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This file contains:
Memo from Sammy to Bob Haldeman. 1 pg. [Memo], 4/6/1962
Memo from Bill Spenceer to Bob Haldeman. 1 pg. Attached to previous. [Memo], 4/5/1962
Letter from Joe Shell to Democrat. 1 pg. Attached to previous. [Letter], 4/2/1962
Memo from Yvonne Smith to Bob Haldeman. 3 pgs including attachments. Contact car dnot scanned. [Memo], n.d.
Memo from Yvonne Smith to Robert Haldeman. Subject: Riverside County Intelligence. 9 pgs including attachments. [Memo], 2/23/1962
Memo from Yvonne Smith to Bob Haldeman. Subject: Red Cross Canvass. 1 pg. Attached to previous. [Memo], 3/19/1962
Letter from Al Post to Mr. Halter. 1 pg. Attached to previous. [Letter], 2/12/1962
Notes. 1 pg. Attahced to previous. Duplicate not scanned. [Memo], 12/27/1961
Handwritten note. 8 pgs including attachments. [Memo], n.d.
[],
Memo from Rose Mary Woods to Bob Haldeman. 3 pgs including attachments. [Memo], 2/6/1962
Letter from Joseph Shell to Jeanne Boehme. 3 pgs including attachments. Attached to previous. [Letter], 2/1/1962
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26127978
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WHSF: Returned, 61-23
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document
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1
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26127978
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contentType
document
title
WHSF: Returned, 61-23
description
This file contains:
Memo from Sammy to Bob Haldeman. 1 pg. [Memo], 4/6/1962
Memo from Bill Spenceer to Bob Haldeman. 1 pg. Attached to previous. [Memo], 4/5/1962
Letter from Joe Shell to Democrat. 1 pg. Attached to previous. [Letter], 4/2/1962
Memo from Yvonne Smith to Bob Haldeman. 3 pgs including attachments. Contact car dnot scanned. [Memo], n.d.
Memo from Yvonne Smith to Robert Haldeman. Subject: Riverside County Intelligence. 9 pgs including attachments. [Memo], 2/23/1962
Memo from Yvonne Smith to Bob Haldeman. Subject: Red Cross Canvass. 1 pg. Attached to previous. [Memo], 3/19/1962
Letter from Al Post to Mr. Halter. 1 pg. Attached to previous. [Letter], 2/12/1962
Notes. 1 pg. Attahced to previous. Duplicate not scanned. [Memo], 12/27/1961
Handwritten note. 8 pgs including attachments. [Memo], n.d.
[],
Memo from Rose Mary Woods to Bob Haldeman. 3 pgs including attachments. [Memo], 2/6/1962
Letter from Joseph Shell to Jeanne Boehme. 3 pgs including attachments. Attached to previous. [Letter], 2/1/1962
citationUrl
collections
Richard M. Nixon's Returned Materials Collection
Returned White House Special Files
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26127978
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1
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09fe16e0a5b51edf
ocrText
Richard Nixon Presidential Library
White House Special Files Collection
Folder List
Box Number
Folder Number
Document Date
Document Type
Document Description
61
23
04/06/1962
Memo
Memo from Sammy to Bob Haldeman. 1 pg.
61
23
04/05/1962
Memo
Memo from Bill Spenceer to Bob Haldeman.
1 pg. Attached to previous.
61
23
04/02/1962
Letter
Letter from Joe Shell to Democrat. 1 pg.
Attached to previous.
61
23
n.d.
Memo
Memo from Yvonne Smith to Bob
Haldeman. 3 pgs including attachments.
Contact car dnot scanned.
61
23
02/23/1962
Memo
Memo from Yvonne Smith to Robert
Haldeman. Subject: Riverside County
Intelligence. 9 pgs including attachments.
61
23
03/19/1962
Memo
Memo from Yvonne Smith to Bob
Haldeman. Subject: Red Cross Canvass. 1
pg. Attached to previous.
Wednesday, August 08, 2007
Page 1 of 2
Box Number Folder Number Document Date
Document Type
Document Description
61
23
02/12/1962
Letter
Letter from Al Post to Mr. Halter. 1 pg.
Attached to previous.
61
23
12/27/1961
Memo
Notes. 1 pg. Attahced to previous. Duplicate
not scanned.
61
23
n.d.
Memo
Handwritten note. 8 pgs including
attachments.
61
23
61
23
02/06/1962
Memo
Memo from Rose Mary Woods to Bob
Haldeman. 3 pgs including attachments.
61
23
02/01/1962
Letter
Letter from Joseph Shell to Jeanne Boehme.
3 pgs including attachments. Attached to
previous.
Wednesday, August 08, 2007
Page 2 of 2
INTER-OFFICE MEMORANDUM
Nixon for Governor
"Shelf"
To:
Bob Haldeman
Date:
4/6/62
From:
Sammy
Subject:
Distribution:
You asked at H & J yesterday if they could find out about Shell's rumored
cancelation of outdoor. Since no one indicated he could get the dope, I called,
and got the following:
Buying painted (big, rotating, etc.) boards - $12,000 with F & K
Also byying paints from others, and small quantity of 24's.
400
However, rumor probably arose from the fact that they have cancelled
ALL 700 OF THEIR 7-sheet contract. But some self-styled brain has
taken the paper they'd had printed for 7's, and has obtained free
locations on private property. But I'd be willing to bet that it
will cost as much or more to build their boards, put em up and then
remove em. Anyway, if we want to compete with his home grown 7's, thef
Kennedy boards are available.
INTER-OFFICE MEMORANDUM
Shell file
Nixon for Governor
To:
Bob Haldeman
Date: April 5, 1962
From:
Bill Spencer
Subject:
Distribution:
The enclosed was sent out by the Shell Campaign in Marin County
to all democrats in that county. To what extent this letter was
statewide, I don't know.
ms
April 2, 1962
Dear Democrat:
I need your help by April 12.
Back in 1939 I met President Roosevelt. Our U.S.C. football
team which I captained had just whipped Tennessee in the Rose
bowl. I was running for a student office too and, needing
sound advise, I asked the President for some tips. He chuckled,
"Why Joe, just ask the people, that's all I do. But ask all
the people". And because of the advise I am writing you today.
There are alot of Republicans who don't want Dick Nixon, Demo-
cratic friends of mine tell me there are many Democrats who
aren't 100% for Pat Brown either. If you are one of them, I
would appreciate your vote. If, with your help, I beat Dick
Nixon in the Republican primary, I'll take my chances on con-
vincing you that Shell is worthy of your vote in November 2.
Here's the vital point. Only those registered as Republicans
can vote for me in the June Primary. Deadline to change regis-
tration is April 12.
Believe me, changing registration in no way prevents you from
voting for the man of your choice, be it Pat Brown or the
Republican Candidate in the November election. Both parties
candidates will appear on everybody's ballot then, the choice
will be yours.
It's easy to re-register. Contact my headquarters at the address
given above and they will tell you how to do it.
Remember, there isn't much time. If you'd like to help me beat
Dick Nixon in June, register as a Republican by April 12.
Whatever you decide - win lose or draw - thank you very much.
Cordially Yours,
JOE SHELL
P.S. I don't like form letters either, but it was the only
way I could ask all the people.
/
INTER-OFFICE MEMORANDUM
,
Nixon for Governor
To:
Bob Haldeman
Date:
From:
Yvonne Smith
Subject:
Distribution:
Attached Shall Literature ######## His Platform
With Joe -You Know--
FOR AMERICA
OF CALIFORNIA
A Citizens Committee for Political Action
Presents
HON. J. BRACKEN LEE
National Chairman
DEAN CLARENCE MANION
National Vice-Chairman
A
GEORGE A. STARBIRD
National Treasurer
BRIG. GEN. BONNER FELLERS
National Director
PATRIOTIC RALLY FOR OUR
HUBBARD 5. RUSSELL
DR. VIERLING KERSEY
California Co-Chairmen
VOLNEY MORIN
CONSERVATIVE CANDIDATES
Legal Counsel
CALIFORNIA POLICY COMMITTEE
Hugh Arnold
Mrs. Ruby Beck
Chester A. Brown
Dwight Claar, Sr.
Mrs. Dwight Claar, Sr.
C. A. Davis
Friday , APRIL 6, 1962 , 8:00 P.M.
Louis A. Delaney
Samuel W. Dunaway
David Fasken
Bill Fernandez
Mrs. Bob Fernandez
Earl B. Gilmore
SHRINE AUDITORIUM
Robert Hardie
Clarence Hoiles
665 W. Jefferson, Los Angeles
Vierling Kersey
Walter Knott
Le Roy Lampson
AMERICANISM!
MUSIC!
SONG!
SKITS!
STARS!
SATIRE!
D. B. Lewis
Keith N .Cormac
Norris E. McKenney
C. L. Preisker
OUR CONSERVATIVES CAN WIN IF THEY HAVE THE DOLLARS TO EFFECTIVELY FIGHT
Earl M. Price
Ralph Reece
Raymond S. Richmond
THE LIBERAL MACHINE AND IF THEY HAVE OUR UNIFIED, ACTIVE SUPPORT!
Wayne Rogers
Hubbard S. Russell
Ogden Scoville
Mrs. Ogden Scoville
DEAN CLARENCE MANION - Keynote Speaker
Edith Stafford
Thomas Sullivan
Paul H. Talbert
SENATOR GOLDWATER
-
SENATOR TOWER
-
GENERAL MAC ARTHUR
Mrs. Paul H. Talbert
Ray Talley
Mrs. Ray Talley
(by special tape recording)
Carl Toro
Mrs. Carl Toro
Those invited to attend are:
Thomas Werdel
Assemblyman JOSEPH SHELL
HOWARD JARVIS LOYD WRIGHT
Candidate for Governor
Candidates for U.S. Senator
CONGRESSMEN BELL, HIESTAND, HOSMER, LIPSCOMB, MC DONOUGH,
ROUSSELOT, SMITH, AND UTT.
STATE SENATOR BACKSTRAND
ASSEMBLYMEN BURKE, CHAPEL, COLOGNE, CUSANOVICH, LANTERMAN, LEVERING,
REAGAN, THELIN, AND WOLFRUM.
Also other Conservative Candidates for Congress and the State Assembly.
ALL SEATS $5.00 DONATION. ALL PROCEEDS GO TOWARD THE SUPPORT OF
THOSE CANDIDATES NEEDING FINANCIAL ASSISTANCE IN THEIR CAMPAIGN.
"Now is the time for all good men to come to the aid of their country"
SUPPORT YOUR CONSERVATIVE CANDIDATES
FOR TICKETS, WRITE TO: FOR AMERICA OF CALIFORNIA, P.O. BOX 5479,
SHERMAN OAKS, CALIFORNIA. POplar 1-5108
"This is the platform on which I have been campaigning
and will continue to campaign as candidate
for the Republican nomination for Governor.
"These are the facts and figures to which I have been alerting the people.
"I commend this article to your consideration."
Assemblyman Joseph C. Shell
Republican floor leader.
BUSINESS & GOVERNMENT
High State, Local Taxes
"The following appraisal of business
Put Damper on Industry
and governmental conditions appeared
in the Sunday edition of the Los Angeles
BY RAY HEBERT, Times Urban Plans Editor
HIGH TAXES-both state and local-
sion controller of the National Supply
Times, November 26.
are putting a pinch on California's indus-
Co. of Torrance, a division of Armco
trial growth by eating into business
Steel Corp., showed that California man-
profits. What's more, because of the high
ufacturers are actually at a disadvantage
costs of doing business here, some firms
when the taxes they pay are measured
are bypassing California in their search
"It obviously is an unbiased analysis
against assessments in other states.
for new plant locations.
Mill's survey covered the 28 states
These points, spotlighted during recent
of the tax problem and the business cli-
where Armco maintains facilities. Cali-
sessions of the California Manufacturers
fornia was the second highest with a tax
Assn., have emerged as perhaps the most
bill of $41.84 on every $1,000 worth of
mate in California.
limiting factors in California's industrial
inventory and assets.
economy.
"Louisiana is the highest, of course,"
Many of the executives who attended
Mill explained. "Our figure there is $53.30
the association's annual meeting at Hotel
per $1,000. You know, they are still pay-
"The article sets forth the arguments
del Coronado went away with the feeling
ing for the frivolities of the Huey Long
that while California may have a wide
regime."
for less governmental expansion and a
edge in climate, for instance, this element
cannot be considered alone in judging
He made another comparison. By mul-
the state's manufacturing advantages.
tiplying the firm's California investment
reversal of the welfare state trend, which
by the Texas rate of $12.32 per $1,000,
Of particular interest to CMA members
the company would pay only $154,030
were the critical points raised by two
has been the theme song of the Brown
rather than its $523,122 outlay here last
Southern California plant executives who
year.
were in a position to compare their com-
Administration.
panies' operations here with divisions
"If we had this investment in Texas,
doing business in other states.
we would have an annual tax saving of
Both agreed that state and local taxes
$369,092," he said. "This saving in 10
have reached a burdensome level and,
years would pay for capital expenditures
in some cases, constitute an alarming
in the amount of $3,690,000. In other
threat to profits.
words, we would only have to pay 29.45%
A study made by Fred W. Mill, divi-
(OVER)
TAXES PAID OR ACCRUED IN 1960
Tax Paid
Net
Per $1,000
Gross
Sales
Book Value
of Inventory
State
Franchise
Receipts
Tax
Inventory
and Assets
and City
and Other
and Use
Collected
Fixed Assets
Within State
Total
Property
Income
Taxes
Taxes
in 1960
California
12,502,418
41.84
523,122
489,350
20,260
3
13,509
274,462
Kansas
1,025,738
21.53
22,081
19,515
2,556
10
78,472
Louisiana
1,903,461
53.30
101,460
75,492
8,661
17,307
404,242
Ohio
2,652,712
11.11
29,467
14,034
262
12,191
2,980
4,955
Oklahoma
1,514,887
24.17
36,621
29,393
4,139
3,089
167,404
Pennsylvania
29,414,874
13.31
391,560
200,799
138,700
15,247
36,814
7,671
Texas
14,371,113
12.32
177,122
152,270
24,852
Wyoming
1,026,144
11.02
11,311
11,278
33
99,468
All Other
8,071,654
10.03
80,962
47,850
13,212
5,721
14,179
512,542
TOTALS
72,483,001
18.95
1,373,706
1,039,981
187,790
78,453
67,482
1,549,216
TAX COMPARISON-Compilation of 1960 tax rate
shows California ranks second only to that of
by states on $1,000 of inventory and assets as paid
Louisiana. In Pennsylvania, where company has
by National Supply division of Armco Steel Corp.
heaviest inventory and assets, rate is only $13.31.
BUSINESS & GOVERNMENT
One Firm Traces Tax Tribulations
Continued from First Page
[gaged in a somewhat similar
As an example, he cited
see, $19.79; Connecticut,
of $523,122, which would
line of endeavor, it is always
the increase in unemploy-
$21.67; California, $32.44.
interesting, and sometimes
ment taxes. Next year, he
give us $154,030."
Actually, Ryman said, cli-
said, this tax will jump-in
discouraging, to compare re-
mate remains as the only
Mill suggested that the
terms of cost-from $68,000
major attraction among the
only answer to the heavy tax
sults," he explained.
to $175,000. He said this
advantages which drew the
burden on business in Cali-
"The discouraging part is
amounts to a per employee
firm to California in the first
fornia is to keep state legis-
to recognize conditions af-
increase of $63 from the
place.
lators "completely informed
fecting our profit in Califor-
present $43 to $106.
This was emphasized by a
as to the cost of the various
nia which apparently do not
Ryman referred to a re-
discussion he had recently
bills that are presented to
have the same impact in
cent report which showed
with a company official
them that require financ-
other states."
that of the five states where
about a new division that
ing."
The plant here, he ex-
Robertshaw Fulton main-
was being established in
Another comparison of
plained, has managed to re-
tains plants, its facilities in
Lebanon, Tenn.
taxes paid by California
duce costs in a number of
California paid 59% of the
"He mentioned that they
plants came from Harry Ry-
categories "but in at least
corporation's total property
had considered a number of
man, assistant to the general
two major areas we contin-
taxes although California-
locations before making their
manager, Grayson Controls
ually lose ground labor
based plants accounted for
decision," Ryman explained.
of Long Beach, a division of
costs and taxes."
only 33% of the total assets.
"I asked if California was in-
Robertshaw-Fulton Controls.
Ryman, referring specific-
He gave this rundown on
cluded and he made it quite
The firm operates manufac-
ally to taxes, pointed to the
the property tax cost for
clear that, under present
turing plants in five states,
concern caused by "the con-
each $1,000 of assets held
conditions, California would
including California.
stant increase year after
by the firm: Pennsylvania,
not be a desirable location
"Since all plants are en-
year with no end in sight."
$4.06; Ohio, $8.81: Tennes-
for future expansion."
INTER-OFFICE MEMORANDUM
shell
Nixon for Governor
file
To:
ROBERT HALDEMAN
Date: February 23, 1962
From:
YVONNE SMITH
Subject:
RIVERSIDE COUNTY *** INTELLIGENCE
Distribution:
Goldwater Appearance overall picture --
1. 465 paid $15.00 dinner tickets - 1,965 $2.00 paid
speech tickets.
Dinner - Ronald Reagan introduced, excellent pitch
for united party in Goldwater introduction. We need
more of this. 15 minutes by Goldwater devoted to
funds and general Republican need. Audience res-
ponsive but typical of Republican sedate groups.
2. Auditorium packed. Reagan introduced Goldwater
again, however general this time, geered to fighting
Communist threat. Goldwater speech - his routine
interrupted only twice with applause, about 45
minutes, then questions and answers better than
speech. (I could not find anyone who was certain
that questions would be asked, they didn't think
so.) By the time of the meeting, I had been talking
to Republican leadership for over 3½ hours and had
only found four people who are still on our side and
will admit it. Anyway, Goldwater had to recognize
Jackie Cochran who he knows well, who asked, at my
request "Give us your views on the John Birch
Society." His answer - DID NOT HELP RICHARD NIXON
CASE - if we could have briefed him, he could have
accomplished a great deal.
Briefly - The right of assembly is precious and should
be protected, as long as people do not attempt
to overthrow the government I see nothing
wrong with wonderful people sitting by their
fires fighting Communism, it has gotten to
the point where if you are patriotic it is a
sin. I'm not worried about the people inside
our house fighting Communism such as the Birch
Society, American Legion (tied the two to-
gether twice) but I'm worried about being sold
INTER-OFFICE MEMORANDUM
Nixon for Governor
To:
ROBERT HALDEMAN
Date: February 23, 1962
From:
YVONNE SMITH
Subject:
RIVERSIDE COUNTY *** INTELLIGENCE
Distribution:
page 2.
a bill og goods - let's worry about the
people inside our government.
Some questions from Democrats answered well.
Crowd walked out among Shell bumper strips, a large
table with literature, buttons - flag theme All
2000 people had to walk by this table ALL IN ALL
A VERY SUCCESSFUL MEETING FOR THE REPUBLICANS AND
ONE WHICH JOE SHELL I'M CERTAIN WILL BE VERY PLEASED
WITH AND ONE WHICH WILL BE A GOOD REASON FOR HIS
HEAVY VOTE IN RIVERSIDE COUNTY WHICH HE WILL WIN
IF THINGS KEEP GOING AS THEY ARE THIS COUNTY
GAVE RN 15,000 plurality in 1960 - we will be hurt
by its loss.
BAILEY H. PATTERSON, INC.
OWL-SERVICE ROCK CO.
INSURANCE
Ready mixed concrete, sand,
Of Every Kind
gravel and fill materials
Riverside, California
Riverside, California
OV 3-3300
: : OV 6-1610
Compliments of the
DOLE & COMPANY
COCHRAN GOLF COURSE
Complete Insurance Service
Avenue 48 and Monroe
Since 1896
Indio, California
3682 Main St. OV 4-1960
Owners, Jacqueline Cochran
and Floyd B. Odlum
Riverside, California
Compliments of
Compliments of
JOSEPH L. HUNTER
EMPI
Riverside, California
Originator of Camber Compensator
Riverside, California
CITIZENS TRANSPORTATION CO.
Agents for
talk about Conservatives
United Van Lines, Inc.
ECONOMOTORS
Riverside, California
5th & Main Sts., Riverside, Calif.
OV 4-0310
OV 3-3950
Compliments of JAMES F. DAVIDSON
An
Evening
With
Barry
Goldwater U.S. SENATOR FROM ARIZONA
"ONE STEP TOWARD VICTORY"
Here's a news item about
Joe Shell you might have
missed
SACRAMENTO UNION
Nov. 10, 1961
Affairs of State
Picture Shell Paints
Certainly Not Pretty
By HENRY C. MacARTHUR
HEAVY TAXES
The state can ill afford to be
The Los Angeles assemblyman
Capitol News Service
Also, he declared that most of
losing ground in the maintenance
is the first candidate for the
As one of the less flamboyant
the people he has talked with
of current jobs, and the creation
state's highest office who has
candidates for the Republican
believe government is taxing too
of new work through establish-
discussed economics dispassionate-
nomination for governor, Joseph
heavily for what the public is get-
ment of new industry and business
ly, and pointed out the path the
ting out of their burdensome taxes.
in California.
Shell, Los An-
state is taking.
geles assembly-
Specifically, Shell noted that
With the rapid growth of popu-
In fact, most of Shell's thinking
man, probably
probably the worst situation now
lation, recession in jobs can re-
is dispassionate, but exceedingly
has a better
on record is the fact that many
sult eventually only in more wel-
full of facts, figures and sound
chance to evalu-
firms either are changing plans
fare programs, such as the pres-
opinions concerning the trends of
ate the "feel" of
to locate in California, moving out
ent administration is sponsoring,
1961, along with some cogent
the voting pub-
of the state, or are curtailing their
all of which means greater costs
ideas for remedies.
lic, particularly
operations here, with resultant
to the California employers who
He is at least bringing some of
on conditions ap-
losses in jobs, personal incomes,
now are financing some of these
the real issues of the forthcom-
plying to Califor-
and of course taxes to support
programs, like increases in un-
ing campaign for governor into
nia economics at
the state government.
employment insurance taxes im-
the open.
the present time.
He pointed out that in the San
posed by the Legislature with the
His report as to what he is seeing
Francisco Bay area, the state lost
sponsorship of Governor Brown.
doesn't add up to a pretty picture.
about $50 million a year through
EMPLOYER SQUEEZE
The candidate has made 307
these causes, along with 9000 jobs.
The state's receding economic
speeches in the past three months,
OTHER TYPES
picture travels in a vicious, con-
in all sections of California, and
has talked to hundreds of peo-
Shell was specific in stating that
tracting circle, with the employer
ple in virtually all walks of life.
that was only a small portion of
eventually to be squeezed in the
the industry refusing to come to
middle by high welfare taxes.
There is a general feeling, he
California, or moving out to a
Shell said the showdown must
said, that the state government is
more favorable tax climate, in
come soon as to whether the peo-
being operated in an ineffective
some other state. The Bay Area
ple of California want to continue
manner, and a general belief that
situation, he said, applied only to
the present trend toward the wel-
changes in the administrative
metal trades, but there are scores
fare state. He recommends dis-
force, from the governor down,
of other types of businesses in-
continuing the trend through a
should be made.
volved.
change of administration.
INTER-OFFICE MEMORANDUM
Nixon for Governor
shall
file
To:
Bob Haldeman
Date: March 19, 1962
From:
Yvonne Smith
Subject:
Red Cross Canvass
Distribution: Herb Kalmbach
This a.m. Mrs. Madson, 5147 Crenshaw, AXminster 2-2810, phoned to say that
the Red Cross canvasser in that area had just called; he was wearing a Shell
button and launched into a 15-minute discussion as to why she should vote
for Joe Shell.
Quote Mrs. Madson as per follows:
"The canvasser rang my doorbell and asked for my donation to
the Red Cross Drive. I stated that I thought there were far
too many calls because my husband and I had already forwarded
our check. He then said, 'We must keep this on a personal
basis, otherwise the government will take over in this area,
too. One way to see that this does not happen is to vote for
Mr. Shell for Governor of the State of California. After all,
Nixon is just a "me-too-er" and is controlled by the Wall Street
boys who, incidentally, lost the election for him in '60 and who
are still advising him, etc....' "
After talking to Bob Haldeman briefly, I called the Red Cross Headquarters,
DUnkirk 4-5261, and spoke to Mrs. Anna Brummett who is the overall Canvass
Chairman. Apparently the Director of the Red Cross Drive is Mr. Fred Snell.
Mrs. Brummett stated this would be taken care of imm-diately; she would call
Mrs, Madson and would reprimand the canvasser (on a second call I found the
canvasser in Area 3).
My opinion would be that Mrs. Brummett is sympathetic to Nixon but is in a
position where she could not state this.
*****
1:00 p.m.: Mrs. Betty Dobbins called; she is in charge of Area 3 and said
the matter had been taken care of she stated that the woman
reporting was over-enthusiastic too, and was of the opinion that
she influenced the man and she stated he is a well-respected
businessman in the area I had the feeling she is not on our
side.
1:30 p.m.: Call from Mrs. Brummett thanking us and reassuring us that this
will not occur again.
YS/bgg
Shell fite
895 Roanoke Road
San Marino, California
February 12, 1962
Dear m. Walter,
My wife says I never should discuss politics or religion with my friends.
Maybe she is right. If you want Pat Brown as governor for four more years,
throw this letter away. We'll still be friends.
But I don't think you will hold it against me when I tell you that I
feel so strongly about this that for the first time in my life I am taking an
active part in a political campaign. Please read the enclosed account of what
Joe Shell stands for. Compare it with what Pat Brown has and has not done and
your choice should be an easy one.
Higher taxes and a socialistic "welfare state" on the one hand versus
lower taxes, efficient government and the free enterprise system on the other.
Some people have said to me, "Shell is a good man but he doesn't have
a chance." That is what Pat Brown would like you to think, but don't you be-
lieve it. I have positive knowledge that Brown in an unguarded moment told
a prominent Republican that Shell is the one man he fears he could not beat.
Where does Mr. Nixon come in? I am forced to the conclusion that he
is a political opportunist, vacillating with every wind that blows, afraid
to take a strong stand on anything. If nominated in the primary, he will
lose to Brown in November for the same reason he lost to Kennedy--too much
"me-too-ism". He does not offer the voters a clear cut choice. And compared
to Shell, with eight years in the legislature, he actually knows very little
about our state government and its problems.
I have been guilty in the past of doing a lot of squawking about the
way our government is run, but not taking any positive action. Maybe you have,
too. This time it's going to be different, and if not this time it may be too
late.
Think it over. Then return the card saying that you're with me. Put a
sticker on your car. Talk it up among your friends. If you convert just
three people to Shell, and each one of these converts three more, we've got
it made.
Sincerely,
al Port
W
December 27, 1961
Intelligence reports from the Joe Shell camp indicate that
he is making a list of the names of Republicans who formerly
supported Dick Nixon but who now feel that Shell now is the
better man for the governorship. He is even going so far
as making a direct approach to Republicans asking them if
they don't feel he would do a better job as Governor parti-
cularly appealing to those of a more conservative persuasion.
Word is that he intends to announce these "switches" in a
public fashion in the early stages of the primary. He also
intends to prepare statistics showing that because of the
switches from Nixon to Shell and Knight to Shell that the
original polls disclosed by the Nixon camp giving the latter
an excess of 70% of the Republican vote in the primary, the
previous polls are no longer accurate. His statistics will
state that Nixon now has less than 50% of the Republican vote
while Shell has gained noticeably.
shell file
BOB HALDEMAN
THE
JOSEPH C. SHELL FAMILY
JOE SHELL
43 years old-Degree in Business Administration, U.S.C.
BUSINESSMAN . LEGISLATOR
SHELL
FOR
GOVERNOR
THE III -
VETERAN - BUSINESSMAN - LEGISLATOR
1962 PRIMARY ELECTION
R o N R 3 o Э
For
THELL
3oΓ
JOE
SHELL
IS
EXPERIENCED
5 terms in State Legislature.
20 years independent Businessman.
College Degree, Business Administration, U.S.C.
Navy Pilot, World War II.
3 years Assembly Republican Floor Leader.
Headquarters 4035 Wilshire ENJ, Less Angeles Cord DL 9-3115
"This is the platform on which I have been campaigning
and will continue to campaign as candidate
for the Republican nomination for Governor.
"These are the facts and figures to which I have been alerting the people.
"I commend this article to your consideration."
Assemblyman Joseph C. Shell
Republican floor leader.
BUSINESS & GOVERNMENT
High State, Local Taxes
"The following appraisal of business
Put Damper on Industry
and governmental conditions appeared
in the Sunday edition of the Los Angeles
BY RAY HEBERT, Times Urban Plans Editor
HIGH TAXES-both state and local-
sion controller of the National Supply
Times, November 26.
are putting a pinch on California's indus-
Co. of Torrance, a division of Armco
trial growth by eating into business
Steel Corp., showed that California man-
profits. What's more, because of the high
ufacturers are actually at a disadvantage
costs of doing business here, some firms
when the taxes they pay are measured
"It obviously is an unbiased analysis
are bypassing California in their search
against assessments in other states.
for new plant locations.
Mill's survey covered the 28 states
These points, spotlighted during recent
of the tax problem and the business cli-
where Armco maintains facilities. Cali-
sessions of the California Manufacturers
fornia was the second highest with a tax
Assn., have emerged as perhaps the most
bill of $41.84 on every $1,000 worth of
mate in California.
limiting factors in California's industrial
inventory and assets.
economy.
"Louisiana is the highest, of course,"
Many of the executives who attended
Mill explained. "Our figure there is $53.30
the association's annual meeting at Hotel
"The article sets forth the arguments
per $1,000. You know, they are still pay-
del Coronado went away with the feeling
ing for the frivolities of the Huey Long
that while California may have a wide
regime."
for less governmental expansion and a
edge in climate, for instance, this element
cannot be considered alone in judging
He made another comparison. By mul-
the state's manufacturing advantages.
tiplying the firm's California investment
reversal of the welfare state trend, which
by the Texas rate of $12.32 per $1,000,
Of particular interest to CMA members
the company would pay only $154,030
were the critical points raised by two
has been the theme song of the Brown
rather than its $523,122 outlay here last
Southern California plant executives who
year.
were in a position to compare their com-
Administration.
panies' operations here with divisions
"If we had this investment in Texas,
doing business in other states.
we would have an annual tax saving of
Both agreed that state and local taxes
$369,092," he said. "This saving in 10
have reached a burdensome level and,
years would pay for capital expenditures
in some cases, constltute an alarming
in the amount of $3,690,000. In other
threat to profits.
words, we would only have to pay 29.45%
A study made by Fred W. Mill, divi-
III -
(OVER)
TAXES PAID OR ACCRUED IN 1960
Tax Paid
Net
Per $1,000
Gross
Sales
Book Value
of Inventory
State
Franchise
Receipts
Tax
luventory
and Assets
& City
& Other
& Use
Collected
Fixed Assets
Within State
Total
Preperty
Income
Taxes
Taxes
in 1960
California
12,502,418
41.84
523,122
489,350
20,260
3
13,509
274,462
Kansas
1,025,738
21.53
22,081
19,515
2,556
10
78,472
Louisiana
1,903,461
53.30
101,460
75,492
8,661
17,307
404,242
Ohio
2,652,712
11.11
29,467
14,034
262
12,191
2,980
4,955
Oklahoma
1,514,887
24.17
36,621
29,393
4,139
3,089
167,404
Pennsylvania
29,414,874
13.31
391,560
200,799
138,700
15,247
36,814
7,671
Texas
14,371,113
12.32
177,122
152,270
24,852
Wyoming
1,026,144
11.02
11,311
11,278
33
99,468
All Other
8,071,654
10.03
80,962
47,850
13,212
5,721
14,179
512,542
TOTALS
72,483,001
18.95
1,373,706
1,039,981
187,790
78,453
67,482
1,549,216
TAX COMPARISON-Compilation of 1960 tax rate
shows California ranks second only to that of
by states on $1,000 of inventory and assets as paid
Louisiana. In Pennsylvania, where company has
by National Supply division of Armco Steel Corp.
heaviest inventory and assets, rate is only $13.31.
BUSINESS & GOVERNMENT
One Firm Traces Tax Tribulations
Continued from First Page
gaged in a somewhat similar
As an example, he cited
see, $19.79; Connecticut,
of $523,122, which would
line of endeavor, it is always
the increase in unemploy-
$21.67; California, $32.44.
interesting, and sometimes
ment taxes. Next year, he
Actually, Ryman said, cli-
give us $154,030."
said, this tax will jump-in
mate remains as the only
Mill suggested that the
discouraging, to compare re-
terms of cost-from $68,000
major attraction among the
only answer to the heavy tax
sults," he explained.
to $175,000. He said this
advantages which drew the
burden on business in Cali-
"The discouraging part is
amounts to a per employee
firm to California in the first
fornia is to keep state legis-
to recognize conditions af-
increase of $63 - from the
place.
lators "completely informed
fecting our profit in Califor-
present $43 to $106.
This was emphasized by a
a3 to the cost of the various
nia which apparently do not
Ryman referred to a re-
discussion he had recently
bills that are presented to
have the same impact in
cent report which showed
with a company official
them that require financ-
other states."
that of the five states where
about a new division that
ing."
The plant here, he ex-
Robertshaw Fulton main-
was being established in
Another comparison of
plained, has managed to re-
tains plants, its facilities in
Lebanon, Tenn.
taxes paid by California
duce costs in a number of
California paid 59% of the
"He mentioned that they
plants came from Harry Ry-
categories "but in at least
corporation's total property
had considered a number of
man, assistant to the general
two major areas we contin-
taxes although California-
locations before making their
manager, Grayson Controls
ually lose ground - labor
based plants accounted for
decision," Ryman explained.
of Long Beach, a division of
costs and taxes."
only 33% of the total assets.
"I asked if California was in-
Robertshaw-Fulton Controls.
Ryman, referring specific-
He gave this rundown on
cluded and he made it quite
The firm operates manufac-
ally to taxes, pointed to the
the property tax cost for
clear that, under present
turing plants in five states,
concern caused by "the con-
each $1,000 of assets held
conditions, California would
including California.
stant increase year after
by the firm: Pennsylvania,
not be a desirable location
"Since all plants are en-
year with no end in sight."
$4.06; Ohio, $8.81: Tennes-for future expansion."
THE
JOE SHELL STORY
ASSEMBLYMAN JOSEPH C. SHELL OF LOS ANGELES
Is a Candidate
FOR THE REPUBLICAN NOMINATION FOR GOVERNOR
in the June Primary
SHELL FOR GOVERNOR COMMITTEE
III
"Here is where I stand on the basic issues of the
enforcement all along the line. I would take such
gubernatorial primary campaign and those issues
action particularly in the category of narcotic ped-
dlers and narcotic users. Both groups have torn the
which have been injected into the campaign. I will
moral fabric of our society. Reading the daily news-
not waver for purposes of political expediency. This
papers establishes this statement as a fact.
is how I have voted at Sacramento. This is how I
have spoken in the campaign up to now. This is how
CAPITAL PUNISHMENT - I have supported in
I will stand until election day and as Governor."
the Legislature and will support as Governor the re-
tention of capital punishment. Decent living persons
Assemblyman Joseph C. Shell
have a right to be protected and I will see that they
Republican Floor Leader of the Assembly
are. There is no such thing as life imprisonment with-
out the possibility of parole. There is no way of
isolating murderers from society except by capital
punishment. I have and will support capital punish-
ment as a crime deterrent and as a protection for law
enforcement officers. The frequency of holdups with
COMMUNISM - I would outlaw the Communist
unloaded guns and toy pistols proves capital punish-
Party by definition in California. I am against Com-
ment is a deterrent.
munism, fellow travellers and all their works. The
present danger from this party, their members and
their supporters is apparent to all clear thinking
FREE ENTERPRISE - No other system has ever
persons.
worked or will. I support it without reservations.
TAXES - They must be reduced. Expansion of
SOCIAL SECURITY AND UNEMPLOYMENT
Government agencies at the present rate must be
INSURANCE - I favor both programs. I deplore
stopped. Government functions must be curtailed.
the administration of these programs by Governor
There is waste in the State budget and it must be
Brown. Bad administration defeats the intended pur-
removed. Only then will California possess a healthy
pose of any program.
business climate and sound economy. In this manner
and in this manner only can jobs for the jobless be
provided.
GOVERNOR BROWN - He has proven himself a
complete incompetent. His indecision, his backing
EDUCATION - I am against entrenched burea-
and filling on crucial matters has become a well pub-
crats at Sacramento telling our local school boards
licized fact. In this expensive confusion, he has been
how to run the schools in their districts, particularly
assisted by his spokesman and advisor, Assemblyman
in the matter of textbook selections. I am opposed
Unruh. They have brought California to the brink of
to the Brown Administration law which would re-
financial disaster. They have driven California down
quire individual school districts to merge. I am
the road to the destination of a welfare State. No
appalled by the dictatorial methods employed at
thoughtful person wants to become mired in this
the Capital to force intelligent, capable school
slough of despondency and cynicism.
teachers into a progressive mold. I would use the
full force of the Governor's office to prevent com-
munists from speaking on the campuses of taxpayer
LOYALTY OATHS - I support them, not because
supported State schools.
they necessarily will expose Communists but because
every American should be willing at all times to
CONSERVATISM VERSUS SO-CALLED
stand up and be counted as a supporter of his
LIBERALISM - I am a conservative. I will be a
country, and to declare any past affiliation with any
group dedicated to the overthrow of the Government
conservative Governor. The necessity for a conser-
by force and violence.
vative Governor has become a simple fact. The man
with six mouths to feed and just so many dollars with
which to do it becomes of necessity a conservative
no matter what he may call himself. The many who
MY OPPONENTS IN THE REPUBLICAN
find themselves in this predicament are facing up to
PRIMARY - I have signed with others a pledge to
the arithmetics of their problem. I will help them.
run a clean, constructive campaign. I will not sling
They cannot survive by handouts. They must have
mud. I will not attack my opponents in abusive
work with sufficient remuneration to maintain their
terms. If attacked, I will reply promptly and de-
families.
decisively. I welcome an attempt to debate the issues
with my opponents. I am the only candidate for
the Republican nomination for Governor who is
LAW ENFORCEMENT - Under the Brown Ad-
currently a working member of the State Gov-
ministration, law enforcement has been reduced to
ernment with a voice in making its laws and in
the point where a more appropriate name would be
attempting to eliminate unnecessary expendi-
social welfare. As Governor I will tighten up law
tures and their end result - higher taxes.
JOE SHELL
CANDIDATE FOR GOVERNOR
THE MAN HE IS
AND HOW HE GOT THAT WAY
THE SHELL FAMILY-Back row: Joe, Jr., 16; Mrs. Barbara Shell; Assemblyman Shell;
Barbara, 19; and David, 15. In front row: Harold, 12; and Diane, 7.
The year was 1954. A tall, strongly built, freshman
lation, fighting it out on the floor of the Assembly
Assemblyman took a seat at a rear row desk in the
in debate, sitting across the desk from incumbent
lower house of the Legislature and began a study of
Governors of both parties, attending committee
State Government which has brought him to his
hearings and taking home with him nights for study
present position -
a briefcase crammed with proposed laws and ap-
THE ONLY CANDIDATE FOR THE RE-
praisals of their effects on the people of the State.
PUBLICAN NOMINATION FOR GOVERNOR
A man who learned as a boy there is no easy, well
WHO, AS A LEGISLATOR, IS CURRENTLY
marked road to individual or group betterment, Shell
FIGHTING IN THE FRONT ROW AT SACRA-
has embarked upon a crusade from which there will
MENTO TO RESTORE A STABLE ECONOMY
be no turning back.
TO CALIFORNIA.
On this point, a political question in the primary
What does he mean by A STABLE ECON-
which ends at the ballot box in June, Shell says:
OMY?
"I am in the race for the Republican nomination
for Governor to the end.
Says Shell:
"I arrived at this conclusion after much soul
"I mean the right of people to control their prop-
erty and their money.
searching prior to announcing my candidacy.
"I mean the election of a Governor who will exer-
"The record of my encumbency shows no other
cise his constitutional duty to blue pencil every dollar
candidate in the party primary has as current, as
of fat out of the State budget without worrying about
thorough a knowledge of our present State Govern-
ment as I have.
his political future.
"I know, as a result of experience, hard knocks and
"I mean sending to Sacramento a Governor who
study, where the job must be done to save our free
will reverse the present socialistic thinking in the
enterprise system in California.
Executive Department.
"I mean electing a Governor who will take positive
"I am dedicated to doing that job when I am
elected Governor.
steps to keep California from becoming a welfare
State before it is too late."
HOW TO CUT THE COST
EIGHT YEARS IN THE LEGISLATURE
OF GOVERNMENT
Shell, a conservative Republican, knows what he
"I seek neither revenge nor am I compelled to
is talking about.
maintain a position in the forefront of the party.
For while others were running for Governor or
"What this means is simply this: when the first
for higher office, this one time football star and busi-
budget is returned from the legislature to me as
nessman has for eight years been watching the ad-
Governor, I shall regard myself as expendable. Un-
ministration of government at Sacramento with a
necessary appropriations will be eliminated. They
microscopic eye and an analytical mind.
must be eliminated if taxes are to be kept within
This he has done by introducing corrective legis-
reason and the State solvent."
THE BROWN-UNRUH ADMINISTRATION
"Moreover, the group we are accustomed to call
Of the loose spending practices and looser admini-
the working class, be they wearers of white collars
stration of the Brown-Unruh Administration, Shell
or the sturdier clothes of the outdoor or factory em-
says:
ploye - these people have come to realize for them-
"Let me speak at this juncture in the campaign
selves that they cannot keep their homes and cars
with complete clarity. As we proceed toward the
and washing machines and the other things to which
primary, I will document my case.
they are entitled, with handouts.
"Suppose you make $5,000 a year and spend
"They know they can only pay for them and keep
$7,000. Obviously, you are in trouble unless you do
them operating with weekly salary checks their em-
a right-about-face.
ployers can afford to pay.
"Now let's supose you have $5,000 in Government
"They know they cannot exist in the life to which
bonds. You decide the only way out of your dilemma
they rightfully have become accustomed without
is to cash those bonds.
adequate take home pay. They don't want a State
"You pay off the $2,000 you owe. You are even. But
Government which will break them."
in your purse, you have $3,000.
How did Joe Shell get into affairs of State? (He
"Do you put the $3,000 back into bonds or in a
is not a politician in the accepted sense of the word.)
savings account not to be touched except in a case
He was raised in San Diego. He is the son of
of extreme emergency? Perhaps some do but the
Judge and Mrs. Joseph L. Shell. The Judge is now
average person finds the remaining $3,000 burning
retired but a vigorous individual who is proud
a hole in his pocket.
enough of his son and sold enough on his theory of
"Most likely he buys some creature comforts he
State Government to be his County Chairman.
has been wanting for a long time. Like the present
Administration, he has proven himself in the first
HIS LEADERSHIP BEGAN
instance incapable of living within his means.
IN HIGH SCHOOL
"He probably spreads the extra cash among some
Joe went to public grammar school, and on to
of his close friends with a continuation of his fiscal
Herbert Hoover High School in San Diego. Now 43
irresponsibility. Presently the $3,000 is gone.
years old, he was graduated from high school in
"He has two choices: either he reverses his manner
1936 after his classmates had elected him president
of handling income and outgo, or he resorts to the
of the student body.
temporary expediency of dealing in I.O.U.'s.
He attended the University of Southern California
"This is the story of California's financial status in
and was graduated with a bachelor's degree in busi-
capsule form."
ness administration.
Shell is frequently asked why he has chosen to
He married his college sweetheart, the former
make the fiscal condition of the State the cornerstone
Barbara Morton. They have five children. They live
of his primary campaign for Governor.
in the heart of the residential section of Los Angeles.
He replies:
He has the unique ability of separating his home life
"What can be more important to the welfare of our
from his political life.
State and its people?
He came up through the party chairs, first as a
"Loose thinking, indecision and scatterbrain ap-
forceful campaign speaker while working in the oil
proaches to State Government, the welfare State,
fields, and then as a member of the Legislature
radical spending - they are all of a package. Loose
which he still is.
spending grows out of indecision and political ex-
He was first elected to the Legislature in a special
pediency.
election in 1953. A fact finding committee chose him
to run in that race. He knew only a minority of the
WELFARE STATE MEANS FEWER JOBS
committee but he was the sole choice.
"And the end result is the welfare State.
Shell was reelected to the Assembly in 1954, 1956,
"Under the welfare state, new businesses shy
1958 and 1960. For the last three years his colleagues
away and old ones expand in other States. This is
have elected him their floor leader.
already in progress in California.
Two avocations tell the real story of Joe Shell. He
"Such a procedure means less jobs.
learned to fly from a mud flat in San Diego when he
"A conservative trend is running the length and
was 15.
breadth of the State. This is a fact of our political
life. It is a healthy one for all of us in California no
NAVY PILOT IN WORLD WAR II
matter at which economic level we may exist."
A flyer ever since, he served his country as an
Shell has been making speeches at the rate of ap-
Army flight instructor and Navy pilot in World
proximately a hundred a month, whistle stopping in
War II.
his own light plane which he flies from city to town
The other circumstance which molded his life
to hamlet, giving the people the facts about State
was playing football through high school and col-
government under the bossism of the Brown-Unruh
lege. Twice he played in the Rose Bowl and twice
Administration.
his team won.
What has he found on these trips?
What have flying and football taught Joe Shell?-
Just this:
"You make a decision and you stick with it."
"Never before have I seen the householder, the
AND
average citizen regardless of party affiliation, so de-
"There is no one whom you cannot beat if you
termined to obtain the facts about his State govern-
put forth the effort."
ment.
Joe Shell has decided to become Governor and
"The emphasis is not on the emotional issues or
is sticking with that decision.
personalities.
Joe Shell is putting forth the effort he is con-
"We all are feeling the financial pinch. We all want
vinced will defeat his Republican primary oppo-
California to proceed in the right direction so that
nents, and then Governor Brown in the general
pinch may be relieved.
election.
From the Office of Richard Nixon:
ROSE MARY WOODS
Bob Holdeman
Thought you might
want to see shell's
mailing pieces if
you don't already
have them.
Knu
2/6/62
Here's a news item about
Joe Shell you might have
missed
LOS ANGELES EXAMINER
Dec. 4, 1961
Shell Blooms
district was among those
And he adds:
massacred in the Demo-
"I've gotten sick and tired
cratic reapportionment pro-
of calling people liberals
Into Real
gram, tells about debating
when they're basically so-
unemployment with his
cialists."
friend, "Jesse."
When he got through at
"Jesse" is the new Demo-
the forum, many stood up
Campaigner
cratic Speaker of the lower
and applauded.
house, Jesse M. Unruh.
"Part of his claque,"
It's Jesse and Joe when
opined a partisan of another
By CARL GREENBERG
they meet, because that's
candidate.
the way it is in politics.
Examiner Political Editor
If it was a claque - and if
But, says Shell to his audi-
he's got a lot of them
A SSEMBLY Minority
ence, Pat and Jesse -"they
in equal strength around
Leader Joseph C. Shell,
deserve each other."
the state-he's going to get
candidate for the Republican
Shell has been flying his
a lot of votes. Those are the
gubernatorial nomination,
own plane around the state
things they count election
has emerged as an accom-
and can land - and does
day.
plished campaigner.
- in hinterlands that
We watched him in action
haven't seen a candidate in
the other night at a GOP
years.
candidates' forum.
He says the folks there
Even some of the cynical
have provided good turnouts
cainpaign workers in other
and he tells 'em what he
camps, the men with a
thinks.
hard, critical eye, sat up and
"I don't believe it's up to
took notice.
the Republican party to
The fact that former Gov.
just fill a chair in Sacra-
Knight, whom most of them
mento," he says.
can't beat for making the
"We should have a pro-
customers comfortable and
gram - and it should be de-
attentive with a smooth
veloped in the primary, not
flow of words, is ill, hasn't
afterward.
hurt Shell's campaign, in-
Explosion
cidentally.
Those are the fortunes of
"I find a very great surge
political war.
of conservatism in Califor-
Anyway, Shell, an out-
nia. Not a surge - an explo-
sion"
spoken conservative who
says he'll cut the state
In 26 months, he says,
the state will have to decide
budget come hell or high
water, has developed a nee-
whether to go for more
dling style uniquely his own.
taxes or engage in some
"major fat cutting."
"You know," he confides,
He's the man to cut the
"Pat Brown reminds me of
a man who ties his shoes
fat, Shell tells them, be-
cause he isn't really after
together and then tries to
run."
some bigger job, like maybe
President of the United
Debate
States.
"It'll be a brutal job," he
Shell, whose Assembly
allows.
III -
Here's a news item about
Joe Shell you might have
missed
SAN FRANCISCO EXAMINER
Dec. 1, 1961
DICK
It became known, in the inner circles, that Rich-
ard Nixon had come to see Shell as a greater threat
NOLAN
to the nomination than Knight.
The serious threat from the Shell forces even
caused a revision in the Nixon campaign timetable,
when Nixon decided he had better start in at shirt-
THE CITY
sleeves pitchforking 60 days earlier than he had
planned to do.
THE CAMPAIGNERS-Repuhlicans with their
GOODIE KNIGHT'S ILLNESS has complicated
ears to the good California ground are hearing the
the Nixon campaign still further.
damndest subterranean rumbling since, that Mexican
The Knight people say, of course, that Goodie
cornfield sprouted a belching volcano. What the wild
is in the fight to stay, and this may well prove to be
the case.
seismic waves seem to be saying is "Shell!"-but I
In the meantime, though, any waverers among
can't entirely vouch for the Initial sibilants. I guess it
them are going to wind up in Shell's camp.
depends on how much money you have, and on whose
And if the situation looks hopeless, it is not at
nose you have it.
all unlikely that Goodie himself may throw his sup-
port to Shell. One thing Goodie is dedicated to: The
TO ELUCIDATE, and high time I did. the cam.
politica! destruction of Richard Nixon. Toward this
end he burns with a crusader's fervor.
paign of Assemblyman Joe Shell for the Republican
nomination for Governor has taken hold.
OTHER GRIEF for the Nixon campaign may be
Especially has it taken hold among the precinct
found in the attitude of the southern California press.
worker. doorbell ringer types.
Best reports from the Southland indicate that Nixon
These are the people who were not consulted
will not get the indorsement of the Ridder papers, out
when the party chiefs decided to run Bill Knowland
of Long Beach, nor the Copley papers, out of San
for Governor last time out. These are the people who
Diego. There is also a report that the Young Turks
were not consulted when the party chiefs figured
in the top management of the arch-Republican Los
Richard Nixon was The Man this time.
Angeles Times are fighting to prevent that newspaper
from indorsing the Nixon campaign in the primary.
They were sore at the Knowland edict, when that
was handed down to them, and they are still sore.
NONE OF THIS, it must be emphasized, places
Joe Shell has been making hundreds of speeches
Joe Shell in Sacramento as Governor, nor even in
all over the State, and these are the people he's talk-
the run-off as the GOP candidate. It is what I said
ing to. As evidence that they're listening. note that
it was some paragraphs back: subterranean rum-
some 385 doorbell ringer types were enthusiastic
blings I thought worth bringing to your attention.
enough to attend a 7:30 a. m. breakfast meeting in
Locally, the effect of these strange noises must
Kern County to hear Mr. Shell. It was typical.
be bothering even the iron nerves of our own Mayor
Note also that Shell's campaign now has more
George Christopher.
As an undeclared candidate for Lieut. Governor
grass roots volunteers than his headquarters can
comfortably accommodate, so his HQ is being on-
George has inextricably tied himself to the political
larged. Note the plentiful money in the Shell cam-
fortunes of Richard Nixon, and has gone out of his
paign. Most of all, note the increasing amount of
way (as if this were needed) further to alienate Goodie
"Shell talk" you hear wherever the old pros get to-
Knight.
gether.
If Knight finally concludes that the best way he
can beat Nixon is by throwing his weight behind
Shell, and if this maneuver should succeed, George
ALL OF THIS was rolling well before former
Christopher will get ground up in the wreckage also.
Governor Goodie Knight caught the hepatitis and
It's something to think about. if you're an unde-
took to his bed.
clared candidate with the escape hatch still open.
III
SHELL
FOR
GOVERNOR
4055 WILSHIRE BOULEVARD LOS ANGELES 5, CALIFORNIA DUnkirk 9-3195
III-
February 1, 1962
Miss Jeanne Boehme
426 South Manhattan Place
Los Angeles 5, California
Dear Miss Boehme:
Yes, I certainly agree with you that a Republican has
to win.
My prime purpose in being in government is to attempt
to reduce governmental operations to a reasonable level
so that there can be an alleviation of the tax burden
and thus a preservation of our free enterprise system
and our republican government.
My record of eight years in the Legislature - three
as Republican floor leader - has given me a working
knowledge of the State Government. This is vital
to the job which must be performed to restore California
to the position of a "business opportunity" state.
I am enclosing my platform and the issues which are
important to our state.
Yours sincerely,
JOSEPH Joe Shiell C. SHELL
js
Enclosures
not too mush
Elect to offer
LOYD WRIGHT
U.S. SENATOR
The Leading Conservative Republican
Candidate to Represent California
in the United States Senate
THE
JOE SHELL STORY
ASSEMBLYMAN JOSEPH C. SHELL OF LOS ANGELES
Is a Candidate
FOR THE REPUBLICAN NOMINATION FOR GOVERNOR
in the June Primary
SHELL FOR GOVERNOR COMMITTEE
111.