them and
Sammy Hyatt helps his wife, Cheryl, work
ein families," said Shirley Lorberlmum, vice
on a poetry lesson at the learning center In
resident of Aladdin Mills Inc., one of Dolton's
Dalton's Aladdin Mills plant.
CHAMBER
rger menufaciorers. "And In the long run we'll all
metit."
dropost problem store from a tradition of children
Experts say making the programs D part of the
following in the footsleps of their parents and the
orkday THE made il easier for employees 10 amend
engerness of the mills la hire them.
B3Ses and admit they need help.
"For years it has been looked upm as a cheap
"Deep down, most everybody wants to better
source of labor, and we've had nome resistance
emselves, but they might be embarrassed 10 ad-
from same members of Industry to change," Mr.
In they don't know something," said Cheryl Hyalt,
Campbell said. "But when they began to realize
4 an 19th-grode dropout who is Improving her
that there Is direct corrolations between education
:ading and much skills 110 the Aladdin Learning
and John surnover, high obsenteeiern and Job perfor-
enter. "But here, they make I1 easy to admin you
mance, they are now listening to 115."
3n't know."
By 1990, the Industry began In shoulder D big
The banic for better education began in 1983,
part of the effort. Since then almost $300,000 has
hen the Datton-Whitfleld Chamber of Commerce
buen raised to buy contribute that lieve buen
omed the Education is Essential Foundation to
placed al mills, The Whilfield Department of Form
CUS attention on the county's high dropout rate.
lly and Children Services and two state-oporated
More than 300 companies signed a pledge not 10
adult education centers,
a high school dropouts younger than 19. The
In the past allin months, 20 of the ecompanies have
undersion also spenrhoaded an effort 10 have cur-
started thuir own classes, purchased completers
et industry efficials vish Incal schools IB encour-
and are providing Instructors. The
38 kids 10 graduate.
computers are 50 popular which statumes That there
After the dropout rate plunged from 50 10 30
often are lines 10 use them.
ercent, 11 begon Inching back up to more thun 40
As result, 111 the post two years pullip have
ercent In the late 1980s ДБ the corpel business
eurned their General Education Development
comed and needed more workers. John Camphell,
(GED) certificates, à number equal 10 bolf the
founder of the Education Is Essential program
country's total of Web school graduates In 1990 and
nd vice president of AA Food Services, said the
1661
07/28/92
13:13
1 404 226 8739
D W CHAMBER
005
DALTON-WHITFIELD CHAMBER OF COMMERCE
EDUCATION DIVISION
EDUCATION IS ESSENTIAL FOUNDATION, INC.
BACKGROUND INFORMATION
The 1990 United States Census figures are out, and they paint a picture of
significant progress in education levels in our community over the last
decade. For persons 25 years and over, only 44.7% in Whitfield County
had completed high school in 1980, but 1990 figures show a leap of 15
percentage points to 59.8%! In 1980, for persons 16 to 19 years old in
Whitfield County, 33.9% were high school dropouts; but that figure dropped
a full 10 percentage points to 23.7% in 1990! How has our community
produced such dramatic improvements in education levels in the past
decade? Well, read on
At one time, Whitfield County, Georgia, had one of the highest dropout rates in the United
States. Statistics in 1989 revealed a 49% dropout rate for Whitfield County Schools and a 29%
dropout rate for Dalton City Schools, producing an overall dropout rate of 43%. This area of
northwest Georgia is known as the "Carpet Capital of the World" because 65% of the carpet
produced in the United States is manufactured within a 50-mile radius of Dalton. Traditionally,
an abundance of jobs with good pay were available for the unskilled and undereducated. But
today, the problem of dropouts and low literacy rates have produced an undereducated work
force, deficient in the basic skills necessary for the continued progress of the carpet industry in
the global market of the 1990's.
A 1989 report from the State of Georgia produced these statistics on adult illiteracy in
Georgia, specifically Whitfield County:
Total Adult Population of Whitfield County:
45,379
Those with Less Than a 4th Grade Education
2,913
Those with Less Than an 8th Grade Education:
9,458
Those with Less Than a High School Diploma:
24,504
This report indicated that 56% of the adult population of Whitfield County has less than a
high school education. In addition, Whitfield County has a growing Hispanic community,
now estimated at between 4.500 and 6.000 persons. We understand that roughly 85% of this
group is illiterate. A recent report by "Project 2000: Dalton's Direction for the Future" listed
adult literacy as one of the major problems facing this area in the 21st century-
07/28/92
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D W CHAMBER
006
But for the past decade the Chamber of Commerce has been a catalyst in Dalton and
Whitfield County in first identifying the education deficiencies in our community, then creating
programs to address the problems, and finally marshalling community resources to implement
these programs. The stated long-range goal of the Chamber of Commerce is this: by the turn
of the century, the average citizen in our community will have twelve years of education. This
may sound like an audacious undertaking, but after I highlight some of the education programs
our Chamber has helped develop, and is currently directing, you will see that even that goal is
not out of our reach.
1982 In 1982 a Task Force was formed at the Chamber of Commerce to study the problem of
our high dropout rates. Thorough research was conducted through many community agencies,
including police, Department of Family and Children Services, the Health Department and
school systems, and this resulted in increased community support and involvement in our efforts.
1983 In 1983 a Stav in School Steering Committee was formed; a public awareness campaign
was launched as a cooperative effort of schools and businesses.
1984 In 1984 a Five Point Proclamation was created. In taking this pledge, companies were
asked to demonstrate their support of education by encouraging job applicants under 19 years
old to complete their high school education, by hiring high school students on a part-time basis
only, and only as long as they maintained good grades, by promoting education among their
employees, and recognizing those who complete their GED, and employees' children who
complete high school. The Proclamation was eventually signed by 309 companies, and was
reissued in 91, asking companies to reaffirm their pledge to support education in these ways.
1985 In 1985 the Education is Essential Committee was formed at the Chamber of Commerce.
The Committee continued recruiting support among businesses for the Five Point Proclamation.
In addition, a strong public awareness campaign, emphasizing the importance of staying in
school, was developed, which included posters, payroll stuffers, and regular press releases. This
public awareness campaign has been recently revitalized, with new posters and brochures, a
regular column in the local newspaper, a slide show to present our program to area civic clubs,
frequent participation on local radio and TV talk shows, and with public service
announcements, flvers distributed to targeted groups, (such as churches and personnel
directors), and we are presently doing billboards to promote the importance and availability of
local education opportunities.
1986 The Education is Essential Committee received a one-vear grant from the Appalachian
Regional Commission, and hired a full-time coordinator for the Stay in School Task Force.
During this year, a Speaker's Bureau was created, consisting of 45 representatives from the
Dalton-Whitfield County business community. The speakers are employed by the companies
who have indicated their support of education by having signed the Five Point Proclamation.
The Speaker's bureau message is "Learn More: Earn More-Stay in School". Topics
addressed include cost of living, budgeting, work ethics and values, and qualities employers
desire in employees. A short video containing excerpts of interviews with local students who
have dropped out and returned to school may be shown upon request. The benefits of receiving
a high school diploma are clearly exhibited through local successes. The program has developed
to the point that this year, all junior high and middle school students have the opporunity to hear
07/28/92
13:14
51 404 226 8739
D W CHAMBER
007
the Stav in School message, and are given a certificates to sign, and magnets with clever
graphics and slogans to put on lockers or refrigerators, emphasizing the importance of staying
in school.
1987 In 1987 we began to reap the fruits of the labors of our one year with a full-time Stay in
School Coordinator. The dropout rate declined 10 percentage points in the County Schools,
and 7% in the City Schools. The Education is Essential Committee began looking at programs
for adults in need of improving their education levels. Up to this point, adult education
opportunities in our community were geared primarily toward completion of a GED; there was
little hope for adults who did not know how to read. In 1987, tutor training to teach adults
to read was begun. Since then, over 100 volunteers have been paired up with an adult, to help
them with basic reading skills. The tutor program has been reinvigorated this year, with a new
name. "Reading Education for Adult Development". or READ. We have a READ "hotline",
a telephone number that goes on all our literature, which is equipped with an answering machine
so that if people call at odd times, like the end of second shift, they can get in touch with our
program. Tutor training is held at least once a quarter, and conducted in cooperation with the
State of Georgia's Adult Literacy program.
1988 The high school dropout rate began to gradually creep up again, and the Education is
Essential Committee began to realize that there were many in our community for whom the
advice "Stay in School" was just too late. There were significant numbers of teenagers and
young adults who needed only a few more courses to meet the requirements to obtain a high
school diploma based on Carnegie units from an accredited school, rather than the GED, which
even the U. S. military has stopped accepting for admission. The Dalton-Whitfield Chamber
of Commerce, with its already established education committees, provided a core of concerned
citizens to begin to assess the extent of the need for such a program. Dalton and Whitfield
County are blessed with remarkable cooperation between city and county school officials, which
was especially fortunate since a program of this nature would only be feasible in terms of
participation if the city and county schools combined their resources and their potential students.
So a new Alternative School Committee was formed. As a result of their efforts, the
Dalton-Whitfield Open Campus School opened its doors on the Dalton College Campus in
August, 1990. It operates on a 9-week semester, with classes from 3:30 until 10:10 pm. The
program provides an education opportunity for students who are currently enrolled in a local
high school, but need to pick up an extra class or two in order to graduate on time. Other
students are those who lack just a few quarters to meet graduation requirements, but are too old
to return to the local high school. The students have named the program Phoenix High, for the
bird from ancient mythology that returns to life out of the ashes of death, much like our capital
city of Atlanta returned to life after the conflagration of the Civil War. Since its opening last
year, 121 students have enrolled, and 34 have earned enough credit to graduate this spring.
1989 This year was a time for research and investigation. The READ Program was going
well, but the figures from the State of Georgia on Whitfield County's dropout rate indicated the
need for an innovative program that could meet the needs of larger numbers of adults than we
could handle on a one-on-one basis in tutoring.
Computer-aided instruction has the potential for helping large numbers of people, around-the-
clock. Of course, to undertake a program using computer technology would require much more
07/28/92
13:15
1 404 226 8739
D W CHAMBER
008
money than our programs using volunteers had cost to this point. The Education is Essential
Committee determined that a major fund-raising effort would only be successful if contributions
could be tax-deductible. So plans got underway for addressing these needs.
1990 to PRESENT The past two years have been incredibly exciting for education programs
at our Chamber! The Education is Essential Committee decided that to undertake a major
fundraising effort, and to establish computer labs for adult literacy would require a full-time
coordinator, and committee members plunged ahead on all three fronts simultaneously. They
chose computer software from the Computer Curriculum Corporation to equip our adult
learning labs.
Application was made by a newlv-created Education is Essential Foundation to the
Internal Revenue Service for status as a 501(c)(3) non-profit organization, and a full-time
program coordinator was hired. To date, we have received pledges of financial support
totaling over $293,000, toward our projected 3-year goal of $356,000.
The committee plans to purchase 25 computer units, and to locate them at 5 public sites
in the community- In September, 1990, the first four computer units were installed at the Dalton
Adult Learning Center. In December, 1990, two were placed at Dalton College, and in March,
1991, three were placed at the Whitfield County Adult Learning Center, and three at the
Department of Family and Children Services, for use by welfare clients. That makes our DFCS
the only facility in Georgia to have an in-house computer lab for their clients. Dalton
Regional Library will go on-line in March, 1992. In addition, nine units are installed in six
companies' in-plant learning centers, for a total of 21 computer units serving adults in our
community.
All together, over 250 adults are now enrolled on these computers. They range in age
from 19 to 69 and beyond. Beginning readers get their instructions through earphones, and
record their answers using a mouse. Correct answers produce gold stars on the screen, and
verbal praise like "Good job, George!" Courseware allows students to progress through
beginning levels in reading, language and math, on through algebra, science topics, GED
preparation, keyboard skills, introduction to computers, computer programming, and English as
a second language for speakers of Spanish, Japanese, Chinese, and Arabic. Clearly, these
computers have a great potential for significantly improving the literacy levels in our
community.
As a result of these programs, the U. S. Chamber of Commerce featured Dalton and
Whitfield County in a video released in 1990 highlighting four U. S. communities successfully
dealing with low education levels. In spring, 1991, our programs were featured in Christian
Science Monitor, and were featured in the cover story of Nation's Business in October, 1991
In September, 1991, an independent producer from Los Angeles filmed for 5 days in our area
for a 1-hour documentary "Kids in Crisis: Your Challenge, Their Future", premiered at the
National Dropout Prevention Conference in Pittsburgh in March 28-31, 1992. Rotary
International visited Dalton in November, 1991, for an article about our education programs,
published in May, 1992. Articles about our programs were carried in the Atlanta Journal and
Constitution in April, and we were featured on CNN in April as well.
Georgia's First Lady Shirley Miller, a major advocate for literacy, visited our community
in March, 1991, to promote our programs and encourage adult learners. The Education is
Essential Foundation, Inc. hosted country singer Johnny PayCheck in July to visit adult learning
centers and to encourage adults to continue their studies. PayCheck has recently gotten his own
GED and is doing free public appearances promoting adult literacy- Homer the Brave visited
07/28/92
13:16
1 404 226 8739
D W CHAMBER
009
Dalton area students in January, 1992, urging them to stay in school.
A Teacher Appreciation Committee organized 30 volunteers to visit 1200 teachers and
paraprofessionals in Dalton and Whitfield County Schools. In April, 1991, they distributed book
marks with a message of appreciation, shook the teacher's hand, and lead the students in a round
of applause in recognition of all our educators do for our children. The response was so
favorable, the project was repeated in spring, 1992, delivering mugs to each teacher.
In an effort to secure 4-year status for our local 2-year Dalton college, the Dalton
College Marketing Advisors provide assistance to the four-year college effort in developing
campaigns and providing their experienced advice to the admissions staff.
The Literacy Action Committee had their Third Annual Children's Book Drive in
March. 1992. In cooperation with the Girl Scouts of Northwest Georgia, new and used
children's books were collected at all elementary schools in the city and county. The Literacy
Action Committee sorted them and distributed them with bright book marks to 20 human
service agencies who deal with families who might not otherwise have children's books in the
home. Tucked inside each book was a list of helpful hints for parents to use to encourage
reading in their children. In total, over 5,700 have been distributed to children very excited to
have a book of their very own! The committee's hope is that by encouraging an early love of
books and learning, these children will have success in school, and avoid the cycle of failure and
dropping out.
In September, 1991, in recognition of Literacy Month, 43,500 placemats were
distributed by 25 area restaurants to encourage reading for children and adults. The helpful
hints list was also distributed through local PTA's to give to 8,500 elementary and church
kindergarten students in the city and county. In addition, 15 companies promoted literacy month
with messages on their outdoor advertising signs saying "September is Literacy Month; Read
to a Child".
Are these efforts making a difference? You bet! High school dropout rates have
declined in both school systems: Dalton City rates were 34% in 1989-90, 31% in 1990-91, and
26% in 1991-92; Whitfield County rates have plunged from 51% in 1989-90, to 40% in 1990-91
and 38% in 1991-92. 257 adults received their GED's in 1991, and 149 have so far in 1992.
Since October, 1991, 30 in-plant GED classes have either continued or been initiated in our
area!
Robert Woodruff, known around north Georgia and the United States for philanthropies
from his Coca-Cola fortune, said there's no limit to what a man can accomplish if he doesn't
care who gets the credit. Dalton and Whitfield County have been fortunate to have a lot of
individuals who share Woodruff's opinion, and who are willing to work hard to enhance the
quality of life in our community. But it has been our Chamber that has provided a forum where
representatives of all community interests can come together on neutral turf to identify the
education deficiencies, to develop these exciting programs that are now effectively addressing
those problems, and to marshall the human and capital resources needed to implement and
continue them.
Bookmarks
43,500 Placemats
Reading
BOOK
at Home
07/28/92 13:16
Set aside 15 minutes
a day to read to your
Some Time
child.
Choose a regular
With Your
time for reading.
Allow your child to
choose the book.
Child
Take time to look at
the pictures.
Take your child to
the library.
Share a book and a hug!
Read to your child every day.
Education Essential Foundation, Inc. Girl Georgia
Scouts of Northwest @
Spousored by
Literacy Action Committee of the Dalton-Whitfield Chamber of Commerce
21 404 226 8739
CHAMBER M (I
is
Reading for
Adults
For info about basic
adult reading & GED
A measage from the Literacy Action Committee # Education to Essential Foundation, Inc.
Dalton-Whithfield Chamber of Commerce
278 -7373
printed by. National Insta Print
OTO
07/29/92 17:58
706 275 1129
SHAW INDUSTRIES
002/003
JUL-29-1992 17:12 FROM
TO
1129
P.02
Shaw Industries sponsors G.E.D. (General Education Degree)
Programs in many facilities. Shaw provides in-plant training
rooms, computers and pay for instructors. As an example, the
G.E.D. program began in this Distribution complex nine (9)
months ago and to date, five (5) employees have already
graduated and thirty (30) employees are presently enrolled. Two
(2) employees graduated with highest honors.
In addition, Shaw Industries has been providing G.E.D. programs
in other facilities since 1987. We estimate that approximately
850 employees have participated in this program and to date
approximately 315 have received their degrees.
07/29/92
17:58
706 275 1129
SHAW INDUSTRIES
1
003/003
TO
5732 P.02
JUL-29-1992 15:49 FROM
SHAW INDUSTRIES EMPLOYEE QUALITY EDUCATION STATISTICS
Number of Employees
TOTAL HOURS
Course Description
Pride Implementation Management Course
557
5,570
I.
(Ten hour course on managing Quality Improvement)
1700
II.
Quality 101 Course
27,200
(Sixteen hour course covering basic principles of Quality Improvement)
21000
84,000
III. Employee Quality Awareness
(Four hour introductory course to Quality Improvement)
1000
IV. Quality Service Skills
16,000
(Sixteen hour course on customer communication)
Personal Growth (At pilot stage)
500
16,000
V.
(Thirty two hour course on employee career development)
300
VI. Supervisory Skills Training
5,400
(Eighteen hour course covering modern supervisory skills)
VII. Problem Solving Course
80
2,000
(Twenty five hours course covering intensive systematic problem
solving)
VIII. Seven Management Tools Course (Future Offering)
2000
16,000
(Eight hours course covering creative management techniques)
172,170
TOTAL P.02
Proposed Site
Terminal Building, Shaw Industries Inc., Dalton, GA
Shaw Industries Inc. is the world's largest carpet manufacturer
with a 40% share of all residential carpeting.
While foreign exports are only a small portion of the company's
business, it stands to gain increased export business with the
North American Free Trade Agreement (NAFTA).
Shaw Industries Inc. employs approximately 20,000 people and could
easily turn out 300-400 people for the event. I propose a mix of
executives, management, and workers in regular attire with an
emphasis on the workers.
The terminal building is the main distribution point for the
company. The building warehouses thousands of rolls of carpet, and
carpet cutting facilities. The carpet is loaded on hundreds of
trucks for domestic and foreign distribution.
addertes
Prest Chief chof Dyee OFFiCeN Geo
DW CHAMBER
5
07/28/92 12:54
01 404 226 8739
001
DALTON
WHITFIELD
CHAMBER OF COMMERCE
Linking Business. Government & Education . Forging a Model Community
DATE 1-28-92
FAX COVER SHEET
TO: GARY GERSHOWITZ
FROM: KATHRYN WISE
PAGE / OF 14
MESSAGE:
MORE COMING!
PLEASE CALL 278-7373 IF YOU HAVE ANY PROBLEMS WITH THE TRANSMISSION
OF THIS FAX.
524 Holiday Avenue, Dalton, Georgia 30720-3719, 706 278 7373, Fax 706 226 8739
002
07/28/92
12:55
1 404 226 8739
D W CHAMBER
Georgia Economic Profile
Dalton
Whitfield County
Population
GA U.S.
City
County
(millions)
1950
15,968
34,432
3.4
151.3
1960
17,868
42,109
3.9
179.3
1970
18,872
55,108
4.6
203.2
1980
20,743
65,789
5.5
226.5
1990
21,761
72,462
6.5
249.5
2000
n/a
83,593
7.7
259.8
Located 88 miles northwest of Atlanta
Per Capita Income
County
GA
U.S.
Education
1970
$3,371
$3,300
$3,893
COMMUNITY SCHOOLS. 8 city public
1980
8,081
8,348
9,919
schools with 282 teachers, 3,854 students, and
1985
12,414
12,643
13,942
217 high school graduates in 1991. 16 county
public schools with 595 teachers, 9,550
1986
13,727
13,542
14,654
students, and 419 high school graduates in
1988
15,760
15,385
16,600
1991. 4 private schools with 259 students in
1989
1991.
17,010
16,223
17,738
1990
17,860
17,045
18,696
HIGHER EDUCATION. Tech. Institute:
Coosa Valley at Rome (40 miles) has 1,712
students. 2-yΓ. Dalton College at Dalton
Health
(local) with 2,620 students. Sr. College/Univ:
1 hospital (277 beds).
Shorter College at Rome (40 miles) with 800
105 MD's.
students. Berry College at Rome (40 miles)
16 dentists.
with 1,805 students. Vo-tech program at
6 clinics
Dalton Junior College with 576 students.
3 nursing homes (330 beds).
Courses in trade, technical, and business
skills.
Georgia Dept. of Industry. Trade and Tourism P.O. Box 1776 Atlanta, GA 30301
Dalton
GEORGIA - The State of Business Today
Whitfield County
Publication Date: June 8. 1992
Page 1
007
07/28/92
12:57
61 404 226 8739
D W CHAMBER
GA TREND
POPULATION
H-92
Annual
Annual
Growth Rate
Growth Rate
1986
1991*
1986-91+
1996*
1591-961
MAJOR COUNTIES
Bartow
47,700
57.706
3.9%
€7,586
3.2%
Catenes
39,500
43,054
1.5
46,129
1.4
Chattoogs
21.600
22.281
0.6
22,477
0.2
Clarke
76,700
89,024
3.0
96.532
1,8
Floyd
79,600
81,398
0.4
82,134
0.2
The 32 counties of North Georgia
Gordon
32,900
35,616
1.6
38,464
1.6
are divided into three categories:
Habersham
27,400
27,896
0.4
29,310
1.0
Hall
85.900
$7.670
26
109.698
23
major counties, small but fast-
Jackson
28.500
30,518
1.4
33.204
1.7
Madison
20,000
21,412
1.4
growing counties and the balance of
23,320
1.7
Murray
22,600
26,900
3.5
31,002
29
region. Statistics are given in full for
Polk
33,600
33,962
0.2
34,705
0.4
Stephens
22,700
23,412
0.6
24,204
0.7
each of the major and fast-growing
Walker
57,200
58,530
0.5
59,492
0.3
Whitfleld
68,400
73,167
1,4
76,796
1.0
counties. The balance of region
FAST-CROWING COUNTIES
Dawson
statistics are given in summary. The
7,100
10.093
73
14,185
7,0
Glimer
12,500
13.618
1.7
14,937
1.9
balance of region counties are Dade,
Lumpkin
12,300
15,022
4.1
17,480
3.1
Oconee
14,700
18,244
4.4
21,723
3.6
Elbert, Fannin, Franklin, Greene,
Pickens
13,400
14,744
1.9
16,409
22
Towns
Hart, Oglethorpe and Rabun.
6,500
6,877
1,1
7.527
1.8
Union
10.700
12,290
2.8
13,889
25
White
11,800
13,336
2.5
15,119
25
Balance of Region
125,000
128,898
0.5
133,713
0.7
Region Total
678.700
955.666
1.7
1,030.035
1.5
State Total
6,100,600
6,589,584
1.8
7,175,808
1.7
% of State
14,4
14.5
14.4
Examines - #ends
Source: Sellg Conter for Effective Growth, Tecy College of Business. University of Georgia, Based on
1 Compound great -
date from U.S. Department of Commerce Surse of re Center me Burnet of Economic Analysis
EMPLOYMENT
UNEMPLOYMENT
Annual
Annual
March
March
Growth Rate
Growth Rate
1988
1991
Sept.
1986-911
1996*
1991-86t
1990*
1891
MAJOR COUNTIES
MAJOR COUNTIES
Bartow
15,530
18,870
4.0%
22,101
3.2%
Bartow
8.5%
7.2%
Catoosa
9.229
11,492
4.5
12313
1.4
Catoosa
4.2
3.6
Chattooge
6.335
6,899
1.7
6,960
0.2
Chattooga
7.7
6.6
Clarke
46,281
51,238
2.1
55.559
1.6
Clarke
4.0
3.5
Floyd
31,814
35,903
2.4
36,228
0.2
Floyd
7.1
5.2
Gerdon
13,502
16,309
3.8
17,613
1.6
Gordon
6,2
4.9
Habersham
9,848
11,763
3.6
12,359
1.0
Habersham
4,3
5.0
Hall
36,369
42,313
3.1
47,524
2.3
Hall
$.6
4,8
Jackson
6,738
8,937
5.8
9,724
1.7
Jackson
5.6
5.0
Madison
2078
2,215
1.3
2.412
1.7
Madison
6.Y
4.6
Murray
7,517
8,494
25
$,789
29
Murray
7.2
Polk
6.3
8,965
8,782
-0.4
8.974
0.4
Polk
11.6
8.4
Stephens
9,107
10,278
2.5
10,625
0.7
Stephens
6.9
6.4
Walker
12,281
14,135
29
14,367
0.3
Walker
6.3
5.3
Whitfield
40,384
46,470
28
48,775
1,0
Whitfield
4.9
4.3
FAST-GROWING COUNTIES
FAST-CROWING COUNTIES
Dawson
855
1,354
8.0
1,762
7.0
Dawson
85
Gilmer
7.1
3,750
5,135
6,4
5.633
1.9
Gilmer
6.8
Lompkin
5.5
2,866
3,395
3.4
3.951
3.1
Lumpkin
3.9
Conce
4.0
2,040
2,796
6.5
3.329
3.6
Oconee
3.3
Pickens
27
3,942
3,569
-20
3,972
22
Pickens
10.0
Towns
7.6
1,319
1,518
29
1,661
1.8
Towns
Union
3.7
2.8
2,497
3,081
4.3
3,482
25
Union
White
4.7
35
3,356
3,638
1,6
4,124
25
White
Balance of Region
4.5
5.7
31,720
37.159
3.2
38.462
0.7
Balance of Region
5.3
Region Total
5.2
308,328
355.643
29
381.701
7.4
Region Total
State Total
5.9
5.0
2.557,812
2,858.562
22
3,016,753
1.1
State Total
% of State
$.4
12.0
5.0
12.4
12.7
The figures are by Covired employment which includes employment
The interployment rate & the tercentage of the chilipn laber a aged
Extension of sends
15 Rid alder, beeking work but unemployed by place of residence
subject to the unemployment require new of George and are not
1 Company Manual grewth -
complete to Other magical employmen -
Annual increage Store Conter for Economic Growth Tecy Ccl-
Source Solig Center by Group Teny College of Burness University of
legal of Business, University & Georgia, based on - * the
Georgia, Direct on das from Georgia Department of Labor, Labor Information Systems
Georgia Department of Liber. Laby information Systems
48 APRIL 1992
008
D W CHAMBER
12:58
61 404 226 8739
07/28/92
NORTH GEORGIA
GA
TREN DAGAZINE
TOTAL PERSONAL INCOME
492
(in millions)
Annual
Annual
Growth Rate
Growth Rate
1856
1991*
1988-91t
1996
1991-96t
MAJOR COUNTIES
Barlow
$558.0
$888.2
9.7%
$1,338.1
8.5%
Catoosa
406.2
587.3
7.7
790.2
6.1
The Year in Review
Chattooga
213.0
283.2
5.9
352.0
4.4
Clarke
974.7
1,457.2
8.4
2,082.4
7.4
Floyd
993.7
1,404.5
7-2
1,855.2
5.7
APRIL 1991
Gerdon
386.1
594.7
9.0
880.7
8.2
Southern Talc Co. at Fort
Mabersham
315.5
472.9
8.4
$98.5
8.1
Hall
1.182.7
1.829.6
9.1
2,758.2
8.6
Mountain in Murray County
331.9
534.9
10.0
830.0
92
closes after 60 years of opera-
Jackson
Madison
209.0
3022
7.7
436.1
7.6
tion.
Murrey
235,1
364.0
9.1
530.3
7.8
Polk
359.6
469.0
5.5
598.2
5.0
JULY
Stephens
240.4
343.2
7,4
452.5
5.7
Walker
$06.4
829.1
6.5
1,062.8
$.1
Greenville, S.C.-based
Whitfleld
$49.4
1,397.6
8.0
1,950.3
6.9
Mount Vernon Mills says ir will
FAST-GROWING COUNTIES
expand and modernize its mills
Dawson
88.8
157.1
12.1
283.5
12.5
in Trion, creating the world's
Gilmer
150.0
233.8
9,3
357.8
8.9
largest denim mill.
Lumpkin
149.3
236.5
9.5
371.4
$.5
Oconee
204.9
325.2
9.7
512.7
9.5
252.1
8.3
383.0
8.7
OCTOBER
Pickens
169.5
Towns
60.5
91,4
8.6
141.5
9.1
Two major tourist events,
Union
100.9
160.9
9.8
259.8
10.1
Gold Rush Days at Dahlonega
White
150 B
227.5
8.5
367.8
10.1
and Oktoberfest at Helcn, draw
Balance of Region
1,324.5
1,922.8
7.7
2,709.1
7.1
Region Total
10,360.2
15,364.9
8.2
22,002.0
7.4
nearly 400,000 visitors to
State Total
82,4085
122,767.2
83
178,184.3
7.7
North Georgia.
% of State
12.6
125
-
123
-
assign of trands
Source Selig Center by Economic Growth Teny College of Business. University of Georgia, based on
DECEMBER
would every growth the
Churty date Brough TABE trom U.S. Department of Comments, Burness of Emeric Analytis
Mount Vernon Mills
acquires Harmony Grove Mills
PER CAPITA ALIN
textile plants in Cleveland and
Commerce
Annual
Annual
Gowth-Rate
Growth Rate
1986
1991
1986-911
1996"
1591-96t
JANUARY 1992
AJOR COUNTIES
The Royston Corp. closes its
Bartow
$11,699
$15,392
5.6%
$19,799
5.2%
AWH Sheet Metal Fabrication
Catoosa
10.185
13,642
6.0
17,130
4.7
plant in Royston.
Chattooga
9,869
12.710
$.2
15,659
4.3
Clarke
12.715
16,369
52
21,572
$.7
Floyd
12,483
17,255
6.7
22,588
5.5
The Auto Lite spark plug
Gordon
11,752
16,697
73
22,897
$.5
plant in Elberron closes.
Habersham
11,526
16,954
8.0
23,832
7.0
Hall
13,770
18,733
6.3
25,143
$.1
FEBRUARY
Jackson
11,642
17,529
8.5
24,996
7.4
Madison
10,459
14,115
6.2
18,699
5.8
Dunlop Slazenger Corp.
Murray
10,418
13,533
5,4
17,105
4.8
closes its tennis ball plant in
Polk
10,711
13,809
$2
17,235
4.5
Harr County and relocates it to
itephens
10,579
14,659
6.7
18,694
5.0
the Philippines.
Valker
10,592
14,165
6.0
17,865
4.8
Vhitfield
13,875
19,101
6.6
25,395
5.9
Plans are announced to
T-GROWING COUNTIES
lawson
12,518
15,567
45
19,959
5.1
build a $3 million convention
lilmer
12,021
17,167
7.4
23,956
69
center in Habersham County
umpkin
12,164
15,742
5.8
21,248
6.2
near Cornclia.
conee
13,983
17,825
5.0
23.600
5.8
ickens
12,691
17,096
6.1
23.338
6.4
nens
9.266
13,283
75
18,801
72
nion
9,473
13,093
6.7
18,701
7.4
hite
12,754
17,057
6.0
24,330
7.4
new of Region
10,596
14,917
7.1
20,261
6.3
on Average
11,211
15,473
6.7
21,126
6.4
a Average
13,508
18,630
6.6
24,831
5.9
State
83
83
85
firends
Scures: Seig Certer for Grant Taily Colige of Business, University of George, bayed on
- growth =
day tran = US Department of Commiss Bureer of as Consult end Bureau of Economic Analytis
GEORGIA TREND 47
07/28/92
12:59
61 404 226 8739
D W CHAMBER
009
POPULATION
NORTH GEORGIA
Annual
Annual
Growth Rate
Growth Rate
GA TREND
1585
1990°
1985-90+
1995*
1990-95T
MAGAZIN
MAJOR COUNTIES
4- 91
Bartow
45,600
54,742
3.7%
52,847
28%
Cutoons
38,900
43,162
21
47,327
1.9
Chattooga
21,300
21,760
0.4
21,661
-0.1
Clarke
77.500
79,203
0.4
82,556
0.8
Mixed Results
Floyd
78.500
80.800
0.6
81,052
0.7
Gordon
33,000
35,274
1.3
38,110
1.6
Habersham
26,800
28,819
North Georgia's four most populous
15
30,426
1.1
Hall
$4,400
93,977
2.2
104,707
22
counties are Floyd, Whitfield, Clarke and
Jackson
27,700
31,189
24
34,373
20
Hall. Development parallels Interstates 75
Madison
19,300
21,885
25
24,557
23
and 85 and Georgia 400. The 1985-90
Murray
21,800
25,635
33
29,300
2.7
Polk
33,600
34,658
growth leader was Dawson County at the
0.6
35,829
0.7
Stephens
22,400
23,634
1.1
24,490
0.7
northern end of Georgia 400. Pickens
Walker
55,200
58,813
0.9
60.115
0.4
County had the state's highest
Whitfleld
58,500
71,799
0.9
74.885
0.8
unemployment rate: 14.7%
FAST-GROWING COUNTIES
Banks
9,800
11,412
29
13,056
2.8
Dawson
6,200
9,381
8.6
12,740
6.3
Gilmer
12,000
13,676
26
14,996
1.9
Lumpkin
12.000
13,673
26
15,512
26
The Year in Review
Oconee
14,800
15,866
2.6
19,856
3.3
Pickens
13,300
15.115
2.6
17,063
25
MARCH 1990
Union
10.500
12.033
2.8
13,774
27
White
11,400
13,332
32
15,354
2.9
Tanger Outlet Mall, with 41 stores,
Balance of Region
119,600
125,850
1.0
131,714
0.9
opens in Banks County.
Region Total
365,300
936,628
1.$
1,006,343
1.4
State Total
5,974,800
6,575,878
1.9
7,203,688
1.8
MARCH 1990
% of State
14.5
14.2
-
14.0
-
- street
Ecuros: Selig Certer Is Economic End College C. Burner Administration University at Georgia, thered on
Refrigiwear Inc, maker of insulated
T Company annual youth -
can inver US Description & Colimate Sureet is Analysis
clothing, opens in Lumpkin.
APRIL 1990
TOTAL RET A
Dundee Mills, towel manufacturer,
(in thousands)
Annual
Annual
begins renovation of abandoned plant in
Growth Rate
1394
Growth Rate
1984
1989
1984-89+
Projection
Hart County; facility will eventually
1929-941
MAJOR COUNTIES
employ 300.
Bartow
5 204,248
$ 310,008
8.7%
$ 426.865
6%
Catoosa
190,257
199,076
0.9
258,536
5.4
AUGUST 1990
Chatteoga
80,645
111,218
6.6
132,463
3.6
Clarke
572,444
701,615
Serioco IBC, plastic containers
4.2
903,012
5.2
Floyd
352,920
532,363
8.6
654,224
4.2
manufacturer, opens plant in Lavonia,
Gordon
138,386
234,354
11.1
324,832
6.7
creating 50 jobs.
Habersham
117,048
153,258
5.5
200,120
5.5
Hall
424,210
729,971
11.5
1.015,357
6.8
Jackson
SEPTEMBER 1990
94,168
144,000
8.9
186,950
5.4
Madison
16,005
29,263
128
39,463
6.2
Construction begins on Oglethorpe
Murray
65.570
75,611
26
104,734
6.7
Power's Rocky Mountain Project,
Polk
112,465
143,11$
4.9
176,892
4.3
Stephens
108,346
$1 billion pump-storage power plant in
178,807
10.5
234,518
5.6
Walker
188,774
209.558
21
Floyd County.
256,257
4.1
Whitfield
397,554
599,551
8.8
772,221
5.2
FAST-GROWING COUNTIES
OCTOBER 1990
Banks
12,046
29,496
19.6
44.631
8.6
Dawson
8,660
Diamond Carpet Inc lays off 150 at
11,815
6.4
16,392
6.8
Gilmer
37,313
81,481
16.9
117,104
7.5
its plant in Murray County.
Lumpkin
32,850
67,411
15.5
92,945
6.6
Oconee
25,899
39,157
8.6
$5,735
7.3
FEBRUARY 1991
Pickens
48,062
148,451
25.3
217,849
8.0
Union
20.213
52,167
Mount Berry Square, 460,000-
20.5
76,536
8.0
White
26,147
104,456
31.9
154,655
8.2
square-foot shopping center, opens
Balance of Region
418,879
645,814
9.0
835,035
5.3
in Rome.
Region Total
3,694,108
5,532,020
8.4
7,297,326
5.7
State Total
30,396.730
43,961,456
7.7
59,002.36
6.1
% of State
12.2
12.6
-
124
-
Source Sales = Managers Management Survey of Enging Fame Date Service," ises are 1860
: Compound -
GEORGIA TREND 45
07/28/92
13:00
61 404 226 8739
D W CHAMBER
011
1990 CPH-L-81. Selected Social Characteristics: 1990
Table 1.
Whitfield County, Georgia
The user should note that these data are based on a sample; subject to sampling
variability, and that there are limitations to many of these data. Please refer to the
technical documentation for Summary Tape File 3 for a further explanation of sampling
variability and limitations of the data.
URBAN AND RURAL RESIDENCE
VETERAN STATUS
Total population
72,462
Civilian veterans 16 years
Urban population
21,761
and over
7,273
Percent of total population
30.0
65 years and over
1,450
Rural population
50,701
Percent of total population
70.0
NATIVITY AND PLACE OF BIRTH
Farm population
583
Native population
70,616
Percent born in State of
SCHOOL ENROLLMENT
residence
70.4
Persons 3 years and over
Foreign-born population
1,846
enrolled in school
16,160
Entered the U.S. 1980 to 1990
1,167
Preprimary school
873
Elementary or high school
12,700
LANGUAGE SPOKEN AT HOME
Percent in private school
4.1
Persons 5 years and over
67,405
College
2,587
Speak a language other than
English
2,998
EDUCATIONAL ATTAINMENT
Do not speak English
Persons 25 years and over
45,411
"very well"
1,596
Less than 9th grade
8,889
Speak Spanish
2,197
9th to 12th grade, no diploma
9,363
Do not speak English
High school graduate
12,828
"very well"
1,375
Some college, no degree
6,748
Speak Asian or Pacific Island
Associate degree
2,129
language
104
Bachelor's degree
3,633
Do not speak English
Graduate or professional degree
1,821
"very well"
21
Percent high school graduate
ANCESTRY
or higher
59.8
Total ancestries reported
67,999
Percent bachelor's degree
Arab
58
or higher
12.0
Austrian
28
Belgian
95
RESIDENCE IN 1985
Canadian
13
Persons 5 years and over
67,405
Czech
34
Lived in same house
35,333
Danish
37
Lived in different house in U.S.
31,182
Dutch
1,960
Same State
24,238
English
9,995
Same county
19,840
Finnish
43
Different county
4,398
French (except Basque)
1,025
Different State
6,944
French Canadian
351
Lived abroad
890
German
9,833
Greek
77
DISABILITY OF CIVILIAN
Hungarian
87
NONINSTITUTIONALIZED PERSONS
Irish
13,039
Persons 16 to 64 years
48,616
Italian
691
With a mobility or self-care
Lithuanian
7
limitation
5,242
Norwegian
155
With a mobility limitation
4,544
Polish
431
With a self-care limitation
1,335
Portuguese
54
With = work disability
4,533
Romanian
-
In labor force
1,938
Russian
182
Prevented from working
2,290
Scotch-Irish
1,533
Scottish
1,347
Persons 65 years and over
6,870
Slovak
79
With a mobility or self-care
Subsaharan African
47
limitation
3,047
Swedish
378
With a mobility limitation
2,862
Swiss
70
With a self-care limitation
824
Ukrainian
27
United States or American
12,641
CHILDREN EVER BORN
Welsh
391
PER 1,000 WOMEN
West Indian (excluding Hispanie
Women 15 to 24 years
517
origin groups)
38
Women 25 to 34 years
1,459
Yugoslavian
I
Women 35 to 44 years
1,980
Other ancestries
13,253
07/28/92
13:00
1 404 226 8739
D W CHAMBER
012
1990 CPH-L-81. Income and Poverty Status in 1989: 1990
Table 3.
Whitfield County, Georgia
The user should note that these data are based on a sample, subject to sampling
variability, and that there are limitations to many of these data. Please refer to the
technical documentation for Summary Tape File 3 for a further explanation of sampling
variability and limitations of the data.
INCOME IN 1989
POVERTY STATUS IN 1989
Households
26,953
All persons for whom poverty
Less than $5,000
1,721
status is determined
71,699
$5,000 to $9,999
2,234
Below poverty level
7,968
$10,000 to $14,999
2,499
$15,000 to $24,999
5,499
Persons 18 years and over
53,148
$25,000 to $34,999
4,649
Below poverty level
5,543
$35,000 to $49,999
5,058
Persons 65 years and over
6,870
$50,000 to $74,999
3,486
Below poverty level
1,490
$75,000 to $99,999
1,019
$100,000 to $149,999
438
Related children under 18 years
18,346
$150,000 or more
350
Below poverty level
2,256
Median household income (dollars)
27,797
Related children under 5 years
4,994
Below poverty level
720
Families
20,741
Related children 5 to 17 years
13,352
Less than $5,000
585
Below poverty level
1,536
$5,000 to $9,999
1,077
$10,000 to $14,999
1,650
Unrelated individuals
8,042
$15,000 to $24,999
4,003
Below poverty level
2,527
$25,000 to $34,999
3,886
$35,000 to $49,999
4,648
All families
20,741
$50,000 to $74,999
3,187
Below poverty level
1,635
$75,000 to $99,999
965
With related children under
$100,000 to $149,999
422
18 years
10,871
$150,000 or more
318
Below poverty level
1,054
Median family income (dollars)
32,423
With related children under
5 years
4,269
Nonfamily households
6,212
Below poverty level
586
Less than $5,000
1,189
$5,000 to $9,999
1,185
Female householder families
2,713
$10,000 to $14,999
888
Below poverty level
484
$15,000 to $24,999
1,557
With related children under
$25,000 to $34,999
753
18 years
1,701
$35,000 to $49,999
363
Below poverty level
375
$50,000 to $74,999
206
With related children under
$75,000 to $99,999
29
5 years
504
$100,000 to $149,999
10
Below poverty level
170
$150,000 or more
32
Median nonfamily household
Percent below poverty level:
income (dollars)
13,968
Per capita income (dollars)
13,324
All persons
11.1
Persons 18 years and over
10.4
INCOME TYPE IN 1989
Persons 65 years and over
21.7
Households
26,953
Related children under 18 years
12.3
With wage and salary income
22,419
Related children under 5 years
14.4
Mean wage and salary
Related children 5 to 17 years
11.5
income (dollars)
34,714
Unrelated individuals
31.4
With nonfarm self-employment income
2,693
Mean nonfarm self-employment
All families
7.9
income (dollars)
19,409
With related children under
With farm self-employment income
179
18 years
9.7
Mean farm self-employment
With related children under
income (dollars)
9,580
5 years
13.7
With Social Security income
6,080
Mean Social Security
Female householder families
17.8
income (dollars)
7,003
With related children under
With public assistance income
1,426
18 years
22.0
Mean public assistance
With related children under
income (dollars)
3,194
5 years
33.7
With retirement income
2,305
Mean retirement income (dollars)
7,805
related to exports
exports
114,000
1987 $4b
153,000
1991 $86
102%
-priler
related
4-6% all the carpeting
JUL-31-92 FRI 10:28
CARPET AND RUG INSTITUTE FAX NO. 7062788835
P.01
CRI
The Carpet and Rug Institute
P.O. Box 2048, Dalton, Georgia 30722 (706) 278-3176 FAX (706) 278-8835
July 31, 1992
To: Gary Gershowicz
ipp
f3?
Presidential Staff
Washington, DC
N° 5.01
J31
IPP
FAX: 202 456-6218
Re: 1991 IMPORTS AND EXPORTS OF CARPET AND RUGS
IMPORTS
EXPORTS
Square Yards Dollar Value Square Yards Dollar Value
CANADA
5,050
33,678
44,328
269,447
JAPAN
545
6,073
6,753
43,677
GERMANY (W)
459
7,047
1,843
24,092
UNITED KINGDOM
1,322
30,122
5,624
33,247
MEXICO
2,850
9,146
8,152
45,320
SPAIN
666
10,155
549
1,265
TOTAL
ALL COUNTRIES
57,504
572,677
127,493
745,067
Source: U. S. Department of Commerce
U. S. Department of Commerce
Bureau of the Census
Bureau of the Census
IM 146
EM 545
Note:
C.I.F. values
F.A.S. Country of Origin
The national trade association for the carpet and rug industry.
- Since 1969 -
102.7%
199/- exp. to world - 8.1 B. -up from 4,OBin 1987
Commune Dept.
1987- 114,400 jobs related toxports
n
+BH,
mg-153,084
33.8%
inflation
strong productivity growth
From Commerce Dept.
1987-40 B Exports to World
1991-48.98 - & Exports to World
+102,7% Went up this ant
Jobs estated to exports
Between 87,191
1987-114,400 1987- 114,400
+33,8%
1991-153,084
INter. Trade AdMiN
COMM JohN MeNes
377-1053 office Tex APPENS
377-4058
377.5/45
Kent Barker COMM
Dave Walters
themselves.
Naffa- - Projections
Sigures
Margue
Present Georgia
398-1900
current 3583
34th
to 46th
1
29
31
30
31
30
31
#46
High
196
Monday. July 6. 1992
Congressional Monitor
Page 3
could be used to make more loans to Rus-
President Bush's Vetoes
sia and the other newly created states.
Here is a list of Bush's 31 vetoes during his presidency:
Members agreed, 92-2, to an amend-
ment that would suspend aid to Russia a
1989
year from now if it did not show "sub-
Bill
Bill Description
Date
Outcome*
stantial progress" in removing troops
HR 2
Minimum Wage Increase
June 13
House sustained. 247-178
from the Baltic nations of Latvia, Lithua-
nia and Estonia.
S J Res 113
FS-X Plane Codevelopment
July 31
Senate sustained, 66-34
Balanced Budget. Earlier in the
H
J
Res
390
Thrift-bailout Bill
week. a Republican proposal to require a
Enrollment Requirements
Aug. 16
No override attempt
constitutional balanced-budget amend-
HR 2990
Labor, HHS, Education
ment died when supporters could not
FY 1990 Appropriations
Oct. 21
House sustained, 231-191
come up with enough votes to shut off a
HR 3026
District of Columbia
threatened Democratic filibuster. Back-
FY 1990 Appropriations
Oct. 27
No override attempt
ers twice tried to limit debate, but the
HR 2939
Foreign Aid
vote each time was 56-39, four short of
FY 1990 Appropriations
Nov. 19
the 60 needed.
No override attempt
Under an agreement that paved the
HR 3610
District of Columbia
way for consideration of the budget
FY 1990 Appropriations
Nov. 20
No override attempt
amendment, senators are prohibited
HR 1231
Eastern Airlines Strike
from offering another balanced-budget
Resolution
Nov. 21
House sustained, 261-160
amendment this year.
HR 1487
State Department
The budget amendment was offered
Authorization
Nov. 21
No override attempt
as an amendment to unrelated legislation
HR 2712
Chinese Immigrant Status
Nov. 30
House overrode, 390-25
(S 2733) that would expand federal over-
Senate sustained, 62-37
sight of government-sponsored enter-
prises (GSEs) such as the Federal Na-
1990
tional Mortgage Association.
Bill
Bill Description
Date
Outcome*
GSE Oversight. The Senate went on
to pass, 77-19, the GSE measure. S 2733
HR 2364
Amtrak Authorization
May 24
House overrode, 294-123
would establish a new office in the Depart-
Senate sustained, 64-36
ment of Housing and Urban Development
HR 20
Hatch Act Amendments
June 15
House overrode, 327-93
to monitor the activities of GSEs.
Senate sustained, 65-35
The bill includes a section that
HR 770
Parental/Medical Leave
June 29
House sustained, 232-195
would give investors in limited partner-
HR 4328
Textile Import Quotas
Oct. 5
House sustained, 275-152
ships more power to fight a reorganiza-
H J Res 660
Continuing Appropriations
Oct. 6
tion, or "roll up," of their partnership
House sustained, 260-138
and give them the chance to opt out of
S 2104
Civil Rights
Oct. 22
Senate sustained, 66-34
any such deal.
HR 4638
Orphan Drug Amendments
Nov. 8
No override attempt
Education Aid. The Senate ap-
S 321
Indian Preference Act
Nov. 16
No override attempt
proved the compromise version of a higher
HR 4653
Export Controls Authorization Nov.
16
No override attempt
education bill (S 1150) that would expand
HR 3134
Relief of Joan R. Daronco
Nov. 16
financial aid to middle-class students.
No override attempt
The measure would raise the maxi-
S 2834
Intelligence Authorization
Nov. 30
No override attempt
mum family income level permitted for
1991
students to remain eligible for Pell
grants, the government's basic college
Bill
Bill Description
Date
Outcome*
student aid program.
HR 2699
District of Columbia
Senate passage of the conference re-
FY 1992 Appropriations
Aug. 17
No override attempt
port followed an agreement reached earlier
S 1722
Unemployment Benefits
Oct. 11
Senate sustained, 65-35
in the week by House and Senate conferees
HR 2707
Labor/HHS/Education
and the White House on a Democratic plan
FY 1992:Appropriations
Nov. 19
to establish a pilot project allowing the
House sustained, 276-156
government to provide loans directly to
S 1176
Morris K. Udall Foundation
Dec. 20
No override attempt
students through their schools rather than
1992
by subsidizing bank loans.
Under the compromise, $500 million
Bill
Bill Description
Date
Outcome*
would be authorized for direct loans to
HR 2212
Conditional MFN
March 2
House overrode, 357-61
students in the first year of the program,
Status for China
Senate sustained, 60-38
which would be the spring of 1994.
HR 4210
Tax Bill
March 20 House sustained. 211-215
Manufacturing Advances. The
S 3
Senate passed legislation (S 1330) designed
Campaign Finance
May 9
Senate sustained, 57-42
to promote the development of advanced
S. 2342
Sioux Indian Claims
June 16
manufacturing technologies.
HR 2507
Fetal Tissue Research/NIH
June 23
House sustained, 271-156
The bill would launch a joint indus-
S 250
Motor Voter
July 2
try-government project to develop ge-
*Veto overrides require a two-thirds majority vote of both houses.
neric computer-controlled manufacturing
'Similar provisions were included in HR 5316. signed on Dec. 1 (PL 101-650)
systems. The measure also would create a
tBush asserted he had pocket vetoed the bill. a contention disputed by Congress. However, Congress did not
National Quality Laboratory to serve as a
challenge the legality of the veto and similar legislation (S 2184 - PL 102-259) was signed March 19, 1992.
clearinghouse for new manufacturing