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This file contains: Letter from John Dinkelspeil and Caspar Weinberger to Nixon Club Chairmen in Northern California. Campaign Check List. 4 pgs. [Letter], 7/29/1960 Letter from Thomas Pike to County Nixon Chairmen. Subject: Campaign Co-Ordination with GOP Leadership. 2 pgs. [Letter], 6/17/1960 Letter from Thomas Pike to Operation Telephone Leadership. RE: Listing of telephone volunteers. 2 pgs. [Letter], 1960 Letter to Nixon Club Chairmen in Northern California and others concerned with operation telephone. 1 pg. [Letter], 6/6/1960 Letter to Nixon Club Chairmen in Northern California. Subject: Operation Telephone. 3 pgs. Duplicate not scanned. [Letter], 5/25/1960 Letter from H.R. Haldeman to Campaign idea file. RE: Use of choral groups in major city campaign appearances. 1 pg. [Letter], 4/6/1960 Letter from H.R. Haldeman to Campaign idea file. RE: Film for club use. 1 pg. [Letter], 4/6/1960

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WHSF: Returned, 52-37
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WHSF: Returned, 52-37
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This file contains: Letter from John Dinkelspeil and Caspar Weinberger to Nixon Club Chairmen in Northern California. Campaign Check List. 4 pgs. [Letter], 7/29/1960 Letter from Thomas Pike to County Nixon Chairmen. Subject: Campaign Co-Ordination with GOP Leadership. 2 pgs. [Letter], 6/17/1960 Letter from Thomas Pike to Operation Telephone Leadership. RE: Listing of telephone volunteers. 2 pgs. [Letter], 1960 Letter to Nixon Club Chairmen in Northern California and others concerned with operation telephone. 1 pg. [Letter], 6/6/1960 Letter to Nixon Club Chairmen in Northern California. Subject: Operation Telephone. 3 pgs. Duplicate not scanned. [Letter], 5/25/1960 Letter from H.R. Haldeman to Campaign idea file. RE: Use of choral groups in major city campaign appearances. 1 pg. [Letter], 4/6/1960 Letter from H.R. Haldeman to Campaign idea file. RE: Film for club use. 1 pg. [Letter], 4/6/1960
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Richard M. Nixon's Returned Materials Collection
Returned White House Special Files
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Richard Nixon Presidential Library White House Special Files Collection Folder List Box Number Folder Number Document Date Document Type Document Description 52 37 07/29/1960 Letter Letter from John Dinkelspeil and Caspar Weinberger to Nixon Club Chairmen in Northern California. Campaign Check List. 4 pgs. 52 37 06/17/1960 Letter Letter from Thomas Pike to County Nixon Chairmen. Subject: Campaign Co-Ordination with GOP Leadership. 2 pgs. 52 37 1960 Letter Letter from Thomas Pike to Operation Telephone Leadership. RE: Listing of telephone volunteers. 2 pgs. 52 37 06/06/1960 Letter Letter to Nixon Club Chairmen in Northern California and others concerned with operation telephone. 1 pg. 52 37 05/25/1960 Letter Letter to Nixon Club Chairmen in Northern California. Subject: Operation Telephone. 3 pgs. Duplicate not scanned. 52 37 04/06/1960 Letter Letter from H.R. Haldeman to Campaign idea file. RE: Use of choral groups in major city campaign appearances. 1 pg. Monday, June 25, 2007 Page 1 of 2 Box Number Folder Number Document Date Document Type Document Description 52 37 04/06/1960 Letter Letter from H.R. Haldeman to Campaign idea file. RE: Film for club use. 1 pg. Monday, June 25, 2007 Page 2 of 2 Basic Campaign JOHN WALTON DINKELSPIEL CASPAR W. WEINBERGER NIXON Co-Chairmen Rdea file J.F. SULLIVAN, JR., Chairman Executive Committee IN '60 JEAN BATES Lafayette COMMITTEE MARJORIE H. E. BENEDICT Berkeley THOMAS F. BREWER Stockton OF NORTHERN CALIFORNIA HARRY J. BOYLE 870 Market St., San Francisco 2, Calif. SU 1-3751 Hillsborough AUDREY BROWN Sacramento AYLETT B. COTTON July 29, 1960 Burlingame ALVIN F. DERRE San Francisco FRED G. DUPUIS Tiburon Campaign Check List DONALD D. DOYLE Walnut Creek To: Nixon Club Chairmen in Northern California J. MARCUS HARDIN Oakland LLOYD A. HARNISH Fresno The time for intensive campaign action is now upon us! MARCO F. HELLMAN San Francisco HELEN HOLLENBECK We have the basic organization for a full-fledged, intensive Oroville campaign to elect Dick Nixon President of the United States ROSE MARIE HOLT Carmel on November 8th. Let's put that organization to work and get OLIEVE HORAN moving fast. Here is a check list of things you should be Oakdale LUCILE HOSMER doing and plans you should be making, RIGHT NOW. (Check them San Carlos off as you complete them.) PETER HOWARD Oakland GARDINER JOHNSON 1. Membership. Expand your organization of Nixon clubs San Francisco WALTER S. JOHNSON to every community of your county. An effective San Francisco campaign organization requires a working force in LUTHER H. LINCOLN Lafayette every crossroads and hamlet. Your county organization JOHN E. LONGINOTTI is not sufficient to do the job, no matter how well San Jose GEORGE W. MILIAS, JR. it is set up. Send in names of your community Gilroy chairmen so we can begin sending them the basic A. H. MOFFITT, JR. Alameda materials they will need to do the job. SUSAN MOORE Porterville JAMES L. MURPHY 2. Democrats. Capitalize on the breakage of the Democratic San Francisco national convention by signing up Democrats who don't ALAN H. NICHOLS San Francisco like their candidate (and properly so!) or who don't CHARLES O'GARA approve of the Democratic platform. There are Monterey EMILY PIKE thousands upon thousands of them. Use these names San Francisco for a committee of Democrats for Nixon and make sure ROBERT H. POWER Vacaville you get good publicity on it. ROBERT PRIOR Eureka C. WARREN REED 3. Coordinating Committee. This campaign will be a San Francisco cooperative one. Be sure you have a coordinating INEZ B. ROBIE Auburn committee representative of all groups in the County WILLIAM R. RODGERS interested in the election of Dick Nixon. At the very Porterville GEORGE C. ROEDING, JR. minimum this committee should include representatives Niles of the Republican County Central Committee, Republican PORTER SESNON San Francisco Assembly, Federation of Republican Women, and Young ROBERT H. STEELE Republicans, as well as Nixon club leadership. San Francisco JAMES STOCKMAN Schedule weekly meetings (or at the very least bi- Santa Rosa weekly) so you can eliminate wasteful duplication of RUTH N. WATSON Berkeley effort and be in a position to profit from all possible ideas. -2- 4. Headquarters. There must be a separate Nixon headquarters in every county--and additional ones where there are two or more major cities or areas in a county. Try to open your headquarters shortly after the first of August and have it in full scale operation by the day after Labor Day. Have a well publicized opening (and be sure you have a crowd by getting a crew busy on the telephone a few days in advance.) Your headquarters will cooperate fully with the Republican headquarters, of course, but we must have a place where Democrats and independents can join in working for Nixon. Try to get a place where there will be sufficient room to set up a battery of telephones for your get-out-the-vote effort just prior to the election. 5. Finance. Appoint a finance chairman, who will have the responsibility of raising sufficient funds for this campaign from your area. Your finance chairman should have a close working relationship with the Republican fund raising organization in your county, but he should be prepared to contact non-Republican money sources as well. Budget figures are now being prepared and will be made available on a county-by-county basis in the very near future. 6. Precinct Organization. Appoint a precinct chairman, who will work with the precinct organization of your Republican County Central Committee. The Vice President has asked that we man every precinct in California with not one but TWO precinct workers. Where there is an effective Republican precinct organization, augment that organization to the extent necessary to cover the county completely. Where there is no effective precinct operation, set up one--in cooperation with the Republican County Chairman. Young business and professional men offer an excellent source of people for precinct work. Large numbers of them have become interested in politics through the "school of politics" programs of the Chamber of Commerce and other organizations. Your goal should be at least one personal call upon every voter--Republicans and Democrats alike--before November 8th. 7. Special Groups. Appoint chairmen to organize special groups, such as doctors, lawyers, veterans, minorities, etc. Check carefully with leaders of the groups concerned to make sure you have the right person. These groups can be very helpful in making available campaign workers, contributions, and carrying the story of their support of Nixon to the public through appropriate news stories. 8. Publicity. Appoint a publicity chairman and plan for a coordinated and continuing release of news. Among ideas which deserve news space are announcements of local chairmen and committees, meetings, rallies, organization of special groups, statements by chairmen or others on political developments. These are only a few suggestions. An active and competent publicity chairman, preferably with newspaper background, can constantly make available the news of Dick Nixon and your club for your local press. -3- 9. "Operation Telephone". Experience in the primary election demonstrated that volunteers manning an organized battery of telephones in the four days prior to the election paid dividends in turning out the vote for Nixon. Plan now to set up telephone batteries covering every precinct in your county for the general election. We will have a detailed bulletin on this in the very near future. 10. Mailing. Plans for the campaign include a Nixon mailing piece to be sent to all Democratic voters just prior to the election. (Money being scarce, we're counting on the Republican Central Committee to mail to Republican voters on behalf of the ticket.) Plan now for volunteer crews to address envelopes for this mailing during the months of September and October. 11. Speakers' Bureau. Select a speakers' bureau chairman and issue a news release offering speakers to any organization desiring a presentation on the presidential campaign. Make certain that your speakers are adequately briefed on the basic issues. The best way to do this is to have a meeting of persons volunteering to speak and conduct a "school" on issues--using the kit of material sent to you by the Nixon Volunteers in Washington. (Anyone who has not received this material please contact this office.) We suggest emphasis on the following major issues: A. Strong foreign policy. Nixon is the man who has demonstrated he can stand up to Khrushchev. He will not be an appeaser. B. Sound and economical government. Nixon believes in giving the working man control of the maximum proportion of his own paycheck and not in visionary, bureaucratic programs which inevitably increase taxes and cut take-home pay. 12. Fair Booths. Make arrangements for a Nixon booth at your county or district fair. See Action Memo of Nixon Volunteers entitled "Fair Time--U.S.A." 13. Materials. Additional materials will be available shortly after the national convention, and initial supplies will be distributed automatically. In the meantime, send in your requests for any needed quantities of the following: Enrollment cards Nixon pictures Brochures Nixon posters Windshield stickers Book - "Richard Nixon" by Lapel buttons Earl Mazo (20c per copy) 14. College Youth for Nixon. Contacts are being made with youth leaders throughout the State to activate Nixon clubs on every college and university campus immediately upon the start of classes in September. Please send names and addresses of any college students who would be interested in working for Nixon on their campuses. 15. Films. Copies of two Nixon films are available for use at meetings, showing at fair booths. etc. Others will be added to the list in the near future. The two which may be obtained at this time are: -4- "Ambassador of Friendship", 21 minutes; showing the Vice President as our Nation's representative in dealing with world leaders. "What I Saw in Russia, 28 minutes; a CBS film showing highlights of the Vice President's trip to Russia. Please send requests for these films as far in advance as possible. It will be necessary to arrange locally for a 16 millimeter sound projector and screen. 16. Campaign Kickoff. You are cordially invited to participate in the opening of public headquarters of the Nixon for President Committee of Northern California. Date: Monday, August 15th Place: 902 Market Street, San Francisco. Time: 7:30 p.m. Come and help make this a rip-roaring, spectacular event to start off the general election campaign. Remember, the time is short! Let's get all of the preliminaries out of way so you can be operating at full steam at the earliest possible date. Let us know how you are doing and how we can help. Share your ideas-- what works well in your community may be helpful somewhere else. Cordially, John W. Dinkelspiel Caspar W. Weinberger JOHN WALTON DINKELSPIEL CASPAR W. WEINBERGER NIXON Co-Chairmen Idea J.F. SULLIVAN, JR., Chairman Executive Committee IN '60 JEAN BATES Lafayette COMMITTEE MARJORIE H. E. BENEDICT fill Berkeley THOMAS F. BREWER Stockton OF NORTHERN CALIFORNIA HARRY J. BOYLE 870 Market St., San Francisco 2, Catif. SU 1-3751 Hillsborough AUDREY BROWN Sacramento June 17, 1960 AYLETT B. COTTON Burlingame ALVIN F. DERRE San Francisco FRED G. DUPUIS Tiburon TO: COUNTY NIXON CHAIRMEN DONALD D. DOYLE Walnut Creek J. MARCUS HARDIN FROM: THOMAS P. PIKE Oakland LLOYD A. HARNISH Fresno SUBJECT: CAMPAIGN CO-ORDINATION WITH GOP LEADERSHIP MARCO F. HELLMAN San Francisco HELEN HOLLENBECK I am sending letters to all Republican County chairmen Oroville ROSE MARIE HOLT thanking them for all the help they gave to the Nixon Carmel Primary Campaign. Also I will express the desire that OLIEVE HORAN Oakdale in each county we have a Nixon chairman (yourself), and LUCILE HOSMER San Carlos a Nixon finance chairman working with their counterpart PETER HOWARD in the GOP organization to work out the details of our Oakland campaign plan and arrange for its financing. GARDINER JOHNSON San Francisco WALTER S. JOHNSON San Francisco We have an identical goal -- the election of Dick Nixon LUTHER H. LINCOLN as our next president. Our cooperation and unified effort Lafayette will carry California for the Vice President, as well as JOHN E. LONGINOTTI San Jose the other Republican stalwarts on the November ballot. GEORGE W. MILIAS, JR. Gilroy A. H. MOFFITT, JR. Our first practical consideration is the financing of Alameda billboards within each county. We are currently SUSAN MOORE Porterville negotiating for a statewide poster showing. Within JAMES L. MURPHY San Francisco two weeks we expect to have a county-by-county break- ALAN H. NICHOLS down of costs. At this point we hope that you and your San Francisco finance chairman will meet with the GOP chairman and CHARLES O'GARA Monterey finance chairman to work out ways and means of underwriting EMILY PIKE San Francisco this expenditure. ROBERT H. POWER Vacaville ROBERT PRIOR This will set a pattern, I believe, for future budget and Eureka campaign problems, and lead to a unified campaign which C. WARREN REED San Francisco utilizes all of the Republican organization potential as INEZ B. ROBIE Auburn well as the "new faces", independents and conservative WILLIAM R. RODGERS Democrats recruited through Nixon clubs. Porterville GEORGE C. ROEDING, JR. Niles Cordially yours, PORTER SESNON San Francisco ROBERT H. STEELE San Francisco JAMES STOCKMAN Santa Rosa Thomas P. Pike RUTH N. WATSON Berkeley State Chairman June 14, 1960 Dear County Chairmen: It was my great pleasure to meet with your group in Los Angeles Saturday and review the progress made to date in all Republican contests. You are doing a wonderful job, and I presume to offer suggestions only for the campaign on behalf of the head of our ticket, Vice President Nixon. To summarize the thoughts I expressed Saturday, we would like to see: 1. A Nixon chairman and a Nixon finance chairman for each county working with 2. The Republican chairman and Republican finance chairman in each county. Together they would plan for the financing and conduct of the Nixon campaign within each county. We have an identical goal -- the election of Dick Nixon as our next president. Our united and unified effort will carry California for the Vice President, as well as the other Republican stalwarts on the November ballot. Our first practical consideration is the financing of billboards within each county. We are currently negotiating for a statewide poster showing. Within two weeks we expect to have a county-by-county breakdown of costs. We suggest that you, the county chairman, and your finance chairman meet with the Nixon chairman and finance chief to work out ways and means of under- writing this expenditure within your county. This will set the pattern, we believe, for mutual cooperation, and discussion of needs and goals for the Nixon campaign, within the framework of the total Republican need and potential in each county. Sincerely yours, Thomas P. Pike RICHARD M. NIXON FOR PRESIDENT Compaign Idea To: Operation Telephone Leadership From: Thomas P. Pike, State Chairman Re: Listing of telephone volunteers "Operation Telephone", it is obvious now, will be one of the largest and most dramatic events of any political campaign, utilizing several thousand volunteer workers. We want to be sure that each one gets a special memento of the campaign, and a personal thank you. To that end, could you circulate the enclosed "ROSTER" to all your workers and return to us at your earliest convenience. And meanwhile, a real, heart-felt "thank you" for all you are doing. Operation Telephone Roster NOTE: Please circulate to all workers, in order that they may be thanked (and thank you!) Have you worked Did you enjoy NAME STREET & CITY on political cam- this one? paigns before? When completed, please return to Headquarters -- 2796 West Eighth Street, Los Angeles 5 JOHN WALTON DINKELSPIEL CASPAR W. WEINBERGER NIXON Co-Chairmen FOR YOUR INFORMATION J.F. SULLIVAN, JR., Chairman IN '60 Executive Committee JEAN BATES Lafayette COMMITTEE MARJORIE H. E. BENEDICT Berkeley THOMAS F. BREWER Stockton OF NORTHERN CALIFORNIA HARRY J. BOYLE 870 Market St., San Francisco 2, Catif. SU 1-3751 Hillsborough AUDREY BROWN Sacramento AYLETT B. COTTON Burlingame ALVIN F. DERRE San Francisco FRED G. DUPUIS Tiburon DONALD D. DOYLE Walnut Creek J. MARCUS HARDIN June 6, 1960 Oakland LLOYD A. HARNISH Fresno MARCO F. HELLMAN To: Nixon Club Chairmen in Northern California San Francisco HELEN HOLLENBECK and others concerned with: Oroville ROSE MARIE HOLT Carmel "Operation Telephone" OLIEVE HORAN Oakdale LUCILE HOSMER San Carlos PETER HOWARD With the get-out-the-vote campaign for tomorrow's Oakland primary election now complete, will you please send GARDINER JOHNSON San Francisco immediately to the above address a list of persons who WALTER S. JOHNSON San Francisco participated in the program so that "thank you" letters LUTHER H. LINCOLN can be sent to them. Lafayette JOHN E. LONGINOTTI San Jose To make sure that we have all the details of your GEORGE W. MILIAS, JR. Gilroy operation for use in making a final report, will you also A. H. MOFFITT, JR. provide the following information: Alameda SUSAN MOORE Porterville 1. Number of telephone locations and number of JAMES L. MURPHY San Francisco telephones in each. ALAN H. NICHOLS 2. Number of precincts covered. San Francisco 3. Total number of calls made. CHARLES O'GARA Monterey 4. Number of volunteer workers participating. EMILY PIKE San Francisco 5. Other get-out-the-vote activities in your ROBERT H. POWER area--personal calls, mailings, etc. Vacaville ROBERT PRIOR Eureka Please mail the information by Thursday of this C. WARREN REED San Francisco week, June 9th. INEZ B. ROBIE Auburn WILLIAM R. RODGERS Preliminary reports indicate this was an excellent Porterville warm-up for the Fall. Let's get busy now and really perfect GEORGE C. ROEDING, JR. Niles our organization for the big push! PORTER SESNON San Francisco ROBERT H. STEELE San Francisco JAMES STOCKMAN Santa Rosa RUTH N. WATSON Berkeley JOHN WALTON DINKELSPIEL CASPAR W. WEINBERGER NIXON Co-Chairmen fill J.F. SULLIVAN, JR., Chairman IN '60 Executive Committee JEAN BATES paign Lafayette COMMITTEE MARJORIE H. E. BENEDICT Berkeley THOMAS F. BREWER Stockton OF NORTHERN CALIFORNIA HARRY J. BOYLE 870 Market St., San Francisco 2, Catif. SU 1-3751 Hillsborough AUDREY BROWN Sacramento May 25, 1960 AYLETT B. COTTON Burlingame ALVIN F. DERRE San Francisco FRED G. DUPUIS Tiburon TO NIXON CLUB CHAIRMEN IN NORTHERN CALIFORNIA: DONALD D. DOYLE Walnut Creek J. MARCUS HARDIN Oakland LLOYD A. HARNISH Subject: "Operation Telephone" Fresno MARCO F. HELLMAN San Francisco Here are a few last minute suggestions for carrying out HELEN HOLLENBECK your telephone campaign to get out the vote for Dick Oroville ROSE MARIE HOLT Nixon at the June 7th primary. Carmel OLIEVE HORAN Oakdale If you haven't yet put the operation into effect in LUCILE HOSMER San Carlos your area, it's still not too late to start. (See our PETER HOWARD memorandum of May 9th for a step-by-step procedure.) Oakland GARDINER JOHNSON San Francisco Attached is a suggested sheet of instructions to WALTER S. JOHNSON San Francisco volunteers, including a standard telephone message. LUTHER H. LINCOLN Please do not vary this message. It has been thoroughly Lafayette tested and works well. It can be given in 12 seconds JOHN E. LONGINOTTI San Jose time and permits a maximum number of calls to be made GEORGE W. MILIAS, JR. Gilroy on each telephone. (There is not enough time to mention A. H. MOFFITT, JR. the names of all Republican candidates--but if votes can Alameda SUSAN MOORE be brought out for Nixon, all other candidates will Porterville benefit.) JAMES L. MURPHY San Francisco ALAN H. NICHOLS Other suggestions: San Francisco CHARLES O'GARA Monterey 1. Schedule volunteers in three-hour shifts from EMILY PIKE San Francisco 9 a.m. to 9 p.m. Work through the lunch and dinner hours. ROBERT H. POWER Vacaville ROBERT PRIOR 2. We have been asked not to call on Sundays. To Eureka cover the ground, therefore, we suggest that calls be C. WARREN REED San Francisco made on four days-Thursday, Friday, Saturday and Monday. INEZ B. ROBIE Auburn Each telephone should cover 1,600 calls during that period. WILLIAM R. RODGERS Porterville 3. Find the number of telephones you will need by GEORGE C. ROEDING, JR. Niles dividing 1,600 into the number of registered Republican PORTER SESNON San Francisco voters in your area. ROBERT H. STEELE San Francisco 4. Have a supervisor in charge of each location and JAMES STOCKMAN Santa Rosa appoint a hospitality chairman to arrange for coffee and RUTH N. WATSON Berkeley sandwiches. -2- 5. Spend the time prior to June 2 having volunteers look up telephone numbers and place them on the precinct lists. 6. When telephones are installed have telephone number card in center of dial left blank so there will be no possibility of unauthorized long distance calls. IF YOU NEED HELP, CALL US -- SAN FRANCISCO SUTTER 1-3751. Instruction Sheet for Telephone Volunteers Please dial the number written by the names on the poll list given to you. If the number called does not answer after the phone has rung four times, hang up and call the next number. If the phone is answered by an adult say the following: "HELLO. I'M CALLING FOR VICE PRESIDENT NIXON TO URGE YOU TO BE SURE TO VOTE NEXT TUESDAY. IF YOU'RE FOR NIXON FOR PRESIDENT, THEN IT'S VERY IMPORTANT THAT YOU VOTE FOR RICHARD NIXON FOR PRESIDENT NEXT TUESDAY. THANK YOU." Offer nothing further. If the person called asks who's calling, merely say, "I'm a volunteer for Nixon, who feels that it's important that Vice President Nixon be elected the next President of the United States." If the number called is reached, place a small check () beside the name. Do not permit a discussion of issues, other candidates, etc., and terminate the call as quickly as possible. The sole object of this effort is to get Republicans to the polls. You may be assured that the Vice President and the Nixon for President Committee is deeply appreciative of your help. Refer inquiries as follows: Registrar of Voters, telephone for location of polling places. County Republican Headquarters, telephone for transportation to the polls. April 6, 1960 TO: Campaign Idea file FROM: H. R. Haldeman RE: Use of choral groups in major city campaign appearances I met yesterday with Bill Burnham of Imperial Artists and Ralph Hunter, the choral director from New York, to discuss this subject. Their basic proposal was that Ralph Hunter be prepared during the cam- paign, to go into the cities where major appearances are scheduled, and set up a mass chorus to sing at the ralley or meeting prior to the start of the formal program and perhaps to conclude the program with an appropriate song. They could of course, also provide the background for leading the entire assembly in community singing during the warmup period. Hunter's idea would be to go into the city well in advance and line up the various choral groups available in the city on a volunteer basis and provide them with music and arrangements so their own director could rehearse their group; each group individually to be rehearsed on the numbers to be used in the program. Then, shortly before the appearance, Hunter would return to the city and hold rehearsals with the massed choruses he had been able to line up, directing them him- self and he would remain for the Ralley and would direct the chorus at that time. This could be done on maybe two or possibly three of the major appear- ances each week during the campaign. I feel this kind of a thing would be very effective. I have no particular way of judging Hunter's ability to set it up although he is apparently a very competent choral director and there is no reason to feel he couldn't do a good job. This has been left on the basis that Hunter, on his own initiative, is going to do some research into musical material that would be suitable for this purpose, and also give some thought to laying out a basic plan of how he would set up and operate this program. He will also run down the estimate of costs so we have some idea of how much money is involved. April 6, 1960 TO: Campaign Idea file FROM: H. R. Haldeman RE: Film for club use John Ehrlichman suggested a device that they have used in Seattle in elections for mayor with very good effect, that might be adaptable to the Club operation. His suggestion is the preparation of a film to run for whatever length we have footage to make - not more than a half-hour - to be shown at the initial forming meeting of each Nixon for President club, as a means of inspiring the group to get into the campaign. The content of the film would be a Campaign 1960 kick-off with film clips showing the Vice President actively on the campaign trail to dispel any feeling that there is no enthusiasm and no interest in this campaign. It might well start with some clips of the Chicago Dinner and excerpts of his speech there talking about the basic points we must stress in this campaign and showing the huge crowd and tremendous reception he received there. We could then go on and perhaps pick up some clips from the Milwaukee dinner where again there was a very enthusiastic crowd. The Vice President's entry into this dinner would be a good shot if we have it. Perhaps some clips from the Q. & A. sessions in Detroit at the Economic Club or the Womens Colleges a few brief shots of the Squaw Valley opening; some of the receptions in Calif- ornia which would help to dispel the feeling that his own state is not enthusiastically behind him; some clips from the Republican Womens Reception Sunday if there are any where the women really packed in to try to get to him; perhaps some clips from the Uline Arena Monday night, with the President. Also, I think it would be very good to perhaps conclude with some excerpts from the Nebraska speech where he points out that we have a hard fight ahead of us and must really get in and work. I think this idea has considerable merit and such a film ought to be able to be put together quickly and at not a great deal of cost. We could then make a number of prints and ship them around to the various clubs as they start forming. cc: P. M. Flanigan