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This file contains:
From Rietz to Malek, Magruder RE Press Coverage for Youth Functions. 11 pgs. [Subject: Campaign] [Memo], 6/27/1972
From Malek to Jones RE Progress Reeport on Fund Raiser. 2 pgs. [Subject: Campaign] [Memo], 6/5/1972
From Malek to Odle RE Staffing. 1 pg. [Subject: Campaign] [Memo], 6/5/1972
From Malek to Todd RE Coordination of Aging Efforts. 1 pg. [Subject: Campaign] [Memo], 6/6/1972
From Malek to Staff RE Registration Drive. 1 pg. [Subject: Campaign] [Memo], 6/16/1972
From Malek to Staff RE Field Reports. 1 pg [Subject: Campaign] [Memo], 6/16/1972
From Malek to Magruder RE Training Sessions in the States. 1 pg. [Subject: Campaign] [Memo], 6/16/1972
From Malek to Kayser RE: Business and Industry City Chairman's Guide. 2 pgs. [Subject: Campaign] [Memo], 6/14/1972
From Malek to Jenkins RE National Black Women's Political Leadership Caucus. 1 pg. [Subject: Campaign] [Letter], 6/15/1972
From Malek to Odle RE Staff for Special Ballot Division. 1 pg. [Subject: Campaign] [Memo], 6/1/1972
From Malek to Jones RE Field Organization. 1 pg. [Subject: Campaign] [Memo], 6/1/1972
From Malek to Kayser RE Business of Political Activities. 1 pg. [Subject: Campaign] [Memo], 5/25/1972
From Malek to Kaupinen RE State Chairmen Meetings. 1 pg. [Subject: Campaign] [Memo], 6/28/1972
From Malek to Marumoto RE Your Public Apperances. 1 pg. [Subject: Campaign] [Memo], 6/28/1972
From Malek to Goldberg RE Jewish Voter Registraiton Efforts. 1 pg. [Subject: Campaign] [Memo], 6/28/1972
From Malek to Piliero RE National Advisory Committee - Lawyers for the President. 1 pg. [Subject: Campaign] [Memo], 6/28/1972
From Malek to Goldberg RE Cross-Over Democrat Store Front in Miami Beach. 1 pg. [Subject: Campaign] [Memo], 6/28/1972
From Malek To Goldberg RE The Attached News Article. 1 pg. [Subject: Campaign] [Memo], 6/28/1972
From Malek to Staff RE Surrogate Plans. 1 pg. [Subject: Campaign] [Memo], 6/28/1972
From Malek to Magruder RE Notes on Campaign. 2 pgs. [Subject: Campaign] [Memo], 6/26/1972
From Marik to Mitchell, Magruder RE Planning Schedule. 2 pgs. [Subject: Campaign] [Memo], 5/29/1972
From Foust to Mitchell, Magruder RE Springfield Grand Opening, Team '76 Rally Anaheim. 2 pgs. [Subject: Campaign] [Memo], 6/12/1972
From Strachan to Haldeman RE Television Equal Time. 5 pgs. [Subject: Campaign] [Memo], 4/21/1972
From Magruder to Mitchell RE Senator James Buckley. 2 pgs. [Subject: Campaign] [Memo], 5/18/1972
From Colson to Mitchell RE AFL/CIO. 1 pg. [Subject: Campaign] [Memo], 5/26/1972
From Dailey to Stans, Magruder RE Televised Fund Raiser. 14 pgs. [Subject: Campaign] [Memo], 5/12/1972
From Odle to Magruder RE Distribution of "Lines." 1 pg. [Subject: Campaign] [Memo], 6/15/1972
From Porter to Mitchell, Magruder RE Monroe County Republican Committee Political Celebration, Rochester, NY. 2 pgs. [Subject: Campaign] [Memo], 5/9/1972
From Magruder to Haldeman RE Talking Points for Surrogate Briefing. 6 pgs. [Subject: Campaign] [Memo], 5/17/1972
From Shumway to Mitchell, Magruder RE Backgrounder. 3 pgs. [Subject: Campaign] [Memo], 5/13/1972
From Magruder to Strachan RE Democratic Delegates. 2 pgs. [Subject: Campaign] [Memo], 6/22/1972
From Magruder to Haldeman RE Sample Mailings to Spanish Speaking Voters. 4 pgs. [Subject: Campaign] [Memo], 6/13/1972
Scholar Source Context
Document identity
localId
26145994
label
WHSF: Contested, 34-2
core
doc
dtoType
document
citationUrl
pageCount
1
Source metadata
id
26145994
sourceUrl
contentType
document
title
WHSF: Contested, 34-2
description
This file contains:
From Rietz to Malek, Magruder RE Press Coverage for Youth Functions. 11 pgs. [Subject: Campaign] [Memo], 6/27/1972
From Malek to Jones RE Progress Reeport on Fund Raiser. 2 pgs. [Subject: Campaign] [Memo], 6/5/1972
From Malek to Odle RE Staffing. 1 pg. [Subject: Campaign] [Memo], 6/5/1972
From Malek to Todd RE Coordination of Aging Efforts. 1 pg. [Subject: Campaign] [Memo], 6/6/1972
From Malek to Staff RE Registration Drive. 1 pg. [Subject: Campaign] [Memo], 6/16/1972
From Malek to Staff RE Field Reports. 1 pg [Subject: Campaign] [Memo], 6/16/1972
From Malek to Magruder RE Training Sessions in the States. 1 pg. [Subject: Campaign] [Memo], 6/16/1972
From Malek to Kayser RE: Business and Industry City Chairman's Guide. 2 pgs. [Subject: Campaign] [Memo], 6/14/1972
From Malek to Jenkins RE National Black Women's Political Leadership Caucus. 1 pg. [Subject: Campaign] [Letter], 6/15/1972
From Malek to Odle RE Staff for Special Ballot Division. 1 pg. [Subject: Campaign] [Memo], 6/1/1972
From Malek to Jones RE Field Organization. 1 pg. [Subject: Campaign] [Memo], 6/1/1972
From Malek to Kayser RE Business of Political Activities. 1 pg. [Subject: Campaign] [Memo], 5/25/1972
From Malek to Kaupinen RE State Chairmen Meetings. 1 pg. [Subject: Campaign] [Memo], 6/28/1972
From Malek to Marumoto RE Your Public Apperances. 1 pg. [Subject: Campaign] [Memo], 6/28/1972
From Malek to Goldberg RE Jewish Voter Registraiton Efforts. 1 pg. [Subject: Campaign] [Memo], 6/28/1972
From Malek to Piliero RE National Advisory Committee - Lawyers for the President. 1 pg. [Subject: Campaign] [Memo], 6/28/1972
From Malek to Goldberg RE Cross-Over Democrat Store Front in Miami Beach. 1 pg. [Subject: Campaign] [Memo], 6/28/1972
From Malek To Goldberg RE The Attached News Article. 1 pg. [Subject: Campaign] [Memo], 6/28/1972
From Malek to Staff RE Surrogate Plans. 1 pg. [Subject: Campaign] [Memo], 6/28/1972
From Malek to Magruder RE Notes on Campaign. 2 pgs. [Subject: Campaign] [Memo], 6/26/1972
From Marik to Mitchell, Magruder RE Planning Schedule. 2 pgs. [Subject: Campaign] [Memo], 5/29/1972
From Foust to Mitchell, Magruder RE Springfield Grand Opening, Team '76 Rally Anaheim. 2 pgs. [Subject: Campaign] [Memo], 6/12/1972
From Strachan to Haldeman RE Television Equal Time. 5 pgs. [Subject: Campaign] [Memo], 4/21/1972
From Magruder to Mitchell RE Senator James Buckley. 2 pgs. [Subject: Campaign] [Memo], 5/18/1972
From Colson to Mitchell RE AFL/CIO. 1 pg. [Subject: Campaign] [Memo], 5/26/1972
From Dailey to Stans, Magruder RE Televised Fund Raiser. 14 pgs. [Subject: Campaign] [Memo], 5/12/1972
From Odle to Magruder RE Distribution of "Lines." 1 pg. [Subject: Campaign] [Memo], 6/15/1972
From Porter to Mitchell, Magruder RE Monroe County Republican Committee Political Celebration, Rochester, NY. 2 pgs. [Subject: Campaign] [Memo], 5/9/1972
From Magruder to Haldeman RE Talking Points for Surrogate Briefing. 6 pgs. [Subject: Campaign] [Memo], 5/17/1972
From Shumway to Mitchell, Magruder RE Backgrounder. 3 pgs. [Subject: Campaign] [Memo], 5/13/1972
From Magruder to Strachan RE Democratic Delegates. 2 pgs. [Subject: Campaign] [Memo], 6/22/1972
From Magruder to Haldeman RE Sample Mailings to Spanish Speaking Voters. 4 pgs. [Subject: Campaign] [Memo], 6/13/1972
citationUrl
collections
Richard M. Nixon's Returned Materials Collection
Contested Materials Files
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Richard Nixon Presidential Library
Contested Materials Collection
Folder List
Box Number
Folder Number
Document Date
No Date
Subject
Document Type
Document Description
34
2
6/27/1972
Campaign
Memo
From Rietz to Malek, Magruder RE Press
Coverage for Youth Functions. 11 pgs.
34
2
6/5/1972
Campaign
Memo
From Malek to Jones RE Progress Reeport
on Fund Raiser. 2 pgs.
34
2
6/5/1972
Campaign
Memo
From Malek to Odle RE Staffing. 1 pg.
34
2
6/6/1972
Campaign
Memo
From Malek to Todd RE Coordination of
Aging Efforts. 1 pg.
Wednesday, June 17, 2015
Page 1 of 7
Box Number
Folder Number
Document Date
No Date
Subject
Document Type
Document Description
34
2
6/16/1972
Campaign
Memo
From Malek to Staff RE Registration Drive.
1 pg.
34
2
6/16/1972
Campaign
Memo
From Malek to Staff RE Field Reports. 1 pg.
34
2
6/16/1972
Campaign
Memo
From Malek to Magruder RE Training
Sessions in the States. 1 pg.
34
2
6/14/1972
Campaign
Memo
From Malek to Kayser RE: Business and
Industry City Chairman's Guide. 2 pgs.
34
2
6/15/1972
Campaign
Letter
From Malek to Jenkins RE National Black
Women's Political Leadership Caucus. 1 pg.
Wednesday, June 17, 2015
Page 2 of 7
Box Number
Folder Number
Document Date
No Date
Subject
Document Type
Document Description
34
2
6/1/1972
Campaign
Memo
From Malek to Odle RE Staff for Special
Ballot Division. 1 pg.
34
2
6/1/1972
Campaign
Memo
From Malek to Jones RE Field
Organization. 1 pg.
34
2
5/25/1972
Campaign
Memo
From Malek to Kayser RE Business of
Political Activities. 1 pg.
34
2
6/28/1972
Campaign
Memo
From Malek to Kaupinen RE State
Chairmen Meetings. 1 pg.
34
2
6/28/1972
Campaign
Memo
From Malek to Marumoto RE Your Public
Apperances. 1 pg.
Wednesday, June 17, 2015
Page 3 of 7
Box Number
Folder Number
Document Date
No Date
Subject
Document Type
Document Description
34
2
6/28/1972
Campaign
Memo
From Malek to Goldberg RE Jewish Voter
Registraiton Efforts. 1 pg.
34
2
6/28/1972
Campaign
Memo
From Malek to Piliero RE National
Advisory Committee - Lawyers for the
President. 1 pg.
34
2
6/28/1972
Campaign
Memo
From Malek to Goldberg RE Cross-Over
Democrat Store Front in Miami Beach. 1 pg.
34
2
6/28/1972
Campaign
Memo
From Malek To Goldberg RE The Attached
News Article. 1 pg.
34
2
6/28/1972
Campaign
Memo
From Malek to Staff RE Surrogate Plans. 1
pg.
Wednesday, June 17, 2015
Page 4 of 7
Box Number
Folder Number
Document Date
No Date
Subject
Document Type
Document Description
34
2
6/26/1972
Campaign
Memo
From Malek to Magruder RE Notes on
Campaign. 2 pgs.
34
2
5/29/1972
Campaign
Memo
From Marik to Mitchell, Magruder RE
Planning Schedule. 2 pgs.
34
2
6/12/1972
Campaign
Memo
From Foust to Mitchell, Magruder RE
Springfield Grand Opening, Team '76 Rally
Anaheim. 2 pgs.
34
2
4/21/1972
Campaign
Memo
From Strachan to Haldeman RE Television
Equal Time. 5 pgs.
34
2
5/18/1972
Campaign
Memo
From Magruder to Mitchell RE Senator
James Buckley. 2 pgs.
Wednesday, June 17, 2015
Page 5 of 7
Box Number
Folder Number
Document Date
No Date
Subject
Document Type
Document Description
34
2
5/26/1972
Campaign
Memo
From Colson to Mitchell RE AFL/CIO. 1
pg.
34
2
5/12/1972
Campaign
Memo
From Dailey to Stans, Magruder RE
Televised Fund Raiser. 14 pgs.
34
2
6/15/1972
Campaign
Memo
From Odle to Magruder RE Distribution of
"Lines." 1 pg.
34
2
5/9/1972
Campaign
Memo
From Porter to Mitchell, Magruder RE
Monroe County Republican Committee
Political Celebration, Rochester, NY. 2 pgs.
34
2
5/17/1972
Campaign
Memo
From Magruder to Haldeman RE Talking
Points for Surrogate Briefing. 6 pgs.
Wednesday, June 17, 2015
Page 6 of 7
Box Number
Folder Number
Document Date
No Date
Subject
Document Type
Document Description
34
2
5/13/1972
Campaign
Memo
From Shumway to Mitchell, Magruder RE
Backgrounder. 3 pgs.
34
2
6/22/1972
Campaign
Memo
From Magruder to Strachan RE Democratic
Delegates. 2 pgs.
34
2
6/13/1972
Campaign
Memo
From Magruder to Haldeman RE Sample
Mailings to Spanish Speaking Voters. 4 pgs.
Wednesday, June 17, 2015
Page 7 of 7
Presidential Materials Review Board
Review on Contested Documents
Collection: H. R. Haldeman
Box Number: 314
Folder:
Campaign 22 Part IV June 15-29, 1972
Document
Disposition
13
Return
Private/Political MEMO, REITZ TO MALEK/MAGGUDER, 6/27/72
14
Return
Private/Political MEMO, MALEK TO JONES, 6/5/72
15
Return
Private/PoliticalmEm), MALEK TO ODLE, 6/5/72
16
Retain
Close
Invasion of Privacy MEMO, MALEK To KINGSLEY, 6/5/72
17
Retain
Open
18
Retain
Open
19
Return
Private/Political MEMO, MALEK TO TODD, 6/6/72
20
Return
Private/Political MEMO, MALEK TD ARMENDAREZ, ET. AL., 6/16/72
21
Return
Private/Politicalmîm) MALER TO ARMENDARIZ, ET AL, 6/16/72
22
Return
Private/Political MEMO, MALEK TO MAGRUDER, 6/16/72
23
Return
Private/Political MEMO, MALEK TO KAYSER, 6/14/72
24
Return
Private/Political LTR, MALEIC TO JENKINS, 6/15/72
25
Return
Private/Political MEMO, MALEK TO once, 6/1/72
26
Return
Private/Political MEMO, MALEK TO JONES, 6/1/72
27
Return
Private/Political MEMO, MALEK TO KAYSER, 5/25/22
28
Retain
Open
29
Return
Private/Political MEMO, MALEK TO KAUPINEN, 6/28/72
30
Return
Private/Political MEMO, MALEK TO MARUMOTO 6/28/72
31
Return
Private/Political MEMO, MALEIC TO GOLDBERG, 6/28/72
32
Return
Private/Political MEMO, MALEK TO PILIERO, 6/28/72
33
Return
Private/Political MEMO, MALEK TO GOLD BERG, 6/28/72
34
Return
Private/Political mEmo, MALEK TO GOLDBERG, 6/28/72
35
Return
Private/Political MEMO, MALEK TO BROWN FT AL, 6/28/72
36
Return
Private/Political NOTES, "MALEK- JSM RE PLAN., 6/26/[72]
Presidential Materials Review Board
Review on Contested Documents
Collection: H. R. Haldeman
Box Number: 314
37
Return Private/Political NOTES, MARIK 1) DICK SHRIUER..., nd.
38
Retain
Open
39
Return
Private/Political mEmo, FOUST TO mITCHELL, 6/6/72
40
Return
Private/Political NOTE/ATTACH, "UPDATE MEMO... 6/1/[72]
41
Return
Private/Political MEMO, MAGRIDER TO MITCHELL, 5/18/72
42
Return
Private/Political mEmo, COLSON TO MITCHELL, 5/26/72
43
Return
Private/Political MEMO, DAILEY TO STANS, 5/12/22
44
Return
Private/Political MEMO, ODLE TO MAGRUDER, 6/15/72
45
Return
Private/Political MEMO, PORTER TO MITCHELL, 5/9/72
46
Return
Private/Political NOTE/ATTACH, MAGRUDER TO HRH, 5/17/72
47
Return
Private/Political MEMO, SHUMWAY TO MITCHELL, 5/13/72
48
Return
Private/Political NOTE/ATTACH, MAGRUDER TO STRACHAN, 6/22/72
49
Retain
Open
50
Retain
Open
160
Retain
Open
161
Return
Private/Political MEMO, mAGius DER TO HRH, 6/13/72
COMMITTEE FOR THE RE-ELECTION OF THE PRESIDENT
1701 PENNSYLVANIA AVENUE NW
WASHINGTON D C 20006
June 27, 1972
(202) 333.0920
MEMORANDUM FOR:
FRED MALEK
JEB MAGRUDER
FROM:
KEN RIETZ
SUBJECT:
Summary of Press Coverage
for Youth Functions
Toward the end of May, two youth events were held which
received quite a bit of publicity: the Neighbors for Nixon/Tower
registration drive on May 20 in Dallas, Ft. Worth and Beaumont;
and the announcement of the formation of the Student Leaders for
the President on May 22 in Los Angeles. I thought you would be
interested in the publicity generated by these events:
NEIGHBORS FOR NIXON/TOWER (May 20):
May 19 - Ken Rietz was interviewed by:
Dallas Times Herald - clipping attached
WFAA Radio Station - aired May 19 (at least 3 times)
Dallas Morning News - clipping attached (two other
small articles taken from the press release are
attached)
KERA-TV (PBS) - aired May 19
KTVT-TV (Independent) - aired May 19
WBAP-TV (NBC) - news interview, aired May 19
KDFW-TV - Aired Crossroads '70s 30 minute talk show
on May 20.
-2-
May 20 - Press conference with Ed Nixon was attended by:
Dallas Times Herald - ran on May 20 (no clipping)
Dallas Morning News - ran on May 21 (no clipping)
KTVT and KDFW Television Stations - ran May 20
unidentified radio station - no feedback
May 20 - Registration drive was covered by:
KBAP-TV - Filmed young people going door to door,
aired on May 20
National Public Television covered the entire event
for a Sander Vanocur special on June 23.
BEAUMONT REGISTRATION EVENT - May 20 Celebrity Jock Mahoney
(Tarzan, Rangerider) attended this event in behalf of the
Young Voters for the President. He was covered by:
Television - Channel 6 (interview and actual footage
of him going door to door - no feedback)
Channel 4 (5 minute video tape - aired May 20)
Radio - KAYC (10 minute show)
KLVI (45 minute talk show)
Newspaper - Picture story appeared on May 21 in
Beaumont Enterprise (clipping being sent)
ANNOUNCEMENT OF STUDENT LEADERS FOR THE PRESIDENT - May 22
In attendance at press conference (no feedback on actual usuage,
although reports are that most media carried something):
Television: KTTV, KTLA, KNBC (NBC), KHJ, KABC (ABC), KCOP and
Theta Cable television
*We provided color film to the students' hometowns (10).
*We provided color sound film to 17 California stations.
Newspapers - Los Angeles Times (clipping attached), Los Angeles
Herald-Examiner (clipping attached), Christian Science
Monitor, UPI, and AP
*We provided to all hometown newspapers (of the
participants) with photographs and individualized
press releases (one clipping attached, no feedback
on others)
-3-
Radio - Radio News West (25 stations in Calif.), Mutual Broad-
casting (27 Calif., 50 national), KNX-CBS, KBVQ, KHJ,
KFI, KRLA, Western International News Service (30 stations)
*We made audio telephone feeds to 50 California stations
and to hometown stations in all national regions.
Pallas Morning
GOP Plans Big Pu
To Register Voters
Friday, May 19, 1972
5
4/13/72
The Ballas florning Nrms
Fort Worth Bureau
Politics
FORT WORTH -The
publican party is planning
Return
DI
Cost
Data
Intensive
in in re
ter vorers the Nov
ber general crion.
Austin Bureau
convention in San Antonio
IN THE lieutenant gover-
ing support to the Democrat-
sor-collector Reed Ster
AUSTIN-County chairmen
this week.
nor's race, Bill Hobby said
ic contince for president
told county commissio
if political parties have been
Signers 0 (the Briscoe en-
"I have always opposed
U.S. SEN. JOHN TOWER
Friday.
rged by Secretary of State
forced busing" in schools and
will parricipate in a special
Stewart said GOP too
Bob Bullock to get their esti-
dorsement include city man-
he denounced opponent
Wayne Connally for trying to
voter registration drive in
have asked him to COT
nates of June 3 election ex-
ager Scott McDonald of Dal-
raise this as an issue.
Dallas Saturday after mak-
300 persons to register
enses to him pemptly.
las, Mayors George Boyce of
Bullock said costs of the
Mesquire. William H. Larkin 1
Hobby also charged that
ing a fire ant inspection tour
ers. The assessor-coll
the "infamous Parr ma-
through Southeast Texas with
said they plan to begin
unoff should be less than the
of Waxahachie, Vernon
n.
Cowning of Lancaster, Joe
chine" had supported Con-
undersecretary of agricul-
rst primary because of the
nally in the first primary. He
ture J. Phil Campbell.
spected lighter vote. Fewer
Ramsey of Greenville, Bill
ian half the county chair-
Neu of Denton and John Gat-
cited Connaily's 4.017 votes
Tower and Camphell will
nen have returned their C.6.i-
in Duval County to 160 for
tour the Eagle Lake and
11 of San Antonio. More than
ates for the runoff. War-
Hobby. 74 for sen. Joe Chris-
Wharton area Saturday
200 city officials signed the
ants are issued on the basis
endorsement.
tie and 30 for Sen. Ralph
morning to inspect a special
( three-fourths the estimat-
Hall. Hobby also accused
fire ant eradication program.
d cost of holding the elec-
FRANCES FARENTHOLD,
Connally of signing the
The voter registration
ion.
Briscoe's opponent. talked of
"scandalous" Sharptstown
drive in Dallas is being spon-
After the election, pay-
taxes on a hedgehopping air-
banking legislation SO it
sored jointly by the Com-
nents are made on the basis
plane tour from Denton to
could come up in the Scnate.
mittee to re-elect the Presi-
of a sworn statement plus
Texarkana and Tyler. She
Connally charged Hobby
dent, Texans for Tower and
ancelled checks.
promised to exercise frugal-
with fonce-straddling on
the state Republican parry.
ity iin government, and to
school busing, support of par-
Tower will appear at a cnf-
DOLPH BRISCOE'S head-
seek taxes on corporate prof-
ty nominces for president
fee for workers in the voter
juarters announced endorse-
its if more revenue is need-
and other questions. The can-
registration "blitz" at the
nent of the gubernatorial
ed. She said no tax increase
didate quoted from Hobby's
Promenade Shopping Center,
andidate by a number of
would be levied on individ-
newspaper, the Houston
Beltline and Coit Road. Also
ity officials attending their
uals or homeowners.
Post, as saying the ony cir-
participating in the ceremony
cumstance under which Hob-
will be Edward Nixon. broth-
by would support Richard
er of the President, Dallas
Nixon for president this year
Congressman Jim Collins and,
is if George Wallace won the
Robert Fuller, television star
Democratic nomination.
star.
Labor's Committee on Po-
Saturday night Tower will
litical Education endorsed
attend the Dallas gridiron
Hobby on the basis of pledg-
dinner.
Morning
liws 5/20/12
Dallas Times Herald
Nixon younn error
claimed success
President Nixon is not about per cent of the mock elections
to concede anything on the so-
and conventions that have
called "youth vote," says Ken
been held at colleges and high
Rietz. national director of the
schools."
Young Voters for the Presi-
What has Nixon got to offer
dent.
the young?
Sinatra
"A decision was made to go
"We are running on the
after the youth vote. got
President's record, whether
sings one
25 million new voters and to
it's an older person or a young
sit back and say we can't get
person," Rietz said. "We are
for Agnew
any of them is pretty ridicu-
stressing the President helped
lous," Rietz said.
the 18-year-old get the vote.
that he endorsed it as a candi-
He was in Dallas Saturday
BALTIMORE (UPI)-Sunger
for a voter registration drive
date and signed it into law.
-Dallas News Staff Photo.
Frank Sinatra came out of a
in behalf of Nixon and Sen.
"He is ending the draft and
en Rictz
"What
14-month returement Friday to
John Tower.
has put in a lottery system
e're trying to do is in-
sing at an extravaganza honor-
He said in the 10 months
which affects every single
de young people in a
ing Vice President Spiro T.
since the Young Voters cam-
young American. The Presi-
Agrew.
paign was initiated "we have
dont's winding down of the
eaningful way.
"I feel like haven't worked
been more successful than
war has been a very popular
1 years, Sinatra told the
issue with them.
President's Forces
anybody ever thought we
lack-tic audience at the state
would be."
"A third of the White House
tepublican fund-raiser "A Sa-
President Nixon, he claimed,
staff is under 30 years old and
ite to Ted Agnew Night.'
had more youngsters working
most of the young people are
beek Young Voters
Sinatra retired March 23,
for him in the New Hampshire
in key positions, not just mes-
971, and had not sung in pub-
primary "than McCarthy in
sengers."
c since. Sinatra said back-
By CAROLYN BARTA
1968 or McGovern in 1972."
Rietz said alothough college
many of these new voters are
tage following the perform-
"The President has won 90
campuses are tough grounds to
Ken Rietz, the man who
going to vote in November,
nce that this was his last
plow for the President, sur-
ccessfully engineered a
Rietz said, but he noted that ublic song. even at Republi-
.*
veys show him leading other
nning U.S. senatorial cam-
Nixon is running ahead in
an fund raising occasions.
hopefuls, including George
ign in Tennessee two years
Tailoring a rendition of "The
McGovern, the Democratic
college
polls
and
success
ady is a Tramp" from the
frontrunner of the moment.
0. partly by involving
upg people. is now mar-
may depend on how many of show "Pal Joey," Sinatra paid
Surveys also show most
aling the youth vote for
the young people are regis- ribute to the former Maryland
youngsters are going along
esident Nixon,
tered.
governor.
with the President's bombing
National director of Young
"He has the gall to call the
Thirty per cent of the eligi-
and mining decision in Viet-
ters for the President.
press a mess, that's this gen-
nam, at least for the "short
ble new young voters are tleman He's champ.'
term."
212 is going after the 25
now registered. Rictz expects
llion new voters in the 18
But he emphasized nobody
21-year-old range-firs: to
that number to reach 60 per
on the Nixon team was "fcol-
cent by election day. which is
ish enough" to believe Nixen
t them registered and SPC-
would remain as popular as he
d convince them to vote
the national average of all
is now if the Vietnam situa
Nixon and get involved in
voters.
tion deteriorated.
campaign.
Now on Icave of absence
"If the situation is real bad
'No one can predict Fow
from the advertising public
in November the President is
in trouble with all voters, not
relations firm of Allison. Tre-
just young voters," Rictz said.
leaven and Rictz, the 30-
year-old Rietz was campaign
manager for Bill Brock in
the Tennessee contest for
U.S. Senate in 1970.
He is in Dallas to help kick
off a giant voter registration
blitz Saturday, which begins
at 10 a.m. at Promenade
Shopping Center. More than
300 volunteers will be sworn
in as deputy registrars for
the 1-day drive.
Angle
Hurris
ER- of 05/24/72
A-12. THE SAN DIEGO UNION
Nixon Supported
By College Group
Son Diego Union Staff Dispotch
SACRAMENTO - Lt. Gov. release of American prisoners
Ed Reinocke, saying protesters
of war.
against President Nixon's deci-
Juel Piasta, student president
at the University of San Fran-
sign 10 mine Halphong harber:
cisco. announced formation of a
were not representative of the similar group. Student Leaders
majority, yesterday introduced for the President.
leaders of Students for Peace in
NIXON'S TRIPS CITED
Vietnam to a press conference.
Piasta said Mr. Nixon, "by
He- said the newly formed
going to China and Russia has
group was typical of a majority
gone farther than other Ameri-
of the nation's students who
can presidents toward building
have "demonstrated they're
the structure of peace."
tired of violence. tired of pró-
He said student presidents at
test for the sake of protest.
East Los Angeles College. Call-I
1,000 SIGN PETITION
fornia State College at Fuller-
A spokesman for about 40 stu-
ton. Pepperdine University and
dents accompanying Reinecke
others will visit California
- Steve Block, a freshman in
campuses "to speak to stu-
dents, 10 try to organize them"
international studies at the Uni-
in support ni the Nixon admin-i
versity of California at Davis
istration's Vietnam policies.
said about 1.000 students on his:
Bill Feeney, another UC Davis
campus signed a petition sup-
freshman. said antiwar stu-
porting Mr. Nixon's Victnam
dents utilizing "sensational tac-
ties" have garnered more head-
policies, and that copies of the
lines from the nation's medial
petition were being sent to all than these who quietly support
other campuses in the state.
the President.
The student group. Block "But remember." he said,
said, "organized 10 openly sup- "the 1,000 students who signedi
port the President for ins ac- petitions at CC Davis were 800
tions for obtainment of a sin- more than the 200 who sat on
cere peace."
the railroad tracks" recently in
"We.do not advocate war, he a student-organized demonstra-
added.: "We feel President Nix- tion to delay trains.
on's recent offer to the North:
Vietnamese was fair and real
sonable, and should be accept-
ed."
Block said U.S. military 3C-
Lions against North Vietnam
were accompanied by a "gener-
ous" peace offer - withdrawal
of all American troops four
months after a cease-fure and
Reinecke,
Students
feet in Sn6dgrass Slough south of the
Elliott Ranch property - is proof of
For Nixon
navigability.
SF chronicing
Sac
ER
gy
SSacramento 5/24/72
About 30 students and
Students Who
Lieutenant Governor Ed
Reinecke announced a
statewide petition dirve
Back Nixon 5/23/22
yesterday to show that
many students support
President Nixon's Viet-
nam policy.
Policy Speak
Displaying about 1000 sig-
natures of students backing
Representatives of two groups of
Mr. Nixon, Steve Block, a
students supporting President Nix-
Democrat and a student at
on's policies in Indochina held a news
the University of California,
conference today in the Capitol, seek-
Davis, told newsmen he
ing "to dispel the myth that all stu-
thought Mr. Nixon's last
dents are against the President."
peace offer was "very gen-
erons" and called on U. S.
They conceded they have an uphill
citizens to unite behind the
fight. But Joe Piasta, student body
president.
president at the University of San
"We do not think dissent is
Francisco and representing the "Stu-
wrong," he said, "hut the
dent Leaders for Nixon," argued:
more dissent the less the
"The only thing students are unani-
chances are for peace in
mous on is that they want peace in
Vietnam."
Vietnam." He predicted Nixon will
Block, who initiated the
get a large number of student votes,
petition drive last week. said
contending that when students go to
despite "peer pressure" that
the polls in November "in the last
makes students "afraid to
analysis, they will judge him (Nixon)
talk against" protest leaders
on whether peace has arrived, not on
he has found that many stu-
the mining of Halphong Harbor or
dents support the President.
the invasion of Cambodia."
The students formed a
new group called Students
Steve Block, a student on the Davis
for Peace in Victnam to col-
campus of the University of Califor-
lect the signatures from Cal-
nia and a representative of "Students
Mornia compuses.
for Peace In Vietnam." said be and
"It's pretty hard to get
others have circulated petitions sup-
(news) coverage if you don't
porting Nixon and have guthered 1,-
sit on railroad tracks or tern
000 signatures on the Davis campus
over a few ears," Chick
alone. He said plans are under way to
said. Nonetheless, he said
circulate the petitions on other cam-
there was widespread sta-
puses.
dent support for Mr. Nixon's
But, he added, it is difficult to get
policies.
press coverage at Davis "unless we sit.
"Students on entiplises to-
on the railroad tracks or turn over
day are demonstrating that
cars."
they are tired of violent pro-
test," said Reinecke, who
arranged the news confer-
ence.
United Press
Metro Page
The Sacramento Union
Wednesday Morning, May 24, 1972
Page A3
Assist From Reinecke
Two Campus Movements
Back Nixon Peace Plan
By JACK WOODARD
committee, headed by USC student body
Tim Brockman, East Los Angeles Col-
Political Writer
president Kent Clemence.
lege student body president and a former
Piasta said the committe backs both
helicopter pilot in Vietnam. said the
With an assist from Lt. Gov. Ed Re-
Nixon's foreign policy and his domestic
Nixon administration's coals are just
Inecke, leaders of two campus move-
programs, including revenue sharing. the
He said the President wants only an
ments in support of President Nixon's
18-year-old vote and draft reforms.
honorable peace and to guarantee the
Vietnam peace plan met the press Tues-
'We'll speak to students on our cam-
right of self-determination of t.e people
day in the Capitol.
puses and urge them to vote for President
of South Victnam.
"We had to do something drastic to get
Nixon," he said.
Several of the students complained of
on the news," explained Steve Block, a
Block and Fency said they hope to ex-
systematic bias by the news media to-
University of California at Davis student.
pand the petition drive in support of
ward those who commit acts of violent
when asked why Reinecke's help was
Nixon's peace proposal to other campus-
protest and said campus newspapers are
sought.
es.
radically oriented.
"We didn't want to pop a fire hydrant
"We do not advocate wor. but we think
or sit on the railroad tracks.
President Nixon's peace offer IS most fair
TIM MORGAN, a student senstor at
Block and fellow UC-Davis freshman
and should be accepted." said Block. "We
UC-Davis. said the Cal Assie newspaper
Bill Fency. both Democrats. are organiz-
do not feel dissent is wrong. but now it
there is "devoted 100 per cent to violent
ers of Students for Peace in Victnom.
may jeopardize chances for peace.
antiwar protesters.
Also represented at the news confer-
A student senator from UC-Derkeley
ence arranged by Reinecke was Student
FENEY SAID Nixon's plan was
echood the complaint and said ".. 15 at
Leaders for the President. a nationwide
"drawn to put a quick end to the war. not
most impossible to fet elected tastudent
committee formed Monday in Los Ange-
as a means to escalate or expand it." He
office if you support Pressdent Name
les.
added that dissenters are civing and and
They said their only hope ni forning the
comfort to North Victnam and Red China
UC papers to give non-radicats equal
JOE PIASTA, student body president
About 40 students. including members
treatment is by means of appeals to " C
of the University of San Francisco, 15
of the student senates at UC-Davis and
media boards that govern the compus
western region representative on the
UC-Berkeley, attended the gathering.
publications.
FYI: Teri ann from 6. Carton
Dallas Morning news
,Thers
5/24/72
Students Back
5124
Nixon Campaign
LOS ANGELES (Sp.) -
Eleven student body presi-
dents representing 10 regions
throughout the nation an-
nounced the formation of
Student Leaders for Presi-
dent Committee. Th commit-
tee will thelp organize cam-
pus support for President
Nixon's re-election cam-
paign.
Committee chairman Kent
Clemence, president of the
University of Southern Cali-
fornia student body. pledged
"a vigorous effort to get the
President's message to the
American students and mobi-
lize maximum support for
him on every college campus
in the United tates."
ccry =2 =
National group formed
Thursday, May 25, 1972
The Grattle Times A 11
U. W. student is Pro-Nixon leader
Ralph Anderson, former
The committee was
mestic policy problems and
lege Republicans.
University of Washington
formed Monday in Los Ange-
he is the best man for the
A political-science major,
student-body president, is
les. Anderson will serve as
job."
Anderson hopes to go into
one of 11 national student
the committee's representa-
Anderson said he Is work-
law. He is a senior.
leaders who have formed the
tive for the Pacific North-
Student Leaders for the
ing to set up a local organi-
The committee's national
west.
President Committee to help
Anderson said the Presi-
zation that will embrace
chairman is Kent Clemence,
organize campus support for
dent has "exhibited great
young people, 18 to 25, and
president of the student body
the re-election of President
proficiency and courage in
not just collegians. He is
at the University of Califor-
Nixon.
dealing with foreign and do-
president of the U. W. Col-
nia.
$
A Los Angeles Herald-Examiner, Tuesday, May 23, 1972
A-11
Herald-Examiner Photo
PRESIDENT NIXON'S RE-ELECTION BOOSTED BY 11 COLLEGE STUDENT BODY LEADERS
Claim that all the students' were against the President's policies is labeled 'hogwash'
STUDENT LEADERS BOOST NIXON
President Richard Nixen's hody president at the University Nixon is "moving to meet ourltens to them."
re-election has been given a of Washington, said h? is im-
domestic needs," and Roger
L. Patrick Mosher. 2. of the
boost by 11 college student bods pressed with Nixon's domestic
leaders from across the coun- and foreign policies.
Lee, 22, of the University of Al-
University of Texas. said the
try, who said there is much Gregg Adams, 20, of Wabash
abama, said the people of the
President's stands on economic
more backing for the Chief Ex- University in Indiana. said he
South realize the President "lis-
controls impress him.
ecutive on the nation's campus--agrees with the President's for-
es than most people realize.
(eign policies, while Jeff- Wis-
The young leaders, who said well, 21, of the University of
they have the backing of more
Wisconsin, saw the trip to China
than 100 student leaders across
as a stroke of "diplomatic gen-
the nation, outlined their rea-lius."
sons for supporting the Presi-
Mark Tulis, 21, of Brandeis
dent during a news conference
University, said the President is
yesterday at the Los Angeles
presponsive to the needs of
Press Club.
Americans," and Joe Plasta, 20.
Kent Clemence, 22. student nf the University of San Fran-
body president at the Universityleisco, lauded the President's
of Southern California, sandiforeign and domestic stands.
claims that "all the students" Bruce Bishop. 20. of Old Do-
were against Mr. Nixon's poli- minion College in Virginia, said
cies were "hogwash" and that!
there was "strong" support for
the President at USC.
John Ramay. 22, student body
president at South Dakota State
University, said a recent mock
election on his campus in the
home state of Sen. George Mc-
Govern was won by President
Nixon.
Raiph Anderson. 11, It. student
6
June 5, 1972
MEMORANDUM FOR:
PAUL JONES
FROM:
FRED MALEK
SUBJECT:
Progress Report on Fund-Raiser
At our meeting tomorrow afternoon, I would like you to present in compre-
hensive and concrete form the following-for at review:
1. Report on sales. This should include:
-- Cash in hand
-- Firm Commitments. This should include who the com-
mitments are from, when the cash is expected, and who is
responsible for following up to make sure the commitments
are met.
-- Further efforts that can be made in the next few days to
gain more commitments and sales.
-- Your best current projection of total sales and attendance.
2. Program. You should be prepared to lay out the final recom-
mended program including the participants, times for each participant,
and entertainment.
3. Costs for the Event. Here, I would like to see a complete break-
down of all costs including the cost per dinner, the cost we will bear
for the Friday reception, any travel and expenses we are bearing for
participants, and the cost of any entertainment that is planned,
4. Public relations plan for the event. Here, you should lay out all
actions that are planned to get maximum publicity for the event itself,
including press releases, press attendance at the event, and all follow
up action.
5. Your complete plans for the announcement and publicity on the
National Black Committee for the Re-Election of the President. Here,
you should show all those you plan to announce, together with their
affiliation and home town, the clearances you have made on each of
them, and leading alternates who were considered but are not planned
for inclusion. You should also show here the total publicity plans for
ensuring maximum mileage of the announcement of these prominent
supporters of the President.
- 2 -
As far as I am concerned, the total planning for this entire event has been
rather haphazard. I intend for the meeting Tuesday afternoon to be well
prepared for and conclusive. Please ensure that all those whom you feel
are necessary are included in the session because I want to come away
from the meeting with definite decisions on each of the above areas.
bec: Jeb Magruder
John Clarke
&
June 5, 1972
MEMORANDUM FOR:
ROB ODLE
FROM:
FRED MALEK
SUBJECT:
Staffi ng
Dan Piliero does not have an administrative assistant in his budget.
Consequently, I do not feel we can approve this addition. He will
simply have to get along using his secretary as a part-time secretary
and part-time administrative assistant. If he truly needs help, we
should then help him find a suitable volunteer.
With regard to Larry Goldberg, I do not feel we should question
whether he needs a replacement for Beryl Cohen. He is authorized
two girls in that office, I feel his performance to date has been good,
and I see no reason to deny him a second girl. The fact that Beryl
felt underutilized is more due to her desire for higher level work
rather than a lack of secretarial and clerical work.
June 6, 1972
MEMORANDUM FOR:
DAN TODD
FROM:
FRED MALEK
SUBJECT:
Coordination of Aging Efforts
The attached memo from Bud Evans on the above subject is quite en-
couraging, and I thought you would be interested in it. Is it really
working as Bud suggests? I was quite disappointed by the results of
your breakfast meeting last week. Perhaps we should have another
one, but this would be good only if it could be clearly understood that
it was my meeting rather than Flemming's. Arthur simply does not
seem willing to knock heads together and get to the core of the problems,
and I am somewhat reluctant to take over the meeting. Ifeel the need
to have a meeting and get into all the communications and public re-
lations aspects - as well as the substance. What do you think? I
would also be interested to know what follow up has taken place on the
substantive material discussed at the breakfast last week.
Attachment
June 16, 1972
MEMORANDUM FOR:
ALEX ARMENDARIZ
BERNIE DeLURY
LARRY GOLDBERG
PAUL JONES
PAUL KAYSER
RICHARD McADOO
FRANK NAYLOR
KEN RIETZ
CHUCK SHEARER
DAN TODD
JOHN WIRTH
CLAYTON YEUTTER
FROM:
FRED MALEK
SUBJECT:
Registration Drive
As a pilot program to bink off the registration drives, a one-day
registration blits is being held in Joliet, Illinois (near Chicago) on
Saturday, June 24th. Given the importance Mr. Mitchell is placing
on thispproject and the key role you will be expected to play in the
overall implementation, I think it would be quite worthwhile for at
least one field representative from each Voting Bloc to be present
to observe this particular blitz. Hopefully, it will serve as a proto-
type for our future registration efforts, and, therefore, what you
learn could prove quite beneficial.
This could be done with a minimum drain on the time of the attendee
since you could fly into Chicago Friday night and fly out Saturday night.
Al Kaupinen will furnish further details. Please let me know who, if
anyone, from your staff will be in attendance.
June 16, 1972
MEMORANDUM FOR:
ALEX ARMENDARIZ
BERNIE DeLURY
LARRY GOLDBERG
PAUL JONES
PAUL KAYSER
RICHARD McADOO
FRANK NAYLOR
DAN PILIERO
KEN RIETZ
CHUCK SHEARER
BILL STOVER
DAN TODD
JOHN WIRTH
CLAYTON YEUTTER
FROM:
FRED MALEK
SUBJECT:
Field Reports
This memo is to confirm our discussion on field reports at a recent
staff meeting. Briefly, I would like each of you to dictate a short
field report each time you or one of your fieldmen visit a State. This
report should be forwarded both to me and the appropriate Political
Coordinator for his information and use. As we discussed, most of
you are already doing this. Therefore, it should not be too much of
a burden to you or your fieldmen, and it would be quite helpful to the
Political Coordinators.
bcc: Harry Flemming
Al Kaupinen
Bob Mardian
Don Mosiman
Clayton Yeutter
Fred LaRue
22
0
June 16, 1972
MEMORANDEM FOR:
JEB MAGRUDER
FROM:
FRED MALEK
SUBJECT:
Training Sessions in the
States
As Bob Marik may have mentioned to you, I am quite skeptical about
the value of the training sessions that he has proposed. I do not feel
so strongly about it as to try to talk you out of it or to change any
decision that John Mitchell has reached. However, in view of my
skepticism regarding the value of the program, I would appreciate
your not using any of Ken Rietz' or the Youth staff's time on the
program. I feel strongly that his other tasks carry a much higher
priority.
ect Bob Marik
June 14, 1972
MEMORANDUM FOR:
PAUL KAYSER
FROM:
FRED MALEK
SUBJECT:
Business & Industry City
Chairman's Guide
In preparation for the meeting we were supposed to have had with John
Mitchell this morning, I read through once again the City Chairman's Guide.
Since this is the cornerstone of your program, I wanted to provide you with
some specific suggestions related to its contents. Overall, I think it is
excellent and will be a first-rate tool in helping the City Chairmen do their
jobs. My specific suggestions follow:
1. Chapter III. Organization. The organization as described and
shown in the chart differs from the policy for these groups. The policy is
that the State Chairman of any Citizens Group reports on a direct line to
his Nixon Chairman and on a dotted line to his programmatic manager in
Washington or in this case the Regional Chairman. The same holds true at
the City level where the Citizens City Chairman reports on a direct line to the
City Nixon Chairman and programmatically to the State Business Chairman.
2. Chapter VL Political Liaison. It is good that you ask each City
Chairman to maintain a cooperative relationship with the City's Nixon Chair-
man and the City Republican Chairman. However, again, as pointed out above,
he should actually report to the City Nixon Chairman if we are to maximize
his utilization in the campaign and conform to our policies. I don't know how
you can make this change at this point without facing open rebellion from your
people. Maybe we can't address it frontally - but should subtly and slowly
steer things in this direction. Also, I think it is misleading to give the Repub-
lican organization equal billing with the Re-Election Committee. Republican
organizations in most of these areas are relatively moribund and are, in fact,
operating as subsidiaries of the Nixon organization.
3. Chapter X. Approaching the Employee. On the second page you
mention that basic Administration accomplishments on an industry-by-industry
basis will be made available. I think this is an excellent idea. I assume that
you mean here that we are preparing tailored issue sheets where we can high-
light why it is in the company's and the employee's self-intemest to support
the President. As you know, I feel this one of the most important elements of
the program, and I think it is critical that we push hard to get this kind of com-
munication forcefully conveyed in as many companies as possible. This is
especially true in the key States and in those industries within the key States
where we have a particularly strong or compelling story to tell (e.g., textiles
and aerospace vis-a-vis McGovern).
- 2 -
4. Chapter XL Approaching the Stockholder. This again to my mind
is one of the most important parts of your program, and I think the ideas
expressed are excellent. Here again, we should be able to use issue sheets
that discuss the advantages of the President's position to that particular
industry and company as contrasted to McGovern's positions. If McGovern
is the candidate, the future of many of these companies chuld depend on the
election's outcome, and they should surely make this clear to their stock-
holders.
5. Chapter XII. Youth in Business. The idea of getting youth from
the various businesses involved is excellent. However, in the third paragraph,
you give the Republican organization and other Nixon supporting groups equal
billing with the Committee for the Re-Election of the President (CREP). In
fact, we should target all volunteers to CREP as this is the only organization
of real meaning to us in the campaign.
6. Chapter XXIII. Volunteers. Here again, you suggest the referral
of volunteers to either CREP or the regular GOP organization. As noted
above, volunteers should be sent only to CREP and not thethe regular GOP
organization.
7. Chapter XXIV. Get Out the Vote. I am not sure I agree with the
premise that we should get every employer to seek 100% registration and
100% voting by his employees in a given company. In a company with heavy
minority or other blue collar representation, this could work to our dis-
advantage. I am sure that you would agree that we should be selective in
the way we handle thispparticular aspect and try to ensure that there is a
heavy leaning toward Nixon in this kind of a drive.
As mentioned earlier, the Guide in my opinion is excellent. The above sug-
gestions will, I hope, be of some help.
bcc: Jeb Magruder
Cliff White
Chuck Shearer
June 15, 1972
Mrs. Elaine Jenkins, President
One America, Inc.
1330 Massachusetts Avenue, N. W.
Washington, D. C.
Dear Elaine:
It was R pleasure to see you again at the fantastic fund-
raising dinner on Saturday night. It was a huge success, and
we appreciate your participation.
I have heard great reports on your participation in the
National Black Women's Political Leadership Caucus, and I
wanted to take this opportunity to congratulate you for your
fine performance. Your keynote luncheon speech was evi-
dently the highlight of the caucus, and we are grateful for
your continued support and contributions.
Let me also take this opportunity to congratulate you
on your election as First Vice President of the National Black
Women's Political Leadership Caucus and your appointment as
Convention Chairman. I cannot think of anyone better suited
to provide leadership to this important effort.
Sincerely,
Frederic V. Malek
Special Assistant to the President
FVM:jl
June 1, 1972
MEMORANDUM FOR:
ROB ODLE
FROM:
FRED MALEK
SUBJECT:
Staff for Special Ballot Division
I have authorized Dick McAdoo to hire the following people:
1. John Sawicki as Western Fieldman at $1, 632 per month.
(This is his current rate of pay.) He will come on board
around June 15th.
2. Biff Barnard as Eastern Fieldman at $1,250 per month.
He will report around June 25th.
Both of these people fall within the budgetary limitations for the Special
Ballots Division (formerly called Transients), and Dick will contact you
to make specific arrangements.
Also, Dick will require some additional help on research for his program.
He desires to contract with Ann McGlone for a maximum of 6 weeks at
$225. 00 per week. I feel this is appropriate, and he will request this
be done through a purchase order.
June 1, 1972
MEMORANDUM FOR:
PAUL JONES
FROM:
FRED MALEK
SUBJECT:
Field Organization
In your last weekly activity report you mentioned that you had again
written to the Nixon State Chairmen asking them to identify and
select their Black State Chairmen. I would hope in the key States
that you aren't necessarily waiting for them to act, but are out
identifying candidates on your own. Obviously, you wouldn't want
to finalize a selection without the concurrence of the Nixon Chairman,
but the point is that it is important for you to take the initiative in
the key States.
May 25, 1972
MEMORANDUM FOR:
PAUL KAYSER
FROM:
FRED MALEK
SUBJECT:
Business Political Activities
Mr. Mitchell passed on to me his feeling that Wisconsin has a quite
effective program in operation for gaining the businessmen's involve-
ment in Republican politics. It is, evidently, a sort of businessmen's
COPE. You may already know about such a program, but Mr. Mitchell
felt it was worth looking into to consider its applicability to your own
efforts. John MacIver, the Wisconsin Chairman, is involved and could
provide more information if you desire it.
June 28, 1972
MEMORANDUM FOR:
AL KAUPINEN
FROM:
FRED MALEK
SUBJECT:
State Chairmen Meetings
Thank you for your response to my memo on the State Chairmen
meetings. Let me respond to the two questions you raised. The
outline of what the Directors will use for talking points is really
provided by the Compendium. The State Directors will, of course,
have read the Compendium, and the purpose of the sessions will be
to discuss its content, how it might apply to that particular state,
and what type of activities would seem desirable in the state.
I agree with you that the planned activity in Rhode Island and
Massachusetts is not absolutely essential, and it would easily be
eliminated. Our feeling, however, was that it would be wrong to
completely exclude Massachusetts and Rhode Island from any
Citizens activity. We have, therefore, selected several groups that
could easily implement programs in these states. It is not antici-
pated that there would be any major level of activity, but we did
not want to completely leave them out of consideration.
June 28, 1972
MEMORANDUM FOR:
BILL MARUMOTO
FROM:
FRED MALEK
SUBJECT:
Your Public Appearances
Your July schedule is entirely too heavy with external activities.
Please try to minimize your participation in the various conferences,
particularly those that are scheduled in D. C. Once again, let me
make the point as strongly as possible that you are not going to help
the President by politicking at conferences. Let's let our Spanish
speaking appointees and campaign people do that. Your maximum
contribution is going to come from the planning of activities and
the programming of others to carry out these activities.
&
June 28, 1972
MEMORANDUM FOR:
LARRY GOLDBERG
FROM:
FRED MALEK
SUBJECT:
Jewish Voter Registration
Efforts
I am glad Mike was able to participate in the Joliet Pilot Project. I
want to make several comments regarding conclusions drawn in his
memo on this project.
First, I would agree with both of you that generally speaking a voter
registration blitz in Jewish neighborhoods is not practical or advisable.
On the other hand, in selective areas door-to-door canvassing could
be an excellent tool for voter identification, distribution of literature,
and demonstrating to the Jewish people that the President, along with
other Jews, is taking the Jewish vote quite seriously. The idea of a
pilot project in Philadelphia might make good sense in this regard.
On the subject of Cuban Jews in Florida, I really don't see the potential
in your spending any time on this. First, a great majority of those
Cubans eligible to vote already are committed to the President. Secondly,
Alex Armendaria does have some efforts planned for the Cuban com-
munity. Consequently, I think it is a low pay-off area for your efforts.
June 28, 1972
MEMORANDUM FOR:
DAN PILIERO
FROM:
FRED MALEK
SUBJECT:
National Advisory Committee -
Lawyers for the President
In putting together your recommended list for the National Advisory
Committee, please be sure not to include attorneys from the major
Democratic law firms. These would include Covington and Burling,
Arnold and Porter, and to a lesser extent Wilmer, Cutler, and
Pickering. These are by and large Democratic establishments, and
their presence on the Committee could prove embarrassing.
0
June 28, 1972
MEMORANDUM FOR:
LARRY GOLDBERG
FROM:
FRED MALEK
SUBJECT:
Cross-Over Democrat
Store Front in Miami Beach
My reaction to your proposal is mixed, but on balance, negative. I
can see the advantages that you state in your memo of emphasizing
divisions in the Democratic Party and enlisting the aid of many
potential Democratic workers. I am afraid, however, that this
store-front could become a real target for the long hairs in Miami.
Also, I am afraid that the passing out of literature to Democratic
delegates could really backfire. Thus, I feel on balance that the
possibility of negative public reaction along with the possible vol-
atility that could arise would negate the value of the project. There-
fore, I do not think we should pursue it.
0
June 28, 1972
MEMORANDUM FOR:
LARRY GOLDBERG
FROM:
FRED MALEK
SUBJECT:
The Attached News Article
The report in the attached news article is completely accurate. I am
sorry that you were not informed of this. For the most part, liaison
on this sort of thing should be with Howard Cohen. By copy of this
memo. 1 am asking Howard to get & copy of the letter for you.
Howard, and possibly you, should confer with Lew Engman and Ed
Harper regarding the desirability of making the subject of the article
a campaign plank. In addition, 1 would suggest that you and Howard
work together to decide how best to distribute the letter to ensure the
maximum impact on the Jewish community. In this regard, however,
I would caution you to take another look at Teeter's polling analysis.
It would seem to me from these polls that the issueoof aid to non-public
schools cuts both ways with the Jewish constituency. However, I will
rely on your judgment for a final determination on this.
Attachment
CC: Howard Cohen
June 28, 1972
MEMORANDUM FOR:
BOB BROWN
HOWARD COHEN
BUD EVANS
BARBARA FRANKLIN
BILL MARUMOTO
FRANK NAYLOR
JOHN WIRTH
CLAYTON YEUTTER
FROM:
FRED MALEK
SUBJECT:
Surrogate Plans
In our meeting on June 19th and in my follow up memo, I enumerated the
major media centers in each key state. It has now been suggested that
other cities also be included in the appearance schedules - particularly
for surrogates not capable of drawing state-wide attention. Obviously,
many of your surrogates fall into this category.
Therefore, in completing your plans, in addition to the major media centers,
you should include a number of other cities as appropriate. Those additional
cities that have been suggested are covered below for your consideration.
California
Missouri
Pennsylvania
Santa Barbara
St. Joseph
Allentown
Bakersfield
Springfield
Scranton/Wilkes
San Jose
New York
Barre
Illinois
Syracuse
Texas
East St. Louis (tri cities of Rock
Ohio
Amarillo
Island, Moline, and Davenport)
Dayton
Wichita Falls
Decatur
Youngstown
San Antonio
Peoria
Canton
El Pase
Rockford
Toledo
Wisconsin
Michigan
Oregon
Green Bay
Muskegon
Pendleton
Sheboygan
Grand Rapids
Roseburg
Eau Claire
Saginaw
Medford
La Cross
Flint
Klamath Falls
Wausau
cc: Alex Armendariz
Larry Goldberg
Stan Scott
Mike Balzano
Paul Jones
Dan Todd
Des Barker
Ken Rietz
malea - J8M re plan
0
6/26
Camp Stra -
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to ball off trespond on soure
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Committee for the Re-election of the President
MEMORANDUM
May 29, 1972
CONF IDENTIAL
MEMORANDUM FOR:
THE HONORABLE JOHN N. MITCHELL
THROUGH:
FROM:
ROBERT JEB S. MAGRUDER H. MARIK am
SUBJECT:
Planning Schedule
This memorandum is to document the schedule you set out in the
last Strategy Group Meeting, for developing campaign plans for
the states. The schedule is as follows:
1. The State Chairman's Organizational Manual to be sent
out as soon as possible, with re-drafted letter from you.
2. Demographic information, for inclusion in the notebooks,
to be sent to the State Chairmen, as soon as it is compiled from
the RNC and our Research Department.
3. Compendium of Re-election Committee programs to be
completed by June 3, to be sent to State Chairmen, with cover
letter from you, early in the week of June 5.
4. Regional orientation meetings to be held during the last
two weeks of June. Purpose is to thoroughly acquaint the State
Chairmen with the programs which might be implemented in their
state. Program Directors from 1701 would take part in these
meetings. Plans would also be discussed for in-state training
workshops on "nuts and bolts" campaign activities. These work-
shops would be coordinated by the Washington Re-election Committee.
5. After the regional meetings, the State Chairmen would work
with the key staff members within the state and their political
coordinators to develop campaign plans for each state, including
both the programs coordinated from Washingtn, and the registration,
voter identification and get-out-the-vote programs at the local levels.
These plans would be completed as soon as possible, and all before the
end of July.
CONFIDENTIAL
- 2 -
6. The Program Managers at 1701 would proceed to develop
their plans in detail, and to begin on long lead-time tasks.
They would be notified immediately if decisions were made to add,
delete or substantially alter their proposed activities in any
state, as a result of the process described in steps 3, 4 and 5
above.
7. When the state plan has been developed and agreed to by
the State Chairman and the political coordinator, and reviewed
by you, the Planning Division will draw together the detailed
plans for all campaign activities involved. The total Victory
Plans for every state will be completed and submitted to you
by the date of the Republican National Convention.
Recommendation
That you confirm that the schedule outlined above reflects your
decisions regarding the planning process for the general campaign.
Approve
Disapprove
Comment
CONFIDENTIAL
Committee for the Re-election of the President
MEMORANDUM
June 12, 1972
MEMORANDUM TO: MR. JOHN N. MITCHELL
THROUGH:
JEB S. MAGRUDE
FROM:
JON A. FOUST
SUBJECT:
Springfield, Illinois, Grand Opening
Team '72 Rally - Anaheim, California
SPRINGFIELD GRAND OPENING
The grand opening of the Illinois Downstate Headquarters at noon on Friday,
June 2, was a street rally complete with two bands, a balloon rise, and
Nixonettes. Counselor Donald Rumsfeld, Governor Richard Ogilvie, Congress-
man Paul Findley, Tom Houser (Illinois State Campaign Chairman), John Henry
Altorfer (Downstate Campaign Chairman), and two celebrities, actor Jock
Mahoney and actress Terry Moore, participated in the event.
We received excellent media coverage including front page stories in both
a.m. and p.m. papers on Saturday and excellent play on both the early and
late evening newscasts on the three local television stations Friday night.
The event ran through the noon hour and we had from 300-500 people there
during the program. From all reports Mr. Rumsfeld, Mr. Houser, Mr. Altorfer,
and the local organization were extremely pleased with the event.
Total cost, which included expenditures for crowd-building and publicity,
was about $4,000.00.
TEAM '72 RALLY
The Team '72 rally, co-sponsored by the Orange County Republican party
and the Orange County Committee for the Re-election of the President, was
held in the Anaheim, California, convention center on Sunday, June 4.
Approximately 1,000 people attended the event which was complete with folk
singers, movie stars, athletes, surrogate John Volpe, and the incumbent
Republican candidates in the area. A pre-program featured a band, a gym-
nastics team and emcee Johnny Grant, a television personality. The Committee
provided celebrities Kathy Garver, Mary Ann Mobley, Gary Collins, and Stan
Livingston. The event also featured a VIP reception prior to the program
where ticketed guests could mingle with the celebrities.
MEMORANDUM TO: MR. JOHN N. MITCHELL
SUBJECT:
Springfield, Illinois, Grand Opening
Team '72 Rally - Anaheim, California
PAGE 2
The event received good media. coverage considering this was the same day
the Angela Davis story broke, including an LA Times exclusive interview
with Secretary Volpe.
This event was successful in many regards, including the fact that this
was the first campaign event in Orange County where the Committee for
the Re-election of the President and the Republican party worked closely
,
together to ensure a successful event.
Total cost of the event was approximately $6,000.00.
THE WHITE HOUSE
WASHINGTON
Date:
TO:
H.R. HALDEMAN
FROM:
GORDON STRACHAN
This information
hasbeen g
meme Update
Daily 6/1 FN H
men aguin 18as 180 and appox THE 20th
THE
WHITE
HOUSE,
WASHINGTON
LS
Date:
4/21
TO:
H.R. HALDEMAN
FROM:
GORDON STRACHAN
Peter Dailey told me that Wolper
would probably hire Bruce
Herschensohn as Executive Producer
of the Documentaries.
He 2 wrong
THE WHITE HOUSE
WASHINGTON
May 13, 1972
MEMORANDUM FOR:
CORDON STRACHAN
FROM:
CHARLES COLSON
With respect to the attached, the equal time offer should
be accepted by the RNC. Never decline an offer. We wish
to take the equal time later, however, on August 12-13, as
Dailey recommends, if that is the best time and, of course,
we don't have to take exactly equal time. We can take any
portion. In fact, to decline the offer might preclude getting
it later or give rise to additional time to the Democrats
which, by the way, if they prove they don't have money,
would be awarded free. I would recommend against a letter
turning down the equal time and accepting on the basis I have
outlined above. However, it should be cleared with me and
Ted Pierson first.
:
THE WHITE HOUSE
WASHINGTON
Date:
5/5
TO:
CHUCK COLSON
FROM:
GORDON STRACHAN
As the resident Equal Time
expert, would you review this
before it goes to Bob?
Thank you.
&
Committee
H
for the Re-election
of the President
1701 PENNSYLVANIA AVENUE, N.W., WASHINGTON, D.C. 20006 (202) 333-0920
May 1, 1972
CONFIDENTIAL
MEMORANDUM TO:
THE HONORABLE JOHN N. MITCHELL
THE HONORABLE MAURICE STANS
THROUGH:
JEB S. MAGRUDER
FROM:
PETER H. DAILEY
SUBJECT:
Use of Television for Fund-Raising/
Response to ABC's Equal Time Offer
of 18 Hours.
Following our meeting Friday, and subsequent meeting
with our group, we have the following recommendations:
1. Have the Republican National Committee * decline
ABC's offer of equal time.
We do not see the value of a full 18 hours of
telethon for a fund-raising effort on behalf
of President Nixon. It would be overkill. An
effective program can be mounted with less time.
Should we wish to pursue a program approach of
the 18 hour length at a later date, our people
are reasonably sure that it can be cleared on
the major networks.
2. We are developing a format for a televised fund-
raising program with the following objectives
and timing.
The program should be directed first at maximizing
the number of donors.
It should be developed in such a manner that it
invites and has provision for maximum partici-
pation on the part of state fund-raising organi-
zations, with the national television effort
being the catalyst.
*
The offer was made to the RNC, therefore, response
should come from them.
-2-
CONFIDENTIAL
It should make maximum use of "celebrities for
President Nixon", with particular emphasis on
younger celebrities.
It should not be presented just prior to the
convention, as is the Democratic telethon, since
it will only blend with the overall week's per-
formance.
It should be timed for the weekend of August 12-13.
This is one week prior to our convention. The
separation would add emphasis to the program.
If you agree with this document, we'll work closely
with Hugh Sloan to develop a recommendation at the
earliest date.
CONFIDENTIAL
0
COMMITTEE FOR THE RE-ELECTION OF THE PRESIDENT
MEMORANDUM
May 18, 1972
MEMORANDUM FOR THE HONORABLE JOHN N. MITCHELL
FROM:
JEB S. MAGRUDER
SUBJECT:
Senator James Buckley
I have been in contact with Senator Buckley's office and
have worked out the following arrangements relating to
the Senator's scheduling for the campaign:
Our scheduling office will come up with a list of approximately
ten cities in which we would like to have Senator Buckley
appear on behalf of the President, during the period -
August 23 - November 7. We will then forward this list to
the Senator's office for review and approval.
The Senator has expressed a desire that his name not
be included on the list of surrogate candidates, and we
will comply with his request. In addition, either Bart
Porter or I will be the Committee contact with the Senator's
office, relating to his scheduled appearances.
UNITED STATES SENATE
WASHINGTON, D.C.
JAMES L. BUCKLEY
NEW YORK
May 3, 1972
The Honorable John N. Mitchell
Committee for the Re-Election
of the President
1701 Pennsylvania Avenue, N.W.
Washington, D.C. 20006
Dear John:
My apologies for having taken so long to
reply to your letter of April 20th inviting
me to act as a surrogate candidate for the
President.
I have given the matter a great deal of
careful thought, and have come to the conclu-
sion that I can use my energies during the cam-
paign to best effect both on behalf of the Pres-
ident and on behalf of the election of Congress-
men and Senators who are apt to support his pro-
grams by maintaining the maximum freedom from
specific commitments at this time.
I have a very special kind of constituency
to which I am able to appeal, and I think that
my shop will know how I can best address myself
to it.
With best personal regards,
Sincerely,
Junes Jim L. Buckley
May 26, 1972
MEMORANDUM FOR:
JOHN MITCHELL
FROM:
CHARLES COLSON
As continuing evidence to support your thesis that a Stop McGovern
Campaign is underway, one of Meany's closest associates called me
today to say that Meany has issued all-out instructions to AFL/CIO
operatives around the country that McGovern is to be stopped at all
costs in California and/or Miami. Meany has commissioned a special
research project to pick out extremist positions that McGovern has
taken and is including research into McGovern's activities in 1948 in
support of Henry Wallace. This is apparently to be disseminated
through the political apparatus of the AFL/CIO. What Don Rodgers
said to you Thursday, however, is absolutely true; many labor leaders
below the level of the AFL/CIO national headquarters would be delighted
to see McGovern nominated because it gives them an excuse then to
walk away from the Democratic Party this year (which they would like
to have) and then recapture the Party in 1976.
My friend reports, however, that while the instructions have gone out
to "Stop McGovern" and, of course, to back Humphrey they are finding
very little enthusiasm in the ranks for Humphrey -- much less than
Meany thought they would find, which further buttresses the point that
Rodgers made in your office Thursday.
In any event, you might want to use this the next time you talk about the
Stop McGovern drive.
Some of the old guard conservatives in the labor movement are very
pessimistic about their chances of stoppeng McGovern and their feeling
now is that he has the nomination sewed up.
Committee for the Re-election of the President
May 12, 1972
MEMORANDUM
TO:
THE HONORABLE MAURICE H. STANS
THROUGH:
JEB S. MAGRUDER
FROM:
PETER H. DAILEY
Attached is a recommendation for a televised fund-raising effort.
I would appreciate your reviewing it and giving us the opportunity
to discuss it with you at your earliest convenience.
Satutain
Acter
NOVEMBER
GROUP
INC.
CC: P. Dailey
W. Novelli
MEMORANDUM TO: PHIL JOANOU
S. Willis
S. O'Leary
FROM:
M. LESSER
M. Giangrande
G. Karalekas
SUBJECT:
TV FUND RAISING
E. Fitzpatrick
RECOMMENDATION
Attached. are copies of the recommendation for a fund raising
effort in behalf of the President using television.
There is some concern that television is not the best medium
in which to conduct a fund raising appeal. However, as
requested, the attached document provides only a program
for the use of television in fund raising. We still have not
done a complete review of all available media.
If you have any questions or comments regarding this recom-
mendation, please call.
909 THIRD AVENUE
NEW YORK, N. Y. 10022
(212) 752-3500
RECOMMENDATION
A TV FUND RAISING
EFFORT FOR
THE PRESIDENT
Prepared by: November Group, Inc
date: May 10, 1972
PURPOSE
The purpose of this document is to recommend a method for using
TV to raise funds in behalf of the President.
BACKGROUND
The Democratic National Committee has purchased 19 hours of air
time on the ABC television network just prior to the Democratic
Convention. This time will be used to raise money for the Dem-
ocratic Party - to repay their 1968 campaign debts and to fund
the 1972 campaign.
The theme of the broadcast will be - save the country by saving
the two party system. The program will be a tightly packaged
format rather than the open format fund raising telethons usually
take. The estimated cost of the telethon including media and
production costs will be $1.2MM. The program will feature many
of the big name stars who support the Democratic party candidates.
The potentially damaging affect of the telethon is obvious
1) The program will appeal to the "little guy" for financial
help. The Republican Party therefore will appear in contrast
as the "fat cat" party of the big money contributors - the
party that doesn't need the little guy and therefore will
not respond to his needs.
2) The telethon will involve the contributors in the Demo-
cratic Party - an involvement that may carry over to
campaign time and to the election. Once he has made a
dollar committment, the contributor is likely to give
his support in terms of his vote as well.
3) A major success by the telethon in raising money for the
Democratic campaign will seem, to some, a condemnation of
President Nixon and his administration.
4) The telethon will act as a powerful publicity device for the
Democratic Party. Big name stars appearing in the telethon
will, in effect, act as spokesmen for the party.
RECOMMENDATION
In order to counter these potential obstacles to the upcoming
Presidential campaign, it is recommended that the Republican Party
launch a broad base appeal to the American people via television
for contributions and support.
For maximum effectiveness, this fund raising effort should be
1) Dignified in tone in keeping with the office of the President.
Remember, this is a fund raising effort to support his can-
didacy - not to support a political party.
-3-
2) Obviously less expensive than the Democratic effort so as
not to appear to overpower the "poor" opposition. Also,
we don't want to be caught short if broadcast fund raising
doesn't work from a financial point-of-view.
3) Different from the telethon - we want to raise money, not
compete with the Democrats to see who can present the biggest
and best telethon.
4) Timed, if possible, to appear prior to the Democratic telethon
to steal the impact from the Democratic effort. If this
timing is impossible for some reason, the effort must run
before the Republican National Convention to avoid having
the cost of the fund raising campaign count against the
$14.2MM spending limitation.
5) Scheduled to reach the greatest number of voters possible
in order to generate a broad base of support for the President.
The use of television for this fund raising effort provides us
with two options - a spot announcement campaign or a special pro-
gram.
Of these, a spot announcement schedule on network television appears
to be the best way to accomplish all the above objectives. This
effort would employ 60-second announcements in prime time television
to nationally request support for the President by campaign contri-
butions.
Alternative suggestions are TV specials: 1) a thematic program
keyed to a special event 2) a star studded special or 3) a
packaged program already in existence.
DETAILS
Both the spot announcement schedule or a TV special, prepared
and scheduled properly, would
- develop the attitude that the Republican Party wants
and needs the participation of the individual.
- deflate the Democratic appeal before it is made by
making them appear the imitators.
Following is a review of the recommended fund raising effort
and the alternatives.
1) Prime time spot announcement schedule
A special schedule of 60-second announcements may be pur-
chased at our discretion throughout primetime (7:30-10:30PM)
network television. For planning purposes a $400M spot
plan (twelve 60-second announcements) has been arbitrarily
scheduled during a single week this summer. This schedule
would reach 60% of the people 18+ an average of two times
during the week.
It should be emphasized that the $400M plan is arbitrary.
The primary criteria for establishing a plan is that the
effort at least pay for itself. Therefore, pending further
analysis and testing, it may be necessary to increase the
extent of this schedule.
For attention, the spot announcements would feature star per-
formers in a straight forward request for money (or secondarily,
volunteers). The basic thrust of the brief, to-the-point
message would be
America needs President Nixon and the President
needs you. Please help in the re-election campaign.
We need money, we need volunteers. Please write
or contact the Committee for the Re-election of
the President, (address)
As noted previously, the spots would be scheduled to appear
prior to the Democratic telethon.
The advantages of this spot schedule vs a TV special are
a) Spots scheduled randomly throughout the high viewer
hours will reach more people, more times than a single
two hour special (Exhibit I).
b) Spots can be selectively placed in known high rated
programs to deliver maximum audience for the money.
c) The spot program is dignified - no gloss or glitter.
Just a simple, direct appeal for funds and support. And
it doesn't overpower.
d) This program will provide a striking contrast to the
obviously expensive, highly produced glossy style of the
telethon.
e) Production problems and cost will be limited to three
to four simple, inexpensive 60-second commercials.
f) The spot announcement program may be easily and relatively
inexpensively tested on a local basis to determine whether
it is a viable fund raising vehicle and whether it does
promote good will for the President and his re-election
bid. The production and media costs of testing this
effort in three geographically dispersed areas (Syracuse,
Tampa, Portland, Ore.) is approximately $28.2M (Exhibit II).
The disadvantages of the spot schedule when compared with a
single special program are
a) Spots don't have the impact of a single program.
b) Spots lack the publicity value of a special.
c) It is difficult to register the name and address for
making a contribution in a short 60-second announcement.
The repetition of the same message in a single program
provides more opportunity for the viewer to write down
the appropriate information.
(NOTE: The name and address problem might be solved by
a supplementary campaign via newspaper ads with coupons
in major markets the week of the spot campaign)
2) Specials
$400M will purchase two hours of network time ($300M) and
cover the cost of producing a two hour special ($100M, assuming
all performers work for free or scale as required). Of course,
a shorter length special may also be purchased.
A TV special scheduled prior to the Democratic telethon
has several advantages:
a) A special has high impact.
b) A special has high publicity value.
c) A special provides entertainment and therefore attention
for the fund appeal.
d) A special may be tailored to provide an appropriate
environment for the fund raising effort.
e) A complete program will provide a more substantial plat-
form for making a fund plea-announcements will be fewer,
but longer for a more complete, in depth appeal (90
seconds - two minutes)
f) A single program with several repeat announcements will
provide ample time for the viewer to see and write down
the details for making a contribution.
TV specials, however, have disadvantages:
a) A special requires a substantial production investment
($100M) even though the stars etc. appear for free or for
scale. And a special will tie-up extensive committee
personnel and time.
b) A single two hour program will reach a small number of
people (25% of the voters) and will do so with little
frequency (less than one time each)
-8-
c) The risk is greater in terms of success or failure.
If the show is uninteresting, viewers will tune-out and
an unfavorable comparison with the telethon will be made.
d) Any Republican special is contingent on the stars avail-
able. "Our stars" must compare favorably with "their
stars. "
e) If the special is run after the Democratic telethon, it
will smack of "me-too."
f) Due to cost considerations, a TV special cannot be pre-
tested - thereby increasing the risk of the effort.
If a TV special is used, following, in order of preference,
are the directions that might be taken.
a) Theme Special - Fourth of July
The best special is a special built around a single
theme. For a political special, the Fourth of July, the
day of celebration of the nation's birth, seems made-
to-order - and it comes before the Democratic telethon.
The content of the program could then be tailored to
feature prominent entertainers - and perhaps a few political
figures - in a giant flag waving display - joyously cele-
brating the United States, its history and its future.
And, of course, part of that future is the continued
Presidency of Richard Nixon.
A thematic special would, of course, require some extensive
pre-program planning so that all participants may be tightly
coordinated into the required time and program sequence
without extensive rehearsal.
b) Star-Studded Entertainment Special
A special which would require less pre-program planning
is a straight entertainment special - featuring a loosely
integrated parade of big name stars. Little or no re-
hearsal would be required for this program.
This, of course, would be the easiest special (vs a theme
special) to coordinate and, given enough big name stars,
the interest of the audience shouldn't lag for lack of
a sophisticated program vehicle.
c) Existing Program Package
Independent producers prepare and produce programs about
special subjects - American life, the life of a woman,
the fate of wild horses, etc. These programs are then sold
to interested sponsors for network use.
The opportunity may therefore exist to purchase an appro-
priate packaged "theme" special and to insert the fund
raising pleas within the program. The program would then
be run in the time slot purchased on the network.
We are now in the process of investigating the availability
of such programs for use in a fund raising effort.
EXHIBIT I
COMPARATIVE R & F ANALYSIS
2 HOUR TV SPECIAL VS PRIME SPOT
1 WEEK SUMMER '72
Total
# 60
Cost $M
Anncts.
R
F
GRP's
2 Hour Special
400.0
H.H
32
1.0
32
Adults 18+
25
.8
22
Prime Scatter
400.0
12-60's
H.H.
71
2.5
180
Adults 18+
60
2.1
126
Est. Costs
Special: $300.0M time cost + $100.0M production
Scatter: "60" - $3.70 CPM - -$34,000 per "60"
Est. Rtgs.
Special 25 avg. - 32 total through whole show
EXHIBIT II
SPOT ANNOUNCEMENT PROGRAM
TEST COSTS
MEDIA
$M
Estimated
Test Market
Cost 12 Prime
Spot 60's
Syracuse
6058.80
Tampa-St. Petersburg
6058.80
Portland, Ore.
6058.80
18.2
PRODUCTION
Four 60-second spots (assuming
10.0
free or scale talent)
TOTAL TEST EXPENSE
28.2
Committee for the Re-election of the President
MEMORANDUM
June 15, 1972
MEMORANDUM FOR:
MR. JEB S. MAGRUDER
FROM:
ROBERT C. ODLE, JR.
SUBJECT:
Distribution of "Lines"
You asked me to demonstrate how our system for distributing various
lines worked. A particular line can be distributed to any of the
following groups of people as detailed below. The actual work and
distribution is handled by the Press Division's production depart-
ment.
1. To the White House staff. First, a phone call goes to Bruce
Kehrli, and then a suggested cover letter and copy of the item
is sent over to him by messenger. Bruce either distributes it
to the staff in his capacity as Staff Secretary or has someone
else, such as Harry Dent, send it to the staff. It may either
go to the White House staff as a whole, or to a list Bruce has
of people from the Staff Assistant level up.
2. The staff at 1701. It can either go to the various division
directors or to all members of the staff. It is usually accom-
panied by a cover memo from Odle in his capacity as Director of
Administration and is distributed by 1701's mail room. It can
also have a cover memo from Mitchell, you, or Shumway.
3. Our 32 surrogates. If it is a White House piece, it is dis-
tributed by Pat O'Donnell's operation. If a 1701 item, by Ann
Dore usually with a Shumway cover memo. The envelopes are marked
"Eyes Only" and if necessary telephone calls can be made to the
surrogates' secretaries advising them to be on the alert for the
material. In some cases, a 1701 messenger will deliver the 32
envelopes.
4. Nixon State Chairmen, Co-Chairmen, press directors, executive
directors, etc. Usually accompanied by a cover letter signed by
Van Shumway.
5. RNC state chairmen, national committeemen and women, etc.
These are mailed from the RNC with a cover letter from Tom
Evans. Our messenger takes the item to the RNC and it is in
the mail a few hours later.
6. Republican Governors, Senators, and sometimes, Congressmen.
bcc: Mr. Gordon C. Strachan
May 9, 1972
MEMORANDUM FOR THE HONORABLE JOHN N. MITCHELL
THROUGH:
JEE S. MAGRUDER
FROM:
HERBERT L. PORTER
SUBJECT:
Monroe County Republican Committee
Political Celebration
Rochester, New York
By letter, dated March 28, 1972, Cong. Frank Horton invited
you and Mrs. Mitchell to be the honored guests at a gathering
of Republican committeemen and party workers, which is to be
held in the Eastman Theater in Rochester, New York. The
proposed date is open to suit your convenience. although it
has been suggested that it be held between June 15 and June
30. It is anticipated that 3,000 people would be in attendance.
The program would commence at approximately 8:00 p.m. and it
would include musical and vocal entertainment. It is proposed
that you would be the only speaker and that your address would
follow an audio-visual presentation on the accomplishments of
the President. There would be no charge for admission to the
event.
We have discussed this event with Bob Teeter. As you know,
Bob is of the opinion that Rochester is a critical city in
New York, particularly because it is now the home of the
Cannett newspaper chain. Bob recommends that you give this
invitation serious consideration, particularly if you feel
you would have an opportunity to meet with Cannett newspaper
executives.
It should be noted that Bill Dwyer, Chairman of the Monroe
County Republican Committee stated that this event has been
proposed for you and that, if you are not in a position to
accept, the event will not be held.
Page Two
Harry Flemming recommends this event to you, but only if
the Gannett editorial conference could be arranged.
We would appreciate it if you would advise us whether you
will accept this invitation.
Yes
No
Comment
1
The most convenient date would be:
.
cc: JSM working
JSM chron
JSM subject
HLP chron
HLP subject
JCH
A
COMMITTEE FOR THE RE-ELECTION OF THE PRESIDENT
May 17, 1972
MEMORANDUM FOR:
ALEMAN
FROM:
JEB S. MAGEUDER
For your information.
COMMITTEE FOR THE RE-ELECTION OF THE PRESIDENT
MEMORANDUM
May 15, 1972
MEMORANDUM FOR THE HONORABLE JOHN N. MITCHELL
THROUGH:
JEB S. MAGRUDER
FROM:
HERBERT L. PORTER
had
SUBJECT:
Talking Points for Surrogate Briefing,
Tuesday, May 16, 1972
The meeting is scheduled to begin at 9:30 a.m. in the third
floor conference room. The list of attendees is attached at
TAB A. The schedule of speakers is attached at TAB B.
Suggested talking points:
1) The campaign is now in high gear and we will need their
help.
2) Because the President will not campaign actively (at
least until the Convention), the surrogate program is
vitally important.
3) Discuss the fact that they are a select group representing
the President.
4) Review the need for their cooperation to look to us for
political, as well as scheduling, guidance.
5) Talk about how much the President looks to them to
"carry the word" to the American public and how this effort
must be "coordinated". This builds credence for our
scheduling and advance offices.
6) They would all be interested, of course, in the overall
strategy to be employed --- i.e. key states, target groups,
high VS. low profile of the President, etc.
7) Discuss how effective they were last week in responding
to the coordinated effort to support the President's
Vietnam policy.
Page 2
Any allotted time not used by you will be taken up by Jeb
Magruder when he discusses the surrogate and advance
operations in more detail.
Attachments
A
1
&
TAB A
LIST OF ATTENDEES
SURROGATES ATTENDING WITH THEIR ASSISTANTS
Mr. William Ruckelshaus
Jack Conmy
Jim Barnes
Sen. Edward J. Gurney
Lois Elliott, Scheduler
Jim Groot, Administrative Assistant
Eleanor Jordan, Press Aide
Leo Zani, T. V. Appearances Aide
Sec. George Romney
Mr. James Judge
Gov. Winfield Dunn
Ralph Griffith, Press Secretary
Gov. Linwood Holton
Jeane Richie, Scheduler
Staige Blackford, Press Secretary
Gov. William G. Milliken
George Weeks
Fred Grassman
Sen. Robert Taft, Jr.
Doris Huddleston, Press Secretary
Laverne Wilkom, Scheduler
Joy Gwaltney, Scheduler
Sen. Hugh Scott
Martin Hamberger, Administrative Assistant
Miss Edith Skinner, Executive Assistant
Sen. William E. Brock III
Bob Bradford
Bill Goodwin
Carol Browning
Mr. Herb Klein
Jeni Brown
Sen. Henry L. Bellmon
Bob Haught
Helen Lawson
Mr. Joseph Blatchford
Claire Palmour, Scheduling Secretary
Paul Costello
Elizabeth Williams
Cong. Gerald Ford
Bob Hartman, Legislative Assistant
Sen. Marlow W. Cook
George Yenowyine, Executive Assistant
Cong. Jack Kemp
Lou Rotterman, Press Secretary
Libby Reynolds, Appointment Secretary
Harry Clark, Staff Assistant
Sec. Rogers C. B. Morton
Robert Hitt
Dave Guwin
Eob Kelly
Page 2
Sec. James Hodgson
Harvey Harris, Special Assistant
Sec. Earl Butz
Claude Gifford, Office of Information
Sally Bloom
Sec. John Volpe
Barry Locke
Sec. Elliot Richardson
Dick Mastrangelo, Assistant to the Sec.
Sen. Jacob Javits
Alan Blanchard, Administrative Assistant
Jean McKee
Mr. Donald Rumsfeld
Dick Cheney
A1 Abrahms
Miss Elaine La Roche
Mr. Harry Dent
Wallace Henley
Rose Smith
SURROGATES NOT ATTENDING, BUT SENDING REPRESENTATIVES
Cong. John Rhodes
Claire Posey
Mrs. Virginia Knauer
Mr. Joe Dawson, Director of Public
Affairs for Office of Consumer Affairs
Mr. Robert Finch
Ray Hanzlik
Bonnie Bradbeer
Sen. Barry Goldwater
Leonard Kilgore
Sec. Peter Peterson
Basil Littin, Director of Public Affairs
George Pantos, Special Assistant
SURROGATES NOT ATTENDING AND NOT SENDING REPRESENTATIVES
Gov. Ronald Reagan
Acting Attorney General Richard Kleindienst
Gov. Nelson A. Rockefeller
OTHER THAN SURROGATES AND STAFF ATTENDING
Taft Schreiber
John Damgard
Pat "Donnell
(∞)
( )
B
TAB B
SCHEDULE OF SPEAKERS
9:30
Opening & Strategy
Mr. Mitchell
9:50
Organization, surrogate
Mr. Magruder
scheduling & advancing
10:05
Finance & fundraising events
Mr. Stans
10:20
Questions & Answers
Mr. Mitchell
Mr. Stans
10:30
Break (Cabinet Officers leave
for 11:00 Cabinet Meeting)
10:40
Voter Blocs
Mr. Malek
10:47
Polling
Mr. Teeter
10:54
Public Relations
Mr. Miller
11:01
Press
Mr. Shumway
11:08
Advertising
Mr. Dailey
11:15
Planning, telephone, and
Dr. Marik
direct mail
11:22
Questions & Answers
Staff
11:30
Close Meeting
Mr. Magruder
Committee for the Re-election of the President
MEMORANDUM
May 13, 1972
MEMORANDUM FOR THE HONORABLE JOHN N. MITCHELL
THROUGH:
JEB S. MAGRUDER
SUBJECT:
Backgrounder
The attached is an invitation from Peter Edson for you to meet
his group (list enclosed) for a background luncheon at some
future date.
With a couple of notable exceptions -- Joe Kraft, Ed Morgan and
Clay Fritchey -- this is a fairly top level group.
Since it would be a backgrounder, I would hope you could work
it in sometime after the California primary, perhaps in mid-June.
APPROVE
DISAPPROVE
COMMENTS
Van
DeVan L. Shumway
Attachments
Peter Edson
May 5, 1972
Dear Mr. Mitchell,
Early in your administration as
Attorney General, you may Feeall that you ct with
a Group of Washington nows bureau managers, columnists
and commentators for 0 background discussion
luncheon at the Hay Adams.
You said at the time that you found
the session useful, for you did not know that a group
08 denior newsmen could be brought together in this
morney. The smoug :till ote from time to time, as
it has since the errly days of Norlá War Two. And
now that you are again directing the Mixon presil n-
tiol commaign, the group Tould 11th to invite you
to a similar Imokeon meeting to discuss the campaign
Attached is 0 list of the man who have been attending
the luncheons this year. They represent some of the
most important newspaper, news magazine and broad-
castime media in the country and they ore the top news
managers and interpreteders of news out of ashington.
I have discussed this by phone with Dan Shummay end
I believe ha acrees that another session with you
would be proficable for us all. If you can accept
this invitation, I shall De gold to work out with
him the debails for any date in the noar future
that will iit in with your schedule.
1th best wichos,
Feter Edsen
25e Hon Volm 1. Mtcholl,
Mixon Compaign
1701 on byly nio uts.,
achington, A.C. 20000
WASHINGTON NEWS BUREAU MANAGERS, COLUMNISTS AND COMMENTATORS LIST 1972
833-5300
Arrowsmith, Marvin
Associated Press
1300 Conn.NV
35
EX3-3430
Bell, Jack
Gannett Newspapers
4000 Cathedral NW
16
ME8-2844
Boyd, Robert S.
Knight Newspapers
1195 Nat. Press B1dg. 04
298-7790
Cauley, John R.
Kansas City Star
1750 Penna. Ave. NV 06
NA8-0335
Cromley, Allan S.
Daily Oklahoman
707 Nat. Press Bldg. 04
638-3760
Drummond, Roscoe
Publishers Syndicate
1377 Nat. Press Bldg.04
298-6980
Dudman, Richard
St. Louis Post Dispatch 1701 Penna. Ave. NW 06
FE3-7400
Foltz, Charles
U.S. News & World Report 2300 N St. NV
37
EX3-3430
Frandsen, Julius
United Press Intl.
314 Nat. Press Bldg. 04
293-2100
Fritchey, Clayton
L.Ag Times Syndicate
2100 Mass. Ave. NV
37
NA8-5058
Greene, Chas. J. Jr.
N.Y. Daily News
1272 Nat. Press Bldg.04
LI3-5000
Hempstone, Smith
Wash. Eve. Star
225 Va. Ave. SE
03
EM2-4000
Jordan, Frank
NBC
4000 Nebraska Ave, NW 16
223-6000
Kilpatrick, Carroll
Washington Post
1515 L St. NW
05
965-2871
Kraft, Joseph
Publishers Syndicate
3021 N St. NW
07
296-1440
Kraslow, David
L.A.Times
1700 Penna. Ave. NW 06
DI7-9828
Lisagor, Peter
Chi. Daily News
1229 Nat. Press Bldg.0
393-7700
Morgan, Edward P.
ABC
1124 Conn. Ave. NW 36
298-7080
Naumann, Oscar
US Journal Commerce
1750 Penna. Ave. NW 04
783-0164
Otten, Alan N.
Wall St. Journal
245 Nat. Press B1dg. 04
737-2934
Poe, Edgar
New Orleans Times Pic.
1224 Nat. Press B1dg.04
347-8250
Potter, Philip
Baltimore Sunpapers
1214 Nat. Press Bldg.04
737-7770
Pyper, William
Booth Newspapers
515 Nat. Press Bldg. 04
298-7080
Reed, Dean
Newhouse Newspapers
1750 Penna. Ave. NW 06
DI7-7750
Richert, Earl
Scripps-Howard
1013 13th St. NV
05
EX3-0151
Ross, Tom
Chicago Sun Times
1245 Nat. Press B1dg.04
737-0403
Roth, Robert
Philadelphia Bulletin
1238 Nat. Press 31dg.04
296-1234
Sevareid, Eric
Columbia Broadcasting
2020 M St. NV
36
785-4400
Sheldon, Courtney
Christian Sci Monitor
1293 Nat. Press Bldg.04
283-4300
Steele, John L.
Time, Inc.
888 16th St. NV
06
NA8-4566
Ter Horst, J. F.
Detroit News
511 Nat. Press Bldg. 04
298-6920
Theis, William
Hearst Newspapers
1701 Penna. Ave. NV 06
RE7-3138
Warren, Lucien C.
Buffalo Evening News
1286 Nat. Press Bldg.04
DI7-9111
Wilson, Richard
Cowles Publications
052 Mat. Press Bldg. 04
EM2-6509
Edson, Peter
3714 University Ave.MV
Washington, D. C. 20016
COMMITTEE FOR THE RE-ELECTION OF THE PRESIDENT
June 22, 1972
-
MEMORANDUM FOR:
MR. GORDON/ a. STRACHAN
FROM:
JEB S. MAGRUDER
Attached for your information is a copy of a
memorandum I received from Glenn Sedam regard-
ing the Democratic delegates.
A.
file
COMMITTEE FOR THE RE-ELECTION OF THE PRESIDENT
MEMORANDUm
June 20, 1972
MEMORANDUM FOR:
JEB S. MAGRUDER
FROM:
GLENN SEDAM
SUBJECT:
Democratic Delegates
As you requested I have begun an investigation of the
makeup of various state delegations of the Democratic National
Convention to determine the accuracy of the News Week article
which reports that approximately 70% are new delegates at the
convention.
Our initial investigation indicates that the Article
is essentially accurate. The RNC Research Division is preparing
a memo for me on their findings and I should have this tomorrow
morning.
COMMITTEE FOR THE RE-ELECTION OF THE RESIDENT PRESIDENT
June 13, 1972
MEMORANDUM FOR HAI
L
FROM:
JEB S. MAGRUDER
Attached for your information¹ are copies of
the sample mailing that went to the Spanish-
speaking voters in California.
Attachment
There must not be
read by an or
Have you reen therhiff
Mc Honer wed u
Colof ?
California Committee
for the Re-election
of the President
1670 WILSHIRE BOULEVARD, LOS ANGELES, CALIFORNIA 90017 (213) 484-1330
Dear Miss Gonzales:
This year before we vote all of us had better ask some important
questions
What man running for President can we really believe? How can we
be sure we won't be forgotten after the election? How can our votes
help open doors for ourselves and for our families?
All of these questions deal with the future. But the only way they
can be answered is by looking at the records of the past.
The President has earned our support. He has brought more than
400,000 men home from Vietnam. He created the Environmental Pro-
tection Agency and signed into law the Clean Air Act. He has slowed
the rate of inflation and slowed the awful crime rate. He has pro-
posed revenue sharing as one way to ease our heavy local and property
taxes.
He has focused his attention on bilingual education and has taken
initiatives to address the most serious problem Spanish-speaking
children face. He has put millions into migrant education programs
throughout the country. He has increased aid to minority businesses
and he has made sure that Spanish-speaking people get their fare share
of the aid; in 1971 alone, 2,500 Small Business loans--a total of 58
million dollars--went to businesses owned by the Spainsh-speaking
people. To our people he has given not words but action. He is the
first President to name dozens of Spanish-speaking Americans to high
offices-more than four times as many as any previous President.
He has acted quietly without a lot of words. Maybe you didn't
realize the things he's done, right? As you can see, he has acted
for us as people for our state and for the country we live in.
Now, shouldn't you support the President? The man who has not taken
your vote for granted, but has gone out and earned it. I answer that
with a big Yes!
Can we count on your vote for President Nixon in November?
Sincerely,
Manuel (Manny) Quevedo, Jr.
&
Committee Coordinator
California Committee
for the Re-election
of the President
1670 WILSHIRE BOULEVARD, LOS ANGELES, CALIFORNIA 90017 (213) 484-1330
Dear Miss Gonzales:
For a long time the Spanish-speaking community has been over-
looked when it came to Federal programs specifically designed
to aid minorities. That's why in 1968, President Nixon said
he would do something about America's "forgotten" people.
Well, he has taken action - he has remembered. He's moved in
the area of education with programs at both the high school and
college levels. He's acted to get more businesses run by Spa-
nish-speaking people off the ground, and to get people without
jobs into jobs. He's done a lot to solve the problems of drug
abuse, and adequate housing. And he has been outstanding--
more so than any other President--i naming Spanish-speaking in-
dividuals to top government -individuals such as Romana
Banuelos, who is the new Treasurer of the United States.
I won't go into detail here because the enclosed brochure does
that. But, what I would like to do is ask that you think about
the President of the United States. Because it is an election
year, presidential candidates will be making many promises to the
Spanish-speaking community in America. Listen to those promises
and then look at what President Nixon has done. Then decide
whether you want a man for the next four years who promises
or a man who has performed.
Be an independent thinker! Support the man who has already
performed. The President is that man.
Sincerely,
Manuel (Manny) Quevedo
Committee Coordinator
California Committee
for the Re-election
of the President
1670 WILSHIRE BOULEVARD, LOS ANGELES, CALIFORNIA 90017 (213) 484-1330
Dear Miss Gonzales:
When you want something, you work at getting it. That's part
of life. It's the same way with government. The people who
get involved and participate are the ones whose voices are
heard and get results.
For us, it's even more important. We have to get involved and
work for the candidate who's proven he represents the interests
of our people. I believe that President Nixon is such a person.
Why? Simply because of the things he has already done for
Spanish-speaking Americans.
Here's a man who didn't get a lot of support from us in 1968.
And yet in 3 1/2 years, he's done more for us than any other
President in history. Imagine how much more might be done in
the years ahead, if we give him our support.
That's why you should get involved in this year's important
election. In addition, we would like to know how you feel about
the President, so please fill out the enclosed questionnaire
and mail it in it's a first step in getting involved.
Sincerely,
Manuel (Manny) Quevedo, Jr.
Committee Coordinator
P.S. It's time we judge a man for his actions not his words!
Let's get behind the man who has already helped us so
he will help us more.
&