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This file contains:
From Strachan to Stan Anderson RE: White House briefings of Republican Congressional candidates on the election. 1 pg. [Subject: Campaign] [Memo], 10/2/1972
From Strachan to Bull RE: the purchase of a 15-minute slot for RN's speech. 1 pg. [Subject: Campaign] [Memo], 10/23/1972
From Strachan to Colson RE: convincing key demographic groups to vote for RN. 1 pg. [Subject: Campaign] [Memo], 10/30/1972
From Strachan to Colson RE: political lines to be provided to union leaders and Democrats who back RN. 1 pg. [Subject: Campaign] [Memo], 10/23/1972
From Strachan to Campbell RE: campaign materials aimed at swaying Jewish voters. 1 pg. [Subject: Campaign] [Memo], 9/28/1972
Copy of a memo from Strachan to Haig RE: Kissinger's opinion on a newspaper advertisement called "Crisis in the Middle East." Marked-up copy of the article attached. 2 pgs. [Subject: Campaign] [Memo], 9/22/1972
From Strachan to Chapin RE: Dailey's memo on election eve. 1 pg. [Subject: Campaign] [Memo], 10/2/1972
Copy of a memo from Dailey, through Magruder, to MacGregor RE: election eve plans. 1 pg. [Subject: Campaign] [Memo], 9/30/1972
Copy of a memo from Bill Taylor to Dailey RE: ideas for a show involving RN on election eve. Various television show ideas attached. 7 pgs. [Subject: Campaign] [Memo], 9/28/1972
Copy of a letter from Chester L. Posey to Dailey RE: campaign advertising and RN's election eve activities. 4 pgs. [Subject: Campaign] [Letter], 9/27/1972
Copy of a letter from John Elliott, Jr. to Dailey RE: thoughts on RN's election eve activities. 2 pgs. [Subject: Campaign] [Memo], 9/28/1972
Copy of a letter from John E. O'Toole to Dailey RE: campaign materials and advice for RN's election eve broadcast. 2 pgs. [Subject: Campaign] [Letter], 9/26/1972
Copy of a letter from Barton A. Cummings to Dailey RE: the tone of campaign advertising and suggestions for RN's televised election eve broadcast. 2 pgs. [Subject: Campaign] [Letter], 9/26/1972
Finalized plans for an election eve broadcast focusing on various campaign issues and RN's accomplishments in his first presidential term. 1 pg. [Subject: Campaign] [Other Document], no date
From Strachan to Dailey RE: an attached memo. 1 pg. [Subject: White House Staff] [Memo], 10/23/1972
From Jim Schurz to Colson RE: comments on various RN television spots. Handwritten note added by unknown. 2 pgs. [Subject: Campaign] [Memo], 10/12/1972
Copy of a memo from Strachan to Dailey RE: running a television spot on national defense concurrent with a McGovern address on Vietenam. 1 pg. [Subject: Campaign] [Memo], 10/4/1972
Copy of a memo from Higby to "C" RE: notes on some unnamed idea, possibly one contained in an attached memo. 1 pg. [Subject: Campaign] [Memo], 9/27/1972
From Moore to Haldeman RE: the use of film documentaries in the campaign. Handwritten note added by unknown. 1 pg. [Subject: Campaign] [Memo], 9/25/1972
From Strachan to Evans RE: a letter from Joseph B. Danzansky to RN. 1 pg. [Subject: White House Staff] [Memo], 10/5/1972
From Joseph Danzansky to RN RE: an attached letter. 1 pg. [Subject: White House Staff] [Memo], no date
Copy of a letter from Joseph Danzansky to RN RE: Danzansky's decision to support RN during the campaign. 3 pgs. [Subject: Campaign] [Letter], 9/19/1972
From Strachan to Evans RE: an attached document. 1 pg. [Subject: White House Staff] [Memo], 10/3/1972
Copy of a list of visitors to the Country Plaza Hotel's Penthouse Suite. 1 pg. [Subject: White House Staff] [Photograph], no date
From Strachan to Joanou RE: attached McGovern campaign material. 1 pg. [Subject: Campaign] [Memo], 10/4/1972
From Higby to Strachan RE: attached documents, possibly ones that focus on the campaign. 1 pg. [Subject: Campaign] [Memo], 10/3/1972
From Strachan to Haldeman RE: materials for Colson. Handwritten note added by Haldeman. 1 pg. [Subject: Campaign] [Memo], 10/2/1972
From Strachan to "Follow Up" RE: Phil Joanou and a radio spot. 1 pg. [Subject: Campaign] [Memo], 10/30/1972
From Strachan to "Follow Up" RE: Phil Joanou and McGovern's November 24 schedule. 1 pg. [Subject: Campaign] [Memo], 10/23/1972
From Strachan to "Follow Up" RE: radio ads for RN and defense bases to be closed. 1 pg. [Subject: Campaign] [Memo], 10/19/1972
From Strachan to "Follow-Up" RE: Carruthers and Chapin's work on various short campaign specials. 1 pg. [Subject: Campaign] [Memo], 10/14/1972
From Strachan to "Follow-Up" RE: the status of various projects sent by memo to Teeter on October 12. 1 pg. [Subject: Campaign] [Memo], 10/14/1972
From Strachan to "Follow Up" RE: the purchase of a television time slot for a documentary. 1 pg. [Subject: Campaign] [Memo], 10/11/1972
From Strachan to "Follow-Up" RE: running ads before and after McGovern spots on television. 1 pg. [Subject: Campaign] [Memo], 10/5/1972
From Strachan to Howard RE: copies of a speech on Vietnam. 1 pg. [Subject: Campaign] [Memo], 10/21/1972
From Strachan to Howard RE: Tom Carver's letter on Albert Bernstein. 1 pg. [Subject: White House Staff] [Memo], 10/18/1972
From Thomas H. Carver to Haldeman RE: Albert Bernstein's desire to serve as a Democrats for Nixon speaker. 1 pg. [Subject: Campaign] [Letter], 10/9/1972
From Strachan to Sandy Fox RE: a list of Dinner Chairmen for Victory Dinners in 1972. 1 pg. [Subject: Campaign] [Memo], 10/9/1972
From Higby to Strachan RE: RN's calls to certain dinner chairmen. Handwritten notes added by multiple unknown parties. 1 pg. [Subject: Campaign] [Memo], 10/2/1972
From C. Langhorne Washburn to Strachan RE: grading the various state chairmen of 1972 Victory Dinners. Handwritten notes added by unknown. List of graded chairmen attached. 5 pgs. [Subject: Campaign] [Letter], 10/3/1972
Scholar Source Context
Document identity
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26145651
label
WHSF: Contested, 15-3
core
doc
dtoType
document
citationUrl
pageCount
1
Source metadata
id
26145651
sourceUrl
contentType
document
title
WHSF: Contested, 15-3
description
This file contains:
From Strachan to Stan Anderson RE: White House briefings of Republican Congressional candidates on the election. 1 pg. [Subject: Campaign] [Memo], 10/2/1972
From Strachan to Bull RE: the purchase of a 15-minute slot for RN's speech. 1 pg. [Subject: Campaign] [Memo], 10/23/1972
From Strachan to Colson RE: convincing key demographic groups to vote for RN. 1 pg. [Subject: Campaign] [Memo], 10/30/1972
From Strachan to Colson RE: political lines to be provided to union leaders and Democrats who back RN. 1 pg. [Subject: Campaign] [Memo], 10/23/1972
From Strachan to Campbell RE: campaign materials aimed at swaying Jewish voters. 1 pg. [Subject: Campaign] [Memo], 9/28/1972
Copy of a memo from Strachan to Haig RE: Kissinger's opinion on a newspaper advertisement called "Crisis in the Middle East." Marked-up copy of the article attached. 2 pgs. [Subject: Campaign] [Memo], 9/22/1972
From Strachan to Chapin RE: Dailey's memo on election eve. 1 pg. [Subject: Campaign] [Memo], 10/2/1972
Copy of a memo from Dailey, through Magruder, to MacGregor RE: election eve plans. 1 pg. [Subject: Campaign] [Memo], 9/30/1972
Copy of a memo from Bill Taylor to Dailey RE: ideas for a show involving RN on election eve. Various television show ideas attached. 7 pgs. [Subject: Campaign] [Memo], 9/28/1972
Copy of a letter from Chester L. Posey to Dailey RE: campaign advertising and RN's election eve activities. 4 pgs. [Subject: Campaign] [Letter], 9/27/1972
Copy of a letter from John Elliott, Jr. to Dailey RE: thoughts on RN's election eve activities. 2 pgs. [Subject: Campaign] [Memo], 9/28/1972
Copy of a letter from John E. O'Toole to Dailey RE: campaign materials and advice for RN's election eve broadcast. 2 pgs. [Subject: Campaign] [Letter], 9/26/1972
Copy of a letter from Barton A. Cummings to Dailey RE: the tone of campaign advertising and suggestions for RN's televised election eve broadcast. 2 pgs. [Subject: Campaign] [Letter], 9/26/1972
Finalized plans for an election eve broadcast focusing on various campaign issues and RN's accomplishments in his first presidential term. 1 pg. [Subject: Campaign] [Other Document], no date
From Strachan to Dailey RE: an attached memo. 1 pg. [Subject: White House Staff] [Memo], 10/23/1972
From Jim Schurz to Colson RE: comments on various RN television spots. Handwritten note added by unknown. 2 pgs. [Subject: Campaign] [Memo], 10/12/1972
Copy of a memo from Strachan to Dailey RE: running a television spot on national defense concurrent with a McGovern address on Vietenam. 1 pg. [Subject: Campaign] [Memo], 10/4/1972
Copy of a memo from Higby to "C" RE: notes on some unnamed idea, possibly one contained in an attached memo. 1 pg. [Subject: Campaign] [Memo], 9/27/1972
From Moore to Haldeman RE: the use of film documentaries in the campaign. Handwritten note added by unknown. 1 pg. [Subject: Campaign] [Memo], 9/25/1972
From Strachan to Evans RE: a letter from Joseph B. Danzansky to RN. 1 pg. [Subject: White House Staff] [Memo], 10/5/1972
From Joseph Danzansky to RN RE: an attached letter. 1 pg. [Subject: White House Staff] [Memo], no date
Copy of a letter from Joseph Danzansky to RN RE: Danzansky's decision to support RN during the campaign. 3 pgs. [Subject: Campaign] [Letter], 9/19/1972
From Strachan to Evans RE: an attached document. 1 pg. [Subject: White House Staff] [Memo], 10/3/1972
Copy of a list of visitors to the Country Plaza Hotel's Penthouse Suite. 1 pg. [Subject: White House Staff] [Photograph], no date
From Strachan to Joanou RE: attached McGovern campaign material. 1 pg. [Subject: Campaign] [Memo], 10/4/1972
From Higby to Strachan RE: attached documents, possibly ones that focus on the campaign. 1 pg. [Subject: Campaign] [Memo], 10/3/1972
From Strachan to Haldeman RE: materials for Colson. Handwritten note added by Haldeman. 1 pg. [Subject: Campaign] [Memo], 10/2/1972
From Strachan to "Follow Up" RE: Phil Joanou and a radio spot. 1 pg. [Subject: Campaign] [Memo], 10/30/1972
From Strachan to "Follow Up" RE: Phil Joanou and McGovern's November 24 schedule. 1 pg. [Subject: Campaign] [Memo], 10/23/1972
From Strachan to "Follow Up" RE: radio ads for RN and defense bases to be closed. 1 pg. [Subject: Campaign] [Memo], 10/19/1972
From Strachan to "Follow-Up" RE: Carruthers and Chapin's work on various short campaign specials. 1 pg. [Subject: Campaign] [Memo], 10/14/1972
From Strachan to "Follow-Up" RE: the status of various projects sent by memo to Teeter on October 12. 1 pg. [Subject: Campaign] [Memo], 10/14/1972
From Strachan to "Follow Up" RE: the purchase of a television time slot for a documentary. 1 pg. [Subject: Campaign] [Memo], 10/11/1972
From Strachan to "Follow-Up" RE: running ads before and after McGovern spots on television. 1 pg. [Subject: Campaign] [Memo], 10/5/1972
From Strachan to Howard RE: copies of a speech on Vietnam. 1 pg. [Subject: Campaign] [Memo], 10/21/1972
From Strachan to Howard RE: Tom Carver's letter on Albert Bernstein. 1 pg. [Subject: White House Staff] [Memo], 10/18/1972
From Thomas H. Carver to Haldeman RE: Albert Bernstein's desire to serve as a Democrats for Nixon speaker. 1 pg. [Subject: Campaign] [Letter], 10/9/1972
From Strachan to Sandy Fox RE: a list of Dinner Chairmen for Victory Dinners in 1972. 1 pg. [Subject: Campaign] [Memo], 10/9/1972
From Higby to Strachan RE: RN's calls to certain dinner chairmen. Handwritten notes added by multiple unknown parties. 1 pg. [Subject: Campaign] [Memo], 10/2/1972
From C. Langhorne Washburn to Strachan RE: grading the various state chairmen of 1972 Victory Dinners. Handwritten notes added by unknown. List of graded chairmen attached. 5 pgs. [Subject: Campaign] [Letter], 10/3/1972
citationUrl
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Richard M. Nixon's Returned Materials Collection
Contested Materials Files
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Richard Nixon Presidential Library
Contested Materials Collection
Folder List
Box Number
Folder Number
Document Date
No Date
Subject
Document Type
Document Description
15
3
10/2/1972
Campaign
Memo
From Strachan to Stan Anderson RE: White
House briefings of Republican Congressional
candidates on the election. 1 pg.
15
3
10/23/1972
Campaign
Memo
From Strachan to Bull RE: the purchase of a
15-minute slot for RN's speech. 1 pg.
15
3
10/30/1972
Campaign
Memo
From Strachan to Colson RE: convincing key
demographic groups to vote for RN. 1 pg.
15
3
10/23/1972
Campaign
Memo
From Strachan to Colson RE: political lines
to be provided to union leaders and
Democrats who back RN. 1 pg.
Thursday, January 27, 2011
Page 1 of 9
Box Number
Folder Number
Document Date
No Date
Subject
Document Type
Document Description
15
3
9/28/1972
Campaign
Memo
From Strachan to Campbell RE: campaign
materials aimed at swaying Jewish voters. 1
pg.
15
3
9/22/1972
Campaign
Memo
Copy of a memo from Strachan to Haig RE:
Kissinger's opinion on a newspaper
advertisement called "Crisis in the Middle
East." Marked-up copy of the article
attached. 2 pgs.
15
3
10/2/1972
Campaign
Memo
From Strachan to Chapin RE: Dailey's memo
on election eve. 1 pg.
15
3
9/30/1972
Campaign
Memo
Copy of a memo from Dailey, through
Magruder, to MacGregor RE: election eve
plans. 1 pg.
15
3
9/28/1972
Campaign
Memo
Copy of a memo from Bill Taylor to Dailey
RE: ideas for a show involving RN on
election eve. Various television show ideas
attached. 7 pgs.
Thursday, January 27, 2011
Page 2 of 9
Box Number
Folder Number
Document Date
No Date
Subject
Document Type
Document Description
15
3
9/27/1972
Campaign
Letter
Copy of a letter from Chester L. Posey to
Dailey RE: campaign advertising and RN's
election eve activities. 4 pgs.
15
3
9/28/1972
Campaign
Memo
Copy of a letter from John Elliott, Jr. to
Dailey RE: thoughts on RN's election eve
activities. 2 pgs.
15
3
9/26/1972
Campaign
Letter
Copy of a letter from John E. O'Toole to
Dailey RE: campaign materials and advice
for RN's election eve broadcast. 2 pgs.
15
3
9/26/1972
Campaign
Letter
Copy of a letter from Barton A. Cummings to
Dailey RE: the tone of campaign advertising
and suggestions for RN's televised election
eve broadcast. 2 pgs.
15
3
Campaign
Other Document
Finalized plans for an election eve broadcast
focusing on various campaign issues and
RN's accomplishments in his first
presidential term. 1 pg.
Thursday, January 27, 2011
Page 3 of 9
Box Number
Folder Number
Document Date
No Date
Subject
Document Type
Document Description
15
3
10/23/1972
White House Staff
Memo
From Strachan to Dailey RE: an attached
memo. 1 pg.
15
3
10/12/1972
Campaign
Memo
From Jim Schurz to Colson RE: comments
on various RN television spots. Handwritten
note added by unknown. 2 pgs.
15
3
10/4/1972
Campaign
Memo
Copy of a memo from Strachan to Dailey
RE: running a television spot on national
defense concurrent with a McGovern address
on Vietenam. 1 pg.
15
3
9/27/1972
Campaign
Memo
Copy of a memo from Higby to "C" RE:
notes on some unnamed idea, possibly one
contained in an attached memo. 1 pg.
15
3
9/25/1972
Campaign
Memo
From Moore to Haldeman RE: the use of
film documentaries in the campaign.
Handwritten note added by unknown. 1 pg.
Thursday, January 27, 2011
Page 4 of 9
Box Number
Folder Number
Document Date
No Date
Subject
Document Type
Document Description
15
3
10/5/1972
White House Staff
Memo
From Strachan to Evans RE: a letter from
Joseph B. Danzansky to RN. 1 pg.
15
3
White House Staff
Memo
From Joseph Danzansky to RN RE: an
attached letter. 1 pg.
15
3
9/19/1972
Campaign
Letter
Copy of a letter from Joseph Danzansky to
RN RE: Danzansky's decision to support RN
during the campaign. 3 pgs.
15
3
10/3/1972
White House Staff
Memo
From Strachan to Evans RE: an attached
document. 1 pg.
15
3
White House Staff
Photograph
Copy of a list of visitors to the Country Plaza
Hotel's Penthouse Suite. 1 pg.
Thursday, January 27, 2011
Page 5 of 9
Box Number
Folder Number
Document Date
No Date
Subject
Document Type
Document Description
15
3
10/4/1972
Campaign
Memo
From Strachan to Joanou RE: attached
McGovern campaign material. 1 pg.
15
3
10/3/1972
Campaign
Memo
From Higby to Strachan RE: attached
documents, possibly ones that focus on the
campaign. 1 pg.
15
3
10/2/1972
Campaign
Memo
From Strachan to Haldeman RE: materials
for Colson. Handwritten note added by
Haldeman. 1 pg.
15
3
10/30/1972
Campaign
Memo
From Strachan to "Follow Up" RE: Phil
Joanou and a radio spot. 1 pg.
15
3
10/23/1972
Campaign
Memo
From Strachan to "Follow Up" RE: Phil
Joanou and McGovern's November 24
schedule. 1 pg.
Thursday, January 27, 2011
Page 6 of 9
Box Number
Folder Number
Document Date
No Date
Subject
Document Type
Document Description
15
3
10/19/1972
Campaign
Memo
From Strachan to "Follow Up" RE: radio ads
for RN and defense bases to be closed. 1 pg.
15
3
10/14/1972
Campaign
Memo
From Strachan to "Follow-Up" RE:
Carruthers and Chapin's work on various
short campaign specials. 1 pg.
15
3
10/14/1972
Campaign
Memo
From Strachan to "Follow-Up" RE: the status
of various projects sent by memo to Teeter
on October 12. 1 pg.
15
3
10/11/1972
Campaign
Memo
From Strachan to "Follow Up" RE: the
purchase of a television time slot for a
documentary. 1 pg.
15
3
10/5/1972
Campaign
Memo
From Strachan to "Follow-Up" RE: running
ads before and after McGovern spots on
television. 1 pg.
Thursday, January 27, 2011
Page 7 of 9
Box Number
Folder Number
Document Date
No Date
Subject
Document Type
Document Description
15
3
10/21/1972
Campaign
Memo
From Strachan to Howard RE: copies of a
speech on Vietnam. 1 pg.
15
3
10/18/1972
White House Staff
Memo
From Strachan to Howard RE: Tom Carver's
letter on Albert Bernstein. 1 pg.
15
3
10/9/1972
Campaign
Letter
From Thomas H. Carver to Haldeman RE:
Albert Bernstein's desire to serve as a
Democrats for Nixon speaker. 1 pg.
15
3
10/9/1972
Campaign
Memo
From Strachan to Sandy Fox RE: a list of
Dinner Chairmen for Victory Dinners in
1972. 1 pg.
15
3
10/2/1972
Campaign
Memo
From Higby to Strachan RE: RN's calls to
certain dinner chairmen. Handwritten notes
added by multiple unknown parties. 1 pg.
Thursday, January 27, 2011
Page 8 of 9
Box Number
Folder Number
Document Date
No Date
Subject
Document Type
Document Description
15
3
10/3/1972
Campaign
Letter
From C. Langhorne Washburn to Strachan
RE: grading the various state chairmen of
1972 Victory Dinners. Handwritten notes
added by unknown. List of graded chairmen
attached. 5 pgs.
Thursday, January 27, 2011
Page 9 of 9
ADMINISTRATIVELY CONFIDENTIAL
October 2, 1972
MEMORANDUM FOR:
STAN ANDERSON
FROM:
GORDON STRACHAN
SUBJECT:
House and Senate Candidates
It has been suggested that one of the ways to meet the
criticism emerging in columns such as Evans & Novak is
to have briefings by Teeter, MacGregor and others within
the campaign organization. The purpose would be to give
Republican candidates the feeling of involvement and
awareness without directly involving the President. Since
Timmons and MacGregor are the final point for reviewing
and approving these decisions, would you check this with
them and let me know?
CC: Dwight Chapin
FU - 10/5
ADMINISTRATIVELY CONFIDENTIAL
October 23, 1972
MEMORANDUM FOR:
STEVE BULL
FROM:
GORDON STRACHAN
SUBJECT:
Wednesday Radio Speech
The November Group has purchased 12:07 p.m. EDT on CBS,
NBC and Mutual networksstations for the President's 15-
minute radio address on Wednesday.
CC: A. Butterfield
D. Chapin
M. Goode
A. Redman
R. Ziegler
GS/jb
October 30, 1972
MEMORANDUM FOR:
CHUCK COLSON
FROM:
GORDON STRACHAN
SUBJECT:
Publicity for the
President's Supporters
Buchanan recently urged, and Bob accepted, the
idea of re-surfacing and re-publicizing the
northern, ethnic, Catholic, labor, blue-collar
types for Richard Nixon. The purpose would be
to convince these groups that voting for the
President is not betraying their party and
their tradition, because their leaders are
doing it openly.
GS:car
ADMINISTRATIVELY CONFIDENTIAL
October 23, 1972
MEMORANDUM FOR:
CHARLES COLSON
FROM:
GORDON STRACHAN
SUBJECT:
Union Leaders' Lines
Bob asked that you arrange for prominent Democrats and
Union leaders to start talking publicly about a "repudiation
of the radical Left that has seized the Democratic Party".
Would you have Dick Howard advise me of the implementation
of this request?
Thank you.
GS/jb
FU - 10/27
ADMINISTRATIVELY CONFIDENTIAL
September 28, 1972
MEMORANDUM FOR:
DICK CAMPBELL
FROM:
GORDON STRACHAN
SUBJECT:
Jewish Advertisements
Pursuant to our discussion yesterday, would you have
Henry Kissinger look at the entire package of Jewish
materials at the same time he reviews the newspaper
ad entitled "Crisis in the Middle East". A copy of
my September 22 memorandum to Al Haig as well as copies
of the suggested leaflets directed to Jewish voters are
attached. The materials have been prepared at 1701
under the direction of Larry Goldberg and cleared by
Max Fisher. Also, Len Garment has reviewed the materials
and given general approval. Garment's two areas of con-
cern are in leaflet #3, paragraph 3, discussing Soviet Jewry,
and paragraph #7, discussing quotas, which deserve special
attention.
Would you advise me as soon as you have had a chance to
have these materials reviewed, as there is pressure to
get them produced as soon as possible.
GS/jb
INISTUNTIVELY CONFIDENTIAL
September 22, 1972
MIMORANDEN FOR:
GENERAL HAIG
PROM:
GORDON STRACHAN
SUBJECT:
Campaign Advertising
20b Halderan asks that Henry Kissinger personally and
specifically review this proposed newspaper advertisement
entitled "Crisis in the Middle East". It will not run
in the New York Post on September 25, but the campaign
advertising agency, the November Group, would like to
run it as soon as possible.
FU - 9/25
If There is crisis
[07] the Middle East,
who would you
want sitting
in the White House?
The choice, of course, is between Senator McGovern
and President Nixon.
Senator McGovern has suggested that Israel return to
the insecure boundaries existing before the Six Day War.
He has suggested that the city of Jerusalem be
internationalized. And he wants to reduce the American
Sixth Fleet-aircraft carriers and all-which is in the
Mediterranean as part of our N.A.T.O. commitment
and which is important to the stability of the Middle East.
President Nixon, on the other hand. has provided
Israel with more military and economic aid than all
previous administrations combined. He has maintained
America's strength In the Mediterranean. And he is
commited to the idea that peace will come only when all
countries in the Middle East "feel secure from the threat of
military dominance and recognize that the only
permanent way to resolve deep-seated difference is by
negotiation and never by war.
The President is a level-headed internationalist who
believes in the need for a strong national defense. Always
ready to support America's allies, he is equally ready to
seek out new avenues to peace. as his journeys to Moscow
and Peking have demonstrated.
No wonder. then. that so many Americans--
Democrats, Republicans and Independents-have already
made their choice for President. The man they would want
sitting in the White House in a crisis is the man already there.
President Nixon.
New more income ever
ADMINISTRATIVELY CONFIDENTIAL
October 2, 1972
MEMORANDUM FOR:
DWIGHT CHAPIN
FROM:
GORDON STRACHAN
SUBJECT:
Dailey's Election Eve
Memorandum
You may not believe it but Peter Dailey's elusive
September 30 memo on Election Eve arrived today in
my office at 12:15. After you have had a chance to
review it, would you advise me of the next step in
terms of keeping Bob fully informed?
GS/jb
FU - 10/5
Committee for the Re-election of the President
MEMORANDUM
September 30, 1972
MEMORANDUM TO:
CLARK MacGREGOR
THROUGH:
JEB S. MAGRUDER
FROM:
PETER H. DAILEY
SUBJECT:
Election Eve
1.
We recommend that the election eve appearance
of the President consist of a ten minute state-
ment on three networks simultaneously. The
time period suggested is 8:30 PM, EST.
The speech should appeal to all who are eligible
to vote. It should state the importance of each
vote, and the need to support him in his efforts
to insure world peace and a better life at home.
2. A plan has been suggested to precede the Presi-
dent with a 20-minute film segment. We believe
this would detract from the potential audience
for the President. It would also lessen the
prestige of the office and the drama of the
message. There is strong support from all quar-
ters, including the Advertising Advisory Group,
whose comments are attached.
3. If the decision is made to use the film, it is
recommended that the 15-minute version of "Change
Without Chaos" be updated with five additional,
and more current, minutes.
4. If none of the foregoing is approved, a number
of other formats are suggested and are found
the attached memorandum from Bill Taylor.
Cele Daily
NOVEMBER
GROUP
INC.
September 28, 1972
TO: PETE DAILEY
CC: Phil Joanou
Mike Lesser
FROM: Bill Taylor
Attached are some possible formats for a half-hour election
eve show on behalf of the President. The only common bond
between them is that they all include a 5 or 10 minute talk
by the President urging people to vote on election day.
There are many other ideas that I haven't had time to think
about. I'd like to.
However, at this point, I feel that a straight 10-minute
address would be far more effective than any of the half-hour
ideas I've thought about. It would be straight, Presidential
and unencumbered with showmanship.
In regard to the idea of taking pieces of many films and
putting them together for 20 minutes: I don't believe it
would be as good as running one of the 15-minute documentaries
we now have. We paid a good deal of money for them, and they've
tested well. Also, the other footage we might add is not that
impressive. The Mamie Eisenhower film is no good. The Youth
Rally film is good, but show-bizzy.
Have we more time to think on this?
WB5
909 THIRD AVENUE
NEW YORK, N.Y. 10022
(212) 752-3500
FORMAT # 1
Charlton Heston, in San Clemente, opens the show and
introduces President and Mrs. Nixon. They talk for a
few minutes about the President being back in California
to vote, and how he has never missed returning to his
home state to cast a ballot.
Mr. Heston then says; "Mr. President, there was an in-
teresting film prepared on your hehalf that was used at
the Convention. It proports to show you in your less
formal moments, and we'd like you to see it with us."
(RUN 15' VERSION ON "NIXON THE MAN")
Mr. Heston asks Mrs. Nixon if the film indeed represents
her husband, and informal conversation continues for a
minute of SO.
Mr. Heston asks the President for a final election ever
statement, and the President talks for 5' on the importance
of voting, etc.
Adventages: A way to start with the President (to get
viewer interest right away) and also end with the President's
Blea to get out and vote, which is the logical spot for it.
DidAdvantages: Perhaps too informal. Also, the President
would be called on to watch a film about himself.
FORMAT # 2
Charlton Heston is again the host. He mentions that all
the chief supporters of President Nixon have returned to
their home states to vote on election day.
Then, live, we switch to various surrogates in their own
homes as they talk of the importance of voting for the
President. We would switch to Governor Connally at home
in Texas, Governor Rockefeller in New York, and perhaps
two others.
The last ten minutes of the show would be devoted to the
President talking from San Clemente.
Advantages: Strong final statements from surrogates, with
no involvement of the President until the end.
Disadvantages: Technically difficult if we want live statements
from the surrogates, plus the half hour comes out as a strong
political pitch, not simply X a get-out-and-vote pitch.
FORMAT # B
A 10 or 15 minute talk by the President. No film, no host.
Advantages: Presidential, and simple.
Disadvantages: Strict time limitation.
FORMAT #4
President talks for 10 minutes, followed by a 20 minute
film (essentially "The Nixon Years", perhaps with modi-
fications.
Advantages: President speaks first to hold audience.
Disadvantages: It seems slightly illogical to run a film
about the President after ne has spoken live for 10 minutes.
It might appear that we were "filling" time instead of
having the President speak the entire half hour.
FORMAT #5
A 20-minute film (The Nixon Years with modifications)
followed by a 10-minute talk by the President.
Advantages: The President's final address comes where
it should, as the wrap up.
DisAdvantages: Some loss of audience during the film.
FORMAT # 6
Charleton Heston as host. Talks of the fact that
support from the President has come from all over.
Illustrates this with film clips showing Gov. Connally
announcing the formation of Democrats for Nixon,
Sammy Davis Jr. stipf endorsing the President at the
Youth Rally, excert from Gov. Rockefeller speech
supportings the President, etc.
With 10 minutesleft, Mr. Hestion introduces the Pres-
ident, who speaks live from San Clemente.
ADVANTAGES: Some strong and diversified support for
the President would be shown. (We would probably have
to film more of these). Also, President is divorced
from the show-biz aspects of the half-hour.
DISADVANTAGES: Possible loss of audience before the
President speaks. Also, somewhat of a show biz aspect
to the show leading up to the President's talk.
de Garmo Inc.
Chester L. Posey-President
September 27, 1972
Mr. Peter Dailey
Committee for the Reelection
of the President
1701 Pennsylvania Avenue
Washington, D. C. 20006
Dear Pete:
Yesterday our group discussed two subjects that are critically
important to the pursuit of the President's campaign and about
which you must make some decisions and take some action.
The first was very specific: what should the President do on
Television election eve?
The second was of a strategic, almost philosophical, nature:
to what degree should the advertising campaign mount an attack
on Senator McGovern. Or, put in other words, should we get
more competitive and, if so, how?
It seems to me these two subjects are very closely related. As
you know, I believe that the President's appearance on Television
election eve should have one overriding purpose -- to send people
to the polls in a spirit of anticipation that the next four years
will see unity and a progress unknown in our country for many
years.
I recognize how important it is that the President win big. He
seeks a mandate, and this will give it to him. I believe, however,
that the character of the campaign is as important as the size
of the win. If a landslide were to result from a merciless
professional beating of an inept opponent, then it will be
generally felt not that Nixon won magnificently but that McGovern
lost ignominiously.
To over-simplify it, I want everybody to feel that Nixon won, not
that McGovern lost.
/
Garme Inc 605 Third Avenue New York 10016. Tel 986-2122
Mr. Peter Dailey
Spetember 27, 1972
Page 2
Let me illustrate why I feel so strongly about this by dis-
cussing the youth vote. The wealth of research available to
us is confirmed by many of our own personal experiences. It
is very clear, at least at the moment, that the youth vote
is moving away from McGovern and towards Nixon. I suspect
that the move is really more away from McGovern than it is
towards the President. Young people really do not warm up to
President Nixon as a man, but they are developing a grudging
respect for him as a performer. And in the last analysis,
their intelligence may override their emotional biases.
However, I would suspect that the pollsters would agree that
this is a delicate and sensitive situation and that the trend
could be turned against the President almost over night if we
were to mishandle the campaign. We must remember that the
very young are not accustomed to the rough and tumble of
political campaigning. They are a curiously non-competitive
generation. They will react much more strongly, I suspect,
against political attacks than the older and more mature voter.
Therefore, I think the best way to keep the young vote coming
to Nixon is to keep him "as clean as a hound's tooth" throughout
the remainder of the campaign. Efforts that could be even
remotely interpreted as hitting below the belt at McGovern will,
I am convinced, lose more young votes and swing votes than they
will gain.
Consequently, I believe that the next five weeks of advertising
should feature the very fine commercials that you developed
on Nixon's performance and Nixon as the man. I believe that
you have three very good challenge type commercials created for
"Democrats for Nixon" and I would limit the attack phase of the
campaign to a discriminating use of these spots.
Now for a specific suggestion on the election eve spot. First,
I would urge that the President's live appearance be limited
to five minutes. I think he should urge voters to go to the
polls, and I think the theme should be statesmanship. While I
don't think the President would want to put it in words I would
hope that people would conclude from his address that it was an
enlightened finish to a political campaign that set new standards
of statesmanship in an election year.
Mr. Peter Dailey
September 27, 1972
Page 3
I can think of nothing better than finding a way to buy five
minutes at 9:00 p.m. on all three networks.
If you have to buy half an hour then I think the President's
message will be far less important -- you just won't get much
of an audience. As you know, Monday night is a highly
competitive time, particularly with NFL Monday Night Football.
While we are totally absorbed in the excitement of a political
campaign, the rest of the country is not. In fact, I suspect
this will go down in history as a rather dull election. Let's
not kid ourselves as to the tune-in possibilities of a half
hour political program produced by the Committee to Reelect
the President, even though the President himself may appear
live.
But a five minute talk on the nation's prospects over the next
four years, appearing at 9 clock and, in one case, preceding
the football game, would draw an overwhelming audience and
could set a very favorable climate for a Nixon vote the following
day.
In conclusion, let me restate how important I think it is that
we avoid the temptation to use our advertising to attack
McGovern's weaknesses. I spent nearly a year running Rockefeller's
advertising in his campaign against Goldberg. While no two
elections are analogous, there are some similarities. Rockefeller
was a strong incumbent, Goldberg a weak opponent. Goldberg's
campaign started going downhill almost from the day of his
nomination. He was his own worst enemy, his party was in
disarray, and he had trouble collecting enough money to mount
any kind of advertising at all. Regardless of this, some
members of Rockefeller's staff wanted to pummel Goldberg in all
his vulnerable spots. We developed quite a number of commercials
that did this and put them into test before any final decision
had to be made. The results of that research told us that
we would have an almost overwhelming backlash if we were to run
such advertising near the end of the campaign. It was becoming
increasingly clear to people that Rockefeller was a winner
and that Goldberg was a loser; and they wanted the winner to
act like one.
Mr. Peter Dailey
September 27, 1972
Page 4
If unforeseen events cause a dramatic change in our
fortunes and those of McGovern, then you're on your
own!
Best regards.
Sincerely,
Chester and
CLP:rp
Vork 10016 Tnl 086.2122
OGILVY & MATHER INC.
Advertising
S ELLIOTT. JR.
2 EAST 48 STREET, NEW YORK 10017
Chairman
(212) MURRAY HILL S-6100
September 28, 1972
Dear Pete,
You asked for thoughts about the President's use of tele-
vision on Election Eve.
Whatever he does should be consistent with his posture
throughout the campaign, consistent with the tone of the
campaign. So first let me comment briefly on this.
I think the President's non-combative, stick-to-his-knitting
posture so far has been exactly right. I think the tone of
the advertising prepared so far is exactly right. Calm,
factual, informative, needling (in the case of the Democrats
for Nixon advertising), but even in this latter case in
good taste and without rancor.
The President has a chance to make political history by
keeping his campaign on the highest plane, beyond any
criticism. I believe this will not only stand him in good
stead on Election Day but over the next four years, through-
out the world, and in the history books. It will be a step
forward for the country.
When the campaign hots up, the blows will get lower, as they
always do. I fervently hope that the President will not
retaliate in kind -- as so many of his over-enthusiastic
friends may want him to do, and as so many of his enemies
will expect him to do. And as he will be sorely tempted
to do. He will gain points and frustrate his opponent by
remaining above all that.
Coming now to Election Eve, here is what I see as the perfect
ending for a dignified, triumphant campaign.
No staging. I found the 1968 finale transparent and em-
barrassing.
No showmanship. Who gives a damn that a movie star is for
Nixon? Insulting to the people.
W YORK HOUSTON HOLLYWOOD TORONTO MONTREAL LONDON TRANKFURT PARIS MILAN VIENNA AMSITRDAM BRUSSELS
LEBOURNE SYDNEY WELLINGTON AUCKLAND RIODEJANEIRO BUENOSAIRES MENICO CITY BOGOTA CARACAS JOHANNISBURG
Page Two
No rehash of accomplishments via a documentary. By then
the viewers will have seen all that.
I suggest a simple five-minute statement to the people --
with a minimum of emotion -- of why everyone eligible
should vote and why he hopes for those votes for himself
and all Republican running mates.
It can be expected that the Democrats will go all out on
Election Eve in a last, desperate bid. The President's
approach will be in stark contrast, But it should be seen
by as many people as possible. I suggest buying a five-
minute simultaneous period on all networks.
I'll be interested to see what actually happens. I know
the pressures of an election campaign and congratulate you
on steering the firm course you have so far.
Best regards,
Sincerely,
Jock
Mr. Peter H. Dailey
Committee for the Re-election
of the President
1701 Pennsylvania Avenue N.W.
Washington, D. C. 20006
(with a copy to PHD in New York)
FOOTE, CONE & BELDING
200 PARK AVENUE NEW YORK,N.Y 10017
JOHN E.O'TOOLE
PRESIDENT
September 26, 1972
Dear Pete:
I'd like to re-emphasize some points that I, and I think some
other members of the group, made at today's meeting.
The first has to do with Election Eve. This is the ideal time
for the President to make a live appearance. Such an appear-
ance with such timing would be far more effective than any
film presentation we could put together -- particularly film
that has received a good deal of exposure throughout the cam-
paign.
It is essential, however, that the President's live message
should be in keeping with the basic thrust of the advertising
campaign as a whole. If he were to become a politician at
that point, he would, in my opinion, lose the most important
advantage he has over Senator McGovern. Besides which,
there will probably be very little new to say the night before
the election that could truly influence the "swing" voter.
For these reasons, and because it would play from our great-
est strength, I feel the President should deliver a short, non-
partisan appeal to every American, no matter what his politi-
cal leaning, to get out and exercise his franchise on Election
Day. His presence in San Clemente, having made the trip
solely to cast his ballot, will then be an advantage and we will
not miss the prestigious setting of the Oval Room.
Any film material prior to this live message would be bad
staging and following the mcssage would be anti-climactic.
Therefore I think our sole effort on Election Eve should be
the President's live appearance for no longer than ten minutes
on all three networks. 1 say no longer than ten minutes, be-
cause five would be even better. Particularly if we could get
- 2 -
the five minutes preceding the Monday night football game.
From a broader point of view I would also like to stress what
I believe to be a unique opportunity in this campaign. The
materials that you and your group have prepared are positive
in nature, issue oriented and above reproach. As you know,
I've made something of a study of political advertising and, if
we can continue in this direction, (which I happen to think is
the best possible strategy for victory) it will be the most con-
sistent trip down the high road in history.
Most of Mr. Nixon's previous campaigns have had some shad-
OWS lurking about them that may have affected his credibility
in office. A totally positive communications program in his
bid for re-election, particularly if the vote is as overwhelming
as we hope it will be, could give him a new kind of platform from
which to speak to the American people in the next four years.
It could also put to rest forever the belief that seems to exist
in the minds of most campaigners that you have to be dirty or
at least negative in order to win. Let's concentrate on the
kinds of material we saw today SO that the effects of this cam-
paign can go far beyond November 7th.
Keep up the good work.
Sincerely,
John
Mr. Pete Dailey
Committee for the Re-election of the President
1701 Pennsylvania Avenue, N. W.
Washington, D. C. 20006
COMPTON ADVERTISING, INC.
625 Madison Avenue, New York. N.Y. 10022
TELEPHONE: (212) 754-1100
BARTON A. CUMMINGS
September 26, 1972
Chairman/Execulive Committee
Mr. Peter Dailey
November Group Inc.
909 Third Avenue
New York, New York 10022
Dear Pete:
I have been giving some thought to the strategy for the campaign for the
re-election of the President since our meeting this morning, and I would
like to pass along my views to you.
(1) In my judgment, it would be a most serious mistake for us
to lower ourselves to the level of our opponent and start running adver-
tising that is typically political hack.
"He said
11
"I said
" The
campaign for the President up to this point in time and with what we have
seen and understand to be approved for the immediate use in the future
is extremely positive, topflight and in keeping with the office of the presi-
dency of this country. For God's sake, let's keep it that way. Let us
not fall into the trap of making the President a street fighter. We have
absolutely nothing to gain by this approach and, I believe, a great deal
to lose.
I have been in the advertising business all of my life, and I want to
assure you that talking about the other guy's product in a negative way
never sells anything. However, talking in a positive way about the
accomplishments of the President will, in my judgment, keep us well
ahead of Gorgeous George. I believe that's the name of the game.
(2) You asked for our opinion on what the President should be doing
live on TV on pre-election eve
I feel very, very strongly that a
brief message, no more than 5 minutes, urging the people to vote, regard-
less of choice, is it. The idea of putting on a documentary about the
President, with him to follow with a live message, is bad strategy. All
of this material will have been seen many times before.
'TON ADVERTISING, INC.
Mr. Peter Dailey
September 26, 1972
Page two
I appreciate the fact that there are people honestly and sincerely advis-
ing the President who will not agree with these two recommendations.
However, because of their emotions and their great loyalty to President
Nixon, and because of the bitter and false statements coming from the
President's opponent, it is only natural for these advisors to lose their
cool and follow their emotions, instead of their good judgment. I hope
you can persuade them to a rational course.
If there is anything in the world that I can do to help you and the other
brilliant men in the November Group, please pick up the phone and tell
me what it is.
Kindest personal regards.
BartCammings Very cordially,
Barton A. Cummings
DETERMINED TO BE AN
MARKING
CONFIDENTIAL
E.0.12003.
3-102
Ey Emprise
1-14-80
ELECTION EVE FILM
It has been decided that a 20-minute film, followed by
a 10-minute live telecast will be employed on November 6.
This is to recommend that a new film be developed for
this purpose.
The objective of this 20-minute film would be to convey
three central ideas:
1. Personal characteristics (courage, strength)
2. Accomplishments for peace as exemplified
by the Russia and China trips, agreements,
troopwithdrawals.
3. Accomplishments for prosperity as exemplified
by the record number of new jobs, the slack in
the rate of inflation, the growing economy.
Woven into these major achievements, the personal charac-
teristics of courage and strength needed to make tough
decisions (often the unpopular one) and stick by it.
Also, accomplishments in the areas of crime/drugs, environ-
ment, youth, older Americans, can be stated to round out
the record of achievement and positive progress.
The film will record that much has been accomplished,
that the foundation for many new and effective programs
have been laid and that four more years are needed to
help finish the job.
Charlton Heston has been suggested as narrator. He would
lend distinction and drama to the film.
This new film can be made from existing footage pulled
together for use in making the documentaries and the
commercials.
The concept should be agreed upon immediately, so that a
working script can be prepared and approved, and production
can begin. A target date to review the final film should
be set for two weeks prior to the election, or Oct 24
This will provide time for late changes, and for viewing
in context with the speech.
ADMINISTRATIVELY CONFIDENTIAL
October 23, 1972
MEMORANDUM FOR:
PETER DAILEY
FROM:
GORDON STRACHAN
Attached are comments from a White House Staff member
on your different spots.-- thought you might be interested.
GS/jb
WHITE HOUSE
can THE
WASHIN N
October 13
72
MEMORANDOM FOR
CHARLES COLSON
FROM:
JIM SCHURZ
SUBJECT:
RN's Commercials
As I mentioned last night, I viewed several of RN TV spots
at 1701 Thursday afternoon. Generally, I think they are very good,
however, there are a few things that need to be improved, if this
is possible:
1. On the youth commercial, the narrator notes draft reform,
pledge of ending the draft and troop reduction in VN. He does not
mention that the President has ordered that no more draftees are
being assigned to VN. As I understand it, this is a very popular
move among youth and it should be mentioned.
2. The Revenue Sharing commercial has RN on film talking
to Erlichman in the Oval office about the Revenue Sharing Bill and
has RN insisting that the measure include property tax relief
and that without this provision, the bill is unacceptable to him. If
the bill that Congress will send to the President this week does
not include that provision, then this ad should be substantially
altered. If not, I can hear the Dems noting the commercial,
noting that the bill does not provide property tax relief and calling
RN a hypocrit at best.
3. In the spot aimed at senior citizens, there are 2 remarks
that may come back to haunt us: At one point it has RN on film
talking about his concern to improve nursing home standards. In
the carpet lobby story (page 1, W. Post, 10/7) dealing with flam-
mability for carpeting and the Administration postponement, it
was noted that 32 persons died in a nursing home fire in Marietta,
Ohio, on January 9, 1970, and that Sen. Magnuson blamed the fire
on the failure of the Department of Commerce to enforce flam-
mability regulations for carpeting. The 2nd point is that the spot
-2-
has RN linking property tax relief for the elderly to Revenue
Sharing. I think we are risking critical backlashing from the
Dems or our watchdog critics in the media if we do not change
these 2 points to reflect current events.
4. The 5 minute spot on the RN record, while the narrator
is emphasizing increased productivity, there is a brief film shot
of a combine harvesting wheat. In light of the publicity, mostly
adverse, given to the grain deal with the Russians, I think we
can come up with a better illustration of American productivity
than harvesting grain. Certainly that brief picture will draw
snickers from the Dems.
5. Several of the spots in discussing the wind down of
American involvement in VN note that American troop levels in
VN are now "less than 40, 000". I think we should update this
figure. The October 10 News Summary, page 5, notes that US
troop strength in SVN dropped to 35, 200 after 700 were with-
drawn last week. If 201 were withdrawn this week, we should
say instead that the troop level is now under 35, 000 and this
illustrates my point I'm trying to make: Every American woman
is familiar with ads that note something is for sale "under $40.00"
and this in large headlines. The price in the text of the ad in
small type notes the price is $39.99. So, when as we are now saying
under 40, 000, women viewers consciously or unconsciously will
think the troop level is 39, 999. My secretary disagrees, but in
any event, I think most people would expect us to ta 1k about troop
levels within the nearest 1, 000. RN has done a good job and the
lowest, true figure is the one we should publicize.
ADMINISTRATIVELY CONFIDENTIAL
October 4, 1972
MEMORANDUM FOR:
PETER DAILEY
FROM:
GORDON STRACHAN
SUBJECT:
Defense Spot
Since we know that Senator McGovern will be addressing
the nation on Vietnam on October 9, it might be advisable
to try to place our Defense Spot on the same network or
in a similar time spot to his Vietnam Speech. Would you
discuss this with Magruder and MacGregor and let me know
of the decision by October 67
On another subject, it has been suggested that we purchase
local TV time in Massachusetts on every station for the
RN documentary. These might be run if budget permits.
Another possibility would be to run it in the Washington,
D.C. area. The goal would be to convince people that
McGovern has no safe area.
Finally, it has been suggested that we run the "Turnaround"
spot prior to the McGovern Vietnam speech either on a
network 60 or in selected local markets. Would you advise
me of your reaction by October 5?
Thank you.
CC: Dwight Chapin
Jeb Magruder
GS/jb
FU - 10/5
THE WHITE HOUSE It
WASHINGTON FU
Date 9/27
TO: C
10
FROM: LEKY
If for
Sauth cont-
Net and
H -
L
MEMORANDUM
THE WHITE HOUSE
WASHINGTON
September 25, 1972
MEMORANDUM FOR H. R. HALDEMAN
FROM:
DICK MOORE i
In deciding to produce the film documentaries, one of
the extra considerations was that they are flexible
and can be scheduled locally in any city or state which
we think needs special attention at any time.
Along that line, what do you think of announcing that
we are buying time to show one of the documentaries
next week on every station in Massachusetts. Quite
apart from the effect on the Massachusetts voters,
this would be a dramatic way of telling the world
that we have now concluded that there is no state
we cannot win.
If we do this, of course, we might get complaints
from other state chairmen. However, I think this
could be quietly explained to them on the basis that
this is a test of the films, and an effort to find
out what effect they can have in a state which is
considered the toughest win of all.
Incidentally, I think that this could well be a
valid test, and a survey after the films are shown
might give us some clues as to how effective these
films can be on a target basis as we get into the
last half of October.
CC: Mr. Colson
Mr. Chapin
ADMINISTRATIVELY CONFIDENTIAL
October 5, 1972
MEMORANDUM FOR:
TOM EVANS
FROM:
GORDON STRACHAN
SUBJECT:
Joseph B. Danzansky
Pursuant to our conversation, attached is the letter
to the President from Jospph B. Danzansky as well as
his contribution. Would you see that the materials
are sent to the correct people? As I understand it,
Maury Stans will acknowledge the contribution, and
the letter will be forwarded to Leonard Marx of Demo-
crats for Nixon. In the note to Leonard Marx, it
should be noted that Mr. Danzansky is willing to speak
on behalf of the President in local forums.
GS/jb
FU - 10/10
from
joseph b. danzansky
mr. President, you
may release this
letter in wholear
in part.
good JueD healthr facture D
GIANT FOOD INC.
BOX 1804 WASHINGTON, D.C 20013
JOSEPH B.DANZANSKY
PRESIDENT
September 19, 1972
The President
The White House
Washington, D. C.
Dear Mr. President:
I am writing this letter to tell you that I intend to
work for your reelection to the Presidency.
This decision did not come easily. I have been a
practicing Democrat all my life.
This time, with your permission, I will support you,
for two reasons. First, I believe that my party is not
prepared to administer our government this year. Second,
during the past four years, I have had the privilege of work-
ing closely with your Administration in many matters affect-
ing the well-being of the people of the Washington Metropolitan
Area, and I have been enormously impressed by your sensitivity
and that of your Administration to the real needs of the
people of our community and nation.
I attended the Democratic National Convention as an
observer, and I was pleased and impressed by the new vitality
and idealism of my party this year. I was particularly glad
to see ample evidence that young people had not lost faith in
the system and that they had forsaken empty rhetoric for the
ballot box. This augurs well for the future of our nation.
However, we are faced with the task of electing a national
government this year, and I hesitate to trust the destinies of
our country to people who are entirely new to the administra-
tion of our national government, however idealistic and well
motivated they are. They need seasoning and training.
On the other hand, your Administration has been particu-
larly astute in determining the needs and the desires of
America and in developing practical, workable solutions to
the problems which lie in the path of their fulfillment. I
am not a theorist, but a practical man, and I can only discuss
those programs and situations with which I am personally fam-
iliar.
The President
September 19, 1972
Page 2.
In my work with the Mayor's Economic Development
Committee and, more recently, with the new Business Resource
Center, I have been struck by the tenacious commitment of
your Department of Commerce to the reality of minority entre-
preneurship. In an age where Federal agencies must spend
much of their time politely turning away the outstretched
palm, both MEDCO and the BRC were induced by the Department
of Commerce to accept proffered Federal funds to establish
meaningful minority entrepreneurship assistance efforts.
This was complemented with strong Administration support for
the proposed District of Columbia Development Bank, which is
now before Congress. This Bank would provide a desperately
needed "shot in the arm" for efforts to rebuild downtown and
the inner city of our Nation's Capital.
My work with the Metropolitan Washington Board of Trade
has been infinitely more productive because of your personal
intervention in support of the Eisenhower Convention Center
and the METRO, and your expressed desire that we get a base-
ball club in the Nation's Capital.
Perhaps the most admirable step you have taken, however,
was to establish what I consider to be the most ingenious
economic controls program possible. It is difficult for me
to praise this program, because my company and my industry are
having a severe time making a fair profit. Nevertheless, I
have long felt that our economy has grown too complex for a
totally unfettered marketplace, and I know it took courage for
a Republican, who has always been philosophically opposed to
controls, to take this step. It is a mark of true statesman-
ship. I would liken it to your historic decision to seek a
rapprochement with the People's Republic of China. It is easy
to blindly continue along an ideological path, ignoring the
evolution of events and the deepening of insight. The road
you have taken, which although harder, will undoubtedly be
praised by later historians of our times.
In the consumer field, my company is very familiar with
the splendid efforts of Virginia Knauer and her able White
House staff. As a matter of fact, we have pioneered many
innovations in this area with her guidance and assistance.
Here, too, your Administration has taken what I call the "we"
approach to the relationship of government, business, and the
consumer, instead of the historic "us" and "them" syndrone.
The President
September 19, 1972
Page 3.
So, it is with a great sense of pride and enthusiasm
that I enlist among the legions of Americans who will re-
turn Richard Nixon to the White House with the greatest
personal majority in modern history.
While I do not wish to become affiliated with any
established organization or group, I will be happy to be
associated with any drive for funds and votes among the
super market operators of the country (I serve as a member
of the Executive Committee of the National Association of
Food Chains), and/or among the business interests of Metro-
politan Washington (I am the immediate past President of
the Metropolitan Washington Board of Trade).
I am enclosing a check in the amount of $5,000 payable
to Committee to Reelect President Nixon. If more is needed
later, I will answer the call.
Respectfully yours,
Joseph B. Danzansky
Enclosure
EYES ONLY
ADMINISTRATIVELY CONFIDENTIAL
October 3, 1972
MEMORANDUM FOR:
TOM EVANS
FROM:
GORDON STRACHAN
The attached was obtained from a reliable source. You
are the only person to receive a copy.
GS/jb
FU - 10/6
Visitors -- Pertnouse Suite in the Century Plaza Hotel
Mr. Max Falevsky -- between 4:00 and 5:00 in Senator Mc Govern's suite
Mr. Eugene Wyman --- 3:30 - 4:00 in Senator Humphrey's Suite
Private meetings -- 8:45-9:45
Mr. and Mrs. Harold Willens
Mr. and Mrs. Stanley Sheinteum
Mrs. Joan Palerwky
Mr. Fred Hein
Mr. Jerry Goodell
Mr. Herbert Kay
Ms. Joyce Rosenberg
Mr. Norman Corwin
October 4, 1972
MEMORANDUM FOR:
PHIL JOANOU
FROM:
GORDON STRACHAN
You might be interested in the attached package
of material distributed by McGovern-Shriver.
Some of it is obviously junk, but some of it
is pretty damn good. Would you look
through the materials, determine whether there
is anything useful or deserving of emulation,
and advise me?
Thank you.
CC: Jeb Magruder
GS:car
THE WHITE HOUSE
WASHINGTON
October 3, 1972
MEMORANDUM FOR:
GORDON STRACHAN
FROM:
L. HIGBY
L
Some of the attached really aren't that bad and should go
to our people in the November Group for evaluation. The
top one, particularly, is probably better than anything
we're putting out at the current time on McGovern.
Attachments
THE WHITE HOUSE
WASHINGTON
Date:
10/2
TO:
H.R. HALDEMAN
FROM:
GORDON STRACHAN
These materials will be sent
to Colson for handling.
They shed go
to Nov Gep
for emulation
ADMINISTRATIVELY CONFIDENTIAL
October 30, 1972
MEMORANDUM FOR:
FOLLOW UP
FROM:
GORDON STRACHAN
Check with Phil Joanou on Tuesday, October 31 regarding
the radio commercial on the will-ofethe-wisp "We Need
McGovern" VS. the strong negotiator after the Vietnam
peace.
GS/jb
ADMINISTRATIVELY CONFIDENTIAL
October 23, 1972
MEMORANDUM FOR:
FOLLOW UP
FROM:
GORDON STRACHAN
Check with Phil Joanou regarding the status of the projected
McGovern schedule on Tuesday, November 24.
GS/jb
ADMINISTRATIVELY CONFIDENTIAL
October 19, 1972
MEMORANDUM FOR:
FOLLOW UP
FROM:
GORDON STRACHAN
Check on Monday, October 23 regarding the status of the
radio ads by Labor for Nixon on the defense bases that
will be closed. Khachigian and Joanou are working on this.
GS/jb
October 14, 1972
MEMORANDUM FOR:
FOLLOW-UP
FROM:
GORDON STRACHAN
Check on Tuesday, Oct. 17, with Chapin and
Carruthers, the 2 to 3 5 minute specials
they were going to prepare from the 30 minute
Connally speech. The 3 suggested areas were
the November 7th Adlai comment, the Amnesty
comments and the McGovern Defense plan.
60's were also suggested on these subjects.
Make sure this, as well as what Connally's
Press Conference will hit appears in Chapins
plan.
GS:car
October 12, 1972
MEMORANDUM FOR:
FOLLOW-UP
FROM:
GORDON STRACHAN
Check with Larry on Monday, Oct. 16, regarding
the status of the Oct. 12 Teeter Polling memorandum
requesting decisions on Senate races, personal
interviewsPolling and the next series on the
Rolling Wave.
*
GS:car
ADMINISTRATIVELY CONFIDENTIAL
October 11, 1972
MEMORANDUM FOR:
FOLLOW UP
FROM:
GORDON STRACHAN
On Thursday, October 12 check with Larry re buying the
10:30-11:00 p.m. time slot on Saturday, October 14
(after "Mission Impossible") for the documentary.
GS/jb
October 5, 1972
MEMORANDUM FOR:
FOLLOW-UP
FROM:
GORDON STRACHAN
Check the status of the proposal that McGovern be sand-
wiched with the Credibility Ad in all local media
markets. It is mentioned in the attached Talking Paper
for the Political Meeting.
October 21, 1972
ME MORANDUM FOR:
DICK HOWARD
FROM:
GORDON STRACHAN
SUBJE CT:
Vietnam Speech
In addition to the distribution of the Vietnam Speech I sent you,
please have 1000 copies for Ken Rietz to use for a Young Voters
for the President mailing. Please call me when you have heard
when these will be available for mailing.
Thank you.
GS:car
ADMINISTRATIVELY CONFIDENTIAL
October 18, 1972
MEMORANDUM FOR:
DICK HOWARD
FROM:
GORDON STRACHAN
SUBJECT:
Tom Carver Letter re
Albert Bernstein
Would you have Mickey Gardner or whomever get in contact
with Mr. Bernstein, the Democrat referred to in the Tom
Carver letter to Bob. Also, would you have Mickey call
Tom Carver and indicate that's what had happened.
GS/jb
THOMAS H. CARVER
LAWYER
1901 AVENUE OF THE STARS
LOS ANGELES, CALIFORNIA 90067
(213) 879-9800
October 9, 1972
Mr. Robert Haldeman
The White House
Washington, D. C.
Dear Bob:
As the Campaign enters the closing weeks, I know
that the President's staff is interested in obtaining the
maximum value, from the many volunteers and supporters of
the President, who are interested in his reelection.
One of my close friends, and political associates,
in California, an attorney named Albert Bernstein, has
asked if I could arrange for his use as a speaker, in the
"Democrats for Nixon" Committee. I attach two of his
business cards, for your distribution to the appropriate
level at the above telephone number. I know from personal
experience that Mr. Bernstein is a very effective political
speaker. He is particularly interested in a debate with a
supporter of Senator McGovern, on the issues of the Campaign.
I know that you are working hard, both for the
reelection, and for the best interests of the Country, and
with all best wishes remain
Sincerely Thom yours Car
Thomas H. Carver
THC/jk
A. MARTIN BERNSTEIN
ATTORNEY AT LAW
SUITE 702
9107 WILSHIRE BOULEVARD
278-2270
BEVERLY HILLS, CALIFORNIA
ADMINISTRATIVELY CONFIDENTIAL
October 9, 1972
MEMORANDUM FOR:
SANDY FOX
FROM:
GORDON STRACHAN
SUBJECT:
Certificates for September 26
Dinner Chairmen
Attached is a list of the Dinner Chairmen for the 1972
Victory Dinners. The addresses are included. All these
Dinner Chairmen, except Ed Carter in Los Angeles, should
seceive Presidential Certificates as soon as possible.
Disregard the grading.
Will you call me with the exact dates these will be sent?
Thank you.
GS/jb
FU - 10/11
Hxe
THE WHITE HOUSE
10/3
WASHINGTON
October 2, 1972
MEMORANDUM FOR:
GORDON STRACHAN
FROM:
L. HIGBY L
Be sure we send certificates to all the dinner chairmen that
the President didn't call. He called some of them -- the
dinners he went to, but he didn't call all twenty-seven and
certificates, of course, should be sent to each of them.
9/26 Denners - get list feralex
P. called only very few Ed Carter
Long Irashburn in charge of this
- more than 26 chairmen
- Only Chairman P.called was
Ed carter
VICTORY '72 DINNER COMMITTEE
1701 Pennsylvania Ave., N.W.
Washington, D.C. 20006
(202) 333-8896
Honorary Chairman
Mrs. Dwight D. Eisenhower
October 3, 1972
Chairman
Gen. Lucius D. Clay
Deputy Chairman
CONFIDENTIAL
C. Langhorne Washburn
Dinner Coordinator
Michael Miller
Mr. Gordon Strachan
Treasurer
The White House
Julian O. Kay
Washington, D. C. 20500
Dear Gordon:
Nothing could be more difficult than grading the fine
group of men who had been goaded into doing something
which none of them really wanted to do. I have given
a grade to each of them describing the overall perfor-
mance of each Chairman.
In some instances, I have given the Dinner Chairman a
B+ rather than an A simply because the dinner did not
reach my personal anticipated goals. In Chicago, as
an example, Arthur Wood couldn't have been a better
chairman, but we were confronted with a split with the
United Republican Fund of Illinois. In Cleveland and
Cincinnati, the dinners were two of our worst dollarwise,
and yet the two chairmen respectively couldn't have been
finer or harder working. The troubles there can be at-
tributed to the opposition and near sabotage of their
efforts by the state organization.
Standouts, of course, in terms of personal dedication
and dinner results, have to be Dallas, Detroit, New York,
Los Angeles and San Francisco.
It merely comes back to my old formula that the secret
of successful fund raising is top people talking to top
people. The higher degree of leadership usually yields
the best results, except for unavoidable local conflict-
ing problems.
Summary: All chairmen were fine men and worked hard,
with one or two of the lower-graded exceptions. Each
certainly would be deserving of a letter of thanks, and
Mr. Gordon Strachan
-2-
October 3, 1972
if this is to be limited by selection, then I suggest
you do this according to my grades.
I hope this has been helpful.
Cordially yours,
Juy Deputy Chairman
C. Langhorne Washburn
Enclosure
31
SEPT. 2611
Shirty Confidential
$ 17
i.
E
: :
DUC
J.I.
(v) (505) 107-3309
President
(1i) (505) 437-4365
B
Bark SeceSties, Inc.
P.C. Diversed D-
Alc. spacts, in Mexico 83310
ATLE A
ROAL CAYS BOTEL
JUSTOS WITN
(o) (404) 577-3700
Caulic "-Mroor
B+
President
(h) (404) 261-8615
Dobirson-hunphrey Co., Inc.
2 Feachtice, N.V.
Atlanta, Ga. 30303
BALANCE
VIII
L. JOSEM SCHAND
(o) (301) 765-2537
B⁺
1920 Tadcaster Rd.
(h) (301) 744-4624
Baltimore, 11. 21228
BIRMINTULA
BIRD NO
CRAWFORD JOHNSON III
(o) (205) 322-3411
Civje Coal 1.
P. 0. Box 2005
(L) (205) 871-2049
Birminghan, Ala. 35201
BOSTON
CHARLING IF WILL
LLOYD WARING
(c) (617) 542-6200
Verscilles & Version B
75 Federal St.
(h) (617) LJ 6-6711
Boston, Mass. 02101
CHICAGO
CONRAD HILTO.
ARTHUR WOOD
(o) (312) 265-5400
Crand Lallroom
B+
President
Sears, Roebuck & Co.
925 S. Homan Ave.
Chicago, Ill. 60607
CINCLINATI
NETHERLAND HILTON HOTEL
CHARLES MUCHAM JR.
(o) (513) 421-1750
President
(h) (513) 321-8377
to
Taft Broodcasting Co.
1906 Highlend Ave.
Cincinnati, Ohio 45219
CLEVELAND
SHOWNION
GEORGE GRADNER
(c) (216) 267-5000
Gold Room
President
(h) (216) 247-5094
B
Lawson & Sessions Co.
5000 Tiederan Rd.
Cleveland, Ohio 44144
DALLAS
FAIRMONT nosel
ERIC JONSSON
A
3300 Republic bank Tower
Dallas, Texas 75201
DENVER
Satellite
BobBerts
DEPROIT
CODO HALL
ED COLL
(o) (313) 556-3331
A
President
General Poters Corp.
General 001622 may.
3044 W. Ora. 111.8.
DL 511, Cich. 43202
PACE 2:
VICTORY DINNERS '72
CITY
HOTEL
DINNER CHAIRMUN
PHONE NUMBER
IT. LAUDERIMLE
PILK 66
B
HON. ED STACK
(o) (305) 525-4321
Sheriff of Broward County
P.O. box 3069
Ft. Lauderdale, Fla. 33310
MOUSTON
SERVICE LINGST...
WILL PARISL 111
(o) (713) 224-6931
Grand Ballroom
1064 Rouston Club Bldg.
Houston, Tem. 77002
INDIANADOLIS
AIKINSON HOTEL
WALTER BEARDSLEY
(o) (219) 264-8242
C
Chairman of Board
Miles Laboratories, Inc.
1127 Myrtle Street
Elkhart, Ind. 46517
KANSAS CITY
MUEHLEACH HOTEL
JOHN LATSHAW
B
(o) (816) 221-7800
Trianon Room
E. F. Hutton & Co., Inc.
(h) (816) 361-4433
920 Baltimore
Kansas City, Mo. 64105
LAS VEGAS
STARDUST HOTEL
B
HON. PAUL LAXALT
(o) (702) 882-6730
412 N. Division Street
Carson City, Nev. 89701
LOS ANGELES
CENTURY PLAZA
ED CARTER
(o) (213) 620-0150
Ballroom
President
A
Broadway-Hale Stores, Inc.
600 South Spring
L.A., Calif. 90014
MEMPHIS
SHERATON PEABODY HOTEL
NORFLEET TURNER
(o) (901) 523-4018
Skyway Room
First Nat'l. Bank
A
165 Madison Ave.
Box 84
Memphis, Tenn. 38103
MILWAUKEE
MARC PLAZA
GORDON WALKER
(o) (414) 634-7151
Lorraine Room
C
President
Walker Forge Inc.
2000 17th Street
Racine, Wisc. 53403
MINNEAPOLIS
SHURATON-RITZ HOTEL
CHARLES C. JACKSON, JR.
(o) (612) 645-0131
Cotillion Room
Vice-President
B
Hoerner Waldorf Corp.
2250 Washington Ave.
St. Paul, Minn. 55114
NEW ORLEANS
FAIRMONT ROOSEVELT
WILLARD ROBERTSON
(o) (504) 254-1500
4200 Michoud Bl.d.
New Orleans, La. 70129
NEW voice
AMERICANA
BERNIRD J. LASKER
(o) (212) 944-0320
Impailal Ballroom
Lasker, Stone & Stern
A
20 Broad Street
New York, NY 10005
171
Paid 01565
PRIND NOMBER
1.
in (21)
Bortnaa bills Union Securities E Co.
B
have P1
Phila., forma. 19102
TAME
(i.) (602) 264-4161
Co.
B-
3136 North 313 Ave,
Aris. 85613
PATIENT
RICRARD WRIGHT
B
(o) (412) 261-2501
Mchard Weight Corp.
(ii) (412) 243-6.30
905 Portei Didg.
Pittsburgh, 15. 15219
ST. LOVIS
( 31-PAN PLACA
GEN. LETP SV RD""
(o) (3:4) 436-7600
at
A
Secondry 3 Purc." & 2 % cistro, Inc.
800 Moth 12th rivd.
St. Louis, Missouri 63101
SAN FRANCISCO
SHERATON PALACe
A+
OTTO MILLER
Rose koon
SEATTLE
TULSA
SOUTHERN HILLS COUNTRY CLUB
John H. Williams
(o) (918) 583-1711
Carden Room
Chairman of the Board
B
The Williams Companies
Nat'1. Bank of Tulsa Bldg.
Tulsa, Ohla. 74003
WILLIAM KEFLER
(a) (918) 336-6600
Chairman of the Board
Phillips Petroleum Co.
Bartlesville, Okla. 74003
WASHINGTON, D.C. STAILER HILTON
JOHN HOY KAUFTMANN
(o) (202) 484-5000
B
B-
President
(h) (703) 356-0912
The Evening Star
225 Virginia Ave. SE
Washington, D.C. 20003
WILMINGTON, DCL. ST. MARK'S HIGH SCHOOL
JOHN REMER
(0) (302) 656-7741
Laird Inc.
a satellite
100 West 10th Street
ilmington, Dol. 19899
Denner $100 100 - appliable.