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The original documents are located in Box D15, folder "Electronic Industries Association, "Congressional Responsibility in Defense Planning, Washington, DC, March 15, 1960" of the Ford Congressional Papers: Press Secretary and Speech File at the Gerald R. Ford Presidential Library. Copyright Notice The copyright law of the United States (Title 17, United States Code) governs the making of photocopies or other reproductions of copyrighted material. The Council donated to the United States of America his copyrights in all of his unpublished writings in National Archives collections. Works prepared by U.S. Government employees as part of their official duties are in the public domain. The copyrights to materials written by other individuals or organizations are presumed to remain with them. If you think any of the information displayed in the PDF is subject to a valid copyright claim, please contact the Gerald R. Ford Presidential Library. Digitized from Box D15 of The Ford Congressional Papers: Press Secretary and Speech File at the Gerald R. Ford Presidential Library EINEIA ISOURI EST. 1924 SOCIATIO W EEKLY contents R EPORT Vol. 16 Number 12. to the ELECTRONICS INDUSTRY Governmental-Legislative (A) FOR INFORMATION NOT FOR PUBLICATION New patent bill NIKE-ZEUS funds highlights Proprietary rights hearings Officer-hiring bill Engineering drawings study Industrial security bill EIA Conference speeches cite vital role of electronics; 4-day Washington meeting draws record attendance. (Green Lead Story) Engineering (B) President Hull to get Association's Medal of Honor; nomination lauds contributions to industry's progress, (Green Lead Story) Triode capacitance values Storage tube symbols 400 attend Defense Market Planning Seminar; hear ideas on how to New measurement standard get more defense value from better planning. (Yellow Lead Story) Dean resignation from R-20 Power supply cords OK New bill covering basic research patents introduced by O'Mahoney; gives government firm hold on patent titles. (Section A) Supplemental Information (c) York indicates that Army may get $25 million in frozen NIKE-ZEUS funds to launch miniature parts fabrication. (Section A) Texts, Seminar speeches Sprague Ford House schedules hearings on problem of proprietary rights and Texts, Conference speeches data; to stress effects on small businesses. (Section A) Quesada Nelson RADIO-TV PRODUCTION FOR THE WEEK ENDING MARCH 11: TELEVISION 102,939; RADIO, 350,468, INCLUDING 149,147 AUTO RECEIVERS. March 22, 1960 #60-292 ELECTRONIC INDUSTRIES ASSOCIATION 1721 De Sales Street, N.W., Washington 6, D.C. UPCOMING EVENTS EIA Eastern Credit Committee Mar. 22 -- Hotel Manger-Vanderbilt, New York City. Western Credit Committee - Mar. 23 -- Hotel Bismarck, Chicago, Ill. Terminations Committee - Mar. 24 Plaza Hotel, New York City. 1st Annual Semiconductor Marketing Forum -- April 5-6 -- Hotel Roosevelt, New York City. 36th Annual Convention - May 18-20 -- Pick-Congress Hotel, Chicago, Ill. Second EIA Conference on Value Engineering -- Sept. 7-8 -- Los Angeles, Calif. Fall Conference Sept. 13-16 -- French Lick-Sheraton, French Lick, Ind. Radio Fall Meeting - Oct. 31 - Nov. 2 -- Syracuse Hotel, Syracuse, N.Y. Winter Conference - Nov. 29-30 and Dec. 1 -- Fairmont Hotel, San Francisco, Calif. Third Conference on Maintainability of Electronic Equipment -- Dec. 5-7 -- San Antonio, Texas. Government-Miscellaneous IRE International Convention - Mar. 21-24 -- Coliseum & Waldorf Astoria Hotel, New York City. (IRE) 1st Annual Symposium on Human Factors in Electronics Mar. 24-25 -- Auditorium, Bell Telephone Laboratories, New York City. (IRE) 6th Nuclear Congress -- Apr. 3-8 -- N.Y. Coliseum, New York City. (IRE) Army Symposium on Static Relays -- Apr. 12-13 -- U.S. Army Signal Research and Development Laboratory, Fort Monmouth, N.J. Conference on Automatic Techniques -- Apr. 18-19 -- Sheraton Cleveland Hotel, Cleveland, Ohio. (IRE) National Aeronautical Electronics Conference -- May 2-4 -- Dayton, Ohio. (IRE) Western Joint Computer Conference -- May 2-6 -- San Francisco, Calif. PGMTT National Symposium - May 9-11 -- Hotel Del Coronado, San Diego, Calif. (IRE) Electronic Components Symposium May 10-12 -- Washington, D.C. Electronic Parts Distributors Show -- May 16-18 -- Conrad Hilton Hotel, Chicago, Ill. 1960 Conference on Standards and Electronic Measurements (IRE and NBS) -- June 22-24 -- NBS Boulder Laboratories, Boulder, Colo. National Convention on Military Electronics -- June 27-29 -- Washington Hotel, Washington, D.C. WESCON Aug. 23-26 -- Ambassador Hotel, Los Angeles, Calif. (IRE) National Electronics Conference Oct. 10-12 Hotel Sherman, Chicago, Ill. Mid-America Electronics Convention -- Nov. 14-16 -- Kansas City, Mo. (IRE) Eastern Joint Computer Conference Dec. 11-14 New Yorker Hotel, New York City. (IRE) Exhibits IRE National Convention - Mar. 21-24 -- Coliseum & Waldorf Astoria Hotel, New York City. (IRE) 6th Nuclear Congress April 3-8 -- New York Coliseum, New York City. (IRE) Electronic Industry Parts Show -- May 16-18 -- Conrad Hilton Hotel, Chicago, Ill. WESCON - Aug. 23-26 -- Ambassador Hotel, Los Angeles, Calif. (IRE) Mid-America Electronics Convention -- Nov. 14-16 -- Kansas City, Mo. (IRE) Eastern Joint Computer Conference -- Dec. 11-14 -- New Yorker Hotel, New York City. (IRE) Vital Role of Electronics Cited By Government Spokesmen at EIA Conference President Hull to Get Medal of Honor; Record Attendance at 4-Day Washington Parley The vital role of the electronics industry in national defense, safety in the air, and the development of Signal Corps communications facilities provided the theme of EIA's spring conference in Washington last week before a record-breaking attendance of members and Government guests. During four days of industry meetings at the Statler Hilton Hotel several hundred members of EIA heard outstanding Government and military spokesmen discuss the importance of electronics and the responsibilities of industry, while all five divisions and major committees reviewed problems and programs designed to broaden membership services and activities to keep abreast of the industry's growth. Highlights of the conference, March 15-18, were: 1) President David R. Hull was selected by the Board of Directors to receive the 1960 EIA Medal of Honor for "distinguished service con- tributing to the advancement of the electronics industry" at the Associ- ations' convention dinner on May 19th in Chicago. 2) E. R. Quesada, Administrator of the Federal Aviation Authority, praised the electronics industry for its part in the tremendous develop- ment of aviation and the vital communication, navigational, and safety facilities required by today's air craft. 3) Defense officials, a member of Congress, and industry executives discussed means of getting "more defense for the dollar" at an all-day seminar sponsored by the Military Products Division. 4) Major General R. T. Nelson, Chief Signal Officer, cited the technical progress of electronics at a membership luncheon marking the one hundredth anniversary of the Signal Corps. Selection of President Hull as EIA's "man of the year" climaxed the industry conference and Board of Directors meeting on Friday. In nominating Mr. Hull as recip- ient of the Medal of Honor, Chairman H. Leslie Hoffman, of the Annual Award Committee, pointed out that the honor is a recognition of his long service and many contributions to the progress of the electronics industry both in the Navy Department and industry. Mr. Hull is serving his second term as President of EIA. (See detailed story following.) Tribute to Industry Before an audience of more than 500 members and guests from Government and the Military Services, Mr. Quesada reviewed FAA's plans and programs designed to provide safer and more efficient aviation facilities for the nation. "Electronics has had its impact on the growth of the aviation industry," he said. "Likewise the electronics industry has benefited from the inexhaustible market generated by the Air Age. Manual and mechanical systems and devices in aircraft have been replaced by smaller, lighter, less expensive and more efficient electronics packages. FORD WBRAR 2. "The remarkable progress in electronics in the last decade is a tribute to engineers and scientists of the world who have dedicated their efforts to research and development. And, I might add, a tribute to the electronics manufacturers for their efficiency in producing the products of research and development for distribution to the users. In this regard, your organizations have promoted, not only our nation's pro- ductivity but have furthered the well-being of its individual citizens as well. "As we look now to the future, aviation will rely on the efforts of men such as you to an increasing extent to provide the necessary airborne devices, navigational aids, and communications equipment that are the life's blood of a safe and efficient air traffic system. Your steady growth over the past several years reflects the in- creasing dependence that we are placing upon your industries in helping us reach our objectives. And I would say, without hesitation, that the electronics industries, big as they are, are only beginning to tap their productive potentialities. Your greatest years still lie ahead.' (The text of Mr. Quesada's address is included as a supplement to this Weekly Report.) President Hull, in introducing Mr. Quesada and head table guests, cited the growth of the electronics industry since 1950 and pointed out that half of its sales today are to Government. Among the 150 guests of EIA were members of Congress, high- ranking Government officials, and military officers. The Defense Planning Seminar on March 15 drew about 400 representatives of Government agencies and industry representatives to hear Government and industry spokes- men at an all-day and evening session. Among the speakers were Representative Gerald Ford, Jr., (R. ,Mich.) ranking member of the House Armed Forces Appropriations Subcommittee; John M. Sprague, Deputy Assistant to the Secretary of Defense; and President Hull. (A detailed report on the seminar follows and text of the talks by Messrs. Ford and Sprague are included as a Weekly Report supplement.) Scientific Advance Noted Reviewing the progress of communications during the 100 years of the Signal Corps' history, General Nelson said: "In no area of human endeavor have changes been more marked than in our scientific pursuits And in no area of scientific endeavor has change and progress been more notable than in this total field we call electronics. The advances of the past 10 years in electronic science and in the development and application of electronic devices, which increased man's capabilities manyfold have been phenomenal. Their effect is cumulative. The technological gains that can be expected in this relatively young and imaginative science during the next few years are such that few would attempt to predict them. Invention -- in a sense -- has become the mother of necessity." The Signal Corps has built an airborne radar that can produce a radar map with almost the quality of a photograph, General Nelson revealed. A prototype of the "aerial surveillance platforms" will be demonstrated next month. (The text of General Nelson's address is included as a Weekly Report sup- plement.) 3. Culminating the four days of industry meetings, the Board of Directors endorsed recommendations of the Legislative Policy Committee for more vigorous support of the Associations' legislative program. This includes proposals to require identification of foreign-made electronic components, repeal or modification of the Walsh-Healey Act, and enactment of a law to encourage foreign investments. At the same time the Board approved the Committee's recommendation that EIA oppose legislative proposals which would authorize the Federal Communications Commission to establish performance standards in the manufacture of television receivers and would give the Secretary of Labor broad authority to investigate industry's costs and profits before recommending higher tariff rates to offset lower wage levels in countries shipping goods to the United States. Chairman Robert C. Sprague, of the Electronic Imports Committee, reviewed EIA's efforts to obtain limitations on Japanese shipments of electronic products to this country and said there are indications that Japan is considering the adoption of voluntary quotas on its electronic exports to the United States. He pointed out EIA's complaint that growing imports of Japanese semiconductor products are threatening national security is being investigated by the Business and Defense Services Administration of the Depart- ment of Commerce. Chairman Hoffman, of the EIA Spectrum Committee, informed the Board progress also is being made in the Association's efforts to bring about a more effective adminis- tration of the radio spectrum despite an apparent stalemate in legislative developments. Government officials are in the process of reorganizing and strengthening the process of allocating Government channels to the military services and executive departments, he said. Change in By-Laws Proposed The Membership and Scope Committee recommended to the Board of Directors that EIA's By-Laws be amended to define more clearly an electronic manufacturer and eligibility requirements of Associate and Special members. Definite recommendations will be sub- mitted to the membership at the EIA convention in Chicago May 18th. President Hull also nominated past Presidents Sprague, Hoffman, and Leslie F. Muter as a Nominating Committee to recommend EIA officers for the next fiscal year, and appointed Mr. Muter and Charles M. Hofman as Co-Chairmen of the 1960 Convention Committee. Upon recommendation of the Parts Division, H. F. Bersche, of the RCA Tube Division, was elected one of two Association representatives on the Board of Directors of the Parts Show Corporation. Mr. Bersche will succeed Jack Hughes, of Littelfuse, whose term of office is about to expire. All five divisions met on March 17 to review and act upon their respective programs. Chairman Ben Edelman, of the Educational Coordinating Committee, informed the Board of Directors that the TV Educational Guidebook, which has been under preparation for several months, has now been completed and will be published as soon as arrangements can be made with one of several interested organizations. The Consumer Products Division, under Chairman Marion S. Pettegrew, authorized EIA to prepare and obtain cost estimates on a standard seal which all phono- FORD graph manufacturers may use if they wish to indicate compliance with EIA's "music power output" standard for stereophonic phonographs. GERAL LIBRARY 4. The division reiterated its opposition to the FCC proposal which would empower the Commission to establish performance standards for television receivers and decided to select an industry witness to testify if and when hearings are held on the bill by either the Senate or House Interstate and Foreign Commerce Committees. The Division Executive Committee also authorized informal protests to the FCC that manufacturers and distributors of foreign-made radio and TV sets are not filing certificates, as required of all manufacturers by the FCC, indicating compliance with the radiation limits established by the FCC in cooperation with EIA. The Committee was told that only one Japanese manufacturer to date has complied with this requirement. The Consumer Products Division reviewed two proposed promotion programs and decided to forego this year a television merchandising program because plans could not be completed in time for mid-summer distributor meetings. A report was received from Chairman L. M. Sandwick, of the Phonograph Section, indicating that the proposed high fidelity stereophonic phonograph advertising campaign is still under consideration by individual manufacturers. If enough manufacturers agree to participate, he said, the program will be initiated in early fall. Military Officers Guests The Military Products Division, under Chairman Sidney R. Curtis, was host to a number of guests from the Military Services and the Defense Department including the following: RADM Edward G. Metzger, Assistant Chief for Contracts, Bureau of Naval Weapons; Brg. Gen. Walter R. Graalman, Deputy Director Procurement, Directorate of Procurement & Production, Hqs., Air Materiel Comman; Ralph Clark, Assistant Director of Defense Research & Engineering (Communications); Cdr. J. M. Malloy, Staff Director, ASPR Division, OASD (Supply & Logistics); and William H. Moore, Executive Assistant to the Assistant Secretary of the Navy (Material). At an afternoon session members of the Military Products Division heard Colonel C. C. Segrist, Deputy Commander of the newly-established Electronic Systems Center at L. G. Hanscom Field, Massachusetts, describe the organization and its functions. Colonel Segrist said that ESC will be responsible for all major Air Force electronic and com- munication systems and would operate on a par with the Ballistic Missile Center and Aeronautical Systems Center. William Sen, Technical Advisor to the Commander of ARDC's Comman and Control Development Division, described responsibilities of the Hanscom Field operation. Upon recommendation of the Military Systems Management Committee, which met on March 16 under Chairman C. F. Horne, the Military Products Division took under con- sideration establishment of a new divisional committee to consider problems arising under the weapons systems concept, particularly between prime and subcontractors and large and small electronic manufacturers. The Policy Committee was asked to develop a recommendation for action at the May meeting of the Division. The Parts Division, under Chairman W. S. Parsons, decided to employ a staff engineer who will deal exclusively with the standardization activities of parts manu- facturers in the EIA Engineering Department. The division also reviewed the current Walsh-Healey proceeding for the electronic components industry and plans for the Inter- national Electro Technical Commission conferences in New Delhi, India, this fall. The division also discussed plans for expanding its membership and recommended to the Board of Directors the employment of a staff member to spend full time soliciting new EIA members. 5. Members of the Parts Division Executive Committee on March 16 toured the Naval Research Laboratory in Washington. Chairman J. A. Milling reported that the Distributor Relations Committee is cooperating with the Electronic Representatives Association in the implementation of EIA's Unit Territory Plan. Wilfred L. Larson, one of the EIA representatives to the ERA, reported on his conferences with the Electronic Representatives Association and its plans for regional industry conferences. The Tube and Semiconductor Division, with Vice President L. Berkley Davis presiding, reviewed current proceedings involving tube and semiconductor products under the Walsh-Healey Act, and received reports on the operations of the EIA Standards Laboratory. Foreign Marking Asked The division also reviewed the problem of increasing Japanese shipments of semiconductor products to the United States and adopted a resolution recommending that the Board of Directors act to obtain legislation which would require the permanent marking of all imported tube and semiconductor products. Members also reviewed the recently established policy whereby the Air Force acts as a single service procurement agency for common electron tubes. Meetings were held, prior to the session of the Executive Committee, by the Cathode Ray and Allied Tube Section, Receiving and Allied Tube Section, Semiconductor Section, and Transmitter Tube Section. The Industrial Electronics Division, with Irving Koss acting as Chairman, decided to establish a Statistical and Marketing Data Committee to develop more accurate reports on the growth of industrial electronic products. The Division received a report on its first marketing conference held in New York in January and decided to hold another such seminar within the next six months. Proposals for establishing new sections, including Instrumentation, Educational TV, Citizens' Radio, Navigational Aids, and Medical Electronics, were discussed, but action was deferred. The division decided to schedule an organizational meeting of instrument manufacturers in the near future. Reports were received from the Amplifier and Sound Equipment, Broadcast and Closed Circuit, Land Mobile Communications, and Microwave Sections which had met the previous day. Among other committees which met during the conference was the Service Committee which had as its guest speakers managers of TV-radio manufacturers. Chairman S. R. Mihalic reported that the writing of the customer relations manual for service technicians had been awarded to the McGraw-Hill Writing Service. ##### President Hull's Electronic Career Began with Service in Navy During World War II President D. R. Hull, who on May 20 will receive EIA's Medal of Honor, was selected by the EIA Board of Directors and Annual Award Committee for his long military and industry service and many contributions to the advancement of the electronics industry. LIBRARY 6. While leading many industry activities during the past two years as President of EIA, Mr. Hull's affiliation with electronics covers more than a quarter of a century. He has been an executive of the industry since his retirement from the Navy in 1948 with the rank of captain. He is now Vice President of the Raytheon Company in charge of its defense programs with headquarters in Washington. Before joining Raytheon in 1950, he was with International Telephone and Telegraph Corporation as Vice President and Director of Capehart-Farnsworth Corporation. Following graduation from the Naval Academy in 1925, Mr. Hull specialized in underwater sound and radar development prior to World War II. When war began, he became head of the Electronics Design Branch of the Navy Department. He then advanced to Deputy for Electronics and finally to Assistant Chief of the Bureau for Electronics, the senior Navy position in electronics materiel. In 1943, for his pre-war work, Mr. Hull received a Navy commendation ribbon and citation from the then Secretary of the Navy, Frank Knox, "for his outstanding service in coordinating the entire Navy's radar research and development program while serving as Assistant to the Director of the Naval Research Laboratory." For his service during the war he also was awarded the Legion of Merit. Mr. Hull was born in 1903 in Newton, New Jersey. In addition to a Bachelor of Science degree from the Naval Academy, Mr. Hull holds a Master of Science degree from Harvard University. He has been awarded fellowships by the Institute of Radio Engineers and the Acoustical Society of America. He has been a Director of EIA since March, 1956, and President since May, 1958. ##### 13 New Members Admitted to EIA The EIA Board of Directors admitted 13 new members on March 18, bringing the membership to 342. The new members are: Electronic Consultants, Inc., Hempstead, N. Y. Electronics Investment Management Corp., San Diego 1, Calif. Harman-Kardon, Inc., Westbury, Long Island, N. Y. McDonnel & Co., Inc., New York 5, N. Y. McDonnell Aircraft Corp., St. Louis 66, Mo. Polytronics Laboratories, Inc., Clifton, N. J. Ruder & Finn, Inc., New York 22, N. Y. Standard Rectifier Corporation, Santa Ana, Calif. Stanford Research Institute, Menlo Park, Calif. Syntron Company, Homer City, Pa. Tucor, Inc., South Norwalk, Conn. U. S. Transistor Corp., Syosset, L.I., N. Y. Vought Electronics, Div. of Chance Vought Aircraft Inc., Dallas 22, Texas. Membership of Wiltec Electronics, Inc., South Norwalk, Conn., was merged with Tucor, Inc., South Norwalk, Conn. The following memberships were terminated: Midwest Speaker Company, McGregor, Iowa Oak Electronics Company, Buffalo 3, N. Y. Pan-Electronics Corp., Griffith 1, Georgia. ##### EIA Vol. 16, No. 12 March 22, 1960 400 Attend Last Week's Defense Market Planning Seminar Hear Government and Industry Ideas on More Defense Value from Better Planning More than 400 representatives of government agencies and electronic firms last week attended a full day of speeches and panel discussions on how to stretch the national defense dollar by better market planning. The Defense Market Planning Seminar was conducted by the Marketing Data Committee of EIA's Military Products Division. It was held in the Statler Hilton Hotel in Washington on the day prior to the start of the Association's 3-day Spring Conference. EIA President David R. Hull, in the keynote speech, stated the seminar's theme of More Defense Per Dollar and expressed the hope that the event would result in the formation of closer government-industry ties "in an area where we lacked them." John M. Sprague, Deputy Assistant Secretary of Defense (Comptroller) and one of the seminar's two principal speakers, told the luncheon meeting that greater industry participation in weapons systems planning is complicated by the rapidly chang- ing nature of the Defense Department's technological needs. Rep. Gerald Ford, Jr. (R., Mich.), the second major speaker, outlined at the seminar dinner nine ways in which Congress could assist defense agencies and industry in getting more out of money appropriated for defense. (Full texts of the addresses by Mr. Sprague and Rep. Ford appear in the Supplemental Information section of this Weekly Report.) The panel which discussed military service programs and planning was head- ed by Sidney R. Curtis, Senior Vice President of Stromberg-Carlson and Chairman of the EIA Military Products Division. Members of the panel were Rear. Adm. L. D. Coates, Director of Development Planning, Chief of Naval Operations; Brig. Gen. Elmer L. Littell, Commander, Army Signal Supply Agency; Col. Eugene C. LaVier, Air Research and Development Command; and Dr. Howard Wilcox, Deputy Director, Defense Research and Engineering. The Panel discussing industry programs and planning was chaired by Vice Adm. John H. Sides, Director, Weapons Systems Evaluation Group, DOD. Panelists were L. Eugene Root, Vice President of the Missiles and Electronics Division, Lockheed Aircraft Corp.; Dr. Richard C. Raymond, Manager of Technical Military Planning, General Electric Co.; J. H. Richardson, Marketing Director, Hughes Aircraft Co., and Dr. N. I. Korman, Advanced Military Systems Director, Radio Corporation of America. Some highlights from talks by the seminar panelists follow: Adm. Coates saw a possible increase of 20 percent in the electronic industry's share of the defense budget during the next 10 years. He said this would amount to $2.4 billion worth of new business to the industry, even if the total defense budget were to remain at its present level. Gen. Littell proposed adherence to "5 R's" to facilitate pooling of the efforts of the military services and industry to gain better defense planning. They were: Requirements, Resources, Realism, Reciprocity, and Responsiveness. GERALD LIBRARY Col. LaVier described the recent reorganization of the Air Research and Development Command and the consequent reorientation of R&D planning philosophy and operation. One new program, he said, will result in the publication of Technical Forecasts which industries can use to determine what ARDC is supporting in their fields, who the responsible agencies are, and what research goals are in future years. Dr. Wilcox said the addition of mobile, airborne, and ocean-borne weapons to the Nation's defense structure will place the country at a "static point in the strategic weapons race" within the next few years. At this point, he said, there should be a tapering off of strategic weapon requirements which will permit a bigger buildup of requirements for limited wars. Mr. Root called for increased government-industry cooperation. "It seems to us that in many respects the defense industry is an integrale part of the over-all U.S. defense establishment. It may well make sense for planners in the DOD and industry to cooperate even more closely in the task of matching defense needs with timely systems in order that our country might achieve the maximum defense for the resources expended," he declared. Dr. Raymond stressed the importance of studying each promising new idea. "It is probably more economical in the long run to tolerate some degree of over-lapping and duplication than it is to argue out each case and then to build obsolete equipment on the basis of the agreement, he pointed out. Mr. Richardson said that marketing is essential to a defense industry to accomplish representation of military needs and requirements to the company and representa- tion of the company's applied technology to the military. Modern marketing practices are needed, he said, to enable industry to "properly put its skills at the disposal of DOD and, in the end, help provide for the national security." Dr. Kroman defined the separate areas in which the military services and industry should handle systems planning. With its research development, design, pro- duction and service agencies, he said, industry "is more acutely aware of possibilities for weapons and military devices which arise out of technology, engineering and production. It has greater insight as to what might be done with weapon characteristics, performance, lead times, costs, and dates of obsolescence, " he stated. ##### to Page 2A GOVERNMENTAL and LEGISLATIVE Section A O'Mahoney proposes new patent legislation - Sen. Joseph C. O'Mahoney (D., Wyo.) has introduced a bill (S 3156) which he said would provide for the protec- tion of interests of the United States in basic research with respect to patent rights arising from research sponsored by the government. Sen. O'Mahoney, who is chairman of the Senate Subcommittee on Patents, Trademarks and Copyrights, said the measure was aimed at determining whether patents resulting from government sponsored research should be allowed to become the pro- perty of private contractors "who are themselves the beneficiaries of government subsides." The bill would require the National Science Foundation, which coordinates basic research throughout the government, to determine the possible adverse impact on basic research of patent and technical information clauses contained in research contracts let by government agencies. It also would provide for review of contracts by both the Foundation and the Justice Department. Formal expression of their views would be required before a patent and technical information clause giving exclusive commercial rights to the contract could be included in important basic research contracts. The bill was sent to the Senate Judiciary Committee for referral to the Subcommittee on Patents. Hearings have not yet been scheduled, a subcommittee spokesman told the Weekly Report. Sen. O'Mahoney said a subcommittee investigation of the Science Foundation found the agency "suprisingly indifferent to the kind of patent and technical in- formation provisions used in its own research grants as well as in contracts and grants let by other government agencies." The investigation also disclosed, he said, that Foundation Director Alan T. Waterman "was not even aware that there were being widely used in government research contracts patent and technical information clauses which encourage the contractors to maintain undesirable secrecy with respect to basic research." Commenting on the bill, he said: "If there is to be any patenting at all of the products or by-products of government basic research, it would seem desirable for the government, rather than private contractors, to hold title to the patents and for the government to have freedom of accessibility and the right to disseminate the resulting scientific and technical information." Army may get $25 million of NIKE-ZEUS fund - The Army may get $25 million from frozen NIKE-ZEUS antimissile funds to be used to set up production lines for small electronic components, Dr. Herbert York, Director of Defense Research and Engineering, indicated last week. The money, part of $137 million designated for preproduction work on NIKE- ZEUS but withheld from the Army by the Administration, would be used to set up automatic production lines for fabrication of miniature electronic parts used in the antimissile system. Dr. York also said that more research is required on NIKE-ZEUS. This was taken to mean that release of the $25 million would not mean immediate release of the entire preproduction sum. The Army first asked the Department of Defense for the preproduction funds last month in testimony before the House Science and Astronautics Committee. Pro- duction lines for the small components were described as the most important part of the preproduction program. EIA Vol. 16, No. 12 March 22, 1960 Hearings begin next week on proprietary rights -- Three days of hearings will begin March 29 on the problem of proprietary rights and data and its effect on small business, Rep. Abraham J. Multer (D., N.Y.), Chairman of the Subcommittee on Government Procurement of the House Small Business Committee, announced last week. Rep. Multer said in a statement that complaints to the committee have indicated that a small business concern under subcontract to a prime contractor or on direct procurement with the Department of Defense is required to submit com- plete proprietary data on products or techniques which it has designed and developed with its own resources. Some small businesses have complained, Rep. Multer said, that this re- quirement might cause them to disclose "invaluable technological data as well as trade secrets." The committee will hear testimony from prime contractors and officials of DOD in response to the complaints. Defense and industry officials will also testify on the Armed Services Procurement Regulations concerning proprietary rights and related matters, Rep. Multer said. Committee approves officer-hiring bill -- The House Armed Services Com- mittee last week approved a bill which would withold retirement pay from retired military officers working for defense contractors. The bill (HR 10959) would also require ex-officers to register if they joined a firm doing business with the Department of Defense. Contractors would be required to report such hirings. Dropped from the bill was requirement of stiff criminal penalties for officers selling to DOD within two years of their retirement. The requirement, supported by Subcommittee Chairman F. Edward Hebert (D., La.), was removed by a sub- committee vote of 28-4. The final draft of the bill was approved by the full committee by a vote of 34-1. DOD establishes new committee on engineering drawings -- The Department of Defense has established a special committee to aid in development of a program for unification and standarization of engineering drawings. The Defense Drawing Practice Industry Advisory Committee will advise the director of the Armed Forces Supply Support Center in formulating the program. It will consist of 15 industrialists and educators and one member and an alternate member from each military service. New bill requires security decisions to be on record -- Legislation which would require decisions involving government contractors or Federal workers under security or loyalty programs to be made on the record was introduced in the House last week. Introduced jointly by Reps. James Roosevelt (D., Cal.) and Frank Thompson, Jr. (D., N.J.), the bill (HR 11151) adds a single paragraph to section 12 of the Administrative Act. The amendment reads: "Notwithstanding any other provision of law, the decision or adjud- ication by any agency as to its officers, employees and agents in the course of the administration of any Federal employee loyalty or security program or law and as to officers, employees and agents of any contractor with the United States in the course of the administration of any industrial security review program or law shall be made on the record as contemplated by this Act and shall be subject to all other provisions of this Act." Its sponsors said the bill was designed to strengthen the President's February 20 executive order revising industrial security procedures. The order has "run into a barrage of criticism" for not establishing enough safeguards for employees whose loyalty is questioned, they said. The measure was referred to the House Judiciary Committee. Page 2 ENGINEERING Section B Group sets capacitance values for triodes - Review of 6FH5 capacities has brought agreement that grid-to-plate capacitances of triodes used in neutralized high frequency applications should be rated as bogey values rather than maximums, according to a report of a recent meeting of the JT-5.4 Subcommittee on Radio-TV Ratings of Low Power Electron Tubes. In another action the subcommittee, meeting under Chairman A. J. Haley of Westinghouse Electric Corp., recalled for minor corrections re-registrations for the 1B3GT, 1U5, 3V4 and 6BR8 prepared by JT-5.4 and issued with a letter of ballot by JT-5. A copy of the JT-5.4 working draft of the "Low Voltage Rectifier Manual of Practice" was sent to the British Valve Association in reply to a request for exchange of information of construction on retifier rating charts. The progress and current status of noise figure measurement standardiz- ation was reviewed by the chairman of the Advisory Group. The subcommittee decided to request permission through JT-5 to have the EIA laboratories undertake a noise source evaluation program. Symbols approved for storage tubes - The JT-6.12 Subcommittee on Storage Tubes. D.W. Davis of International Telephone and Telegraph, Chairman, recently completed agreement on symbols to be used in electrical in-visual out-storage tubes. Detailed review of Performance Characteristics 72.4-4375 was completed at the same meeting. Essential concurrence existed on both the characteristics to be measured and the method of measurement. Committee drafts measurement standard - The JS-9 Committee on Industrial Signal Transistors recently completed the first draft of a measurement for Re ("ie). The Committee, C. D. Simmons of Lansdale Tube Co., Chairman, also discussed vb'cc and a first draft of a standard on minimum requirements for collector-to-emitter voltage rating for RF-IF transistors. A first draft of tunnel diode Registration Data Format was also drawn up. The Committee reported that the Low Power Audio Registration Data Format is complete and is being held pending Council action on the RF-IF Format, now on letter ballot. Other Registration Data Formats in various under preparations are High Power RF Oscillators and Amplifier Transistors, RF Mixer and Connector Transistors, and switching Transistors, the Committee reported. Dean resigns R-20 chairmanship - William W. Dean recently resigned as Chairman of the EIA Engineering Committee R-20 on Packaged Audio Equipment. The action was made necessary because of a change of his responsibilities in the General Electric Co. Under Mr. Dean's chairmanship, the Committee formulated the newly issued Standard RS-234 on Power Output Ratings of Packaged Audio Equipment for Home use. Harris Wood, Chairman of the Entertainment Receiver (R) Panel, was expected to appoint a new chairman soon. UL okays power supply cords - The Underwriters' Laboratories, Inc. announced on March 4 that flexible power supply cords type SP-2 and SPT-2 are accept- able for commercial use if the length of the cord does not exceed eight feet. Type SJ and SJT cord will continue to be required if the length is more than eight feet. EIA Vol. 16 No. 12 March 22, 1960 SUPPLEMENTAL INFORMATION Section C REMARKS OF MR. JOHN M. SPRAGUE DEPUTY ASSISTANT SECRETARY OF DEFENSE (COMPTROLLER) BEFORE THE ELECTRONIC INDUSTRIES ASSOCIATION "DEFENSE MARKET PLANNING SEMINAR" WASHINGTON, D.C., MARCH 15, 1960 Mr. President, Members of the Defense Market Planning Seminar, and Guests: We in the Defense Department always welcome these opportunities to meet and discuss with our partners in industry the mutual problem of national defense. I couldn't help but wonder, however, why anybody would want to spoil the luxury of relaxing after a good lunch with a discussion of so contentious a subject as the de- fense program and budget. The Electronic Industries Association members, like all contractors servic- ing the Department of Defense and the Military Assistance Programs, are understand- ably interested in the immediate and long-range future -- the weapons and level of effort of tomorrow which will grow out of today's research and development. I am sure you will agree that the world of electronics, more than many other industries, can look forward to expanding civilian markets as well as increased use of its products and know-how by the military and space programs. The level of defense buying is, of course, directly related to the assessment of the threat which, for the immediate future will probably mean, as Mr. Gates told the House Appropria- tions Committee, continued high defense budgets. The electronics share of these budgets is forecast to increase over the next several years as the aircraft share, for example, declines. Admittedly, it would be desirable to be able to lay out longer range de- Ense programs so that industry could more fully participate in the planning of future weapons systems. But, today's military planning, both contemporary and long range, presents a constantly changing spectrum. While the useful life of many of the con- entional hardware items can be forecast with considerable confidence, the military life expectancy of some of the more sophisticated follow-on items is greatly in- fluenced by the rapid changes in the state-of-the-art which may obsolete an item even before test and evaluation is completed. This greatly complicates the task of detailed long range planning with industry. With respect to over-all defense planning, it seems to me that a thorough understanding of the major factors which determine the size and character of the annual defense program and budget is an essential prerequisite. To begin with, defense programming and budgeting consist of much more than an assessment of the military threat, a determination of the military require- ments, the costing of those requirements and the adding up of the costs. Certainly, the defense program and budget must, in total, not only be equal to the assessment of the threat but must also provide an adequate margin of safety. But military re- quirements, like the assessments of the military threat, are not susceptible to pre- cise determination. Furthermore, the defense budget cannot be planned and formu- lated in isolation. It must be developed within the framework of the entire Federal budget, the entire government economic and fiscal policy and, indeed, the entire national strategy. EIA Vol. 16, No. 12 March 22, 1960 Today's threat to our national security, as many experts on this subject have pointed out before, is not only military. It is also political, economic and even psychological. To cope successfully with such a multi-sided threat, we must have a balanced national strategy wherein the military, political, economic, and the psychological aspects are all welded together into an integrated whole. The risks inherent in each of the threats must be carefully weighed and brought into proper balance, recognizing that security can never be absolute and that a certain degree of residual risk must be accepted in each area. Nor is this composite threat ever static. The world moves on, circumstances change, and the degree of risk inherent in each element of our national strategy also changes. Thus, the national strategy must be constantly reassessed and the relative emphasis placed on each element adjusted to conform with the new challenges of ever- changing circumstances. The defense program and budget, therefore, must not only provide adequately for the national security but must also be tied in with all the other considerations affecting the total national budget and the total national strategy. We all understand that military policy cannot be separated from foreign policy and that military policy must be the strong right arm of foreign policy. Our treaties, commitments and peaceful objectives around the world all have an important bearing on the size and composition of our defense forces. But is it not always understood that military policy is also related to economic policy and that economic factors have an important, although secondary, influence on the over-all level of the defense effort at any particular time. While it is true that the U.S. economy, today, could support a larger de- fense program, that is not the real issue. Experience has shown that the defense program is enmeshed in a whole array of interrelated economic factors -- the his- torical dangers of inflation; the tax burden in relation to economic incentives; the size of the national debt in relation to interest rates and monetary policy changes in the balance of payments, etc. From a national point of view, all of these factors have a bearing on the over-all level of defense expenditures. I need not belabor the reasons why the Government must be ever alert to the dangers of inflation -- the inequity to those on fixed incomes, the distortion of values, the weakening of our competitive position in world markets, and the under- mining of the strength of the dollar. But, in a free enterprise economy in peace- time, the Government's role in the fight against inflation is indirect. Its most important weapon is a balanced budget or, if at all possible, a budget surplus. The national debt is now at an all-time high. Within the last two years, the average yield on long-term Government bonds has gone from 3.1 percent to 4.3 per- cent, and the cost of shorter term borrowing to as high as 4½ and 5 percent. Interest on the national debt has gone up from $7.7 billion in fiscal year 1959 to an estimated $9.4 billion for 1960 -- well in excess of total Federal expenditures as late as 1940. Here, again, is an urgent reason why the Federal budget should be balanced and, indeed, if at all possible, a surplus achieved. More recently we have encountered a problem new to our generation of Americans -- a large adverse balance of payments. In calendar year 1958 the United States suffered a balance of payments deficit of $3.4 billion. Part of this deficit was offset by the withdrawal by other countries of $2.3 billion from our gold stocks, the largest single one-year loss of gold in the history of the U.S. The rest of the deficit was, for the most part, added to foreign short-term dollar holdings in the United States, thus increasing the liabilities against our gold stocks at the same time these stocks declined. Page 2 In 1959 the balance of payments deficit totaled $3.7 billion, and another $1.1 billion was withdrawn from U.S. gold stocks, bringing the total down to $191/2 billion, the lowest point in twenty years. At the same time our short-term liabilities to foreigners have reached an all-time high of well over $19 billion, compared with less than $7 billion at the end of World War II. These trends, like the increasing cost of the national debt, point to the need for a conservative fiscal policy; that is, a balanced Federal budget and, if at all possible, a budget surplus. This would be a major contribution to the maintenance of confidence in the stability of the dollar, as well as to strengthening our com- petitive position in world markets. There is one aspect of this balance of payments problem that is even more directly related to the defense program. Defense expenditures abroad entering the balance of payments total over $3 billion a year and are, in large part, asso- ciated with the deployment of U.S. forces overseas. They include spending by our military and civilian personnel overseas; pay of foreign nationals employed by U.S. forces; and purchases of materials, supplies and services of all types. Thus the defense program directly contributes to the unfavorable balance of payments situation. It may be argued that the Federal budget problem could be solved by increasing present tax rates. Let me simply point to the fact that the total tax take of Federal, state, and local governments is higher today than it has ever been in our history -- including World War II and the Korean War. But perhaps more important is the relation of the tax burden to economic incentive at almost all income levels. In our kind of economic system, we must rely on the efforts of private individuals to strengthen and expand the U.S. economy. A constantly growing economy is, of course, something we would want for its own sake. But there is now another reason why we must ensure the continued growth of our economic strength. The Soviet leadership has chosen to make economic competition an- other arena in the struggle between Freedom and Communism, and we must be prepared to meet this aspect of the total threat. If the military threat were of temporary duration, we would perhaps be justified in setting aside consideration of these economic factors until more tran- quil and less troubled times. But I think we can all agree that the kind of threat we face today is likely to continue for many years to come. Already, almost ten years have elapsed since the Nation explicitly recognized the long term nature of the Communist threat and adopted the policy of defense for the "long pull". This policy, first enunciated by General Marshall in December 1950, envisaged an in- crease in the defense effort to an adequate level and one which would be sustained indefinitely if need be. By and large, we have followed this policy fairly consistently since that time. For example, the general level of the defense effort was not increased during the Lebanon and Quemoy crises. Neither has it been decreased as a result of all the talk about disarmement. Even the recent Soviet announcement of a one-third reduction in the numerical strength of their active forces has not seriously sug- gested a deviation from this "long pull" policy. Our policy of maintaining a steady, stable level of effort over the "long pull" is, of course, complicated by increasing costs, more importantly, by very ra- pid technological changes in military hardware. While the general price level appears to have stabilized somewhat in the last year or so, there is still some upward drift in many price indices of im- portance to the defense program. Page 3 (Section C) More directly, even without a general pay increase, the cost of military personnel goes up about two to three percent a year. This comes about from a some- what higher grade structure; increased longevity pay; an increased number of depend- ents and, therefore, dependents allowances; the new program of enlisted proficiency pay; and a steady increase in military retired pay. Even while numbers of men, military units, military installations, and inventories of older conventional weapons gradually decline, operation and main- tenance costs continue to increase each year. The costs per flying hour, per steam- ing hour, for an overhaul of a ship, an aircraft, or an engine, continue to go up, due largely to the more complex weapons being incorporated into the forces. But most important of all is the increased procurement cost of these new and more complex weapons. The cost of a fighter airplane, for example, has in- creased by over thirty times since World War II; the cost of a submarine (POLARIS), twenty-fold. A modern supersonic bomber costs nearly one hundred times its World War II predecessor, the B-17. The Navy's nuclear-powered carrier which is cur- rently under construction will probably cost eight times as much as the carrier which fought the Battle of Leyte Gulf. Staggering sums have been invested in our presently operational weapons systems. To date, our B-52 strategic bomber fleet alone represents a capital in- vestment of nearly $9 billion, excluding supporting tankers, air-to-ground missiles, etc. Through the present fiscal year, investment in our continental air defense system for protection against just manned bombers amounts to more than $17 billion. The weapons systems of tomorrow will require additional billions of dollars of investment before a substantial operational capability is achieved. For example, through June 30, 1959 we had committed to the ballistic missile program -- ATLAS, TITAN, MINUTEMAN, POLARIS, THOR and JUPITER -- a total of more than $7 billion. An additional $3 billion will be put into these big missiles this year, raising the total to $10 billion. The investment in all our missile programs -- both big and small will reach over $31 billion by next June. Even in terms of unit costs, the amounts involved are staggering. Last year the President mentioned that the average cost of the first nine squadrons of ATLAS worked out to about $35 million per missile on launcher. These cost increases are, of course, related to the rapidly increasing complexity of new weapon systems, as you in the electronics industry well know. But it should not be overlooked that these new weapons systems also have much greater combat effectiveness than the systems they replace. Therefore, they are not needed in the same numbers. We have seen this trend operating for some time and it is bound to continue into the future. The defense budget process is further complicated by the fact that military technology is moving so fast that whole weapons systems are being obsoleted while still in production -- and, in some cases, even while they are still under develop- ment. You are no doubt all familiar with some of the major cancellations in the last year, such as the SEAMASTER jet-power seaplane, the boron fuel program, and the F-108 long-range interceptor aircraft. Thus, we are constantly faced with the problem of reviewing all of the weapons systems in the program to reassess their relative importance and to eliminate, as promptly as possible, those which have been overtaken by events. This is not an easy or one-time task. As Secretary of Defense Gates stated recently to the House Appropriations Committee: Page 4 "These changes are coming fast and are drastic. The defense program must be kept under continuous review. Programs which looked promising only a short while ago have become mar- ginal in importance in the light of technical advances. This compels a continued shift in emphasis and resources from older to newer programs, and the outright termination of some pro- grams." Now as to the mechanics of planning and formulating a budget program under these difficult circumstances The crux of the problem within the Executive Branch of the Government is to strike a proper balance, in terms of priorities, among military requirements, space exploration, civilian needs, future economic growth, the tax burden, debt management, etc. The heart of the problem within the Defense Department is to provide adequately for the national security by achieving, within the resources that are available, the best possible balance among combat forces-in-being, the procurement of hardware for these forces, and the research and development of new weapons systems for the future. Now there are no doubt many different ways in which a defense budget can be formulated within these parameters. Since any one year's defense budget is essentially just. another annual installment on a continuing program, it is not un- reasonable to take as the starting point in this process the budget level of the pre- ceding year. In order to provide some flexibility in the review process, it was agreed this year that the Services would submit what we call basic budgets aggregating about $40.1 billion in new obligational authority and $40.6 billion in expenditures. In addition, they were to submit other desirable programs as an addendum budget, bringing the total submissions to $43.7 billion in new obligational authority and $41.8 billion in expenditures. It was contemplated that the basic budget submissions would represent the hard core of top priority requirements for combat ready forces, military hardware, and new weapon systems development, together with the related construction. The addendum to the basic budgets were intended to provide, regardless of past individual Service funding levels, a means of achieving the necessary flexibility to increase the emphasis on selected top priority programs, and to finance other high priority projects or promising developments which could not be accommodated in the basic budgets. However, the Services were not precluded from submitting items over and above these limits, and the Army, Air Force, and the Advanced Research Projects Agency did SO. This approach was quite similar to that used in the development of the fis- cal year 1960 defense budget. Then, too, the Services were requested to submit a ba- sic budget plus an addendum. In fact, this approach is very similar to that used even before the Korean War. Here is how the Director of the Bureau of the Budget, Frank Pace, described the preparation of the fiscal year 1951 budget some ten years ago. He said: (and I quote) Page 5 (Section C) "We would provide the President with certain factual information as to where certain policies would lead. From that the President set a ceiling on the armed services, which was last year, I think, generally known as $15 billion. "There is also the proviso that if within that limitation it is impossible to include certain programs which the Secretary of Defense considers of imperative importance to the national defense, they shall be included in /order/ of priority in what is termed the 'B' list." The FY 1961 budget requests, totaling $43.9 billion in new obligational authority and $42.6 billion in net expenditures, as actually submitted, were then subjected to the careful scrutiny of the staff of the Office of the Secretary of Defense to trim out any "soft" items which might appear therein and to make rec- ommendations on other items requiring priority attention. Following the presentation of the staff evaluations to the Secretary and Deputy Secretary of Defense, discussions at both the Secretarial and the staff level were held with the Military Departments in order to resolve outstanding problems. This review laid particular stress on major weapon system programs which were considered on a Defense-wide basis -- without regard to Service sponsorship. In this way it was hoped to focus attention on the missions to be performed rather than on the Service budgets as such. A special effort was made this year to assure that all the responsible officials of the Department of Defense -- particularly the Service Secretaries, and the Chiefs of Staff, both in their individual capacities and in their corporate capacity as the Joint Chiefs of Staff -- participated in the review of the annual military program. Although the members of the Joint Chiefs of Staff, in their capac- ity as the military heads of their respective services, are intimately acquainted with the details of their own budgets, they must also, in their corporate capacity as the Joint Chiefs, consider the defense program as an entity. To facilitate this aspect of their work, the staff of the Joint Chiefs was furnished the budget submissions of each of the Services, together with various ana- lyses and evaluations prepared by the staff of the Office of the Secretary of Defense. The staff of the Joint Chiefs, which was substantially increased by the Defense Reorgan- ization Act of 1958, was therefore in a position to analyze and evaluate -- from an over-all military point of view -- the programs submitted by each of the Services. The Department also had the benefit of the active participation of the Office of the Director of Defense Research and Engineering similarly established by the Defense Reorganization Act of 1958. I am sure it is obvious to all of you that because of the increasingly difficult technical problems involved in modern weapon systems, the Defense Research and Engineering staff has a major role to play in the formulation of the defense program and budget. In all of these ways the Secretary of Defense sought to bring to bear on the fiscal year 1961 defense program and budget the collective knowledge and judgement of the entire top command, both civilian and military, of the defense establishment. The defense budget developed in this manner was then presented by the Secretary of Defense to the President at Augusta. The major issues related to the to the composition and size of our military forces, to the priority of weapons systems, to the timing of procurement, and to the composition of the defense research and Page 6 development effort -- were all thoroughly reviewed with the President. The Service Secretaries and the Chiefs of Staff were then invited by the President to present directly to him their individual views and comments on the defense program and budget proposed for fiscal year 1961. As a final step in the process, the defense budget was discussed in the National Security Council. Here the Secretary of State, the Secretary of the Treasury, and the Director of the Budget, as well as the Secretary of Defense, and others, joined with the President in giving final consideration to the defense program and budget in context with the total national strategy. From this long and painstaking review process, extending from early September to early December of last year, there evolved a defense budget totaling $40,927 million in new obligational availability, and slightly less than $41 billion in net expenditures. Of course, the Services started their planning long before their September submissions. I think it can be fairly stated that every one of the major issues raised in the Congressional hearings and in public discussion of the Defense budget since it was transmitted to the Congress in mid-January, was thoroughly and carefully con- sidered during the budget review. In fact, virtually every argument made, pro and con, on these issues had been heard during the budget review. But as former Secretary of Defense McElroy stated before the Senate Appropriations Committee last year: "In the defense program we are dealing with extremely difficult problems for which there are simply no pat solutions -- no simple answers. In many areas -- looking into the future -- we are dealing largely with assumptions, calculations, estimates, judgments. It is not surprising then, that there are differences of opinion even among experienced, professionally competent men. "Nevertheless, the fact remains that the responsible officials -- military and civilian -- still have the task of studying these divergent points of view and arriving at a specific program No one would advocate trying to do everything that every individual would like to see done. This would not only be beyond our resources but would simply dissipate our efforts and weaken rather than strengthen our military power. So, we are faced with the necessity of making decisions among various alternatives -- in other words, of exercising judgment, of making 'hard choices' There is no question but that the 1961 budget reflects some very hard choices. But in the judgment of the President and the Secretary of Defense the 1961 defense budget does provide for those programs which are essential to our national security. Page 7 (Section C) REMARKS OF THE HONORABLE GERALD R. FORD, JR. REPRESENTATIVE IN CONGRESS FROM MICHIGAN BEFORE THE ELECTRONIC INDUSTRIES ASSOCIATION "DEFENSE MARKET PLANNING SEMINAR" WASHINGTON, D. C., MARCH 15, 1960 CONGRESSIONAL RESPONSIBILITY IN DEFENSE PLANNING Mr. Chairman, participants in the Seminar, on Defense Market Planning, and guests. It is a high honor and a rare privilege for me to have the opportunity to participate in this function this evening. But first I think I ought to set the record straight. It is always dangerous for anybody in political life to appear under false colors, or to participate in an unfamiliar area. I have strong aversion toward those in political life who place a halo over their heads and march down the road pushing people aside, just because of a reputation. I had an experience a few years ago, when I first became a member of the House Committee on Appropriations, which certainly set the record straight as far as I was concerned. Back in 1951 I was member of the so-called River, Harbor and Flood Control Subcommittee, better known as the "Pork Barrel Subcommittee" on Appropriations. Back in those days, we were trying to curtail and reduce spending in so-called non-military areas, so that we could devote a greater part of our appropriations to the military effort in Korea. The five of us on this subcommittee, both Democrates and Republicans, took a very stern and I think justifiable viewpoint that no new projects would be inaugurated in this next fiscal year. We came to the floor of the House with an Appropriation Bill that was, to put it mildly, austere, and we thought our handwork was well done and something that would be universally acceptable. Lo and behold, when we hit the floor of the House with this very tight budget, we were met with not universal support, but overwhelming condemnation by our colleagues. Each of the five of us took our turn in trying to defend our handiwork. Being the junior member of the minority side on this particular subcommittee, I came last in trying to justify our action. I took lots of books and papers down to the floor of the House to make this erudite exposition of why we had done what we had done. After speaking thirty minutes or so with considerable self-satisfaction and pride in my own comments, I walked up the center aisle. I got about halfway up, and a good friend of mine, a Texas Democrat, reached over and grabbed my arm. He Said: "Jerry, that is the best Texas longhorn speech I ever heard." Quite frankly, I was apprehensive as to what he had in mind. But I asked him: "Ken what do you mean by a Texas longhorn speech?" And he smiled very sweetly and he said: "Jerry, down in Texas a longhorn speech is one that has two points far, far apart, with plenty of bull in between." I can assure you I have been somewhat self-conscious and apprehensive about any speech I have made subsequently. Now, to be honest with you, from past experience I would feel much more at home here this evening if I were making a purely political speech. Not that I nec- essarily do too well in that kind of an arena, but I can assure you I am more accustom- ed to that atmosphere. I might say that, bearing in mind the tenor of this seminar, I resisted some temptation and rejected any such kind of a speech, because it is my impression and my feeling that you people here are in this seminar for other purposes. However, I would also feel much more at home making a speech if I were presenting, as one of the members of our subcommittee, the Defense Department budget to the other members of the House of Representatives -- not because I am any real expert, but on a relative basis, I might know a bit more than some of my colleagues. But I am a little apprehensive here this evening, because in talking to you people, I am faced with a very sophisticated, a very knowledgable audience, on issues that are certainly highly technical and very comprehensive in their scope. I might also say that I feel a bit uneasy because I have met some of you in this distinguished audience and know others who represent a substantial portion of one of America's great industries. In checking the facts and the records during the last week or so, I have found that the electronics industry is the fifth largest manufacturing industry in America. Secondly, it is an industry which, in the short span or relatively short span of fifty years, has grown from the invention of relatively simple vacuum tube to the phenomenal sales record of about eight billion dollars in production in a single year. The magnitude of the electronics industry really does not hit the public with the impact that it should. Even some of us deal with military appropriations on a day-to-day basis, year after year, five or six months each year, do not apprec- iate the situation as we should. Just yesterday, Lieutenant General Authur Trudeau, Chief of Research and Development for the Department of the Army, said to our Subcommittee something which really opened my own eyes, and I quote. "Electronics in general has seen a ten-fold increase since World War II and another ten-fold increase can be expected by 1970. This is the fantastic area of development where the old vacuum tube circuits are now being micro-miniaturized to one-tenth, one-hunderdth, and one-thousandth of their original size and volume. This means a tremendous savings in bulk, weight and power requirements for an across-the- board application to all types of Army equipment." This statement was highly significant to our Subcommittee and to me. This was followed by another statement by General Trudeau's deputy, which made a tremendous impression on me. Page 2 (A) "We know that if we go to war today, an Army Corps will have 23,000 electromagnetic emission devices in an area sixty miles on a side, whereas there were something like 9,000 such emissions or devices in use in 1958, in the same area." n These kind of facts and figures in very technical sense certainly make me apprehensive and a little bit uneasy when I try to talk to an audience such as this. It seems to me, as I have read this summary of the history of the electronics industry, that it is truly an Horatio Alger industry. And furthermore, in my opinion, the industry could not have grown as it has by leaps and bounds unless there had been among you, before and now, individuals who in their own right are Horatio Algers. It is my judgment and opinion that the electronics industry could not have grown with such spectacular success to the point where, one, it is one of the most vital contributors to our national security, or, two, it is one of the most essential elements in America's industrial growth and efficiency, or, three, it is one of the most helpful and beneficial contributors to our day-to-day enjoyment of the fabulous sixties -- without, one, the inventive and scientific geniuses that are with you, and, two, the management wizards which I am sure must have been before and present today, and, three, the 700,000 skilled workers who produce the products of those who invent them and manage them. I might also say that I feel a bit ill at ease tonight because in this distinguished audience there are members of the Army, the Navy and the Air Force team, who together make up the most powerful, the most versatile and the most alert military force in the history of the world. The military history of the United States covers more years and more pages in our record books than the history of the youthful, or relatively youthful, electronics industry. Each of the military services has had its renowned leaders and its periods of greatest glory. Never once, to my knowledge, have our military leaders failed us in a time of crisis. I am confident that our military leaders of this era will give America the preparedness to maintain our national security in the months and years ahead. Now, although I am a bit self-conscious in such a group of experts from two groups with distinguished records, I can say with conviction I am bolstered a bit by the fact that I speak to you tonight as a representative of the freest and, I believe, the finest legislative body in the history of the world. It should be obvious to all of you that the Congress has its odd and sometimes time-consuming ways of doing things, particularly at the present time. But in our nation's history, I say with all the vigor at my command, that it has made its full share of contributions to our nation's progress and success. I can say without hesitation or qualification that in comparison to all other legislative bodies in the history of man, its record is unmatched. Now, thus far in my comments I have tried to be generous and complimentary to the electronics industry, the United States Armed Forces, and the executive branch of the government generally, and to the Congress. In the past, each group or organization has met every challenge with a response that has overcome the obstacles of the day. However, each of you know, as I do, that such success in the past does not insure victory in the future. We only win the battles of tomorrow, or the battles ahead, if we do the following things. One. Admit our weaknesses and errors. Two. Come up with some new ideas once in a while. Page 3 (A) Three. Work together on mutual problems. Four. Work just a bit harder. Five. Dedicate ourselves ever increasingly to our American System. Now, today in the series of seminar or discussion groups that you have part- icipated in, covering a period of about twelve hours, as I figure out the schedule, you have attempted to seek methods of obtaining more defense per dollar through planning. In all sincerity, I wish it could have been my privilege to be a listener in some of your discussions during the morning and afternoon sessions. I could have benefitted immeasurably by being in those discussion groups and listening to the comments made by you experts. I am confident that whatever is accomplished by this meeting, or others comparable to it, will be derived from cooperative or joint effort. My part of the program today involves what Congress can do to get more defense per dollar through planning. As I sat thinking about what contribution I could make here today, I wondered how a Congressman could make a contribution in military planning. When I think of planning, I think of the long-range program that should be laid out and carried on. Now, in the House of Representatives, we have a two-year term, which is somewhat restrictive in how we can participate in a long-range project. That reminded me of a story that was told to me by an older member of Congress the first year I served in the House, back in 1949. He had been in the House for thirty years, or thereabouts, and he came over and he sat down beside me on the floor of the House one day and he said, "Jerry, do you know the definition of a Congressman?" Being very deferential to someone with all that seniority, and with my lack of it, I said, "No, I do not." He said, "Well, the definition of a Congressman is the shortest distance between two years." I can assure you that is true. And anybody who has that term of office can hardly in many respects make commitments on a long-range planning program. But I do think that Congress as a whole, regardless of individuals, can make a contribution so that we can get, in my judgment, more defense per dollar through planning. First, there should be a stabilization of funding at an adequate level. Anybody who studies military approprations over the last fifty years in the United States cannot help but be struck with the fact that our policy up until recent years was one of funding the military programs on a feast-or-famine, peak- and-valley basis. Before World II there relatively limited appropriations made for the Army and the Navy. From that low level of funding, we went to the astronomical heights of $70 billion or $80 billion a year during World War II. At the end of World War Page 4 (A) II we went down to the valley of about $13 billion in military appropriations. The Korean War awakened us to the problems at our doorstep, and we zoomed back upward to an annual appropriation figure in the neighborhood of $60 billion or $70 billion per annum. I think anybody who is objective will come to the conclusion that this feast-and-famine, peak-and-valley program of military funding is costly in time, it is costly in dollars, and, unfortunately, it is costly in American lives. Such a program was abandoned in 1953, and since that period of time, a relatively high and relatively stable military appropriation program has been in being. I for one subscribe to and wholeheartedly endorse such a policy. Fortunately, the Congress has bought such a policy, although we seem to have from time to time some differences of opinion within limited areas as to what is enough or what is too much. But nevertheless, compared to the days before World War II, and compared to the days before Korea, our military appropriation program today is infinitely superior, both in stability and as to adequacy. This is a good program. Now, this relative stability and relatively high rate of spending does not mean, in my judgment, that a military appropriation bill should be immune from Congressional investigation and Congressional action. As a matter of fact, under the Constitution, that is our responsibility -- those of us both in the House and in the Senate. It is my judgment that in the main those directly responsible in the House and the Senate make a conscientious effort to exercise good judgment in this area. I might also say that the threat or the reality of Congressional invest- igation of proposed funding programs helps to sharpen up a bit the programs that have been approved by the executive branch of the government. I have talked individually with witnesses who have come before over Committee, and they have said that this experience of being interrogated by some of the sharper and more incisive members of our Committee makes them become more certain of the justification of what they are proposing to the Congress. And so, through this process, I think we do get more defense per dollar in the United States. Secondly, I think Congress can get more defense per dollar through prompt Congressional action on the annual appropriation bill for the Army, Navy and Air Force. Most of you know that the President submits to the House and the Senate the budget in January of each year. It would be expected that this appropriation bill would become a matter of law by the beginning of the fiscal year, July 1. In checking the history of recent appropriation bills for the Department of Defense, I find this to be the case - that only one out of the last ten military appropriation bills from fiscal year 1951 through fiscal year 1960 was enacted into law by the beginning of the fiscal year involved. It was October in one year when the appropriation bill became law. And it seems to be traditional that the military appropriation bill will become law in either late July of August. This, of course, puts the military appropriation bill well into the next fiscal year. As a matter of fact, it almost overlaps the preparation of the military appropriation bill for the next fiscal year, as far as the executive branch of the government is concerned. Page 5 (A) It is my strong feeling that Congress could do a service to the executive branch of the government, the military and industry, if we would get the military appropriation bill out of the way, into law, by the beginning of the fiscal year. It has been done as an exception. I can say to you that it looks like it will be done for fiscal year 1961 -- not because of the urgency of military matters, but because of the urgency of certain political matters. Thirdly, I think Congress can get more defense per dollar if it would remove the requirement for annual authorizations, in addition to annual appropriations. As most of you know, in three areas today we require an annual authorization as well as an annual appropriation. One is in military construction. This has been traditional for some time. Since 1958 we have had this requirement as far as the National Aeronautics and Space Administration is concerned. Thirdly, since 1959 we have been faced, I might say, with the threat that this onerous task will be thrust upon us in the area of operational aircraft, missiles and ships. I am a little prejudiced and I may be treading on dangerous ground, so I should not speak too lenthily on this subject. But for the life of me, I cannot see the necessity or the requirement for an annual authorization, in addition to the annual appropriation. I am positive that this double analysis and action by the Congress in these three vital areas - military construction, National Aeronautics and Space Agency, and aircraft, missiles and ships - will extend and expand the lead time in getting the job done. A good example of that is the experience we had during the last session of the Congress, when the budget, the actual obligation authority for the National Aeronautics and Space Agency, did not get approved until the last days of the Congress. The reason for the delay in appropriations was the delay in approval of the authorization bill. In the area in which the National Aeronautics and Space Agency operates, at least at the present moment, time is of the essence, and Congress, in my opinion, was negligent in imposing this dual submission on the executive branch of the government. I hope that we see the wisdom of removing this requirement in the days ahead. Now, this requirement not only extends lead time, which many of you people are trying to reduce, but it also adds to the cost of getting the job done. I happened to be reading a trade publication the other day which reported some testimony before one of the House committees on this problem by Brigadier General Robert J. Friedman, Air Force Budget Director. I suspect that General Bill Lawton of the Army and Admiral Lot Ensey of the Navy would concur in these observations. But let me read what Bob Friedman had to say about this dual requirement. "We cannot identify which dollars applied to a given aircraft procurement are new appropriations, which are recoupment dollars, or which are reimbursement dollars. In fact, any attempt to do so would require a complex and costly additional accounting system and would serve no useful purpose. Instead, the Air Force hopes to retain flexibility to increase or cut amounts applied to given line items of the program to allow for changes in requirement, changes in priorities, or technological development." It seems to me that this annual authorization and appropriation action certainly is bound to add cost to our defense and related programs. Page 6 (A) Tt is obvious, of course, that having to appear before four committees of the House and the Senate, rather than two, places an undue burden on those who have the responsibility of justifying and executing the programs. This is a waste of manpower, in my judgment, without any compensating benefit in the long pull. So on the basis of lead time, cost and effort, it seems to me Congress could help in this area by doing away with the requirement for annual authorizations plus appropriations. Fourthly, I think Congress can get more for the defense dollar by closer contact or liaison between industry and the legislative branch of the Congress. Those of you who are familiar with the process that we go through each year know that the respective members of the House and Senate, in committee, get primarily the justifications given to us by the witnesses from the military and executive branch. I do not quarrel with the competence or the integrity of those who testify. But I do not think all the wisdom in these areas resides in those who come before us. It seems to me that we, on a committee such as the one I serve, could benefit immeasurably from some assistance from industry. Now, unfortunately, because we have had in the past some long and extended sessions of the Congress, it is not practical for us on the committee to get out and have opportunities to meet with industry as I think we should. And I do not believe that our committee, for example, should bring in industry to testify before it, but we can accompli the same result by a different method. It would be my hope that if we have shorter sessions and more concentration, it will mean that our committee, and others, could individually and collectively visit industrial facilities, talk with those in industry, so that we get more than a one- sided or single-sided viewpoint. I think it would be helpful and beneficial to those of us on the committee who go through this process every year. Fifth, I thing Congress can get more defense per dollar if it would forget local goegraphical pressures. Now, I admit at the very outset this is an idealistic and utopian prescription. But looking at the way the system operates, I find that in too many instances local interests are more interested in keeping a plant going that they are in the Defense Department getting the most for its money. And I also find that local interests and I admit they may be well-intentioned are sometimes interested in the continued production of products, despite the fact that those products in the rapidly changing world we are in may be obsolescent or obsolete. It seems to me that in reaching for the new military objectives which we must consider our national surrvial will be the foremost and, I hope, exclusive prerequisite. It is obvious to you, as it is to me, that Congress, on occasion, disrupts sound military planning and inevitably adds to defense costs if it succumbs to local pressures. Sixth, Congress can get more defense per dollar if it would eliminate partisan policies for the consideration of defense policies, programs and fundings. Again, I must admit that this may be a bit idealistic and utopian, part- icularly in a presidential election year. But I must say, and I say this with deep conviction and sincerity, that the chairman of our Subcommittee, Congressman George Page 7 (A) Mahon of Texas, in my judgment approaches the problems of defense spending and the problems of defense programming and planning as objectively as any member of Congress that I know. I do not always agree with him. But I can say that he sets a high standard that could well be followed by others in either the House or the Senate. And if such a standard were maintained, I am certain and positive we would get more defense per dollar from the money that the taxpayers make available for these programs. Seventh, Congress can get more defense per dollar if we do not hamstring, by inflexible legislation, the full utilization of knowledgable personnel, either civilian or military. Many of you may not be familiar with the fact that last year, during the consideration of the appropriation bill for the Army, Navy and Air Force, on the floor of the House, an amendment was offered which read as follows, and I quote: "None of the funds contained in this title may be used to enter into a contract with any person, organization, company or concern which provides compensation to a retired or inactive military or naval general officer who has been an active member of the military forces of the United States within five years of the date of the enactment of this Act." That was offered on the floor of the House, without prior warning to our Subcommittee. The first vote was 130 in favor of it and 131 opposed. That was a fairly close margin. On a subsequent vote, it was 125 in the affirmative and 147 in the negative. It is almost incomprehensible to me to visualize the harm and damage that would have been done to our defense effort if such legislation had been enacted into law. But I say to you that Congress apparently, or at least one branch of the Congress, was somewhat tempted to enact such legislation last year. The net result of the introduction of this amendment to the appropriation bill was the Hebert study and proposed action in the same area. I am not an authority on what Representative Hebert and his subcommittee have proposed, but I say to you, as I have said to people elsewhere any restrictive legislation which limits the utilization of knowledgable people in my judgement would be harmful and detrimental to the defense program of the United States. I am familiar with some of the arguments which have been made that certain things would result because of past contacts, friendships and so on. I happen to have more faith in the Americal people, in all areas, and consequently I have no fear of this threat as far as we are concerned. Eighth, in my opinion, Congress can get more defense per dollar if we encourage invention, not roadblock it by restrictive legislation. The most recent area where Congress has, in my judgment, roadblocked progress, was in the National Aeronautics and Space Act of 1958. I trust this provision in the law will be amended. At the outset, let me make this thought clear. No one can conceivably object to the normal procurements where proprietary rights are freely given by a company in those cases where the government supports all or a major portion of the research and development program. However, our individual scientists and our small businessmen need the protection of patents to give them both the incentive and the opportunity to prosper and to grow, to invest their time, their money and their prestige in enhancing our country's progress. Page 8 (A) Our large industrial organizations need the protection of their proprietary rights to give them the full incentives required to cause them to make large invest- ments in well-equipped private laboratories, manned by highly skilled, trained and well-paid scientists. Those people who propose the exclusive control and use of the patents by the government in commercial fields are mistakenly evoking the principle that the state should control basic rights, the know-how and the means of production. The bald, cold facts of life are that if we wish to deter the Communists from overt military action, if we wish to defeat the Communists in the market places of the world, then we must fully implement our free enterprise system. We must provide every reasonable and proper incentive in profit and prestige to pro- vide both technological advancement and high volume-low cost production. My. final point is that Congress can get more defense per dollar, perhaps, by the establishment, by legislation if necessary, of an independent and con- tinuing National Defense Planning Group, which would encompass or have within it knowledgable representatives from industry, from the executive and military branches of the government, and the legislative. Perhaps this again is utopian and idealistic, but it seems to me, as we face the threat that we do face, we must come up with something that could be help- ful in the days and months and years ahead. We know, perhaps in this group better than in others, that this country faces a full spectrum of challenges -- education, the growth and strength of our economy, our military posture. This challenge, it seems to me, can be met, but I do not think it can be met by sunshine soldiers or summer patriots. And you cannot make foot- prints in the sands of time by sitting down. As we face the challenge, those of us here and our fellow citizens can be confident that if we rededicate ourselves to the principles that have brought us in America to the high level of success that we have today, we should have no fear for the future tomorrow. Page 9 (A) ADDRESS BY E.R. QUESADA, ADMINISTRATOR, FEDERAL AVIATION AGENCY, BEFORE THE ELECTRONICS INDUSTRIES ASSOCIATION GOVERNMENT-INDUSTRY DINNER, STATLER HILTON HOTEL, WASHINGTON 25, D.C., 6:30 P.M., MARCH 17, 1960 ELECTRONICS AND THE FUTURE AIR TRAFFIC CONTROL I am indeed happy to be with you tonight and to discuss some of the more challenging problems facing us in the aviation community. This evening I hope to give you an up-to-date report on our plans and programs to provide safer and more efficient aviation facilities for the nation. Aviation and electronics have come of age during the lifetime of many of us here tonight. What's more, the two industries have grown up together. The years following Orville Wright's historic 12-second flight at Kitty Hawk have been years of phenomenal progress for both aviation and electronics. Electronics has had its impact on the growth of the aviation industry. Likewise the electronics industry has benefited from the inexhaustible market generated by the Air Age. Manual and mechanical systems and devices in aircraft have been replaced by smaller, lighter, less expensive and more efficient electronics packages. The remarkable progress in electronics in the last decade is a tribute to engineers and scientists of the world who have dedicated their efforts to research and development. And, I might add, a tribute to the electronics manufacturers for their efficiency in producing the pro- ducts of research and development for distribution to the users. In this regard, your organizations have promoted, not only our nation's productivity but have furthered the well-being of its individual citizens as well. As we look now to the future, aviation will rely on the efforts of men such as you to an increasing extent to provide the necessary airborne devices, navigational aids, and communications equipment that are the life's blood of a safe and efficient air traffic system. Your steady growth over the past several years reflects the increasing dependence that we are placing upon your industries in help- ing us reach our objectives. And I would say, without hesitation, that the electronics industries, big as they are, are only beginning to tap their productive potentialities. Your greatest years still lie ahead. Now what are the objectives of the Federal Aviation Agency? There are many, but there is one that takes number one priority; Air Safety. We must attain air safety to the most absolute degree possible, for every type of aircraft that uses the navigable airspace, whether large or small, jet or piston-engine, whether flying under visual or instrument flight conditions, from take- off to touchdown. I believe we have made excellent progress in the field of safety, through more and better navigational and communications equipment, through research and devel- opment activities, improved flight standards and air traffic control regulations and procedures, higher medical standards and pilot qualification, and many other related factors. This progress has been due to the efforts of not one agency or one group, but rather to the cooperation and hard work of the entire aviation community. The aviation picture today is rapidly becoming more complex. The airspace, which was more than adequate when I started my flying career 35-odd years ago, is literally shrinking as the result of increasing air traffic and the introduction of bigger, faster, and higher-flying transport planes and thousands upon thousands of business and private aircraft. Today we have over 100,000 active aircraft in the United States. Of this number 70,000 are civil. We estimate that by 1965 we will have 83,000 civil aircraft in our national inventory. In terms of hours flown, we expect general aviation aircraft to jump from its current rate of 12 million hours per year to 16 million by 1965. This will be an increase of 33 percent in the next five years. These statistics are staggering in themselves, but when we consider the fact that next year we will have 225 jet transports operating in our system, the immensity of the task we face strikes home with stark reality. Now then, what are some of the specific problems associated with modernizing our national system of aviation facilities? First, to accommodate increased numbers and complexity of air- craft in smaller blocks of airspace, and still maintain safe separation between air- craft, we must provide a measure of flexibility in our air route structure to per- mit the more efficient utilization of our precious commodity -- airspace. This requires improved navigation devices both on the ground and in the air. Our ultimate goal is to provide a navigation reference throughout the airspace from the ground to the highest altitude at which aircraft will fly. This means that we must provide facilities which will permit aircraft to be flown off-airways -- off the established air routes -- a system in which aircraft are not necessarily required to fly from navigation aid to navigation aid. There are available today, in various stages of development, many navigation systems that will permit off-airways, point-to-point flight. At our National Aviation Facilities Experimental Center, in Atlantic City, we are currently experimenting with Doppler navigators, pictorial displays, self-contained dead-reckoning computers and other techniques to determine how this equipment can be used in a system based on ground-referenced devices. The accuracy of position information required for air traffic control demands at this time that self-contained airborne navigation systems be updated periodically by reference to a ground navigation facility. The VORTAC network being implemented throughout the country will provide accurate azimuth and distance information to facilitate this updating. I would emphasize here that radar, our primary surveillance tool, plays a most important role in increasing the number of aircraft that can be safely flown in a given block of airspace. In addition to our own radars, the FAA has controllers at 38 Air Defense Command sites to provide radar advisory service under a joint use arrangement. So far, my discussion has been pretty much directed to separation prob- lems in the lateral plane. Of no less importance, and of at least equal complexity, are the problems associated with maintaining vertical separation between aircraft. The ground-determined height of aircraft has long been a missing dimension in air traffic control. We are currently developing an air height surveillance radar. A "receiver only," passive system, it uses an S-Band air surveillance radar as the target illuminator. The antenna system is a 160-foot high structure, consisting of three antenna arrays, arranged to form an equilateral triangle, 60 feet on each side. The height-finding radar is designed to furnish comparative heights of aircraft within 50 miles of the airport complex. We also need altitude information on aircraft that are in the enroute area, beyond the reach of our height-finding radar. There are several possible means of obtaining this information. One method we are investigating involves the use of the radar beacon system. A radar beacon, of course, is by nature a data link. The radar beacon system can provide the four essential bits of information required for positive air traffic control: range, bearing, altitude, and identity. The beacon Page 2B (Section C) system which the FAA is implementing presently provides three of the four, and we are now in the early stages of developing the capability of obtaining aircraft derived altitude information via the radar beacon link. Although our operational beacon capability today is limited, we are rapidly implementing beacons in our high density areas. By July of 1962, we should have operational coverage of the navaigble air- space over the entire country, with over 50 beacons operational. Another difficult problem facing us today is the ever-increasing demand for radio spectrum utilization. As more and more aircraft are introduced into the system, the overcrowded air traffic control and air navigation frequency bands will reach saturation in high density areas. We do not foresee any significant increase in aviation's share of the spectrum. We must live with what we have and to do this, the FAA will do everything possible to insure that the bands of the spectrum allocated to aviation are assigned and used effectively. We are modernizing voice procedures and seeking ways to improve voice intelligibility. We are working to achieve im- proved techniques and better frequency stabilization. We are well aware of the fact that the communications bottleneck must be overcome. We have developed and are currently testing a high-speed, automatic ground-air-ground communication system known as AGACS. AGACS is an experimantal tool with which we will determine the design characteristics for a two-way data link adaptable to the requirements of all users of airspace. Within a two-minute roll call cycle, AGACS handles up a 500 two-way messages. These messages are contained within a single-frequency channel, as is presently used for voice communications. Routine flight instructions and advisory information from pilot or controller are transmitted to the aircraft or control station. Here they are converted into direct reading displays. Voice radio will still be used for non-routine and emergency com- munications. Implementation of radar beaconry, data link, VORTAC, and the host of other improvements to the overall air traffic control environment will provide the air traffic controller with the information he needs to move air traffic safely and expeditiously. To be of maximum value to the controller, this information must be correlated and applied swiftly and efficiently. The FAA is developing a Data Pro- cessing Central designed to relieve the controller of many of his routine clerical chores and allow him to spend more of his time in his decision-making capacity. The Data Processing Central will automatically print and update flight progress infor- mation. It will probe for, detect, and display potential conflicts between aircraft in the system. It will assist the controller in scheduling aircraft for landings. The Data Processing Central will be available for use in the New York area in 1963. Another extremely important area in which we are making progress is the development of a blind, or all-weather, landing capability. Last year alone, the airlines forfeited $23 million in revenue because they were not always able to deliver their passengers and cargo to destination airports. The military needs the all-weather landing capability to insure a full retaliatory combat potential. We are currently evaluating systems developed by the Navy and Air Force for their applicability to civil operations. The introduction of this all-weather landing capability must, of course, be an evolutionary process. Our program is divided basically into three phases. In the first phase, our attention is directed to the improvement of the present instrument landing system (ILS) and the ground control approach (GCA). The second phase of the program involves the testing of an all-weather landing system for interim application where the need is urgent. And, finally, we will develop new techniques for a landing system suitable for the future air traffic environment. Page 3B (Section C) Our National Aviation Facilities Experimental Center is today a full-fledged experimental facility complete with instrumented laboratories, high capacity computer and simulation facilities, and is staffed by a dedicated group, and technically recognized experts in all fields of the informed aviation world. We are in the final phases of the development of improved standard airport lighting. We are evaluating five different visual glide slope systems. We are actively investigating aircraft arresting devices. We are making excellent progress in our program to automate weather measurements and provide for their automatic transmittal to forecast centers. We are actively pursuing a program to collocate high altitude air traffic control and air defense function in the SAGE Super Combat Center. In our long range planning, we must envision the effects on our control system of the eventual introduction of supersonic and ultrasonic aircraft in the air carrier inventory. When this takes place the human limitation of pilot and crew to control their aircraft will become more apparent. It will be necessary to turn to automatic devices for the airborne environment to achieve maximum safety in flight. The quantity and the complexity of the electronic gear that will go into future air- craft will be greater than what they are today. Future flight environments will require electronic equipment with greater operating extremes to cope with the variety of new problems created by supersonic speeds. This will not necessarily present new problems in design because much work in this area has been done in the missile programs. It will involve application of known principles and techniques to new equipment. Powerplant performance and structural fatigue under high temperature con- ditions will have increased importance to safe operation. These problems will re- quire close monitoring. Sophisticated electronic recording devices may be necessary to accomplish this monitoring. Control of a supersonic airplane by a so-called autopilot, requires more precise and rapid sensing of airplane deviations from the flight path. Greater speed and accuracy will be demanded in the performance of the necessary corrective actions by the autopilot than are required in the autopilots of current turbine-powered air- planes. Since the performance of a supersonic airplane is so critical and its instrumentation and control systems are so complex, the pilot will need information on flight parameters faster than can humanly be determined or computed. Therefore, the pilot will need assistance from sensing systems fed into a computer. The com- puter in turn will provide rapid answers to the pilot. It is conceivable that ultimately the pilot will only monitor control of the airplane. The intelligence from the computer will be harnessed to provide actual control of the plane. All the parameters for a given flight might be fed into a computer before the take-off and the entire flight to the end of the landing roll would be controlled automatically. The airborne portions of the VOR and DME systems would furnish some of the intelligence used in such a flight control system. Coupled with flight control, would be automatic control of the various systems in the aircraft, such as engine fuel management, pressurization, anti-icing and deicing systems. This would appear to be the ultimate and will not all come at once. There will need to be intermediate stages in which only a portion of such control is utilized. Since the take-off of a high speed aircraft is perhaps the most critical portion of a flight, information to show whether to continue the take-off or to abort is very important. This involves sensing of engine power, aircraft speed, Page 4B (SectionC outside temperature, and so forth. The computer will compare this data with ideal parameters and give the pilot information needed. This might logically be one of the first steps in the intermediate stage. It is easy to see that systems such as I have just described would have to have extreme reliability and fail-safe performance. FAA will determine minimum performance and reliability standards. The equipment will have to meet the standards originally and be maintained so as to continue to meet them. As you can see, electronic needs for future aircraft will be great. In addition to the automatic control systems mentioned, the present day navigation equipment such as VOR, DME, LORAN, and DOPPLER will have to give way to more sophisticated electronic equipment to handle future navigation problems. This does not mean that the basic system will change, but rather equipment of those types will need to be redesigned to take advantage of improvements in the state of the art -- to increase reliability and simplicity and to reduce size, weight, and cost. Our progress to date is in large part attributable to the outstanding con- tributions of the electronics industries to our programs. Our continued progress and leadership in aviation will require sustained and imaginative research, development and productivity. They will require vitality, creativeness, and the application of new skills and techniques on the part of science, management, and government. As a regulating agency we cannot cope with the problems which will confront us in the future without your continued help and guidance. I urge that you continue to assist us in whatever manner that is at your command. We will require advice and assistance on performance standards for the new types of equipment. Such standards in the past have been prepared to a great extent under the auspicies of the Society of Automotive Engineers and the Radio Technical Commission for Aeronautics. Many of your member companies have furnished technical assistance on the working com- mittees of those organizations. Continued technical support by working either directly with us when we ask for collaboration or as members of SAE or RTCA will be of great assistance. Knowing of your past record, I look forward to your future support with confidence. Page 5B (Section C ADDRESS BY MAJOR GENERAL R.T. NELSON, CHIEF SIGNAL OFFICER, BEFORE THE ELECTRONICS INDUSTRIES ASSOCIATION LUNCHEON, STATLER HILTON HOTEL, WASHINGTON, D.C., MARCH 16, 1960 President Hull, Members and Friends of the Electronic Industries Association: When I was invited to speak to this distinguished audience representing the American electronics industry, I wondered what I might say that would be novel or interesting to you gentlemen who, in effect, live and breathe communications and electronics. I quickly dismissed the idea that a kind invitation of this nature might have anything to do with me personally. I suspect that I am somewhat like the human cannonball who had been quite indispensable in his peculiar way to the carnival for a number of years. He finally decided he'd had enough of being fired out of a can- non and went to the carnival owner and told him he was going to quit. He had thought it over a long time and was simply tired of being shot from a cannon twice a day. The owner paused and shook his head. "Well, I'm awfully sorry you've made the decision to leave us. I just don't know where we'll get another man of your caliber." Since I ruled out any personal connection, my only alternative was subject matter which might be familiar to you. But I was encouraged by remembering an old professor at one of the midwest colleges. He mimeographed his examination questions and gave the same test every year. One of his friends asked him if everyone wasn't getting better grades each year. "You've been giving them the same set of questions for ten years, he said. "No," the old professor answered. "you see, I keep changing the answers." So it is, as we look about us and take stock of the world in this year of 1960, we find the answers keep changing. One must believe that we are living in the most remarkable and swiftly-changing age in the history of mankind. The philosophy of constant and revolutionary change has become an accepted way of life. In no area of human endeavor have changes been more marked than in our scientific pursuits. Sparked by dire necessity and the will to survive in the great struggles of our world during these past two decades, our scentists and engineers have made massive assaults on the frontiers of human knowledge. Their successes have exceeded our wildest dreams in other days of not so long ago. The "state of the art" might be more accurately termed the "race of the art." Breakthroughs are often greeted with mild interest and a question: "What else is new?" And in no area of scientific endeavor has change and progress been more notable than in this total field we call electronics. The advances of the past ten years in electronic science and in the development and application of elec- tronic devices, which increase man's capabilities many-fold, have been phenomenal. Their effect is cumulative. The technological gains that can be expected in this relatively young and imaginative science during the next few years are such that few would attempt to predict them. Invention -- in a sense -- has become the mother of necessity. Certain it is that technological advances have followed upon advances in swift succession. While our future course cannot be accurately predicted, we can re- view the past occasionally, survey our present position, and project our future course insofar as present knowledge will allow us. This seems a particularly appropriate time for such a review. This year is the United States Army Signal Corps' Centennial Year. On June 21 of this year we mark our 100th Anniversary a century of U. S. Army Signals. Both as a combat arm and as a technical service, the Army Signal Corps has had a proud and illustrious history. This record is counterpointed by the long and productive teamwork given us by American industry. I consider it an honor to have been a part of it and a privilege particularly to be the Army Chief Signal Officer during our Centennial Year. As I tell you something of the history of the Corps I Know you will forgive me if I exhibit more than an ordinate amount of pride, and may- be a little prejudice -- and maybe even a little sentiment. The contributions of the U. S. Army Signal Corps and industry to increased Army combat capability and to our national welfare over the years have been numerous -- and of such variety as to seem almost unrelated: The Myer flag and code system, his Flying Telegraph Trains, the Beardsley magneto telegraph, the nation's first weather service, the Alaskan Communications System, first military airplane, the first American radar, the first operational electronic air defense system for Army missile batteries, the first weather satellite, and the first communications satellite. In these contributions there has been a curious progression from the simple to the complex -- a progression so marked and a result so complex as to bear little resemblance to the nature of its origins. There has been also the continuing, un- flagging support of American business and industry. From a simple flag and code system for passing signals from one hilltop to another, it is a giant step to voice and teletypewriter signals by radio relay from outer space. It has always seemed unique to me that it all should have stemmed from one man an Army surgeon -- and his interest in helping the deaf. This man, as you may know, was Major Albert J. Myer. Major Myer was born in Newburgh, New York, in 1827. As a youth, he served an apprenticeship as a telegraph operator, and then went through college and medical school. His graduation thesis was on "A Sign Language for Deaf Mutes. While ser- ving as an Army surgeon, he applied his interest and knowledge of the communications problems of the deaf to the problems of communications on the battlefield. Drawing upon this and borrowing from methods of signaling used by the Indians, he devised a flag and code system which materially improved Army communications capabilities. As a consequence, he was designated Signal Officer for the Army on 21 June 1860 and became director of the first full-time signaling function of a national army. The services of his signalmen during the Civil War proved so invaluable that his Signal Department was elevated to the status of a Corps by an Act of Congress in March of 1863. Many signalmen he had trained before the War had Southern allegiance and joined the Confederate Army. The Civil War is probably one of the very few con- flicts in history where both sides could read the other's signaling system. It occurs to me that the communications intelligence people of both sides must have had sine waves of alternating enthusiasm and despair that maintained a classic 180 degree out-of-phase relationship, depending on who was reading whose signals. We all recognize that the methods and techniques of communication have undergone profound changes since the adoption of Major Myer's simple "Wig-Wag" system. One wonders what might have been the course of history had not Major Myer been so inspired. Perhaps his greatest contribution to military communications lay not so much in his highly-advanced methods and techniques, but in the fact that his efforts focused attention upon the improved combat capabilities which improved com- munications made possible. Page 2C (Section C) It is axiomatic that ground forces, to win on any battlefield, must have the means to move, to shoot, and to communicate more effectively than their opposing forces. These three prerequisites are most often referred to as mobility, firepower, and command control. The necessity of effective communications, or in the broader sense command control as a prerequisite to victory has long been acknowledged. But the relationship between improved command control capabilities and improved com- bat capabilities has only begun to be fully understood during the past one hundred years. In this era of powerful new weapons of tremendously increased ranges, informed command control assumes a greater importance than ever before. Dispersal and rapid movement of military forces over a large area is the key to survival and to victory on the modern battlefield. Without the advances that have taken place in the art of communications, command control of forces on the move and so widely dispersed would not be possible, Without these advances also, many new weapons would be unusable in most tactical situations. By a slowly developing process over this past century, the Army Signal Corps has become what might be called the form and substance of the nervous system of the Army. Beginning on the level of mere sight perception -- that is, the use of the "wig-wag" from hilltop to hilltop, or tower to tower the means of communication have been expanded to include practically all of the senses. In developing signal equipment to provide command and control of our modern Army units on the battlefield, the efforts of the Signal Corps are today primarily directed toward these principal mission areas: strategic and tactical communications, combat surveillance and target acquisition, electronic warfare, avionics for Army aircraft, and the broadening field of space and satellite electronics and communications In the particular area of combat surveillance and target acquisition, for example, propeller-driven and jet surveillance drones equipped with a wide variety of sensors, such as radar, automatic cameras, infrared, and television devices, are being adapted to the mission of penetrating enemy lines and sending back information of the enemy. We plan to demonstrate a prototype new high-resolution airborne radar next month which can produce a radar map of near photographic quality. New types of mobile and portable ground radars complement these aerial surveillance platforms. In this same area we are working on automatic data processing systems to sort and evaluate enemy and friendly information so that the commander will have the intelligence he needs for a rapid decision. Through the Fieldata concept for applying mobile computers and data pro- cessors to the Field Army, we are developing extended applications of these tech- niques for vital functions of the Field Army in combat. The first model of MOBIDIC, the largest of these new mobile computers, was delivered early this year to the Army Signal Research and Development Laboratory at Fort Monmouth for evaluation and testing. Others, going down to a minimum tactical computer weighing 175 pounds, are under development. Some of the early highlights of the remarkable evolutionary process by which Major Myer's early Signal Department brought us to this modern electronics posture in the Army may be of interest to you. The flag and code system was shortly supplemented by the electric tele- graph for communications requirements of the Army in the field. The telegraph it- self is an early example of civilian or industry effort in the cavalcade of American electronics. Also, it was because this telegraph system derived from civilian effort -- offered a ready and inexpensive means of simultaneous weather reporting from coast to coast that the Army was authorized by Congress in 1870 to establish a national weather service. This service grew rapidly and regular weather reports and storm warnings were in popular demand. Exchange of weather data with foreign nations Page 3C (Section C) led to international cooperation in large-scale scientific efforts. The first of these of consequence was the First Polar Year, in fact the first geophysical year, and involved two Arctic expeditions lasting from 1881 to 1883. The Department of Agriculture took over the weather service as the Weather Bureau in 1891 after twenty-one years under Army Signal Corps administration. The Corps has continued in military meteorology. The rocket-sonde which helps us to obtain weather data at higher altitudes than the balloon-borne radiosonde, and the recently developed storm warning network are representative of current efforts in this field. VANGUARD II and TIROS are progressive examples of weather satellites. About the time the Weather Bureau took over the civilian weather respon- sibility, the heliograph and the telephone -- added examples of early Army-industry partnership -- were being adapted by the Signal Corps to Army use. Extensive tele- phone as well as telegraph lines were provided on the combat front in Cuba in 1898 during the Spanish-American War. Radio was first introduced in the military at this same time. The success of the Signal Corps in providing communications facilities during that War led to installation of extensive wire lines not only in Cuba but also in Puerto Rico and the Philippines. In this latter area a great deal of under- seas cable was also laid to link up the major islands. Successful accomplishment of these tasks led logically to assignment of responsibility for communications to and within the territory of Alaska in 1900. This initially included cable and wire lines serving not only military garrisons there but all civilian needs as well, to the benefit of mining and fishing interests and other settlements scattered throughout the Territory. As radio, or wireless telegraphy, was introduced into the Army by the Signal Corps, this new technology was also employed to great advantage in the Alaskan Communications System. Military uses of photography were initially introduced on the Arctic expeditions I mentioned previously. Signal Corps photographic services were first provided on a large scale in the Spanish-American War. Today, the Army Signal Corps serves major still and motion picture as well as television missions in the Army. Aeronautics and military ballooning could not be pursued as a Signal Corps activity during the Civil War because of a shortage of funds and personnel. But the logical pursuit of activities in this area could not long be denied. Balloons were in reality elevated observation and signal platforms. Aeronautics thus officially became an Army Signal Corps responsibility in 1892. The success of the Wright airplane in 1903 led to the formation of the Aeronautical Division in the Signal Corps in 1907 and a contract with the Wright brothers for an airplane to meet Army specifications. Thus the U.S. Army Signal Corps became the "marsupial" parent of a famous son -- and what a large competent boy he turned out to be! I am speaking of that service now known as the Department of the Air Force. Other developments, which in a sense have even more profoundly affected the course of human and scientific events, were radio and radar. Development of the radio by industry and adaptation of it to military communications by the Signal Corps soon revolutionized Army communications in combat. The Signal Corps added its significant refinements, too -- such as development of the superheterodyne cir- cuit and still later the invention of frequency modulation by Major Edwin H. Armstrong. Colonel William R. Blair, Director of the U.S. Army Signal Corps Labora- tories at Fort Monmouth, New Jersey, from 1930 to 1938, is considered the "father of radar" and holds the fundamental and basic American patent. From the Signal Corps' pioneering in the development of our country's radar have evolved the many radars used in the military and those employed in numerous civilian applications such as navigation, storm tracking and air lines flight direction and control. Page 4C (Section C) In this exhibition of proud paternity, I do not mean to imply tht the Army Signal Corps has stood alone throughout this past one hundred years -- that it alone has provided the effective command control for today's modern Army. I am too well aware of the historical dependence of the Signal Corps upon the American communications and electronics industry for technical knowledge and skills and for quantity production. We in the Army Signal Corps pride ourselves on having a close, cooperative relationship with industry -- from concept to hardware in the field. We know these accomplishments of the past 100 years would not have been pos- sible without the assistance of civilian invention and private industry. With the alternating periods of expansion and retrenchment that have characterized the activities of our armed forces throughout their history, it has been basic Army policy to maintain a nucleus or token-force in peacetime which can be expanded as needed in time of emergency. From the standpoint of quantity production of communications and electronics equipment, we depend primarily upon private in- dustry. WE are, within available funds and resources, developing quick reaction electronic capabilities through such activities as those carried on at the Electronic Defense Laboratory in California to further utilize the know-how and skill of American industry. The core of our preparedness policy is predicated upon Army-Industry teamwork. The soundness of such a policy was well demonstrated in World War II. Numerous examples of record production in record time against superhuman odds are well within the memory or knowledge of all of us here. Partly because of this policy and partly because of the nature of the electronics business, this teamwork between the Army Signal Corps and Industry has become a tradition. Civilian inventors dur- ing Civil War days assisted Major Myer in the development of the Army's first elec- trical communication device, the Beardslee magneto-electric telegraph set. The very first military balloon was developed by a civilian -- Professor Thaddeus Lowe. The Signal Corps looked to Industry for the airplane, for the telephone, for the radio, adapting these items to military needs and improving them where possible. Our new family of tactical radios, including small belt or helmet versions and the mobile radio switching central, the 4-wire communications system and the push-button tele- phone are development examples of some current improvements of these means. A remarkable adaptation of electronics research to Army needs, and one of vast significance to military operations, is that embodied in our micro-module pro- gram. Full application of this concept -- the ultimate in current miniaturization technique -- will go far toward reduction of Army logistical problems, increasing Army mobility, and reduction of cost and maintenance of our electronic equipment. Or perhaps even greater significance is the impact of this program upon the future electronic design and capabilities of satellites, rockets and missiles. The implications of size reductions ranging between ten and twenty to one is obvious. Compression of radio assemblies to the size of sugar cubes means great savings in critical space and weight -- thus permitting either higher payloads and increased ranges or, where desired, smaller missiles. Experiments in space communications have been aided greatly by the micro- module concept and earlier micro-reduction techniques. Project SCORE, the first mil- itary experiment in space communications, a year ago last December demonstrated for the first time that voice, teletypewriters, and even multiple teletypewriter signals could be received, stored, and then retransmitted by a satellite orbiting in space. Pro- ject SCORE -- the initials stand for Signal Communications by Orbiting Relay Equip- ment -- was a development of the Army Signal Corps and industry, under the juris- diction of ARPA, the Advanced Research Projects Agency of the Defense Department. Page 5C (Section C) The first communications satellite -- in which the Army-developed com- munications "package" was aboard a satellite placed in orbit by an Air Force ATLAS missile on December 18, 1958, was the forerunner of several other types now being developed. These developments of this so-called "Space Age" offer inspiring new vistas in the communications and electronics business. They offer the possibilities of tremendously improved global and space communications. Where these trails will eventually lead us, no one can say -- no one knows -- just as none could, have fore- seen that the trail blazed by Major Myer could have led to where we find ourselves today. As we stand now upon the threshold of our second centry, it is evident that the future presents many challenges and many opportunities. The way ahead will not be easy. True, the nature of the game keeps changing, but the composition of the team and the goal we seek remains the same. Our energies will continue to be directed toward keeping our country's Army progressively modern and in a high state of combat readiness. "Teamed-up" with industry and working together in that spirit of partnership which has become a tradition, I am confident we in the Army Signal Corps will accomplish our mission -- and that we will share with you a golden new era for Army communications and civilian communications as well. Page 6C (Section C) PROCEEDINGS of the DEFENSE MARKET PLANNING SEMINAR March 15, 1960 Washington, D.C. EIA EST. 1924 INDUSTR ELECTRONIC INDUSTRIES ASSOCIATION BERALD R.FORD PROCEEDINGS of the DEFENSE MARKET PLANNING SEMINAR March 15, 1960 Washington, D.C. EIA INDUSTRY INDUST ASSOCIATIO EST. 1924 ELECTRONIC INDUSTRIES ASSOCIATION GERALD LIBRARY STATEMENT BY EIA PRESIDENT On March 15, 1960, the Electronic Industries Association held its first Seminar on Defense Market Planning. These Proceedings are the papers presented by the distinguished representatives of the electronic industries, the Armed Services, the Executive, and the Legislative branches of Government. EIA is proud to have sponsored this unique Seminar with its timely theme of "more defense per dollar through planning". We have received much favorable comment on bringing together the planners of both industry and government where understanding was improved by the give and take of forthright commentary. The number and variety of the questions posed to the Panel members reflected a keen interest in this type of activity. The common interest of all the participants in achieving more defense per dollar should be emphasized. Industry is no less interested than the Military Services, or the Congress, or the Executive Departments, in achieving this goal. I believe that all those who have a responsibility in defense planning agree with Representative Ford when he observed that .Congress can get more defense per dollar, perhaps, by the establishment, by legislation if necessary, of an independent and continuing National Defense Planning Group, which would encompass or have within it knowledgable representatives from industry, from the executive and military branches of the govern- ment, and the legislative. Whatever the final solution, EIA will continue its efforts to contribute to achieving more and better defense for this country for each dollar spent. DR Hull D.R.HULL President, Electronic Industries Association GERALD FORD LIBRARY AIR Y8 тизматата INDEX COMMITTEE FOR DEFENSE MARKET PLANNING SEMINAR Page No. Washington, D. C. March 15, 1960 MsM по U. S. Navy View of the RADM L. D. Coates, USN 9 to bedaiugnijeib Marketing Problems of David R. Hull the Electronics Industry Vice President, Raytheon Corporation The 5 R's for Sound Brig. Gen. Elmer Littell, USA 12 and President, Electronic Industries Association Defense Planning James Secrest buota Bi AI3 ARDC Development Col. E. C. LaVier, USAF 21 D. Executive Vice President Planning and Col. Thomas Love, USAF Electronic Industries Association to Text Not Available Dr. Howard Wilcox Lionel H. Orpin Fiscal Operations and Hon. John M. Sprague 29 Chairman, Military Marketing Data Committee Military Planning Radio Corporation of America Systems Planning in Dr. N. I. Korman 39 Seminar Subcommittee Industry - "The Link Between Military and Robert E. Peterson, Chairman Industrial Planning" Radio Corporation of America Product Planning in Dr. Richard C. Raymond 43 General Electric Stahrl Edmunds Gerald Busch Hughes Aircraft Company Lockheed Aircraft Company Marketing and Market Mr. J. H. Richardson 48 L. G. Becker Planning in the Defense and Mr. Stahrl Edmunds W. Earl Trantham Market Hughes Aircraft Company Philco Corporation E. P. DiGiannantonio Company Planning in Mr. L. Eugene Root 56 Dr. Paul E. Weaver Raytheon Company the Defense Industry and Mr. Gerald Busch IBM Corporation Congressional Responsibility Hon. Gerald R. Ford, Jr. 71 V. W. McMahill Westinghouse Corporation in Defense Planning EIA Staff Assistants Kenneth L. Baker Robert T. DeVore Military Economist, EIA Director, Public Relations, EIA Tot bas stom leub ЯБ GERALD FDRD ALBRARY EIA Defense Market Planning Seminar Washington, D. C. March 15, 1960 Morning Session Military Panel "Service Programs and Military Planning" Chairman Sidney R. Curtis Senior Vice President Stromberg-Carlson Division General Dynamics Corporation and Vice President Electronic Industries Association FORD LIBRADI A U.S. NAVY VIEW OF THE MARKETING PROBLEMS OF THE ELECTRONICS INDUSTRY Presented By Rear Admiral L. D. Coates, USN * This is a defense market planning seminar, and certainly, with almost 60% of total electronics business done with the military, the trend of military spending is vitally important. Nevertheless, I believe the remaining 40% is important too, and without confining myself to defense electronics, would like to offer some observations on trends in general. First a note on pessimism and the dangers of prediction: when I was a high school boy I used to put together radio sets and read a magazine called Radio News. I remember in 1924 being disheartened by an article predicting that the growth of broadcasting would mean the end of the ham operator. I don't know how many broadcast stations there were then, but by 1934, the first year of the FCC, there were 600, and now there are over 10, 000, including AM, FM, and TV. This growth must have been even more than Radio News expected. What became of the ham operator Last year - in one year - his numbers increased by 18, 099 to reach a new total of 204, 280. Bad news often gets attention while good news goes unnoticed. Many of you were caught in last year's cancellations of the Regulus II missile, the Goose decoy, and the P6M, F8U-3, and F108 airplanes. While these newsworthy events were happening, the number of radio station licensees grew quietly by 85, 000 and the number of licensed transmitters by 300, 000 in the same year. Now for some trends. In order to set the framework let's look at the size and mix of the present market: For 1959, the total electronic industry market was $10. 131 billion. This was split $5.935 or 58.5% military; $1. 648 or 16. 3% industrial; $1.585 or 15.7% consumer; and $. 963 or 9.5% replacement parts. The $5.935 billion that was the electronic industry's share of last year's defense dollars is up from $560 million in 1950; a better than ten-fold increase! I will not attempt to guess what future defense budgets may be, or even whether they will continue to rise, but even a very conservative extrapolation of the trend in electronics share of the total, would lead to a very substantial increase. Electronics accounted for only 4% of all defense expenditures in 1950. Last year electronics' share was 14%. Does a further increase to 20% in the next ten years seem too optimistic? This much percentage increase would amount to $2. 4 billions of additional business to the electronics industry, even if the total defense budget remains constant; more if it grows. * Director, Development Planning, Chief of Naval Operations ERALD -9- FORD VIBRARY Anti-submarine warfare is a field of the highest importance to the Navy, wherein there is urgent need of new ideas in electronics, including sonar, For similar reasons it seems obvious that there must be further growth radar, infra-red, magnetometers, fire control systems, sonobuoys, bathy- and expansion in the non-military market for electronics, both in consumer thermographs, and related communication, navigation, data processing, and products and industrial use. It is here that I would like to urge the electronic display equipment. ASW electronics involves shore bases, submarines, sur- industry to increase its efforts in marketing, not only to develop the potential face ships, and aircraft. for the additional business that certainly exists in these areas, but also for healthy diversification to spread the risks and hazards of business. There are With the growing probability of a nuclear stalemate, our ability to wage too many companies that are too narrow in their range of products and too non-nuclear limited war is receiving greater attention. So far, few new easily hurt by minor readjustments in military programs or by changing technol- weapons are involved and the application of new electronics is limited, but the ogy. I also urge more strenuous efforts to diversify within defense business. renewal of interest in this kind of warfare is recent, the need for improvements This would do us both good. If you expand the range of your talents in defense and new ideas is great, and the potential for new electronics will develop. electronics you run across new ideas, and increase not only your chances of picking up new business, but also your ability to do a good job for us. Electronic warfare, that is, countermeasures and counter countermeasures, is another important field that has had insufficient attention in the past and is New business is not found just by wearing out shoe leather looking for now beginning to get increased emphasis. It includes passive detection, direction it. You have to develop it yourself by research; by spending company funds finding, and analysis of enemy signals; jamming and deception of all kinds, the on investigations that may or may not pay off, and by initiating developments. protection of our own equipments from enemy efforts to detect, analyze, jam, I know of no logical way to arrive at a "correct" ratio of research to sales, or deceive; and the proper counter-reactions to such enemy efforts. but you should ask yourself whether you are doing enough. The national trend is sharply upward. National Science Foundation estimates that the total funds The technical and marketing potentials in computer technology are so for all scientific research and development in the U.S., government and pri- obviously vast and widespread, with so many military and industrial applica- vate, are now about $12 billion, up $7 billion from 1953. tions already in operation or under development, and they have been so much discussed recently, that I mention them only to avoid being accused of over- In suggesting diversification within the military I was naturally thinking looking this most rapidly growing of all electronic technologies. of the tremendous range of electronic interests of the Navy. Let me name a few, and point out areas of potential future growth. No talk on electronics would be complete without an appeal, for greater reliability, and I would like to add my plea for more attention here, please. The communications needs of the world are growing at an accelerating However, I believe reliability comes more often from careful design and good rate, and the available frequency spectrum cannot grow. There is an ever workmanship than from lavish expenditure of dollars. We must have reliability more urgent need for more efficient use of available frequencies to increase at a price we can afford. We have some time paid too much for it, or worse traffic capacity, requiring large scale research and engineering effort. The yet, paid for it without getting it. This is a competitive world, and we have Navy will use tactical data links carrying digitalized information among ships, got to keep improving the product and beating down its price. aircraft, and ground forces. Very low frequency, long used in communicating with submerged submarines will become increasingly important with further In closing, I would like to suggest three ways to keep in touch with development. We are already using the moon for long range communications, advanced planning in naval programs. They are: and will soon be using artificial satellites for this purpose, as well as for accurate navigation of ships by electronic means. (1) Use your bureau contacts. All of the bureaus have programs for encouraging industry cooperation and they will be glad to help you. Further great expansion of missile range instrumentation is to be expected, together with improvements in telemetry and automatic data reduction. (2) Increase your visits to Navy laboratories, particularly during sponsor's days when detailed program information is given to visitors. You have read recently how the ARPA satellite tracking complex known as the SPASUR System developed and operated by the Navy detected an unknown (3) Read what the Services have told Congress. I particularly recommend non-radiating satellite later identified as the re-entry body from Discoverer the following title: V, launched on 13 August. Detection of this object was not definite until the 2nd of February and positive identification was not made until 19 February. Department of Defense Appropriations for 1961 Earlier detection and identification was hampered by the fact that this experi- Hearings before the Subcommittee of the Committee on Appropriations mental Dark Fence installation produces over a mile of tape per day, all of House of Representatives 86th Congress which must be visually scanned and manually interpreted. Checking back for Part 2 - Policy Statements, Service Secretaries and Chiefs of Staff identification involved the re-examination of many miles of stored tape. This U.S. Government Printing Office remarkable achievement, and the difficulty of its accomplishment, point up the need for further improvement and automation of the means for detecting and This is a limited printing not on sale to the general public, but your tracking satellites. The number in orbit probably will increase radically, and Congressman might help get you a copy or your Washington representative can manual methods will not serve. go to the Library of Congress and read it for you. -10- -11- THE 5 R's FOR SOUND DEFENSE PLANNING" before wearout, due to technological obsolescence, and in some cases so quickly become obsolete that they have no usefulness left at all. This costs money and may be considered by some to be wasteful. Others look at this as the price we Presented By must pay for assurance that our Army remains continually modern. It is now more important than ever that the procurement of equipment be planned most carefully. This logistical aspect is perhaps less dramatic and impressive than Brigadier General Elmer L. Littell, USA * the research and development itself, but we who are involved in the planning feel that it is equally important nonetheless. Development of new and startling combat materiel is of little use to troop units unless ways are found to allocate scarce dollars for its timely production in useful amounts, as well as support and maintain it. In short, the aim of Army planning is to obtain the greatest Distinguished guests and ladies and gentlemen, it is indeed a privilege possible return from the taxpayer's dollar investment so that the Army's for me to be included in this distinguished panel, and to have this opportunity inventory of equipment will not only be the most modern, but the most effective to speak to you on behalf of the Army concerning a theme which is of vital in combat. The military posture of the Army its modern capability.is linked interest to all of us here today "More Defense Per Dollar Through to the equipment posture of all divisions of our combat organization. One good Planning." Now, what does this theme mean to you? Does it mean our present weapon or electronic system can't be divided among a number of combat divisions. planning is linadequate ? Too little? The wrong kind? In need of revision? That we are not getting the maximum defense for our Electronics is becoming more essential to all aspects of military activity. tax dollar or does the theme very simply point to planning as the road or key How does the Army manage its electronics program? The over-all program with which will open the door and provide the military services, industry and the minor exceptions coincides with and falls within the mission and responsibility nation with the maximum defense possible within the limited budgets made assigned to the Chief Signal Officer of the Army. available to the military by Congress. This year the U.S. Army Signal Corps celebrates one hundred years of What is the Army outlook on planning? Why is defense planning most Army signals 1860-1960. We now stand together on the threshold of the next difficult in spite of all the planning that takes place, starting from the Joint 100 years. The men and women in the military, in industry, in our educational Chiefs of Staff, down to the supply manager who must live in a searching and and scientific institutions, and in our civilian Government have made substantial inquiring environment, constantly seeking better, faster, and less costly ways contributions to our growth. Their vision, skill, and teamwork during the past to utilize our defense resources. 100 years, have produced an outstanding record in communications-electronic achievement not only for the military but for our civilian economy as well. I want to propose a 5-R approach to sound defense planning more about that later but first, I'd like to assess the scope and environment of the planning About 85 percent of the communications-electronic end items and compon- problem from an Army standpoint. ents used by the Army are planned and managed by the U.S. Army Signal Corps. This percentage does not include electronic equipment utilized in the Army The wide range, complexity, and size of the Army's responsibilities and missile programs these are primarily handled by the Ordnance Corps. activities pose a challenge to Army planners and managers. The Army operates The remaining 15 percent of the communications-electronic items although the largest supply system in the world which includes handling certain re- managed by other Army Technical Services, are developed, procured, tested, quirements for the Navy, the Air Force, and the Military Assistance Program and issued to troops, in basically the same manner. and manages a bulk stock inventory of approximately $20 billion. Based on present known requirements, a field Army of the 1960's will We in the Army supply business must maintain a constant awareness that be equipped with upwards of 75, 000 Army-operated electronic emitters our sole reason for being is to provide logistical support to our national defense as compared with 30, 000 electronic emitters used by an Army at the end of effort. We are also aware that we can not accomplish this goal alone, that in World War II. It is therefore essential that these equipments be compatible order to achieve our objectives, we must increase our planning and coordination this requires advance planning and testing. with industry and with such important industry groups as represented here today, the Electronic Industries Association. The rate of technological change in conventional communications equipment, the utilization of transistorization, modular construction, miniaturization, new One of the Army's most pressing problems is to keep its equipment modern multiplex techniques, single side-band, and electronic telephone central office in these days of steadily rising costs and mushrooming changes in technology. switching brings us face-to-face with a costly modernization problem. In Once when the troops were furnished a piece of equipment, it could generally be addition to this, we find that we need more and more equipment to provide new planned that it would last until worn out or that it could be utilized for training capabilities unthought of only a few years ago For example, electronic even after being replaced. Now, more and more equipments are replaced long fire coordination of air defense missiles, detection and location of weapons and moving targets on the ground, detection and measurement of radiation, high *Commanding General, U. S. Army Signal Supply Agency quality data transmission and automatic data processing. -12- -13- These new items are enormously expensive and our requirements studies will be based upon the best, competent estimates of what both the troop program must be thorough and good to convince Congress to provide the funds to buy structure and the Troop Equipment Allowance Tables are going to look like at them. However, we appreciate that there must be a limit to the amount of the end of the 5-Year planning period. The troop structure is an ever-changing money Congress can make available to the services to do their particular job. thing, reflecting developments in combat techniques many of which are as One sure way to get more defense for our dollar is to adopt keener and more revolutionary as new equipment, and equipment planning must reflect these efficient buying habits. We must be more and more selective in our buying changes as best as can be forecast. Here again, we see constant improvement and buy only the most critical and most essential items. We can't afford to in our ability to coordinate our equipment planning. buy unnecessary frills on equipments. We must analyze our requirements realistically and invest in systems and equipments whose performance is Our determinations concerning how much of each item we are going to adequate for a particular mission accomplishment and made available by buy or dispose of, and when, affect more than the items of equipment themselves. Equipments have a long "logistical tail" of supporting repair parts, supplies, industry at the lowest possible cost. dry batteries, installation units, test sets, and training and maintenance We must look for the best buy possible this is rarely the most expensive. literature. In some cases, this tail costs more than the dog. The "best buy" may lack certain features which are "nice to have" but which are We assign various status codes to the end items which have application to not really essential to filling most needs. start up or shut off, as appropriate, buying and disposal actions for the items Allocating resources and deciding which programs should be supported making up the tail. As we improve our ability to plan for the end items, we and which abandoned is a very difficult task for military planners - especially correspondingly improve our planning for all of these other items which, though since there are more items available for procurement than the Army has smaller, are just as important insofar as the Army's combat effectiveness is money to buy. We are placing more and more premium on making earlier concerned. Similarily, we use our equipment planning data to plan the extent decisions on big problems. We're examining our projects and stopping, not just to which we must finance industrial preparedness measures such as development of production sources and the maintenance of production tools and facilities slowing down, non-profitable ones. in layaway. We plan over a 5-year period in item detail for the orderly acquisition, overhaul, and disposal of assets of equipment. When we study an item of The Army's 5-Year planning system which is used by our troop planners, equipment, we assemble all of the best available information not only for the our research and development planners, and our supply planner provides a item now in the hands of troops and doing the job, but also for the development tool for getting the best balanced combat posture from the funds made available. item which will replace it, and for any substitute items. We at the Army Signal Each year this tool is made sharper and more effective by improvements in our Corps inventory control point in Philadelphia see a steady improvement over the detailed planning procedures. years in the coordinated planning that goes into equipment studies. Let me tell The Department of the Army's logistical research effort our value you something of what goes into these plans. engineering includes studying many projects to insure Army responsiveness Our supply planners work closely with research and development people to growing strategic and tactical operational requirements. Our study of to forecast as accurately as possible when a new item will be ready to put into logistical cost factors is directed toward attaining more hardware for fewer production. This not only enables us to budget the necessary funds for its dollars. We are studying the long-range impact of electronic equipment design production, but enables us to plan exactly how many more of the current item trends upon logistical concepts and future logistical planning we are seeking we must buy. Depending upon its relative essentiality and other considerations, ways to increase reliability ways to shorten or control the Army's lead time such as the availability of funds, we must often take a calculated risk and not reducing the span of time from concept to capability which now averages about procure the current item to meet our full requirements. 12 years. There are many facets to our relations with industry in our defense Sometimes the relationships between development items and existing planning program. The Army is very proud of its efforts of sharing with items become rather complex and complicate our supply studies greatly by industry its future plans and the enlistment of industry in future problem- requiring studies to be made by what we call "families" of equipment. At solving activities. The qualitative development requirement information pro- best, forecasts of when new items will complete their development and testing gram, known to many of you as Q-D-R-I, initiated by the Ordnance Corps is and become "ready-to-buy" are speculative because they are subject to set-backs. rapidly being adopted by other Army Technical Services. This program has Each year we are making further improvements in our ability to pin down these been designed togassist participating organizations in conducting their volun- new item phase-in dates, and thus improve our overall planning. tary efforts effectively. The qualitative development requirements information program includes information regarding current and future requirements for Our supply planners work very closely with what we call the "users" of development of new items, components, materials, or techniques which effect the equipment notably the Continental Army Command at Fort Monroe, earliest feasible exploitation of new knowledge. Army research & development Virginia, representing the field armies, and the Army Air Defense Command and procurement & distribution activities are organized to allow for a constant at Colorado Springs, Colorado. This is so that our quantitative requirements two-way relationship with industry. -14- -15- The Army's procurement operation, as it exists today, is both complex and involved. This is due in part to the numerous laws, regulations and To facilitate planning by industry, the U.S. Army Signal Supply Agency is controls which have been established to assure full protection of the interests planning to recommend to higher authority in the Department of the Army that of both the Government and industry. It is, therefore, of the utmost importance a digest of its procurement program be released in the near future. The that through appropriate and intelligent forward planning on the part of both recommendation will provide for making the release as detailed as possible parties, we detect and resolve potential problem areas, thus effecting economies within the limits of security regulations. It must be recognized that this pro- in effort, time, and monies. posed listing will be subject to various uncertainties, such as changes in re- quirements, fund limitations, and item substitutions. It is hoped, however, The Army looks at large and small firms as teammates in our defense that industry can thereby be furnished a basis for determining areas of bidding program. Big and small businesses are dependent on one another for tasks they and production planning. cannot economically handle themselves. The Army is continuing to emphasize planning in several areas which will We must be and are responsive to policies which provide for awarding minimize delays in delivery of materiel and reduce costs. These include contracts to small business and depressed labor areas. advance planning so that Government furnished equipment is received in good condition and in adequate time to permit their being incorporated into the end Total net Army procurement expenditures for FY-59 with business items; planning timely provisioning of spare parts to assure concurrent delivery firms only amounted to $4, 957, 065, 000. Of this amount, awards to small of spare parts with the end equipment; and holding preproduction planning con- business firms on a prime contract basis amounted to $1, 740, 121, 000 or 35. 1%. ferences with the contractor promptly after award of contracts on major items to clarify any technical, eontractual, or production problem areas. Further, One of the most significant gaps that exist in military-industry relations the Army is increasing its use of indefinite delivery type requirements contracts, is one that I would like to call the intelligence gap. It is in this area that we thus providing the contractor with information on the maximum and minimum need more avenues of communication both horizontal and vertical so that we quantities he can plan on producing during a 12 month period. may better pool our resources, our know-how, our creativity and productivity. We must seek ways to cut through the fog of words and conflicting opinions. In turn, contractors can do much in the area of planning to improve We must capitalize on the unique abilities of each member of the defense team. procurement operations to our mutual benefit. For example, it is most We must consider the momentum of going organizations and include in our important that contractors plan to deliver drawings concurrently with shipment planning the time considerations necessary to start, stop or reverse the chain of the first production item. Where all such drawings are delivered promptly, of actions and reactions to current operations and plans. We must not be like industry will benefit from the wider opportunity for bidding afforded by good the man winking in the dark - he knew what he was doing but no one else did. procurement data. Where Government owned tooling is required to be utilized on other contracts, contractors should plan to deliver any such tooling held by In our long-range planning program we must be peace planning as well as themselves or their subcontractors in good condition promptly to the Government defense planning. Therefore, we must try to find the basis for a sound planning upon completion of their orders. program. Planning all actions necessary to meet contractual delivery requirements My primary recommendations for improving military-industry planning are always of the utmost importance to the Army, since any delay in deliveries can be highlighted by what I would like to again refer to as the 5 R's. can seriously jeopardize overall military planning and preparedness. There are also instances where deliveries on one contract are to be used for Government (Figure 1) Just as the scholastic 3 R's epitomize the abasis for a sound furnished property on another and the slightest delay by the initial contractor may education I am proposing adoption of the 5 R's as essential considerations cause serious repercussions in the ultimate deliveries to the using forces. Thus, for sound defense planning. the importance of forward planning by contractors to meet delivery schedules cannot be overstressed. (Figure 2) The 5 R's are requirements, resources, realism, We need industry's help in designing equipment for simplified maintenance, reciprocity, and responsiveness. for facility of transport, and for maximum interchangeability. (Figure 3) ----requirements both qualitative and quantitative, form the The Army invites industry to participate in exercises and maneuvers where basis or beginning of any planning program. Requirements establish the targets they may share with the Army in the evaluation and use of their manufactured for defense planning. Within the Army, obtaining and releasing information on equipment under simulated combat conditions. our current requirements presents no major problem. However, in the areas of specific requirements for long range planning there are real problems due to Through a reciprocal training and visiting program designed to strengthen ever-changing conditions and the restraints necessary to prevent security the civilian-military team, members of industry and the Government each have violations. We in the Army are constantly seeking ways to express our require- an opportunity to become better acquainted and more understanding of each other's ments more accurately, so that both military and industry planners might better mission and problems. aim their talents at the requirement targets. -17- -16- (Figure 4) The next R--is resources. Here I include all resources of the military, industry, scientific, and educational team. Included are not only financial resources of each but also their physical facilities, scientific, tech- nical and administrative skills. All these resources must be loaded into the planning gun which is aimed at the requirements target. (Figure 5) The third R is realism. Here I refer to the need for realistically evaluating our requirements and resources to insure the planning R's I REQUIREMENTS gun and our resource bullets are powerful enough to hit our requirements target. Let's not try to shoot a lion or bear with a water pistol. Let's not try to hit the 2 RESOURCES moon with a B-B gun--or on the other hand, don't use a cannon to kill a fly. (Figure 6) My fourth R is reciprocity. Here I mean the reciprocal 3 REALISM obligation or action of defense and industry planners to share their observations, their determinations, their skills, their plans within the bounds of security FOR and proprietary rights with each other. We must each contribute to making 4 RECIPROCITY the national defense pie better and less costly by more sharing. SOUND (Figure 7) The last R and one that I consider most essential for defense 5 RESPONSIVENESS planners is responsiveness. Here I mean the ability of planners to react quickly to change. To be organized for it and be ready, willing, and able to accept change as an inevitable component of progress. Here lies the greatest challenge to planners. We must not grow so fond of our present plans that we become static and inflexible to the ever-changing demands of the future. We must be DEFENSE PLANNING constantly molding the present to meet the challenges of tomorrow: But, we must remember there is always the time when we must "freeze" our plans and go ahead with them even though some more changes might be more helpful. Responsiveness flexibility is essential in modern military-industry planning just as it is in military operations. Management processes too, must be equally pliable. Just as in tennis, we never know where our opponents will hit the ball next, (Figure 8) or like chess each move counts except that in national REQUIREMENTS RESOURCES defense we are playing for big stakes and there is no prize for second place. In summary, might I say there has never been a man-made plan so perfect that couldn't be improved upon. We must always be striving to do better to improve what already is good. It is my sincere hope that today at this EIA symposium we can find ways to improve our defense planning. May the 5 R's for defense planners which I have proposed requirements, resources, realism, reciprocity, and responsiveness serve as the basis for further discussion. May INDUSTRY EDUCATION our discussions and the defense plans that follow insure that we get the maximum defense perdollar through planning. $ FINANCE MILITARY SCIENTIFIC TECHNICAL ADMINISTRATIVE -18- TARGET REALISM RECIPROCITY MILITARY ARDC DEVELOPMENT PLANNING RECIPE THIS TECHNICAL BEATER Presented By INDUSTRIAL EDUCATIONAL FLOUR Colonel E. C. LaVier and Colonel Thomas Love* DEFENSE NOT THIS MIXING EGGS SALT BOWL APPLES WATER CONTRIBUTING TO MAKING OUR Gentlemen: As you know, the Air Research and Development Command has been recently reorganized. Under the guidance of Lt. General B. A. MOON NATIONAL DEFENSE PIE Schriever, ARDC Commander we have reoriented the research and development BETTER AND LESS COSTLY planning philosophy and operation. It is my purpose today to acquaint you with THIS BY our new approach and the implications it will have on applied research in the ROCKE MORE SHARING electronics industries area. Actually the identical approach is being taken in all applied research areas. In the designation of the Air Force Ballistic Missile Division, Wright Air Development Division, and the Air Force Command and Control Develop- NOT THIS ment Division as product-oriented divisions, we have posed for us a problem B-Bs similar to that of the industries represented here, of, "how does one achieve NATIONAL DEFENSE PIE a capability of producing certain desired products and at the same time orient a sufficient amount of effort in the future to be competitive?" Competition in our business is a very serious requirement! RESPONSIVENESS The ARDC Development Planning philosophy consists of three main areas. These are the weapon systems studies, the analysis which encompasses the Technological Force Structure Plan, and the Planning Objective Structure. RESPONSIVENESS Elaborating on the weapons systems study area, close Air Force-Industry partnership unites their combined scientific talents toward broad conceptual ? studies and toward specific weapons systems studies. As one of the outputs of broad conceptual studies, we have proposed weapons systems. These OPPONENT proposed systems may go far into the future and represent future capabilities that the USAF might desire. To find out whether such is the case we subject these proposed systems to analysis by the use of a tool called the Technological OPPONENT YOU Force Structure Plan. This is a force projection for at least two decades containing all existing ? and all conceivable weapon systems. It doesn't make any difference where these proposed systems originate. They could fall out from the Weapon Systems YOU Studies programs, from contractors, from in-house work, and many other sources. These proposed systems include the time they are desired in the operational inventory. We have adopted the philosophy that it is easy to add a proposed system to the Technological Force Structure Plan, but, it takes analysis to remove it. So far we have a rather large collection of proposed systems. They are analyzed first as to the basic laws of the physical sciences. CHESS If the proposed system passes this test, then we have something which is not ? impossible, but not necessarily probable. In other words, it has a certain slight degree of firmness. We do not intend to schedule or predict breakthroughs in the basic laws of science. If we have one, we will redo the entire plan, DEFENSE *Office of the Deputy Chief of Staff/Plans, Air Research and DEFENSE Development Command -21- LIBRARY The second step is to group in any particular time period the mix of vehicles or concepts that have similar theoretical capabilities. This grouping which a technical capability should be attained. This capability means that now lends itself to a more comprehensive analysis and a selection. Results from here on out it is an engineering integration problem to bring this hypo- will lead to a second degree of firmness and to the definition of the Planning thetical system into being. Our desire is to set into motion the required effort Objective. In other words it is now a hypothetical or potential system that ahead of this maturity date so that the decision to develop will arrive simul- has survived the test of analysis and which is now a promising candidate for taneously with the capability to do so. In order to do this we preceed the applied research support. Of course, such candidates also will be within the maturity date by one to two years with the initiation of a weapon system study. framework of the Air Force guidance documents. Thisstudy will survey the total effort in all technical areas supporting this Planning Objective and, depending on the number of weapon systems contrac- Now that we have some idea of how we arrive at a Planning Objective, tors engaged, will give the Air Force a number of different approaches to let's look at it in more detail. A Planning Objective carries two dates. The the operational achievement of that Planning Objective. The selection of the first is the date that the applied research in the many areas of concern should optimum approach will start the development cycle. At this time the Air mature. The second is the date that the system is desired in the operational Force decision to develop will have entailed several analyses, operations inventory. It also contains such items as a description, the military objective research, cost effectiveness studies and should represent the best possible or capability desired, the desired performance characteristics, and finally technical approach at the earliest possible time. the technical references. The Planning Objective approach to the Air Force applied research These Planning Objectives are assigned to one of the product-oriented program will go into effect in the 1962 fiscal year. divisions, to become a portion of the ARDC technical plan. This division will now complete the technical plan by listing the required technology that makes The product-oriented divisions have received the Planning Objectives this hypothetical system a reality at some specified time in the future. It is and are presently preparing the Technical Plan for their achievement. A through this medium that we derive the applied research effort of the command. month from today the Air Force technical people will meet as a group and The definition of the effort within each technical area that spells out "what" we start hammering out the combined, coordinated, applied research program. want to do is called an Applied Research Objective (ARO). Such applied re- The technical release program is expected to occur the last quarter of this search objectives establish the technical goals that must be accomplished. calendar year. After the survey of the ARO's on "what" must be done, we will survey what is being done. Thi S survey will not only cover those elements being performed by the entire ARDC but will take cognizance of the research being performed by other services and government agencies. After surveying what must be done and what is being done, in each of the technical areas that support a Planning Objective the balance is itemized and this becomes the Air Force applied research schedule. Of course, the elements of research to be done may be carried under several Planning Objectives. To make this useful, these elements will be collated according to technical area and will be released as the "Technical Forecast" to industry and the scientific community. These releases will be in a manner similar to the Technical Program Planning Document and Applied Research Planning Document Release Programs which these "Technical Forecasts" replace. Some of the ones that may be of particular interest to those industries represented here will be the Technical Forecasts of : Navigation and Guidance, Communications, Electronics Techniques, Materials and several others. Since these Technical Forecasts will be the summation of research to be done in a particular technical area, programmed by years, they should be of great value to industry. The electronics industries for example could see what research we are supporting in their areas, who the responsible agencies are, and what research goals (ARO's) we hope to attain in future years. This should provide an input into the future planning of industry as to the functions, the facilities, the manpower, and other plans that are required to secure the optimum functioning of the industry-military team effort. So far I have discussed how we obtain Planning Objectives and how they are used to initiate the Air Force applied research program, The date mentioned in the Planning Objective such as PO65K is the maturity date at -23- -22- ARDC TECHNICAL PLAN THE TECHNICAL FORECAST for MATERIALS PART I: Planning Objective: (No. ) A. Hypothetical System: (Brief descriptive title) PRESENT RESPONSIBLE B. Military Objective: (Brief description of specific military RD STATUS AGENCY capability desired) C. Desired Performance Characteristics: (Range, altitude, speed, payload, CEP, etc.) by 62 D. Reference Documents: (Intell, WS Studies, NAS, SAB, etc.) PO 62A WADD PART II: Technical Analysis: PO 62C WADD TECH AREA ARO PRESENT STATUS PO 62E Propulsion A. A. CCDD Materials A. A. by 63 B. B. PO 63A BMD PO 63F WADD Weapons A. A. PO 6.K BMD Etc. PART III: Technical Possibilities: TECHNOLOGICAL FORCE STRUCTURE PLAN 60 63 65 TO 80 WEAPON SYSTEM MATURITY OPERATIONAL STUDY INVENTORY SASTEMS PLANNING PROPOSED SYSTEMS SYSTEMS 08 OL 09 EXISTING 08 OL 09 ONISIX3 TECHNOLOGICAL FORCE STRUCTURE PLAN TECHNOLOGICAL FORCE STRUCTURE PLAN HYPOTHETICAL SYSTEMS PLANNING OBJECTIVES PLAN DEVELOPMENT PLANNING PHILOSOPHY FORCE STRUCTURE TECHNOLOGICAL ARDC SYSTEM STUDIES WEAPON ARDC Luncheon Address Hon. John M. Sprague Deputy Assistant Secretary of Defense -27- Remarks of John M. Sprague We in the Defense Department always welcome these opportunities to meet and discuss with our partners in industry the mutual problem of national defense. I couldn't help but wonder, however, why anybody would want to spoil the luxury of relaxing after a good lunch with a discussion of so conten- tious a subject as the defense program and budget. The Electronic Industries Association members, like all contractors servicing the Department of Defense and the Military Assistance Programs, are understandably interested in the immediate and long-range future -- the weapons and level of effort of tomorrow which will grow out of today's research and development. I am sure you will agree that the world of electronics, more than many other industries, can look forward to expanding civilian markets as well as increased use of its products and know-how by the military and space programs. The level of defense buying is, of course, directly related to the assessment of the threat which, for the immediate future will probably mean, as Mr. Gates told the House Appropriations Committee, continued high defense budgets. The electronics share of these budgets is forecast to increase over the next several years as the aircraft share, for example, declines. Admittedly, it would be desirable to be able to lay out longer range defense programs so that industry could more fully participate in the planning of future weapons systems. But, today's military planning, both contemporary and long range, presents a constantly changing spectrum. While the useful life of many of the conventional hardware items can be forecast with considerable confidence, the military life expectancy of some of the more sophisticated follow-on items is greatly influenced by the rapid changes in the state-of-the-art which may obsolete an item even before test and evaluation is completed. This greatly complicates the task of detailed long range planning with industry. With respect to over-all defense planning, it seems to me that a thorough understanding of the major factors which determine the size and character of the annual defense program and budget is an essential prerequisite. To begin with, defense programming and budgeting consist of much more than an assessment of the military threat, a determination of the military re- quirements, the costing of those requirements and the adding up of the costs. Certainly, the defense program and budget must, in total, not only be equal to the assessment of the threat but must also provide an adequate margin of safety. -29- But military requirements, like the assessments of the military threat, are to 4.3 percent, and the cost of shorter term borrowing to as high as 4 1/2 not susceptible to precise determination. Furthermore, the defense budget and 5 percent. Interest on the national debt has gone up from $7. 7 billion cannot be planned and formulated in isolation. It must be developed within in fiscal year 1959 to an estimated $9. 4 billion for 1960 well in excess of the framework of the entire Federal budget, the entire government economic total Federal expenditures as late as 1940. Here, again, is an urgent reason and fiscal policy and, indeed, the entire national strategy. why the Federal budget should be balanced and, indeed, if at all possible, a surplus achieved. Today's threat to our national security, as many experts on this subject have pointed out before, is not only military. It is also political, economic More recently we have encountered a problem new to our generation and even psychological. To cope successfully with such a multi-sided threat, of Americans -- a large adverse balance of payments. In calendar year 1958 we must have a balanced national strategy wherein the military, political, the United States suffered a balance of payments deficit of $3. 4 billion. Part economic, and the psychological aspects are all welded together into an inte- of this deficit was offset by the withdrawal by other countries of $2. 3 billion grated whole. The risks inherent in each of the threats must be carefully from our gold stocks, the largest single one-year loss of gold in the history weighed and brought into proper balance, recognizing that security can never of the U.S. The rest of the deficit was, for the most part, added to foreign be absolute and that a certain degree of residual risk must be accepted in each short-term dollar holdings in the United States, thus increasing the liabilities area. against our gold stocks at the same time these stocks declined. Nor is this composite threat ever static. The world moves on, cir- In 1959 the balance of payments deficit totaled $3.7 billion, and another cumstances change, and the degree of risk inherent in each element of our $1.1 billion was withdrawn from U.S. gold stocks, bringing the total down to national strategy also changes. Thus, the national strategy must be constantly $19 1/2 billion, the lowest point in twenty years. At the same time our reassessed and the relative emphasis placed on each element adjusted to con- short-term liabilities to foreigners have reached an all-time high of well over form with the new challenges of ever-changing circumstances. The defense $19 billion, compared with less than $7 billion at the end of World War II. program and budget, therefore, must not only provide adequately for the national security but must also be tied in with all the other considerations affecting the These trends, like the increasing cost of the national debt, point to the total national budget and the total national strategy. need for a conservative fiscal policy; that is, a balanced Federal budget and, if at all possible, a budget surplus. This would be a major contribution to the We all understand that military policy cannot be separated from foreign maintenance of confidence in the stability of the dollar, as well as tostrength- policy and that military policy must be the strong right arm of foreign policy. ening our competitive position in world markets. Our treaties, commitments and peaceful objectives around the world all have an important bearing on the size and composition of our defense forces. There is one aspect of this balance of payments problem that is even more But it is not always understood that military policy is also related to directly related to the defense program. Defense expenditures abroad entering economic policy and that economic factors have an important, although secondary, the balance of payments total over $3 billion a year and are, in large part, influence on the over-all level of the defense effort at any particular time. associated with the deployment of U.S. forces overseas. They include spending by our military and civilian personnel overseas; pay of foreign nationals em- While it is true that the U.S. economy, today, could support a larger ployed by U.S. forces; and purchases of materials, supplies and services of all defense program, that is not the real issue. Experience has shown that the types. Thus the defense program directly contributes to the unfavorable balance defense program is enmeshed in a whole array of interrelated economic of payments situation. factors the historical dangers of inflation; the tax burden in relation to economic incentives; the size of the national debt in relation to interest rates It may be argued that the Federal budget problem could be solved by in- and monetary policy changes in the balance of payments, etc. From a national creasing present tax rates. Let me simply point to the fact that the total tax point of view, all of these factors have a bearing on the over-all level of defense take of Federal, state, and local governments is higher today than it has every expenditures. been in our history including World War II and the Korean War. I need not belabor the reasons why the Government must be ever alert to But perhaps more important is the relation of the tax burden to economic the dangers of inflation - the inequity to those on fixed incomes, the distortion incentive at almost all income levels. In our kind of economic system, we must of values, the weakening of our competitive position in world markets, and the rely on the efforts of private individuals to strengthen and expand the U.S. undermining of the strength of the dollar. But, in a free enterprise economy in economy. A constantly growing economy is, of course, something we would peacetime, the Government's role in the fight against inflation is indirect. Its want for its own sake. But there is now another reason why we must ensure most important weapon is a balanced budget, or, if at all possible, a budget the continued growth of our economic strength. The Soviet leadership has surplus. chosen to make economic competition another arena in the struggle between Freedom and Communism, and we must be prepared to meet this aspect of the total threat. The national debt is now at an all-time high. Within the last two years, the average yield on long-term Government bonds has gone from 3. 1 percent -30- -31- If the military threat were of temporary duration, we would perhaps The weapons systems of tomorrow will require additional billions of be justified in setting aside consideration of these economic factors until dollars of investment before a substantial operational capability is achieved. more tranquil and less troubled times. But I think we can all agree that the For example, through June 30, 1959 we had committed to the ballistic missile kind of threat we face today is likely to continue for many years to come. program ATLAS, TITAN, MINUTEMAN, POLARIS, THOR and JUPITER Already, almost ten years have elapsed since the Nation explicitly recognized a total of more than $7 billion. An additional $3 billion will be put into these the long term nature of the Communist threat and adopted the policy of defense big missiles this year, raising the total to $10 billion. The investment in all for the "long pull". This policy, first enunciated by General Marshall in our missile programs both big and small will reach over $31 billion by December 1950, envisaged an increase in the defense effort to an adequate next June. Even in terms of unit costs, the amounts involved are staggering. level and one which would be sustained indefinitely if need be. Last year, the President mentioned that the average cost of the first nine squadrons of ATLAS worked out to about $35 million per missile on launcher. By and large, we have followed this policy fairly consistently since that time. For example, the general level of the defense effort was not in- These costs increases are, of course, related to the rapidly increasing creased during the Lebanon and Quemoy crises. Neither has it been decreased complexity of new weapon systems, as you in the electronics industry well as a result of all the talk about disarmament. Even the recent Soviet announce- know. But it should not be overlooked that these new weapons systems also ment of a one-third reduction in the numerical strength of their active forces have much greater combat effectiveness than the systems they replace. has not seriously suggested a deviation from this "long pull" policy. Therefore, they are not needed in the same numbers. We have seen this trend operating for some time and it is bound to continue into the future. Our policy of maintaining a steady, stable level of effort over the "long pull" is, of course, complicated by increasing costs, more importantly, The defense budget process is further complicated by the fact that mili- by very rapid technological changes in military hardware. tary technology is moving so fast that whole weapons systems are being obsoleted while still in production and, in some cases, even while they are While the general price level appears to have stabilized somewhat in the still under development. You are no doubt all familiar with some of the major last year or so, there is still some upward drift in many prices indices of cancellations in the last year, such as the SEAMASTER jet-power seaplane, importance to the defense program. the boron fuel program, and the F-108 long-range interceptor aircraft. More directly, even without a general pay increase, the cost of military Thus, we are constantly faced with the problem of reviewing all of the personnel goes up about two to three percent a year. This comes about from a weapons systems in the program to reassess their relative importance and to somewhat higher grade structure; increased longevity pay; an increased number eliminate, as promptly as possible, those which have been overtaken by events. of dependents and, therefore, dependents allowances the new program of This is not an easy or one-time task. As Secretary of Defense Gates stated enlisted proficiency pay; and a steady increase in military retired pay. recently to the House Appropriations Committee: Even while numbers of men, military units, military installations, and "These changes are coming fast and are drastic. The inventories of older conventional weapons gradually decline, operation and defense program must be kept under continuous review. maintenance costs continue to increase each year. The costs per flying hour, Programs which looked promising only a short while ago per steaming hour, for an overhaul of a ship, an aircraft, or an engine, continue have become marginal in importance in the light of technical to go up, due largely to the more complex weapons being incorporated into the advances. This compels a continued shift in emphasis and forces. resources from older to newer programs, and the outright termination of some programs. But most important of all is the increased procurement cost of these new and more complex weapons. The cost of a fighter airplane, for example, has Now as to the mechanics of planning and formulating a budget program increased by over thirty times since World War II; the cost of a submarine under these difficult circumstances (POLARIS), twenty-fold. A modern supersonic bomber costs nearly one hundred times its World War II predecessor, the B-17. The Navy's nuclear-powered The crux of the problem within the Executive Branch of the Government carrier which is currently under construction will probably cost eight times as is to strike a proper balance, in terms of priorities, among military require- much as the carrier which fought the Battle of Leyte Gulf. ments, space exploration, civilian needs, future economic growth, the tax burden, debt management, etc. Staggering sums have been invested in our presently operational weapons systems. To date, our B-52 strategic bomber fleet alone represents a capital The heart of the problem within the Defense Department is to provide investment of nearly $9 billion, excluding supporting tankers, air-to-ground adequately for the national security by achieving, within the resources that missiles, etc. Through the present fiscal year, investment in our continental are available, the best possible balance among combat forces-in-being, the air defense system for protection against just manned bombers amounts to more procurement of hardware for these forces, and the research and development than $17 billion. of new weapons systems for the future. -32- GERALD -33- Now there are no doubt many different ways in which a defense budget can be formulated within these parameters. Since any one year's defense Military Departments in order to resolve outstanding problems. This review budget is essentially just another annual installment on a continuing program, laid particular stress on major weapon system programs which were considered it is not unreasonable to take as the starting point in this process the budget on a Defense-wide basis - without regard to Service sponsorship. In this way level of the preceding year. it was hoped to focus attention on the missions to be performed rather than on the Service budgets as such. In order to provide some flexibility in the review process, it was agreed this year that the Services would submit what we call basic budgets aggregating A special effort was made this year to assure that all the responsible about $40. 1 billion in new obligational authority and $40.6 billion in expendi- officials of the Department of Defense - particularly the Service Secretaries, tures. In addition, they were to submit other desirable programs as an and the Chiefs of Staff, both in their individual capacities and in their corporate addendum budget, bringing the total submissions to $43.7 billion in new obli- capacity as the Joint Chiefs of Staff -- participated in the review of the annual gational authority and $41. 8 billion in expenditures. military program. Although the members of the Joint Chiefs of Staff, in their capacity as the military heads of their respective services, are intimately It was contemplated that the basic budget submissions would represent acquainted with the details of their own budgets, they must also, in their the hard core of top priority requirements for combat ready forces, military corporate capacity as the Joint Chiefs, consider the defense program as an hardware, and new weapon systems development, together with the related entity. construction. To facilitate this aspect of their work, the staff of the Joint Chiefs was The addendum to the basic budgets were intended to provide, regardless furnished the budget submissions of each of the Services, together with various of past individual Service funding levels, a means of achieving the necessary analyses and evaluations prepared by the staff of the Office of the Secretary flexibility to increase the emphasis on selected top priority programs, and to of Defense. The staff of the Joint Chiefs, which was substantially increased finance other high priority projects or promising developments which could not by the Defense Reorganization Act of 1958, was therefore in a position to be accommodated in the basic budgets. analyze and evaluate from an over-all military point of view - the programs submitted by each of the Services. Nowever, the Services were not precluded from submitting items over and above these limits, and the Army, Air Force, and the Advanced Research The Department also had the benefit of the active participation of the Projects Agency did so. Office of the Director of Defense Research and Engineering similarly estab- lished by the Defense Reorganization Act of 1958. I am sure it is obvious to This approach was quite similar to that used in the development of the all of you that because of the increasingly difficult technical problems involved fiscal year 1960 defense budget. Then, too, the Services were requested to in modern weapon systems, the Defense Research and Engineering staff has a submit a basic budget plus an addendum. In fact, this approach is very similar major role to play in the formulation of the defense program and budget. to that used even before the Korean War. Here is how the Director of the Bureau of the Budget, Frank Pace, described the preparation of the fiscal year 1951 In all of these ways the Secretary of Defense sought to bring to bear on budget some ten years ago. He said: (and I quote) the fiscal year 1961 defense program and budget the collective knowledge and judgment of the entire top command, both civilian and military, of the defense "We would provide (the President) with certain factual establishment. information as to where certain policies would lead. From that the President set a ceiling on the armed services, which The defense budget developed in this manner was then presented by the was last year, I think, generally known as $15 billion. Secretary of Defense to the President at Augusta. The major issues relating to the composition and size of our military forces, to the priority of weapons ******* systems, to the timing of procurement, and to the composition of the defense research and development effort were all thoroughly reviewed with the "There is also the proviso that if within that limitation President. The Service Secretaries and the Chiefs of Staff were then invited it is impossible to include certain programs which the by the President to present directly to him their individual views and comments Secretary of Defense considers of imperative importance to on the defense program and budget proposed for fiscal year 1961. the national defense, they shall be included in (order) of priority in what is termed the 'B' list." As a final step in the process, the defense budget was discussed in the National Security Council. Here the Secretary of State, the Secretary of the The FY 1961 budget requests, totaling $43.9 billion in new obligational Treasury, and the Director of the Budget, as well as the Secretary of Defense, authority and $42. 6 billion in next expenditures, as actually submitted, were and others, joined with the President in giving final consideration to the then subjected to the careful scrutiny of the staff of the Office of the Secretary defense program and budget in context with the total national strategy. of Defense to trim out any "soft" items which might appear therein and to make recommendations on other items requiring priority attention. Following the From this long and painstaking review process, extending from early presentation of the staff evaluations to the Secretary and Deputy Secretary of September to early December of last year, there evolved a defense budget R.FORD Defense, discussions at both the Secretarial and staff level were held with the totaling $40, 927 million in new obligational availability and slightly less than $41 billion in net expenditures. Of course, the Services started their planning -34- long before their September submissions. LIBRARI 35 I think it can be fairly stated that every one of the major issues raised in the Congressional hearings and in public discussion of the Defense budget since it was transmitted to the Congress in mid-January, was thoroughly and carefully considered during the budget review. In fact, virtually every argu- ment made, pro and con, on these issues had been heard during the budget review. But as former Secretary of Defense McElroy stated before the Senate Appropriations Committee last year: EIA Defense Market Planning Seminar "In the defense program we are dealing with extremely difficult problems for which there are simply no pat solutions -- Washington, D. C. no simple answers. In many areas -- looking into the future -- March 15, 1960 we are dealing largely with assumptions, calculations, esti- mates, judgments. It is not surprising then, that there are Afternoon Session differenses of opinion even among experienced, professionally competent men. "Nevertheless, the fact remains that the responsible officials -- military and civilian -- still have the task of Industry Panel studying these divergent points of view and arriving at a specific program No one would advocate trying to do "Industry Programs and Defense Planning" everything that every individual would like to see done. This would not only be beyond our resources but would simply dissipate our efforts and weaken rather than strengthen our Chairman military power. So, we are faced with the necessity of making decisions among various alternatives -- in other words, of exercising judgment, of making 'hard choices'." Vice Admiral John H. Sides, USN Director, Weapon Systems Evaluation Group There is no question but that the 1961 budget reflects some very hard choices. But in the judgment of the President and the Secretary of Defense the 1961 defense budget does provide for those programs which are essential to our national security. -36- -37- SYSTEMS PLANNING IN INDUSTRY The Link Between Military and Industrial Planning Presented By Dr. N. I. Korman * In this country, we have arrived at the stage in our development where there is little question as to the desirability of advanced planning. The question is no longer whether we should plan, but how. This morning's dis- cussion has attempted to portray how planning occurs within the Defense Department. This afternoon's discussion will concern itself with how planning occurs within industry. I should like to take as my main thesis how industry does its systems planning and how this can be the major link between military and industrial planning. A great debate has been raging for the past year or so as to whether systems planning and management should reside primarily with industry or primarily with the military services. It is not my intention to take up one side or the other in this debate, but rather to show that the military services and industry are each uniquely fitted to handle certain aspects of this planning and that coordination of their individual planning efforts can be most helpful and productive. Let us review first the areas of planning information in which the Defense Department and its military services are and should be preeminent. They are best informed as to the enemy's power, capabilities, and intentions. They are also most acutely aware of our own nation's military posture. They can best judge what the enemy's total resources are and how these resources might best be used to greatest advantage against us. They are also the best judges of what our own resources are and how these resources might be used to give us the best possible defense posture for the future. On the other hand, industry, with its research, development, design, production, and service agencies, is more acutely aware of possibilities for weapons and military devices which arise out of technology, engineering, and production. It has greater insight as to what might be done with weapon characteristics, performance, lead times, costs, and dates of absolescence. I want to make myself perfectly clear as to what I mean. The decision for strategic offense as to the proper mix of B-52's, B-58's, Atlas', Titans, Minutemen, Polaris', etc., is properly and strictly a Defense Department decision, subject to the policies laid down by the President and Congress. However, we in industry can and do provide valuable information for this decision making by advising not only as to jequipment-characteristics and per- formance, lead times, and cost, but also as to how equipment life and perform- ance may be extended by re-engineering and refitting, and when obsolescence makes such re-engineering and refitting unwise. *Director, Advanced Military Systems, Radio Corporation of America -39- With this introduction, let us proceed now to see how industry carries Since the utilization of the scientific, engineering, and industrial know-how out its systems planning. of the planners' organization to solve the equipment and systems problems of the military services is in essence the main job of the systems planner, let us What is Systems Planning? First, let us see how we obtain our source examine in more detail how the systems planning function is carried out. material for systems planning. Useful source material is of several sorts and is gathered in various ways. The main problem here is with the tremendous Let us look first at the planners themselves what kind of menare they? amount of material available; assembling, collating, and interpretation consti- first and foremost, they are creative technical men with the broadest possible tute the main problem. The planner must continually guard against accepting outlook. They are mature and known for their excellent judgment. They do one-sided opinions; he must avoid forming an early opinion on fragmentary not particularly aspire to the running of large organizations because they prefer data because it is so easy to verify almost any point of view if one looks primarily not to be burdened with the associated administrative load. They are familiar for confirming data. with the skills, capabilities, strengths, and weaknesses of their company. They have personal abilities and reputations which enable them to tap and utilize the Let us see what sorts of information we need and how we gather it. skills which reside in their company. They are very active in seeking an under- standing of military problems in a way which will enable them to utilize the fruits There is general background information status of the cold war; U.S. of technology in the solution of these problems. Collectively, they should possess strengths, weaknesses and intentions vs. enemy strengths, weaknesses, and skills which cut across the entire scope of the technology which they hope to intentions; U.S. strategy vis-a-vis enemy strategy; relative importance of utilize in the solution of the military problems. strategic offense, strategic defense, limited land warfare, sea warfare, etc. Here we find our material in numerous periodicals and books, published Now the study projects, how are they selected? A typical study project statements by our political and military leaders, and analyses by several of should not last longer than three to six months without re-examination. After our University Institutes for Foreign Affairs. that period, it should be redefined if it is to continue. Projects are selected based upon their importance to the defense effort and upon the likelihood that There is information on specific weapons and equipment in being, under they can be solved with the knowledge and skills of the company. Suggestions development and study. Here we find that the trade magazines and newspapers for likely projects come from the military services who are usually quite are excellent sources not only for their day-to-day recording of events, but for happy to discuss their problems with industrial concerns whom they think might the summaries and analyses which they publish from time to time. Of course, be helpful to them, from suggestions from within the company, and, most im- security considerations limit the thoroughness, accuracy, and timeliness of portant, from the system planners themselves. This last source is most their coverage; but they are excellent for the purpose of general guidance important because it is a truism that proper definition of a problem is almost which can be augmented in the proper way for those who have a "need-to-know". tantamount to its solution and the true skill of the systems planners is largely in their ability to define their systems problems. When we come to acquiring knowledge as to the capabilities, limitations, and problems with specific weapons, equipment, and systems, we find that the In the establishment of a systems study project, the appropriate experts three services have information available for those who can establish the proper in the Defense Department must be consulted to obtain the military viewpoint as level of security clearance and "need-to-know." The Air Force's SR's, the to what they consider to be important attributes of a solution. This military Army's QDRI's are excellent examples. Here, we find that the industrial viewpoint need not be taken too literally or adhered to too slavishly. The mili- planner obtains information in proportion to his willingness to give information tary people usually are only too happy to hear to what extent the industry system in return. The quality and quantity of information he can receive in the long planner thinks his requirements can or cannot be met. In some cases, the run is in proportion to the quality and quantity of work he does on the problems. military viewpoint may be acquired informally; in other cases, security con- The sponge who seeks to soak up information and give nothing in return soon siderations dictate the proper degree of clearance and 'need-to-know. In dries up his sources. The planner who comes back with ideas, suggestions, all cases, the quality and quantity of the information obtained is dependent and searching questions is rewarded with being taken more and more into the primarily upon the degree of confidence with which the military people believe confidence of the armed services. that they will get ideas and suggestions in return for their information. The knowledge as to scientific, engineering, and industrial possibilities Proper backing must also be obtained from the appropriate functions in the and innovations must come primarily from the planners' own organization. system planners' company. Failure to obtain such backing can result in lack of It can be supplemented and checked by information gleaned from consultants, support during the system study phase and, worse, lack of enthusiasm to pickup the proceedings of technical societies and in other ways, but unless the bulk the results of the study for further implementation. of the experts in these fields are indigenous to the planners' own organization, this or ganization stands little chance of surviving in the intense competitive The systems planners, in addition to acquiring a background as to the struggle. The problem of the planner is to recognize, utilize, and exploit the military necessities, must also acquaint themselves with the technological facts skills inherent in his company. However, he must be alert to gaps in the which may bear upon possible solutions. To this end, they consult with the ex- knowledge and skills of his organization and be ready to fill them by association perts in their companies, employ expert consultants, and peruse the literature. with a company that does have the missing attributes or by acquisition in some other way. -40- -41- In the next phase, he attempts to generate and evaluate as many ideas as he can which might be pertinent to his problem. Here, a combination of solitary and group action isbeneficial. "bull sessions" with bright young idea men from within the organization are interspersed with the introspective deliverations of the mature creative experts of the systems planning function. PRODUCT PLANNING IN GENERAL ELECTRIC The ideas which survive the process are used in the synthesis of possible systems. Such systems are then subjected to analysis for reliability, perform- ance, effectiveness, cost, lead time, enemy countermeasures, and many other Presented By factors, to determine whether any of them can indeed help solve the military problem and, if so, which solution might be best. Dr. Richard C. Raymond* As I have outlined it, the system planning function sounds very orderly and straightforward. In real life, it is seldom so. It goes by fits and starts. The various steps are intermingled with each other and many times we arrive at Having been associated with military product planning in an increasingly tentative solutions while we are still trying to state the problem. Many times, direct fashion over the last fifteen years, it is a real pleasure for me to dis- important military constraints on the solution can only be seen as the solution cuss the subject before such a distinguished audience. itself is being formulated. Many times, a systems study only serves to high- light other problems which need solutions. I shall discuss the purposes of product planning within General Electric, the kinds of people who do this work, the over-all effectiveness of the work Assuming, however, that a systems study serves to highlight an important from the Company standpoint, and some ways in which it could be improved. military problem and to indicate a solution to it; what do we do next, how do we implement our solution? As you realize, product planning is only one important phase of business planning. The word product, as I shall use it here, means anything we make To implement the results of a system study, the system planners must for delivery to the military, from a piece of wire to a large weapon system. first secure corporate endorsement of their work. They must establish to what extent their company will continue further studies, to what extent it will ( Purposes of Planning go in reorganizing to prosecute further work, and whether it will commit itself to produce the requisite equipment in the time and for the cost indicated. I believe that the major purpose of product planning at any level in any organization is to provide the executive at that level with factual information Having established these points, the study results may be presented to which will allow him to place his resources in a pattern of bets which will im- appropriate parties in the Defense Department along with its recommendations. prove his expected payoff. In important studies, usually a number of different presentations must be made, each emphasizing those points in which the particular audience is interested. The fact that military product planning is done in the face of very large Operations people are interested in somewhat different aspects than R&D people, uncertainties is obvious to anyone who reads the newspapers. If planning were who, in turn, are interested in different aspects than the training and maintenance a certain deductive technique leading to precise conclusions, it would not be people. Oftentimes, questions arise for which ready answers are not available; necessary to carry on a public debate regarding the exact size of military this makes necessary auxiliary studies with subsequent exposition of their force necessary to guarantee security. Our planners could compute the exact results. numbers. As an example, in connection with the studies which preceded the BMEWS Planners have thus fallen rather easily into the languages of gambling and program, over fifty presentations were made by my organization alone over a insurance. These languages are designed to cope with uncertainties. In de- period of a year before a decision was made to proceed. Other competing fense the major uncertainties we face are those of the military threats which organizations probably made as many presentations as we did. will be levelled against us, the technological developments around which we can build new weapon systems, the economic support available for our defense Finally, with acceptance of the study results may come action in the form effort and, certainly not least, the political decisions which will govern our of reoriented research, initiation of development, creation of new organizational needs for weapons. alignments within the company, etc. These and many other points will be covered by the succeeding speakers. To give a better understanding of the purposes of product planning in General Electric, I should like to digress a moment and discuss decentraliza- tion of management. *Manager, Technical Military Planning Operation, General Electric Company -42- GERALD -434 General Electric is a large technical business. It is probably as TEMPO's Environment Operation is a small interdisciplinary group of diversified as the Department of Defense, although only one-tenth as large. social and physical scientists who make a continuing study of the world of the Some years ago, the General Electric Company under the leadership of future, in terms of fundamental factors such as population and economic and Mr. Ralph J. Cordiner, whose name is familiar to many of you, undertook a scientific resources. This study has resulted over the last two years in a program to decentralize the management of the Company. Stated briefly, number of conclusions which have served to give us broad general guideposts decentralization is achieved by assigning responsibility and authority for each in thinking about future systems. It has also revealed the nature of some speci- management decision to the lowest level in Company organization where an fic requirements and has provided reasonable backgrounds in which to evaluate adequate scope of information is available for that decision. Responsibility future systems. This year we are examining the prospects for international is placed on the individuals who will feel the greatest pain in the event of bad stability through 1975. decisions. Appropriate rewards are available to these same individuals for consistently good decisions. In the Synthesis Operation we do feasibility studies of new technical devices and we integrate these into compatible systems. Our equipment In General Electric's decentralized structure, the basic building block descriptions are carried only far enough to permit performance estimates and is a component we call the Product Department or Operating Department. rough cost estimates. The people in the Synthesis Operation include physicists There are over a hundred of these, and each operates with considerable and several kinds of engineers. autonomy, carrying on all business functions from planning, research, and development through design, manufacture, and marketing of one or more lines The Evaluation Operation is peopled by economists and mathematicians, of products. Product planning is done both inside the Product Departments and operations research specialists, and experts in particular fields such as logis- at higher levels. In the typical Product Department there is a marketing section tics and reliability. These people are responsible for comparing various ways which includes a few people devoted specifically to the product planning function. of accomplishing specified defense missions in the future. They reflect these There are also technical planning groups who serve some of the Division general comparisons in terms of the requirements for scarce items, such as dollars managers. A Division in G. E. is a cluster of perhaps three to eight Departments in the Federal budget. Devices or systems which show up well in the evaluation whose businesses and markets ar very closely related. There are also plan- process naturally take their places in our future environmental predictions. ning groups in the "Services" or staff organizations attached to the Executive Office. At the corporate level there are a number of services or staff officers who have organizations of experts in the functions common to all of our My own group, the Technical Military Planning Operation (TEMPO) is businesses, such as finance, employee relations, research, engineering, a part of the Defense Systems Department. It serves primarily the Defense marketing, and so on. Some of these functional experts also participate in Electronics Division which consists of five Departments oriented toward planning and their services are available not only to the corporate executive defense requirements. Some service is also rendered to other Divisions and office and staff, but also at the Operating Department level when a particular to the officers at the corporate level. competence is needed in depth. People Who Do It In addition to these regular employees, we maintain consulting agreements with recognized experts in many highly specialized fields. These people are Product planning is decentralized in General Electric in a way which called in for specialized advice and counsel in their particular subject areas. goes with the management decentralization scheme. In our Product Departments, product planning people are usually expe rienced in the equipments and markets Over-All Effectiveness of the particular Department in which they work. They are interested in the products lying within the product scope of that Department and lying in time A measure of the effectiveness of product planning at the Department immediately beyond the items which are currently being developed. This level lies in the fact that product planners are still hired and maintained by means that they are normally looking two to five years into the future. most of the Departments of the Company, including those in industrial and consumer commercial businesses as well as those in the defense area. I In the Defense Electronics Division, we in TEMPO support the product believe that this fundamental economic test shows that product planning is a planners in several Departments with a team oriented at the five-to-fifteen-year recognized and needed function. My own organization is probably not old enough future period. We have no restriction as to product scope and no ties to any as yet to permit a reliable reading on its performance from the mere fact of particular product line. TEMPO now has about one hundred and fifty people its existence. We have been growing steadily since August of 1956. We now professionally qualified for the substantive work of the organization. We see planning operations of various sizes being organized in other Divisions of attempt within this group to cover all of the major fields of human knowledge the Company, and we see somewhat analogous organizations in other companies. which are applicable to defense problems. The work is divided roughly into We are probably the largest industrial venture in this function, although we are, three phases. These are, first, prediction of the five-to-fifteen-year future of course, still fairly small compared to several organizations of the non-profit global situation; second, synthesis of preliminary system and equipment designs variety which do this work for the Government. to operate in this future environment; and third, evaluation of proposed equip- ments and systems on a cost-benefit basis. I am perhaps prejudiced in this matter, but I believe that TEMPO has been able to contribute a great deal of significant information to our customers. -44- -45- in Government and to managers at many levels in the Company. As our com- Another point which would allow us to improve defense planning munication ability grows and our experience deepens, we shall be able to do a considerably would be a public recognition that defense expenditures are much better job. As I said earlier, we see the major purpose of planning as like insurance premiums and not like a dole or a WPA project. Defense that of calculating relative risks, or in other words providing better odds for expenditures should not be used to keep a particular set of companies in the bets which our managers must make in the presence of very great uncertain- business or to benefit the labor surplus areas of the Country. The costs ties. It is often difficult to make a precise evaluation of our work. This is associated with a modern weapon system are so fantastically high that we rticularly true when we must tell a very busy manager that his particular cannot afford to buy less than the best. It is a major fallacy to buy our de- product line is apt to be very short-lived because of forces beyond his recogni- fense insurance on a basis of price alone when a small improvement in per- tion and control. formance or in the rate of system obsolescence far outweighs the cost advantage of going to a cheaper supplier. Competence, innovation, and follow-through General Electric believes that it is a part of good corporate citizenship of the equipment into the field are individually expensive, but they are necessary. to participate with the Government in the selection, development, manufacture, In the long run they are economical. and installation of defense products. We seek to provide those which promise the best chance of giving rational, workable, economical defense of the Nation. Even with all of the improvements we can make in the next few years, We enjoy responding to Government requirements. We also believe that we it is hard to see how human organizations are going to keep up with the rapid must contribute our own ideas through the paths which the Military Services advance of our national situation and our technologies. Planning will help some, have established for this and through unsolicited proposals. We believe that but it does not offer a panacea. It cannot be effective unless it is coupled with the problems of national defense are so numerous and so complex, and that the intelligent and dedicated management, with good engineering, with good work need for continuous progress is sogreat that the Nation must not turn down any on basic science and technology, with responsible manufacturing and product promising idea without some exploration. Further, we believe that the com- service, and perhaps not least, with a little bit of luck. munication and decision time required to establish a complete, agreed-upon centralized approach to most defense problems cuts very seriously into the useful service life of defense systems. It is probably more economical in the long run to tolerate some degree of overlapping and duplication than it is to argue out each case and then to build obsolete equipment on the basis of the agreements. How Could Planning Be Improved Planning is primarily a matter of generating, collecting, handling, and analyzing information and drawing probabilistic conclusions. These must then be prepared, stored, and communicated to others. It would be easy to conclude that anything which will speed up the flows ofinformation would be of great help in the process. Unfortunately, however, this simple approach does not give the expected results. There are, of course, certain revisions in the industrial security procedure which would greatly expedite this flow and reduce the over- all cost considerably, but we now have available so much information that a simple increase in the flow will not be much help. Instead of concentrating on quantity, we need to develop processes for storing, retrieving, and routing this information in accordance with the needs and abilities of people. A man's rate of information transfer is naturally and fundamentally very limited. The situation in science and technology, as well as insociology and politics, is such that no single human being has the power to grasp a large situation in detail and to make all of the necessary decisions. If we increase the flow of information, we must also have an improved organization and understanding on the part of the people who deal with it. This is accomplished in part through management de- centralization, but it also requires a training and attitude on the part of the people operating the planning force which is difficult to develop among rugged individual- ists. There is considerable room for improvement both in the mechanisms by which we handle information and in the organizations and training of the people who do the work, both in and out of the Government. -46- -47- MARKETING AND MARKETING PLANNING intercontinental ballistic missiles and space units was virtually nothing ten IN THE years ago. However, fiscal 1961 finds these as major items of expenditure. DEFENSE MARKET For aircraft companies, the changed product mix has meant a transformation in their fundamental functions. Formerly, the airframe was the most signifi- cant element of aircraft cost, and integration of all parts of the aircraft was Presented By the responsibility of the airframe manufacturer. In the new military market of missiles and space units, electronics and propulsion take on strikingly greater significance and become, in fact, the main segment of the market. John H. Richardson* and Stahrl Edmunds** Technological Pace, rapid enough in every modern market, reaches unparalled heights in the military market. Technological changes have pro- ceeded so rapidly that we have rather calmly accepted the jump from air Let us begin by examining the salient characteristics of the defense travel at 620 miles per hour to satellites and 18, 000 miles per hour. This market in order to determine the kind of market place with which we are awesome rate of change, which sets our times apart from all others, serves dealing and to indicate the need for modern business practices. There are to emphasize the absolute necessity for understanding and putting into practice nine such characteristics. the most advanced business systems, methods and attitudes if our present structure is to survive in the technological revolution. First, it is a fluctuating market. The volatility of sales in the defense market typically has far exceeded that of the non-defense markets, even in Changed Research-to-Production Mix is characteristic number six. comparison wo such durable-goods areas as primary metals and machinery, In the modern defense market, technological changes, as we have mentioned, normally considered among the most volatile. We do not anticipate a per- proceed so rapidly that the ratio of production expenditures to research petuation of such violent fluctuations to the contrary, we look upon this expenditures will continue to shift toward heavier research and development market as becoming more and more stable yet past patterns should not expenditures. It has been stated that the age of mass production is being be ignored. killed off by space. This has important implications for the economical utilization of current production facilities. In addition, as this mix shifts Second, the military market is very large --- currently about $41 billion favorable consideration must be given to increasing profit rates applicable when viewing the Department of Defense budget as a whole and some $17 to 18 to research and development to finance facility modernization required to billion when considering major procurement and research and development meet the technological challenge. expenditures. To grasp the magnitude of these figures, compare this market, for example, to chemical and allied products, which constitute about a $25 Contract Continuity is a seventh salient characteristic- or problem- billion market. Petroleum represents a $35 billion market, rubber products of the defense market. It is sometimes argued that the defense business is about a $6 billion market, tobacco manufacturers about a $4 billion market, relatively less risky because even on terminations the contractor is reimbursed textile mill products about a $15 billion market. Thus the national defense for costs and profit on costs. However, the big risk in defense business arises market represents one of the largest segments of spending in the entire U.S. from a firm's inability to maintain a continuity of contracted effort. Due to the industrial spectrum. very complexity of their product, defense contractors must maintain an abnormally high percentage of technical competence both staff and facilities the The third feature to consider is future growth rate. The growth rate in sound perpetuation of which can only be realized by reasonably stable contract the military market since the end of World War II, has represented a rate of support. growth of eleven percent per annum. However, recent projections suggest that the military market will be fairly stable or grow at an average rate of The eighth characteristic: Specialized Production Operations. some three percent per year for the next decade, depending upon international Defense contractors are geared to produce final products that have the most conditions. exacting performance requirements in technological history. As a consequence, their production operations and processes are highly specialized that is, Thus while the total Department of Defense market has grown at a very geared to the product's needs. Thus, as his loading fluctuates, the defense rapid rate in the last decade, its rate of growth will slow down for the next contractor is not in a competitive position for he cannot readily adapt or divert ten years. A slowing down in the rate of growth in any market raises important either his staff or his plant to other products of less exacting performance problems for a firm operating in that market. The fact that the total opportuni- characteristics for sale in commercial fields. ties are growing at a decreased rate makes it much more difficult to maintain an individual firm's rate of growth in a changed environment. Finally, consider competition. It is interesting to note that competition has become one of today's most pressing challenges. We have witnesseda Changed Product Mix is the fourth factor to consider, for vast changes complete transition from the relative lack of interest in defense business that in the military market have taken place in the last decade. Spending on existed before Korea to the emergence of well managed, capable companies now clamoring to do business in this market place. No longer does any organi- zation have a "corner" on any segment of military technology. *Director, Marketing, General Offices, Hughes Aircraft Company **Manager, Market Analysis, Hughes Aircraft Company -48- -49- whether this funding is possible within the limits of available budgets. THE ESSENTIALS OF A MARKET PLAN Frequently, the budget constraints force program cancellations or stretch- The nine characteristics of the defense market may be summed up outs a fact of which, I am sure, all of here are painfully aware. simply as constituting a market of inordinate change. When a market is The second step in developing the market plan is program selection. characterized by inordinate change it must, of necessity, be carefully studied The problem here is to align the skills and capabilities of the company with to be understood. This process of study requires (1) the organization of data appropriate programs identified in the market overview. and (2) the summation of the data into a market plan. A hypothetical illustration of such program selection is shown in the The organization of data to understand the defense business is no small next chart which shows the addition of new program areas to existing product task. One purpose of this seminor is to consider the need for and availability lines. Obviously this program selection is based upon a preliminary market of data required to do the planning job in both the military services and defense analysis indicating ability to contract for the program and technical industries. Such an effort is of great significance to both the quality and cost assessment to determine the ability to design the system. of planning that can be done. We are in the early stages of data organization and handling in the defense area, with all of its consequence of duplicate effort, The third element of the Market Plan is to formulate the action steps false starts, and inadequate knowledge on all of our parts. needed to consumate the program. On the technical side this means pre- liminary design and specifying and scheduling the follow-on research, Despite all of these problems of getting adequate adata, all of us --- design, and development to be done. On the marketing side it means carrying military and industry planners alike must make the best plans we can with the message to the customer in such a manner that it will enable him to under- the data presently at hand. Let me describe how this is currently being done stand and prefer the operational effectiveness and cost of your proposal versus in our company. The first step has been a very undramatic one, that is, the his alternate choice. The organization of actions needed for two-way communi- creation of a central file for all the data that the company obtains in its ordinary cation with the customer is a substantial task. We at Hughes have enumerated course of business. Into this file go such things as (1) clippings from news- some 397 marketing decisions which are made implicitly or explicitly in order papers and periodicals, (2) trip reports, (3) published budget documents and to provide the customer with sufficient knowledge to make an intelligent evalua- Congressional hearings, and (4) copies of planning documents for which the tion of a proposal. Seen in this light I believe you will agree that marketing is company has established a need to known The operation of such a file over a formidable and necessary task, one that deserves the same careful, scientific time can accumulate an impressive body of data, at least impressive in quan- effort that engineers apply to design problems. tity. The real problem is to make some sense out of the scattered bits of data, that is, the summation of the data into some pattern. The studious examination The last element of the market plan is to carry out the action steps that of the materials in this file is the beginning of a market plan. The results of have previously been determined in the plan. This is the doing or operating such study provide an overview of the market, which is in our minds the first side of marketing; and the key element is managerial skill in arranging all the element of a market plan. elements that make up the "Marketing Mix.' To make this statement clear, let me discuss more fully what I mean by the "Marketing Mix. At this point let me enumerate all four elements of a market plan to help keep this discussion in perspective. The four elements of a market plan are: THE MARKETING MIX 1. An overview of the market. The "Marketing Mix" encompasses all those company functions which 2. Program selection. have been integrated in the interest of accomplishing marketing objectives. In order for the Mix to be most effective, it is necessary to analyze its 3. Formulating the action steps. functional elements to be sure that, first, the necessary elements are all present; second, that they are individually strong; and third, that they are 4. Carrying out the actions. blended together in an optimum manner in the support of the Market Plan. The overview of the market is constructed simply by using specific Mr. Robert Hills, President of the consulting firm, Marketing Dynamics, customer requirements as building blocks to put together a picture of the Inc., speaks of the marketing mix as the "seeing, planning and doing functions." total market. As an example of this type of effort I would like to show you It is not feasible here to discuss each of these functions in detail but only to our view of NASA requirements and funding over the next decade. Notice the treat them with sufficient pertinent comments to place them in proper perspective. emphasis on the booster program in early years. This emphasis shifts to space probes in the later years with consequent new requirement in payload The seeing and planning functions have already been discussed, so let and instrumentation. Similar charts can be constructed for the various military me just summarize the nature of their assignment in the Marketing Mix. What and commercial requirements. The sum of all psuch programming of customer about the first function: "seeing"? The Seeing function is performed by an requirements is the overview of the market. Information Processing Activity tailored to the needs of each company. After identifying all the funding needed to finance future requirements for NASA, and the total Department of Defense, it is important to determine BERALD -51- -50- Market analysis most assuredly is charged with the responsibility for The "doing" functions typically include advertising, contracting, sales, accumulating and analyzing data pertaining to immediate customer desires and public relations and service. needs, but it also has infrequently practiced responsibility for searching the long-range total behavior of the market. It is fundamental, it seems to me, Advertising, SO aptly put by Mr. Merck of Merck & Co., "is a paid that the gross present and future dimensions of any market must be envisioned message delivered by someone else to influence an audience toward a profitable as clearly as possible before long-range objectives, plans, short-range objectives sale of your product." Advertising should be considered and treated as an investment rather than as an expense and should receive the same careful and programs can be offered for consideration. planning that is afforded the product itself to insure that product, institutional The "planning" function of the marketing mix is usually termed product and recruitment benefits are realized to the extent and in the proportions desired. planning, however, for our discussion of "planning" we will be referring to the all-encompassing requirement for marketing planning. Contracting has become more and more a major contributor to the welfare of the enterprise. The day of "administering the paper work" is far behind us. Marketing planning in its broadest sense has two purposes: Government and industry experts have properly collaborated to elevate the 1. To evaluate marketing opportunities available to the company contracting process to a level where "businessmen" are essential to its ful- fillment. and to select those which are best in relation to the strategic objectives of the company. Sales, more commonly referred to as Market Development, Applications 2. To develop plans which insure capture of each opportunity Engineering, Advanced Program Development and the L like contributes im- selected, based upon study of the requirements for success. portantly to the market analysis and product planning functions. This organizatio does not perform in the typical salesman fashion of presenting wares for sale, Modern marketing planning is thorough, bold, creative, and objective. however, responsibility for complementing customer needs and requirements It leaves nothing to chance if prior study is possible. Planning forces and company capabilities is centered here. Sales is charged with the responsi- consideration and analysis of all aspects of a problem or opportunity. It bility for representing the enterprise to the customer in the development of a weighs alternatives. It identifies risk. It compares results with cost to business relationship, for assuring that the enterprise is responsive to all re- achieve. Planning encourages creative thought. It invites innovation. quirements contributory to the finalization of a joint endeavor and for main- It gives purpose to marketing actions. Planning brings order, efficiency taining constant customer and enterprise satisfaction with the product or service. and confidence. Lack of it leads to disorder, improvisation, and actions based will While sales and contracting are often considered to be a single function, in on expediency. Without imaginative and dynamic planning, the enterprise reality they are two distinct responsibilities, each requiring special skills. That is not to say that in some cases members of either organization could not flounder and must accept mediocrity, if not decay. make equal contributions to the other, just as individuals in engineering, Planning begins with the defined objectives of management. It develops production, sales and contracting, for instance, complement each other as strategy and tactics shaped to these objectives. It orients marketing actions members of a sales team. to the future, rather than to the past. It is in the future where opportunities live. This kind of planning mobilizes power and capability behind each marketing Public Relations, as envisioned here, refers to that responsibility the program. It brings profit and growth to the company skilled in its use. enterprise has for attending to customer and general public needs which usually fall outside of the more direct channels which exist between the customer, Customer needs and wants must be anticipated since the responsibility on one hand, and contracting, sales and services on the other. Of primary of a leading supplier does not end with the capacity and ability to meet the importance is the link which Public Relations provides between the company customer's known needs, but rather includes actual assistance to the customer and the portion of the public which directly or indirectly affects its future to assure that accurate and timely coverage of the company's activities is dissemi- in determining what his needs are going to be in the future. nated. This function should be established with its specific charter as an The "doing" function is crucial to success in modern marketing systems. integral member of the marketing mix. This is where the product or service meets the buyer. This is the action phase The final "doing" function is service. Responsibility for the product, of of marketing. This is where plans are executed, where This function advertising aims appears, at more course, does not cease when delivery is made to the customer. On the con- and where products ar seen and purchased. than today's sale. It goes after respect and confidence from each buyer. and It trary, complete customer satisfaction can only exist when the product is builds customer loyalty not alone to the product but also to the company its expertly and continuously supported even after it is in service. In truth, the It wants to create repeat business for the future as it makes valuable each product is the company in the minds of those using it, and therefore in the purposes. sale today. Satisfied, loyal customers have never been more than of service area, more than in any other function of the marketing mix, the today. Confidence and loyalty, although intangible in character, are assets Actions corporate image receives its most challenging test. enormous value to any company when they prevail in customer minds. it. taken within this basic function will enhance customer loyalty, or reduce This indicates its importance. -52- -53- SYNTHESIS OF THE MARKETING ELEMENTS 3. The company establishes a more continuing relation to serve the We have not reviewed all of the elements that one could include in the military well. The recognition of the modern marketing concept by manage- ment, from the first "seeing" of a new requirement to the final "doing" of marketing mix, but those mentioned are particularly worthy of consideration field service and support, commits the company to devote all of its energies by our industry. We might have added sales promotion, sales training, dealer to providing the military services with systems that will be effective and relations, warehousing, production scheduling and, in fact, finished goods reliable in operational use. inventory control. But whatever the elements one may include in the marketing mix, the important point is that there must be a complete understanding and 4. Company effort which is market or customer oriented achieves lower an effective synthetis of these functions or "modern marketing" will not exist in the enterprise. costs because it is selective, because it aligns customer needs with company skills, and because the final test of its effort is a usable product and a satis- fied customer. CONCLUSION For these reasons, I submit that modern marketing practices including Now some of you here, particularly in the services, may well ask: dynamic marketing planning are far from being non-essential. Instead --- only What difference does it make if modern marketing exists in a defense enter- if these modern business practices are employed can industry properly put its prise? I am well aware of the solidly entrenched idea in government that skills at the disposal of the Department of Defense and, in the end, help provide for the national security of the United States. the military services are never "sold" anything, rather--they "buy" systems that they know they want. From this viewpoint, marketing is regarded as nonessential, if not useless. If the military establishment and the defense industries were small, I would agree with this. But they are not small. The number of people and dollars are, in fact, enormous. For the same reason that the town hall form of democracy in the United States had to evolve to representative government with the increase in size, so too have we had to move toward a representative form of liaison between government and industry. We are gathered here to improve that representation and liaison, to make it more factual, more orderly, and more objective. This, too, is exactly the purpose of marketing in the defense industries. It is a form of representation: first, the representation of military needs and requirements to the company, and secondly, a representa- tion of the company"s applied technology to the military. I submit that when this task of marketing or representation is done in a factual, orderly and objective way, it produces several real advantages in the defense, effort. The benefits to the military services of an orderly marketing approach are: 1. More depth of effort is concentrated by the supplier on selected requirements of the services. That is, an overview of the market enables the supplier to select those future requirements most in line with company skill and capability. Having made a judicious selection, the company can concentrate technical effort on a few well-executed design studies, rather than scattering inadequate technical efforts across a host of requests for proposals as they happen to arrive in the mail. 2. The military service obtains a more factual statement of product advantages under an orderly marketing approach. When a company has a market plan, its "marketing mix" is organized to carry a more effective message of its technical recommendations to the customer. This effort takes the form of improved proposals and explanations which enable the services to do a better job of evaluation. -54- -55- Controlling Parameters of Company Planning COMPANY PLANNING IN THE DEFENSE INDUSTRY Turning to the matter of over-all company planning, let's ask our- selves: How can planning be used to assist management in guiding the over-all course of a defense contractor's business? Fig. 1 suggests Presented By that there are several separable, but interacting planning functions typically at work. To focus these functions on the controlling parametersof over-all company planning, namely return on investment and growth, we have called L. E. Root* and G. A. Busch** out on the chart the sales forecast on the one hand and the programming and coordination of the company's resources on the other. A good sales forecast depends upon planning that is both outwardly and Challenges to the Defense Planner inwardly oriented. Here, the outwardly oriented planning is concerned with the environment in which the company will compete. The results of such At the outset of this discussion, we would observe that the job of a environmental planning manifest themselves in the form of projections of planner in the defense industry (and certainly within the military establish- the potential demand in each of the company's product/market areas, and ment itself) is an exceedingly tough one these days. To point up this obser- in the assessment of the likely characteristics of competition. On the inward vation, we might examine some of the more important challenges that the side, planning is concerned with the projection of the company's capabilities planner faces: to effectively capture a proper share of the potential demand in the face of the expected competition. Right at the top of the list is the state-of-the-art, which seem to be changing, in fact is changing, at an ever-increasing rate; on the basis Turning to resources planning, we are here concerned with the pre- of this factor alone, a company's over-all plan cannot remain fixed ferred deployment of the company's technical resources, of its production for long, but must be regularly and frequently looked at and updated. base, of its marketing organization and its finances. Another challenge, and one that is surrounded with the greatest un- certainty, is the future trend in the East-West conflict. The complex Company Planning Must Consider Both Military and Non-Military Business intermingling of sabre rattling, of disarmament negotiations, of notorious scientific advances, of summit conferences, and the vola- It is not uncommon in the defense contracting business, for con- tile shifts in the domestic political situations in certain members of tractors to have both military and non-military product lines. In such this world's family of nations tempts one to plan by ground rule rather cases, as the figure suggests, over-all company planning must recognize this fact and take account of the market opportunities, competitive situation, than by rationale. and resources requirements of both the defense and non-defense market Then there is the challenge of projecting military requirements. sectors, in order to arrive at an optimal balance in terms of return on Responsive to the vagaries of the East-West conflict, and to the investment and growth. changing state-of-the-arts, estimates of future military requirements oftentimes tend to be short-lived. With respect to the defense sector, in facing up to the task of over- all company planning, the changing requirements of the military customer Finally, there is the matter of the state of the budget. Here is a and the advancement of technology indicate that marked changes in the factor which, by contrast to the others, is stable; but this very characteristics of the company must be considered. In the traditional air- stability in the face of changing technology and changing requirements frame manufacturing industry the shift in emphasis from manned aircraft to creates a highly competitive aura within the defense establishment missiles and space vehicles has caused the typical company to noticeably add to and reshuffle its kit of skills. The aircraft-oriented weapon systems and within the defense contracting industry that the planner cannot of a decade and more ago are being replaced with systems where technical afford to overlook. excellence in fields like electronics and propulsion is every bit as important as the flight sciences. To remain competitive, the "airframe company" of So, from a company that has engaged in defense planning for a number yesteryear has found it mandatory to diversify its capabilities in consonance of years, to any of you who may more ecently have joined the ranks, may we with the diversified requirements of its traditional customer, the military say earnestly and sincerely that there is no "tried and true", or easy, or services. In simple terms one could coin an applicable phrase to express the infallible pattern to be followed. But one can say with fair assurance that to situation: "Diversify or Die!" be reasonably successful, a program of defense market planning must be a continuing program, and it must include a realistic appraisal of the technical Another factor of great import to over-all company planning stems outlook, an understanding of military needs, and an assessment of likely from the fact that, barring a "hot war", the effective demand for the defense economic constraints. We shall return to this subject later. -56- *Group Vice President, Missiles & Electronics, Lockheed Aircraft Corp. **Director of Market Research, Lockheed Aircraft Corporation. September 1959. Lockheed was revealed as the principal contractor industry's products is likely to grow at a somewhat lower rate than that for for three leading U. S. satellite systems, Discoverer, Midas, and Samos, the U. S. economy as a whole. Accordingly, many defense contractors of have all using our Agena orbiting vehicle. diversification in non-military product/market areas at the same that seen fit, in their over-all company planning, to undertake programs time October 1959. Lockheed Nuclear Products began National Aeronautics they are building up diversified skills to better compete in the defense market. & Space Administration study of radiation at space temperatures. Let's consider the case of the Lockheed Company, which for the December 1959. We agreed to buy a substantial minority interest in past several years has been following what our board chairman, Robert E. Aeronautica Macchi, Italian aircraft-shipbuilding-motor vehicle firm. Gross, has referred to as a "concentric" growth policy. December 1959. Lockheed Electronics Company was formed to Under this policy, our basic skills as an aircraft manufacturer have integrate our acquired and in-house electronics interests and further been progressively enhanced through several paths along the traditional skills, penetrate military and industrial markets. three-way of products and new markets, and acquisition of route to diversification: broadening of our in-house new skills de- January 1960. We began reconstructing a Navy ship for advanced velopment and experience. new And in our acquisitions, have aimed at such non-military complemen- oceanographic surveys, a step toward our underseas research goal. tary skills as are necessary for us to take greater advantage of situations that hold some affinity for our traditional skills. January 1960. NASA selected our advanced Agena B for series of orbital flights that will put Lockheed for first time in the deep space probe call synergistic. In other words, the return on the combined skills and the can be When such opportunities are realized, the return is what we might business. made larger than the sum of the separate returns on the parent five" February 1960. Lockheed agreed to purchase a 50% interest and acquired skills. This has been called the "two plus two equals effect. provide management assistance to Grand Central Rocket Company, the nation's fourth largest producer of rocket motors and solid fuels. which Lockheed may has taken in the last year or so of interest in terms the You find the following brief review of the diversification steps of February 1960. We acquired Colby Steel and Crane companies subject of over-all company planning. Here they are in chronological adding to our abilities in steel fabricating, shipboard and land cranes, and materials handling. sequence: November 1958. We began civilian production of the JetStar, first Now you should not get the idea that just taking such steps as these small corporate plane we have built since the 1930s. leads automatically to growth, or to diversification, or to a payoff in pro- fits. None realizes this better than do we as we start the immense job of December 1958. With Mexican industrialists, we formed an digesting these expansion moves. We know that we have a big job ahead in affiliate, Lockheed-Azcarate, to build light utility planes in Mexico. integrating these new activities, nurturing them to substantial size, making them profitable, and unifying them so that they contribute to an improved March 1959. Lockheed Electronics & Avionics Division was return for our shareholders. created. We expect the major part of our sales and earnings in the next few facture F-104G Starfighters under license. Canada, the Netherlands, and Japan, March 1959. We signed an agreement for West Germany to manu- years to come from aircraft, missiles, and spacecraft -- the more tradi- tional fields for our company -- but we hope that our diversification steps and Belgium, subsequently selected the Starfighter for defense use constitute a foundation for future growth. This is a tough league, and we manufacture in their countries. are approaching it with deep humility -- "running scared". March 1959. Lockheed bought Puget Sound Bridge & Dry Dock In Figure 2 we show schematically how the structure of the Lockheed Company, Seattle shipbuilding, ship repair, and heavy construction firm. company is changing as a result of these recent moves. The inner ring is the March 1959. Lockheed's role in Project Argus high altitude that nuclear traditional area of our company's business: By far the largest part of our volume is in the manufacture of commercial and military aircraft. In 1959 detonations was revealed. We later participated in space probes this was 48% of our volume -- but for the first time the proportion fell to identified and measured radiation in the Van Allen belt. less than half the total. Add to this percentage another 9% or so for air- April 1959. We formed Lockheed Aircraft International as a wholly craft modifications, repair, and services of various kinds. owned subsidiary to develop and expand foreign opportunities. In the next expansive ring is 39% of our business -- in missiles, 1959. Lockheed announced an agreement to acquire Stavid satellites, and space research. And inthe outer ring is the remaining per- Engineering, May versatile military electronics firm. Stavid became a wholly centage represented by shipbuilding and general heavy construction owned subsidiary in September. GERALD TIBRERY -59- -58- work a field that we entered less than a year ago and other peripheral activities. In 1957 our Policy Committee decided to markedly expand the di- You will notice, too, that our chart shows progress toward diversifica- versification studies underway in the Corporate Development Planning tion even in our traditional fields. Aircraft manufacturing and service is Department, and so a Diversification Task Force was organized in the diversifying into scientific and industrial products of various kinds, nuclear late summer of that year. More recently, the company has found it timely research and products, and electro-mechanical devices and instrumentation. to augment the market research activities of the Corporate Development And there is increasing emphasis in foreign aircraft sales and manufacturing Planning Department through the establishment of a Market Research De- programs to the point that we now have a substantial backlog in this area partment under the Vice President-Sales. In addition to company planning and are active in a dozen or so foreign countries. at the headquarters level, defense planning in a somewhat narrower sense goes on throughout much of our line organization. And our newer ventures are diversifying. From the missile field we are moving into electronics, both military and industrial, and into propulsion. And in shipbuilding we are spreading into steel fabrication, Two Applications of Company Planning at Lockheed cranes, and oceanography. Against the backdrop of this brief description of the evolution of com- We fully understand that to bring these new activities to the full pany planning at Lockheed, a couple of examples of how the results of such realization of their potential will take considerably money, management, planning have been applied will be presented. Our first example concerns technical effort, and time. the Lockheed Missiles and Space Division. In World War II days, Lockheed began a program of research, development and engineering in the field of But the changing nature of our business has made such risk-taking pilotless aircraft and their control systems. By 1953, when the Corporate necessary, we believe, if our company is to grow. Our goal in over-all Development Planning Department was established, the Company had estab- company planning has been to select these diversification steps carefully lished a competence in this new field. One of the very first projects under- so that they eventually, along with perhaps other new moves, will fill in a taken by the Development Planning Department was a review of the U. S. reasonably complete spectrum as we see it. guided missile situation, and a qualitative estimate of the outlook for this product/market area. Partly on the basis of the resulting recommendations Clearly, non-military opportunities are of increasing interest these of the Development Planning Department, and partly on the basis of manage- days to those concerned with over-all company planning in the defense ment's intuitive recognition of the ultimate importance of a bolder approach industry. But, in keeping with the theme of this seminar, we shall con- to this new product/market area, Lockheed established a Missiles Systems centrate on the defense side of the house as we discuss the evolution of Division in November of 1953. In the words of Mr. Gross's announcement, company planning at Lockheed, and describe two selected applications of the "immediate effort of the new division will be in research and development, such planning. but our long-range objectives cover the design, development and manufacture of pilotless guided missiles and their systems." He further called for "expansion at once on all fronts of missile system research and development." Evolution of Company Planning at Lockheed Another example of the application of company planning at Lockheed is It is fair to say that over-all company planning has always gone on manifested in the new corporate entity known as Lockheed Electronics Com- within the Lockheed organization as in all companies; however, prior to pany. As in the case of missiles, Lockheed has been engaged in military 1952 such planning was done informally by the Company's key operating electronics activity for many years. Our competence in electronics had its executives. As their operating duties permitted, these executives would beginnings in the 1940's when we procured and installed large volumes of from time to time discuss our industry's problems and prospects with electronics systems in military and commercial aircraft. Such activity led government, military, and civilian people. From such exchanges, and to the design and redesign of a variety of electronics gear for practical from their depth of experience in our business, these senior operating people application. In those early days we adapted electronics into a rocket-firing planned and guided the affairs of Lockheed. However, late in 1952, recog- radar-lautopilot combination that made possible the F-94 Starfighter series nizing the need to "provide more effective management of our company as an effective all-weather interceptor. Our P2V Neptune, introduced at under new and changing conditions", Lockheed separated the over-all corporate the end of World War II, has electronic devices that even today make it a functional and policy-making responsibilities from operating responsibili- prime Navy aerial weapon for locating and destroying submarines. Our ties. This move toward decentralization reduced the operating load on the RC-121C and WV-2 flying radar stations, built for the Air Force and Navy, Company's senior officers, and permitted them, as the newly constituted carry tons of radar and other electronic equipment to keep a look-out for Corporate Policy Committee "to devote more time and effort to extensive approaching enemies and to help guide fighters to the attack. long-range planning and the determination of basic policies." The Corporate Development Planning Department was established early in 1953, to provide In the 1950's, as Lockheed's missile capabilities grew at an increasing staff support to the Policy Committee's long-range planning responsibilities. rate, so did our competence to undertake the research and development, engineering and production of military electronics systems. Responding to the apparent shift in the relative and absolute importance of electronics -60- -61- missiles, as well as systems and devices designed to improve human productivity in processing of materials by utilizing automatic controls and product programming. The Engineering Service Division will provide field in the military product/market area, Lockheed's Development Planning service on all LEC products and systems after the equipment becomes opera- Department, Diversification Task Force and Missiles and Space Division tional. carried out a series of planning studies in the middle 1950's which led to the establishment of an ad-hoc Electronics Task Force in 1958. As a result of the work of this ad-hoc group, and of the continuing work of the Diversifi- Some General Comments on Defense Market Planning cation Task Force, Lockheed established a new Electronics and Avionics Division in early 1959, and acquired the Stavid Engineering Company later So much for the application of company planning at Lockheed. We shall that year. As the Stavid acquisition was completed last September, we under- conclude our remarks by presenting a few observations on the general took several company-wide conferences, including all divisions and subsi- subject of defense market planning. diaries, for the purpose of finding ways and means to lessen duplication and make our total electronics program more effective. Concurrently, we re- Figure 3 graphically illustrates our view of the three pillars of success- examined the historical characteristics and future outlook of the electronics full defense planning: market. A realistic appraisal of the technical outlook We look for a continued rapid expansion in the demand for the products of the electronics industry, and we confidently expect that this market will An informed understanding of military needs double in size during the decade of the 1960's. Before discussing our present view of the military electronics outlook, we would call your attention to the A careful assessment of likely economic constraints. industrial sector of the market shown on Figure 1. As you can see, we look for the industrial] electronicsi business to turn up sharply in the middle '60's, We submit that the important challenge to planners in both the DOD and to exceed the military and space sector by the end of the decade. and industry is the achievement of the preferred temporal phase-matching of technical feasibility and military requirements within the constraints It is our feeling that, reflecting the changing mix in weapons systems, of the military budget. during the next decade the level of procurement of electronics related to aircraft will steadily decline, whereas expenditures for electronics related The assessment of likely economic constraints on the Department of to missiles and space vehicles and to their ground environments will increase Defense is a many-sided task, and many very able men are wrestling with by a factor of 2. During this period, research and development expenditures it. For one thing, the economic outlook of the United States is of pertinence. in the field of electronics are expected to increase by an order of magnitude, Perhaps of even greater importance is the international political situation, reaching an annual rate of moe than $1 billion by 1970. As missiles and particularly the likely trend in the East-West conflict. As suggested earlier, space systems become progressively more important, the share of the total the inability of the best of planners to cope with the uncertainties in this DOD and NASA procurement and research and development expenditures that area sometimes inclines one to establish what he considers to be the most are devoted to electronics is expected to rise, from about 1/5 of the total in reasonable ground rules regarding this key variable in order to carry for- 1958 to perhaps 1/3 of the total by 1970. ward the planning process. Then there is the U. S. domestic political situa- tion which affects the resources available to the federal government, and the As an outgrowth of this company-wide electronics planning, at the disposition of these resources among competing non-defense, as well as end of 1959 we combined Stavid Engineering and the Lockheed Electronics defense needs. & Avionics Division into our new Lockheed Electronics Company. Turning to the technical pillar of defense planning, it is probably fair The Lockheed Electronics Company (LEC for short) has four operating to say that technology, and its underlying basic and applied research, divisions organized to develop further the military competence we already is of dominant importance in the achievement of a superior military posture. have, and to build along the most logical lines possible to meet the require- It has been said that technical eminence is a never-ending race; as Figure 4 ments of government and civilian customers. The four divisions are suggests, the pace of this race seems to be quickening. Advances in tech- supported by an LEC headquarters staff which, as shown on the slide, nology, spawned by the work of our, and our adversaries', basic and applied includes planning as one of its five functional groups. research laboratories, permits of the development of weapons of war of ever-increasing effectiveness. At the same time such advances subject the The Military Systems-Stavid Division of LEC will do research, develop- existing inventory of weapons to a high rate of technical obsolescence. ment, manufacturing and marketing of electronics systems and sub-systems in the government market area. Among the areas of concentration of this divi- For the moment entering the dream world, were it not for the fact of sion will be air, ship and ground-based radar; ASW; fire control; and missile economic constraints, the planners in the military establishment and the guidance. The Information Technology Division will engage in the development defense market planners in industry might create a reasonably satisfactory and marketing of systems and products dealing with the transmission,process- analytical model as a tool for coping with their problems. If cost were no ing, storage, retrieval and display of data. The Avionics & Industrial Products Division will develop, manufacture and market devices related to aircraft and -63- -62- object, the performance of the weapon systems in the active inventory could be made to always closely approach the state-of-the-art limit, through the costly processes of compressing design and production lead times and fre- To sum up, this matter of planning in the defense area is clearly an quently replacing the active inventory with brand new models. iterative process. The key variables in the process are the state-of-the-art, the defense requirements and the available resources. The key participants But cost is an object a very compelling object these days which are the military establishment and the defense contracting industry; indeed, brings us back sharply to the statement that the key challenge to defense it seems to us that in many respects the defense industry is an integral part planners is the achievement of the preferred phase-matching of technological of the over-all U. S. defense establishment. In the light of these closely feasibility and military needs within the constraints of the DOD budget. related, common interests, it makes sense for planners in the DOD and in Figure 5 schematically illustrates this challenge. industry to cooperate ever more closely and frequently in the task of match- ing defense needs with timely systems in order that our country might achieve Consider, if you will, that as a result of research programs underway the maximum defense for the resources expended. here and abroad the state-of-the-art available to the system designer is inexorably advancing with time. The outlook for the state-of-the-art available is critically dependent upon when the snapshot of the outlook is taken -- for even the best of planners cannot foretell with certainty the trend in the normal evolution of technology - much less the breakthroughs. Referring again to Figure 5, let's assume that the situation presented there is as viewed today, to" Based on our to assessment of the threat, of the trend in the state-of-the- art available and of the economic constraints likely to prevail, we estimate that a certain weapon system must be replaced by a new, advanced system at some certain date in the future, let's call it toperational. The military planner charged with laying the ground work for the intro- duction of an advanced system at time toperational, or the defense contractor hopeful of successfully competing to supply a system. to replace the existing system at toperational, might visualize three alternative choices, let's call them System A, System B and System C. Consideration of System A may indicate that it offers performance characteristics noticeably superior to those of Systems B and C; but upon further analysis it may be apparent that the state-of-the-art required to bring System A into operation exceeds the state-of-the-art "available" at toperational, and far exceeds the state-of-the- art "available" at the time that the decision must be made to go ahead with the design and production of the system to meet the operational date. In the overly simplified situation thus described, the prudent planner would reject System A. Similarly, he would likely reject System C on the basis that even though it is superior in performance to existing systems, and requires a state-of-the-art beyond that currently available, by the critical time toperational the performance of System C will be significantly inferior to other systèms (such as System B) which can, with reasonable design and production lead times, be introduced by toperational. So, on the basis of this schematic approach, a planner viewing the situation at to would likely conclude that his best bet is System B, and that he should be ready to participate in competitive study and proposal activity at t₁ with the goals of obtaining a contract at tgo-ahead and providing an operational system at toperational. It should be noted that such planning based on today's assessment of the situation should be carefully reviewed at t1, and at intervening periods, in order that it might be determined if the dynamic changes typical in the defense business have markedly altered the situation as it seemed to exist at to" -64- -65- THE KEY PILLARS OF DEFENSE PLANNING COMPANY PLANNING AN OVERVIEW FIRMS FINAN- N CIAL ARTS EMB'S SUCCESSFUL PLANNING TECHNICAL MILITARY ECONOMIC OUTLOOK NEEDS CONSTRAINTS PHYSICAL RESEARCH D.T.4E ENG'S RESEARCH ENG'O PRODUCTION ARESOURCES.COM R.O.1. GROWTH ASSESSMENT COMPETITION COMPANY FORECAST LIKELY $ PROJECTION- -COMPANY IMO COMBILITIES NEL FINANCE PLAN FUTURE BUDGET ING 941 Commox INV. PLANT EQUIP'T EMPLOYEES TECHNICAL EMINENCE IS A LOCKHEED BUILDING NEVER-ENDING RACE AND 1960 BRIDGE D SATELLITES SPACE MISSILES DRYDOCK AND. SPACE DIV. SYSTEMS STEEL CRANE LOCKHEED LOCKHEED CALIFORNIA AIR DIV. D 0 TERMINAL NUCLEAR AIRCRAFT STEEL LOCKHEED GEORGIA LOCKHEED LOCKHEED NUCLEAR AIRCRAFT TECH PRODUCTS DIV. AIRCRAFT STEEL CORP. SERVICE FAB. D 0 FINANCE GRAND NOLOGY PACIFIC AERO- CENTRAL FINANCE AZCARATE NAUTICA ROCKET co. LOCKHEED MACCHI (MEXICO) AIRCRAFT THE BEST OF PLANNING INTERNATIONAL 0 ELECTRONICS IS FOR NAUGHT ELECTRONICS CO. WITHOUT COMPETITIVE 0 OTHER FOREIGN TECHNOLOGICAL BASE VENTURES A KEY CHALLENGE TO DEFENSE PLANNERS: PHASE MATCHING OF STATE-OF-ARTS -REQUIRED and -AVAILABLE TAVAILABLE STATE-OF-ART "REQUIRED'":,SYSTEM A STATE-OF-ART "REQUIRED": SYSTEM B PERFORMANCE FIGURE 5. STATE-OF-ARTS PARAMETER STATE-OF-ART "REQUIRED": SYSTEM C STUDY & DESIGN & PROPOSAL PRODUCTION LEAD LEAD TIME TIME to t1 Go-ahead Operational GERALD 19XX 19XX 19XX 19XX 19XX 19XX 19XX FORD LIBRARY Dinner Address Hon. Gerald R. Ford, Jr. (R. Mich.) on $ ГЛЯА-70-ЭТАТЕ Ranking Minority Member of Armed Services Subcommittee House Appropriations Committee 7 AKEA СНУГГЕИСЕ 10 DEŁENSE GERALD -69- FORD LIBRARY CONGRESSIONAL RESPONSIBILITY IN DEFENSE PLANNING Presented By Gerald R. Ford, Jr. Mr. Chairman, participants in the Seminar on Defense Market Planning, and guests. It is a high honor and a rare privilege for me to have the opportunity to participate in this function this evening. But first I think I ought to set the record straight. It is always dangerous for anybody in political life to appear under false colors, or to participate in an unfamiliar area. I have strong aversion toward those in political life who place a halo over their heads and march down the road pushing people aside, just because of a reputation. I had an experience a few years ago, when I first became a member of the House Committee on Appropriations, which certainly set the record straight as far as I was concerned. Back in 1951 I was a member of the so-called River, Harbor and Flood Con- trol Subcommittee, better known as the "Pork Barrel Subcommittee" on Appropriations. Back in those days, we were trying to curtail and reduce spending in so-called non-military areas, so that we could devote a greater part of our appropriations to the military effort in Korea. The five of us on this subcommittee, both Democrats and Republicans, took a very stern and I think justifiable viewpoint that no new projects would be inaugurated in this next fiscal year. We came to the floor of the House with an Appropriation Bill that was, to put it mildly, austere, and we thought our handwork was well done and something that would be universally acceptable. Lo and behold, when we hit the floor of the House with this very tight budget, we were met with not universal support, but overwhelming condemnation by our colleagues. Each of the five of us took our turn in trying to defend our handiwork. Being the junior member of the minority side on this particular subcommittee, I came last in trying to justify our action. I took lots of books and papers down to the floor of the House to make this erudite exposition of why we had done what we had done. After speaking thirty minutes or so with considerable self-satisfaction GEBALO -70- FORD LIBRARY 71- VIBRARY Just yesterday, Lieutenant General Authur Trudeau, Chief of Research and Development for the Department of the Army, said to our Subcommittee something and pride in my own comments, I walked up the center aisle. I got about halfway which really opened my own eyes, and I quote. up, and a good friend of mine, a Texas Democrat, reached over and grabbed my arm. He Said: "Electronics in general has seen a ten-fold increase since World War II and another ten-fold increase can be expected by 1970. This is the fantastic area of "Jerry, that is the best Texas longhorn speech I ever heard." development where the old vacuum tube circuits are now being micro-miniaturized to one-tenth, one-hundredth, and one-thousandth of their original size and volume. Quite frankly, I was apprehensive as to what he had in mind. But I asked This means a tremendous savings in bulk, weight and power requirements for an him: across-the-board application to all types of Army equipment." "Ken, what do you mean by a Texas longhorn speech?" This statement was highly significant to our Subcommittee and to me. And he smiled very sweetly and he said: This was followed by another statement by General Trudeau's deputy, which made a tremendous impression on me. "Jerry, down in Texas a longhorn speech is one that has two points far, far apart, with plenty of bull in between." "We know that if we go to war today, an Army Corps will have 23, 000 electromagnetic emission devices in an area sixty miles on a side, whereas there I can assure you I have been somewhat self-conscious and apprehensive were something like 9, 000 such emissions or devices in use in 1958, in the same about any speech I have made subsequently. area." Now, to be honest with you, from past experience I would feel much more at These kind of facts and figures in very technical sense certainly make me home here this evening if I were making a purely political speech. Not that I apprehensive and a little bit uneasy when I try to talk to an audience such as this. necessarily do too well in that kind of an arena, but I can assure you I am more accustomed to that atmosphere. It seems to me, as I have read this summary of the history of the electronics industry, that it is truly an Horatio Alger industry. And furthermore, in my I might say that, bearing in mind the tenor of this seminar, I resisted some opinion, the industry could not have grown as it has by leaps and bounds unless temptation and rejected any such kind of a speech, because it is my impression there had been among you, before and now, individuals who in their own right are and my feeling that you people here are in this seminar for other purposes. Horatio Algers. However, I would also feel much more at home making a speech if I were It is my judgment and opinion that the electronics industry could not have presenting, as one of the members of our subcommittee, the Defense Department grown with such spectacular success to the point where, one, it is one of the most budget to the other members of the House of Representatives not because I am vital contributors to our national security, or, two, it is one of the most essential any real expert, but on a relative basis, I might know a bit more than some of elements in America's industrial growth and efficiency, or, three, it is one of the my colleagues. most helpful and beneficial contributors to our day-to-day enjoyment of the fabulous sixties without, one, the inventive and scientific geniuses that are with you, and But I am a little apprehensive here this evening, because in talking to you two, the management wizards which I am sure must have been before and present people, I am faced with a very sophisticated, a very knowledgable audience, on today, and, three, the 700, 000 skilled workers who produce the products of those issues that are certainly highly technical and very comprehensive in their scope. who invent them and manage them. I might also say that I feel a bit uneasy because I have met some of you in I might also say that I feel a bit ill at ease tonight because in this distinguished this distinguished audience and know others who represent a substantial portion of audience there are members of the Army, the Navy and the Air Force team, who one of America's great industries. together make up the most powerful, the most versatile and the most alert military force in the history of the world. In checking the facts and the records during the last week or so, I have found that the electronics industry is the fifth largest manufacturing industry in The military history of the United States covers more years and more pages America. Secondly, it is an industry which, in the short span or relatively short in our record books than the history of the youthful, or relatively youthful, span of fifty years, has grown from the invention of relatively simple vacuum tube electronics industry. Each of the military services has had its renowned leaders to the phenomenal sales record of about eight billion dollars in production in a and its periods of greatest glory. Never once, to my knowledge, have our military single year. leaders failed us in a time of crisis. I am confident that our military leaders of this era will give America the preparedness to maintain our national security in The magnitude of the electronics industry really does not hit the public the months and years ahead. with the impact that it should. Even some of us who deal with military appropriations on a day-to-day basis, year after year, five or six months each year, do not appreciate the situation as we should. -73- -72- That reminded me of a story that was told to me by an older member of Now, although I am a bit self-conscious in such a group of experts from two Congress the first year I served in the House, back in 1949. He had been in the groups with distinguished records, I can say with conviction I am bolstered a bit House for thirty years, or thereabouts, and he came over and he sat down beside by the fact that I speak to you tonight as a representative of the freest and, I believe me on the floor of the House one day and he said, "Jerry, do you know the defini- the finest legislative body in the history of the world. It should be obvious to all tion of a Congressman?" of you that the Congress has its odd and sometimes time-consuming ways of doing things, particularly at the present time. But in our nation's history, I say with Being very deferential to someone with all that seniority, and with my lack all the vigor at my command, that it has made its full share of contributions to our of it, I said, "No, I do not.' nation's progress and success. I can say without hesitation or qualification that in our comparison to all other legislative bodies in the history of man, its record He said, "Well, the definition of a Congressman is the shortest distance is unmatched. between two years." Now, thus far in my comments I have tried to be generous and complimentary I can assure you that is true. And anybody who has that term of office can to the electronics industry, the United States Armed Forces, and the executive hardly in many respects make commitments on a long-range planning program. branch of the government generally, and to the Congress. But I do think that Congress as a whole, regardless of individuals, can In the past, each group or organization has met every challenge with a re- make a contribution so that we can get, in my judgment, more defense per dollar sponse that has overcome the obstacles of the day. through planning. However, each of you know, as I do, that such success in the past does not First, there should be a stabilization of funding at an adequate level. insure victory in the future. We only win the battles of tomorrow, or the battles ahead, if we do the following things. Anybody who studies military appropriations over the last fifty years in the United States cannot help but be struck with the fact that our policy up until One. Admit our weaknesses and errors. recent years was one of funding the military programs on a feast-or-famine, peak-and-valley basis. Two. Come up with some new ideas once in a while. Before World War II there were relatively limited appropriations made for the Three. Work together on mutual problems. Army and the Navy. From that low level of funding, we went to the astronomical heights of $70 billion or $80 billion a year during World War II. At the end of Four. Work just a bit harder. World War II we went down to the valley of about $13 billion in military appro- priations. The Korean War awakened us to the problems at our doorstep, and Five. Dedicate ourselves ever increasingly to our American System. we zoomed back upward to an annual appropriation figure in the neighborhood of $60 billion or $70 billion per annum. Now, today in the series of seminar or discussion groups that you have participated in, covering a period of about twelve hours, as I figure out the I think anybody who is objective will come to the conclusion that this schedule, you have attempted to seek methods of obtaining more defense per feast-and-famine, peak-and-valley program of military funding is costly in time, dollar through planning. it is costly in dollars, and, unfortunately, it is costly in American lives. In all sincerity, I wish it could have been my privilege to be a listener Such a program was abandoned in 1953, and since that period of time, a in some of your discussions during the morning and afternoon sessions. I could relatively high and relatively stable military appropriation program has been in have benefitted immeasurably by being in those discussion groups and listening to being. I for one subscribe to and wholeheartedly endorse such a policy. the comments made by you experts. Fortunately, the Congress has bought such a policy, although we seem to have from time to time some differences of opinion within limited areas as to what is I am confident that whatever is accomplished by this meeting, or others enough or what is too much. But nevertheless, compared to the days before comparable to it, will be derived from cooperative or joint effort. World War II, and compared to the days before Korea, our military appropriation program today is infinitely superior, both in stability and as to adequacy. This My part of the program today involves what Congress can do to get more is a good program. defense per dollar through planning. Now, this relative stability and relatively high rate of spending does not As I sat thinking about what contribution I could make here today, I wondered mean, in my judgment, that a military appropriation bill should be immune from how a Congressman could make a contribution in military planning. When I think Congressional investigation and Congressional action. As a matter of fact, under of planning, I think of the long-range program that should be laid out and carried is the Constitution, that is our responsibility -- those of us both in the House and in on. Now, in the House of Representatives, we have a two-year term, which the Senate. comewhat restrictive in how we can participate in a long-range project. GERALD FORD -75- LIBRARY -74- It is my judgment that in the main those directly responsible in the House I am a little prejudiced and I may be treading on dangerous ground, so I and the Senate make a conscientious effort to exercise good judgment in this area. should not speak too lengthily on this subject. But for the life of me, I cannot see the necessity or the requirement for an annual authorization, in addition to I might also say that the threat or the reality of Congressional investigation the annual appropriation. I am positive that this double analysis and action by of proposed funding programs helps to sharpen up a bit the programs that have the Congress in these three vital areas military construction, National been approved by the executive branch of the government. Aeronautics and Space Agency, and aircraft, missiles and ships - will extend and expand the lead time in getting the job done. I have talked individually with witnesses who have come before our Committee, and they have said that this experience of being interrogated by some A good example of that is the experience we had during the last session of by some of the sharper and more incisive members of our Committee makes them the Congress, when the budget, the actual obligation authority for the National become more certain of the justification of what they are proposing to the Congress. Aeronautics and Space Agency, did not get approved until the last days of the Congress. The reason for the delay in appropriations was the delay in approval And so, through this process, I think we do get more defense per dollar in of the authorization bill. the United States. In the area in which the National Aeronautics and Space Agency operates, Secondly, I think Congress can get more defense per dollar through prompt at least at the present moment, time is of the essence, and Congress, in my Congressional action on the annual appropriation bill for the Army, Navy and Air opinion, was negligent in imposing this dual submission on the executive branch of the government. Force. Most of you know that the President submits to the House and the Senate the I hope that we see the wisdom of removing this requirement in the days budget in January of each year. It would be expected that this appropriation bill ahead. would become a matter of law by the beginning of the fiscal year, July 1. In checking the history of recent appropriation bills for the Department of Defense, Now, this requirement not only extends lead time, which many of you I find this not to be the case that only one out of the last ten military appropriation people are trying to reduce, but it also adds to the cost of getting the job done. bills from fisca 1 year 1951 through fiscal year 1960 was enacted into law by the beginning of the fiscal year involved. I happened to be reading a trade publication the other day which reported some testimony before one of the House committees on this problem by Brigadier It was October in one year when the appropriation bill became law. And it General Robert J. Friedman, Air Force Budget Director. I suspect that General seems to be traditional that the military appropriation bill will become law in Bill Lawton of the Army and Admiral Lot Ensey of the Navy would concur in these observations. But let me read what Bob Friedman had to say about this dual either late July or August. requirement. This, of course, puts the military appropriation bill well into the next fiscal year. As a matter of fact, it almost overlaps the preparation of the mili- of "We cannot identify which dollars applied to a given aircraft procurement tary appropriation bill for the next fiscal year, as far as the executive branch are new appropriations, which are recoupment dollars, or which are reimburse- the government is concerned. ment dollars. In fact, any attempt to do so would require a complex and costly additional accounting system and would serve no useful purpose. Instead, the It is my strong feeling that Congress could do a service to the executive Air Force hopes to retain flexibility to increase or cut amounts applied to branch of the government, the military and industry, if we would get the military given line items of the program to allow for changes in requirement, changes appropriation bill out of the way, into law, by the beginning of the fiscal year. in priorities, or technological development." It has been done as an exception. I can say to you that it looks like it will It seems to me that this annual authorization and appropriation action be done for fiscal year 1961 not because of the urgency of military matters, certainly is bound to add cost to our defense and related programs. but because of the urgency of certain political matters. It is obvious, of course, that having to appear before four committees of Thirdly, I think Congress can get more defense per dollar if it would remove the House and the Senate, rather than two, places an undue burden on those who the requirement for annual authorizations, in addition to annual appropriations. well As have the responsibility of justifying and executing the programs. This is a waste most of you know, in three areas today we require an annual authorization as of manpower, in my judgment, without any compensating benefit in the long pull. as an annual appropriation. One is in military construction. This has been tradi- tional for some time. Since 1958 we have had this requirement as far as the So on the basis of lead time, cost and effort, it seems to me Congress could National Aeronautics and Space Administration is concerned. Thirdly, since 1959 help in this area by doing away with the requirement for annual authorizations plus we have been faced, I might say, with the threat that this onerous task will be appropriations. thrust upon us in the area of operational aircraft, missiles and ships. Fourthly, I think Congress can get more for the defense dollar by closer contact or liaison between industry and the legislative branch of the Congress. BERALD FORD -760 LIBRA -77- Those of you who are familiar with the process that we go through each year know that the respective members of the House and Senate, in committee, get primarily the justifications given to us by the witnesses from the military and executive branch. I do not quarrel with the competence or the integrity of certain and positive we would get more defense per dollar from the money that the taxpayers make available for these programs. those who testify. But I do not think all the wisdom in these areas resides in those who come before us. by inflexible legislation, the full utilization of knowledgable personnel, either Seventh, Congress can get more defense per dollar if we do not hamstring, It seems to me that we, on a committee such as the one I serve, could civilian or military. benefit immeasurably from some assistance from industry. Now, unfortunately, because we have had in the past some long and extended Many of you may not be familiar with the fact that last year, during the consideration of the appropriation bill for the Army, Navy and Air Force, on the sessions of the Congress, it is not practical for us on the committee to get out and have opportunities to meet with industry as I think we should. And I do not floor of the House, an amendment was offered which read as follows, and I quote: believe that our committee, for example, should being in industry to testify "None of the funds contained in this title may be used to enter into a before it, but we can accomplish the same result by a different method. contract with any person, organization, company or concern which provides com- pensation to a retired or inactive military or naval general officer who has been It would be my hope that if we have shorter sessions and more concentra- tion, it will mean that our committee, and others, could individually and collectively the date of enactment of this Act." an active member of the military forces of the United States within five years of visit industrial facilities, talk with those in industry, so that we get more than a onesided or single-sided viewpoint. I think it would be helpful and beneficial to those of us on the committee who go through this process every year. Subcommittee. That was offered on the floor of the House without prior warning to our Fifth, I think Congress can get more defense per dollar if it would forget local geographical pressures. The first vote was 130 in favor of it and 131 opposed. That was a fairly negative. close margin. On a subsequent vote, it was 125 in the affirmative and 147 in the Now, I admit at the very outset this is an idealistic and utopian prescription. But looking at the way the system operates, I find that in too many instances local interests are more interested in keeping a plant going that they are in the Defense It is almost incomprehensibleto me to visualize the harm and damage that would have been done to our defense effort if such legislation had been enacted Department getting the most for its money. And I also find that local interests into law. But I say to you that Congress apparently, or at least one branch of the and I admit they may be well-intentioned - are sometimes interested in the con- Congress, was somewhat tempted to enact such legislation last year. tinued production of products, despite the factthat those products in the rapidly changing world we are in may be obsolescent or obsolete. The net result of the introduction of this amendment to the appropriation bill was the Hebert study and proposed action in the same area. It seems to me that in reaching for the new military objectives which we must consider our national survival will be the foremost and, I hope, exclusive I am not an authority on what Representative Hebert and his subcommitted prerequisite. have proposed, but I say to you, as I have said to people elsewhere any restrictive legislation which limits the utilization of knowledgable people in my judgment It is obvious to you, as it is to me, that Congress, on occasion, disrupts would be harmful and detrimental to the defense program of the United States. sound military planning and inevitably adds to defense costs if it succumbs to local pressures. I am familiar with some of the arguments which have been made that certain things would result because of past contacts, friendships and so on. I happen to Sixth, Congress can get more defense per dollar if it would eliminate have more faith in the American people, in all areas, and consequently I have no partisan policies for the consideration of defense policies, programs and fear of this threat as far as we are concerned. fundings. Eighth, in my opinion, Congress can get more defense per dollar if we en- Again, I must admit that this may be a bit idealistic and utopian; particu- courage invention, not roadblock it by restrictive legislation. The most recent larly in a presidential election year. But I must say, and I say this with deep area where Congress has, in my judgment, roadblocked progress, was in the conviction and sincerity, that the chairman of our Subcommittee, Congressman National Aeronautics and Space Act of 1958. I trust this provision in the law will George Mahon of Texas, in my judgment approaches the problems of defense be amended. spending and the problems of defense programming and planning as objectively as any member of Congress that I know. I do not always agree with him. But I At the outset, let me make this thought clear. No one can conceivably can say that he sets a high standard that could well be followed by others in either the House or the Senate. And if such a standard were maintained, I am object to the normal procurements where proprietary rights are freely given by a company in those cases where the government supports all or a major portion of the FORD research and development program. However, our individual scientists and our GERALD LIBRARY small busine ssmen need the protection of patents to give them both the incentive -78- and the opportunity to prosper and to grow, to invest their time, their money and FORD their prestige in enhancing our country's progress. -79- LIBRARY Our large industrial organizations need the protection of their proprietary rights, to give them the full incentives required to cause them to make large investments in well-equipped private laboratories, manned by highly skilled, trained and well-paid scientists. Those people who propose the exclusive control and use of the patents by the government in commercial fields are mistakenly evoking the principle that the state should control basic rights, the know-how and the means of production. The bald, cold facts of life are that if we wish to deter the Communists from overt military action, if we wish to defeat the Communists in the market places of the world, then we must fully implement our free enterprise system. We must provide every reasonable and proper incentive in profit and prestige to provide both technological advancement and high volume-low cost production. My final point is that Congress can get more defense per dollar, perhaps, by the establishment, by legislation if necessary, of an independent and continuing National Defense Planning Group, which would encompass or have within it knowledgable representatives from industry, from the executive and military branches of the government, and the legislative. Perhaps this again is utopian and idealistic, but it seems to me, as we face the threat that we do face, we must come up with something that could be helpful in the days and months and years ahead. We know, perhaps in this group better than in others, that this country faces a full spectrum of challenges -- eduation, the growth and strength of our economy, our military posture. This challenge, it seems to me, can be met, but I do not think it can be met by sunshine soldiers or summer patriots. And you cannot make footprints in the sands of time by sitting down. As we face the challenge, those of us here and our fellow citizens can be confident that if we rededicate ourselves to the principles that have brought us in America to the high level of success that we have today, we should have no fear for the future tomorrow. GERALD FORD -80- LIBRAR Procurement Trends CONTRACT STUDY GROUP ON 'SINGLY MANAGED' COMMUNICATIONS will probably turn out to be one of the busiest groups of studiers going, is going to have to work hard to come up with any results at all. Because of the basic nature of communications to any sort of military operations, each of the services has heavily vested interests, will be reluctant to let go of what they have. TYPICAL ATTITUDE IS ONE OF SKEPTICISM, as expressed by one high- ranking communications officer: "What we have so far is agreement in principle, which isn't much of a trick to do. What is still needed is agreement in detail, and this is going to be tough." OTHER ROUGH SPOTS IN THE ROAD THIS IDEA MUST TRAVEL include funding and dubious advantages to be gained. To make all existing long- haul communications compatible is going to run up a considerable bill for retrofit type work. Because communications use-rates in all three services are high— even in peace time-the amount of duplication to be eliminated is not all that it appears to be. SMALL BUSINESS CONTRACTING IS AFFECTED under recent changes in ASPR's, with the requirement for Defense Business Subcontracting Small Business Clause now written into all contracts over $1-million which offer a chance for subcontracting. Short-form settlements on terminations may now be used for procurements up to $2500, instead of the former $1000. MEASURE OF THE IMPORTANCE OF ASW TO THE NAVY is offered by one flag-ranker with the Atlantic Fleet: Almost all of the submarines we have in the Atlantic have anti-submarine warfare as their primary mission. This is because they are the best means to date of finding other subs, are not affected by so-called "thermal layers" in the water, which render sonar useless. THE ERA OF SOLID-PROPELLED MISSILES comes nearer, with the Air Force announcement of a 1962 operational date for Minuteman, with first actual squadrons set for 1963. First Polaris is due this year, and by '62 the sub-carried missile should be available in some quantity. In Army's arsenal, first limited- range (35 mi.) test of Pershing announced as being successful. LIGHT WEIGHT ITALIAN-MADE HOWITZER is generating wide interest, throughout NATO nations, appears likely to be incorporated in the Marine Corps inventory here. Weighing only 2,860 lbs., the weapon can fire an average 5½ rounds per minute, will disassemble to five man-carryable pieces. EXCELLENT RATE OF RELIABILITY FOR BULLPUP is being claimed by the Navy-in the neighborhood of 90-95%. This is even more remarkable since the missile is unpacked, loaded and fired with no checkout. Navy claims savings because of this in the area of $7-million a year, and may apply it to other missiles. Air Force, meanwhile, has announced plans to put nuclear war- heads on their version of Bullpup. SHORT MILITARY LIFE FOR THE M1551 Ford-built aluminized jeep seems to be in the cards, with no money to buy the vehicle in this year's budget. On the other hand, the M38A1 version, built by Willys is working well with the Marines, with negotiations now in process for an added Marine purchase. In the same area, Marines seem to be paying more attention to the Mechanical Mule as a handy combat tool to have around. MARCH 1960 47 Procurement Trends Flexible Spending Bid ment dollars, or which are reimburse- Congressional Economic Subcommittee. ment dollars." Endorsed by House Group McGuire said GSA will probably He continued, "In fact any attempt buy about $650-million worth of DOD House Armed Services Committee to so would require a complex and supplies in fiscal 1960. FY 1958 figure members tend to go along with a costly additional accounting system was $354-million. These are mostly strong Air Force bid for retention of and would serve no useful purpose." commercial items purchased under flexibility in a new law requiring "Instead," he said, "Air Force hopes to formal advertised bidding procedures, double spending checks on operational retain flexibility to increase or cut he said. aircraft, missiles and ships. amounts applied to given line items But, McGuire said 68% of total pro- The group recently heard closed- (of the program) to allow for changes curement expenditures in fiscal 1959 door arguments that new legislation to in requirements, changes in priorities, under major weapons categories will place operational weapons under sepa- or technological developments." continue under negotiated contracting rate authorizations apart from the ap- Under the existing system, Air Force procedures. McGuire said the increas- propriations would require a complex may reprogram up $5-million, or in- ing amount of defense money going and costly additional accounting sys- stitute a new program of less than $2- into R&D rather than production tem. million, without prior approval by the means there will be no reversal of the While the law will not take effect Secretary of Defense. Quarterly repro- trend to use of more cost-reimbursable until fiscal 1962, this year Defense had gramming reports are submitted to type contracts. to submit a preliminary report on all Congress. He said that such contracts now major weapon systems procurement To retain flexibility, Friedman urged represent 40.9% of military contract and plans for financing them. Also re- that this process not be changed. dollars. He added that it was defense quested was a plan to permit advanced policy to use this type of contract only authorizations of programs including DOD Common-Use Items when "the nature and perplexity of the long lead-time items. procurement is such that the cost of Will Transfer to GSA Brig. Gen. Robert J. Friedman, AF performance cannot be estimated with Budget Director, warned of the prob- Defense Department plans to trans- reasonable accuracy." lems in applying line-for-line authoriza- fer up to a million dollars a year worth tions on weapon systems. He said, "We of common use procurement items to cannot identify which dollars applied General Services Administration within the next few years, Assistant Defense GAO Charges High Costs to a given aircraft procurement are new appropriations, which are recoup- Secretary Perkins McGuire told a Joint In Nike Procurements General Accounting Office has told Congress that "unreasonably high" prices were paid on more than $2- MUROGRAPH a new concept in visual control! million worth of purchase orders for Nike missile parts. Specifically criti- LOW-COST VERSATILE EASY-TO-USE MUROGRAPH cized were buying practices of Doug- CHARTING & SCHEDULING SYSTEMS SIMPLIFY YOUR las Aircraft Co., Inc., a subcontractor MAINTENANCE. PRODUCTION. SALES, PERSONNEL. on Nike-Ajax and Nike-Hercules air COST. INVENTORY & COMPUTER CONTROL. (AND MANY defense missiles. OTHERS!) GAO charged Douglas with accept- THESE NEW MODULAR, STEEL WITH WHITE ENAMEL BASIC UNIT 000 FINISH BOARDS AND PRECISION MADE SUPPLIES BRING YOU HIGHEST VALUE AT LOW COST. 20" X 20" WITH 125 ing prices that were unreasonably SUPPLIES, ONLY high when compared with previous 19 MOHAWK DRIVE costs in ordering parts. As a result of The VISUAL CONTROLS CO. NORWALK, CONNECTICUT the audit, both Douglas and Army For more facts request No. 115 on reply card. have acted to tighten contract super- vision, GAO said. Three exclusive reasons why Parts were purchased from Aerojet General Corp., Radio Plane Co., and J. C. Peacock Machine Co. SIG-NA-LOK is best Army has also revealed its original For inventory or sales control, collection request for fiscal 1961 Nike-Zeus pro- or personnel records, Sig-Na-Lok is quicker, gram was cut from $1.537-billion to easier and more foolproof. $302-million by the time it was in- Perfect lay-back - both hands cluded in the President's Budget. The are free. President's budget request includes Fast, easy removal of $287-million of a total of $328-million pockets. requested for research, development, Locking signals that test and evaluation, $15-million for test won't cause errors. facilities and nothing for either pro- INC. curement or military construction. WASSELL ORGANIZATION, INC. Dept. A-3' Westport, Conn., Phone: CApital 7-4111 Army had wanted $805-million for procurement and $389-million for con- For more facts request No. 116 on reply card. struction. Also, Army is faced with an 48 ARMED FORCES MANAGEMENT SEMINAR ON DEFENSE MARKET PLANNING Congressional Responsibility in Defense Planning mr Introduction - Texas Longhorn Story. D From past experience I would feel more at home if: (a) making a purely political speech--not that I do so well in that area but I'm more accustomed to that environment. (b) making a presentation of Defense Department budget to the House of Representatives because I've had that privilege seven years. This is a more sophisticated audrence. 2810 2 Quite frankly, I'm ill at ease this evening because in this distinguished audience there are: (1) Representatives of one of America's great industries. (a) An industry that ranks 5th in manufacturing. (b) An industry which in the short span of 50 years has grown from the invention of a vacuum tube to the phenominal sales record of about $8 billion in products in a single year. 3 (c) Lt. General Arthur G. Trudeau, Chief of Research and Development, Department of the Army, in recent testimony before the Defense subcommittee on Appropriations had this to say: "Electronics in general has seen a tenfold increase since World War II and another tenfold increase can be expected by 1970. This is the fantastic area of development where the old vacuum tube circuits are now being microminiaturized to one-tenth, one-hundredth, and even one-thousandth of their original size and volume. This means a tremendous savings in bluk, weight, and power requirements for an across-the-board application to all types of Army equipment." (d) Major General Wood, Gen. Trudeau's Deputy, had this to say: "We know that if we go to war today, an Army Corps will have about 23,000 electro-magnetic emission devices in a square 60 miles on a side, whereas there were something like 9,000 such devices in use in 1948 in the same area." 4 The Electronics Industry itself is a Horatio Alger story. Furthermore there are many individuals in the industry who are Horatio Algers in their own right. The Electronics Industry could not have grown with such spectacular success to the point: (a) that it is one of the most vital contributors to our National Security, or (b) that it is one of the most essential elements in America's industrial growth and efficiency, or (c) that it is one of the most helpful and beneficial contributors to our day-to-day enjoyment of the fabulous 1960s. Without: (1) Inventive and scientific geniuses; (2) Management wizards; (3) 700,00 skilled workers. FORD i LIBRARY 5 Also, I'm ill at ease because in this distinguished audience there are: Members of the Army, Navy, and Air Force team, who together make up the most powerful, versatile, and alert military force in the history of the world. The military history of the U. S. covers more years and more pages in our record books than the history of the youthful electronics industry. Each of the military services has had its renowned leaders and its periods of greatest glory. Never once have these military leaders failed us in the past. I am confident our military leaders of this era will give America the preparedness to maintain our national security in the future. 6 Although a bit self-conscious among such a group of experts from two groups with such distinguished records, I am bolstered a bit by the fact that I speak to you tonight as a representative of the freest and finest legislative body in the history of man. The Congress has its odd and sometimes time-consuming ways of doing things, but in our nation's history it has made its full share of contributions to our success. In comparison to all other legislative bodies in world history the record is unmatched. FUNDO is LiBRAR OFFALD Thus for, in have my comments been 7 I complimentary to: (a) Electronics Industry (b) U. S. Armed Forces (c) Congress. In the past each group or organization has met every challenge with a response that has overcome the obstacle of the day. However, such success in the past does not insure Victory for tomorrow. We only win the battles ahead if we: (1) Admit our weaknesses and errors. (2) Come up with new ideas (3) Work together on mutual problems. (4) Work harder (5) Dedicate ourselves to the American system. FORD & LIBRARY GERALD 8 Today In a series of seminars and discussion groups, covering a period of about you as have been twelve hours, the participants are seeking methods of obtaining "More Defense Per Dollar Through Planning.' Wish I could have been with you. 2 could have benefitted m a partragent Desired To ashin the This must be a JOINT EFFORT. GERALD R.FORD LIBRARY my part 1th Program What Can involves: Congress Definition na Congressonar - Kortrot Destaner between Two years Do To Get More Defense Per Dollar through Planning? (1) Stabilized funding at an adequate level. (a) Peak and Valley - Feast and Famine Abandonment - costly in dollars, time, and lives. (b) Doesn't mean immunity from Congressional review. Congress has responsibility to challenge all expenditures. Well conducted Committee hearings where members are the Devil's Advocate can sharpen executive justification. FORD & LIBRARY GERALD 10 Congress can get more Defense Pen Dollar (2) Prompt Congressional action on legislation. (a) Annual appropriation bill. (1) Budget submitted in January (2) Should become LAW by July 1st. (3) Only one out of 10 of the Military Appropriations bills from F. Y. 1951 through F. Y. 1960 were inacted into law by the beginning of fiscal year. It was October in one year with late July or August the most likely. FORD & LIBRARY GERALD Congress can get more Deference Per Dollar 11 (3) Removal of requirement for annual authorizations and appropriations. (a) Military Construction (b) NASA - 1958 (c) Operational aircraft, missiles, and ships. -1959 Objections - Lead time - F.Y. 1960 NASA pryon. Additional cost - accounting system (Fredman) Duplication of testimony - FORD & LIBRARY QERALD 12 Congress can get more Deferm Pan Dollar (4) Closer contact (liaison) between Industry and Legislative Branch. Semitation on Witners (a) Present system - long, unnecessarily so, sessions of the Congress preclude committee visits to laboratories and production facilities. (b) Alternative - I do not advocate "outside witnesses" before the Committee but the Committee individually and as a group, should investigate by "on-the-spot" trips. FORD is LIBRARY QERALD 13 Congress can get more Defense Par Dollar (5) Forget local geographical pressures. Idealistic and Utopian Plants - Products - well intentioned local interests. In reaching for new objectives we must consider first, foremost, and I hope exclusively, the prerequisites for national survival. Congress disrupts sound military planning and inevitably adds to defense costs if it succumbs to LOCAL PRESSURES. FORD LIDRARY 14 Congrass can get more Defence Per Dollar (6) Eliminate partisan politics. Again Idealistic and Utopian Congratulate - George Mahon Sub-committee as a whole. FORD & LIBRARY GERALD II. Comples can get more Defere Pen Dollar 15 (7) Do not hamstring, by inflexible legislation, the full utilization of knowledgeable personnel - either civilian or military. (a) Santangelo proposal Dursion 32-131 age- 130 Teller Nays- - 147 years - 125 Santangalo amendment: (Offered to "Procurement" title of bill) 1 "General Provisions "Sec. 301. None of the funds contained in this Title may be used to enter into a contract with any person, organization, company or concern which provides compensation to a retired or inactive military or 10RD is LIBRARY GERA naval general officer who has been an active member of the military forces of the United States within 5 years of the date of enactment of this act." 16 Compress Can get more Defear Per Dollar (8) Encourage invention, not roadblock it by restrictive legislation. National Aeronautics and Space Act - 1958. FORD LIBRARY 17 Complex can get more Deferer Per Dollar (9) Establishment, by legislation, of an Independent and Continuing National Defense Planning Group. Executive Would include - Military Legislative Industry. FORD is LIBRARY 0FRALD Brig. Gen. Robert J. Friedman Air Force Budget Director "We cannot identify which dollars applied to a given aircraft procurement are new appropriations, which are recoupment dollars, or which are reimbursement dollars. "In fact any attempt to do so would require a complex and costly additional accounting system and would serve no useful purpose. "Instead, Air Force hopes to retain flexibility to increase or cut amounts applied to given line items (of the program) to allow for changes in requirements, changes in priorities, or technological developments." FORD is LIBRARY GERALD At the outset let me make this thought clear: No one can conceivably object, to the normal procurements, where proprietary rights, are freely given by a company, in those cases, where the government supports all or a major portion, of the research and development program. However, our individual scientists and our small businesses need the protection of patents to give them both the incentive and the opportunity, to prosper and grow----to invest their time, money and prestige in enhancing our country's progress. Our Large industrial organizations need the protection of their proprietary rights, to give them the full incentives required--to cause them to make large investments in well equipped private laboratories manned by skilled highly trained, and well paid scientists. Those people who propose the exclusive control and use of patents by the government in commercial fields are mistakenly evoking the principle that the state should control basic rights, the "know-how" and means of production. BERALD FORD LIBRARY -2- The bald cold facts of life are--if we wish to deter the Communist from overt military action--if we wish to defeat the Communist in market places of the world--then we must fully implement our free enterprise system. We must provide every proper and reasonable incentive--in profit and prestige, to provide both technological advancement and high volume, low-cost production. GERALD R. FORD LIBRARY September 15, 1960 Mr. L. H. Orpin Industry Defense Planning Electronic Industires Association 1721 DeSales Street, N.W. Washington 6, D. C. Dear Lee, Have been back in Grand Rapids for about a week now trying to get caught up on the necessary and essential aspects of the political situation. As you can imagine, between now and November 8 I andmost others in a similar situation will be mighty busy. The net result is that I can't in all honesty give the pro- posed National Defense Planning Group idea the attention that it deserves. I am most unhappy that I did not have the time to follow through before adjournment, but it seemed as though during that period there was far too little time for anything but the necessary legislative and committee matters. The net result of what I have said above is I just haven't had and will not have the time to do what I promised you and others I would, I am most apologetic. I only hope your Mr. Baker, Mr. Peterson and Mr. Trantham will under- stand. After November 8 I will make a conscientious effort to really do something about this idea. Warmest personal regards. Sincerely, Gerald R. Ford, Jr., M.C. GRF trm FORD is LIBRARY 028410 Mr. Ford and Frank 8/9/60 Lee Orpin of R.C.A. 0188118 Called to say "Hello" rm FORD & LIBRARY GERALD ELECTRONIC INDUSTRIES ASSOCIATION 1721 DE SALES STREET, N.W. ACTRONIC WASHINGTON 6, D. C. SSOCIATIO EST. 1924 June 30, 1960 Hon. Gerald R. Ford Room 351 House Office Building Mashington 25, D.C. Dear Mr. Ford: During your address to the EIA Defense Market Planning Seminar, you proposed the establishment of a National Defense Planning Group which would encompass the Legislative and Executive Branches of the Government, the Military Services, and Industry. The response to this suggestion from representatives both of industry and several gov- ernment departments, has been most favorable. The members of the EIA Military Marketing Data Committee, sponsors of the Seminar, agreed to examine the feasibility of such a group. I am happy to tell you that the report of our subcommittee is favorable to the establishment of a National Defense Planning Group. The report recognizes the presence of a void in national planning because no communication link exists between industry, the Administration, the Legislature, and the Services. The report emphasizes that the gap can be effectively filled, and recommends a structure to channel planning data. The functions of such a group, in our opinion, should encompass spheres much larger than those of any single trade association or other group currently in existence. The members of this subcommittee therefore stand ready to assist the formation of a defense planning group as a matter of individual responsibility toward an improved defense effort. I am attaching a draft memorandum setting forth in some detail, proposed activities and membership for this organization. We look forward to an early opportunity to discuss with you the appropriate steps toward implementation of this plan. Yours truly, L.G. L. H. Orpin Chairman, Seminar Follow-up Committee Military Marketing Data Committee CC: The Committee: W. E. Trantham (Hughes Aircraft Co.) R. E. Peterson (Philco Corporation) K. L. Baker (EIA) BERALD FORD BRAP Informed opinion in the United States believes that the Cold War will last for many years. Communism has marshalled its entire strength - military, economic, political, and propaganda - for the attack on the West. In order to meet this threat effectively the United States must attain maximum utilization of its resources. The objective can best be achieved through proper planning. The Executive and Legislative Branches of the Government, the Military Services, and American Industry, hold joint responsibility for the maintenance and growth of a strong national defense. So great an obligation can be effectively discharged only if complete understanding and cooperation exist among these four groups. Introduction of the Industry contribution at an early point in planning would shorten reaction time in our total defense effort. Military requirements and industrial capability should be melded firmly under the guidance of Legislative and Administration policies at an early stage of development. Up to this moment, insufficient weight has been given to the use of industry's planning and development capabilities as a major asset of our national security program. The lack of formal communi- cations between government and industry planners has left these important relationships to haphazard personal contact instead of a stable professional association. No link exists among the four responsible groups to ensure the full flow of information at the planning level. The real need of industry for authoritative planning information is not recognized, yet the impact of national defense on American industry is immense. For example, over half the annual $10 billion of factory output in electronics is applied to military purposes. The aircraft and petro-chemical industries are similarly effected by defense requirements. BERALD FORD LIBRARY - 2 - Our economic and military future is tied directly to development of new products evolved from research and development. Last year, $6.7 billion was allocated for R & D by DOD, AEC, and NASA. Proper exchange of planning information will lead to prompt utilization of our scarce research talent and capability, and minimize the peaks and valleys so often encountered in development activity. The cost to the nation of time, material, manpower, and money in achieving improved national defense can be reduced by coordinated forward planning. The establishment of a communication link among the four responsible groups is the first and fundamental step toward the optimum use of the nation's resources. We propose establishment of a National Defense Planning Group wherein the four responsible groups can jointly develop and implement plans to better achieve our national goals. Such a joint planning body is unique in U. S. history but, we believe, reflects today's need for optimum use of the nation's resources in the Cold War. This organization might be chartered by the Congress and imple- mented by a joint Congressional resolution. Its primary objectives should be to increase efficiency of the defense effort by providing interchange of planning data: 1. to direct the course of research and development by industry. 2. to minimize the risk of misdirection of effort, leading to wasteful overcapacity. 3. to eliminate violent production fluctuations which contribute to higher dollar cost to the nation. 4. to promote speed and flexibility in meeting changing military requirements. 5. to advise industry on best areas of investment of scarce factors of production (plant, personnel, funds, etc.) to meet military requirements. 6. to indicate levels of capacity and capability of industry. 7. to identify areas of industry strength to be exploited OFORD weaknesses to be corrected for maximum economic strength. BERAL LIBRARY - 3 - Membership should be drawn from the senior staff level of the Army, Navy, and Air Force; from responsible top level defense industry man- agement; from the Executive - State Department, Bureau of the Budget, National Security Council; and from the Legislative - chairmen and minority party leaders of the Armed Services and Appropriations Committees of the House and Senate. Supporting panels, short-term in nature, would be formed as needed to handle special projects. Representatives of the four major groups wi th special competence in particular fields would comprise the panels. This organization should be supported by a high-caliber permanent staff. We believe that the planning gap can be filled, and urge the establishment of a National Defense Planning Group at the earliest possible moment. GERALD FORD June 30, 1960 Hon. Gerald R. Ford Room 351 House Office Building Washington 25, D.C. Dear Mr. Ford: During your address to the EIA Defense Market Planning Seminar, you proposed the establishment of a National Defense Planning Group which would encompass the Legislative and Executive Branches of the Government, the Military Services, and Industry. The response to this suggestion from representatives both of industry and several gov- ernment departments, has been most favorable. The members of the ETA Military Marketing Data Committee, sponsors of the Seminar, agreed to examine the feasibility of such a group. I am happy to tell you that the report of our subcommittee is favorable to the establishment of a National Defense Planning Group. The report recognizes the presence of a void in national planning because no communication link exists between industry, the Administration, the L Legislature and the Services. The report emphasizes that the gap can be effectively filled, and recommends a structure to channel planning data. The functions of such a group, in our opinion, should en- compass spheres much larger than those of any single trade association or other group currently in existence. The members of this subcommittee therefore stand ready to assist the formation of a defense planning group as a matter of individual responsibility toward an improved defense effort. I am attaching a draft memorandum setting forth in some detail, proposed activities and membership for this organization. We look forward to an early opportunity to discuss with you the appropriate steps toward implementation of this plan. Yours truly, L. H. Orpin Chairman, Seminar Follow-up Committee ce: The Committee Military Marketing Data Committee W. E. Trantham (Hughes Aircraft Co.) R. L. Peterson (Philco Corporation) K. L. Baker (EIA) June 30, 1960 Hon. Gerald R. Ford Room 351 House Office Building Washington 25, D.C. Dear Mr. Ford: During your address to the EIA Defense Market Planning Seminar, you proposed the establishment of a National Defense Planning Group which would encompass the Legislative and Executive Branches of the Government, the Military Services, and Industry. The response to this suggestion from representatives both of industry and several gov- ernment departments, has been most favorable. The members of the EIA Military Marketing Data Committee, sponsors of the Seminar, agreed to examine the feasibility of such a group. I am happy to tell you that the report of our subcommittee is favorable to the establishment of a National Defense Planning Group. The report recognizes the presence of a void in national planning because no communication link exists between industry, the Administration, the L Legislature and the Services. The report emphasizes that the gap can be effectively filled, and recommends a structure to channel planning data. The functions of such a group, in our opinion, should en- compass spheres much larger than those of any single trade association or other group currently in existence. The members of this subcommittee therefore stand ready to assist the formation of a defense planning group as a matter of individual responsibility toward an improved defense effort. I am attaching a draft memorandum setting forth in some detail, proposed activities and membership for this organization. We look forward to an early opportunity to discuss with you the appropriate steps toward implementation of this plan. Yours truly, L. H. Orpin Chairman, Seminar Follow-up Committee ce: The Committee Military Marketing Data Committee W. E. Trantham (Hughes Aircraft Co.) R. E. Peterson (Philco Corporation) K. L. Baker (EIA) Informed opinion in the United States believes that the Cold War will last for many years. Communism has marshalled its entire strength - military, economic, political, and propaganda - for the attack on the West. In order to meet this threat effectively the United States must attain maximum utilisation of its resources. The objective can best be achieved through proper planning. The Executive and Legislative Branches of the Government, the Military Services, and American Industry, hold joint responsibility for the maintenance and growth of a strong national defense. So great an obligation can be effectively discharged only if complete understanding and cooperation exist among these four groups. Introduction of the Industry contribution at an early point in planning would shorten reaction time in our total defense effort. Military requirements and industrial capability should be melded firaly under the guidance of Legislative and Administration policies at an early stage of development. Up to this moment, insufficient weight has been given to the use of industry's planning and development capabilities as a major asset of our national security program. The lack of formal communi- cations between government and industry planners has left these important relationships to haphazard personal contact instead of a stable professional association. No link exists among the four responsible groups to ensure the full flow of information at the planning level. The real need of industry for authoritative planning information is not recognized, yet the impact of national defense on American industry is immense. For example, over half the annual $10 billion of factory output in electronics is applied to mibitary purposes. The aircraft and petro-chemical industries are similarly affected by defense requirements. FORD is LIBRARY GERALD - 2 . Our economic and military future is tied directly to development of new products evolved from research and development. Last year, $6.7 billion was allocated for R & D by DOD, AEC, and NASA. Proper exchange of planning information will lead to prompt utilisation of our scarce research talent and capability, and minimize the peaks and valleys so often encountered in development activity. The cost to the nation of time, material, manpower, and money in achieving improved national defense can be reduced by coordinated forward planning. The establishment of a communication link among the four responsible groups is the first and fundamental step toward the optimum use of the nation's resources. We propose establishment of a National Defense Planning Group wherein the four responsible groups can jointly develop and implement plans to better achieve our national goals. Such a joint planning body is unique in U. 8. history but, we believe, reflects today's need for optimum use of the nation's resources in the Cold War. This organization might be chartered by the Congress and imple- mented by a joint Congressional resolution. Its primary objectives should be to increase efficiency of the defense effort by providing interchange of planning datas 1. to direct the course of research and development by industry. 2. to minimise the risk of misdirection of effort, leading to wasteful overcapacity. 3. to eliminate violent production fluetuations which contribute to higher dollar cost to the nation. 4. to promote speed and flexibility in meeting changing military requirements. 5. to advise industry on best areas of investment of scarce factors of production (plant, personnel, funds, etc.) to meet military requirements. 6. to indicate levels of capacity and capability of industry. 7. to identify areas of industry strength to be exploited and FORD weaknesses to be corrected for maximum economic strength. GERALD LIBRARY - 3 - Membership should be drawn from the senier staff level of the Army, Navy, and Air Force; from responsible top level defense industry man- agement; from the Executive - State Department, Bureau of the Budget, National Security Council; and from the Legislative - chairmen and minority party leaders of the Armed Services and Appropriations Committees of the House and Senate. Supporting panels, short-term in nature, would be formed as needed to handle special projects. Representatives of the four major groups at th special competence in particular fields would comprise the panels. This organization should be supported by a high-caliber permanent staff. We believe that the planning gap can be filled, and urge the establishment of a National Defense Planning Group at the earliest possible moment. FORD is LIBRARY Washington Background TOP PLANNING GROUP SEEN ing information proves the worth of incentive contracting. A single service National Defense Force has been pro- But in spite of this, Vinson concluded the hearings with posed by Lt. Gen. C. S. Irvine (ret.), former Deputy Chief instructions to his staff to work out "guidelines" detailing of Staff for Air Force Materiel. limits on the use of incentive contracts. He said a way to Citing rapid technological advances as opposed to tra- inculcate real incentive provisions and eliminate "bonuses" ditional military concepts, Irvine said such a National De- that are now awarded merely because the target price was fense Force would "provide operational and logistical flexi- too high in the first place must be found. bility so that the secretary of this defense force could assign Stating the Defense Department position, Assistant De- military missions to appropriate commands and know that fense Secretary (Supply and Logistics) Perkins McGuire reasonable compatibility and capability existed. It would said DOD strongly opposes a clause to limit incentive pay- help eliminate duplication and parochial rivalry." ments to those contractors who can clearly demonstrate Irvine said such a force would allow a 50% cut in present cost savings are due to their "skill, efficiency or ingenuity." DOD personnel and then "the 50% of the military in the McGuire said DOD wants all possible reductions and not just those described in the bill. Pentagon headquarters that spend their lives in frustrating coordination could then return to operations or logistics He said, "If we limit our sharing of cost reductions to with the combat forces." those as to which such proof is possible, many other cost reductions would never be made because there would be Irvine said, "I am suggesting here that we have within no incentive for the contractor to make them." the Defense establishment a legally constituted board, authorized by Congress and integrated within the total McGuire said the Defense Department agreed with the defense procurement setup, to plan, recommend and direct subcommittee's proposal to establish as the intent of Con- specific actions regarding weapon system research, develop- gress that all purchases should be made by formal advertis- ment, procurement and production." ing whenever it is feasible and practicable. He said Defense is now revising its regulations to this end. J. Edward Welch, deputy general counsel for General SINGLE MANAGER NAMED Accounting Office, told the subcommittee that agency gen- Secretary of the Army has been designated Single Man- erally supports provisions of the Vinson bill (HR 12299). ager for automotive supplies and for construction supplies. He said the incentive contract is one type that "caused Under the new assignment, Army will provide all three considerable difficulty in establishing fair and reasonable services with military automotive supplies which include prices." such items as vehicular supplies and repair parts, tires and EMERGENCY FUNDS SEEN tubes, engine components and the like, and will provide military construction supplies which include repair parts The Senate Appropriations Committee has reported out for construction equipment, diesel engines and components, a Defense money bill containing over $1-billion more in lumber and related construction items. money for the Defense Department than the Administration Agencies carrying out these assignments will be set up originally asked for. 1 June 1960, to become fully operational as soon as possible. Recommended-and supported with funds-in the re- Also under Army responsibility will come decisions to port were: (1) re-instatement of the B-70 bomber program; buy, purchasing, cataloging, standardizing, distributing, (2) speedy development of a reconnaissance satellite; and disposing of excess items in the system in these cate- (3) emergency-type funding for Atlas and Titan-to be gories. used as needed-rather than increases in either of those With the creation of these additional single managers, an programs. integrated distribution system and uniform operating pro- Included in the Committee bill was $162-million in addi- cedures are being developed to ease effective supply op- tional funds for Army modernization, $66-million extra for erations within the 8 single manager operations now estab- Navy aircraft and missiles, and $613-million in extra lished within the Defense Department. money for Air Force procurement. Part of Navy's development money will go for develop- A-PLANE FUNDS RESTORED ment of a Vertical Take Off and Landing assault transport and further work on the Eagle/Missileer programs. House Appropriations Committee has overruled the sub- Advanced Research Projects Agency money amounted to committee decision to delete $58-million from Atomic En- $215-million, largely for Project Defender and propellent ergy Commission's programed funds for aircraft nuclear chemistry. reactors. It is in the reactor work that the nuclear powered In voting the money for the B-70 program, the commit- aircraft program is having its greatest difficulties. tee noted "This will be enough to provide the necessary Committee spokesmen said "testimony taken by the com- funds to progress with the development of a fully modern, mittee shows that billions will be necessary to achieve supersonic manned bomber. Without these funds as pro- ANP objectives. Prospective date for acquiring a useful vided by the committee this development program would aircraft is probably five to eight years in the future." have been delayed for several years." Calling it a matter of national emergency to move for- VINSON HEARINGS END ward as rapidly as possible on a sound reconnaissance pro- gram, Senators added $83.8-million to the Samos program. Hearings before the Vinson special House Armed Serv- This, in the committee's words, was enough to "accelerate ices Procurement Subcommittee have come to a close, with to the maximum degree possible research and develop- Defense Department stating that the Vinson bill to amend ment efforts on the Samos reconnaissance satellite program." procurement laws would slow down military equipment Senators felt that this money would be enough to chop purchasing, increase costs and create confusion in the nearly a year from the development time needed For an weapons programs. DOD also said that detailed contract- operational version of the sky-spy. 16 ARMED FORCES MANAGEMEN GERAT BERARY Jeny' Speech ADDRESS BY REP. GEORGE H. MAHON, OF TEXAS, CHAIRMAN OF THE HOUSE APPROPRIATIONS SUBCOMMITTEE ON DEFENSE, AT THE ELECTRONIC INDUSTRIES ASSOCIATION GOVERNMENT-INDUSTRY DINNER, STATLER HOTEL, WASHINGTON, D.C., MARCH 20, 1958. THE OUTLOOK FOR DEFENSE SPENDING After World War II we, as Americans, felt pretty relaxed and secure. We more or less took the attitude that there would not be another war, and even if one should come we were so strong and everyone else was so weak it would not amount to much. Defense programs and defense spending went down, down, down. Some objected more or less strenuously, but the general trend was otherwise. Our top civilian and military leaders, the printed records will show, were testifying that we were spending for defense about all the economy would stand. Some said we ought to spend a billion or so more per year, but there was nothing big or spectacular in the picture. Then came Korea and the disillusionment. Appropriations and spending sky rocketed. A period of a greater degree of awareness of the danger set in and defense spending on a more or less long range basis was raised to a higher plateau. Last October 4 the first Soviet earth satellite was fired and a few days later the second satellite began to orbit. We were humiliated and embarrassed, angry and frightened. Actually, we didn't behave in a very mature manner, but most people now agree that the shock was good for us. The Democrats blamed the Republicans and the Republicans blamed the Democrats and they both blamed the Pentagon. This is standard procedure -- always in order! Nearly everybody wanted to spend quickly about $100 billion, more or less -- any necessary sum in response to the new danger which confronted us. We had hearings galore from shore to shore and everybody was talking about outer space. The interest in what is admittedly a desperately important problem was terrific for weeks. On January 31, 1958, the Army bailed us out a bit by launching the Explorer and this week the Navy breathed a sigh of relief heard round the world when it launched the baby Vanguard. The little Vanguard wavered up the sky so calmly, climbing like a golden bean stalk and with the speed of Silky Sullivan in the home stretch. Things are getting back to normal, blood pressures are down now and people would be talking about economy again and cutting the defense budget except for one thing, the deepening recession. Let's talk about that a bit. Yesterday we passed a resolution calculated to speed up defense spending. The object is to encourage the Defense Department to spend quickly, but wisely, the defense funds already appropriated for essential national needs. The by-product would be increased employment of labor and industry. Our objectives are good but there is a danger here. Serious repercussions would result if we should make it appear to our people and the people of the world that we are using our defense program merely as a pump priming WPA sort of thing. This would put us in a bad position before the world and give the Soviet Union a psychological advantage. The Soviets would say that we have not been serious in disarmament talks and in inspection policy demands. They would say we had been play- acting for world opinion -- that we had to prepare for war in order to avoid internal collapse. There 18 always a trend toward change in any country. In a dictatorship, inclosed in an iron curtain, the dictators can more or less maintain the status quo through the control of propoganda. But in a democracy such as ours, where there is complete freedom of thought and speech, there is public reaction to every major news- paper headline. Changes in public opinion are precipitous and dramatic. Public opinion has its ups and downs, highs and lows. It is "On again, off again, gone Page 3 (Section E) FORD & LIBRARY GERALD again Finnegan." It is too bad that in the Soviet Union the forces of human nature are not left free to react in a similar way -- one of the great hopes of the future is that this may some day be true. In this country we have to recognize the forces of our democracy and act accordingly. To skyrocket our defense program into the clouds at this time would be futile. ne are going to operate on a high plateau as long as the present danger exists and that will probably be a very long, time, but a program born of fear and hysteria could not exist for long. We love peace and we tend too much toward complacency. It would be wasteful and hurtful to defense to go too far and too fast for a few months and then come tumbling down in a slump of defense effort -- an even sustained program on a somewhat higher-than-the-present level is our best hope. We need a good healthy Pentagon reorgamization, but I am not so sure we are going to get it. I hope so, because we could get more for our defense dollars and there is always going to be, in peace time, ome sort of arbitrary limit or ceiling on defense dollars. Of course there will be changes in direction of the dollars. we are moving toward smaller divisions, more reliance on missiles and less reliance on conventional weapons. The Navy has mothballed the last battleship and the day of the super carrier is probably numbered insofar as new construction is concerned. The Navy did not ask Congress for a super carrier in the pending 1959 budget, though certain long lead time items are requested -- the brightest spot in the Navy is the so-called Polaris submarine. Congress has bought it lock, stock and barrel and the Navy will have no trouble financing what appears to be the best deterrent weapon in the Navy arsenal. Anyway you look at it the picture is bright for the electronics industry. Of course, I am not in favor of the Pentagon giving anyone in the industry a contract just to give industry a shot in the arm. Hard contracting and strictly business ought to be the order of the day. We ought to let the weak operators fall by the wayside and adequately reward initiative and good management in small business, and even in big business. We need both kinds, but we do not need wasteful, slipshod operations anywhere. Is it true what they say about the multitudes in the Pentagon who can say no and the very few who can say yes? Is it true that committee is piled on committee, organization levels piled on organization levels, and that the wheels of progress are thereby being slowed down? Does it make sense for the fabricators of missiles and other weapons to boast about the number of parts in a single weapon? Wouldn't it make a lot more sense to boast about a reduction in the number of parts and a greater degree of reliability? Is it true that if for every 1 million words spoken about reliability we had an increase of 1/10 of 1% in reliability, the reliability rate would be over 100% Is is true that the weapon system concept of procurement is as sound as the defense people maintain that it is? Could it be that in contracting for a weapon system the services could get more by using greater discretion in employing the best people in each field of industry to produce the weapon system? Is there room for improvement here? It has been said that a politician can never admit a mistake. Is it true that the Defense Department can never and will never admit mistakes and that an abrupt slash in defense appropriations every few years is needed in order to give defense officials an excuse for cancelling low priority projects that should have been cancelled long before? Is it true that the Navajo project could have just as well been cancelled at an expenditure level of 100 million dollars rather than 7 hundred million dollars at a later date? Industry and the military have just got to get together and make weapons and equipment simpler and cheaper. Even if Congress adopts the Cordiner Report, we could never get enough people in the services to maintain and operate these complex weapons toward which we are moving. Many of the people who are doing business for Page 4 FORD i LIBRARY GERALD the Department of Defense, the engineers and executives, do not know too much about the requirement factor of competitive business. All of their working lives they have been engaged in cost-plus or cost-is-no-object-as-long-as-we-get-results types of engineering and production. Maybe the Russians are unsophisticated and don't use as much chrome but some say they are able to operate with less lead time. It has been said that the Russians are unsophisticated and that they engineer simpler and cruder weapons. I wish you people could find a way to communicate to Congress your best thoughts on the matter of Defense, and procurement, and contracting, and the other aspects of military preparedness. At dinners, people talk about what is wrong with the Pentagon, but nobody does anything about it. In your meetings you should draft ideas and suggestions and make them available to us in Congress in order that we might work with you to get more for the defense dollar. $40 billions - the approximate fiscal year 1959 budget - is a lot of money even to Americans and it should be spent with great care. All those persons connected with defense spending can be told the best way in which to get the most for our money. But this will take the concerted effort of our military suppliers - you in this room tonight - to so inform the Pentagon and the Congress. It was good you could be together this evening and exchange ideas. I am honored and pleased that I could be with you on this occasion. We are all working for this country and for the same ideals. In my judgment we will march forward having put our shoulders together, and I want to congratulate you on the fine job your industry has done in the past and will continue to do in the future. The Electronic Industries Association and its member companies should be proud of its achievements. Its future accomplishments will be even greater, I am sure. FORD is LIBRARY GERALD Page 5 (Section E)

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    "ocrText": "The original documents are located in Box D15, folder \"Electronic Industries Association,\n\"Congressional Responsibility in Defense Planning, Washington, DC, March 15, 1960\" of\nthe Ford Congressional Papers: Press Secretary and Speech File at the Gerald R. Ford\nPresidential Library.\nCopyright Notice\nThe copyright law of the United States (Title 17, United States Code) governs the making of\nphotocopies or other reproductions of copyrighted material. The Council donated to the United\nStates of America his copyrights in all of his unpublished writings in National Archives collections.\nWorks prepared by U.S. Government employees as part of their official duties are in the public\ndomain. The copyrights to materials written by other individuals or organizations are presumed to\nremain with them. If you think any of the information displayed in the PDF is subject to a valid\ncopyright claim, please contact the Gerald R. Ford Presidential Library.\nDigitized from Box D15 of The Ford Congressional Papers: Press Secretary and Speech File at the Gerald R. Ford Presidential Library\nEINEIA\nISOURI\nEST. 1924\nSOCIATIO\nW\nEEKLY\ncontents\nR\nEPORT\nVol. 16 Number 12.\nto the ELECTRONICS INDUSTRY\nGovernmental-Legislative (A)\nFOR INFORMATION\nNOT FOR PUBLICATION\nNew patent bill\nNIKE-ZEUS funds\nhighlights\nProprietary rights hearings\nOfficer-hiring bill\nEngineering drawings study\nIndustrial security bill\nEIA Conference speeches cite vital role of electronics; 4-day\nWashington meeting draws record attendance. (Green Lead Story)\nEngineering (B)\nPresident Hull to get Association's Medal of Honor; nomination\nlauds contributions to industry's progress, (Green Lead Story)\nTriode capacitance values\nStorage tube symbols\n400 attend Defense Market Planning Seminar; hear ideas on how to\nNew measurement standard\nget more defense value from better planning. (Yellow Lead Story)\nDean resignation from R-20\nPower supply cords OK\nNew bill covering basic research patents introduced by O'Mahoney;\ngives government firm hold on patent titles. (Section A)\nSupplemental Information (c)\nYork indicates that Army may get $25 million in frozen NIKE-ZEUS\nfunds to launch miniature parts fabrication. (Section A)\nTexts, Seminar speeches\nSprague\nFord\nHouse schedules hearings on problem of proprietary rights and\nTexts, Conference speeches\ndata; to stress effects on small businesses. (Section A)\nQuesada\nNelson\nRADIO-TV PRODUCTION FOR THE WEEK ENDING MARCH 11: TELEVISION\n102,939; RADIO, 350,468, INCLUDING 149,147 AUTO RECEIVERS.\nMarch 22, 1960\n#60-292\nELECTRONIC INDUSTRIES ASSOCIATION\n1721 De Sales Street, N.W., Washington 6, D.C.\nUPCOMING EVENTS\nEIA\nEastern Credit Committee Mar. 22 -- Hotel Manger-Vanderbilt, New York City.\nWestern Credit Committee - Mar. 23 -- Hotel Bismarck, Chicago, Ill.\nTerminations Committee - Mar. 24 Plaza Hotel, New York City.\n1st Annual Semiconductor Marketing Forum -- April 5-6 -- Hotel Roosevelt, New\nYork City.\n36th Annual Convention - May 18-20 -- Pick-Congress Hotel, Chicago, Ill.\nSecond EIA Conference on Value Engineering -- Sept. 7-8 -- Los Angeles, Calif.\nFall Conference Sept. 13-16 -- French Lick-Sheraton, French Lick, Ind.\nRadio Fall Meeting - Oct. 31 - Nov. 2 -- Syracuse Hotel, Syracuse, N.Y.\nWinter Conference - Nov. 29-30 and Dec. 1 -- Fairmont Hotel, San Francisco, Calif.\nThird Conference on Maintainability of Electronic Equipment -- Dec. 5-7 -- San\nAntonio, Texas.\nGovernment-Miscellaneous\nIRE International Convention - Mar. 21-24 -- Coliseum & Waldorf Astoria Hotel, New\nYork City. (IRE)\n1st Annual Symposium on Human Factors in Electronics Mar. 24-25 -- Auditorium,\nBell Telephone Laboratories, New York City. (IRE)\n6th Nuclear Congress -- Apr. 3-8 -- N.Y. Coliseum, New York City. (IRE)\nArmy Symposium on Static Relays -- Apr. 12-13 -- U.S. Army Signal Research and\nDevelopment Laboratory, Fort Monmouth, N.J.\nConference on Automatic Techniques -- Apr. 18-19 -- Sheraton Cleveland Hotel,\nCleveland, Ohio. (IRE)\nNational Aeronautical Electronics Conference -- May 2-4 -- Dayton, Ohio. (IRE)\nWestern Joint Computer Conference -- May 2-6 -- San Francisco, Calif.\nPGMTT National Symposium - May 9-11 -- Hotel Del Coronado, San Diego, Calif. (IRE)\nElectronic Components Symposium May 10-12 -- Washington, D.C.\nElectronic Parts Distributors Show -- May 16-18 -- Conrad Hilton Hotel, Chicago, Ill.\n1960 Conference on Standards and Electronic Measurements (IRE and NBS) -- June\n22-24 -- NBS Boulder Laboratories, Boulder, Colo.\nNational Convention on Military Electronics -- June 27-29 -- Washington Hotel,\nWashington, D.C.\nWESCON Aug. 23-26 -- Ambassador Hotel, Los Angeles, Calif. (IRE)\nNational Electronics Conference Oct. 10-12 Hotel Sherman, Chicago, Ill.\nMid-America Electronics Convention -- Nov. 14-16 -- Kansas City, Mo. (IRE)\nEastern Joint Computer Conference Dec. 11-14 New Yorker Hotel, New York\nCity. (IRE)\nExhibits\nIRE National Convention - Mar. 21-24 -- Coliseum & Waldorf Astoria Hotel, New\nYork City. (IRE)\n6th Nuclear Congress April 3-8 -- New York Coliseum, New York City. (IRE)\nElectronic Industry Parts Show -- May 16-18 -- Conrad Hilton Hotel, Chicago, Ill.\nWESCON - Aug. 23-26 -- Ambassador Hotel, Los Angeles, Calif. (IRE)\nMid-America Electronics Convention -- Nov. 14-16 -- Kansas City, Mo. (IRE)\nEastern Joint Computer Conference -- Dec. 11-14 -- New Yorker Hotel, New York\nCity. (IRE)\nVital Role of Electronics Cited\nBy Government Spokesmen at EIA Conference\nPresident Hull to Get Medal of Honor; Record Attendance at 4-Day Washington Parley\nThe vital role of the electronics industry in national defense, safety in the\nair, and the development of Signal Corps communications facilities provided the theme of\nEIA's spring conference in Washington last week before a record-breaking attendance of\nmembers and Government guests.\nDuring four days of industry meetings at the Statler Hilton Hotel several hundred\nmembers of EIA heard outstanding Government and military spokesmen discuss the importance\nof electronics and the responsibilities of industry, while all five divisions and major\ncommittees reviewed problems and programs designed to broaden membership services and\nactivities to keep abreast of the industry's growth.\nHighlights of the conference, March 15-18, were:\n1) President David R. Hull was selected by the Board of Directors\nto receive the 1960 EIA Medal of Honor for \"distinguished service con-\ntributing to the advancement of the electronics industry\" at the Associ-\nations' convention dinner on May 19th in Chicago.\n2) E. R. Quesada, Administrator of the Federal Aviation Authority,\npraised the electronics industry for its part in the tremendous develop-\nment of aviation and the vital communication, navigational, and safety\nfacilities required by today's air craft.\n3) Defense officials, a member of Congress, and industry executives\ndiscussed means of getting \"more defense for the dollar\" at an all-day\nseminar sponsored by the Military Products Division.\n4) Major General R. T. Nelson, Chief Signal Officer, cited the\ntechnical progress of electronics at a membership luncheon marking the\none hundredth anniversary of the Signal Corps.\nSelection of President Hull as EIA's \"man of the year\" climaxed the industry\nconference and Board of Directors meeting on Friday. In nominating Mr. Hull as recip-\nient of the Medal of Honor, Chairman H. Leslie Hoffman, of the Annual Award Committee,\npointed out that the honor is a recognition of his long service and many contributions\nto the progress of the electronics industry both in the Navy Department and industry.\nMr. Hull is serving his second term as President of EIA. (See detailed story following.)\nTribute to Industry\nBefore an audience of more than 500 members and guests from Government and\nthe Military Services, Mr. Quesada reviewed FAA's plans and programs designed to provide\nsafer and more efficient aviation facilities for the nation.\n\"Electronics has had its impact on the growth of the aviation industry,\" he\nsaid. \"Likewise the electronics industry has benefited from the inexhaustible market\ngenerated by the Air Age. Manual and mechanical systems and devices in aircraft have\nbeen replaced by smaller, lighter, less expensive and more efficient electronics\npackages.\nFORD WBRAR\n2.\n\"The remarkable progress in electronics in the last decade is a tribute to\nengineers and scientists of the world who have dedicated their efforts to research and\ndevelopment. And, I might add, a tribute to the electronics manufacturers for their\nefficiency in producing the products of research and development for distribution to\nthe users. In this regard, your organizations have promoted, not only our nation's pro-\nductivity but have furthered the well-being of its individual citizens as well.\n\"As we look now to the future, aviation will rely on the efforts of men such\nas you to an increasing extent to provide the necessary airborne devices, navigational\naids, and communications equipment that are the life's blood of a safe and efficient\nair traffic system. Your steady growth over the past several years reflects the in-\ncreasing dependence that we are placing upon your industries in helping us reach our\nobjectives. And I would say, without hesitation, that the electronics industries, big as\nthey are, are only beginning to tap their productive potentialities. Your greatest years\nstill lie ahead.'\n(The text of Mr. Quesada's address is included as a supplement to this Weekly\nReport.)\nPresident Hull, in introducing Mr. Quesada and head table guests, cited the\ngrowth of the electronics industry since 1950 and pointed out that half of its sales\ntoday are to Government. Among the 150 guests of EIA were members of Congress, high-\nranking Government officials, and military officers.\nThe Defense Planning Seminar on March 15 drew about 400 representatives of\nGovernment agencies and industry representatives to hear Government and industry spokes-\nmen at an all-day and evening session. Among the speakers were Representative Gerald\nFord, Jr., (R. ,Mich.) ranking member of the House Armed Forces Appropriations Subcommittee;\nJohn M. Sprague, Deputy Assistant to the Secretary of Defense; and President Hull.\n(A detailed report on the seminar follows and text of the talks by Messrs.\nFord and Sprague are included as a Weekly Report supplement.)\nScientific Advance Noted\nReviewing the progress of communications during the 100 years of the Signal\nCorps' history, General Nelson said:\n\"In no area of human endeavor have changes been more marked than in our\nscientific pursuits\nAnd in no area of scientific endeavor has change and\nprogress been more notable than in this total field we call electronics. The advances\nof the past 10 years in electronic science and in the development and application of\nelectronic devices, which increased man's capabilities manyfold have been phenomenal.\nTheir effect is cumulative. The technological gains that can be expected in this\nrelatively young and imaginative science during the next few years are such that few\nwould attempt to predict them. Invention -- in a sense -- has become the mother of\nnecessity.\"\nThe Signal Corps has built an airborne radar that can produce a radar map\nwith almost the quality of a photograph, General Nelson revealed. A prototype of the\n\"aerial surveillance platforms\" will be demonstrated next month.\n(The text of General Nelson's address is included as a Weekly Report sup-\nplement.)\n3.\nCulminating the four days of industry meetings, the Board of Directors endorsed\nrecommendations of the Legislative Policy Committee for more vigorous support of the\nAssociations' legislative program. This includes proposals to require identification\nof foreign-made electronic components, repeal or modification of the Walsh-Healey Act,\nand enactment of a law to encourage foreign investments.\nAt the same time the Board approved the Committee's recommendation that EIA\noppose legislative proposals which would authorize the Federal Communications Commission\nto establish performance standards in the manufacture of television receivers and would\ngive the Secretary of Labor broad authority to investigate industry's costs and profits\nbefore recommending higher tariff rates to offset lower wage levels in countries shipping\ngoods to the United States.\nChairman Robert C. Sprague, of the Electronic Imports Committee, reviewed EIA's\nefforts to obtain limitations on Japanese shipments of electronic products to this\ncountry and said there are indications that Japan is considering the adoption of voluntary\nquotas on its electronic exports to the United States. He pointed out EIA's complaint\nthat growing imports of Japanese semiconductor products are threatening national security\nis being investigated by the Business and Defense Services Administration of the Depart-\nment of Commerce.\nChairman Hoffman, of the EIA Spectrum Committee, informed the Board progress\nalso is being made in the Association's efforts to bring about a more effective adminis-\ntration of the radio spectrum despite an apparent stalemate in legislative developments.\nGovernment officials are in the process of reorganizing and strengthening the process of\nallocating Government channels to the military services and executive departments, he said.\nChange in By-Laws Proposed\nThe Membership and Scope Committee recommended to the Board of Directors that\nEIA's By-Laws be amended to define more clearly an electronic manufacturer and eligibility\nrequirements of Associate and Special members. Definite recommendations will be sub-\nmitted to the membership at the EIA convention in Chicago May 18th.\nPresident Hull also nominated past Presidents Sprague, Hoffman, and Leslie F.\nMuter as a Nominating Committee to recommend EIA officers for the next fiscal year, and\nappointed Mr. Muter and Charles M. Hofman as Co-Chairmen of the 1960 Convention Committee.\nUpon recommendation of the Parts Division, H. F. Bersche, of the RCA Tube\nDivision, was elected one of two Association representatives on the Board of Directors\nof the Parts Show Corporation. Mr. Bersche will succeed Jack Hughes, of Littelfuse,\nwhose term of office is about to expire.\nAll five divisions met on March 17 to review and act upon their respective\nprograms.\nChairman Ben Edelman, of the Educational Coordinating Committee, informed the\nBoard of Directors that the TV Educational Guidebook, which has been under preparation\nfor several months, has now been completed and will be published as soon as arrangements\ncan be made with one of several interested organizations.\nThe Consumer Products Division, under Chairman Marion S. Pettegrew,\nauthorized EIA to prepare and obtain cost estimates on a standard seal which all phono- FORD\ngraph manufacturers may use if they wish to indicate compliance with EIA's \"music power\noutput\" standard for stereophonic phonographs.\nGERAL\nLIBRARY\n4.\nThe division reiterated its opposition to the FCC proposal which would empower\nthe Commission to establish performance standards for television receivers and decided\nto select an industry witness to testify if and when hearings are held on the bill by\neither the Senate or House Interstate and Foreign Commerce Committees.\nThe Division Executive Committee also authorized informal protests to the FCC\nthat manufacturers and distributors of foreign-made radio and TV sets are not filing\ncertificates, as required of all manufacturers by the FCC, indicating compliance with\nthe radiation limits established by the FCC in cooperation with EIA. The Committee was\ntold that only one Japanese manufacturer to date has complied with this requirement.\nThe Consumer Products Division reviewed two proposed promotion programs and\ndecided to forego this year a television merchandising program because plans could not\nbe completed in time for mid-summer distributor meetings. A report was received from\nChairman L. M. Sandwick, of the Phonograph Section, indicating that the proposed high\nfidelity stereophonic phonograph advertising campaign is still under consideration by\nindividual manufacturers. If enough manufacturers agree to participate, he said, the\nprogram will be initiated in early fall.\nMilitary Officers Guests\nThe Military Products Division, under Chairman Sidney R. Curtis, was host to\na number of guests from the Military Services and the Defense Department including the\nfollowing: RADM Edward G. Metzger, Assistant Chief for Contracts, Bureau of Naval\nWeapons; Brg. Gen. Walter R. Graalman, Deputy Director Procurement, Directorate of\nProcurement & Production, Hqs., Air Materiel Comman; Ralph Clark, Assistant Director of\nDefense Research & Engineering (Communications); Cdr. J. M. Malloy, Staff Director, ASPR\nDivision, OASD (Supply & Logistics); and William H. Moore, Executive Assistant to the\nAssistant Secretary of the Navy (Material).\nAt an afternoon session members of the Military Products Division heard Colonel\nC. C. Segrist, Deputy Commander of the newly-established Electronic Systems Center at\nL. G. Hanscom Field, Massachusetts, describe the organization and its functions. Colonel\nSegrist said that ESC will be responsible for all major Air Force electronic and com-\nmunication systems and would operate on a par with the Ballistic Missile Center and\nAeronautical Systems Center. William Sen, Technical Advisor to the Commander of ARDC's\nComman and Control Development Division, described responsibilities of the Hanscom Field\noperation.\nUpon recommendation of the Military Systems Management Committee, which met on\nMarch 16 under Chairman C. F. Horne, the Military Products Division took under con-\nsideration establishment of a new divisional committee to consider problems arising under\nthe weapons systems concept, particularly between prime and subcontractors and large and\nsmall electronic manufacturers. The Policy Committee was asked to develop a recommendation\nfor action at the May meeting of the Division.\nThe Parts Division, under Chairman W. S. Parsons, decided to employ a staff\nengineer who will deal exclusively with the standardization activities of parts manu-\nfacturers in the EIA Engineering Department. The division also reviewed the current\nWalsh-Healey proceeding for the electronic components industry and plans for the Inter-\nnational Electro Technical Commission conferences in New Delhi, India, this fall. The\ndivision also discussed plans for expanding its membership and recommended to the Board\nof Directors the employment of a staff member to spend full time soliciting new EIA\nmembers.\n5.\nMembers of the Parts Division Executive Committee on March 16 toured the\nNaval Research Laboratory in Washington.\nChairman J. A. Milling reported that the Distributor Relations Committee is\ncooperating with the Electronic Representatives Association in the implementation of\nEIA's Unit Territory Plan. Wilfred L. Larson, one of the EIA representatives to the\nERA, reported on his conferences with the Electronic Representatives Association and its\nplans for regional industry conferences.\nThe Tube and Semiconductor Division, with Vice President L. Berkley Davis\npresiding, reviewed current proceedings involving tube and semiconductor products under\nthe Walsh-Healey Act, and received reports on the operations of the EIA Standards\nLaboratory.\nForeign Marking Asked\nThe division also reviewed the problem of increasing Japanese shipments of\nsemiconductor products to the United States and adopted a resolution recommending that\nthe Board of Directors act to obtain legislation which would require the permanent\nmarking of all imported tube and semiconductor products. Members also reviewed the\nrecently established policy whereby the Air Force acts as a single service procurement\nagency for common electron tubes.\nMeetings were held, prior to the session of the Executive Committee, by the\nCathode Ray and Allied Tube Section, Receiving and Allied Tube Section, Semiconductor\nSection, and Transmitter Tube Section.\nThe Industrial Electronics Division, with Irving Koss acting as Chairman,\ndecided to establish a Statistical and Marketing Data Committee to develop more accurate\nreports on the growth of industrial electronic products. The Division received a report\non its first marketing conference held in New York in January and decided to hold another\nsuch seminar within the next six months.\nProposals for establishing new sections, including Instrumentation, Educational\nTV, Citizens' Radio, Navigational Aids, and Medical Electronics, were discussed, but\naction was deferred. The division decided to schedule an organizational meeting of\ninstrument manufacturers in the near future.\nReports were received from the Amplifier and Sound Equipment, Broadcast and\nClosed Circuit, Land Mobile Communications, and Microwave Sections which had met the\nprevious day.\nAmong other committees which met during the conference was the Service Committee\nwhich had as its guest speakers managers of TV-radio manufacturers. Chairman S. R.\nMihalic reported that the writing of the customer relations manual for service technicians\nhad been awarded to the McGraw-Hill Writing Service.\n#####\nPresident Hull's Electronic Career\nBegan with Service in Navy During World War II\nPresident D. R. Hull, who on May 20 will receive EIA's Medal of Honor, was\nselected by the EIA Board of Directors and Annual Award Committee for his long military\nand industry service and many contributions to the advancement of the electronics industry.\nLIBRARY\n6.\nWhile leading many industry activities during the past two years as President\nof EIA, Mr. Hull's affiliation with electronics covers more than a quarter of a century.\nHe has been an executive of the industry since his retirement from the Navy in 1948 with\nthe rank of captain. He is now Vice President of the Raytheon Company in charge of its\ndefense programs with headquarters in Washington. Before joining Raytheon in 1950, he\nwas with International Telephone and Telegraph Corporation as Vice President and Director\nof Capehart-Farnsworth Corporation.\nFollowing graduation from the Naval Academy in 1925, Mr. Hull specialized in\nunderwater sound and radar development prior to World War II. When war began, he became\nhead of the Electronics Design Branch of the Navy Department. He then advanced to Deputy\nfor Electronics and finally to Assistant Chief of the Bureau for Electronics, the senior\nNavy position in electronics materiel.\nIn 1943, for his pre-war work, Mr. Hull received a Navy commendation ribbon\nand citation from the then Secretary of the Navy, Frank Knox, \"for his outstanding\nservice in coordinating the entire Navy's radar research and development program while\nserving as Assistant to the Director of the Naval Research Laboratory.\" For his service\nduring the war he also was awarded the Legion of Merit.\nMr. Hull was born in 1903 in Newton, New Jersey. In addition to a Bachelor of\nScience degree from the Naval Academy, Mr. Hull holds a Master of Science degree from\nHarvard University. He has been awarded fellowships by the Institute of Radio Engineers\nand the Acoustical Society of America. He has been a Director of EIA since March, 1956,\nand President since May, 1958.\n#####\n13 New Members Admitted to EIA\nThe EIA Board of Directors admitted 13 new members on March 18, bringing the\nmembership to 342. The new members are:\nElectronic Consultants, Inc., Hempstead, N. Y.\nElectronics Investment Management Corp., San Diego 1, Calif.\nHarman-Kardon, Inc., Westbury, Long Island, N. Y.\nMcDonnel & Co., Inc., New York 5, N. Y.\nMcDonnell Aircraft Corp., St. Louis 66, Mo.\nPolytronics Laboratories, Inc., Clifton, N. J.\nRuder & Finn, Inc., New York 22, N. Y.\nStandard Rectifier Corporation, Santa Ana, Calif.\nStanford Research Institute, Menlo Park, Calif.\nSyntron Company, Homer City, Pa.\nTucor, Inc., South Norwalk, Conn.\nU. S. Transistor Corp., Syosset, L.I., N. Y.\nVought Electronics, Div. of Chance Vought Aircraft Inc., Dallas 22, Texas.\nMembership of Wiltec Electronics, Inc., South Norwalk, Conn., was merged\nwith Tucor, Inc., South Norwalk, Conn.\nThe following memberships were terminated:\nMidwest Speaker Company, McGregor, Iowa\nOak Electronics Company, Buffalo 3, N. Y.\nPan-Electronics Corp., Griffith 1, Georgia.\n#####\nEIA\nVol. 16, No. 12\nMarch 22, 1960\n400 Attend Last Week's Defense\nMarket Planning Seminar\nHear Government and Industry Ideas on More Defense Value from Better Planning\nMore than 400 representatives of government agencies and electronic firms\nlast week attended a full day of speeches and panel discussions on how to stretch\nthe national defense dollar by better market planning.\nThe Defense Market Planning Seminar was conducted by the Marketing Data\nCommittee of EIA's Military Products Division. It was held in the Statler Hilton\nHotel in Washington on the day prior to the start of the Association's 3-day Spring\nConference.\nEIA President David R. Hull, in the keynote speech, stated the seminar's\ntheme of More Defense Per Dollar and expressed the hope that the event would result\nin the formation of closer government-industry ties \"in an area where we lacked them.\"\nJohn M. Sprague, Deputy Assistant Secretary of Defense (Comptroller) and\none of the seminar's two principal speakers, told the luncheon meeting that greater\nindustry participation in weapons systems planning is complicated by the rapidly chang-\ning nature of the Defense Department's technological needs.\nRep. Gerald Ford, Jr. (R., Mich.), the second major speaker, outlined at\nthe seminar dinner nine ways in which Congress could assist defense agencies and\nindustry in getting more out of money appropriated for defense.\n(Full texts of the addresses by Mr. Sprague and Rep. Ford appear in the\nSupplemental Information section of this Weekly Report.)\nThe panel which discussed military service programs and planning was head-\ned by Sidney R. Curtis, Senior Vice President of Stromberg-Carlson and Chairman of\nthe EIA Military Products Division. Members of the panel were Rear. Adm. L. D. Coates,\nDirector of Development Planning, Chief of Naval Operations; Brig. Gen. Elmer L.\nLittell, Commander, Army Signal Supply Agency; Col. Eugene C. LaVier, Air Research\nand Development Command; and Dr. Howard Wilcox, Deputy Director, Defense Research and\nEngineering.\nThe Panel discussing industry programs and planning was chaired by Vice\nAdm. John H. Sides, Director, Weapons Systems Evaluation Group, DOD. Panelists were\nL. Eugene Root, Vice President of the Missiles and Electronics Division, Lockheed\nAircraft Corp.; Dr. Richard C. Raymond, Manager of Technical Military Planning, General\nElectric Co.; J. H. Richardson, Marketing Director, Hughes Aircraft Co., and Dr. N. I.\nKorman, Advanced Military Systems Director, Radio Corporation of America.\nSome highlights from talks by the seminar panelists follow:\nAdm. Coates saw a possible increase of 20 percent in the electronic\nindustry's share of the defense budget during the next 10 years. He said this would\namount to $2.4 billion worth of new business to the industry, even if the total defense\nbudget were to remain at its present level.\nGen. Littell proposed adherence to \"5 R's\" to facilitate pooling of the\nefforts of the military services and industry to gain better defense planning. They\nwere: Requirements, Resources, Realism, Reciprocity, and Responsiveness.\nGERALD\nLIBRARY\nCol. LaVier described the recent reorganization of the Air Research and\nDevelopment Command and the consequent reorientation of R&D planning philosophy and\noperation. One new program, he said, will result in the publication of Technical\nForecasts which industries can use to determine what ARDC is supporting in their\nfields, who the responsible agencies are, and what research goals are in future years.\nDr. Wilcox said the addition of mobile, airborne, and ocean-borne weapons to\nthe Nation's defense structure will place the country at a \"static point in the strategic\nweapons race\" within the next few years. At this point, he said, there should be a\ntapering off of strategic weapon requirements which will permit a bigger buildup of\nrequirements for limited wars.\nMr. Root called for increased government-industry cooperation. \"It seems to\nus that in many respects the defense industry is an integrale part of the over-all U.S.\ndefense establishment. It may well make sense for planners in the DOD and industry\nto cooperate even more closely in the task of matching defense needs with timely systems\nin order that our country might achieve the maximum defense for the resources expended,\"\nhe declared.\nDr. Raymond stressed the importance of studying each promising new idea.\n\"It is probably more economical in the long run to tolerate some degree of over-lapping\nand duplication than it is to argue out each case and then to build obsolete equipment\non the basis of the agreement, he pointed out.\nMr. Richardson said that marketing is essential to a defense industry to\naccomplish representation of military needs and requirements to the company and representa-\ntion of the company's applied technology to the military. Modern marketing practices\nare needed, he said, to enable industry to \"properly put its skills at the disposal of\nDOD and, in the end, help provide for the national security.\"\nDr. Kroman defined the separate areas in which the military services and\nindustry should handle systems planning. With its research development, design, pro-\nduction and service agencies, he said, industry \"is more acutely aware of possibilities\nfor weapons and military devices which arise out of technology, engineering and\nproduction. It has greater insight as to what might be done with weapon characteristics,\nperformance, lead times, costs, and dates of obsolescence, \" he stated.\n#####\nto\nPage 2A\nGOVERNMENTAL and LEGISLATIVE\nSection A\nO'Mahoney proposes new patent legislation - Sen. Joseph C. O'Mahoney\n(D., Wyo.) has introduced a bill (S 3156) which he said would provide for the protec-\ntion of interests of the United States in basic research with respect to patent\nrights arising from research sponsored by the government.\nSen. O'Mahoney, who is chairman of the Senate Subcommittee on Patents,\nTrademarks and Copyrights, said the measure was aimed at determining whether patents\nresulting from government sponsored research should be allowed to become the pro-\nperty of private contractors \"who are themselves the beneficiaries of government\nsubsides.\"\nThe bill would require the National Science Foundation, which coordinates\nbasic research throughout the government, to determine the possible adverse impact\non basic research of patent and technical information clauses contained in research\ncontracts let by government agencies. It also would provide for review of contracts\nby both the Foundation and the Justice Department. Formal expression of their views\nwould be required before a patent and technical information clause giving exclusive\ncommercial rights to the contract could be included in important basic research contracts.\nThe bill was sent to the Senate Judiciary Committee for referral to the\nSubcommittee on Patents. Hearings have not yet been scheduled, a subcommittee\nspokesman told the Weekly Report.\nSen. O'Mahoney said a subcommittee investigation of the Science Foundation\nfound the agency \"suprisingly indifferent to the kind of patent and technical in-\nformation provisions used in its own research grants as well as in contracts and\ngrants let by other government agencies.\"\nThe investigation also disclosed, he said, that Foundation Director Alan\nT. Waterman \"was not even aware that there were being widely used in government\nresearch contracts patent and technical information clauses which encourage the\ncontractors to maintain undesirable secrecy with respect to basic research.\"\nCommenting on the bill, he said: \"If there is to be any patenting at all\nof the products or by-products of government basic research, it would seem desirable\nfor the government, rather than private contractors, to hold title to the patents\nand for the government to have freedom of accessibility and the right to disseminate\nthe resulting scientific and technical information.\"\nArmy may get $25 million of NIKE-ZEUS fund - The Army may get $25 million\nfrom frozen NIKE-ZEUS antimissile funds to be used to set up production lines for\nsmall electronic components, Dr. Herbert York, Director of Defense Research and\nEngineering, indicated last week.\nThe money, part of $137 million designated for preproduction work on NIKE-\nZEUS but withheld from the Army by the Administration, would be used to set up\nautomatic production lines for fabrication of miniature electronic parts used in\nthe antimissile system.\nDr. York also said that more research is required on NIKE-ZEUS. This was\ntaken to mean that release of the $25 million would not mean immediate release of\nthe entire preproduction sum.\nThe Army first asked the Department of Defense for the preproduction funds\nlast month in testimony before the House Science and Astronautics Committee. Pro-\nduction lines for the small components were described as the most important part of\nthe preproduction program.\nEIA\nVol. 16, No. 12\nMarch 22, 1960\nHearings begin next week on proprietary rights -- Three days of hearings\nwill begin March 29 on the problem of proprietary rights and data and its effect on\nsmall business, Rep. Abraham J. Multer (D., N.Y.), Chairman of the Subcommittee on\nGovernment Procurement of the House Small Business Committee, announced last week.\nRep. Multer said in a statement that complaints to the committee have\nindicated that a small business concern under subcontract to a prime contractor or\non direct procurement with the Department of Defense is required to submit com-\nplete proprietary data on products or techniques which it has designed and developed\nwith its own resources.\nSome small businesses have complained, Rep. Multer said, that this re-\nquirement might cause them to disclose \"invaluable technological data as well as\ntrade secrets.\"\nThe committee will hear testimony from prime contractors and officials of\nDOD in response to the complaints. Defense and industry officials will also testify\non the Armed Services Procurement Regulations concerning proprietary rights and\nrelated matters, Rep. Multer said.\nCommittee approves officer-hiring bill -- The House Armed Services Com-\nmittee last week approved a bill which would withold retirement pay from retired\nmilitary officers working for defense contractors.\nThe bill (HR 10959) would also require ex-officers to register if they\njoined a firm doing business with the Department of Defense. Contractors would be\nrequired to report such hirings.\nDropped from the bill was requirement of stiff criminal penalties for\nofficers selling to DOD within two years of their retirement. The requirement,\nsupported by Subcommittee Chairman F. Edward Hebert (D., La.), was removed by a sub-\ncommittee vote of 28-4.\nThe final draft of the bill was approved by the full committee by a vote\nof 34-1.\nDOD establishes new committee on engineering drawings -- The Department of\nDefense has established a special committee to aid in development of a program for\nunification and standarization of engineering drawings.\nThe Defense Drawing Practice Industry Advisory Committee will advise the\ndirector of the Armed Forces Supply Support Center in formulating the program. It\nwill consist of 15 industrialists and educators and one member and an alternate\nmember from each military service.\nNew bill requires security decisions to be on record -- Legislation which\nwould require decisions involving government contractors or Federal workers under\nsecurity or loyalty programs to be made on the record was introduced in the House\nlast week.\nIntroduced jointly by Reps. James Roosevelt (D., Cal.) and Frank Thompson,\nJr. (D., N.J.), the bill (HR 11151) adds a single paragraph to section 12 of the\nAdministrative Act. The amendment reads:\n\"Notwithstanding any other provision of law, the decision or adjud-\nication by any agency as to its officers, employees and agents in\nthe course of the administration of any Federal employee loyalty or\nsecurity program or law and as to officers, employees and agents\nof any contractor with the United States in the course of the\nadministration of any industrial security review program or law\nshall be made on the record as contemplated by this Act and shall\nbe subject to all other provisions of this Act.\"\nIts sponsors said the bill was designed to strengthen the President's\nFebruary 20 executive order revising industrial security procedures. The order\nhas \"run into a barrage of criticism\" for not establishing enough safeguards for\nemployees whose loyalty is questioned, they said. The measure was referred to\nthe House Judiciary Committee.\nPage 2\nENGINEERING\nSection B\nGroup sets capacitance values for triodes - Review of 6FH5 capacities\nhas brought agreement that grid-to-plate capacitances of triodes used in neutralized\nhigh frequency applications should be rated as bogey values rather than maximums,\naccording to a report of a recent meeting of the JT-5.4 Subcommittee on Radio-TV\nRatings of Low Power Electron Tubes.\nIn another action the subcommittee, meeting under Chairman A. J. Haley\nof Westinghouse Electric Corp., recalled for minor corrections re-registrations\nfor the 1B3GT, 1U5, 3V4 and 6BR8 prepared by JT-5.4 and issued with a letter of\nballot by JT-5.\nA copy of the JT-5.4 working draft of the \"Low Voltage Rectifier Manual\nof Practice\" was sent to the British Valve Association in reply to a request for\nexchange of information of construction on retifier rating charts.\nThe progress and current status of noise figure measurement standardiz-\nation was reviewed by the chairman of the Advisory Group. The subcommittee decided\nto request permission through JT-5 to have the EIA laboratories undertake a noise\nsource evaluation program.\nSymbols approved for storage tubes - The JT-6.12 Subcommittee on Storage\nTubes. D.W. Davis of International Telephone and Telegraph, Chairman, recently\ncompleted agreement on symbols to be used in electrical in-visual out-storage tubes.\nDetailed review of Performance Characteristics 72.4-4375 was completed\nat the same meeting. Essential concurrence existed on both the characteristics to\nbe measured and the method of measurement.\nCommittee drafts measurement standard - The JS-9 Committee on Industrial\nSignal Transistors recently completed the first draft of a measurement for Re (\"ie).\nThe Committee, C. D. Simmons of Lansdale Tube Co., Chairman, also discussed\nvb'cc and a first draft of a standard on minimum requirements for collector-to-emitter\nvoltage rating for RF-IF transistors. A first draft of tunnel diode Registration\nData Format was also drawn up.\nThe Committee reported that the Low Power Audio Registration Data Format\nis complete and is being held pending Council action on the RF-IF Format, now on\nletter ballot.\nOther Registration Data Formats in various under preparations are High\nPower RF Oscillators and Amplifier Transistors, RF Mixer and Connector Transistors,\nand switching Transistors, the Committee reported.\nDean resigns R-20 chairmanship - William W. Dean recently resigned as\nChairman of the EIA Engineering Committee R-20 on Packaged Audio Equipment. The\naction was made necessary because of a change of his responsibilities in the General\nElectric Co.\nUnder Mr. Dean's chairmanship, the Committee formulated the newly issued\nStandard RS-234 on Power Output Ratings of Packaged Audio Equipment for Home use.\nHarris Wood, Chairman of the Entertainment Receiver (R) Panel, was expected\nto appoint a new chairman soon.\nUL okays power supply cords - The Underwriters' Laboratories, Inc.\nannounced on March 4 that flexible power supply cords type SP-2 and SPT-2 are accept-\nable for commercial use if the length of the cord does not exceed eight feet. Type\nSJ and SJT cord will continue to be required if the length is more than eight feet.\nEIA\nVol. 16 No. 12\nMarch 22, 1960\nSUPPLEMENTAL INFORMATION\nSection C\nREMARKS OF\nMR. JOHN M. SPRAGUE\nDEPUTY ASSISTANT SECRETARY OF DEFENSE (COMPTROLLER)\nBEFORE THE ELECTRONIC INDUSTRIES ASSOCIATION\n\"DEFENSE MARKET PLANNING SEMINAR\"\nWASHINGTON, D.C., MARCH 15, 1960\nMr. President, Members of the Defense Market Planning Seminar, and Guests:\nWe in the Defense Department always welcome these opportunities to meet\nand discuss with our partners in industry the mutual problem of national defense. I\ncouldn't help but wonder, however, why anybody would want to spoil the luxury of\nrelaxing after a good lunch with a discussion of so contentious a subject as the de-\nfense program and budget.\nThe Electronic Industries Association members, like all contractors servic-\ning the Department of Defense and the Military Assistance Programs, are understand-\nably interested in the immediate and long-range future -- the weapons and level of\neffort of tomorrow which will grow out of today's research and development.\nI am sure you will agree that the world of electronics, more than many\nother industries, can look forward to expanding civilian markets as well as increased\nuse of its products and know-how by the military and space programs. The level of\ndefense buying is, of course, directly related to the assessment of the threat which,\nfor the immediate future will probably mean, as Mr. Gates told the House Appropria-\ntions Committee, continued high defense budgets. The electronics share of these\nbudgets is forecast to increase over the next several years as the aircraft share,\nfor example, declines.\nAdmittedly, it would be desirable to be able to lay out longer range de-\nEnse programs so that industry could more fully participate in the planning of future\nweapons systems. But, today's military planning, both contemporary and long range,\npresents a constantly changing spectrum. While the useful life of many of the con-\nentional hardware items can be forecast with considerable confidence, the military\nlife expectancy of some of the more sophisticated follow-on items is greatly in-\nfluenced by the rapid changes in the state-of-the-art which may obsolete an item\neven before test and evaluation is completed. This greatly complicates the task of\ndetailed long range planning with industry.\nWith respect to over-all defense planning, it seems to me that a thorough\nunderstanding of the major factors which determine the size and character of the\nannual defense program and budget is an essential prerequisite.\nTo begin with, defense programming and budgeting consist of much more\nthan an assessment of the military threat, a determination of the military require-\nments, the costing of those requirements and the adding up of the costs. Certainly,\nthe defense program and budget must, in total, not only be equal to the assessment\nof the threat but must also provide an adequate margin of safety. But military re-\nquirements, like the assessments of the military threat, are not susceptible to pre-\ncise determination. Furthermore, the defense budget cannot be planned and formu-\nlated in isolation. It must be developed within the framework of the entire Federal\nbudget, the entire government economic and fiscal policy and, indeed, the entire\nnational strategy.\nEIA\nVol. 16, No. 12\nMarch 22, 1960\nToday's threat to our national security, as many experts on this subject\nhave pointed out before, is not only military. It is also political, economic and\neven psychological. To cope successfully with such a multi-sided threat, we must\nhave a balanced national strategy wherein the military, political, economic, and\nthe psychological aspects are all welded together into an integrated whole. The\nrisks inherent in each of the threats must be carefully weighed and brought into\nproper balance, recognizing that security can never be absolute and that a certain\ndegree of residual risk must be accepted in each area.\nNor is this composite threat ever static. The world moves on, circumstances\nchange, and the degree of risk inherent in each element of our national strategy also\nchanges. Thus, the national strategy must be constantly reassessed and the relative\nemphasis placed on each element adjusted to conform with the new challenges of ever-\nchanging circumstances. The defense program and budget, therefore, must not only\nprovide adequately for the national security but must also be tied in with all the\nother considerations affecting the total national budget and the total national\nstrategy.\nWe all understand that military policy cannot be separated from foreign\npolicy and that military policy must be the strong right arm of foreign policy. Our\ntreaties, commitments and peaceful objectives around the world all have an important\nbearing on the size and composition of our defense forces.\nBut is it not always understood that military policy is also related to\neconomic policy and that economic factors have an important, although secondary,\ninfluence on the over-all level of the defense effort at any particular time.\nWhile it is true that the U.S. economy, today, could support a larger de-\nfense program, that is not the real issue. Experience has shown that the defense\nprogram is enmeshed in a whole array of interrelated economic factors -- the his-\ntorical dangers of inflation; the tax burden in relation to economic incentives; the\nsize of the national debt in relation to interest rates and monetary policy changes\nin the balance of payments, etc. From a national point of view, all of these factors\nhave a bearing on the over-all level of defense expenditures.\nI need not belabor the reasons why the Government must be ever alert to\nthe dangers of inflation -- the inequity to those on fixed incomes, the distortion\nof values, the weakening of our competitive position in world markets, and the under-\nmining of the strength of the dollar. But, in a free enterprise economy in peace-\ntime, the Government's role in the fight against inflation is indirect. Its most\nimportant weapon is a balanced budget or, if at all possible, a budget surplus.\nThe national debt is now at an all-time high. Within the last two years,\nthe average yield on long-term Government bonds has gone from 3.1 percent to 4.3 per-\ncent, and the cost of shorter term borrowing to as high as 4½ and 5 percent. Interest\non the national debt has gone up from $7.7 billion in fiscal year 1959 to an estimated\n$9.4 billion for 1960 -- well in excess of total Federal expenditures as late as\n1940. Here, again, is an urgent reason why the Federal budget should be balanced and,\nindeed, if at all possible, a surplus achieved.\nMore recently we have encountered a problem new to our generation of\nAmericans -- a large adverse balance of payments. In calendar year 1958 the United\nStates suffered a balance of payments deficit of $3.4 billion. Part of this deficit\nwas offset by the withdrawal by other countries of $2.3 billion from our gold stocks,\nthe largest single one-year loss of gold in the history of the U.S. The rest of the\ndeficit was, for the most part, added to foreign short-term dollar holdings in the\nUnited States, thus increasing the liabilities against our gold stocks at the same\ntime these stocks declined.\nPage 2\nIn 1959 the balance of payments deficit totaled $3.7 billion, and another\n$1.1 billion was withdrawn from U.S. gold stocks, bringing the total down to $191/2\nbillion, the lowest point in twenty years. At the same time our short-term liabilities\nto foreigners have reached an all-time high of well over $19 billion, compared with\nless than $7 billion at the end of World War II.\nThese trends, like the increasing cost of the national debt, point to the\nneed for a conservative fiscal policy; that is, a balanced Federal budget and, if at\nall possible, a budget surplus. This would be a major contribution to the maintenance\nof confidence in the stability of the dollar, as well as to strengthening our com-\npetitive position in world markets.\nThere is one aspect of this balance of payments problem that is even more\ndirectly related to the defense program. Defense expenditures abroad entering\nthe balance of payments total over $3 billion a year and are, in large part, asso-\nciated with the deployment of U.S. forces overseas. They include spending by our\nmilitary and civilian personnel overseas; pay of foreign nationals employed by U.S.\nforces; and purchases of materials, supplies and services of all types. Thus the\ndefense program directly contributes to the unfavorable balance of payments situation.\nIt may be argued that the Federal budget problem could be solved by\nincreasing present tax rates. Let me simply point to the fact that the total tax\ntake of Federal, state, and local governments is higher today than it has ever been\nin our history -- including World War II and the Korean War.\nBut perhaps more important is the relation of the tax burden to economic\nincentive at almost all income levels. In our kind of economic system, we must rely\non the efforts of private individuals to strengthen and expand the U.S. economy. A\nconstantly growing economy is, of course, something we would want for its own sake.\nBut there is now another reason why we must ensure the continued growth of our\neconomic strength. The Soviet leadership has chosen to make economic competition an-\nother arena in the struggle between Freedom and Communism, and we must be prepared\nto meet this aspect of the total threat.\nIf the military threat were of temporary duration, we would perhaps be\njustified in setting aside consideration of these economic factors until more tran-\nquil and less troubled times. But I think we can all agree that the kind of threat\nwe face today is likely to continue for many years to come. Already, almost ten\nyears have elapsed since the Nation explicitly recognized the long term nature of\nthe Communist threat and adopted the policy of defense for the \"long pull\". This\npolicy, first enunciated by General Marshall in December 1950, envisaged an in-\ncrease in the defense effort to an adequate level and one which would be sustained\nindefinitely if need be.\nBy and large, we have followed this policy fairly consistently since\nthat time. For example, the general level of the defense effort was not increased\nduring the Lebanon and Quemoy crises. Neither has it been decreased as a result of\nall the talk about disarmement. Even the recent Soviet announcement of a one-third\nreduction in the numerical strength of their active forces has not seriously sug-\ngested a deviation from this \"long pull\" policy.\nOur policy of maintaining a steady, stable level of effort over the \"long\npull\" is, of course, complicated by increasing costs, more importantly, by very ra-\npid technological changes in military hardware.\nWhile the general price level appears to have stabilized somewhat in the\nlast year or so, there is still some upward drift in many price indices of im-\nportance to the defense program.\nPage 3 (Section C)\nMore directly, even without a general pay increase, the cost of military\npersonnel goes up about two to three percent a year. This comes about from a some-\nwhat higher grade structure; increased longevity pay; an increased number of depend-\nents and, therefore, dependents allowances; the new program of enlisted proficiency\npay; and a steady increase in military retired pay.\nEven while numbers of men, military units, military installations, and\ninventories of older conventional weapons gradually decline, operation and main-\ntenance costs continue to increase each year. The costs per flying hour, per steam-\ning hour, for an overhaul of a ship, an aircraft, or an engine, continue to go up,\ndue largely to the more complex weapons being incorporated into the forces.\nBut most important of all is the increased procurement cost of these new\nand more complex weapons. The cost of a fighter airplane, for example, has in-\ncreased by over thirty times since World War II; the cost of a submarine (POLARIS),\ntwenty-fold. A modern supersonic bomber costs nearly one hundred times its World\nWar II predecessor, the B-17. The Navy's nuclear-powered carrier which is cur-\nrently under construction will probably cost eight times as much as the carrier\nwhich fought the Battle of Leyte Gulf.\nStaggering sums have been invested in our presently operational weapons\nsystems. To date, our B-52 strategic bomber fleet alone represents a capital in-\nvestment of nearly $9 billion, excluding supporting tankers, air-to-ground missiles,\netc. Through the present fiscal year, investment in our continental air defense\nsystem for protection against just manned bombers amounts to more than $17 billion.\nThe weapons systems of tomorrow will require additional billions of\ndollars of investment before a substantial operational capability is achieved. For\nexample, through June 30, 1959 we had committed to the ballistic missile program --\nATLAS, TITAN, MINUTEMAN, POLARIS, THOR and JUPITER -- a total of more than $7 billion.\nAn additional $3 billion will be put into these big missiles this year, raising the\ntotal to $10 billion. The investment in all our missile programs -- both big and\nsmall will reach over $31 billion by next June. Even in terms of unit costs, the\namounts involved are staggering. Last year the President mentioned that the average\ncost of the first nine squadrons of ATLAS worked out to about $35 million per missile\non launcher.\nThese cost increases are, of course, related to the rapidly increasing\ncomplexity of new weapon systems, as you in the electronics industry well know. But\nit should not be overlooked that these new weapons systems also have much greater\ncombat effectiveness than the systems they replace. Therefore, they are not needed in\nthe same numbers. We have seen this trend operating for some time and it is bound to\ncontinue into the future.\nThe defense budget process is further complicated by the fact that military\ntechnology is moving so fast that whole weapons systems are being obsoleted while\nstill in production -- and, in some cases, even while they are still under develop-\nment. You are no doubt all familiar with some of the major cancellations in the last\nyear, such as the SEAMASTER jet-power seaplane, the boron fuel program, and the\nF-108 long-range interceptor aircraft.\nThus, we are constantly faced with the problem of reviewing all of the\nweapons systems in the program to reassess their relative importance and to eliminate,\nas promptly as possible, those which have been overtaken by events. This is not an\neasy or one-time task. As Secretary of Defense Gates stated recently to the House\nAppropriations Committee:\nPage 4\n\"These changes are coming fast and are drastic. The\ndefense program must be kept under continuous review. Programs\nwhich looked promising only a short while ago have become mar-\nginal in importance in the light of technical advances. This\ncompels a continued shift in emphasis and resources from older\nto newer programs, and the outright termination of some pro-\ngrams.\"\nNow as to the mechanics of planning and formulating a budget program\nunder these difficult circumstances\nThe crux of the problem within the Executive Branch of the Government is\nto strike a proper balance, in terms of priorities, among military requirements,\nspace exploration, civilian needs, future economic growth, the tax burden, debt\nmanagement, etc.\nThe heart of the problem within the Defense Department is to provide\nadequately for the national security by achieving, within the resources that are\navailable, the best possible balance among combat forces-in-being, the procurement of\nhardware for these forces, and the research and development of new weapons systems\nfor the future.\nNow there are no doubt many different ways in which a defense budget can\nbe formulated within these parameters. Since any one year's defense budget is\nessentially just. another annual installment on a continuing program, it is not un-\nreasonable to take as the starting point in this process the budget level of the pre-\nceding year.\nIn order to provide some flexibility in the review process, it was agreed\nthis year that the Services would submit what we call basic budgets aggregating\nabout $40.1 billion in new obligational authority and $40.6 billion in expenditures.\nIn addition, they were to submit other desirable programs as an addendum budget,\nbringing the total submissions to $43.7 billion in new obligational authority and\n$41.8 billion in expenditures.\nIt was contemplated that the basic budget submissions would represent the\nhard core of top priority requirements for combat ready forces, military hardware,\nand new weapon systems development, together with the related construction.\nThe addendum to the basic budgets were intended to provide, regardless of\npast individual Service funding levels, a means of achieving the necessary flexibility\nto increase the emphasis on selected top priority programs, and to finance other\nhigh priority projects or promising developments which could not be accommodated\nin the basic budgets.\nHowever, the Services were not precluded from submitting items over and\nabove these limits, and the Army, Air Force, and the Advanced Research Projects\nAgency did SO.\nThis approach was quite similar to that used in the development of the fis-\ncal year 1960 defense budget. Then, too, the Services were requested to submit a ba-\nsic budget plus an addendum. In fact, this approach is very similar to that used even\nbefore the Korean War. Here is how the Director of the Bureau of the Budget, Frank\nPace, described the preparation of the fiscal year 1951 budget some ten years ago.\nHe said: (and I quote)\nPage 5 (Section C)\n\"We would provide the President with certain factual\ninformation as to where certain policies would lead. From that\nthe President set a ceiling on the armed services, which was\nlast year, I think, generally known as $15 billion.\n\"There is also the proviso that if within that limitation\nit is impossible to include certain programs which the Secretary\nof Defense considers of imperative importance to the national\ndefense, they shall be included in /order/ of priority in what\nis termed the 'B' list.\"\nThe FY 1961 budget requests, totaling $43.9 billion in new obligational\nauthority and $42.6 billion in net expenditures, as actually submitted, were then\nsubjected to the careful scrutiny of the staff of the Office of the Secretary of\nDefense to trim out any \"soft\" items which might appear therein and to make rec-\nommendations on other items requiring priority attention. Following the presentation\nof the staff evaluations to the Secretary and Deputy Secretary of Defense, discussions\nat both the Secretarial and the staff level were held with the Military Departments\nin order to resolve outstanding problems. This review laid particular stress on major\nweapon system programs which were considered on a Defense-wide basis -- without regard\nto Service sponsorship. In this way it was hoped to focus attention on the missions\nto be performed rather than on the Service budgets as such.\nA special effort was made this year to assure that all the responsible\nofficials of the Department of Defense -- particularly the Service Secretaries,\nand the Chiefs of Staff, both in their individual capacities and in their corporate\ncapacity as the Joint Chiefs of Staff -- participated in the review of the annual\nmilitary program. Although the members of the Joint Chiefs of Staff, in their capac-\nity as the military heads of their respective services, are intimately acquainted with\nthe details of their own budgets, they must also, in their corporate capacity as the\nJoint Chiefs, consider the defense program as an entity.\nTo facilitate this aspect of their work, the staff of the Joint Chiefs was\nfurnished the budget submissions of each of the Services, together with various ana-\nlyses and evaluations prepared by the staff of the Office of the Secretary of Defense.\nThe staff of the Joint Chiefs, which was substantially increased by the Defense Reorgan-\nization Act of 1958, was therefore in a position to analyze and evaluate -- from an\nover-all military point of view -- the programs submitted by each of the Services.\nThe Department also had the benefit of the active participation of the\nOffice of the Director of Defense Research and Engineering similarly established by\nthe Defense Reorganization Act of 1958. I am sure it is obvious to all of you\nthat because of the increasingly difficult technical problems involved in modern\nweapon systems, the Defense Research and Engineering staff has a major role to play\nin the formulation of the defense program and budget.\nIn all of these ways the Secretary of Defense sought to bring to bear on\nthe fiscal year 1961 defense program and budget the collective knowledge and judgement\nof the entire top command, both civilian and military, of the defense establishment.\nThe defense budget developed in this manner was then presented by the\nSecretary of Defense to the President at Augusta. The major issues related to the\nto the composition and size of our military forces, to the priority of weapons systems,\nto the timing of procurement, and to the composition of the defense research and\nPage 6\ndevelopment effort -- were all thoroughly reviewed with the President. The Service\nSecretaries and the Chiefs of Staff were then invited by the President to present\ndirectly to him their individual views and comments on the defense program and budget\nproposed for fiscal year 1961.\nAs a final step in the process, the defense budget was discussed in the\nNational Security Council. Here the Secretary of State, the Secretary of the Treasury,\nand the Director of the Budget, as well as the Secretary of Defense, and others, joined\nwith the President in giving final consideration to the defense program and budget in\ncontext with the total national strategy.\nFrom this long and painstaking review process, extending from early September\nto early December of last year, there evolved a defense budget totaling $40,927 million\nin new obligational availability, and slightly less than $41 billion in net expenditures.\nOf course, the Services started their planning long before their September submissions.\nI think it can be fairly stated that every one of the major issues raised\nin the Congressional hearings and in public discussion of the Defense budget since\nit was transmitted to the Congress in mid-January, was thoroughly and carefully con-\nsidered during the budget review. In fact, virtually every argument made, pro and\ncon, on these issues had been heard during the budget review. But as former Secretary\nof Defense McElroy stated before the Senate Appropriations Committee last year:\n\"In the defense program we are dealing with extremely\ndifficult problems for which there are simply no pat solutions --\nno simple answers. In many areas -- looking into the future --\nwe are dealing largely with assumptions, calculations, estimates,\njudgments. It is not surprising then, that there are differences\nof opinion even among experienced, professionally competent men.\n\"Nevertheless, the fact remains that the responsible officials\n-- military and civilian -- still have the task of studying these divergent\npoints of view and arriving at a specific program\nNo one\nwould advocate trying to do everything that every individual would\nlike to see done. This would not only be beyond our resources\nbut would simply dissipate our efforts and weaken rather than\nstrengthen our military power. So, we are faced with the necessity\nof making decisions among various alternatives -- in other words,\nof exercising judgment, of making 'hard choices'\nThere is no question but that the 1961 budget reflects some very hard\nchoices. But in the judgment of the President and the Secretary of Defense the\n1961 defense budget does provide for those programs which are essential to our national\nsecurity.\nPage 7 (Section C)\nREMARKS OF\nTHE HONORABLE GERALD R. FORD, JR.\nREPRESENTATIVE IN CONGRESS FROM MICHIGAN\nBEFORE THE ELECTRONIC INDUSTRIES ASSOCIATION\n\"DEFENSE MARKET PLANNING SEMINAR\"\nWASHINGTON, D. C., MARCH 15, 1960\nCONGRESSIONAL RESPONSIBILITY IN DEFENSE PLANNING\nMr. Chairman, participants in the Seminar, on Defense Market Planning, and\nguests. It is a high honor and a rare privilege for me to have the opportunity to\nparticipate in this function this evening. But first I think I ought to set the record\nstraight.\nIt is always dangerous for anybody in political life to appear under false\ncolors, or to participate in an unfamiliar area.\nI have strong aversion toward those in political life who place a halo over\ntheir heads and march down the road pushing people aside, just because of a reputation.\nI had an experience a few years ago, when I first became a member of the\nHouse Committee on Appropriations, which certainly set the record straight as far as\nI was concerned.\nBack in 1951 I was member of the so-called River, Harbor and Flood Control\nSubcommittee, better known as the \"Pork Barrel Subcommittee\" on Appropriations. Back\nin those days, we were trying to curtail and reduce spending in so-called non-military\nareas, so that we could devote a greater part of our appropriations to the military\neffort in Korea.\nThe five of us on this subcommittee, both Democrates and Republicans,\ntook a very stern and I think justifiable viewpoint that no new projects would be\ninaugurated in this next fiscal year.\nWe came to the floor of the House with an Appropriation Bill that was, to\nput it mildly, austere, and we thought our handwork was well done and something that\nwould be universally acceptable.\nLo and behold, when we hit the floor of the House with this very tight budget,\nwe were met with not universal support, but overwhelming condemnation by our colleagues.\nEach of the five of us took our turn in trying to defend our handiwork.\nBeing the junior member of the minority side on this particular subcommittee,\nI came last in trying to justify our action. I took lots of books and papers down to\nthe floor of the House to make this erudite exposition of why we had done what we had\ndone. After speaking thirty minutes or so with considerable self-satisfaction and pride\nin my own comments, I walked up the center aisle. I got about halfway up, and a good\nfriend of mine, a Texas Democrat, reached over and grabbed my arm. He Said:\n\"Jerry, that is the best Texas longhorn speech I ever heard.\"\nQuite frankly, I was apprehensive as to what he had in mind. But I asked him:\n\"Ken what do you mean by a Texas longhorn speech?\"\nAnd he smiled very sweetly and he said:\n\"Jerry, down in Texas a longhorn speech is one that has two points far,\nfar apart, with plenty of bull in between.\"\nI can assure you I have been somewhat self-conscious and apprehensive about\nany speech I have made subsequently.\nNow, to be honest with you, from past experience I would feel much more at\nhome here this evening if I were making a purely political speech. Not that I nec-\nessarily do too well in that kind of an arena, but I can assure you I am more accustom-\ned to that atmosphere.\nI might say that, bearing in mind the tenor of this seminar, I resisted\nsome temptation and rejected any such kind of a speech, because it is my impression\nand my feeling that you people here are in this seminar for other purposes.\nHowever, I would also feel much more at home making a speech if I were\npresenting, as one of the members of our subcommittee, the Defense Department budget\nto the other members of the House of Representatives -- not because I am any real\nexpert, but on a relative basis, I might know a bit more than some of my colleagues.\nBut I am a little apprehensive here this evening, because in talking to you\npeople, I am faced with a very sophisticated, a very knowledgable audience, on issues\nthat are certainly highly technical and very comprehensive in their scope.\nI might also say that I feel a bit uneasy because I have met some of you\nin this distinguished audience and know others who represent a substantial portion of\none of America's great industries.\nIn checking the facts and the records during the last week or so, I have\nfound that the electronics industry is the fifth largest manufacturing industry in\nAmerica. Secondly, it is an industry which, in the short span or relatively short\nspan of fifty years, has grown from the invention of relatively simple vacuum tube to\nthe phenomenal sales record of about eight billion dollars in production in a single\nyear.\nThe magnitude of the electronics industry really does not hit the public\nwith the impact that it should. Even some of us deal with military appropriations\non a day-to-day basis, year after year, five or six months each year, do not apprec-\niate the situation as we should.\nJust yesterday, Lieutenant General Authur Trudeau, Chief of Research and\nDevelopment for the Department of the Army, said to our Subcommittee something which\nreally opened my own eyes, and I quote.\n\"Electronics in general has seen a ten-fold increase since World War II and\nanother ten-fold increase can be expected by 1970. This is the fantastic area of\ndevelopment where the old vacuum tube circuits are now being micro-miniaturized to\none-tenth, one-hunderdth, and one-thousandth of their original size and volume. This\nmeans a tremendous savings in bulk, weight and power requirements for an across-the-\nboard application to all types of Army equipment.\"\nThis statement was highly significant to our Subcommittee and to me.\nThis was followed by another statement by General Trudeau's deputy, which\nmade a tremendous impression on me.\nPage 2 (A)\n\"We know that if we go to war today, an Army Corps will have 23,000\nelectromagnetic emission devices in an area sixty miles on a side, whereas there were\nsomething like 9,000 such emissions or devices in use in 1958, in the same area.\" n\nThese kind of facts and figures in very technical sense certainly make\nme apprehensive and a little bit uneasy when I try to talk to an audience such as this.\nIt seems to me, as I have read this summary of the history of the electronics\nindustry, that it is truly an Horatio Alger industry. And furthermore, in my opinion,\nthe industry could not have grown as it has by leaps and bounds unless there had been\namong you, before and now, individuals who in their own right are Horatio Algers.\nIt is my judgment and opinion that the electronics industry could not have\ngrown with such spectacular success to the point where, one, it is one of the most\nvital contributors to our national security, or, two, it is one of the most essential\nelements in America's industrial growth and efficiency, or, three, it is one of the\nmost helpful and beneficial contributors to our day-to-day enjoyment of the fabulous\nsixties -- without, one, the inventive and scientific geniuses that are with you, and,\ntwo, the management wizards which I am sure must have been before and present today,\nand, three, the 700,000 skilled workers who produce the products of those who invent\nthem and manage them.\nI might also say that I feel a bit ill at ease tonight because in this\ndistinguished audience there are members of the Army, the Navy and the Air Force team,\nwho together make up the most powerful, the most versatile and the most alert military\nforce in the history of the world.\nThe military history of the United States covers more years and more pages\nin our record books than the history of the youthful, or relatively youthful, electronics\nindustry. Each of the military services has had its renowned leaders and its periods of\ngreatest glory. Never once, to my knowledge, have our military leaders failed us in a\ntime of crisis. I am confident that our military leaders of this era will give America\nthe preparedness to maintain our national security in the months and years ahead.\nNow, although I am a bit self-conscious in such a group of experts from two\ngroups with distinguished records, I can say with conviction I am bolstered a bit by\nthe fact that I speak to you tonight as a representative of the freest and, I believe,\nthe finest legislative body in the history of the world. It should be obvious to all\nof you that the Congress has its odd and sometimes time-consuming ways of doing things,\nparticularly at the present time. But in our nation's history, I say with all the\nvigor at my command, that it has made its full share of contributions to our nation's\nprogress and success. I can say without hesitation or qualification that in comparison\nto all other legislative bodies in the history of man, its record is unmatched.\nNow, thus far in my comments I have tried to be generous and complimentary\nto the electronics industry, the United States Armed Forces, and the executive branch\nof the government generally, and to the Congress.\nIn the past, each group or organization has met every challenge with a\nresponse that has overcome the obstacles of the day.\nHowever, each of you know, as I do, that such success in the past does not\ninsure victory in the future. We only win the battles of tomorrow, or the battles\nahead, if we do the following things.\nOne. Admit our weaknesses and errors.\nTwo. Come up with some new ideas once in a while.\nPage 3 (A)\nThree. Work together on mutual problems.\nFour. Work just a bit harder.\nFive. Dedicate ourselves ever increasingly to our American System.\nNow, today in the series of seminar or discussion groups that you have part-\nicipated in, covering a period of about twelve hours, as I figure out the schedule,\nyou have attempted to seek methods of obtaining more defense per dollar through\nplanning.\nIn all sincerity, I wish it could have been my privilege to be a listener\nin some of your discussions during the morning and afternoon sessions. I could have\nbenefitted immeasurably by being in those discussion groups and listening to the\ncomments made by you experts.\nI am confident that whatever is accomplished by this meeting, or others\ncomparable to it, will be derived from cooperative or joint effort.\nMy part of the program today involves what Congress can do to get more\ndefense per dollar through planning.\nAs I sat thinking about what contribution I could make here today, I\nwondered how a Congressman could make a contribution in military planning. When\nI think of planning, I think of the long-range program that should be laid out\nand carried on. Now, in the House of Representatives, we have a two-year term,\nwhich is somewhat restrictive in how we can participate in a long-range project.\nThat reminded me of a story that was told to me by an older member of\nCongress the first year I served in the House, back in 1949. He had been in the\nHouse for thirty years, or thereabouts, and he came over and he sat down beside me\non the floor of the House one day and he said, \"Jerry, do you know the definition\nof a Congressman?\"\nBeing very deferential to someone with all that seniority, and with my\nlack of it, I said, \"No, I do not.\"\nHe said, \"Well, the definition of a Congressman is the shortest distance\nbetween two years.\"\nI can assure you that is true. And anybody who has that term of office\ncan hardly in many respects make commitments on a long-range planning program.\nBut I do think that Congress as a whole, regardless of individuals, can\nmake a contribution so that we can get, in my judgment, more defense per dollar\nthrough planning.\nFirst, there should be a stabilization of funding at an adequate level.\nAnybody who studies military approprations over the last fifty years in\nthe United States cannot help but be struck with the fact that our policy up until\nrecent years was one of funding the military programs on a feast-or-famine, peak-\nand-valley basis.\nBefore World II there relatively limited appropriations made for the Army\nand the Navy. From that low level of funding, we went to the astronomical heights\nof $70 billion or $80 billion a year during World War II. At the end of World War\nPage 4 (A)\nII we went down to the valley of about $13 billion in military appropriations. The\nKorean War awakened us to the problems at our doorstep, and we zoomed back upward to\nan annual appropriation figure in the neighborhood of $60 billion or $70 billion\nper annum.\nI think anybody who is objective will come to the conclusion that this\nfeast-and-famine, peak-and-valley program of military funding is costly in time, it\nis costly in dollars, and, unfortunately, it is costly in American lives.\nSuch a program was abandoned in 1953, and since that period of time, a\nrelatively high and relatively stable military appropriation program has been in\nbeing. I for one subscribe to and wholeheartedly endorse such a policy. Fortunately,\nthe Congress has bought such a policy, although we seem to have from time to time some\ndifferences of opinion within limited areas as to what is enough or what is too much.\nBut nevertheless, compared to the days before World War II, and compared to the days\nbefore Korea, our military appropriation program today is infinitely superior, both in\nstability and as to adequacy. This is a good program.\nNow, this relative stability and relatively high rate of spending does\nnot mean, in my judgment, that a military appropriation bill should be immune from\nCongressional investigation and Congressional action. As a matter of fact, under the\nConstitution, that is our responsibility -- those of us both in the House and in\nthe Senate.\nIt is my judgment that in the main those directly responsible in the\nHouse and the Senate make a conscientious effort to exercise good judgment in this\narea.\nI might also say that the threat or the reality of Congressional invest-\nigation of proposed funding programs helps to sharpen up a bit the programs that have\nbeen approved by the executive branch of the government.\nI have talked individually with witnesses who have come before over\nCommittee, and they have said that this experience of being interrogated by some\nof the sharper and more incisive members of our Committee makes them become more\ncertain of the justification of what they are proposing to the Congress.\nAnd so, through this process, I think we do get more defense per dollar\nin the United States.\nSecondly, I think Congress can get more defense per dollar through prompt\nCongressional action on the annual appropriation bill for the Army, Navy and Air Force.\nMost of you know that the President submits to the House and the Senate\nthe budget in January of each year. It would be expected that this appropriation\nbill would become a matter of law by the beginning of the fiscal year, July 1.\nIn checking the history of recent appropriation bills for the Department of Defense,\nI find this to be the case - that only one out of the last ten military appropriation\nbills from fiscal year 1951 through fiscal year 1960 was enacted into law by the\nbeginning of the fiscal year involved.\nIt was October in one year when the appropriation bill became law. And\nit seems to be traditional that the military appropriation bill will become law\nin either late July of August.\nThis, of course, puts the military appropriation bill well into the next\nfiscal year. As a matter of fact, it almost overlaps the preparation of the military\nappropriation bill for the next fiscal year, as far as the executive branch of the\ngovernment is concerned.\nPage 5 (A)\nIt is my strong feeling that Congress could do a service to the executive\nbranch of the government, the military and industry, if we would get the military\nappropriation bill out of the way, into law, by the beginning of the fiscal year.\nIt has been done as an exception. I can say to you that it looks like it\nwill be done for fiscal year 1961 -- not because of the urgency of military matters,\nbut because of the urgency of certain political matters.\nThirdly, I think Congress can get more defense per dollar if it would remove\nthe requirement for annual authorizations, in addition to annual appropriations. As\nmost of you know, in three areas today we require an annual authorization as well as an\nannual appropriation. One is in military construction. This has been traditional for\nsome time. Since 1958 we have had this requirement as far as the National Aeronautics\nand Space Administration is concerned. Thirdly, since 1959 we have been faced, I might\nsay, with the threat that this onerous task will be thrust upon us in the area of\noperational aircraft, missiles and ships.\nI am a little prejudiced and I may be treading on dangerous ground, so I\nshould not speak too lenthily on this subject. But for the life of me, I cannot see\nthe necessity or the requirement for an annual authorization, in addition to the\nannual appropriation. I am positive that this double analysis and action by the Congress\nin these three vital areas - military construction, National Aeronautics and Space\nAgency, and aircraft, missiles and ships - will extend and expand the lead time in\ngetting the job done.\nA good example of that is the experience we had during the last session of\nthe Congress, when the budget, the actual obligation authority for the National\nAeronautics and Space Agency, did not get approved until the last days of the Congress.\nThe reason for the delay in appropriations was the delay in approval of the authorization\nbill.\nIn the area in which the National Aeronautics and Space Agency operates, at\nleast at the present moment, time is of the essence, and Congress, in my opinion, was\nnegligent in imposing this dual submission on the executive branch of the government.\nI hope that we see the wisdom of removing this requirement in the days ahead.\nNow, this requirement not only extends lead time, which many of you people are\ntrying to reduce, but it also adds to the cost of getting the job done.\nI happened to be reading a trade publication the other day which reported\nsome testimony before one of the House committees on this problem by Brigadier General\nRobert J. Friedman, Air Force Budget Director. I suspect that General Bill Lawton of\nthe Army and Admiral Lot Ensey of the Navy would concur in these observations. But\nlet me read what Bob Friedman had to say about this dual requirement.\n\"We cannot identify which dollars applied to a given aircraft procurement\nare new appropriations, which are recoupment dollars, or which are reimbursement dollars.\nIn fact, any attempt to do so would require a complex and costly additional accounting\nsystem and would serve no useful purpose. Instead, the Air Force hopes to retain\nflexibility to increase or cut amounts applied to given line items of the program to\nallow for changes in requirement, changes in priorities, or technological development.\"\nIt seems to me that this annual authorization and appropriation action\ncertainly is bound to add cost to our defense and related programs.\nPage 6 (A)\nTt is obvious, of course, that having to appear before four committees of\nthe House and the Senate, rather than two, places an undue burden on those who have\nthe responsibility of justifying and executing the programs. This is a waste of manpower,\nin my judgment, without any compensating benefit in the long pull.\nSo on the basis of lead time, cost and effort, it seems to me Congress could\nhelp in this area by doing away with the requirement for annual authorizations plus\nappropriations.\nFourthly, I think Congress can get more for the defense dollar by closer\ncontact or liaison between industry and the legislative branch of the Congress.\nThose of you who are familiar with the process that we go through each year\nknow that the respective members of the House and Senate, in committee, get primarily\nthe justifications given to us by the witnesses from the military and executive branch.\nI do not quarrel with the competence or the integrity of those who testify. But I do\nnot think all the wisdom in these areas resides in those who come before us.\nIt seems to me that we, on a committee such as the one I serve, could benefit\nimmeasurably from some assistance from industry.\nNow, unfortunately, because we have had in the past some long and extended\nsessions of the Congress, it is not practical for us on the committee to get out and have\nopportunities to meet with industry as I think we should. And I do not believe that our\ncommittee, for example, should bring in industry to testify before it, but we can accompli\nthe same result by a different method.\nIt would be my hope that if we have shorter sessions and more concentration,\nit will mean that our committee, and others, could individually and collectively visit\nindustrial facilities, talk with those in industry, so that we get more than a one-\nsided or single-sided viewpoint. I think it would be helpful and beneficial to those\nof us on the committee who go through this process every year.\nFifth, I thing Congress can get more defense per dollar if it would forget\nlocal goegraphical pressures.\nNow, I admit at the very outset this is an idealistic and utopian prescription.\nBut looking at the way the system operates, I find that in too many instances local\ninterests are more interested in keeping a plant going that they are in the Defense\nDepartment getting the most for its money. And I also find that local interests\nand I admit they may be well-intentioned are sometimes interested in the continued\nproduction of products, despite the fact that those products in the rapidly changing\nworld we are in may be obsolescent or obsolete.\nIt seems to me that in reaching for the new military objectives which we\nmust consider our national surrvial will be the foremost and, I hope, exclusive\nprerequisite.\nIt is obvious to you, as it is to me, that Congress, on occasion, disrupts\nsound military planning and inevitably adds to defense costs if it succumbs to local\npressures.\nSixth, Congress can get more defense per dollar if it would eliminate partisan\npolicies for the consideration of defense policies, programs and fundings.\nAgain, I must admit that this may be a bit idealistic and utopian, part-\nicularly in a presidential election year. But I must say, and I say this with deep\nconviction and sincerity, that the chairman of our Subcommittee, Congressman George\nPage 7 (A)\nMahon of Texas, in my judgment approaches the problems of defense spending and\nthe problems of defense programming and planning as objectively as any member of\nCongress that I know. I do not always agree with him. But I can say that he sets\na high standard that could well be followed by others in either the House or the\nSenate. And if such a standard were maintained, I am certain and positive we\nwould get more defense per dollar from the money that the taxpayers make available\nfor these programs.\nSeventh, Congress can get more defense per dollar if we do not hamstring,\nby inflexible legislation, the full utilization of knowledgable personnel, either\ncivilian or military.\nMany of you may not be familiar with the fact that last year, during the\nconsideration of the appropriation bill for the Army, Navy and Air Force, on the\nfloor of the House, an amendment was offered which read as follows, and I quote:\n\"None of the funds contained in this title may be used to enter into a\ncontract with any person, organization, company or concern which provides compensation\nto a retired or inactive military or naval general officer who has been an active\nmember of the military forces of the United States within five years of the date of\nthe enactment of this Act.\"\nThat was offered on the floor of the House, without prior warning to our\nSubcommittee.\nThe first vote was 130 in favor of it and 131 opposed. That was a fairly\nclose margin. On a subsequent vote, it was 125 in the affirmative and 147 in the\nnegative.\nIt is almost incomprehensible to me to visualize the harm and damage that\nwould have been done to our defense effort if such legislation had been enacted into\nlaw. But I say to you that Congress apparently, or at least one branch of the Congress,\nwas somewhat tempted to enact such legislation last year.\nThe net result of the introduction of this amendment to the appropriation\nbill was the Hebert study and proposed action in the same area.\nI am not an authority on what Representative Hebert and his subcommittee\nhave proposed, but I say to you, as I have said to people elsewhere any restrictive\nlegislation which limits the utilization of knowledgable people in my judgement would\nbe harmful and detrimental to the defense program of the United States.\nI am familiar with some of the arguments which have been made that certain\nthings would result because of past contacts, friendships and so on. I happen to\nhave more faith in the Americal people, in all areas, and consequently I have no\nfear of this threat as far as we are concerned.\nEighth, in my opinion, Congress can get more defense per dollar if we encourage\ninvention, not roadblock it by restrictive legislation. The most recent area where\nCongress has, in my judgment, roadblocked progress, was in the National Aeronautics and\nSpace Act of 1958. I trust this provision in the law will be amended.\nAt the outset, let me make this thought clear. No one can conceivably\nobject to the normal procurements where proprietary rights are freely given by a\ncompany in those cases where the government supports all or a major portion of the\nresearch and development program. However, our individual scientists and our small\nbusinessmen need the protection of patents to give them both the incentive and the\nopportunity to prosper and to grow, to invest their time, their money and their\nprestige in enhancing our country's progress.\nPage 8 (A)\nOur large industrial organizations need the protection of their proprietary\nrights to give them the full incentives required to cause them to make large invest-\nments in well-equipped private laboratories, manned by highly skilled, trained and\nwell-paid scientists.\nThose people who propose the exclusive control and use of the patents by\nthe government in commercial fields are mistakenly evoking the principle that the\nstate should control basic rights, the know-how and the means of production.\nThe bald, cold facts of life are that if we wish to deter the Communists\nfrom overt military action, if we wish to defeat the Communists in the market\nplaces of the world, then we must fully implement our free enterprise system. We\nmust provide every reasonable and proper incentive in profit and prestige to pro-\nvide both technological advancement and high volume-low cost production.\nMy. final point is that Congress can get more defense per dollar, perhaps,\nby the establishment, by legislation if necessary, of an independent and con-\ntinuing National Defense Planning Group, which would encompass or have within it\nknowledgable representatives from industry, from the executive and military branches\nof the government, and the legislative.\nPerhaps this again is utopian and idealistic, but it seems to me, as we\nface the threat that we do face, we must come up with something that could be help-\nful in the days and months and years ahead.\nWe know, perhaps in this group better than in others, that this country faces\na full spectrum of challenges -- education, the growth and strength of our economy,\nour military posture. This challenge, it seems to me, can be met, but I do not think\nit can be met by sunshine soldiers or summer patriots. And you cannot make foot-\nprints in the sands of time by sitting down.\nAs we face the challenge, those of us here and our fellow citizens can be\nconfident that if we rededicate ourselves to the principles that have brought us\nin America to the high level of success that we have today, we should have no fear\nfor the future tomorrow.\nPage 9 (A)\nADDRESS BY E.R. QUESADA, ADMINISTRATOR,\nFEDERAL AVIATION AGENCY, BEFORE THE\nELECTRONICS INDUSTRIES ASSOCIATION\nGOVERNMENT-INDUSTRY DINNER, STATLER\nHILTON HOTEL, WASHINGTON 25, D.C.,\n6:30 P.M., MARCH 17, 1960\nELECTRONICS AND THE FUTURE\nAIR TRAFFIC CONTROL\nI am indeed happy to be with you tonight and to discuss some of the more\nchallenging problems facing us in the aviation community. This evening I hope to\ngive you an up-to-date report on our plans and programs to provide safer and more\nefficient aviation facilities for the nation.\nAviation and electronics have come of age during the lifetime of many of us\nhere tonight. What's more, the two industries have grown up together. The years\nfollowing Orville Wright's historic 12-second flight at Kitty Hawk have been years\nof phenomenal progress for both aviation and electronics. Electronics has had its\nimpact on the growth of the aviation industry. Likewise the electronics industry\nhas benefited from the inexhaustible market generated by the Air Age. Manual and\nmechanical systems and devices in aircraft have been replaced by smaller, lighter,\nless expensive and more efficient electronics packages. The remarkable progress in\nelectronics in the last decade is a tribute to engineers and scientists of the world\nwho have dedicated their efforts to research and development. And, I might add, a\ntribute to the electronics manufacturers for their efficiency in producing the pro-\nducts of research and development for distribution to the users. In this regard,\nyour organizations have promoted, not only our nation's productivity but have\nfurthered the well-being of its individual citizens as well.\nAs we look now to the future, aviation will rely on the efforts of men\nsuch as you to an increasing extent to provide the necessary airborne devices,\nnavigational aids, and communications equipment that are the life's blood of a safe\nand efficient air traffic system. Your steady growth over the past several years\nreflects the increasing dependence that we are placing upon your industries in help-\ning us reach our objectives. And I would say, without hesitation, that the electronics\nindustries, big as they are, are only beginning to tap their productive potentialities.\nYour greatest years still lie ahead.\nNow what are the objectives of the Federal Aviation Agency? There are many,\nbut there is one that takes number one priority; Air Safety.\nWe must attain air safety to the most absolute degree possible, for every\ntype of aircraft that uses the navigable airspace, whether large or small, jet or\npiston-engine, whether flying under visual or instrument flight conditions, from take-\noff to touchdown.\nI believe we have made excellent progress in the field of safety, through\nmore and better navigational and communications equipment, through research and devel-\nopment activities, improved flight standards and air traffic control regulations and\nprocedures, higher medical standards and pilot qualification, and many other related\nfactors. This progress has been due to the efforts of not one agency or one group,\nbut rather to the cooperation and hard work of the entire aviation community.\nThe aviation picture today is rapidly becoming more complex. The airspace,\nwhich was more than adequate when I started my flying career 35-odd years ago, is\nliterally shrinking as the result of increasing air traffic and the introduction of\nbigger, faster, and higher-flying transport planes and thousands upon thousands of\nbusiness and private aircraft. Today we have over 100,000 active aircraft in the\nUnited States. Of this number 70,000 are civil. We estimate that by 1965 we will\nhave 83,000 civil aircraft in our national inventory. In terms of hours flown, we\nexpect general aviation aircraft to jump from its current rate of 12 million hours\nper year to 16 million by 1965. This will be an increase of 33 percent in the next\nfive years. These statistics are staggering in themselves, but when we consider the\nfact that next year we will have 225 jet transports operating in our system, the\nimmensity of the task we face strikes home with stark reality. Now then, what are\nsome of the specific problems associated with modernizing our national system of\naviation facilities? First, to accommodate increased numbers and complexity of air-\ncraft in smaller blocks of airspace, and still maintain safe separation between air-\ncraft, we must provide a measure of flexibility in our air route structure to per-\nmit the more efficient utilization of our precious commodity -- airspace. This\nrequires improved navigation devices both on the ground and in the air. Our ultimate\ngoal is to provide a navigation reference throughout the airspace from the ground to\nthe highest altitude at which aircraft will fly. This means that we must provide\nfacilities which will permit aircraft to be flown off-airways -- off the established\nair routes -- a system in which aircraft are not necessarily required to fly from\nnavigation aid to navigation aid.\nThere are available today, in various stages of development, many navigation\nsystems that will permit off-airways, point-to-point flight. At our National Aviation\nFacilities Experimental Center, in Atlantic City, we are currently experimenting with\nDoppler navigators, pictorial displays, self-contained dead-reckoning computers and\nother techniques to determine how this equipment can be used in a system based on\nground-referenced devices. The accuracy of position information required for air\ntraffic control demands at this time that self-contained airborne navigation systems\nbe updated periodically by reference to a ground navigation facility. The VORTAC\nnetwork being implemented throughout the country will provide accurate azimuth and\ndistance information to facilitate this updating.\nI would emphasize here that radar, our primary surveillance tool, plays a\nmost important role in increasing the number of aircraft that can be safely flown in\na given block of airspace. In addition to our own radars, the FAA has controllers\nat 38 Air Defense Command sites to provide radar advisory service under a joint\nuse arrangement.\nSo far, my discussion has been pretty much directed to separation prob-\nlems in the lateral plane. Of no less importance, and of at least equal complexity,\nare the problems associated with maintaining vertical separation between aircraft.\nThe ground-determined height of aircraft has long been a missing dimension\nin air traffic control. We are currently developing an air height surveillance radar.\nA \"receiver only,\" passive system, it uses an S-Band air surveillance radar as the\ntarget illuminator. The antenna system is a 160-foot high structure, consisting of\nthree antenna arrays, arranged to form an equilateral triangle, 60 feet on each side.\nThe height-finding radar is designed to furnish comparative heights of aircraft\nwithin 50 miles of the airport complex.\nWe also need altitude information on aircraft that are in the enroute area,\nbeyond the reach of our height-finding radar. There are several possible means of\nobtaining this information. One method we are investigating involves the use of the\nradar beacon system. A radar beacon, of course, is by nature a data link. The radar\nbeacon system can provide the four essential bits of information required for\npositive air traffic control: range, bearing, altitude, and identity. The beacon\nPage 2B (Section C)\nsystem which the FAA is implementing presently provides three of the four, and we are\nnow in the early stages of developing the capability of obtaining aircraft derived\naltitude information via the radar beacon link. Although our operational beacon\ncapability today is limited, we are rapidly implementing beacons in our high density\nareas. By July of 1962, we should have operational coverage of the navaigble air-\nspace over the entire country, with over 50 beacons operational.\nAnother difficult problem facing us today is the ever-increasing demand for\nradio spectrum utilization. As more and more aircraft are introduced into the system,\nthe overcrowded air traffic control and air navigation frequency bands will reach\nsaturation in high density areas. We do not foresee any significant increase in\naviation's share of the spectrum. We must live with what we have and to do this,\nthe FAA will do everything possible to insure that the bands of the spectrum allocated\nto aviation are assigned and used effectively. We are modernizing voice procedures\nand seeking ways to improve voice intelligibility. We are working to achieve im-\nproved techniques and better frequency stabilization.\nWe are well aware of the fact that the communications bottleneck must be\novercome. We have developed and are currently testing a high-speed, automatic\nground-air-ground communication system known as AGACS. AGACS is an experimantal tool\nwith which we will determine the design characteristics for a two-way data link\nadaptable to the requirements of all users of airspace. Within a two-minute roll\ncall cycle, AGACS handles up a 500 two-way messages. These messages are contained\nwithin a single-frequency channel, as is presently used for voice communications.\nRoutine flight instructions and advisory information from pilot or controller are\ntransmitted to the aircraft or control station. Here they are converted into direct\nreading displays. Voice radio will still be used for non-routine and emergency com-\nmunications.\nImplementation of radar beaconry, data link, VORTAC, and the host of other\nimprovements to the overall air traffic control environment will provide the air\ntraffic controller with the information he needs to move air traffic safely and\nexpeditiously. To be of maximum value to the controller, this information must be\ncorrelated and applied swiftly and efficiently. The FAA is developing a Data Pro-\ncessing Central designed to relieve the controller of many of his routine clerical\nchores and allow him to spend more of his time in his decision-making capacity. The\nData Processing Central will automatically print and update flight progress infor-\nmation. It will probe for, detect, and display potential conflicts between aircraft\nin the system. It will assist the controller in scheduling aircraft for landings.\nThe Data Processing Central will be available for use in the New York area in 1963.\nAnother extremely important area in which we are making progress is the\ndevelopment of a blind, or all-weather, landing capability.\nLast year alone, the airlines forfeited $23 million in revenue because they\nwere not always able to deliver their passengers and cargo to destination airports.\nThe military needs the all-weather landing capability to insure a full retaliatory\ncombat potential. We are currently evaluating systems developed by the Navy and\nAir Force for their applicability to civil operations.\nThe introduction of this all-weather landing capability must, of course,\nbe an evolutionary process. Our program is divided basically into three phases.\nIn the first phase, our attention is directed to the improvement of the present\ninstrument landing system (ILS) and the ground control approach (GCA). The second\nphase of the program involves the testing of an all-weather landing system for interim\napplication where the need is urgent. And, finally, we will develop new techniques\nfor a landing system suitable for the future air traffic environment.\nPage 3B (Section C)\nOur National Aviation Facilities Experimental Center is today a full-fledged\nexperimental facility complete with instrumented laboratories, high capacity computer\nand simulation facilities, and is staffed by a dedicated group, and technically\nrecognized experts in all fields of the informed aviation world. We are in the final\nphases of the development of improved standard airport lighting. We are evaluating\nfive different visual glide slope systems. We are actively investigating aircraft\narresting devices. We are making excellent progress in our program to automate\nweather measurements and provide for their automatic transmittal to forecast centers.\nWe are actively pursuing a program to collocate high altitude air traffic control and\nair defense function in the SAGE Super Combat Center.\nIn our long range planning, we must envision the effects on our control\nsystem of the eventual introduction of supersonic and ultrasonic aircraft in the air\ncarrier inventory. When this takes place the human limitation of pilot and crew to\ncontrol their aircraft will become more apparent. It will be necessary to turn to\nautomatic devices for the airborne environment to achieve maximum safety in flight.\nThe quantity and the complexity of the electronic gear that will go into future air-\ncraft will be greater than what they are today.\nFuture flight environments will require electronic equipment with greater\noperating extremes to cope with the variety of new problems created by supersonic\nspeeds. This will not necessarily present new problems in design because much work\nin this area has been done in the missile programs. It will involve application of\nknown principles and techniques to new equipment.\nPowerplant performance and structural fatigue under high temperature con-\nditions will have increased importance to safe operation. These problems will re-\nquire close monitoring. Sophisticated electronic recording devices may be necessary\nto accomplish this monitoring.\nControl of a supersonic airplane by a so-called autopilot, requires more\nprecise and rapid sensing of airplane deviations from the flight path. Greater speed\nand accuracy will be demanded in the performance of the necessary corrective actions\nby the autopilot than are required in the autopilots of current turbine-powered air-\nplanes.\nSince the performance of a supersonic airplane is so critical and its\ninstrumentation and control systems are so complex, the pilot will need information\non flight parameters faster than can humanly be determined or computed. Therefore,\nthe pilot will need assistance from sensing systems fed into a computer. The com-\nputer in turn will provide rapid answers to the pilot.\nIt is conceivable that ultimately the pilot will only monitor control of\nthe airplane. The intelligence from the computer will be harnessed to provide actual\ncontrol of the plane. All the parameters for a given flight might be fed into a\ncomputer before the take-off and the entire flight to the end of the landing roll\nwould be controlled automatically. The airborne portions of the VOR and DME systems\nwould furnish some of the intelligence used in such a flight control system.\nCoupled with flight control, would be automatic control of the various\nsystems in the aircraft, such as engine fuel management, pressurization, anti-icing\nand deicing systems. This would appear to be the ultimate and will not all come at\nonce. There will need to be intermediate stages in which only a portion of such\ncontrol is utilized.\nSince the take-off of a high speed aircraft is perhaps the most critical\nportion of a flight, information to show whether to continue the take-off or to\nabort is very important. This involves sensing of engine power, aircraft speed,\nPage 4B (SectionC\noutside temperature, and so forth. The computer will compare this data with ideal\nparameters and give the pilot information needed. This might logically be one of the\nfirst steps in the intermediate stage.\nIt is easy to see that systems such as I have just described would have\nto have extreme reliability and fail-safe performance. FAA will determine minimum\nperformance and reliability standards. The equipment will have to meet the standards\noriginally and be maintained so as to continue to meet them.\nAs you can see, electronic needs for future aircraft will be great.\nIn addition to the automatic control systems mentioned, the present day\nnavigation equipment such as VOR, DME, LORAN, and DOPPLER will have to give way to\nmore sophisticated electronic equipment to handle future navigation problems. This\ndoes not mean that the basic system will change, but rather equipment of those types\nwill need to be redesigned to take advantage of improvements in the state of the art --\nto increase reliability and simplicity and to reduce size, weight, and cost.\nOur progress to date is in large part attributable to the outstanding con-\ntributions of the electronics industries to our programs. Our continued progress and\nleadership in aviation will require sustained and imaginative research, development\nand productivity. They will require vitality, creativeness, and the application of\nnew skills and techniques on the part of science, management, and government.\nAs a regulating agency we cannot cope with the problems which will confront\nus in the future without your continued help and guidance. I urge that you continue\nto assist us in whatever manner that is at your command. We will require advice and\nassistance on performance standards for the new types of equipment. Such standards\nin the past have been prepared to a great extent under the auspicies of the Society\nof Automotive Engineers and the Radio Technical Commission for Aeronautics. Many\nof your member companies have furnished technical assistance on the working com-\nmittees of those organizations. Continued technical support by working either\ndirectly with us when we ask for collaboration or as members of SAE or RTCA will be\nof great assistance. Knowing of your past record, I look forward to your future\nsupport with confidence.\nPage 5B (Section C\nADDRESS BY MAJOR GENERAL R.T.\nNELSON, CHIEF SIGNAL OFFICER,\nBEFORE THE ELECTRONICS INDUSTRIES\nASSOCIATION LUNCHEON, STATLER\nHILTON HOTEL, WASHINGTON, D.C.,\nMARCH 16, 1960\nPresident Hull, Members and Friends of the Electronic Industries Association:\nWhen I was invited to speak to this distinguished audience representing\nthe American electronics industry, I wondered what I might say that would be novel\nor interesting to you gentlemen who, in effect, live and breathe communications and\nelectronics.\nI quickly dismissed the idea that a kind invitation of this nature might\nhave anything to do with me personally. I suspect that I am somewhat like the human\ncannonball who had been quite indispensable in his peculiar way to the carnival for\na number of years. He finally decided he'd had enough of being fired out of a can-\nnon and went to the carnival owner and told him he was going to quit. He had\nthought it over a long time and was simply tired of being shot from a cannon twice a\nday. The owner paused and shook his head. \"Well, I'm awfully sorry you've made the\ndecision to leave us. I just don't know where we'll get another man of your caliber.\"\nSince I ruled out any personal connection, my only alternative was subject\nmatter which might be familiar to you. But I was encouraged by remembering an old\nprofessor at one of the midwest colleges. He mimeographed his examination questions\nand gave the same test every year. One of his friends asked him if everyone wasn't\ngetting better grades each year. \"You've been giving them the same set of questions\nfor ten years, he said.\n\"No,\" the old professor answered. \"you see, I keep changing the answers.\"\nSo it is, as we look about us and take stock of the world in this year of\n1960, we find the answers keep changing. One must believe that we are living in the\nmost remarkable and swiftly-changing age in the history of mankind. The philosophy\nof constant and revolutionary change has become an accepted way of life.\nIn no area of human endeavor have changes been more marked than in our\nscientific pursuits. Sparked by dire necessity and the will to survive in the\ngreat struggles of our world during these past two decades, our scentists and engineers\nhave made massive assaults on the frontiers of human knowledge. Their successes\nhave exceeded our wildest dreams in other days of not so long ago.\nThe \"state of the art\" might be more accurately termed the \"race of the\nart.\" Breakthroughs are often greeted with mild interest and a question: \"What\nelse is new?\"\nAnd in no area of scientific endeavor has change and progress been more\nnotable than in this total field we call electronics. The advances of the past\nten years in electronic science and in the development and application of elec-\ntronic devices, which increase man's capabilities many-fold, have been phenomenal.\nTheir effect is cumulative. The technological gains that can be expected in this\nrelatively young and imaginative science during the next few years are such that\nfew would attempt to predict them. Invention -- in a sense -- has become the mother\nof necessity.\nCertain it is that technological advances have followed upon advances in\nswift succession. While our future course cannot be accurately predicted, we can re-\nview the past occasionally, survey our present position, and project our future course\ninsofar as present knowledge will allow us.\nThis seems a particularly appropriate time for such a review. This year is\nthe United States Army Signal Corps' Centennial Year. On June 21 of this year we\nmark our 100th Anniversary a century of U. S. Army Signals.\nBoth as a combat arm and as a technical service, the Army Signal Corps has\nhad a proud and illustrious history. This record is counterpointed by the long and\nproductive teamwork given us by American industry. I consider it an honor to have\nbeen a part of it and a privilege particularly to be the Army Chief Signal Officer\nduring our Centennial Year. As I tell you something of the history of the Corps I\nKnow you will forgive me if I exhibit more than an ordinate amount of pride, and may-\nbe a little prejudice -- and maybe even a little sentiment.\nThe contributions of the U. S. Army Signal Corps and industry to increased\nArmy combat capability and to our national welfare over the years have been numerous --\nand of such variety as to seem almost unrelated: The Myer flag and code system, his\nFlying Telegraph Trains, the Beardsley magneto telegraph, the nation's first weather\nservice, the Alaskan Communications System, first military airplane, the first\nAmerican radar, the first operational electronic air defense system for Army missile\nbatteries, the first weather satellite, and the first communications satellite.\nIn these contributions there has been a curious progression from the simple\nto the complex -- a progression so marked and a result so complex as to bear little\nresemblance to the nature of its origins. There has been also the continuing, un-\nflagging support of American business and industry. From a simple flag and code\nsystem for passing signals from one hilltop to another, it is a giant step to voice\nand teletypewriter signals by radio relay from outer space.\nIt has always seemed unique to me that it all should have stemmed from\none man an Army surgeon -- and his interest in helping the deaf. This man, as\nyou may know, was Major Albert J. Myer.\nMajor Myer was born in Newburgh, New York, in 1827. As a youth, he served\nan apprenticeship as a telegraph operator, and then went through college and medical\nschool. His graduation thesis was on \"A Sign Language for Deaf Mutes. While ser-\nving as an Army surgeon, he applied his interest and knowledge of the communications\nproblems of the deaf to the problems of communications on the battlefield.\nDrawing upon this and borrowing from methods of signaling used by the Indians,\nhe devised a flag and code system which materially improved Army communications\ncapabilities.\nAs a consequence, he was designated Signal Officer for the Army on 21\nJune 1860 and became director of the first full-time signaling function of a national\narmy. The services of his signalmen during the Civil War proved so invaluable that\nhis Signal Department was elevated to the status of a Corps by an Act of Congress\nin March of 1863. Many signalmen he had trained before the War had Southern allegiance\nand joined the Confederate Army. The Civil War is probably one of the very few con-\nflicts in history where both sides could read the other's signaling system. It\noccurs to me that the communications intelligence people of both sides must have had\nsine waves of alternating enthusiasm and despair that maintained a classic 180 degree\nout-of-phase relationship, depending on who was reading whose signals.\nWe all recognize that the methods and techniques of communication have\nundergone profound changes since the adoption of Major Myer's simple \"Wig-Wag\"\nsystem. One wonders what might have been the course of history had not Major Myer\nbeen so inspired. Perhaps his greatest contribution to military communications lay\nnot so much in his highly-advanced methods and techniques, but in the fact that his\nefforts focused attention upon the improved combat capabilities which improved com-\nmunications made possible.\nPage 2C (Section C)\nIt is axiomatic that ground forces, to win on any battlefield, must have\nthe means to move, to shoot, and to communicate more effectively than their opposing\nforces. These three prerequisites are most often referred to as mobility, firepower,\nand command control. The necessity of effective communications, or in the broader\nsense command control as a prerequisite to victory has long been acknowledged.\nBut the relationship between improved command control capabilities and improved com-\nbat capabilities has only begun to be fully understood during the past one hundred\nyears.\nIn this era of powerful new weapons of tremendously increased ranges,\ninformed command control assumes a greater importance than ever before. Dispersal\nand rapid movement of military forces over a large area is the key to survival and\nto victory on the modern battlefield. Without the advances that have taken place\nin the art of communications, command control of forces on the move and so widely\ndispersed would not be possible, Without these advances also, many new weapons\nwould be unusable in most tactical situations.\nBy a slowly developing process over this past century, the Army Signal Corps\nhas become what might be called the form and substance of the nervous system of the\nArmy. Beginning on the level of mere sight perception -- that is, the use of the\n\"wig-wag\" from hilltop to hilltop, or tower to tower the means of communication\nhave been expanded to include practically all of the senses. In developing signal\nequipment to provide command and control of our modern Army units on the battlefield,\nthe efforts of the Signal Corps are today primarily directed toward these principal\nmission areas: strategic and tactical communications, combat surveillance and target\nacquisition, electronic warfare, avionics for Army aircraft, and the broadening field\nof space and satellite electronics and communications\nIn the particular area of combat surveillance and target acquisition, for\nexample, propeller-driven and jet surveillance drones equipped with a wide variety of\nsensors, such as radar, automatic cameras, infrared, and television devices, are being\nadapted to the mission of penetrating enemy lines and sending back information of the\nenemy. We plan to demonstrate a prototype new high-resolution airborne radar next\nmonth which can produce a radar map of near photographic quality. New types of mobile\nand portable ground radars complement these aerial surveillance platforms. In this\nsame area we are working on automatic data processing systems to sort and evaluate\nenemy and friendly information so that the commander will have the intelligence he\nneeds for a rapid decision.\nThrough the Fieldata concept for applying mobile computers and data pro-\ncessors to the Field Army, we are developing extended applications of these tech-\nniques for vital functions of the Field Army in combat. The first model of MOBIDIC,\nthe largest of these new mobile computers, was delivered early this year to the\nArmy Signal Research and Development Laboratory at Fort Monmouth for evaluation and\ntesting. Others, going down to a minimum tactical computer weighing 175 pounds, are\nunder development.\nSome of the early highlights of the remarkable evolutionary process by\nwhich Major Myer's early Signal Department brought us to this modern electronics\nposture in the Army may be of interest to you.\nThe flag and code system was shortly supplemented by the electric tele-\ngraph for communications requirements of the Army in the field. The telegraph it-\nself is an early example of civilian or industry effort in the cavalcade of American\nelectronics. Also, it was because this telegraph system derived from civilian\neffort -- offered a ready and inexpensive means of simultaneous weather reporting\nfrom coast to coast that the Army was authorized by Congress in 1870 to establish\na national weather service. This service grew rapidly and regular weather reports\nand storm warnings were in popular demand. Exchange of weather data with foreign nations\nPage 3C (Section C)\nled to international cooperation in large-scale scientific efforts. The first of\nthese of consequence was the First Polar Year, in fact the first geophysical year,\nand involved two Arctic expeditions lasting from 1881 to 1883. The Department of\nAgriculture took over the weather service as the Weather Bureau in 1891 after\ntwenty-one years under Army Signal Corps administration. The Corps has continued in\nmilitary meteorology. The rocket-sonde which helps us to obtain weather data at\nhigher altitudes than the balloon-borne radiosonde, and the recently developed storm\nwarning network are representative of current efforts in this field. VANGUARD II and\nTIROS are progressive examples of weather satellites.\nAbout the time the Weather Bureau took over the civilian weather respon-\nsibility, the heliograph and the telephone -- added examples of early Army-industry\npartnership -- were being adapted by the Signal Corps to Army use. Extensive tele-\nphone as well as telegraph lines were provided on the combat front in Cuba in 1898\nduring the Spanish-American War. Radio was first introduced in the military at this\nsame time. The success of the Signal Corps in providing communications facilities\nduring that War led to installation of extensive wire lines not only in Cuba but\nalso in Puerto Rico and the Philippines. In this latter area a great deal of under-\nseas cable was also laid to link up the major islands. Successful accomplishment of\nthese tasks led logically to assignment of responsibility for communications to and\nwithin the territory of Alaska in 1900. This initially included cable and wire lines\nserving not only military garrisons there but all civilian needs as well, to the\nbenefit of mining and fishing interests and other settlements scattered throughout\nthe Territory. As radio, or wireless telegraphy, was introduced into the Army by\nthe Signal Corps, this new technology was also employed to great advantage in the\nAlaskan Communications System.\nMilitary uses of photography were initially introduced on the Arctic\nexpeditions I mentioned previously. Signal Corps photographic services were first\nprovided on a large scale in the Spanish-American War. Today, the Army Signal Corps\nserves major still and motion picture as well as television missions in the Army.\nAeronautics and military ballooning could not be pursued as a Signal Corps\nactivity during the Civil War because of a shortage of funds and personnel. But the\nlogical pursuit of activities in this area could not long be denied. Balloons were\nin reality elevated observation and signal platforms. Aeronautics thus officially\nbecame an Army Signal Corps responsibility in 1892.\nThe success of the Wright airplane in 1903 led to the formation of the\nAeronautical Division in the Signal Corps in 1907 and a contract with the Wright\nbrothers for an airplane to meet Army specifications. Thus the U.S. Army Signal\nCorps became the \"marsupial\" parent of a famous son -- and what a large competent\nboy he turned out to be! I am speaking of that service now known as the Department\nof the Air Force.\nOther developments, which in a sense have even more profoundly affected\nthe course of human and scientific events, were radio and radar. Development of the\nradio by industry and adaptation of it to military communications by the Signal\nCorps soon revolutionized Army communications in combat. The Signal Corps added\nits significant refinements, too -- such as development of the superheterodyne cir-\ncuit and still later the invention of frequency modulation by Major Edwin H. Armstrong.\nColonel William R. Blair, Director of the U.S. Army Signal Corps Labora-\ntories at Fort Monmouth, New Jersey, from 1930 to 1938, is considered the \"father\nof radar\" and holds the fundamental and basic American patent. From the Signal Corps'\npioneering in the development of our country's radar have evolved the many radars used\nin the military and those employed in numerous civilian applications such as navigation,\nstorm tracking and air lines flight direction and control.\nPage 4C (Section C)\nIn this exhibition of proud paternity, I do not mean to imply tht the\nArmy Signal Corps has stood alone throughout this past one hundred years -- that it\nalone has provided the effective command control for today's modern Army.\nI am too well aware of the historical dependence of the Signal Corps upon\nthe American communications and electronics industry for technical knowledge and skills\nand for quantity production. We in the Army Signal Corps pride ourselves on having\na close, cooperative relationship with industry -- from concept to hardware in the\nfield. We know these accomplishments of the past 100 years would not have been pos-\nsible without the assistance of civilian invention and private industry.\nWith the alternating periods of expansion and retrenchment that have\ncharacterized the activities of our armed forces throughout their history, it has\nbeen basic Army policy to maintain a nucleus or token-force in peacetime which can be\nexpanded as needed in time of emergency. From the standpoint of quantity production\nof communications and electronics equipment, we depend primarily upon private in-\ndustry.\nWE are, within available funds and resources, developing quick reaction\nelectronic capabilities through such activities as those carried on at the Electronic\nDefense Laboratory in California to further utilize the know-how and skill of American\nindustry. The core of our preparedness policy is predicated upon Army-Industry\nteamwork.\nThe soundness of such a policy was well demonstrated in World War II.\nNumerous examples of record production in record time against superhuman odds are\nwell within the memory or knowledge of all of us here. Partly because of this policy\nand partly because of the nature of the electronics business, this teamwork between\nthe Army Signal Corps and Industry has become a tradition. Civilian inventors dur-\ning Civil War days assisted Major Myer in the development of the Army's first elec-\ntrical communication device, the Beardslee magneto-electric telegraph set. The very\nfirst military balloon was developed by a civilian -- Professor Thaddeus Lowe. The\nSignal Corps looked to Industry for the airplane, for the telephone, for the radio,\nadapting these items to military needs and improving them where possible. Our new\nfamily of tactical radios, including small belt or helmet versions and the mobile\nradio switching central, the 4-wire communications system and the push-button tele-\nphone are development examples of some current improvements of these means.\nA remarkable adaptation of electronics research to Army needs, and one of\nvast significance to military operations, is that embodied in our micro-module pro-\ngram. Full application of this concept -- the ultimate in current miniaturization\ntechnique -- will go far toward reduction of Army logistical problems, increasing\nArmy mobility, and reduction of cost and maintenance of our electronic equipment.\nOr perhaps even greater significance is the impact of this program upon\nthe future electronic design and capabilities of satellites, rockets and missiles.\nThe implications of size reductions ranging between ten and twenty to one is obvious.\nCompression of radio assemblies to the size of sugar cubes means great savings in\ncritical space and weight -- thus permitting either higher payloads and increased\nranges or, where desired, smaller missiles.\nExperiments in space communications have been aided greatly by the micro-\nmodule concept and earlier micro-reduction techniques. Project SCORE, the first mil-\nitary experiment in space communications, a year ago last December demonstrated for the\nfirst time that voice, teletypewriters, and even multiple teletypewriter signals could\nbe received, stored, and then retransmitted by a satellite orbiting in space. Pro-\nject SCORE -- the initials stand for Signal Communications by Orbiting Relay Equip-\nment -- was a development of the Army Signal Corps and industry, under the juris-\ndiction of ARPA, the Advanced Research Projects Agency of the Defense Department.\nPage 5C (Section C)\nThe first communications satellite -- in which the Army-developed com-\nmunications \"package\" was aboard a satellite placed in orbit by an Air Force ATLAS\nmissile on December 18, 1958, was the forerunner of several other types now being\ndeveloped.\nThese developments of this so-called \"Space Age\" offer inspiring new vistas\nin the communications and electronics business. They offer the possibilities of\ntremendously improved global and space communications. Where these trails will\neventually lead us, no one can say -- no one knows -- just as none could, have fore-\nseen that the trail blazed by Major Myer could have led to where we find ourselves\ntoday.\nAs we stand now upon the threshold of our second centry, it is evident\nthat the future presents many challenges and many opportunities. The way ahead\nwill not be easy. True, the nature of the game keeps changing, but the composition\nof the team and the goal we seek remains the same. Our energies will continue to be\ndirected toward keeping our country's Army progressively modern and in a high state\nof combat readiness. \"Teamed-up\" with industry and working together in that spirit\nof partnership which has become a tradition, I am confident we in the Army Signal\nCorps will accomplish our mission -- and that we will share with you a golden new\nera for Army communications and civilian communications as well.\nPage 6C (Section C)\nPROCEEDINGS\nof the\nDEFENSE MARKET PLANNING\nSEMINAR\nMarch 15, 1960\nWashington, D.C.\nEIA EST. 1924 INDUSTR\nELECTRONIC INDUSTRIES ASSOCIATION\nBERALD R.FORD\nPROCEEDINGS\nof the\nDEFENSE MARKET PLANNING\nSEMINAR\nMarch 15, 1960\nWashington, D.C.\nEIA INDUSTRY INDUST\nASSOCIATIO EST. 1924\nELECTRONIC INDUSTRIES ASSOCIATION\nGERALD LIBRARY\nSTATEMENT BY EIA PRESIDENT\nOn March 15, 1960, the Electronic Industries Association held its\nfirst Seminar on Defense Market Planning. These Proceedings are the\npapers presented by the distinguished representatives of the electronic\nindustries, the Armed Services, the Executive, and the Legislative\nbranches of Government.\nEIA is proud to have sponsored this unique Seminar with its timely\ntheme of \"more defense per dollar through planning\". We have received\nmuch favorable comment on bringing together the planners of both\nindustry and government where understanding was improved by the give\nand take of forthright commentary. The number and variety of the\nquestions posed to the Panel members reflected a keen interest in this\ntype of activity.\nThe common interest of all the participants in achieving more\ndefense per dollar should be emphasized. Industry is no less interested\nthan the Military Services, or the Congress, or the Executive Departments,\nin achieving this goal. I believe that all those who have a responsibility\nin defense planning agree with Representative Ford when he observed that\n.Congress can get more defense per dollar, perhaps,\nby the establishment, by legislation if necessary, of\nan independent and continuing National Defense\nPlanning Group, which would encompass or have\nwithin it knowledgable representatives from industry,\nfrom the executive and military branches of the govern-\nment, and the legislative.\nWhatever the final solution, EIA will continue its efforts to contribute\nto achieving more and better defense for this country for each dollar spent.\nDR Hull\nD.R.HULL\nPresident, Electronic Industries Association\nGERALD FORD LIBRARY\nAIR Y8 тизматата\nINDEX\nCOMMITTEE FOR DEFENSE MARKET PLANNING SEMINAR\nPage No.\nWashington, D. C.\nMarch 15, 1960\nMsM\nпо\nU. S. Navy View of the\nRADM L. D. Coates, USN\n9\nto bedaiugnijeib\nMarketing Problems of\nDavid R. Hull\nthe Electronics Industry\nVice President, Raytheon Corporation\nThe 5 R's for Sound\nBrig. Gen. Elmer Littell, USA\n12\nand\nPresident, Electronic Industries Association\nDefense Planning\nJames\nSecrest\nbuota\nBi\nAI3\nARDC Development\nCol. E. C. LaVier, USAF\n21\nD.\nExecutive Vice President\nPlanning\nand Col. Thomas Love, USAF\nElectronic Industries Association to\nText Not Available\nDr. Howard Wilcox\nLionel H. Orpin\nFiscal Operations and\nHon. John M. Sprague\n29\nChairman, Military Marketing Data Committee\nMilitary Planning\nRadio Corporation of America\nSystems Planning in\nDr. N. I. Korman\n39\nSeminar Subcommittee\nIndustry - \"The Link\nBetween Military and\nRobert E. Peterson, Chairman\nIndustrial Planning\"\nRadio Corporation of America\nProduct Planning in\nDr. Richard C. Raymond\n43\nGeneral Electric\nStahrl Edmunds\nGerald Busch\nHughes Aircraft Company\nLockheed Aircraft Company\nMarketing and Market\nMr. J. H. Richardson\n48\nL. G. Becker\nPlanning in the Defense\nand Mr. Stahrl Edmunds\nW. Earl Trantham\nMarket\nHughes Aircraft Company\nPhilco Corporation\nE. P. DiGiannantonio\nCompany Planning in\nMr. L. Eugene Root\n56\nDr. Paul E. Weaver\nRaytheon Company\nthe Defense Industry\nand Mr. Gerald Busch\nIBM Corporation\nCongressional Responsibility\nHon. Gerald R. Ford, Jr.\n71\nV. W. McMahill\nWestinghouse Corporation\nin Defense Planning\nEIA Staff Assistants\nKenneth L. Baker\nRobert T. DeVore\nMilitary Economist, EIA\nDirector, Public Relations, EIA\nTot bas stom\nleub ЯБ\nGERALD FDRD ALBRARY\nEIA Defense Market Planning Seminar\nWashington, D. C.\nMarch 15, 1960\nMorning Session\nMilitary Panel\n\"Service Programs and Military Planning\"\nChairman\nSidney R. Curtis\nSenior Vice President\nStromberg-Carlson Division\nGeneral Dynamics Corporation\nand\nVice President\nElectronic Industries Association\nFORD LIBRADI\nA U.S. NAVY VIEW OF THE MARKETING PROBLEMS OF THE\nELECTRONICS INDUSTRY\nPresented By\nRear Admiral L. D. Coates, USN *\nThis is a defense market planning seminar, and certainly, with almost\n60% of total electronics business done with the military, the trend of military\nspending is vitally important. Nevertheless, I believe the remaining 40% is\nimportant too, and without confining myself to defense electronics, would like\nto offer some observations on trends in general.\nFirst a note on pessimism and the dangers of prediction: when I was a\nhigh school boy I used to put together radio sets and read a magazine called\nRadio News. I remember in 1924 being disheartened by an article predicting\nthat the growth of broadcasting would mean the end of the ham operator. I\ndon't know how many broadcast stations there were then, but by 1934, the first\nyear of the FCC, there were 600, and now there are over 10, 000, including\nAM, FM, and TV. This growth must have been even more than Radio News\nexpected. What became of the ham operator Last year - in one year - his\nnumbers increased by 18, 099 to reach a new total of 204, 280.\nBad news often gets attention while good news goes unnoticed. Many of\nyou were caught in last year's cancellations of the Regulus II missile, the\nGoose decoy, and the P6M, F8U-3, and F108 airplanes. While these newsworthy\nevents were happening, the number of radio station licensees grew quietly by\n85, 000 and the number of licensed transmitters by 300, 000 in the same year.\nNow for some trends. In order to set the framework let's look at the\nsize and mix of the present market: For 1959, the total electronic industry\nmarket was $10. 131 billion. This was split $5.935 or 58.5% military; $1. 648\nor 16. 3% industrial; $1.585 or 15.7% consumer; and $. 963 or 9.5% replacement\nparts.\nThe $5.935 billion that was the electronic industry's share of last year's\ndefense dollars is up from $560 million in 1950; a better than ten-fold increase!\nI will not attempt to guess what future defense budgets may be, or even whether\nthey will continue to rise, but even a very conservative extrapolation of the\ntrend in electronics share of the total, would lead to a very substantial increase.\nElectronics accounted for only 4% of all defense expenditures in 1950.\nLast year electronics' share was 14%. Does a further increase to 20% in the\nnext ten years seem too optimistic? This much percentage increase would\namount to $2. 4 billions of additional business to the electronics industry, even\nif the total defense budget remains constant; more if it grows.\n* Director, Development Planning, Chief of Naval Operations\nERALD -9- FORD VIBRARY\nAnti-submarine warfare is a field of the highest importance to the Navy,\nwherein there is urgent need of new ideas in electronics, including sonar,\nFor similar reasons it seems obvious that there must be further growth\nradar, infra-red, magnetometers, fire control systems, sonobuoys, bathy-\nand expansion in the non-military market for electronics, both in consumer\nthermographs, and related communication, navigation, data processing, and\nproducts and industrial use. It is here that I would like to urge the electronic\ndisplay equipment. ASW electronics involves shore bases, submarines, sur-\nindustry to increase its efforts in marketing, not only to develop the potential\nface ships, and aircraft.\nfor the additional business that certainly exists in these areas, but also for\nhealthy diversification to spread the risks and hazards of business. There are\nWith the growing probability of a nuclear stalemate, our ability to wage\ntoo many companies that are too narrow in their range of products and too\nnon-nuclear limited war is receiving greater attention. So far, few new\neasily hurt by minor readjustments in military programs or by changing technol-\nweapons are involved and the application of new electronics is limited, but the\nogy. I also urge more strenuous efforts to diversify within defense business.\nrenewal of interest in this kind of warfare is recent, the need for improvements\nThis would do us both good. If you expand the range of your talents in defense\nand new ideas is great, and the potential for new electronics will develop.\nelectronics you run across new ideas, and increase not only your chances of\npicking up new business, but also your ability to do a good job for us.\nElectronic warfare, that is, countermeasures and counter countermeasures,\nis another important field that has had insufficient attention in the past and is\nNew business is not found just by wearing out shoe leather looking for\nnow beginning to get increased emphasis. It includes passive detection, direction\nit. You have to develop it yourself by research; by spending company funds\nfinding, and analysis of enemy signals; jamming and deception of all kinds, the\non investigations that may or may not pay off, and by initiating developments.\nprotection of our own equipments from enemy efforts to detect, analyze, jam,\nI know of no logical way to arrive at a \"correct\" ratio of research to sales,\nor deceive; and the proper counter-reactions to such enemy efforts.\nbut you should ask yourself whether you are doing enough. The national trend\nis sharply upward. National Science Foundation estimates that the total funds\nThe technical and marketing potentials in computer technology are so\nfor all scientific research and development in the U.S., government and pri-\nobviously vast and widespread, with so many military and industrial applica-\nvate, are now about $12 billion, up $7 billion from 1953.\ntions already in operation or under development, and they have been so much\ndiscussed recently, that I mention them only to avoid being accused of over-\nIn suggesting diversification within the military I was naturally thinking\nlooking this most rapidly growing of all electronic technologies.\nof the tremendous range of electronic interests of the Navy. Let me name a\nfew, and point out areas of potential future growth.\nNo talk on electronics would be complete without an appeal, for greater\nreliability, and I would like to add my plea for more attention here, please.\nThe communications needs of the world are growing at an accelerating\nHowever, I believe reliability comes more often from careful design and good\nrate, and the available frequency spectrum cannot grow. There is an ever\nworkmanship than from lavish expenditure of dollars. We must have reliability\nmore urgent need for more efficient use of available frequencies to increase\nat a price we can afford. We have some time paid too much for it, or worse\ntraffic capacity, requiring large scale research and engineering effort. The\nyet, paid for it without getting it. This is a competitive world, and we have\nNavy will use tactical data links carrying digitalized information among ships,\ngot to keep improving the product and beating down its price.\naircraft, and ground forces. Very low frequency, long used in communicating\nwith submerged submarines will become increasingly important with further\nIn closing, I would like to suggest three ways to keep in touch with\ndevelopment. We are already using the moon for long range communications,\nadvanced planning in naval programs. They are:\nand will soon be using artificial satellites for this purpose, as well as for\naccurate navigation of ships by electronic means.\n(1) Use your bureau contacts. All of the bureaus have programs for\nencouraging industry cooperation and they will be glad to help you.\nFurther great expansion of missile range instrumentation is to be expected,\ntogether with improvements in telemetry and automatic data reduction.\n(2) Increase your visits to Navy laboratories, particularly during\nsponsor's days when detailed program information is given to visitors.\nYou have read recently how the ARPA satellite tracking complex known as\nthe SPASUR System developed and operated by the Navy detected an unknown\n(3) Read what the Services have told Congress. I particularly recommend\nnon-radiating satellite later identified as the re-entry body from Discoverer\nthe following title:\nV, launched on 13 August. Detection of this object was not definite until the\n2nd of February and positive identification was not made until 19 February.\nDepartment of Defense Appropriations for 1961\nEarlier detection and identification was hampered by the fact that this experi-\nHearings before the Subcommittee of the Committee on Appropriations\nmental Dark Fence installation produces over a mile of tape per day, all of\nHouse of Representatives 86th Congress\nwhich must be visually scanned and manually interpreted. Checking back for\nPart 2 - Policy Statements, Service Secretaries and Chiefs of Staff\nidentification involved the re-examination of many miles of stored tape. This\nU.S. Government Printing Office\nremarkable achievement, and the difficulty of its accomplishment, point up the\nneed for further improvement and automation of the means for detecting and\nThis is a limited printing not on sale to the general public, but your\ntracking satellites. The number in orbit probably will increase radically, and\nCongressman might help get you a copy or your Washington representative can\nmanual methods will not serve.\ngo to the Library of Congress and read it for you.\n-10-\n-11-\nTHE 5 R's FOR SOUND DEFENSE PLANNING\"\nbefore wearout, due to technological obsolescence, and in some cases so quickly\nbecome obsolete that they have no usefulness left at all. This costs money and\nmay be considered by some to be wasteful. Others look at this as the price we\nPresented By\nmust pay for assurance that our Army remains continually modern. It is now\nmore important than ever that the procurement of equipment be planned most\ncarefully. This logistical aspect is perhaps less dramatic and impressive than\nBrigadier General Elmer L. Littell, USA *\nthe research and development itself, but we who are involved in the planning\nfeel that it is equally important nonetheless. Development of new and startling\ncombat materiel is of little use to troop units unless ways are found to allocate\nscarce dollars for its timely production in useful amounts, as well as support\nand maintain it. In short, the aim of Army planning is to obtain the greatest\nDistinguished guests and ladies and gentlemen, it is indeed a privilege\npossible return from the taxpayer's dollar investment so that the Army's\nfor me to be included in this distinguished panel, and to have this opportunity\ninventory of equipment will not only be the most modern, but the most effective\nto speak to you on behalf of the Army concerning a theme which is of vital\nin combat. The military posture of the Army its modern capability.is linked\ninterest to all of us here today\n\"More Defense Per Dollar Through\nto the equipment posture of all divisions of our combat organization. One good\nPlanning.\" Now, what does this theme mean to you? Does it mean our present\nweapon or electronic system can't be divided among a number of combat divisions.\nplanning is linadequate\n?\nToo little?\nThe wrong kind?\nIn need of revision?\nThat we are not getting the maximum defense for our\nElectronics is becoming more essential to all aspects of military activity.\ntax dollar\nor does the theme very simply point to planning as the road or key\nHow does the Army manage its electronics program? The over-all program with\nwhich will open the door and provide the military services, industry and the\nminor exceptions coincides with and falls within the mission and responsibility\nnation with the maximum defense possible within the limited budgets made\nassigned to the Chief Signal Officer of the Army.\navailable to the military by Congress.\nThis year the U.S. Army Signal Corps celebrates one hundred years of\nWhat is the Army outlook on planning? Why is defense planning most\nArmy signals 1860-1960. We now stand together on the threshold of the next\ndifficult in spite of all the planning that takes place, starting from the Joint\n100 years. The men and women in the military, in industry, in our educational\nChiefs of Staff, down to the supply manager who must live in a searching and\nand scientific institutions, and in our civilian Government have made substantial\ninquiring environment, constantly seeking better, faster, and less costly ways\ncontributions to our growth. Their vision, skill, and teamwork during the past\nto utilize our defense resources.\n100 years, have produced an outstanding record in communications-electronic\nachievement not only for the military but for our civilian economy as well.\nI want to propose a 5-R approach to sound defense planning more about\nthat later but first, I'd like to assess the scope and environment of the planning\nAbout 85 percent of the communications-electronic end items and compon-\nproblem from an Army standpoint.\nents used by the Army are planned and managed by the U.S. Army Signal Corps.\nThis percentage does not include electronic equipment utilized in the Army\nThe wide range, complexity, and size of the Army's responsibilities and\nmissile programs these are primarily handled by the Ordnance Corps.\nactivities pose a challenge to Army planners and managers. The Army operates\nThe remaining 15 percent of the communications-electronic items although\nthe largest supply system in the world which includes handling certain re-\nmanaged by other Army Technical Services, are developed, procured, tested,\nquirements for the Navy, the Air Force, and the Military Assistance Program\nand issued to troops, in basically the same manner.\nand manages a bulk stock inventory of approximately $20 billion.\nBased on present known requirements, a field Army of the 1960's will\nWe in the Army supply business must maintain a constant awareness that\nbe equipped with upwards of 75, 000 Army-operated electronic emitters\nour sole reason for being is to provide logistical support to our national defense\nas compared with 30, 000 electronic emitters used by an Army at the end of\neffort. We are also aware that we can not accomplish this goal alone, that in\nWorld War II. It is therefore essential that these equipments be compatible\norder to achieve our objectives, we must increase our planning and coordination\nthis requires advance planning and testing.\nwith industry and with such important industry groups as represented here today,\nthe Electronic Industries Association.\nThe rate of technological change in conventional communications equipment,\nthe utilization of transistorization, modular construction, miniaturization, new\nOne of the Army's most pressing problems is to keep its equipment modern\nmultiplex techniques, single side-band, and electronic telephone central office\nin these days of steadily rising costs and mushrooming changes in technology.\nswitching brings us face-to-face with a costly modernization problem. In\nOnce when the troops were furnished a piece of equipment, it could generally be\naddition to this, we find that we need more and more equipment to provide new\nplanned that it would last until worn out or that it could be utilized for training\ncapabilities unthought of only a few years ago\nFor\nexample,\nelectronic\neven after being replaced. Now, more and more equipments are replaced long\nfire coordination of air defense missiles, detection and location of weapons and\nmoving targets on the ground, detection and measurement of radiation, high\n*Commanding General, U. S. Army Signal Supply Agency\nquality data transmission and automatic data processing.\n-12-\n-13-\nThese new items are enormously expensive and our requirements studies\nwill be based upon the best, competent estimates of what both the troop program\nmust be thorough and good to convince Congress to provide the funds to buy\nstructure and the Troop Equipment Allowance Tables are going to look like at\nthem. However, we appreciate that there must be a limit to the amount of\nthe end of the 5-Year planning period. The troop structure is an ever-changing\nmoney Congress can make available to the services to do their particular job.\nthing, reflecting developments in combat techniques many of which are as\nOne sure way to get more defense for our dollar is to adopt keener and more\nrevolutionary as new equipment, and equipment planning must reflect these\nefficient buying habits. We must be more and more selective in our buying\nchanges as best as can be forecast. Here again, we see constant improvement\nand buy only the most critical and most essential items. We can't afford to\nin our ability to coordinate our equipment planning.\nbuy unnecessary frills on equipments. We must analyze our requirements\nrealistically and invest in systems and equipments whose performance is\nOur determinations concerning how much of each item we are going to\nadequate for a particular mission accomplishment and made available by\nbuy or dispose of, and when, affect more than the items of equipment themselves.\nEquipments have a long \"logistical tail\" of supporting repair parts, supplies,\nindustry at the lowest possible cost.\ndry batteries, installation units, test sets, and training and maintenance\nWe must look for the best buy possible this is rarely the most expensive.\nliterature. In some cases, this tail costs more than the dog.\nThe \"best buy\" may lack certain features which are \"nice to have\" but which are\nWe assign various status codes to the end items which have application to\nnot really essential to filling most needs.\nstart up or shut off, as appropriate, buying and disposal actions for the items\nAllocating resources and deciding which programs should be supported\nmaking up the tail. As we improve our ability to plan for the end items, we\nand which abandoned is a very difficult task for military planners - especially\ncorrespondingly improve our planning for all of these other items which, though\nsince there are more items available for procurement than the Army has\nsmaller, are just as important insofar as the Army's combat effectiveness is\nmoney to buy. We are placing more and more premium on making earlier\nconcerned. Similarily, we use our equipment planning data to plan the extent\ndecisions on big problems. We're examining our projects and stopping, not just\nto which we must finance industrial preparedness measures such as development\nof production sources and the maintenance of production tools and facilities\nslowing down, non-profitable ones.\nin layaway.\nWe plan over a 5-year period in item detail for the orderly acquisition,\noverhaul, and disposal of assets of equipment. When we study an item of\nThe Army's 5-Year planning system which is used by our troop planners,\nequipment, we assemble all of the best available information not only for the\nour research and development planners, and our supply planner provides a\nitem now in the hands of troops and doing the job, but also for the development\ntool for getting the best balanced combat posture from the funds made available.\nitem which will replace it, and for any substitute items. We at the Army Signal\nEach year this tool is made sharper and more effective by improvements in our\nCorps inventory control point in Philadelphia see a steady improvement over the\ndetailed planning procedures.\nyears in the coordinated planning that goes into equipment studies. Let me tell\nThe Department of the Army's logistical research effort our value\nyou something of what goes into these plans.\nengineering includes studying many projects to insure Army responsiveness\nOur supply planners work closely with research and development people\nto growing strategic and tactical operational requirements. Our study of\nto forecast as accurately as possible when a new item will be ready to put into\nlogistical cost factors is directed toward attaining more hardware for fewer\nproduction. This not only enables us to budget the necessary funds for its\ndollars. We are studying the long-range impact of electronic equipment design\nproduction, but enables us to plan exactly how many more of the current item\ntrends upon logistical concepts and future logistical planning we are seeking\nwe must buy. Depending upon its relative essentiality and other considerations,\nways to increase reliability ways to shorten or control the Army's lead time\nsuch as the availability of funds, we must often take a calculated risk and not\nreducing the span of time from concept to capability which now averages about\nprocure the current item to meet our full requirements.\n12 years.\nThere are many facets to our relations with industry in our defense\nSometimes the relationships between development items and existing\nplanning program. The Army is very proud of its efforts of sharing with\nitems become rather complex and complicate our supply studies greatly by\nindustry its future plans and the enlistment of industry in future problem-\nrequiring studies to be made by what we call \"families\" of equipment. At\nsolving activities. The qualitative development requirement information pro-\nbest, forecasts of when new items will complete their development and testing\ngram, known to many of you as Q-D-R-I, initiated by the Ordnance Corps is\nand become \"ready-to-buy\" are speculative because they are subject to set-backs.\nrapidly being adopted by other Army Technical Services. This program has\nEach year we are making further improvements in our ability to pin down these\nbeen designed togassist participating organizations in conducting their volun-\nnew item phase-in dates, and thus improve our overall planning.\ntary efforts effectively. The qualitative development requirements information\nprogram includes information regarding current and future requirements for\nOur supply planners work very closely with what we call the \"users\" of\ndevelopment of new items, components, materials, or techniques which effect\nthe equipment notably the Continental Army Command at Fort Monroe,\nearliest feasible exploitation of new knowledge. Army research & development\nVirginia, representing the field armies, and the Army Air Defense Command\nand procurement & distribution activities are organized to allow for a constant\nat Colorado Springs, Colorado. This is so that our quantitative requirements\ntwo-way relationship with industry.\n-14-\n-15-\nThe Army's procurement operation, as it exists today, is both complex\nand involved. This is due in part to the numerous laws, regulations and\nTo facilitate planning by industry, the U.S. Army Signal Supply Agency is\ncontrols which have been established to assure full protection of the interests\nplanning to recommend to higher authority in the Department of the Army that\nof both the Government and industry. It is, therefore, of the utmost importance\na digest of its procurement program be released in the near future. The\nthat through appropriate and intelligent forward planning on the part of both\nrecommendation will provide for making the release as detailed as possible\nparties, we detect and resolve potential problem areas, thus effecting economies\nwithin the limits of security regulations. It must be recognized that this pro-\nin effort, time, and monies.\nposed listing will be subject to various uncertainties, such as changes in re-\nquirements, fund limitations, and item substitutions. It is hoped, however,\nThe Army looks at large and small firms as teammates in our defense\nthat industry can thereby be furnished a basis for determining areas of bidding\nprogram. Big and small businesses are dependent on one another for tasks they\nand production planning.\ncannot economically handle themselves.\nThe Army is continuing to emphasize planning in several areas which will\nWe must be and are responsive to policies which provide for awarding\nminimize delays in delivery of materiel and reduce costs. These include\ncontracts to small business and depressed labor areas.\nadvance planning so that Government furnished equipment is received in good\ncondition and in adequate time to permit their being incorporated into the end\nTotal net Army procurement expenditures for FY-59 with business\nitems; planning timely provisioning of spare parts to assure concurrent delivery\nfirms only amounted to $4, 957, 065, 000. Of this amount, awards to small\nof spare parts with the end equipment; and holding preproduction planning con-\nbusiness firms on a prime contract basis amounted to $1, 740, 121, 000 or 35. 1%.\nferences with the contractor promptly after award of contracts on major items\nto clarify any technical, eontractual, or production problem areas. Further,\nOne of the most significant gaps that exist in military-industry relations\nthe Army is increasing its use of indefinite delivery type requirements contracts,\nis one that I would like to call the intelligence gap. It is in this area that we\nthus providing the contractor with information on the maximum and minimum\nneed more avenues of communication both horizontal and vertical so that we\nquantities he can plan on producing during a 12 month period.\nmay better pool our resources, our know-how, our creativity and productivity.\nWe must seek ways to cut through the fog of words and conflicting opinions.\nIn turn, contractors can do much in the area of planning to improve\nWe must capitalize on the unique abilities of each member of the defense team.\nprocurement operations to our mutual benefit. For example, it is most\nWe must consider the momentum of going organizations and include in our\nimportant that contractors plan to deliver drawings concurrently with shipment\nplanning the time considerations necessary to start, stop or reverse the chain\nof the first production item. Where all such drawings are delivered promptly,\nof actions and reactions to current operations and plans. We must not be like\nindustry will benefit from the wider opportunity for bidding afforded by good\nthe man winking in the dark - he knew what he was doing but no one else did.\nprocurement data. Where Government owned tooling is required to be utilized\non other contracts, contractors should plan to deliver any such tooling held by\nIn our long-range planning program we must be peace planning as well as\nthemselves or their subcontractors in good condition promptly to the Government\ndefense planning. Therefore, we must try to find the basis for a sound planning\nupon completion of their orders.\nprogram.\nPlanning all actions necessary to meet contractual delivery requirements\nMy primary recommendations for improving military-industry planning\nare always of the utmost importance to the Army, since any delay in deliveries\ncan be highlighted by what I would like to again refer to as the 5 R's.\ncan seriously jeopardize overall military planning and preparedness. There\nare also instances where deliveries on one contract are to be used for Government\n(Figure 1) Just as the scholastic 3 R's epitomize the abasis for a sound\nfurnished property on another and the slightest delay by the initial contractor may\neducation I am proposing adoption of the 5 R's as essential considerations\ncause serious repercussions in the ultimate deliveries to the using forces. Thus,\nfor sound defense planning.\nthe importance of forward planning by contractors to meet delivery schedules\ncannot be overstressed.\n(Figure 2) The 5 R's are requirements, resources, realism,\nWe need industry's help in designing equipment for simplified maintenance,\nreciprocity, and responsiveness.\nfor facility of transport, and for maximum interchangeability.\n(Figure 3) ----requirements both qualitative and quantitative, form the\nThe Army invites industry to participate in exercises and maneuvers where\nbasis or beginning of any planning program. Requirements establish the targets\nthey may share with the Army in the evaluation and use of their manufactured\nfor defense planning. Within the Army, obtaining and releasing information on\nequipment under simulated combat conditions.\nour current requirements presents no major problem. However, in the areas\nof specific requirements for long range planning there are real problems due to\nThrough a reciprocal training and visiting program designed to strengthen\never-changing conditions and the restraints necessary to prevent security\nthe civilian-military team, members of industry and the Government each have\nviolations. We in the Army are constantly seeking ways to express our require-\nan opportunity to become better acquainted and more understanding of each other's\nments more accurately, so that both military and industry planners might better\nmission and problems.\naim their talents at the requirement targets.\n-17-\n-16-\n(Figure 4) The next R--is resources. Here I include all resources of\nthe military, industry, scientific, and educational team. Included are not only\nfinancial resources of each but also their physical facilities, scientific, tech-\nnical and administrative skills. All these resources must be loaded into the\nplanning gun which is aimed at the requirements target.\n(Figure 5) The third R is realism. Here I refer to the need for\nrealistically evaluating our requirements and resources to insure the planning\nR's\nI REQUIREMENTS\ngun and our resource bullets are powerful enough to hit our requirements target.\nLet's not try to shoot a lion or bear with a water pistol. Let's not try to hit the\n2 RESOURCES\nmoon with a B-B gun--or on the other hand, don't use a cannon to kill a fly.\n(Figure 6) My fourth R is reciprocity. Here I mean the reciprocal\n3 REALISM\nobligation or action of defense and industry planners to share their observations,\ntheir determinations, their skills, their plans within the bounds of security\nFOR\nand proprietary rights with each other. We must each contribute to making\n4 RECIPROCITY\nthe national defense pie better and less costly by more sharing.\nSOUND\n(Figure 7) The last R and one that I consider most essential for defense\n5 RESPONSIVENESS\nplanners is responsiveness. Here I mean the ability of planners to react quickly\nto change. To be organized for it and be ready, willing, and able to accept\nchange as an inevitable component of progress. Here lies the greatest challenge\nto planners. We must not grow so fond of our present plans that we become\nstatic and inflexible to the ever-changing demands of the future. We must be\nDEFENSE\nPLANNING\nconstantly molding the present to meet the challenges of tomorrow: But, we\nmust remember there is always the time when we must \"freeze\" our plans and\ngo ahead with them even though some more changes might be more helpful.\nResponsiveness flexibility is essential in modern military-industry\nplanning just as it is in military operations. Management processes too, must\nbe equally pliable.\nJust as in tennis, we never know where our opponents will hit the ball\nnext, (Figure 8) or like chess\neach move counts\nexcept that in national\nREQUIREMENTS\nRESOURCES\ndefense we are playing for big stakes and there is no prize for second place.\nIn summary, might I say there has never been a man-made plan so perfect\nthat couldn't be improved upon. We must always be striving to do better to\nimprove what already is good. It is my sincere hope that today at this EIA\nsymposium we can find ways to improve our defense planning. May the 5 R's\nfor defense planners which I have proposed requirements, resources, realism,\nreciprocity, and responsiveness serve as the basis for further discussion. May\nINDUSTRY\nEDUCATION\nour discussions and the defense plans that follow insure that we get the maximum\ndefense perdollar through planning.\n$\nFINANCE\nMILITARY\nSCIENTIFIC\nTECHNICAL\nADMINISTRATIVE\n-18-\nTARGET\nREALISM\nRECIPROCITY\nMILITARY\nARDC DEVELOPMENT PLANNING\nRECIPE\nTHIS\nTECHNICAL\nBEATER\nPresented By\nINDUSTRIAL\nEDUCATIONAL\nFLOUR\nColonel E. C. LaVier and Colonel Thomas Love*\nDEFENSE\nNOT THIS\nMIXING\nEGGS\nSALT\nBOWL\nAPPLES\nWATER\nCONTRIBUTING TO MAKING OUR\nGentlemen: As you know, the Air Research and Development Command\nhas been recently reorganized. Under the guidance of Lt. General B. A.\nMOON\nNATIONAL DEFENSE PIE\nSchriever, ARDC Commander we have reoriented the research and development\nBETTER AND LESS COSTLY\nplanning philosophy and operation. It is my purpose today to acquaint you with\nTHIS\nBY\nour new approach and the implications it will have on applied research in the\nROCKE\nMORE SHARING\nelectronics industries area. Actually the identical approach is being taken in\nall applied research areas.\nIn the designation of the Air Force Ballistic Missile Division, Wright\nAir Development Division, and the Air Force Command and Control Develop-\nNOT THIS\nment Division as product-oriented divisions, we have posed for us a problem\nB-Bs\nsimilar to that of the industries represented here, of, \"how does one achieve\nNATIONAL DEFENSE PIE\na capability of producing certain desired products and at the same time orient\na sufficient amount of effort in the future to be competitive?\" Competition in\nour business is a very serious requirement!\nRESPONSIVENESS\nThe ARDC Development Planning philosophy consists of three main areas.\nThese are the weapon systems studies, the analysis which encompasses the\nTechnological Force Structure Plan, and the Planning Objective Structure.\nRESPONSIVENESS\nElaborating on the weapons systems study area,\nclose Air Force-Industry\npartnership unites their combined scientific talents toward broad conceptual\n?\nstudies and toward specific weapons systems studies. As one of the outputs\nof broad conceptual studies, we have proposed weapons systems. These\nOPPONENT\nproposed systems may go far into the future and represent future capabilities\nthat the USAF might desire. To find out whether such is the case we subject\nthese proposed systems to analysis by the use of a tool called the Technological\nOPPONENT\nYOU\nForce Structure Plan.\nThis is a force projection for at least two decades containing all existing\n?\nand all conceivable weapon systems. It doesn't make any difference where these\nproposed systems originate. They could fall out from the Weapon Systems\nYOU\nStudies programs, from contractors, from in-house work, and many other\nsources. These proposed systems include the time they are desired in the\noperational inventory. We have adopted the philosophy that it is easy to add\na proposed system to the Technological Force Structure Plan, but, it takes\nanalysis to remove it. So far we have a rather large collection of proposed\nsystems. They are analyzed first as to the basic laws of the physical sciences.\nCHESS\nIf the proposed system passes this test, then we have something which is not\n?\nimpossible, but not necessarily probable. In other words, it has a certain\nslight degree of firmness. We do not intend to schedule or predict breakthroughs\nin the basic laws of science. If we have one, we will redo the entire plan,\nDEFENSE\n*Office of the Deputy Chief of Staff/Plans, Air Research and\nDEFENSE\nDevelopment Command\n-21-\nLIBRARY\nThe second step is to group in any particular time period the mix of\nvehicles or concepts that have similar theoretical capabilities. This grouping\nwhich a technical capability should be attained. This capability means that\nnow lends itself to a more comprehensive analysis and a selection. Results\nfrom here on out it is an engineering integration problem to bring this hypo-\nwill lead to a second degree of firmness and to the definition of the Planning\nthetical system into being. Our desire is to set into motion the required effort\nObjective. In other words it is now a hypothetical or potential system that\nahead of this maturity date so that the decision to develop will arrive simul-\nhas survived the test of analysis and which is now a promising candidate for\ntaneously with the capability to do so. In order to do this we preceed the\napplied research support. Of course, such candidates also will be within the\nmaturity date by one to two years with the initiation of a weapon system study.\nframework of the Air Force guidance documents.\nThisstudy will survey the total effort in all technical areas supporting this\nPlanning Objective and, depending on the number of weapon systems contrac-\nNow that we have some idea of how we arrive at a Planning Objective,\ntors engaged, will give the Air Force a number of different approaches to\nlet's look at it in more detail. A Planning Objective carries two dates. The\nthe operational achievement of that Planning Objective. The selection of the\nfirst is the date that the applied research in the many areas of concern should\noptimum approach will start the development cycle. At this time the Air\nmature. The second is the date that the system is desired in the operational\nForce decision to develop will have entailed several analyses, operations\ninventory. It also contains such items as a description, the military objective\nresearch, cost effectiveness studies and should represent the best possible\nor capability desired, the desired performance characteristics, and finally\ntechnical approach at the earliest possible time.\nthe technical references.\nThe Planning Objective approach to the Air Force applied research\nThese Planning Objectives are assigned to one of the product-oriented\nprogram will go into effect in the 1962 fiscal year.\ndivisions, to become a portion of the ARDC technical plan. This division will\nnow complete the technical plan by listing the required technology that makes\nThe product-oriented divisions have received the Planning Objectives\nthis hypothetical system a reality at some specified time in the future. It is\nand are presently preparing the Technical Plan for their achievement. A\nthrough this medium that we derive the applied research effort of the command.\nmonth from today the Air Force technical people will meet as a group and\nThe definition of the effort within each technical area that spells out \"what\" we\nstart hammering out the combined, coordinated, applied research program.\nwant to do is called an Applied Research Objective (ARO). Such applied re-\nThe technical release program is expected to occur the last quarter of this\nsearch objectives establish the technical goals that must be accomplished.\ncalendar year.\nAfter the survey of the ARO's on \"what\" must be done, we will survey what\nis being done. Thi S survey will not only cover those elements being performed\nby the entire ARDC but will take cognizance of the research being performed\nby other services and government agencies.\nAfter surveying what must be done and what is being done, in each of the\ntechnical areas that support a Planning Objective the balance is itemized and\nthis becomes the Air Force applied research schedule. Of course, the elements\nof research to be done may be carried under several Planning Objectives. To\nmake this useful, these elements will be collated according to technical area\nand will be released as the \"Technical Forecast\" to industry and the scientific\ncommunity. These releases will be in a manner similar to the Technical\nProgram Planning Document and Applied Research Planning Document Release\nPrograms which these \"Technical Forecasts\" replace. Some of the ones that\nmay be of particular interest to those industries represented here will be the\nTechnical Forecasts of : Navigation and Guidance, Communications,\nElectronics Techniques, Materials and several others. Since these Technical\nForecasts will be the summation of research to be done in a particular technical\narea, programmed by years, they should be of great value to industry. The\nelectronics industries for example could see what research we are supporting\nin their areas, who the responsible agencies are, and what research goals\n(ARO's) we hope to attain in future years. This should provide an input into the\nfuture planning of industry as to the functions, the facilities, the manpower,\nand other plans that are required to secure the optimum functioning of the\nindustry-military team effort.\nSo far I have discussed how we obtain Planning Objectives and how they\nare used to initiate the Air Force applied research program, The date\nmentioned in the Planning Objective such as PO65K is the maturity date at\n-23-\n-22-\nARDC TECHNICAL PLAN\nTHE TECHNICAL FORECAST for MATERIALS\nPART I: Planning Objective: (No.\n)\nA. Hypothetical System: (Brief descriptive title)\nPRESENT\nRESPONSIBLE\nB. Military Objective: (Brief description of specific military\nRD\nSTATUS\nAGENCY\ncapability desired)\nC. Desired Performance Characteristics: (Range, altitude, speed,\npayload, CEP, etc.)\nby 62\nD. Reference Documents: (Intell, WS Studies, NAS, SAB, etc.)\nPO 62A\nWADD\nPART II: Technical Analysis:\nPO 62C\nWADD\nTECH AREA\nARO\nPRESENT STATUS\nPO 62E\nPropulsion\nA.\nA.\nCCDD\nMaterials\nA.\nA.\nby 63\nB.\nB.\nPO 63A\nBMD\nPO 63F\nWADD\nWeapons\nA.\nA.\nPO 6.K\nBMD\nEtc.\nPART III: Technical Possibilities:\nTECHNOLOGICAL FORCE STRUCTURE PLAN\n60\n63\n65\nTO\n80\nWEAPON SYSTEM\nMATURITY\nOPERATIONAL\nSTUDY\nINVENTORY\nSASTEMS\nPLANNING\nPROPOSED\nSYSTEMS\nSYSTEMS\n08\nOL\n09\nEXISTING\n08\nOL\n09 ONISIX3\nTECHNOLOGICAL FORCE STRUCTURE PLAN\nTECHNOLOGICAL FORCE STRUCTURE PLAN\nHYPOTHETICAL SYSTEMS\nPLANNING OBJECTIVES\nPLAN\nDEVELOPMENT PLANNING PHILOSOPHY\nFORCE STRUCTURE\nTECHNOLOGICAL\nARDC\nSYSTEM STUDIES\nWEAPON\nARDC\nLuncheon Address\nHon. John M. Sprague\nDeputy Assistant Secretary\nof Defense\n-27-\nRemarks of\nJohn M. Sprague\nWe in the Defense Department always welcome these opportunities to\nmeet and discuss with our partners in industry the mutual problem of national\ndefense. I couldn't help but wonder, however, why anybody would want to\nspoil the luxury of relaxing after a good lunch with a discussion of so conten-\ntious a subject as the defense program and budget.\nThe Electronic Industries Association members, like all contractors\nservicing the Department of Defense and the Military Assistance Programs,\nare understandably interested in the immediate and long-range future --\nthe weapons and level of effort of tomorrow which will grow out of today's\nresearch and development.\nI am sure you will agree that the world of electronics, more than many\nother industries, can look forward to expanding civilian markets as well as\nincreased use of its products and know-how by the military and space programs.\nThe level of defense buying is, of course, directly related to the assessment\nof the threat which, for the immediate future will probably mean, as Mr. Gates\ntold the House Appropriations Committee, continued high defense budgets. The\nelectronics share of these budgets is forecast to increase over the next several\nyears as the aircraft share, for example, declines.\nAdmittedly, it would be desirable to be able to lay out longer range defense\nprograms so that industry could more fully participate in the planning of future\nweapons systems. But, today's military planning, both contemporary and long\nrange, presents a constantly changing spectrum. While the useful life of many\nof the conventional hardware items can be forecast with considerable confidence,\nthe military life expectancy of some of the more sophisticated follow-on items\nis greatly influenced by the rapid changes in the state-of-the-art which may\nobsolete an item even before test and evaluation is completed. This greatly\ncomplicates the task of detailed long range planning with industry.\nWith respect to over-all defense planning, it seems to me that a thorough\nunderstanding of the major factors which determine the size and character of\nthe annual defense program and budget is an essential prerequisite.\nTo begin with, defense programming and budgeting consist of much more\nthan an assessment of the military threat, a determination of the military re-\nquirements, the costing of those requirements and the adding up of the costs.\nCertainly, the defense program and budget must, in total, not only be equal to\nthe assessment of the threat but must also provide an adequate margin of safety.\n-29-\nBut military requirements, like the assessments of the military threat, are\nto 4.3 percent, and the cost of shorter term borrowing to as high as 4 1/2\nnot susceptible to precise determination. Furthermore, the defense budget\nand 5 percent. Interest on the national debt has gone up from $7. 7 billion\ncannot be planned and formulated in isolation. It must be developed within\nin fiscal year 1959 to an estimated $9. 4 billion for 1960 well in excess of\nthe framework of the entire Federal budget, the entire government economic\ntotal Federal expenditures as late as 1940. Here, again, is an urgent reason\nand fiscal policy and, indeed, the entire national strategy.\nwhy the Federal budget should be balanced and, indeed, if at all possible, a\nsurplus achieved.\nToday's threat to our national security, as many experts on this subject\nhave pointed out before, is not only military. It is also political, economic\nMore recently we have encountered a problem new to our generation\nand even psychological. To cope successfully with such a multi-sided threat,\nof Americans -- a large adverse balance of payments. In calendar year 1958\nwe must have a balanced national strategy wherein the military, political,\nthe United States suffered a balance of payments deficit of $3. 4 billion. Part\neconomic, and the psychological aspects are all welded together into an inte-\nof this deficit was offset by the withdrawal by other countries of $2. 3 billion\ngrated whole. The risks inherent in each of the threats must be carefully\nfrom our gold stocks, the largest single one-year loss of gold in the history\nweighed and brought into proper balance, recognizing that security can never\nof the U.S. The rest of the deficit was, for the most part, added to foreign\nbe absolute and that a certain degree of residual risk must be accepted in each\nshort-term dollar holdings in the United States, thus increasing the liabilities\narea.\nagainst our gold stocks at the same time these stocks declined.\nNor is this composite threat ever static. The world moves on, cir-\nIn 1959 the balance of payments deficit totaled $3.7 billion, and another\ncumstances change, and the degree of risk inherent in each element of our\n$1.1 billion was withdrawn from U.S. gold stocks, bringing the total down to\nnational strategy also changes. Thus, the national strategy must be constantly\n$19 1/2 billion, the lowest point in twenty years. At the same time our\nreassessed and the relative emphasis placed on each element adjusted to con-\nshort-term liabilities to foreigners have reached an all-time high of well over\nform with the new challenges of ever-changing circumstances. The defense\n$19 billion, compared with less than $7 billion at the end of World War II.\nprogram and budget, therefore, must not only provide adequately for the national\nsecurity but must also be tied in with all the other considerations affecting the\nThese trends, like the increasing cost of the national debt, point to the\ntotal national budget and the total national strategy.\nneed for a conservative fiscal policy; that is, a balanced Federal budget and,\nif at all possible, a budget surplus. This would be a major contribution to the\nWe all understand that military policy cannot be separated from foreign\nmaintenance of confidence in the stability of the dollar, as well as tostrength-\npolicy and that military policy must be the strong right arm of foreign policy.\nening our competitive position in world markets.\nOur treaties, commitments and peaceful objectives around the world all have\nan important bearing on the size and composition of our defense forces.\nThere is one aspect of this balance of payments problem that is even more\nBut it is not always understood that military policy is also related to\ndirectly related to the defense program. Defense expenditures abroad entering\neconomic policy and that economic factors have an important, although secondary,\nthe balance of payments total over $3 billion a year and are, in large part,\ninfluence on the over-all level of the defense effort at any particular time.\nassociated with the deployment of U.S. forces overseas. They include spending\nby our military and civilian personnel overseas; pay of foreign nationals em-\nWhile it is true that the U.S. economy, today, could support a larger\nployed by U.S. forces; and purchases of materials, supplies and services of all\ndefense program, that is not the real issue. Experience has shown that the\ntypes. Thus the defense program directly contributes to the unfavorable balance\ndefense program is enmeshed in a whole array of interrelated economic\nof payments situation.\nfactors the historical dangers of inflation; the tax burden in relation to\neconomic incentives; the size of the national debt in relation to interest rates\nIt may be argued that the Federal budget problem could be solved by in-\nand monetary policy changes in the balance of payments, etc. From a national\ncreasing present tax rates. Let me simply point to the fact that the total tax\npoint of view, all of these factors have a bearing on the over-all level of defense\ntake of Federal, state, and local governments is higher today than it has every\nexpenditures.\nbeen in our history including World War II and the Korean War.\nI need not belabor the reasons why the Government must be ever alert to\nBut perhaps more important is the relation of the tax burden to economic\nthe dangers of inflation - the inequity to those on fixed incomes, the distortion\nincentive at almost all income levels. In our kind of economic system, we must\nof values, the weakening of our competitive position in world markets, and the\nrely on the efforts of private individuals to strengthen and expand the U.S.\nundermining of the strength of the dollar. But, in a free enterprise economy in\neconomy. A constantly growing economy is, of course, something we would\npeacetime, the Government's role in the fight against inflation is indirect. Its\nwant for its own sake. But there is now another reason why we must ensure\nmost important weapon is a balanced budget, or, if at all possible, a budget\nthe continued growth of our economic strength. The Soviet leadership has\nsurplus.\nchosen to make economic competition another arena in the struggle between\nFreedom and Communism, and we must be prepared to meet this aspect of\nthe total threat.\nThe national debt is now at an all-time high. Within the last two years,\nthe average yield on long-term Government bonds has gone from 3. 1 percent\n-30-\n-31-\nIf the military threat were of temporary duration, we would perhaps\nThe weapons systems of tomorrow will require additional billions of\nbe justified in setting aside consideration of these economic factors until\ndollars of investment before a substantial operational capability is achieved.\nmore tranquil and less troubled times. But I think we can all agree that the\nFor example, through June 30, 1959 we had committed to the ballistic missile\nkind of threat we face today is likely to continue for many years to come.\nprogram ATLAS, TITAN, MINUTEMAN, POLARIS, THOR and JUPITER\nAlready, almost ten years have elapsed since the Nation explicitly recognized\na total of more than $7 billion. An additional $3 billion will be put into these\nthe long term nature of the Communist threat and adopted the policy of defense\nbig missiles this year, raising the total to $10 billion. The investment in all\nfor the \"long pull\". This policy, first enunciated by General Marshall in\nour missile programs both big and small will reach over $31 billion by\nDecember 1950, envisaged an increase in the defense effort to an adequate\nnext June. Even in terms of unit costs, the amounts involved are staggering.\nlevel and one which would be sustained indefinitely if need be.\nLast year, the President mentioned that the average cost of the first nine\nsquadrons of ATLAS worked out to about $35 million per missile on launcher.\nBy and large, we have followed this policy fairly consistently since\nthat time. For example, the general level of the defense effort was not in-\nThese costs increases are, of course, related to the rapidly increasing\ncreased during the Lebanon and Quemoy crises. Neither has it been decreased\ncomplexity of new weapon systems, as you in the electronics industry well\nas a result of all the talk about disarmament. Even the recent Soviet announce-\nknow. But it should not be overlooked that these new weapons systems also\nment of a one-third reduction in the numerical strength of their active forces\nhave much greater combat effectiveness than the systems they replace.\nhas not seriously suggested a deviation from this \"long pull\" policy.\nTherefore, they are not needed in the same numbers. We have seen this trend\noperating for some time and it is bound to continue into the future.\nOur policy of maintaining a steady, stable level of effort over the\n\"long pull\" is, of course, complicated by increasing costs, more importantly,\nThe defense budget process is further complicated by the fact that mili-\nby very rapid technological changes in military hardware.\ntary technology is moving so fast that whole weapons systems are being\nobsoleted while still in production and, in some cases, even while they are\nWhile the general price level appears to have stabilized somewhat in the\nstill under development. You are no doubt all familiar with some of the major\nlast year or so, there is still some upward drift in many prices indices of\ncancellations in the last year, such as the SEAMASTER jet-power seaplane,\nimportance to the defense program.\nthe boron fuel program, and the F-108 long-range interceptor aircraft.\nMore directly, even without a general pay increase, the cost of military\nThus, we are constantly faced with the problem of reviewing all of the\npersonnel goes up about two to three percent a year. This comes about from a\nweapons systems in the program to reassess their relative importance and to\nsomewhat higher grade structure; increased longevity pay; an increased number\neliminate, as promptly as possible, those which have been overtaken by events.\nof dependents and, therefore, dependents allowances the new program of\nThis is not an easy or one-time task. As Secretary of Defense Gates stated\nenlisted proficiency pay; and a steady increase in military retired pay.\nrecently to the House Appropriations Committee:\nEven while numbers of men, military units, military installations, and\n\"These changes are coming fast and are drastic. The\ninventories of older conventional weapons gradually decline, operation and\ndefense program must be kept under continuous review.\nmaintenance costs continue to increase each year. The costs per flying hour,\nPrograms which looked promising only a short while ago\nper steaming hour, for an overhaul of a ship, an aircraft, or an engine, continue\nhave become marginal in importance in the light of technical\nto go up, due largely to the more complex weapons being incorporated into the\nadvances. This compels a continued shift in emphasis and\nforces.\nresources from older to newer programs, and the outright\ntermination of some programs.\nBut most important of all is the increased procurement cost of these new\nand more complex weapons. The cost of a fighter airplane, for example, has\nNow as to the mechanics of planning and formulating a budget program\nincreased by over thirty times since World War II; the cost of a submarine\nunder these difficult circumstances\n(POLARIS), twenty-fold. A modern supersonic bomber costs nearly one hundred\ntimes its World War II predecessor, the B-17. The Navy's nuclear-powered\nThe crux of the problem within the Executive Branch of the Government\ncarrier which is currently under construction will probably cost eight times as\nis to strike a proper balance, in terms of priorities, among military require-\nmuch as the carrier which fought the Battle of Leyte Gulf.\nments, space exploration, civilian needs, future economic growth, the tax\nburden, debt management, etc.\nStaggering sums have been invested in our presently operational weapons\nsystems. To date, our B-52 strategic bomber fleet alone represents a capital\nThe heart of the problem within the Defense Department is to provide\ninvestment of nearly $9 billion, excluding supporting tankers, air-to-ground\nadequately for the national security by achieving, within the resources that\nmissiles, etc. Through the present fiscal year, investment in our continental\nare available, the best possible balance among combat forces-in-being, the\nair defense system for protection against just manned bombers amounts to more\nprocurement of hardware for these forces, and the research and development\nthan $17 billion.\nof new weapons systems for the future.\n-32-\nGERALD -33-\nNow there are no doubt many different ways in which a defense budget\ncan be formulated within these parameters. Since any one year's defense\nMilitary Departments in order to resolve outstanding problems. This review\nbudget is essentially just another annual installment on a continuing program,\nlaid particular stress on major weapon system programs which were considered\nit is not unreasonable to take as the starting point in this process the budget\non a Defense-wide basis - without regard to Service sponsorship. In this way\nlevel of the preceding year.\nit was hoped to focus attention on the missions to be performed rather than on\nthe Service budgets as such.\nIn order to provide some flexibility in the review process, it was agreed\nthis year that the Services would submit what we call basic budgets aggregating\nA special effort was made this year to assure that all the responsible\nabout $40. 1 billion in new obligational authority and $40.6 billion in expendi-\nofficials of the Department of Defense - particularly the Service Secretaries,\ntures. In addition, they were to submit other desirable programs as an\nand the Chiefs of Staff, both in their individual capacities and in their corporate\naddendum budget, bringing the total submissions to $43.7 billion in new obli-\ncapacity as the Joint Chiefs of Staff -- participated in the review of the annual\ngational authority and $41. 8 billion in expenditures.\nmilitary program. Although the members of the Joint Chiefs of Staff, in their\ncapacity as the military heads of their respective services, are intimately\nIt was contemplated that the basic budget submissions would represent\nacquainted with the details of their own budgets, they must also, in their\nthe hard core of top priority requirements for combat ready forces, military\ncorporate capacity as the Joint Chiefs, consider the defense program as an\nhardware, and new weapon systems development, together with the related\nentity.\nconstruction.\nTo facilitate this aspect of their work, the staff of the Joint Chiefs was\nThe addendum to the basic budgets were intended to provide, regardless\nfurnished the budget submissions of each of the Services, together with various\nof past individual Service funding levels, a means of achieving the necessary\nanalyses and evaluations prepared by the staff of the Office of the Secretary\nflexibility to increase the emphasis on selected top priority programs, and to\nof Defense. The staff of the Joint Chiefs, which was substantially increased\nfinance other high priority projects or promising developments which could not\nby the Defense Reorganization Act of 1958, was therefore in a position to\nbe accommodated in the basic budgets.\nanalyze and evaluate from an over-all military point of view - the programs\nsubmitted by each of the Services.\nNowever, the Services were not precluded from submitting items over\nand above these limits, and the Army, Air Force, and the Advanced Research\nThe Department also had the benefit of the active participation of the\nProjects Agency did so.\nOffice of the Director of Defense Research and Engineering similarly estab-\nlished by the Defense Reorganization Act of 1958. I am sure it is obvious to\nThis approach was quite similar to that used in the development of the\nall of you that because of the increasingly difficult technical problems involved\nfiscal year 1960 defense budget. Then, too, the Services were requested to\nin modern weapon systems, the Defense Research and Engineering staff has a\nsubmit a basic budget plus an addendum. In fact, this approach is very similar\nmajor role to play in the formulation of the defense program and budget.\nto that used even before the Korean War. Here is how the Director of the Bureau\nof the Budget, Frank Pace, described the preparation of the fiscal year 1951\nIn all of these ways the Secretary of Defense sought to bring to bear on\nbudget some ten years ago. He said: (and I quote)\nthe fiscal year 1961 defense program and budget the collective knowledge and\njudgment of the entire top command, both civilian and military, of the defense\n\"We would provide (the President) with certain factual\nestablishment.\ninformation as to where certain policies would lead. From\nthat the President set a ceiling on the armed services, which\nThe defense budget developed in this manner was then presented by the\nwas last year, I think, generally known as $15 billion.\nSecretary of Defense to the President at Augusta. The major issues relating\nto the composition and size of our military forces, to the priority of weapons\n*******\nsystems, to the timing of procurement, and to the composition of the defense\nresearch and development effort were all thoroughly reviewed with the\n\"There is also the proviso that if within that limitation\nPresident. The Service Secretaries and the Chiefs of Staff were then invited\nit is impossible to include certain programs which the\nby the President to present directly to him their individual views and comments\nSecretary of Defense considers of imperative importance to\non the defense program and budget proposed for fiscal year 1961.\nthe national defense, they shall be included in (order) of\npriority in what is termed the 'B' list.\"\nAs a final step in the process, the defense budget was discussed in the\nNational Security Council. Here the Secretary of State, the Secretary of the\nThe FY 1961 budget requests, totaling $43.9 billion in new obligational\nTreasury, and the Director of the Budget, as well as the Secretary of Defense,\nauthority and $42. 6 billion in next expenditures, as actually submitted, were\nand others, joined with the President in giving final consideration to the\nthen subjected to the careful scrutiny of the staff of the Office of the Secretary\ndefense program and budget in context with the total national strategy.\nof Defense to trim out any \"soft\" items which might appear therein and to make\nrecommendations on other items requiring priority attention. Following the\nFrom this long and painstaking review process, extending from early\npresentation of the staff evaluations to the Secretary and Deputy Secretary of\nSeptember to early December of last year, there evolved a defense budget\nR.FORD\nDefense, discussions at both the Secretarial and staff level were held with the\ntotaling $40, 927 million in new obligational availability and slightly less than\n$41 billion in net expenditures. Of course, the Services started their planning\n-34-\nlong before their September submissions.\nLIBRARI\n35\nI think it can be fairly stated that every one of the major issues raised\nin the Congressional hearings and in public discussion of the Defense budget\nsince it was transmitted to the Congress in mid-January, was thoroughly and\ncarefully considered during the budget review. In fact, virtually every argu-\nment made, pro and con, on these issues had been heard during the budget\nreview. But as former Secretary of Defense McElroy stated before the Senate\nAppropriations Committee last year:\nEIA Defense Market Planning Seminar\n\"In the defense program we are dealing with extremely\ndifficult problems for which there are simply no pat solutions --\nWashington, D. C.\nno simple answers. In many areas -- looking into the future --\nMarch 15, 1960\nwe are dealing largely with assumptions, calculations, esti-\nmates, judgments. It is not surprising then, that there are\nAfternoon Session\ndifferenses of opinion even among experienced, professionally\ncompetent men.\n\"Nevertheless, the fact remains that the responsible\nofficials -- military and civilian -- still have the task of\nIndustry Panel\nstudying these divergent points of view and arriving at a\nspecific program\nNo one would advocate trying to do\n\"Industry Programs and Defense Planning\"\neverything that every individual would like to see done. This\nwould not only be beyond our resources but would simply\ndissipate our efforts and weaken rather than strengthen our\nChairman\nmilitary power. So, we are faced with the necessity of making\ndecisions among various alternatives -- in other words, of\nexercising judgment, of making 'hard choices'.\"\nVice Admiral John H. Sides, USN\nDirector, Weapon Systems Evaluation Group\nThere is no question but that the 1961 budget reflects some very hard\nchoices. But in the judgment of the President and the Secretary of Defense\nthe 1961 defense budget does provide for those programs which are essential\nto our national security.\n-36-\n-37-\nSYSTEMS PLANNING IN INDUSTRY\nThe Link Between Military and Industrial Planning\nPresented By\nDr. N. I. Korman *\nIn this country, we have arrived at the stage in our development where\nthere is little question as to the desirability of advanced planning. The\nquestion is no longer whether we should plan, but how. This morning's dis-\ncussion has attempted to portray how planning occurs within the Defense\nDepartment. This afternoon's discussion will concern itself with how planning\noccurs within industry.\nI should like to take as my main thesis how industry does its systems\nplanning and how this can be the major link between military and industrial\nplanning. A great debate has been raging for the past year or so as to whether\nsystems planning and management should reside primarily with industry or\nprimarily with the military services. It is not my intention to take up one side\nor the other in this debate, but rather to show that the military services and\nindustry are each uniquely fitted to handle certain aspects of this planning and\nthat coordination of their individual planning efforts can be most helpful and\nproductive.\nLet us review first the areas of planning information in which the Defense\nDepartment and its military services are and should be preeminent. They are\nbest informed as to the enemy's power, capabilities, and intentions. They are\nalso most acutely aware of our own nation's military posture. They can best\njudge what the enemy's total resources are and how these resources might best\nbe used to greatest advantage against us. They are also the best judges of\nwhat our own resources are and how these resources might be used to give us\nthe best possible defense posture for the future.\nOn the other hand, industry, with its research, development, design,\nproduction, and service agencies, is more acutely aware of possibilities for\nweapons and military devices which arise out of technology, engineering, and\nproduction. It has greater insight as to what might be done with weapon\ncharacteristics, performance, lead times, costs, and dates of absolescence.\nI want to make myself perfectly clear as to what I mean. The decision for\nstrategic offense as to the proper mix of B-52's, B-58's, Atlas', Titans,\nMinutemen, Polaris', etc., is properly and strictly a Defense Department\ndecision, subject to the policies laid down by the President and Congress.\nHowever, we in industry can and do provide valuable information for this\ndecision making by advising not only as to jequipment-characteristics and per-\nformance, lead times, and cost, but also as to how equipment life and perform-\nance may be extended by re-engineering and refitting, and when obsolescence\nmakes such re-engineering and refitting unwise.\n*Director, Advanced Military Systems, Radio Corporation of America\n-39-\nWith this introduction, let us proceed now to see how industry carries\nSince the utilization of the scientific, engineering, and industrial know-how\nout its systems planning.\nof the planners' organization to solve the equipment and systems problems of\nthe military services is in essence the main job of the systems planner, let us\nWhat is Systems Planning? First, let us see how we obtain our source\nexamine in more detail how the systems planning function is carried out.\nmaterial for systems planning. Useful source material is of several sorts and\nis gathered in various ways. The main problem here is with the tremendous\nLet us look first at the planners themselves what kind of menare they?\namount of material available; assembling, collating, and interpretation consti-\nfirst and foremost, they are creative technical men with the broadest possible\ntute the main problem. The planner must continually guard against accepting\noutlook. They are mature and known for their excellent judgment. They do\none-sided opinions; he must avoid forming an early opinion on fragmentary\nnot particularly aspire to the running of large organizations because they prefer\ndata because it is so easy to verify almost any point of view if one looks primarily\nnot to be burdened with the associated administrative load. They are familiar\nfor confirming data.\nwith the skills, capabilities, strengths, and weaknesses of their company. They\nhave personal abilities and reputations which enable them to tap and utilize the\nLet us see what sorts of information we need and how we gather it.\nskills which reside in their company. They are very active in seeking an under-\nstanding of military problems in a way which will enable them to utilize the fruits\nThere is general background information status of the cold war; U.S.\nof technology in the solution of these problems. Collectively, they should possess\nstrengths, weaknesses and intentions vs. enemy strengths, weaknesses, and\nskills which cut across the entire scope of the technology which they hope to\nintentions; U.S. strategy vis-a-vis enemy strategy; relative importance of\nutilize in the solution of the military problems.\nstrategic offense, strategic defense, limited land warfare, sea warfare, etc.\nHere we find our material in numerous periodicals and books, published\nNow the study projects, how are they selected? A typical study project\nstatements by our political and military leaders, and analyses by several of\nshould not last longer than three to six months without re-examination. After\nour University Institutes for Foreign Affairs.\nthat period, it should be redefined if it is to continue. Projects are selected\nbased upon their importance to the defense effort and upon the likelihood that\nThere is information on specific weapons and equipment in being, under\nthey can be solved with the knowledge and skills of the company. Suggestions\ndevelopment and study. Here we find that the trade magazines and newspapers\nfor likely projects come from the military services who are usually quite\nare excellent sources not only for their day-to-day recording of events, but for\nhappy to discuss their problems with industrial concerns whom they think might\nthe summaries and analyses which they publish from time to time. Of course,\nbe helpful to them, from suggestions from within the company, and, most im-\nsecurity considerations limit the thoroughness, accuracy, and timeliness of\nportant, from the system planners themselves. This last source is most\ntheir coverage; but they are excellent for the purpose of general guidance\nimportant because it is a truism that proper definition of a problem is almost\nwhich can be augmented in the proper way for those who have a \"need-to-know\".\ntantamount to its solution and the true skill of the systems planners is largely\nin their ability to define their systems problems.\nWhen we come to acquiring knowledge as to the capabilities, limitations,\nand problems with specific weapons, equipment, and systems, we find that the\nIn the establishment of a systems study project, the appropriate experts\nthree services have information available for those who can establish the proper\nin the Defense Department must be consulted to obtain the military viewpoint as\nlevel of security clearance and \"need-to-know.\" The Air Force's SR's, the\nto what they consider to be important attributes of a solution. This military\nArmy's QDRI's are excellent examples. Here, we find that the industrial\nviewpoint need not be taken too literally or adhered to too slavishly. The mili-\nplanner obtains information in proportion to his willingness to give information\ntary people usually are only too happy to hear to what extent the industry system\nin return. The quality and quantity of information he can receive in the long\nplanner thinks his requirements can or cannot be met. In some cases, the\nrun is in proportion to the quality and quantity of work he does on the problems.\nmilitary viewpoint may be acquired informally; in other cases, security con-\nThe sponge who seeks to soak up information and give nothing in return soon\nsiderations dictate the proper degree of clearance and 'need-to-know. In\ndries up his sources. The planner who comes back with ideas, suggestions,\nall cases, the quality and quantity of the information obtained is dependent\nand searching questions is rewarded with being taken more and more into the\nprimarily upon the degree of confidence with which the military people believe\nconfidence of the armed services.\nthat they will get ideas and suggestions in return for their information.\nThe knowledge as to scientific, engineering, and industrial possibilities\nProper backing must also be obtained from the appropriate functions in the\nand innovations must come primarily from the planners' own organization.\nsystem planners' company. Failure to obtain such backing can result in lack of\nIt can be supplemented and checked by information gleaned from consultants,\nsupport during the system study phase and, worse, lack of enthusiasm to pickup\nthe proceedings of technical societies and in other ways, but unless the bulk\nthe results of the study for further implementation.\nof the experts in these fields are indigenous to the planners' own organization,\nthis or ganization stands little chance of surviving in the intense competitive\nThe systems planners, in addition to acquiring a background as to the\nstruggle. The problem of the planner is to recognize, utilize, and exploit the\nmilitary necessities, must also acquaint themselves with the technological facts\nskills inherent in his company. However, he must be alert to gaps in the\nwhich may bear upon possible solutions. To this end, they consult with the ex-\nknowledge and skills of his organization and be ready to fill them by association\nperts in their companies, employ expert consultants, and peruse the literature.\nwith a company that does have the missing attributes or by acquisition in some\nother way.\n-40-\n-41-\nIn the next phase, he attempts to generate and evaluate as many ideas as\nhe can which might be pertinent to his problem. Here, a combination of solitary\nand group action isbeneficial. \"bull sessions\" with bright young idea men from\nwithin the organization are interspersed with the introspective deliverations of\nthe mature creative experts of the systems planning function.\nPRODUCT PLANNING IN GENERAL ELECTRIC\nThe ideas which survive the process are used in the synthesis of possible\nsystems. Such systems are then subjected to analysis for reliability, perform-\nance, effectiveness, cost, lead time, enemy countermeasures, and many other\nPresented By\nfactors, to determine whether any of them can indeed help solve the military\nproblem and, if so, which solution might be best.\nDr. Richard C. Raymond*\nAs I have outlined it, the system planning function sounds very orderly and\nstraightforward. In real life, it is seldom so. It goes by fits and starts. The\nvarious steps are intermingled with each other and many times we arrive at\nHaving been associated with military product planning in an increasingly\ntentative solutions while we are still trying to state the problem. Many times,\ndirect fashion over the last fifteen years, it is a real pleasure for me to dis-\nimportant military constraints on the solution can only be seen as the solution\ncuss the subject before such a distinguished audience.\nitself is being formulated. Many times, a systems study only serves to high-\nlight other problems which need solutions.\nI shall discuss the purposes of product planning within General Electric,\nthe kinds of people who do this work, the over-all effectiveness of the work\nAssuming, however, that a systems study serves to highlight an important\nfrom the Company standpoint, and some ways in which it could be improved.\nmilitary problem and to indicate a solution to it; what do we do next, how do we\nimplement our solution?\nAs you realize, product planning is only one important phase of business\nplanning. The word product, as I shall use it here, means anything we make\nTo implement the results of a system study, the system planners must\nfor delivery to the military, from a piece of wire to a large weapon system.\nfirst secure corporate endorsement of their work. They must establish to\nwhat extent their company will continue further studies, to what extent it will (\nPurposes of Planning\ngo in reorganizing to prosecute further work, and whether it will commit itself\nto produce the requisite equipment in the time and for the cost indicated.\nI believe that the major purpose of product planning at any level in any\norganization is to provide the executive at that level with factual information\nHaving established these points, the study results may be presented to\nwhich will allow him to place his resources in a pattern of bets which will im-\nappropriate parties in the Defense Department along with its recommendations.\nprove his expected payoff.\nIn important studies, usually a number of different presentations must be made,\neach emphasizing those points in which the particular audience is interested.\nThe fact that military product planning is done in the face of very large\nOperations people are interested in somewhat different aspects than R&D people,\nuncertainties is obvious to anyone who reads the newspapers. If planning were\nwho, in turn, are interested in different aspects than the training and maintenance\na certain deductive technique leading to precise conclusions, it would not be\npeople. Oftentimes, questions arise for which ready answers are not available;\nnecessary to carry on a public debate regarding the exact size of military\nthis makes necessary auxiliary studies with subsequent exposition of their\nforce necessary to guarantee security. Our planners could compute the exact\nresults.\nnumbers.\nAs an example, in connection with the studies which preceded the BMEWS\nPlanners have thus fallen rather easily into the languages of gambling and\nprogram, over fifty presentations were made by my organization alone over a\ninsurance. These languages are designed to cope with uncertainties. In de-\nperiod of a year before a decision was made to proceed. Other competing\nfense the major uncertainties we face are those of the military threats which\norganizations probably made as many presentations as we did.\nwill be levelled against us, the technological developments around which we can\nbuild new weapon systems, the economic support available for our defense\nFinally, with acceptance of the study results may come action in the form\neffort and, certainly not least, the political decisions which will govern our\nof reoriented research, initiation of development, creation of new organizational\nneeds for weapons.\nalignments within the company, etc. These and many other points will be covered\nby the succeeding speakers.\nTo give a better understanding of the purposes of product planning in\nGeneral Electric, I should like to digress a moment and discuss decentraliza-\ntion of management.\n*Manager, Technical Military Planning Operation, General Electric Company\n-42-\nGERALD\n-434\nGeneral Electric is a large technical business. It is probably as\nTEMPO's Environment Operation is a small interdisciplinary group of\ndiversified as the Department of Defense, although only one-tenth as large.\nsocial and physical scientists who make a continuing study of the world of the\nSome years ago, the General Electric Company under the leadership of\nfuture, in terms of fundamental factors such as population and economic and\nMr. Ralph J. Cordiner, whose name is familiar to many of you, undertook a\nscientific resources. This study has resulted over the last two years in a\nprogram to decentralize the management of the Company. Stated briefly,\nnumber of conclusions which have served to give us broad general guideposts\ndecentralization is achieved by assigning responsibility and authority for each\nin thinking about future systems. It has also revealed the nature of some speci-\nmanagement decision to the lowest level in Company organization where an\nfic requirements and has provided reasonable backgrounds in which to evaluate\nadequate scope of information is available for that decision. Responsibility\nfuture systems. This year we are examining the prospects for international\nis placed on the individuals who will feel the greatest pain in the event of bad\nstability through 1975.\ndecisions. Appropriate rewards are available to these same individuals for\nconsistently good decisions.\nIn the Synthesis Operation we do feasibility studies of new technical\ndevices and we integrate these into compatible systems. Our equipment\nIn General Electric's decentralized structure, the basic building block\ndescriptions are carried only far enough to permit performance estimates and\nis a component we call the Product Department or Operating Department.\nrough cost estimates. The people in the Synthesis Operation include physicists\nThere are over a hundred of these, and each operates with considerable\nand several kinds of engineers.\nautonomy, carrying on all business functions from planning, research, and\ndevelopment through design, manufacture, and marketing of one or more lines\nThe Evaluation Operation is peopled by economists and mathematicians,\nof products. Product planning is done both inside the Product Departments and\noperations research specialists, and experts in particular fields such as logis-\nat higher levels. In the typical Product Department there is a marketing section\ntics and reliability. These people are responsible for comparing various ways\nwhich includes a few people devoted specifically to the product planning function.\nof accomplishing specified defense missions in the future. They reflect these\nThere are also technical planning groups who serve some of the Division general\ncomparisons in terms of the requirements for scarce items, such as dollars\nmanagers. A Division in G. E. is a cluster of perhaps three to eight Departments\nin the Federal budget. Devices or systems which show up well in the evaluation\nwhose businesses and markets ar very closely related. There are also plan-\nprocess naturally take their places in our future environmental predictions.\nning groups in the \"Services\" or staff organizations attached to the Executive\nOffice.\nAt the corporate level there are a number of services or staff officers\nwho have organizations of experts in the functions common to all of our\nMy own group, the Technical Military Planning Operation (TEMPO) is\nbusinesses, such as finance, employee relations, research, engineering,\na part of the Defense Systems Department. It serves primarily the Defense\nmarketing, and so on. Some of these functional experts also participate in\nElectronics Division which consists of five Departments oriented toward\nplanning and their services are available not only to the corporate executive\ndefense requirements. Some service is also rendered to other Divisions and\noffice and staff, but also at the Operating Department level when a particular\nto the officers at the corporate level.\ncompetence is needed in depth.\nPeople Who Do It\nIn addition to these regular employees, we maintain consulting agreements\nwith recognized experts in many highly specialized fields. These people are\nProduct planning is decentralized in General Electric in a way which\ncalled in for specialized advice and counsel in their particular subject areas.\ngoes with the management decentralization scheme. In our Product Departments,\nproduct planning people are usually expe rienced in the equipments and markets\nOver-All Effectiveness\nof the particular Department in which they work. They are interested in the\nproducts lying within the product scope of that Department and lying in time\nA measure of the effectiveness of product planning at the Department\nimmediately beyond the items which are currently being developed. This\nlevel lies in the fact that product planners are still hired and maintained by\nmeans that they are normally looking two to five years into the future.\nmost of the Departments of the Company, including those in industrial and\nconsumer commercial businesses as well as those in the defense area. I\nIn the Defense Electronics Division, we in TEMPO support the product\nbelieve that this fundamental economic test shows that product planning is a\nplanners in several Departments with a team oriented at the five-to-fifteen-year\nrecognized and needed function. My own organization is probably not old enough\nfuture period. We have no restriction as to product scope and no ties to any\nas yet to permit a reliable reading on its performance from the mere fact of\nparticular product line. TEMPO now has about one hundred and fifty people\nits existence. We have been growing steadily since August of 1956. We now\nprofessionally qualified for the substantive work of the organization. We\nsee planning operations of various sizes being organized in other Divisions of\nattempt within this group to cover all of the major fields of human knowledge\nthe Company, and we see somewhat analogous organizations in other companies.\nwhich are applicable to defense problems. The work is divided roughly into\nWe are probably the largest industrial venture in this function, although we are,\nthree phases. These are, first, prediction of the five-to-fifteen-year future\nof course, still fairly small compared to several organizations of the non-profit\nglobal situation; second, synthesis of preliminary system and equipment designs\nvariety which do this work for the Government.\nto operate in this future environment; and third, evaluation of proposed equip-\nments and systems on a cost-benefit basis.\nI am perhaps prejudiced in this matter, but I believe that TEMPO has\nbeen able to contribute a great deal of significant information to our customers.\n-44-\n-45-\nin Government and to managers at many levels in the Company. As our com-\nAnother point which would allow us to improve defense planning\nmunication ability grows and our experience deepens, we shall be able to do a\nconsiderably would be a public recognition that defense expenditures are\nmuch better job. As I said earlier, we see the major purpose of planning as\nlike insurance premiums and not like a dole or a WPA project. Defense\nthat of calculating relative risks, or in other words providing better odds for\nexpenditures should not be used to keep a particular set of companies in\nthe bets which our managers must make in the presence of very great uncertain-\nbusiness or to benefit the labor surplus areas of the Country. The costs\nties. It is often difficult to make a precise evaluation of our work. This is\nassociated with a modern weapon system are so fantastically high that we\nrticularly true when we must tell a very busy manager that his particular\ncannot afford to buy less than the best. It is a major fallacy to buy our de-\nproduct line is apt to be very short-lived because of forces beyond his recogni-\nfense insurance on a basis of price alone when a small improvement in per-\ntion and control.\nformance or in the rate of system obsolescence far outweighs the cost advantage\nof going to a cheaper supplier. Competence, innovation, and follow-through\nGeneral Electric believes that it is a part of good corporate citizenship\nof the equipment into the field are individually expensive, but they are necessary.\nto participate with the Government in the selection, development, manufacture,\nIn the long run they are economical.\nand installation of defense products. We seek to provide those which promise\nthe best chance of giving rational, workable, economical defense of the Nation.\nEven with all of the improvements we can make in the next few years,\nWe enjoy responding to Government requirements. We also believe that we\nit is hard to see how human organizations are going to keep up with the rapid\nmust contribute our own ideas through the paths which the Military Services\nadvance of our national situation and our technologies. Planning will help some,\nhave established for this and through unsolicited proposals. We believe that\nbut it does not offer a panacea. It cannot be effective unless it is coupled with\nthe problems of national defense are so numerous and so complex, and that the\nintelligent and dedicated management, with good engineering, with good work\nneed for continuous progress is sogreat that the Nation must not turn down any\non basic science and technology, with responsible manufacturing and product\npromising idea without some exploration. Further, we believe that the com-\nservice, and perhaps not least, with a little bit of luck.\nmunication and decision time required to establish a complete, agreed-upon\ncentralized approach to most defense problems cuts very seriously into the\nuseful service life of defense systems. It is probably more economical in the\nlong run to tolerate some degree of overlapping and duplication than it is to\nargue out each case and then to build obsolete equipment on the basis of the\nagreements.\nHow Could Planning Be Improved\nPlanning is primarily a matter of generating, collecting, handling, and\nanalyzing information and drawing probabilistic conclusions. These must then\nbe prepared, stored, and communicated to others. It would be easy to conclude\nthat anything which will speed up the flows ofinformation would be of great help\nin the process. Unfortunately, however, this simple approach does not give the\nexpected results. There are, of course, certain revisions in the industrial\nsecurity procedure which would greatly expedite this flow and reduce the over-\nall cost considerably, but we now have available so much information that a\nsimple increase in the flow will not be much help. Instead of concentrating on\nquantity, we need to develop processes for storing, retrieving, and routing\nthis information in accordance with the needs and abilities of people. A man's\nrate of information transfer is naturally and fundamentally very limited. The\nsituation in science and technology, as well as insociology and politics, is such\nthat no single human being has the power to grasp a large situation in detail and\nto make all of the necessary decisions. If we increase the flow of information,\nwe must also have an improved organization and understanding on the part of the\npeople who deal with it. This is accomplished in part through management de-\ncentralization, but it also requires a training and attitude on the part of the people\noperating the planning force which is difficult to develop among rugged individual-\nists. There is considerable room for improvement both in the mechanisms by\nwhich we handle information and in the organizations and training of the people\nwho do the work, both in and out of the Government.\n-46-\n-47-\nMARKETING AND MARKETING PLANNING\nintercontinental ballistic missiles and space units was virtually nothing ten\nIN THE\nyears ago. However, fiscal 1961 finds these as major items of expenditure.\nDEFENSE MARKET\nFor aircraft companies, the changed product mix has meant a transformation\nin their fundamental functions. Formerly, the airframe was the most signifi-\ncant element of aircraft cost, and integration of all parts of the aircraft was\nPresented By\nthe responsibility of the airframe manufacturer. In the new military market\nof missiles and space units, electronics and propulsion take on strikingly\ngreater significance and become, in fact, the main segment of the market.\nJohn H. Richardson* and Stahrl Edmunds**\nTechnological Pace, rapid enough in every modern market, reaches\nunparalled heights in the military market. Technological changes have pro-\nceeded so rapidly that we have rather calmly accepted the jump from air\nLet us begin by examining the salient characteristics of the defense\ntravel at 620 miles per hour to satellites and 18, 000 miles per hour. This\nmarket in order to determine the kind of market place with which we are\nawesome rate of change, which sets our times apart from all others, serves\ndealing and to indicate the need for modern business practices. There are\nto emphasize the absolute necessity for understanding and putting into practice\nnine such characteristics.\nthe most advanced business systems, methods and attitudes if our present\nstructure is to survive in the technological revolution.\nFirst, it is a fluctuating market. The volatility of sales in the defense\nmarket typically has far exceeded that of the non-defense markets, even in\nChanged Research-to-Production Mix is characteristic number six.\ncomparison wo such durable-goods areas as primary metals and machinery,\nIn the modern defense market, technological changes, as we have mentioned,\nnormally considered among the most volatile. We do not anticipate a per-\nproceed so rapidly that the ratio of production expenditures to research\npetuation of such violent fluctuations to the contrary, we look upon this\nexpenditures will continue to shift toward heavier research and development\nmarket as becoming more and more stable\nyet\npast\npatterns\nshould\nnot\nexpenditures. It has been stated that the age of mass production is being\nbe ignored.\nkilled off by space. This has important implications for the economical\nutilization of current production facilities. In addition, as this mix shifts\nSecond, the military market is very large --- currently about $41 billion\nfavorable consideration must be given to increasing profit rates applicable\nwhen viewing the Department of Defense budget as a whole and some $17 to 18\nto research and development to finance facility modernization required to\nbillion when considering major procurement and research and development\nmeet the technological challenge.\nexpenditures. To grasp the magnitude of these figures, compare this market,\nfor example, to chemical and allied products, which constitute about a $25\nContract Continuity is a seventh salient characteristic- or problem-\nbillion market. Petroleum represents a $35 billion market, rubber products\nof the defense market. It is sometimes argued that the defense business is\nabout a $6 billion market, tobacco manufacturers about a $4 billion market,\nrelatively less risky because even on terminations the contractor is reimbursed\ntextile mill products about a $15 billion market. Thus the national defense\nfor costs and profit on costs. However, the big risk in defense business arises\nmarket represents one of the largest segments of spending in the entire U.S.\nfrom a firm's inability to maintain a continuity of contracted effort. Due to the\nindustrial spectrum.\nvery complexity of their product, defense contractors must maintain an abnormally\nhigh percentage of technical competence both staff and facilities the\nThe third feature to consider is future growth rate. The growth rate in\nsound perpetuation of which can only be realized by reasonably stable contract\nthe military market since the end of World War II, has represented a rate of\nsupport.\ngrowth of eleven percent per annum. However, recent projections suggest\nthat the military market will be fairly stable or grow at an average rate of\nThe eighth characteristic: Specialized Production Operations.\nsome three percent per year for the next decade, depending upon international\nDefense contractors are geared to produce final products that have the most\nconditions.\nexacting performance requirements in technological history. As a consequence,\ntheir production operations and processes are highly specialized that is,\nThus while the total Department of Defense market has grown at a very\ngeared to the product's needs. Thus, as his loading fluctuates, the defense\nrapid rate in the last decade, its rate of growth will slow down for the next\ncontractor is not in a competitive position for he cannot readily adapt or divert\nten years. A slowing down in the rate of growth in any market raises important\neither his staff or his plant to other products of less exacting performance\nproblems for a firm operating in that market. The fact that the total opportuni-\ncharacteristics for sale in commercial fields.\nties are growing at a decreased rate makes it much more difficult to maintain\nan individual firm's rate of growth in a changed environment.\nFinally, consider competition. It is interesting to note that competition\nhas become one of today's most pressing challenges. We have witnesseda\nChanged Product Mix is the fourth factor to consider, for vast changes\ncomplete transition from the relative lack of interest in defense business that\nin the military market have taken place in the last decade. Spending on\nexisted before Korea to the emergence of well managed, capable companies\nnow clamoring to do business in this market place. No longer does any organi-\nzation have a \"corner\" on any segment of military technology.\n*Director, Marketing, General Offices, Hughes Aircraft Company\n**Manager, Market Analysis, Hughes Aircraft Company\n-48-\n-49-\nwhether this funding is possible within the limits of available budgets.\nTHE ESSENTIALS OF A MARKET PLAN\nFrequently, the budget constraints force program cancellations or stretch-\nThe nine characteristics of the defense market may be summed up\nouts a fact of which, I am sure, all of here are painfully aware.\nsimply as constituting a market of inordinate change. When a market is\nThe second step in developing the market plan is program selection.\ncharacterized by inordinate change it must, of necessity, be carefully studied\nThe problem here is to align the skills and capabilities of the company with\nto be understood. This process of study requires (1) the organization of data\nappropriate programs identified in the market overview.\nand (2) the summation of the data into a market plan.\nA hypothetical illustration of such program selection is shown in the\nThe organization of data to understand the defense business is no small\nnext chart which shows the addition of new program areas to existing product\ntask. One purpose of this seminor is to consider the need for and availability\nlines. Obviously this program selection is based upon a preliminary market\nof data required to do the planning job in both the military services and defense\nanalysis indicating ability to contract for the program and technical\nindustries. Such an effort is of great significance to both the quality and cost\nassessment to determine the ability to design the system.\nof planning that can be done. We are in the early stages of data organization\nand handling in the defense area, with all of its consequence of duplicate effort,\nThe third element of the Market Plan is to formulate the action steps\nfalse starts, and inadequate knowledge on all of our parts.\nneeded to consumate the program. On the technical side this means pre-\nliminary design and specifying and scheduling the follow-on research,\nDespite all of these problems of getting adequate adata, all of us ---\ndesign, and development to be done. On the marketing side it means carrying\nmilitary and industry planners alike must make the best plans we can with\nthe message to the customer in such a manner that it will enable him to under-\nthe data presently at hand. Let me describe how this is currently being done\nstand and prefer the operational effectiveness and cost of your proposal versus\nin our company. The first step has been a very undramatic one, that is, the\nhis alternate choice. The organization of actions needed for two-way communi-\ncreation of a central file for all the data that the company obtains in its ordinary\ncation with the customer is a substantial task. We at Hughes have enumerated\ncourse of business. Into this file go such things as (1) clippings from news-\nsome 397 marketing decisions which are made implicitly or explicitly in order\npapers and periodicals, (2) trip reports, (3) published budget documents and\nto provide the customer with sufficient knowledge to make an intelligent evalua-\nCongressional hearings, and (4) copies of planning documents for which the\ntion of a proposal. Seen in this light I believe you will agree that marketing is\ncompany has established a need to known The operation of such a file over\na formidable and necessary task, one that deserves the same careful, scientific\ntime can accumulate an impressive body of data, at least impressive in quan-\neffort that engineers apply to design problems.\ntity. The real problem is to make some sense out of the scattered bits of data,\nthat is, the summation of the data into some pattern. The studious examination\nThe last element of the market plan is to carry out the action steps that\nof the materials in this file is the beginning of a market plan. The results of\nhave previously been determined in the plan. This is the doing or operating\nsuch study provide an overview of the market, which is in our minds the first\nside of marketing; and the key element is managerial skill in arranging all the\nelement of a market plan.\nelements that make up the \"Marketing Mix.' To make this statement clear,\nlet me discuss more fully what I mean by the \"Marketing Mix.\nAt this point let me enumerate all four elements of a market plan to help\nkeep this discussion in perspective. The four elements of a market plan are:\nTHE MARKETING MIX\n1. An overview of the market.\nThe \"Marketing Mix\" encompasses all those company functions which\n2. Program selection.\nhave been integrated in the interest of accomplishing marketing objectives.\nIn order for the Mix to be most effective, it is necessary to analyze its\n3. Formulating the action steps.\nfunctional elements to be sure that, first, the necessary elements are\nall present; second, that they are individually strong; and third, that they are\n4. Carrying out the actions.\nblended together in an optimum manner in the support of the Market Plan.\nThe overview of the market is constructed simply by using specific\nMr. Robert Hills, President of the consulting firm, Marketing Dynamics,\ncustomer requirements as building blocks to put together a picture of the\nInc., speaks of the marketing mix as the \"seeing, planning and doing functions.\"\ntotal market. As an example of this type of effort I would like to show you\nIt is not feasible here to discuss each of these functions in detail but only to\nour view of NASA requirements and funding over the next decade. Notice the\ntreat them with sufficient pertinent comments to place them in proper perspective.\nemphasis on the booster program in early years. This emphasis shifts to\nspace probes in the later years with consequent new requirement in payload\nThe seeing and planning functions have already been discussed, so let\nand instrumentation. Similar charts can be constructed for the various military\nme just summarize the nature of their assignment in the Marketing Mix. What\nand commercial requirements. The sum of all psuch programming of customer\nabout the first function: \"seeing\"? The Seeing function is performed by an\nrequirements is the overview of the market.\nInformation Processing Activity tailored to the needs of each company.\nAfter identifying all the funding needed to finance future requirements for\nNASA, and the total Department of Defense, it is important to determine\nBERALD -51-\n-50-\nMarket analysis most assuredly is charged with the responsibility for\nThe \"doing\" functions typically include advertising, contracting, sales,\naccumulating and analyzing data pertaining to immediate customer desires and\npublic relations and service.\nneeds, but it also has infrequently practiced responsibility for searching\nthe long-range total behavior of the market. It is fundamental, it seems to me,\nAdvertising, SO aptly put by Mr. Merck of Merck & Co., \"is a paid\nthat the gross present and future dimensions of any market must be envisioned\nmessage delivered by someone else to influence an audience toward a profitable\nas clearly as possible before long-range objectives, plans, short-range objectives\nsale of your product.\" Advertising should be considered and treated as an\ninvestment rather than as an expense and should receive the same careful\nand programs can be offered for consideration.\nplanning that is afforded the product itself to insure that product, institutional\nThe \"planning\" function of the marketing mix is usually termed product\nand recruitment benefits are realized to the extent and in the proportions\ndesired.\nplanning, however, for our discussion of \"planning\" we will be referring to\nthe all-encompassing requirement for marketing planning.\nContracting has become more and more a major contributor to the welfare\nof the enterprise. The day of \"administering the paper work\" is far behind us.\nMarketing planning in its broadest sense has two purposes:\nGovernment and industry experts have properly collaborated to elevate the\n1. To evaluate marketing opportunities available to the company\ncontracting process to a level where \"businessmen\" are essential to its ful-\nfillment.\nand to select those which are best in relation to the strategic\nobjectives of the company.\nSales, more commonly referred to as Market Development, Applications\n2.\nTo develop plans which insure capture of each opportunity\nEngineering, Advanced Program Development and the L like contributes im-\nselected, based upon study of the requirements for success.\nportantly to the market analysis and product planning functions. This organizatio\ndoes not perform in the typical salesman fashion of presenting wares for sale,\nModern marketing planning is thorough, bold, creative, and objective.\nhowever, responsibility for complementing customer needs and requirements\nIt leaves nothing to chance if prior study is possible. Planning forces\nand company capabilities is centered here. Sales is charged with the responsi-\nconsideration and analysis of all aspects of a problem or opportunity. It\nbility for representing the enterprise to the customer in the development of a\nweighs alternatives. It identifies risk. It compares results with cost to\nbusiness relationship, for assuring that the enterprise is responsive to all re-\nachieve. Planning encourages creative thought. It invites innovation.\nquirements contributory to the finalization of a joint endeavor and for main-\nIt gives purpose to marketing actions. Planning brings order, efficiency\ntaining constant customer and enterprise satisfaction with the product or service.\nand confidence. Lack of it leads to disorder, improvisation, and actions based will\nWhile sales and contracting are often considered to be a single function, in\non expediency. Without imaginative and dynamic planning, the enterprise\nreality they are two distinct responsibilities, each requiring special skills.\nThat is not to say that in some cases members of either organization could not\nflounder and must accept mediocrity, if not decay.\nmake equal contributions to the other, just as individuals in engineering,\nPlanning begins with the defined objectives of management. It develops\nproduction, sales and contracting, for instance, complement each other as\nstrategy and tactics shaped to these objectives. It orients marketing actions\nmembers of a sales team.\nto the future, rather than to the past. It is in the future where opportunities live.\nThis kind of planning mobilizes power and capability behind each marketing\nPublic Relations, as envisioned here, refers to that responsibility the\nprogram. It brings profit and growth to the company skilled in its use.\nenterprise has for attending to customer and general public needs which\nusually fall outside of the more direct channels which exist between the customer,\nCustomer needs and wants must be anticipated since the responsibility\non one hand, and contracting, sales and services on the other. Of primary\nof a leading supplier does not end with the capacity and ability to meet the\nimportance is the link which Public Relations provides between the company\ncustomer's known needs, but rather includes actual assistance to the customer\nand the portion of the public which directly or indirectly affects its future to\nassure that accurate and timely coverage of the company's activities is dissemi-\nin determining what his needs are going to be in the future.\nnated. This function should be established with its specific charter as an\nThe \"doing\" function is crucial to success in modern marketing systems.\nintegral member of the marketing mix.\nThis is where the product or service meets the buyer. This is the action phase\nThe final \"doing\" function is service. Responsibility for the product, of\nof marketing. This is where plans are executed, where This function advertising aims appears, at more\ncourse, does not cease when delivery is made to the customer. On the con-\nand where products ar seen and purchased.\nthan today's sale. It goes after respect and confidence from each buyer. and It\ntrary, complete customer satisfaction can only exist when the product is\nbuilds customer loyalty not alone to the product but also to the company its\nexpertly and continuously supported even after it is in service. In truth, the\nIt wants to create repeat business for the future as it makes valuable each\nproduct is the company in the minds of those using it, and therefore in the\npurposes. sale today. Satisfied, loyal customers have never been more than of\nservice area, more than in any other function of the marketing mix, the\ntoday. Confidence and loyalty, although intangible in character, are assets Actions\ncorporate image receives its most challenging test.\nenormous value to any company when they prevail in customer minds. it.\ntaken within this basic function will enhance customer loyalty, or reduce\nThis indicates its importance.\n-52-\n-53-\nSYNTHESIS OF THE MARKETING ELEMENTS\n3. The company establishes a more continuing relation to serve the\nWe have not reviewed all of the elements that one could include in the\nmilitary well. The recognition of the modern marketing concept by manage-\nment, from the first \"seeing\" of a new requirement to the final \"doing\" of\nmarketing mix, but those mentioned are particularly worthy of consideration\nfield service and support, commits the company to devote all of its energies\nby our industry. We might have added sales promotion, sales training, dealer\nto providing the military services with systems that will be effective and\nrelations, warehousing, production scheduling and, in fact, finished goods\nreliable in operational use.\ninventory control. But whatever the elements one may include in the marketing\nmix, the important point is that there must be a complete understanding and\n4. Company effort which is market or customer oriented achieves lower\nan effective synthetis of these functions or \"modern marketing\" will not exist\nin the enterprise.\ncosts because it is selective, because it aligns customer needs with company\nskills, and because the final test of its effort is a usable product and a satis-\nfied customer.\nCONCLUSION\nFor these reasons, I submit that modern marketing practices including\nNow some of you here, particularly in the services, may well ask:\ndynamic marketing planning are far from being non-essential. Instead --- only\nWhat difference does it make if modern marketing exists in a defense enter-\nif these modern business practices are employed can industry properly put its\nprise? I am well aware of the solidly entrenched idea in government that\nskills at the disposal of the Department of Defense and, in the end, help provide\nfor the national security of the United States.\nthe military services are never \"sold\" anything, rather--they \"buy\" systems\nthat they know they want. From this viewpoint, marketing is regarded as\nnonessential, if not useless.\nIf the military establishment and the defense industries were small,\nI would agree with this. But they are not small. The number of people and\ndollars are, in fact, enormous. For the same reason that the town hall form\nof democracy in the United States had to evolve to representative government\nwith the increase in size, so too have we had to move toward a representative\nform of liaison between government and industry. We are gathered here to\nimprove that representation and liaison, to make it more factual, more orderly,\nand more objective. This, too, is exactly the purpose of marketing in the\ndefense industries. It is a form of representation: first, the representation\nof military needs and requirements to the company, and secondly, a representa-\ntion of the company\"s applied technology to the military. I submit that when this\ntask of marketing or representation is done in a factual, orderly and objective\nway, it produces several real advantages in the defense, effort.\nThe benefits to the military services of an orderly marketing approach\nare:\n1. More depth of effort is concentrated by the supplier on selected\nrequirements of the services. That is, an overview of the market enables the\nsupplier to select those future requirements most in line with company skill\nand capability. Having made a judicious selection, the company can concentrate\ntechnical effort on a few well-executed design studies, rather than scattering\ninadequate technical efforts across a host of requests for proposals as they\nhappen to arrive in the mail.\n2. The military service obtains a more factual statement of product\nadvantages under an orderly marketing approach. When a company has a\nmarket plan, its \"marketing mix\" is organized to carry a more effective\nmessage of its technical recommendations to the customer. This effort takes\nthe form of improved proposals and explanations which enable the services to\ndo a better job of evaluation.\n-54-\n-55-\nControlling Parameters of Company Planning\nCOMPANY PLANNING IN THE DEFENSE INDUSTRY\nTurning to the matter of over-all company planning, let's ask our-\nselves: How can planning be used to assist management in guiding the\nover-all course of a defense contractor's business? Fig. 1 suggests\nPresented By\nthat there are several separable, but interacting planning functions typically\nat work. To focus these functions on the controlling parametersof over-all\ncompany planning, namely return on investment and growth, we have called\nL. E. Root* and G. A. Busch**\nout on the chart the sales forecast on the one hand and the programming and\ncoordination of the company's resources on the other.\nA good sales forecast depends upon planning that is both outwardly and\nChallenges to the Defense Planner\ninwardly oriented. Here, the outwardly oriented planning is concerned with\nthe environment in which the company will compete. The results of such\nAt the outset of this discussion, we would observe that the job of a\nenvironmental planning manifest themselves in the form of projections of\nplanner in the defense industry (and certainly within the military establish-\nthe potential demand in each of the company's product/market areas, and\nment itself) is an exceedingly tough one these days. To point up this obser-\nin the assessment of the likely characteristics of competition. On the inward\nvation, we might examine some of the more important challenges that the\nside, planning is concerned with the projection of the company's capabilities\nplanner faces:\nto effectively capture a proper share of the potential demand in the face of\nthe expected competition.\nRight at the top of the list is the state-of-the-art, which seem to be\nchanging, in fact is changing, at an ever-increasing rate; on the basis\nTurning to resources planning, we are here concerned with the pre-\nof this factor alone, a company's over-all plan cannot remain fixed\nferred deployment of the company's technical resources, of its production\nfor long, but must be regularly and frequently looked at and updated.\nbase, of its marketing organization and its finances.\nAnother challenge, and one that is surrounded with the greatest un-\ncertainty, is the future trend in the East-West conflict. The complex\nCompany Planning Must Consider Both Military and Non-Military Business\nintermingling of sabre rattling, of disarmament negotiations, of\nnotorious scientific advances, of summit conferences, and the vola-\nIt is not uncommon in the defense contracting business, for con-\ntile shifts in the domestic political situations in certain members of\ntractors to have both military and non-military product lines. In such\nthis world's family of nations tempts one to plan by ground rule rather\ncases, as the figure suggests, over-all company planning must recognize\nthis fact and take account of the market opportunities, competitive situation,\nthan by rationale.\nand resources requirements of both the defense and non-defense market\nThen there is the challenge of projecting military requirements.\nsectors, in order to arrive at an optimal balance in terms of return on\nResponsive to the vagaries of the East-West conflict, and to the\ninvestment and growth.\nchanging state-of-the-arts, estimates of future military requirements\noftentimes tend to be short-lived.\nWith respect to the defense sector, in facing up to the task of over-\nall company planning, the changing requirements of the military customer\nFinally, there is the matter of the state of the budget. Here is a\nand the advancement of technology indicate that marked changes in the\nfactor which, by contrast to the others, is stable; but this very\ncharacteristics of the company must be considered. In the traditional air-\nstability in the face of changing technology and changing requirements\nframe manufacturing industry the shift in emphasis from manned aircraft to\ncreates a highly competitive aura within the defense establishment\nmissiles and space vehicles has caused the typical company to noticeably\nadd to and reshuffle its kit of skills. The aircraft-oriented weapon systems\nand within the defense contracting industry that the planner cannot\nof a decade and more ago are being replaced with systems where technical\nafford to overlook.\nexcellence in fields like electronics and propulsion is every bit as important\nas the flight sciences. To remain competitive, the \"airframe company\" of\nSo, from a company that has engaged in defense planning for a number\nyesteryear has found it mandatory to diversify its capabilities in consonance\nof years, to any of you who may more ecently have joined the ranks, may we\nwith the diversified requirements of its traditional customer, the military\nsay earnestly and sincerely that there is no \"tried and true\", or easy, or\nservices. In simple terms one could coin an applicable phrase to express the\ninfallible pattern to be followed. But one can say with fair assurance that to\nsituation: \"Diversify or Die!\"\nbe reasonably successful, a program of defense market planning must be a\ncontinuing program, and it must include a realistic appraisal of the technical\nAnother factor of great import to over-all company planning stems\noutlook, an understanding of military needs, and an assessment of likely\nfrom the fact that, barring a \"hot war\", the effective demand for the defense\neconomic constraints. We shall return to this subject later.\n-56-\n*Group Vice President, Missiles & Electronics, Lockheed Aircraft Corp.\n**Director of Market Research, Lockheed Aircraft Corporation.\nSeptember 1959. Lockheed was revealed as the principal contractor\nindustry's products is likely to grow at a somewhat lower rate than that for\nfor three leading U. S. satellite systems, Discoverer, Midas, and Samos,\nthe U. S. economy as a whole. Accordingly, many defense contractors of have\nall using our Agena orbiting vehicle.\ndiversification in non-military product/market areas at the same that\nseen fit, in their over-all company planning, to undertake programs time\nOctober 1959. Lockheed Nuclear Products began National Aeronautics\nthey are building up diversified skills to better compete in the defense market.\n& Space Administration study of radiation at space temperatures.\nLet's consider the case of the Lockheed Company, which for the\nDecember 1959. We agreed to buy a substantial minority interest in\npast several years has been following what our board chairman, Robert E.\nAeronautica Macchi, Italian aircraft-shipbuilding-motor vehicle firm.\nGross, has referred to as a \"concentric\" growth policy.\nDecember 1959. Lockheed Electronics Company was formed to\nUnder this policy, our basic skills as an aircraft manufacturer have\nintegrate our acquired and in-house electronics interests and further\nbeen progressively enhanced through several paths along the traditional skills,\npenetrate military and industrial markets.\nthree-way of products and new markets, and acquisition of\nroute to diversification: broadening of our in-house new skills de-\nJanuary 1960. We began reconstructing a Navy ship for advanced\nvelopment and experience. new And in our acquisitions, have aimed at such non-military complemen-\noceanographic surveys, a step toward our underseas research goal.\ntary skills as are necessary for us to take greater advantage of\nsituations that hold some affinity for our traditional skills.\nJanuary 1960. NASA selected our advanced Agena B for series of\norbital flights that will put Lockheed for first time in the deep space probe\ncall synergistic. In other words, the return on the combined skills and the can be\nWhen such opportunities are realized, the return is what we might\nbusiness.\nmade larger than the sum of the separate returns on the parent five\"\nFebruary 1960. Lockheed agreed to purchase a 50% interest and\nacquired skills. This has been called the \"two plus two equals effect.\nprovide management assistance to Grand Central Rocket Company, the\nnation's fourth largest producer of rocket motors and solid fuels.\nwhich Lockheed may has taken in the last year or so of interest in terms the\nYou find the following brief review of the diversification steps of\nFebruary 1960. We acquired Colby Steel and Crane companies\nsubject of over-all company planning. Here they are in chronological\nadding to our abilities in steel fabricating, shipboard and land cranes,\nand materials handling.\nsequence:\nNovember 1958. We began civilian production of the JetStar, first\nNow you should not get the idea that just taking such steps as these\nsmall corporate plane we have built since the 1930s.\nleads automatically to growth, or to diversification, or to a payoff in pro-\nfits. None realizes this better than do we as we start the immense job of\nDecember 1958. With Mexican industrialists, we formed an\ndigesting these expansion moves. We know that we have a big job ahead in\naffiliate, Lockheed-Azcarate, to build light utility planes in Mexico.\nintegrating these new activities, nurturing them to substantial size, making\nthem profitable, and unifying them so that they contribute to an improved\nMarch 1959. Lockheed Electronics & Avionics Division was\nreturn for our shareholders.\ncreated.\nWe expect the major part of our sales and earnings in the next few\nfacture F-104G Starfighters under license. Canada, the Netherlands, and Japan,\nMarch 1959. We signed an agreement for West Germany to manu-\nyears to come from aircraft, missiles, and spacecraft -- the more tradi-\ntional fields for our company -- but we hope that our diversification steps\nand Belgium, subsequently selected the Starfighter for defense use\nconstitute a foundation for future growth. This is a tough league, and we\nmanufacture in their countries.\nare approaching it with deep humility -- \"running scared\".\nMarch 1959. Lockheed bought Puget Sound Bridge & Dry Dock\nIn Figure 2 we show schematically how the structure of the Lockheed\nCompany, Seattle shipbuilding, ship repair, and heavy construction firm.\ncompany is changing as a result of these recent moves. The inner ring is the\nMarch 1959. Lockheed's role in Project Argus high altitude that nuclear\ntraditional area of our company's business: By far the largest part of our\nvolume is in the manufacture of commercial and military aircraft. In 1959\ndetonations was revealed. We later participated in space probes\nthis was 48% of our volume -- but for the first time the proportion fell to\nidentified and measured radiation in the Van Allen belt.\nless than half the total. Add to this percentage another 9% or so for air-\nApril 1959. We formed Lockheed Aircraft International as a wholly\ncraft modifications, repair, and services of various kinds.\nowned subsidiary to develop and expand foreign opportunities.\nIn the next expansive ring is 39% of our business -- in missiles,\n1959. Lockheed announced an agreement to acquire Stavid\nsatellites, and space research. And inthe outer ring is the remaining per-\nEngineering, May versatile military electronics firm. Stavid became a wholly\ncentage represented by shipbuilding and general heavy construction\nowned subsidiary in September.\nGERALD\nTIBRERY\n-59-\n-58-\nwork a field that we entered less than a year ago and other peripheral\nactivities.\nIn 1957 our Policy Committee decided to markedly expand the di-\nYou will notice, too, that our chart shows progress toward diversifica-\nversification studies underway in the Corporate Development Planning\ntion even in our traditional fields. Aircraft manufacturing and service is\nDepartment, and so a Diversification Task Force was organized in the\ndiversifying into scientific and industrial products of various kinds, nuclear\nlate summer of that year. More recently, the company has found it timely\nresearch and products, and electro-mechanical devices and instrumentation.\nto augment the market research activities of the Corporate Development\nAnd there is increasing emphasis in foreign aircraft sales and manufacturing\nPlanning Department through the establishment of a Market Research De-\nprograms to the point that we now have a substantial backlog in this area\npartment under the Vice President-Sales. In addition to company planning\nand are active in a dozen or so foreign countries.\nat the headquarters level, defense planning in a somewhat narrower sense goes\non throughout much of our line organization.\nAnd our newer ventures are diversifying. From the missile field\nwe are moving into electronics, both military and industrial, and into\npropulsion. And in shipbuilding we are spreading into steel fabrication,\nTwo Applications of Company Planning at Lockheed\ncranes, and oceanography.\nAgainst the backdrop of this brief description of the evolution of com-\nWe fully understand that to bring these new activities to the full\npany planning at Lockheed, a couple of examples of how the results of such\nrealization of their potential will take considerably money, management,\nplanning have been applied will be presented. Our first example concerns\ntechnical effort, and time.\nthe Lockheed Missiles and Space Division. In World War II days, Lockheed\nbegan a program of research, development and engineering in the field of\nBut the changing nature of our business has made such risk-taking\npilotless aircraft and their control systems. By 1953, when the Corporate\nnecessary, we believe, if our company is to grow. Our goal in over-all\nDevelopment Planning Department was established, the Company had estab-\ncompany planning has been to select these diversification steps carefully\nlished a competence in this new field. One of the very first projects under-\nso that they eventually, along with perhaps other new moves, will fill in a\ntaken by the Development Planning Department was a review of the U. S.\nreasonably complete spectrum as we see it.\nguided missile situation, and a qualitative estimate of the outlook for this\nproduct/market area. Partly on the basis of the resulting recommendations\nClearly, non-military opportunities are of increasing interest these\nof the Development Planning Department, and partly on the basis of manage-\ndays to those concerned with over-all company planning in the defense\nment's intuitive recognition of the ultimate importance of a bolder approach\nindustry. But, in keeping with the theme of this seminar, we shall con-\nto this new product/market area, Lockheed established a Missiles Systems\ncentrate on the defense side of the house as we discuss the evolution of\nDivision in November of 1953. In the words of Mr. Gross's announcement,\ncompany planning at Lockheed, and describe two selected applications of\nthe \"immediate effort of the new division will be in research and development,\nsuch planning.\nbut our long-range objectives cover the design, development and manufacture\nof pilotless guided missiles and their systems.\" He further called for\n\"expansion at once on all fronts of missile system research and development.\"\nEvolution of Company Planning at Lockheed\nAnother example of the application of company planning at Lockheed is\nIt is fair to say that over-all company planning has always gone on\nmanifested in the new corporate entity known as Lockheed Electronics Com-\nwithin the Lockheed organization as in all companies; however, prior to\npany. As in the case of missiles, Lockheed has been engaged in military\n1952 such planning was done informally by the Company's key operating\nelectronics activity for many years. Our competence in electronics had its\nexecutives. As their operating duties permitted, these executives would\nbeginnings in the 1940's when we procured and installed large volumes of\nfrom time to time discuss our industry's problems and prospects with\nelectronics systems in military and commercial aircraft. Such activity led\ngovernment, military, and civilian people. From such exchanges, and\nto the design and redesign of a variety of electronics gear for practical\nfrom their depth of experience in our business, these senior operating people\napplication. In those early days we adapted electronics into a rocket-firing\nplanned and guided the affairs of Lockheed. However, late in 1952, recog-\nradar-lautopilot combination that made possible the F-94 Starfighter series\nnizing the need to \"provide more effective management of our company\nas an effective all-weather interceptor. Our P2V Neptune, introduced at\nunder new and changing conditions\", Lockheed separated the over-all corporate\nthe end of World War II, has electronic devices that even today make it a\nfunctional and policy-making responsibilities from operating responsibili-\nprime Navy aerial weapon for locating and destroying submarines. Our\nties. This move toward decentralization reduced the operating load on the\nRC-121C and WV-2 flying radar stations, built for the Air Force and Navy,\nCompany's senior officers, and permitted them, as the newly constituted\ncarry tons of radar and other electronic equipment to keep a look-out for\nCorporate Policy Committee \"to devote more time and effort to extensive\napproaching enemies and to help guide fighters to the attack.\nlong-range planning and the determination of basic policies.\" The Corporate\nDevelopment Planning Department was established early in 1953, to provide\nIn the 1950's, as Lockheed's missile capabilities grew at an increasing\nstaff support to the Policy Committee's long-range planning responsibilities.\nrate, so did our competence to undertake the research and development,\nengineering and production of military electronics systems. Responding\nto the apparent shift in the relative and absolute importance of electronics\n-60-\n-61-\nmissiles, as well as systems and devices designed to improve human\nproductivity in processing of materials by utilizing automatic controls and\nproduct programming. The Engineering Service Division will provide field\nin the military product/market area, Lockheed's Development Planning\nservice on all LEC products and systems after the equipment becomes opera-\nDepartment, Diversification Task Force and Missiles and Space Division\ntional.\ncarried out a series of planning studies in the middle 1950's which led to\nthe establishment of an ad-hoc Electronics Task Force in 1958. As a result\nof the work of this ad-hoc group, and of the continuing work of the Diversifi-\nSome General Comments on Defense Market Planning\ncation Task Force, Lockheed established a new Electronics and Avionics\nDivision in early 1959, and acquired the Stavid Engineering Company later\nSo much for the application of company planning at Lockheed. We shall\nthat year. As the Stavid acquisition was completed last September, we under-\nconclude our remarks by presenting a few observations on the general\ntook several company-wide conferences, including all divisions and subsi-\nsubject of defense market planning.\ndiaries, for the purpose of finding ways and means to lessen duplication and\nmake our total electronics program more effective. Concurrently, we re-\nFigure 3 graphically illustrates our view of the three pillars of success-\nexamined the historical characteristics and future outlook of the electronics\nfull defense planning:\nmarket.\nA realistic appraisal of the technical outlook\nWe look for a continued rapid expansion in the demand for the products\nof the electronics industry, and we confidently expect that this market will\nAn informed understanding of military needs\ndouble in size during the decade of the 1960's. Before discussing our present\nview of the military electronics outlook, we would call your attention to the\nA careful assessment of likely economic constraints.\nindustrial sector of the market shown on Figure 1. As you can see, we look\nfor the industrial] electronicsi business to turn up sharply in the middle '60's,\nWe submit that the important challenge to planners in both the DOD\nand to exceed the military and space sector by the end of the decade.\nand industry is the achievement of the preferred temporal phase-matching\nof technical feasibility and military requirements within the constraints\nIt is our feeling that, reflecting the changing mix in weapons systems,\nof the military budget.\nduring the next decade the level of procurement of electronics related to\naircraft will steadily decline, whereas expenditures for electronics related\nThe assessment of likely economic constraints on the Department of\nto missiles and space vehicles and to their ground environments will increase\nDefense is a many-sided task, and many very able men are wrestling with\nby a factor of 2. During this period, research and development expenditures\nit. For one thing, the economic outlook of the United States is of pertinence.\nin the field of electronics are expected to increase by an order of magnitude,\nPerhaps of even greater importance is the international political situation,\nreaching an annual rate of moe than $1 billion by 1970. As missiles and\nparticularly the likely trend in the East-West conflict. As suggested earlier,\nspace systems become progressively more important, the share of the total\nthe inability of the best of planners to cope with the uncertainties in this\nDOD and NASA procurement and research and development expenditures that\narea sometimes inclines one to establish what he considers to be the most\nare devoted to electronics is expected to rise, from about 1/5 of the total in\nreasonable ground rules regarding this key variable in order to carry for-\n1958 to perhaps 1/3 of the total by 1970.\nward the planning process. Then there is the U. S. domestic political situa-\ntion which affects the resources available to the federal government, and the\nAs an outgrowth of this company-wide electronics planning, at the\ndisposition of these resources among competing non-defense, as well as\nend of 1959 we combined Stavid Engineering and the Lockheed Electronics\ndefense needs.\n& Avionics Division into our new Lockheed Electronics Company.\nTurning to the technical pillar of defense planning, it is probably fair\nThe Lockheed Electronics Company (LEC for short) has four operating\nto say that technology, and its underlying basic and applied research,\ndivisions organized to develop further the military competence we already\nis of dominant importance in the achievement of a superior military posture.\nhave, and to build along the most logical lines possible to meet the require-\nIt has been said that technical eminence is a never-ending race; as Figure 4\nments of government and civilian customers. The four divisions are\nsuggests, the pace of this race seems to be quickening. Advances in tech-\nsupported by an LEC headquarters staff which, as shown on the slide,\nnology, spawned by the work of our, and our adversaries', basic and applied\nincludes planning as one of its five functional groups.\nresearch laboratories, permits of the development of weapons of war of\never-increasing effectiveness. At the same time such advances subject the\nThe Military Systems-Stavid Division of LEC will do research, develop-\nexisting inventory of weapons to a high rate of technical obsolescence.\nment, manufacturing and marketing of electronics systems and sub-systems in\nthe government market area. Among the areas of concentration of this divi-\nFor the moment entering the dream world, were it not for the fact of\nsion will be air, ship and ground-based radar; ASW; fire control; and missile\neconomic constraints, the planners in the military establishment and the\nguidance. The Information Technology Division will engage in the development\ndefense market planners in industry might create a reasonably satisfactory\nand marketing of systems and products dealing with the transmission,process-\nanalytical model as a tool for coping with their problems. If cost were no\ning, storage, retrieval and display of data. The Avionics & Industrial Products\nDivision will develop, manufacture and market devices related to aircraft and\n-63-\n-62-\nobject, the performance of the weapon systems in the active inventory could\nbe made to always closely approach the state-of-the-art limit, through the\ncostly processes of compressing design and production lead times and fre-\nTo sum up, this matter of planning in the defense area is clearly an\nquently replacing the active inventory with brand new models.\niterative process. The key variables in the process are the state-of-the-art,\nthe defense requirements and the available resources. The key participants\nBut cost is an object a very compelling object these days which\nare the military establishment and the defense contracting industry; indeed,\nbrings us back sharply to the statement that the key challenge to defense\nit seems to us that in many respects the defense industry is an integral part\nplanners is the achievement of the preferred phase-matching of technological\nof the over-all U. S. defense establishment. In the light of these closely\nfeasibility and military needs within the constraints of the DOD budget.\nrelated, common interests, it makes sense for planners in the DOD and in\nFigure 5 schematically illustrates this challenge.\nindustry to cooperate ever more closely and frequently in the task of match-\ning defense needs with timely systems in order that our country might achieve\nConsider, if you will, that as a result of research programs underway\nthe maximum defense for the resources expended.\nhere and abroad the state-of-the-art available to the system designer is\ninexorably advancing with time. The outlook for the state-of-the-art available\nis critically dependent upon when the snapshot of the outlook is taken -- for\neven the best of planners cannot foretell with certainty the trend in the normal\nevolution of technology - much less the breakthroughs. Referring again\nto Figure 5, let's assume that the situation presented there is as viewed today,\nto\" Based on our to assessment of the threat, of the trend in the state-of-the-\nart available and of the economic constraints likely to prevail, we estimate that\na certain weapon system must be replaced by a new, advanced system at some\ncertain date in the future, let's call it toperational.\nThe military planner charged with laying the ground work for the intro-\nduction of an advanced system at time toperational, or the defense contractor\nhopeful of successfully competing to supply a system. to replace the existing\nsystem at toperational, might visualize three alternative choices, let's call\nthem System A, System B and System C. Consideration of System A may\nindicate that it offers performance characteristics noticeably superior to\nthose of Systems B and C; but upon further analysis it may be apparent that\nthe state-of-the-art required to bring System A into operation exceeds the\nstate-of-the-art \"available\" at toperational, and far exceeds the state-of-the-\nart \"available\" at the time that the decision must be made to go ahead with\nthe design and production of the system to meet the operational date. In the\noverly simplified situation thus described, the prudent planner would reject\nSystem A. Similarly, he would likely reject System C on the basis that even\nthough it is superior in performance to existing systems, and requires a\nstate-of-the-art beyond that currently available, by the critical time toperational\nthe performance of System C will be significantly inferior to other systèms\n(such as System B) which can, with reasonable design and production lead\ntimes, be introduced by toperational. So, on the basis of this schematic\napproach, a planner viewing the situation at to would likely conclude that his\nbest bet is System B, and that he should be ready to participate in competitive\nstudy and proposal activity at t₁ with the goals of obtaining a contract at\ntgo-ahead and providing an operational system at toperational.\nIt should be noted that such planning based on today's assessment of the\nsituation should be carefully reviewed at t1, and at intervening periods, in\norder that it might be determined if the dynamic changes typical in the defense\nbusiness have markedly altered the situation as it seemed to exist at to\"\n-64-\n-65-\nTHE KEY PILLARS\nOF DEFENSE PLANNING\nCOMPANY PLANNING AN OVERVIEW\nFIRMS\nFINAN-\nN\nCIAL\nARTS\nEMB'S\nSUCCESSFUL\nPLANNING\nTECHNICAL MILITARY ECONOMIC\nOUTLOOK NEEDS CONSTRAINTS\nPHYSICAL RESEARCH D.T.4E ENG'S RESEARCH ENG'O PRODUCTION ARESOURCES.COM R.O.1. GROWTH ASSESSMENT COMPETITION COMPANY FORECAST LIKELY $ PROJECTION- -COMPANY IMO COMBILITIES NEL FINANCE PLAN FUTURE BUDGET ING\n941\nCommox\nINV.\nPLANT\nEQUIP'T\nEMPLOYEES\nTECHNICAL EMINENCE IS A\nLOCKHEED\nBUILDING\nNEVER-ENDING RACE\nAND\n1960\nBRIDGE\nD\nSATELLITES SPACE MISSILES\nDRYDOCK\nAND. SPACE\nDIV.\nSYSTEMS\nSTEEL\nCRANE\nLOCKHEED\nLOCKHEED\nCALIFORNIA\nAIR\nDIV.\nD\n0\nTERMINAL\nNUCLEAR\nAIRCRAFT\nSTEEL\nLOCKHEED\nGEORGIA\nLOCKHEED\nLOCKHEED\nNUCLEAR\nAIRCRAFT\nTECH\nPRODUCTS DIV.\nAIRCRAFT\nSTEEL\nCORP.\nSERVICE\nFAB.\nD\n0\nFINANCE\nGRAND\nNOLOGY\nPACIFIC\nAERO-\nCENTRAL\nFINANCE\nAZCARATE\nNAUTICA\nROCKET\nco.\nLOCKHEED\nMACCHI\n(MEXICO)\nAIRCRAFT\nTHE BEST OF PLANNING\nINTERNATIONAL\n0\nELECTRONICS\nIS FOR NAUGHT\nELECTRONICS\nCO.\nWITHOUT COMPETITIVE\n0\nOTHER\nFOREIGN\nTECHNOLOGICAL BASE\nVENTURES\nA KEY CHALLENGE TO DEFENSE PLANNERS:\nPHASE MATCHING OF STATE-OF-ARTS\n-REQUIRED and -AVAILABLE\nTAVAILABLE\nSTATE-OF-ART \"REQUIRED'\":,SYSTEM A\nSTATE-OF-ART \"REQUIRED\":\nSYSTEM B\nPERFORMANCE\nFIGURE 5.\nSTATE-OF-ARTS PARAMETER\nSTATE-OF-ART\n\"REQUIRED\":\nSYSTEM C\nSTUDY &\nDESIGN &\nPROPOSAL\nPRODUCTION\nLEAD\nLEAD\nTIME\nTIME\nto\nt1\nGo-ahead\nOperational\nGERALD\n19XX\n19XX\n19XX\n19XX\n19XX\n19XX\n19XX\nFORD\nLIBRARY\nDinner Address\nHon. Gerald R. Ford, Jr.\n(R. Mich.)\non\n$\nГЛЯА-70-ЭТАТЕ\nRanking Minority Member of Armed Services Subcommittee\nHouse Appropriations Committee\n7\nAKEA СНУГГЕИСЕ 10 DEŁENSE\nGERALD -69- FORD LIBRARY\nCONGRESSIONAL RESPONSIBILITY IN DEFENSE PLANNING\nPresented By\nGerald R. Ford, Jr.\nMr. Chairman, participants in the Seminar on Defense Market Planning,\nand guests. It is a high honor and a rare privilege for me to have the opportunity\nto participate in this function this evening. But first I think I ought to set the\nrecord straight.\nIt is always dangerous for anybody in political life to appear under false\ncolors, or to participate in an unfamiliar area.\nI have strong aversion toward those in political life who place a halo over\ntheir heads and march down the road pushing people aside, just because of a\nreputation.\nI had an experience a few years ago, when I first became a member of the\nHouse Committee on Appropriations, which certainly set the record straight as\nfar as I was concerned.\nBack in 1951 I was a member of the so-called River, Harbor and Flood Con-\ntrol Subcommittee, better known as the \"Pork Barrel Subcommittee\" on\nAppropriations. Back in those days, we were trying to curtail and reduce spending\nin so-called non-military areas, so that we could devote a greater part of our\nappropriations to the military effort in Korea.\nThe five of us on this subcommittee, both Democrats and Republicans,\ntook a very stern and I think justifiable viewpoint that no new projects would\nbe inaugurated in this next fiscal year.\nWe came to the floor of the House with an Appropriation Bill that was, to\nput it mildly, austere, and we thought our handwork was well done and something\nthat would be universally acceptable.\nLo and behold, when we hit the floor of the House with this very tight budget,\nwe were met with not universal support, but overwhelming condemnation by our\ncolleagues.\nEach of the five of us took our turn in trying to defend our handiwork.\nBeing the junior member of the minority side on this particular subcommittee,\nI came last in trying to justify our action. I took lots of books and papers down to\nthe floor of the House to make this erudite exposition of why we had done what we\nhad done. After speaking thirty minutes or so with considerable self-satisfaction\nGEBALO -70- FORD LIBRARY\n71- VIBRARY\nJust yesterday, Lieutenant General Authur Trudeau, Chief of Research and\nDevelopment for the Department of the Army, said to our Subcommittee something\nand pride in my own comments, I walked up the center aisle. I got about halfway\nwhich really opened my own eyes, and I quote.\nup, and a good friend of mine, a Texas Democrat, reached over and grabbed my\narm. He Said:\n\"Electronics in general has seen a ten-fold increase since World War II and\nanother ten-fold increase can be expected by 1970. This is the fantastic area of\n\"Jerry, that is the best Texas longhorn speech I ever heard.\"\ndevelopment where the old vacuum tube circuits are now being micro-miniaturized\nto one-tenth, one-hundredth, and one-thousandth of their original size and volume.\nQuite frankly, I was apprehensive as to what he had in mind. But I asked\nThis means a tremendous savings in bulk, weight and power requirements for an\nhim:\nacross-the-board application to all types of Army equipment.\"\n\"Ken, what do you mean by a Texas longhorn speech?\"\nThis statement was highly significant to our Subcommittee and to me.\nAnd he smiled very sweetly and he said:\nThis was followed by another statement by General Trudeau's deputy, which\nmade a tremendous impression on me.\n\"Jerry, down in Texas a longhorn speech is one that has two points far, far\napart, with plenty of bull in between.\"\n\"We know that if we go to war today, an Army Corps will have 23, 000\nelectromagnetic emission devices in an area sixty miles on a side, whereas there\nI can assure you I have been somewhat self-conscious and apprehensive\nwere something like 9, 000 such emissions or devices in use in 1958, in the same\nabout any speech I have made subsequently.\narea.\"\nNow, to be honest with you, from past experience I would feel much more at\nThese kind of facts and figures in very technical sense certainly make me\nhome here this evening if I were making a purely political speech. Not that I\napprehensive and a little bit uneasy when I try to talk to an audience such as this.\nnecessarily do too well in that kind of an arena, but I can assure you I am more\naccustomed to that atmosphere.\nIt seems to me, as I have read this summary of the history of the electronics\nindustry, that it is truly an Horatio Alger industry. And furthermore, in my\nI might say that, bearing in mind the tenor of this seminar, I resisted some\nopinion, the industry could not have grown as it has by leaps and bounds unless\ntemptation and rejected any such kind of a speech, because it is my impression\nthere had been among you, before and now, individuals who in their own right are\nand my feeling that you people here are in this seminar for other purposes.\nHoratio Algers.\nHowever, I would also feel much more at home making a speech if I were\nIt is my judgment and opinion that the electronics industry could not have\npresenting, as one of the members of our subcommittee, the Defense Department\ngrown with such spectacular success to the point where, one, it is one of the most\nbudget to the other members of the House of Representatives not because I am\nvital contributors to our national security, or, two, it is one of the most essential\nany real expert, but on a relative basis, I might know a bit more than some of\nelements in America's industrial growth and efficiency, or, three, it is one of the\nmy colleagues.\nmost helpful and beneficial contributors to our day-to-day enjoyment of the fabulous\nsixties without, one, the inventive and scientific geniuses that are with you, and\nBut I am a little apprehensive here this evening, because in talking to you\ntwo, the management wizards which I am sure must have been before and present\npeople, I am faced with a very sophisticated, a very knowledgable audience, on\ntoday, and, three, the 700, 000 skilled workers who produce the products of those\nissues that are certainly highly technical and very comprehensive in their scope.\nwho invent them and manage them.\nI might also say that I feel a bit uneasy because I have met some of you in\nI might also say that I feel a bit ill at ease tonight because in this distinguished\nthis distinguished audience and know others who represent a substantial portion of\naudience there are members of the Army, the Navy and the Air Force team, who\none of America's great industries.\ntogether make up the most powerful, the most versatile and the most alert military\nforce in the history of the world.\nIn checking the facts and the records during the last week or so, I have\nfound that the electronics industry is the fifth largest manufacturing industry in\nThe military history of the United States covers more years and more pages\nAmerica. Secondly, it is an industry which, in the short span or relatively short\nin our record books than the history of the youthful, or relatively youthful,\nspan of fifty years, has grown from the invention of relatively simple vacuum tube\nelectronics industry. Each of the military services has had its renowned leaders\nto the phenomenal sales record of about eight billion dollars in production in a\nand its periods of greatest glory. Never once, to my knowledge, have our military\nsingle year.\nleaders failed us in a time of crisis. I am confident that our military leaders of\nthis era will give America the preparedness to maintain our national security in\nThe magnitude of the electronics industry really does not hit the public\nthe months and years ahead.\nwith the impact that it should. Even some of us who deal with military appropriations\non a day-to-day basis, year after year, five or six months each year, do not\nappreciate the situation as we should.\n-73-\n-72-\nThat reminded me of a story that was told to me by an older member of\nNow, although I am a bit self-conscious in such a group of experts from two\nCongress the first year I served in the House, back in 1949. He had been in the\ngroups with distinguished records, I can say with conviction I am bolstered a bit\nHouse for thirty years, or thereabouts, and he came over and he sat down beside\nby the fact that I speak to you tonight as a representative of the freest and, I believe\nme on the floor of the House one day and he said, \"Jerry, do you know the defini-\nthe finest legislative body in the history of the world. It should be obvious to all\ntion of a Congressman?\"\nof you that the Congress has its odd and sometimes time-consuming ways of doing\nthings, particularly at the present time. But in our nation's history, I say with\nBeing very deferential to someone with all that seniority, and with my lack\nall the vigor at my command, that it has made its full share of contributions to our\nof it, I said, \"No, I do not.'\nnation's progress and success. I can say without hesitation or qualification that\nin our comparison to all other legislative bodies in the history of man, its record\nHe said, \"Well, the definition of a Congressman is the shortest distance\nis unmatched.\nbetween two years.\"\nNow, thus far in my comments I have tried to be generous and complimentary\nI can assure you that is true. And anybody who has that term of office can\nto the electronics industry, the United States Armed Forces, and the executive\nhardly in many respects make commitments on a long-range planning program.\nbranch of the government generally, and to the Congress.\nBut I do think that Congress as a whole, regardless of individuals, can\nIn the past, each group or organization has met every challenge with a re-\nmake a contribution so that we can get, in my judgment, more defense per dollar\nsponse that has overcome the obstacles of the day.\nthrough planning.\nHowever, each of you know, as I do, that such success in the past does not\nFirst, there should be a stabilization of funding at an adequate level.\ninsure victory in the future. We only win the battles of tomorrow, or the battles\nahead, if we do the following things.\nAnybody who studies military appropriations over the last fifty years in\nthe United States cannot help but be struck with the fact that our policy up until\nOne. Admit our weaknesses and errors.\nrecent years was one of funding the military programs on a feast-or-famine,\npeak-and-valley basis.\nTwo. Come up with some new ideas once in a while.\nBefore World War II there were relatively limited appropriations made for the\nThree. Work together on mutual problems.\nArmy and the Navy. From that low level of funding, we went to the astronomical\nheights of $70 billion or $80 billion a year during World War II. At the end of\nFour. Work just a bit harder.\nWorld War II we went down to the valley of about $13 billion in military appro-\npriations. The Korean War awakened us to the problems at our doorstep, and\nFive. Dedicate ourselves ever increasingly to our American System.\nwe zoomed back upward to an annual appropriation figure in the neighborhood of\n$60 billion or $70 billion per annum.\nNow, today in the series of seminar or discussion groups that you have\nparticipated in, covering a period of about twelve hours, as I figure out the\nI think anybody who is objective will come to the conclusion that this\nschedule, you have attempted to seek methods of obtaining more defense per\nfeast-and-famine, peak-and-valley program of military funding is costly in time,\ndollar through planning.\nit is costly in dollars, and, unfortunately, it is costly in American lives.\nIn all sincerity, I wish it could have been my privilege to be a listener\nSuch a program was abandoned in 1953, and since that period of time, a\nin some of your discussions during the morning and afternoon sessions. I could\nrelatively high and relatively stable military appropriation program has been in\nhave benefitted immeasurably by being in those discussion groups and listening to\nbeing. I for one subscribe to and wholeheartedly endorse such a policy.\nthe comments made by you experts.\nFortunately, the Congress has bought such a policy, although we seem to have\nfrom time to time some differences of opinion within limited areas as to what is\nI am confident that whatever is accomplished by this meeting, or others\nenough or what is too much. But nevertheless, compared to the days before\ncomparable to it, will be derived from cooperative or joint effort.\nWorld War II, and compared to the days before Korea, our military appropriation\nprogram today is infinitely superior, both in stability and as to adequacy. This\nMy part of the program today involves what Congress can do to get more\nis a good program.\ndefense per dollar through planning.\nNow, this relative stability and relatively high rate of spending does not\nAs I sat thinking about what contribution I could make here today, I wondered\nmean, in my judgment, that a military appropriation bill should be immune from\nhow a Congressman could make a contribution in military planning. When I think\nCongressional investigation and Congressional action. As a matter of fact, under\nof planning, I think of the long-range program that should be laid out and carried is\nthe Constitution, that is our responsibility -- those of us both in the House and in\non. Now, in the House of Representatives, we have a two-year term, which\nthe Senate.\ncomewhat restrictive in how we can participate in a long-range project.\nGERALD FORD -75- LIBRARY\n-74-\nIt is my judgment that in the main those directly responsible in the House\nI am a little prejudiced and I may be treading on dangerous ground, so I\nand the Senate make a conscientious effort to exercise good judgment in this area.\nshould not speak too lengthily on this subject. But for the life of me, I cannot\nsee the necessity or the requirement for an annual authorization, in addition to\nI might also say that the threat or the reality of Congressional investigation\nthe annual appropriation. I am positive that this double analysis and action by\nof proposed funding programs helps to sharpen up a bit the programs that have\nthe Congress in these three vital areas military construction, National\nbeen approved by the executive branch of the government.\nAeronautics and Space Agency, and aircraft, missiles and ships - will extend\nand expand the lead time in getting the job done.\nI have talked individually with witnesses who have come before our\nCommittee, and they have said that this experience of being interrogated by some\nA good example of that is the experience we had during the last session of\nby some of the sharper and more incisive members of our Committee makes them\nthe Congress, when the budget, the actual obligation authority for the National\nbecome more certain of the justification of what they are proposing to the Congress.\nAeronautics and Space Agency, did not get approved until the last days of the\nCongress. The reason for the delay in appropriations was the delay in approval\nAnd so, through this process, I think we do get more defense per dollar in\nof the authorization bill.\nthe United States.\nIn the area in which the National Aeronautics and Space Agency operates,\nSecondly, I think Congress can get more defense per dollar through prompt\nat least at the present moment, time is of the essence, and Congress, in my\nCongressional action on the annual appropriation bill for the Army, Navy and Air\nopinion, was negligent in imposing this dual submission on the executive branch\nof the government.\nForce.\nMost of you know that the President submits to the House and the Senate the\nI hope that we see the wisdom of removing this requirement in the days\nbudget in January of each year. It would be expected that this appropriation bill\nahead.\nwould become a matter of law by the beginning of the fiscal year, July 1. In\nchecking the history of recent appropriation bills for the Department of Defense,\nNow, this requirement not only extends lead time, which many of you\nI find this not to be the case that only one out of the last ten military appropriation\npeople are trying to reduce, but it also adds to the cost of getting the job done.\nbills from fisca 1 year 1951 through fiscal year 1960 was enacted into law by the\nbeginning of the fiscal year involved.\nI happened to be reading a trade publication the other day which reported\nsome testimony before one of the House committees on this problem by Brigadier\nIt was October in one year when the appropriation bill became law. And it\nGeneral Robert J. Friedman, Air Force Budget Director. I suspect that General\nseems to be traditional that the military appropriation bill will become law in\nBill Lawton of the Army and Admiral Lot Ensey of the Navy would concur in these\nobservations. But let me read what Bob Friedman had to say about this dual\neither late July or August.\nrequirement.\nThis, of course, puts the military appropriation bill well into the next\nfiscal year. As a matter of fact, it almost overlaps the preparation of the mili- of\n\"We cannot identify which dollars applied to a given aircraft procurement\ntary appropriation bill for the next fiscal year, as far as the executive branch\nare new appropriations, which are recoupment dollars, or which are reimburse-\nthe government is concerned.\nment dollars. In fact, any attempt to do so would require a complex and costly\nadditional accounting system and would serve no useful purpose. Instead, the\nIt is my strong feeling that Congress could do a service to the executive\nAir Force hopes to retain flexibility to increase or cut amounts applied to\nbranch of the government, the military and industry, if we would get the military\ngiven line items of the program to allow for changes in requirement, changes\nappropriation bill out of the way, into law, by the beginning of the fiscal year.\nin priorities, or technological development.\"\nIt has been done as an exception. I can say to you that it looks like it will\nIt seems to me that this annual authorization and appropriation action\nbe done for fiscal year 1961 not because of the urgency of military matters,\ncertainly is bound to add cost to our defense and related programs.\nbut because of the urgency of certain political matters.\nIt is obvious, of course, that having to appear before four committees of\nThirdly, I think Congress can get more defense per dollar if it would remove\nthe House and the Senate, rather than two, places an undue burden on those who\nthe requirement for annual authorizations, in addition to annual appropriations. well As\nhave the responsibility of justifying and executing the programs. This is a waste\nmost of you know, in three areas today we require an annual authorization as\nof manpower, in my judgment, without any compensating benefit in the long pull.\nas an annual appropriation. One is in military construction. This has been tradi-\ntional for some time. Since 1958 we have had this requirement as far as the\nSo on the basis of lead time, cost and effort, it seems to me Congress could\nNational Aeronautics and Space Administration is concerned. Thirdly, since 1959\nhelp in this area by doing away with the requirement for annual authorizations plus\nwe have been faced, I might say, with the threat that this onerous task will be\nappropriations.\nthrust upon us in the area of operational aircraft, missiles and ships.\nFourthly, I think Congress can get more for the defense dollar by closer\ncontact or liaison between industry and the legislative branch of the Congress.\nBERALD FORD -760 LIBRA\n-77-\nThose of you who are familiar with the process that we go through each\nyear know that the respective members of the House and Senate, in committee,\nget primarily the justifications given to us by the witnesses from the military\nand executive branch. I do not quarrel with the competence or the integrity of\ncertain and positive we would get more defense per dollar from the money that\nthe taxpayers make available for these programs.\nthose who testify. But I do not think all the wisdom in these areas resides in\nthose who come before us.\nby inflexible legislation, the full utilization of knowledgable personnel, either\nSeventh, Congress can get more defense per dollar if we do not hamstring,\nIt seems to me that we, on a committee such as the one I serve, could\ncivilian or military.\nbenefit immeasurably from some assistance from industry.\nNow, unfortunately, because we have had in the past some long and extended\nMany of you may not be familiar with the fact that last year, during the\nconsideration of the appropriation bill for the Army, Navy and Air Force, on the\nsessions of the Congress, it is not practical for us on the committee to get out\nand have opportunities to meet with industry as I think we should. And I do not\nfloor of the House, an amendment was offered which read as follows, and I quote:\nbelieve that our committee, for example, should being in industry to testify\n\"None of the funds contained in this title may be used to enter into a\nbefore it, but we can accomplish the same result by a different method.\ncontract with any person, organization, company or concern which provides com-\npensation to a retired or inactive military or naval general officer who has been\nIt would be my hope that if we have shorter sessions and more concentra-\ntion, it will mean that our committee, and others, could individually and collectively\nthe date of enactment of this Act.\"\nan active member of the military forces of the United States within five years of\nvisit industrial facilities, talk with those in industry, so that we get more than a\nonesided or single-sided viewpoint. I think it would be helpful and beneficial to\nthose of us on the committee who go through this process every year.\nSubcommittee. That was offered on the floor of the House without prior warning to our\nFifth, I think Congress can get more defense per dollar if it would forget\nlocal geographical pressures.\nThe first vote was 130 in favor of it and 131 opposed. That was a fairly\nnegative. close margin. On a subsequent vote, it was 125 in the affirmative and 147 in the\nNow, I admit at the very outset this is an idealistic and utopian prescription.\nBut looking at the way the system operates, I find that in too many instances local\ninterests are more interested in keeping a plant going that they are in the Defense\nIt is almost incomprehensibleto me to visualize the harm and damage that\nwould have been done to our defense effort if such legislation had been enacted\nDepartment getting the most for its money. And I also find that local interests\ninto law. But I say to you that Congress apparently, or at least one branch of the\nand I admit they may be well-intentioned - are sometimes interested in the con-\nCongress, was somewhat tempted to enact such legislation last year.\ntinued production of products, despite the factthat those products in the rapidly\nchanging world we are in may be obsolescent or obsolete.\nThe net result of the introduction of this amendment to the appropriation\nbill was the Hebert study and proposed action in the same area.\nIt seems to me that in reaching for the new military objectives which we\nmust consider our national survival will be the foremost and, I hope, exclusive\nI am not an authority on what Representative Hebert and his subcommitted\nprerequisite.\nhave proposed, but I say to you, as I have said to people elsewhere any restrictive\nlegislation which limits the utilization of knowledgable people in my judgment\nIt is obvious to you, as it is to me, that Congress, on occasion, disrupts\nwould be harmful and detrimental to the defense program of the United States.\nsound military planning and inevitably adds to defense costs if it succumbs to\nlocal pressures.\nI am familiar with some of the arguments which have been made that certain\nthings would result because of past contacts, friendships and so on. I happen to\nSixth, Congress can get more defense per dollar if it would eliminate\nhave more faith in the American people, in all areas, and consequently I have no\npartisan policies for the consideration of defense policies, programs and\nfear of this threat as far as we are concerned.\nfundings.\nEighth, in my opinion, Congress can get more defense per dollar if we en-\nAgain, I must admit that this may be a bit idealistic and utopian; particu-\ncourage invention, not roadblock it by restrictive legislation. The most recent\nlarly in a presidential election year. But I must say, and I say this with deep\narea where Congress has, in my judgment, roadblocked progress, was in the\nconviction and sincerity, that the chairman of our Subcommittee, Congressman\nNational Aeronautics and Space Act of 1958. I trust this provision in the law will\nGeorge Mahon of Texas, in my judgment approaches the problems of defense\nbe amended.\nspending and the problems of defense programming and planning as objectively\nas any member of Congress that I know. I do not always agree with him. But I\nAt the outset, let me make this thought clear. No one can conceivably\ncan say that he sets a high standard that could well be followed by others in\neither the House or the Senate. And if such a standard were maintained, I am\nobject to the normal procurements where proprietary rights are freely given by a\ncompany in those cases where the government supports all or a major portion of the\nFORD\nresearch and development program. However, our individual scientists and our\nGERALD\nLIBRARY\nsmall busine ssmen need the protection of patents to give them both the incentive\n-78-\nand the opportunity to prosper and to grow, to invest their time, their money and\nFORD\ntheir prestige in enhancing our country's progress.\n-79-\nLIBRARY\nOur large industrial organizations need the protection of their proprietary\nrights, to give them the full incentives required to cause them to make large\ninvestments in well-equipped private laboratories, manned by highly skilled,\ntrained and well-paid scientists.\nThose people who propose the exclusive control and use of the patents by\nthe government in commercial fields are mistakenly evoking the principle that\nthe state should control basic rights, the know-how and the means of production.\nThe bald, cold facts of life are that if we wish to deter the Communists\nfrom overt military action, if we wish to defeat the Communists in the market\nplaces of the world, then we must fully implement our free enterprise system.\nWe must provide every reasonable and proper incentive in profit and prestige\nto provide both technological advancement and high volume-low cost production.\nMy final point is that Congress can get more defense per dollar, perhaps,\nby the establishment, by legislation if necessary, of an independent and continuing\nNational Defense Planning Group, which would encompass or have within it\nknowledgable representatives from industry, from the executive and military\nbranches of the government, and the legislative.\nPerhaps this again is utopian and idealistic, but it seems to me, as we\nface the threat that we do face, we must come up with something that could be\nhelpful in the days and months and years ahead.\nWe know, perhaps in this group better than in others, that this country\nfaces a full spectrum of challenges -- eduation, the growth and strength of our\neconomy, our military posture. This challenge, it seems to me, can be met,\nbut I do not think it can be met by sunshine soldiers or summer patriots. And\nyou cannot make footprints in the sands of time by sitting down.\nAs we face the challenge, those of us here and our fellow citizens can be\nconfident that if we rededicate ourselves to the principles that have brought us\nin America to the high level of success that we have today, we should have no\nfear for the future tomorrow.\nGERALD FORD -80- LIBRAR\nProcurement Trends\nCONTRACT\nSTUDY GROUP ON 'SINGLY MANAGED' COMMUNICATIONS will\nprobably turn out to be one of the busiest groups of studiers going, is going to\nhave to work hard to come up with any results at all. Because of the basic nature\nof communications to any sort of military operations, each of the services has\nheavily vested interests, will be reluctant to let go of what they have.\nTYPICAL ATTITUDE IS ONE OF SKEPTICISM, as expressed by one high-\nranking communications officer: \"What we have so far is agreement in principle,\nwhich isn't much of a trick to do. What is still needed is agreement in detail,\nand this is going to be tough.\"\nOTHER ROUGH SPOTS IN THE ROAD THIS IDEA MUST TRAVEL\ninclude funding and dubious advantages to be gained. To make all existing long-\nhaul communications compatible is going to run up a considerable bill for retrofit\ntype work. Because communications use-rates in all three services are high—\neven in peace time-the amount of duplication to be eliminated is not all that\nit appears to be.\nSMALL BUSINESS CONTRACTING IS AFFECTED under recent changes\nin ASPR's, with the requirement for Defense Business Subcontracting Small\nBusiness Clause now written into all contracts over $1-million which offer a\nchance for subcontracting. Short-form settlements on terminations may now\nbe used for procurements up to $2500, instead of the former $1000.\nMEASURE OF THE IMPORTANCE OF ASW TO THE NAVY is offered\nby one flag-ranker with the Atlantic Fleet: Almost all of the submarines we have\nin the Atlantic have anti-submarine warfare as their primary mission. This is\nbecause they are the best means to date of finding other subs, are not affected\nby so-called \"thermal layers\" in the water, which render sonar useless.\nTHE ERA OF SOLID-PROPELLED MISSILES comes nearer, with the Air\nForce announcement of a 1962 operational date for Minuteman, with first actual\nsquadrons set for 1963. First Polaris is due this year, and by '62 the sub-carried\nmissile should be available in some quantity. In Army's arsenal, first limited-\nrange (35 mi.) test of Pershing announced as being successful.\nLIGHT WEIGHT ITALIAN-MADE HOWITZER is generating wide interest,\nthroughout NATO nations, appears likely to be incorporated in the Marine Corps\ninventory here. Weighing only 2,860 lbs., the weapon can fire an average 5½\nrounds per minute, will disassemble to five man-carryable pieces.\nEXCELLENT RATE OF RELIABILITY FOR BULLPUP is being claimed\nby the Navy-in the neighborhood of 90-95%. This is even more remarkable\nsince the missile is unpacked, loaded and fired with no checkout. Navy claims\nsavings because of this in the area of $7-million a year, and may apply it to\nother missiles. Air Force, meanwhile, has announced plans to put nuclear war-\nheads on their version of Bullpup.\nSHORT MILITARY LIFE FOR THE M1551 Ford-built aluminized jeep\nseems to be in the cards, with no money to buy the vehicle in this year's budget.\nOn the other hand, the M38A1 version, built by Willys is working well with the\nMarines, with negotiations now in process for an added Marine purchase. In the\nsame area, Marines seem to be paying more attention to the Mechanical Mule\nas a handy combat tool to have around.\nMARCH 1960\n47\nProcurement Trends\nFlexible Spending Bid\nment dollars, or which are reimburse-\nCongressional Economic Subcommittee.\nment dollars.\"\nEndorsed by House Group\nMcGuire said GSA will probably\nHe continued, \"In fact any attempt\nbuy about $650-million worth of DOD\nHouse Armed Services Committee\nto so would require a complex and\nsupplies in fiscal 1960. FY 1958 figure\nmembers tend to go along with a\ncostly additional accounting system\nwas $354-million. These are mostly\nstrong Air Force bid for retention of\nand would serve no useful purpose.\"\ncommercial items purchased under\nflexibility in a new law requiring\n\"Instead,\" he said, \"Air Force hopes to\nformal advertised bidding procedures,\ndouble spending checks on operational\nretain flexibility to increase or cut\nhe said.\naircraft, missiles and ships.\namounts applied to given line items\nBut, McGuire said 68% of total pro-\nThe group recently heard closed-\n(of the program) to allow for changes\ncurement expenditures in fiscal 1959\ndoor arguments that new legislation to\nin requirements, changes in priorities,\nunder major weapons categories will\nplace operational weapons under sepa-\nor technological developments.\"\ncontinue under negotiated contracting\nrate authorizations apart from the ap-\nUnder the existing system, Air Force\nprocedures. McGuire said the increas-\npropriations would require a complex\nmay reprogram up $5-million, or in-\ning amount of defense money going\nand costly additional accounting sys-\nstitute a new program of less than $2-\ninto R&D rather than production\ntem.\nmillion, without prior approval by the\nmeans there will be no reversal of the\nWhile the law will not take effect\nSecretary of Defense. Quarterly repro-\ntrend to use of more cost-reimbursable\nuntil fiscal 1962, this year Defense had\ngramming reports are submitted to\ntype contracts.\nto submit a preliminary report on all\nCongress.\nHe said that such contracts now\nmajor weapon systems procurement\nTo retain flexibility, Friedman urged\nrepresent 40.9% of military contract\nand plans for financing them. Also re-\nthat this process not be changed.\ndollars. He added that it was defense\nquested was a plan to permit advanced\npolicy to use this type of contract only\nauthorizations of programs including\nDOD Common-Use Items\nwhen \"the nature and perplexity of the\nlong lead-time items.\nprocurement is such that the cost of\nWill Transfer to GSA\nBrig. Gen. Robert J. Friedman, AF\nperformance cannot be estimated with\nBudget Director, warned of the prob-\nDefense Department plans to trans-\nreasonable accuracy.\"\nlems in applying line-for-line authoriza-\nfer up to a million dollars a year worth\ntions on weapon systems. He said, \"We\nof common use procurement items to\ncannot identify which dollars applied\nGeneral Services Administration within\nthe next few years, Assistant Defense\nGAO Charges High Costs\nto a given aircraft procurement are\nnew appropriations, which are recoup-\nSecretary Perkins McGuire told a Joint\nIn Nike Procurements\nGeneral Accounting Office has told\nCongress that \"unreasonably high\"\nprices were paid on more than $2-\nMUROGRAPH\na new concept in visual control!\nmillion worth of purchase orders for\nNike missile parts. Specifically criti-\nLOW-COST VERSATILE EASY-TO-USE MUROGRAPH\ncized were buying practices of Doug-\nCHARTING & SCHEDULING SYSTEMS SIMPLIFY YOUR\nlas Aircraft Co., Inc., a subcontractor\nMAINTENANCE. PRODUCTION. SALES, PERSONNEL.\non Nike-Ajax and Nike-Hercules air\nCOST. INVENTORY & COMPUTER CONTROL. (AND MANY\ndefense missiles.\nOTHERS!)\nGAO charged Douglas with accept-\nTHESE NEW MODULAR, STEEL WITH WHITE ENAMEL\nBASIC UNIT\n000\nFINISH BOARDS AND PRECISION MADE SUPPLIES\nBRING YOU HIGHEST VALUE AT LOW COST.\n20\" X 20\" WITH\n125\ning prices that were unreasonably\nSUPPLIES, ONLY\nhigh when compared with previous\n19 MOHAWK DRIVE\ncosts in ordering parts. As a result of\nThe VISUAL CONTROLS CO. NORWALK, CONNECTICUT\nthe audit, both Douglas and Army\nFor more facts request No. 115 on reply card.\nhave acted to tighten contract super-\nvision, GAO said.\nThree exclusive reasons why\nParts were purchased from Aerojet\nGeneral Corp., Radio Plane Co., and\nJ. C. Peacock Machine Co.\nSIG-NA-LOK is best\nArmy has also revealed its original\nFor inventory or sales control, collection\nrequest for fiscal 1961 Nike-Zeus pro-\nor personnel records, Sig-Na-Lok is quicker,\ngram was cut from $1.537-billion to\neasier and more foolproof.\n$302-million by the time it was in-\nPerfect lay-back - both hands\ncluded in the President's Budget. The\nare free.\nPresident's budget request includes\nFast, easy removal of\n$287-million of a total of $328-million\npockets.\nrequested for research, development,\nLocking signals that\ntest and evaluation, $15-million for test\nwon't cause errors.\nfacilities and nothing for either pro-\nINC.\ncurement or military construction.\nWASSELL ORGANIZATION, INC.\nDept. A-3' Westport, Conn., Phone: CApital 7-4111\nArmy had wanted $805-million for\nprocurement and $389-million for con-\nFor more facts request No. 116 on reply card.\nstruction. Also, Army is faced with an\n48\nARMED FORCES MANAGEMENT\nSEMINAR ON DEFENSE MARKET PLANNING\nCongressional Responsibility in Defense Planning mr\nIntroduction - Texas Longhorn Story.\nD\nFrom past experience I would feel more at home if:\n(a) making a purely political speech--not that I do so well in that area\nbut I'm more accustomed to that environment.\n(b) making a presentation of Defense Department budget to the House of\nRepresentatives because I've had that privilege seven years. This is a\nmore sophisticated audrence.\n2810\n2\nQuite frankly, I'm ill at ease this evening because in this distinguished\naudience there are:\n(1) Representatives of one of America's great industries.\n(a) An industry that ranks 5th in manufacturing.\n(b) An industry which in the short span of 50 years has grown\nfrom the invention of a vacuum tube to the phenominal sales\nrecord of about $8 billion in products in a single year.\n3\n(c) Lt. General Arthur G. Trudeau, Chief of Research and Development,\nDepartment of the Army, in recent testimony before the Defense\nsubcommittee on Appropriations had this to say:\n\"Electronics in general has seen a tenfold increase since World War II and\nanother tenfold increase can be expected by 1970. This is the fantastic area of\ndevelopment where the old vacuum tube circuits are now being microminiaturized\nto one-tenth, one-hundredth, and even one-thousandth of their original size and\nvolume. This means a tremendous savings in bluk, weight, and power requirements\nfor an across-the-board application to all types of Army equipment.\"\n(d) Major General Wood, Gen. Trudeau's Deputy, had this to say:\n\"We know that if we go to war today, an Army Corps will have about 23,000\nelectro-magnetic emission devices in a square 60 miles on a side, whereas there\nwere something like 9,000 such devices in use in 1948 in the same area.\"\n4\nThe Electronics Industry itself is a Horatio Alger story. Furthermore\nthere are many individuals in the industry who are Horatio Algers in their\nown right.\nThe Electronics Industry could not have grown with such spectacular\nsuccess to the point:\n(a) that it is one of the most vital contributors to our National\nSecurity, or\n(b) that it is one of the most essential elements in America's industrial\ngrowth and efficiency, or\n(c) that it is one of the most helpful and beneficial contributors to\nour day-to-day enjoyment of the fabulous 1960s.\nWithout:\n(1) Inventive and scientific geniuses;\n(2) Management wizards;\n(3) 700,00 skilled workers.\nFORD i LIBRARY\n5\nAlso, I'm ill at ease because in this distinguished audience there are:\nMembers of the Army, Navy, and Air Force team, who together make\nup the most powerful, versatile, and alert military force in the history\nof the world.\nThe military history of the U. S. covers more years and more pages\nin our record books than the history of the youthful electronics industry.\nEach of the military services has had its renowned leaders and its\nperiods of greatest glory. Never once have these military leaders failed us\nin the past. I am confident our military leaders of this era will give\nAmerica the preparedness to maintain our national security in the future.\n6\nAlthough a bit self-conscious among such a group of experts from two\ngroups with such distinguished records, I am bolstered a bit by the fact that I\nspeak to you tonight as a representative of the freest and finest legislative\nbody in the history of man.\nThe Congress has its odd and sometimes time-consuming ways of doing things,\nbut in our nation's history it has made its full share of contributions to our\nsuccess. In comparison to all other legislative bodies in world history the\nrecord is unmatched.\nFUNDO is LiBRAR OFFALD\nThus for, in have my comments been\n7\nI complimentary to:\n(a) Electronics Industry\n(b) U. S. Armed Forces\n(c) Congress.\nIn the past each group or organization has met every challenge with a\nresponse that has overcome the obstacle of the day. However, such success in\nthe past does not insure Victory for tomorrow. We only win the battles ahead\nif we:\n(1) Admit our weaknesses and errors.\n(2) Come up with new ideas\n(3) Work together on mutual problems.\n(4) Work harder\n(5) Dedicate ourselves to the American system.\nFORD & LIBRARY GERALD\n8\nToday\nIn a series of seminars and discussion groups, covering a period of about\nyou as\nhave been\ntwelve hours, the participants are seeking methods of obtaining \"More Defense\nPer Dollar Through Planning.'\nWish I could have been with you. 2 could have benefitted m a partragent\nDesired\nTo ashin the This must be a JOINT EFFORT.\nGERALD R.FORD LIBRARY\nmy part 1th Program What Can involves: Congress\nDefinition na Congressonar - Kortrot\nDestaner between\nTwo years\nDo To Get More Defense Per Dollar through Planning?\n(1) Stabilized funding at an adequate level.\n(a) Peak and Valley - Feast and Famine\nAbandonment - costly in dollars, time, and lives.\n(b) Doesn't mean immunity from Congressional review.\nCongress has responsibility to challenge all expenditures.\nWell conducted Committee hearings where members are the\nDevil's Advocate can sharpen executive justification.\nFORD & LIBRARY GERALD\n10\nCongress can get more Defense Pen Dollar\n(2) Prompt Congressional action on legislation.\n(a) Annual appropriation bill.\n(1) Budget submitted in January\n(2) Should become LAW by July 1st.\n(3) Only one out of 10 of the Military Appropriations\nbills from F. Y. 1951 through F. Y. 1960 were inacted\ninto law by the beginning of fiscal year. It was\nOctober in one year with late July or August the\nmost likely.\nFORD & LIBRARY GERALD\nCongress can get more Deference Per Dollar\n11\n(3) Removal of requirement for annual authorizations and\nappropriations.\n(a) Military Construction\n(b) NASA - 1958\n(c) Operational aircraft, missiles, and ships. -1959\nObjections - Lead time - F.Y. 1960 NASA pryon.\nAdditional cost - accounting system (Fredman)\nDuplication of testimony -\nFORD & LIBRARY QERALD\n12\nCongress can get more Deferm Pan Dollar\n(4) Closer contact (liaison) between Industry and Legislative\nBranch.\nSemitation on Witners\n(a) Present system - long, unnecessarily so, sessions of\nthe Congress preclude committee visits to laboratories\nand production facilities.\n(b) Alternative -\nI do not advocate \"outside witnesses\" before the\nCommittee but the Committee individually and as a\ngroup, should investigate by \"on-the-spot\" trips.\nFORD is LIBRARY QERALD\n13\nCongress can get more Defense Par Dollar\n(5) Forget local geographical pressures.\nIdealistic and Utopian\nPlants - Products - well intentioned local interests.\nIn reaching for new objectives we must consider first, foremost,\nand I hope exclusively, the prerequisites for national survival.\nCongress disrupts sound military planning and inevitably\nadds to defense costs if it succumbs to LOCAL PRESSURES.\nFORD LIDRARY\n14\nCongrass can get more Defence Per Dollar\n(6) Eliminate partisan politics.\nAgain Idealistic and Utopian\nCongratulate - George Mahon\nSub-committee as a whole.\nFORD & LIBRARY GERALD\nII.\nComples can get more Defere Pen Dollar\n15\n(7) Do not hamstring, by inflexible legislation, the\nfull utilization of knowledgeable personnel - either civilian\nor military.\n(a) Santangelo proposal\nDursion 32-131 age- 130 Teller Nays- - 147\nyears - 125\nSantangalo amendment:\n(Offered to \"Procurement\" title of bill)\n1\n\"General Provisions\n\"Sec. 301. None of the funds contained in this\nTitle may be used to enter into a contract with any\nperson, organization, company or concern which provides\ncompensation to a retired or inactive military or\n10RD is LIBRARY GERA\nnaval general officer who has been an active member\nof the military forces of the United States within\n5 years of the date of enactment of this act.\"\n16\nCompress Can get more Defear Per Dollar\n(8) Encourage invention, not roadblock it by restrictive\nlegislation.\nNational Aeronautics and Space Act - 1958.\nFORD LIBRARY\n17\nComplex can get more Deferer Per Dollar\n(9) Establishment, by legislation, of an Independent and Continuing\nNational Defense Planning Group.\nExecutive\nWould include -\nMilitary\nLegislative\nIndustry.\nFORD is LIBRARY 0FRALD\nBrig. Gen. Robert J. Friedman\nAir Force Budget Director\n\"We cannot identify which dollars applied to a given aircraft\nprocurement are new appropriations, which are recoupment dollars,\nor which are reimbursement dollars.\n\"In fact any attempt to do so would require a complex and\ncostly additional accounting system and would serve no useful purpose.\n\"Instead, Air Force hopes to retain flexibility to increase or\ncut amounts applied to given line items (of the program) to allow for\nchanges in requirements, changes in priorities, or technological\ndevelopments.\"\nFORD is LIBRARY GERALD\nAt the outset let me make this thought clear: No one can\nconceivably object, to the normal procurements, where proprietary rights,\nare freely given by a company, in those cases, where the government\nsupports all or a major portion, of the research and development program.\nHowever, our individual scientists and our small businesses need the\nprotection of patents to give them both the incentive and the opportunity,\nto prosper and grow----to invest their time, money and prestige in\nenhancing our country's progress.\nOur Large industrial organizations need the protection of their\nproprietary rights, to give them the full incentives required--to cause\nthem to make large investments in well equipped private laboratories\nmanned by skilled highly trained, and well paid scientists.\nThose people who propose the exclusive control and use of patents\nby the government in commercial fields are mistakenly evoking the principle\nthat the state should control basic rights, the \"know-how\" and means of\nproduction.\nBERALD FORD LIBRARY\n-2-\nThe bald cold facts of life are--if we wish to deter the Communist\nfrom overt military action--if we wish to defeat the Communist in market\nplaces of the world--then we must fully implement our free enterprise\nsystem.\nWe must provide every proper and reasonable incentive--in profit\nand prestige, to provide both technological advancement and high volume,\nlow-cost production.\nGERALD R. FORD LIBRARY\nSeptember 15, 1960\nMr. L. H. Orpin\nIndustry Defense Planning\nElectronic Industires Association\n1721 DeSales Street, N.W.\nWashington 6, D. C.\nDear Lee,\nHave been back in Grand Rapids for about a week now trying\nto get caught up on the necessary and essential aspects of\nthe political situation. As you can imagine, between now\nand November 8 I andmost others in a similar situation will\nbe mighty busy.\nThe net result is that I can't in all honesty give the pro-\nposed National Defense Planning Group idea the attention\nthat it deserves. I am most unhappy that I did not have the\ntime to follow through before adjournment, but it seemed as\nthough during that period there was far too little time for\nanything but the necessary legislative and committee matters.\nThe net result of what I have said above is I just haven't\nhad and will not have the time to do what I promised you\nand others I would, I am most apologetic. I only hope\nyour Mr. Baker, Mr. Peterson and Mr. Trantham will under-\nstand.\nAfter November 8 I will make a conscientious effort to really\ndo something about this idea.\nWarmest personal regards.\nSincerely,\nGerald R. Ford, Jr., M.C.\nGRF trm\nFORD is LIBRARY 028410\nMr. Ford\nand Frank\n8/9/60\nLee Orpin of R.C.A.\n0188118\nCalled to say \"Hello\"\nrm\nFORD & LIBRARY GERALD\nELECTRONIC INDUSTRIES ASSOCIATION\n1721 DE SALES STREET, N.W.\nACTRONIC\nWASHINGTON 6, D. C.\nSSOCIATIO EST. 1924\nJune 30, 1960\nHon. Gerald R. Ford\nRoom 351\nHouse Office Building\nMashington 25, D.C.\nDear Mr. Ford:\nDuring your address to the EIA Defense Market Planning\nSeminar, you proposed the establishment of a National Defense Planning\nGroup which would encompass the Legislative and Executive Branches of\nthe Government, the Military Services, and Industry. The response to\nthis suggestion from representatives both of industry and several gov-\nernment departments, has been most favorable.\nThe members of the EIA Military Marketing Data Committee,\nsponsors of the Seminar, agreed to examine the feasibility of such a\ngroup. I am happy to tell you that the report of our subcommittee is\nfavorable to the establishment of a National Defense Planning Group.\nThe report recognizes the presence of a void in national planning because\nno communication link exists between industry, the Administration, the\nLegislature, and the Services. The report emphasizes that the gap can\nbe effectively filled, and recommends a structure to channel planning\ndata.\nThe functions of such a group, in our opinion, should\nencompass spheres much larger than those of any single trade association\nor other group currently in existence. The members of this subcommittee\ntherefore stand ready to assist the formation of a defense planning group\nas a matter of individual responsibility toward an improved defense effort.\nI am attaching a draft memorandum setting forth in some\ndetail, proposed activities and membership for this organization. We\nlook forward to an early opportunity to discuss with you the appropriate\nsteps toward implementation of this plan.\nYours truly,\nL.G. L. H. Orpin\nChairman, Seminar Follow-up Committee\nMilitary Marketing Data Committee\nCC: The Committee:\nW. E. Trantham (Hughes Aircraft Co.)\nR. E. Peterson (Philco Corporation)\nK. L. Baker (EIA)\nBERALD FORD BRAP\nInformed opinion in the United States believes that the\nCold War will last for many years. Communism has marshalled its entire\nstrength - military, economic, political, and propaganda - for the attack\non the West. In order to meet this threat effectively the United States\nmust attain maximum utilization of its resources. The objective can best\nbe achieved through proper planning.\nThe Executive and Legislative Branches of the Government,\nthe Military Services, and American Industry, hold joint responsibility\nfor the maintenance and growth of a strong national defense. So great\nan obligation can be effectively discharged only if complete understanding\nand cooperation exist among these four groups. Introduction of the Industry\ncontribution at an early point in planning would shorten reaction time in our\ntotal defense effort. Military requirements and industrial capability should\nbe melded firmly under the guidance of Legislative and Administration policies\nat an early stage of development. Up to this moment, insufficient weight has\nbeen given to the use of industry's planning and development capabilities as\na major asset of our national security program. The lack of formal communi-\ncations between government and industry planners has left these important\nrelationships to haphazard personal contact instead of a stable professional\nassociation. No link exists among the four responsible groups to ensure the\nfull flow of information at the planning level.\nThe real need of industry for authoritative planning information\nis not recognized, yet the impact of national defense on American industry is\nimmense. For example, over half the annual $10 billion of factory output in\nelectronics is applied to military purposes. The aircraft and petro-chemical\nindustries are similarly effected by defense requirements.\nBERALD FORD LIBRARY\n- 2 -\nOur economic and military future is tied directly to development of new\nproducts evolved from research and development. Last year, $6.7 billion\nwas allocated for R & D by DOD, AEC, and NASA. Proper exchange of planning\ninformation will lead to prompt utilization of our scarce research talent\nand capability, and minimize the peaks and valleys so often encountered in\ndevelopment activity. The cost to the nation of time, material, manpower,\nand money in achieving improved national defense can be reduced by coordinated\nforward planning. The establishment of a communication link among the four\nresponsible groups is the first and fundamental step toward the optimum use\nof the nation's resources. We propose establishment of a National Defense\nPlanning Group wherein the four responsible groups can jointly develop and\nimplement plans to better achieve our national goals. Such a joint planning\nbody is unique in U. S. history but, we believe, reflects today's need for\noptimum use of the nation's resources in the Cold War.\nThis organization might be chartered by the Congress and imple-\nmented by a joint Congressional resolution. Its primary objectives should\nbe to increase efficiency of the defense effort by providing interchange of\nplanning data:\n1. to direct the course of research and development\nby industry.\n2. to minimize the risk of misdirection of effort,\nleading to wasteful overcapacity.\n3. to eliminate violent production fluctuations which\ncontribute to higher dollar cost to the nation.\n4. to promote speed and flexibility in meeting changing\nmilitary requirements.\n5. to advise industry on best areas of investment of scarce\nfactors of production (plant, personnel, funds, etc.) to\nmeet military requirements.\n6. to indicate levels of capacity and capability of industry.\n7. to identify areas of industry strength to be exploited OFORD\nweaknesses to be corrected for maximum economic strength. BERAL\nLIBRARY\n- 3 -\nMembership should be drawn from the senior staff level of the\nArmy, Navy, and Air Force; from responsible top level defense industry man-\nagement; from the Executive - State Department, Bureau of the Budget, National\nSecurity Council; and from the Legislative - chairmen and minority party\nleaders of the Armed Services and Appropriations Committees of the House and\nSenate. Supporting panels, short-term in nature, would be formed as needed\nto handle special projects. Representatives of the four major groups wi th\nspecial competence in particular fields would comprise the panels. This\norganization should be supported by a high-caliber permanent staff.\nWe believe that the planning gap can be filled, and urge the\nestablishment of a National Defense Planning Group at the earliest possible\nmoment.\nGERALD FORD\nJune 30, 1960\nHon. Gerald R. Ford\nRoom 351\nHouse Office Building\nWashington 25, D.C.\nDear Mr. Ford:\nDuring your address to the EIA Defense Market Planning\nSeminar, you proposed the establishment of a National Defense Planning\nGroup which would encompass the Legislative and Executive Branches of\nthe Government, the Military Services, and Industry. The response to\nthis suggestion from representatives both of industry and several gov-\nernment departments, has been most favorable.\nThe members of the ETA Military Marketing Data Committee,\nsponsors of the Seminar, agreed to examine the feasibility of such a\ngroup. I am happy to tell you that the report of our subcommittee is\nfavorable to the establishment of a National Defense Planning Group.\nThe report recognizes the presence of a void in national planning because\nno communication link exists between industry, the Administration, the L\nLegislature and the Services. The report emphasizes that the gap can\nbe effectively filled, and recommends a structure to channel planning\ndata.\nThe functions of such a group, in our opinion, should en-\ncompass spheres much larger than those of any single trade association\nor other group currently in existence. The members of this subcommittee\ntherefore stand ready to assist the formation of a defense planning group\nas a matter of individual responsibility toward an improved defense effort.\nI am attaching a draft memorandum setting forth in some\ndetail, proposed activities and membership for this organization. We\nlook forward to an early opportunity to discuss with you the appropriate\nsteps toward implementation of this plan.\nYours truly,\nL. H. Orpin\nChairman, Seminar Follow-up Committee\nce: The Committee\nMilitary Marketing Data Committee\nW. E. Trantham (Hughes Aircraft Co.)\nR. L. Peterson (Philco Corporation)\nK. L. Baker (EIA)\nJune 30, 1960\nHon. Gerald R. Ford\nRoom 351\nHouse Office Building\nWashington 25, D.C.\nDear Mr. Ford:\nDuring your address to the EIA Defense Market Planning\nSeminar, you proposed the establishment of a National Defense Planning\nGroup which would encompass the Legislative and Executive Branches of\nthe Government, the Military Services, and Industry. The response to\nthis suggestion from representatives both of industry and several gov-\nernment departments, has been most favorable.\nThe members of the EIA Military Marketing Data Committee,\nsponsors of the Seminar, agreed to examine the feasibility of such a\ngroup. I am happy to tell you that the report of our subcommittee is\nfavorable to the establishment of a National Defense Planning Group.\nThe report recognizes the presence of a void in national planning because\nno communication link exists between industry, the Administration, the L\nLegislature and the Services. The report emphasizes that the gap can\nbe effectively filled, and recommends a structure to channel planning\ndata.\nThe functions of such a group, in our opinion, should en-\ncompass spheres much larger than those of any single trade association\nor other group currently in existence. The members of this subcommittee\ntherefore stand ready to assist the formation of a defense planning group\nas a matter of individual responsibility toward an improved defense effort.\nI am attaching a draft memorandum setting forth in some\ndetail, proposed activities and membership for this organization. We\nlook forward to an early opportunity to discuss with you the appropriate\nsteps toward implementation of this plan.\nYours truly,\nL. H. Orpin\nChairman, Seminar Follow-up Committee\nce: The Committee\nMilitary Marketing Data Committee\nW. E. Trantham (Hughes Aircraft Co.)\nR. E. Peterson (Philco Corporation)\nK. L. Baker (EIA)\nInformed opinion in the United States believes that the\nCold War will last for many years. Communism has marshalled its entire\nstrength - military, economic, political, and propaganda - for the attack\non the West. In order to meet this threat effectively the United States\nmust attain maximum utilisation of its resources. The objective can best\nbe achieved through proper planning.\nThe Executive and Legislative Branches of the Government,\nthe Military Services, and American Industry, hold joint responsibility\nfor the maintenance and growth of a strong national defense. So great\nan obligation can be effectively discharged only if complete understanding\nand cooperation exist among these four groups. Introduction of the Industry\ncontribution at an early point in planning would shorten reaction time in our\ntotal defense effort. Military requirements and industrial capability should\nbe melded firaly under the guidance of Legislative and Administration policies\nat an early stage of development. Up to this moment, insufficient weight has\nbeen given to the use of industry's planning and development capabilities as\na major asset of our national security program. The lack of formal communi-\ncations between government and industry planners has left these important\nrelationships to haphazard personal contact instead of a stable professional\nassociation. No link exists among the four responsible groups to ensure the\nfull flow of information at the planning level.\nThe real need of industry for authoritative planning information\nis not recognized, yet the impact of national defense on American industry is\nimmense. For example, over half the annual $10 billion of factory output in\nelectronics is applied to mibitary purposes. The aircraft and petro-chemical\nindustries are similarly affected by defense requirements.\nFORD is LIBRARY GERALD\n- 2 .\nOur economic and military future is tied directly to development of new\nproducts evolved from research and development. Last year, $6.7 billion\nwas allocated for R & D by DOD, AEC, and NASA. Proper exchange of planning\ninformation will lead to prompt utilisation of our scarce research talent\nand capability, and minimize the peaks and valleys so often encountered in\ndevelopment activity. The cost to the nation of time, material, manpower,\nand money in achieving improved national defense can be reduced by coordinated\nforward planning. The establishment of a communication link among the four\nresponsible groups is the first and fundamental step toward the optimum use\nof the nation's resources. We propose establishment of a National Defense\nPlanning Group wherein the four responsible groups can jointly develop and\nimplement plans to better achieve our national goals. Such a joint planning\nbody is unique in U. 8. history but, we believe, reflects today's need for\noptimum use of the nation's resources in the Cold War.\nThis organization might be chartered by the Congress and imple-\nmented by a joint Congressional resolution. Its primary objectives should\nbe to increase efficiency of the defense effort by providing interchange of\nplanning datas\n1. to direct the course of research and development\nby industry.\n2. to minimise the risk of misdirection of effort,\nleading to wasteful overcapacity.\n3. to eliminate violent production fluetuations which\ncontribute to higher dollar cost to the nation.\n4. to promote speed and flexibility in meeting changing\nmilitary requirements.\n5. to advise industry on best areas of investment of scarce\nfactors of production (plant, personnel, funds, etc.) to\nmeet military requirements.\n6. to indicate levels of capacity and capability of industry.\n7. to identify areas of industry strength to be exploited and FORD\nweaknesses to be corrected for maximum economic strength.\nGERALD\nLIBRARY\n- 3 -\nMembership should be drawn from the senier staff level of the\nArmy, Navy, and Air Force; from responsible top level defense industry man-\nagement; from the Executive - State Department, Bureau of the Budget, National\nSecurity Council; and from the Legislative - chairmen and minority party\nleaders of the Armed Services and Appropriations Committees of the House and\nSenate. Supporting panels, short-term in nature, would be formed as needed\nto handle special projects. Representatives of the four major groups at th\nspecial competence in particular fields would comprise the panels. This\norganization should be supported by a high-caliber permanent staff.\nWe believe that the planning gap can be filled, and urge the\nestablishment of a National Defense Planning Group at the earliest possible\nmoment.\nFORD is LIBRARY\nWashington Background\nTOP PLANNING GROUP SEEN\ning information proves the worth of incentive contracting.\nA single service National Defense Force has been pro-\nBut in spite of this, Vinson concluded the hearings with\nposed by Lt. Gen. C. S. Irvine (ret.), former Deputy Chief\ninstructions to his staff to work out \"guidelines\" detailing\nof Staff for Air Force Materiel.\nlimits on the use of incentive contracts. He said a way to\nCiting rapid technological advances as opposed to tra-\ninculcate real incentive provisions and eliminate \"bonuses\"\nditional military concepts, Irvine said such a National De-\nthat are now awarded merely because the target price was\nfense Force would \"provide operational and logistical flexi-\ntoo high in the first place must be found.\nbility so that the secretary of this defense force could assign\nStating the Defense Department position, Assistant De-\nmilitary missions to appropriate commands and know that\nfense Secretary (Supply and Logistics) Perkins McGuire\nreasonable compatibility and capability existed. It would\nsaid DOD strongly opposes a clause to limit incentive pay-\nhelp eliminate duplication and parochial rivalry.\"\nments to those contractors who can clearly demonstrate\nIrvine said such a force would allow a 50% cut in present\ncost savings are due to their \"skill, efficiency or ingenuity.\"\nDOD personnel and then \"the 50% of the military in the\nMcGuire said DOD wants all possible reductions and not\njust those described in the bill.\nPentagon headquarters that spend their lives in frustrating\ncoordination could then return to operations or logistics\nHe said, \"If we limit our sharing of cost reductions to\nwith the combat forces.\"\nthose as to which such proof is possible, many other cost\nreductions would never be made because there would be\nIrvine said, \"I am suggesting here that we have within\nno incentive for the contractor to make them.\"\nthe Defense establishment a legally constituted board,\nauthorized by Congress and integrated within the total\nMcGuire said the Defense Department agreed with the\ndefense procurement setup, to plan, recommend and direct\nsubcommittee's proposal to establish as the intent of Con-\nspecific actions regarding weapon system research, develop-\ngress that all purchases should be made by formal advertis-\nment, procurement and production.\"\ning whenever it is feasible and practicable. He said Defense\nis now revising its regulations to this end.\nJ. Edward Welch, deputy general counsel for General\nSINGLE MANAGER NAMED\nAccounting Office, told the subcommittee that agency gen-\nSecretary of the Army has been designated Single Man-\nerally supports provisions of the Vinson bill (HR 12299).\nager for automotive supplies and for construction supplies.\nHe said the incentive contract is one type that \"caused\nUnder the new assignment, Army will provide all three\nconsiderable difficulty in establishing fair and reasonable\nservices with military automotive supplies which include\nprices.\"\nsuch items as vehicular supplies and repair parts, tires and\nEMERGENCY FUNDS SEEN\ntubes, engine components and the like, and will provide\nmilitary construction supplies which include repair parts\nThe Senate Appropriations Committee has reported out\nfor construction equipment, diesel engines and components,\na Defense money bill containing over $1-billion more in\nlumber and related construction items.\nmoney for the Defense Department than the Administration\nAgencies carrying out these assignments will be set up\noriginally asked for.\n1 June 1960, to become fully operational as soon as possible.\nRecommended-and supported with funds-in the re-\nAlso under Army responsibility will come decisions to\nport were: (1) re-instatement of the B-70 bomber program;\nbuy, purchasing, cataloging, standardizing, distributing,\n(2) speedy development of a reconnaissance satellite;\nand disposing of excess items in the system in these cate-\n(3) emergency-type funding for Atlas and Titan-to be\ngories.\nused as needed-rather than increases in either of those\nWith the creation of these additional single managers, an\nprograms.\nintegrated distribution system and uniform operating pro-\nIncluded in the Committee bill was $162-million in addi-\ncedures are being developed to ease effective supply op-\ntional funds for Army modernization, $66-million extra for\nerations within the 8 single manager operations now estab-\nNavy aircraft and missiles, and $613-million in extra\nlished within the Defense Department.\nmoney for Air Force procurement.\nPart of Navy's development money will go for develop-\nA-PLANE FUNDS RESTORED\nment of a Vertical Take Off and Landing assault transport\nand further work on the Eagle/Missileer programs.\nHouse Appropriations Committee has overruled the sub-\nAdvanced Research Projects Agency money amounted to\ncommittee decision to delete $58-million from Atomic En-\n$215-million, largely for Project Defender and propellent\nergy Commission's programed funds for aircraft nuclear\nchemistry.\nreactors. It is in the reactor work that the nuclear powered\nIn voting the money for the B-70 program, the commit-\naircraft program is having its greatest difficulties.\ntee noted \"This will be enough to provide the necessary\nCommittee spokesmen said \"testimony taken by the com-\nfunds to progress with the development of a fully modern,\nmittee shows that billions will be necessary to achieve\nsupersonic manned bomber. Without these funds as pro-\nANP objectives. Prospective date for acquiring a useful\nvided by the committee this development program would\naircraft is probably five to eight years in the future.\"\nhave been delayed for several years.\"\nCalling it a matter of national emergency to move for-\nVINSON HEARINGS END\nward as rapidly as possible on a sound reconnaissance pro-\ngram, Senators added $83.8-million to the Samos program.\nHearings before the Vinson special House Armed Serv-\nThis, in the committee's words, was enough to \"accelerate\nices Procurement Subcommittee have come to a close, with\nto the maximum degree possible research and develop-\nDefense Department stating that the Vinson bill to amend\nment efforts on the Samos reconnaissance satellite program.\"\nprocurement laws would slow down military equipment\nSenators felt that this money would be enough to chop\npurchasing, increase costs and create confusion in the\nnearly a year from the development time needed For an\nweapons programs. DOD also said that detailed contract-\noperational version of the sky-spy.\n16\nARMED FORCES MANAGEMEN GERAT\nBERARY\nJeny'\nSpeech\nADDRESS BY REP. GEORGE H. MAHON, OF TEXAS, CHAIRMAN OF THE\nHOUSE APPROPRIATIONS SUBCOMMITTEE ON DEFENSE, AT THE ELECTRONIC\nINDUSTRIES ASSOCIATION GOVERNMENT-INDUSTRY DINNER, STATLER\nHOTEL, WASHINGTON, D.C., MARCH 20, 1958.\nTHE OUTLOOK FOR DEFENSE SPENDING\nAfter World War II we, as Americans, felt pretty relaxed and secure. We more\nor less took the attitude that there would not be another war, and even if one should\ncome we were so strong and everyone else was so weak it would not amount to much.\nDefense programs and defense spending went down, down, down.\nSome objected more or less strenuously, but the general trend was otherwise.\nOur top civilian and military leaders, the printed records will show, were testifying\nthat we were spending for defense about all the economy would stand. Some said we\nought to spend a billion or so more per year, but there was nothing big or spectacular\nin the picture.\nThen came Korea and the disillusionment. Appropriations and spending sky\nrocketed. A period of a greater degree of awareness of the danger set in and defense\nspending on a more or less long range basis was raised to a higher plateau.\nLast October 4 the first Soviet earth satellite was fired and a few days\nlater the second satellite began to orbit. We were humiliated and embarrassed, angry\nand frightened. Actually, we didn't behave in a very mature manner, but most people\nnow agree that the shock was good for us.\nThe Democrats blamed the Republicans and the Republicans blamed the\nDemocrats and they both blamed the Pentagon. This is standard procedure -- always\nin order!\nNearly everybody wanted to spend quickly about $100 billion, more or less\n-- any necessary sum in response to the new danger which confronted us. We had\nhearings galore from shore to shore and everybody was talking about outer space. The\ninterest in what is admittedly a desperately important problem was terrific for weeks.\nOn January 31, 1958, the Army bailed us out a bit by launching the Explorer\nand this week the Navy breathed a sigh of relief heard round the world when it launched\nthe baby Vanguard. The little Vanguard wavered up the sky so calmly, climbing like a\ngolden bean stalk and with the speed of Silky Sullivan in the home stretch.\nThings are getting back to normal, blood pressures are down now and people\nwould be talking about economy again and cutting the defense budget except for one\nthing, the deepening recession.\nLet's talk about that a bit. Yesterday we passed a resolution calculated\nto speed up defense spending.\nThe object is to encourage the Defense Department to spend quickly, but\nwisely, the defense funds already appropriated for essential national needs. The\nby-product would be increased employment of labor and industry.\nOur objectives are good but there is a danger here. Serious repercussions\nwould result if we should make it appear to our people and the people of the world\nthat we are using our defense program merely as a pump priming WPA sort of thing.\nThis would put us in a bad position before the world and give the Soviet Union a\npsychological advantage. The Soviets would say that we have not been serious in\ndisarmament talks and in inspection policy demands. They would say we had been play-\nacting for world opinion -- that we had to prepare for war in order to avoid internal\ncollapse.\nThere 18 always a trend toward change in any country. In a dictatorship,\ninclosed in an iron curtain, the dictators can more or less maintain the status quo\nthrough the control of propoganda. But in a democracy such as ours, where there is\ncomplete freedom of thought and speech, there is public reaction to every major news-\npaper headline. Changes in public opinion are precipitous and dramatic. Public\nopinion has its ups and downs, highs and lows. It is \"On again, off again, gone\nPage 3 (Section E)\nFORD & LIBRARY GERALD\nagain Finnegan.\" It is too bad that in the Soviet Union the forces of human nature\nare not left free to react in a similar way -- one of the great hopes of the future\nis that this may some day be true.\nIn this country we have to recognize the forces of our democracy and act\naccordingly. To skyrocket our defense program into the clouds at this time would be\nfutile. ne are going to operate on a high plateau as long as the present danger\nexists and that will probably be a very long, time, but a program born of fear and hysteria\ncould not exist for long. We love peace and we tend too much toward complacency. It\nwould be wasteful and hurtful to defense to go too far and too fast for a few months\nand then come tumbling down in a slump of defense effort -- an even sustained program\non a somewhat higher-than-the-present level is our best hope.\nWe need a good healthy Pentagon reorgamization, but I am not so sure we are\ngoing to get it. I hope so, because we could get more for our defense dollars and there\nis always going to be, in peace time, ome sort of arbitrary limit or ceiling on\ndefense dollars.\nOf course there will be changes in direction of the dollars. we are moving\ntoward smaller divisions, more reliance on missiles and less reliance on conventional\nweapons. The Navy has mothballed the last battleship and the day of the super carrier\nis probably numbered insofar as new construction is concerned. The Navy did not ask\nCongress for a super carrier in the pending 1959 budget, though certain long lead\ntime items are requested -- the brightest spot in the Navy is the so-called Polaris\nsubmarine. Congress has bought it lock, stock and barrel and the Navy will have no\ntrouble financing what appears to be the best deterrent weapon in the Navy arsenal.\nAnyway you look at it the picture is bright for the electronics industry.\nOf course, I am not in favor of the Pentagon giving anyone in the industry a contract\njust to give industry a shot in the arm. Hard contracting and strictly business ought\nto be the order of the day. We ought to let the weak operators fall by the wayside\nand adequately reward initiative and good management in small business, and even in\nbig business. We need both kinds, but we do not need wasteful, slipshod operations\nanywhere.\nIs it true what they say about the multitudes in the Pentagon who can say\nno and the very few who can say yes?\nIs it true that committee is piled on committee, organization levels piled\non organization levels, and that the wheels of progress are thereby being slowed down?\nDoes it make sense for the fabricators of missiles and other weapons to boast\nabout the number of parts in a single weapon? Wouldn't it make a lot more sense to\nboast about a reduction in the number of parts and a greater degree of reliability?\nIs it true that if for every 1 million words spoken about reliability we had an\nincrease of 1/10 of 1% in reliability, the reliability rate would be over 100%\nIs is true that the weapon system concept of procurement is as sound as the\ndefense people maintain that it is? Could it be that in contracting for a weapon\nsystem the services could get more by using greater discretion in employing the best\npeople in each field of industry to produce the weapon system? Is there room for\nimprovement here?\nIt has been said that a politician can never admit a mistake. Is it true\nthat the Defense Department can never and will never admit mistakes and that an\nabrupt slash in defense appropriations every few years is needed in order to give\ndefense officials an excuse for cancelling low priority projects that should have\nbeen cancelled long before? Is it true that the Navajo project could have just as\nwell been cancelled at an expenditure level of 100 million dollars rather than 7\nhundred million dollars at a later date?\nIndustry and the military have just got to get together and make weapons\nand equipment simpler and cheaper. Even if Congress adopts the Cordiner Report, we\ncould never get enough people in the services to maintain and operate these complex\nweapons toward which we are moving. Many of the people who are doing business for\nPage 4\nFORD i LIBRARY GERALD\nthe Department of Defense, the engineers and executives, do not know too much about\nthe requirement factor of competitive business. All of their working lives they have\nbeen engaged in cost-plus or cost-is-no-object-as-long-as-we-get-results types of\nengineering and production.\nMaybe the Russians are unsophisticated and don't use as much chrome but some\nsay they are able to operate with less lead time. It has been said that the Russians\nare unsophisticated and that they engineer simpler and cruder weapons.\nI wish you people could find a way to communicate to Congress your best\nthoughts on the matter of Defense, and procurement, and contracting, and the other\naspects of military preparedness. At dinners, people talk about what is wrong with\nthe Pentagon, but nobody does anything about it.\nIn your meetings you should draft ideas and suggestions and make them\navailable to us in Congress in order that we might work with you to get more for the\ndefense dollar.\n$40 billions - the approximate fiscal year 1959 budget - is a lot of money\neven to Americans and it should be spent with great care. All those persons connected\nwith defense spending can be told the best way in which to get the most for our money.\nBut this will take the concerted effort of our military suppliers - you in this room\ntonight - to so inform the Pentagon and the Congress.\nIt was good you could be together this evening and exchange ideas. I am\nhonored and pleased that I could be with you on this occasion. We are all working for\nthis country and for the same ideals. In my judgment we will march forward having put\nour shoulders together, and I want to congratulate you on the fine job your industry\nhas done in the past and will continue to do in the future. The Electronic Industries\nAssociation and its member companies should be proud of its achievements. Its future\naccomplishments will be even greater, I am sure.\nFORD is LIBRARY GERALD\nPage 5 (Section E)"
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