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This file contains:
From Robert C. Odle, Jr. to Gordon Strachan. This document discusses personnel currently on board at 1701 and a budget breakdown. 37 pgs. [Subject: Campaign] [Memo], 5/17/1972
From Jeb S. Magruder to John N. Mitchell. This document discusses the publications "Lift of Leadership," First Monday, and the Nixon Record: The First Thirty Months. 2 pgs. [Subject: Campaign] [Memo], 5/16/1972
Title: First Monday: Report on the Presidency (October 4, 1971). 24 pgs. [Subject: Campaign] [Book], 10/4/1971
Title: The Nixon Record: The First Thirty Months of the Nixon Adminstration. 28 pgs. [Subject: Campaign] [Book], no date
From Jeb S. Magruder to John N. Mitchell. RE: McGovern. 3 pgs. [Subject: Campaign] [Memo], 5/31/1972
From Robert C. Odle, Jr. through Jeb S. Magruder to John N. Mitchell (bcc: H.R. Haldeman). This items includes and discusses the weekly report. 16 pgs. [Subject: Campaign] [Report], 5/26/1972
From Robert C. Odle through Jeb S. Magruder to John N. Mitchell. This document dicusses 1701s activitty in support of the president's Vietnam speech and the weekly report. 11 pgs. [Subject: Campaign] [Report], 5/17/1972
From Robert C. Odle through Jeb S. Magruder to the John Mitchell. RE: Weekly Report. 9 pgs. [Subject: Campaign] [Memo], 6/2/1972
From Jeb S. Magruder to H.R. Haldeman. This document and article in the Los Angles Times regard McGovern. 1 pgs. [Subject: Campaign] [Memo], 6/22/1972
New York Times. "The L.A. Media Area-- Where McGovern Lost: Correlation May Indicate Senator Is Vunerable on Economics and Welfare," by Robert A. Jones. 4 pgs. [Subject: Newspaper] [Memo], 6/18/1972
From Robert C. Odle, Jr. through Jeb S. Magruder to John N. Mitchell. RE:Weekly Report. 8 pgs. [Subject: Campaign] [Memo], 6/12/1972
From Robert C. Odle, Jr. through Jeb S. Magruder to John Mitchell. RE: Weekly. 13 pgs. [Subject: Campaign] [Memo], 6/23/1972
From Bob Marik through Jeb S. Magruder to John Mitchell. RE: Staffing for the Telephone Operation. 3 pgs. [Subject: Campaign] [Memo], 6/15/1972
From Devan L. Shumay through Jeb S. Magruder to John N. Mitchell. RE: Theodore White. 1 pg. [Subject: Campaign] [Memo], 5/22/1972
From L. Robert Morgan through Jeb S. Magruder to John N. Mitchell. RE: Voter Registration Lists for Key States. 2 pgs. [Subject: Campaign] [Memo], 6/13/1972
From L. Robert Morgan through Jeb S. Magruder to John N. Mitchell. RE: California Voter Registration List Data Base. 1 pg. [Subject: Campaign] [Memo], 6/9/1972
From L. Robert Morgan through Jeb S. Magruder to John N. Mitchell. RE: Confidential New Jersey Poltical Voting History Data. 1 pg. [Subject: Campaign] [Memo], 6/14/1972
From L. Robert Morgan through Jeb S. Magruder to John N. Mitchell. RE: Connecticut Voter Registration List Data Base. 39 pgs. [Subject: Campaign] [Memo], 6/8/1972
From L. Robert Morgan through Jeb S. Magruder to John N. Mitchell. RE: Illinois Voter Registration List Data Base. 1 pg. [Subject: Campaign] [Memo], 6/15/1972
From Bob Haldeman through Jeb S. Magruder to John N. Mitchell. RE: Voter Registration Test. 3 pgs. [Subject: Campaign] [Memo], 5/30/1972
From L. Robert Morgan through Jebs Magruder to John N. Mitchell. RE: New Jersey Voter Registration List Database. 2 pgs. [Subject: Campaign] [Memo], 5/9/1972
Title: Proposal Outline to Republican State of N.J. and the Committee to Reelect the Pres. For Data Collection, Editing, and Formating into Machine Readable Form of Current Voter Regist. Info. for the state N.J. 17 pgs. [Subject: Campaign] [Report], 5/9/1972
From Bob Morgan through Jeb S. Magruder to John N. Mitchell. RE: Michigan Data Base Development. 3 pgs. [Subject: Campaign] [Memo], 6/7/1972
From Robert C. Odle, Jr. through Jeb S. Magruder to John N. Mitchell. This document discusses a "text-and-photo" book entitled "Eye on Nixon" and distribution of working copies to physicians. 4 pgs. [Subject: Campaign] [Memo], 5/31/1972
From William W. Stover to Robert C. Odle, Jr. RE: Distribution of "Eye on Nixon." 4 pgs. [Subject: Campaign] [Memo], 5/24/1972
Scholar Source Context
Document identity
localId
26145990
label
WHSF: Contested, 33-5
core
doc
dtoType
document
citationUrl
pageCount
1
Source metadata
id
26145990
sourceUrl
contentType
document
title
WHSF: Contested, 33-5
description
This file contains:
From Robert C. Odle, Jr. to Gordon Strachan. This document discusses personnel currently on board at 1701 and a budget breakdown. 37 pgs. [Subject: Campaign] [Memo], 5/17/1972
From Jeb S. Magruder to John N. Mitchell. This document discusses the publications "Lift of Leadership," First Monday, and the Nixon Record: The First Thirty Months. 2 pgs. [Subject: Campaign] [Memo], 5/16/1972
Title: First Monday: Report on the Presidency (October 4, 1971). 24 pgs. [Subject: Campaign] [Book], 10/4/1971
Title: The Nixon Record: The First Thirty Months of the Nixon Adminstration. 28 pgs. [Subject: Campaign] [Book], no date
From Jeb S. Magruder to John N. Mitchell. RE: McGovern. 3 pgs. [Subject: Campaign] [Memo], 5/31/1972
From Robert C. Odle, Jr. through Jeb S. Magruder to John N. Mitchell (bcc: H.R. Haldeman). This items includes and discusses the weekly report. 16 pgs. [Subject: Campaign] [Report], 5/26/1972
From Robert C. Odle through Jeb S. Magruder to John N. Mitchell. This document dicusses 1701s activitty in support of the president's Vietnam speech and the weekly report. 11 pgs. [Subject: Campaign] [Report], 5/17/1972
From Robert C. Odle through Jeb S. Magruder to the John Mitchell. RE: Weekly Report. 9 pgs. [Subject: Campaign] [Memo], 6/2/1972
From Jeb S. Magruder to H.R. Haldeman. This document and article in the Los Angles Times regard McGovern. 1 pgs. [Subject: Campaign] [Memo], 6/22/1972
New York Times. "The L.A. Media Area-- Where McGovern Lost: Correlation May Indicate Senator Is Vunerable on Economics and Welfare," by Robert A. Jones. 4 pgs. [Subject: Newspaper] [Memo], 6/18/1972
From Robert C. Odle, Jr. through Jeb S. Magruder to John N. Mitchell. RE:Weekly Report. 8 pgs. [Subject: Campaign] [Memo], 6/12/1972
From Robert C. Odle, Jr. through Jeb S. Magruder to John Mitchell. RE: Weekly. 13 pgs. [Subject: Campaign] [Memo], 6/23/1972
From Bob Marik through Jeb S. Magruder to John Mitchell. RE: Staffing for the Telephone Operation. 3 pgs. [Subject: Campaign] [Memo], 6/15/1972
From Devan L. Shumay through Jeb S. Magruder to John N. Mitchell. RE: Theodore White. 1 pg. [Subject: Campaign] [Memo], 5/22/1972
From L. Robert Morgan through Jeb S. Magruder to John N. Mitchell. RE: Voter Registration Lists for Key States. 2 pgs. [Subject: Campaign] [Memo], 6/13/1972
From L. Robert Morgan through Jeb S. Magruder to John N. Mitchell. RE: California Voter Registration List Data Base. 1 pg. [Subject: Campaign] [Memo], 6/9/1972
From L. Robert Morgan through Jeb S. Magruder to John N. Mitchell. RE: Confidential New Jersey Poltical Voting History Data. 1 pg. [Subject: Campaign] [Memo], 6/14/1972
From L. Robert Morgan through Jeb S. Magruder to John N. Mitchell. RE: Connecticut Voter Registration List Data Base. 39 pgs. [Subject: Campaign] [Memo], 6/8/1972
From L. Robert Morgan through Jeb S. Magruder to John N. Mitchell. RE: Illinois Voter Registration List Data Base. 1 pg. [Subject: Campaign] [Memo], 6/15/1972
From Bob Haldeman through Jeb S. Magruder to John N. Mitchell. RE: Voter Registration Test. 3 pgs. [Subject: Campaign] [Memo], 5/30/1972
From L. Robert Morgan through Jebs Magruder to John N. Mitchell. RE: New Jersey Voter Registration List Database. 2 pgs. [Subject: Campaign] [Memo], 5/9/1972
Title: Proposal Outline to Republican State of N.J. and the Committee to Reelect the Pres. For Data Collection, Editing, and Formating into Machine Readable Form of Current Voter Regist. Info. for the state N.J. 17 pgs. [Subject: Campaign] [Report], 5/9/1972
From Bob Morgan through Jeb S. Magruder to John N. Mitchell. RE: Michigan Data Base Development. 3 pgs. [Subject: Campaign] [Memo], 6/7/1972
From Robert C. Odle, Jr. through Jeb S. Magruder to John N. Mitchell. This document discusses a "text-and-photo" book entitled "Eye on Nixon" and distribution of working copies to physicians. 4 pgs. [Subject: Campaign] [Memo], 5/31/1972
From William W. Stover to Robert C. Odle, Jr. RE: Distribution of "Eye on Nixon." 4 pgs. [Subject: Campaign] [Memo], 5/24/1972
citationUrl
collections
Richard M. Nixon's Returned Materials Collection
Contested Materials Files
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Richard Nixon Presidential Library
Contested Materials Collection
Folder List
Box Number
Folder Number
Document Date
No Date
Subject
Document Type
Document Description
33
5
5/17/1972
Campaign
Memo
From Robert C. Odle, Jr. to Gordon
Strachan. This document discusses personnel
currently on board at 1701 and a budget
breakdown. 37 pgs.
33
5
5/16/1972
Campaign
Memo
From Jeb S. Magruder to John N. Mitchell.
This document discusses the publications
"Lift of Leadership," First Monday, and the
Nixon Record: The First Thirty Months. 2
pgs.
33
5
10/4/1971
Campaign
Book
Title: First Monday: Report on the
Presidency (October 4, 1971). 24 pgs.
33
5
>
Campaign
Book
Title: The Nixon Record: The First Thirty
Months of the Nixon Adminstration. 28 pgs.
Thursday, September 01, 2011
Page 1 of 6
Box Number
Folder Number
Document Date
No Date
Subject
Document Type
Document Description
33
5
5/31/1972
Campaign
Memo
From Jeb S. Magruder to John N. Mitchell.
RE: McGovern. 3 pgs.
33
5
5/26/1972
Campaign
Report
From Robert C. Odle, Jr. through Jeb S.
Magruder to John N. Mitchell (bcc: H.R.
Haldeman). This items includes and
discusses the weekly report. 16 pgs.
33
5
5/17/1972
Campaign
Report
From Robert C. Odle through Jeb S.
Magruder to John N. Mitchell. This
document dicusses 1701s activitty in support
of the president's Vietnam speech and the
weekly report. 11 pgs.
33
5
6/2/1972
Campaign
Memo
From Robert C. Odle through Jeb S.
Magruder to the John Mitchell. RE: Weekly
Report. 9 pgs.
33
5
6/22/1972
Campaign
Memo
From Jeb S. Magruder to H.R. Haldeman.
This document and article in the Los Angles
Times regard McGovern. 1 pgs.
Thursday, September 01, 2011
Page 2 of 6
Box Number
Folder Number
Document Date
No Date
Subject
Document Type
Document Description
33
5
6/18/1972
Newspaper
Memo
New York Times. "The L.A. Media Area--
Where McGovern Lost: Correlation May
Indicate Senator Is Vunerable on Economics
and Welfare," by Robert A. Jones. 4 pgs.
33
5
6/12/1972
Campaign
Memo
From Robert C. Odle, Jr. through Jeb S.
Magruder to John N. Mitchell. RE:Weekly
Report. 8 pgs.
33
5
6/23/1972
Campaign
Memo
From Robert C. Odle, Jr. through Jeb S.
Magruder to John Mitchell. RE: Weekly. 13
pgs.
33
5
6/15/1972
Campaign
Memo
From Bob Marik through Jeb S. Magruder to
John Mitchell. RE: Staffing for the
Telephone Operation. 3 pgs.
33
5
5/22/1972
Campaign
Memo
From Devan L. Shumay through Jeb S.
Magruder to John N. Mitchell. RE: Theodore
White. 1 pg.
Thursday, September 01, 2011
Page 3 of 6
Box Number
Folder Number
Document Date
No Date
Subject
Document Type
Document Description
33
5
6/13/1972
Campaign
Memo
From L. Robert Morgan through Jeb S.
Magruder to John N. Mitchell. RE: Voter
Registration Lists for Key States. 2 pgs.
33
5
6/9/1972
Campaign
Memo
From L. Robert Morgan through Jeb S.
Magruder to John N. Mitchell. RE:
California Voter Registration List Data Base.
1 pg.
33
5
6/14/1972
Campaign
Memo
From L. Robert Morgan through Jeb S.
Magruder to John N. Mitchell. RE:
Confidential New Jersey Poltical Voting
History Data. 1 pg.
33
5
6/8/1972
Campaign
Memo
From L. Robert Morgan through Jeb S.
Magruder to John N. Mitchell. RE:
Connecticut Voter Registration List Data
Base. 39 pgs.
33
5
6/15/1972
Campaign
Memo
From L. Robert Morgan through Jeb S.
Magruder to John N. Mitchell. RE: Illinois
Voter Registration List Data Base. 1 pg.
Thursday, September 01, 2011
Page 4 of 6
Box Number
Folder Number
Document Date
No Date
Subject
Document Type
Document Description
33
5
5/30/1972
Campaign
Memo
From Bob Haldeman through Jeb S.
Magruder to John N. Mitchell. RE: Voter
Registration Test. 3 pgs.
33
5
5/9/1972
Campaign
Memo
From L. Robert Morgan through Jebs
Magruder to John N. Mitchell. RE: New
Jersey Voter Registration List Database. 2
pgs.
33
5
5/9/1972
Campaign
Report
Title: Proposal Outline to Republican State
of N.J. and the Committee to Reelect the
Pres. For Data Collection, Editing, and
Formating into Machine Readable Form of
Current Voter Regist. Info. for the state N.J.
17 pgs.
33
5
6/7/1972
Campaign
Memo
From Bob Morgan through Jeb S. Magruder
to John N. Mitchell. RE: Michigan Data
Base Development. 3 pgs.
33
5
5/31/1972
Campaign
Memo
From Robert C. Odle, Jr. through Jeb S.
Magruder to John N. Mitchell. This
document discusses a "text-and-photo" book
entitled "Eye on Nixon" and distribution of
working copies to physicians. 4 pgs.
Thursday, September 01, 2011
Page 5 of 6
Box Number
Folder Number
Document Date
No Date
Subject
Document Type
Document Description
33
5
5/24/1972
Campaign
Memo
From William W. Stover to Robert C. Odle,
Jr. RE: Distribution of "Eye on Nixon." 4 pgs.
Thursday, September 01, 2011
Page 6 of 6
Presidential Materials Review Board
Review on Contested Documents
Collection: H. R. Haldeman
Box Number: 313
Folder:
Campaign 22 Part III June 15-29, 1972 [Folder 1]
Document
Disposition
106
Return Private/Political Memo, Odle to Strachan, 5-17-72
107
Return
Private/Political Memo, Magruder to Mitchell, 5-16-72
108
Return
Private/Political Memo, Magruder to Mitchell, 5-31-72
109
Return
Private/Political Memo, Odle to Mitchell, 5-26-72
110
Return
Private/Political Memo, odle to Mitchell, 5-17-72
111
Return
Private/Political Memo, Odle to Mitchell, 6-2-72
112
Return
Private/Political Memo, Magruden to HRH, 6-22-72
113
Return
Private/Political Memo, Odle to Mitchell, 6-12-72
114
Return
Private/Political Memo, Odle to Mitchell, 6-23-72
115
Return
Private/Political Memo, Marik to Mitchell, 6-15-72
116
Return
Private/Political Memo, Shumway to Mitchell, 5-22-72
117
Return
Private/Political Memo, Morgan to Mitchell, 6-13-72
118
Return
Private/Political Memo, Odle to Mitchell, 5-31-72
Committee for the Re-election of the President
MEMORANDUM
May 17, 1972
MEMORANDUM FOR:
MR. GORDON C. STRACHAN
FROM:
ROBERT C. ODLE, JR.
R.C.O.
Pursuant to your request I am enclosing at Tab A a list
of the personnel we currently have on board at 1701 and
a brief description of each. These are descriptions, not
titles.
8
At Tab B is the budget break-down described to you in my
memo of May 5.
Although different people might describe the organization
of the campaign in different ways, there are basically
four divisions or broad areas:
1. The Finance Division, housed in Suite 272, and headed
by Mr. Stans. Hugh Sloan serves Stans as a sort of
"executive officer" and there are several vice chairmen
and fund raisers, e.g., Dan Hofgren, Tom Pappas, Lee
Nunn, Newell Weed, Lang Washburn, etc. Gordon Liddy is
the Division's counsel. The campaign controller's office,
although it works closely with my administrative operation,
is a part of Finance.
2. The Political Division, located on the third floor, is
headed by five regional coordinators; the fifty states are
split among them. The five area coordinators are Bob Mardian
(west), Harry Flemming (south), Don Mosiman (midwest),
Clayton Yeutter (farm states), and Al Kaupinen (northeast).
Mosiman previously was a top man at EPA; Yeutter is from
Agriculture and also heads Farm Families for the President.
Fred La Rue, although technically not in the Political
Division, performs a number of chores in this area as
Special Assistant to the Campaign Director.
3. The voter blocs and functional groups, spread throughout the
building, are run by Fred Malek. Assisting him at 1701 are
Chuck Shearer (who did this at the Willard in '68) and
Andre Le Tendre (who started yesterday).
These groups are Youth (Ken Rietz); Business and Industry
(Paul Kayser); Black (Paul Jones); Ethnic (Tony De Falco) ;
Older Americans (Dan Todd); Agriculture (Clayton Yeutter) ;
Spanish Speaking (Alex Armendaris); Veterans (Frank Naylor);
Labor (not yet selected); Jewish (Larry Goldberg) ; Transient
Vote (Dick McAdoo); Lawyers Committee (Dan Pilierio);
Physicians (Bill Stover) ; Educators (not yet selected);
Women (Pat Hutar); Voters Rights (Murray Chotiner).
4. Then there is what might be termed "everything else," and
falls under the jurisdiction of Jeb:
a. Advertising. Peter Dailey's November Group. Three
people in Washington, the balance in New York.
b. Convention. Run by Bill Timmons out of the White
House.
C. PR/Media. Cliff Miller and Van Shumway's operation.
d. Research and Planning. Headed by Bob Marik this also
includes the Direct Mail operations (Bob Morgan) and
Telephone Operations (Nancy Brataas).
e. Polling. Bob Teeter. Bob has two young assistants in
Washington.
f. Spokesmen Resources. The "scheduling" operation run by
Bart Porter and Curt Herge and the "tour desk and
advance" operation headed by Jon Foust. The latter also
includes celebrities, athletes, American Music, etc.
g. Administration. Odle. Roughly comparable to the White
House Staff Secretary plus Personnel and Security.
Also includes budget administration and special projects
for Magruder. Correspondence section, guards, drivers, etc.
h. Counsel. Glenn Sedam.
With respect to your question on operating expenses, it costs
approximately $50,000 - $60,000 per month to run 1701. This
includes all rents, phones, furniture, office equipment, supplies,
stationery, security devices, typewriters, leasehold improvements,
auto rental, etc. Costs for telephone equipment and our long
distance charges run almost one-third of this amount.
Let's discuss the salary situation on the phone. I'm having those
figures put together now.
ADMINISTRATION
Magruder's Office
Job Description
Jeb Magruder
Assistant to Mr. Mitchell
Bob Reisner
Administrative assistant
to Magruder
Gene Roberts
Secretary to Magruder
Vicki Chern
Secretary to Reisner
Sedam's Office
Glenn Sedam
Counsel
Diane Kalin
Secretary to Sedam
Odle's Office
Rob Odle
Director of campaign admin-
istration, personnel, etc.
Connie Santarelli
Assistant for personnel,
Committee correspondence,
etc.
Jeannie Mitchell
Assistant for personnel,
Committee correspondence,
volunteer recruitment and
placement, etc.
Martha Duncan
Assistant for office manage-
ment, equipment, supplies,
machine maintenance
Jeanne Mason
Secretary to Odle
Kathy O'Melia
Receptionist & switchboard
Ruby Youngs
Telephone Operator
-2-
Odle's Office, cont.
Job Description
Sylvia Panarites
Receptionist - 4th floor
Jim McCord
Security coordinator
Linde Zier
Correspondence typist
Nick Bungato
Staff messenger
Carl Foster
Staff driver
James Dooley
Mailboy
Mitchell's Office
John Mitchell
Campaign Director
Lea Jablonsky
Secretary to Mr. Mitchell
Morgan Elliott
Driver for Mr. Mitchell
Note: There is also a security guard force under the Administrative
Division.
Note: Sandra Hobbs, legal secretary to Mr. Mitchell, is on the payroll
of Mudge Rose Guthrie & Alexander
ADVERTISING
Peter Dailey's Office
Job Description
Bill Novelli
Assistant director; based
in Washington
Liz Johansen
Secretary to Dailey
Susan Schjelderup
Secretary to Joanou and
Novelli
Other Advertising salaries are reflected on payroll of November Group,
Incorporated.
NOVEMBER
GROUP
INC.
Highly Confidential
March 22, 1972
Pete Dailey:
In the interest of proper internal control it would
be desireable if from time to time the payroll rates
both internal and anchor and loan-were confirmed by a
person in authority independent of the Finance Department.
(Reimbursement to free lance personnel have been reported
to you separately)
Accordingly, if the information below agrees with your
understanding, kindly indicate so, by signing a copy of
this document and return to me.
Should you have any questions, please let me know.
Dept.
Name
Title
Start Date
A&L/NG
Executive
P. Dailey
President
2/1
A&L
Executive
P. Joanou
Exec. V.P.
2/1
A&L
Finance
P. Muller
Sr. V. P.
2/1
NG
Creative
E. Taylor
Creat. Dir.
3/1
A&L
Acc. Man.
M. Lesser
Man. Suprv.
2/1
A&L
Finance
F. Becker
Treas.
2/1
NG
Media
G. Karalakes
Dir. Media
2/1
A&L
Sales Pro. M. Heinrich
Mgr. Promo.
1/16
NG
Executive
S. Moodson
Adm. Asst.
2/28
NG
Sales Prom
P. Krever
Adm. Asst.
2/1
NG
Finance
B. Goubeaud
Ekp.-Sec.
2/21
NG
Acc. Man.
M. Giangrande
Adm. Asst.
2/17
NG
Off. Serv. R. Blau
Rec.-Swich Bd.
2/21
NG
Off. Serv. E. Prato
Mail Head
3/6
NG
Media
S. Massucci
Asst Euyer
3/16
NG
Acc. Man.
M. Scott
A/E
3/13
NG
Creative
G. Whitlock
Sec. to Dir.
3/1
A&L
Acc. Oper. S. Willis
Print Cood/Buy
3/6
A&L
CC: R. Smelas. Price "aterhouse
*Represents contractual
F. Becker
rate for services from
inception to dissolution
of Corporation
909 THIRD AVENUE
NEW YORK, N.Y. 10022
(212) 752-3500
AGRICULTURE
Personnel
Job Description
Clayton Yeutter
Director
John Foltz
Assistant
Gary Madson
Assistant
Roni Haggert
Secretary
Kathy Hill
Secretary
BALLOT SECURITY
Personnel
Job Description
Yvonne Allen
Assistant to Chotiner
Note: Chotiner is not on payroll but does receive reimbursement
for expenses.
BLACK LIAISON
Personnel
Job Description
Paul Jones
Director
Brenda Pettross
Secretary
Karen Minor
Secretary
Frank Carpenter
Assistant
LUSINESS AND INDUSTRY
Personnel
Job Description
Paul Kayser
Director
Harold Fangboner
Assistant
Peter Rocchio
Assistant
Bill Harper
Administrative
assistant
Pat Cochran
Secretary
Catherine Koob
Secretary
CITIZENS
Personnel
Job Description
Charles Shearer
Director
Jerry Jones
Campaign controller
Carolyn Muse
Secretary to Jones
Edward Nixon
Assistant to Malek
Tina Karalekas
Secretary to Nixon
Andre Le Tendre
Assistant to Shearer
CONVENTION
Personnel
Job Description
Fred Rheinstein
Convention media
coordinator
ELDERLY
Personnel
Job Description
Dan Todd
Director
Jim Mills
Assistant
Polly Sedlak
Secretary
Christie Todd
Assistant
Ruth Groom
Assistant
Judy Prokop
Secretary
ETHNIC
Personnel
Job Description
Anthony De Falco
Director
Connie Broadus
Secretary
EXECUTIVE
Mrs. Mitchell's Office
Job Description
Kristin Forsberg
Secretary
Tom Wince
Driver-messenger
Carol Willis
Staff Director
Jacqueline Newman
Secretary
Special Arrangement -- Dent Job Description
Jan Milliken
Secretary in Dent's
office
Note: This is a special arrangement worked out at Roger Milliken's request
whereby he pays the Committee $8,000 per year so that it can pay his daughter
that sum to work in Dent's office. The daughter does not know her salary is
paid by her father and he wants it that way.
Special Arrangement
Job Description
Patricia Lasky
Writer
FIELD OPERATIONS
Personnel
Job Description
Tom Houser
Illinois Chairman
Diane Graham
California fieldman
Tony Goldstein
California fieldman
Tom Dey
California fieldman
Ken Manning
California fieldman
Dan Hall
California fieldman
Michael Scholar
California fieldman
Susan Sullivan
California fieldman
Dustin Murdock
California fieldman
Richard Richards
Western fieldman
FINANCE
Personnel
Job Description
Hugh Sloan
Assistant
Peter Holmes
Assistant to Sloan
Lee Nunn
Assistant
Lang Washburn
Assistant
Newell Weed
Assistant
Paul Barrick
Controller
Charles Dexter
Director mail fund raising
Barbara Zapp
Direct mail fund raising
Kenneth Talmage
Administrative Assistant
Arden Chambers
Secretary to Stans
Ann Pinkerton
Secretary to Stans and
Chambers
Jane Dannenhauer
Secretary to Sloan
Yolanda Dorminy
Secretary to Nunn
Judy Hoback
Bookkeeper
Charlotte Lyeth
Accounting
Eveline Hyde
Coordinator of finance
volunteers
Carroll Holton
Driver for Stans
Maureen Devlin
Secretary-receptionist
Florence Thompson
Secretary to Talmage
Richard Visceglia
Direct mail fund raising
Celine Terrar
Direct mail fund raising
-2-
Finance personnel cont.
Job Description
Elaine Hall
Secretary
Gordon Liddy
Counsel
Sally Harmony
Secretary to Liddy
John T. Washburn
Assistant
Joyce Barbour
Assistant Bookkeeper
Glenn Olson
Direct Mail fundraising
Sharon Harris
Direct Mail fundraising
John Chadwell
Assistant to Mr. Nunn
Note: Messrs. Maurice Stans, Dan Hofgren, Thomas Pappas, and Michael
Miller are not on payroll but do receive reimbursement for
expenses.
Robert Odell and several secretaries in the Finance Division
are on the RNC payroll.
JEWISH
Personnel
Job Description
Larry Goldberg
Director
Ronald Greenwald
Assistant
Bery1 Cohen
Secretary
Michael Abrams
Assistant
Paige Peters
Secretary
LAWYERS COMMITTEE
Personnel
Job Description
Daniel Piliero
Director
Mary Lewis
Secretary
LETTERWRITING
Personnel
Job Description
Betty Nolan
Director
Victoria Agnich
Assistant
Christine Nadeau
Assistant
Note: This is the office which quietly writes the hundreds of "letters
to the editor" throughout the country.
This function was transferred to our payroll when we assumed the White
House support budget.
PHYSICIANS
Personnel
Job Description
William Stover
Director
Merlyn Hunger
Secretary
POLITICAL
Personnel
Job Description
Harry Flemming
Political Coordinator
Donald Mosiman
Political Coordinator
Al Kaupinen
Political Coordinator
Mark Bloomfield
Assistant to Flemming
David Allen
Research
Dolores Ulman
Secretary to Flemming
Barbara Fierce
Secretary to Bloomfield
and Kaupinen
Laura Frederick
Secretary to LaRue
Robert Mardian
Political Coordinator.
Betsy Callaway
Secretary
Wyn Drake McAuliffe
Secretary to Mardian
Diane Kopperman
Secretary to Mosiman
Neille Mallon
Secretary to Mardian
Note: LaRue is not on payroll but does receive reimbursement for
expenses.
POLLING AND RESEARCH
Marik's Office
Job Description
Bob Marik
Director of research,
planning, strategy,
etc.
Bob Morgan
Assistant for direct
mail
Nancy Brataas
Assistant for telephone
operations
Carmen Hoeppner
Assistant to Brataas
Gail Belt
Assistant to Brataas
Art Finkelstein
Assistant for demographics
Rick Fore
Administrative assistant
to Marik
Richard Shriver
Planner
Thomas Slivinski
Assistant to Morgan
Biba Wagner
Research Assistant
Jo Creighton
Secretary to Marik
Ann Braafladt
Secretary to Fore and Marik
Mary Adams
Secretary to Brataas
Dan Mintz
Assistant to Finkelstein
r
Susan Le Donne
Secretary to Morgan
Teeter's Office
Bob Teeter
Polling director
Ted Garrish
Assistant to Teeter
-2-
Teeter's Office cont.
Job Description
Dan Evans
Assistant to Teeter
Marybeth Koeze
Secretary to Teeter
Nancy Crouch
Secretary to Garrish
and Evans
PUBLIC RELATIONS AND MEDIA
Personnel
Job Description
Cliff Miller
Director
es
Van Shumway
Director of public affairs
Scott Peters
Audio director
Powell Moore
News and information
Ann Dore
Communications manager
Art Amolsch
News bureau manager
John B. Fuller
Writer
Frank Leonard
Publications and graphics
D. J. Atwood
Assistant to Leonard .
Bill Parish
Photo editor
Angela Harris
Assistant
Leslye Arsht
Research coordinator
Pat Strunk
Wire room operator, messenger,
etc.
Karen Koon
Secretary to Shumway
Noelle Kantzer
Secretary to Girard
Patty Price
Secretary to Amolsch
Laura Underwood
Production Assistant
Jean Coleman
Secretary to Miller
Terri Thayer
Secretary to Harris
and Leonard
Joan Donnelly
Secretary to Dore
Michael Kekker
Messenger
Jim Randall
Audio Assistant
Mark Rosenker
Audio Assistant
SCHEDULING AND TOUR OFFICE
Porter's Office
Job Description
Bart Porter
Scheduling Director
Curt Herge
Master scheduler
Bill Minshall
Assistant scheduler
Sandra Cram
Assistant scheduler
Nora Vandersommen
Secretary to Porter
Peggy McClung
Secretary
June Peterson
Secretary
Roger Stone
Assistant scheduler
Debra Herwig
Secretary
Foust's Office
Job Description
Jon Foust
Tour Director
Edward Cowling
Tour Desk
Ed Crane
Celebrities coordinator
Susan Davis
Advanceman
Patti Schrager
Celebrities secretary
Peggy Wiesemann
Secretary to Foust
Debbie Nixon
Secretary
Harry Warner
American Music Coordinator
SPANISH SPEAKING
Personnel
Job Description
Alex Armendaris
Director
Frank Almaguer
Assistant/Fieldman
Betty Gonzales
Secretary
TRANSIENT
Personnel
Job Description
Richard McAdoo
Director
Susan Whittier
Secretary
VETERANS
Personnel
Job Description
Frank Naylor
Director
Judy Myers
Secretary
James Smith
Fieldman
WOMEN
Personnel
Job Description
Pat Hutar
Director
Rita Hauser
Public Relations
Nancy Steorts
Coordinator
Nancy Blair
Secretary to Hutar, Hauser,
Steorts
YOUTH
Personnel
Job Description
Ken Rietz
Director
Ken Smith
Assistant and project
manager
Tom Bell
Assistant and project
manager
Bob Podesta
Project manager
George Gorton
College director
Bert Krueger
Fieldman
Maxwell Calloway
Fieldman
Louis Barnett
Fieldman
Ted Wigger
Fieldman
Tom Davis
Fieldman
Bill Lamont
Fieldman
Bill Ehrig
Fieldman
Connie Cudd
Secretary to Rietz
Marilyn Johnson
Assistant to Rietz
Barbara Preve
Secretary for Assistants
Eve Auchincloss
Secretary for Assistants
Angie Miller
Project Manager - Nixonetts,
Nixonaires
Gary Burhop
Convention coordinator
David Chew
Assistant
John Ford
Assistant
CONFIDENTIAL/SENSITIVE
COMMITTEE FOR THE RE-ELECTION OF THE PRESIDENT
Preliminary Budget - Post April 7
R. C. Odle, Jr., April 28, 1972
Division
Responsibility
Budget
Comments
Advertising
Dailey
$ 12,153,000
Includes all media costs, overhead, salaries, etc.,
to run November Group. This figure represents the
total cost to Re-elect Committee. Some dollars
which might have gone to this budget are now
scheduled for the Direct Mail and Telephone
budgets.
Campaign Materials
Dailey
$ 1,500,000
Cost $2 million in 1968. If the states purchase
campaign materials, then the state support
budget will increase by this amount and this cate-
gory will be removed. Regardless of where the
money is spent, however, it will cost $1,500,000.
Candidate Support
Magruder/Malek
$ 1,380,000
Represents the White House support account pre-
viously maintained at RNC. Includes Presidential
and First Family travel, the entire White House
mailing program, etc.
Convention
Timmons
$
475,000
Includes all 1701 and White House travel to and
from convention site. Timmons has justified this
figure and believes it will not be changed even
if the convention site is.
Political
La Rue/Flemming
$
211,000
Includes all costs (salaries, payroll burden,
travel) for running Political Division. Does not
include any costs associated with state support.
PR/Media
Miller/Shumway
$
740,000
All expenses associated with Division: salaries,
travel, payroll burden, and all Division programs.
Polling
Teeter
$
750,000
Best estimate of what we think will be requested
and needed between now and November.
Research and Planning,
Marik
$ 6,785,000
$4,490,000 for direct mail; $1,900,000 for
Direct Mail,
telephone operations; $180,000 for computer gaps,
Telephone Operations
Compass Systems, data processing; balance for
salaries, travel, payroll burden.
Special groups and committees
Malek/Hutar/Chotiner
$ 2,354,000
A realistic budget for the dozen special groups
including all voter bloc
and committees plus the overall Citizens activity.
groups and Citizens activity
Also includes national volunteers program and
plus Women (Volunteers) and
ballot security program. Less than 1968 figure.
Ballot Security
Spokesmen Resources
Porter/Foust
$
725,000
Represents entire cost of program: surrogates,
(Scheduling and Tour Offices)
athletes, celebrities, American Music, scheduling,
travel, charters, rallies, payroll, payroll burden.
Administration
Magruder/Odle
$
225,000
Primarily salaries, payroll burden, travel, etc.
Office Administration
Odle
$
420,000
Rents, telephones, furniture, equipment, autos,
typewriters, leasehold improvements, etc.
SUB-TOTAL
$ 27,718,000
Funds spent prior to April 7
$ 3,110,000
Includes all funds spent by all divisions but does
not include any pre-payments.
SUB-TOTAL
$ 30,828,000
Finance Committee Budget
Stans/Sloan
$
865,000
Does not include costs of running Division offices,
telephones, etc., which are included above.
SUB-TOTAL
$ 31,693,000
State Support
La Rue/Flemming
TOTAL
Committee for the Re-election of the President
MEMORANDUM
May 5, 1972
CONFIDENTIAL
MEMORANDUM FOR:
MR. GORDON C. STRACHAN
FROM:
ROBERT C. ODLE, JR.
Jeb suggested that I give you a brief analysis of the budgeting
process we have been going through for the last several weeks.
We began by asking each Division head to submit a budget which
would include the amount of money he would like to do the job
he wanted to do. In other words, each was asked to submit, in
effect, a campaign plan in dollar figures. Hence, many of the
budgets were greatly in excess of what is practical or even
desirable. But we wanted to start at the top and work down.
I then took each Division budget and ran it by Paul Barrick, our
controller. Paul and I went over each, moved expenses from one
Division to another, eliminated duplications, etc.
A meeting was then held with Magruder, Malek, La Rue, and Odle
to review $44 million worth of requests which had come in.
After one long meeting and three cuts at it, we arrived at a
$35 million budget (exclusive of Finance) and it was then ap-
proved by Magruder, Malek, La Rue, and Odle as a budget that we
should propose to Mr. Mitchell.
At that point, a controversy arose between the Finance and non-
Finance people as to whether 1701 should attempt to support the
state committees' budgets or the states and counties' budgets as
well. Since the Political Divison (Flemming et al) does not
have all the budgets for the states in on either of these bases,
it was decided to remove all state support costs from the budget
and agree on a total dollar figure which would be exclusive of
state support.
The budget proposed by the campaign committee to the finance com-
mittee is attached. It envisions a $31.7 million campaign ex-
clusive of state support. That figure would include all moneys
spent from inception of 1701 (April 1971) to the end. However,
all moneys spent from inception through April 6 are lumped together
towards the end of the budget.
CONFIDENTIAL
CONFIDENTIAL
-2-
Since the preparation of this proposed budget, the Budget Committee
(Mitchell, Stans, Magruder, Malek, Nunn, Sloan, La Rue, Odle) has
met five times to review the various categories. In each of these
sessions, one or two Division heads come in to defend their budgets.
Except for Polling and Spokesmen Resources, who will defend their
budgets next week, we now have almost unanimous agreement on the
proposed dollar figures for each Divison (The convention budget
up-date will have to wait until Timmons' team gets back from
Miami).
Also by next week we should have semi-final state support figures
which would be added to the $31.7 million figure.
We'll keep you posted.
Please call me if you have any questions.
cc: Mr. Jeb S. Magruder
CONFIDENTIAL
Committee for the Re-election of the President
MEMORANDUM
May 16, 1972
CONFIDENTIAL
MEMORANDUM FOR THE HONORABLE JOHN N. MITCHELL
FROM:
JEB S. MAGRUDER
As you know, John Ehrlichman has criticized the new publication
of our Media/PR Division, "Lift of Leadership." John's comments
to Bob Haldeman outline his dissatisfaction with several points
of style, with a. typographical error and with one substantive
point.
For your information, I have discussed with Van Shumway and those
responsible for the publication process that was used in review-
ing the publication with the Domestic Council and I have summa-
rized below the actions which were taken in response to John
Ehrlichman's criticism.
From the point of view of style, John felt that the title "Lift
of Leadership" and the first few pages concerning the "Energy in
the Executive" were ineffective. These points were derived from
earlier publications, a special insert to FIRST MONDAY, "Report
on the Presidency," The Nixon Record: The First Thirty Months
(attached), and we feel were both appropriate and entirely con-
sistent with earlier themes presenting the strengths of this
Administration. Another point of style to which John Ehrlichman
objected was in the selection of several pictures. All pictures
were cleared with Ollie Atkins in the White House Photo Office
and are official photographs.
The typographical error to which there was objection has been
corrected. With respect to the one point concerning substance,
the omission of the D.C. crime statistics under the law section,
the section has been corrected to include mention of the Presi-
dent's record of accomplishment in the District.
CONFIDENTIA
CONFIDENTIAL
-2-
The text of the "Lift of Leadership" book was reviewed by the
Domestic Council staff for four weeks from February 27 until
March 28 and virtually all of the substantive corrections that
were suggested by the Domestic Council staff through Ed Harper
were incorporated in the final copy.
Attachments
CONFIDENTIAL
First
Monday
October4,1971
EVEREST
MANINGS
President Nixon last week addressed the
annual meeting of the National League
of American Prisoners and Missing in
Southeast Asia. He reassured the group
that the problem of obtaining release
of American POW's and MIA's is one that
continues to have "Presidential Priority."
Here, the Chief Executive greets Doug
Rice of New York City, whose brother,
Navy Lt. Chuck Rice, is missing in action.
Report on the Presidency
(Special center pages)
First
Monday
October 4, 1971
Republican National Committee
310 First Street Southeast
Washington, D.C. 20003
Senator Bob Dole Chairman
Tom Evans Co-Chairman
Anne Armstrong Co-Chairman
Lyn Nofziger Deputy Chairman
for Communications
Frank Leonard Publications
Editor John Lofton, Jr.
Art William Fleishell
Quest of New Greatness
Production Pam Pitzer
At their annual conference in Puerto Rico last month,
Photography Ollie Atkins
the nation's 50 governors asked me to serve as their
Bob Knudsen
personal "trouble shooter in Washington."
Karl Schumacher
I accepted because, as a former Governor, I am keenly
Jack Kightlinger
aware of the unbelieveable frustrations in trying to get
Byron Schumaker
Congress or the federal bureaucracy to budge on matters
Jeremiah Milbank, Jr. Chairman
of vital state and local interest.
Republican National Finance
But I also accepted because, for the first time in forty
Committee
years, the flow of power from the people to the federal
government is actually being reversed.
The "great vision of America" put forth by President
Nixon is nowhere more evident than in his Administra-
tion's understanding of the American people's real
needs-beyond the bureaucratic barriers of the
federal establishment.
Of all the responsibilities assigned to the office of the
Vice President, none is more personally rewarding to me
than my job as the President's representative in state and
local matters. With the backing of an entire Administra-
tion dedicated to making government responsive, I have
the President's personal assurance that my own
commitments to the governors and mayors will be
followed by positive action.
The record of President Nixon's husbandry of America's
trust-as outlined in these pages-is the record of a
FIRST MONDAY Vol. 1 No. 3
President leading a people who "are eager to get on with
Published monthly by the
the quest of new greatness.'
Republican National Committee,
And that is why I not only accept the governors'
and mailed to all contributors of
invitation-I welcome it with sincere gratitude.
at least $15, of which $2 is for
subscription to FIRST MONDAY
per annum. When changing
address please send us both the
old and the new. NEWSPAPER.
Apiro 7. Gymes
Second class postage pending
at Washington, D.C.
October4,1971
Florida
Wisconsin
Oregon
Flacked
SEN. MUSKIE'S COMING ORDEAL; OR,
been true of the Muskie campaign. Week after week,
HOW TO SUCCEED AT FAILING WITHOUT
one former Muskie loyalist or backer after another
EVEN TRYING
announces that he is now adopting a "wait-and-see"
As summer recedes, the view from Kennebunkport,
attitude. More and more of the party officers and
Maine has become gradually overcast. In June, the
rank-and-file are publicly "looking" for a new face.
1972 primaries were shaping up as a series of
4) A front-runner is not normally treated by Gov-
Muskie triumphs over lesser opponents in an unin-
ernors in big-bloc states in the cavalier manner in
terrupted promenade to the party's nomination. In
which prospective backer John Gilligan is treating
October those primaries now loom as a menacing
Muskie-denying the latter primary access to a crucial
gauntlet of three-months duration, from which the
bloc of big state Democrats. Such an act of lese majeste
Presidential dreams of Edmund Muskie are not likely
would be well nigh suicidal were Muskie really
to survive. In nine months, Muskie has managed a
viewed as the coming nominee of his party.
clean sweep-he has lost popularity in the nation, sup-
port in his party, standing in the polls, and enthusi-
The Summer of '71
asm and momentum in his campaign.
Any reasonable observer we believe would concur
with this crucial observation: Edmund Muskie is
The End of Inevitability
weaker in his party than he was six months ago. The
Democratic primaries are shaping up as far more dif-
1) A front-runner customarily frightens or drives
ficult trials than they were six months ago.
competition from the field from the seeming inevi-
tability of his candidacy. With Muskie, on the con-
At the beginning of summer, we listed four con-
trary, the reverse is true. Hardly a week goes by that
tingences standing between Muskie and the nomina-
some new Democrat does not hint his intentions or
tion. In one way or another all four have come to
announce his determination to go after the nomina-
pass. 1) Lindsay has switched to the Democratic
tion. This proliferation of candidates is less a sign of
Party, indicating his intention to run. 2) The Florida
party strength than a commonly shared assessment
Primary looms more and more as a dangerous ditch
of Muskie weakness.
for the Muskie bandwagon. 3) Edward Kennedy is
showing an active interest in the nomination now and
2) A front-runner, the likely party nominee, is norm-
4) Muskie has committed the major "gaffe" we
ally accorded a deference, respect and even indul-
anticipated-i.e., when he ruled all blacks out of con-
gence-commensurate with his potential position as
sideration for the vice presidential nomination.
standard bearer. But no sooner had Muskie's gaffe
about no blacks on the ticket hit the wires, than his
No "Muskie Democrats"
erstwhile colleagues in the Senate fell upon him and
Muskie's campaign is in deep trouble. Heretofore his
savaged him-like a pack of wolves on a wounded stag.
clinching argument for the nomination was that he
3) A front-runner has the whip hand to extract com-
was the choice of his party in the polls, and the most
mitments from the uncommitted, to pressure fence-
likely victor over Mr. Nixon in the Presidential
straddlers down off the fence. Yet, the reverse has
election. Well, Dr. Gallup has changed all that. Muskie
(Continued next page)
3
First Monday
has fallen behind Kennedy in his party polls; and
yard, since his competition is similar to that of
fallen far below the President in the Presidential
President Nixon in 1968 (one active candidate, one
sweepstakes. Frankly, there is no real reservoir of
major write-in opponent) Muskie's victory will be
support for this introverted, aloof man to fall back on.
measured against Richard Nixon's 80 percent land-
There is no such animal as a "Muskie Democrat" as
slide. If Muskie comes in, in the low seventies, or
one might say there are "Nixon Republicans" or
upper sixties, it will not so much advance his candi-
"Goldwater Republicans" or "Kennedy Democrats."
dacy as raise doubts about it. Thus, Muskie in New
Further, Muskie is without any broad distinct nation-
Hampshire has little to gain and much to lose.
al program which might attract the young or the
committed to his flag.
FLORIDA-One week after New Hampshire, this
His consumer tax credit in response to the Presi-
primary looms as a major hurdle for Muskie. He
dent's sweeping economic reforms reeked of freshly
could conceivably fall flat on his face here. Whereas
prepared snake oil; and was laughed out of court by
at summer's beginning, it looked like a sure victory
the nation's press.
with Jackson on the Right and McGovern on the
Left, the picture is more cloudy now. Rep. Chisholm
His warm embrace of bussing as a "useful tool" in
is likely to get much of the black vote; what is left is
racially balancing the schools is not only socially
probably the property of John Lindsay; the latter and
ridiculous, but politically disastrous. "Bussing Ed
McGovern will take the youth vote; Jackson will
Muskie" is neither wise in policy nor winning poli-
skim off the union vote-and George Wallace could
tics, North or South-and Muskie's position reflects
be working the North Florida precincts where the
a lack of touch with public opinion and a slavish ad-
major issues are things other than phosphates in
herence to the Establishment line-light years out of
detergents and alligators in the Everglades.
style with the thinking and politics of the 1970's.
His outrageous slur on black Democrats, the back-
WISCONSIN-Another hurdle for Muskie, and a
bone of his party, by ruling any of their number out
particularly difficult one if he has already been
for consideration as Vice President has as predicted-
winged in Florida. Here, McGovern could cut into a
fueled a fourth-party black Democrat Presidential
Muskie majority; and a Proxmire candidacy would
drive. If black Rep. Shirley Chisholm runs for the
conceivably defeat the Maine Senator.
Presidency, if a black party is formed out of the rib
cage of the Democrats-then Ed Muskie can claim
INDIANA-While Birch Bayh has not exactly set the
paternity.
world on fire in his pursuit of the nomination-pre-
sumably he could run a strong race in his own
Mea Culpa Politics
home state primary-if rival Democratic Sen. Vance
Hartke chooses not to play dog-in-the-manger.
Another endemic Muskie problem is his continuing
reliance upon and adherence to kooky advice from
his youthful advisers. Instead of talking of the issues
OREGON-Lindsay has good strength here on the
of concern to Governors in San Juan, Muskie threw
left and on the right of the Democratic Party; there
away his text and indulged in sackcloth-and-ashes
is understandably attachment to good neighbor Scoop
Jackson, for whom Oregon is a back-yard as New
rhetoric ("We are all guilty for Attica") that went
Hampshire is for Mr. Muskie.
out with the Kerner Commission and the Chicago
Convention. The Governors were rightly appalled by
the breast-beating sermon. An opportunity was lost;
CALIFORNIA-The last major hurdle to the nomina-
and new doubts raised about whether Muskie really
tion, and here, Muskie is truly in trouble. The re-
knows what he is doing.
spected Field Poll shows him a two-to-one underdog
to Edward Kennedy, and unless Muskie has run up an
impressive string of primary victories to change that
With six months to go until the Presidential pri-
figure, and unless Kennedy steps back and lets
maries, here is the way FIRST MONDAY sees
Muskie win by default in California, Muskie faces a
Muskie's chances:
most unenviable situation. A crushing defeat in the
Democratic Primary in the nation's largest state
NEW HAMPSHIRE-A sure winner for Muskie here.
could be the shocker that could convince the Demo-
But since he is front-runner, since N.H. is his back-
cratic powers that they had to turn elsewhere to win.
4
A Reporton a
Positive Presidency
October, 1971
The
Lift
Leadership The President who takes
office in 1969 will lead this
nation in its reach for greatness
only if he summons a new
spirit of '76-a spirit conceived
in old glories, born to speak to
its own time, destined to shape
a glorious future.
Richard Nixon
(Williamsburg, Va., October 10, 1968)
"A large vision of America has been put forth a record of much genuine achievement." Daniel P. Moynihan
Energy in the Executive
In his farewell remarks to the Nixon Cabinet before
The record of the Nixon Administration clearly
returning to academe at the end of 1970, Presidential
confirms the most optimistic hope of The Federalist.
Counselor Daniel P. Moynihan eloquently captured
Richard Nixon moved into 1971 deploying energy
the spirit, the drive and the vision embodied in the
in the Executive more creatively, more purposefully,
vast accomplishments of the Nixon Administration
and more productively than ever.
at mid-term.
On January 16, 1971 he stood before the Joint
However: "I am concerned," he told his colleagues,
Session of the 92nd Congress and delivered a State
"that the approach of another national political
of the Union Address that called for "a new
season may have ended the little time allowed any
American Revolution-a peaceful revolution to
President to speak for all the nation and address
turn power back to the people."
himself to the realities of the possible."
The President's historic address was followed by a
That concern has occupied scholars and challenged
separate "State of the Union Message on Foreign
Presidents since the advent of the American system
Affairs" in February. Its thrust: "A world of oppor-
of self-government.
tunity in a world without war."
The year before George Washington took office,
On July 15 the President stunned the world with his
Alexander Hamilton-in The Federalist-foresaw
announcement that he would embark on a "Journey
that a four-year presidential term might seriously
for Peace" to the People's Republic of China.
affect "the spirit and character of government;"
On August 15, his momentous announcement of a
that, "as a President approached a new election,
forceful new design for economic stability was
his firmness could decline."
hailed by thoughtful Americans as the highest level
But he also saw-as did Dr. Moynihan-that that
of gratifying leadership.
very challenge could spur a President of deep char-
acter to "devote his stewardship to achieving, with
fortitude, the measures he might incline to pursue."
Hamilton called it the need to sustain "energy in
the Executive."
THE SPIRIT OF '76
OF
THE
In July, President Nixon
officially designated
Air Force One as The Spirit
of '76-honoring the
new spirit of America today
and heralding the 200th
birthday of our Nation.
Photographer Byron
Schumaker snapped this
cover picture of the newly
christened Presidential jet
through the starboard hatch
of an accompanying plane-
high over the Sierras.
THE
APositivePresidency
Inaugural Peace Theme
NIXON HAS
Hailed
WASHINGTON POST
THE WHOLE
Jan. 21, 1969
The 37th President's inaugural proph-
But, in the President's words, one
WORLD
ecy of attainable world peace was based on
death would still be too many. Thus the
some fundamental conditions-deep rooted
push for a swift end to the conflict through
WITH HIM
(BBC)
world knowledge, astute diplomacy coupled
negotiated settlement has had top priority.
with unceasing vigilance, and unremitting
On October 7, 1970, he announced a
Under President Nixon's leadership,
hard work.
comprehensive proposal for an immediate
American diplomacy has moved into the
Richard Nixon was remarkably
cease-fire-in-place, coupled with an Indo-
realities of the late 20th Century. Two
equipped to meet all of them. Under his
china peace conference, a political settle-
principles guide the Nixon approach in
stewardship, the United States and the
ment, mutual troop withdrawal and im-
foreign policy: (1) Partnership, not
world community have moved rapidly
mediate release of all prisoners.
paternalism, in our relations with world
toward the President's first great goal: "A
The plan was hailed by the free world
friends and allies. Decisions jointly made
full generation of peace."
and had the approval of every nation in-
and burdens fairly shared. The philosophy
Vietnam Action Gives Nation
volved in the war save one-North Vietnam.
has become known as the Nixon Doctrine.
The President's offer remains on the table.
(2) Negotiation, not confrontation, has
Hope
become the rule in dealing with adversaries
DETROIT FREE PRESS
and resolving international differences.
May 1, 1971
The Nixon Doctrine was enunciated
The new President inherited a mas-
by the President in the summer of 1969.
sive and costly involvement in Vietnam.
Its initial focus was Asia and the Pacific. It
549,500 American troops were on the
is the key to the dramatically increased
scene. 31,000 already had died there and
self-sufficiency of Vietnam and the extend-
the list was growing by about 300 new
ed economic and military assistance to
names a week. No end or exit in sight.
Cambodia minus the commitment of
President Nixon moved immediately
ground combat forces. Under the Doctrine
forward with a studied, three-phase plan of
the American military presence in Thailand,
negotiation, Vietnamization and American
the Philippines, Korea, Japan and Okinawa
troop withdrawals.
has been reduced by a total of 62,000 men.
By May 1969: a generous new
A treaty returning control of Okinawa to
American proposal to get the stalled Paris
Japan was signed on June 17 of this year.
talks moving.
By June 1969: a re-invigorated ARVN
Journey for Peace
taking over the fighting and the recall of
Within ten days after taking office,
25,000 Americans (the first troop reversal
President Nixon began a series of carefully
since this nation became involved in the
graduated moves to normalize relations
war).
with the People's Republic of China-after
By December 1st of this year: a total
two decades of implacable, mutual hostility.
of 365,000 Americans will have been
World leaders began to have some
brought home (more than two-thirds of
inkling of the President's vast global design
the 1968 force).
in April 1971, when the United States' table
Two significant Allied incursions were
tennis team was invited by Peking to visit
ordered to speed the war's end. The cour-
the mainland. The President immediately
ageous Presidential decisions to strike into
Vietnamese
followed up by relaxing further trade and
Cambodia (June 1970), and support the
travel restrictions. In June, he freed a
ARVN Laotian incursion (February 1971)
broad range of non-strategic export-import
were made in the face of expected
political/critical storms.
Can Hack it,
goods between the two countries.
But, not even the most hopeful
The critics were wrong.
The bold thrusts crippled the enemy's
Gen. Abrams
global thinkers were prepared for the
enormity of the President's July 15th an-
war machine, cleaned out his sanctuaries,
nouncement that he would undertake a
disrupted his supply lines, and bought time
for the final phases of Vietnamization. And
Tells
personal Journey for Peace to Peking.
they did what the President was aiming for
when he weighed the risks-they cut Amer-
President
ican casualties down to a minimum and
Exuberant
reduced the overall fighting.
CHICAGO DAILY NEWS
By Summer of 1971: American com-
June 5, 1971
bat deaths averaged 25 a week (less than
Response
10 percent of the toll three years ago),
(TIME)
and were still declining.
manageable handle on foreign assistance.
The World Community
Nixon Broke
Its recommendations became the
The vigorous participation of American
basis for sweeping reforms recommended
Ambassadors and the President's own ad-
to Congress in September 1970. In April
Berlin Talks
dresses before the General Assembly, give
1971, the President reported substantial
testimony to the Nixon Administration's
progress and submitted legislation: (1) to
support of a strong United Nations-and to
Deadlock
separate aid into basic categories (i.e.,
Mr. Nixon's belief in the power of the
security, development and humanitarian);
world forum in international relations.
(2) channel aid through multi-lateral insti-
LOS ANGELES TIMES
He helped secure agreement with the
tutions when feasible; and (3) replace the
Aug. 3, 1971
Organization of American States on the
AID with a U.S. International Develop-
prevention of terrorism and kidnapping,
Nixon's Mideast Policy
ment Corporation and a U.S. International
and submitted the Genocide Treaty and the
Development Institute.
A Working Reality
Hague Convention on Hijacking for
Senate approval.
DETROIT NEWS
March 7, 1971
Nuclear Treaty, Peace
Milestone
The cease-fire which the Administra-
tion helped arrange in 1970, is now going
WASHINGTON POST
into its second year. It was a gigantic step
March 6, 1970
Nixon: A Man
toward breaking the stalemate between
In one of the most important actions
Israel and her Arab neighbors, and averting
since chemical arms were discovered,
a confrontation between the superpowers.
President Nixon flatly denounced biological
of Principle
With the fighting stopped, America con-
warfare weapons. He extended the United
NEW YORK TIMES
tinues to press for a peace settlement. At
States ban on first use of lethal chemical
March 16, 1971
the same time, the President is committed
weapons to include incapacitating chemi-
"We do no seek power as an end in itself.
to maintaining the balance of power.
cals and he has renewed the fight for Senate
We seek power adequate to our purpose,
approval of the long-standing 1925 Geneva
and our purpose is peace.
Nixon's Realistic Formula
Protocol outlawing biological weapons in war.
For the first time in twenty years, the
For Western Hemisphere
In March 1970 the milestone Nuclear
Presidential budget for Fiscal '71 provided
Non-Proliferation Treaty was ratified and,
more dollars for human resources than for
KANSAS CITY STAR
in February of this year, a civilization-
military purposes.
Feb. 2, 1970
saving treaty banning nuclear weapons from
At the same time, the President has cut
The success of President Nixon's
the seabeds was signed with Britain, the
no corners on preparedness. The Senate has
partnership policy is evident in the United
USSR and 59 other nations.
twice sustained his plans for ABM Safe-
States' strengthened ties with Mexico.
Under the President's direction,
guard deployment and both the Poseidon
Tensions with Peru were submerged by
America has taken the lead in curbing
missile at sea and the Minuteman III on land
America's heroic relief effort following the
international exploitation of oceanic re-
are being deployed apace. Improved hard-
disastrous 1970 earthquake. Mrs. Nixon's
sources and in developing strict conventions
ware and upgraded service efficiency will
personal mission to the stricken country
to prevent oil pollution.
offset reduced manpower levels.
in 1970 is counted by the Peruvian
people as a shining example of American
goodwill.
The President's measured and re-
strained reaction to the accession of a
Marxist government in Chile gave support
to his stated belief that our attitude toward
any nation would be determined by its
attitude toward us.
The importance of the emerging
African nations in Nixon foreign policy was
emphasized by two highly significant official
visits. William Rogers' extensive coverage of
the continent in January 1970 marked the
first official African tour by an American
Secretary of State. And, in July of this year
Vice President Agnew served as the Presi-
dent's personal emmisary to heads of State.
President's Massive
Message Offers A Better
Foreign Policy
CHRISTIAN SCIENCE MONITOR
Feb. 20, 1970
In one of his earliest Presidential
actions, the new Chief Executive com-
missioned a special task force and charged
its members with putting a reasonable,
Nixon Urges Draft Lottery
On August 8, 1969, the President pre-
WASHINGTON STAR
May 19, 1969
Nixon
sented his plan for national welfare
reform to the American people: "A
The single greatest cause of youth
system that is fair to the poor, fair to
unrest in the late '60's-the inequitable
Revolution -
the taxpayer and true to the spirit of
independence that has built America."
draft system-received priority attention
of the new Administration.
Farewell
With the ultimate goal of an all-
Nixon's
volunteer armed force, the President moved,
meanwhile, to make the existing draft less
to Yesterday
onerous. Late in 1969, the lottery system
PHILADELPHIA INQUIRER
Bold
was instituted, reducing the period of
Jan. 25, 1971
prime draft vulnerability from seven years
"A new American Revolution-a peaceful
to one and ending both occupational and
Revolution to turn power back to the
Approach to
paternity deferments. The 1971 extension
people.
of Selective Service phases out student
deferments and equalizes nationwide lot-
Mayors Back Nixon
Welfare
tery number call-ups.
Revenue Plan
BOSTON GLOBE
The President's target date for change-
BALTIMORE SUN
Aug. 12, 1969
over to a complete volunteer force is
Feb. 24, 1971
July 1, 1973.
To reverse the four-decade flow of
As passed by the House and now
power to Washington; rescue democracy
awaiting Senate action, his "workfare"
from under the costly layers of bureaucracy;
package includes: (1) uniform national
Students
relieve the financial crisis of the States and
standards of eligibility, a $2,400 income
cities; and make government responsive to
floor for a family of four; (2) work
Hail Nixon's
the real needs of the people-these were his
incentives, retention of proportionate
goals. (1) General Revenue Sharing-
welfare benefits for the working poor;
1.3% share of Federal personal income tax
(3) strict work and training requirements
Draft Plan
to the States with a pass-through of about
and placement services to speed transition
half of the funds to localities; (2) Special
from welfare rolls to payrolls; (4) help for
CHICAGO SUN TIMES
Revenue Sharing-a package of six pro-
families headed by men to curtail breaking
May 19, 1969
grams (manpower, law enforcement,
up of homes; (5) guarantees to keep State
welfare costs at or below 1971 levels and
education, transportation, urban and rural
The President Toward Youth:
development), funded by the $10 billion
to encourage States to supplement Federal
Dignity and Understanding
now being parcelled out under 130 grant
support payments.
programs and augmented by $1 billion-plus
WASHINGTON STAR
Jan 21, 1971
in new money
President's Policy Marks
President's
Welcome Chapter in Federal
Administration
'New
HARTFORD TIMES
June 15, 1971
American
To move the federal government into
the realities of management in the '70's and
Revolution:'
curtail the serious overlap of departmental
functions, the President called for a sweep-
ing reorganization of the Executive Branch.
Of the 11 existing Cabinet departments only
Exciting.
State, Defense, Justice and the Treasury
would remain unchanged. The other seven
Can Bring
would be reshaped into four broadly
functioning areas: Human Resources,
Natural Resources, Community Develop-
Real Progress.
ment and Economic Affairs.
The Office of Management and
DENVER POST
Jan. 21, 1971
Budget has superceded the old Budget
Bureau as watchdog of policy execution,
and two new Cabinet-level groups have
Nixon's on
been created- Domestic Affairs and
International Economic Policy.
In 1969 the President reorganized
Target
OEO into a pilot program laboratory and
took it out of its old cross-purpose opera-
SAN FRANCISCO CHRONICLE
tional role.
Jan. 21, 1971
House Unit Votes Yes On
Nixon Pushes Job Help
President's
Nixon's Welfare Reform
for Viet Veterans
NEW YORK TIMES
WASHINGTON POST
Tenacity Pays
March 6, 1970
March 13, 1971
In May 1969, President Nixon mobil-
Meanwhile, as the wind-down of the
Off In SALT
ized his Administration against the
Vietnam war released increasing numbers
"intolerables" of hunger and malnutrition
from their jobs and as inflationary de-
amid abundance.
mands were curbed, the unemployment
Stalemate
Basic reforms in the Food Stamp
rate had edged upward.
program have increased recipients from
The President moved to help those
Breakthrough
2.9 million in 1968 to 10.5 million this
caught in the transition. The Jobs for
year. Food assistance recipients now
Veterans Program, by his order, facilitates
OMAHA WORLD HERALD
number 14.2 million as compared with
referral of veterans to Federal and
June 22, 1971
6.6 million and only 9 counties in the
federally-contracted job openings.
country are now without family food
He has also worked to minimize
programs. School lunch programs have
employment losses in defense and aero-
increased from 3 million to 7.4 million.
space industries. Two examples were the
More than 10,000 nutritionists now work
inherent employment in the extension of
in low income communities. In 1968
loan guarantees to Lockheed and his
there were none.
effort to save the SST. In the spring of
this year, he initiated a $42 million pro-
gram to aid jobless engineers and scientists.
The President signed into law his
Nixon Talks
proposal to add nearly 5 million workers
to the unemployment insurance system
and to expand the size and duration of
Budget
benefits.
Sense
Nixon Manpower Program
Holds Promise of Success
BUFFALO EVENING NEWS
DETROIT FREE PRESS
Jan 27, 1971
March 8, 1971
The Federal budget had been in
He asked Congress to replace $1.5
deficit since 1965. Coupled with a period
billions in Washington-run manpower
of full employment generated by wartime
training programs with a $2 billion
production and the support of a massive
Special Revenue Sharing for Manpower.
defense establishment, these successive
This would permit States and cities to
deficits had triggered a raging inflation.
tailor their programs to the specific needs
Committed to "a new prosperity,
of their own labor markets.
without inflation and without war," the
The President has urged the pro-
President's task was not only to check the
vision of 200,000 public service employ-
vicious wage-price spiral, but also to keep
ment jobs as part of welfare reform and
employment up during the transition to a
the creation of 150,000 of these jobs under
peacetime economy.
the new Emergency Employment Act of
(To date, more than 2 million people
1971. Government-assisted job opportuni-
have been released from defense industries
ties for disadvantaged youth in 1971 were
and the armed forces).
at an all-time high of 824,000.
His first move attacked the rise in
living costs. He trimmed his inherited bud-
Barometers
get of Fiscal '69 into a surplus, and con-
While unemployment remained as a
tinued the discipline into Fiscal 1970 by
worrisome national problem at the 6%
veto of runaway spending bills. He won
level, other major barometers clearly
his fight for extension of the income sur-
indicated that the pace of economic
tax and challenged Congress to cut 57
activity was accelerating.
obsolete Federal programs.
The Gross National Product, in
Moving into 1971, he achieved a
real terms (excluding the effect of price
steel price-increase rollback. He established
increases), grew at an encouraging annual
a labor-management-public committee to
rate of over 6% during the first half of this
promote wage-price stabilization in the
year. Consumer spending quickened and
construction industry, and vetoed a $2
automobile sales ran at a 9-10 million
billion accelerated public works bill that
annual rate. New housing starts reached
would have generated severe pressures.
their highest level in twenty years.
Taken together, his actions braked
the inflation to 4% in the first half of
1971 from its 6% high of 1969.
postponement of Federal pay
President Takes Personal
Mr. Nixon
raises.
Charge of Cancer Fight
A 90-day freeze on wages and
WASHINGTON POST
Makes Sense
prices to halt the already weak-
May 12, 1971
ened inflationary spiral; a Cost of
Living Council to work with man-
Congress has responded to the Presi-
UKEE JOURNAL
dent's call for a national commitment to
Nov. 16, 1970
agement and labor to maintain
stability after the freeze.
the conquest of cancer. The extra $100
Indicative of the President's long view
million appropriation was signed into law
of a balanced and healthy American econ-
Suspension of the convertibility
late in May. The Senate has approved his
omy was his call for the White House Con-
of the dollar into gold; and a
request for an independent Cancer-Cure
ference this year on "The Industrial World
temporary 10% import surcharge.
Program reporting straight to the President.
Ahead: A Look at Business in 1990."
There were few who could doubt that
In the vital area of industrial and
in his quest of "a new prosperity, without
individual mobility, the President's pro-
inflation and without war" President Nixon
grams are expanding and modernizing
was indeed addressing himself to the reali-
We Welcome
America's merchant fleet, establishing an
ties of the possible.
Airport and Airway Trust Fund and revit-
alizing rail passenger service.
Nixon's Attack
His plan to support and assist small
business went to Congress in 1970. His
message on national energy needs-an
Nixon Health
on Drugs
historic first-was presented this June. He
obtained his requested legislation to regu-
Plan Sound,
In Schools
late one-bank holding companies and to
WICHITA EAGLE
insure investors against brokerage failures.
He has established a Presidential Com-
Sharply
March 16, 1970
mission on Financial Structure and Regu-
The President has escalated the war
lation to study the needs of American
capital. It was a fine record. The trillion-
Upgrades
against drug abuse. In 1970 he established
a National Clearinghouse on Drug Abuse
dollar U.S. economy was adjusting to a
Information; obtained Congressional ap-
settling change from a decade of dis-
Protection
proval to reform the Federal drug enforce-
ruptive explosions. Inflation had been
ment laws.
ST. LOUIS GLOBE DEMOCRAT
dampened. Business activity was
Command center of his "new, all
Feb. 19, 1971
picking up.
out offensive" is the new Special Action
President Nixon's proposal for a
Then Richard Nixon made his bold
Office for Drug Abuse Prevention to coordi-
realistic National Health Strategy was pre-
move. On August 15th, he outlined to the
nate the work of Federal agencies.
sented to Congress in February.
American people the most sweeping design
The Defense Department has massed
for economic stability undertaken by any
A Better Health Care System. Funding, in-
an attack to identify and rehabilitate
Administration in forty years:
centives and legislation to encourage
servicemen addicts. V.A. assistance will
growth of Health Maintenance Organiza-
be increased.
GRAND
tions (HMO's). Reform and increase medical
school grants. More aid for low-income
students; train more technicians; fund
health education and medical centers in
DESIGN
Nixon Blocks
deprived rural areas and inner cities; loan
forgiveness to medical personnel who locate
in scarcity areas; a National Health Service
Narcotics
FOR
Corps.
Access to the System. A National Health
Traffic
RECOVERY
Insurance Act; employer share of premi-
ums; Family Health Insurance Plan with
WASHINGTON STAR
federally funded coverage for the poor re-
June 6, 1971
TIME
placing the inequities and variations of
The President has intensified the
Aug. 1971
Medicaid; deepened Federal commitment
drive to cut drug availability at the source,
to biomedical research. A private National
beefing up the Bureau of Narcotics and
Investment tax credits to create new
Health Education Foundation; increased
Dangerous Drugs, the Bureau of Customs,
jobs and stimulate employment; re-
funds for highway and job safety, and
and the Internal Revenue Service. Coopera-
peal of the automobile excise tax;
alcoholism treatment.
ating with France, Mexico, Turkey and
advance of the $50 personal income
Much of the plan is still tied up in
several Asian nations the Bureau has dealt
tax exemption a full year (to 1972).
Congress. However, the first HMO devel-
smashing blows to traffickers. On June 30
Revenue losses to be accompanied
opment grants were awarded by HEW in
the President announced Turkey will
by federal belt tightening; a 10%
June; health service centers in poverty
cease all opium poppy production within
cut in foreign aid; deferral of ef-
areas have increased four times since early
one year-source of more than half the
fective dates for revenue sharing
1969; health planning agencies have
heroin entering the United States. He has
and welfare reform (both still a-
doubled and now serve half the population.
asked that drug abuse battle funds be
waiting Congressional action);
hiked two-thirds over his original request,
to a total of $371 million in Fiscal '72.
Nixon's
Environment
Plan
Historic
CHARLESTON GAZETTE
July 20, 1970
A Presidential Push On
Pollution-Pronto
MIAMI HERALD
Dec. 27, 1970
In February 1970 President Nixon
sent Congress a 37-point environmental
EPA; more financial help for construction
New Sense of Action in
quality program covering the water, air,
of waste treatment plants; new legislation
waste, noise, parks and recreation. He
on ocean dumping, noise levels, pesticides,
Washington:
called for direct action, tough laws, new
and toxics.
Administration
incentives and extensive research. Mean-
He asked for: National Land Use
Emphasizes Home Front
while, he moved through executive
Policy; stepped-up Legacy of Parks Pro-
U.S. NEWS AND WORLD REPORT
action: a new Council on Environmental
gram; power plant siting law; and a Mined
Feb. 9, 1970
Quality to work with his Cabinet Com-
Area Protection Act. An independent
mittee on Environment; a National In-
Environmental Institute for research and
Besides General Revenue Sharing,
dustrial Pollution Control Council to
studies; a World Heritage Trust; and to
the President has asked Congress to com-
deepen public involvement. He mandated
preserve earth's treasures, oil spill pre-
bine Model Cities, urban renewal, water
pollution abatement by Federal facilities
vention.
and sewer grants, and rehabilitation loans
and low-lead gasoline for Federal vehicles.
His June 4 message to the Congress
into a $2 billion Special Revenue Sharing
initiated a drive to meet future energy
package called Urban Community Devel-
President Firm in Fight to
needs, free of pollutants, including a
opment.
Save The Environment
commitment to bring the fast breeder
With 24 million Americans living in
nuclear reactor into a commercial
substandard housing, HUD is conducting
CHICAGO SUN TIMES
energy service.
Operation Breakthrough to develop new
Feb. 9, 1970
Oil drilling in the Santa Barbara
low-income, industrially produced housing.
In July 1970 he submitted a reorg-
Channel was halted; the Everglades saved
Production of federally assisted housing
anization plan to combine elements and
from a super jetport; the Cross Florida
doubled to more than 400,000 units in
responsibilities from nine agencies into a
Barge Canal stopped; the Alaska Pipeline
1970 alone. The pioneering New Com-
new Environmental Protection Agency;
project was subjected to minute scrutiny.
munities program is building whole new
Congress approved, and the EPA was in
cities in five States.
Nearly 1400 Environmental Impact State-
business by December. The President's
ments on intended actions have been
Last fall, Congress passed the ad-
air quality proposals were signed into
filed by Federal agencies. The National
ministration's Urban Mass Transportation
law on the last day of 1970. This summer,
Park Wilderness Systems have been ex-
Assistance Act, providing $10 billion in
the President ordered Federal aid and
panded; important parcels of Federal real
Federal aid to relieve metropolitan con-
contracts denied to convicted air pol-
estate have been turned over to States
gestion over the next 12 years. Special
luters.
and localities for recreational use; bill-
Revenue Sharing would provide over
board removal along Federal highways
$2 billion for general transportation use,
Nixon's Environmental
has begun; endangered wildlife from
plus $525 million more for mass transit
Agency: Big Gain in
whales to bald eagles have been shielded
capital investment.
by Federal intervention.
In January 1969 President Nixon an-
Pollution Attack
nounced a program aimed at making
CLEVELAND PLAIN DEALER
Nixon Puts Teeth in
Washington, D.C. "once again what it
July 10, 1970
Refuse Act
ought to be: a proud, glorious city,
The Environmental Protection
cherished by every American."
MINNEAPOLIS JOURNAL
Agency, endorsed by Congress at the
Dec. 27, 1970
President's urging in 1970, consolidates
Federal watchdogging of the air, water,
waste, noise, pesticides and radiation.
In 1971 the President's second
We Applaud President's
environment message introduced a wide
range of new proposals and urged passage
Crackdown on Polluters
of those not yet enacted by Congress: sulfur
oxides emissions charge and a tax on leaded
CHICAGO TRIBUNE
gasoline; wider enforcement power for the
Feb. 11, 1970
Nixon Seeks
Nixon's Education Reform
Major Boost
Proposals Spur a Lively
in Farm Aid
Flow of Ideas
CHICAGO TRIBUNE
March 22, 1970
Goal of $10 Billion
Education Reform
ting more than two and a half million stu-
Exports Over Current
In July the President signed a
dents. His Career Education Program
Record of $7.7 Billion
record $5.1 billion appropriation for the
would support critical skills education,
Office of Education.
increase the "job relevance" of college.
SAN DIEGO UNION
He has established: a Commission
His National Foundation for Higher Ed-
May 3, 1971
on School Finance; a program to guarantee
ucation would foster "excellence, innova-
The Presidential inspired Agricultural
the right to read; a new Office of Child
tion, and reform."
Act of 1970 requires annual reports on
Development in HEW. His 1970 message
government services to rural America. The
on elementary and secondary education
Nixon's Education Goals
first such report, issued this March, showed
called for a new National Institute of
Offer Hope to Black Children
housing loans up 56%, manpower develop-
Education. His proposed Eduçation
ment grants up over 50%, waste treatment
Special Revenue Sharing plan would
William Raspberry (WASHINGTON POST)
March 21, 1970
grants up 174% during Fiscal 1970.
allow States and localities to decide how
President's proposed Special Reve-
to use $3 billion in Federal educational
It was the Supreme Court order for
nue Sharing for Rural Community Devel-
funds.
school desegregation in 1954 which really
opment would make $1.1 billion available-
The President has been adamant
opened the modern era of hope and pro-
a 33% increase of funds-the largest raise
in his view that "no qualified student who
gress for black Americans. Yet, in the 15
given any of the six Special Revenue Shar-
wants to go to college should be barred by
years up to 1969, a scant 6 percent of all
ing programs.
lack of money." He proposed channeling
black children in the South had been
Farm exports reached a record-high
more Federal aid money to students from
placed in legally desegregated school sys-
$7.7 billion in Fiscal 1971. Price levels are
low income families and setting up a Na-
tems. But by the time school let out last
strong and improving. The total income of
tional Student Loan Association benefit-
spring, that figure stood at 92 percent!
American farmers is up. The President has
moved to increase the supply of farm
credit-increasing Farmers Home Admini-
stration insured loans by almost three-
fourths in Fiscal 1972. He has asked
Congress to permit the FHA to insure
operating loans.
FARMERS
APPLAUD
NIXON
ACTION
(CHICAGO TRIBUNE)
Nixon's First
Hundred
Days Score
High
WASHINGTON STAR
April 30, 1969
Nixon Strives
Nixon's New Square Deal
for Equal
for American Indians
Opportunity
WASHINGTON STAR
July 10, 1970
AKRON BEACON JOURNAL
"The time has come, to create the
phasis on encouraging greater Indian con-
March 7, 1970
conditions for a new era in which the
trol of Indian schools. The President also
Indian future is determined by Indian
pledged more money for economic devel-
In 1970 the President signed into
acts and Indian decision.
opment and health programs and proposed
law new amendments to the Voting Rights
His June 1970 proposals to the
new help to Indians in urban areas. Later
Act of 1965. Under it, nearly one million
Congress would give Indians the oppor-
in 1970, the President won Congressional
blacks have registered to vote for the first
tunity to control government programs
approval to return the sacred Indian lands-
time. More than 400 Negroes have been
designed to help them, with special em-
Blue Lake, New Mexico-to the Taos Pueblo.
elected to State and local office.
Equal employment under Federal
contracts has been strongly pushed by
the Office of Federal Contract Compli-
ance.
Mr. Nixon, The Practical
Under President Nixon the Civil
Rights Act Title VI compliance budget
President
IDAHO STATESMAN
Aug. 20, 1969
has more than doubled.
Nixon Moves
to Help Blacks
Victor Riesel, Feb. 4, 1971
In June, President Nixon faced the
issue of fair housing head on in a compre-
hensive policy statement. The Administra-
tion is determined, he said, to create
equal housing opportunity, so that people
of the same income level will have the same
range of housing choices.
Federally assisted housing starts in
the low and middle income category have
increased fourfold in four years: Federal
facilities have been ordered to consider
inexpensive housing availability in choosing
new sites; and new relocation rules have
been laid down to end uprooting of the
poor by urban renewal projects.
Under the President's new "Black
Capitalism" program, Federal loans to
small minority businesses have doubled.
Federal contracts, procurement, and bank
deposits are being directed toward minor-
ity businesses and banks.
Spanish-Speaking Americans
In 1969 the President signed legis-
lation creating a Cabinet Committee on
Women's Progress
Opportunities for the Spanish-Speaking.
Women also registered important
positions. The President has named more
HEW went to work on bilingual and bi-
gains. The President has established a
women-forty-to high level posts than any
cultural educational plans to help remedy
special Task Force on Women's Rights
previous administration. Among them, the
school discrimination against Spanish-
and Responsibilities, to end sex discrim-
first women to head the U.S. Tariff Com-
speaking children. The Civil Service Com-
ination on Federal contract work, and di-
mission, the Federal Maritime Commission,
mission launched a 16-point program to
rected the heads of all Executive Depart-
VISTA, and the National Endowment of
open up Federal job opportunities.
ments and Agencies to implement action
the Arts. He is also the first President to
plans aimed at attracting more qualified
nominate a woman to General rank in the
women to top and mid-level appointive
military services-five of them so far.
Nixon Has Kept Faith With American People
NASHVILLE BANNER Dec. 30, 1970
"The era of permissiveness with regard to
ances in 1970 were two-thirds below 1968.
Congress last year passed the Presi-
law enforcement is at an end in the
The President has increased Justice
dent's District of Columbia Court Reform
United States.'
Department funding four-fold and bolstered
and Criminal Procedures Act.
There is evidence that the President's
manpower by one-third. More marshals,
Congress also enacted administration-
war on crime is being won. In the first
FBI agents, judges, narcotics agents, and
proposed legislation attacking organized
quarter of 1971, the rate of serious crime
Assistant U.S. attorneys have been put in
crime, including measures to curb gambling
increase nationwide was 6 percent-lowest
the field. He raised the Law Enforcement
and to improve the information-gathering
in five years and less than half the rate in
Assistance Administration budget tenfold,
process. New anti-racketeering strike forces
1970; crime decreased in 61 major cities;
with $500 million of the $700 million re-
were organized in major cities. The Com-
convictions of organized crime leaders
quested this year earmarked to upgrade
prehensive Drug Abuse Prevention and
have doubled; prosecutions of drug traf-
State and local police and courts through
Control Act of 1970 was another reform
fickers are up two-thirds. Civil disturb-
revenue sharing.
milestone.
Great Speech
Nixon Moves to Improve
to Great
Veterans' School Benefits
Nation
ALBANY KNICKERBOCKER NEWS March 17, 1970
BUFFALO EVENING NEWS
The President has increased VA ap-
letters a year, counseling hospitalized vet-
Feb. 8, 1971
propriations by nearly half since 1968. His
erans at bedside, and conducting a battle-
Jobs for Veterans Program is aimed at giving
field outreach program.
"Let us forge an alliance of the generations.
the returning servicemen employment
Three new VA hospitals have been
Let us work together to seek out those
priority where possible. The GI Bill educa-
opened during the last 31 months, and six
ways by which the commitment and the
tion fund has been raised 35%. For the
more are under construction-budgeted
compassion of one generation can be
first time, veterans' home loan interest
this year at 11 times the 1969 level. Medical
linked to the will and the experience of
ceilings have been reduced, and the pro-
research funds are up by one-third in the
another so that together we can serve
gram extended to more types of housing.
Fiscal 1972 budget, and 27 new drug abuse
America better and America can better
Loan applications reached a 15-year peak
centers will soon join the five already in
serve mankind."
this May. The VA is holding field sem-
operation.
Three major White House Conferences
inars, writing more than a million personal
in a twelve-month period beginning last
December-on Children, on Youth, and on
Aging-give evidence of the President's de-
termination to enhance the quality of
American life-from the infant's first mo-
ments in the world to the senior citizen's
retirement years.
President Has
Special
Tenderness for
Children
WASHINGTON DAILY NEWS
Feb. 6, 1970
He initiated a range of programs
running from the "first five years of life"
project and the National Center for Child
Advocacy, to draft reform, education re-
form, and the Constitutional amendment
making the 18-year-old vote a fundamental
political right. He has assembled one of the
President's "Buyer's Bill of
youngest White House staffs in history.
Nixon Hails Youth Vote As
Rights:" Solid Step in Right
26th Amendment Certified
Direction
CINCINNATI INQUIRER
July 5, 1969
CLEVELAND PLAIN DEALER Nov. 1. 1969
ACTION
Older Americans
Late in 1969 and again this spring,
On July 1st, this year, the Peace Corps,
The President reaffirmed his support
President Nixon called on the Congress to
VISTA, and several other Federal volunteer
for the senior citizens' income floor em-
enact a comprehensive "Buyer's Bill of
programs joined to form the ACTION
bodied in the welfare reform bill; for
Rights" for stronger consumer protection.
Agency. ACTION, in partnership with the
higher widows' benefits; and for a cost-of-
He created an Office of Consumer Affairs
non-government National Center for Vol-
living escalator to make social security,
in the Office of the President.
untary Action launched by the President
(raised 25% over the past two years but
These Nixon proposals still await
in 1969, answers his Inaugural call "to
still too low in many cases) secure against
action on the Hill: a product safety
reach beyond government, to enlist the
inflation. He has moved against age dis-
program, a Consumer Fraud Prevention
legions of the concerned and the commit-
crimination in employment; to upgrade
Act, a Fair Warranty Disclosure Act, a
ted."
care facilities for the elderly; protect the
Consumer Product Test Methods Act, and
Medicare trust; improve community serv-
legislation to broaden the powers of the
ices, transportation, and nutrition.
Federal Trade Commission.
President Redeems Promise, Takes
Government to People
MIAMI HERALD
March 13, 1971
Mr. Nixon's Goals: Full Steam Ahead!
NEW YORK NEWS Jan. 24, 1971
Space
The President has shaped a long-
attitudes that help produce them.
decadence, the complacence of wealth.
range plan for the space program after
The nightmares are ending.
Said the President: "The United
Apollo-to set a sustainable pace while
In July of this year, in Kansas City,
States is now reaching that period of test-
meeting urgent needs here on earth.
the President spoke of the fallen greatness
ing in the life of great civilizations.
of ancient Greece and Rome. He called the
"I am convinced that we have the
The Arts
roll of the enemies that brought them
vitality, the courage, the moral and
The President supported a three-
down-negativism, defeatism, alienation,
spiritual strength to survive and prevail."
year extension of the National Foundation
on the Arts and the Humanities, and has
pressed for increased funding of its two
Endowments to $30 million each in the
President Shows
current fiscal year, or three times the
level of two years ago.
Admirable Willingness to
History and the Future
The President has appointed and is
Adapt to Needs
NEW YORK TIMES
April 6, 1971
working closely with the Commission for
the American Revolution Bicentennial.
On July 3 he joined the Chief Justice and
the Speaker of the House in a special cere-
mony at the National Archives to pro-
claim the start of the Bicentennial Era.
Vitality, Courage and Strength
Working with Democrat-controlled
Congresses-the first President to face a
Congress controlled by the opposition in
both Houses in 120 years-Mr. Nixon made
up in Executive effort what the Admin-
istration lacked in partisan support. By the
end of his 30th month in office 116 out of
212 of his legislative proposals had been
enacted into law.
Facing a national press not noted
for its overall amiability toward him, the
President has been lauded by his severest
critics among them for his bold global
leadership and personal political courage.
Earning the designation of "History's
Travellingest Chief Executive," he has
kept his pledge to bring the Federal govern-
ment to the American people with repeated
meetings, Executive conferences and ex-
tensive visits in all parts of the United
States.
Taking office as one of the most
widely world-travelled and world-
knowledgeable Presidents, he has already
visited 17 foreign countries while in office
with his momentous 'Journey for Peace'
to mainland China in the immediate offing.
The first United States President to visit
a Communist capital, he went to Bucharest
in 1969 and Belgrade in 1970.
The war and underlying international
tensions are being met and mastered, as are
poverty, injustice, and pollution, and the
Nixon Moves in Right
Direction
IDAHO STATESMAN June 22, 1971
President and Mrs. Nixon with Pope Paul VI.
We have started a new
direction. We are on course.
A world of opportunity in
a world without war.
Richard Nixon, State of the Union, Foreign Affairs Message, 1971.
The President with Secretary of State William Rogers at the Western White House.
Let's be for our team. Let's be
for our country. When we hear
people say America is ugly, let's
stand up and answer. This is a
beautiful country-and the glory
of America is that we have the
greatest opportunity to make it
even more beautiful in the years
to come.
Richard Nixon
October4,1971
McNAMARA PAPERS BRING APOLOGIES
TO GOLDWATER; IN THEIR HEART THEY
KNOW HE WAS RIGHT
"Truth is generally the best vindication against
slander. "-President Abraham Lincoln.
Ever since the publication of the McNamara Papers,
which showed the Johnson-Humphrey Administration
as being something less than candid with the American
people about the war in Vietnam, there has been a
steady stream of correspondence into the office of
Arizona Sen. Barry Goldwater. The theme of the
MONDAY photo
letters is pretty much the same: You were right in
1964, we were wrong and we're sorry we voted for
SENATOR GOLDWATER looks over some of the
Lyndon Johnson for President.
apologetic correspondence he has received since pub-
lication of the McNamara Papers.
The most well known correspondent, former JFK
Ambassador to India John Kenneth Galbraith, offered
Goldwater Truthful, Honest
a "semi-apology" to the GOP's 1964 Presidential
"I was a loyal Johnson man and swallowed the line
standard-bearer:
we were handed, when in reality you simply squared
Galbraith Semi-Apology
with the American people and spoke your mind
"...it seems to me that all of us who campaigned
truthfully and honestly If possible I would appreci-
ate a picture of yourself so that I may never forget
against you in 1964 owe you at least a semi-apology.
my misconduct. "-A man from Toronto, Ohio.
I feel as opposed as ever to the war and to carrying it
to the North. But it seems to me that those of us
"I wish to write you for many reasons but the most
who held that position should now be less in conflict
important to me right now is that I am eating my
with those who made their position clear-as you
words and I owe you an apology I am a strong,
did-than with those who did not."
registered Democrat, which was the reason I was
against you. However the years have taught me a
lesson-to be honest first and Democrat second."-A
Samples from Sen. Goldwater's correspondence in-
woman from Hinsdale, Mass.
clude the following:
"I beg your forgiveness. Senator, I beg you do me a
"As a Democrat, I am ashamed of the treatment my
favor. I would like to have a hand-written statement
party gave you in the 1964 election. Clearly, it was
saying 'I forgive you, Joe.' It is my intention to
unwarranted and vicious; clearly the wrong man was
frame this and place it in my home and forever tell
elected I cannot speak for the Democratic Party
my children of how to judge a man."-A man from
(who can?) but I do extend my apology to you for
Miami, Fla.
their past calumny."- man from Detroit, Mich.
"I want to express my apology for not supporting
you back in 1964. You were telling the truth about
"This is a brief note from a fool who apologizes for
what would be involved in the fighting in Vietnam
having voted for Johnson instead of you."-A man
History has vindicated you."-A man from Arlington,Va
from Oxnard, Calif.
Sen. Goldwater, however, does not look upon what
has happened as vindication and takes very little
"You were right, Senator, we were wrong, at least in
satisfaction in being able to say I told you so.
the realization of what it would take to win the
Goldwater told MONDAY:
war, if military victory was possible Forgive the
Throw Out Radical-Liberals
American people for their occasional foolishness.
They live in a world of images instead of substance
"I don't know, it's a pleasant feeling, but I don't feel
and often the two are confused." man from
overly happy about it because as I've told people,
Smithtown, N.Y.
(Continued next page)
21
First Monday
Would
President
Abraham
Muskie
Have Issued
the
Emancipation
Proclamation?
(With the frequent comparisons in the press of Sen.
Edmund Muskie with Abraham Lincoln, and with
Muskie's recent ruling out of any black vice presi-
dential running mate in 1972, the question arises:
Would President Abraham Muskie have issued the
Emancipation Proclamation in September of 1863?
Who knows, ,but it could have gone something
like this:)
WASHINGTON - President Abraham Muskie said
today that he does not believe "at this point in
history" he could be re-elected President if he were
to issue the Emancipation Proclamation, even though
there are many blacks who are eminently qualified
to be free.
President Muskie said the answer he gave to a private
meeting of black abolitionists was "frank, honest
and candid."
GOLDWATER
(Continued from previous page)
Muskie said he told the black leaders that "what we
it's not a case of vindication. The trouble the
are trying to do is to begin the process of making
this a country in which blacks have equality for
country is in now is because we got the wrong people
this kind of thing as well as others."
in 1964 in both the office of the Presidency and the
Congress. And we still have them in the Congress
President Muskie agreed, in replying to a question
even though we now have the right President. I think
from a reporter, that there is an element of political
the job of the Republican Party is to get rid of the
risk in discussing such sensitive and controversial
people in Congress who are continuing to cause
issues. "However, I have never been one to run from
trouble with inflation and who cause us trouble with
a fight," the President declared. "I have also never
our friends and allies around the world. The elector-
looked upon consistency as an inflexible rule. As to
ate should throw the radical-liberals out of Congress."
whether or not I'm wishy-washy and have a hot
To those writing the Senator and apologizing for
temper I would only say maybe I am, maybe I'm
having opposed him in 1964, the Senator writes back:
not to the first question; and a definite no to the
second which, if you ask again, I'll punch you
"There is no reason for you to feel badly for having
in the mouth."
voted for Lyndon Johnson in 1964.
"The freedom of choice is one of our most precious
When questioned later by newsmen in another city,
possessions and I know there have been times when I
President Muskie said he didn't think he should say
anything more on the subject until he gave it "more
was wrong and all that was needed to cleanse my
soul was to admit it.
thought than I have at this point." Muskie added that
he did feel that by raising the issue he may have en-
"For example, the longer Harry Truman lives the
hanced the chances that slavery would be abolished
better President he seems to have been and he and I
at some future date.
disagreed violently on almost everything."
22
October4,1971
THE WAR IN VIETNAM CONTINUES TO WIND
POLITICAL POTPOURRI:
DOWN
Vice President Agnew has praised N.Y. Gov. Nelson
TROOP STRENGTH: DOWN 60%
Rockefeller's "courageous action" in dealing with the
536,100
543,400
rebellion at Attica prison and criticized media re-
(peak)
485,600
portage of the event as "inverted coverage." The
472,800
most inflammatory and baseless charges by radical
militants and their counsel were given wide and rela-
385,300
337,900
tively uncritical exposure, Agnew declared in an ad-
dress last week to the annual conference of the In-
ternational Chiefs of Police, while a viewer or reader
had to search in vain for any critical reflection on the
184,300
219,000
criminal records of the agitators and the bearing it
American troops
might have on their relative credibility. "If, then,
in Vietnam
there is a larger lesson to be drawn from the loss of
59,900
life at Attica," the Vice President emphasized, "it is
July
Dec.
Dec.
Dec.
Dec.
April
Dec.
Dec.
NOW
that Americans who value our system and its free
1965
I
I
1968
I
1969
I
1970
I
1971
institutions cannot underestimate the potential for
violence and destruction inherent in any radical mili-
tant movement."
WHERE U.S. FORCES REMAIN
The recent defeat (39-12) of Sen. Hubert Humphrey's
amendment to postpone the development and deploy-
Bulk of
ment of U.S. multiple warheads for strategic mis-
remaining
In South
siles is "his most embarrassing setback since re-
U.S. combat
Vietnam's
troops
turning to Capitol Hill," says the NEW YORK
four
TIMES. According to the paper, HHH had not ex-
Combat
military
forces
pected to win but he had not expected to lose by so
regions-
nearly all
large a margin either. Speaking against the Humphrey
withdrawn
proposal, Sen. Margaret Chase Smith, the ranking
Relatively
GOP member of the Senate Armed Services Commit-
III
few fighting
tee, called it "nothing less than unilateral action on
units left
the part of the U.S. that would have serious effects
IV
All combat
on our strategic deterrent posture by reducing our
troops removed
nuclear payload capability." Noticably absent from
the Humphrey supporters at vote time were Sens.
Kennedy, McGovern, Bayh and Harris, all of whom
were not even in the Senate chamber.
CASUALTIES AT 6-YEAR LOW
Who says young people aren't perceptive? The NEW
14,592
YORK TIMES quotes a Long Beach State student as
saying after a McGovern talk: "There was nothing
really, really committed. It was the regular Demo-
cratic approach, I guess. Syndicated columnist Mar-
9,378
9,415
ianne Means writes that Muskie made his no-black-
on-the-ticket-in-72 remarks "not long after he saw
the results of local polls in California and Florida, two
states where primary victories are considered crucial
5,008
4,221
to the Presidential nomination." Both polls, says
American troops
killed in combat
111111111
Means, indicate Muskie may have more trouble in
these states from the right than from the left Peter
1,369
1,500
Schrag, writing in the ATLANTIC magazine, says
1965
1966
1967
1968
1969
1970
1971
the McGovern strategy is to keep the pressure on
(projection)
Muskie-to find platforms for debate and confronta-
Source: U.S. military officials
tion-and to hope "Muskie will crack."
Copyright © 1971, U. S. News & World Report, Inc.
(Continued next page)
23
First Monday
(Continued from previous page)
Today's inflation resulted from a series of errors in
monetary policy beginning in 1965, according to a
special analysis published by the American Enter-
Sen. Muskie
prise Institute. Written by Phillip Cagan, professor of
Meet
economics at Columbia University, the analysis de-
Sen. Muskie
clares: "In hindsight, the major mistake of policy
was to disregard the first stage of inflation and to
drive the economy full speed toward full employ-
ment in 1965 (during the Johnson-Humphrey Ad-
ministration-Ed.) with a foot on the accelerator
rather than the brake." The Environmental Pro-
"I think Americans really don't care where a
tection Agency has established an Office of Noise
man comes from or what his origins may be,
Abatement and Control to investigate the causes and
what his antecedents may be, so long as he
sources of noise and determine their effects on the
represents values which they understand, which
public health and welfare When a reporter told
they can unite under. Sen. Edmund Muskie
Chicago Mayor Richard Daley that Sen. Humphrey
quoted in the San Diego (Calif.) EVENING
was opposed to bringing the '72 Democratic con-
NEWS, Sept. 10, 1971.
vention to the Windy City because what happened
there in '68 was like Pearl Harbor, Daley grinned
"Sen. Edmund Muskie said today there are
and replied: "Well, what happened to him in the
blacks who are eminently qualified to be vice
election was like Pearl Harbor."
president but that he doesn't believe 'at this
point in history' he could be elected President
POLLWATCH: 84 percent of those answering N.Y.
with a Negro running mate. Associated
Rep. John Wydler's constituent poll say they favor
Press news dispatch, Sept. 8, 1971.
President Nixon's revenue sharing program; 64 percent
favor the President's plan to reorganize the Executive
san political attack on President Nixon and GOP
branch of government by reducing the 11 Cabinet
chief executives labeled it as such charging it was
posts to eight 84 percent of non-students answering
unfit for consideration at a bipartisan conference
Tenn. Rep. John Duncan's constituent poll back the
National Federation of Republican Women President
President's Vietnam policies; 74 percent of students
Gladys O'Donnell has announced that the 16th
answering support the policy; 73 percent of non-
Biennial meeting of the NFRW will be held in
students favor revenue sharing as proposed by the
Washington, Oct. 21 23. Plans include a White House
President; 73 percent of students are for it; 92 per-
visit, workshops on political techniques and issues, a
cent of non-students are against legalization of mari-
panel discussion on press relations and one on
juana; 78 percent of students against it.
women's rights and responsibilities. The meeting will
At a recent National Governors Conference in Puerto
be addressed by RNC Chmn. Bob Dole and Co-Chmn.
Rico, Republican governors, with quiet backing from
Anne Armstrong.
some of their Democratic colleagues, blocked consid-
eration of a resolution drafted by Gov. Marvin Mandel
of Maryland. The resolution was a bald-faced, parti-
NEW ASSIGNMENTS:
President Nixon has named Illinois Gov. Richard
HELP!
Ogilvie to the Advisory Commission on Intergovern-
mental Relations for a two year term. Ogilvie re-
FIRST MONDAY can always use help and
places former Pennsylvania Gov. Raymond Shafer
would appreciate yours. If you see an item in
Special Assistants to the President for Congressional
the newspaper, see something on television or
Relations, Richard Cook and Eugene Cowen, have
hear something on the radio that you think
been promoted to Deputy Assistants to the President
might be of interest to us, let us know about
for Congressional Relations The Alabama Republican
it here at the Republican National Committee
Party has hired Larry Zimmer, 21, a graduate of
310 First St., SE, Washington, D.C. 20003.
Samford College in Birmingham, as full-time State
Youth Director for the GOP'
24
The
Nixon
Record
The
First
Thirty
Months
the
Nixon
Adminis
tration
The
Nixon
Record
CMV
Contents
Introduction
Building
TheNew
for
American
Peace
Revolution
Energy in the executive
hopes for
"The times are on the side of peace:"
The six great goals of January 1971:
the next two years
looking back
status report on an Inaugural prophecy
survey of programs and progress
from the 30-month mark
ON THE BATTLEFIELD/page 7
RETURNING POWER TO THE
Ending the Vietnam War in a way
PEOPLE/page 11
that will contribute to a lasting peace
Crisis of Federalism
General Revenue Sharing
THROUGH DIPLOMACY/page 7
Special Revenue Sharing
The Nixon Doctrine
Asia
RENEWING GOVERNMENT FOR
China
THE NEXT CENTURY/page 11
SALT
Streamlining the Cabinet
Europe
postal reform
Middle East
Executive Office of the President
Latin America
EPA and NOAA
Africa
legislative and judicial reform
IN THE WORLD COMMUNITY/page 9
WORKFARE AND FREEDOM
Foreign aid reform
FROM WANT/page 13
arms control
Welfare reform
global cooperation
food and nutrition
United Nations
FULL PROSPERITY IN
THROUGH STRENGTH/page 9
PEACETIME/page 13
Reordering priorities
Ending inflation
defense preparedness
expanding the economy
draft reform
tax reform
combatting unemployment
transition to a peacetime economy
long-term economic health
THE RIGHT TO LIFE/page 15
National Health Strategy
Conquest of cancer
war on drug abuse
health and safety on the job
ENVIRONMENTAL QUALITY/page 17
1970 environmental program
44 Environmental Protection Agency
1971 environmental program
population and growth
energy policy
action record
The
Conclusion
Domestic
Scene
Seven more areas where an activist
More facts and figures
moral
President is making his mark
leadership
nightmares and dreams
CITY AND FARM: A DYNAMIC
page 26
BALANCE/page 18
.
Growth patterns
meeting urban needs
the Federal City
promoting rural development
farm policy
EDUCATION REFORM/page 10
Elementary and secondary schools
higher education
campus unrest
FREEDOM FROM FEAR/page 21
Progress against crime
resources and reforms
Washington's example
CREATED EQUAL/page 21
School desegregation
voting rights
Federal employment, contracting, aid
money
fair housing
economic gains
the Spanish-speaking
the Indian
equality for women
ALLIANCE OF THE GENERATIONS/
page 24
Youth
ACTION
senior citizens
BUYERS BILL OF RIGHTS/page 25
Consumer protection
FOR HIM WHO SHALL HAVE BORNE
THE BATTLE/page 25
Veterans affairs
Introduction
6
Taking leave of the Cabinet at Christ-
The shape of those hopes was outlined
other four "great goals" are making
mastime, 1970, after nearly two years in
in two historic policy statements which
quiet headway in the opposition Congress.
the President's service, Counsellor Daniel
the President delivered during the next
In Vietnam the battlefronts are unusually
P. Moynihan offered some provocative ob-
several weeks.
quiet, a vigorous election campaign is
servations on the Nixon Administration's
In his far-reaching State of the Union
underway, and there is some movement
performance and prospects at mid-term.
address before a joint session of the new
at the peace table. Most dramatically,
"A large vision of America has been put
92nd Congress on January 22, he pro-
news of the forthcoming "journey for
forth," he reminded his colleagues, and
posed six great domestic goals for the
peace" to Peking is still reverberating in
"a record of much genuine achievement"
Nation. The American people, he said,
surprised world capitals and in millions
compiled. But looking to the second half
"are eager to get on with the quest for
of newly hopeful hearts. It is a good time
of Richard Nixon's first term in the White
new greatness." This quest would mean,
for long looks ahead, looks taken in the
House, Dr. Moynihan expressed concern
the President said, reforming the welfare
perspective of an informed glance back.
that the approach of another political
system to help the needy help them-
Herewith, to sharpen such perspective, a
season might already have altered the na-
selves, and lifting the economy to full
review of President Nixon's first two and
tional climate and ended the "little time
prosperity in peacetime. It would mean
a half years.
allowed the President [to] speak for all
continuing the crusade for environmental
the Nation and address himself to reali-
quality, and launching a new crusade for
ties in terms of the possible."
better health care. And it would mean
That concern was not a new one.
revitalizing State and local government
The task of sustaining what Alexander
through revenue sharing, and modern-
Hamilton in The Federalist called "en-
izing the Federal Government through
ergy in the executive," despite the
executive reorganization. The President
friction of events and the distractions of
predicted that progress on these six
politics, has challenged American states-
fronts could open the way to "a new
men from the beginning. A year before
American revolution-a peaceful revolu-
George Washington took office as the
tion in which power was turned back to
first President, Hamilton foresaw that
the people."
the four-year Presidential term might af-
The State of the Union's foreign
fect "the spirit and character of the gov-
affairs was the subject of a separate
ernment" in either of two ways. It could
Presidential report, sent to the Congress
well happen, he conceded, that as a
the following month. Entitled "United
President "approached a new election
States Foreign Policy for the 1970's:
his firmness would decline." More to be
Building for Peace," this report carried
hoped for, though, was a Chief Execu-
forward an effort begun in 1970 to give
tive who would devote his stewardship
American policy an unprecedented de-
to achieving with "fortitude the
mea-
gree of conscious unity and public articu-
sures he might incline to pursue."
lation through issuance of a comprehen-
The record of 1971 clearly answers
sive annual review. Summing up his intro-
the hopes of The Federalist, not his
duction to the 1971 report, the President
misgivings. President Nixon moved into
wrote, "We have set a new direction,"
his third year in office deploying "ener-
reference to the Nixon Doctrine on
gy in the executive" more creatively and
America's role in the world as shaped
tellingly than ever. Now, as his admini-
during 1969; and he said of 1970's ac-
stration passes its 30-month mark, the
complishments, "We are on course." And
achievements built in the first half of
to what destination? "A world of oppor-
1971 on the foundations laid in 1969
tunity in a world without war."
and 1970 have established these last
Two ambitious outlines for the fu-
six months as the President's most pro-
ture. But by the time the President re-
ductive period to date.
turned to Washington at midsummer
Early this January, during a televised
from a short working visit at the West-
conversation with four network com-
ern White House, there was mounting
mentators, the President told Ameri-
evidence to support them both. The
cans, "We must plow forward I have
economy is continuing to expand, infla-
great hopes for the next two years."
tion is continuing to diminish, welfare
reform is looking like a winner, and the
Building
for
Peace
7
"The times are on the side of peace,"
But the continued deadlock in Paris
THROUGH DIPLOMACY
the President prophesied in his Inaugural
did not impair South Vietnam's growing
address. During his first 30 months in
capability to manage its own defense, and
Even as it has acted decisively to
office, the United States has made re-
American disengagement has been able to
end the war it inherited, the Nixon
markable progress toward fulfilling that
proceed apace. The 100,000 troops which
Administration has also retained a
prophecy. On the battlefield-through
the President has ordered brought home
balanced and realistic global vision,
diplomacy-in the world community-
from South Vietnam between May 1 and
a steady sense of long-term purpose.
and through a strong defense, the work
December 1 this year will leave our auth-
No phrase found its way into the Pres-
of building for peace has gone forward,
orized force there at just 184,000 men-
ident's speeches during the past two
as the next four sections illustrate.
barely a third of its strength 30 months
and a half years with greater frequency
ago. By Defense Department estimates,
or feeling than "a full generation of
the cost of the war has also been cut by
peace," and under his leadership Amer-
ON THE BATTLEFIELD
about two-thirds. Combat deaths in June
ican diplomacy has moved to give real
averaged 25 per week-less than 10 per-
substance to that dream.
When Richard Nixon came to the
cent of the weekly toll three years ago.
With a new order of international re-
Presidency two and a half years ago, he
Twice in the time since American with-
lations emerging to replace the rigid bi-
inherited a massive and costly United
drawal began, Allied forces have made
polarity of the post-World War II era,
States involvement in the long Vietnam
bold defensive thrusts which have speeded
the President has developed a funda-
War, with no end or exit yet in sight.
the progress of winding down the war. In
mentally different approach to U.S.
549,500 American troops were commited
May and June 1970 a joint ARVN and
foreign policy. Two principles charact-
in South Vietnam. No withdrawal plan
United States operation struck across the
erize this new approach:
existed to bring them home. The U.S.
Cambodian border and cleaned out sanc-
That partnership, not paternalism,
death toll already exceeded 31,000 men
tuaries long occupied with impunity by
must govern our relationship with
and was growing by almost 300 names
the North Vietnamese and Vietcong.
allies and friends around the world,
weekly.
This operation advanced the Vietnami-
so that decisions are taken jointly
But the new President had a plan to
zation and withdrawal processes, cut
and burdens shared fairly-a philos-
turn these trends around. It began even
American casualty rates almost in half,
ophy which has become known as
before his inauguration, with a full re-
and sharply reduced the level of enemy
the Nixon Doctrine.
view of the Indochina situation and the
activity in South Vietnam. Then in
That negotiation, not confrontation,
policy alternatives open to us. By May
February 1971 another limited mission
must become our major tool in deal-
1969 it had led to spelling out of a gen-
was launched, this one into the Laotian
ing with adversaries and resolving
erous American peace plan for discussion
panhandle area where extraordinary
international differences.
at the stalled Paris talks. By June 1969
supply buildups on the Ho Chi Minh
the intensified efforts ordered by the
Trail indicated a major North Vietnam-
The Nixon Doctrine was first enun-
President to train and equip South Viet-
ese offensive in the making. ARVN
ciated by the President at Guam in the
namese forces for an increasing share of
forces this time required only U.S. air
summer of 1969, and its initial focus
the combat burden had progressed far
support. The bloody fighting in Laos
was Asia and the Pacific. The dramat-
enough to permit withdrawal of the first
cost the enemy heavily in men and
ically increased self-sufficiency of the
25,000 American troops.
supplies, and so succeeded in buying
Republic of Vietnam is perhaps the
Since then American policy has moved
precious time for the final phases of
Doctrine's most obvious success in that
forward on those two tracks-negotiation
South Vietnam's assumption of its own
region, but there have been many other
and Vietnamization. Time and again the
defense.
healthy effects there as well. The United
President has reiterated his preference for
To withdraw from Vietnam in a way
States has extended economic and mili-
a swift end to the conflict in Southeast
that lays the foundation for a lasting
tary assistance to the Republic of
Asia through a negotiated settlement.
peace in the Pacific and the world-to
Cambodia in its defense against Com-
On October 7, 1970 he put forward a
leave the South Vietnamese with a
munist aggression, but has not com-
comprehensive proposal for an immedi-
reasonable chance of preventing a Com-
mitted American ground combat forces.
ate cease-fire-in-place throughout Indo-
munist takeover-and to keep faith with
The American military presence has
china, coupled with an Indochina peace
the many Americans who have given
been reduced by a total of 62,000 men
conference, a political settlement, mutual
their lives and with those still held as
in Thailand, the Philippines, Korea,
troop withdrawals and immediate re-
prisoners of war-these remain the
Japan and Okinawa. A treaty which will
lease of all POWs. The plan, he pointed
President's goals as the Vietnam war
return control of Okinawa to Japan
out, had the approval of every nation in
draws to a close. By the record, he has
next year was signed in an unprecedented
the war save one-North Vietnam. It re-
earned the people's trust in pursuing
Washington-Tokyo satellite television
mains on the table today.
them.
ceremony on June 17.
8
In the spring of 1971 the new flexi-
tion in 1969, the talks had reached a
President Nixon has also pursued the
bility of American diplomacy in Asia
deadlock after much promising early
new approach to partnership with the
began paying what may become its
work had been accomplished. But now
Latin American nations, and a new frank-
richest dividend of all, as steps toward
the President said that beginning with
ness on both sides has characterized the
a more normal relationship between the
the current, fifth round of talks at
dialogue between North and South in
United States and the People's Republic
Helsinki, negotiators will concentrate
the Hemisphere. Relations with Mexico
of China were taken after 22 years of
intensively on reaching an agreement
were strengthened when a definitive
mutual hostility and isolation. Soon after
this year to limit ABM deployment, to-
boundary treaty, now before the Senate,
taking office the President had begun in-
gether with measures to limit offensive
was concluded during the President's
dicating our readiness to reopen contacts
weapons. Complex negotiations still lie
second visit to Mexico. Tensions with
with China and had initiated a careful
ahead, but thanks in part to the Pres-
Peru were submerged by America's hu-
series of measures to open travel and
ident's personal initiative, prospects for
manitarian relief effort following Peru's
trade with that country. This April the
an initial agreement look good.
disastrous 1970 earthquake, and in a
U.S. table tennis team was invited by
At the same time the European se-
personal gesture of concern the First
Peking to visit the mainland. Within
curity picture was brightening. NATO,
Lady visited the stricken region. Simi-
days the President announced a number
committed since its December 1970
larly, during this year we responded
of actions further relaxing trade and
ministers meeting to a strengthened de-
with relief efforts to unprecedented
travel restrictions for the People's
fense posture with increased European
blizzards and floods in Chile, and subse-
Republic. In June he authorized export
contributions, and reassured by the
quently to a sharp earthquake there.
to China of a broad range of nonstrategic
President's firmness in rallying leading
Otherwise, the U.S. reaction to the
U.S. goods, as well as imports to this
American statesmen of the last five ad-
accession of a Socialist Government in
country from the mainland.
ministrations to insure Senate rejection
Chile was measured and restrained, mak-
Then on July 15, after many weeks
of unilateral American troop cuts in
ing clear that our attitude toward Chile
of preparations had culminated in secret
Europe, heard indications of new Soviet
would be determined by its attitude
talks between Premier Chou En-lai and
interest in its longstanding proposal for
toward us. On the economic side, Pres-
Dr. Henry Kissinger, the President's
mutual, balanced forçe reductions in the
ident Nixon reaffirmed our support for
Assistant for National Security Affairs,
Western and Eastern bloc alliances. When
Latin American economic and social de-
it was announced simultaneously in
the NATO Council met at Lisbon in June,
velopment, committed himself to seek a
Washington and Peking that President
Secretary Rogers took the lead in the de-
reduction in the obstacles to trade and
Nixon will visit China some time before
cision to begin cautious bilateral explora-
investment within the Western Hemi-
next May. In his dramatic broadcast to
tion of the subject with Warsaw Pact
sphere, and sought continued U.S. sup-
the Nation, the President said he hopes
nations. New evidence of progress in the
port to international lending agencies
the trip will become "a journey for
long-running Four Power talks on the
operating in the Hemisphere.
peace." He stated that "its purpose is
status of Berlin also appeared.
Renewed attention was also given to
to seek the normalization of relations
In the Middle East the Nixon Ad-
the African nations; Secretary Rogers
between the two countries," and he
ministration has worked steadily over
made the first official tour of Africa by
emphasized his "profound conviction
the past 30 months to break the poten-
an American Secretary of State, and the
that all nations will gain" from such
tially explosive stalemate between Israel
Vice President's around-the-world tour
a step.
and her Arab neighbors, and to avert the
this summer took him to the Congo,
Hopes for peace have received other
danger of confrontation between the
Kenya, Ethiopia, and Morocco.
encouragement during these fruitful
superpowers. The cease-fire, which the
first months of 1971. Over a very short
United States helped to arrange along
time the cumulative achievements of
the Suez Canal last summer, will soon
years of patient diplomacy suddenly
be a year old. With the fighting stopped,
came into sharp focus around the
America has continued to work with
world. Besides the progress with China,
both sides and other influential outside
there were these developments:
powers in an effort to help produce a
On May 20 the President announced
peace settlement in which Arabs and
a significant breakthrough in the U.S.-
Israelis alike can have a vested interest.
Soviet Strategic Arms Limitation Talks-
At the same time, the President is com-
SALT. Begun by the Nixon Administra-
mitted to maintaining the balance of
military power in the area. The danger-
ous Jordanian crisis of September 1970
was alleviated in large measure through
the President's application of firmness
and restraint.
IN THE WORLD COMMUNITY
stantial progress has been made in
TOWARD STRENGTH
Geneva toward an international treaty
The reform spirit of administration
banning biological weapons. A swords-
Building for peace means not only
domestic policy, combined with the
into-plowshares sidelight of the de-
preparing to win a peace in Vietnam
partnership emphasis of the Nixon
cision to forswear biological warfare
and to keep it around the world, but
Doctrine, has motivated a sustained ef-
was the establishment of a new Na-
also moving to make the most of the
fort to reorient the entire U.S. foreign
tional Center for Toxicological Re-
opportunities which freedom from war
assistance program. Early in his term,
search at the Army's former biological
will offer the Nation. It calls for a de-
the President commissioned a special
facility in Pine Bluff, Arkansas; the
fense policy which will release our
task force to study American aid. Last
center will conduct health, safety, and
energies and resources to meet do-
September its recommendations became
environmental studies.
mestic needs while it keeps America
the basis of a reform message to the
The human, social, and environ-
ready and strong. The touchstone of
Congress, and in April the President was
mental indivisibility of the world com-
such a policy was summed up in the
able to report substantial progress
munity informed administration activ-
President's words to several hundred
toward the goals that message outlined
ity on a number of fronts. The President
new ensigns (including his son-in-law,
and to submit legislation containing
advanced comprehensive proposals for
David Eisenhower) who had just been
major reforms in the U.S. foreign assist-
international cooperation in exploiting
commissioned at the Naval Officer Candi-
ance program.
the resources of the seabeds, and the
date School in Newport last March: "We
His proposals are: to separate the
U.S. joined in developing conventions
do not seek power as an end in itself.
basic types of assistance-security, devel-
to prevent oil pollution of the oceans.
We seek power adequate to our purpose,
opment, and humanitarian-and to create
To further the rule of law among na-
and our purpose is peace."
a distinct organizational structure for
tions, he submitted the Genocide
Proof of the policy's success is
each; to channel aid more through multi-
Treaty and the Hague Convention on
spelled out in recent budget tables. The
lateral institutions; and to replace AID
Hijacking to the Senate for approval,
President's budget for Fiscal Year 1971
with a U.S. International Development
and helped to secure agreement within
was the first in two decades in which
Corporation and a U.S. International
the OAS on a convention to prevent
military spending was less than spending
Development Institute. As these reforms
terrorism and kidnapping. The United
for human resources. As recently as
are achieved, our foreign aid dollars
States hosted and led the long conver-
Fiscal 1968, defense had absorbed 45
should go farther and enable us to be
ence which this May completed work
cents of every Federal dollar, while
more effective in cooperating with other
on a permanent INTELSAT agreement,
only 32 cents was devoted to human
nations in an effort to promote greater
expected to speed the development of
resources; but by last year defense had
prosperity and stability in the world
instantaneous global communications.
been trimmed to 37 cents against 41
community. There will be greater em-
In May we were also host-at Indianapo-
cents for human needs; and in the new
phasis on multilateral forums, efforts by
lis-to the pioneering NATO Conference
Fiscal Year, 1972, it moves down to
other developed countries, and planning
on Cities, an activity of the Committee
34 cents against 42 cents.
by recipient countries themselves.
on the Challenges of Modern Society
"Reordering priorities" is the catch
Against a backdrop of gradual pro-
which was formed to involve the alli-
phrase for this dramatic reversal-but
gress in the SALT talks, the United
ance in development as well as defense
that doesn't mean that national sur-
States pursued other important arms con-
at the Nixon administration's suggestion
vival and security have been relegated
trol efforts, both multilateral and unilat-
in 1969.
to second place. Rather, savings have
eral. The Nuclear Non-Proliferation Treaty
The United Nations, which completed
been realized in a number of ways
was ratified and came into force in March
its first quarter-century last fall, has con-
entirely compatible with maintenance
1970. Last February, with Britain, the
tinued to receive strong support and con-
of "power adequate to our purpose."
USSR, and 59 other nations, a treaty ban-
structive participation from the United
Three hundred and thirty-one base
ning nuclear weapons from the seabeds of
States under the Nixon administration.
closures and over 800 other activity
the world was signed. The President an-
The President addressed the General
reductions have been announced by
nounced United States renunciation of all
Assembly in September 1969, and again
the Defense Department since Janu-
biological warfare weapons, and extended
a year later during its 25th Anniversary
ary 1969 (a rate of more than one a
this Nation's ban on the first use of lethal
Session. His commission on the observ-
day) and will save the taxpayer over
chemical weapons to include incapaci-
ance of that anniversary, headed by
$2.5 billion annually. Weapons devel-
tating chemical weapons as well. He
former UN Ambassador Henry Cabot
opment and procurement practices
also renewed efforts to obtain Senate
Lodge, recommended numerous moves
approval of the 1925 Geneva Protocol
to strengthen the world organization
outlawing the use of poison gases and
and American participation in it.
bacteriological weapons in war. Sub-
10
have been brought under tighter guide-
to his ultimate goal of an all-volunteer
lines which will help stretch the arms
armed force for the post-Vietnam era.
dollar.
Then, remarking that even a house
In Fiscal 1972, the number of
soon to be vacated must be made
active military personnel will reach a
livable in the meantime, he went to
level more than one million below that
work to make the draft less onerous
of mid-1968, and civilian defense per-
while it lasts.
sonnel will be down by a total of
Late in 1969 a lottery system was
205,000 from that time. Uniformed
instituted, reducing the period of
strength can be pared this much-
prime draft vulnerability from seven
lower than at any time since 1963-
years to one year and calling the
because the Vietnam war is ending
youngest first. Fairness was increased
and because the Nixon Doctrine is
when occupational and paternity de-
helping our friends and allies provide
ferments were ended in 1970 and
more self-realiantly for their own
would be further enhanced under the
security.
1971 extension of the Selective
At the same time the President has
Service Act, which would phase out
cut no corners on preparedness. Par-
student deferments and introduce a
alleling his SALT efforts to limit anti-
national system of call to end vary-
ballistic missile systems, he announced
ing treatments of a given lottery
plans to proceed as far as necessary
number in different localities. Ap-
in the deployment of a new "Safe-
peals that so long as conscription of
guard" ABM system: this course of
young civilians must go on it should
action has twice been sustained in
be directed by a young civilian met
close Senate tests. Deployment of the
response when the President named
new Poseidon missile at sea, and of
a respected former university presi-
the multiple-warhead Minuteman III
dent as Selective Service Director.
on land, is also going forward to
Youth Advisory Committees have
bolster America's strategic defenses.
been set up throughout the System,
Mobility and effectiveness of units of
the average age of State Directors
all the armed forces are being up-
has come down from the mid-sixties
graded to offset reduced manpower
to the mid-forties, and minority rep-
levels, and improved hardware is being
resentation on local boards has
introduced. Research and development
doubled.
funds, the best budget indicator of a
When the Gates Commission report
determination to keep our defenses
on a volunteer force came in last
modern over the long term, are up in
year, the President accepted its basic
Fiscal Year 1972.
conclusions and began moving toward
The military draft, an erratic and
a zero draft. In a Special Message to
inequitable influence in the lives of
the Congress early this year, he
millions of young Americans for many
placed the target date for that change-
years, has been the object of a vigor-
over just two years away, on July 1,
our two-part reform campaign since
1973. He is seeking sharp increases
Richard Nixon became Commander-
in pay and benefits, and improvement
in-Chief 30 months ago. During his
in conditions of service life, to en-
first weeks in office the President
hance incentives for military careers.
appointed an advisory commission
Gains already made in those incentives,
under former Defense Secretary
coupled with force reductions, will
Thomas Gates to map out the route
permit draft calls for the rest of this
year to be no more than 10,000 per
month, compared with average
monthly called of 25,000 during the
year before President Nixon took
office.
TheNew
American
Revolution
11
In 1776, with hostilities already
RETURNING POWER TO THE PEOPLE
projected for sharing in Fiscal 1976
underway in the first American Rev-
would become this year's figure, with
olution, Thomas Jefferson in the
The steady flow of power and re-
future shares growing as Federal reve-
Declaration of Independence explained
sources from the States and commun-
nues grow. The other half of the Pres-
that "the patient sufferance of these
ities to Washington over the course of
ident's new proposal is Special Revenue
Colonies" had been exhausted by "a
four decades. The stifling of democracy
Sharing, a package of six programs
long train of abuses and usurpations."
under layer after layer of bureaucracy.
which would take some $10 billion
Nearly two centuries later, the lan-
The financial crisis of the cities and the
formerly parceled out through 130
guage of state is more blunt: "Let's
imminent rebellion of their taxpayers
categorical grant programs, augment
face it," President Nixon said in his
against heavy property and sales levies.
it by more than $1 billion in new money,
1971 State of the Union-message.
The mounting sense of citizens every-
and make it available for faster, more
"Most Americans today are simply
where that government was neither
flexible State and local use under six
fed up with government at all
serving their needs nor responding to
broad headings-manpower, law en-
levels." Yet the modern citizen's
their direction. These were the Presi-
forcement, education, transportation,
complaints are remarkably similar to
dent's targets when he proposed revenue
urban development, and rural develop-
the grievances Jefferson listed against
sharing-"a $16 billion investment in re-
ment.
the King of England-a centralized
newing State and local government"-to
The drive to put the money where
power which has "erected a multitude
the Congress last January.
the needs are, and to put the power to
of New Offices, and sent swarms of
The Federal Government has not ig-
spend it where the people are, has been
Officers to harrass our people, and
nored State and local needs in the past,
carried nationwide during the last six
eat out their substance;" which has
as the proliferation of categorical grant
months-by the Cabinet, by the Vice
altered "fundamentally the Forms of
programs from 45 to more than 500
President, and by the President himself
our Governments:" which has weakened
during the decade of the 1960's indi-
in a series of special briefings in various
our legislatures and imposed burdon-
cates. But this kind of tightly restricted
cities. The principles of federalism and
some taxation.
aid, while it recognizes that Washington
the logic of sound management argue
Fundamental government reform on
is better at raising revenues, forgets that
for it. The Nation's Governors, mayors,
a revolutionary scale is clearly needed to
local authority can often decide best how
and county officials support it over-
bring performance up, get costs down,
to spend them. Hence the President's
whelmingly. "Revenue sharing is an idea
and give real governing power back to
campaign commitment to a program
whose time is come," the President said
the people. Given the severity of the
which would share Federal revenues
recently-and chances look good for its
problem, the President's call for a New
without strings.
passage in this session of the Congress.
American Revolution was in no sense
That commitment got legislative
exaggerated-and the sweep of the pro-
life in August 1969, when the President
RENEWING GOVERNMENT FOR THE
posals involved lives up to their ambi-
asked the Congress to share $500 million
NEXT CENTURY
tious title. The sections that follow
with the States and their communities
survey the six great goals proposed
during Fiscal Year 1971. The size of the
When the President proclaimed in
last January-what they entail, what
program, he said, should increase ten-
1969 that reform would be the watch-
success they have met, and what the
fold-to $5 billion-by Fiscal 1976, so
word of his administration, he meant
administration has done in related
that "the political landscape of America
fundamental reform, keyed to the
fields.
will be visibly altered" by the end of the
long perspective of history. What can
Seventies. But the 91st Congress ended
we do to prepare the American system
without acting on the measure.
to function as well in the century ahead
So this January the President renewed
as it has over the two centuries now end-
the proposal in dramatically broader
ing?-this has been the operative question
form. The revenue sharing program now
of Nixon policies for the past 30 months.
being pressed in the House of Representa-
One thing the President seeks to do is to
tives is in two parts. One is General Reve-
redress the imbalance of the federal
nue Sharing, which would share 1.3 per-
system and the erosion of popular power
cent each
through revenue sharing. Another is to
cent of each year's Federal personal in-
close the gap between promise and per-
come tax base with the States, on a
formance at the Federal level through a
formula basis providing for mandatory
top-to-bottom reorganization of the
pass-through of about half the funds to
Executive Branch.
localities, for spending as those govern-
To get this process started, the Presi-
ments see fit. The $5 billion originally
dent's Advisory Council on Executive
12
Organization (the Ash Council) was cre-
Like ripples in a pool, the wave of
need or made a more vigorous start
ated and set to work on the first overall
executive branch reform started at the
than the Environmental Protection
review of the executive branch in more
center-within the President's own Ex-
Agency, which came into being late
than 20 years. It was this study which
ecutive Office. Acting on an Ash Coun-
in 1970 after Congress endorsed the
formed the basis of the President's 1971
cil recommendation, the President es-
President's request for consolidation
proposal for major streamlining of the
tablished a Cabinet-level Domestic
of Federal responsibilities in the fields
Cabinet departments. Of the eleven
Council to help infuse domestic policy
of clean air, clean water, solid waste,
existing departments, only State, De-
formation with the kind of compre-
pesticides, radiation, and noise pollu-
fense, Justice and the Treasury would
hensiveness, foresight, and system
tion. Both the EPA and the National
remain, under this plan. Jobs presently
which the National Security Council
Oceanic and Atmospheric Administra-
assigned to the others would be done
has brought to Presidential conduct of
tion created within the Commerce De-
by four new departments-Human Re-
foreign affairs. The new Council and
partment at the same time began as Ash
sources, Natural Resources, Community
the Office of Management and Budget
Council recommendations.
Development, and Economic Affairs-
which was created with it to supersede
Another important legacy of that
and done much better, since the present
the old Budget Bureau as a new watch-
Council (which completed its work
organization built around narrow con-
dog of policy execution have just com-
this May) is a far-reaching reform agenda
stituencies and weighted with the bur-
pleted their first year of operation.
for the seven major independent regula-
eaucratic accretion of decades would be
Less than six months old, but already
tory agencies, published early this year
replaced by unified authority in broad
bringing needed focus to the challenges
and eventually to be the source of more
functional areas. Further, the office of
America faces in world trade, is the
Presidential recommendations to the
Secretary within each department would
Council on International Economic
Congress.
be strengthened, his management team
Policy, another Cabinet-level group.
Nor has the President's concern for
improved, his regional operations
Where national problems seemed
vitality of American democracy in our
tightened.
to require direct Presidential leader-
coming third century been confined to
Again, the revolutionary era offers
ship, the President created new offices
the executive branch alone. In recent
strong precedent for this reform. In his
subordinate to him to meet the need-
months he has also addressed the need
message presenting it to the Congress,
these include an Office of Telecom-
for legislative and judicial reform-with
the President quoted Jefferson's state-
munications Policy, an Office of
scrupulous respect for the separation of
ment, "Institutions must advance and
Consumer Affairs, and (early this
powers but also with the firsthand in-
keep pace with the times." As an effort
summer) a Special Action Office for
sight of a former legislator and lawyer.
to make government more responsive to
Drug Abuse Prevention.
As the new 92nd Congress was organ-
the people's needs, it is in the best tra-
Where an agency's effectiveness
izing, he made known his support for
dition of the Founding Fathers' transi-
seemed blunted, the President has
adoption of work schedules and pro-
tion from the Articles of Confederation
pared and sharpened-as with his
cedures which might expedite the leg-
to the Constitution.
1969 reorganization of the Office
islative process. Later, addressing the
The first phase of the President's
of Economic Opportunity, which has
National Conference on the Judiciary
Cabinet reorganization has in fact already
become a "laboratory agency," devel-
at Williamsburg in March, he advanced a
been completed. On July 1 the postal re-
oping new ideas for helping people
wide range of constructive proposals
form bill enacted last year took effect,
and spinning off its successes into the
"for the overhaul of a system of justice
and the newly independent U.S. Postal
operating arm of the Government.
that has simply been neglected too long."
Service moved out of politics and the
Under this policy the Job Corps was
Cabinet and into a new era of modern
moved to the Labor Department and
management and improved mail service.
Head Start to HEW, and both are
Structural reform within the remaining
stronger for the change. VISTA this
departments is underway as well-in 1969
month became part of the new
the President took the long-postponed
ACTION volunteer agency, and the
step of standardizing boundaries and
President has asked Congress to vest
headquarters cities for the ten field re-
responsibility for legal services to
gions of the major domestic departments.
the poor in a new independent
Delegation of authority from Washington,
-corporation. Thus OEO, their former
interagency coordination, and two-way
parent agency, remains, as the Presi-
cooperation between States and commun-
dent put it, "free to concentrate on
ities and the Federal Government have all
breaking even newer ground."
received a healthy impetus from this
Of the many Nixon reform initia-
change.
tives, none has answered a more urgent
13
WORKFARE
operation with two opposition
programs have them now. More than
AND FREEDOM FROM WANT
Congresses-"a system that is fair to the
10,000 nutrition aides are now at work
poor, that is fair to the taxpayer, and
in low income communities across the
At the top of the President's do-
that is true to the spirit of independence
country; 30 months ago none were in
mestic agenda for nearly two years, ap-
that has built America."
the field. School lunch programs have
proved by the House last month under
But steps to reach this standard of
been expanded from 3 million to 7.4
the urgent title "H.R. 1," and now be-
fairness have not waited on legislative
million children over the last two school
fore the Senate, is welfare reform.
action-they are already being taken
years.
Runaway costs, soaring relief rolls,
through wide program innovation and
Late in 1969 the President convened
uneveness and inadequacy of benefits,
administrative reform within the Depart-
a White House Conference on Food,
and eligibility rules which discouraged
ment of Health, Education, and Welfare.
Nutrition, and Health to support the
work and promoted family separation-
The rapidly expanding Work Incentive
hunger effort; a follow-up meeting on
throughout the Sixties all these had
Program to provide manpower services
that conference was held early this year.
underlined the need for a new approach
to AFDC recipients, and the doubling
to helping the dependent. It remained
-of child care expenditures in Fiscal 1971,
for the Nixon administration to act on
both anticipate the work emphasis of
FULL PROSPERITY IN PEACETIME
that need. On August 8, 1969, the Pres-
Family Assistance. Barriers to deserved
ident went on national television to pre-
assistance for the poor have been re-
One of the most serious casualties of
sent what has since been called the most
moved through HEW's efforts to bring
rapidly escalating American involvement
important piece of domestic legislation
States into compliance with the welfare
in the Vietnam war over the 1965-68
in 35 years-his "Family Assistance
laws, to insure due process for recipients,
period was stable, steady growth in the
Plan."
and to clarify eligibility rules.
Nation's economy. Huge budget deficits
Leading features of the reform plan-
The campaign for freedom from want
at a time when the economy was at full
which appears headed for passage later
has also gone forward on another front-
employment triggered a rampant infla-
this year, after passing the House but
ending hunger in America. Calling the
tion which was still gathering momentum
failing to reach a vote in the Senate in
persistence of hunger and malnutrition
and penalizing more and more Americans
1970-include:
amid this Mation's abundance "intoler-
when President Nixon took office at the
National eligibility standards and a
able," President Nixon mobilized his
beginning of 1969. The imperatives he
$2,400 Federal income floor for a fam-
administration against them beginning
faced were clear, if monumental: to
ily of four, replacing present State by
in May 1969.
check the inflation while keeping any
State variations;
The Food Stamp program has been
economic downturn to a minimum, and
improved work incentives, permitting
reformed-increasing allotment levels,
to shift the economy from wartime
the working poor to retain a larger por-
establishing national eligibility standards,
overspeed to peacetime prosperity.
tion of earnings without losing welfare
tying benefits to the cost of living-and
While stressing repeatedly that fight-
dramatically broadened as well, so that
benefits;
ing inflation is everyone's business, the
10.5 million people receive the stamps
President also emphasized that the re-
strict work and training requirements,
today, as against only 2.9 million 30
straint must start with Washington. Tak-
combined with services to facilitate em-
months ago. Adding to this the people
ing command of a Fiscal 1969 budget al-
ployment, aimed at speeding the transi-
reached by direct commodity distribution
ready past its halfway point, he trimmed
tion from welfare rolls to payrolls;
programs, food assistance recipients in
it into surplus. The discipline continued
provision for helping families headed by
the United States now total 14.2 million,
into Fiscal 1970, as the President vetoed
men, to end the practice of breaking
compared to 6.6 million recipients in Jan-
runaway spending bills, challenged the
homes in order to qualify for welfare;
uary 1969, and all but 9 of the 440
Congress to save taxpayers $2 million
hold-harmless guarantees that will keep
counties which then had no family food
a day by cutting 57 obsolete Federal
State welfare costs from rising above
programs, and won his fight for a year's
1971 levels and encourage the States to
extension of the income surtax.
supplement Federal income support
Congress also accepted most of the
payments.
Nixon proposals for the first major tax
"It is not charity," the President has
reform in 15 years. The reform bill,
said of the present welfare system, "to
which the President signed as 1969
bind human beings into a cycle of despair
ended, closed many tax loopholes,
and dependence." Real charity, he em-
simplified the mechanics of payment,
phasized, is better served by the new
increased the personal exemption and
system which he has proposed, and re-
standard deduction, imposed a mini-
fined during many months of close co-
mum tax on very high incomes, and-
14
perhaps most significantly-eliminated
the index of leading economic indicators
pointing out that it would generate
taxes altogether for some nine million
has risen for seven consecutive months;
severe inflationary pressures later
poor citizens. Certain other provisions
and even unemployment-traditionally
without really helping those who
incorporated in the bill against the
one of the last indicators to respond in
need work now.
President's recommendations had the
a recovery-dipped sharply to a seasonally
And while "the right to be con-
effect of reducing Federal revenues pre-
adjusted 5.6% in June after hovering
fident" of an orderly expansion has
maturely, an effect that later had to be
near 6% since late last fall.
kept the President from giving
compensated by budget revisions and
In the few areas where there is now
either private business or Govern-
additional revenue requests.
some nervousness-notably interest
ment fiscal policy its head, another
With Government's own house in
rates and the stock market, after both
point of confidence which he af-
better order, the President also took
responded favorably for most of the
firmed in the same economic pol-
steps to damp the wage-price spiral in
past year-the reason may well be what
icy speech before the U.S. Chamber
the private sector. Last summer his
the Council of Economic Advisors re-
of Commerce this April has made him
Council of Economic Advisors began
cently described as "a deep cynicism
resist the pressure for mandatory wage
preparing "inflation alerts" to spotlight
about government policies the legacy
and price controls. This is his pledge
inflationary actions by unions and busi-
of many years of inflationary action."
that the road to the new prosperity
nesses, and a new National Commission
In brief, the CEA told the Joint Eco-
will be "the road of free markets, free
on Productivity went to work to get real
nomic Committee of the Congress, past
competition, free bargaining, and
output into step with rising wages.
experience has led to fear in some
free men."
And it worked. Inflation peaked,
quarters that expansionary government
Through this challenging transi-
and is now continuing downward. Run-
action will produce more inflation, a
tional period, the President has taken
ning at an annual rate of 5.7% in the
fear which tends to retard recovery.
strong measures to help those who are
half-year that ended with May 1969 and
But the Nixon recòrd over the past six
out of work provide for their families
then at 6.5% in the same period a year
months clearly disproves any such
and find new employment. Last
later, it was only 4.1% in the six months
danger. It proves, instead, that Ameri-
August he signed into law his proposal
through May 1971. For all this a price
cans do have what the President has
to make the most significant set of
was exacted however-a price felt most
called "the right to be confident" that
improvements in the history of un-
keenly in the unemployment rate,
his administration will steer a safe
employment insurance; besides add-,
which climbed as the economy cooled.
middle course between stagnation and
ing nearly five million workers to the
From a yearly average of 3.5% during
inflation.
insurance system, the new law expand-
1969, joblessness rose to 4.9% in 1970.
For during 1971 the President has
ed the size and the duration of bene-
That this figure was still below the
not relaxed the vigilance against infla-
fits. He reorganized the Manpower
unemployment rates for any peacetime
tion even while pursuing economic
Administration in the Department of
year in the 1960's was, the President de-
expansion. When major steel com-
Labor, and asked the Congress to re-
clared in his 1971 State of the Union ad-
panies announced an excessive price
place $1.5 billion worth of Washing-
dress, "not good enough for the man who
increase, the White House remon-
ton-run manpower training programs
is unemployed in the Seventies," and so
strated with them, and the price
with $2 billion in Special Revenue
he went on in that speech to outline his
raise was moderated. When wages
Sharing for Manpower. This change
plan for achieving full prosperity in
and prices in the construction in-
would permit States and cities to
peacetime, something the country has
dustry kept skyrocketing, the Pres-
tailor their own training and job-
not enjoyed since 1957. The Fiscal 1972
ident first suspended Federal wage
service programs to needs in local
budget which he proposed is a "full em-
guarantees, then later restored them
labor markets and would move the
ployment budget," designed to be in
and substituted a labor-management-
money out faster. It would also
balance if the economy were operating
public watchdog committee to pro-
trigger additional manpower funds
at its peak potential. With this stimulus,
mote wage-price stabilization in the
when national unemployment ex-
he said, and with a compatible monetary
industry. When steel contract talks
ceeds 4.5%.
policy on the part of the independent
began, the President conferred with
Other emergency employment
Federal Reserve, the economy should
the parties to remind them of the
measures which the administration
resume an orderly expansion.
danger that American steel might
has advocated are the provision for
Nearly all signs are pointing to just
price itself out of the world mar-
200,000 public service employment
such a development. The Gross National
ket. When a $2 billion accelerated
jobs as part of welfare reform, and
Product registered a record gain in the
public works bill aimed at creating
the creation of 150,000 such jobs
first half of this year; housing starts are
more jobs came to his desk for
under the new Emergency Employ-
at their highest levels in twenty years;
signature, the President vetoed it,
ment Act of 1971. This employment
15
will be both transitional in nature
to revitalize rail passenger service by
THE RIGHT TO LIFE
and timely in effect, by contrast with
consolidating operations under a new
that envisioned in the accelerated pub-
quasi-public corporation. Still awaiting
The unalienable right to life, as-
lic works bill which the President vetoed
Congressional action is the President's
serted in our Declaration of Independ-
earlier. Government-assisted summer
proposal to protect the public against
ence, has been significantly strengthened
job opportunities for disadvantaged
crippling strikes and lockouts in the
and broadened for all Americans during
youth have been steadily expanded by
transportation industry; ad hoc legisla-
the first 30 months of the Nixon admin-
the administration and are at an all-
tion has been required to resolve several
istration. The middle Sixties brought
time high this year-some 824,000,
such crises just during the time this pro-
Medicare and Medicaid, but for far too
or nearly one-third more than last
posal has languished on the Hill. The
many people, good health has still hung
summer.
Nation's largest employer, the Federal
by the thinnest of threads-as thin as
Impact of the changeover to a peace-
Government, last year dealt firmly with
their income, or where they happen to
time economy has been greatest in de-
work stoppages by postal employees
live. So it is good news that the Seven-
fense employment. Reductions in the
and air traffic controllers and has
ties have brought President Nixon's
armed forces, together with cutbacks
worked steadily to improve and regu-
comprehensive proposals for a real
in defense and aerospace production,
larize its labor relations.
"National Health Strategy." His strategy,
have meant job changes for some 1.2
A broad program to support and
outlined in a special message to the
million people-half of all those dis-
assist small business was presented to
Congress last February, includes these
placed in the last 30 months; but the
the Congress in 1970. A far-sighted
elements:
administration has moved to ease the
message on national energy needs-the
Build a better health care system.
transition. A broad-gauge Jobs for Vet-
first ever of its kind-went to Capitol
Through funding, incentives, and enab-
erans Program is giving returning serv-
Hill from the President in June. The
ling legislation, encourage growth of
icemen special help in re-entering the
administration has obtained legislation
Health Maintenance Organization
civilian economy. This effort has had
to regulate one-bank holding companies
(HMO's), where doctors can work to-
the President's continuing personal at-
and to insure securities investors a-
gether providing a full range of services
tention, and he stepped it up last month
gainst brokerage failures; a Presidential
and people can contract for compre-
with an order to facilitate referral of
Commission on Financial Structure and
hensive care. Alleviate personnel short-
veterans to Federal or federally-contracted
Regulation has been created to study
ages by reforming and increasing op-
job openings. He has also worked to min-
other needs of American capitalism. In
erating and capital grants to medical
imize defense and aerospace employment
the field of foreign trade and investment,
schools, almost doubling aid for low-
losses-leading examples are the proposal
the President has worked to harmonize
income students, and training more
for loan guarantees to Lockheed, and the
the national interest with the world
allied health personnel. Equalize geo-
determined effort, rejected by Congress,
interest, a task in which his new Coun-
graphic availability of care by funding
to save the SST-and this spring he
cil on International Economic Policy
HMO's, clinics, and health education
initiated a $42 million technology re-
is taking the lead. When European
centers in underserved rural or inner
employment program to help jobless
currency adjustments prompted talk
city areas; by offering loan forgiveness
engineers and scientists back to work.
of a "dollar crisis" this spring, the ad-
to medical personnel who locate in
Though the long battle-and now
ministration calmly held course, and
scarcity areas; and by fielding a Na-
emerging victory-against inflation
the dollar emerged strong.
tional Health Service Corps.
and economic slowdown has occupied
"If you want to be a realist," the
Insure universal access to that
the foreground of public concern, the
President has said of ventures at pre-
system. Through a National Health
President has also acted on many fronts
dicting the American future, "you
Insurance Standards Act, require all
to insure the continuing health and bal-
have to be an optimist." The hard
employers to share (at about 2:1) with
ance of America's trillion-dollar econo-
realism in his forecast of a good eco-
their employees the cost of basic health
my over the longer term. Symbolic of
nomic year in 1971, and a very good
insurance, covering both normal serv-
this perspective is his call for a White
one in 1972, is becoming increasingly
ices and catastrophic costs. Through a
House Conference to be held this fall
evident. Taking the longer view, his
Family Health Insurance Plan, provide
on "The Industrial World Ahead: A
policies clearly point the way to a full
similar coverage for the poor at Federal
Look at Business in 1990." Basic trans-
generation not only of peace, but of
expense, replacing the inequities and
portation systems have been placed on
prosperity as well.
State by State variations of Medicaid.
a sounder footing by the enactment of
Improve preventive measures to
Nixon proposals to expand and modern-
minimize resort to that system. Deepen
ize the U.S. merchant marine, to set up
the Federal commitment to biomedical
an Airport and Airway Trust Fund, and
research, especially against cancer-with
16
$100 million more and a new, separate
portant new tools in 1970 when the
States in recent years. Overall, the
program-and sickle cell anemia-with a
President established a National
President has asked that funding for
fivefold increase to $6 million to
Clearinghouse on Drug Abuse
the drug abuse battle be increased by
conquer this special enemy of black
Information and obtained-after
more than two-thirds over his original
children. Establish a private National
15 long months-Congressional
budget request, to a total of $371
Health Education Foundation. In-
-approval of his proposals to reform
million in Fiscal 1972-and a measure
crease funds for highway safety, job
the Federal drug enforcement laws.
of his commitment to victory is his
safety, and alcoholism treatment.
Now, with his comprehensive and
pledge that if even more money is
This strategy will meet the Presi-
urgent June 17 drug abuse message
needed, more will be sought.
dent's challenge "to ensure that no
to the Congress, he has launched "a
Two other major Nixon initiatives to
American family will be prevented
new, all-out offensive" to defeat the
protect the right to protect the right to
from obtaining basic medical care by
problem he calls "America's public
life have progressed from the idea stage
inability to pay." It will build on the
enemy number 1."
to full operation during the past two
strength of our present system to re-
Command center of the offensive
and a half years. The Occupational
pair the weaknesses. It will foster cost-
will be the new Special Action Office
Safety and Health Act was signed into
consciousness and bring the supply of
for Drug Abuse Prevention, operating
law late last year and took effect this
care into line with the demand, so that
directly under the President and headed
April; the Department of Labor has
runaway costs no longer make good
by a highly respected professional, Dr.
moved rapidly to implement the act's
health crushingly expensive. While
Jerome Jaffe. It will coordinate the
landmark provisions for setting and
much of the plan awaits action in the
work of all Federal agencies and pro-
enforcing on-the-job health and safety
Congress, some parts are already mov-
grams aimed at ending drug abuse and
standards covering some 57 million
ing ahead. The first HMO development
helping the users. Prevention, treatment,
Americans. For the coal industry,
grants were awarded by HEW in June;
and rehabilitation programs, including
where danger has been especially high,
health service centers in poverty areas
methadone maintenance, will be ex-
the President put through a tough
have increased four times over since
panded. The Defense Department has
mine health and safety act during his
early 1969; areawide health planning
already commenced a massive effort to
first year in office. Inspection and en-
agencies have doubled in the same
identify and rehabilitate servicemen
forcement under this act are now
period and now serve half the U.S.
addicted to heroin in Vietnam, where
being carried out to protect present
population.
that drug is cheap and pure; VA assist-
and future miners, while at least
Particularly warm support from
ance will be sharply increased.
partial amends for an often tragic
millions of Americans, and particularly
Complementing these efforts to
past are made through payment of
quick action in the Congress, have
pinch off drug demand, the President
$24 million monthly in Federal
greeted the President's call for a total
has also moved to cut drug supply
benefits for black lung disease to
national commitment to the conquest
through better enforcement, request-
200,000 miners, widows, and de-
of cancer. The extra $100 million ap-
ing more money for the Bureau of
pendents.
propriation in Fiscal 1971 funds which
Narcotics and Dangerous Drugs, the
he requested for the new program was
Bureau of Customs, and the Internal
signed into law in late May-and the
Revenue Service. Because narcotics
Senate has already approved his May
production and trafficking is a world-
request for an independent Cancer-
wide problem, he has intensified our
Cure Program whose Director would
ongoing effort at cooperating with
report straight to the President.
France, Mexico, Turkey, and several
As the mobilization against cancer
Asian nations in controlling the men-
accelerated in recent weeks, the Pres-
ace, has urged amendments to toughen
ident also escalated his war against
the Single Convention on Narcotics,
another grave enemy of the right to
and has asked the Senate to approve
life-drug abuse. Law enforcement
the recently-negotiated Convention
efforts at home and abroad, educa-
on Psychotropic Substances. On June
tion, and research programs in this
30 he was able to announce a major
field were stepped up early in the
breakthrough in this area-the cour-
administration. They received im-
ageous decision of Turkey's Govern-
ment to cease all opium poppy pro-
duction within one year; Turkish
poppies have accounted for more than
half the heroin entering the United
17
ENVIRONMENTAL QUALITY
Congress delayed action on the Nixon
Heritage Trust would provide the
proposals for stiffer measures against
machinery to preserve earth's treasures
The strategy of quantity which
water pollution. The President's air
for their rightful owners-all mankind.
America has pursued so successfully
quality proposals, on which Congress
Other measures, as varied as oil spill
for so long, Richard Nixon emphasized
did act, were signed into law on the last
prevention and Federal use of re-
in the 1968 campaign, must be matched
day of 1970, and this April the EPA
cycled paper, were also embodied in
by a new strategy of quality for the
issued tough new pollutant standards
the 1971 message.
Seventies. It was fitting, then, that his
under these amendments; recently the
From the first, the administra-
first official act as President in the
President moved by executive order to
tion's policy has reflected a deter-
Seventies was to sign the National
deny Federal aid and contracts to con-
mination to treat the root causes of
Environmental Policy Act (NEPA).
victed air polluters.
environmental problems, not merely
"It is literally now or never" for our
As the informal observance that
their symptoms. As no President be-
threatened environment, he said at
began as Earth Day in 1970 blossomed
fore him, Nixon has come to grips
that ceremony-and then he went to
into a Presidentially-proclaimed Earth
with the issues of population and na-
work to make it now.
Week in April of this year, so the entire
tional growth. Two years ago he sent
In February 1970 he sent the
national drive for livable surroundings
Congress a first-ever message on the
Congress a sweeping 37-point en-
and ecological sanity has continued to
population explosion, which resulted
vironmental quality program. Water
expand in 1971. The President's second
in the establishment of a distinguished
pollution control, including a five-year,
environment message introduced a
Commission on Population Growth and
$10 billion Clean Waters Act; air pollu-
wide range of new proposals and renewed
the American future, and in the enact-
tion control, including higher standards
his support for those 1970 initiatives not
ment of a landmark family planning
and tougher enforcement; solid waste
yet enacted by Congress. A sulfur oxides
services program. At about the same
management, including far-sighted re-
emissions charge and a tax on leaded
time he created the National Goals
search and incentive proposals; and
gasoline would sharpen the financial
Research Staff, whose penetrating
parks and public recreation were
incentives for cleaner air; wider en-
1970 report "Toward Balanced
among the principal topics of that
forcement power for the EPA and more
Growth: Quantity with Quality" goes
message.
financial help for construction of waste
to the heart of the basic environmental
Wherever he could, the President
treatment plants would speed progress
choices we face.
moved ahead through executive action:
toward cleaner water; new legislation
That title sounds another keynote
the Council on Environmental Quality
on ocean dumping, noise levels, pesti-
of the President's approach to environ-
(established by the NEPA to advise
cides, and toxic substances would help
mental problems: his conviction that
him as the CEA does) was put into
the EPA halt pollution on other fronts.
development and high living standards
operation alongside the Cabinet Com-
A National Land Use Policy, a stepped-
must be harmonized with, not sacri-
mittee on Environment he had set up
up Legacy of Parks program, a power
ficed for, intelligent respect of the
in 1969; a National Industrial Pollu-
plant siting law, and a Mined Area Pro-
earth and the ecosphere. His June 4
tion Control Council was formed to
tection Act would help to protect the
message to the Congress outlining a
deepen public involvement in the
beauty of the American earth and to
broad program to meet national
antipollution effort; pollution abate-
see that it is used for maximum benefit
energy needs both amply and cleanly
ment by Federal facilities was man-
of all the people. Creation of an inde-
is perhaps the single most outstanding
dated in a tough Executive Order,
pendent Environmental Institute for
application of that conviction. Lead-
and low-lead gasoline was decreed for
research and studies, would further
ing the program is a new commitment
Federal vehicles in another example-
the work of organizing for action be-
to bring the fast breeder nuclear reactor
setting move.
gun last year with the establishment
into commercial energy service early in
Last July, he submitted a reorg-
of CEQ, EPA, and NOAA. Interna-
the 1980's.
anization plan to combine elements
tional cooperation to set up a World
And across the board, decisive action
and responsibilities from nine differ-
has kept pace with talk and proposals.
ent agencies into a powerful new
The "now or never" urgency voiced by
Environmental Protection Agency;
the President on New Year's Day 1970,
Congress approved and by December
and symbolized by the pragmatic resort
the EPA was in business. One of its
to a 19th century law to get moving a-
first actions was to initiate a series of
gainst water polluters when a 20th century
water quality enforcement actions
Congress stalled, has been everywhere
and an effluent-discharge permit pro-
evident. Drilling in the Santa Barbara
gram under the 1899 River and Harbor
Channel has been halted; the Ever-
Act, an old statute dusted off when
glades have been saved from a super
The
Domestic
Scene
18
jetport; the Cross Florida Barge Canal
America's varied and lively domestic
pressure on taxes and borrowing, they
has been stopped; the Alaska pipeline
scene stretches beyond the six major
would also give urban government the
project has been subjected to intense
areas so far surveyed-and so does the
kind of operating room that makes it
study. Pesticide use has been reined in;
administration record. Campaigning in
worthwhile for officials to exert them-
several metropolitan areas have been
1968, Richard Nixon said: "The next
selves and for voters to wield their
put on notice that their transportation
President must take an activist view of
democratic authority over public policy.
habits must be drastically reformed to
his office [and] be deeply involved
And besides the approximately $2.5 bil-
meet 1975 air quality minimums;
in the entire sweep of America's public
lion annually that communities would
nearly 1400 Environmental Impact
concerns." The following sections look
receive through General Revenue Shar-
Statements on intended actions have
at seven sides of the Nixon activism in
ing, the President has asked Congress
filed by Federal agencies. The National
action.
to combine several fragmented, com-
Park System and Wilderness System
plicated, slow-moving urban assistance
have been expanded; dozens of parcels
CITY AND FARM:
programs-including Model Cities,
of Federal land have been turned over
A DYNAMIC BALANCE
urban renewal, water and sewer grants,
to States and localities for park and
and rehabilitation loans-into a
recreational use; urban neighborhoods
When the talk turns to national growth
$2 billion Special Revenue Sharing
have been reprieved from freeway con-
patterns nowadays, it often takes on a
package called Urban Community
struction and urban landmarks pre-
~dark note. Many observers see the cities
Development.
served for historic appreciation; bill-
of the future as dense megalopolitan
The Department of Housing and
board removal along Federal highways
islands in a virtually empty country-
Urban Development, which would ad-
has begun after years of delay.
side. Some, like Peter Drucker, fear that
minister this improved self-help program
Endangered wildlife from whales to
the core cities in turn will also be de-
for the cities and which would also be-
bald eagles have been shielded by
serted, leaving a totally suburban
come the nucleus of the new Depart-
Federal intervention.
America with its vitality and diversity
ment of Community Development
On the strength of evidence like
on the ebb. There are migration trends
under the Nixon reorganization plans,
this, the British scientist and humanist
and other social statistics to support
is already busy on other urban
Lord Snow recently ventured, "The
this dismal projection for America's com-
problems. With an estimated 24
American [environment] problem is
munities-but there are also means at
million Americans still living in sub-
enormous, but I shall have been a very
hand to turn those trends around, and
standard housing, HUD is conducting
bad observer, and a worse prophet, if
the administration has concentrated re-
Operation Breakthrough to develop
America is not out of comparison less
sourcefully on doing just that over the
new kinds of low-income, industrially
polluted in ten years' time." President
past 30 months. The cities and
produced housing. Production of
Nixon shares that confidence and is
countryside, President Nixon is con-
federally assisted housing more than
pressing ahead to make good on it-
vinced, can "progress together in a
doubled-to over 400,000 units-in
for the earth's sake.
dynamic balance" where "mutual bene-
1970 alone. The housing industry
fits of the urban-rural partnership
overall, after weathering a severe
would be manifest as cities enjoyed the
credit crunch with HUD assistance,
fruits of a healthy agricultural economy
appears headed for a new production
and the relief of more evenly distributed
high in excess of 2 million units this
population growth, while rural areas felt
year, breaking the record set in 1950.
the effect of new social and economic
Meanwhile HUD's New Communities
advantages."
program, a pioneering application of
For citizens and public officials
the balanced growth concept, has
grappling with the "urban crisis" the
whole new cities abuilding in five
best news in years has been the
States.
prospect of a continuing transfusion
Transportation-one of the most
of Federal money through General
critical or urban life-systems-received
Revenue Sharing. Everywhere that
needed assistance last fall when
metropolitan growth-and hence the
demand for city services-has far out-
stripped financial, political, and organi-
zational resources, revenue sharing
would bring desperately needed relief.
Not only would the shared Federal dol-
lars help cities meet bills and ease the
19
Congress passed the administration's
housing loans up 56%, manpower devel-
ficiaries of the President's drive to
Urban Mass Transportation Assistance
opment grants up over 50%, waste treat-
bring prices under control. The Pres-
Act, providing $10 billion in Federal aid
ment grants up 174%, during Fiscal
ident has also moved to increase the
for public transit development to relieve
1970 alone.
supply of farm credit, now painfully
metropolitan congestion over the next
Also in March, the President pro-
tight; besides increasing Farmers Home
12 years. Special Revenue Sharing for
posed his program of Special Revenue
Administration insured ownership
Transportation, proposed by the Presi-
Sharing for Rural Community Develop-
loans by almost three-fourths in
dent this March, would prodive over $2
ment, which would make available $1.1
Fiscal 1972, he has asked Congress
billion to the cities and States for gen-
billion for use in improving the conditions
to permit FHA to begin insuring op-
eral use, plus $525 million more for
of rural life as the States and communities
erating loans as well.
mass transit capital investment.
see fit. Indicative of the importance the
The Agricultural Act of 1970 which
In the city where Federal responsi-
President attaches to this program for a
he signed late last year represented an
bility is most direct and immediate-
part of the country he calls "too often
important departure from the strict
Washington, D.C.-the administration
forgotten" is the fact that the 33 percent
control structure of past farm legisla-
has acted vigorously to meet human,
increase of funds it would receive over
tion; under it producers retain their
economic, and political needs. One of
the 11 narrow aid programs it replaces is
income protection but gain new
the President's very first actions in
the largest raise given any of the six
freedom of choice and opportunity
January 1969 was to announce a pro-
Special Revenue Sharing programs. In
to improve their farming operations.
gram aimed at making Washington
his message the President pointed out
Spending for Federal services to the
"once again what it ought to be: a
that the revenue sharing approach
farmer has grown steadily under this
proud, glorious city, cherished by
would permit use of aid money to
administration. During the Salute to
every American." Focal points of the
reinforce healthy development trends
Agriculture activities this May, which
program were rebuilding of riot-torn
in the potential growth centers located
culminated in a White House dinner
areas-which has gone forward; com-
throughout rural America, thus open-
and exhibition, the President an-
batting crime and improving the system
ing up regional opportunities which may
nounced the latest increases expanded
of justice-which resulted in reform
help to stem the flood of city-bound
funding for research and technical
legislation and later in reversal of the
migration. The proposal would also
assistance, conservation and watershed
city's 14-year upward crime trend; and
establish a Statewide planning process
projects, and rural water and sewer
greater self-government-which this
to coordinate and balance urban and
systems. As drought has tightened its
spring led to the election of the District
rural development efforts.
grip on farm States in the Southwest,
of Columbia's first Congressional rep-
The farmer remains at the center of
he has taken a series of emergency
resentative in nearly a century. The
rural life-and his industry is, as the Presi-
steps to relieve the stricken areas.
special messages to Congress on Dis-
dent told the Nation in an unprecedented
trict affairs which followed in April of
"Salute to Agriculture" radio address on
1969 and again this past April dealt
May 2, "a keystone not only for our
further with these topics, as well as
economic strength but also for our entire
with mass transit, education, urban
way of life." During its first 30 months
renewal and preservation, economic
the Nixon administration has championed
development, municipal revenue and
the farmer's cause tirelessly.
financing, cleaning up the Potomac,
Farm exports, listless during the late
and bicentennial goals.
Sixties, have grown with Government
What about rural development,
support and reached a record-high $7.7
the other half of the dynamic balance
billion in Fiscal 1971; domestic markets
the President foresees for America's
have also expanded. Price levels for
communities? Here too, bold steps
most commodities are strong and im-
are being taken. Among the important
proving, with the major supported com-
reform and assistance provisions of the
modities now selling well above loan
Agricultural Act of 1970, enacted last
levels. All this has pushed the total in-
fall with close administration-
come of American farmers higher than
Congressional cooperation, is a require-
ever before. With most farm expenses
ment for annual reports on government
paid at retail, inflation had hit the
services to rural America. When the
farmer especially hard, leaving an often
first such summary was issued this
disappointing net from high total in-
March, it showed sharp increases in Fed-
comes-thus America's farm families
eral help reaching the countryside:
have been among the principal bene-
20
EDUCATION REFORM
Congress, he proposed to realize the
academic freedom and order, and the
goal that "no qualified student who
University of Nebraska appearance
Some of the most original of the
wants to go to college should be
this January where he proposed an
Nixon legislative proposals have been
barred by lack of money." Channeling
alliance of the generations. The ad-
the administration's recommendations
more Federal aid money to students
ministration successfully fought
for reforming education, growing out
from low-income families and setting
Congressional proposals that would
of the President's conviction that we
up a National Student Loan Associa-
have put strings on Federal aid
are not presently getting full return
tion would put the goal in reach;
dollars in order to curb student
on our education dollar. Federal
more than two and a half million
unrest; the President emphasized that
expenditures have multiplied five
young men and women would bene-
he did not want to compromise the
times in the last decade, but per-
fit. A new Career Education Program
integrity of higher education by im-
formance has not kept pace. The
would support the teaching of
posing a Federal code of conduct.
Nixon administration has continued
critical skills and increase the "job
The Presidential Commission on
to budget more money for educational
relevance" of a college education.
Campus Unrest which he appointed
purposes than was ever spent before-
And a National Foundation for Higher
in the summer of 1970 produced a
and early in July the President signed
Education would foster "excellence,
report which has proved useful to
a $5.1 billion spending bill, largest ever
innovation, and reform" on American
national understanding and action on
for the Office of Education. At the
campuses. When neither house of the
the issue, and which elicited a long,
same time, though, there have been a
91st Congress acted on these pro-
thoughtful reply from the President to
number of actions designed to bring
posals, the President resubmitted
the Commission's Chairman, Governor
real reform to American education.
them this February, pointing out
Scranton.
The President has established a
that existing legislation in this field
Commission on School Finance, a
would expire in June, and urging the
strong new program to guarantee the
Congress to make 1971 a "time of
Right to Read, and a network of child
opportunity" for advancing U.S.
development projects concentrating
higher education.
on the first five years of life-including
In addition to the general reform
a new Office of Child Development in
effort, there has been special attention
the Department of Health, Education,
to the pressing needs of black colleges.
and Welfare. In his 1970 message on
To stay informed, the President met
elementary and secondary education,
with black educators and last summer
he called for a new National Institute
brought Howard University President
of Education to do research into the
James Cheek to the White House as
"mystery of the learning process" and
a temporary adviser. Financial aid to
to sharpen our ability to evaluate edu-
black colleges has been substantially
cational performance. This year,
increased, and a federally-supported
besides pressing the Congress once
technical assistance consortium has
more to build better self-renewal
been formed among 84 such
into our educational system through
institutions.
creation of this Institute, he came
While convinced that the ultimate
forward with an Education Special
answers to problems of campus un-
Revenue Sharing plan which would
rest lie within the academic commun-
allow States and localities to make
ity itself, in reform, responsibility,
their own decisions about how to use
and moral order, the President has
$3 billion in Federal funds, in ways
also undertaken both personal
that would best serve the educational
diplomacy and searching examination
needs of their own children at the
of those problems during his 30
elementary and secondary levels.
months in the White House. He has
The ferment in higher education,
met frequently with students, faculty,
much-diagnosed but little treated as
and administrators, and has made a
the turbulent Sixties drew on to a
number of campus visits-notably the
close, has come in for constructive,
Landon Lecture at Kansas State
innovative action from the President.
University last fall where he de-
Last year, in a special message to
livered a strong appeal for true
21
FREEDOM FROM FEAR
expanded court facilities, and increased
CREATED EQUAL
the D.C. police force. Late last sum-
"The ear of permissiveness with re-
mer violent crime in the District began
The truth of human equality was
gard to law enforcement is at an end
to show a decline from the year be-
declared self-evident to Americans
in the United States." This was the
fore, after many years of steady in-
from the moment of the Nation's
President's message to the Nation's
crease, and the new trend has held.
birth-but weaving that truth through
peace forces and the citizens they pro-
In addition, Chief Jerry Wilson's
the fabric of American life has been
tect, sent home with 100 graduates of
proud police force has won the re-
the work of centuries. Taking the
the FBI National Academy earlier this
spect of all sides for its firmness
measure of our progress as he assumed
summer. The figures bear him out. In
and restraint in a number of mass
the Presidency, Richard Nixon saw
the first quarter of 1971, the rate of
demonstrations, and its response to
the beginning of a new phase in the
serious crime increase nationwide was
orders to "keep the city open" dur-
long struggle: "The laws have caught
only 6 percent, lowest in five years and
ing the anarchic Mayday disorders
up with our conscience. What remains
less than half the rate in 1970; 61
was cited by the President as ex-
is to give life to what is in the law."
major cities of 100,000 people or
emplary for the rest of the Nation.
This May, in a letter to the leader
more, crime over the period actually
The Congress last year also enacted
of the Congressional Black Caucus,
decreased from the year before.
administration-proposed legislation
he returned to the same theme. We
Convictions of leaders of organized
attacking organized crime, including
are embarked, he said, on "the
crime have doubled; prosecutions of
measures to curb ganbling and to
building work of the Seventies;" it
drug traffickers are up by two-thirds.
enhance the information-gathering
will be more difficult, less dramatic,
Civil disturbances in 1970 were near-
process. The Justice Department ex-
than the legislative gains of the
ly two-thirds below 1968; air piracy
panded its own campaign to under-
Sixties. But, the President added, if
is also down sharply. In nearly every
cut organized crime. New anti-
we persist with realism and stamina
category there is evidence that the
racketeering strike forces were org-
we can succeed in "translating
war on crime is being won, and that
anized in major cities across the
rhetorical promise into concrete re-
Americans' right to freedom from
Nation and the use of wiretapping-
sults" for minority and disadvantaged
fear is being re-established.
closely safeguarded-was authorized.
Americans. Much had changed in the
Two words keynote the admini-
Passage of the Comprehensive Drug
twenty-eight short months between
stration's strategy: resources and
Abuse Prevention and Control Act
the President's Inaugural Address and
reform. The President has increased
of 1970 was another reform mile-
his communication to the black
Justice Department funding nearly
stone in the enforcement field, and
Congressmen-for already the build-
four times over and bolstered its man-
approval of the President's further
ing work of the Seventies has made
power by nearly one-third. He has
anti-drug proposals will not only help
long strides, and the laws of equal
raised the Law Enforcement Assist-
to rescue drug victims themselves but
opportunity have been brought
ance Administration budget tenfold,
will get at the very roots of aggravated
alive in remarkable new ways.
with $500 million of the $700 mil-
crime, much of which is drug related.
The accounting should begin with
lion requested this year earmarked for
Terrorist bombings, police killings,
school desegregation, the 1954 promise
more flexible State and local use to
pornography, and crime in the trans-
that really opened the modern era of
upgrade police and courts through
portation industry have each been
hope and progress for black Americans.
revenue sharing. More marshals, FBI
the subject of vigorous action and
In the 15 years up to 1969, a scant
agents, judges, narcotics agents, and
legislative initiatives on the part of
6 percent of all Negro children in
Assistant U.S. attorneys have been
the administration. Also, both the
the South had been placed in legally
put in the field.
judicial system and the correctional
desegregated school systems. But by
Parallelling the effort to do more
system have received reform at-
the time school let out this summer,
has been the determination to do it
tention from the President. A ten-
that figure stood at 92 percent!
in new and better ways. So that Wash-
year plan for upgrading the Federal
Quickly, quietly, peacefully, dramatic
ington could lead the way in the
Prison System has been put into ef-
gains have come. Key to the success
crime war, the President last year put
fect, and the President has asked
has been the spirit in which the
through the District of Columbia
the Attorney General to convene a
massive Federal effort has gone
Court Reform and Criminal Procedures
National Conference on Corrections
forward: firm respect for the law bal-
Act. This important reform bill over-
this fall, similar to the Conference
anced every step of the way by care-
hauled the judiciary, provided new
on the Judiciary at which he advanced
ful sensitivity to the stresses rapid
bail laws to cut back on crimes com-
his court reform proposals in March.
change would impose on school
mitted by offenders awaiting trial,
children and communities.
22
The President personally took the
An important guarantee to minor-
Equal employment under Federal
lead in March 1970 with a lengthy
ity Americans was extended and
contracts has been bolstered by a
statement spelling out the philosophy
broadened in 1970 when the President
shift from informal methods to af-
of his administration on the school
signed into law strong new amend-
firmative action requirements by the
desegregation question. There he
ments to the Voting Rights Act of
Office of Federal Contract Compliance.
distinguished clearly between officially-
1965, praising the Congress as he did
Where job opportunity has been especially
caused segregation (de jure), and the
so for continuing a law under which
restricted, as in the construction industry,
kind derived from residential patterns
close to one million Negroes have
extra measures have been taken. The
(de facto), which the courts have
registered to vote for the first time
Labor Department's Philadelphia Plan,
not outlawed; and he pledged "a
and more than 400 Negroes have
which sets mandatory minority employ-
decent regard for the legitimate in-
been elected to State and local of-
ment goals on Federal construction
terests of all concerned-and especi-
fice. With elections held last year
projects when voluntary agreement is
ally the children." The Department
and next, and with the 1970 census
not forthcoming, raised minority partici-
of Justice and HEW have carried
necessitating widespread redistricting
pation sevenfold in Philadelphia during
out their enforcement responsibilities
and re-registration of voters, the
1970 and is in effect in four other major
under this statement's guidance.
Justice Department has maintained
cities, while voluntary solutions have
Meanwhile the President established
continued vigilance to see that the
been reached in 27 more communities.
biracial State Advisory Committees
rights affirmed by this act are
Non-discrimination in the use of
on Public Education in the seven
upheld.
the money spent through Federal as-
States most affected by desegrega-
Another major civil rights area,
sistance programs-more than $34 billion
tion rulings, conferred with each of
where much has been done to bring
last year-was decreed by Title VI of
them, and travelled to New Orleans
the law to life, relates to Govern-
the 1964 Civil Rights Act. Under Pres-
last August to underline his reliance
ment spending. The Federal dollar,
ident Nixon the Title VI compliance
on their leadership in achieving
whether in payrolls, contracts, or
budget has more than doubled, the
peaceful change. That leadership,
aid, must be a non-discriminatory
Justice Department's enforcement of-
and community response to it,
dollar. The Equal Employment
fice has been expanded, and staff
have been superb. As the President
Opportunity Commission, charged
training programs to upgrade Title VI
pointed out during his recent
with insuring open job access for
effectivensss have been undertaken in
visit to Alabama, Southerners them-
minorities, is being reorganized to
many of the 22 agencies involved.
selves deserve much of the credit
improve its effectiveness. The Pres-
Full Title VI protection will be con-
for actually moving the South a-
ident earlier chided Congress for
tinued under General Revenue Shar-
head of the North and West in the
failure to fund EEOC's operations
ing and the six Special Revenue
effort to end racial separation in
fully and has now increased its
Sharing programs.
the schools.
budget by two-thirds. He has asked
As concentration of the black pop-
Much remains to be done. Recent
Congress to give the Commission
ulation in the central cities of our
Supreme Court rulings have ampli-
more teeth and to extend its auth-
major metropolitan areas has increased
fied on the Constitutional require-
ority to the employment practices
during recent years, the issue of "fair
ments in this field. The Congress has
of State and local governments. De-
housing" has commanded rising pub-
yet to act on the Emergency School
spite an overall decline in Federal
lic attention. President Nixon faced
Aid Act which the President pro-
employment since 1969, minority
this issue head on in a comprehensive
posed more than a year ago to pro-
employees have increased; black
policy paper issued in June. Citing
vide $1.5 billion in sorely needed aid
appointees in high-level executive
the trend toward racial polarity be-
both to help communities make the
jobs are at an all-time high.
tween city and suburb compellingly
transition from dual unitary school
documented by the 1970 census, he
systems and to assist districts which
pointed out its high costs in social
are seeking to end de facto segrega-
estrangement and human deprivation.
tion or to mitigate the effects of
The administration is determined, he
racial isolation. But the administra-
said, to create equal housing oppor-
tion is actively committed to public
tunity, so that people of the same
education (tax exemptions for segre-
income level will have the same
gated private schools have been
range of housing choices. The state-
ended), to open education, to quality
ment detailed steps being taken by
education-and this augurs very well
the Departments of Housing and
for continued progress.
Urban Development and of Justice
23
to enforce the 1968 Civil Rights
eral contracts, procurement, and bank
and to create the conditions for a new
Act's prohibition against housing
deposits are being deliberately
era in which the Indian future is de-
discrimination, and it delineated the
directed toward minority businesses
termined by Indian acts and Indian
bounds of HUD's authority under
and banks. An Office of Minority
decision." His proposals, presented in
Title VI and other statutes to in-
Business Enterprise has been estab-
early July of 1970, were enthusiastic-
fluence the shape and direction of
lished within the Department of
ally received by Indian leaders. They
housing development.
Commerce and a high level Advisory
would-among other things-give
Much is being done, the Presi-
Council appointed to guide its
Indians themselves the opportunity
dent emphasized, to assure low and
activities.
to control government programs de-
moderate income persons, minority
The 25 percent increase in the num-
signed to help them, with special
or not, "better housing in better
ber of minority businesses since 1968
emphasis on encouraging greater
neighborhoods." Federally assisted
shows that these efforts are paying off.
Indian control of Indian schools. The
housing starts in this category have
Overall income statistics also offer en-
President pledged more money for
increased fourfold in four years,
couragement: Negro family earnings
economic development and health
Federal facilities have been ordered
are growing faster than the national
programs and suggested new ways to
to consider inexpensive housing
average, and in the under-25 group,
aid Indians who live in urban areas.
availability in choosing new sites, and
bellwether for the coming decades,
Later in 1970, the President won
new relocation rules have been laid
median income for black and white
Congressional approval of his request
down to end callous uprooting of
husbnad-and-wife families outside the
to return the sacred Indian lands near
the poor by urban renewal projects.
South has actually drawn even. No
Blue Lake, New Mexico, to the Taos
But the President also drew the
miracles have been worked, but
Pueblo, righting a symbolic wrong that
distinction between eliminating
NAACP leader Roy Wilkins summed
had chafed for 64 years. "A new day
racial discrimination-clearly a Fed-
it up this way on July 4: "When you
begins for the American Indian," the
eral responsibility-and promoting
average it all together, it is a more
Taos religious leader said at the signing
"economic integration"-largely a
promising situation Somebody in
ceremony. Hopes for long-overdue
matter for choice and planning at
the Nixon Administration is trying
justice also rose with Secretary
the community level. He concluded:
hard." Everybody is.
Morton's proposal this April of a
"Achieving our goals of decent
The equal opportunity picture, of
$1.0 billion settlement to compensate
homes and of open communities in
course, is painted in more colors than
Alaska's native Indians, Eskimos, and
a free and open society-this task
just black and white-and the President
Aleuts for their land claims in the 49th
summons the best that is in each
has recognized this diversity of need
State. The settlement would also give
and every one of us We cannot
with a number of special initiatives.
the Natives full title to 40 million of
afford to fail."
Spanish-speaking and Spanish-
the 340 million acres in question plus oil
Freedom, the President has observed,
surnamed Americans, our second
royalties up to $500 million and would
includes both the right to choose and
largest minority group, were long
set up a new Alaska Native Develop-
the ability to choose. With so many
kept too much on the fringes of
ment Corporation. An ocean away,
minority rights now established in law,
American life; in fact, the 1970 census
the Micronesian people would benefit
and with the enforcement process con-
was the first ever to study them as a
from the President's requests that
tinuing vigorously, the building work
group. Late in 1969 the President
Congress approve $5 million in war
of the Seventies turns increasingly to
signed legislation creating a new Cabi-
damage claims for the Trust Territory
expanding minority Americans' ability
net Committee on Opportunities for
of the Pacific.
to choose. In two words, this means
the Spanish-speaking, and other steps
Women-not a minority, but the
economic gains. Welfare reform, man-
have followed. HEW went to work on
majority group on the American
power programs, and educational
bilingual and bicultural educational
scene-have also registered important
assistance are all directed to this end.
plans to help remedy school discrimina-
gains under the Nixon administration.
New "Black Capitalism" programs
tion against Spanish-speaking children.
As the 50th anniversary of woman suf-
have also been launched. Federal
The Civil Service Commission launched
frage was observed last year, the Presi-
loans to small minority businesses have
a 16-point program to open up Federal
dent said in a proclamation, "Women
doubled under President Nixon; Fed-
job opportunities for the Spanish-
surely have a still wider role to play
speaking.
in the political, economic, and social
For the first Americans of all, and
life of our country Let all of us
those most shamefully neglected, the
work to bring this about." He estab-
President declared that "the time has
lished a special Task Force on Women's
come to break decisively with the past
Rights and Responsibilities, moved
24
through the Labor Department to end
ALLIANCE OF THE GENERATIONS
Retired Senior Volunteer Program, and
sex discrimination on Federal contract
the Service Corps of Retired Executives.
work, and directed the heads of all
Three major White House Confer-
Activities like those last three are
Executive Departments and Agencies
ences in a twelve-month period begin-
meeting a great need both for the people
to implement action plans aimed at
ning last December-on Children, on
they serve and for the senior citizens who
attracting more qualified women to
Youth, and on Aging-are symbolic of
staff them-they exemplify the Presi-
top and mid-level appointive positions.
the President's desire to enhance the
dent's conviction that it is time to
That directive, issued this spring, sets
quality of the entire span of American
"stop regarding older Americans as a
the goal of doubling the number of
life, from the infant's first moments in
burden and start regarding them as a
women in non-career jobs above GS-16
the world to the senior citizen's years
resource for America." At the retired
by the end of this year.
well past the Biblical threescore and ten.
persons convention in Chicago where
To spearhead this effort the Presi-
For children and youth, he has
he made that statement last month,
dent added a special woman recruiter
initiated a range of programs running
the President also mentioned other as-
on the White House staff. Already, he
from the "first five years of life" pro-
pects of his program to close the
has named more women-forty-to
ject and the National Center for Child
other generation gap, the one above
high-level posts than any previous ad-
Advocacy, all the way to draft reform,
65. Pointing out that one of every four
ministration. Among them are the
education reform, and the Constitu-
older Americans lives at or below the
first women to head the Federal Mari-
tional amendment that cemented the
poverty line, he reaffirmed his support
time Commission, the U.S. Tariff Com-
18-year-old vote into our fundamental
for the senior citizens' income floor
mission, VISTA, and the National En-
political rights. He has assembled one
embodied in the welfare reform bill,
dowment for the Arts. He is also the
of the youngest White House staffs in
for higher widows' benefits, and for
first President to nominate a woman
hig
a cost-of-living escalator to make
to General rank in the military services-
history, and worked hard to keep the
social security, raised 25 percent in
five of them so far.
lines of communication open with
the last two years but still too low
youth on campus and off. In an elo-
in many cases, truly secure against
quent address at the University of
inflation. And he stated his de-
Nebraska last January, he challenged
termination to move against age dis-
the students, "Let us forge an alliance
crimination in employment and to re-
of the generations. Let us work together
place substandard care facilities for
to seek out those ways by which the
the elderly with nursing homes people
commitment and the compassion of
can look to as "an inspiring symbol of
one generation can be linked to the
comfort and hope."
will and the experience of another so
In its first 30 months, the admini-
that together we can serve America
stration has also taken steps to protect
better and America can better serve
the Medicare trust fund and to help
mankind."
this program operate more efficiently.
One organ of such a grand alliance,
It has moved to improve community
the President went on, should be a new
services, transportation, nutrition and
volunteer service corps working for hu-
other opportunities for the elderly and,
man betterment at home and abroad.
of course, has waged a vigorous fight
On July 1, that idea became a reality
against inflation, which is the special
as the Peace Corps, VISTA, and several
enemy of older people who live on
other Federal volunteer programs
fixed incomes. The President appointed
joined to form the ACTION Agency.
the first White House Special Assistant
ACTION, in partnership with the non-
on Aging, who is directing plans for
government National Center for Volun-
this year's White House Conference
tary Action launched by the President
on Aging.
in 1969, will answer his Inaugural call
"to reach beyond government, to enlist
the legions of the concerned and the
committed." The young people who
predominate in Peace Corps and
VISTA ranks will work side by side
with the older Americans who make
up the Foster Grandparents, the
25
BUYER'S BILL OF RIGHTS
consumer education materials to
under construction; such construction
schools nationwide. This spring it
is budgeted this year at 11 times the
Late in 1969, President Nixon called
sought the views of 1,000 consumer
1969 level. Medical research funds are
on the Congress to enact a compre-
leaders from all States in a series of
up by one-third in the Fiscal 1972
hensive "Buyer's Bill of Rights" for
regional meetings.
budget, and 27 new drug abuse centers
stronger consumer protection in the
Recently, as the President's pro-
will soon join the five VA already
United States. The proposals met no
duct safety proposals progressed
operates. The President's personal
success in the 91st Congress, so the
toward Senate passage, he announced
concern was underscored last
President refined and resubmitted them
plans for creation of a new Consumer
Thanksgiving when he and Mrs.
to the 92nd, this time going ahead by
Safety Administration to implement
Nixon welcomed wounded veterans
Executive Order with his lead suggestion-
them.
from area hospitals for dinner at the
creation of an Office of Consumer Af-
White House. Overall, he has made
fairs in the Executive Office of the
FOR HIM WHO SHALL HAVE BORNE
it clear that he remembers the solemn
President. As the new office takes up
THE BATTLE
duty of a nation turning from war to
its mission of coordinating all Federal
peace-"to care for him who shall
consumer protection activity, these
Of the more than four million
have borne the battle, and for his
measures await action on the Hill: a
Vietnam era veterans who have so far
widow, and his orphan-" and that
product safety program to be admin-
returned to civilian life, and the many
he is determined to make Lincoln's
istered and enforced by the Depart-
thousands more soon to come, the
phrase of the 1860's a true promise
ment of HEW; a Consumer Fraud Pre-
President has said: "These servicemen
for the veterans of the 1970's.
vention Act to enable both the Federal
and women deserve every opportunity
Government and private citizens to
that a grateful nation can provide."
bring unfair or deceptive tradesmen
Under that commitment he has in-
into court; a Fair Warranty Disclosure
creased VA appropriations by nearly
Act; a Consumer Product Test Methods
half since 1968 and has gone to bat for
Act; and legislation to broaden the
the veteran again and again.
powers of the Federal Trade Com-
His Jobs for Veterans Program is
mission. The President also indicated
mobilizing a wide alliance of public
his support for establishment of the
and private resources to give the return-
position of Consumer Advocate
ing servicemen employment priority
within the new Federal Trade
wherever possible. The GI Bill educa-
Practices Agency which the Ash
tion allowance has been raised by 35
Council has recommended as successor
percent, and enrollment under the pro-
to the FTC.
gram is up 70 percent over 1969. Vet-
Before the President set up the
erans' home loan interest ceilings have
Office of Consumer Affairs at the
been reduced for the first time ever,
White House this February, his
and the program has been extended to
Special Assistant for Consumer Af-
more types of housing, bringing loan
fairs was already active on behalf of
applications to a 15-year peak this May.
the buying public. She conducted
To make certain that such steadily
the study that led to establishment
broadening benefits actually connect
of GSA's Consumer Product In-
with those who need them most, VA
formation Coordinating Center,
is holding field seminars, writing more
which passes along for public use
than a million personal letters a year,
the product data collected by the
counseling hospitalized veterans at
Nation's biggest consumer, the Fed-
bedside, even carrying out an unprece-
eral Government. She has been active
dented battlefield outreach program
and successful in areas as varied as
for servicemen homebound from
supermarket adoption of unit
Vietnam.
pricing, closer cosmetics industry
For the wounded and disabled
cooperation with the Food and Drug
veterans, whose sacrifice has been
Administration, and enzyme deter-
greatest more and better care has been
gent investigations by the FTC. Her
a top priority item. Three new VA
new Office has begun publishing a
hospitals have been opened during
consumer newsletter and distributing
the past 30 months, and six more are
Conclusion
26
This then is a partial record of
measure up at our 200th birthday? He
Or Presidential travel. Over 200,000
Richard Nixon's activities and achieve-
appointed a distinguished Commission
miles of it, to 17 foreign countries and
ments in 30 months as President. It is
to lay plans for the American Revolu-
39 of the 50 states. To Bucharest in
representative but hardly definitive, for
tion Bicentennial and has continued to
1969 and Belgrade in 1970, as the first
the scope of the office, and that of the
work closely with it. On July 3 he
U.S. President ever to visit a Commun-
man himself, is such that much more
joined the Chief Justice and the Speaker
ist capital, acclaimed by huge crowds in
might be mentioned.
of the House in a special telecast from
both countries. To Mobile and Birm-
For instance, space. As the United
the National Archives to proclaim the
ingham in 1971, first President in 50
States has rounded out its first decade of
beginning of the Bicentennial Era.
years to visit either city, met there too
manned space exploration, the Presi-
Or the President's relations with
with genuine warmth, and responding
dent led the Nation in support and ap-
two Democratic Congresses. Thirty
with the observation that Presidents
preciation of three dramatic missions
bipartisan leadership meetings, more
should come South much more often
to the Moon and of a fourth voyage,
than 1,000 other personal contacts, a
"because this is one nation." To San
Apollo 13, where heroism narrowly
stern accounting of lost opportunities
Clemente, his Western heritage and
averted tragedy. He has shaped a
as the 91st ended, a conciliatory sum-
Pacific vision giving the Presidency its
long-range plan for the space program
mons to greatness as the 92nd began,
first California presence.
after Apollo, where there was no plan
"I Care About Congress" buttons in
Or the Nixon White House. As
before. Setting high but realistic goals,
White House staff lapels-and 116 of
American as ecumenical worship
the new approach brings spending more
his 212 legislative proposals enacted
services in the East Room, as charm-
into line with terrestrial priorities so
over the past 30 months, for a very
ing as a rainy Rose Garden wedding,
that we can be as proud of the planet
respectable .547 batting average on the
as public as 3.4 million visitors on
we live on as we are of our exploits be-
Hill.
the daily tours, as private as the
yond it. The President's intent is not
Or his press-relations. Fifteen formal
utter discretion that cloaked the
to de-emphasize the space program,
press conferences, 52 live television ap-
first return visit of President
but to set a sustainable pace for it.
pearances, and dozens of other inter-
Kennedy's wife and children to the
At every opportunity he has stressed
views, conversations, and news contacts
White House.
the importance of ventures into the
in all forums and media, all of them con-
There is still more, but these ex-
unknown as nourishment for national
ducted in a spirit perhaps best ex-
amples make the point. They attest to
greatness.
pressed in his remarks at the White
remarkable "energy in the executive,"
Or the arts. The President not only
House Correspondents' dinner this
and also to another thread which shows
supported a three-year extension of
spring: "It is the responsibility of
close to the surface here, more deeply
the National Foundation on the Arts
the members of the press to test the
buried there, but which does run con-
and the Humanities, but has pressed
man, whoever he is can only say I
sistently through the whole Nixon
for a dramatic increase in the funding
benefit from your probing, from your
record: the quality of moral leader-
of its two Endowments. If the Congress
criticism So thanks for giving me that
ship.
agrees, this will mean $30 million for
heat. And remember, I like the kitchen.
Of all the elements of the modern
each of them in the current Fiscal year,
Keep it up."
Presidency, perhaps none is more im-
three times the level of two years ago.
portant than this. It appears nowhere
For too long these cultural institutions
in the Constitution. To the contrary, as
have received little but hollow promises-
Hamilton in 1788 assured New Yorkers
generous authorizations but thin,
still mindful of Britain's established
fractional appropriations. Explaining
church, a President has "no particle of
his stand, the President said that for
spiritual jurisdiction." Still it is some-
government to ignore artistic values
thing Americans have come to expect
and foster material abundance alone
and rely upon from the man they
would be "like designing a violin with-
choose to lead them. Its responsible
out the strings."
exercise, Richard Nixon has said, is
Or the Nation's sense of its history
a matter "upon which every President
and its future. In scores of speeches
answers daily to his conscience." We
over the past two and a half years, be-
can therefore, it would seem, fairly re-
fore all sorts of audiences, the President
gard moral leadership as within the
has come back to two magic dates:
compass of a review like this one, and
1776 and 1976. America at her birth
can appropriately conclude with a look
was weak in arms and poor in goods,
at this President's discharge of it.
he says, but rich in spirit-how will we
Notions of moral leadership were
27
implicit in Daniel P. Moynihan's com-
but measured enough, and fairly
Just that visionary, that realistic,
ments quoted earlier-in the idea that
prestigious. It does happen to accord
that resolute, is the hand at the helm of
a President's duties include putting
with the President's own sense of the
the United States of America, 30 months
forth a large vision of America and
task he undertook 30 months ago: to
along in the stewardship of the 37th
speaking for all the people. Having just
end the Nation's nightmares, then to
President.
adduced a second thought from Hamil-
instill the lift of a dream. And while
ton, also cited at the outset, we now
such a task resists easy measurement
return Moynihan to the stand.
of progress, the President does seem to
Looking at the administration from
be succeeding at it.
outside in an interview this June, the
The war and underlying interna-
returned Harvard don pointed out that
tional tensions are being met and
during the Nixon years "the center has
mastered, as are poverty, injustice, and
held. We are not coming apart any
pollution, and the selfish attitudes
more. We're stabilizing." Moral leader-
that help produce them; likewise
ship, he added, is not to be equated
crime and the lawless spirit behind it.
with moral passion; in these times it
People's perceptions of these prob-
more likely takes the form of calming
lems, as much as the problems them-
the country and muting the hubris of
selves, make up our nightmares, and
public power, as the President has done
here too there are good signs. Uncivil
quite effectively. Ahead for America,
disturbances on streets and campuses
according to Dr. Moynihan, may now
are down, and so is the shrillness which
be a period of "great politics," "a
not long ago poisoned so much of our
process of mature, intellectual, moral
national dialogue. Even the somewhat
inquiry." Whether we fulfill its promise
pessimistic Potomac Associates study
he sees as still an open question, but he
"Hopes and Fears of the American
does judge the man in the White House
People" detects a national feeling that
to be doing "a President's job in as-
we have "bottomed out" after a
serting ideas of a new period."
troubled time and will now climb again.
That is one man's assessment-not
The nightmares are ending. But is
coldly objective, by anyone's claim,
the lift of a dream, the old American
dream reborn for our third century,
taking hold in its turn? That is much
harder to say. The 18 months that re-
main of President Nixon's first term
should begin to tell, as time alone can.
This much is certain: the President is
working with his whole heart to make
it so. "I don't want to sound here like
a moralist or a preacher," he said in a
speech at Kansas City early in July,
but he minced no words about the
challenge America faces. "This Nation
needs moral health." He spoke of the
fallen greatness of ancient Greece and
Rome, and called the roll of the enemies
that brought them down-negativism,
defeatism, alienation, decadence, the
complacence of wealth. "The United
States is now reaching that period" of
testing in the life of great civilizations,
the President said; but he went on,
"I am convinced that we have the
vitality the courage the moral and
spiritual strength" to survive and
prevail:
107
Not Printed At Government Expense.
.
Committee for the Re-election of the President
MEMORANDUM
May 31, 1972
CONFIDENTIAL
MEMORANDUM FOR THE HONORABLE JOHN N. MITCHELL
FROM:
JEB S. MAGRUDER
SUBJECT:
McGovern
Attached for your information is a copy of a memorandum prepared
by Art Finkelstein regarding the McGovern vote, and pointing out
the areas where he is strong and those in which he lacks strength.
Attachment
CONFIDENTIAL
Committee for the Re-election of the President
MEMORANDUM
May 23, 1972
CONF IDENTI
MEMORANDUM FOR:
ROBERT H. MARIK
FROM:
ARTHUR J. FINKELSTEIN
SUBJECT:
McGovern
With the exception of Massachusetts and Florida, the McGovern
vote has been fairly consistent. He runs well in upper income
suburban areas and in and around university towns. He runs
weak in blue collar areas, and very poorly among the Blacks.
From the few farm state votes that can be looked at (i.e.,
Nebraska), McGovern held his own but showed no particular
strength. For example, where Humphrey was receiving slightly
more than 40% of the Philadelphia vote, McGovern received 22%.
In Pittsburgh, McGovern ran a weak third to both Humphrey and
Wallace. In the ethnic city of Scranton, McGovern ran third
to Muskie and Humphrey, and in Wilkes-Barre, McGovern ran
fourth. Yet, in each of these areas, McGovern won delegates
so that McGovern's delegate strength should not be confused
with his popular vote totals. In Wisconsin, McGovern received
slightly more than one-fourth of the Milwaukee vote. At the
same time, he received over 40% of the Madison vote. McGovern's
strength, then, throughout the primary state elections, has been
one of a very narrow base.
In Florida, McGovern was no factor, but still received his
votes in affluent suburbs and college communities. In Massa-
chusetts, he showed broad strength, although he still did not
receive any significant gain of the Black vote.
McGovern's issues appear to be Vietnam and, to a far lesser
extent, tax reform. The MOR Michigan survey states that Viet-
nam is the single most important deciding issue to 55% of the
McGovern voters. The next highest single issue was general
unrest, at a far less significant 8%. McGovern should have
strength in the farm communities beyond those of say, a Humphrey.
McGovern is little known to the electorate as a whole, therefore,
has real strengths and weaknesses are not yet fully apparent.
To be sure, Vietnam and liberal/leftists identifiable will be his
strong issues. He should be able to attract the Black and poor
CONT IDENTIAL
- 2 -
members of the electorate with his over-generous guaranteed
income program. He should be vulnerable on "social" issues
like amnesty, drugs, legalization of Marajuana, busing, etc.
Demographically, his coalition for victory must be the affluent,
liberal, suburbanites, the poor, Black and White, the young and
a significant number of farmers. It is evident that McGovern is
concerned about his weak showing among the blue collar types,
and therefore, will spend a great deal of time moderating his
social issue position. If we are to drive McGovern to the left,
we should try to do SO very early to give voters a first impression
of McGovern which will leave them wondering as to his fitness for
the Presidency. It will be far easier to move McGovern to a far-
left and therefore, defensive position before the general election
campaign actually begins than it will be when all of the horses
are on the track.
CC: Jeb S. Magruder
0
Committee for the Re-election of the President
MEMORANDUM
May 26, 1972
CONF IDENTIAL
MEMORANDUM FOR THE HONORABLE JOHN N. MITCHELL
THROUGH: JEB S. MAGRUDER
FROM: ROBERT C. ODLE, JR.
Attached is our weekly report.
bcc: Mr. H. R. Haldeman
CONFIDENTIAL
-1-
AGRICULTURE
The late spring has put our farmers behind in their work, so with the arri-
val of good planting weather they are now in the fields night and day.
Their availability for continued work on the Vietnam effort, therefore,
has been limited. We have plugged for support whenever possible in our
contacts. A letter from Foltz appeared in The New York Times on Thursday.
Also, Foltz generated a letter locally which was in last Tuesday's Alexan-
dria Gazette.
Yeutter participated on the program of the Republican Women's Conference
in Philadelphia Friday afternoon. He met with Wisconsin farm leaders in
Madison that night.
Yeutter met with Bob Heiney, Director, Government-Industry Relations, National
Canners Association, (at his request) on the issue of farmer bargaining.
NCA can be of some help (in the campaign), but they put this legislation
in the way.
Yeutter and Madson worked with Mike Scott on planning for campaign materials
that will be needed by the farm family committees.
BLACKS
The dinner plans and program for the kick-off Black Camaign Dinner on June
9-10 were followed through and we pushed for key participants. In response
to Senator Brooke that he is unable to be the keynote speaker we have de-
vised a key speaker format. We are now lining up approximately five main
speakers for a different dinner program approach. Efforts are continuing
to finalize the seminars for the campaign dinner affair as well as media
coverage and publicity. High Administrative appointees have been contacted
and several have been committed for involvement in activities of the Black
Voter Bloc.
Contacts with Nixon State Chairmen were re-initiated to finalize coordina-
tion and selection of Black state chairmen and/or coordinators. Strategy
plans for Black state chairmen have been developed and are presently review-
ed with refining being done on some points. The design and content for
the Black Voter's Kit has been developed and will initially be distributed
at the June 10 seminar.
Having completed the copy, the Black American Brochure is now being printed
while the first issue of the Black Observer Newsletter is all set to go
and we are only waiting on the mast head design. Copy has been sent to
the Negro History Bulletin for publication but is being held for a final
review and approval. Development of Black-oriented issue papers has been
initiated for both national convention and state use.
-2-
With Mike Scott we finalized our promotional material needs. Presently we
are analyzing the coordination of the "one-shot" project.
Through Bob Brown's office we have begun coordination with the Dallas AME
Convention and are following through on this project presently. Also, the
procedure for a First Family appearance has been finalized.
Key contacts have been identified in Illinois, Ohio, Pennsylvania, and
Maryland. Each contact was requested to correspond by letter expressing
displeasure about the May 16 vote of Senators Taft, Schweiker, Mathias and
Percy.
We have received letters and resolutions from the following people and or-
ganizations supporting the President's action in Vietnam -- all positive:
1. A. J. Turner -- T & T Associates, Inc., Raleigh, North Carolina
2. Mr. George W. Lee -- Senior Vice President, Atlanta Life Insurance
Co., Memphis, Tennessee
3. The 39th Quadrennial Session of the General Convention of the AME
Zion Church.
A Chicago delegation, led by Mr. Doug Andrews visited Washington and
submitted a positive petition accompanied by approximately 15,000 signatures.
Among the-delegation-was a young Black Vietnam veteran who had received a
Purple Heart. He presently attends Malcolm X College in Chicago, Illinois.
Without hesitation, he supports the President.
CITIZENS
Much progress was made this last week in staffing the new Citizen's office.
While personnel interviews continue for the field directors' jobs, secreta-
ries have been hired for Charles Shearer and his new administrative assis-
tant, Andre LeTendre.
Approximately 18 functional groups are anticipated as a part of the full-
growth of the Citizens groups. Immediate plans include visits with the
state chairmen in Iowa, Oklahoma, Nebraska and Kansas.
ETHNIC
A rally and signature drive in Newark, New Jersey, was scheduled for Wed-
nesday May 24. Sheriff William R. Heidtman of Palm Beach, Florida, has
indicated to Tony DeFalco a willingness to take part in the President's
campaign and his name has been sent to Harry Flemming.
-3-
JEWISH
Efforts for continuing support of the President's position on Vietnam re-
sulted in additional endorsements from key Rabbinical and community lead-
ders around the country. Dr. William Wexler, former International President
of B'Nai Brith, Jack Stein, President of the Conference of Presidents, and
Samuel Rothberg, National Chairman of the Israeli Bonds organization, all
sent telegrams to the President at the request of Max Fisher for support
of the President's position.
The Jewish Press, a New York newspaper which is the largest Jewish paper
in the United States, carried a banner headline -- "Jewry Approves Nixon's
Policy". This news story largely reflects the efforts made to generate
support of the President and has had much influence on this part of the
Jewish public opinion.
Political effort in Maryland was implemented during the week and a meeting
was held with Mathias and his staff to secure cooperation and names. Meet-
ings with. Senator Beall and Congressman Gude of Montgomery County have
been planned and will take place in the near future.
Plans for inclusion of specific questions for recommendation in the June
polling effort by Bob Teeter were developed during the week and will be
forwarded for consideration. Briefing sessions for our staff with Don
Mosiman on four of our major states was held this week and future meetings
with other regional coordinators are being planned.
LAWYERS
A state constituent group plan is being developed to be submitted to Mr.
Malek COB May 25. The co-chairmen of the Lawyers Committee have been
asked to submit their suggestions and recommendations in connection with
the formulation of this plan.
We are presently urging members of our group in Illinois, Ohio, Pennsylvania,
and Maryland to write to the identified Senators expressing their displeasure
at the Senators' May 16 vote and urging the Senators to support the President.
We are continuing to press for the earliest selection and appointment of
Lawyers Committee chairmen in each state. The three co-chairmen of the
National Committee have contacted all of the Nixon State Chairmen and we
are awaiting recommendations from them. Immediately following the orienta-
tion meetings planned for the Nixon State chairmen, the Lawyers Committee
will schedule an orientation meeting for its state chairmen.
Whitney North Seymour, Sr. will speak at the Association of the Bar of the
-4-
City of New York meeting against consideration of the resolution against
the President's May 8 action. His position will be that the Association
ought not to involve itself. as an Association in areas in which it has
no particular expertise. Mr. Peter Leisure, a prominent New York lawyer
with the firm Curtis, Mallet-Prevost, has been coordinating a carefully
directed telephone campaign urging those who support the President to
appear at the meeting. Those who appear have been urged to vote against
consideration of the resolution and if the resolution is considered, to
vote against it. Mr. Edmund Burns, Chairman of the Young Lawyers Commit-
tee of the Association is preparing a memorandum which describes the inap-
propriateness of the proposed resolution under the Association's charter
and by-laws. At present, a group of New York lawyers numbering more than
one hundred have contributed approximately $2,000 for the publication of
an advertisement in the New York Times supporting the President's policies
in Indochina and urging others to support him. No final decision has been
made at this time with respect to the placement or timing of the advertise-
ment.
This weekend the Executive Council of the American Bar Association, Young
Lawyers Section, will meet. As a member of the Council, Dan Piliero will
be in attendence at the meeting. He has already received offers of support
from more than half of the district representatives who sit on the Council
and represent young lawyers in the various states. Piliero will continue
to solicit on a short-term and long-term basis the support and volunteer
efforts of this group. Recruitment of members of. the group for our state
organizations will be most valuable in that we have direct and close work-
ing relationships with the members of the group who are generally promin-
ent members of their local Bar Association and their own legal communities.
PHYSICIANS/DENTISTS
Bill Stover is presently setting up the state Dental team organizations with
the following procedure:
a) receive name of recommended state Dentist chairman from member
of the National Dental Team Steering Committee;
b) call state Nixon chairman for his approval of the choice;
c) after clearance, send a Frank Dale letter to the Dentist asking
him to serve; and
d) after he accepts, a letter is sent from Dr. Gene Savoie (Dental
Team Chairman) instructing him how to proceed with his organization.
As of now six state Dental Team chairmen are cleared and we are awaiting
word from six state Nixon chairmen.
-5-
When calling the state Nixon chairmen to clear this dentist, Stover is also
discussing the state Physicians' program -- no problems have been encountered
thus far.
PR/MEDIA
As we reported last week, the Press Department was quite active in the
previous week in assuring that the support around the country for the
President's actions in Vietnam was enunciated. Although on a somewhat
lower key, we continued to pursue that objective last week. The out-
standing example was our efforts to assure a favorable outcome of a poll
taken by Channel 5 in Washington, D.C. and advertised in both the Washington
Star and the Washington Post. As you know, the poll resulted in a 80-20
percentage approval for the President. I also called about a dozen news-
papers around the country at your request to get them interested in taking
surveys of their own. I have yet to see any results from that request,
but a typical comment -- and perhaps the reason for lack of results -- was
that these types of polls are rarely taken by newspapers because they are
so easily "loaded."
In support of the President's initiatives our speech writing division did
inserts for Mr. Ed Nixon in Philadelphia, Texas, and Miami, a Gurney speech
blasting the Democrats generally on Vietnam, and part of a Dole speech
supporting the President's position. A substantial portion of the group's
time was spent preparing for an Ohio press conference which was cancelled
subsequent to the assassination attempt on Governor Wallace.
We also worked to help organize Black, Spanish-American and veterans groups
to send petitions to the White House supporting the President's actions and
assisted in the announcement of the formation of a group of student leaders
for the President which received excellent coverage in California. In
addition, through our audio-visual we shipped tapes and films to the home
towns of the persons involved in the student leader group.
The press section arranged two interviews for Mr. Mitchell which resulted
in favorable stories --- one with the wire services and news magazines and
one with the Washington Post. Our-project manager for the Youth Division
helped in organizing a voter registration rally in various parts of Texas
which resulted in excellent press coverage in that state.
As an example of the activities of our audio division, the log for the week
shows supportive statements from such diverse persons as William Robinson,
Republican Whip of the Massachusetts State Legislature; Defense Secretary
Laird, Senator James Buckley of New York; Senator Barry Goldwater of Ari-
zona; Senators Bill Brock and Howard Baker of Tennessee; Senator Hugh
Scott, Minority Leader of the Senate; Senator Robert Dole of Kansas; Senator
Norris Cotton of New Hampshire; Senator Richard Schweicker of Pennsylvania;
and Senator John Tower of Texas. In addition we distributed cuts from
-6-
Senator Beall on the busing issue; from Herbert Stein on the upturn in the
economy; and from the Vice President on a variety of topics.
The Press Department put out a special edition of Monday which highlighted
the great support given to the President's recent Vietnam policy by the
Press and by leaders of business and industry throughout the country.
SPANISH-SPEAKING
Over 5,000 signatures of support for the President were delivered to Herb
Klein on Friday by two Cuban leaders from Miami. Georgina McCormick went
to Miami to assist in this project. A similar project has been begun in
New York and New Jersey. This event was covered by the Spanish-speaking
press. Representative comments from telegrams to the President from
Spanish-speaking persons were compiled by state for release to the press.
The California pre-primary survey has been completed. Frank Almaguer star-
ted to work full-time on Monday. He was briefed and assigned several projects.
Individual campaign guidelines for New York, California, Illinois, Texas,
Florida, the Southeast, other urban and rural areas will be completed
this week. Letters will be mailed to the state chairmen requesting prompt
action in naming state Spanish vote directors.
SPOKESMEN RESOURCES
On May 16 a briefing was held for the surrogate candidates and their staffs.
The principal speakers were Messrs. Mitchell, Stans, Magruder, and several
department heads from the 1701 staff.
The surrogates and their staffs were briefed on the strategy and organiza-
tion of surrogate scheduling. Included in the briefing were explanations
of our Finance Committee and its relation to fund-raising events, which
the surrogates will be asked to attend, and a complete explanation of
the organization of the Spokesmen Resources Division and its relationship
to the Tour Office. Other functional areas at 1701 which were outlined
were Voter Blocs by Fred Malek, Polling by Bob Teeter, Public Relations
by Cliff Miller, Press by Van Shumway, Advertising by Pete Dailey, and
Planning, Telephone and Direct Mail by Bob Marik.
We met with Bob Marik to discuss the coordination of procedures that will
be used to distribute state books and the preparation of attack plans that
will be used after the Convention.
We met with Senator Scott's office to discuss strategy and attack plans
for Pennsylvania.
We filled additional requests for the 1972 Candidates Conference.
-7-
TRANSIENT
During the past week, the staff completed preparation of the business con-
tact data file and began a secondary sort of city and corporate size to
determine specific companies to be contacted beginning June 15. Conferences
were held with representatives of the National Association of Manufacturers
and our Business and Industry Committee to define how the corporate
special ballot program should interface with their plans.
Preliminary organization work was begun on the overseas citizens committees
by identifying specific corporate executives who would be willing to serve
as the overseas chairmen or volunteers. Agreement was reached with the
RNC that the incumbent European Republican Committee Chairmen would be
asked to serve in a dual capacity as Overseas Committee Chairmen in their
respective areas.
A meeting was held with the political coordination planning staff to further
develop the organizational concept for the state and local special ballot
voter identification program. Work was begun on a summary of state absentee
ballot requirements, the state special ballot program manual and the train-
ing outline for local chairmen and workers.
VETERANS
The veterans continued work with organized veteran groups to generate
congressional mail in support of the President's Vietnam action. Efforts
were concentrated at selected Senators during the latter part of the week.
Friday, Saturday and part of Sunday were spent in Wichita, Kansas, working
with the American Legion, the Jaycees and the Gold Star Mothers. Plans
were finalized for parades which were held to support the President's
recent actions and petition efforts were developed which took place over
the weekend. A large 39' X 72' flag, manufactured by the Gold Star Mothers,
was erected on a major downtown building in Wichita. The flag was designed
to bring attention to patriotism and the Positive Prayer Parade sponsored
by local parents of men killed in Vietnam. This activity received good
regional-press-coverage. Three Gold Star Mothers who lost sons in Viet-
nam travelled to Washington from Wichita to present petitions supporting
the President's actions to the Vice President on Tuesday, May 23.
On Thursday, a meeting was held in Kansas City, Missouri, with the executive
heads of the VFW, Julian Dickson and Curt Jewell, and the head of the
ladies auxiliary. Appreciation for their support and work on behalf of
the President was expressed and upcoming campaign activities were reviewed.
State Chairmen for the Veterans Committee were named in Illinois and Cali-
fornia.
-8-
YOUTH
A four column photo on page three and accompanying article in the Los Angeles
Times on May 23 was part of the coverage our announcement of student leaders
for the President received. Reports are still coming in on the rest of
the coverage but the reaction from the press was excellent.
Last Saturday we conducted a voter registration drive in five Texas cities.
16,000 doorbells were rung and 1,100 new voters for the President registered.
We also received excellent press coverage on this activity, particularly
in Dallas.
Thus far in California the young speakers we have trained have appeared at
49 high schools. Other such training sessions will be held in all the key
states.
Four mock elections will be held on California campuses this week.
The Wisconsin petition drive received excellent publicity. All Milwaukee
TV stations carried the story and the Green Bay station reported it three
nights in a row.
LEGAL
We continued research regarding our appeal to the FCC for a reconsideration
of the "lowest unit charge" matter, held several discussions with Commisioner
Wiley and members of the FCC staff regarding their interpretation of lowest
unit charge, discussed this issue with Senator Stevens' staff, held several
meetings with outside counsel to discuss the lowest unit charge issue and
to prepare drafts of memos for the Commission and for Senator Stevens. Dis-
cussions continued with the Federal Elections Office, the FCC, and with Mr.
Muller regarding facsimilie signatures, the "net VS. gross" question, and
on proposed omnibus certification procedure and completed final drafts of
letters requesting rulings on these three questions. Equal opportunities
possibilities surrounding the showing of the USIA RFK film in Los Angeles
were discussed with the FCC. The matter of an invasion of privacy suit
surrounding their use of wire services photos in brochures was researched
and advised the November Group staff on this matter. Advertisers liability
insurance was discussed with Mr. Muller, as well as the issue of liability
on altered checks. A memorandum was prepared for Mr. Dailey reviewing the
outstanding legal matters for the November Group.
We researched the legislative history on the telephone provisions of the
new election law and prepared a memorandum for Mr. Mardian; and prepared
a memorandum also for Mr. Marik regarding use of telephones in California
for a registration drive after the primary. We discussed the use of the
USIA film on RFK with the Kennedy Center counsel. A memorandum was prepared
for Mr. Odle regarding financial disclosure requirements under the new
election law. Having completed research on candidate financial filing
requirements in primary states, we discussed such requirements with John
Dean's office. Research continues regarding American Independent Party
-9-
general election filing requirements in all states with discussion of AIP
current status with Secretaries of State in ten states and updating our
information for Mr. Colson. The Virginia Committee was advised on the.
requirements of the new election law. The questions of trade discounts
and telephone polls were covered with the Federal Elections Office. The
anti-Nixon advertisement in the Milwaukee Journal was discussed with attor-
neys in Milwaukee; and the various research projects in progress were dis-
cussed with attorneys in New York. Jon Foust was advised on payment proce-
dure under the new election law for his events during the primaries.
Glenn Sedam met with Jet America, Inc. to discuss their proposed contract
for. charter services.
PLANNING AND STRATEGY
The State Chairman's Organization Manual which was developed by Rick Fore
is in the printing process at this point. This manual contains the out-
line of basic campaign techniques such as voter registration, voter
identification and voter turnout, and is to be used by Chairmen to develop
their in-state programs.
A tentative working agreement for direct mail has been arranged in Cali-
fornia with the Reapportionment Trust Committee and the Committee for
the Re-election of the President whereby Dr. Allan Heslop will be the
funnel through which all requests to Compass Systems, Inc. will go. Dr.
Heslop will have a report of all the jobs requested to Compass showing the
priority order, the due date and the estimated cost from all of the users.
This will go to Putt Livermore, the Governor's office, Lyn Nofziger, Bob
Monagan and Bob Marik. Marik's office will duplicate this and distribute
it to the Committee users. Dr. Heslop can be contacted at his office
(714) 621-4416 or 626-7197. His secretary's home. telephone number is
985-4850, and her name is Lynn. Compass' telephone number is (714) 277-
6220.
The overall agreement with Compass and the Reapportionment Trust Committee
is being renegotiated and very possibly will be presented for signature
during the week of May 27.
To date, the 1,700,000 mailings have been sent into the state of California
which should result in 34,000 volunteers. An additional 260,000 ensembles
should be shipped by air no later than May 25 into the state, as well as
135,000 ensembles that will be hand-addressed and sent first class in the
smaller counties.
Manuscripts to be used in the Commitment Program have been distributed
throughout the state, although all counties in California are not using
it the sate way. There are significant variances in the interface with
the telephone banks and Pat Hutar's Hostess Program.
Attached are graphs of public opinion survey results updated with data
released during the past week.
-10-
11
9
7
1972
5
3
/
NIXON
WALLACE
UNDECIDED
11
6
NIXON-McGOVERN-WALLACE (GALLUP)
7
1971
S
E
1
70
0
09
0
50
0
O
40
30
20
10
0
-11-
11
9
7
1972
3 5
11
9
3 5 7
1971
1
11
9
NIXON-HUMPHREY-WALLACE (HARRIS)
7
1970
5
3
1
NIXON
HUMPHREY
WALLACE
UNDECIDED
11
9
4
5
1969
3
1
70
60
50
40
30
20
10
0
}
-
-12-
11
9
7
1972
5
3
1
11
9
NIXON-HUMPHREY-WALLACE (GALLUP)
7
1971
$
NIXON
HUMPHREY
WALLACE
UNDECIDED
3
1
70
60
50
40
30
20
10
0
()
-13-
11
6
7
1972
5
3
11
9
NIXON-McGOVERN-WALLACE (HARRIS)
7
1971
5
NIXON
McGOVERN
WALLACE
UNDECIDED
3
1
70
60
50
40
30
20
10
0
-14-
11
1
9
7
1972
5
WALLACE
3
11
DEMOCRATIC VOTER CHOICE OF DEMOCRATS (GALLUP)
KENNEDY
MUSKIE
HUMPHREY
UNDECIDED
McGOVERN
JACKSON
McCARTHY
LINDSAY
9
7
1971
5
KENNEDY
MUSKIE
HUMPHREY
McGOVERN
JACKSON
McCARTHY
LINDSAY
UNDECIDED
WALLACE GERD
3
1
70
09
50
-
40
30
20
10
0
-15-,
11
9
7
1972
5
A
:-
3
HUMPHREY
WALLACE
11
YOUTH PREFERENCE POLL (CAMPUS OPINION POLL)
9
UNDECIDED
NIXON
MUSKIE
McGOVERN
KENNEDY
LINDSAY
McCARTHY
7
1971
5
NIXON
MUSKIE
McGOVERN
KENNEDY
McCARTHY
LINDSAY
UNDECIDED
WALLACE
Y
P
000 HUMPHREY
3
1
70
0
60
50
40
30
20
10
0
Committee for the Re-election of the President
MEMORANDUM
May 17, 1972
CONFIDENTIAL
MEMORANDUM FOR THE HONORABLE JOHN N. MITCHELL
THROUGH:
JEB S. MAGRUDER
FROM:
ROBERT C. ODLE, JR.
Attached is our weekly report. Most of 1701's activity
last week was in support of the President's Vietnam speech,
and included herein are several reports on that activity.
Other reports were submitted at regular intervals last week.
Attachment
bcc: Mr. H. R. Haldeman
CONFIDENTIAL
-1-
ADVERTISING
An analysis of voter blocs (youth, older Americans, women) was presented
to the Strategy Group. A comprehensive plan for the distribution of cam-
paign materials was presented along with 60 items recommended for use.
An analysis of major Democratic contenders' advertising and political
activities to date was prepared.
While a state chairman campaign manual is in process, delegate gifts were
designed and the Business & Industry campaign manual and "Support the Pre--
sident" bumper stickers were prepared.
On Thursday, May 18 the advertising research group interviews will be held.
AGRICULTURE
All "Farm Families for the President" chairmen who have been named thus
far cooperated 100% in the activity following the President's Vietnam
announcement. In addition, many agribusiness organizations and firms
contributed to the cause, as did numerous other individuals who were con-
tacted by our group. Every person who was asked to help did so; there
were no turndowns.
Yeutter accompanied Mr. Stans and Mrs. Mitchell to Nebraska for a fund
raising luncheon and fund raising dinner. Both events were successes. He
also spent one day in North Dakota with the chairman and finance chairman
of that state's Committee for the Re-election of the President.
Madson met with George C. P. Olsson in Massachusetts on Friday regarding
New England agricultural leadership for the campaign. That evening he
met with the Farm Families chairman in Maine, Philip Andrews, on his
farm near Fryeburg.
Foltz and Madson had lunch with the area directors of ASCS (USDA) on Monday
to discuss ways in which their people inthe field could provide input into
our efforts.
Foltz met with Bob Miller, director of agricultural activities at WLW Cincin-
nati. He is willing to be a spokesman for the Administration when he is out
giving speeches.
Foltz met with Harold Ford and Morgan Edwards, from Georgia and Alabama res-
pectively, from a southeastern poultry organization. They want to assist
through their industry and will provide names and make contacts for us.
Madson and Foltz met with Zack Fisher, assistant campaign director for Senator
Tower in Texas. Fisher is concerned primarily with the farm and ranch part
of the Senator's activities. He is providing us with names we can use in our
consideration of chairmen also.
-2-
BLACKS
Follow-up activity continued regarding the President's May 8 speech.
Meetings were held with the fund raiser committee as to the progress of the
dinner, and future activities and assignments were discussed to insure the
success of the dinner.
We participated in the Philadelphia briefing for key Black leaders to discuss
campaign strategy and overall Administration progress.
Julius Duscha of the New York Times interviewed the Black Vote Division
regarding its campaign strategy.
Further discussions and suggestions on OMBE proposals were made at a Commerce
Department meeting.
Paul Jones addressed the National Association of Minority Certified Public
Accounting Firms at their first annual seminar in Washington, D.C.
Volunteers and new staff members were briefed on the Black Vote Division's
campaign strategy and their role in making the strategy most effective.
Discussions were held regarding the use of Black/White (minority) Nixonettes
for the fund raiser, rallies, receptionists and any future official use. We
are in the process of assisting in trying to select a Black Nixonette state
chairman for D.C.
CITIZENS
Charles Shearer has been involved in developing thought for the overall citi-
zens area of responsibility. Shearer visited with Don Mosiman and Al Kaupinen
in the political area and made contact with the various voting bloc directors.
On Thursday, May 11, there was a visit with the state chairman, Will Hays,
in Indiana. On Saturday, May 13, Shearer was in Indianapolis to help the
state youth chairman organize a petition campaign which will take place at
the Indianapolis Speedway on Saturday.
The coming week's activities include bringing aboard an administrative assis-
tant, continuing to develop an overall strategy for the citizens area and
visiting with other field representatives in the political area.
ELDERLY
The OAD staff devoted its entire effort during the early part of the week to
the Vietnam project. Ruth Groom then visited Tennessee while Chris Todd
visited Pennsylvania and New York.
-3--
Time was also spent working on the Connecticut project and the last report
indicates two bus loads of people and over 6,000 signatures.
Ruth Groom is leaving the OAD staff June 1 to take a senior position in Red
Blount's Gubernatorial campaign.
ETHNIC
Arthur Stiveletta, chairman of the Wake Up, is planning a rally in support
of the President on Flag Day, June 14, 1972, at City Hall Plaza at noon time
in Boston. He is working with the "Hard Hats" on a march to City Hall.
Tony DeFalco is working to supplement Stiveletta's committee with a group of
Volpe people to increase the crowd size. This project has a lot of TV-Press
appeal, particularly on Flag Day.
In Essex County, New Jersey (Newark), Joe Intile and his group are capable
of putting on a large rally. He indicated that they want a resolution of
their problems with the Governor which DeFalco plans to discuss with Don
Mosiman.
The organization at this time in New York City is not yet set up for this
type of activity. An effort is being made to use the Wake Up America
Committee as a vehicle there. Progress is not significant at the moment.
Sheriff Heightman indicated that, because of a charter fight presently in
his area, he would not be able to plan a rally until June in the West Palm
Beach area.
LAWYERS
The final reports have been received from lawyers regarding our efforts of
the past week. We were able to obtain the support of many lawyers in a
variety of states. A particularly good effort by Ken Wright in Los Angeles
resulted in two "letters to the editor" in the Los Angeles Times.
The most pressing need at the present time is for an immediate development
of lawyer committees in each state, and organizational efforts are underway
in that connection. We are tentatively planning a meeting of State Lawyer
Chairmen in Washington for June 22, 1972. An organizational book including
research materials will be distributed to all state lawyer chairmen at that
time.
We are continuing to pursue projects which will demonstrate tangible support
for the President in the organized bar. The Young Lawyers Section of the
American Bar Association meets this weekend in Kansas City and the Board
of Governors of the American Bar Association meets this week (Thursday to
Saturday) in Washington. Plans for activities by both groups are being consi-
dered.
-4-
In New York, the Association of the Bar of the City of New York will consider
a resolution condemning continued American involvement in the war in Indochina.
After consulting with prominent New York lawyers we are convinced that the
best course will be to mount opposition to consideration of the resolution
and to urge a vote against the resolution should it be considered.
LEGAL
Phone calls were made to ten states to obtain recent information on Governor
Wallace and the AIP's progress in filing for the general election. A chart
was prepared for Mr. Haldeman summarizing the information on Governor Wallace
in the 30 states we have been following.
The following major research projects were started after discussions review-
ing the law in all states: 1) the legal requirements for qualifying for the
ballot in the general election, 2) the law on absentee ballots, 3) the law
on registration, and 4) a review of the law on residency requirements in the
states.
Research continued on Dr. Spock's fourth party progress in qualifying for
the general election ballot, and also on the uncommitted delegates being
selected in the Democratic Party.
On behalf of the November Group, discussions were held with the FCC and with
the Comptroller General's office to seek answers to specific questions. As
a result of those meetings, letters were drafted requesting formal opinions.
For one issue before the FCC, we met with outside counsel to draft a Petition
For A Declaratory Opinion, and held further discussions with members of the
Commission and its staff regarding our petition.
We reviewed the legislative history of the Congressional Resolution permit-
ting the U.S.I.A. film on John F. Kennedy to be shown in this country, in--
vestigated the circumstances surrounding the showing of that film on KTLA
in Lòs Angeles on May 28 and May 29, and prepared a memorandum for Mr.
Magruder and Mr. Colson on that showing.
During the week, we discussed the unpaid 1968 obligations in Illinois and
wrote to Tom Houser regarding those debts, advised the Young Voters regar-
ding the CAB requirements for their airplane charters to the convention;
discussed telephone polls with Mr. Mardian and prepared a memorandum re-
garding their legality; discussed telephone banks in California with Mr.
Marik; answered various inquiries regarding the GOP and Democrat delegate
selection process; advised the scheduling office regarding aircraft char-
ters and regarding the Hatch Act coverage on some proposed spokesmen;
discussed billboards and use of privately owned photos with the November
Group; advised Young Voters on illegality of use of corporate aircraft;
arranged with rental car companies for members of the Committee under 21
years of age to use rental cars on trips; and other general matters.
-5--
PHYSICIANS AND DENTISTS
The instructions for the Physicians' fund-raising campaign have cleared the
legal hurdles and were sent Tuesday to the state chairmen of the Physicians
Committees.
Preliminary instructions for the Dentists' state chairmen have been comple-
ted.
Stover is continuing calls to the State Nixon Chairmen to clear Dentists'
state chairmen and discuss the Physicians' program. That will be the
principal activity for the week ahead.
PR/MEDIA
The bulk of the press section's efforts last week was directed toward support
for the President's Vietnam announcement and that included every member of
the section from speech-press release writers to audio to the secretaries who
pitched in to make literally hundreds of telephone calls. There was the
generation of letters and wires supporting the President as well as seeking
to convince "fence sitting" senators to vote against the End-the-War Amend-
ment. Due to previous reports there is no need to repeat that aspect of our
activity, except to say that it was a very successful effort.
As an indication of the significance our audio network is gaining, Scott
Peters reported that when he suspended the audio operation due to the
assassination attempt on Governor Wallace he got a call from the manager
of an AP regional network asking for material. The AP man said the only
problem with our material is that we have so much he finds it necessary
not to use some of it in an effort to balance the lack of good material
from Democrats.
On Friday and into Saturday, at the request of Herb Klein's office, we called
on our state monitoring system again to produce favorable editorials on
the President's action in Vietnam. It proved its worth. We don't have an
exact count, but we came up with about 250 editorials supporting the Presi-
dent. In addition, Scott Peters on audio had during the week distributed
more than 50 audio cuts endorsing the President's action and answering his
critics.
We were also active in the youth area where we distributed to all college
newspapers a press release quoting Presidential support from such youth
leaders as Harry McNaught, President of Boy's Nation, and Janene Forsythe,
Miss American Teenager, among others. We got good coverage in Wisconsin on
the Youth Division's petition drives during the weekend. We covered, with
both our audio and photographer, the rally in support of the President on
the Capitol steps on May 11 and arranged for a Georgetown University student
to notify the press so it would not be traced to the campaign committee.
--6--
We prepared speech inserts during the week that were supportive of the Pre-
sident for more than a dozen surrogates, senators and congressmen - inclu-
ding Congressmen Ford and Mathias, Secretaries Richardson and Morton, Senator
Goldwater, Counsellor Rumsfeld, Mr. Mitchell, Mr. Dale and others.
SPANISH-SPEAKING
The Nixon Support Project initiated telegrams, letters and endorsements from
supporters in response to the President's address.
For the California primary test plan the direct mail was completed, the
first letters were mailed to Spanish-speaking test areas, and the Telephone
Survey was initiated in test areas (pre-survey to be compared to past
survey).
We reviewed the MORE Survey on Spanish-speaking peoples. While the survey
emphasized reservation on the Spanish-speaking towards the Republicans, the
rating given to the President on specific issues were consistently high
indicating open mindedness on the President's program. Other than that
the report revealed no new findings.
We coordinated Heritage Groups' role with the Committee, participated in a
discussion group and briefed the Group on the campaign's objectives, and also
participated in a panel group briefing the Heritage Groups Convention.
A trip was made to Miami on May 13-14 to organize the rally committee there.
SPOKESMEN RESOURCES
We concentrated on activities relating to the President's address on Vietnam.
Our basic responsibilities were to telephone celebrities, athletes, country-
western music types, surrogate candidates, and personal friends, urging them
to send telegrams of support to the President. Of the 300 plus persons
contacted, more than 95% were totally committed to the President's program.
All persons called, who were in support of the President, were urged to
contact their friends and associates and encourage them to telegraph or
write to the President and tell him of their support for his programs.
These persons were overwhelmingly enthusiastic and guaranteed their utmost
cooperation. Many were also urged to contact selected Senators and urge
them to support the President's policy.
We met with Maurice Stans to discuss the organization of fund-raising din-
ners and the procedures to be followed in securing approvals of financial
arrangements which we negotiate.
Preparations continued for the surrogate conference that was held at 1701
on May 16, 1972.
Roger Stone has started as an assistant scheduler.
-7-
TRANSIENT
The research and planning phases continued in preparation for nationwide
implementation of the Special Ballot Program beginning June 1. Work was
begun on compiling data on the 800 largest domestic corporations to be
contacted, beginning next month, regarding implementation of an absentee
voter education effort directed to management employees of these large
companies. To support this part of the program, research is being conducted
to determine registration and absentee application deadlines in all states.
This information will be published as a guide to inform potential domestic
and overseas absentees as to voting requirements.
The Special Ballot Director met with the Special Ballot staff of the Repub-
lican National Committee for a formal review of their organizational effort
in key areas of the country and the division of responsibility between the
RNC and the Re-election Committee was finalized.
Work on the overseas organization concept was continued. Conferences were
held with the staff of the U. S. Chamber of Commerce Public Affairs and
International Divisions to determine effective ways of approaching overseas
residents. A meeting was held with the Jewish Committee staff to explore
the value of establishing an overseas committee in Israel.
The staff spent a major portion of their time assisting in the effort to
mobilize national veterans groups to indicate support for the President's
Vietnam policy.
VETERANS
The veterans group coordinated activities among the major veterans organiza-
tions in support of the President's initiatives in Vietnam during the last
week. This included press conferences and statements by the national com-
manders of the major organizations with ongoing support in the form of
telegrams and letters to the President with this activity being redirected
to the Hill commencing on Thursday. The feedback reports indicate an
increasing level of activity on the part of all the major organizations.
Two petition campaigns are being developed as activities during the coming
week.
The state chairmen for the Veterans Committee were named for Maryland and
Nevada with the Nevada chairman also serving as a member of the Advisory
Group.
A veterans fieldman, Jim Smith, was selected to commence work on May 22nd.
WOMEN
The volunteer division staff worked on three phases of calling:
-8-
Phase I -- Calling to stimulate telegrams supporting the Presi-
dent's policy on Vietnam; writing letters to the editor; monitoring TV and
radio talk shows and calling in to support the President's position; sending
telegrams to the Senators and Representatives.
Phase II --- Calling to urge volunteers to write or wire the Demo-
crat and Republican Senators to support the President's efforts to end the
war and vote against any amendments to cut off funds.
Phase III --- Calling to get letters or wires sent to Representa-
tive John Ashbrook urging him to support the President's Vietnam policy;
reminding them to write letters to the editor and monitor TV and radio
talk shows and call in to support the President's position.
Calls were made to State Re-election Committee co-chairmen; State Federation
of Republican Women's Clubs (in cooperation, with the NFRW) ; county Federation
of Republican Women's Clubs; volunteers who signed volunteer cards at RNC
Regional Meetings and other supporters of the President.
Mrs. Hutar spoke this week at the ERA Jubilee Ratification Assembly and dinner.
Nancy Steorts and Nancy Blair attended. Republican women played prominent
roles in the program and were on hand to talk with other conferees.
On Thursday, Mrs. Hutar met with Mr. Mitchell and staff leadership to discuss
the proposal for Volunteer programs. The programs and budget were approved
with the provision that two programs be tabled pending the funding situation
later this summer.
On Saturday, Mrs. Hutar conducted a workshop and was the luncheon speaker
at the West Virginia Federation of Republican Women's Conference in Charleston.
VOTERS' RIGHTS (BALLOT SECURITY)
We have two new chairmen for Voters' Rights (Ballot Security) since our last
report. They are:
Alaska
Richard Cole
Oklahoma
V. Burns Hargis
This brings the total Voters' Rights chairmen to 28.
YOUTH
Our activities in the special Vietnam project included:
---- Generating 45,000 telephone calls and 15,000 attempts to send telegrams
that we know of.
-9-
Coordinating a march in front of the White House in support of the
President. 75 young people showed up, but there was no press coverage.
--- Coordinating a rally in support of the President on the Capitol steps.
This was covered by all networks and a photo appeared on the front
page of the Washington Post.
- Coordinating rallies in support of the President at USC, University
of Virginia, and Bethany College, in addition to individuals holding
signs and demonstrating all across the country.
-- A nationwide petition drive in support of the President. We have over
10,000 signatures and they are still coming in. This has received
good coverage in several states.
-- A groups of 120 vocational education students will arrive in Washing-
ton Tuesday at 11:30 a.m., hold a press conference and lobby Senators.
We are planning to have 200-300 young people solicit signatures in support of
the President at the Indianapolis 500 this weekend.
A rally in support of the President at USC is being worked up where they will
burn a POW cage to dramatize the event.
A press conference in Los Angeles is planned to announce the support of 200
student leaders for the President.
Mock elections were won at JFK College and' JFK high school in California.
PLANNING AND STRATEGY
Through Saturday, May 13, the Maryland telephone center had completed over
28,000 calls to registered Republicans for the primary election. Over 86%
of those called indicated support for the President. Seven percent were against
and 6% were undecided. Approximately 25% of all those called indicated a
willingness to help in the primary or general election campaign.
In California, a total of 46,000 people have been called from nine telephone
centers, as that telephone operation begins to reach full capacity.
Bob Morgan has been in California for the past week working with the State
organization on the direct mail program, which includes provision for Repub-
licans to volunteer by return mail.
Dick Shriver, who has recently joined the staff in a planning capacity,
accompanied Bob Morgan to become more familiar with the direct mail and
volunteer program, as well as the operation of the telephone centers.
In keeping with the May 15 deadline for the State Chairman's Organization
Manual, we completed the first draft of this document on May 10. At this
time John Mitchell reviewed and approved the manual. The remainder of the
-10-
week was spent on tracking with the Political Division and revision of the
State Chairman's Organization Manual. Final approval was given May 15.
Printed copies should be available for distribution to State Chairmen within
a week to ten days.
JEWISH
Plans for organizing in Philadelphia are moving along and a list of 300
names for the June 7 meeting in Philadelphia has been put together. The
invitations will be mailed Monday, May 22, and follow-up will be made to
all those on the list. The luncheon itself will feature Max Fisher and
Leonard Garment and will be similar in format to that used in other commu-
nities.
Chicago plans are also moving along well and Jay Pritzker personally told
Larry Goldberg that he is anxious to continue as our chairman despite his
brother's death as mentioned in last week's report. Coordination for this
event is in process and invitations will be sent out within a week. Follow-
up on all names is planned in same manner as above.
Efforts are still being made to gain support for the President's position
in Vietnam and two of the largest Orthodox organizations have publicly
come out in this support. This news was distributed to 1500 newspapers
around the nation.
With Philadelphia and Chicago underway, we are targeting next on New Jersey,
Connecticut, and Maryland for the same kind of approach.
Committee
for the Re-election
of the President
1701 PENNSYLVANIA AVENUE, N.W., WASHINGTON, D.C. 20006 (202) 333-0920
CONFIDENTIAL
June 2, 1972
MEMORANDUM FOR THE HONORABLE JOHN N. MITCHELL
THROUGH:
JEB S. MAGRUDER
FROM:
ROBERT C. ODLE, JR.
Attached is our weekly report.
Attachment
bcc: Mr. H. R. Haldeman
CONFIDENTIAL
-1-
ADVERTISING
Seven campaign slogans were tested May 25 and 26 in California, Illinois,
and Texas and the results are due on May 30. Detailed county by county
media plans are being developed for all states. Documentaries are in pre-
paration. Group focus interviews were conducted in New York to obtain
voter reaction to selected television commercials. A direct mail letter
and brochure was developed for the Mexican-American bloc in California.
AGRICULTURE
Yeutter and Foltz hosted a breakfast for several farm state Congressmen --
Mayne, Winn, Thone, McCollister and Schwengel. We briefed the group on our
anticipated campaign activities. They expressed concern in two areas: (1)
campaign coordination, and (2) the Presidential commitment to agriculture,
On the first point, they are worried about Republican Congressmen, Senators,
Governors, other state officials, and the President all trying to organize
at the county level and below, and competing for the time, effort, and finan-
cial support of the same people. On the second point, they note that Secre-
tary Butz has done a great job for the President in agricultural areas, but
complain that the President, himself, seems to ignore agriculture -- in
speeches, appearances, etc. We indicated that we are hopeful that the Pre-
sident will make a number of agriculturally oriented appearances between
now and November, at least one of which will probably be a visit to a farm.
But they are unconvinced that he has that much interest in agriculture. In
view of the strong feelings that were expressed, Yeutter plans to follow up
on this with John Whitaker and Secretary Butz.
Madson had an excellent meeting in California with Lyn Nofziger and Will Gill,
the California "Agriculture for the President" chairman. The farm campaign
in that state should now develop quite rapidly; Madson was very encouraged.
Yeutter met with Tom Huheey, publisher of the Farm Quarterly, prior to the
start of a nationwide farm tour by Huheey. He has agreed to provide us with
agricultural political reactions as he travels.
Yeutter met with Roger Fleming of the Farm Bureau on a number of items. Flem-
ing is cooperating very well with our campaign personnel, but is still displea-
sed with the Administration's stand on farm bargaining. Yeutter and Foltz
are working closely with Secretary Butz and Assistant Secretary Lyng on that
issue.
Yeutter and Foltz conferred several times with Claude Gifford at USDA re
the effort of FARMARCO and four other cooperatives to deliver 280,000 petition
signatures to the President. The petition asks the President to take immediate
steps to raise and stabilize grain prices. All of us who are involved from
the Administration's standpoint agree that the petitions should not go to the
-2-
President, but that Secretary Butz should accept them and make a courteous
but noncommittal response. At mid-week USDA and FARMARCO had agreed on the
wording of an exchange of correspondence, but FARMARCO then backed out the
following day. So the matter is now at an impasse with the next move up to
FARMARCO. In our judgement, this entire effort is designed to embarrass the
President, though FARMARCO vehemently denies this. We're trying to keep the
profile low, but we could be sabotaged in the press by FARMARCO or their
Democratic friends.
USDA announced that it would permit farmers to reseal 1971 corn stored in
warehouses. This was a good political move by Secretary Butz. It will be
a price strengthening factor.
BLACKS
Invitations to the Kick-off Campaign Dinner were mailed to the honored guest,
speakers, platform guests and cabinet members as well as Committee staff.
Although the list of key speakers has been selected, we are awaiting the res-
ponse of the gentleman recommended to us by Mr. Mitchell before releasing
the list. We expect the list of speakers to be completely firmed up by the
end of this week.
Further contact has been had with Lionel Hampton to provide the entertainment
at the June 10 dinner. At the White House a meeting confirmed the involvement
of Sammy Davis, Jr. at the June 10 affair.
The campaign kit inserts have been completed as well as the design for use
at the Kick-off Campaign Dinner and for the Black Vote Chairmen. G. G. Pagonis,
a long-time supporter of the Republican Party, met with the Black Vote Division
to finalize plans for the June 10 campaign workshop.
Further efforts have been made to develop issue orientated papers for the con-
vention. Identification of potential speakers has begun for the Platform
Committee.
Finalized inputs have been passed along to Tom Scott who is responsible for
generating Black athlete support. Contact was made again with all Nixon
State Chairmen to encourage them to assist in the selection of Black Vote
Chairmen.
Because Committee public relations efforts in behalf of the Black Vote Divi-
sion have been lagging, the services of Jack Calhoun, PR staff man at ACTION,
have been obtained. The first order of business was to initiate a concentra-
ted public relations effort to accelerate the Kick-off Black Campaign Dinner.
Contact was completed with the constituents of Senators Percy, Mathias, Taft,
and Schweiker to urge an expression of disappointment re negative vote on
Vietnam. We also lent assistance in the Black Voter Registration Drive in
-3-
Connecticut by providing material and counsel.
Members for the National Black Steering Committee have been finalized. At
the same time five people have been selected to serve on the Older American
Committee.
Having completed the design and the test, the first issue of Black Advance
Newsletter is due to be released during the June 9-10 affair. With the
November Group the meetings have resulted in finalized copy for our promo-
tional materials.
CITIZENS
During this past week, we continued our planning procedure and have comple-
ted our plan for the campaign which was submitted to Fred Malek.
Andre LeTendre and I talked with Bob Mardian regarding the part the citizens
efforts would play in his assigned states. This was a continuing activity
whereby we have visited with all of the State Coordinators so that we might
develop an effective liaison with each of them.
We also were able to obtain the services of Don Brady who is from California
and will serve as our Field Director in that area and will coordinate his
efforts with those of Bob Mardian. Don is a highly successful California
businessman who will be donating his time to the campaign, but will continue
to make his headquarters in California.
Louis Laun, current President of the Celanese Fibers Marketing Company in
New York, has agreed to serve as our Field representative in the Eastern
part of the United States. Like Don, he is donating his time during the
campaign and will continue to office in New York.
In order to get a picture of some of the activities in our area from the '68
campaign, I visited with Jack Padrick. Jack has agreed to help us in any
area where we feel his services can be used. We still need to obtain the
services of two other keymen and hire some younger people who will act as a
Washington liaison to the Field Director. These men should be brought aboard
this week.
ELDERLY
The bulk of our time was spent preparing two documents -- one a compendium of
objectives and services for Fred Malek and the other a revised field operations
plan for our state operatives which spells out the exact functions and respon-
sibilities assigned to them once they get their organization in place.
-4-
Mills spent the entire week in the field visiting the smaller states and get-
ting them set up so that his entire time after June 6th can be spent in priority
areas.
Groom spent most of the week completing her work and getting ready to hand
it over to her successor.
Chris Todd devoted most of her time to the National Advisory Committee secu-
ring commitments from those nominated. She also met with representatives
from New York, New Jersey, Virginia, Connecticut and Pennsylvania.
To date the OAD staff has visited 24 states to set up individual field organi-
zations. We have Older Americans Chairmen in place in 12, with candidates
under consideration in six others.
Dan Todd also participated in the strategy session at Camp David; did further
work on a national rally and continued to assist the DAC staff in the design
and implementation of the Administration's strategy. The overall Press/Media
plan was also finalized in accordance with the guidelines developed by Ann
Dore.
ETHNIC
Sam Nakis, Supreme President, Order of Ahepa, has agreed to enlist the sup-
port of Greek community leaders who are willing to work with the Nixon
Independent Chairman. He will contact Fred Malek with the individuals' names,
a brief background and telephone numbers.
Nakis has also requested that the President address his convention on August
24, 1972, in Atlanta, Georgia where 6,000 are expected to attend the banquet.
This request has been sent to the White House scheduling staff.
Phil Guarino of Washington, D.C., and Frank Tufaro of New York City have volun-
teered to activate the Italian-American groups who were active in the last
campaign. DeFalco has talked to their people in Newark, New York City, Cleve-
land, Philadelphia, Chicago and Los Angeles. It is anticipated these groups
will be a great help in the campaign.
JEWISH
Larry Goldberg attended the meeting at Camp David on Thursday and Friday for
the voting bloc groups and found it a very helpful experience. In addition
to the details covered, the overview of the campaign structure provided
beneficial insights for our planning.
-5-
Larry Goldberg and Mike Abrams spent several days in Florida working on the
organization of Southern Florida, principally in the areas of Miami and Fort
Lauderdale. Norman Breman, who is a capable and experienced political hand,
will serve as Chairman of the actual campaign structure itself with Gerald
Falick of Miami Beach backing him up. Additional people for the basic group
are being recruited and Abrams is scheduled for an early return for follow up.
Efforts for organizing Maryland are moving along. We anticipate two separate
organizations for this state -- one each for Baltimore and Montgomery Counties.
All efforts are being focused on the recruitment of people to help in organi-
zing meetings in these two communities soon.
A mailing was begun of selected materials to our key leaders around the country
to keep them informed of items of specific interest. This is not a newsletter,
but a weekly mailing of particular articles and fact sheets and other pertinent
information.
LAWYERS
We have submitted a final draft of our State Constituent Group Plan to Mr.
Malek. As part of our plan we have developed a schedule and chronology of
proposed state lawyers committee activities. The plan includes a telephone
campaign concept not unlike the present Host and Hostess Program, as well as
a state-oriented direct mail campaign. The object of the telephone and mail
campaigns will be to identify early sources for fund-raising and volunteer
efforts. The plan includes a number of other programs. One program contem-
plates special events for lawyers, their wives and their friends. A variety
of other programs are under consideration including the Convince-a-Client
program, fund-raising, endorsements, speakers, media initiation and response,
and selected advertising. The latter two programs will be undertaken in
close coordination with the Nixon state chairmen.
Highest priority is being placed upon continued selection and appointment of
Lawyers Committee chairmen in each state.
Preparation has begun on the development of a manual which will be distribu-
ted to all state, county and city Lawyers Committee chairmen in early July.
The manual will be in two sections. The first section will describe the
goals of the state Lawyers Committees and will set forth suggested organiza-
tional plans for the state Lawyers Committees and suggested action programs.
The second section will be comprised of selected "fact sheets" and proposed
speeches, both of which are already available. The manual will be distribu-
ted in advance of and will be the subject of discussion at the lawyers orien-
tation meeting which is presently planned for early July.
Specific plans for lawyers attending the convention are being developed for
submission to Mr. Malek COB May 31.
-6-
At the request of Mr. Malek, we met with Lee Nunn in order to develop a fund-
raising effort which will be integrated with each state lawyers committee
program. A concrete proposal will be developed in this connection and will
be submitted COB June 2.
As anticipated, a resolution condemning continued American involvement in
the war in Indochina was proposed and passed at the May 23 meeting of The
Association of the Bar of the City of New York. A short article appeared
on Wednesday, May 24 in the New York Times. Two years ago a similar reso-
lution passed by a margin of 3 to 1. This resolution passed by a margin of
2 to 1. We believe that the efforts of a number of prominent New York
lawyers directed at encouraging supporters of the President to appear
contributed to the increased support for the President.
On May 25, the Lawyers Committee to Support the President for Peace in
Vietnam placed an advertisement in the New York Times. The copy read "We
support the President in his efforts to achieve an honorable peace Some
97 New York lawyers, including members of prominent firms and lawyers whose
names are prominent in the New York legal community, signed the advertisement.
PR/MEDIA
The major efforts of the press office last week centered around getting
domestic radiation of President Nixon's trip to the Soviet Union and the
agreements signed there. We used audio, video, surrogates and other
resources for that purpose.
For example, we prepared speech inserts for Mr. Mitchell on the SALT talks
and for Bob Dole and Ed Nixon at their various appearnaces. For our audio
and video we got comments from Senators Brock, Scott, Curtis, Aiken, Gurney,
Smith, Baker, and Jayits on various elements of the President's trip.
As part of our continuing test of the video capability we also filmed a press
conference of youth leaders in Los Angeles and sent film to their home town
stations across the country. Preliminary checks indicated virtually 100
percent use. We also assisted in the preparation and production of a press
conference announcing the selection of Charles Ross as Ohio Campaign
Director. A picture of Ross at the press conference with a cut line was
mailed to all larger weekly newspapers in Ohio.
We are working with the Black Division in an effort to assist their proposed
dinner to support the President. However, it is going to take a major effort
in our view to pull this event up to expectations. We see it as in serious
difficulties at this time.
-7-
SPANISH-SPEAKING
Separate campaign guidelines were developed for New York, California, Illinois,
Texas, Florida, the Southwest, urban, and rural areas. Re the California
primary test, the second mailing was completed and now the telephone campaign
is contacting Spanish-speaking people to obtain their views on campaign issues.
In Houston Alex Armendaris met with Alfred Hernandez, a key Spanish-speaking
Democrat leader, to discuss a public endorsement of the President. The
Philippino vote was discussed with Mr. M. H. Jacaban who will submit a re-
port on this particular voter group.
Two advertising agencies -- the Spanish Advertising and Marketing Service
Cuban Advertising Firm and Nick Reyes and Associates, a Mexican-American ad-
vertising group -- were both interviewed and in turn referred to the November
Group.
Planned activities include completing the telephone and direct mail campaign
in California and a search for a fieldman.
SPOKESMEN RESOURCES
We met with Lang Washburn of the Finance Committee to discuss the coordination
of fund-raising events that will be taking place between now and the election.
Special attention was paid to the fund-raising dinners now planned for
September 26.
We met with John Whitaker for the purpose of obtaining advice concerning
the preparation of a surrogate attack plan for after the convention. We
also commenced the preparation of that plan.
We have begun preliminary investigations concerning the possibility of
arranging for a campaign train to make a whistle-stop tour across the country.
We prepared and submitted our program activity plan for the state books being
prepared by Dr. Marik.
We met with Diane Miller of Pennsylvania to discuss the application of the
Spokesmen Resources program in Pennsylvania.
TRANSIENT
During the past week, work was begun on establishing the overseas absentee
ballot organization. Country chairmen were appointed for Okinawa and
Thailand and lists of potential overseas committeemen have been developed
for major South American countries. Raw research data outlining state-by-
state voter eligibility requirements for citizens residing overseas has
been received and is now being summarized for use by the overseas committees.
-8-
The final revisions to the Special Ballot Program Plan were completed and
this master plan was submitted for review and comment before being circu-
lated. Work was begun on the master outlines for the Overseas Chairman's
Manual and State Special Ballot Chairman's Guide. The design of the special
material needed for the business contact program has been started and the mas-
ter data file of the Fortune "750" companies is complete.
Mr. McAdoo visited California to interview candidates for western field
representative and contacted six corporations with major operations
in the Far East and South America to identify executives who would be
willing to serve as special ballot volunteers.
Several meetings were held with RNC staff members to further define acti-
vities on the European Republican Committee and assess drafts of various
program manuals and training guides.
VETERANS
During the weekend of May 19-21, members of the Jaycees, American Legion
and Gold Star Mothers organization in Wichita, Kansas, gathered names on a
petition in support of the President's recent Vietnam action. By Monday
morning they had over 5,000 names on the petition. On Monday we finalized
arrangements for three Gold Star Mothers who lost sons in Vietnam to travel
from Wichita to Washington, D.C., to present the petition. The Kansas State
American Legion Commander, Ed Newman, accompanied the women.
A presentation was made to the three mothers on Tuesday morning by the
National Adjutant of the American Legion in appreciation for their efforts
in gathering support for the President. Mrs. Hall, Mrs. Land and Mrs.
Bickford then went to the White House to present their petition to the
Vice President and spent about 15 minutes with him. The White House press
corps covered the presentation of the petition and a press conference was
held with the ladies. Selected ABC affiliates covered the event on the
Tuesday evening news and CBS included extensive coverage on the Wednesday
morning network news. We feel that the effort was very effective in terms
of news coverage.
Jim Smith has joined our staff and he is in the process of contacting the
Veterans Chairmen, who have been appointed in the key states, to set up
field meetings. Keith Brecheisen has been named as our Veterans state
Chairman in Kansas.
A briefing on the SALT talks was held at the White House for a selected
group of nine veteran organizations. The reaction was positive and the
American Legion is going to issue a statement from the National Commander
in support of the President.
0
COMMITTEE FOR THE RE-ELECTION OF THE PRESIDENT
June 22, 1972
MEMORANDUM FOR:
MR. H. R. HALDEMAN
FROM:
JEB S. MAGRUDER
Attached for your information.is a copy of
an article from the Sunday, June 18, LOS
ANGELES TIMES regarding McGovern.
The L.A. Media
Area--Where
McGovern Lost
Correlation May Indicate
Senator Is Vulnerable
on Economics and Welfare
BY ROBERT A. JONES
Times Staff Writer
On a map showing the results of
the June 6 presidential primary, the
counties voting for Sen. Hubert H.
Humphrey (D-Minn) cut a wide
swath across Southern California.
It indicates that California decide-
ly did not conform to old political
boundaries in the primary won by
Sen. George S. McGovern (D-S.D.).
Humphrey country, centered in
Los Angeles County, spread south to
conservative Orange County but
stopped abruptly at equally conser-
vative San Diego County.
It then spread north to Ventura
but stopped at Santa Barbara.
At first glance, the map confused
McGovern aides here, largely he-
cause it contradicted results in other
state areas. But then somone noticed
TV Spots in Last Week
that the area of loss coincides with
what is called the "L.A. media area."
In addition. the Humphrey cam-
paign could not afford to buy heavy
Greater Vulnerability Seen
television advertising in most areas
The discovery has worried the
of the state. But in Los Angeles
McGovern people considerably, for it
there was a series of pointed, critical
seems to indicate that the South Da-
television spots that ran often in the
kota senator is far more vulnerable
last week.
to attacks on his economic and wel-
Miles Rubin, McGovern's South-
fare policies than they had believed
ern California finance chairman,
possible.
said:
"As soon as you get outside the
"There was a conscious decision
a
L.A. media area, the vote goes back
not to counterattack (to the Hum-
consistently for us." said Pat Cad-
phrey charges). I believe the people
dell, McGovern's principal pollster.
read that as a 'no response' from the
McGovern camp. and it hurt us. I
The critical difference between
don't think we would make the same
Los Angeles and other areas, they
decision in the fall."
say, is the profusion of newspapers
However, the success of the Hum-
and television stations in the Los
phrey attack in this area has also
Angeles basin which "saturated" the
final days of the campaign with
raised fears over the validity of the
McGovern positions.
charges by Humphrey that Mc-
One McGovern strategist said:
Govern's aerospace cuts would cost
"Look at it this way. We won in
thousands of jobs and that his wel-
nearly every section of the state, but
fare program would be enormously
then we had almost no organized op-
expensive.
position.
Campaign coverage in other areas
"In Los Angeles, the one place
of the state WAS not nearly so de-
where the media could offset some
tailed. nor were there so many over-
of our own organization by publiciz-
lapping houndaries of communica-
tions media that often produced re-
Please Turn to Section B, Page 4
petition in the Los Angeles area.
country more to have a
75%-80% Contacted
4
Sec. B-Sun. June 16, 1972
Log Angeles Times 2*
sensible welfare program."
Although Pokorny start-
With the exception of
ed late, the McGovern peo-
Southern California. a
ple estimate that they con-
The L.A. Media Area---
Times survey of voting
tacted between 75% and
patterns throughout the
80% of the Democrats in
state has shown that Mc-
Fresno County by June 6.
Where McGovern Lost
Govern emerged from the
The Humphrey forces
California primary with a
did little or no canvassing.
broad constituency that
The result was that Mc-
Fairfax District Vote
Continued from First Page
includes the young and 21-
Govern won in almost all
Some dissatisfaction
fluent suburbanites as
segments of the Fresno
ing Humphrey's attacks
with the McGovern poll-
well as blacks. Chicanos,
community.
we were hurt badly. And
cies spread into such tradi-
central city voters. and
The Humphrey people
we were hurt by an attack
finally liberal areas as
working people.
believe the Wallace vote
the Fairfax district. The
on the issues, which is sup-
In previous primaries
hurt them considerably in
Fairfax district. largely
held in Ohio and Pennsyl-
Fresno. as it did in San
posed 10 be our strong
Jewish. supported Ed-
vania. Motiovern's
Diego, where Wallace re-
point."
mund G. Brown against
strength was concentrated
ceived almost 12% of the
A precinct survey in
Ronald Reagan for gover-
among upper-middle-class
vote county-wide.
blue-collar areas of south
nor. John V. Tunney
voters and strong liberals
The McGovern victory
against George Murphy
Los Angeles shows that
within the Democratic
in San Diego. which like
for senator and Tom Brad-
the voting almost invari-
Party.
Fresno appeared to he
lev against Sam York for
Mayor. all by overwheim-
His support among blue-
Humphrey territory, was
ably went for Humphrey.
collar workers, minorities,
almost twice as large as
In a few precinets. such as
ing margins.
Huntington Park 26. the
and low. income voters
the statewide average of
In the June 6 election,
margin was more than 2 to
was minimal, often losing
5.5% and the Humphrey
one area of Fairfax voted
1. In the aerospace areas
to Humphrey by over 25
people claim that the race
for Vincent Bugliosi over
would have been a close
of Burbank it sometimes
percentage points in those
Joseph Busch in the dis-
one without the Wallace
reached :) 10 1.
areas.
trict attorney's race. and
write-in.
In à series of interviews
"However. McGovern's
Proposition 9. the En-
The McGovern victory
with acrospace workers in
vironment Initiative." re-
appeal on June 6 came
in San Diego, as it was in
the Burbank area. Mc-
relved 107 "yes" votes (i)
largely at the expense of
Humphrey's traditional
Please Turn to Pg. 5. Col. I
Govern's proposed aer-
only 84 "no" votes.
espace cuts and his wel-
constituency. cutting
fare program were almost
Rejects Handouts
deeply into his support
invariably cited by those
But McGovern was
among working people
voting for Humphrey.
trounced. with 76 votes to
and minorities.
Surprisingly, there was
167 for Humphrey.
San Diego, San Jeaquin
also resentment voiced on
"I liked the way Mc-
The most surprising vic.
McGovern's welfare plan
Govern conducted his
tories for the South Dako-
--which would give $1,000
campaign-like a gentle-
1a senator came in San
a year to each member of a
man-but I feel that mon-
Diego and in the San Joa-
family-in a Chicano area
ey shouldn't sim ply be
quin Valley.
of East Los Angeles.
handed out to people, said
Mrs. Sam Gotlieb.
In Fresno County, for
Opposes Giveaways
example. McGovern oat-
"It's better for a man to
Mrs. Ofelia Gonzalez.
polled Humphrey by ai-
be working and have a job.
who voted for Humphrey,
most 2 to 1. a margin sub-
Humphrey acted disgrace-
explained why,
stantially higher than the
fully in the campaign. He
statewide average.
"Anyone who promises
tried to smear McGovern,
too much is no good. He
but 1 overlooked it he-
"The central (San Joa-
promises $1.000 for every-
cause it would benefit the
quin) valley was prime
one Does he take us for
Humphrey territory." said
suckers? We don't like
William Lockyer, Mc-
Govern's Northern Call-
giveaways."
fornia campaign manager.
Mrs. Gonzalez said that
"There's a great number
If it came down to a vote
of Chicanos and a conser-
between McGovern and
vative white population,
Mr. Nixon. she would vote
and he should have capita-
for Mr. Nixon.
lized on a natural advan-
Although McGovern
tage. but he didn't. or
won heavily among Chica-
couldn't."
no voters in the San Joa-
\ Humphrey organiza-
quin Valley, the vote in
tion never jelled in the
Los Angeles appeared
central valley. leaving it
cleanly divided Similarly,
open in one of McGovern's
a check of six black pre-
most able campaigners.
cinets produced an even
Gene Pokorny.
spilt.
COUNTIES M'GOVERN LOST
Continued from 4th Page
tory in that conservative
space workers; and in
Fresno. was aided by a
county. In Ventura Coun-
Mira Mesa, a new area of
thorough canvassing et-
15, which is also conserva-
blue-collar workes.
tive but does not have a
fort and by the presence of
With a few exceptions.
3 large youth vote from
large number of students,
the minority neighbor-
McGovern lost.
several colleges and uni-
hoods of San Francisco
versities in the area.
However, the heavy
voted heavily for Mc-
turnout of student voters
Meanwhile. studies of
Govern, with one Chicano
college precincts in San
that McGovern organizers
district voting 99 to 35 and
had hoped for did not
Diego, Los Angeles. and
a Chinatown precinct
materialize. In most sut
Sacramento counties have
going 152 to 31 for Mc-
dent precincts the turnout
shown that young voters
Govern.
was slightly lower than
attending institutions of
In Alameda County,
that in middle neighbor-
higher education may be
across from San Francisco
hoods but slightly higher
forming the first bloc vote
and containing a large per-
than that in poyerty and
since the demise of the
centage of working fami-
minority areas.
"Solid South" after World
lies and minorities. Mc-
Nonetheless. the percen-
War 11
Govern ran up one of bis
tage of college students
Exceeding 90%
highest margins in the
among all young people is
Student precincts con-
state with more than 60%
about 15% in California, or
of the vote.
sistently voted for Mc-
15% higher than for the
Govern at levels exceeding
Elderly Vote
country as a whole. And
30% At UC San Diego.
many McGovern aides
The only segment that
one precinct comprised al-
now see a direct correla-
consistently : supported
most entirely of students
tion throughout the state
Humphrey outside of Los
voted 309 to 11 for Mc-
between a large student
population. a thorough
Angeles was found among
Govern. Or more than
canvassing effort that
older voters. aged 60 and
96% Two precinets near
feeds off the students, and
above.
UCLA voted 322 to 12 for
eventual victory.
To the M. Govern people.
McGovern.
Noncollege Youth
the senator's success in
\ Times survey of more
There also are indica-
other areas of the state
than 300 college students
tions that McGovern car-
was a foregone conclusion,
and high school seniors
ried a larger share of the
while the failure in Los
throughout California also
noncollege youth than was
Angeles was not. Me.
dicated verwhehning
previously supposed.
Govern strategists have
strength for McGovern.
A New York Times sur-
now beginn a "reassess-
with very little support
vey by Daniel Yankelovich
ment" of the policies that
going to candidates furth-
found that about three-
appear to have contributed
er to the right or to the
fourths of all first-time vo-
to the loss.
left of McGovern.
ters. age 18-24, voted for
However. other Mc-
Rep. Shirley Chishoim
McGovern.
Govern aides said is is
consistently received less
If the "bloc" voting of
doubtful that strong pol-
than 2% of the youth poll.
college students is je-
icy changes will come out
"There's no question but
moved from the Yankelo-
of the review being con-
that students helped US
vich sample. the Mc-
ducted in Washington
more here than in any oth-
Govern vote among the re-
"McGovern can't make
01' state," Lockyer said.
maining. noncollege youth
huge changes in his poli-
"You see us winning in.
still approaches 50%
cies." said Lockyer.
conservative counties like
One of the most impres-
"He's regarded as. an
San Diego and Santa Bar-
sive results of the Mc-
houest. gutsy guy. and if
bara, and there can be
Govern organization was
he substantially changes
only two answers: organi-
its ability to spread the
his policies, he'd lose that
zation and students."
McGovern appeal.
image.
Lockyer said the almost
In San Diego, McGovern
"But I think you'll -ee
total support of the large
carried precincts in areas
some 'clarifations' and
student population in San-
such as Imperial Beach.
opefully they'll be
ta Barbara County helped
comprised mainly of mill-
enough to prevent another
explain the McGovern vic-
tary families and acro-
Southern California.
*1972 DEMOCRATIC PRIMARY RESULTS
'Data shown represents only votes
cast for Humphrey and McGovern.
Counties in which Humphrey
received majority vote.
51% to 58%
COUNTY
TOTAL VOTE
Inyo
1,959
2
Kern
40,153
-
Lake
4,107
4
Los Angeles
1,026.158
0
5 Orange
153.609
#
San Bernardino
77,990
,
Solano
24.539
Ventura
44,726
1
Counties in which
McGovern received
1
majority vote.
!
50% to 59%
&
COUNTY
TOTAL VOTE
scos ANGILES
Amador
2,624
Butte
15,402
5
Calaveras
2,408
Colusa
1.794
Contra Costa
90.848
Del Norte
1,903
60% to 69%
El Dorado
6,469
COUNTY
TOTAL VOTE
Glenn
2,651
Imperial
6.777
Alameda
188,894
Mariposa
1.254
Fresno
64,046
Merced
13.013
Humboldt
16.663
Monterey
22,414
Kings
7,291
over 70%
Napa
13.268
Lassem
3,008
COUNTY
TOTAL VOTE
Placer
13,986
Madera
5,882
Riverside
58,689
Mendocino
7.382
7
Alpine
96
Sacramento
110.731
Modoc
1,134
Marin
33,965
San Benito
2.417
Mono
769
San Diego
164,998
Nevada
6,341
San Joaquin
38,362
Plumas
2.821
San Luis Obispo
16.237
San Francisco
132,109
San Mateo
90,538
Santa Barbara
38,626
Shasta
14.137
Santa Clara
156.080
Sutter
5,088
Santa Cruz
22,635
Tehama
4,669
Sierra
580
Trinity
1,483
Sishiyou
6,041
Tuisre
19,450
Sonoma
34,224
Tunfumne
4,311
Stanislaus
29,706
Yuha
4,464
Yelo
17,825
Times map hy Donald Clement
Committee
for the Re-election
of the President 1701 PENNSYLVANIA AVENUE, N.W., WASHINGTON, D.C. 20006 (202) 333-0920
June 12, 1972
CONFIDENTIAL
MEMORANDUM FOR THE HONORABLE JOHN N. MITCHELL
THROUGH:
JEB S. MAGRUDER
FROM:
ROBERT C. ODLE, JR.
Attached is our weekly report.
Attachment
Vocc: Mr. H. R. Haldeman
CONFIDENTIAL
-1-
ADVANCE
Counselor Donald Rumsfeld was the surrogate present at the grand opening of
the Downstate Committee for the Re-election of the President headquarters in
Springfield, Illinois. Actor Jock Mahoney and actress Terry Moore also par-
ticipated in the full-day program, which had an enthusiastic crowd of three
hundred present.
Secretary Volpe was the surrogate present at the Orange County Team '72 rally
in Anaheim, California. With an enthusiastic crowd of approximately eleven
hundred, this was an all-day youth oriented event and also the principal
California Committee activity scheduled prior to the California primary.
Two additions were made to the Tour Office staff during the past week. Mr.
William E. Moeller, formerly an Assistant Vice President and Commercial Banker
with the First National City Bank in New York City, is the Tour Office Manager
and is responsible to Mr. Jon A. Foust. Also, Mr. A. Thomas Carroccio has
joined the Tour Office as Assistant Tour Desk Manager, reporting to Mr. Ed
Cowling, Tour Desk Manager. Mr. Carroccio was formerly a trial attorney
with the F.C.C.
ADVERTISING
A report on McGovern on the issues was prepared and a competitive check on
advertising in California primary was conducted. Campaign slogans were pre-
sented to the Strategy Group as well as developing a Black American brochure.
AGRICULTURE
Madson visited Farm Families for the President chairmen in Pennsylvania,
Michigan, Indiana, Illinois and Wisconsin. The Michigan operation is moving
very well -- perhaps the best of any state in the U. S. They turned out 600
people to meet with Secretary Butz a couple of weeks ago, and have a state
committee, most of their county chairmen, and even some township chairmen
already named. The Illinois Farm Families operation is also developing quite
rapidly.
By the end of this week, Madson will have visited personally --- at the farm ---
with nearly every state agricultural chairman that we have named thus far
(about half the states). This should give each of these states a big boost
in their organizational endeavors.
Foltz spent considerable time in developing plans for our June luncheons with
farm state senators, and also met with the Nixon chairman and a number of
agricultural leaders of Virginia in order to get their agricultural campaign
underway.
-2-
The drive by a number of grain co-ops to send petitions to the President ask-
ing for an immediate increase in price levels apparently has terminated. They
claim to have obtained about 280, signatures (their goal was 500,000), but
they sent only a statement to-Secretary Butz, who then responded --- courteously
but not affirmatively. Coming during the Moscow visit, this exchange of cor-
respondence forturnately did not get much press attention. And we've thus
far kept the President out of the line of fire. The Democrats may, however,
use this incident later in the campaign as evidence of farmer dissatisfaction
with the Nixon Administration.
CITIZENS
We continued to develop a plan of action for the Citizens Groups.
Myron Milder, of Omaha, Nebraska, agreed to serve as our third Field Direc-
tor and will be on-board about June 6th. This appointment was checked out
with Clayton Yeutter who agreed with our choice. He will serve as a volun-
teer without. compensation, working with states near his home area.
The state chairman from Nebraska, George Cook and his executive director,
Dick Day, came in to discuss citizens activities in their state. Neil
McCaleb of Oklahoma came in to discuss Indian affairs.
ELDERLY
The major effort during the past week was re-working our campaign to get
ready for Phase Two - implementation of our detailed program. This was also
done to allow encorporation of our redefined objectives into the compendium
being sent to all Nixon state chairmen.
Ruth Groom left our staff and was replaced by Bob Sykes (formerly of the RNC
Ballot Security Division and Legislative Coordinator of the American Associa-
tion of Retired Persons). Bob will have national responsibility for the con-
duct of our Older Americans Forums.
Mills was in California all week working on the primary effort.
Chris Todd visited Delaware and continued work on the National Advisory Committee.
We have acceptances from most of them and are almost ready to send them a formal
letter from Mr. Mitchell.
Our national press/media plan was discussed by our strategy group and approved
with only minor modification.
Time was also devoted to firming up the "National Awareness Campaign" called
for by the White House Conference on Aging which will hopefully be conducted
by HEW.
-3-
LAWYERS
We are continuing our efforts to appoint Lawyers Committee chairmen in each
state. In the ten states in which Nixon state chairmen have made recommen-
dations for Lawyers Committee chairmen, we have approved the recommendations
and asked the Nixon state chairmen to appoint the Lawyers Committee chairmen.
We continue to urge the other thirty-two Nixon state chairmen for their
recommendations.
Upon appointment, each state Lawyers Committee chairman receives a congra-
tulatory letter from Mr. Mitchell, a welcoming letter from the three co-chair-
men of the Lawyers Committee and a packet of materials from the executive
director which includes an information memorandum, a copy of the state
guidelines including the chronology of proposed state Lawyers Committee
activities, and an information sheet which is to be completed and returned.
In addition, the newly-appointed lawyers chairman is asked to telephone the
executive director at his earliest convenience, in order to review the initial
materials and discuss the basic concept of the Lawyers Committee.
We are continuing to review and implement the Basic Plan which was submitted
to Mr. Malek last week.
A first draft of the manual for Lawyers Committee chairmen has been prepared
and is being reviewed.
We reviewed with Mrs. Brataas a proposed telephone campaign which would be
implemented by each state Lawyers Committee. We have obtained volunteer as-
sistance in the preparation of materials which will be used in connection
with the campaigns. A number of concepts are under consideration and it is
hoped that the telephone campaign program will be finalized on or before
July 1.
A conference with Mr. Nunn resulted in the formulation of plans for a cooperative
fund raising effort between the state Lawyers Committees and the state Finance
Committees.
We submitted on May 31 our proposal for Lawyers Committee activities at the
convention. Six issues and suggested categories of representatives were
proposed for testimony before the platform committee. We set forth a pro--
posal for direct contact with each lawyer delegate prior to and at the
convention, including the identification of the hotel, room number, telephone
number, and seating arrangements on the floor. At the convention, we pro-
pose to conduct during off-hours a series of meetings for all lawyer delegates.
At the meetings, we will familiarize the delegates with the Lawyers Committee
plans and we will urge their active participation in Lawyers Committee activities.
These meetings will follow the already arranged invitation of Lawyers Committee
chairmen to each delegate. At least two news articles describing the Lawyers
Committee and its activities will be prepared for publication in The Communicator.
Additional promotional activities and publicity oriented programs are under
consideration.
-4-
PR/MEDIA
The press section continued to concentrate last week on response to the
President's Russian trip from both members of Congress and our surrogates.
We were able to obtain comments for our audio service, for example, from 16
separate members of the Congress and they were fed to the networks, UPI
audio and the regional audio networks.
Our surrogate radiation centered primarily around Secretaries Volpe and
Richardson. Volpe was given a very active media day in Los Angeles which
included television, a news conference and a visit with the Editorial Board
of the Los Angeles Times. We also alerted radio and television stations to
Secretary Richardson's University of Connecticut commencement address. Coun-
sellor Rumsfeld opened the Chicago headquarters and got television coverage.
At the suggestion of our Illinois press director, he walked through the
press section of the Capitol building and was interviewed by television and
radio reporters from most principal Illinois `outlets.
We moved quickly to get into perspective the ad in the New York Times which
requested the impeachment of the President. Mr. Mitchell's telegram to
Richard Siemers, the union leader who balked at printing the controversial
ad, received very substantial coverage both on the wires and in the New York
Times itself. We also activated our letters to the editor apparatus on this
issue.
Although there was no particular consistent tie in, a number of press re-
leases and announcements were made by this section during the week. These
included such diverse announcements as the Black Dinner, the South Carolina
Committee, the Georgia Committee, the Virginia Youth Chairman, the Washington
State Chairman, announcements of staff positions and home town press follow-
ups and inserts on SALT for Secretary Butz and Counsellors Finch and Rumsfeld.
A brief interview with Mr. Mitchell was conducted by public television for
use in a special feature to be aired this month on the campaign for the
re-election of the President.
The press section is preparing a special edition of Monday on the President's
Russian trip for distribution on Wednesday.
SPANISH-SPEAKING
The tabulation and analysis of the California pre-primary survey was completed.
The third mailing and telephone follow-up mailing were also completed. The
draft of individual state plans was revised and submitted for inclusion in
the state master plans.
We met with Tony Rodriguez, Lou Churchville and Hector Santa-Anna (from OEO)
to discuss Phil Sanchez' speech to the LULAC Convention. It was tentatively
--5--
agreed that Sanchez would challenge LULAC to take on a leadership role in
the field of education.
A memo was submitted to Stan Anderson outlining proposals for Spanish-speaking
participation at the Miami Convention.
A meeting with Adam Sanchez Reyes, Editor of El Mirador, New York City nows-
paper, was held to discuss the Spanish-speaking press.
We held several meetings with Father Happy to discuss his proposal to utilize
migrant workers in reforestation projects. We are following up with the
Agriculture and Interior Departments on possible implementation.
The second California survey was conducted on June 7-9. Frank Almaguer was
in Los Angeles to coordinate this effort.
Issue Book, outlining speech topics and information, will be completed for
submission to Spanish-speaking surrogates in the near future.
SPOKESMEN RESOURCES
We have prepared a proposed schedule of campaign activities by those indivi-
duals who have been designated to serve as surrogate candidates on behalf
of the President. The surrogate candidates have been scheduled to appear in
major media centers in the fifteen key states.
In preparing the attack plan, the following factors were taken into consi--
deration: (a) the surrogate's constitutency and political appeal, (b) the
surrogate's native geographical area, and (c) the surrogate's existing sche-
dule and other responsibilities, i.e. Congressman's need to attend his or
her own re-election effort, (d) the surrogate's known limited availability,
and (e) the surrogate's office responsibilitities.
The appearances were scheduled in a state according to its rank in the list
of key states, the geographical size of the state, the number of media mar-
kets in the state, as identified by Van Shumway, and the number of electoral
votes.
Dave Parker will coordinate First Family events with the attack plan.
We have met with Maurice Stans and all of the State Finance Chairmen for the
purpose of discussing fund-raising events. Following this meeting, we met
separately with several of the State Chairmen to discuss scheduling speakers
for fund-raising events prior to the Convention.
-6--
TRANSIENT
During the past week, two Special Ballot Field Representatives were selected
to begin work on June 19. They will be responsible for managing the business
contact and state special ballot organizational effort in their respective
areas. Organizational development for the overseas absentee ballot effort
continues with arrangements completed for a committee in Israel and plans
formulated for continuing media coverage of the Committee's overseas operation.
The staff completed preparation of recommended key counties in which the
special ballot effort will be concentrated, Selection of these counties is
based on the percentage contribution to the President's 1968 statewide vote
in each state. These recommendations will be reviewed with political coor-
dinators next week and will be revised as necessary.
Last week's resignation of the RNC's Special Ballot Director will require ad-
ditional work on our part since a number of research projects which were to
be performed by the RNC staff will be affected. Mr. Sayre's resignation is
not expected to be a major set back but will create the necessity to readjust
several aspects of the special ballot program relating to volunteers.
The Special Ballot Program Plan has been completed and will be reviewed by
Mr. Mitchell during the coming week.
VETERANS
During the past week, we had several meetings regarding the organization of
the state veteran committees. We met with Dick Richards and Tom Reed, field-
men for the Committee, to discuss the selection of veterans directors for the
states of Washington and Oregon. Doyle Dodge, Executive Director of the
Michigan Nixon Committee, met with us to discuss the veterans organization
in his state, including the selection of a veterans chairman and the coor-
dination of veterans activities with the overall state campaign.
The first field meeting was held in Maryland on Thursday, June 1. Jim Smith
met with John Sloan, Maryland Veterans Chairman, representatives from the
Maryland Committee for the Re-election of the President and key veterans in
the state. The overall veterans campaign and its organization in the state
of Maryland was discussed.
Arrangements were made for the first field trip which began on Monday, June 5.
Jim Smith will be travelling to Ohio, Indiana, Illinois, Iowa, Missouri, Kansas,
and Nebraska. He will be meeting with the state Nixon Committee people, the
appointed veterans chairmen and other key veterans leaders to discuss state
organization and conduct training sessions. In Ohio and Missouri, Jim will
work with the Nixon Chairmen to complete selection of the veterans directors.
We continued work on the manual for the state veterans chairmen. This manual
will provide the chairmen with guidelines for setting up their state organiza-
-7-
tions. The first draft will be used in the field next week by Jim Smith.
As a result of the meetings with the Nixon state people and the veterans
directors, necessary revisions will be made on the manual. Additional
material on specific activity suggestions are being developed for inclusion
in the manual.
A meeting was held with Ann Dore and Bill Rhatican to discuss the development
of a PR plan for the veterans campaign.
Gwen Galbraith has joined our staff as a full-time volunteer. She is in
charge of scheduling the surrogate speakers for the veterans group.
Orlando Bisbano has been named Veterans Chairman for Rhode Island.
VOTERS' RIGHTS (BALLOT SECURITY)
We have one new chairman for Voters' Rights (Ballot Security) since our last
report, bringing the total number of chairmen to 29. He is John N. Dalton
in Virginia.
Four retired FBI men have been retained as consultants to work in the field
in key areas.
YOUTH
Because of the scheduling by the youth speakers bureau, Wallace Henley
dedicated a Boys Club at Carlsbad, New Mexico, on May 22 and also spoke at
a large Baptist Congregation in Texas. Lee Hueber spoke to the Michigan
J.C. convention as well as 2,000 hospital patients on May 22. Secretary
Romney will be giving the commencement address at Bowling Green University
on June 10, while Ed Blecksmith will speak to the Iowa DeMolay Convention
on June 17.
The youth speakers bureau has scheduled six Boys State Conventions. Dana
Mead will speak to the Illinois Boys State (1,300 people) on June 20. Dolf
Droge will be at the Maryland Boys state (350 people) on the morning of June
21. The North Carolina Boys State, which anticipates 500, on June 16 will hear
Peter Michel. Bob Kasten will speak to the Wisconsin Boys State on June 26
(300 are expected).
-
Committee
for the Re-election
of the President
1701 PENNSYLVANIA AVENUE, N.W., WASHINGTON, D.C. 20006 (202) 333-0920
CONFIDENTIAL
June 23, 1972
MEMORANDUM FOR THE HONORABLE JOHN N. MITCHELL
THROUGH:
JEB S. MAGRUDER
FROM:
ROBERT C. ODLE, JR.
Attached is our weekly report.
Attachment
bcc: Mr. H. R. Haldeman
CONFIDENTIAL
-1-
ADVANCE
The tour office advanced Governor Dunn for his appearance as the principal
speaker at the District of Columbia Committee for the Re-election of the
President Fund-Raising Dinner on June 14. The Governor delivered a rousing
campaign speech for the President to an audience of 150 Republicans present
for this dinner dance. The Governor and his staff were pleased with the
arrangements made by and the assistance given by the tour office.
On Thursday, June 15, Senator Brock was the feature speaker at the Indiana
Republican State Central Committee Fund-Raising Dinner. The dinner, which
drew a crowd of over 2,000 Indiana Republicans, was held in the New Indiana-
polis Convention Center. Senator Brock's speech was the finale of a program
devoted to the introduction of candidates for state and local offices in
Indíana. From all reports, Senator Brock's speech on the emerging Repub-
lican majority was extremely well received.
Kathy Garver, a Hollywood actress and a celebrity committed to the President,
also spoke at the dinner. She reviewed the Administration's record and
lauded the President. She was also well received. An advanceman on the
scene arranged for Kathy Garver to appear on several "talk shows."
Mr. Edward Nixon was the feature banquet speaker June 16, at the Idaho GOP
State Convention in Boise. The tour office advanced Mr. Nixon, who spoke
to a group of 800 and received standing ovations prior to and after his
speech. A local NBC affiliate carried 50 seconds of' Mr. Nixon's speech on
the late coverage. The local CBS affiliate also carried a 50 second story
of the speech and the convention.
On June 17, Mr. Edward Nixon, at the request of the White House, received
the 1972 Special Victory Award on behalf of the President at the Victory
Awards Dinner sponsored by the Sportsmen Club of the City of Hope, in
Las Vegas, Nevada. The award was presented because of the President's
interest in athletes and the physical fitness of the country. Mr. Roger
Staubach, Mr. Marty Liqueri and Mr. Joe Frazier, three of the athletes com-
mitted to the President, also received awards. Several other nationally known
athletes who are not committed to the President were also award winners.
We will try to use Mr. Edward Nixon's presence at the dinner as a vehicle
for signing up sports personalities such as Mr. Roy Campanella and Mr.
Willie Shoemaker. The banquet made front page news in the Sunday Las Vegas
Sun with headlines that read "President Honored in Las Vegas." A later
edition of this paper included a picture of Mr. Nixon receiving the award
on behalf of the President.
The now retired New York Giants football player, Andy Robustelli, a member
of the President's Council on Physical Fitness, spoke to an audience of
250 people at the Physical Fitness Awards Dinner on June 14, 1972, here in
Washington.
-2-
The tour office telephone advanced six events during the past week. Concur-
rently the tour office worked with state Re-election Committees to build
press activities and secondary events into schedules of the surrogates who
were telephone advanced. We also arranged for comedian Edgar Bergen to
perform at the Missouri State Republican Finance Committee fund-raising din-
ner on June 26, at which the Vice President is the principal speaker.
Four of the tour office's advanceman trainees were on the road last week and
performed quite satisfactorily. During the time period from June 14 through
June 26, fourteen of the tour office trainees will have been on the road.
This is a greater number of trainees than have been out in any similar time
period. The tour office has identified a total of 48 advanceman trainees
and has a continuing interviewing program to obtain additional trainees.
AGRICULTURE
Yeutter, Foltz and Madson, accompanied by Mr. Mitchell, lunched with a group
of 13 farm state Senators who are up for re-election this fall. The major
subject for discussion was our 1972 farm campaign, and how it might relate
to and be coordinated with their own campaigns.
Yeutter spoke to an overflow crowd of Alpha Zeta (an agricultural scholastic
honorary) alumni at USDA on Thursday.
Richard Neubauer of Colorado was employed to support Gary Madson as a field-
man effective July 1. Neubauer will continue to live in Colorado and will
work primarily with Farm Families for the President chairmen in the nonkey
states. Madson will cover the chairmen in the key states.
Yeutter met in Chicago with the Farm Bureau's regional fieldmen, a group of
about eight men who blanket the country for that organization. He was accom-
panied by Roger Fleming, Secretary-Treasurer of the American Farm Bureau
Federation.
Wheat harvest is on, and yields are quite good. USDA now estimates that the
winter wheat crop will be 2% larger than last year. The spring wheat crop
will be smaller than in 1971, and the total for all wheat slightly smaller.
But the reduction is not as great as we'd like. The relatively low price
levels will lead to some political flak from the Dakotas, Nebraska and Kan-
sas. And it will also lead to plans for higher price supports, establish-
ment of a strategic reserve, large export subsidies, etc. in the Democratic
platform.
Meat prices continue to increase. There just are not enough cattle coming
to market now to meet the demand, and packers are bidding high for this
limited supply. This will result in a very delicate political issue during
the next few weeks.
-3-
Corn prices dropped several cents on the futures market, reflecting (1) good
rains in the Midwest, and (2) uncertainty about a grain sale to Russia this
year. The situation merits no action at the moment, but will have to be
watched carefully.
BLACKS
Our activities for this report period have centered on basically two areas:
(1) dinner campaign wrap-up, and (2) continual development of campaign struc-
ture and process. We acknowledged the contribution of each participant in
the June 10 fund raising dinner. A meeting with Bob Brown and officers of
the dinner committee finalized the report to the Committee.
Two people have tentatively been designated to fill field representative posi-
tions. Presently, clearance procedures are being conducted.
The National Black Steering Committee has been finalized, including a check:
with Nixon state chairmen and state political coordinators. We continue develop-
ment of a voter registration plan having specifically assigned staff members
for the Joliet, Illinois, registration blitz. The Black Americans brochure
was revised. Statistics were updated and it was agreed with Bill Novelli to
await his plan for regular distribution of the newsletter and brochure. A
total of 95,000 additional copies of the brochures are due by June 30. We
revised our surrogate list and plan for submission to Fred Malek.
BUSINESS AND INDUSTRY
We are preparing for the training meetings for city chairmen which commence
July 17. At the request of Michigan and Wyoming we will make a presentation
to their city chairmen, all of whom are in place, within the next two weeks
to maintain the momentum prior to our regular training meetings.
The kits for the city people will be ready by the time of our meetings in
July. The November Group has been most helpful in getting us prepared.
Organization continues. We have over 150 cities presently in place with a
chairman, and in the process of developing its Advisory Council. The way
things are going, we anticipate a final count of 300-350 cities, areas,
congressional districts or regions organized. Weekly bulletins are being
sent to all who are working with us. The emphasis is on registration,
identification and getting out the vote.
CITIZENS
This past week, each of the field directors began contacting national organizers
-4-
for the various citizens groups. Meetings for these groups will be sche-
duled over the next three weeks with the objective that all state committee
chairmen be selected prior to the National Convention. One other assistant
field director has been hired. His name is Forrest Meade, who was referred
to us by John Clarke.
Calls were received from Watson Rogers, President Emeritus of the National
Food Brokers Association who wants to help set up a committee directed to-
ward this group; Harry Mizuno and Dr. Chen Lee in regards to Asian-American
Group and Ken Cole, regarding setting up a Sportsmen Group. A briefing was
arranged between our field directors and all of the state coordinators. Andre
LeTendre went to Chicago to help arrange for volunteers for the Illinois
registration drive.
ELDERLY
Dan Todd worked on the "national awareness campaign" and the Speakers Kit,
in addition to a series of meetings with Department and White House personnel
concerning the Administration's program, White House Conference on Aging fol-
low-up and the legislative action pending on the Hill. The Speakers Kit
should be finished this week and a go-no-go decision should also be made on
the awareness effort. Also, the revised Campaign Plan was finished and sent
to all state OA chairmen with FYI copies to all Nixon chairmen.
Sykes finalized the guidelines for the Forums which will go out this week to
all OA chairmen with copies to the Nixon chairmen. He also attended the
AARP Convention to renew his contacts and lay the groundwork for their support
of and participation in the Forum program.
Mills worked on a detailed campaign plan for Illinois, completed his follow-
up in the secondary western states and went to California to break in that
state's new staff man and help set up the registration effort there.
Chris Todd met with Chuck Lanklin, Director of Special Groups for Ohio, to lay
the groundwork for an OA campaign in the state. Dan and Chris Todd and Jim
Mills met with E. B. "Breezy" Wynn of Tennessee to go over his national cam-
paign plan for senior citizens.
Chris Todd also covered the national meeting of the American Association of
Retired Persons in Washington and spoke to a Republican Leadership Conver-
ence in New Jersey. She also worked up a letter for County OA Chairmen and
worked with the eastern states on the registration drive.
ETHNIC
A meeting was held with Jack Burgess of the RNC to discuss ethnic activities
at the convention.
--5-
Wirth was contacted by Eva Matuszewski, Michigan Ethnic Coordinator, to dis-
cuss an ethnic campaign for Michigan. She is planning to visit Washington
this week during which time we will meet to discuss this matter further.
LAWYERS
During the past week, we have appointed chairmen in four additional states
bring the total to twenty.
The second draft of a telephone campaign specifically for lawyers has been
developed and is presently being evaluated. The campaign was designed to
reach every lawyer in every state by telephone. The present plan contemplates
that lawyer's wives will serve as volunteers in conducting the campaign.
The objectives of the campaign have been expanded to include the following:
a) To identify lawyers who support the President and to insure that they
vote. The telephone campaign is the critical factor in identifying lawyers
who support. the President. In October the lawyers committee chairman will
mail to every lawyer who has been identified as a supporter of the President,
a letter urging the lawyer to vote at his local polling place on November 7,
if he will be at home, or to secure a special absentee ballot from the speci-
fic local election official in his area, if he will not be able to go to
the polls.
b) To secure volunteer assistance and financial support. The committee
telephone campaign will be the most important source of volunteers for our
activities, ballot security and special events; and will be an important
source of volunteers for general state wide activities including general
telephone campaigns and canvassing. Also, the telephone campaign will
identify sources of fund raising as required by the state.
c) To appeal to the undecided lawyer-voter by an offer of information which
may favorably influence his vote. As the telephone campaigners identify un-
decided voters they will distribute issue materials.
PR/MEDIA
During the past week the press section has continued to follow the dictum of
our new strategy and bear away from concentration on any specific Democratic
candidate while attempting to encourage Republicans to register.
The latest of the Re-Electors, produced last week but actually distributed on
Tuesday of this week, focused on the new registration drive and we are planning
a special edition of Monday that will be of assistance in this drive.
-6-
In other areas we continued to assist the special interest groups in their
efforts. For example, press releases were prepared for the National Hispanic
Finance Committee and for the Black Vote Division. The latter included mail-
ing a photograph of Floyd McKissick at the Black Dinner to black newspapers
around the nation.
Two activities having to do with youth were of interest. The national
Nixonette chairman was placed on a radio talk show in Miami and all reports
of her appearance were favorable. Ambassador George Bush and Mrs. Rita
Hauser participated in Glamour Magazine's special symposium in New York
involving questions and answers from ten selected college girls from around
the nation. Although we have not seen their story -- which will not appear
until later in the fall -- our advance information is positive.
Surrogate acitivity was minimal. We worked with Secretary Richardson on his
speech to the Midwest Pharmaceutical Club, arranging a press conference, an
editorial board meeting with the Times Picayune, and a television taping.
The audio division fed an average of four actualities per day. These inclu-
ded Peter Flanigan on the sale of grain to the Soviet Union; President
Echeverria's greeting to the President upon his arrival; statements by a
variety of senators supporting our defense posture and the SALT agreement;
and a statement by Rep. Ford charging that revenue sharing was being held
up by the Democrats.
SPANISH-SPEAKING
The California primary test was completed and the results will be available
next week.
Having completed review on the Speakers Bureau/Surrogate Program, the results
unfortunately revealed very little recognition of surrogates exist among
Spanish-speaking communities.
Frank Almaguer traveled to California to meet with Lyn Nofziger and Manny
Quevedo to discuss various aspects of the California campaign. He also
visited the New Mexico campaign headquarters where he met with Ed Hartman to
discuss the Spanish-speaking campaign. At the moment, Hartman feels that
the Spanish-speaking should not comprise a separate organization in his state
because of the large percentage in the population. This decision is subject
to review and discussion.
Alex Armendariz traveled to New York City to meet with the November Group and
participate in the selection of a Spanish-speaking agency. Tony McDonald was
-7-
assisted in developing a plan to publicize the "National Assistance for Veterans"
program in the Spanish-speaking communities in Texas and California. Fred
Mendoza met with us to develop a project to expand the effectiveness of the
Cabinet Committee on Opportunities for Spanish-speaking People through a
cooperative effort with National Jaycees. Ricardo Lordon, President of Rio
de la Plata met with Alex Armendaris, William Marumoto, and Bill Rhatican to
discuss Lordon's ideas to assist in the California campaign. In a meeting
with us, Armando Gonzalez reviewed approaches to use in meeting with Jose
Angel Gutierrez, Leader of La Raza Unida Party in Texas.
SPOKESMEN RESOURCES
The spokesmen Resources Division's proposed scheduling attack plan for the
post-Convention campaign period was submitted to Messrs. Magruder, Marik,
Malek, Shumway, Teeter, Parker, Howard and 0' Donnell. We requested that they
provide us with their written comments by June 20, 1972. The plan will then
be submitted to the political coordinators for approval.
The Re-elect the President booth was opened at the Exhibit Center at the
National Convention of the Junior Chamber of Commerce in Atlanta, Georgia.
The booth, which is extremely popular, was open through Wednesday, June 21.
Emphasis is being placed on voter registration and volunteer identification.
Mrs. Constance Stuart, of Mrs. Nixon's staff, met with us to discuss Mrs.
Nixon's scheduling during the campaign and the coordination of her schedule
with those of the surrogate candidates.
Attention is being given to the positioning of surrogate candidates through
the period of the Democrat National Convention in order to respond, if neces-
sary, to attacks by the Democrats in the Administration.
On July 17, 1972, a reception was hosted by Mr. Taft Schreiber in California
for Celebrities for the President. The reception was attended by Mrs. Nixon
and by Mr. and Mrs. Mitchell.
VETERANS
Jim Smith spent Monday to Thursday out in the field. On Monday he met with
Warren Morgens, Executive Director of the Missouri Committee at which time he
discussed the objectives of the veterans campaign. Jim also met with Bill
Moore of the Wisconsin Committee and the Wisconsin veterans chairman to discuss
the appointment of district chairmen and setting up the unit organizations for
the state. His field trip also included meetings with the Ohio and Michigan
state veterans chairmen.
Frank Naylor left Wednesday evening on a four day field trip to Washington,
-8-
Oregon, California, Nevada and Colorado. In each state he held planning
and training sessions with the veterans' chairman. He also met with the
Nixon personnel in Washington.
A veterans committee kickoff meeting is tentatively scheduled for June 30
when Col. Borman, the national veterans chairman, will be coming to Wash-
ington along with approximately 20 prominent veterans for the kickoff. It
will include press releases, photos and campaign strategy briefings.
A "National Assistance for Veterans" program consisting of two mobile vans
will start service on June 21 in Austin, Texas. It is a multi-agency effort
headed by the VA. The purpose is to provide counseling for veterans in the
areas of major concern to them,i.e., drugs, housing problems, veterans
benefits and jobs. We are coordinating with the American Legion to assist on
publicity of the Van Program.
Veterans chairmen were named in South Dakota and Pennsylvania.
YOUTH
We are assisting in the Illinois drive this weekend. Other drives in the key
states are continuing. We will have a staff conference this weekend with
more than 20 states represented and registration will be the key topic. All
Young Voters Chairmen and directors will be asked to set up drives or supply
volunteers for other drives that have been set up.
More than 500 young people have now been trained to be spokesmen. These young
people are currently setting up speaking engagements. Their efforts will be
concentrated on the smaller local events while we continue to supply key
spokesmen for major youth events from Washington.
Our convention plan has been finalized. We have over 1,000 of the 3,000 reser-
vations in and more than $4,000 has come in. We will need to get the bulk of
the money and the reservations in during the next 30 days. All housing, trans-
portation and special events have been planed and secured.
25,000 Young Voters buttons have been produced. These will be used for
special events and voter registration drives. 150,000 recruiting brochures
have been produced and will be used for registration drives and special dis-
tributions. The first YVP newsletter has gone to the printers and is expected
to be mailed to our 125,000 YVP members by July 1.
We are now over the 90 mark in mock elections won. We will continue that activity
this summer. Our first college recruiter is on the road going from campus to
campus in a camper. He has had a high degree of success in recruiting thus far.
A very successful recruiting event was held in Los Angeles last weekend. Not
only did we recruit some new celebrities, but we inspired our regular celebrities
to do more recruiting.
-9-
The Florida Young Voters lead all other state in recuitment with 6,000 YVP
members.
POLLING AND STRATEGY
The data base is being developed in Connecticut, California, Maryland, New
Jersey and Illinois. In Michigan, we are using the Universal list. Texas
and Ohio have yet to be contracted but we expect to tie them up within the
next two weeks. They are being held back due to lack of financial participa-
tion and state organization. Michigan is having its first Voter Identifica-
tion Program which will be used for registration in Ingham, Kent and Eaton
counties and is scheduled to begin on June 24. This is being done in
manuscript form with an original and two copies using NCR paper.
Over 25,000 volunteers were generated in the state of California from the
Direct Mail Program. This helped force people into the precincts in some
counties and significantly added to the espirit de corps of the organiza-
tion. All of the problems identified have had action taken on them. Com-
pass will not develop mailing lists again for the Committee and Donnelly's
management controls are being strenuously reviewed.
Ray Daley began as Traffic Manager in the Direct Mail Department on June 12.
All questions about materials, letters and brochures emanating out of the
Direct Mail area should be funneled through Ray.
Bob Hatch of the California Re-election Committee met with members of the
direct mail, telephone, planning and volunteer staffs to discuss plans for
the campaign. General agreement was reached in all areas and Bob will report
the substance of the discussions back to Lyn Nofziger in California so that
final operating decisions can be made from there.
Tentative selection of the telephone center locations for California have
been made in consultation with the California Committee. Nancy Brataas has
also visited Michigan and Illinois recently as well as having held discussions
with the Ohio Re-election Committee in Washington. Specific planning on the
telephone program is proceeding in all of those states.
A compendium of all programs being developed at the national level was sent
to the state re-election committees to assist them in drawing up plans for the
campaigns in each state. This will be followed in the next few weeks by meet-
ings in Washington. It is anticipated that the final decisions planning for
the state campaign will be made well before the Republican Convention.
Attached are updated charts showing Gallup Poll results on Nixon-Humphrey-
Wallace and Nixon-McGovern-Wallace, head-to-head standings, as well as the
standing of the Democratic contenders in their own Party.
70
NIXON-McGOVERN-WALLACE (GALLUP)
60
50
NIXON
40
-10-
McGOVERN
30
20
WALLACE
10
UNDECIDED
0
1
3
5
7
9
11
1
3
S
7
9
11
1971
1972
-11-
11
9
7
1972
5
3
1
11
6
NIXON NIXON-HUMPHREY-WALLACE (GALLUP)
7
1971
5
3
NIXON
HUMPHREY
WALLACE
UNDECIDED
1
70
09
50
40
30
20
10
0
DEMOCRATIC VOTER CHOICE OF DEMOCRATS (GALLUP)
70
60
50
40
-12-
30
KENNEDY
KENNEDY
MUSKIE
HUMPHREY
McGOVERN
MUSKIE
JACKSON
McCARTHY
20
LINDSAY
HUMPHREY
UNDECIDED
WALLACE
WALLACE
10
UNDECIDED
McGOVERN
JACKSON
McCARTHY
LINDSAY
0
1
3
5
7
9
11
1
3
5
7
9
11
1971
1972
Committee for the Re-election of the President
MEMORANDUM
June 15, 1972
CONFIDENTIAL
MEMORANDUM FOR:
THE HONORABLE JOHN N. MITCHELL
THROUGH:
FROM:
JEB BOB MARIK S. MAGRUDER Rth
SUBJECT:
Staffing for the Telephone Operation
In light of the substantial increase of activity in the Telephone
Department between now and the general election, Nancy Brataas
has worked out additional staffing requirements for her depart-
ment, as shown on Tab A. These staff members would serve for
about four months up to election day.
I recommend that authorization be given to fill the following
positions:
1. Staff Assistant for Programs. Salary: $800 per month.
(Candidate: Betsy Whitlock) Responsibilities shown on
Tab A.
Approve
Disapprove
Comment
x
2. Staff Assistant for Budget and Distribution. Salary: $600
per month. (Candidate: Tom Fowler) Responsibilities
shown on Tab A.
Approve
Disapprove
Comment
3. Secretary. Salary: $700 to $750 per month. (No candidate
as yet) Responsibilities shown on Tab A. Present secretary,
Mary Adams, is to be promoted to Administrative Assistant to
Nancy Brataas (new responsibilities shown in Tab A). The de-
partment needs a replacement as soon as possible after a qualified
person is located.
Approve
Disapprove
Comment
k
CONFIDENTIAL
- 2 -
4. Program Writer. Additional writing capacity will be needed
to develop the materials for the eleven large states. The
materials produced for the primary states will have to be
extensively re-done for the general campaign. This activity
will take place mainly during the months of June, July and
August. A possible alternative might be to use someone
attached to The November Group, who might return to the
Group in September or October, after the telephone materials
have been completed. If this position is approved for the
telephone operation, we will determine salary range in order
to hire a qualified professional.
Hire an additional writer in the Telephone Department
.
Arrange for a writer from The November Group to be loaned to the
telephone department in Washington through August
.
x
CONFIDENTIAL
NATIONAL DIRECTOR
Nancy Brataas
Sec'y
ASSISTANT
ADMINISTRATIVE
DIRECTOR
COORDINATOR
Carmen
Gail Belt
Hoeppner
Field Planning
"Critical Path"
State Budgets
Develop background
Develop plans for
information for
field volunteers
meetings in states
STAFF
ADMINISTRATIVE
STAFF
ASSISTANT
FIELD &
ASSISTANT
ASSISTANT
FOR BUDGET &
NATIONAL
FOR PROGRAMS
DISTRIBUTION
Mary Adams
VOLUNTEER
Tom Fowler
COORDINATOR
Betsy Whitbeck
To be filled
Layout & Design
Write Program
Ordering &
Schedule Field
(June & July)
Materials (July)
Distribution of
Volunteers
Materials
WATS Reports
Develop leaders in
(Aug. - Nov.)
WATS Reports
(Aug.-Nov.)
Inventory &
Washington office
Control of
Expense Accounts
Printed Material
(June - Nov.)
Budget Background
Information
Monitor EDP List
Scheduling -- NB
Production
(June - Nov.)
TAB A
Weekly Activity
Site Selection
Other
Reports
(June - Nov.)
Follow-Up Check Lists
State Budget Tracking
Develop Progress
and Reporting
Check Lists
Preparation of
Other
Reports, etc.
/
A
Committee for the Re-election of the President
MEMORANDUM
May 22, 1972
MEMORANDUM FOR THE HONORABLE JOHN N. MITCHELL
THROUGH:
JEB S. MAGRUDER
SUBJECT:
Theodore White
I had lunch today with Teddy White, who now is beginning the
research for his "Making of the President 1972" book. Although
I filled him in to the best of my ability on the players and
background of the campaign, he would like to spend one hour
with you this week to discuss general campaign strategy at
this stage of the campaign.
Approve
Disapprove
Comments:
Some guidance from you on future candor with White would be
helpful to me. Do we want to answer his questions with full
candor or with guarded responses?
Jan
DEVAN L. SHUMWAY
6/29- none
seen yet
Committee for the Re-election of the President
MEMORANDUM
June 13, 1972
MEMORANDUM FOR THE HONORABLE JOHN N. MITCHELL
THROUGH:
MR. JEB S. MAGRUDER
FROM:
L. ROBERT MORGAN
SUBJECT:
Voter Registration Lists for Key States
Listed below is a summary of the arrangements which have
been made thus far to acquire voter registration lists
from key states:
STATE
RE-ELECTION
STATE
TOTAL COST
SHARE
COMMITTEE SHARE
California
$ 25,000
$ 25,000
Connecticut
68,000
$ 34,000
34,000
Illinois
70,000
70,000
Michigan
9,200
9,200
New Jersey
102,000
68,000
34,000
Pennsylvania
138,320
138,320
$412,520
$102,000
TOTAL COMMITTEE
COST TO DATE
$310,520
Negotiations are still in progress in the following states:
ESTIMATED COST
Ohio
$115,000
Texas
72,000
Washington
-0-
Maryland
16,000
New York
-0-
$203,000
A separate decision memorandum has been prepared and submitted
for each state.
TOTAL COMMITTED AND ESTIMATED
$513,520
DOLLARS OVER ORIGINAL ESTIMATED BUDGET
$121,020
- 2 -
Written recommendations will be submitted for each state when
the negotiations have been completed. Since not all states
are sharing in the cost, our budget for the Data Base is
above estimate.
Committee for the Re-election of the President
MEMORANDUM
June 9, 1972
CONFIDENTIAL
MEMORANDUM FOR THE HONORABLE JOHN N. MITCHELL
THROUGH:
MR. JEB S. MAGRUDER
FROM:
L. ROBERT MORGAN
SUBJECT:
California Voter Registration List Data Base
C. Howard Wilson Company of Van Nuys, California has been
selected to collect California Voter Registration List data.
References have been checked out. Total cost of the contract
will be $15,500 with $5,000 withheld until all information
is totally acceptable to us. The October Registration will
cost $9,500.
We will supply the company with detailed computer formats
and other needed information.
The work must be accomplished in 20 days to meet our schedule.
Recommendation
That you approve our entering into a contract with C. Howard
Wilson Company to collect and convert the California Voter
Registration List Data Base. The Committee to pay $15,500 for
the April Registration and $9,500 for the October update.
Approve
Disapprove
Comment
CONFIDENTIAL
Committee for the Re-election of the President
MEMORANDUM
June 14, 1972
CONFIDENTIAL
MEMORANDUM FOR THE HONORABLE JOHN N. MITCHELL
THROUGH:
MR. JEB S. MAGRUDER
FROM:
L. ROBERT MORGAN
H
SUBJECT:
Confidential New Jersey Political Voting
History Data
The New Jersey State Committee Chairman, John E. Dimon,
and Executive Director, Miss Barbara Curran, have said
that we can use the voting history data for the Committee's
purposes but not pass it on to the RNC. We will get a
print-out of the data and have our demographic maps made,
and then return all of the data at the end of the election
to New Jersey.
This means that in 1976 the Republican Presidential candidate
will have to appeal to New Jersey for this information again.
RECOMMENDATION:
That you contact John Dimon directly and get him to allow
the RNC to have use of the data.
APPROVE
DISAPPROVE
COMMENTS
OR
RECOMMENDATION:
That we drop the subject and process for the Committee's
own purposes and return it at the end of the election.
APPROVE
DISAPPROVE
COMMENTS
Committee for the Re-election of the President
MEMORANDUM
June 8, 1972
CONFIDENTIAL
MEMORANDUM FOR THE HONORABLE JOHN N. MITCHELL
THROUGH:
MR. JEB MAGRUDER
FROM:
L. ROBERT MORGAN
M
SUBJECT:
Connecticut Voter Registration List Data Base
Cambridge Opinion Studies of New York City has been selected
to develop the Connecticut data base. Their references check
out and the total cost for the project is $68,000 based upon
their proposal shown as TAB A.
We will supply Cambridge Opinion Studies with detailed computer
formats and edit specifications. The contract will include a
penalty clause, of one-half of one percent of the total billing
for every day they are late. The total work period is six
weeks.
Because of the tight schedule required to get this information
to our precinct workers, it is necessary that we begin this
collection immediately.
Recommendations
That you approve our entering into a contract with Cambridge
Opinion Studies, Inc. to develop the Connecticut Voter Regis-
tration List Data Base. We pay $34,000 and $34,000 will be
paid by the Connecticut State Committee to Cambridge Opinion
Studies out of the proceeds from their fall dinner.
Approve
Disapprove
Comment
CONFIDENTIAL
PROPOSAL OUTLINE
A Program of Data Collection and Conversion
of Registered Voter Information
in the State of Connecticut
Submitted to
Committee for Re-Election of the President
May 1, 1972
Cambridge
Opinion
Studies, Inc.
INTRODUCTION
The purpose of this project is to convert
voter registration information for the entire State
of Connecticut from source material to magnetic tape.
The ultimate goal is to provide a comprehensive
data bank of registered voter information which will
allow for data manipulation for campaign planning pur-
poses.
In line with these project objectives, Cambridge
recommends conducting the following operations:
1. Collect voter registration information
from 169 towns in Connecticut.
Combridge
Opinion
Studies, Inc.
- 2 -
2. Convert voter registration information
from source to magnetic tape so that it
can be rearranged, sorted and printed for
such applications as labels, canvass
(walking) lists and computer letters.
The following information is available
on voter registration lists:
a. Name last, first
b. Street name
c. House number
d. Party affiliation*
e. Town, votin₆ district, precinct.
Not available in every town
Cambridge
Opinion
Studies, Inc.
- 3 -
3. Data which is not available on voter
registration lists will be treated as
follows:
a. Sex
- can be incorporated
during the conversion
by inspection.
b. Zip Codes
- can be integrated into
the data bank by cod-
ing source material by
hand or zip coding via
computer.
C. Census Tract - can be applied to voting
districts by mapping cen-
sus tracts onto voting
district delineations.
Cambridge
Opinion
Studies, Inc.
- 4 -
d. Telephone
- can be incorporated
Numbers
into data bank by com-
puter merge if tapes are
available or by coding
source material by hand
e. Other Data
- if voter application
forms are available, the
following can be converted
along with the basic data:
marital status
registration date
date of birth
place of birth
length of residence
occupation*
by posting information on voter registration sheets.
*not available for new registrants in all towns due to
change in election law.
Cambridge
Opinion
Studies, Inc.
- 5 -
SOURCE DATA
All available source data that is current is
hand written. An ongoing search effort is being made
to locate voter registration information on magnetic
tape.
Incorporation of additional data as required
onto source documents can be accomplished by paid
workers or on a volunteer basis whenever volunteers
are available.
Cambridge
Opinion
Studies, Inc.
COSTS AND TIMING
Convert voter registration
$41.50 1 /1,000
information type and scan
names
Convert voter registration
information type and scan
with 99% accuracy at 95%
$49.00 /1,000
confidence level
names
2
Tape reformat
$ 2.50 /1,000
names
Tape purchase estimate
$ 5.00 /1,000
names
Census tract mapping
$425
Computer Jerge of telephone
numbers
$1,500
Zip coding via computer
$14.50 /1,000
names
Coding telephone numbers by hand
Volunteer basis
or $60/1,000
Coding zip numbers by hand
Volunteer basis
or $60/1,000
1
Cost estimates should be based on 1,400,000 registered
2 voters in Connecticut; accuracy greater than 90%
3
If source material is available on tape
If telephone numbers are available on tape
Cambridge
Opinion
Studies, Inc.
Supplementary Cost Estimates
Sort
$ 2.50/1,000
names
Print Canvass Lists
$11.00/1,000
names
Print 5 across chesire labels
$ 4.00/1,000
Print 5 across pressure sensitive
labels
$ 6.00/1,000
Print dry gum labels
$ 5.00/1,000
Affix labels
Cost varies by
the type of
mailing
Approximately 300,000 names per week can be
1
converted after receipt of source material.
1 Using Control Data Model 3200 system and Scan-Optics
OCR system
Cambridge
Opinion
Studies, Inc.
Committee for the Re-election of the President
MEMORANDUM
June 8, 1972
CONFIDENTIAL
MEMORANDUM FOR THE HONORABLE JOHN N. MITCHELL
THROUGH:
MR. JEB MAGRUDER
FROM:
L. ROBERT MORGAN
AA
SUBJECT:
Pennsylvania Voter Registration List Data Base
Ed Nichols Associates of Kensington, Maryland has been selected
to collect the data for the Pennsylvania Voter Registration Base.
This firm has a close working relationship with the Pennsylvania
Republican Committee and has submitted the lowest cost proposal,
$138,320, for the job. The proposal is at TAB A.
We will supply Ed Nichols Associates with the data formats and
other information needed. The contract will include a penalty
clause for late delivery. The delivery schedule by county is
at TAB B.
The total work period for doing our job is ten weeks.
In order to meet our schedule of getting voter information to
the field, it is necessary that we expedite the data collection
and conversion process.
Recommendation
That you approve our entering into a contract with Ed Nichols
Associates to develop the Pennsylvania Voter Registration List
Data Base at a total cost of $138,320.
Approve
Disapprove
Comment
CONFIDENTIAL
ED NICHOLS ASSOCIATES
POLITICAL DATA PROCESSING
10400 CONNECTICUT AVE.
KENSINGTON
MARYLAND 20795
TEL. (301) 933-6030
PENNSYLVANIA REGISTERED VOTER
MASTER FILE PROPOSAL
(Revised)
Submitted To:
The Committee for the Re-election
of the President
May 30, 1972
ED NICHOLS ASSOCIATES
PENNSYLVANIA PROPOSAL
TABLE OF CONTENTS
Page
1.
INTRODUCTION
1
2.
TIMETABLE
3
3.
PROJECT MANAGEMENT
4
4.
STAFF
4
5.
CONCLUSION
5
6.
DATA COLLECTION
6
7.
PRIORITIES
8
8.
REPUBLICAN VOTER REGISTRATION
9
9.
COST INTRODUCTION FOR PLAN E
10
10.
COST INTRODUCTION FOR PLANS F1, G, H
13
11.
PENNSYLVANIA PROJECT -- PLAN F1
15
12.
PENNSYLVANIA PROJECT -- PLAN G
18
13.
PENNSYLVANIA PROJECT -- PLAN H
21
14.
PENNSYLVANIA PROJECT SUMMARY CHART
24
15.
NOTE ON PRECINCT PRIORITY ANALYSIS
25
ED NICHOLS ASSOCIATES
1
PENNSYLVANIA REGISTERED VOTER MASTER FILE
INTRODUCTION
This is a revised version of the May 25 proposal. The revision
is necessary in order to include the costs for converting the Democrat
and unaffiliated voters in the counties that have printed lists as the
source data.
This change increases the potential size of the Master File by
approximately 1, 525, 000 voters. All of these additional voters are
Democrats and Independents.
The total number of voters in Pennsylvania is approximately
5, 450, 000. Of this figure 2, 510, 000 are Republicans, 2, 790, 000 are
Democrats, and 150, 000 are unaffiliated.
The second revision is for the priority assignments for C and
D counties. Five previously D counties have been upgraded to C.
This change was made for counties having a minimum of 10, 000
registered Republicans.
The Project is divided into four stages. These stages are
identified in the proposal as "Plans". The same Plan letters are used
in this revised proposal as were used in the May 25 proposal. At the
completion of each stage, ENA will provide the Committee with a
completed Master File of Pennsylvania registered voters. The
following is a summary of each stage.
PLAN E -- A total of 3, 040, 590 records will be converted. This is
56% of all registered voters in the state. This file will include 1, 343, 753
Republicans, 1, 612, 841 Democrats, and 84,000 Independents. All
input data for these 13 counties will be on magnetic tape.
PLAN F1 -- A total of 1, 583, 415 records will be converted. This
is 30% of all voters in the state. It represents 31% of all Republicans
in the state. Plans E and F1 combined provide a file of 86% of all
voters, 85% of Pennsylvania's Republicans, 87% of Democrats, and
86% of the Independents. The 17 counties included in Plan F1 have
input data available only by printed lists.
PLAN G -- A total of 555, 208 records will be converted. This is 11%
of all voters in the state. These counties contain 11% of all Republicans
in the state. The 19 counties comprising Plan G have input data
available only by printed list.
ED NICHOLS ASSOCIATES
2
PLAN H -- A total of 181, 516 records will be converted. This is 3%
of all voters in the state. These counties contain 4% of all Republicans
in the state. The 18 counties comprising Plan G have input data
available only by printed list.
The May 25 proposal included a "Preliminary Timetable".
The current Timetable has been improved. The improvement is based
on earlier data collection for all 67 counties. This is described in
a separate section.
The additional volume of data will not adversely effect the
Timetable. ENA will have the capacity to code and convert 500, 000
records per week from printed lists within three weeks of project
commencement. Tape conversion will be completed for all counties
by early August. The remaining 54 counties will be converted and
delivered by Monday, August 21.
The final file will contain 100% of the registered voters in
Pennsylvania. The Committee may request that voters in selected
counties, towns or precincts not be included in the Master File.
Such requests can be made at any time during the Project.
ED NICHOLS ASSOCIATES
3
TIMETABLE
This is a general Timetable describing the milestone dates.
At the start of the Project, ENA will prepare a detailed Timetable.
Preliminary work has been completed on the detailed Timetable in
order to determine major completion dates. The detailed Timetable
of Activities will be transferred to a CPM Chart. The starting date
is June 5.
4.5
11
10.
Plan H
3.5
11
9.
Plan G
2
11
8.
Plan F1
2
9.5
7:
Plan E (tapes)
3
11
6.
Data Processing
2
10
5.
Scan Data
2
9
4.
Code Data
2
9
3.
List data collection
2
6
2.
Tape data collection
1
2.5
1.
Organize the Project
1
3
5
7
9
11
WEEKS
The completion date for this Project is Monday, August 21.
ED NICHOLS ASSOCIATES
4
PROJECT MANAGEMENT
There are many elements that go into insuring that a Project
such as this is successful. The two most important are good management
and prior in-depth experience. ENA can bring both to this Project.
ENA has been providing computer services to the Pennsylvania
State Committee and others in the state since 1968. During these years
ENA has developed a political rapport with numerous people within
the Republican Party. In order to meet the timetable deadlines
established by the Committee, these individuals must be included in
the early stages of the Project. The most serious potential bottleneck
is data collection. The tapes and lists of source data must be collected
as rapidly as possible. We feel there must be a close liaison with these
Party leaders throughout the Project, but most especially during the
first critical weeks.
Prior experience is important. ENA has been developing similar
statewide voter name files since 1967. We can anticipate potential delays,
and avoid or limit these delays. We know how many man-hours or days
is required to efficiently complete each activity. In short, this
experience is of great value to the Committee. It will result in savings
of both time and money.
STAFF
ENA will maintain an office in Harrisburg for the duration of
the Project. This office will be staffed full time by the Project Director
and a secretary-assistant. In addition, our main office is only two
hours drive to Harrisburg.
Ed Nichols will serve as Project Manager. He will have the
responsibility for overall planning and management. Mr. Nichols will
work directly with the Committee to Re-Elect, and with the Party
leaders in Pennsylvania.
ENA will provide all of the staff necessary to complete this
Project on time and as contracted for. The staff to be assigned includes:
a.) Full-time programmer/analyst.
b.) Part-time programmer/operator.
c.) Full-time data collection field man. This person will
work out of the Harrisburg office.
ED NICHOLS ASSOCIATES
5
d.) Coding supervisor-trainer.
e.) Data-prep coders. Eight to ten coders will be assigned
for the duration of the Project.
f.) Optical scanning liaison. This person will monitor all
scanning activity.
ENA recognizes the complexity of this undertaking. We will
supply whatever manpower is required to complete the task.
By providing these management services, ENA will make
minimum demands upon the time of the Committee to Re-Elect staff.
CONCLUSION
ENA will provide the Committee with weekly Status Reports
and monthly Progress Reports. These reports will describe in detail
all tasks completed, scheduled to be completed early, on time, or late,
action taken or planned to correct problems that may arise. These
reports will detail both good and bad news. The Committee will be
100% informed at all times as to the status of the Project. All ENA
staff will submit weekly reports to their supervisor or to Mr. Nichols.
He will prepare the reports to be submitted to the Committee.
A Timetable of Activities will be prepared at the Commencement
of the Project. These activities will be transferred to a CPM Chart.
The Chart will be updated as required. This Chart will aid in maintaining
the schedule and avoiding costly bottlenecks. ENA's CPM experience
includes preparing the first Chart for the Nixon for President Committee
in 1967.
A comprehensive "County Activity Chart" will be maintained
at the ENA offices. This chart will be updated daily. All 67 counties
will be listed down the margin of the chart. Each task necessary to
complete the Master File will be listed across the top of the chart.
Each task will have a space provided for a.) start date, b.) planned
completion date, c.) actual completion date, and d.) name of person
assigned responsibility.
As an additional management tool, ENA relies on "Logs".
These Logs maintain an accurate record of the flow of data through
the system from collection to delivery to the customer. All data,
for example, is logged into and out of coding, scanning, etc. At any
time during the Project, ENA will know the status of data for any
county or any precinct.
ED NICHOLS ASSOCIATES
6
DATA COLLECTION
ENA has been providing services to the Pennsylvania State
Committee since 1968. We provided statewide precinct election analysis
in 1968, 1969 and 1970. We have supplied direct mail services for
various projects. We have provided counsel for redistricting.
ENA has worked with Pennsylvania candidates from statewide
to state legislative level.
We have gained both political and technical experience during
these years in Pennsylvania. But, far more important to the Committee,
ENA is known in the state, and we are on good turns with the Party
leaders.
The most critical aspect of this Project is not the data conversion,
but, the initial data collection of five and a half million records in 67
counties. 'As mentioned in the Management section, the Party leadership
must be included in the initial stages if the job is to get done at all.
ENA has worked with these individuals on other projects.
The following history demonstrates potential data collection
difficulties. In 1968, and again in 1970, the State Committee had the
responsibility of collecting past election results by precinct, and
providing this data to ENA for analysis projects. This data collection
activity was assigned each time to a single State Committee staffer.
The first time, 1967-68, required 10 months. In 1970, it required
5 months. There are several reasons for the length of these data
collection projects. Lack of experience by assigned staffers; staffer
given other duties which took him away from this activity; slow response
from the counties; etc. ENA did not have data collection responsibilities
during these projects. The lesson is clear. Data collection must be
handled differently; more staff is required; the activity must be
accomplished on an intensive crash basis; follow-up with the counties
must be immediate. ENA knows what must be done, and has the ability
to complete the task.
Two months ago ENA conducted a data inventory of the
Pennsylvania counties. Telephone calls were placed to election officials
in the counties. The inventory determined that 13 counties, with 56%
of the state's voters, had registered voter records on tape. The
smallest counties, containing a combined total of only 15% of the state's
voters, were not telephoned. All counties in the state updated their
records for the April 25 Primary. Data can be collected at any time
from the counties.
ED NICHOLS ASSOCIATES
7
ENA believes that the collection activities must be throughly
planned and executed. We will immediately meet with certain Party
leaders to plan the data collection strategy. We will recruit the
assistance of one local Party or county government official in each
county. We will have the activity under control before the official
request is made. In some counties, collection must be made quickly
to avoid red tape and delays.
We will have field staff available to collect the data. When
necessary, a programmer will aid in collecting machine readable
data from selected counties.
We will initially collect all data from the counties with little
or no collection problems first. This data, will then begin to be converted.
While the conversion is under way, we will continue collecting data
from the more difficult counties.
All data will be checked as soon as collected. Tapes will be
read and dumped. Record counts will be made of the tapes. A check
will be made of counties on printed lists to insure all precincts are
included.
ENA will work the hours and days that are necessary to
complete the data collection efficiently and quickly.
ED NICHOLS ASSOCIATES
8
PRIORITIES
A Project such as this should be planned and managed on a
priority basis. ENA has separated the Project into four stages. The
Committee may accept, reject or revise the priorities used to develop
these four stages or "Plans."
Campaign politics are dynamic. Issues change, strategy changes,
and usually the priorities change. We suggest that the Committee
specify which counties should be converted first. Secondly, if all
voters should be converted for each county, of if initially only
Republicans and Independents be converted.
For example, the Committee may direct ENA to collect all
data for Clearfield county, to code the records of all voters, to initially
scan only Republicans and Independents and 35% of the Democrats.
The Democrats to be converted are in the following precincts
If, at a later date, the priority for Clearfield county is upgraded,
instructions can be given to scan the remaining 65% of the Democrats
and add them to the Master File.
ENA will manage this Project in such a way as to provide the
Committee with the potential to revise priorities.
ED NICHOLS ASSOCIATES
9
REPUBLICAN VOTER REGISTRATION
In 1970 there were approximately 50, 000 more Republicans
than Democrats in Pennsylvania. Today there are 280, 000 more
Democrats than Republicans. The current totals are 2, 509, 000
Republicans, 2, 790, 000 Democrats, and 150, 000 Independents.
Some of this can be attributed to the loss of the Statehouse.
But, that is not the entire story. Since November, for example,
one year after the election, Republican registration has remained
static while Democratic registration has risen 100, 000. Many voters
registered Democrat to participate in the April Primary. But the
real story is, that for the last two years there has been little activity
on the part of Republicans to register voters. Meanwhile COPE and
the Democrats have been busy.
We have an opportunity to change this situation. Republican
Party leaders at the State, County and Legislative level want a
registration program. Much of the necessary money is there. They
do not have all of the necessary tools, however. This Master File
can be invaluable.
The key counties can be combined to create a basic registration
file. This basic file can be matched against a tape file for a universal
list, such as the DMV or Donnelly. This matching program can provide
an output file of unregistered names, and addresses and possibly
telephone numbers. Lists can be printed of the unregistered names
from the universal file. The lists will be distributed to the counties
at training seminars. The local county organizations will then use
these lists for a registration blitz.
Timing is very important. This registration project must be
organized this summer and conducted in September. For this reason,
it is important that the Master File be completed by mid-August.
ENA will provide the assistance necessary to insure a
successful registration project.
ED NICHOLS ASSOCIATES
10
COST INTRODUCTION FOR PLAN E
All of the source data obtained from the E counties will be on
magnetic tape. This is the most economical data to acquire and convert.
This cost section describes the services ENA will provide to
accomplish the tasks necessary to complete the Project. These costs
are all-inclusive.
The following outline describes the ENA services to create
the Pennsylvania Master File for E Priority counties.
1.
Purchase Data
a.) Actual cost charged by each respective county.
b.) ENA staff assistance is billed under Management Services.
2.
Data Processing
a.) The following services will be provided for the counties
whose source data is available on magnetic.tape.
1.) Systems analysis and programming.
2.) Reformat the county source tape to the Master File
format.
3.) Edit all records.
4.) Sort the file for zipping.
5.) Add the zip codes to all records.
6.) Re-sort the file to the Master File sequence.
b.) Add a unique "voter ID" code to each record. This code
will make subsequent updating more efficient and economical.
c.) Print a Precinct Totals Report. This printout will be a
detailed report of all items on the Master File. Examples of
data items printed are: number and percentage of Republicans
and Democrats, totals by sex, number of households with one
Republican, two Republicans, etc. This data can be used to
supplement the Election Data Master File.
ED NICHOLS ASSOCIATES
11
3.
Management, Staff and Overhead
a.) The following services will be provided by ENA to
accomplish all services described for Plan E.
1.) Project Manager.
2.) Project Director -- will be available as
required for the Pennsylvania Project.
3.) Programming and computer operations staff.
4.) Data collection personnel.
b.) All costs for travel, per diem, telephone, and miscellaneous
expenses are included in the management fee.
C.
All overhead costs are included.
4.
Cost Summary
The costs below are for Plan E.
PLAN E
a.) AA counties -- all voters (1,816,659)
A counties -- all voters on tape (948,796)
B counties -- all voters on tape (275,135)
b.) Records to be converted from tape -- (3,040,590)
c.) Total number of voters -- 3,040,590
Number of Republicans -- 1,343,753
Number of Democrats -- 1,612,841
Number of Independents --
84,000
d.)
Total Cost -- $39,520
12
ED NICHOLS ASSOCIATES
PLAN E COUNTIES
Priority
County
Number of Voters
AA
Allegheny
860,232
AA
Philadelphia
955,892
A
Berks
116,351
A
Bucks
150,573
A
Chester
101,209
A
Delaware
282,265
A
Luzerne
167,111
A
York
108,769
B
Beaver
89,000
B
Butler
51,527
B
Dauphin
88,229
B
Lebanon
36,436
B
Lycoming
49,000
1.) Purchase data
-
At cost
2.) Data processing
-
$ 8.00/M
3.) Management, staff, and overhead
-
$ 5.00/M
4.) Total cost per thousand records
-
$13.00/ M
ED NICHOLS ASSOCIATES
13
COST INTRODUCTION FOR PLANS F1, G, H
All of the source data obtained from the counties will be on
printed lists. ENA will collect these lists.
The following outline describes the ENA services to create
the Pennsylvania Master File for Plans F1, G and H.
1.
Purchase Data
a.) Actual cost charged by each county. Most counties provide
printed lists of registered voters free.
b.) ENA staff assistance is billed under Management Services.
2.
Code and Edit Lists
a.) All lists will be checked to insure completeness. Any
missing data will be collected. Incomplete or inaccurate
lists will be replaced.
b.) All voter records will be coded with the county code, town
code and precinct code.
c.) ENA will prepare a Precinct Directory for each county.
d.) All coded lists will be cut and stacked for optical scanning.
3.
Optical Scanning
a.) All source data will be scanned from the registration lists.
b.) All scanned data will be visually verified.
4.
Data Processing
a.) The following services will be provided for the counties
whose source data is available on printed lists by precinct.
1.) Systems analysis and programming.
2.) Processing all punched cards to tape.
3.) Converting all punched card formats to the Master
File format.
ED NICHOLS ASSOCIATES
14
4.) Edit all punched card input. Reject inaccurate cards.
5.) Sort the file for zipping.
6.) Add the zip codes to all records where applicable.
7.) Re-sort the file to the Master File sequence.
b.) Add a unique "voter ID" code to each record. This code
will make subsequent updating more efficient and economical.
c.) Print a Precinct Totals Report. This printout will be a
detailed report of all items on the Master File.
5.
Management, Staff, and Overhead
a.) The following staff will be provided by ENA to accomplish
a
all services described for Plans F1, G and H.
1.) Project manager
2.) Project director -- will be available on a full-time
basis for the Pennsylvania Project.
3.) Programming and computer operations staff.
4.) Data collection personnel.
5.) Data editors and supervisor.
6.) Optical scanning operations personnel.
b.) All costs for travel, per diem, telephone, and miscellaneous
expenses are included in the management fee.
c.) All overhead costs are included.
d.) A more detailed description of ENA Management services
for the Pennsylvania Project is included in a separate
section of this proposal.
ED NICHOLS ASSOCIATES
15
PENNSYLVANIA PROJECT -- PLAN F1
Plan F1 will convert all of the registered Republican records
in the A and B Priority counties that are available only on printed
source documents. All tape records for these counties have been
converted under Plan E. There are 17A and B counties on printed lists.
There are a total of 1, 583, 415 voters in these 13 counties.
The registration is evenly split: 50% Republican, 50% Democrat.
The costs to convert the records for these counties are as
follows:
PLAN F1
a.
) A counties -- head of household from lists (680,400)
B counties -- head of household from lists (269, 699)
A counties -- secondary household records (453,516)
B counties -- secondary household records (179, 800)
b.) Records to be converted from lists (1, 583, 415)
c.) Total number of voters -- 1,583,415
Total number of Republicans -- 776, 780
Total number of Democrats -- 762, 635
Total number of Independents -- 44,000
e.) Total cost for Plan F1 counties -- $65,385
The cost details are as follows for head of household records:
1.) Purchase data
At cost
2.) Code and edit forms
$ 7.00/M
3.) Optical scan and visual verification
$33.00/M
4.) Data processing
$ 8.75/M
5.) Management, staff and overhead
$ 6.25/M
6.) Total cost per thousand head of household records -- $55.00
ED NICHOLS ASSOCIATES
16
PENNSYLVANIA PROJECT -- PLAN F1 (Continued)
The cost details are as follows for all other voter records.
1.)
Purchase data
At cost
2.)
Code and edit forms
$ 2.25/ M
3.)
Optical scan and visual verification
$10.00/M
4.)
Data processing
$ 4.50/M
5.)
Management, staff and overhead
$ 4.00/M
6.)
Total cost per thousand voter records
$20.75
ED NICHOLS ASSOCIATES
17
PLAN F1 COUNTIES
Priority
County
Total Rep. & Dem.
Republicans
A
Blair
55,000
31,811
A
Cambria
88,349
40,463
A
Cumberland
58,700
37,941
A
Erie
111,944
50,861
A
Lackawana
132,373
44,809
A
Lancaster
122,000
78,639
A
Lehigh
104,106
47,956
A
Montgomery
269,484
193,743
A
Westmoreland
160,720
51,835
B
Clearfield
30,770
15,559
B
Centre
34,192
17,824
B
Indiana
33,000
18,363
B
Lawrence
48,000
24,274
B
Monroe
21,000
9,332
B
Northampon
88,016
29,027
B
Schuylkill
87,099
55,960
B
Washington
94,662
28,383
Number of Republicans
776,780
Number of Democrats
762,635
Number of Independents
44,000
TOTAL VOTERS
1,583,415
ED NICHOLS ASSOCIATES
18
PENNSYLVANIA PROJECT -- PLAN G
Plan G will convert all of the registered Republican records in
the C Priority counties. There are 19 C counties. All voter records
are available on printed lists.
There are a total of 555, 208 voters in these 19 counties.
The Republicans have a registration edge of 54% to 46%.
The costs to convert the records for these counties are as
follows:
PLAN G
a.) C counties -- head of household from lists (332,120)
C counties -- secondary household records (223,088)
a
b.) Records to be converted from lists (555,208)
c.) Total number of voters -- 555,208
Total number of Republicans -- 293,496
Total number of Democrats -- 246,712
Total number of Independents -- 15,000
d.) Average cost per thousand voters -- $43.80
The cost details are as follows for head of household records.
1.) Purchase data
At cost
2.) Code and edit forms
$ 7.00/M
3.) Optical scan and visual verification
$33.00 /M
4.) Data processing
$ 8.25/ M
5.) Management, staff and overhead
$ 9.75/M
6.) Total cost per thousand head of household records -- $58.00
The cost details are as follows for all other voter records:
ED NICHOLS ASSOCIATES
19
PENNSYLVANIA PROJECT -- PLAN G (Continued)
1.)
Purchase data
At cost
2.)
Code and edit forms
$ 2.25/M
3.)
Optical scan and visual verification
$10.00/ M
4.)
Data processing
$ 4.00/M
5.)
Management, staff and overhead
$ 6.50/M
6.)
Total cost per thousand voter records
$22.75
ED NICHOLS ASSOCIATES
20
PLAN G COUNTIES
Priority
County
Total Rep. & Dem.
Republicans
C
Adams
20,529
11,551
C
Armstrong
33,149
18,765
C
Bedford
18,282
11,054
C
Bradford
22,522
15,320
C
Carbon
23,990
11,623
C
Columbia
24,764
10,822
C
Crawford
30,476
18,421
C
Fayette
68,369
19,473
C
Franklin
37,206.
20,893
C
Huntingdon
16,156
10,398
C
Jefferson
20,440
11,518
C
McKean
19,267
13,068
C
Mercer
52,929
26,292
C
Northhumberland
46,295
26,842
C
Somerset
33,701
18,710
C
Susquehanna
15,936
10,479
C
Tioga
15,426
11,260
C
Venango
23,205
15,553
C
Warren
17,566
11,448
Number of Republicans
293,496
Number of Democrats
246,712
Number of Independents
15,000
ED NICHOLS ASSOCIATES
21
PENNSYLVANIA PROJECT -- PLAN H
Plan H will convert all of the registered Republican records
in the D Priority counties. There are 18 D counties. All counties
maintain voter records on printed lists.
There are a total of 181, 516 voters in these 18 counties.
The Republicans have a registration edge of 60% to 40%.
The cost to convert the records for these counties are similar
to those for Plan G, with one exception; management costs are higher.
Costs are higher due to the fact that these are the smallest counties
in Pennsylvania. They contain only 3% of the total voters in the state,
and only 4% of the Republicans.
PLAN H
a.) D counties -- head of household from lists (108, 910)
D counties -- secondary household records (72,606)
b.)
Records to be converted from lists (181,516)
c.)
Total number of voters
181,516
Total number of Republicans -- 97,905
Total number of Democrats
---
76,611
Total number of Independents - - 7,000
d.) Average cost per thousand voters -- $50.20
e.)
Total cost for Plan H counties -- $9,084
The cost details are as follows for head of household records.
1.)
Purchase data
At cost
2.)
Code and edit forms
$ 7.00/M
3.) Optical scan and visual verification
$33.00/M
4.)
Data processing
$ 8.25/M
5.) Management, staff and overhead
$15.00/M
6.) Total cost per thousand head of household records -- $63.25
ED NICHOLS ASSOCIATES
22
PENNSYLVANIA PROJECT -- PLAN H (Continued)
The cost details are as follows for all other voter records.
1.)
Purchase data
At cost
2.)
Code and edit forms
$ 2.25/ M
3.)
Optical scan and visual verification
$10.00/ M
4.)
Data processing
$ 4.00/M
5.)
Management, staff and overhead
$14.00/ M
6.)
Total cost per thousand voter records
$30.25
ED NICHOLS ASSOCIATES
23
PLAN H COUNTIES
Priority
County
Total Reps. & Dems.
Republicans
D
Cameron
3,469
2,039
D
Clarion
15,812
8,281
D
Clinton
14,624
8,160
D
Elk
14,675
6,113
D
Forest
2,288
1,389
D
Fuiton
4,594
2,144
D
Greene
15,696
3,653
D
Juniata
7,727
4,202
D
Mifflin
17,399
9,421
D
Montour
6,868
3,534
D
Perry
12,518
7,882
D
Pike
6,803
4,495
D
Potter
7,130
4,472
D
Snyder
10,478
7,741
D
Sullivan
3,126
1,794
D
Union
9,686
7,089
D
Warren
17,566
11,448
D
Wayne
12,749
9,225
D
Wyoming
8,874
6,271
Number of Republicans 97,905
Number of Democrats 76,611
Number of Independents 7,000
TOTAL VOTERS
181,516
ED NICHOLS ASSOCIATES
PENNSYLVANIA PROJECT SUMMARY CHART
Number of
County
Total
State
Republican
State
Democrat
State
Other
Cost
Total
lan
Counties
Priority
Voters
%
Voters
%
Voters
%
Voters
Per/M
Cost
(2)
13
AA, A, B
3,040,590
56%
1,343,753
54%
1,612,841
60%
84,000
$13.00
$39,520
F1
17
A, B
1,583,415
30%
776,780
31%
762,635
27%
44,000
$41.30
$65,385
;
19
C
555,208
11%
293,496
11%
246,712
10%
15,000
$43.80
$24,33(
H
18
D
181,516
3%
97,905
4%
76,611
3%
7,000
$50.20
$ 9,085
DTALS: 67 (100%)
5,360,729
100%
2,511,928*
100%
2,698,799
100%
150,000
$25.82
$138,320
NOTE: Totals are based on November, 1971, county total statistics.
The current number of total voters in the state is
approximately 5,450,000. All of the increase is on the
Democrat side.
24
ED NICHOLS ASSOCIATES
25
NOTE ON PRECINCT PRIORITY ANALYSIS
ENA feels strongly that all political programs should be planned
and managed on a priority basis. This is vitally important in a project
such as the one outlined in this proposal.
We have suggested in other reports to the Committee that records
of registered voters should be converted in a priority manner.
Republicans almost always have priority over Democrats. High ticket
splitter precincts should usually have priority over low ticket splitter
precincts. Precincts with high voter turnout are more important than
those with low turnout. And SO forth.
ENA will provide the Committee, at no cost, a Precinct Priority
Analysis for use in this project. ENA will work with the Committee to
establish the criteria to be used to establish Pirority Precincts, and
to design the print format.
We have been providing election analysis services to the State
Committee since 1968. We have all of the Pennsylvania precinct data
files, and can have any analysis completed in 7 to 10 days.
COUNTY
VOTERS
DUE IN
Allegheny
860,232
July 8
Delaware
282,265
July 8
Cambria
88,349
July 8
B
Cumberland
58,700
July 8
Lancaster
122,000
July 8
Bucks
150,573
July 24
Luzerne
167,111
July 24
Montgomery
269,484
July 24
Berks
116,351
August 1
Chester
101,209
August 1
York
108,769
August 1
Butler
51,527
August 1
Lebanon
36,436
August 1
Lehigh
104,106
August 1
Beaver
89,000
August 7
Dauphin
88,229
August 7
Lycoming
49,000
August 7
Erie
111,944
August 7
Westmoreland
160,720
August 7
Philadelphia
955,892
August 15
Blair
55,000
August 15
Lackawana
132,373
August 15
Clearfield
30,770
August 15
Centre
34,192
August 15
Indiana
33,000
August 15
Lawrence
48,000
August 15
COUNTY
VOTERS
DUE IN
Monroe
21,000
August 15
Schuylkill
87,099
August 15
Northampon
88,016
August 21
Washington
94,662
August 21
Adams
20,529
August 21
Armstrong
33,149
August 21
Bedford
18,282
August 21
Bradford
22,522
August 21
Carbon
23,990
August 21
Columbia
24,764
August 21
Crawford
30,476
August 21
Fayette
68,369
August 21
Franklin
37,206
August 21
Huntingdon
16,156
August 21
Jefferson
20,440
August 21
McKean
19,267
August 21
Mercer
52,929
August 21
Northumberland
46,295
August 21
Somerset
33,701
August 21
Susquehanna
15,936
August 21
Tioga
15,426
August 21
Venango
23,205
August 21
Cameron
3,469
August 21
Clarion
15,812
August 21
Clinton
14,624
August 21
3.
COUNTY
VOTERS
DUE IN
Elk
14,675
August 21
Forest
2,288
August 21
Fuilton
4,594
August 21
Greene
15,696
August 21
Juniata
7,727
August 21
Mifflin
17,399
August 21
Montour
6,868
August 21
Perry
12,518
August 21
Pike
6,803
August 21
Potter
7,130
August 21
Snyder
10,478
August 21
Sullivan
3,126
August 21
Union
9,686
August 21
Warren
17,566
August 21
Wayne
12,749
August 21
Wyoming
8,874
August 21
Committee for the Re-election of the President
MEMORANDUM
June 15, 1972
CONF IDENTIAL
MEMORANDUM FOR THE HONORABLE JOHN N. MITCHELL
THROUGH:
MR. JEB S. MAGRUDER
FROM:
L. ROBERT MORGAN
A
SUBJECT:
Illinois Voter Registration List Data Base
Cohasset Associates, Incorporated (Bob Williams, Principal)
of Chicago has been selected to collect and convert the
Illinois Voter Registration List Data Base. Total estimated
cost will be $70,000.
We will supply Cohasset Associates with the tape formats and
other technical specifications. A penalty clause of one-half
of one percent of the gross billing will be included in the
contract.
Joe Farrell on the campaign staff for Senator Percy, turned
down having them participate financially in the development
of the list. Jim Mack, Governor Ogilvie's Campaign Manager,
said he would not participate if Bob Williams was the supplier.
We then received a call from Bob Athey, the Administrative Aide
to C. Clement Stone, who said that if the only reason we were
not using Williams was Governor Ogilvie's objection, then he
would recommend to Mr. Stone that they pick up Ogilvie's
share.
RECOMMENDATION:
That the Committee enter into a contract with Cohasset Associates,
Incorporated for the development of the Illinois Voter Registra-
tion List Data Base for a cost of $70,000 and that we continue
to try and get financial support from C. Clement Stone.
APPROVE
DISAPPROVE
COMMENTS
cc: Mr. A1 Kaupinen
Dr. Robert H. Marik
COMMITTEE FOR THE RE-ELECTION OF THE PRESIDENT
MEMORANDUM
May 30, 1972
CONFIDENTIAL
MEMORANDUM FOR THE HONORABLE JOHN N. MITCHELL
THROUGH:
MR. JEB MAGRUDER
FROM:
BOB MORGAN
HA
SUBJECT:
Voter Registration Test
A memorandum regarding a Pennsylvania voter registration
test is attached as TAB A. This memorandum gave us authority
to test two voter registration programs. Prior to the time
of getting approval, Herman Bloom, Executive Director of the
Pennsylvania Committee for the Re-election of the President,
proceeded on his own to implement the test. We are presently
tracking with him and will forward the results of the test
when completed.
Attachment: TAB A
Committee for the Re-election of the President
MEMORANDUM
April 13, 1972
CONFIDENTIAL
MEMORANDUM FOR:
THE HONORABLE JOHN N. MITCHELL
THROUGH:
JEB S. MAGRUDE
FROM:
ROBERT MORGAN
SUBJECT:
Voter Registration Test
In a recent meeting, Herman Bloom, Executive Director of
the Pennsylvania Committee for the Re-election of the President,
presented a voter registration proposal. Ed DeBolt was of the
opinion that the RNC "target" method produced more effective
results. The meeting adjourned with the agreement that we
test both methods and closely follow costs per new voter. The
evaluation should be on cost per new voter and the number of
new voters per volunteer.
The DeBolt voter registration technique is well known:
1. Volunteers gather on a Saturday.
2. Streets are assigned.
3. Volunteers knock on all doors and check
on registration.
4. Volunteers meet back at the starting spot.
5. The names of the Republican leaning non-
registered voters are given to the local
organization to register.
The Bloom method works this way:
1. A list of registered voters is acquired on
magnetic tape for a city.
2. This registration list is passed by a list
of all households in the same area.
3. The non-registered voters are then printed
out in two groups --
-households with telephones
-households with cars but no
telephones or have unlisted
telephones.
CONFIDENTIAL
4. Volunteers now call all non-registered voter
households on the phone to determine their
party preference. Then they have them
registered by the local organization.
5. Volunteers go door to door only to those
households without telephones to determine
their party preference and then give the
names to the local organization to register.
We are initiating this request instead of the field organization
because the development of the registered voter list and the
list of the other non-registered households come under the
direct mail responsibility. The feasibility and techniques
have been discussed with Harry Flemming's people and they look
forward to a test as described. Herman Bloom has been dis-
cussing this with us and we in turn have been keeping Harry
Flemming's people informed.
The budget to accomplish these tests will be spent on software,
registered list acquisition, computer time to identify the
non-registered households, putting the telephone numbers on
the tape by computer and developing the computer printouts
necessary to technically accomplish the test as designed.
Recommendation
That you approve a test in Pennsylvania that will evaluate both
methods of voter registration. This test will not exceed
$4,500 in direct costs.
Approve
Disapprove
Comments
CONFIDENTIAL
Committee for the Re-election of the President
MEMORANDUM
May 9, 1972
CONFIDENTIAL
MEMORANDUM FOR:
THE HONORABLE JOHN N. MITCHELL
THROUGH:
JEB. S. MAGRUDER
FROM:
L. ROBERT MORGAN
SUBJECT:
New Jersey Voter Registration List
Data Base
As we discussed in the direct mail budget meeting last week
we are ready to proceed with a formal agreement with the
New Jersey State Committee and A.R.A.P., a software supplier
from New Jersey, to develop a data base. A.R.A.P.'s references
have checked out and only positive comments have been received
by the RNC and the New Jersey Central Committee, where they
have been working with A.R.A.P. for over a year. A.R.A.P.
is totally acceptable to the people of New Jersey, and their
recommendation of $102,000 to complete the job is the lowest
firm bid, as well as the most technically complete. (See Tab A)
We will work in tandem with A.R.A.P. to develop the computer
tape formats and give them 24 hour communication on technical
problems. We will also prepare a manual to handle the para-
meters for the detailed input. The contract, when written,
will include our paying one-third of the cost, with the New
Jersey people paying two-thirds. We will act as project
directors with management controls. The contract will also
include a penalty clause, which A.R.A.P. has agreed to, of
one-half of one percent of the total billing per day for every
day they are late. The total work period from the time that
the letter of intent is entered into is 11 weeks. By starting
on May 15th, the project should be completed by August 1st. The
time to complete this project is close to 30 days less than the
other previous bids.
Don Mosiman is aware of these negotiations and our tentative
agreement with Barbara Curran to split the cost. Barbara Curran,
CONFIDENTIAL
- 2 -
the Executive Director of the New Jersey Committee, indicated a
tentative agreement, however, she also indicated that Governor
Cahill was a bit reticent, and that it might be necessary to
have some support from yourself.
In order to meet our schedule of being ready with our data for
precinct workers, it is necessary to begin our data base de-
velopment with the states in the immediate future. Our suggested
letter of agreement with A.R.A.P. is attached as Tab B.
Recommendations
1. That you approve our entering into a contract with the New
Jersey Committee and A.R.A.P. to develop the New Jersey Voter
Registration List Data Base, at a total cost of $102,000. The
Committee to pay $34,000 and the New Jersey Committee to pay
$68,000.
Approve
Disapprove
Comment
2. That we enter into a letter of agreement with A.R.A.P. while
the formal contract is developed. The New Jersey Committee will
also enter into a letter of agreement, and A.R.A.P. will need both
letters of agreement to begin the project.
Approve
Disapprove
Comment
CONFIDENTIAL
TAB A
A
PROPOSAL OUTLINE
TO
REPUBLICAN STATE COMMITTEE OF NEW JERSEY
AND THE
COMMITTEE TO REELECT THE PRESIDENT
FOR THE
DATA COLLECTION, EDITING, AND FORMATING
INTO MACHINE-READABLE FORM OF
CURRENT VOTER REGISTRATION INFORMATION
FOR THE STATE OF NEW JERSEY
by
A.R.A.P.
50 Washington Road
Princeton, New Jersey 08540
May 9, 1972
TABLE OF CONTENTS
Statement of Work
1. Source Data Collection
1
1.1 Current Availability of Data
1
1.2 Tape/Card Acquisition
2
1.3 List Acquisition
2
2. Source Data Augmentation
3
2.1 Party Affiliation
3
2.2 Other Information Available on Tapes
3
2.3 Geo-Political Information
3
3. Data Conversion
4
3.1 Tape/Card Source
4
3.2 List Source
4
3.3 Master Tape Format
4
4. Automated Error Checking Features
6
4.1 Existence of Mandatory Data
6
4.2 Location Compatibility
6
4.3 Verification of Registration Count
6
4.4 Pattern Matching of Name and Address Field
7
4.5 Checking of Telephone Numbers
7
4.6 Treatment of Erroneous Records
7
5. Data Updating
8
5.1 Record Selection
8
5.2 Record Modification
8
5.3 Record Deletion
8
5.4 Record Addition
8
6. Computer Configuration
9
7. Personnel
10
7.1 Project Director
10
7.2 Other Key Personnel
10
8. Schedule
11
9. Total Cent
12
ii
STATEMENT OF WORK
A.R.A.P. will undertake to convert onto a master tape*
information on every registered voter in the State of New
Jersey. Existing magnetic tapes or punched cards will be
used as source where available. Printed lists will be
utilized otherwise. In either case, the information will
be converted to a standard tape format sorted by zip code.
Geo-political data which can be associated with zip code
(i.e., congressional district, counties, etc.) will be added
by means of a look-up table keyed on zip code. Such infor-
mation can be entered onto the tape only when it changes
value or can be placed with each record.
Extensive error checking procedures will. be utilized to
locate and eliminate erroneous data. Software for this
purpose, as well as for the future modification, deletion,
and addition of records, will be developed as an integral
part of this program.
A tight schedule will be maintained by constant super-
vision of the several facets of the program throughout its
duration. Completion date will be August l, 1972, provided
that a signed contract is obtained by May 25, 1972.
i'l
1
1. SOURCE DATA COLLECTION
1.1 Current Availability of Data
The following status of information is assumed to
exist at the present time (counties are listed by size)
County
Number of
Media
Party ID
Registered
Available
Voters
Bergen
480,000
Tape
Present
Essex
390,000
Tape
Present
Hudson
280,000
List
Missing
Middlesex
270,000
Tape
Present
Union
270,000
Tape
Missing
Camden
220,000
Tape
Present
Monmouth
200,000
Tape
Present
Passaic
200,000
List
Missing
Morris
170,000
Tape
Present
Mercer
150,000
List
Present
Burlington
120,000
List
Present
Ocean
100,000
Tape
Present
Somerset
90,000
Cards
Present
Atlantic
90,000
List
Missing
Gloucester
80,000
Tape
Present
Cumberland
50,000
List
Missing
Sussex
40,000
List
Present
Cape May
30,000
Tape
Present
Warren
30,000
List
Missing
Hunterden
50,000
List
Missing
Salem
30,000
List
Missing
2
1.2 Tape/Card Acquisition
For those counties for which data exist in machine-
readable form, A.R.A.P. will obtain copies of the information
from the appropriate source and will assume the costs incurred
for copying.
1.3 List Acquisition
For those counties for which data exist only on printed
lists, A.R.A.P. will acquire a copy of such lists, paying up
to $.25 per election district for the copies.
3
2. SOURCE DATA AUGMENTATION
2.1 Party Affiliation
A.R.A.P. proposes that the final master tape contain
a party identification for every registered voter.
For those counties supplying printed lists with no
party ID, A.R.A.P. will arrange, with the cooperation of the
county Republican committee, for volunteers to add such ID
to the lists from official registration records. Such
volunteer help will be overseen by the A.R.A.P. Project
Director.
For Union County (in which a tape without party ID
exists), A.R.A.P. will provide a listing to which volunteers
will add the party ID.
2.2 Other Information Available on Tapes
In section 3.3, the complete list of data fields possible
is discussed. Any of these fields present on the available
tapes will be transcribed.
2.3 Geo-Political Information
Data of a geo-political nature (such as congressional
district, assembly district, etc.) will be added by means of
a look-up table keyed to zip code if not present or checked
for correctness if supplied (see section 4.3).
4
3. DATA CONVERSION
3.1 Tape/Card Source
A.R.A.P. will supply all necessary software to read the
tapes and cards supplied by the counties having the informa-
tion on such media.
3.2 List Source
A.R.A.P. will convert to machine-readable form data
supplied by those counties having information only on printed
lists. The format for this conversion will be free form,
adjusted for each county to best suit the form of the source
lists provided by that county. For the purposes of this
quote, it is assumed that the information to be converted per
registered voter will not exceed an average of 80 columns.
3.3 Master Tape Format
Recognizing that the master tape will be utilized for
various applications, the data format for each registered
voter and the blocking factor will be that selected by the
Committee to Reelect the President and the Republican State
Committee of New Jersey.
The data fields to be allowed will be
County
Congressional District
Municipality
Ward
Precinet
Name
Address
Zip Code
5
Voter Registration Number
Party ID
Telephone
Title (Dr., Mr., Mrs., etc.)
Alternate Title (Mr. and Mrs. or X - see below)
Year of Last Registration
Age
Census Tract
If desired, slowly varying information (e.g., county)
will be supplied only when such information changes.
If two adjacent registered voters have the same name
(minus title) and the same address, the first record will be
tagged by placing the sum of their respective title fields
into the alternate title field (i.e., Dr. & Mrs., Mr. & Mrs.,
etc.). The second record, in such instance, will contain an
X in the alternate title field, such. X covering a skip of that
record.
The software to accomplish the above conversions and to
supply the alternate title field contents will be a part of
the proposed effort.
6
4. AUTOMATED ERROR CHECKING FEATURES
Even though all data to be converted from lists will
be verified at conversion time, it is desirable to further
check systematically for errors (both from the freshly
converted data and information supplied on tape and cards).
Thus, A.R.A.P. proposes that the following minimum procedures
be undertaken by the computer via specially written software.
4.1 Existence of Mandatory Data
All records will be reviewed for the presence of those
data fields which are required on every record. As a minimum,
the fields would be name, address, zip code, and party ID (in
addition to the geo-political information - see the following
section).
4.2 Location Compatibility
A.R.A.P. proposes to establish a look-up table of geo-
political information (i.e., municipalities, congressional
districts, etc.) as a function of zip code. This table will
supply geo-political information where missing or check for
correctness where the information has been supplied in the
source (see also section 2.3).
4.3 Verification of Registration Count
A.R.A.P. presently has a data base containing the number
of voters registered in each ward/municipality for the 1971
election. This count will 1= compared with a ward/municipality
by ward/nunicipality count obtained from the master tape.
7
4. 4 Pattern Matching of Name and Address Field
All names and street/P.0. box addresses will be pattern
matched for reasonableness.
4.5 Checking of Telephone Numbers
All telephone numbers will be checked for the appropriate
area code (609 or 201) via the above look-up table and pattern
matched for the appropriate digit pattern.
4.6 Treatment of Erroneous Records
All records found to be in error via any of the above-
noted techniques will be transcribed to a separate tape.
Subsequent corrections will be effected on this tape on a
county by county basis. As the corrections for each county
are completed, the master tape will be updated.
The software to accomplish the above-noted error checking
will be a part of the proposed effort.
8
5. DATA UPDATING
5.1 Record Selection
Records to be updated are identified by entering a
selection card upon which is punched zip code plus one other
appropriate field (i.e., registration number if available or
full name including title). If this combination should find
no record, an error message is generated. If it should
locate multiple records, all such are printed out in sequence
with a special sequence number to enable further specification.
5.2 Record Modification
Each selection card is paired with a card containing the
updated information. All such records will be sorted by zip
code in a temporary modification file. The master tape will
be paired against this file and modifications effected as
each record is located.
5.3 Record Deletion
A special tag on the selection card will note that the
record indicated is to be deleted from the master tape.
5.4 Record Addition
New records will be merged into the master tape in sort
order.
The software to accomplish the above-noted updating
procedures will be part of this proposal.
9
6. COMPUTER CONFIGURATION
The computer facility that will be used to accomplish
these tasks consists of an
IBM 360/65 with 512K bits core
with
16 2319 compatible disk drives
4 2311 compatible disk drives
5 9-track dual density tape drives
1 track dual density tape drive
1 2540 card reader with column binary attachment
1 2501 card reader
2 1403 line printer (1100 lines/minute)
1 2703 compatible telecommunications
The operating system is generally OS/MFT.
10
7. PERSONNEL
7.1 Project Director
Mrs. Ellen Hoke of A.R.A.P. will be assigned as full-
time project director of this program. She will be
responsible for the day-to-day progress of the source data
collection, overseeing of volunteer help with party ID
additions where needed, supervision of data conversion,
follow-ups with respect to error corrections, and all
administrative details, including monthly progress reports.
Mrs. Hoke is well-qualified to direct this e effort. As
a former Assistant Dean of the Faculty at Princeton University,
her duties included the responsibility for collecting and
maintaining comparative statistics on many facets of univer-
sity operations.
7.2 Other Key Personnel
Peter J. Woodrow of A.R.A.P. will oversee the development
of all necessary software. He is Head of Systems Software
Development at A.R.A.P. and, as such, was responsible for the
programming of A.R.A.P. 's proprietary interactive data
retrieval system, DRS.
K. Evan Gray, Vice President of Information Retrieval
Systems at A.R.A.P. will maintain close management supervision
of the project throughout its duration. He will also maintain
contact with both the Republican State Committee of New Jersey
and the Committee to Reelect the President.
8. SCHEDULE
Signed Contract
May 15
Acquisition of all Source Tapes,
June 1
Cards and Lists Completed
Data Augmentation (where necessary) Completed
June 26
Data Conversion Completed
July 4
Geo-Political Look-Up Table Completed
July 4
Error Checking/Correction Software Completed
July 4
Correct Master Tape Completed
August 1
Data Modification Software Completed
August 1
9. TOTAL COST
The total cost of this project, including
Data Acquisition (tapes, cards and lists)
Data Augmentation where necessary
Data Conversion where necessary
Establishment of the Geo-Political Look-Up Table
All Error-Checking Software
Correction of Records Found to be in Error
Record Updating Software
Required Travel,
all to be accomplished by 1 August 1972, will be $102,000.
TAB B
COMMITTEE FOR THE RE-ELECTION OF THE PRESIDENT
1701 PENNSYLVANIA AVENUE. NW
WASHINGTON D C 20006
(202) 333.0920
May 9, 1972
B
Dear Mr. Gray:
This letter will act as a tentative agreement for A.R.A.P. to
proceed in the development of the voter registration data for
the state of New Jersey, for all of the counties, as detailed
in your proposal to the Republican State Committee of New
Jersey and the Committee for the Re-election of the President,
dated May 9, 1972. A copy of the fielded 200 character format
has already been given to you and you agree to adhere to it
with minimal changes. You will develop two copies of the tape:
one for the Committee for the Re-election of the President
and the other to the New Jersey Committee. You will include
telephone numbers where they appear on the tape or on the
original source document, and will put all of the data vari-
ables on the tape, including county, congressional district,
municipality, ward, precinct, name, address, zip code, voter
registration number, party ID, telephone, title (Dr. Mr. Mrs.,
etc.), alternate title (Mr. and Mrs. etc.), year of last
registration, age, census tract. You will also provide a
list of precincts that fall within each telephone center. This
will be done on a separate print out by city and supported by
magnetic tape.
As you indicated in your proposal, this project will take eleven
weeks and you will accept a penalty of one-half of one percent
per day for every day the project is late, based on the total
gross project cost of $102,000.
We agree to give you a manual on the parameters for each of the
data points in the tape format and to give you two individuals
from our task force, with their home and office numbers to answer
questions at any time during the day or night.
- 2 -
A formal contract is presently being developed and this letter
of agreement will only commission you to begin the project when
accompanied with the letter of agreement from the New Jersey
State Committee.
Sincerely,
L. Robert Morgan
CC: Barbara Curran
Mr. K. Evan Gray, Vice President
A.R.A.P.
P. O. Box 2229
Princeton, New Jersey
08540
Committee for the Re-election of the President
MEMORANDUM
June 7, 1972
CONF IDENTIAL
MEMORANDUM FOR THE HONORABLE JOHN N. MITCHELL
THROUGH:
MR. JEB S. MAGRUDER
FROM:
BOB MORGAN
SUBJECT:
Michigan Data Base Development
Michigan is going to do a pilot program for voter identifi-
cation and registration for Eaton, Ingham and Kent counties.
A print-out, triple-spaced, with twenty names on a page, in
either street-walking or alphabetical sequence by surname,
will be provided based on the type of program in each city.
If a home center or telephone bank is used, then the print-
out would be in alphabetical sequence by surname. If a
blitz or precinct program is going to be implemented, then
the print-out would be in street-walking sequence. The
geographical areas being picked will be by precinct based
on the voter history. Precincts will be related to census
tracts and the names will be pulled by census tract.
Michigan, as you know, does not have a list of registered
voters.
Michigan people will contact all the households identified
using the pre-printed form (TAB A is an example of this
format). Telephone numbers will be printed out when available.
Each household will be asked: if they will support Senator
Griffin; will support the President; and if they are undecided
in either, what is the specific issue that concerns them.
They will also be asked if they are registered. The precinct,
ward and other voting data will be put on the manuscript and
then on the tape.
- 2 -
After the voting preference and registration is identified
on a page, the list will be sent to our Data Center.
Registered voters for the President will be key-punched
in order to receive a "Get Out the Vote" telegram in November.
All undecided voters will receive a personalized letter with
support on the issue(s) that concern them. Non-registered
voters who support Senator Griffin or the President will
be followed-up and registered.
Senator Griffin's people will be asked to participate in the
program on a 50/50 basis, however, we expect them to negotiate
toward only one-third financial participation. The original
voter identification sheets will also be used as the
get out the vote list for each precinct. This gives each
precinct two copies: one for poll watching and one for the
follow-up get out the vote activities.
RECOMMENDATION:
That you approve the pilot program for no more than 216,000
names at a cost of no more than $8,000. Senator Griffin's
participation will decrease this amount proportionately.
APPROVE
DISAPPROVE
COMMENTS
CC: Dr. Robert H. Marik
Mr. Don Mosiman
ESS
NAME
TELEPHONE
CITY
ON
No. Voting Age
No. Registered
For
Against
Undecided
For
Against
GRIFFIN NIXON
Undecided
Busing
Taxes
Vietnam FOREIGN TO POLICY
Economy
Drugs
ISSUES
General Unrest
ASK UNDECIDEDS ONLY
Crime
No Issue State
Title Code
TOWNSHIPWARDPRECIN
CITY/
Committee for the Re-election of the President
MEMORANDUM
May 31, 1972
MEMORANDUM FOR THE HONORABLE JOHN N. MITCHELL
THROUGH: JEB S. MAGRUDER
FROM: ROBERT C. ODLE, JR.
F.C.O.
As you know, Dick Moore has been working with Hawthorn Books in
getting the new text-and-photo book "Eye on Nixon" ready for a
publication date of June 20. The hardcover book contains 128
pages of photographs.
I have been assisting Dick in putting together a plan to achieve
a maximum distribution of the book -- our first goal is not to
raise money or even distribute the book widely but to distribute
as many working copies as possible:
1. Through Bill Stover's Physicians Committee we can easily ob-
tain a list of 6,654 groups of doctors who practice together --
over 40,000 doctors but just over 6,000 waiting rooms. We pro-
pose to mail the book with a letter from our doctors' chairman
to each of these 6,654 groups of doctors, and we'll ask those
doctors to send back at least enough money to cover the cost of
the book.
As you know, we originally agreed to purchase 25,000 books at
$1.68 per copy. The doctors' books will be taken from this
supply, and Stover believes we will more than make up the cost
of sending the 6,654 books. If we do, and if this phase of the
project is a success, then we'll probably want to send more to
physicians' and dentists' waiting rooms.
Mr. Stans has cleared Stover's letter and proposal which is at
Tab A. It is recommended that this mailing now be begun.
Approve
Disapprove
Comment
2. In an effort to dispose of the remaining 19,000 books, a
coupon will appear (see Tab B) in next week's issue of FIRST
MONDAY which goes to more than 250,000 persons. A similar
coupon will also appear in the RE-ELECTOR. We're offering the
-2-
book at a special pre-publication price of $5.00 so our profit
is $2.82 on each book ($1.68 plus 50c for postage and handling =
$2.18. $5.00 minus $2.18 = $2.82). Since the RNC will process
all the orders, deposit checks, type mailing labels, etc., it is
recommended that the profit be split evenly between the RNC and
1701.
Approve
Disapprove
Comment
3. Dick Moore is encouraging Julie Eisenhower (who edited the
book) to do a TV talk show such as Johnny Carson and discuss
the book. Julie may also drop-by the American Book Sellers Asso-
ciation Convention in Washington June 3-6.
4. Thomas W. Evans of New York has talked with Clem Stone, who
owns Hawthorn, and he nas agreed to have Hawthorn place ads in
major metropolitan newspapers throughout the country advertising
the book's publication. Hawthorn's ad is at Tab C. Originally
Hawthorn was planning only three ads in three papers but at Stone's
request is now planning a whole series.
5. "The Ladies Home Journal" will have a special feature about
the book in its July issue which comes out June 20.
6. We are going to urge Bill Safire (who did the text) to go on a
short tour of major "book cities" and participate in autograph
parties. Van Shumway will then place him on local TV talk shows
in each city. Safire is excellent in such appearances and this
will be discussed with him as soon as he returns from the Soviet
Union.
Approve
Disapprove
Comment
7. As soon as the book is published we plan to call all our Nixon
state chairmen and ask them to assign one person to coordinate a
project in that state's larger cities whereby individuals would
visit local bookstores and ask about the book. Others would tele-
phone asking if the store had it. Hopefully this would cause the
bookstores to prominently display the book in their windows and
on the counters. Local committees would also be encouraged to get
copies for their local book editors and request reviews in the
local papers.
Approve
Disapprove
Comment
8. The book can be sold at displays in the Miami Beach convention
hall and in the lobbies of the major hotels. We will attempt to
get Hawthorn to run these booths and offer discounts to local
-3-
committees for bulk purchases and later sales at dinners, rallies,
etc.
Approve
Disapprove
Comment
Incidentally, except for the Physicians letter, the Finance Divi-
sion does not wish to use the book as a fund-raising technique.
CC: Mr. Richard A. Moore
TAB A.
PHYSICIANS FOR THE RE-ELECTION OF THE PRESIDENT
Dear Doctor:
When I saw this book, "Eye on Nixon," I thought immediately what a
worthwhile addition it would be to the reading material in my office
reception room.
In the hope that you and other physicians might want to make this
book available in your waiting rooms, our Committee has embarked on
a project to distribute it as widely as possible to our colleagues
in office-based practice.
If you agree with us that the re-election of President Nixon is of
vital importance to our profession and to our country, you can join
us in this project - first by placing the book.in your reception
room and, second, by sending your check, payable to "Finance Committee
to Re-elect the President, in the return envelope provided.
Every $100 you contribute will permit us to send out 60 more books.
$100 is only 48c per week for four years - not a bad investment
to help assure another term of sound government under President Nixon.
And remember, political contributions up to $50 (or $100, if you and
your wife file a joint return) are deductible under the new tax law.
With our sincere appreciation for your help,
Cordially,
Malcolm C. Todd, M.D.
Chairman
Committee for the Re-election of the President
MEMORANDUM
May 24, 1972
MEMORANDUM FOR:
MR. ROBERT C. ODLE, JR.
FROM:
WILLIAM W. STOVER
SUBJECT:
DISTRIBUTION OF "EYE ON NIXON"
I would recommend that we purchase a mailing list of office-based
physicians, and send out 25,000 copies of the book to a selected
list with the attached letter and a return envelope.
I have discussed the mailing list situation with a representative of
Clark 0'Neal Company in New Jersey, which does mailings to physicians
from many pharmaceutical companies. The situation is as follows:
309,000 total physicians
190,000 physicians in office-based practice
40,000 office-based physicians practice in 6,654 groups
We could mail to the 6,654 groups and reach the waiting rooms of 40,000
physicians, which I would recommend doing.
This would leave 18,300 copies to be distributed some way among the
remaining 150,000 office-based physicians. We can select from these
on several bases:
a. By age
office-based physicians under 35
10,340
"
"
11
under 45
65,566
"
"
"
under 55
122,332
"
"
11
under 65
162,738
b. By state -- the total number of office-based physicians in
key states is as follows:
California
25,254
Illinois
9,280
Michigan
6,419
New Jersey
6,681
New York
21,922
Ohio
8,685
Pennsylvania
10,454
Texas
9,158
Memo to Rob Odle
May 24, 1972
Page two
I would recommend that we mail to the approximately 57,000 physicians
in the 45 to 55 age group, those being in active practice and more
likely to support us than the younger group.
Approximately 28,000 of the 45 to 55 group would be in the key states
listed above SO we would have to select from these states by a priority
list which we can discuss.
We should discuss the text of my letter and the mailing list situation
with Bob Morgan, our expert who is out of town today.
The price for the mailing list is $23.75 per thousand, or less than
$600 for the 25,000 names.
I can keep track of the Contributions resulting from this project,
and on that basis we can decide whether to send out more books if they
are available.
Committee for the Re-election of the President
MEMORANDUM
TAB B.
May 23, 1972
MEMORANDUM FOR:
MR. JOHN LOFTON
FROM:
ROBERT C. ODLE, JR.
Pursuant to our conversation, the next issue of FIRST
MONDAY should highlight the new book Eye On Nixon along
the lines in the attached ad which will appear in major
newspapers next month. In the text of the FIRST MONDAY
story should appear a request for individuals to fill
out the coupon and order their copy or copies ("buy one
for you and one for a friend"). The text should stress
that FIRST MONDAY is offering the book at a special
pre-publication price of $5.00 including all postage and
shipping charges and that this offer will not be repeated
ever again anywhere. Only a limited number of the books
are available so readers should fill, out the coupon
immediately. For your information, 25,000 copies are
available at this rate.
The coupon should read as follows:
REPUBLICAN NATIONAL COMMITTEE
EYE ON NIXON
310 First Street, Southeast
Washington, D. C. 20003
I enclose check or money order of $
in payment for
copy (ies) of EYE ON
NIXON ($5.00 each). RNC pays all costs of
postage and shipping.
Name
Address
City
State
Zip
John, it is imperative that this coupon be included. If you
see any reason why it cannot be, please let me know.
CC: Mr. Jeb S. Magruder
Mr. Richard A. Moore
T A B
C
EYE
A Photographic Study
ON
of the President
and the Man
NIXON
Edited by
Julie Nixon Eisenhower
Richard Nixon relaxing at Camp David, pondering a
shopping decision, celebrating Christmas with his
family and staff. President Nixon proposing a toast in
China's Great Hall, making an historical announce-
ment on TV, meeting with Congressional leaders.
Here is a true portrait of the complex, very human
man who is 37th President of the United States. 58
full-color, 105 black and white photographs.
$5.95
To your bookstore or:
Dept. R.
HAWTHORN BOOKS
70 Fifth Avenue, New York, N.Y. 10011
I enclose check or money order of $
in payment for
copy(ies)
of Eye On Nixon ($5.95 ea.).
Hawthorn pays all costs of postage and shipping.
Name
Address
City
State
Zip