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Richard Nixon Presidential Library
Contested Materials Collection
Folder List
Box Number
Folder Number
Document Date
No Date
Subject
Document Type
Document Description
34
7
7/28/1972
Campaign
Memo
From Chapin to Strachan. RE: viewing
documentaries on RN and PN. 1 pg.
34
7
7/18/1972
Campaign
Memo
From Sedam to Hon. MacGregor. RE:
Common Cause vs. TRW, Inc. 19 pgs.
34
7
7/24/1972
Campaign
Memo
From Sedam to Hon. MacGregor. RE:
residency of college students for voting
purposes. 3 pgs.
34
7
7/27/1972
Campaign
Memo
From MacGregor to Klein. RE: convention
communications plan. 1 pg.
Tuesday, June 09, 2015
Page 1 of 6
Box Number
Folder Number
Document Date
No Date
Subject
Document Type
Document Description
34
7
7/26/1972
Campaign
Other Document
Author unknown. RE: concerns between
members of the re-election committee. 1 pg.
34
7
7/10/1972
Campaign
Memo
From Shumway to Hon. MacGregor. RE:
interview requests. 3 pgs.
34
7
7/8/1972
Campaign
Memo
From Magruder to Hon. MacGregor. RE:
plans for the week. 2 pgs.
34
7
7/10/1972
Campaign
Memo
From Magruder and Malek to Hon.
MacGregor. RE: advance assistant. 1 pg.
34
7
>
Campaign
Newspaper
Article, "Grass-Roots Drive is Outlined by
GOP" by Lou Cannon for Washington Post.
1 pg.
Tuesday, June 09, 2015
Page 2 of 6
Box Number
Folder Number
Document Date
No Date
Subject
Document Type
Document Description
34
7
7/18/1972
Campaign
Memo
Author unknown. RE: decision on call from
Ann Armstrong's office. 2 pgs.
34
7
7/10/1972
Campaign
Memo
From Strachan to follow up. RE: Campaign
Kick-Off memos. 16 pgs.
34
7
7/17/1972
Campaign
Other Document
Author unknown. RE: necessary memos and
their recipients. 1 pg.
34
7
Campaign
Letter
From MacGregor to unknown. RE: draft of
letter to State Chairman. 1 pg.
34
7
7/7/1972
Campaign
Memo
From Odle to Hon. MacGregor. RE: weekly
report. 8 pgs.
Tuesday, June 09, 2015
Page 3 of 6
Box Number
Folder Number
Document Date
No Date
Subject
Document Type
Document Description
34
7
6/30/1972
Campaign
Memo
From Magruder to Strachan. RE: strategy
meeting, not yet approved. 5 pgs.
34
7
7/14/1972
Campaign
Memo
From Odle to Hon. MacGregor. RE: weekly
report. 15 pgs.
34
7
7/19/1972
Campaign
Memo
From Reisner to Strachan. RE: copy of
memo and attached book that went to
MacGregor. 2 pgs.
34
7
7/21/1972
Campaign
Memo
From Odle to Hon. MacGregor. RE: weekly
report. 12 pgs.
34
7
7/27/1972
Campaign
Memo
From Odle to Melencamp. RE: White House
Processing of Campaign Mail. 3 pgs.
Tuesday, June 09, 2015
Page 4 of 6
Box Number
Folder Number
Document Date
No Date
Subject
Document Type
Document Description
34
7
7/5/1972
Campaign
Letter
From Chotiner to Armstrong. RE: "Welcome
to Campaign '72" montage. 1 pg.
34
7
7/5/1972
Campaign
Memo
From Chotiner to Haldeman. RE: challenging
McGovern's charge about contributions
received. 1 pg.
34
7
7/27/1972
Campaign
Memo
From Morgan to MacGregor. RE: September
Mailing Copy Points. 7 pgs.
34
7
7/17/1972
Campaign
Memo
From Malek to Strachan. RE: the youth vote
memo. 6 pgs.
34
7
7/8/1972
Campaign
Memo
From Strachan to Haldeman. RE: campaign
slogan from Garment. 2 pgs.
Tuesday, June 09, 2015
Page 5 of 6
Box Number
Folder Number
Document Date
No Date
Subject
Document Type
Document Description
34
7
>
Campaign
Other Document
Author unknown. RE: convention rules. 1 pg.
Tuesday, June 09, 2015
Page 6 of 6
MEMORANDUM
THE WHITE HOUSE
WASHINGTON
July 28, 1972
12:45 p.m.
MEMORANDUM FOR:
GORDON STRACHAN
FROM:
DWIGHT L. CHAPIN H
We will have ready, for Bob's viewing, five films. These
are the 30-minute and 15-minute versions of the two documentaries
on the President, "Nixon the Man" and "The Nixon Years". (These
are only working titles.) We will also have the documentary
entitled "Pat", the one on Mrs. Nixon.
We are arranging for these films (still in rough form) to be
shown to Bob on Tuesday afternoon, August 1. I am having the
equipment set up in the Roosevelt Room since that is the best
place for the group to view the documentaries. We plan to
have in attendance from the November group Peter Dailey and
Bill Taylor; from the White House, Carruthers, Moore and Chapin;
and David Wolper. The only other two people that we would expect
to have are Haldeman and perhaps you.
Will you try and get the 2:00 p.m. time set for us on Haldeman's
calendar.
2
let Me ilnow
Thanks
Committee for the Re-election of the President
MEMORANDUM
July 18, 1972
CONFIDENTIAL
MEMORANDUM FOR THE HONORABLE CLARK MACGREGOR
THROUGH:
JEB S. MAGRUDER
FROM:
GLENN J. SEDAM, JR.
I
SUBJECT:
COMMON CAUSE V. TPW, INC. - CONTRIBUTION TO CANDIDATES
FOR PUBLIC OFFICE BY GOVERNMENT CONTRACTORS.
For your information, I have prepared an analysis of the lawsuit
instituted by Common Cause against TRW, Inc., and have outlined
the actions which we have undertaken to date in regard to that
matter.
I. THE LAWSUIT
On May 15, 1972, Common Cause and John W. Gardner jointly filed a
lawsuit in the U.S. District Court for the District of Columbia
against TRW, Inc. The Complaint, attached at Tab "A", alleges
that TRW, a major defense contractor, has been acting in violation
of Title 18, Section 611 of the U.S. Code by soliciting political
contributions from its officers and employees and distributing
such to various candidates for public office. Plaintiffs have
asked the court: 1) to declare defendent TRW's conduct and acti-
vities unlawful; 2) to enjoin TRW from continuing such unlawful
activities; and 3) to grant plaintiffs such other relief as the
court should deem appropriate.
II. COMMON CAUSE'S ALLEGATIONS
The plaintiffs allege that for a number of years TRW, which
currently holds contracts with the Federal government for products
and services worth in excess of $237 million, its corporate sub-
ordinates and other persons under its control and acting for its
benefit, have maintained and financed the administrative costs of
an affiliated fund (TRW Good Government Fund), a political committee
that is substantially involved in the collection of political
contributions from executives and employees of TRW and the distribu-
tion of such monies for political purposes. The complaint states
The Honorable Clark MacGregor
July 19, 1972
Page 2
that the three individuals managing the TRW Good Government
Fund, one of whom serves asDirector of Public Relations for
TRW and another as Director of Public Affirs for TRW in
Washington, have complete control over the disbursement of
the funds at issue and utilize such in furtherance of TRW's
relationship with certain candidates for public office.
III. TRW'S DEFENSES
A. INTERPRETATION OF THE STATUTE IN ISSUE.
The principal argument in opposition to the substance of Common
Cause's allegations centers upon the interaction between 18 U.S.
C. 611, the pertinent provision prohibiting contributions by
government contractors, and 18 U.S.C. 610, which generally
prohibits political contributions by corporations.
The Federal Election Campaign Act of 1971 (Public Law 92-225)
amended Section 610 to provide specifically that "the establish-
ment, administration, and solicitation of (voluntary) contribu-
tions to a separate segregated fund to be utilized for political
purposes by a corporation or labor organization" is not a pro-
hibited corporate action. This revision, the SO called "Hansen
amendment" to Section 610, was adopted after questions were
raised as to the constitutionality of the then existing unqualified
prohibition against all contributions by corporations and labor
organizations. Such view was grounded on the theory that the First
Amendment precludes Congress from enacting laws which prevent
voluntary contributions to Federal candidates by individuals
acting through a political committee sponsored by a labor union
or corporation. While not directly on point, the Circuit Court's
holding in United States V. Pipefitters Local Union #562, 434 F.
2 d 1116 (8th Cir. 1970), (reversed on other grounds, U.S. S. Ct.,
Slip Decision No. 70-74, June 22, 1972), lends support to this view
and was often cited in Congress during debate on the Hansen amendment.
Public Law 92-225 also amended 18 U.S.C. 611 by 1) slightly altering
the wording of language therein which proscribed contributions by
government contractors during both negotiations and performance
and 2) by specifically defining the terms "whoever" and "persons"
as they appear in the statute and certain other related statutes
to mean "any individual, partnership, committee, association,
corporation or any other organization or group or persons.
In contrast to the lengthy debate which ensured in regard to the
Hansen amendment, there is no discussion in the record which sheds
any light on the rationale for the second of these changes as such
relates to 611. Congress did not focus on the constitutional
issue that would be raised if 611 were to be interpreted SO as to
prohibit, without qualification, the establishment and administra-
tion of voluntary political committees on behalf of the employees
of corporations or members of organizations or associations
The Honorable Clark MacGregor
July 19, 1972
Page 3
contracting with the Federal government. Nearly every major
corporation is presently under some sort of contractual arr-
angement to provide services or materials to the government.
As a result, if Section 611 were interpreted to prohibit the
establishment and maintenance of political funds by such
corporations, as is now expressly permitted of corporations
generally by 610, the legislative intent of Congress in
amending 610 to permit such activity would be severely under-
mined.
B. OTHER LEGAL DEFENSES
We have attached at Tab B a preliminary outline of the argument
TRW plans to employ in support of a motion to dismiss the cause
of action. Salient points, additional to the issue of the in-
teraction between Sections 610 and 611 as discussed above, include
the following:
1. Unless the action is dismissed the case will threaten the
operation of this and similar voluntary funds and thereby infringe
upon the First Amendment rights of individual voters to make
voluntary political contributions in association with fellow
employees.
2. Section 611 prohibits contributions by and solicitation of
government contractors. While TRW is a government contractor, TRW
has not made contributions and TRW employees and executives who
have voluntarily contributed are not themselves government contractors.
3. The provision of administrative services to a voluntary indepen--
dent employees' political fund is essentially a service for improved
employer-emplcyetrelations and communication and is not a political
contribution.
4. Common Cause can not, under law, entertain a private civil action
for injunctive relief pursuant to a criminal statute wherein no
provision for such relief is expressly provided.
5. Authority to enforce criminal laws is vested solely in the
Attorney-General of the United States and the courts can not
constitutionally interfere with his discretion in this regard.
6. Even if a civil action does lie, Common Cause has not demon-
strated that its own interest is being harmed or immediately
threatened to the extent necessary to secure injunctive relief.
The Honorable Clark MacGregor
July 19, 1972
Page 4
IV. THE COMMITTEE'S RESPONSE TO DATE AND OTHER DEVELOPMENTS
Shortly after institution of the suit, it was agreed that the
Committee should explore the possibility of intervening itself
or of securing the intervention of other parties on behalf
of TRW. Concern was expressed at the time that the effect of
the suit would be to deny the Finance Committee a significant
amount of money it might otherwise have expected to receive
in contributions. This analysis has proven substantially
correct and the importance of a satisfactory resolution of the
TRW suit has been hightened even further as a result of fears
raised among corporate executives by the McGovern candidacy.
After initial discussions, it was decided that, while inter-
vention by this Committee would be unwise, a suitable course
of action would be to secure joint intervention by the RNC
and DNC. Since the TRW Good Government Fund has traditionally
been split on an equal basis between Democratic and Republican
candidates, a good possibility of securing the intervention
of the DNC existed. I was asked to advise TRW as to our planned
courseof action and to co-ordinate such with the RNC.
I thereupon discussed the details involved with Fred Scribner,
Counsel for RNC, and he suggested that if we decided to go ahead,
he would make contact with the DNC through a partner in his law
firm who is a law school classmate of Joseph Califano, the DNC's
General Counsel.
An immediate problem developed, however, when I contacted TRW's
representative in Washington, Dick Snyder, to discuss with him
the possibility of having the RNC and the DNC both file amicus
briefs on his corporation's behalf. TRW originally felt that
it would be better from a public image standpoint to defend on
the merits without immediate aid from any politically oriented
outside parties. I kept in contact with Snyder for several weeks
to determine if a change in strategy was in the offing.
In mid-June, TRW decided that a unilateral defense on the merits
would be both time-consuming and very expensive and concluded that
a better course of action would be to make a motion to dismiss.
Such motion, while relying primarily on technical points as to Common
Cause's standing to secure injunctive relief, would include a
broad attack on the basic issues as well. As part of this
new strategy, TRW also changed its view as to the desirability
of intervention and came of the opinion that its chances for a
The Hon. Clark MacGregor
July 19, 1972
Page 5
speedy, successful resolution of the lawsuit would be enhanced
if both political parties filed amicus briefs on its behalf.
In view of this change in strategy I have written to Fred
Scribner to ask that he proceed as we had originally planned.
TRW has requested and has been granted two continuances to
answer the Common Cause suit. A response is not now due until
August 12th but TRW is presently making final preparations to
file its motion to dismiss within the next couple of weeks.
One of the reasons for TRW's delay has been the complexity of
the issues involved. A second has been the hope, until recently,
that Congress might amend 18 U.S.C. 611 through passage of a bill
introduced by Representative Devine of Ohio to specifically
exclude contributions by corporations or labor organizations from
its provision. On June 28th, the Department of Justice, respon-
ing to an inquiry from Chairman Hays of the House Administration
Committee, announced for the first time that it supported the
Devine measure since its adoption would "resolve the constitutional
uncertainties of the existing provision and clarify ambiguity
which makes effective enforcement difficult. However, Congress
adjourned without taking further action on the matter and it is
now improbable that the Devine Bill will be approved before the
November election.
V. PROPOSED FUTURE COURSE OF ACTION.
Because of the McGovern nomination and the new leadership at the
DNC, the chances that Fred Scribner will still be able to secure
the DNC's intervention in behalf of TRW may now be more remote.
However, I have asked Fred to go ahead and sound out Califano on
the question. I will inform you of the results of that inquiry.
Should it not prove fruitful, I plan to seek out, in conjunction
with Fred, state Democratic organizations or individual Democratic
candidates for Federal office who might also be willing to intervene
in support of TRW. If we prove unsuccessful in this regard as well,
we presently plan to have the RNC refrain from taking part when
TRW enters its motion to dismiss the Common Cause complaint.
CC: The Honorable Maurice J. Stans
Free,
IN THE UNITED STATES DISTRICT COURT
FOR THE DISTRICT OF COLUMBIA
CREENJU.
COMMON CAUSE
:
2100 M Street, N. W.
:
Washington, D.C.
:
:
JOHN W. GARDNER
:
5325 Kenwood Avenue
Chevy Chase, Maryland
Plaintiffs
980-72
V.
Civil Action No.
TRW, INCORPORATED
Defendant
CENTE
MAY 15 1972
JAMES F. DAVEY, Clerk
COMPLAINT FOR DECLARATORY AND INJUNCTIVE RELIEF
1. This action for declaratory and injunctive relief
arises under 18 U.S.C. 611, as hereinafter more fully appears.
JURISDICTION
2. This Court has jurisdiction of this action under.
28 U.S.C. 591331, 1343 (4) and 2201, 2202.
PARTIES
3. Plaintiff Common Cause is a non-profit District of
Columbia Corporation organized to promote, on a nonpartisan
basis, social welfare, civil betterment, and social improvements
- 2 -
in the United States. Among its major purposes is to facilitate
achievement of these objectives by making government more respon-
sive to public needs and demands through reform of the political
process. It has in excess of 230,000 dues-paying members in the
several states and the District of Columbia. Its membership in-
cludes citizens of the United States who have been and intend to
be: (a) registered voters for candidates for elective office
(that is, the offices of President and Vice President of the
United States, United States Senator and Member of the United
States House of Representatives) ; (b) candidates for elective
federal office; (c) contributors of lawful amounts to candidates
for elective federal office and to political committees and
political organizations; and (d) active participants in campaigns
for election of candidates to elective federal office. Plaintiff
and its members have a direct interest in the integrity of the
elective process, in maintaining an electoral process free from
contributions which undermine its representative character, and
in insuring compliance with laws designed to preserve the fore-
going interests, specifically laws relating to political contribu-
tions and expenditures for the benefit of candidates for elective
federal office, including 18 U.S.C. 3611.
4. Plaintiff John W. Gardner is a citizen of the United
States, resident and registered to vote in the State of Maryland
for candidates for elective federal office. He has been and plans
to be a lawful contributor to campaigns for the election of one
or more candidates for elective federal office, and has been and
plans to be a lawful contributor to Political Committees and
Political Organizations. As a member and Chairman of Common
Cause and as a citizen, voter and lawful contributor to candidates
for elective federal office and to Political Committees and
Political Organizations, he shares the interests of Common Cause
and its members set forth in Paragraph 3 of this Complaint.
- 3 -
CLASS ACTION
5. Plaintiff John W. Gardner brings this action on behalf
of himself and all other members or classes of persons similarly
situated. These classes consist of (1) all registered voters
in the several states and the District of Columbia and all
citizens of the United States who make lawful contributions from
time to time to candidates of their choice for elective federal
office and to political committees and political organizations
and all citizens of the United States who otherwise participate
in campaigns for the election of such candidates; and (2) all
members of Common Cause who are also members of the aforesaid
class. Said classes of persons are so numerous that joinder
is impractical; there are questions of law and fact presented
herein which are common to the entire classes of persons identi-
fied above; the claim of Plaintiff Gardner herein is typical
of the claims of said classes, and Plaintiff Gardner will fairly
and adequately protect the interests of the said classes.
DEFENDANT
6. Defendant TRW, Inc. is a corporation doing business
in the District of Columbia and having as its agent for service
of process C. T. Corporation System, 918 16th St.,, N.W., Wash-
ington, D. C. Defendant TRW, Inc. and subsidiaries thereof is
one of the major defense contractors with the United States
government and holds in excess of two hundred thirty-seven
million dollars in contracts with the United States or agencies
or departments thereof.
INCIDENTS IN QUESTION
7. For many years, continuing to the date of this
Complaint, and threatening to continue in the indefinite future,
Defendant, its corporate subordinates, and other persons under
their control and acting for their benefit, have maintained and
financed the administrative costs of an affiliated fund (TRW Good
Government Fund) registered with the Clerk of the United States
House of Representatives.
8. TRW Good Government Fund is a political committee,
as defined in 18 U.S.C. $591 (d), and has as its mailing address
23555 Euclid Avenue, Cleveland, Ohio 44117, the corporate head-
quarters of Defendant TRW, Inc, and is substantially involved in
the collection and distribution of political contributions for
the benefits of candidates for federal office.
9. The principal officers of the TRW Good Government
Fund are Robert A. Newman, Chairman, John L. Humphreys, Vice
Chairman, and W. A. Hancock, Secretary. Mr. Newman is also
Director of Public Relations for TRW, Inc. Mr. Humphreys is
also Director for Public Affairs for TRW, Inc. in Washington,
D. C.
10. The funds of TRW Good Government Fund are derived
exclusively from executives and employees of Defendant TRM, Inc.
and subsidiaries thereof, who contribute in response to solici-
tations by Defendant TRW, Inc., its officers and employees.
11. Messrs. Newman, Humphreys, and Hancock, who manage
the TRW Good Government Fund, are the recipients of funds con-
tributed by the executives and employees of TRW, Inc. and sub-
sidiaries thereof, and as managers have exclusive and complete
control over the disbursement of funds contributed to the TRW
Good Government Fund. These funds are distributed to political
candidates solely on behalf of TRW and in direct furtherance
of TRW's position and relationship with those candidates.
CAUSES OF ACTION
12. 18 U.S.C. 8611 makes it unlawful for any corporation
in a. contractual relationship with the United States or any de-
partment or agency thereof from directly or indirectly making
any contribution of money or thing of value to any person for
- 5.
any political purpose or use.
13. For many years, continuing to the date of this
Complaint, and threatening to continue in the indefinite future,
Defendant, its corporate subordinates, and other persons under
its control and acting for its benefit, have consistently engaged
in making political contributions and the making of political
donations in violation of 18 U.S.C. 611, and in so doing have
violated, aided and abetted and conspired in the violation of,
these laws. Among other practices in violation of these laws,
Defendant has engaged in the following unlawful activities:
(a) Solicited and received contributions from execu-
tives or employees of TRW, Inc. and subsidiaries thereof whose
salaries are paid in whole or in part from moneys received
directly from the United States Government by TRW, Inc., and
subsidiaries thereof, government contractors as defined in S611.
(b) Maintained and financed the administrative costs of
affiliated political fund, TRW Good Government Fund, which is under
exclusive and complete control of designated officers of TRW, Inc.,
consists of funds contributed exclusively by executives and employee
TRW, Inc., and subsidiaries thereof, and which makes contributions =
numerous political candidates on behalf of the Defendant.
(c) Induced potential contributors to believe that
some or all of the above activities do not violate 18 U.S.C. 611.
14. Defendants' conduct in violating 18 U.S.C. 611 has
frustrated and will frustrate the purpose' of these laws which
were designed to prevent the use of political contributions by
those in a contractual relationship with the United States to
subtly influence the treatment afforded them by government
officials. Consequently, Defendants' conduct has caused and
will continue to cause a wholesale breakdown in respect for the
electoral process, cause the Congress and the Presidency to fall
into disrepute, and frustrate and nullify the intent of Congress
in its enactment of 18. U.S.C. 611 which was to preserve the
- 6 -
integrity of the political process and governmental regulatory,
financial and other decisions by insulating government, particu-
larly elected officials from the influence of political contribu-
tions by government contractors who have a direct financial
interest in decisions made by government officials.
15. Innumerable candidates for federal office have been
the beneficiaries of contributions from TRW Good Government Fund
which have been solicited or received in violation of the afore-
said laws.
16. The aforesaid violations have caused and threaten to
cause irreparable injury to the Plaintiffs in the following
respects:
(a) The ability of Plaintiff Common Cause and its
members to. achieve its purpose and to protect the interests set
forth in Paragraph 3 of this Complaint has been and will be im-
paired by the widespread violations of law charged in this Com-
plaint. The ability of its members to seek elective office or
to elect candidates of their choice for elective federal office,
and the ability of Common Cause to persuade elected federal
officials to adopt programs it favors are substantially threatened
and diminished by these violations.
(b) Plaintiff John W. Gardner, individually and as
representative of classes of persons similarly situated, has
suffered and will continue to suffer injury as a citizen and
voter and as a contributor to and participant in campaigns on
behalf of candidates for elective federal office as a direct
consequence of the aforesaid violations. The effect of his vote,
his lawful campaign contributions and other political activities,
and his ability to persuade elected federal officials to adopt
programs he favors, are substantially threatened and diminished
as a result of the aforesaid violations.
17. No United States Attorney General has prosecuted
any of the defendants in this action, or any other person acting
- 7 -
similarly. No such prosecutions are reasonably likely in the
immediate future, and the unlawful conduct complained of
therefore threatens to continue.
18. Plaintiffs have no other adequate remedy, administra-
tively or at law. The only remedy available to Plaintiffs by
which to assert their direct and substantial interest in secur-
ing compliance with 18 U.S.C. §611 is to bring this action for
declaratory and injunctive relief.
REQUEST FOR RELIEF
WHEREFORE, Plaintiffs respectfully request that this Court:
19. Declare that Defendants' conduct and activities com-
plained of in paragraphs 11-15 and 18 of this Complaint are
unlawful and in violation of 18 U.S.C. $611.
20. Restrain and enjoin Defendants from continuing such
conduct and activity in violation of 18 U.S.C. $611.
21. Grant Plaintiffs and other similarly situated such
other and further relief as: the Court may deem appropriate.
Respectfully submitted,
Mitchell Rogovin'
Arnold & Porter
1229 Nineteenth Street, N.W.
Washington, D.C. 20036
(202) 223-3200
Fred Wertheimer
Suite 311
2100 M Street, N.W.
Washington, D.C. 20037
(202) 833-1200
Of Counsel:
Kenneth J. Guido, Jr.
Suite 311
2100 M Street, N.W.
Washington, D.C. 20037
(202) 833-1200
June 20, 1972
MEMORANDUM
Re: Common Cause V. TRY Inc.
OUTLINE OF ARGUMENT IN SUPPORT OF NOTION TO DISMISS
INTRODUCTION
1. In this case, a political pressure group and self-appointed
prosecutor seek unprecedented, and unwarranted, injunctive and declaratory
enforcement of a criminal statute which first became applicable to
political contributions by corporations contracting with the federal
government on April 7, 1972.
to
The notion's impact will fall, not upon contributions from the
corporate treasury of the government contractor, but upon An independent
fund contributed voluntarily by individual officers and employees of the
corporation.
3.
Unless it is dismissed, the case will threaten with chilling
uncertainty the operation of this and sindlar independent voluntary funds,
and thereby will impinge upon the full exercise of the First Amendment
freedoms of these, and other individual contributors and voters similarly
situated, who may desire to make political contributions in association
with fellow employees in this Presidential election year.
- 2 -
4. Regardless of its final outcome, 8 trial of the substantive
issues would inhibit qualified voters and contributors among employees
of government contractors from the open group support of candidates and
issues essential to the full participation in the political process
which is the implicit objective of the laws regulating the conduct of
federal elections,
5.
The full disclosure and public accountability objectives of
the recently enacted Federal Election Campaign Act of 1971 would be
defeated if the individual contractor employee trusk forego group coo
tributions in free association with fellow employees in favor of direct
contributions to the candidates, Such direct contributions which as not
exceed $100, would avoid the provisions in the law for full information
to the public concerning the affiliations and interests of contributors,
information clearly and readily available to the public for Lunda. con-
tributed through a group effort to an independent voluntary fund.
I. THE ACTIVITIES ALLEGED DO NOT VIOLATE is 611.
1. Section 611 did not apply to corporations until April 7, 1972
80 that allegations of past violations are both disingenuous and irrelevant.
(Memorandum of June 1, 1972, pp. 4-7).
2.
Section SII prohibits the solicitation of contributions only
from government contractors. TRW employees and executives are not govern-
ment contractors, and the suggestion that they might be is frivolous.
(Memorandum of June 1, 1972, pp. 8-9, 21-23).
3. It is equally frivolous 20 suggest that TTW itself is making
a "contribution" when the only funds given to candidates are admittedly
those of individual officers and employees. (Merorandum of June 1, 1972,
PP. 23-24).
4. The provision 01 administrative services to a voluntary inde-
pendent employee political fund 10 essentially a service for the benefit
of improved employer-employee relations and communications and is not a
"contribution" within the meaning of the Criminal Code, (Memorandum OI
June 1, 1972, PP. 5-8, 9-21, 24-30).
5. [It is anticipated that the Attorney Ceneral's opinion will be
available and usable for additional support here,)
II. PLAINTIFFS DO. NOT HAVE A PRIVATE RIGHT TO ENFORCE $ S11,
1.
Jurisdiction for & declaratory judgment and injunation is
alleged under 28 U.S.C. 55 1331, 1343 (4) and $5 2201, 2202. The
Declaratory Judguent ACT grants no additional jurisdiction, and thus
the issue is whether there is jurisdiction to issue an injunction under
55 1331 and 1343(4).
2. Section 1331 provides jurisdiction in "civil actions
where-
in the matter in controversy
arises under
laws
of the
United States, 11 Section 1343(4) grants jurisdiction of "any civil action
authorized by law
to recover damages or to secure equitable or other
relief under Hiry act of Cougress providing for the protection of civil
rights, including the right to vote 11
3,
The complaint states that this action "ariaca under 18 U.S.C.
[§] 611, 11 a section of the Criminal Code, and thus jurisdiction under
either of the cited statutes exists only 11 this particular criminal ;
statute confers a private civil right of action for injunctive relief.
4. It 18 basic that express statutory authority is required bee
fore a court of equity can restrain a violation of a criminal statute.
United States V, Jalas, 409 F. 24 358 (7th Cir. 1969); Nasif V, United
States, 165 F. 2d 119 (5th Cir. 1947). Section 611 costains no such
authority for either the Attorney General or for private parties to
supplement normal enforcement of the law by criminal prosecution, The
court therefore lacks equitable jurisdiction over this CASE.
5. It is fundamental that authority to enforce the criminal laws
of the United States is vested solely in the Attorney General and the
courts connot constitutionally interfere with his discretion in this
regard. Newman V. United States, 382 F.24 479 (D.C. Cir. 1967); Smith
V, United States, 375 F.24 243 (Sth cir.), cert. denied 389 U.S. 341
(1967) ; Pugach V. Klein, 193 F. Supp. 630 (S.D.N.Y. 1961); see also
Connecticut Action Now, Inc. V. Roberts Plating CO., No. 71-1674 (2d
Cir. March 21, 1972); Guthric V. Alabama By-Products Co., 328 F. Supp.
1140 (N.D. Ala. 1971). This renders the case nonjusticiable and deprives
the court of jurisdiction 38 well.
6, Section 611 was enacted as S self-contained penal statute
designed to prevent campaign contributions by government contractors
from improperly influencing the award 01 government contracts, SS Cong.
Rec. 2932 (1940). It primarily benefits the government itself. If any
group of the public can be soid to also be a special beneficiary on a
different footing from the average citizen 10 would only be government
contractors, The statute confers no voting rights; in particular, it
imposes no campaign spending limitations and is not directed primarily
At candidates (cf. former 90 603, 809). It authorizes no civil sctions;
in fact, proposals to create private rights 01 action for the disclosure.
provisions of the Federal Election Campaign Act, which are not so clearly
penal, were rejected by Congress. It only became applicable to corpore-
tions two months ago and questions of its proper construction and enforce-
ment are for the Department of Justice to resolve.
7.
No case is known to exist which permits private enforcement of
= provision of Title 18 of the United States Code, or permits the issuance
of either an injunction or declaratory judgment against an alleged violation
The only known case which concludes that such an action would lie 1a Common
Cause V. Democratic National Committee, 333 F. Supp. 803 (D.D.C, 1971), which
rests on very special circumstances not present here: (1) The statutes
involved, since repealed, were acknowledged by the Attorney General to be
unenforceable, thereby precluding any subsequent criminal prosecution which
could jeopardize the constitutional safeguards of the defendants or usurp a
prosecutorial function of the Attorney General; (2) The court concluded
that the statutes involved were regulatory provisions designed to protect
a specific class rather than criminal statutes designed to protect the
- is -
public at large. The court found that because of these special circum-
stances only a civil action could secure the benefits intended by the
statutes. Furthersore, the decision (1) misstates the prior law, and
(2) makes a mistaken analogy between the availability of implied actions
to recover damages for conduct that might be a crime (e.s. J. 1. Case
Co. V. Borsk, 377 U.S. 426 (1964); Reitmeinter V. Reitmeister, 162 7.26
691 (2d Cir. 1947)) and an action for an injunction against the possible
commission of the crime itself.
III. PLAINTIFFS DO NOT HAVE STANDING TO BRING THIS ACTION.
1. As already noted, 8 private citizen cannot enforce the criminal
laws, and thus Common Cause has no standing to bring an action that 12
itself alleges only "arises under 18 U.S.C. [s] 611." Cases granting
standing to seek review of governmentsl action, specifically those relied
on in Common Cause V. Democratic National Committee, SUDTR, are not in
point where one private citizen seeks to enforce the criminal lawa against
Another. Connecticut Action How, Inc., supra.
2. Even if a civil action would lie to enforce this criminal
statute, at the very least the standing requirement must be as stringent
88 that for seeking review of governmental action, and Common Cause and
John Gardner have not shown the "injury in fact" required. Sierra Club
is, Morton, 40 U.S.L. Week 4397 (1972). "[A] mere 'interest in & problem'
is not sufficient." Id. (3) The members of Common Cause have not
will shown to have sufficient identity of interest in specific candidates
to entitle John Gardner to bring a class action, or to entitle Common
Cause to represent all of them as individuals. (b) There is no identi-
fication of any condidate to whom the TRW Good Government Fund has
contributed or will contribute and to whose opponent Common Cause or
John Gardner have made & contribution. (c) There is no allegation Teat
Common Cause or John Gardner has been harmed in contracting with the
Federal government because of any contributions made by the TRW Good
Government Fund. (d) Plaintiffs' allegation that they will be impaired
in their Lobbying efforts is also speculative and non-apecific,
IV. THE ACTION SHOULD BE DISMISSED FOR WANT OF EQUITY.
1. Discretion of the court to decline to entertain a declaratory
judgment action is very broad, and more than mere standing is required
before such an action can be brought. Lampkin V. Connor, 360 2.28 505
(D.C. Cir. 1966).
2. There is no issue of immediacy which would justify equitable
intervention. See Davis V. Ichord, 442 F.2d 1207 (D.C. Cir. 1970).
3. The relief requested could not settle any controversy that
world exist.
4. The claims for jurisdiction, a cause of action and standing
rest on novel legal theories into which the court ought not to venture
in the circumstances, and the relief requested would be imappropriate.
Cf. International Association of Machinists V. Street, 367 U.S. 740 (1961)
stacking
M.V.TTEE FOR THERE-LLECT.ION OFTHE PRESIDENT
July 24, 1972
MEMORANDUM FOR: THE HONORADLE CLARK MACGREGOR
THROUGH:
JEB S. MACRUDER
FROM:
GLENN J. SEDAM, JR.
SUBJECT:
RESIDENCY C7 COULDGE STUDENTS FOR VOTING PURPOSES
You have asked that we undertake a study of the question of whether
a student between the ages of eighteen and twenty-one may establish
is voting residence at his college, separate from the residence of
his purents, or whether he may be disqualified from voting in has
college community on the ground that he does not satisfy state or
local residency requirements for voting. Neither the Voting Rights
Act Amendments of 1970, nor the Twenty-sixth Amendment to the
Constitution, which Lowered the voting age to eighteen, deal with
this particular issue. While it is indisputable under the Voting
Rights Act Imendments that a student between the ages of eighteen
and twenty-one, like all citizens, has the right to register UP to
childrey days before an election and to vote for candidates for the
Presidency, it is unclear whether this may be done at a campus voiding
precinct or must be doneycither in person OF by absentee mothods,
at the domicile of the student's parents.
You may recall that a number of bills on this subject have been
introduced into Congress. One sponsored by Senator Cranston would
have required all states to enact Laws specifically permitting
college students to vote in federal elections at campuses where
they are in attendance. Another measure, co-sponsored by Senators
Brooke, Hart, Hartke, Natfield, Humphrey and Montoya, would have
amended the Voting Rights Not to require that any citizen who is
otherwise qualified to vote in C. foderal election be permitted 20
vote in any state or political subdivision which he declares to be
his residence for voting purposes, provided that he has not registered
elsewhere and that he has resided in the locale in question for thirty
days preceeding the date of the election. Finally, a joint resolution
introduced by Congressman Dovine sought to amend the Constitution to
require that each citizen vote only at his Legal domicile ON "true,
The Hon. Clark MacGregor
July 24, 1972
Page 2
fixed and permanent home to which, whenever he is absent, he has
the intention of returning." None of these measures have come to
fruition and, in the absence of further action by Congress in this
area, the resolution of the question as it pertains to this November's
election has been left largely to state and local governments, which
have primary responsibility under the Constitution for establishing
voting requirements.
We have undertaken to research this issue on a state-by-state basis
and will report our findings to you at a later date. Our preliminary
reseach indicates that an increasing number of states are allowing
newly enfranchised college students to vote where they are enrolled
instead of permitting them to vote only in their home towns.
Opinions by the Attorneys General of Florida, Georgia, Idaho, Louisiana,
Massachusetts, Pennsylvania and Washington have basically concluded
that students may legally vote in the campus community if they so
desire. These interpretations generally hold that, for purposes of
registering to vote, a minor over the age of eighteen, whether or
not financially independent, has the right to establish his own
domicile with or without the consent of his parents or guardian. The
fact that a minor voter who is a student resides in a dormitory or
other college residence, and not in his own apartment, is generally
of no relevance. The basic question to be answered is whether the
student registrant plans to return to his former home when his course
of studies is completed or whether he presently intends that his
college community serve as a permanant residence for an indefinite
period.
Courts in California and Michigan have declared certain statutes
imposing special burdens on young people in the exercise of their
franchise unconstitutional. In the Michigan case a statute creating
the presumption that a student is not a resident of the campus town
where his college was located was declared unconstitutional. In the
California case as Attorney General's opinion barring unmarried
persons under the age of 21 from establishing a residence for voting
purposes different from that of their parents was held violate of
state law and the United States Constitution.
We have been informed that requirements have similarly been liber-
alized by state court decision or legal opinion in Alaska, Colorado,
Delaware, Nebraska, North Dakota, Oklahoma, Vermont, Wisconsin and
the District of Columbia.
The Hon. Clark MacGregor
24, 1072
Page 3
While a general trend may be developing, it is not clear that the
wamainder of the states will all take is parallel approach to this
insue. For example, an opinion by the Nttorncy-General of Missouri
suggests that a declaration of abandonment of original residence
and intent to reside in a college community for an indefinite
period must be consistant with facts indicating such intent.
Organizational membership and statements of residence on tax returns
and contracts are cited as examples of such supportive facts.
Until recently there was wide variation in the factors which
individual states applied in reaching determinations on the question
cl campus regisuration and in the emphasis placed on such factors.
Two types of criteria were generally considered:
1. degree of freedom from parental control - both
legally (e.g. emancipation by marriage) and financially (degree of
colli-support) and
2. degree of attachment to the new community. Factors
which might be considered in examining this second issue might
include the purchase or lease of property, permanent employment,
payment of local taxes, location of one's bank account, registration
3.2 one's automobile, etc.
It is impossible to estimate in this report the effect which more
suringent state and local requirements like those set forth immediately
above will have in regard to the impact of the student vote in Noverber.
Surely, such vote would be less concentrated, and therefore less easy
to organize, in those states where campus registration tremains a move
difficult process. It will be necessary to make inquiry as to both
the existing statutory law in each state and the general practices
followed by election officials in interproting such law before we can
provide a more definitive analysis of current developments on a per
state basis.
Committee for the Re-election of the President
MEMORANDUM
July 27, 1972
MEMORANDUM FOR:
MR. HERBERT G. KLEIN
FROM:
CLARK MacGREGOR
SUBJECT:
Convention Communications Plan
I want to thank you for your memorandum of July 21, concerning
convention communications plans and for being brought up to date
generally. It sounds as if all bases are covered.
I have one reservation, however, and that is whether it is appro-
priate and proper under our current guidelines for you personally
to conduct press briefings in behalf of the Re-Election Committee
at the re-election headquarters. It is my understanding that a
policy had been previously established that for public relations
and practical reasons the spokesman for the Committee for the
Re-Election of the President should be an employee of the Commit-
tee and not a member of the White House staff. I believe this
was a sound decision.
As for our convention press briefings, I hope to fulfill part of
that role this year. Further, a suggestion was made some time
ago and approved by John Mitchell and Bob Haldeman that Ann Dore
of this Committee perform some of these tasks, as you indicated.
I concur with this suggestion. Obviously, Herb, Ann and I will
require the full support and assistance of you and your staff to
pull this off well.
I am familiar with the superb job you did in 1968 and am aware of
the need to provide a similar service for the press this year,
but the circumstances now are quite different.
Thank you, Herb, for your thoughtful recommendations. I am gra-
tified that meetings have been going on and that communications
functions are being so well coordinated.
7/26
Ism
Jm to cover el H that MoeG
reversing Decisions on oral
basis (es it 6K re spokes
onmie EXHGK at conventeen & something
anay
20
around; Ed me Danidor a anded visual
E
mae G re
re & the Scote Peters)
Jm
58m make decision
rely on It input t realying
that no mac G input
5m - Oinles Bees Lullens an
absolute disaster
MacG - not going to play sibstantes almot
role + FM getting stronger +
life
SOX macG the Line
as floor me
Ex J m pessed re CMaeG at Specling
Snider - GCe - sat Press cont
GLL not attend A IP Conven
Jm wneerned that Fon receive
more pol inpait
- Shlel use ha Rue mere leel
of Pul teedepmen
Slars Charter - no per J8m- meme fer If
JSM to meet wl (CW C 7/27 w/
Barker, Failor, Howard, Alrahms on "line"
Strachan
Committee for the Re-election of the President
MEMORANDUM
July 10, 1972
MEMORANDUM TO THE HONORABLE CLARK MACGREGOR
THROUGH:
JEB. S. MAGRUDER
FROM:
DEVAN L. SHUMWAY
SUBJECT:
Interview Requests
On the basis of your being a high visibility director of the campaign,
I am submitting the following schedule of interviews for your approval
or disapproval.
If you approve, we will work with your secretary for times. Also,
obviously, there will be some dates where you already have plans and
if you can indicate them, I will make the appropriate changes.
July 16 (Sunday) - Issues and Answers. ABC. Live at 1:30 p.m.; arrival
suggested at 1 p.m. CONFIRMED as recommended by Mr. MacGregor.
July 14 (Friday) - The Newsmakers. WTOP only. Taped at 2:30 p.m. Friday;
broadcast from 7 to 7:30 p.m. Sunday; on radio Monday. Recommend Jeb Magruder.
Approve
Disapprove
July 17 (Monday) - New York Times. Bob Semple interview; suggest week
after Democratic National Convention. Recommend.
Approve
Disapprove
July 18 (Tuesday) - Washington Window. UPI Audio. This goes to more than
400 radio stations and becomes the basis for a story on the UPI wire.
Recommend accept.
Approve
Disapprove
July 20 (Thursday) - WTTG Metromedia. Interview. Covers Washington, Los
Angeles, New York, Kansas City, Minneapolis. Recommend accept.
Approve
Disapprove
More
2
July 21 (Friday) - Wall Street Journal. An interview with Alan Otten and
Jim Gannon.
Approve
Disapprove
July 24 (Monday) - Group W-Westinghouse Broadcasting Co. Interview with
reporters for their stations. Cities represented: Los Angeles, Pittsburgh,
San Francisco, Philadelphia, Boston, Chicago, New York, Fort Wayne and
Baltimore.
Approve
Disapprove
July 26 (Wednesday ) - Capitol Cloakroom. CBS radio program where the person
is interviewed by three CBS correspondents for 25 minutes. Recorded at
convenience of guest any time between 9:30 a.m. and 2:30 p.m. Wednesday
at CBS Washington studio.
Approve
Disapprove
July 28 (Friday) - Background luncheon with Nancy Dickerson. Any day but
Wednesday. Group includes Nancy, Charles Bartlett, Hugh Sidey, Peter
Lisagor, Stu Alsop and Nick Thimmesch. Held in a private room downstairs
at the Federal City Club. Recommend, but on-the-record.
Approve
Disapprove
August 2 (Wednesday) - Agronsky Show. Tape for distribution into 35 cities.
Recommend.
Approve
Disapprove
August 4 (Friday) - Peter Edson Luncheon Group. Recommend.
Approve
Disapprove
August 20 (Sunday) - Meet the Press. Also wants you and Herb Klein on a
one hour special before the Convention. Recommend.
Approve
Disapprove
Open Date - Newsweek. Mel Elfin, Henry Hubbard and Hal Bruno would like to
have lunch with you. Recommend.
Approve
Disapprove
More
3
No date - Face the Nation. They would like you on August 20, the Sunday
before the Convention begins. We will try for some other date.
Approve
Disapprove
No recommendation on date - WDCR Radio, Hanover, New Hampshire. Dartmouth
College Radio Station which would like to do a telephone interview because
Dartmouth is your alma mater. Will leave this up to you as it is a personal
matter.
Approve
Disapprove
siRachen
Committee for the Re-election of the President
MEMORANDUM
July 8, 1972
CONFIDENTIAL
MEMORANDUM FOR THE HONORABLE CLARK MacGREGOR
FROM:
JEB S. MAGRUDER
SUBJECT:
Plans for the Week
As you requested in our telephone call today, I have asked for a
list of the State Chairmen, a copy of which is attached for your
use. Also, I thought that it would be helpful to you to have
some indication of the meetings that Fred Malek and I have tenta-
tively planned for the week. I understand that you have talked
with Fred about some of them.
1. MONDAY, WEDNESDAY, and FRIDAY it will be important that you
address the State Chairmen and Executive Directors who will
be at the Mayflower for planning meetings. What will be
needed will be the kind of remarks that you made at the
Friday morning breakfast.
2. We will work to find an appropriate time for you to meet
with Congressman Ford and Senator Brock and Timmons, Malek
and myself to follow up on the progress of Operation Switch.
3. Tuesday afternoon we will work to get the kind of staff
meeting "thank you" for John Mitchell that you and Fred
Malek discussed.
4. As you know, we will have a meeting of the "in house"
strategy group on Tuesday to review the priority states
in view of the most recent polling results. The member-
ship of this group has been Malek, Cliff Miller, Peter
Dailey, Bob Teeter, Arthur Finkelstein, Fred LaRue, Gordon
Strachan, and Bob Marik acting as secretary to the meeting.
5. On Thursday, we will work on an appropriate format for
your visit to the RNC. We would anticipate that there
will be a working session with Tom Evans and his staff and
also a walk through tour with a photographer.
CONFIDENTIAL
- 2 - -
6. We will also put together a review of the direct mail
decisions for you for late in the week.
7. Also, we will bring you up to date on the present plans
and activities in the entire surrogate program.
Fred and I have also discussed the need to get together with
you on a routine basis. We can talk about this and any other
additions that you would like to make to the above list on Monday.
CONFIDENTIAL
mr. Holdeman
never sent
July 10, 1972
MEMORANDUM FOR THE HONORABLE CLARK MacGREGOR
FROM:
FRED MALEK
JEB MAGRUDER
SUBJECT:
Advance Assistant
In the course of our discussions on staffing requirements, and in
talking with Gordon Strachan about his experiences accompanying
you to your luncheon on Thursday, the question of whether you
might need advance assistance has been raised. If you feal that
you do, it would seem appropriate to find someone who could per-
form the role of advanceman/aide, particularly at times when you
are out of the office.
Mr. Mitchell used a security officer and a driver for this purpose.
Though it would not seem that you have a security need, it would
appear you might find it useful to have an aide who could help you
with your travel arrangements. If you agree that there is a need
we will screen several candidates for your consideration.
Grass-Roots Drive
IsOutlinedbyGOP
By Lou Cannon
Washington Post Staff Writer
Republicans will get out of the television studios and
back to the precincts under a revised re-election
trategy outlined by Clark MacGregor, the President's
ampaign manager.
MacGregor, who took over from John Mitchell on July
as chairman of the Committee for the Re-Election of
President, said yesterday*
MacGregor also believes
the committee intends to
that the Republicans have an
so directly, the tone of his re-
MacGregor said the Republi-
"less than $6 million" on
unprecedented opportunity to
marks stressed a campaign far
can campaign would stress
removed from the law-and-or-
elevision and radio advertis-
score major gains in Demo-
"peace and prosperity" themes
and "less than $4 million"
cratic strongholds and have "a
der themes used by many Re-
but also would criticize Mc-
publican senatorial candidates
advertising in newspapers
slightly better than even
in 1970.
Govern proposals for reduc-
other publications. This
chance" of winning both
tions of $32 billion in the de-
houses of Congress because of
The positive tone of the
ombined total of under $10
fense budget.
the nomination of Sen. George
Nixon campaign also was
illion in planned media
"What Nixon has accom-
pending compares with an
McGovern on the Democratic
stressed later in the day at an
plished is because we have
uthorized media spending
ticket.
informal news conference
military strength to give mus-
"McGovern has to rely al-
called by Michigan Gov.. W.L.
elling of $13.8 million.
cle to our diplomatic efforts,"
While reducing the television
most entirely on the thrust of
liam G. Milliken, chairman of
said Mad Gregor.
the new movement and the
the Republican Governors
udget, said MacGregor, he
In one respect the campaign
ill increase the amounts that
fact there are more Demo-
Conference.
appears to have changed little
crats than Republicans," Mac-
Milliken said that Mac-
vill be sent to state organiza-
from Mitchell to MacGregor.
Gregor said.
Gregor had assured him the
ons for the opening of store-
Both the original plan, out-
He said that only 'the Dis-
re-election committee would
offices, the recruitment
lined by Mitchell in a mid-May
trict of Columbia had been
conduct "a broad-based cam-
nd training of precinct, work-
interview with The Washing-
written off for President
paign" appealing to young
and other items associated
ton Post, and the strategy dis-
Nixon and that a major effort
people, ethnic groups and
cussed by MacGregor yester-
a traditional grass-roots
will be made in all 50 states,
blacks.
day call for keeping the Presi-
ampaign.
including Massachusetts, a
"No one is going to be ex-
dent's direct campaigning to a
Originally, $8 million to $9
supposed McGovern strong-
cluded," Milliken said.
minimum until October.
illion had been budgeted for
hold. MacGregor cited a re-
Both MacGregor and Milli-:
The present plan envisions a
hese activities, said Mac-
cent Boston Globe poll show-
ken predicted that President
campaign kickoff in Southern
Gregor, but the allocation
ing Mr. Nixon trailing by only
Nixon would again select Vice
California in mid-September
under the revised plan is $12
three percentage points in
President Agnew as his run-
followed by weekend speeches
million to $13 million.
Massachusétts.
ning mate but Milliken said
by Mr. Nixon until the last
The new strategy, outlined
But the cutting edge of the
that Agnew's rhetoric has not
three weeks of the campaign,
to reporters at a breakfast
Nixon campaign, and the high-
always been an asset to the
when the President will
meeting, is intended to create
est fund allocations, will be
Republican Party.
campaigning intensively.
1,500 storefronts in 10 key
felt in 10 key states that
The Michigan governor said
MacGregor discounted re-
states and one million Nixon
MacGregor said are regarded
he hoped that the 1972 cam-
ports that he has less author-
volunteers by Labor Day.
as priority re-election targets.
paign would be conducted on
ity at the committee than his
It reflects MacGregor's be+
These 10 key states include
"a high level" and added that
predecessor and will have to
that the Nixon re-election
five that were carried by Mr.
"this wasn't entirely true for
clear decisions through presi-
campaign needs far more de-
Nixon in 1968: California, New
the campaign that was run in
dential aide H.R. Haldeman or
centralized and traditional po-
Jersey, Illinois, Ohio and Mis-
1970."
presidential assistant John
litical organization and cannot
souri. Also on the list are New
Asked his opinion of Ag-
Ehrlichman.
rely either on the President's
York, Pennsylvania, Texas,
new's June 30 speech in New
"Gentlemen, I don't have to
present lead in public opinion
Michigan and Maryland, all of
York in which he described
check with anybody," Mac-
polls or on a campaign that
which went for Hubert Hum-
McGovern as a "fraud," Milli-
Gregor said. "I make the deci-
places primary reliance upon
phrey in 1968.
ken replied:
sions and I act on the deci-
media advertising.
MacGregor rated California
"It's not the kind of rhetoric
sions."
The committee also plans to
in the 1972 election as "razor-
I would use-or ever have
spend about $6 million on di-
thin" and predicted very close
used."
mail and telephone opera-
races in New York, Texas, Mis-
MacGregor said. Over-
souri and Michigan.
all, he estimated, the commit-
When he took over the re-
would spend between $30
election committee reins on
million and $35 million in its
July 1, MacGregor cautioned
efforts to re-elect President
against overconfidence. He ap-
Nixon to a second term
peared more confident yester-
day as he outlined a strategy
that he said would stress the
President's record and, by im-
plication, deemphasize the
negatives in the 1972 cam-
paigan.
While MacGregor didn't say
H
THE WHITE HOUSE
WASHINGTON
July 18, 1972
PHONE CALL
ANN ARMSTRONG's OFFICE
7/27
Ann Armstrong would like to meet with
you for about half an hour some time
next week, if possible. She'd like to
discuss the role the Women's Division
will have in the campaign.
Gamelia
Try and schedule
meeting.
She should talk with
MacGregor.
harendy H.
Other
AS
on
484-6735
P.
this
THE WHITE HOUSE
WASHINGTON
ADMINISTRATIVELY CONFIDENTIAL
June 12, 1972
MEMORANDUM FOR:
FOLLOW UP
FROM:
GORDON STRACHAN
G
Check on June 15 on the status of the California and
Women analysis at 1701.
1/2
THE WHITE HOUSE
WASHINGTON
ADMINISTRATIVELY CONFIDENTIAL
fight 7/24
July 10, 1972
MEMORANDUM FOR:
FOLLOW UP
FROM:
GORDON STRACHAN
G
For the September Campaign Kick-Off which is scheduled
to appear in follow up after the return from California,
make sure Chapin's report regarding the survey is re-
raised.
Dual in Cal-Report
ADMINISTRATIVELY
THE WHITE HOUSE
CONFIDENTIAL
FU
WASHINGTON
June 13, 1972
LILL
3:30 p.m.
MEMORANDUM FOR:
MR. H. R. HALDEMAN
VIA:
DWIGHT L. CHAPIN and RON WALKER
FROM:
MICHAEL RAOUL-DUVAL
1
RE:
CAMPAIGN KICK-OFF
1.
In a joint effort with Magruder and Foust we have checked with
the following concerning the Gettysburg events: General Schultz,
Len Hall, Lang Washburn, Bryce Harlow, etc. It appears that
there were three or four "picnics" at Gettysburg each involving
different people. The campaign kick-off appears to have been a
one day cook-out on September 12, 1956. (The Republican
Convention was late August.)
There were about four speakers including President Eisenhower,
Vice President Nixon, the Governor of Pennsylvania and Len
Hall. According to Hall the invitations, sent by the RNC, were
for a "Republican Campaign Kick-Off" at Gettysburg. The
following were invited:
- All National Committeemen and Committeewomen
- All State Republican Chairmen
- Leaders of the Citizens for Eisenhower
- Youth for Ike
- Wives of the above
NOTE: There may have been others. Len Hall is sending
a newspaper clipping which supposedly lists the attendees.
All totaled, there were about 500. The Eisenhower Citizens
Committee arranged for hotel rooms in Washington and chartered
busses for the trip to Gettysburg. The busses departed here at
1:30 p.m. and the buffet dinner was at 4:00 p.m. Cigarette
lighters were given as souvenirs.
-2-
2.
Since we are considering a major T.V. address in conjunction with
the San Clemente events, it might be appropriate to include a
broader range of people than were invited to Gettysburg. This
would underscore campaign unity and add to the atmosphere of the
event.
I recommend that you ask the 1701 Committee to work up a speci-
fic invitation list for approval along the lines of their May 18, 1972
memo (attached). The total with wives would be in the 1500 range.
Approve
Disapprove
Option:
Invite Citizens Committee, RNC, Celebrities and Athletes, etc.,
but not Senators, Congressmen and GOP candidates unless they
are surrogates.
Approve
Disapprove
3.
According to Gordon Luce, the San Diego Convention Hall is
available on September 14th. It can hold nearly 5000 in a rally
set-up. The 1701 Committee can lock it up through Gordon with-
out indicating Presidential participation.
Approve reserving Convention Hall
Disapprove reserving Convention Hall
4.
Concerning costs, Jeb will recommend to Mr. Mitchell that the
participants pay their own way to San Diego, but that the Committee
pay for:
- Hotel, Food in San Diego,
$120,000
and busses to San Clemente
- T.V. time and production
$ 80,000 (+)
costs (including hall rental)
In addition, I recommend that the Committee pay for whatever
preparations are required at San Clemente. Although we do not
have all the cost figures for this, the following would be involved:
-3-
- Preparation of an area (turfing)
- Food and beverage (Mexican style)
- Tents, chairs and tables
Approve
Disapprove
5.
I recommend that a survey of the Convention Hall and San Clemente
be done when the advance people go to San Clemente later this month
in connection with the President's trip to California.
Approve
Disapprove
I
ADMINISTRATIVELY CONFIDENTIAL
FU
May 19, 1972
6/9
MEMORANDUM FOR:
H. R. HALDEMAN
FROM:
GORDON STRACHAN
6/29
SUBJECT:
Campaign Kick-Off Event
7/17
Jeb Magruder gave the attached plan on the Campaign Kick-
off in San Diego and San Clemente to John Mitchell on
May 18. Mitchell discussed the proposal with Governor
Reagan. Reagan enthusiastically supports the idea but
suggests delaying the announcement as long as possible.
Mitchell agrees.
Mike Duval did a preliminary survey for Dwight Chapin,
based on earlier information from 1701. It also is
attached but will be updated after the Russia trip.
GS/jb
F/U - 6/5
sure
29
ADMINISTRATIVELY
THE WHITE HOUSE
CONFIDENTIAL
Lalf
WASHINGTON
HM
hold on now
June 13, 1972
$1/9
the now
3:30 p.m.
7/17
MEMORANDUM FOR:
MR. H. R. HALDEMAN
VIA:
DWIGHT L. CHAPIN ang RON WALKER
FROM:
MICHAEL RAOUL-DUVAL D
RE:
CAMPAIGN KICK-OFF
1. In a joint effort with Magruder and Foust we have checked with
the following concerning the Gettysburg events: General Schultz,
Len Hall, Lang Washburn, Bryce Harlow, etc. It appears that
there were three or four "picnics" at Gettysburg each involving
different people. The campaign kick-off appears to have been a
one day cook-out on September 12, 1956. (The Republican
Convention was late August.)
There were about four speakers including President Eisenhower,
Vice President Nixon, the Governor of Pennsylvania and Len
Hall. According to Hall the invitations, sent by the RNC, were
for a "Republican Campaign Kick-Off" at Gettysburg. The
following were invited:
- All National Committeemen and Committeewomen
- All State Republican Chairmen
- Leaders of the Citizens for Eisenhower
- Youth for Ike
- Wives of the above
NOTE: There may have been others. Len Hall is sending
a newspaper clipping which supposedly lists the attendees.
All totaled, there were about 500. The Eisenhower Citizens
Committee arranged for hotel rooms in Washington and chartered
busses for the trip to Gettysburg. The busses departed here at
1:30 p.m. and the buffet dinner was at 4:00 p.m. Cigarette
lighters were given as souvenirs.
-2-
2.
Since we are considering a major T.V. address in conjunction with
the San Clemente events, it might be appropriate to include a
broader range of people than were invited to Gettysburg. This
would underscore campaign unity and add to the atmosphere of the
event.
I recommend that you ask the 1701 Committee to work up a speci-
fic invitation list for approval along the lines of their May 18, 1972
memo (attached). The total with wives would be in the 1500 range.
Approve
Disapprove
C
Option:
Invite Citizens Committee, RNC, Celebrities and Athletes, etc.,
but not Senators, Congressmen and GOP candidates unless they
are surrogates.
Approve
%
Disapprove
3.
According to Gordon Luce, the San Diego Convention Hall is
available on September 14th. It can hold nearly 5000 in a rally
set-up. The 1701 Committee can lock it up through Gordon with-
out indicating Presidential participation.
Approve reserving Convention Hall
c
Disapprove reserving Convention Hall
4.
Concerning costs, Jeb will recommend to Mr. Mitchell that the
participants pay their own way to San Diego, but that the Committee
pay for:
- Hotel, Food in San Diego,
$120,000
? why
and busses to San Clemente
- T.V. time and production
$ 80,000 (+)
costs (including hall rental)
In addition, I recommend that the Committee pay for whatever
preparations are required at San Clemente. Although we do not
have all the cost figures for this, the following would be involved:
- -3-
- Preparation of an area (turfing)
- Food and beverage (Mexican style)
- Tents, chairs and tables
Approve
Disapprove
5.
I recommend that a survey of the Convention Hall and San Clemente
be done when threadvance people 00 to San Claments later this month
in somection with the Presider to California
Approve
Disapprove
J
Committee for the Re-election of the President
May 18, 1972
MEMORANDUM
CONFIDENTIAL
MEMORANDUM FOR THE HONORABLE JOHN N. MITCHELL
THROUGH:
JEB S. MAGRUDER
FROM:
J. CURTIS HERGE
SUBJECT:
Proposal for Campaign Kick-Off Event
in San Diego and San Clemente
September 14 and 15, 1972
It has been proposed that the President and Mrs. Nixon host a two
day gathering of Republican leaders in San Diego, California, during
the period September 14 and 15, 1972. The purpose of the gathering
would be (1) to provide an opportunity for discussions and meetings
about campaign strategy and plans and (2) to provide an attractive
and suitable forum for the initial campaign address by the President.
In that connection, consideration is being given to a proposal that
the President deliver his formal acceptance speech during this two
day period in California, rather than at the Convention in Miami.
The purpose of this memorandum is to set forth the points which
should be considered in connection with this proposal and to describe
a proposed agenda.
1. Participants. In addition to the President and
Mrs. Nixon and the candidate for Vice President and his wife, the
following groups of individuals might be invited to the gathering:
Approximate Number of
Group
Individuals in the Group
a. The surrogate candidates
32
b. Members of the Cabinet who
are not surrogate candidates
(Laird, Rogers, Shultz)
3
C. Republican Senators who are
not surrogate candidates
35
d. Republican Governors who are
not surrogate candidates
17
in lists 1 who instal to
DOE Methystang deals
Page Two
e.
Republican Congressmen who
are not surrogate candidates
(Not including Congressmen
Ashbrook, McCloskey, Schmitz
and Riegle)
171
f.
Officers of the Republican
National Committee
12
g. National Committeemen and
Committeewomen
100
h.
State GOP Chairmen
50
i.
State Committee for the Re-
election of the President
Chairmen
50
j.
State Finance Committee to
Re-elect the President
Chairmen
50
k.
State Committee for the Re-
election of the President
Executive Directors
50
1. Under Secretaries, Assistant
Secretaries and Agency Heads
V.
70
m.
Senior members of the White
House staff
15
n.
Senior members of the 1701
staff and voting bloc
coordinators
20
O. Celebrities for the President
10
Is that fore
p.
Athletes for the President
10
we
q.
Elected Republican State
Officeholders from California
4
r. Non-incumbent Republican
candidates for Congress from
California
?
31
S.
Republican leaders not listed
above, e.g. Mayor Lugar, Dr.
Arthur Flemming and substantial
contributors
60
Sub-Total
790
Spouses
790
TOTAL
1,580
Page Three
The number of participants could be reduced, if deemed advisable,
by not inviting (a) the Republican Congressmen who are not surrogate
candidates, (b) the Assistant Secretaries, and (c) selected Agency
Heads. This question becomes relevant in connection with cost
considerations and the proposed berbecue (or fish fry) at the
No
residence in San Clemente. We have been advised that-the areas
available for that event are either the golf course, or the area
immediately to the east. Both areas at the residence could handle
"1,000 plus, " but 1,580 might exceed the comfortable limit unless
the areas were combined.
We recommend that consideration continue to be given to inviting all
the listed groups, plus their spouses (a total of approximately
1,580 people), subject to a more definitive determination of the
costs involved and the numbers that can be accommodated at San
Clemente. If reductions are then indicated, consideration would be
given to not inviting, in the order listed, (a) the Republican
Congressmen who are not surrogate candidates (the leadership and
the California Congressmen should nevertheless be invited), (b)
the Assistant Secretaries, and (c) selected Agency Heads.
Approve
Disapprove
Comment
2. Dates. The dates proposed are Thursday, September
14, and Friday, September 15.
It should be noted that there will be the following other activities
in San Diego during that period:
a. The Inland Empire Credit Union will be holding a convention
at the Town and Country Hotel. Expected attendance: 900;
b. The U.S.S. Saratoga Reunion will commence on September 15th
at the Sheraton Inn. Expected attendance: 300;
C. Provident Mutual Life Insurance Company will be holding a
convention at the Hotel Del Cornado from September 7th
through September 14th. Expected attendance: 700;
d. The Humble Oil and Refining Company will be holding
meetings at the Town and Country Hotel from September 10th
through September 14th. The expected attendance is not
known at this time;
Page Four
e. The U.S. Pro Tennis Association will hold a convention
at the Hotel Del Cornado from September 14th through
September 17th. Expected attendance: 400;
f. California Affiliate Representatives, Inc. will be
meeting at the Bi-hia Hotel from September 14th through
September 17th. Expected attendance: 400.
It does not appear that these activities would cause any media or
accommodation conflict. It should be noted, however, that the San
Diego Padres are scheduled to play in Houston on September 14 and
15. Those games may be televised locally in San Diego.
3. Format. As noted, consideration is being given
to a proposal that the President deliver his acceptance speech
during this period. It is our understanding that Messrs. Bryan
and Willkie, as well as a number of other nominees, delivered their
acceptance addresses at a time considerably later than the Convention.
The thought in this instance is that there would be some obvious
advantages in getting some major attention and television coverage
in September when the audiences would be larger than in late August.
An inherent problem is that the three television networks would
have to be convinced that (1) the speech is, in fact, the acceptance
speech and (2) free time should be provided. The networks probably
cannot be convinced that the acceptance speech will be delivered in
California until the conclusion of the Convention in Miami. Even
then, the networks might want to hear, or read the advance text of,
the California speech before deciding if free time should be granted.
A more remote problem is that the networks may decide, after the
Convention, that we have locked ourselves in and, as a consequence,
force us to buy time to have the speech covered.
Mike Duval, at the White House, has presented the following options:
a. If the address is the President's acceptance speech
and it is carried live (video tape) on a national or
selected cities hook-up, it should be held on Thursday,
September 14, 1972, at 7:00 p.m., before a "canned"
audience of about 5,000, including the key participants
suggested above. The place selected should be inside,
e.g. at the Convention Hall, but not in a dinner setting.
In order to create campaign excitement, a rally atmosphere
was suggested.
Page Five
b. If the address Never acceptance
speech and there is only film coverage, it should also
be held on Thursday, September 14, but in Charger
Stadium (capacity 50,000). Admission would be by
ticket and there would be pre-program entertainment
and post-speech fireworks.
In view of the tenuous situation with the television networks, we
recommend that the President deliver his acceptance speech at the
Convention in Miami and that the speech in San Diego be considered
as his initial campaign address. We also recommend that this
address be delivered indoors on Thursday, September 14, 1972, at
7:00 p.m. The program would be developed in a rally type atmos-
phere and the President's address should be preceded with a
procession of celebrities and entertainment. The site selected,
such as the Convention Hall, might accommodate 5,000 people.
Negotiations should be undertaken with one network to buy thirty
minutes of time to broadcast the President's address.
Approve
Disapprove
Comment
The major event on Friday, September INO 15, 1972, might be to have the
President host a barbecue (or fish fry) at the residence in San
Clemente either on the golf course or the area immediately to the
east. Mike Duval has noted-that "both areas at the residence could
easily handle 1,000 plus.'
Mike Duval has recommended that this event be held at noon, or in
mid-afternoon, to permit the participants to fly home that evening.
Our view is that the event should be held from 5:00 p.m. to 8:00 p.m.
as the conclusion of a series of working sessions that would also
be scheduled. (Our proposed agenda for the two days' activities,
including the working sessions, is attached at Tab A.)
For our guidance, we would appreciate receiving your recommendation
whether the event should be held at:
a. Noon or mid-afternoon
b. From 5:00 p.m. to 8:00 p.m.
Page Six
4. Cost. It is estimated that, if all the proposed
participants were invited, the two day program would cost approxi-
mately $403, 460. That estimate was based upon the following
assumptions:
a. Transportation. It was assumed that charter
aircraft would be utilized to transport the
handled fow this
surrogate candidates; the other members of
the Cabinet; the other Republican Senators;
the other Republican Congressmen; the Under
Secretaries, Assistant Secretaries and Agency
Heads; the 1701 staff members; and, their
DDE was see deals
spouses between Washington, D.C. and San
Diego. That includes approximately 660
people, which would require five aircraft
at approximately $22,000 each.
$110,000
It was also assumed that we would pay the
cost of coach class, round trip transporta-
tion for the 300 campaign chairmen,
campaign finance chairmen, campaign execu-
tive directors and their spouses, from
their home states to San Diego
88,500
b. Television Time. Thirty minutes of time
for a network broadcast of the President's
address on September 14, 1972, would cost
between $65,000 and $85,000, depending
upon the network and the number of
affiliate feeds.
80,000
C. Rooms. It was assumed that one-half the
participants might arrive in San Diego
on Wednesday evening and that the
balance would arrive on the chartered
aircraft on Thursday morning. It was
also assumed that all the participants
would overnight in San Diego on Thursday
and Friday nights. The assumed room
cost per person per night was $20 for
a single and $25 for a double.
49,500
Page Seven
d. Food. It was assumed that lunch would
be provided on Thursday; and, that break-
fast and lunch would be provided on
Friday. Other food costs would be borne
by the individual participants.
31,600
e. Barbecue. It was assumed that the
barbecue at the residence would cost
approximately $15.00 per person.
23,700
f. Buses. It was assumed that forty-
three charter buses would be required
to bus the participants between San
Diego and San Clemente on Friday,
September 15, 1972. The cost per bus
for the six hour charter would be
approximately $120.
5,160
g. Rally. The cost of the rally on
Thursday, September 14, 1972, was
estimated at $15,000.
15,000
TOTAL
$403,460
It should be noted that the cost of the "Spirit of '76" and the cost
of landscaping at the residence have not been included in the fore-
going estimate.
If it were decided not to invite all the Republican Congressmen, the
Assistant Secretaries, the Agency Heads and their spouses, the total
number of participants would be reduced to approximately 1,120
participants. Accordingly, the cost of the program would be reduced
and would amount to approximately $309,000.
If the concept of the program is approved, it should be noted that
planning should be commenced as promptly as possible. This is par-
ticularly true in connection with chartering the aircraft and buses
and in negotiating for the television time.
cc: Mr. Herbert L. Porter
TAB A
PROPOSED AGENDA
Thursday, September 14, 1972
9:00 a.m. - 12:00 noon
Arrival and check-in
12:00 noon - 2:00 p.m.
Luncheon, with address by Gov. Reagan
(Host Governor)
2:00 p.m. - 5:00 p.m.
Working sessions, with addresses by
Mr. Mitchell, Mr. Stans and Sen. Dole
6:00 p.m. - 7:00 p.m.
Indoor rally, with celebrities and
entertainment
7:00 p.m. - 7:30 p.m.
Address by the President
7:30 p.m. -
Staff time
Friday, September 15, 1972
7:30 a.m. - 9:00 a.m.
Breakfast buffet
9:30 a.m. - 12:00 noon
Working sessions with addresses by
Gov. Rockefeller, Sen. Goldwater,
Sen. Scott and Cong. Ford
12:30 p.m. - 2:00 p.m.
Luncheon, with address by the Vice
Presidential candidate
3:30 p.m. - 5:00 p.m.
Bus participants to San Clemente
5:00 p.m. - 8:00 p.m.
Barbecue (or fish fry) at San Clemente
8:00 p.m. - 9:30 p.m.
Return to San Diego
7/17
Moria
Diolshriver - Planner + Supervise
nancy Brataas, debel all
telepe banks on sts (Priouty)
Boe morgan - Derect, mail
memo of 7/14, + aequis
of PUoterRepislis
Biba wagner- superveses
WIth arives on St Books
- Research
art Finaelstein - Demegrapher
Replacement for Rich Fore - (En malel;
Training cepusits- - Voter CD, Regis
-under Jerry Junes
-Cordenate strategic decisions
made in shategy Sessions
- worl closely w/ Failer beef of Statemy
- -"Poe Line" Determined by J8m decemented
aderse HolAcrect Mail-45m.
Share has
DRAFT Letter to State Chairman enclosing "We'll kill them" poster
Dear
:
Both my predecessor John Mitchell and I have repeatedly warned that our
greatest enemy this year is apathy. To reinforce that point, I have
enclosed a poster recording Mr. Gary Hart's views on the subject.
Although the polls show the President with a commanding lead of 19% over
Senator McGovern, I know you will agree that we must do everything in our
power to insure that our campaign staffs -- professional and volunteer --
"run scared" from now until November 7.
Senator McGovern's experience in the California Primary, when a 20% lead
almost completely evaporated in one week, should serve as a lesson to
our campaign.
The enclosed poster is one weapon you can use to cambat overconfidence and
apathy in your state's campaign. I urge you to post it in a conspicuous
place in your headquarters.
Thank you.
Sincerely,
Clark MacGregor
CAmpaign Director
Committee for the Re-election of the President
MEMORANDUM
July 7, 1972
CONFIDENTIAL
MEMORANDUM FOR THE HONORABLE CLARK MAC GREGOR
THROUGH:
JEB S. MAGRUDER
FROM:
ROBERT C. ODLE, JR.
R.C.O.
Attached is our weekly report.
bcc: Mr. H. R. Haldeman
CONFIDENTIAL
ADVANCE
On Monday, June 26, Mr. Edgar Bergen, one of our confirmed celebrities,
appeared at the Missouri Republican Finance Committee Fund Raising Din-
ner in St. Louis at which the Vice President was the speaker. The
reports we received both from the Finance Chairman, Mr. A1 Fleischer,
and our advancemen were that the event went very well. Mr. Fleischer
was particularly appreciative of the Committee's efforts in securing
Mr. Bergen. In addition to performing at the dinner, which was at-
tended by about 1,200 at $100 per plate, Mr. Bergan appeared as a guest
on the "Afternoon Show" hosted by Dick Ford on KSD-TV. The Committee
is to receive 15 percent of the gross proceeds of this dinner.
The Vice President appeared at three fund raising dinners June 26, in
St. Louis, June 29, in Nassau County New York, and June 30, in New
York City. The Tour Office coordinated the payment of expenses and
Committee's percentage with the Nassau County Republican Party, the
Missouri Republican Finance Committee, and our Finance Committee.
Additionally, the Tour Office performed the same functions for Secre-
tary Butz' appearance at a fund raiser for the Mississippi Republican
Party on June 26.
For the thirty events that occurred last week, the Tour Desk did
telephone advance work and schedule building.
AGRICULTURE
Clayton Yeutter conferred with some of the leaders of the cattle industry
regarding the Administration's decision to remove all quotas on meat im-
ports. As expected, the decision was not greeted with enthusiasm. Most
cattlemen realize that removal of quotas will have little, if any, effect
on cattle prices. But they are much disturbed by the precedent that is
established. They fear (1) that controls may not be reinstated on
January 1, 1973, and (2) that they 11 be removed in the future every
time the consumer lobby makes a lot of noise, and in every election year.
We will certainly suffer some political damage in the Great Plains from
this move. How much, and how lasting it will be, remains to be seen.
The Administration also placed price controls on certain raw agricultural
products subsequent to the first sale. Since the first sale is by farmers,
they will not be affected directly, and perhaps not very much indirectly.
In fact, if this decision succeeds in squeezing the profit margins of
others in the marketing chain, farmers will benefit. But these benefits
will probably not bc realized prior to November 7. So the net effect of
the decision on agriculture will probably be nominal. Hopefully, this
decision, coupled with the above mentioned decision on imports, will
have a positive net effect on the consumer vote.
Madson traveled during the entire week, meeting with Farm Families for
the President chairmen in eight states. Yeutter met with the South
Dakota and Nebraska chairmen while attending some of the Republican
State Conventions in the Midwest.
-2-
BALLOT SECURITY
In New York, we have a new chairman, Thomas Spargo, who is replacing
Joseph Forstadt who was recently elected president of the New York
State Young Republicans.
In Texas, Alan V. Rash has been confirmed as the Voters' Rights (Bal-
lot Security) chairman for that state.
BLACKS
On the completion of the kick-off campaign fund raiser, we convened
an Ad Hoc group of key planners to evaluate the fund raiser.
At the request of Stan Anderson we prepared a list of key Black
Republicans who will receive a platform committee questionnaire.
After preliminary assessment, we identified several Black Democratic
notables for the planned San Clemente conference with the President.
Athlete liaison was sustained by phasing the athlete special interest
group into the State Organizational operation and firming up their
role in connection with the National Campaign.
CITIZENS
During this past week work was continued in the organization of
various Citizens Committees.
Tom Evans of New York has been named as an Advisor to the Citizens
Committee and will be assisting us from time to time.
Life underwriters leaders cleared and appointed as follows: Herbert
Mischke, Minnesota, Chairman; Lewis Yount, Washington, Vice Chairman;
Philip Hoche, Florida, Vice Chairman. They are assembling a list of
thirteen.
Optometrists leadership identified. Leadership meeting scheduled for
for July 12.
Securities industry leadership being contacted. Leaders will be in
for meeting at 1701 July 18th or 20th.
Financial institutions leadership is being contacted. Date is not
yet set.
Pharmacists and veterinarians leadership meetings are firm for July 6
or 7th.
-3-
Sportsmen: contact made with NRA and wildlife people. Leadership
meeting is scheduled at 1701 for July 12.
Pilots' meeting was held at AOPA headquarters. They also have a
750,000 pilot mailing list we can get. They are sending us names
of leaders to contact to set up leadership meeting.
Motorcyclists' leadership has been contacted and a leadership
meeting is scheduled to take place at 1701 on July 13.
In addition to the above, two new areas have been added: Mobile
Home Owners and Bowlers.
Meetings were held with voter bloc heads and political coordinators
to broaden understanding of 1701 capabilities and set stage for co-,
operation on state assignments later.
LAWYERS
During the past week we have appointed Lawyers Committee Chairmen
in New Mexico, Rhode Island, Connecticut, Colorado and Oregon.
This addition brings the total number of states in which Lawyers
Committee Chairmen have been selected to thirty.
We have submitted a special telephone campaign plan for July to
Mr. John J. Fallon, the Lawyers Committee Chairman for Western
Missouri. It is expected that a Lawyers Committee Telephone
Campaign will be conducted in Kansas City, Missouri involving
some fifteen hundred lawyers during the month of July. This cam-
paign will serve as a pilot for the Lawyers Committee Telephone
Campaigns which are to be conducted in each state after the Na-
tional Convention.
The objectives of the Telephone Campaign have been previously
described in detail and briefly stated are: (a) to identify
lawyers who support the President and to insure that they vote
by a get-out-the-vote letter in late October which includes
absentee ballot information for the specific voter involved;
(b) to secure volunteer assistance for Nixon State Chairmen,
Lawyers Committee Chairmen and the Ballot Security Chairmen;
(c) to identify sources of financial support and (d) to appeal
to the undecided lawyer-voter by an offer of information which
may favorably influence his vote.
Lawyers Committee Meeting in Washington, D. C. August 3, 1972.
A one-day meeting will be held in order to brief State Lawyers
Committee Chairmen, their selected Key Chairmen, selected
National Advisory Committee members and the spouses of all of
these lawyers. The schedule will include a morning briefing for
the lawyers, a special morning briefing for the spouses conducted
-4-
by the spouses, a joint luncheon, an afternoon briefing for the
lawyers with optional activities for their spouses and an early
evening reception.
It is expected that the recommendations for the National Advisory
Committee will be completed and that appointments to the Committee
will begin early next week.
The "Lawyers Committee Chairman's Handbook" will be distributed
this week. It includes a description of the goals and organi-
zation of the Lawyers Committee and programs, sample speeches
and issue materials.
A public relations program for the Lawyers Committee will be
developed with Mr. McDonald and Miss Harris this week centering
on the activities at the Convention, the Lawyers Committee Wash-
ington Conference and other activities. In this connection we
expect to use our extensive mailing list.
Press Releases. We are now preparing to release announcements
of the thirty State Lawyers Committee Chairmen. These will be
coordinated with each Nixon State Committee and with the
Lawyers Chairmen.
We now have and are committing to data processing, a list of the
legal publications in the country on a state by state basis for
use primarily in connection with the activities of each State
Lawyers Committee.
PHYSICIANS/DENTISTS
We are working with Finance Division's Direct Mail people on
logistics of a fund-raising letter for physicians and dentists.
We are continuing contacts with Nixon State Chairmen regarding
the formation of State Dental Teams.
SPANISH-SPEAKING
Alex Armendariz traveled to Beaumont, Texas, to participate in the
LULAC National Convention.
Alex met with Gil Chavez to discuss HEW's bilingual program and
develop an additional information program.
Frank Almaguer attended the Republican Congressional Candidates'
Conference and participated in a panel discussion on Spanish-
speaking voters along with Phil Sanchez and Manuel Giberga. About
fifteen Republican candidates attended this conference.
-5-
SPOKESMEN RESOURCES
We have prepared a schedule of campaign activities during the months
of September and October for the surrogate candidates.
The Attack Plan was prepared after preliminary consultations with
John Whitaker. In addition, we have now submitted the prepared
Attack Plan for comment to Messrs. Foust, Howard, Malek, Marik,
O'Donnell, Parker, Shumway, Teeter, and Whitaker. Additional copies
have been submitted to Messrs. Magruder and Strachan for informational
purposes. To date, we have received written comments from Messrs.
Malek, Marik, O'Donnell, Parker, Flemming, Teeter, and Whitaker. We
are revising the Attack Plan to reflect these comments.
In preparing this plan, we considered the following:
1. Key States. It has been suggested that surrogate candidates
appear only in the fifteen key states, with emphasis on media centers
in those states. The rationale for that suggestion is that it is
the electoral votes in those states that are essential for the Presi-
dent's re-election.
Surrogates have been scheduled to campaign in selected key states no
more than three days per week. This allows for sufficient flexibility
to permit a limited number of appearances in essential forums in non-
key states, or a complete shift in emphasis should a revision in the
key states occur.
2. Surrogates. Various factors were taken into consideration in
scheduling each surrogate. Those factors included (a) the surrogate's
native geographical area, (b) the surrogate's particular constituency
and political appeal, (c) the surrogate's existing schedule and other
responsibilities, (d) the surrogate's known limited availability, and
(e) the surrogate's office responsibilities.
3. Saturation Levels. The appearances of surrogates in key states
were scheduled according to the state's rank in the list of key
states, the geographical size of the state, the number of media
markets in the state, and the number of electoral votes.
4. First Family. We have agreed with Dave Parker that he will
schedule appearances by the First Family in coordination, or in
conjunction, with the Attack Plan.
5. Expenses. The Tour Office's preliminary estimates of the Attack
Plan, using maximum variables, indicate that the cost will be within
the budget.
We have begun plans for the Convention in August. The plans include
the extensive use of surrogates, celebrities and other key spokesmen
-6-
in several groups of caucus teams. These teams would be programmed
to provide both substantive and political briefings to selected key
state caucuses and voter-bloc groups.
Ray Caldiero has been added to the staff. He has taken leave from
the Marriott Corporation, where he is a vice president. Caldiero
is developing the plan to maximize the resources of these celebrity
groups; Celebrities for the President, Athletes for the President
and American Music for the President.
TRANSIENT
During the past week the staff concentrated on developing the overseas
organization in Europe and the Far East. Mr. McAdoo met with Mrs. Anna
Chennault to develop a coordinated plan for fund raising and absentee
voter canvasses in major Asian countries including Japan, Thailand,
Hong Kong, Okinawa and Taiwan. Several telephone conferences were held
with the leadership of the European Re-election Committee regarding
Mr. Rumsfeld's September trip and implementation of the absentee voter
campaign in twelve European countries.
The Special Ballot field representatives began contacting the state
campaign leadership to develop plans for implementing the state special
ballot canvass program. These contacts indicated several states are
well along with their plans and designated a special ballot chairman
to supervise the effort.
Demographic information on military voters aged 19 to 24 was gathered
and analyzed by the polling staff. Their recommendation was that no
broad based absentee program be developed for this group since the
demographic profile showed them to be from economic groups that are
heavily Democrat. Therefore, the military special ballot effort will
be limited to the officer ranks and senior career enlisted men. A
detailed persuasion program will be completed by July 15 and will be
implemented domestically and overseas beginning August 1.
VETERANS
A briefing was held on Maonday at the White House for about twenty of
the principal national veteran leaders followed by a reception at the
Blair House. The President made an appearance before the group.
Much of the week was spent preparing for the veterans kick-off meeting
held on June 30. About twenty members of the Veterans National Advisory
Group were present for the meeting. Mr. Malek, Mr. Magruder and Mr.
Shearer spoke to the group during the morning session. Colonel Borman,
National Chairman of the Veterans Committee, addressed the group and a
press and photo session was conducted by the Committee's PR group. The
afternoon session centered on the veterans campaign plan and the role
-7-
of advisors in the overall organization. Rufus Wilson of the Veterans
Administration spoke to the group about the Administration's veterans
record. A reception at the Taylor House followed the meeting.
We also worked on the development of a surrogate plan to be used
during the campaign.
Veterans Chairmen were named in Maine and Arizona.
Jim Smith met with veteran leaders in Detroit, Kansas City, Oklahoma
City and Topeka regarding the organization of veteran committees in
their states.
\
COMMITTEE FOR THE RE-ELECTION OF THE PRESIDENT
June 30, 1972
MEMORANDUM FOR MR. GORDON C. STRACHAN
FROM:
JEB S. MAGRUDER
That attached memorandum has not been approved
yet.
Committee for the Re-election of the President
MEMORANDUM
June 28, 1972
CONFIDENTIAL
MEMORANDUM FOR:
THE HONORABLE JOHN N. MITCHELL
THROUGH:
FROM:
JEB BOB MARIK S. MAGRUDER R
SUBJECT:
Strategy Meeting
The Tuesday Strategy Group met on June 27th to discuss recommendations
for campaign activities during three important periods:
1. Between the Democratic and Republican conventions.
2. Between the Republican convention and the campaign
kick-off on September 14th.
3. During the seven weeks of the campaign between the
kick-off and Election Day.
BETWEEN THE CONVENTIONS
Objectives:
1. To identify McGovern with extreme and untenable positions
on the issues.
2. To demonstrate that the Democratic Party is fragmented,
with substantial defections to the President.
Activities:
1. Ed Failor will run a "Truth Squad" in Miami during the
Democratic convention.
2. "Monday" will take on McGovern on the issues and publicize
the criticisms of his positions by other Democrats.
CONFIDENTIAL
- 2 -
3. Defections from the Democratic ranks. It was the general
feeling of the group that defections should follow two
patterns.
(a) Immediate, volatile negative reaction to McGovern
by several labor leaders. Preferably, this would
take place at the convention, and receive wide-
spread publicity.
Recommendation
That you approve the immediate defection strategy if it
can be implemented.
Approve
Disapprove
Comment
(b) The establishment of a Democrats for Nixon Committee
about one week after the convention (for example,
Thursday, July 20). This would be formed by several
solid, prominent Democrats. The slight delay would
underscore the seriousness of the move--a courageous
act of conscience. There would only be enough Demo-
crats announced at the outset to establish the committee.
Others, including many of the more prominent figures,
would make announcements on a continuing basis, week
by week, throughout the campaign. It will be important
to have sufficient activity between the conventions
to counter McGovern's efforts toward party unity.
It will also be effective to have some major figures
announce their support as late as October.
Recommendation
That you approve the proposed general time frame for
the establishment of Democrats for Nixon (one week
after the convention) and the strategy of continued
additions to the Committee throughout the campaign.
Approve
Disapprove
Comment
CONFIDENTIAL
- 3 -
4. It was proposed that, immediately after the Democratic
convention, the Re-election Committee take out full-
page newspaper ads in all major media markets. These
ads would feature the slogan, "President Nixon. Now
More Than Ever." The purpose of the ads would be
a) To set the tone of the upcoming campaign with
regard to issues.
b) To capitalize on McGovern's extreme positions to
deflate his recent "coronation" as the Democratic
standard-bearer.
c) To "show the flag" of the Nixon Campaign Organization,
since it has had relatively low visibility during
the primaries.
These ads should contain a coupon for volunteers and cash
contributions. We should avoid the charge of an extravagant
campaign expenditure by turning it into an opportunity to
ask for help and raise funds. The ads would be on a one-
shot basis, right after the convention, and before the
announcement of the formation of "Democrats for Nixon."
The estimated cost would be $300,000 which would not be
chargeable to the media spending limit after the Republican
convention.
Recommendation
That you approve the concept described above for newspaper
ads immediately after the Democratic convention, at an
estimated cost of $300,000.
Approve
Disapprove
Comment
5. Use of Surrogates. Throughout the period between the
conventions, our surrogates should be speaking in support
of the President and his record. They will show the McGovern
programs to be inadequate by comparison. There should be a
balance between the positive treatment of the President's
record, and the direct, negative attack on McGovern.
One of the issues to be dealt with early is that of Welfare.
Senator Javitz and Secretary Richardson will be the leading
spokesmen. Other issues will be raised during the remaining
weeks between conventions. Each issue should be carefully
orchestrated, with all surrogates covering that issue during
the given time period. The objective is to gain publicity
for the issues at least at the local level, and thereby to
force McGovern on to the defensive.
CONFIDENTIAL
- 4 -
Recommendation
That you approve the use of surrogates to raise the issues
on an orchestrated basis, week-by-week, between the con-
ventions, as outlined above.
Approve
Disapprove
Comment
BETWEEN THE REPUBLICAN CONVENTION AND THE CAMPAIGN KICK-OFF
The group raised the question of what activities would be most
productive during this period. A low-key tone should be main-
tained, so that the campaign does not appear to be in full swing
before the kick-off. These suggestions were:
1. A series of local barbecues across the country to
build early enthusiasm among volunteers and supporters
of the President. These would be attended by surro-
gates, but formal speeches would be kept to a minimum.
2. Local emphasis on recruiting of volunteers and initiation
of precinct-level activities. Surrogates and others
would make appearances in support of organizational
efforts. In particular, approximately 250 telephone
centers will be opening during this period.
3. Campaign trains or chartered campaign planes carrying
surrogates to many speaking stops within populated
areas.
More analysis will be done before formal recommendations are
presented for this period.
CAMPAIGN KICK-OFF TO ELECTION DAY
It was agreed that this phase of the campaign should be planned
week-by-week, with programmed shifts from issue to issue, to keep
McGovern on the defensive. More detailed planning should be the
subject of a subsequent Strategy Group meeting.
CONFIDENTIAL
Committee for the Re-election of the President
MEMORANDUM
July 14, 1972
CONFIDENTIAL
MEMORANDUM FOR THE HONORABLE CLARK MAC GREGOR
THROUGH:
JEB S. MAGRUDER
FROM:
ROBERT C. ODLE, JR.
Attached is our weekly report.
bcc: Mr. H. R. Haldeman
CONFIDENTIAL
ADVANCE
On Tuesday, July 4, Senator Brock delivered a speech to the Southeast
Regional B'nai B'rith Convention in Biloxi, Mississippi. Our advance-
man reported to us that the event went very smoothly without any
problems. At the request of Harry Flemming, there was no political
activity on the trip and no secondary events. There were 400 people
at this event.
The Tour Office advanced the appearances of Congressman Gilbert Gude
and Mr. Richie Petitbon of the Washington Redskins at the annual
Fourth of July Parade in Woodacres, Maryland. The Committee Schedul-
ing Office arranged these appearances at the request of Mr. Philip R.
Carr of the Oliver T. Carr Company. After riding in the Parade,
Congressman Gude and Mr. Petitbon addressed a crowd of about 2,500
persons at a flag-raising ceremony. Both speeches, especially Mr.
Petitbon's, were well received. WTOP - Channel 9, the local CBS
affiliate, carried film clips of the event on its 6 o'clock news
shows. The clips were part of a feature story on local Fourth of
July celebrations.
Mr. Harry S. Dent, through the Committee Scheduling Office, accepted
an invitation to deliver the keynote address at the annual Independence
Day Celebration in Tyler, Texas. Due to sudden illness, Mr. Dent's
appearance was cancelled, and Mr. Wallace B. Henley spoke in his stead.
The Tour Office expanded Mr. Dent's schedule to include a press confer-
ence and a reception with local civic and business leaders as well as
the originally scheduled speech. To insure the proper execution of
this expanded schedule, the Tour Office sent two advancemen to Tyler.
When it was learned that Mr. Henley was coming in place of Mr. Dent,
the press conference was cancelled. However, the reception was at-
tended by 125 persons, and Mr. Henley's speech was well received by
an audience of 5,000 persons. The media coverage given Mr. Henley's
speech was good. The July 5 Tyler Morning Telegraph gave the appear-
ance front page coverage and printed the Presidential Message deliv-
ered by Mr. Henley in its entirety. In addition, television station
KLTV, Tyler, Texas, taped segments of Mr. Henley's speech for presen-
tation on its July 5 news programs.
Members of the Tour Office met with administrative assistants of
Senators Cook and Taft during the past week. These meetings are
part of a continuous program to meet and get acquainted with
administrative assistants of all surrogates at least twice prior
to the Convention.
There were ten schedule building and telephone advance activities
last week.
-2-
AGRICULTURE
We've begun to lay tentative plans for bringing our state Farm
Families for the President chairmen to Washington, D. C., for a
concentrated one-day briefing session in late July or early
August. A proposed agenda will be available soon.
A basic campaign pamphlet for agriculture is about in final draft
form. We're working closely with the November Group in attempting
to get this publication in print for use at county fairs, some of
which are already underway.
U.S. News & World Report published, in their July 3 issue, a three-
page story on agriculture which was highly favorable to the Admin-
istration. We are now evaluating the possibility of obtaining
reprints of that article for county fair usage, too.
Because of the geographic dispersion of farmers, and for a number
of other reasons, direct mail is a major element of the agricultural
campaign plan. At the moment, we are having difficulties in nego-
tiating for the use of Farm Journal's excellent farm mailing list,
but we hope to resolve the problem within the next few days. Bob
Morgan has been intimately involved with us in this situation.
As expected, the Democratic agricultural platform is pie in the sky.
It probably promises more than any farm platform that this country
has ever seen. But this will appeal to some farmers. Our judgment
is that McGovern will campaign heavily in the farm states -- perhaps
second only to the key states in his emphasis.
Secretary Shultz made some comments relative to 1973 meat import
levels in his July 7 press conference. These comments implied that
quotas could be quite liberal --- which lends credence to the fears
of cattle producers that the decision to "temporarily" lift quotas
for the remainder of 1972 may turn out not to be temporary. If
statements like this continue, we will be in real trouble with the
cattle industry.
Yeutter and Secretary Butz have discussed this, and both agree that
the Administration cannot afford to make anymore actions this year
that are actually or potentially damaging to the interests of the
cattleman. He's about ready to vote Democratic even though cattle
prices are high.
A major sale of grains to Russia was announced over the weekend.
It is the largest sale of its kind ever consummated and will be
most welcome news in grain producing areas.
-3-
BLACKS
At the request of Laura Walker of the November Group, we provided a
magazine placement index oriented to Black media. Here, articles,
ideas and key people were identified -- each featuring strong Admin-
istration achievements for Blacks to be used for special feature
articles.
A meeting with Bill Novelli of the November Group, resulted in the
updating and revising of the Black Americans brochure. A second
edition of 95,000 is due in two weeks and many requests are already
coming in from across the country.
An exchange of concerns with Nixon State Chairmen on July 7 resulted
in identifying areas requiring greater effort and coordination for
Black State/City campaign organization.
We met with Ohio Black Republican and Democrat supporters. With
them, we planned and tood action to assure the success of the
Canton, Ohio planning workshop scheduled on July 15 for all Ohio
representatives from eight key participating cities.
Throughout the week our efforts concentrated mainly on orchestrating
the following state organization activities:
Ohio -- Campaign strategy.
California -- Resolving organization difficulties.
Arizona --- Structuring state organization and coordination.
New York -- Identifying key supporters and moving toward implementing
state organizational plans.
Texas -- Campaign preliminary procedures.
A Black Delegate Convention and Communication Plan was developed.
Here, we detailed time and action steps and expanded beyond our
original Convention Plan. We also met with a group of Black sup-
porters concerned over the role of Blacks at the Convention. They
later conferred with Senator Dole, Tom Evans of the RNC and Stan
Anderson of the White House staff, to detail the request for ac-
celerated Black involvement on Convention Committees and keynote
and/or seconding speeches.
We worked closely with disenchanted Democrats who are joining our
Democrats for the Re-election of the President team. We also
shared this information with Ed Failor who is coordinating our
effort from Miami.
-4-
BUSINESS AND INDUSTRY
As of last count, 226 cities have City Chairmen. We will have 300 -
350 cities, or areas, organized before we finish.
Organization of Business Advisory Councils in the organized cities
is on its way. Two cities report over 100 people on their Advisory
Councils.
Kit material has been received from the November Group. Kits are
being assembled and will be distributed at Regional meetings.
Regional meetings start next week. We will cover the country by
the Convention.
CITIZENS
A leadership meeting with the veterinarians was held and Dr. Clarkson
of New Hampshire has accepted the chairmanship of the committee of 13
and Dr. Knowles of Florida and Dr. Wertman of Iowa have accepted the
co-chairmanships. A full meeting of the committee is scheduled for
August 2.
A leadership meeting with the pharmacists was held and Mr. Hennessy
of Michigan, who chaired the effective 1968 group, and Mr. McConnell
of Arizona have agreed to be co-chairmen. Each represents one of
the two major organizations to which pharmacists belong and the
changed committee structure will help get fuller cooperation. A full
meeting of the committee of 12 is scheduled for July 25. They have
asked if the President could speak to their October 1-5 convention of
4,000 pharmacists and their families in Chicago. We have forwarded
the request through channels.
Key leadership for sportsmen, motorcyclists, optometrists, pilots, and
the securities industry has been identified and meetings are scheduled
for all five of these groups as follows: optometrists and sportsmen,
July 12; motorcyclists, July 13; pilots, July 14; and the securities
industry, July 20.
The nine representatives of the securities industry are the cream of
the crop, and it would be particularly helpful if Clark MacGregor
and Fred Malek could appear briefly at this, which will be held at
9:30 a.m. on the 20th at 1701.
Leadership is still being identified for the financial institutions
group, and the leadership group for the life underwriters is in the
process of setting up the meeting of 13.
-5-
During the week, thanks to Al Kaupinen, it was possible for me to
meet and talk with the Nixon Chairmen and their staffs from Maine,
New Hampshire, Vermont, Rhode Island, Delaware, and the District
of Columbia. Thanks to the good talks by Fred Malek and Chuck
Shearer, plus Al's interest and help, plus our obviously cooper-
ative approach, I think we have turned around any hostility to
Citizens' activities that existed in these states, and I anticipate
good cooperation.
A luncheon meeting with Asian-Americans leadership group was held
on July 6 and co-chairmen representing the Japanese and Chinese
Communities were accepted: Tad Ikemoto of California and Wilbur
K. Woo of California.
A leadership meeting of architects on July 6 attended by Robert
Hastings of Michigan, Max Urbahn of New York, and John Train of
Illinois arranged for a meeting of the full committee to be held
on July 24. Areas were selected based on A.I.A. regions.
MacDonald Becket of California was selected as National Chairman.
The group suggested changing the name to "Environmental Profes-
sionals" and including engineers and others in related industries.
A meeting was held July 7 with C. D. Ward regarding Mayors, State
Legislators, and City, County and State officials. He will furnish
us with names and suggestions very soon. There is some confusion
regarding the question of an earlier selection of a chairman.
PR/MEDIA
Last week the press section concentrated, toward the end of the week,
on Senator McGovern's welfare proposal in an effort to discredit it
before he was prepared to change it. As a result, we distributed
about 25 speeches inserts attacking the program -- inserts produced
both here and in Ray Price's shop -- to our surrogates and other
speakers -- with moderate success. The press did not, in all candor,
appear to be terribly interested in this aspect of the McGovern record.
Our audio division was exceptionally busy during the week, particularly
considering the fact that Congress was out of session. Pennsylvania
audio service has begun on a call out basis. Out of Washington we
were able, during the week, to move actualities on Johnson of the VA,
Congressman Gerald Ford, Dr. Jerome Jaffee, Secretary Shultz, Secretary
Laird, Mr. MacGregor and Attorney General Kleindienst. The Butz'
comments on our newly announced grain deal with Russia were called to
regional networks and UPI audio and our counter indicated 123 stations
called in for the statement
-6-
Our public relations division is developing plans for the various
constituency groups. Meanwhile we helped arrange for Ken Rietz
and Gregg Petersmeyer to be interviewed in Indianapolis and a press
conference was held in Miami announcing that state's young voters
program. We furnished audio to the radio stations.
We have added a magazine placement editor to the staff, Laura Walker,
and in her first week of activity she indicated about 60 magazine
contacts and said interest in various types of articles ranging from
farm stories to ski stories was expressed by a large number of those
magazines.
Our new campaign director had a very successful press conference on
Wednesday and appeared on The Today Show on Friday morning.
SPOKESMEN RESOURCES
We met with Dan Slane, Director of Scheduling for the Ohio Committee
for the Re-election of the President, for the purpose of discussing
the National Committee's scheduling program. In addition, we discus-
sed surrogate activities, and the Attack Plan for Ohio during the
months of September and October.
We are arranging meetings with each of the surrogate candidates
and selected members of their staffs for the purpose of discussing
the proposed Attack Plans for September and October. To date,
meetings have been held with Secretaries Butz and Richardson.
We are continuing to solicit and receive comments concerning the
proposed Attack Plan, and we are revising the plan to reflect
that comment.
We met with Mr. Burgess of the Republican National Committee to
discuss the proposal of having a low budget ethnic presentation
at the Republican National Convention.
Mr. David Brown has been hired as Chairman of the Executive Com-
mittee of Celebrities for the President. Mr. Brown is a Vice
President with Warner Brothers, and will be based in New York
City.
WOMEN
On July 4, Mrs. Hutar met with Messrs. MacGregor and Malek to report
on the program plans for the Volunteer Division. A portion of the
discussion was devoted to the overall plan. Mr. MacGregor stressed
the importance the President believed should be placed on women's
activities. Mrs. MacGregor, Cabinet wives, women appointees and
-7-
wives of White House staffers will participate as a "task force"
team to visit states during a nine-week period. They would be
scheduled to be in the states Tuesday through Thursday. Major
emphasis will be placed on media coverage to multiply the total
number of persons to receive their message on the President's
record of achievement. These women are articulate and attractive
spokesmen for the President.
On Thursday, Mrs. Hutar attended the meeting of State Re-election
Committee leaders and participated in the program. The presentation
included the State Hostess/Business Telephone Program, training
programs, utilization of Regional Directors, Pledged to the Presi-
dent's Volunteer Recruitment program, Volunteer Manual, and special
promotion programs planned to focus on the President's record of
achievement in the area of Women's Rights and Responsibilities in
addition to other key accomplishments of the Administration.
Friday was devoted to meeting with the individual State Re-election
Committees to discuss their needs and how to implement programs for
volunteer recruitment, telephone and door-to-door canvassing, etc.
The meetings were most helpful in establishing rapport and establish-
ing priorities.
On Saturday, Mrs. Hutar and Mrs. Lampe prepared materials for use in
the door-to-door canvass and telephone canvass sheets to be used in
the Canvass Kits for the non-priority states. This included designing
the form, writing the instruction sheet for canvassers and writing the
message to be given by both door-to-door and phone canvassers. Sta-
tistical data was gathered for use in ascertaining ordering and dis-
tribution of forms. Writing proceeds on material for the telephone
program.
YOUTH
We now have 125,000 young people enrolled in the Young Voters for the
President organization. The target for September 1 is 300,000 and
November 1 is 500,000. At this stage, most of these young people are
working in voter registration drives either of their own making or
under the direction of the state Nixon chairman.
Events of this month include:
July 14 - Youth Day in Chicago sponsored by the Illinois Young Voters
and featuring Mary Ann Mobley.
July 19 - Youth celebrity recruiting event in Nashville featuring
Secretary of Interior Morton.
-8-
July 22 - Nixon-Baker youth involvement rally in Nashville featuring
Chad Everett.
July 28 & 29 - Wisconsin YVP state leadership meeting.
July 29 - Ohio TAR meeting featuring Pam Powell (YVP celebrity).
July 30 - Maine YVP Lobster Roast. Governor Sargeant and Ray Stevens
will be the highlights.
The YVP college recruiter has had real success in Michigan and Pennsyl-
vania. In each of these states he has recruited over 100 college students
who will play key leadership roles in the months ahead.
POLLING AND STRATEGY
The design of canvassing lists for California was completed as well as
identification of the vendor to produce the lists. (California is
unique in that pollwatching is accomplished via lists of voters in
street number sequence as opposed to alphabetical). In addition, the
lists will be prepared using computer-output microfilm, a process
ideally suited for voter lists on the basis of delivery speed, appear-
ance of the form and cost.
A study was undertaken to determine how the technology of Compass Systems
Incorporated might be used to greater advantage in California during the
remainder of the campaign. Compass' capabilities include a data base
comprised of historical election data and demographic data for most of
the state. Also, included is the ability to retrieve data from either
of these sources given only the boundaries of an arbitrary geographical
subdivision within the state. This technology could be used to aid in
prioritizing precincts for all forms of canvassing, determine precinct
codes assigned to telephone centers, and select target areas for surveys,
direct mail and media. This study, being conducted jointly by the Wash-
ington and Los Angeles headquarters staff, will be completed in two weeks.
Attached are updated charts showing recent trends in various published
polls.
NIXON-McGOVERN-WALLACE (HARRIS)
70
60
50
NIXON
40
McGOVERN
30
20
WALLACE
10
UNDECIDED
No
0
1
3
5
7
9
11
1
3
5
7
9
11
1971
1972
DEMOCRATIC VOTER CHOICE OF DEMOCRATS (GALLUP)
70
60
50
40
30
KENNEDY
KENNEDY
MUSKIE
4
A
HUMPHREY
McGCVERN
MUSKIE
JACKSON !
McCARTHY
20
LINDSAY
HUMPHREY
UNDECIDED
WALLACE
WALLACE
10
UNDECIDED
McGOVERN
JACKSON
McCARTHY
LINDSAY
0
1
3
5
7
9
11
1
3
5
7
9
11
1971
1972
70
NIXON 1 S - POPULARITY TREND (GALLUP)
*
60
APPROVAL %
50
40
30
Do you approve or disapprove of the
way President Nixon is handling his
job as President?
20
10
0
1
3
5
7
9
11
1
3
5
7
9
11
1
3
5
7
9
11
1
3
5
7
9
11
1969
1970
1971
1972
1972
1797
1970
6961
-
TT 6 L S E T TT 6 L S E I IT 6 L S E T IT 6 L G E T
0
RECIDENT
OT
WALLACE
02
08
KENNEDY
0.3
09
NOXIN
09
(HARRIS)
04
NIXON-HUMPHREY-WALLACE (HARRIS)
70
60
NIXON
50
40
HUMPHREY
30
20
WALLACE
10
UNDECIDED
C
1
3
5
7
-
9
11
1
3
5
7
9
11
1
3
5
7
9
11
1
3
5
7
9
11
1969
1970
1971
1972
NIXON-MUSKIE-WALLACE (HARRIS)
70
60
NIXON
50
40
MUSKIE
30
20
WALLACE
10
UNDECIDED
0
1
3
5
7
9
11
1
3
5
7
9
11
1
3
5
7
9
11
1
3
5
7
9
11
1969
1970
1971
1972
COMMITTEE FOR THE RE-ELECTION OF THE PRESIDENT
July 19, 1972
MEMORANDUM FOR:
GORDON C. STRACHAN
FROM:
ROBERT REISNER R
There is only one copy of the book referenced
in the attached memorandum and that copy went
to Mr. MacGregor.
Committee for the Re-election of the President
MEMORANDUM
July 18, 1972
MEMORANDUM TO:
THE HONORABLE CLARK MAGREGOR
THROUGH:
JEB S. MAGRUDER
FROM:
PETER H. DAILEY
In our meeting today, you asked for state maps
showing television coverage.
In the attached book each state is broken into
television areas, also known as areas of dominent
influence, or ADI's. These are the heavy black
lines on the state map. The primary city in
each television coverage area is indicated along
with the percentage of that state's vote that
Richard Nixon received in 1968 in that coverage
area.
For each state, additional voting analysis data
has been broken out by television coverage areas
instead of the usual manner of presentation,
county by county.
Also Bob Teeter's research will be providing us
issue breakouts by television areas.
If you have any questions, let me know,
Date
Committee for the Re-election of the President
MEMORANDUM
July 21, 1972
CONFIDENTIAL
MEMORANDUM FOR THE HONORABLE CLARK MAC GREGOR
THROUGH:
JEB S. MAGRUDER
FROM:
ROBERT C. ODLE, JR.
Attached is our weekly report.
bcc: Mr. H. R. Haldeman
CONFIDENTIAL
ADVANCE
Mr. Wallace Henley, Staff Assistant to the President from Mr. Harry
Dent's office, appeared at a "Strike for Governor" rally and dance,
which was held on the University of Utah campus in Salt Lake City
on July 14. The Tour Office sent two advancemen to help prepare
for the event which had been scheduled by the Youth Division. Mr.
Henley and Mr. Nicholas Strike both addressed the crowd. Following
this Mr. Henley held a question and answer session which went over
very well. Before the event, Mr. Henley was the guest on "The Woody
Wilmer Show," KSXX radio. The program consisted of questions being
called into the station from the public. Mr. Henley was asked to be
on both half-hour sessions of the program and responded very well
considering some of the questions that were asked of him were an
attempt to embarrass the President. The event went very well and
everyone was pleased considering all the factors involved.
On Friday, July 14, Pam Powell, one of the Celebrities for the Presi-
dent, appeared at a reception in Chicago for the Youth Division of
the Illinois Committee for the Re-Election of the President. Miss
Powell replaced Mary Ann Mobley who was ill and unable to attend.
The total attendance was approximately 250 people which our advance-
man felt was due at least partially to the methods used by the I1-
linois Committee staff in inviting guests. In fact our advanceman
reported that his back-up advanceman, through his own personal contacts,
was responsible for getting over half of the people who attended. Miss
Powell also was a guest on the "Jim Conway Weekend Show" which is a call-
in talk show on WNVS radio in Chicago. She was on for nearly an hour
responding to phone calls from listeners. Also, the CHICAGO SUN TIMES
carried a brief story about the event.
On July 13, The Tour Office advanced Mr. Clark MacGregor's appearance at
a luncheon at the Capitol Hill Club, where Mr. MacGregor gave a speech
which received excellent press coverage.
Thirteen events involved telephone advances and schedule building last
week.
As part of a continuing program to visit administrative assistants and/
or advancemen of surrogates at least two times prior to the Convention,
the Tour Office met with five such staffs last week.
AGRICULTURE
The grain sale to Russia looks better every week. Secretary Butz now
believes that we 11 sell at least $1 billion worth of grain, rather
than the $750 million minimum over the next three years - and perhaps
even more. The minimum for the first year (beginning August 1) is
$200 million, but the chances are reasonably good that purchases will
-2-
considerably exceed that sum. Hopefully some, if not all, of the first
year sales announcements will come prior to November 7.
Secretary Shultz met a few days ago with representatives of countries
which supply meat to the U. S. and encourage them to increase their
exports to us during the coming months. He indicated that he would
reward those countries which were able to cooperate in this regard
with higher quotas in 1973. As one might expect, this infuriated the
cattle industry.
Late last week Secretary Peterson announced the imposition of export
quotas on hides, Coming on the heels of the jawboning on meat imports,
the announcement very nearly set the plains on fire. The Executive
Director of the American National Cattleman's Association told us that
it has been years since his members have been as irate over the actions
of an Administration as they are now.
We have a lot of political wounds to suture between now and November 7.
The July crop report was encouraging. Corn acres were two million
below what was anticipated, and soybean acres a million higher than
expected. Both changes are good news politically.
Our basic campaign pamphlet is now before the Domestic Council for
clearance. If this can be accomplished quickly, we can still have
it ready for many of the county fairs around the country.
BALLOT SECURITY
We are inspecting the operation of voting machines at the factories
so as to alert our Voters' Rights (Ballot Security) chairmen as to
what should be watched on election day.
We held a regional meeting for the Eastern Division of Voters' Rights
chairmen in Boston, Friday, July 14.
A meeting for the Mid-West Region will be held in St. Louis, Missouri,
on Friday, July 21, and the Western Region chairmen will meet in Denver,
Colorado, on July 22.
We have two new Voters' Rights (Ballot Security) chairmen since our
last report. They are James Bush of Arizona and Arthur Stock of
Minnesota.
BLACKS
We conferred with Ohio Republican/Democrat representatives in a preli-
minary meeting prior to visit to Ohio for organizational purposes.
-3-
Met with the head of Committee for the Re-election of the President's
attorneys citiznes group and local Black attorneys and developed an
approach to be taken at the upcoming National Black Bar Association's
Convention to secure Black attorneys for service on Black citizens
committees and on overall attorneys groups.
Met with the Executive Director of the Black Manufacturers Association
to discuss their role in the campaign.
The recently formed New Jersey Black Republican delegation visited us
and spent time discussing the role they will play in the Nixon state
operation.
Dr. J. H. Jackson, President of the National Baptist Convention contacted
us and gave stronger indications that he is becoming interested in re-
ceiving official recognition as well as an invitation to play an active
role in supporting the re-election of the President.
We held a luncheon meeting with the Executive Director of National News-
paper Publishers Association and received detailed briefing on the poli-
tical leaning of each member of the paper.
Black Democrats attending the National Convention in Miami Beach have
indicated to us their desire to support the President.
Through White House contacts we have initiated new efforts to assist
Charles Wallace, President, Wallace and Wallace Fuel Oils, in over-
coming present constraints to expand his business. This has, for
the time being, allowed us to assist a staunch Nixon supporter.
We hosted a delegation of 20 Black students (16-18 years old) from Green
County Alabama who are participating in the Experimental School Program
sponsored by HEW. Invited Re-election Committee's Youth Division to
address the group. Distributed Black campaign information to each and
held a lengthy briefing. Also, arranged a tour of the White House
with Black White House intern.
In a meeting with various State Chairmen we were able to establish
specific approaches for a Black State organization campaign plan.
BUSINESS AND INDUSTRY
This week was spent assembling, packaging, and sending Re-election
kits to our Chairmen in preparation for our regional meetings
beginning on July 17.
In addition, constant contact was maintained with those State Chair-
men not having a full complement of City Chairmen. In those states
where the full complement of City Chairmen have been appointed, we
discussed with the State Chairmen the necessity of completing the
formation of the Business Advisory Councils in each city.
-4-
It is of interest that we have received a number of calls from prom-
inent businessmen throughout the country volunteering their services
to the Business and Industry Committee. These calls, they tell us,
were the result of the article in the July 8 issue of Business Week
which reported on an interview with Donald Kendall, our Chairman,
and with a number of our Regional and State Chairmen. The article
discussed, in some detail, the organizational concept of the Business
and Industry Committee, together with its objectives.
CITIZENS
The National Committees have been formed for four of our groups: Real
Estate, Insurance, National Automobile Dealers, and Certified Public
Accountants. Organization of these committees took place at meetings
on Tuesday, July 11 and Wednesday, July 12.
Attending the meetings held July 11 were representatives of the Real
Estate, Insurance and New Car Dealers, CPA's professions.
Mr. Robert P. Gerholz of Flint, Michigan was selected to serve as
National Chairman of the Real Estate group and his Vice Chairmen
will be Mr. Jack Justice of Miami, Florida and Mr. Burton E. Smith
of Bellflower, California.
The National Chairman of the Insurance group is Mr. Jack Doetzer of
Baltimore and he will be assisted by Mr. Howard Strandburg of Rocky
Mount, North Carolina and Mr. Hy Hendren of California.
The Automobile Dealer group has chosen Mr. Hal McBride of Santa
Maria, California to serve as National Chairman of their group.
His Vice Chairmen are Mr. Ed Soukup of Hempstead, New York and
Mr. John Cooper of Ontario, California.
Mr. R. T. Baker, Managing Partner of Ernst and Ernst in Cleveland
will serve as National Chairman of the CPA group and will have
Mr. Ralph E. Kent, Managing Partner of Arthur Young & Company, and
Mr. Thomas Hogan, Managing Partner of Haskins and Sells, as his
assistants.
It should be noted that the remaining members of these committees
will serve as regional chairmen. These men will be providing us
with lists of their state chairmen within two weeks.
It should further be noted that each of these groups has displayed
a high degree of motivation and competence. All 13 members of each
committee should prove to be excellent assets in the coming elections.
Captain Raymond W. Gimmler, of East Rockaway, New York, President of
the Uniformed Fire Officers Association, has been approved by
-5-
Governor Nelson Rockefeller to serve as National Chairman of the
Fireman's group. At present there is some re-organization and
it appears that this group will come under the auspices of Mr.
DeLury under the labor group.
The Volunteer firemen are proving difficult to organize as there
is no national organization. They are organized on a state basis
and only a small percentage are organized (less than 50%) We
are currently contacting other sources for additional information.
A concentrated effort is now underway to organize the Clergy and
Layman group. Contact has been made with prominent members of
the Jewish community and we are currently in the process of iden-
tifying the leadership of the various Protestant groups. Mr. Fred
Rhoads is aiding us in this area. Contact is also underway in the
Catholic community. Concrete results are expected within the next
week in the organization of this group.
The Life Underwriters have completed selection of a National Com-
mittee and will meet on July 26.
Pharmacists have designated eight members of the National Committee
and await only the appointment of four more Regional Chairmen. The
National Committee will meet July 25.
The Optometrists' key men met July 12 and chose a National Chairman,
Dr. Melvin Wolfberg, and two Vice-Chairmen, Dr. Arthur Glenn and
Dr. Bill Baldwin. Regional Chairmen remain to be selected. The
National Committee will meet July 25.
The Veterinarians have appointed the entire National Committee, save
one Regional Chairman. They will meet August 2.
Motorcyclists' key men met July 13. They are to submit their nominees
for the National Committee by July 20. The National Committee is
tentatively scheduled to meet August 1.
Key men in the High Performance (Hot Rod) Industry met July 13. They
selected a National Chairman, Vick Edelbrock, and two Vice Chairmen,
Bob Draper and Dick Day. Regional Chairmen remain to be appointed.
The National Committee will meet July 27.
Pilots' key men met July 14. They are troubled with the Administration's
general aviation policies but are basically inclined to work in the cam-
paign. They are drafting a paper which we have promised to forward to
appropriate officials. The paper will be completed by July 21, and we
will meet again to consider organization.
Key men among Financial Institutions have been contacted and will meet
July 19.
Key men in the Securities Industry will meet July 20.
-6-
Several tentative groups have been cancelled. After meetings July
12 and 13 with Harold Glassen, past President of the NRA, and C. R.
Gutermuth, Director of the Wildlife Institute, we concluded Hunters
and Fishermen did not constitute a fruitful field for organization.
We agreed to discuss later the possibilities of a mass mailing.
We were forced as well to discontinue efforts to organize bowlers.
They turned out to be a blind alley.
During the week, we were able to meet with State Directors or their
representatives from South Carolina, North Carolina, New York, New
Jersey, Pennsylvania, and Ohio. These conversations served to clarify
our organization and function, and to establish channels for future
contacts.
A leadership meeting with the architects is scheduled for July 24.
The following are expected to attend: Charles Poll, Jack Train,
John Graham, Vince Kling, Mike Trower, McDonald Becket, John F.
Hennessy and Robert Hastings. The name of environmental profes-
sionals has been deleted in favor of architectural professionals
at the suggestion of Don Mosiman due to the possibility of mis-
interpretation by "pure" environmentalists.
Asian-Americans: Dr. Joel Fisher, Chairman California Citizens'
Committee called to clarify the relationship between our national
co-chairmen (Messrs. Woo and Ikemoto) and the designated California
co-chairmen. The problem is enhanced by the preponderance of Asian-
Americans living in California and that groups' sensitivity to their
relative status. A suggested solution was presented.
Community Leaders: Judge William Walk, past president Rotary Inter-
national, and Robert Bailey, a Rotarian, were called July 17 and
requested to join the national committee scheduled to meet July 20.
Confirmation is expected on July 18. Six people have accepted as
of July 17.
Indians: The advisory committee meets on July 19 to submit suggestions
for a national committee and program.
Legislators, Mayors, State and County Officials: Met with C. D. Ward
on July 13. Mr. Charles Shearer will clarify the present status of
Mayors on July 18. Calls will be placed July 18 to establish national
committees.
Travel Agents: Mr. Anthony Spielmen, Waters Travel Agency, meets on
July 19 to discuss the selection of key-men.
Barbers: Barbers were transferred to the Labor representative on
July 17.
-7-
LAWYERS
On July 14, we met with Willie L. Leftwich and Richard Clark in an
attempt to develop a National Black Lawyers Advisory Council. Paul
Jones, Frank Carpenter and Edwin T. Sexton, Jr., were consulted and
participated in the meeting.
It is the combined judgment of the group that a visible black lawyers
group with a distinct identity will be beneficial to the re-election
of the President. (Naturally black lawyers will be included in every
phase of our overall program.)
The National Bar Association will hold a meeting in Miami, July 31
through August 4, 1972. Mr. Clark, with the assistance of Mr.
Leftwich and Mr. Jones will develop a committee at the meeting.
The format for their activities will be a reception in a suite at
the bar meeting. I strongly recommend support for the organiza-
tional efforts outlined.
After the group has been developed we expect to have the capability
to present through black lawyers issue statements attacking the
proposals of Mr. McGovern and supporting the President's proposals.
PR/MEDIA
A contingent of the press section spent last week in Miami at the
Democratic National Convention to help promote the re-election of
the President at that heavy gathering of press. The results
included stories on the UPI, in The New York Times and The Washing-
ton Post, and over ABC and NBC. All were relatively favorable and
this effort seemed to have worked quite well. A report on that
operation is forthcoming.
Our other activities included arranging for Senator Dole to go to
California on Thursday and Friday as a West Coast representative
to respond to the Democratic National Convention. He spoke to the
California Broadcasters Association and held a press conference in
Los Angeles which got excellent coverage. He was advised in advance
of the line Mr. MacGregor took at his speech before the Capitol Hill
Club, Thursday. In addition, Counsellor Rumsfeld was placed on the
Lee Phillips Show in Chicago and spoke to the Commonwealth Club,
appeared on the Dunbar Show and had editorial board meetings with
the San Francisco Examiner and Chronicle as part of our program to
radiate appearances of surrogate speakers.
Our audio division reports it had at least 572 call-ins on its na-
tional audio wire -- not included are those cases where we called
out to specific stations with information. For example, we fed
to each radio station in 80 cities where crime was reported to
have decreased, a 30-second cut from Attorney General Kleindienst.
That same cut also went to stations in the south, Rocky Mountain
area, New York, California and Pennsylvania areas.
-8-
Mr. MacGregor's talk to the Capitol Hill Club was fed to all of the
regional networks -- it was covered by the major networks in person
and received 101 calls on our incoming WATS line from stations
around the country.
We also arranged for an Issues and Answers interview for Mr. MacGregor
and assisted in research for that effort as well as a New York Times
interview which presented our side of the election year story very
well.
With our new magazine writing program we have begun to work with Ray
Price's office in an effort to divide the work and get written items
so we can begin to fill some of the 80 requests for magazine articles
which our placement manager has already received.
SPANISH-SPEAKING
We met with Tony McDonald to review the Public Relations program and
services available to the Spanish-Speaking Division, emphasizing the
tie-in with the Spanish-Speaking program. Diana Lozano will co-
ordinate the program.
We also met with Sally Willis, New York's November Group, Miss Callahan,
Diana Lozano, Coordinator for the Spanish-Speaking Division, and Ernesto
Cervera, Spanish-Speaking Consultant to the November Group, to review
the work done by Cervera with the November Group in preparing copy
strategy to be utilized in the development of Advertising material.
We initiated requests for increased action in bringing Puerto Ricans
into the Federal Government and for compilation of the President's
record affecting Puerto Rican voters.
SPOKESMEN RESOURCES
On July 10, 12 and 14, we attended meetings at the Campaign Planning
Conference, held at the Mayflower Hotel, for the purpose of discussing
the Spokesman Resources Divison with state campaign officials.
We continued to meet with surrogate candidates and members of their
staffs to discuss their proposed campaign schedules. To date, we
have met with Secretaries Butz, Hodgson, Peterson, Richardson,
Romney, Volpe, Senator Scott, Congressman Rhodes, Messrs. Kleindienst,
Blatchford, Rumsfeld, Ruckelshaus and Dent.
Charles Reisler has commenced work with us as a scheduler. In addition,
Mr. Reisler will handle advance responsibilities for Clark MacGregor.
We met with Paul Russo and Mike Scanlon, of the Republican National
Committee, for the purpose of discussing scheduling procedures and
-9-
coordination during the campaign. In addition, we specifically
discussed the appropriate procedures for scheduling Senator Dole.
We met with Dwight Chapin and other White House staff members to
discuss the use of celebrities by the Democrats during their
convention. We have profited from their mistakes and are now
planning the celebrities' program for the Republican National
Convention.
We met with Harry Dent and Lionel Hampton, individually, to discuss
the possibility of our celebrity participation in the Southern
United States.
TRANSIENT
The organizing of overseas re-election committees is proceeding on
schedule with volunteer committees now fully operational in sixteen
of twenty target countries. These committees are now canvassing
American citizens in major population centers abroad, identifying
supporters of the President and providing these voters with absentee
application information.
The special ballot division field representatives have met with the
leadership of the Re-election Committees in thirty states to discuss
the procedures for processing absentee ballot requests that are
identified in the voter identification canvasses. It is expected
that special ballot teams down to the county level will be in place
in all target states by August 1 with the remaining states operational
by August 15. The staff has completed the first draft of a special
ballot manual which will be used to train volunteer workers and special
ballot supervisors.
On July 24, the field staff will begin contacting the 250 largest
national employers to encourage use of the non-partisan manage-
ment employee's absentee voter program designed with the help of
Bernard Windon of G.D. Searle and Company.
A program to encourage career military personnel to support the
President by exercising their absentee voting rights began last
week. This program, designed to reach senior enlisted men and
officers, has the goal of achieving a twenty point increase in
this vote over 1970. This has the potential of increasing the
President's national vote total by 624,000.
POLLING AND STRATEGY
Arthur Finkelstein is performing the demographic analysis and develop-
ing political strategy for the direct mail campaign in the key states,
-10-
in conjunction with Bob Morgan. The objective is to identify those
segments of the population, either by geography or other demographic
category, which ought to receive particular types of mailings. The
tone of the mailing and recommendations on who should sign the let-
ters will be developed.
Direct Mail
Contracts for acquisition of register voter files for direct mail:
The following contracts for data base development were finalized
and signed:
CompuGraphics (Ohio)
Ed Nichols Associates (Pennsylvania)
C. Howard Wilson (California)
Cambridge Opinion Studies (Connecticut)
The contract among Premier Printing and Letter Service, Texans for
Tower and the Committee was sent to Senator Tower's office for
execution and subsequent signing by Premier.
Draft contract between Products of Information Systems (California)
and the Committee was sent to vendor for review and/or revision.
Initial payment to A.R.A.P. (New Jersey) was sent June 12, 1972.
Attached is an update of the most recent Gallup Nixon Popularity
trend.
Telephone Campaign
Two major efforts are currently under way. First, we are attempting
to recruit the leadership personnel for the telephone campaign in
those key states where this has not already been done. At this
stage, Texas, New York, Michigan and New Jersey still need both the
full-time paid Telephone Coordinator and the State Volunteer Telephone
Chairman.
Secondly, two orientation sessions, for a total of 200 telephone center
people in California, will take place this Saturday, July 22.
The Volunteer Chairmen and Coordinators from most other key states will
attend the first of these two meetings (in Los Angeles) as a demonstra-
tion of how to do the job properly. This week end should be highly
instructional and motivational to these people; in addition, they will
attend a special session to cover the specific problems and status of
implementation in their respective states.
70
NIXON S POPULARITY TREND (GALLUP)
*
60
APPROVAL %
50
40
30
* Do you approve or disapprove of the
way President Nixon is handling his
job as President?
20
10
0
1
3
5
7
9
11
1
3
5
7
9
11
1
3
5
7
9
11
1
3
5
7
9
11
1969
1970
1971
1972
Committee for the Re-election of the President
MEMORANDUM
July 27, 1972
MEMORANDUM FOR:
MR. NOBLE MELENCAMP
FROM:
ROBERT C. ODLE, JR.
SUBJECT:
White House Processing of Campaign
Mail
Following up on our conversation the other day, White House corres-
pondence concerning either working in the campaign or the campaign
in general is acknowledged by the Roland Elliott operation and is
forwarded to the Committee at 1701. The Committee then acknowledges
by referring the correspondent back to the state committee using the
appropriate committee headquarters address.
The above method is redundant and costly.
Because most letters are addressed to the President, White House
response is the only appropriate initial response. The reply,
however, should focus on the grass roots nature of this election
and simply suggest that the writer participate at the local or
state level. The address of the state committee should be included
to assist the individuals' efforts in taking part in the political
process and thereby eliminate the redundancy of reply. A copy of
the correspondence should then come to 1701.
Attachment A is the current White House letter.
Attachment B is suggested language for the White House reply.
Attachment C is a current state committee address list.
Thank you.
cc: Mr. Bruce A. Kehrli
Mr. Gordon C. Strachan without attachment C
RLE-235
ATTACHMENT A
Tape &
Re: For reply to letters and telegrams supporting the
P and which specifically mention political activity,
campaigns, conventions, candidates, etc., and in
THE WHITE HOUSE
which the writer clearly
WASHINGTON
states he wants to work
1972
in the campaign
Dear /s/
The President has asked me to tell
you of his appreciation for your
recent //////. He was especially
grateful for the deep concern for
our nation's well-being that prompted
you to share your thoughts with him
on the current public debate. The
days ahead promise to be particularly
spirited, and because of your expres-
sion of support and interest in par-
ticipating in the activities preceding
the coming election, I have forwarded
your letter to the Committee for the
Re-election of the President.
With the President's best wishes,
Sincerely,
Roland L. Elliott
Deputy Special Assistant
to the President
/s/
cut - 7/18/72 - bef
////////
proofed - CBS/bef
////////
(Rec. 7/17/72)
////////
RLE:/s/
CC: with copy of incoming to Andy Lawrence at th
Committee for the Re-election of the President.
ATTACHMENT B
, 1972
Dear /s/
The President has asked me to tell you of his appreciation for
your recent /////////. He was especially grateful for the
deep concern for our nation's well-being that prompted you to
share your thoughts with him on the current public debate.
The days ahead promise to be particularly spirited, and because
of your expression of support and interest in participating in
the activities preceding the coming election, I would suggest
that you contact your state Committee for the Re-election of
the President, which is located at
With the President's best wishes,
Sincerely,
Roland L. Elliott
Deputy Special Assistant
to the President
/s/
RLE:/s/
cc: with copy of incoming to Andy Lawrence at the Committee for the
Re-election of the President
LAW OFFICES
REEVES & HARRISON
SUITE 500
1701 PENNSYLVANIA AVENUE. N.W.
MARION EDWYN HARRISON
WASHINGTON, D.C. 20006
OF COUNSEL
ERNEST GENE REEVES
MURRAY M. CHOTINER
ROBERT F. SAGLE
TELEPHONE 202 298-9030
MYRON SOLTER
TELEX 440376 CRDK
CHARLES EMMET LUCEY
CABLE "REEVLAW"
July 5, 1972
Mrs. Anne Armstrong
Co-Chairman
Republican National Committee
310 First Street, S.E.
Washington, D.C. 20003
Dear Anne:
Congratulations on the montage "Welcome to Campaign '72"
issued by the Women's Division.
How about one dealing with the appointments of women by
the President and their activities.
It will show that there are more than a few who are ex-
cellent reasons for the re-election of the President.
With best wishes,
Cordially,
Murray M. Chotiner
MMC:bh
bcc: H. R. Haldeman
Clark MacGregor
Harlow
Committee for the Re-election of the President
MEMORANDUM
July 5, 1972
CONFIDENTIAL
FOR:
H. R. HALDEMAN
FROM:
MURRAY CHOTINER
Bryce Harlow and I came up with a plan to
counter McGovern's charge concerning the
President's Campaign Committee refusal to
disclose the list of contributions received
before April 7. McGovern will play that
tune from here on to November.
Has the plan been received? Prompt action
is necessary to prevent it becoming an issue.
terrinary
MMC:bh
CONFIDENTIAL
Strachan
Committee for the Re-election of the President
MEMORANDUM
July 27, 1972
CONFIDENTIAL
MEMORANDUM FOR:
MR. CLARK MAC GREGOR
THROUGH:
MR. JEB S. MAGRUDER
FROM:
L. ROBERT MORGAN
the
SUBJECT:
September Mailing Copy Points
The copy points that will go into the non-Republican letter for
California, New Jersey, Pennsylvania and Cook County, Illinois
have been developed and our copy is presently being written for
these letters. The copy points were arrived at through an
analysis by Arthur Finkelstein using all available source data.
They were mutually agreed upon by Dr. Marik and myself. TABS
A, B, C and D show the voter segments for these states, the
percent that we anticipate from the total non-Republican universe,
and the major. copy points by segment.
RECOMMENDATION:
That you approve the issues by state as shown in TABS-A, B, C
and D.
APPROVE
DISAPPROVE
COMMENTS
There will be four (4) different brochures going with the various
voter segments -- a general brochure; one geared to Older Americans;
one designed for the Spanish-speaking; and one for the peripheral
urban ethnic (PUE) constituency. TAB E shows the various brochures
along with the issues to be included. These issues were also
developed by Arthur Finkelstein based on the available source data,
and agreed to in detail by Dr. Marik and myself.
- 2 -
RECOMMENDATION:
That you approve the issues to be included in the various
brochures.
APPROVE
DISAPPROVE
COMMENTS
The September mailing in California and New Jersey to Republicans
will include the general brochure to non-Republicans. The RNC
Contributor File for California and New Jersey will be identified
and sent computer letters in order to maximize the dollar return.
The other mailings will be personalized only on the Volunteer/
Contributor Card.
The decision has to be made within the next two (2) weeks as to
who signs the non-Republican letters, as well as the Republican
letters in the different states. Dr. Marik will head up an
Ad Hoc Committee to recommend who signs the letters, coordinating
with the White House. He will also arrange for the signer's
approval.
RECOMMENDATION:
That you approve the Ad Hoc Committee with Dr. Marik as Chairman
to decide who signs the letters and obtain the signer's approval.
APPROVE
DISAPPROVE
COMMENTS
Attachments:
TAB A
TAB B
TAB C
TAB D
TAB E
cc: Mr. Arthur Finkelstein
Dr. Robert H. Marik
TAB A
CALIFORNIA
PERCENT
SEGMENT
LETTER - COPY POINTS
5.0
Italian
Local, Busing, Taxes, Parochial Aid, Drugs
5.0
Other Jewish
Social Security, e.g., Humanitarian, Israel,
Education, Environment, Defense, Peace
6.7
Los Angeles
Education, Government Jobs, Local, Health,
Spanish
Opportunity
3.3
San Diego
Education, Government Jobs, Local, Health,
Spanish
Opportunity
1.7
Other Spanish
Education, Government Jobs, Employment,
Housing, Health, Opportunity
16.7
Peripheral Urban
Amnesty, Crime, Drugs, Inflation & Taxes,
Ethnic Ring
Employment, Busing
16.7
Other Old
Social Security, Transportation, Vietnam,
Inflation
6.7
Veterans
Amnesty, Defense, Vietnam, Peace
15.0
High Income
Taxes, Economy, Defense, Peace
23.3
Middle Income
Drugs, Defense, Inflation & Taxes, Busing
TAB B
NEW JERSEY
PERCENT
SEGMENT
LETTER - COPY POINTS
5.9
Peripheral Urban
School Aid, Peace, Muggers, Local
Ethnic - Italian
5.1
Other Jewish
Social Security, e.g., Humanitarian, Israel,
Education, Environment, Defense, Peace
24.6
Peripheral Urban
Amnesty, Crime, Drugs, Inflation & Taxes,
Ethnic & Other
Employment, Busing
5.9
Peripheral Urban
Social Security, Transportation, Vietnam,
Ethnic - Old
Inflation, Drugs, Crime
14.4
Other Old
Social Security, Transportation, Vietnam,
Inflation
16.9
High Income
Taxes, Economy, Defense, Peace
22.0
Middle Remain
Drugs, Defense, Inflation & Taxes, Busing
5.1
Peripheral Urban
Israel, Defense, Education, Crime
Ethnic - Jewish
TAB C
PENNSYLVANIA
PERCENT
SEGMENT
LETTER - COPY POINTS
4.9
Peripheral Urban
School Aid, Peace, Muggers, Local
Ethnic - Italian
4.2
Peripheral Urban
School Aid, Crime, Welfare, Busing
Ethnic - Irish &
Polish
4.2
Peripheral Urban
Israel, Defense, Education, Crime
Ethnic - Jewish
6.3
Other Jewish
Social Security, e.g., Humanitarian, Israel,
Education, Environment, Defense, Peace
7.0
Peripheral Urban
Social Security, Transportation, Vietnam,
Ethnic -- Old
Inflation, Drugs, Crime
17.5
Peripheral Urban
Amnesty, Crime, Drugs, Inflation & Taxes,
Ethnic & Other
Employment, Busing
17.5
Other Old
Social Security, Transportation, Vietnam,
Inflation
17.5
High Income
Taxes, Economy, Defense, Peace
21.0
Middle Income
Drugs, Defense, Inflation & Taxes, Busing
Remain
TAB D
COOK COUNTY, ILLINOIS
PERCENT
SEGMENT
LETTER - COPY POINTS
7.3
Italian
Local, Busing, Taxes, Parochial Aid, Drugs
6.2
Irish
Local, Taxes, Parochial Aid, Welfare, Busing
6.2
Polish
Local, Taxes, Drugs, Peace/Defense, Busing
6.2
Jewish
Local, Israel, Humanity, Ecology, Taxes
26.0
Other Old
Social Security, Transportation, Vietnam,
Inflation
10.4
High Income
Taxes, Economy, Defense, Peace
22.9
Middle Income
Drugs, Defense, Inflation & Taxes, Busing
Remain
3.2
Spanish
Education, Government Jobs, Employment,
Housing, Health, Opportunity, Parochial Aid
TAB E
BROCINES
GUNDRAL BROCHERE
Crime
Defense
Drugs
Economy
Invironment
Foreign Policy
Health Care
Peace
Stability
Taxes
Vietare
OLDER
Crime
Defense
Drugs
Inflation
Peace
Social Security
Stability
Taken
Transportation
Victoria
PUF
Armesty
Busing
Defende
Prugo
Employment
Inflation
Tabes
Peace
laxes
SIMNISH
Defense
Drune
Education
Environment
Borlth
House
Opportunity
Peece
Spanish in Government
Committee
for the Re-election
of the President
FOR: Gorden Arachan
Take necessary action
Approval or signature
Comment
Prepare reply
Discuss with me
For your information
See remarks below
FROM: Fred Fred Milik Malch
DATE: 7/17/72
REMARKS:
COMMITTEE FOR THE RE-ELECTION OF THE PRESIDENT
AVENUE
July 14, 1972
and
MEMORANDUM TOR:
JEB MAGRUDER
FILD MALEK
FROM:
KEH RIETZ
Ed
With McCovern as our opponent in November, youth will be
in the spotlight throughout the campaign. As it has over
the past few months, the press will continue to claim
McGovern is the youth candidate, and they can be expected
to do everything possible to emphasize McCovern's youth
support.
As outlined in the initial yonth plan written a year ago,
the thing we have to overcome with young people is the peer
group pressure they are subject to. This pressure in the
past year has been largely anti-Nixon. The pressure building
now is pro-lleGovera. This makes our job a little tougher
but not much different.
McGovern is a media created youth candidate. He has no right
to the title other than the feet that be has a large army of
young volunteers. After all, what's so young about Mankiewics,
Salinger, Dutton, etc. But, that is not what the modia has
played up. They have concentrated on his younger volunteers -
the ones in the street going door-to-door. Today a young person
supports McGovern because he feels other young people are.
During the past year ve have built a good volunteer organization
throughout the country. At this writing ve have more than 125,000
young volunteurs, 200 college leaders for the President, 50 young
celebrities, 3 of 7 young leaders of vocational education groups,
and neiserous additional outstanding young people who have joined
Young Voters for the President.
-2-
Now it is time to publicize all of this. Senator McCovern cannot
match this, but we will have to LOVE rapidly. Between now and the
convention every publicity resource available at the Committee, RNC,
and White House should be concentrated on our effort to get national
publicity for the young people involved in the President's campaign.
Thus far, a good job has been done state by state on local publicity,
but a major national effort must be made.
By emphasizing young people's support of the President during the
next six weeks we will accomplish several objectives:
1) Attract young people to the campaign because they will see that
other young people support the President.
2) Knock McGovern off guard because he expects us to write off the
youth vote and concentrate in other areas. This should force him to
alter his campaign plan.
3) Create the feeling nationwide that there is an active Mixon
campaign oriented toward a volunteer effort.
4) Start the volunteer bondwagon rolling with young people.
5) Build a positive youth image for the President that will be
emphasized at the convention with over 3,000 young volunteers.
I suggest the following youth media plan over the next six weeks:
July 24 (week of) - press conference with Mr. MacGregor and Senator
Brock to announce and explain the young voters convention program.
This is the first time any political party has provided for 3,000
under 30 age people to attend its national convention.
July 25 - youth speakers school in California to be covered by CBS.
Conducted by Ken Smith, youth speakers bureau director.
July 29 - Wisconsin Young Veters for the President youth leadership
school. Press coverage should be unwinized. CBS again covers for
the feature it is doing.
July 30 - Maine Young Voters for the President Lobster day featuring
Governor Sergeant and Ray Stevens. Press coverage should be maximized.
July 31 (week of) - mail press releases to local newspapers about
young people attending the convention.
-3-
July 31 (week of) ... IVB press conferences in key states kicking
off youth voter registration drives.
August 5 -- YVP national youth registration day. Emphasis on key
states. Young people going Coox-to-door with voter registraton
kits. Maximize local and national press coverage.
August 7 annovncement by Brock of YVP schedule of events at the
national convention.
August 7 (week of) feature articles in national news magazines
about the 125, 000 youth volunteers, youth voter registration
drives and the special convention program.
August 14 (veek of) -- press conferences in the states with young
people who will be going to the convention.
August 14 (week of) we national feature articles on 6-10 of the
young people who have earned their own money, etc. to be able to
80 the convention.
August 14 (week of) - special youth testimony at the platform
hearings.
August 19 -- young people begin arriving in Miami. All will be
photographed on arrival and photos sent to hometown newspapers.
August 20-23 - convention city press activities will include:
- special youth events every night designed for maximum press
coverage.
- film clips of young people from major media centers mailed
to honetown TV stations.
- radio actualities transmitted to local radio outlets in the
major media areas.
- young people available to the press for individual interviews.
- press conferencesto announce:
1) Young Voters national chairman - we are currently considering
Barbara Cochzan (Olympic medal winner), Eddie Wilchinski (vocational
education leader), Bob Griese, Pam Powell (actross), etc.
also
2) Student lenders for the President we have 200 now and
will have about 400.
3) Vocational education leaders for the President - we now
have 3 of 7 who represent more than 1-1/2 million vocational
education students.
4) Young labor leaders for the Premident -- we have just
started work on this.
-An effort for feature articles including:
1) Young celebrities for the President who will be present -
including Mary Ann Mobley, Chad Everett, etc.
2) Professional tennis players who will put on an exhibition
tournament. We hope to have Stan Smith.
3) Young blacks involved, etc.
Additional ideas to be developed during the six week period:
-Press conference by Richard Solomon and his associates.
These are the people who developed the youth poster ---
all long haired California types. They want to hold
a press conference to display the poster and talk about
why they support the President. They would generate and
handle this themselves. It would probably make particularly
good press in youth-oriented publications.
-Special publicity on youth celebrities. Many of these
people have their own publicity agents and with a little
urging and direction will be willing to publicize their
involvement with the President.
-Some months ago Hays Gorey did a Time feature on the Young
Voters effort. It's time for 2 follow-up feature: We should
allow Hays or some other reporter for a national news magazine
to cose into the youth campaigo for a work and see it operate.
The story should be timed for release just before the convention.
-Members of the YVP Congressional Advisory Committee should be
encouraged to speak out on the YVP program and youth involvement
using incts and figures to back up our claim for the youth
vote.
AGREE
nm
DISAGREE
COMMENT
Great flow - lety charge aheadt
get every element implemental
--5-
We are developing now a program of special youth events in the
key states. These will be rallies, concerts, dinners, etc.,
to be hold in September and early October. The plan and
budget for these events vill be submitted by the end of next
week.
CC: Angela Harris
Garment
X
THE WHITE HOUSE
WASHINGTON
Date:
7/8
TO:
H.R. HALDEMAN
FROM:
GORDON STRACHAN
Garment's suggestion on the slogan
will be forwarded to Dailey
done
for inclusion in the campaign
advertising.
7/2
I will follow-up with Garment on
Rinfret.
MEMORANDUM
THE WHITE HOUSE
WASHINGTON
CONFIDENTIAL
DETERMINED TO BE AN
July 5, 1972
ADMINISTRATIVE MARKING
E.O. 12065, Section 4-2-82 6-102
By
of
NARS, Date
MEMORANDUM FOR BOB HALDEMAN
1. Here is a slogan for the campaign that I rather like:
"KEEP AMERICA GREAT - REELECT THE PRESIDENT"
Its originator is one of King Hussein's principal advisors, a very
shrewd public relations expert named Salah Abuzeid. He coined
it during a dinner discussion of the President's "preeminence"
among world leaders, his second term "missions", etc. (The
President may remember meeting Abuzeid who accompanied the
King when the two met in the U.S. before 1968.) The virtue of the
slogan is that it is clear, simple and unambiguous; and it expresses
what the President and most people want for the country.
2. I have your note on Rinfret. Coincidentally, I ran into Pierre
in Honolulu last week. (I saw him on the local TV news praising
RN and lashing away at McGovern's economics so I called and
invited him to the PAO Conference where he did more of the same
in a spectacularly effective fashion). I talked to him on Tuesday
and will have him down for a meeting with Colson and MacGregor
next week. He's delighted with the assignment.
la
Leonard Garment
McWherter
5-10-mins allt on Cenvention
Rules - 7/28
Timmons + MacG - mew
for help on Rules
Proe people quingoff in
million directs.
H we're going to do something
lels havel yet credit
Getout
women's + young - procol
everyone would accept
memo on Timmens 7124 nanou point of view.
Timmons thames looking fil
2
-Played too traversity
Raise who BT loss action

Document source description

This file contains:

From Chapin to Strachan. RE: viewing documentaries on RN and PN. 1 pg. [Subject: Campaign] [Memo], 7/28/1972

From Sedam to Hon. MacGregor. RE: Common Cause vs. TRW, Inc. 19 pgs. [Subject: Campaign] [Memo], 7/18/1972

From Sedam to Hon. MacGregor. RE: residency of college students for voting purposes. 3 pgs. [Subject: Campaign] [Memo], 7/24/1972

From MacGregor to Klein. RE: convention communications plan. 1 pg. [Subject: Campaign] [Memo], 7/27/1972

Author unknown. RE: concerns between members of the re-election committee. 1 pg. [Subject: Campaign] [Other Document], 7/26/1972

From Shumway to Hon. MacGregor. RE: interview requests. 3 pgs. [Subject: Campaign] [Memo], 7/10/1972

From Magruder to Hon. MacGregor. RE: plans for the week. 2 pgs. [Subject: Campaign] [Memo], 7/8/1972

From Magruder and Malek to Hon. MacGregor. RE: advance assistant. 1 pg. [Subject: Campaign] [Memo], 7/10/1972

Article, "Grass-Roots Drive is Outlined by GOP" by Lou Cannon for Washington Post. 1 pg. [Subject: Campaign] [Newspaper], no date

Author unknown. RE: decision on call from Ann Armstrong's office. 2 pgs. [Subject: Campaign] [Memo], 7/18/1972

From Strachan to follow up. RE: Campaign Kick-Off memos. 16 pgs. [Subject: Campaign] [Memo], 7/10/1972

Author unknown. RE: necessary memos and their recipients. 1 pg. [Subject: Campaign] [Other Document], 7/17/1972

From MacGregor to unknown. RE: draft of letter to State Chairman. 1 pg. [Subject: Campaign] [Letter], no date

From Odle to Hon. MacGregor. RE: weekly report. 8 pgs. [Subject: Campaign] [Memo], 7/7/1972

From Magruder to Strachan. RE: strategy meeting, not yet approved. 5 pgs. [Subject: Campaign] [Memo], 6/30/1972

From Odle to Hon. MacGregor. RE: weekly report. 15 pgs. [Subject: Campaign] [Memo], 7/14/1972

From Reisner to Strachan. RE: copy of memo and attached book that went to MacGregor. 2 pgs. [Subject: Campaign] [Memo], 7/19/1972

From Odle to Hon. MacGregor. RE: weekly report. 12 pgs. [Subject: Campaign] [Memo], 7/21/1972

From Odle to Melencamp. RE: White House Processing of Campaign Mail. 3 pgs. [Subject: Campaign] [Memo], 7/27/1972

From Chotiner to Armstrong. RE: "Welcome to Campaign '72" montage. 1 pg. [Subject: Campaign] [Letter], 7/5/1972

From Chotiner to Haldeman. RE: challenging McGovern's charge about contributions received. 1 pg. [Subject: Campaign] [Memo], 7/5/1972

From Morgan to MacGregor. RE: September Mailing Copy Points. 7 pgs. [Subject: Campaign] [Memo], 7/27/1972

From Malek to Strachan. RE: the youth vote memo. 6 pgs. [Subject: Campaign] [Memo], 7/17/1972

From Strachan to Haldeman. RE: campaign slogan from Garment. 2 pgs. [Subject: Campaign] [Memo], 7/8/1972

Author unknown. RE: convention rules. 1 pg. [Subject: Campaign] [Other Document], no date

Page data

Page: 1
Source index: 0
Type: document
Media ID: 6ce5ae9ef22b3bab
Size: unknown

Document data

ID: 26146004
Core: doc
Type: document

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"ocrText": "Richard Nixon Presidential Library\nContested Materials Collection\nFolder List\nBox Number\nFolder Number\nDocument Date\nNo Date\nSubject\nDocument Type\nDocument Description\n34\n7\n7/28/1972\nCampaign\nMemo\nFrom Chapin to Strachan. RE: viewing\ndocumentaries on RN and PN. 1 pg.\n34\n7\n7/18/1972\nCampaign\nMemo\nFrom Sedam to Hon. MacGregor. RE:\nCommon Cause vs. TRW, Inc. 19 pgs.\n34\n7\n7/24/1972\nCampaign\nMemo\nFrom Sedam to Hon. MacGregor. RE:\nresidency of college students for voting\npurposes. 3 pgs.\n34\n7\n7/27/1972\nCampaign\nMemo\nFrom MacGregor to Klein. RE: convention\ncommunications plan. 1 pg.\nTuesday, June 09, 2015\nPage 1 of 6\nBox Number\nFolder Number\nDocument Date\nNo Date\nSubject\nDocument Type\nDocument Description\n34\n7\n7/26/1972\nCampaign\nOther Document\nAuthor unknown. RE: concerns between\nmembers of the re-election committee. 1 pg.\n34\n7\n7/10/1972\nCampaign\nMemo\nFrom Shumway to Hon. MacGregor. RE:\ninterview requests. 3 pgs.\n34\n7\n7/8/1972\nCampaign\nMemo\nFrom Magruder to Hon. MacGregor. RE:\nplans for the week. 2 pgs.\n34\n7\n7/10/1972\nCampaign\nMemo\nFrom Magruder and Malek to Hon.\nMacGregor. RE: advance assistant. 1 pg.\n34\n7\n>\nCampaign\nNewspaper\nArticle, \"Grass-Roots Drive is Outlined by\nGOP\" by Lou Cannon for Washington Post.\n1 pg.\nTuesday, June 09, 2015\nPage 2 of 6\nBox Number\nFolder Number\nDocument Date\nNo Date\nSubject\nDocument Type\nDocument Description\n34\n7\n7/18/1972\nCampaign\nMemo\nAuthor unknown. RE: decision on call from\nAnn Armstrong's office. 2 pgs.\n34\n7\n7/10/1972\nCampaign\nMemo\nFrom Strachan to follow up. RE: Campaign\nKick-Off memos. 16 pgs.\n34\n7\n7/17/1972\nCampaign\nOther Document\nAuthor unknown. RE: necessary memos and\ntheir recipients. 1 pg.\n34\n7\nCampaign\nLetter\nFrom MacGregor to unknown. RE: draft of\nletter to State Chairman. 1 pg.\n34\n7\n7/7/1972\nCampaign\nMemo\nFrom Odle to Hon. MacGregor. RE: weekly\nreport. 8 pgs.\nTuesday, June 09, 2015\nPage 3 of 6\nBox Number\nFolder Number\nDocument Date\nNo Date\nSubject\nDocument Type\nDocument Description\n34\n7\n6/30/1972\nCampaign\nMemo\nFrom Magruder to Strachan. RE: strategy\nmeeting, not yet approved. 5 pgs.\n34\n7\n7/14/1972\nCampaign\nMemo\nFrom Odle to Hon. MacGregor. RE: weekly\nreport. 15 pgs.\n34\n7\n7/19/1972\nCampaign\nMemo\nFrom Reisner to Strachan. RE: copy of\nmemo and attached book that went to\nMacGregor. 2 pgs.\n34\n7\n7/21/1972\nCampaign\nMemo\nFrom Odle to Hon. MacGregor. RE: weekly\nreport. 12 pgs.\n34\n7\n7/27/1972\nCampaign\nMemo\nFrom Odle to Melencamp. RE: White House\nProcessing of Campaign Mail. 3 pgs.\nTuesday, June 09, 2015\nPage 4 of 6\nBox Number\nFolder Number\nDocument Date\nNo Date\nSubject\nDocument Type\nDocument Description\n34\n7\n7/5/1972\nCampaign\nLetter\nFrom Chotiner to Armstrong. RE: \"Welcome\nto Campaign '72\" montage. 1 pg.\n34\n7\n7/5/1972\nCampaign\nMemo\nFrom Chotiner to Haldeman. RE: challenging\nMcGovern's charge about contributions\nreceived. 1 pg.\n34\n7\n7/27/1972\nCampaign\nMemo\nFrom Morgan to MacGregor. RE: September\nMailing Copy Points. 7 pgs.\n34\n7\n7/17/1972\nCampaign\nMemo\nFrom Malek to Strachan. RE: the youth vote\nmemo. 6 pgs.\n34\n7\n7/8/1972\nCampaign\nMemo\nFrom Strachan to Haldeman. RE: campaign\nslogan from Garment. 2 pgs.\nTuesday, June 09, 2015\nPage 5 of 6\nBox Number\nFolder Number\nDocument Date\nNo Date\nSubject\nDocument Type\nDocument Description\n34\n7\n>\nCampaign\nOther Document\nAuthor unknown. RE: convention rules. 1 pg.\nTuesday, June 09, 2015\nPage 6 of 6\nMEMORANDUM\nTHE WHITE HOUSE\nWASHINGTON\nJuly 28, 1972\n12:45 p.m.\nMEMORANDUM FOR:\nGORDON STRACHAN\nFROM:\nDWIGHT L. CHAPIN H\nWe will have ready, for Bob's viewing, five films. These\nare the 30-minute and 15-minute versions of the two documentaries\non the President, \"Nixon the Man\" and \"The Nixon Years\". (These\nare only working titles.) We will also have the documentary\nentitled \"Pat\", the one on Mrs. Nixon.\nWe are arranging for these films (still in rough form) to be\nshown to Bob on Tuesday afternoon, August 1. I am having the\nequipment set up in the Roosevelt Room since that is the best\nplace for the group to view the documentaries. We plan to\nhave in attendance from the November group Peter Dailey and\nBill Taylor; from the White House, Carruthers, Moore and Chapin;\nand David Wolper. The only other two people that we would expect\nto have are Haldeman and perhaps you.\nWill you try and get the 2:00 p.m. time set for us on Haldeman's\ncalendar.\n2\nlet Me ilnow\nThanks\nCommittee for the Re-election of the President\nMEMORANDUM\nJuly 18, 1972\nCONFIDENTIAL\nMEMORANDUM FOR THE HONORABLE CLARK MACGREGOR\nTHROUGH:\nJEB S. MAGRUDER\nFROM:\nGLENN J. SEDAM, JR.\nI\nSUBJECT:\nCOMMON CAUSE V. TPW, INC. - CONTRIBUTION TO CANDIDATES\nFOR PUBLIC OFFICE BY GOVERNMENT CONTRACTORS.\nFor your information, I have prepared an analysis of the lawsuit\ninstituted by Common Cause against TRW, Inc., and have outlined\nthe actions which we have undertaken to date in regard to that\nmatter.\nI. THE LAWSUIT\nOn May 15, 1972, Common Cause and John W. Gardner jointly filed a\nlawsuit in the U.S. District Court for the District of Columbia\nagainst TRW, Inc. The Complaint, attached at Tab \"A\", alleges\nthat TRW, a major defense contractor, has been acting in violation\nof Title 18, Section 611 of the U.S. Code by soliciting political\ncontributions from its officers and employees and distributing\nsuch to various candidates for public office. Plaintiffs have\nasked the court: 1) to declare defendent TRW's conduct and acti-\nvities unlawful; 2) to enjoin TRW from continuing such unlawful\nactivities; and 3) to grant plaintiffs such other relief as the\ncourt should deem appropriate.\nII. COMMON CAUSE'S ALLEGATIONS\nThe plaintiffs allege that for a number of years TRW, which\ncurrently holds contracts with the Federal government for products\nand services worth in excess of $237 million, its corporate sub-\nordinates and other persons under its control and acting for its\nbenefit, have maintained and financed the administrative costs of\nan affiliated fund (TRW Good Government Fund), a political committee\nthat is substantially involved in the collection of political\ncontributions from executives and employees of TRW and the distribu-\ntion of such monies for political purposes. The complaint states\nThe Honorable Clark MacGregor\nJuly 19, 1972\nPage 2\nthat the three individuals managing the TRW Good Government\nFund, one of whom serves asDirector of Public Relations for\nTRW and another as Director of Public Affirs for TRW in\nWashington, have complete control over the disbursement of\nthe funds at issue and utilize such in furtherance of TRW's\nrelationship with certain candidates for public office.\nIII. TRW'S DEFENSES\nA. INTERPRETATION OF THE STATUTE IN ISSUE.\nThe principal argument in opposition to the substance of Common\nCause's allegations centers upon the interaction between 18 U.S.\nC. 611, the pertinent provision prohibiting contributions by\ngovernment contractors, and 18 U.S.C. 610, which generally\nprohibits political contributions by corporations.\nThe Federal Election Campaign Act of 1971 (Public Law 92-225)\namended Section 610 to provide specifically that \"the establish-\nment, administration, and solicitation of (voluntary) contribu-\ntions to a separate segregated fund to be utilized for political\npurposes by a corporation or labor organization\" is not a pro-\nhibited corporate action. This revision, the SO called \"Hansen\namendment\" to Section 610, was adopted after questions were\nraised as to the constitutionality of the then existing unqualified\nprohibition against all contributions by corporations and labor\norganizations. Such view was grounded on the theory that the First\nAmendment precludes Congress from enacting laws which prevent\nvoluntary contributions to Federal candidates by individuals\nacting through a political committee sponsored by a labor union\nor corporation. While not directly on point, the Circuit Court's\nholding in United States V. Pipefitters Local Union #562, 434 F.\n2 d 1116 (8th Cir. 1970), (reversed on other grounds, U.S. S. Ct.,\nSlip Decision No. 70-74, June 22, 1972), lends support to this view\nand was often cited in Congress during debate on the Hansen amendment.\nPublic Law 92-225 also amended 18 U.S.C. 611 by 1) slightly altering\nthe wording of language therein which proscribed contributions by\ngovernment contractors during both negotiations and performance\nand 2) by specifically defining the terms \"whoever\" and \"persons\"\nas they appear in the statute and certain other related statutes\nto mean \"any individual, partnership, committee, association,\ncorporation or any other organization or group or persons.\nIn contrast to the lengthy debate which ensured in regard to the\nHansen amendment, there is no discussion in the record which sheds\nany light on the rationale for the second of these changes as such\nrelates to 611. Congress did not focus on the constitutional\nissue that would be raised if 611 were to be interpreted SO as to\nprohibit, without qualification, the establishment and administra-\ntion of voluntary political committees on behalf of the employees\nof corporations or members of organizations or associations\nThe Honorable Clark MacGregor\nJuly 19, 1972\nPage 3\ncontracting with the Federal government. Nearly every major\ncorporation is presently under some sort of contractual arr-\nangement to provide services or materials to the government.\nAs a result, if Section 611 were interpreted to prohibit the\nestablishment and maintenance of political funds by such\ncorporations, as is now expressly permitted of corporations\ngenerally by 610, the legislative intent of Congress in\namending 610 to permit such activity would be severely under-\nmined.\nB. OTHER LEGAL DEFENSES\nWe have attached at Tab B a preliminary outline of the argument\nTRW plans to employ in support of a motion to dismiss the cause\nof action. Salient points, additional to the issue of the in-\nteraction between Sections 610 and 611 as discussed above, include\nthe following:\n1. Unless the action is dismissed the case will threaten the\noperation of this and similar voluntary funds and thereby infringe\nupon the First Amendment rights of individual voters to make\nvoluntary political contributions in association with fellow\nemployees.\n2. Section 611 prohibits contributions by and solicitation of\ngovernment contractors. While TRW is a government contractor, TRW\nhas not made contributions and TRW employees and executives who\nhave voluntarily contributed are not themselves government contractors.\n3. The provision of administrative services to a voluntary indepen--\ndent employees' political fund is essentially a service for improved\nemployer-emplcyetrelations and communication and is not a political\ncontribution.\n4. Common Cause can not, under law, entertain a private civil action\nfor injunctive relief pursuant to a criminal statute wherein no\nprovision for such relief is expressly provided.\n5. Authority to enforce criminal laws is vested solely in the\nAttorney-General of the United States and the courts can not\nconstitutionally interfere with his discretion in this regard.\n6. Even if a civil action does lie, Common Cause has not demon-\nstrated that its own interest is being harmed or immediately\nthreatened to the extent necessary to secure injunctive relief.\nThe Honorable Clark MacGregor\nJuly 19, 1972\nPage 4\nIV. THE COMMITTEE'S RESPONSE TO DATE AND OTHER DEVELOPMENTS\nShortly after institution of the suit, it was agreed that the\nCommittee should explore the possibility of intervening itself\nor of securing the intervention of other parties on behalf\nof TRW. Concern was expressed at the time that the effect of\nthe suit would be to deny the Finance Committee a significant\namount of money it might otherwise have expected to receive\nin contributions. This analysis has proven substantially\ncorrect and the importance of a satisfactory resolution of the\nTRW suit has been hightened even further as a result of fears\nraised among corporate executives by the McGovern candidacy.\nAfter initial discussions, it was decided that, while inter-\nvention by this Committee would be unwise, a suitable course\nof action would be to secure joint intervention by the RNC\nand DNC. Since the TRW Good Government Fund has traditionally\nbeen split on an equal basis between Democratic and Republican\ncandidates, a good possibility of securing the intervention\nof the DNC existed. I was asked to advise TRW as to our planned\ncourseof action and to co-ordinate such with the RNC.\nI thereupon discussed the details involved with Fred Scribner,\nCounsel for RNC, and he suggested that if we decided to go ahead,\nhe would make contact with the DNC through a partner in his law\nfirm who is a law school classmate of Joseph Califano, the DNC's\nGeneral Counsel.\nAn immediate problem developed, however, when I contacted TRW's\nrepresentative in Washington, Dick Snyder, to discuss with him\nthe possibility of having the RNC and the DNC both file amicus\nbriefs on his corporation's behalf. TRW originally felt that\nit would be better from a public image standpoint to defend on\nthe merits without immediate aid from any politically oriented\noutside parties. I kept in contact with Snyder for several weeks\nto determine if a change in strategy was in the offing.\nIn mid-June, TRW decided that a unilateral defense on the merits\nwould be both time-consuming and very expensive and concluded that\na better course of action would be to make a motion to dismiss.\nSuch motion, while relying primarily on technical points as to Common\nCause's standing to secure injunctive relief, would include a\nbroad attack on the basic issues as well. As part of this\nnew strategy, TRW also changed its view as to the desirability\nof intervention and came of the opinion that its chances for a\nThe Hon. Clark MacGregor\nJuly 19, 1972\nPage 5\nspeedy, successful resolution of the lawsuit would be enhanced\nif both political parties filed amicus briefs on its behalf.\nIn view of this change in strategy I have written to Fred\nScribner to ask that he proceed as we had originally planned.\nTRW has requested and has been granted two continuances to\nanswer the Common Cause suit. A response is not now due until\nAugust 12th but TRW is presently making final preparations to\nfile its motion to dismiss within the next couple of weeks.\nOne of the reasons for TRW's delay has been the complexity of\nthe issues involved. A second has been the hope, until recently,\nthat Congress might amend 18 U.S.C. 611 through passage of a bill\nintroduced by Representative Devine of Ohio to specifically\nexclude contributions by corporations or labor organizations from\nits provision. On June 28th, the Department of Justice, respon-\ning to an inquiry from Chairman Hays of the House Administration\nCommittee, announced for the first time that it supported the\nDevine measure since its adoption would \"resolve the constitutional\nuncertainties of the existing provision and clarify ambiguity\nwhich makes effective enforcement difficult. However, Congress\nadjourned without taking further action on the matter and it is\nnow improbable that the Devine Bill will be approved before the\nNovember election.\nV. PROPOSED FUTURE COURSE OF ACTION.\nBecause of the McGovern nomination and the new leadership at the\nDNC, the chances that Fred Scribner will still be able to secure\nthe DNC's intervention in behalf of TRW may now be more remote.\nHowever, I have asked Fred to go ahead and sound out Califano on\nthe question. I will inform you of the results of that inquiry.\nShould it not prove fruitful, I plan to seek out, in conjunction\nwith Fred, state Democratic organizations or individual Democratic\ncandidates for Federal office who might also be willing to intervene\nin support of TRW. If we prove unsuccessful in this regard as well,\nwe presently plan to have the RNC refrain from taking part when\nTRW enters its motion to dismiss the Common Cause complaint.\nCC: The Honorable Maurice J. Stans\nFree,\nIN THE UNITED STATES DISTRICT COURT\nFOR THE DISTRICT OF COLUMBIA\nCREENJU.\nCOMMON CAUSE\n:\n2100 M Street, N. W.\n:\nWashington, D.C.\n:\n:\nJOHN W. GARDNER\n:\n5325 Kenwood Avenue\nChevy Chase, Maryland\nPlaintiffs\n980-72\nV.\nCivil Action No.\nTRW, INCORPORATED\nDefendant\nCENTE\nMAY 15 1972\nJAMES F. DAVEY, Clerk\nCOMPLAINT FOR DECLARATORY AND INJUNCTIVE RELIEF\n1. This action for declaratory and injunctive relief\narises under 18 U.S.C. 611, as hereinafter more fully appears.\nJURISDICTION\n2. This Court has jurisdiction of this action under.\n28 U.S.C. 591331, 1343 (4) and 2201, 2202.\nPARTIES\n3. Plaintiff Common Cause is a non-profit District of\nColumbia Corporation organized to promote, on a nonpartisan\nbasis, social welfare, civil betterment, and social improvements\n- 2 -\nin the United States. Among its major purposes is to facilitate\nachievement of these objectives by making government more respon-\nsive to public needs and demands through reform of the political\nprocess. It has in excess of 230,000 dues-paying members in the\nseveral states and the District of Columbia. Its membership in-\ncludes citizens of the United States who have been and intend to\nbe: (a) registered voters for candidates for elective office\n(that is, the offices of President and Vice President of the\nUnited States, United States Senator and Member of the United\nStates House of Representatives) ; (b) candidates for elective\nfederal office; (c) contributors of lawful amounts to candidates\nfor elective federal office and to political committees and\npolitical organizations; and (d) active participants in campaigns\nfor election of candidates to elective federal office. Plaintiff\nand its members have a direct interest in the integrity of the\nelective process, in maintaining an electoral process free from\ncontributions which undermine its representative character, and\nin insuring compliance with laws designed to preserve the fore-\ngoing interests, specifically laws relating to political contribu-\ntions and expenditures for the benefit of candidates for elective\nfederal office, including 18 U.S.C. 3611.\n4. Plaintiff John W. Gardner is a citizen of the United\nStates, resident and registered to vote in the State of Maryland\nfor candidates for elective federal office. He has been and plans\nto be a lawful contributor to campaigns for the election of one\nor more candidates for elective federal office, and has been and\nplans to be a lawful contributor to Political Committees and\nPolitical Organizations. As a member and Chairman of Common\nCause and as a citizen, voter and lawful contributor to candidates\nfor elective federal office and to Political Committees and\nPolitical Organizations, he shares the interests of Common Cause\nand its members set forth in Paragraph 3 of this Complaint.\n- 3 -\nCLASS ACTION\n5. Plaintiff John W. Gardner brings this action on behalf\nof himself and all other members or classes of persons similarly\nsituated. These classes consist of (1) all registered voters\nin the several states and the District of Columbia and all\ncitizens of the United States who make lawful contributions from\ntime to time to candidates of their choice for elective federal\noffice and to political committees and political organizations\nand all citizens of the United States who otherwise participate\nin campaigns for the election of such candidates; and (2) all\nmembers of Common Cause who are also members of the aforesaid\nclass. Said classes of persons are so numerous that joinder\nis impractical; there are questions of law and fact presented\nherein which are common to the entire classes of persons identi-\nfied above; the claim of Plaintiff Gardner herein is typical\nof the claims of said classes, and Plaintiff Gardner will fairly\nand adequately protect the interests of the said classes.\nDEFENDANT\n6. Defendant TRW, Inc. is a corporation doing business\nin the District of Columbia and having as its agent for service\nof process C. T. Corporation System, 918 16th St.,, N.W., Wash-\nington, D. C. Defendant TRW, Inc. and subsidiaries thereof is\none of the major defense contractors with the United States\ngovernment and holds in excess of two hundred thirty-seven\nmillion dollars in contracts with the United States or agencies\nor departments thereof.\nINCIDENTS IN QUESTION\n7. For many years, continuing to the date of this\nComplaint, and threatening to continue in the indefinite future,\nDefendant, its corporate subordinates, and other persons under\ntheir control and acting for their benefit, have maintained and\nfinanced the administrative costs of an affiliated fund (TRW Good\nGovernment Fund) registered with the Clerk of the United States\nHouse of Representatives.\n8. TRW Good Government Fund is a political committee,\nas defined in 18 U.S.C. $591 (d), and has as its mailing address\n23555 Euclid Avenue, Cleveland, Ohio 44117, the corporate head-\nquarters of Defendant TRW, Inc, and is substantially involved in\nthe collection and distribution of political contributions for\nthe benefits of candidates for federal office.\n9. The principal officers of the TRW Good Government\nFund are Robert A. Newman, Chairman, John L. Humphreys, Vice\nChairman, and W. A. Hancock, Secretary. Mr. Newman is also\nDirector of Public Relations for TRW, Inc. Mr. Humphreys is\nalso Director for Public Affairs for TRW, Inc. in Washington,\nD. C.\n10. The funds of TRW Good Government Fund are derived\nexclusively from executives and employees of Defendant TRM, Inc.\nand subsidiaries thereof, who contribute in response to solici-\ntations by Defendant TRW, Inc., its officers and employees.\n11. Messrs. Newman, Humphreys, and Hancock, who manage\nthe TRW Good Government Fund, are the recipients of funds con-\ntributed by the executives and employees of TRW, Inc. and sub-\nsidiaries thereof, and as managers have exclusive and complete\ncontrol over the disbursement of funds contributed to the TRW\nGood Government Fund. These funds are distributed to political\ncandidates solely on behalf of TRW and in direct furtherance\nof TRW's position and relationship with those candidates.\nCAUSES OF ACTION\n12. 18 U.S.C. 8611 makes it unlawful for any corporation\nin a. contractual relationship with the United States or any de-\npartment or agency thereof from directly or indirectly making\nany contribution of money or thing of value to any person for\n- 5.\nany political purpose or use.\n13. For many years, continuing to the date of this\nComplaint, and threatening to continue in the indefinite future,\nDefendant, its corporate subordinates, and other persons under\nits control and acting for its benefit, have consistently engaged\nin making political contributions and the making of political\ndonations in violation of 18 U.S.C. 611, and in so doing have\nviolated, aided and abetted and conspired in the violation of,\nthese laws. Among other practices in violation of these laws,\nDefendant has engaged in the following unlawful activities:\n(a) Solicited and received contributions from execu-\ntives or employees of TRW, Inc. and subsidiaries thereof whose\nsalaries are paid in whole or in part from moneys received\ndirectly from the United States Government by TRW, Inc., and\nsubsidiaries thereof, government contractors as defined in S611.\n(b) Maintained and financed the administrative costs of\naffiliated political fund, TRW Good Government Fund, which is under\nexclusive and complete control of designated officers of TRW, Inc.,\nconsists of funds contributed exclusively by executives and employee\nTRW, Inc., and subsidiaries thereof, and which makes contributions =\nnumerous political candidates on behalf of the Defendant.\n(c) Induced potential contributors to believe that\nsome or all of the above activities do not violate 18 U.S.C. 611.\n14. Defendants' conduct in violating 18 U.S.C. 611 has\nfrustrated and will frustrate the purpose' of these laws which\nwere designed to prevent the use of political contributions by\nthose in a contractual relationship with the United States to\nsubtly influence the treatment afforded them by government\nofficials. Consequently, Defendants' conduct has caused and\nwill continue to cause a wholesale breakdown in respect for the\nelectoral process, cause the Congress and the Presidency to fall\ninto disrepute, and frustrate and nullify the intent of Congress\nin its enactment of 18. U.S.C. 611 which was to preserve the\n- 6 -\nintegrity of the political process and governmental regulatory,\nfinancial and other decisions by insulating government, particu-\nlarly elected officials from the influence of political contribu-\ntions by government contractors who have a direct financial\ninterest in decisions made by government officials.\n15. Innumerable candidates for federal office have been\nthe beneficiaries of contributions from TRW Good Government Fund\nwhich have been solicited or received in violation of the afore-\nsaid laws.\n16. The aforesaid violations have caused and threaten to\ncause irreparable injury to the Plaintiffs in the following\nrespects:\n(a) The ability of Plaintiff Common Cause and its\nmembers to. achieve its purpose and to protect the interests set\nforth in Paragraph 3 of this Complaint has been and will be im-\npaired by the widespread violations of law charged in this Com-\nplaint. The ability of its members to seek elective office or\nto elect candidates of their choice for elective federal office,\nand the ability of Common Cause to persuade elected federal\nofficials to adopt programs it favors are substantially threatened\nand diminished by these violations.\n(b) Plaintiff John W. Gardner, individually and as\nrepresentative of classes of persons similarly situated, has\nsuffered and will continue to suffer injury as a citizen and\nvoter and as a contributor to and participant in campaigns on\nbehalf of candidates for elective federal office as a direct\nconsequence of the aforesaid violations. The effect of his vote,\nhis lawful campaign contributions and other political activities,\nand his ability to persuade elected federal officials to adopt\nprograms he favors, are substantially threatened and diminished\nas a result of the aforesaid violations.\n17. No United States Attorney General has prosecuted\nany of the defendants in this action, or any other person acting\n- 7 -\nsimilarly. No such prosecutions are reasonably likely in the\nimmediate future, and the unlawful conduct complained of\ntherefore threatens to continue.\n18. Plaintiffs have no other adequate remedy, administra-\ntively or at law. The only remedy available to Plaintiffs by\nwhich to assert their direct and substantial interest in secur-\ning compliance with 18 U.S.C. §611 is to bring this action for\ndeclaratory and injunctive relief.\nREQUEST FOR RELIEF\nWHEREFORE, Plaintiffs respectfully request that this Court:\n19. Declare that Defendants' conduct and activities com-\nplained of in paragraphs 11-15 and 18 of this Complaint are\nunlawful and in violation of 18 U.S.C. $611.\n20. Restrain and enjoin Defendants from continuing such\nconduct and activity in violation of 18 U.S.C. $611.\n21. Grant Plaintiffs and other similarly situated such\nother and further relief as: the Court may deem appropriate.\nRespectfully submitted,\nMitchell Rogovin'\nArnold & Porter\n1229 Nineteenth Street, N.W.\nWashington, D.C. 20036\n(202) 223-3200\nFred Wertheimer\nSuite 311\n2100 M Street, N.W.\nWashington, D.C. 20037\n(202) 833-1200\nOf Counsel:\nKenneth J. Guido, Jr.\nSuite 311\n2100 M Street, N.W.\nWashington, D.C. 20037\n(202) 833-1200\nJune 20, 1972\nMEMORANDUM\nRe: Common Cause V. TRY Inc.\nOUTLINE OF ARGUMENT IN SUPPORT OF NOTION TO DISMISS\nINTRODUCTION\n1. In this case, a political pressure group and self-appointed\nprosecutor seek unprecedented, and unwarranted, injunctive and declaratory\nenforcement of a criminal statute which first became applicable to\npolitical contributions by corporations contracting with the federal\ngovernment on April 7, 1972.\nto\nThe notion's impact will fall, not upon contributions from the\ncorporate treasury of the government contractor, but upon An independent\nfund contributed voluntarily by individual officers and employees of the\ncorporation.\n3.\nUnless it is dismissed, the case will threaten with chilling\nuncertainty the operation of this and sindlar independent voluntary funds,\nand thereby will impinge upon the full exercise of the First Amendment\nfreedoms of these, and other individual contributors and voters similarly\nsituated, who may desire to make political contributions in association\nwith fellow employees in this Presidential election year.\n- 2 -\n4. Regardless of its final outcome, 8 trial of the substantive\nissues would inhibit qualified voters and contributors among employees\nof government contractors from the open group support of candidates and\nissues essential to the full participation in the political process\nwhich is the implicit objective of the laws regulating the conduct of\nfederal elections,\n5.\nThe full disclosure and public accountability objectives of\nthe recently enacted Federal Election Campaign Act of 1971 would be\ndefeated if the individual contractor employee trusk forego group coo\ntributions in free association with fellow employees in favor of direct\ncontributions to the candidates, Such direct contributions which as not\nexceed $100, would avoid the provisions in the law for full information\nto the public concerning the affiliations and interests of contributors,\ninformation clearly and readily available to the public for Lunda. con-\ntributed through a group effort to an independent voluntary fund.\nI. THE ACTIVITIES ALLEGED DO NOT VIOLATE is 611.\n1. Section 611 did not apply to corporations until April 7, 1972\n80 that allegations of past violations are both disingenuous and irrelevant.\n(Memorandum of June 1, 1972, pp. 4-7).\n2.\nSection SII prohibits the solicitation of contributions only\nfrom government contractors. TRW employees and executives are not govern-\nment contractors, and the suggestion that they might be is frivolous.\n(Memorandum of June 1, 1972, pp. 8-9, 21-23).\n3. It is equally frivolous 20 suggest that TTW itself is making\na \"contribution\" when the only funds given to candidates are admittedly\nthose of individual officers and employees. (Merorandum of June 1, 1972,\nPP. 23-24).\n4. The provision 01 administrative services to a voluntary inde-\npendent employee political fund 10 essentially a service for the benefit\nof improved employer-employee relations and communications and is not a\n\"contribution\" within the meaning of the Criminal Code, (Memorandum OI\nJune 1, 1972, PP. 5-8, 9-21, 24-30).\n5. [It is anticipated that the Attorney Ceneral's opinion will be\navailable and usable for additional support here,)\nII. PLAINTIFFS DO. NOT HAVE A PRIVATE RIGHT TO ENFORCE $ S11,\n1.\nJurisdiction for & declaratory judgment and injunation is\nalleged under 28 U.S.C. 55 1331, 1343 (4) and $5 2201, 2202. The\nDeclaratory Judguent ACT grants no additional jurisdiction, and thus\nthe issue is whether there is jurisdiction to issue an injunction under\n55 1331 and 1343(4).\n2. Section 1331 provides jurisdiction in \"civil actions\nwhere-\nin the matter in controversy\narises under\nlaws\nof the\nUnited States, 11 Section 1343(4) grants jurisdiction of \"any civil action\nauthorized by law\nto recover damages or to secure equitable or other\nrelief under Hiry act of Cougress providing for the protection of civil\nrights, including the right to vote 11\n3,\nThe complaint states that this action \"ariaca under 18 U.S.C.\n[§] 611, 11 a section of the Criminal Code, and thus jurisdiction under\neither of the cited statutes exists only 11 this particular criminal ;\nstatute confers a private civil right of action for injunctive relief.\n4. It 18 basic that express statutory authority is required bee\nfore a court of equity can restrain a violation of a criminal statute.\nUnited States V, Jalas, 409 F. 24 358 (7th Cir. 1969); Nasif V, United\nStates, 165 F. 2d 119 (5th Cir. 1947). Section 611 costains no such\nauthority for either the Attorney General or for private parties to\nsupplement normal enforcement of the law by criminal prosecution, The\ncourt therefore lacks equitable jurisdiction over this CASE.\n5. It is fundamental that authority to enforce the criminal laws\nof the United States is vested solely in the Attorney General and the\ncourts connot constitutionally interfere with his discretion in this\nregard. Newman V. United States, 382 F.24 479 (D.C. Cir. 1967); Smith\nV, United States, 375 F.24 243 (Sth cir.), cert. denied 389 U.S. 341\n(1967) ; Pugach V. Klein, 193 F. Supp. 630 (S.D.N.Y. 1961); see also\nConnecticut Action Now, Inc. V. Roberts Plating CO., No. 71-1674 (2d\nCir. March 21, 1972); Guthric V. Alabama By-Products Co., 328 F. Supp.\n1140 (N.D. Ala. 1971). This renders the case nonjusticiable and deprives\nthe court of jurisdiction 38 well.\n6, Section 611 was enacted as S self-contained penal statute\ndesigned to prevent campaign contributions by government contractors\nfrom improperly influencing the award 01 government contracts, SS Cong.\nRec. 2932 (1940). It primarily benefits the government itself. If any\ngroup of the public can be soid to also be a special beneficiary on a\ndifferent footing from the average citizen 10 would only be government\ncontractors, The statute confers no voting rights; in particular, it\nimposes no campaign spending limitations and is not directed primarily\nAt candidates (cf. former 90 603, 809). It authorizes no civil sctions;\nin fact, proposals to create private rights 01 action for the disclosure.\nprovisions of the Federal Election Campaign Act, which are not so clearly\npenal, were rejected by Congress. It only became applicable to corpore-\ntions two months ago and questions of its proper construction and enforce-\nment are for the Department of Justice to resolve.\n7.\nNo case is known to exist which permits private enforcement of\n= provision of Title 18 of the United States Code, or permits the issuance\nof either an injunction or declaratory judgment against an alleged violation\nThe only known case which concludes that such an action would lie 1a Common\nCause V. Democratic National Committee, 333 F. Supp. 803 (D.D.C, 1971), which\nrests on very special circumstances not present here: (1) The statutes\ninvolved, since repealed, were acknowledged by the Attorney General to be\nunenforceable, thereby precluding any subsequent criminal prosecution which\ncould jeopardize the constitutional safeguards of the defendants or usurp a\nprosecutorial function of the Attorney General; (2) The court concluded\nthat the statutes involved were regulatory provisions designed to protect\na specific class rather than criminal statutes designed to protect the\n- is -\npublic at large. The court found that because of these special circum-\nstances only a civil action could secure the benefits intended by the\nstatutes. Furthersore, the decision (1) misstates the prior law, and\n(2) makes a mistaken analogy between the availability of implied actions\nto recover damages for conduct that might be a crime (e.s. J. 1. Case\nCo. V. Borsk, 377 U.S. 426 (1964); Reitmeinter V. Reitmeister, 162 7.26\n691 (2d Cir. 1947)) and an action for an injunction against the possible\ncommission of the crime itself.\nIII. PLAINTIFFS DO NOT HAVE STANDING TO BRING THIS ACTION.\n1. As already noted, 8 private citizen cannot enforce the criminal\nlaws, and thus Common Cause has no standing to bring an action that 12\nitself alleges only \"arises under 18 U.S.C. [s] 611.\" Cases granting\nstanding to seek review of governmentsl action, specifically those relied\non in Common Cause V. Democratic National Committee, SUDTR, are not in\npoint where one private citizen seeks to enforce the criminal lawa against\nAnother. Connecticut Action How, Inc., supra.\n2. Even if a civil action would lie to enforce this criminal\nstatute, at the very least the standing requirement must be as stringent\n88 that for seeking review of governmental action, and Common Cause and\nJohn Gardner have not shown the \"injury in fact\" required. Sierra Club\nis, Morton, 40 U.S.L. Week 4397 (1972). \"[A] mere 'interest in & problem'\nis not sufficient.\" Id. (3) The members of Common Cause have not\nwill shown to have sufficient identity of interest in specific candidates\nto entitle John Gardner to bring a class action, or to entitle Common\nCause to represent all of them as individuals. (b) There is no identi-\nfication of any condidate to whom the TRW Good Government Fund has\ncontributed or will contribute and to whose opponent Common Cause or\nJohn Gardner have made & contribution. (c) There is no allegation Teat\nCommon Cause or John Gardner has been harmed in contracting with the\nFederal government because of any contributions made by the TRW Good\nGovernment Fund. (d) Plaintiffs' allegation that they will be impaired\nin their Lobbying efforts is also speculative and non-apecific,\nIV. THE ACTION SHOULD BE DISMISSED FOR WANT OF EQUITY.\n1. Discretion of the court to decline to entertain a declaratory\njudgment action is very broad, and more than mere standing is required\nbefore such an action can be brought. Lampkin V. Connor, 360 2.28 505\n(D.C. Cir. 1966).\n2. There is no issue of immediacy which would justify equitable\nintervention. See Davis V. Ichord, 442 F.2d 1207 (D.C. Cir. 1970).\n3. The relief requested could not settle any controversy that\nworld exist.\n4. The claims for jurisdiction, a cause of action and standing\nrest on novel legal theories into which the court ought not to venture\nin the circumstances, and the relief requested would be imappropriate.\nCf. International Association of Machinists V. Street, 367 U.S. 740 (1961)\nstacking\nM.V.TTEE FOR THERE-LLECT.ION OFTHE PRESIDENT\nJuly 24, 1972\nMEMORANDUM FOR: THE HONORADLE CLARK MACGREGOR\nTHROUGH:\nJEB S. MACRUDER\nFROM:\nGLENN J. SEDAM, JR.\nSUBJECT:\nRESIDENCY C7 COULDGE STUDENTS FOR VOTING PURPOSES\nYou have asked that we undertake a study of the question of whether\na student between the ages of eighteen and twenty-one may establish\nis voting residence at his college, separate from the residence of\nhis purents, or whether he may be disqualified from voting in has\ncollege community on the ground that he does not satisfy state or\nlocal residency requirements for voting. Neither the Voting Rights\nAct Amendments of 1970, nor the Twenty-sixth Amendment to the\nConstitution, which Lowered the voting age to eighteen, deal with\nthis particular issue. While it is indisputable under the Voting\nRights Act Imendments that a student between the ages of eighteen\nand twenty-one, like all citizens, has the right to register UP to\nchildrey days before an election and to vote for candidates for the\nPresidency, it is unclear whether this may be done at a campus voiding\nprecinct or must be doneycither in person OF by absentee mothods,\nat the domicile of the student's parents.\nYou may recall that a number of bills on this subject have been\nintroduced into Congress. One sponsored by Senator Cranston would\nhave required all states to enact Laws specifically permitting\ncollege students to vote in federal elections at campuses where\nthey are in attendance. Another measure, co-sponsored by Senators\nBrooke, Hart, Hartke, Natfield, Humphrey and Montoya, would have\namended the Voting Rights Not to require that any citizen who is\notherwise qualified to vote in C. foderal election be permitted 20\nvote in any state or political subdivision which he declares to be\nhis residence for voting purposes, provided that he has not registered\nelsewhere and that he has resided in the locale in question for thirty\ndays preceeding the date of the election. Finally, a joint resolution\nintroduced by Congressman Dovine sought to amend the Constitution to\nrequire that each citizen vote only at his Legal domicile ON \"true,\nThe Hon. Clark MacGregor\nJuly 24, 1972\nPage 2\nfixed and permanent home to which, whenever he is absent, he has\nthe intention of returning.\" None of these measures have come to\nfruition and, in the absence of further action by Congress in this\narea, the resolution of the question as it pertains to this November's\nelection has been left largely to state and local governments, which\nhave primary responsibility under the Constitution for establishing\nvoting requirements.\nWe have undertaken to research this issue on a state-by-state basis\nand will report our findings to you at a later date. Our preliminary\nreseach indicates that an increasing number of states are allowing\nnewly enfranchised college students to vote where they are enrolled\ninstead of permitting them to vote only in their home towns.\nOpinions by the Attorneys General of Florida, Georgia, Idaho, Louisiana,\nMassachusetts, Pennsylvania and Washington have basically concluded\nthat students may legally vote in the campus community if they so\ndesire. These interpretations generally hold that, for purposes of\nregistering to vote, a minor over the age of eighteen, whether or\nnot financially independent, has the right to establish his own\ndomicile with or without the consent of his parents or guardian. The\nfact that a minor voter who is a student resides in a dormitory or\nother college residence, and not in his own apartment, is generally\nof no relevance. The basic question to be answered is whether the\nstudent registrant plans to return to his former home when his course\nof studies is completed or whether he presently intends that his\ncollege community serve as a permanant residence for an indefinite\nperiod.\nCourts in California and Michigan have declared certain statutes\nimposing special burdens on young people in the exercise of their\nfranchise unconstitutional. In the Michigan case a statute creating\nthe presumption that a student is not a resident of the campus town\nwhere his college was located was declared unconstitutional. In the\nCalifornia case as Attorney General's opinion barring unmarried\npersons under the age of 21 from establishing a residence for voting\npurposes different from that of their parents was held violate of\nstate law and the United States Constitution.\nWe have been informed that requirements have similarly been liber-\nalized by state court decision or legal opinion in Alaska, Colorado,\nDelaware, Nebraska, North Dakota, Oklahoma, Vermont, Wisconsin and\nthe District of Columbia.\nThe Hon. Clark MacGregor\n24, 1072\nPage 3\nWhile a general trend may be developing, it is not clear that the\nwamainder of the states will all take is parallel approach to this\ninsue. For example, an opinion by the Nttorncy-General of Missouri\nsuggests that a declaration of abandonment of original residence\nand intent to reside in a college community for an indefinite\nperiod must be consistant with facts indicating such intent.\nOrganizational membership and statements of residence on tax returns\nand contracts are cited as examples of such supportive facts.\nUntil recently there was wide variation in the factors which\nindividual states applied in reaching determinations on the question\ncl campus regisuration and in the emphasis placed on such factors.\nTwo types of criteria were generally considered:\n1. degree of freedom from parental control - both\nlegally (e.g. emancipation by marriage) and financially (degree of\ncolli-support) and\n2. degree of attachment to the new community. Factors\nwhich might be considered in examining this second issue might\ninclude the purchase or lease of property, permanent employment,\npayment of local taxes, location of one's bank account, registration\n3.2 one's automobile, etc.\nIt is impossible to estimate in this report the effect which more\nsuringent state and local requirements like those set forth immediately\nabove will have in regard to the impact of the student vote in Noverber.\nSurely, such vote would be less concentrated, and therefore less easy\nto organize, in those states where campus registration tremains a move\ndifficult process. It will be necessary to make inquiry as to both\nthe existing statutory law in each state and the general practices\nfollowed by election officials in interproting such law before we can\nprovide a more definitive analysis of current developments on a per\nstate basis.\nCommittee for the Re-election of the President\nMEMORANDUM\nJuly 27, 1972\nMEMORANDUM FOR:\nMR. HERBERT G. KLEIN\nFROM:\nCLARK MacGREGOR\nSUBJECT:\nConvention Communications Plan\nI want to thank you for your memorandum of July 21, concerning\nconvention communications plans and for being brought up to date\ngenerally. It sounds as if all bases are covered.\nI have one reservation, however, and that is whether it is appro-\npriate and proper under our current guidelines for you personally\nto conduct press briefings in behalf of the Re-Election Committee\nat the re-election headquarters. It is my understanding that a\npolicy had been previously established that for public relations\nand practical reasons the spokesman for the Committee for the\nRe-Election of the President should be an employee of the Commit-\ntee and not a member of the White House staff. I believe this\nwas a sound decision.\nAs for our convention press briefings, I hope to fulfill part of\nthat role this year. Further, a suggestion was made some time\nago and approved by John Mitchell and Bob Haldeman that Ann Dore\nof this Committee perform some of these tasks, as you indicated.\nI concur with this suggestion. Obviously, Herb, Ann and I will\nrequire the full support and assistance of you and your staff to\npull this off well.\nI am familiar with the superb job you did in 1968 and am aware of\nthe need to provide a similar service for the press this year,\nbut the circumstances now are quite different.\nThank you, Herb, for your thoughtful recommendations. I am gra-\ntified that meetings have been going on and that communications\nfunctions are being so well coordinated.\n7/26\nIsm\nJm to cover el H that MoeG\nreversing Decisions on oral\nbasis (es it 6K re spokes\nonmie EXHGK at conventeen & something\nanay\n20\naround; Ed me Danidor a anded visual\nE\nmae G re\nre & the Scote Peters)\nJm\n58m make decision\nrely on It input t realying\nthat no mac G input\n5m - Oinles Bees Lullens an\nabsolute disaster\nMacG - not going to play sibstantes almot\nrole + FM getting stronger +\nlife\nSOX macG the Line\nas floor me\nEx J m pessed re CMaeG at Specling\nSnider - GCe - sat Press cont\nGLL not attend A IP Conven\nJm wneerned that Fon receive\nmore pol inpait\n- Shlel use ha Rue mere leel\nof Pul teedepmen\nSlars Charter - no per J8m- meme fer If\nJSM to meet wl (CW C 7/27 w/\nBarker, Failor, Howard, Alrahms on \"line\"\nStrachan\nCommittee for the Re-election of the President\nMEMORANDUM\nJuly 10, 1972\nMEMORANDUM TO THE HONORABLE CLARK MACGREGOR\nTHROUGH:\nJEB. S. MAGRUDER\nFROM:\nDEVAN L. SHUMWAY\nSUBJECT:\nInterview Requests\nOn the basis of your being a high visibility director of the campaign,\nI am submitting the following schedule of interviews for your approval\nor disapproval.\nIf you approve, we will work with your secretary for times. Also,\nobviously, there will be some dates where you already have plans and\nif you can indicate them, I will make the appropriate changes.\nJuly 16 (Sunday) - Issues and Answers. ABC. Live at 1:30 p.m.; arrival\nsuggested at 1 p.m. CONFIRMED as recommended by Mr. MacGregor.\nJuly 14 (Friday) - The Newsmakers. WTOP only. Taped at 2:30 p.m. Friday;\nbroadcast from 7 to 7:30 p.m. Sunday; on radio Monday. Recommend Jeb Magruder.\nApprove\nDisapprove\nJuly 17 (Monday) - New York Times. Bob Semple interview; suggest week\nafter Democratic National Convention. Recommend.\nApprove\nDisapprove\nJuly 18 (Tuesday) - Washington Window. UPI Audio. This goes to more than\n400 radio stations and becomes the basis for a story on the UPI wire.\nRecommend accept.\nApprove\nDisapprove\nJuly 20 (Thursday) - WTTG Metromedia. Interview. Covers Washington, Los\nAngeles, New York, Kansas City, Minneapolis. Recommend accept.\nApprove\nDisapprove\nMore\n2\nJuly 21 (Friday) - Wall Street Journal. An interview with Alan Otten and\nJim Gannon.\nApprove\nDisapprove\nJuly 24 (Monday) - Group W-Westinghouse Broadcasting Co. Interview with\nreporters for their stations. Cities represented: Los Angeles, Pittsburgh,\nSan Francisco, Philadelphia, Boston, Chicago, New York, Fort Wayne and\nBaltimore.\nApprove\nDisapprove\nJuly 26 (Wednesday ) - Capitol Cloakroom. CBS radio program where the person\nis interviewed by three CBS correspondents for 25 minutes. Recorded at\nconvenience of guest any time between 9:30 a.m. and 2:30 p.m. Wednesday\nat CBS Washington studio.\nApprove\nDisapprove\nJuly 28 (Friday) - Background luncheon with Nancy Dickerson. Any day but\nWednesday. Group includes Nancy, Charles Bartlett, Hugh Sidey, Peter\nLisagor, Stu Alsop and Nick Thimmesch. Held in a private room downstairs\nat the Federal City Club. Recommend, but on-the-record.\nApprove\nDisapprove\nAugust 2 (Wednesday) - Agronsky Show. Tape for distribution into 35 cities.\nRecommend.\nApprove\nDisapprove\nAugust 4 (Friday) - Peter Edson Luncheon Group. Recommend.\nApprove\nDisapprove\nAugust 20 (Sunday) - Meet the Press. Also wants you and Herb Klein on a\none hour special before the Convention. Recommend.\nApprove\nDisapprove\nOpen Date - Newsweek. Mel Elfin, Henry Hubbard and Hal Bruno would like to\nhave lunch with you. Recommend.\nApprove\nDisapprove\nMore\n3\nNo date - Face the Nation. They would like you on August 20, the Sunday\nbefore the Convention begins. We will try for some other date.\nApprove\nDisapprove\nNo recommendation on date - WDCR Radio, Hanover, New Hampshire. Dartmouth\nCollege Radio Station which would like to do a telephone interview because\nDartmouth is your alma mater. Will leave this up to you as it is a personal\nmatter.\nApprove\nDisapprove\nsiRachen\nCommittee for the Re-election of the President\nMEMORANDUM\nJuly 8, 1972\nCONFIDENTIAL\nMEMORANDUM FOR THE HONORABLE CLARK MacGREGOR\nFROM:\nJEB S. MAGRUDER\nSUBJECT:\nPlans for the Week\nAs you requested in our telephone call today, I have asked for a\nlist of the State Chairmen, a copy of which is attached for your\nuse. Also, I thought that it would be helpful to you to have\nsome indication of the meetings that Fred Malek and I have tenta-\ntively planned for the week. I understand that you have talked\nwith Fred about some of them.\n1. MONDAY, WEDNESDAY, and FRIDAY it will be important that you\naddress the State Chairmen and Executive Directors who will\nbe at the Mayflower for planning meetings. What will be\nneeded will be the kind of remarks that you made at the\nFriday morning breakfast.\n2. We will work to find an appropriate time for you to meet\nwith Congressman Ford and Senator Brock and Timmons, Malek\nand myself to follow up on the progress of Operation Switch.\n3. Tuesday afternoon we will work to get the kind of staff\nmeeting \"thank you\" for John Mitchell that you and Fred\nMalek discussed.\n4. As you know, we will have a meeting of the \"in house\"\nstrategy group on Tuesday to review the priority states\nin view of the most recent polling results. The member-\nship of this group has been Malek, Cliff Miller, Peter\nDailey, Bob Teeter, Arthur Finkelstein, Fred LaRue, Gordon\nStrachan, and Bob Marik acting as secretary to the meeting.\n5. On Thursday, we will work on an appropriate format for\nyour visit to the RNC. We would anticipate that there\nwill be a working session with Tom Evans and his staff and\nalso a walk through tour with a photographer.\nCONFIDENTIAL\n- 2 - -\n6. We will also put together a review of the direct mail\ndecisions for you for late in the week.\n7. Also, we will bring you up to date on the present plans\nand activities in the entire surrogate program.\nFred and I have also discussed the need to get together with\nyou on a routine basis. We can talk about this and any other\nadditions that you would like to make to the above list on Monday.\nCONFIDENTIAL\nmr. Holdeman\nnever sent\nJuly 10, 1972\nMEMORANDUM FOR THE HONORABLE CLARK MacGREGOR\nFROM:\nFRED MALEK\nJEB MAGRUDER\nSUBJECT:\nAdvance Assistant\nIn the course of our discussions on staffing requirements, and in\ntalking with Gordon Strachan about his experiences accompanying\nyou to your luncheon on Thursday, the question of whether you\nmight need advance assistance has been raised. If you feal that\nyou do, it would seem appropriate to find someone who could per-\nform the role of advanceman/aide, particularly at times when you\nare out of the office.\nMr. Mitchell used a security officer and a driver for this purpose.\nThough it would not seem that you have a security need, it would\nappear you might find it useful to have an aide who could help you\nwith your travel arrangements. If you agree that there is a need\nwe will screen several candidates for your consideration.\nGrass-Roots Drive\nIsOutlinedbyGOP\nBy Lou Cannon\nWashington Post Staff Writer\nRepublicans will get out of the television studios and\nback to the precincts under a revised re-election\ntrategy outlined by Clark MacGregor, the President's\nampaign manager.\nMacGregor, who took over from John Mitchell on July\nas chairman of the Committee for the Re-Election of\nPresident, said yesterday*\nMacGregor also believes\nthe committee intends to\nthat the Republicans have an\nso directly, the tone of his re-\nMacGregor said the Republi-\n\"less than $6 million\" on\nunprecedented opportunity to\nmarks stressed a campaign far\ncan campaign would stress\nremoved from the law-and-or-\nelevision and radio advertis-\nscore major gains in Demo-\n\"peace and prosperity\" themes\nand \"less than $4 million\"\ncratic strongholds and have \"a\nder themes used by many Re-\nbut also would criticize Mc-\npublican senatorial candidates\nadvertising in newspapers\nslightly better than even\nin 1970.\nGovern proposals for reduc-\nother publications. This\nchance\" of winning both\ntions of $32 billion in the de-\nhouses of Congress because of\nThe positive tone of the\nombined total of under $10\nfense budget.\nthe nomination of Sen. George\nNixon campaign also was\nillion in planned media\n\"What Nixon has accom-\npending compares with an\nMcGovern on the Democratic\nstressed later in the day at an\nplished is because we have\nuthorized media spending\nticket.\ninformal news conference\nmilitary strength to give mus-\n\"McGovern has to rely al-\ncalled by Michigan Gov.. W.L.\nelling of $13.8 million.\ncle to our diplomatic efforts,\"\nWhile reducing the television\nmost entirely on the thrust of\nliam G. Milliken, chairman of\nsaid Mad Gregor.\nthe new movement and the\nthe Republican Governors\nudget, said MacGregor, he\nIn one respect the campaign\nill increase the amounts that\nfact there are more Demo-\nConference.\nappears to have changed little\ncrats than Republicans,\" Mac-\nMilliken said that Mac-\nvill be sent to state organiza-\nfrom Mitchell to MacGregor.\nGregor said.\nGregor had assured him the\nons for the opening of store-\nBoth the original plan, out-\nHe said that only 'the Dis-\nre-election committee would\noffices, the recruitment\nlined by Mitchell in a mid-May\ntrict of Columbia had been\nconduct \"a broad-based cam-\nnd training of precinct, work-\ninterview with The Washing-\nwritten off for President\npaign\" appealing to young\nand other items associated\nton Post, and the strategy dis-\nNixon and that a major effort\npeople, ethnic groups and\ncussed by MacGregor yester-\na traditional grass-roots\nwill be made in all 50 states,\nblacks.\nday call for keeping the Presi-\nampaign.\nincluding Massachusetts, a\n\"No one is going to be ex-\ndent's direct campaigning to a\nOriginally, $8 million to $9\nsupposed McGovern strong-\ncluded,\" Milliken said.\nminimum until October.\nillion had been budgeted for\nhold. MacGregor cited a re-\nBoth MacGregor and Milli-:\nThe present plan envisions a\nhese activities, said Mac-\ncent Boston Globe poll show-\nken predicted that President\ncampaign kickoff in Southern\nGregor, but the allocation\ning Mr. Nixon trailing by only\nNixon would again select Vice\nCalifornia in mid-September\nunder the revised plan is $12\nthree percentage points in\nPresident Agnew as his run-\nfollowed by weekend speeches\nmillion to $13 million.\nMassachusétts.\nning mate but Milliken said\nby Mr. Nixon until the last\nThe new strategy, outlined\nBut the cutting edge of the\nthat Agnew's rhetoric has not\nthree weeks of the campaign,\nto reporters at a breakfast\nNixon campaign, and the high-\nalways been an asset to the\nwhen the President will\nmeeting, is intended to create\nest fund allocations, will be\nRepublican Party.\ncampaigning intensively.\n1,500 storefronts in 10 key\nfelt in 10 key states that\nThe Michigan governor said\nMacGregor discounted re-\nstates and one million Nixon\nMacGregor said are regarded\nhe hoped that the 1972 cam-\nports that he has less author-\nvolunteers by Labor Day.\nas priority re-election targets.\npaign would be conducted on\nity at the committee than his\nIt reflects MacGregor's be+\nThese 10 key states include\n\"a high level\" and added that\npredecessor and will have to\nthat the Nixon re-election\nfive that were carried by Mr.\n\"this wasn't entirely true for\nclear decisions through presi-\ncampaign needs far more de-\nNixon in 1968: California, New\nthe campaign that was run in\ndential aide H.R. Haldeman or\ncentralized and traditional po-\nJersey, Illinois, Ohio and Mis-\n1970.\"\npresidential assistant John\nlitical organization and cannot\nsouri. Also on the list are New\nAsked his opinion of Ag-\nEhrlichman.\nrely either on the President's\nYork, Pennsylvania, Texas,\nnew's June 30 speech in New\n\"Gentlemen, I don't have to\npresent lead in public opinion\nMichigan and Maryland, all of\nYork in which he described\ncheck with anybody,\" Mac-\npolls or on a campaign that\nwhich went for Hubert Hum-\nMcGovern as a \"fraud,\" Milli-\nGregor said. \"I make the deci-\nplaces primary reliance upon\nphrey in 1968.\nken replied:\nsions and I act on the deci-\nmedia advertising.\nMacGregor rated California\n\"It's not the kind of rhetoric\nsions.\"\nThe committee also plans to\nin the 1972 election as \"razor-\nI would use-or ever have\nspend about $6 million on di-\nthin\" and predicted very close\nused.\"\nmail and telephone opera-\nraces in New York, Texas, Mis-\nMacGregor said. Over-\nsouri and Michigan.\nall, he estimated, the commit-\nWhen he took over the re-\nwould spend between $30\nelection committee reins on\nmillion and $35 million in its\nJuly 1, MacGregor cautioned\nefforts to re-elect President\nagainst overconfidence. He ap-\nNixon to a second term\npeared more confident yester-\nday as he outlined a strategy\nthat he said would stress the\nPresident's record and, by im-\nplication, deemphasize the\nnegatives in the 1972 cam-\npaigan.\nWhile MacGregor didn't say\nH\nTHE WHITE HOUSE\nWASHINGTON\nJuly 18, 1972\nPHONE CALL\nANN ARMSTRONG's OFFICE\n7/27\nAnn Armstrong would like to meet with\nyou for about half an hour some time\nnext week, if possible. She'd like to\ndiscuss the role the Women's Division\nwill have in the campaign.\nGamelia\nTry and schedule\nmeeting.\nShe should talk with\nMacGregor.\nharendy H.\nOther\nAS\non\n484-6735\nP.\nthis\nTHE WHITE HOUSE\nWASHINGTON\nADMINISTRATIVELY CONFIDENTIAL\nJune 12, 1972\nMEMORANDUM FOR:\nFOLLOW UP\nFROM:\nGORDON STRACHAN\nG\nCheck on June 15 on the status of the California and\nWomen analysis at 1701.\n1/2\nTHE WHITE HOUSE\nWASHINGTON\nADMINISTRATIVELY CONFIDENTIAL\nfight 7/24\nJuly 10, 1972\nMEMORANDUM FOR:\nFOLLOW UP\nFROM:\nGORDON STRACHAN\nG\nFor the September Campaign Kick-Off which is scheduled\nto appear in follow up after the return from California,\nmake sure Chapin's report regarding the survey is re-\nraised.\nDual in Cal-Report\nADMINISTRATIVELY\nTHE WHITE HOUSE\nCONFIDENTIAL\nFU\nWASHINGTON\nJune 13, 1972\nLILL\n3:30 p.m.\nMEMORANDUM FOR:\nMR. H. R. HALDEMAN\nVIA:\nDWIGHT L. CHAPIN and RON WALKER\nFROM:\nMICHAEL RAOUL-DUVAL\n1\nRE:\nCAMPAIGN KICK-OFF\n1.\nIn a joint effort with Magruder and Foust we have checked with\nthe following concerning the Gettysburg events: General Schultz,\nLen Hall, Lang Washburn, Bryce Harlow, etc. It appears that\nthere were three or four \"picnics\" at Gettysburg each involving\ndifferent people. The campaign kick-off appears to have been a\none day cook-out on September 12, 1956. (The Republican\nConvention was late August.)\nThere were about four speakers including President Eisenhower,\nVice President Nixon, the Governor of Pennsylvania and Len\nHall. According to Hall the invitations, sent by the RNC, were\nfor a \"Republican Campaign Kick-Off\" at Gettysburg. The\nfollowing were invited:\n- All National Committeemen and Committeewomen\n- All State Republican Chairmen\n- Leaders of the Citizens for Eisenhower\n- Youth for Ike\n- Wives of the above\nNOTE: There may have been others. Len Hall is sending\na newspaper clipping which supposedly lists the attendees.\nAll totaled, there were about 500. The Eisenhower Citizens\nCommittee arranged for hotel rooms in Washington and chartered\nbusses for the trip to Gettysburg. The busses departed here at\n1:30 p.m. and the buffet dinner was at 4:00 p.m. Cigarette\nlighters were given as souvenirs.\n-2-\n2.\nSince we are considering a major T.V. address in conjunction with\nthe San Clemente events, it might be appropriate to include a\nbroader range of people than were invited to Gettysburg. This\nwould underscore campaign unity and add to the atmosphere of the\nevent.\nI recommend that you ask the 1701 Committee to work up a speci-\nfic invitation list for approval along the lines of their May 18, 1972\nmemo (attached). The total with wives would be in the 1500 range.\nApprove\nDisapprove\nOption:\nInvite Citizens Committee, RNC, Celebrities and Athletes, etc.,\nbut not Senators, Congressmen and GOP candidates unless they\nare surrogates.\nApprove\nDisapprove\n3.\nAccording to Gordon Luce, the San Diego Convention Hall is\navailable on September 14th. It can hold nearly 5000 in a rally\nset-up. The 1701 Committee can lock it up through Gordon with-\nout indicating Presidential participation.\nApprove reserving Convention Hall\nDisapprove reserving Convention Hall\n4.\nConcerning costs, Jeb will recommend to Mr. Mitchell that the\nparticipants pay their own way to San Diego, but that the Committee\npay for:\n- Hotel, Food in San Diego,\n$120,000\nand busses to San Clemente\n- T.V. time and production\n$ 80,000 (+)\ncosts (including hall rental)\nIn addition, I recommend that the Committee pay for whatever\npreparations are required at San Clemente. Although we do not\nhave all the cost figures for this, the following would be involved:\n-3-\n- Preparation of an area (turfing)\n- Food and beverage (Mexican style)\n- Tents, chairs and tables\nApprove\nDisapprove\n5.\nI recommend that a survey of the Convention Hall and San Clemente\nbe done when the advance people go to San Clemente later this month\nin connection with the President's trip to California.\nApprove\nDisapprove\nI\nADMINISTRATIVELY CONFIDENTIAL\nFU\nMay 19, 1972\n6/9\nMEMORANDUM FOR:\nH. R. HALDEMAN\nFROM:\nGORDON STRACHAN\n6/29\nSUBJECT:\nCampaign Kick-Off Event\n7/17\nJeb Magruder gave the attached plan on the Campaign Kick-\noff in San Diego and San Clemente to John Mitchell on\nMay 18. Mitchell discussed the proposal with Governor\nReagan. Reagan enthusiastically supports the idea but\nsuggests delaying the announcement as long as possible.\nMitchell agrees.\nMike Duval did a preliminary survey for Dwight Chapin,\nbased on earlier information from 1701. It also is\nattached but will be updated after the Russia trip.\nGS/jb\nF/U - 6/5\nsure\n29\nADMINISTRATIVELY\nTHE WHITE HOUSE\nCONFIDENTIAL\nLalf\nWASHINGTON\nHM\nhold on now\nJune 13, 1972\n$1/9\nthe now\n3:30 p.m.\n7/17\nMEMORANDUM FOR:\nMR. H. R. HALDEMAN\nVIA:\nDWIGHT L. CHAPIN ang RON WALKER\nFROM:\nMICHAEL RAOUL-DUVAL D\nRE:\nCAMPAIGN KICK-OFF\n1. In a joint effort with Magruder and Foust we have checked with\nthe following concerning the Gettysburg events: General Schultz,\nLen Hall, Lang Washburn, Bryce Harlow, etc. It appears that\nthere were three or four \"picnics\" at Gettysburg each involving\ndifferent people. The campaign kick-off appears to have been a\none day cook-out on September 12, 1956. (The Republican\nConvention was late August.)\nThere were about four speakers including President Eisenhower,\nVice President Nixon, the Governor of Pennsylvania and Len\nHall. According to Hall the invitations, sent by the RNC, were\nfor a \"Republican Campaign Kick-Off\" at Gettysburg. The\nfollowing were invited:\n- All National Committeemen and Committeewomen\n- All State Republican Chairmen\n- Leaders of the Citizens for Eisenhower\n- Youth for Ike\n- Wives of the above\nNOTE: There may have been others. Len Hall is sending\na newspaper clipping which supposedly lists the attendees.\nAll totaled, there were about 500. The Eisenhower Citizens\nCommittee arranged for hotel rooms in Washington and chartered\nbusses for the trip to Gettysburg. The busses departed here at\n1:30 p.m. and the buffet dinner was at 4:00 p.m. Cigarette\nlighters were given as souvenirs.\n-2-\n2.\nSince we are considering a major T.V. address in conjunction with\nthe San Clemente events, it might be appropriate to include a\nbroader range of people than were invited to Gettysburg. This\nwould underscore campaign unity and add to the atmosphere of the\nevent.\nI recommend that you ask the 1701 Committee to work up a speci-\nfic invitation list for approval along the lines of their May 18, 1972\nmemo (attached). The total with wives would be in the 1500 range.\nApprove\nDisapprove\nC\nOption:\nInvite Citizens Committee, RNC, Celebrities and Athletes, etc.,\nbut not Senators, Congressmen and GOP candidates unless they\nare surrogates.\nApprove\n%\nDisapprove\n3.\nAccording to Gordon Luce, the San Diego Convention Hall is\navailable on September 14th. It can hold nearly 5000 in a rally\nset-up. The 1701 Committee can lock it up through Gordon with-\nout indicating Presidential participation.\nApprove reserving Convention Hall\nc\nDisapprove reserving Convention Hall\n4.\nConcerning costs, Jeb will recommend to Mr. Mitchell that the\nparticipants pay their own way to San Diego, but that the Committee\npay for:\n- Hotel, Food in San Diego,\n$120,000\n? why\nand busses to San Clemente\n- T.V. time and production\n$ 80,000 (+)\ncosts (including hall rental)\nIn addition, I recommend that the Committee pay for whatever\npreparations are required at San Clemente. Although we do not\nhave all the cost figures for this, the following would be involved:\n- -3-\n- Preparation of an area (turfing)\n- Food and beverage (Mexican style)\n- Tents, chairs and tables\nApprove\nDisapprove\n5.\nI recommend that a survey of the Convention Hall and San Clemente\nbe done when threadvance people 00 to San Claments later this month\nin somection with the Presider to California\nApprove\nDisapprove\nJ\nCommittee for the Re-election of the President\nMay 18, 1972\nMEMORANDUM\nCONFIDENTIAL\nMEMORANDUM FOR THE HONORABLE JOHN N. MITCHELL\nTHROUGH:\nJEB S. MAGRUDER\nFROM:\nJ. CURTIS HERGE\nSUBJECT:\nProposal for Campaign Kick-Off Event\nin San Diego and San Clemente\nSeptember 14 and 15, 1972\nIt has been proposed that the President and Mrs. Nixon host a two\nday gathering of Republican leaders in San Diego, California, during\nthe period September 14 and 15, 1972. The purpose of the gathering\nwould be (1) to provide an opportunity for discussions and meetings\nabout campaign strategy and plans and (2) to provide an attractive\nand suitable forum for the initial campaign address by the President.\nIn that connection, consideration is being given to a proposal that\nthe President deliver his formal acceptance speech during this two\nday period in California, rather than at the Convention in Miami.\nThe purpose of this memorandum is to set forth the points which\nshould be considered in connection with this proposal and to describe\na proposed agenda.\n1. Participants. In addition to the President and\nMrs. Nixon and the candidate for Vice President and his wife, the\nfollowing groups of individuals might be invited to the gathering:\nApproximate Number of\nGroup\nIndividuals in the Group\na. The surrogate candidates\n32\nb. Members of the Cabinet who\nare not surrogate candidates\n(Laird, Rogers, Shultz)\n3\nC. Republican Senators who are\nnot surrogate candidates\n35\nd. Republican Governors who are\nnot surrogate candidates\n17\nin lists 1 who instal to\nDOE Methystang deals\nPage Two\ne.\nRepublican Congressmen who\nare not surrogate candidates\n(Not including Congressmen\nAshbrook, McCloskey, Schmitz\nand Riegle)\n171\nf.\nOfficers of the Republican\nNational Committee\n12\ng. National Committeemen and\nCommitteewomen\n100\nh.\nState GOP Chairmen\n50\ni.\nState Committee for the Re-\nelection of the President\nChairmen\n50\nj.\nState Finance Committee to\nRe-elect the President\nChairmen\n50\nk.\nState Committee for the Re-\nelection of the President\nExecutive Directors\n50\n1. Under Secretaries, Assistant\nSecretaries and Agency Heads\nV.\n70\nm.\nSenior members of the White\nHouse staff\n15\nn.\nSenior members of the 1701\nstaff and voting bloc\ncoordinators\n20\nO. Celebrities for the President\n10\nIs that fore\np.\nAthletes for the President\n10\nwe\nq.\nElected Republican State\nOfficeholders from California\n4\nr. Non-incumbent Republican\ncandidates for Congress from\nCalifornia\n?\n31\nS.\nRepublican leaders not listed\nabove, e.g. Mayor Lugar, Dr.\nArthur Flemming and substantial\ncontributors\n60\nSub-Total\n790\nSpouses\n790\nTOTAL\n1,580\nPage Three\nThe number of participants could be reduced, if deemed advisable,\nby not inviting (a) the Republican Congressmen who are not surrogate\ncandidates, (b) the Assistant Secretaries, and (c) selected Agency\nHeads. This question becomes relevant in connection with cost\nconsiderations and the proposed berbecue (or fish fry) at the\nNo\nresidence in San Clemente. We have been advised that-the areas\navailable for that event are either the golf course, or the area\nimmediately to the east. Both areas at the residence could handle\n\"1,000 plus, \" but 1,580 might exceed the comfortable limit unless\nthe areas were combined.\nWe recommend that consideration continue to be given to inviting all\nthe listed groups, plus their spouses (a total of approximately\n1,580 people), subject to a more definitive determination of the\ncosts involved and the numbers that can be accommodated at San\nClemente. If reductions are then indicated, consideration would be\ngiven to not inviting, in the order listed, (a) the Republican\nCongressmen who are not surrogate candidates (the leadership and\nthe California Congressmen should nevertheless be invited), (b)\nthe Assistant Secretaries, and (c) selected Agency Heads.\nApprove\nDisapprove\nComment\n2. Dates. The dates proposed are Thursday, September\n14, and Friday, September 15.\nIt should be noted that there will be the following other activities\nin San Diego during that period:\na. The Inland Empire Credit Union will be holding a convention\nat the Town and Country Hotel. Expected attendance: 900;\nb. The U.S.S. Saratoga Reunion will commence on September 15th\nat the Sheraton Inn. Expected attendance: 300;\nC. Provident Mutual Life Insurance Company will be holding a\nconvention at the Hotel Del Cornado from September 7th\nthrough September 14th. Expected attendance: 700;\nd. The Humble Oil and Refining Company will be holding\nmeetings at the Town and Country Hotel from September 10th\nthrough September 14th. The expected attendance is not\nknown at this time;\nPage Four\ne. The U.S. Pro Tennis Association will hold a convention\nat the Hotel Del Cornado from September 14th through\nSeptember 17th. Expected attendance: 400;\nf. California Affiliate Representatives, Inc. will be\nmeeting at the Bi-hia Hotel from September 14th through\nSeptember 17th. Expected attendance: 400.\nIt does not appear that these activities would cause any media or\naccommodation conflict. It should be noted, however, that the San\nDiego Padres are scheduled to play in Houston on September 14 and\n15. Those games may be televised locally in San Diego.\n3. Format. As noted, consideration is being given\nto a proposal that the President deliver his acceptance speech\nduring this period. It is our understanding that Messrs. Bryan\nand Willkie, as well as a number of other nominees, delivered their\nacceptance addresses at a time considerably later than the Convention.\nThe thought in this instance is that there would be some obvious\nadvantages in getting some major attention and television coverage\nin September when the audiences would be larger than in late August.\nAn inherent problem is that the three television networks would\nhave to be convinced that (1) the speech is, in fact, the acceptance\nspeech and (2) free time should be provided. The networks probably\ncannot be convinced that the acceptance speech will be delivered in\nCalifornia until the conclusion of the Convention in Miami. Even\nthen, the networks might want to hear, or read the advance text of,\nthe California speech before deciding if free time should be granted.\nA more remote problem is that the networks may decide, after the\nConvention, that we have locked ourselves in and, as a consequence,\nforce us to buy time to have the speech covered.\nMike Duval, at the White House, has presented the following options:\na. If the address is the President's acceptance speech\nand it is carried live (video tape) on a national or\nselected cities hook-up, it should be held on Thursday,\nSeptember 14, 1972, at 7:00 p.m., before a \"canned\"\naudience of about 5,000, including the key participants\nsuggested above. The place selected should be inside,\ne.g. at the Convention Hall, but not in a dinner setting.\nIn order to create campaign excitement, a rally atmosphere\nwas suggested.\nPage Five\nb. If the address Never acceptance\nspeech and there is only film coverage, it should also\nbe held on Thursday, September 14, but in Charger\nStadium (capacity 50,000). Admission would be by\nticket and there would be pre-program entertainment\nand post-speech fireworks.\nIn view of the tenuous situation with the television networks, we\nrecommend that the President deliver his acceptance speech at the\nConvention in Miami and that the speech in San Diego be considered\nas his initial campaign address. We also recommend that this\naddress be delivered indoors on Thursday, September 14, 1972, at\n7:00 p.m. The program would be developed in a rally type atmos-\nphere and the President's address should be preceded with a\nprocession of celebrities and entertainment. The site selected,\nsuch as the Convention Hall, might accommodate 5,000 people.\nNegotiations should be undertaken with one network to buy thirty\nminutes of time to broadcast the President's address.\nApprove\nDisapprove\nComment\nThe major event on Friday, September INO 15, 1972, might be to have the\nPresident host a barbecue (or fish fry) at the residence in San\nClemente either on the golf course or the area immediately to the\neast. Mike Duval has noted-that \"both areas at the residence could\neasily handle 1,000 plus.'\nMike Duval has recommended that this event be held at noon, or in\nmid-afternoon, to permit the participants to fly home that evening.\nOur view is that the event should be held from 5:00 p.m. to 8:00 p.m.\nas the conclusion of a series of working sessions that would also\nbe scheduled. (Our proposed agenda for the two days' activities,\nincluding the working sessions, is attached at Tab A.)\nFor our guidance, we would appreciate receiving your recommendation\nwhether the event should be held at:\na. Noon or mid-afternoon\nb. From 5:00 p.m. to 8:00 p.m.\nPage Six\n4. Cost. It is estimated that, if all the proposed\nparticipants were invited, the two day program would cost approxi-\nmately $403, 460. That estimate was based upon the following\nassumptions:\na. Transportation. It was assumed that charter\naircraft would be utilized to transport the\nhandled fow this\nsurrogate candidates; the other members of\nthe Cabinet; the other Republican Senators;\nthe other Republican Congressmen; the Under\nSecretaries, Assistant Secretaries and Agency\nHeads; the 1701 staff members; and, their\nDDE was see deals\nspouses between Washington, D.C. and San\nDiego. That includes approximately 660\npeople, which would require five aircraft\nat approximately $22,000 each.\n$110,000\nIt was also assumed that we would pay the\ncost of coach class, round trip transporta-\ntion for the 300 campaign chairmen,\ncampaign finance chairmen, campaign execu-\ntive directors and their spouses, from\ntheir home states to San Diego\n88,500\nb. Television Time. Thirty minutes of time\nfor a network broadcast of the President's\naddress on September 14, 1972, would cost\nbetween $65,000 and $85,000, depending\nupon the network and the number of\naffiliate feeds.\n80,000\nC. Rooms. It was assumed that one-half the\nparticipants might arrive in San Diego\non Wednesday evening and that the\nbalance would arrive on the chartered\naircraft on Thursday morning. It was\nalso assumed that all the participants\nwould overnight in San Diego on Thursday\nand Friday nights. The assumed room\ncost per person per night was $20 for\na single and $25 for a double.\n49,500\nPage Seven\nd. Food. It was assumed that lunch would\nbe provided on Thursday; and, that break-\nfast and lunch would be provided on\nFriday. Other food costs would be borne\nby the individual participants.\n31,600\ne. Barbecue. It was assumed that the\nbarbecue at the residence would cost\napproximately $15.00 per person.\n23,700\nf. Buses. It was assumed that forty-\nthree charter buses would be required\nto bus the participants between San\nDiego and San Clemente on Friday,\nSeptember 15, 1972. The cost per bus\nfor the six hour charter would be\napproximately $120.\n5,160\ng. Rally. The cost of the rally on\nThursday, September 14, 1972, was\nestimated at $15,000.\n15,000\nTOTAL\n$403,460\nIt should be noted that the cost of the \"Spirit of '76\" and the cost\nof landscaping at the residence have not been included in the fore-\ngoing estimate.\nIf it were decided not to invite all the Republican Congressmen, the\nAssistant Secretaries, the Agency Heads and their spouses, the total\nnumber of participants would be reduced to approximately 1,120\nparticipants. Accordingly, the cost of the program would be reduced\nand would amount to approximately $309,000.\nIf the concept of the program is approved, it should be noted that\nplanning should be commenced as promptly as possible. This is par-\nticularly true in connection with chartering the aircraft and buses\nand in negotiating for the television time.\ncc: Mr. Herbert L. Porter\nTAB A\nPROPOSED AGENDA\nThursday, September 14, 1972\n9:00 a.m. - 12:00 noon\nArrival and check-in\n12:00 noon - 2:00 p.m.\nLuncheon, with address by Gov. Reagan\n(Host Governor)\n2:00 p.m. - 5:00 p.m.\nWorking sessions, with addresses by\nMr. Mitchell, Mr. Stans and Sen. Dole\n6:00 p.m. - 7:00 p.m.\nIndoor rally, with celebrities and\nentertainment\n7:00 p.m. - 7:30 p.m.\nAddress by the President\n7:30 p.m. -\nStaff time\nFriday, September 15, 1972\n7:30 a.m. - 9:00 a.m.\nBreakfast buffet\n9:30 a.m. - 12:00 noon\nWorking sessions with addresses by\nGov. Rockefeller, Sen. Goldwater,\nSen. Scott and Cong. Ford\n12:30 p.m. - 2:00 p.m.\nLuncheon, with address by the Vice\nPresidential candidate\n3:30 p.m. - 5:00 p.m.\nBus participants to San Clemente\n5:00 p.m. - 8:00 p.m.\nBarbecue (or fish fry) at San Clemente\n8:00 p.m. - 9:30 p.m.\nReturn to San Diego\n7/17\nMoria\nDiolshriver - Planner + Supervise\nnancy Brataas, debel all\ntelepe banks on sts (Priouty)\nBoe morgan - Derect, mail\nmemo of 7/14, + aequis\nof PUoterRepislis\nBiba wagner- superveses\nWIth arives on St Books\n- Research\nart Finaelstein - Demegrapher\nReplacement for Rich Fore - (En malel;\nTraining cepusits- - Voter CD, Regis\n-under Jerry Junes\n-Cordenate strategic decisions\nmade in shategy Sessions\n- worl closely w/ Failer beef of Statemy\n- -\"Poe Line\" Determined by J8m decemented\naderse HolAcrect Mail-45m.\nShare has\nDRAFT Letter to State Chairman enclosing \"We'll kill them\" poster\nDear\n:\nBoth my predecessor John Mitchell and I have repeatedly warned that our\ngreatest enemy this year is apathy. To reinforce that point, I have\nenclosed a poster recording Mr. Gary Hart's views on the subject.\nAlthough the polls show the President with a commanding lead of 19% over\nSenator McGovern, I know you will agree that we must do everything in our\npower to insure that our campaign staffs -- professional and volunteer --\n\"run scared\" from now until November 7.\nSenator McGovern's experience in the California Primary, when a 20% lead\nalmost completely evaporated in one week, should serve as a lesson to\nour campaign.\nThe enclosed poster is one weapon you can use to cambat overconfidence and\napathy in your state's campaign. I urge you to post it in a conspicuous\nplace in your headquarters.\nThank you.\nSincerely,\nClark MacGregor\nCAmpaign Director\nCommittee for the Re-election of the President\nMEMORANDUM\nJuly 7, 1972\nCONFIDENTIAL\nMEMORANDUM FOR THE HONORABLE CLARK MAC GREGOR\nTHROUGH:\nJEB S. MAGRUDER\nFROM:\nROBERT C. ODLE, JR.\nR.C.O.\nAttached is our weekly report.\nbcc: Mr. H. R. Haldeman\nCONFIDENTIAL\nADVANCE\nOn Monday, June 26, Mr. Edgar Bergen, one of our confirmed celebrities,\nappeared at the Missouri Republican Finance Committee Fund Raising Din-\nner in St. Louis at which the Vice President was the speaker. The\nreports we received both from the Finance Chairman, Mr. A1 Fleischer,\nand our advancemen were that the event went very well. Mr. Fleischer\nwas particularly appreciative of the Committee's efforts in securing\nMr. Bergen. In addition to performing at the dinner, which was at-\ntended by about 1,200 at $100 per plate, Mr. Bergan appeared as a guest\non the \"Afternoon Show\" hosted by Dick Ford on KSD-TV. The Committee\nis to receive 15 percent of the gross proceeds of this dinner.\nThe Vice President appeared at three fund raising dinners June 26, in\nSt. Louis, June 29, in Nassau County New York, and June 30, in New\nYork City. The Tour Office coordinated the payment of expenses and\nCommittee's percentage with the Nassau County Republican Party, the\nMissouri Republican Finance Committee, and our Finance Committee.\nAdditionally, the Tour Office performed the same functions for Secre-\ntary Butz' appearance at a fund raiser for the Mississippi Republican\nParty on June 26.\nFor the thirty events that occurred last week, the Tour Desk did\ntelephone advance work and schedule building.\nAGRICULTURE\nClayton Yeutter conferred with some of the leaders of the cattle industry\nregarding the Administration's decision to remove all quotas on meat im-\nports. As expected, the decision was not greeted with enthusiasm. Most\ncattlemen realize that removal of quotas will have little, if any, effect\non cattle prices. But they are much disturbed by the precedent that is\nestablished. They fear (1) that controls may not be reinstated on\nJanuary 1, 1973, and (2) that they 11 be removed in the future every\ntime the consumer lobby makes a lot of noise, and in every election year.\nWe will certainly suffer some political damage in the Great Plains from\nthis move. How much, and how lasting it will be, remains to be seen.\nThe Administration also placed price controls on certain raw agricultural\nproducts subsequent to the first sale. Since the first sale is by farmers,\nthey will not be affected directly, and perhaps not very much indirectly.\nIn fact, if this decision succeeds in squeezing the profit margins of\nothers in the marketing chain, farmers will benefit. But these benefits\nwill probably not bc realized prior to November 7. So the net effect of\nthe decision on agriculture will probably be nominal. Hopefully, this\ndecision, coupled with the above mentioned decision on imports, will\nhave a positive net effect on the consumer vote.\nMadson traveled during the entire week, meeting with Farm Families for\nthe President chairmen in eight states. Yeutter met with the South\nDakota and Nebraska chairmen while attending some of the Republican\nState Conventions in the Midwest.\n-2-\nBALLOT SECURITY\nIn New York, we have a new chairman, Thomas Spargo, who is replacing\nJoseph Forstadt who was recently elected president of the New York\nState Young Republicans.\nIn Texas, Alan V. Rash has been confirmed as the Voters' Rights (Bal-\nlot Security) chairman for that state.\nBLACKS\nOn the completion of the kick-off campaign fund raiser, we convened\nan Ad Hoc group of key planners to evaluate the fund raiser.\nAt the request of Stan Anderson we prepared a list of key Black\nRepublicans who will receive a platform committee questionnaire.\nAfter preliminary assessment, we identified several Black Democratic\nnotables for the planned San Clemente conference with the President.\nAthlete liaison was sustained by phasing the athlete special interest\ngroup into the State Organizational operation and firming up their\nrole in connection with the National Campaign.\nCITIZENS\nDuring this past week work was continued in the organization of\nvarious Citizens Committees.\nTom Evans of New York has been named as an Advisor to the Citizens\nCommittee and will be assisting us from time to time.\nLife underwriters leaders cleared and appointed as follows: Herbert\nMischke, Minnesota, Chairman; Lewis Yount, Washington, Vice Chairman;\nPhilip Hoche, Florida, Vice Chairman. They are assembling a list of\nthirteen.\nOptometrists leadership identified. Leadership meeting scheduled for\nfor July 12.\nSecurities industry leadership being contacted. Leaders will be in\nfor meeting at 1701 July 18th or 20th.\nFinancial institutions leadership is being contacted. Date is not\nyet set.\nPharmacists and veterinarians leadership meetings are firm for July 6\nor 7th.\n-3-\nSportsmen: contact made with NRA and wildlife people. Leadership\nmeeting is scheduled at 1701 for July 12.\nPilots' meeting was held at AOPA headquarters. They also have a\n750,000 pilot mailing list we can get. They are sending us names\nof leaders to contact to set up leadership meeting.\nMotorcyclists' leadership has been contacted and a leadership\nmeeting is scheduled to take place at 1701 on July 13.\nIn addition to the above, two new areas have been added: Mobile\nHome Owners and Bowlers.\nMeetings were held with voter bloc heads and political coordinators\nto broaden understanding of 1701 capabilities and set stage for co-,\noperation on state assignments later.\nLAWYERS\nDuring the past week we have appointed Lawyers Committee Chairmen\nin New Mexico, Rhode Island, Connecticut, Colorado and Oregon.\nThis addition brings the total number of states in which Lawyers\nCommittee Chairmen have been selected to thirty.\nWe have submitted a special telephone campaign plan for July to\nMr. John J. Fallon, the Lawyers Committee Chairman for Western\nMissouri. It is expected that a Lawyers Committee Telephone\nCampaign will be conducted in Kansas City, Missouri involving\nsome fifteen hundred lawyers during the month of July. This cam-\npaign will serve as a pilot for the Lawyers Committee Telephone\nCampaigns which are to be conducted in each state after the Na-\ntional Convention.\nThe objectives of the Telephone Campaign have been previously\ndescribed in detail and briefly stated are: (a) to identify\nlawyers who support the President and to insure that they vote\nby a get-out-the-vote letter in late October which includes\nabsentee ballot information for the specific voter involved;\n(b) to secure volunteer assistance for Nixon State Chairmen,\nLawyers Committee Chairmen and the Ballot Security Chairmen;\n(c) to identify sources of financial support and (d) to appeal\nto the undecided lawyer-voter by an offer of information which\nmay favorably influence his vote.\nLawyers Committee Meeting in Washington, D. C. August 3, 1972.\nA one-day meeting will be held in order to brief State Lawyers\nCommittee Chairmen, their selected Key Chairmen, selected\nNational Advisory Committee members and the spouses of all of\nthese lawyers. The schedule will include a morning briefing for\nthe lawyers, a special morning briefing for the spouses conducted\n-4-\nby the spouses, a joint luncheon, an afternoon briefing for the\nlawyers with optional activities for their spouses and an early\nevening reception.\nIt is expected that the recommendations for the National Advisory\nCommittee will be completed and that appointments to the Committee\nwill begin early next week.\nThe \"Lawyers Committee Chairman's Handbook\" will be distributed\nthis week. It includes a description of the goals and organi-\nzation of the Lawyers Committee and programs, sample speeches\nand issue materials.\nA public relations program for the Lawyers Committee will be\ndeveloped with Mr. McDonald and Miss Harris this week centering\non the activities at the Convention, the Lawyers Committee Wash-\nington Conference and other activities. In this connection we\nexpect to use our extensive mailing list.\nPress Releases. We are now preparing to release announcements\nof the thirty State Lawyers Committee Chairmen. These will be\ncoordinated with each Nixon State Committee and with the\nLawyers Chairmen.\nWe now have and are committing to data processing, a list of the\nlegal publications in the country on a state by state basis for\nuse primarily in connection with the activities of each State\nLawyers Committee.\nPHYSICIANS/DENTISTS\nWe are working with Finance Division's Direct Mail people on\nlogistics of a fund-raising letter for physicians and dentists.\nWe are continuing contacts with Nixon State Chairmen regarding\nthe formation of State Dental Teams.\nSPANISH-SPEAKING\nAlex Armendariz traveled to Beaumont, Texas, to participate in the\nLULAC National Convention.\nAlex met with Gil Chavez to discuss HEW's bilingual program and\ndevelop an additional information program.\nFrank Almaguer attended the Republican Congressional Candidates'\nConference and participated in a panel discussion on Spanish-\nspeaking voters along with Phil Sanchez and Manuel Giberga. About\nfifteen Republican candidates attended this conference.\n-5-\nSPOKESMEN RESOURCES\nWe have prepared a schedule of campaign activities during the months\nof September and October for the surrogate candidates.\nThe Attack Plan was prepared after preliminary consultations with\nJohn Whitaker. In addition, we have now submitted the prepared\nAttack Plan for comment to Messrs. Foust, Howard, Malek, Marik,\nO'Donnell, Parker, Shumway, Teeter, and Whitaker. Additional copies\nhave been submitted to Messrs. Magruder and Strachan for informational\npurposes. To date, we have received written comments from Messrs.\nMalek, Marik, O'Donnell, Parker, Flemming, Teeter, and Whitaker. We\nare revising the Attack Plan to reflect these comments.\nIn preparing this plan, we considered the following:\n1. Key States. It has been suggested that surrogate candidates\nappear only in the fifteen key states, with emphasis on media centers\nin those states. The rationale for that suggestion is that it is\nthe electoral votes in those states that are essential for the Presi-\ndent's re-election.\nSurrogates have been scheduled to campaign in selected key states no\nmore than three days per week. This allows for sufficient flexibility\nto permit a limited number of appearances in essential forums in non-\nkey states, or a complete shift in emphasis should a revision in the\nkey states occur.\n2. Surrogates. Various factors were taken into consideration in\nscheduling each surrogate. Those factors included (a) the surrogate's\nnative geographical area, (b) the surrogate's particular constituency\nand political appeal, (c) the surrogate's existing schedule and other\nresponsibilities, (d) the surrogate's known limited availability, and\n(e) the surrogate's office responsibilities.\n3. Saturation Levels. The appearances of surrogates in key states\nwere scheduled according to the state's rank in the list of key\nstates, the geographical size of the state, the number of media\nmarkets in the state, and the number of electoral votes.\n4. First Family. We have agreed with Dave Parker that he will\nschedule appearances by the First Family in coordination, or in\nconjunction, with the Attack Plan.\n5. Expenses. The Tour Office's preliminary estimates of the Attack\nPlan, using maximum variables, indicate that the cost will be within\nthe budget.\nWe have begun plans for the Convention in August. The plans include\nthe extensive use of surrogates, celebrities and other key spokesmen\n-6-\nin several groups of caucus teams. These teams would be programmed\nto provide both substantive and political briefings to selected key\nstate caucuses and voter-bloc groups.\nRay Caldiero has been added to the staff. He has taken leave from\nthe Marriott Corporation, where he is a vice president. Caldiero\nis developing the plan to maximize the resources of these celebrity\ngroups; Celebrities for the President, Athletes for the President\nand American Music for the President.\nTRANSIENT\nDuring the past week the staff concentrated on developing the overseas\norganization in Europe and the Far East. Mr. McAdoo met with Mrs. Anna\nChennault to develop a coordinated plan for fund raising and absentee\nvoter canvasses in major Asian countries including Japan, Thailand,\nHong Kong, Okinawa and Taiwan. Several telephone conferences were held\nwith the leadership of the European Re-election Committee regarding\nMr. Rumsfeld's September trip and implementation of the absentee voter\ncampaign in twelve European countries.\nThe Special Ballot field representatives began contacting the state\ncampaign leadership to develop plans for implementing the state special\nballot canvass program. These contacts indicated several states are\nwell along with their plans and designated a special ballot chairman\nto supervise the effort.\nDemographic information on military voters aged 19 to 24 was gathered\nand analyzed by the polling staff. Their recommendation was that no\nbroad based absentee program be developed for this group since the\ndemographic profile showed them to be from economic groups that are\nheavily Democrat. Therefore, the military special ballot effort will\nbe limited to the officer ranks and senior career enlisted men. A\ndetailed persuasion program will be completed by July 15 and will be\nimplemented domestically and overseas beginning August 1.\nVETERANS\nA briefing was held on Maonday at the White House for about twenty of\nthe principal national veteran leaders followed by a reception at the\nBlair House. The President made an appearance before the group.\nMuch of the week was spent preparing for the veterans kick-off meeting\nheld on June 30. About twenty members of the Veterans National Advisory\nGroup were present for the meeting. Mr. Malek, Mr. Magruder and Mr.\nShearer spoke to the group during the morning session. Colonel Borman,\nNational Chairman of the Veterans Committee, addressed the group and a\npress and photo session was conducted by the Committee's PR group. The\nafternoon session centered on the veterans campaign plan and the role\n-7-\nof advisors in the overall organization. Rufus Wilson of the Veterans\nAdministration spoke to the group about the Administration's veterans\nrecord. A reception at the Taylor House followed the meeting.\nWe also worked on the development of a surrogate plan to be used\nduring the campaign.\nVeterans Chairmen were named in Maine and Arizona.\nJim Smith met with veteran leaders in Detroit, Kansas City, Oklahoma\nCity and Topeka regarding the organization of veteran committees in\ntheir states.\n\\\nCOMMITTEE FOR THE RE-ELECTION OF THE PRESIDENT\nJune 30, 1972\nMEMORANDUM FOR MR. GORDON C. STRACHAN\nFROM:\nJEB S. MAGRUDER\nThat attached memorandum has not been approved\nyet.\nCommittee for the Re-election of the President\nMEMORANDUM\nJune 28, 1972\nCONFIDENTIAL\nMEMORANDUM FOR:\nTHE HONORABLE JOHN N. MITCHELL\nTHROUGH:\nFROM:\nJEB BOB MARIK S. MAGRUDER R\nSUBJECT:\nStrategy Meeting\nThe Tuesday Strategy Group met on June 27th to discuss recommendations\nfor campaign activities during three important periods:\n1. Between the Democratic and Republican conventions.\n2. Between the Republican convention and the campaign\nkick-off on September 14th.\n3. During the seven weeks of the campaign between the\nkick-off and Election Day.\nBETWEEN THE CONVENTIONS\nObjectives:\n1. To identify McGovern with extreme and untenable positions\non the issues.\n2. To demonstrate that the Democratic Party is fragmented,\nwith substantial defections to the President.\nActivities:\n1. Ed Failor will run a \"Truth Squad\" in Miami during the\nDemocratic convention.\n2. \"Monday\" will take on McGovern on the issues and publicize\nthe criticisms of his positions by other Democrats.\nCONFIDENTIAL\n- 2 -\n3. Defections from the Democratic ranks. It was the general\nfeeling of the group that defections should follow two\npatterns.\n(a) Immediate, volatile negative reaction to McGovern\nby several labor leaders. Preferably, this would\ntake place at the convention, and receive wide-\nspread publicity.\nRecommendation\nThat you approve the immediate defection strategy if it\ncan be implemented.\nApprove\nDisapprove\nComment\n(b) The establishment of a Democrats for Nixon Committee\nabout one week after the convention (for example,\nThursday, July 20). This would be formed by several\nsolid, prominent Democrats. The slight delay would\nunderscore the seriousness of the move--a courageous\nact of conscience. There would only be enough Demo-\ncrats announced at the outset to establish the committee.\nOthers, including many of the more prominent figures,\nwould make announcements on a continuing basis, week\nby week, throughout the campaign. It will be important\nto have sufficient activity between the conventions\nto counter McGovern's efforts toward party unity.\nIt will also be effective to have some major figures\nannounce their support as late as October.\nRecommendation\nThat you approve the proposed general time frame for\nthe establishment of Democrats for Nixon (one week\nafter the convention) and the strategy of continued\nadditions to the Committee throughout the campaign.\nApprove\nDisapprove\nComment\nCONFIDENTIAL\n- 3 -\n4. It was proposed that, immediately after the Democratic\nconvention, the Re-election Committee take out full-\npage newspaper ads in all major media markets. These\nads would feature the slogan, \"President Nixon. Now\nMore Than Ever.\" The purpose of the ads would be\na) To set the tone of the upcoming campaign with\nregard to issues.\nb) To capitalize on McGovern's extreme positions to\ndeflate his recent \"coronation\" as the Democratic\nstandard-bearer.\nc) To \"show the flag\" of the Nixon Campaign Organization,\nsince it has had relatively low visibility during\nthe primaries.\nThese ads should contain a coupon for volunteers and cash\ncontributions. We should avoid the charge of an extravagant\ncampaign expenditure by turning it into an opportunity to\nask for help and raise funds. The ads would be on a one-\nshot basis, right after the convention, and before the\nannouncement of the formation of \"Democrats for Nixon.\"\nThe estimated cost would be $300,000 which would not be\nchargeable to the media spending limit after the Republican\nconvention.\nRecommendation\nThat you approve the concept described above for newspaper\nads immediately after the Democratic convention, at an\nestimated cost of $300,000.\nApprove\nDisapprove\nComment\n5. Use of Surrogates. Throughout the period between the\nconventions, our surrogates should be speaking in support\nof the President and his record. They will show the McGovern\nprograms to be inadequate by comparison. There should be a\nbalance between the positive treatment of the President's\nrecord, and the direct, negative attack on McGovern.\nOne of the issues to be dealt with early is that of Welfare.\nSenator Javitz and Secretary Richardson will be the leading\nspokesmen. Other issues will be raised during the remaining\nweeks between conventions. Each issue should be carefully\norchestrated, with all surrogates covering that issue during\nthe given time period. The objective is to gain publicity\nfor the issues at least at the local level, and thereby to\nforce McGovern on to the defensive.\nCONFIDENTIAL\n- 4 -\nRecommendation\nThat you approve the use of surrogates to raise the issues\non an orchestrated basis, week-by-week, between the con-\nventions, as outlined above.\nApprove\nDisapprove\nComment\nBETWEEN THE REPUBLICAN CONVENTION AND THE CAMPAIGN KICK-OFF\nThe group raised the question of what activities would be most\nproductive during this period. A low-key tone should be main-\ntained, so that the campaign does not appear to be in full swing\nbefore the kick-off. These suggestions were:\n1. A series of local barbecues across the country to\nbuild early enthusiasm among volunteers and supporters\nof the President. These would be attended by surro-\ngates, but formal speeches would be kept to a minimum.\n2. Local emphasis on recruiting of volunteers and initiation\nof precinct-level activities. Surrogates and others\nwould make appearances in support of organizational\nefforts. In particular, approximately 250 telephone\ncenters will be opening during this period.\n3. Campaign trains or chartered campaign planes carrying\nsurrogates to many speaking stops within populated\nareas.\nMore analysis will be done before formal recommendations are\npresented for this period.\nCAMPAIGN KICK-OFF TO ELECTION DAY\nIt was agreed that this phase of the campaign should be planned\nweek-by-week, with programmed shifts from issue to issue, to keep\nMcGovern on the defensive. More detailed planning should be the\nsubject of a subsequent Strategy Group meeting.\nCONFIDENTIAL\nCommittee for the Re-election of the President\nMEMORANDUM\nJuly 14, 1972\nCONFIDENTIAL\nMEMORANDUM FOR THE HONORABLE CLARK MAC GREGOR\nTHROUGH:\nJEB S. MAGRUDER\nFROM:\nROBERT C. ODLE, JR.\nAttached is our weekly report.\nbcc: Mr. H. R. Haldeman\nCONFIDENTIAL\nADVANCE\nOn Tuesday, July 4, Senator Brock delivered a speech to the Southeast\nRegional B'nai B'rith Convention in Biloxi, Mississippi. Our advance-\nman reported to us that the event went very smoothly without any\nproblems. At the request of Harry Flemming, there was no political\nactivity on the trip and no secondary events. There were 400 people\nat this event.\nThe Tour Office advanced the appearances of Congressman Gilbert Gude\nand Mr. Richie Petitbon of the Washington Redskins at the annual\nFourth of July Parade in Woodacres, Maryland. The Committee Schedul-\ning Office arranged these appearances at the request of Mr. Philip R.\nCarr of the Oliver T. Carr Company. After riding in the Parade,\nCongressman Gude and Mr. Petitbon addressed a crowd of about 2,500\npersons at a flag-raising ceremony. Both speeches, especially Mr.\nPetitbon's, were well received. WTOP - Channel 9, the local CBS\naffiliate, carried film clips of the event on its 6 o'clock news\nshows. The clips were part of a feature story on local Fourth of\nJuly celebrations.\nMr. Harry S. Dent, through the Committee Scheduling Office, accepted\nan invitation to deliver the keynote address at the annual Independence\nDay Celebration in Tyler, Texas. Due to sudden illness, Mr. Dent's\nappearance was cancelled, and Mr. Wallace B. Henley spoke in his stead.\nThe Tour Office expanded Mr. Dent's schedule to include a press confer-\nence and a reception with local civic and business leaders as well as\nthe originally scheduled speech. To insure the proper execution of\nthis expanded schedule, the Tour Office sent two advancemen to Tyler.\nWhen it was learned that Mr. Henley was coming in place of Mr. Dent,\nthe press conference was cancelled. However, the reception was at-\ntended by 125 persons, and Mr. Henley's speech was well received by\nan audience of 5,000 persons. The media coverage given Mr. Henley's\nspeech was good. The July 5 Tyler Morning Telegraph gave the appear-\nance front page coverage and printed the Presidential Message deliv-\nered by Mr. Henley in its entirety. In addition, television station\nKLTV, Tyler, Texas, taped segments of Mr. Henley's speech for presen-\ntation on its July 5 news programs.\nMembers of the Tour Office met with administrative assistants of\nSenators Cook and Taft during the past week. These meetings are\npart of a continuous program to meet and get acquainted with\nadministrative assistants of all surrogates at least twice prior\nto the Convention.\nThere were ten schedule building and telephone advance activities\nlast week.\n-2-\nAGRICULTURE\nWe've begun to lay tentative plans for bringing our state Farm\nFamilies for the President chairmen to Washington, D. C., for a\nconcentrated one-day briefing session in late July or early\nAugust. A proposed agenda will be available soon.\nA basic campaign pamphlet for agriculture is about in final draft\nform. We're working closely with the November Group in attempting\nto get this publication in print for use at county fairs, some of\nwhich are already underway.\nU.S. News & World Report published, in their July 3 issue, a three-\npage story on agriculture which was highly favorable to the Admin-\nistration. We are now evaluating the possibility of obtaining\nreprints of that article for county fair usage, too.\nBecause of the geographic dispersion of farmers, and for a number\nof other reasons, direct mail is a major element of the agricultural\ncampaign plan. At the moment, we are having difficulties in nego-\ntiating for the use of Farm Journal's excellent farm mailing list,\nbut we hope to resolve the problem within the next few days. Bob\nMorgan has been intimately involved with us in this situation.\nAs expected, the Democratic agricultural platform is pie in the sky.\nIt probably promises more than any farm platform that this country\nhas ever seen. But this will appeal to some farmers. Our judgment\nis that McGovern will campaign heavily in the farm states -- perhaps\nsecond only to the key states in his emphasis.\nSecretary Shultz made some comments relative to 1973 meat import\nlevels in his July 7 press conference. These comments implied that\nquotas could be quite liberal --- which lends credence to the fears\nof cattle producers that the decision to \"temporarily\" lift quotas\nfor the remainder of 1972 may turn out not to be temporary. If\nstatements like this continue, we will be in real trouble with the\ncattle industry.\nYeutter and Secretary Butz have discussed this, and both agree that\nthe Administration cannot afford to make anymore actions this year\nthat are actually or potentially damaging to the interests of the\ncattleman. He's about ready to vote Democratic even though cattle\nprices are high.\nA major sale of grains to Russia was announced over the weekend.\nIt is the largest sale of its kind ever consummated and will be\nmost welcome news in grain producing areas.\n-3-\nBLACKS\nAt the request of Laura Walker of the November Group, we provided a\nmagazine placement index oriented to Black media. Here, articles,\nideas and key people were identified -- each featuring strong Admin-\nistration achievements for Blacks to be used for special feature\narticles.\nA meeting with Bill Novelli of the November Group, resulted in the\nupdating and revising of the Black Americans brochure. A second\nedition of 95,000 is due in two weeks and many requests are already\ncoming in from across the country.\nAn exchange of concerns with Nixon State Chairmen on July 7 resulted\nin identifying areas requiring greater effort and coordination for\nBlack State/City campaign organization.\nWe met with Ohio Black Republican and Democrat supporters. With\nthem, we planned and tood action to assure the success of the\nCanton, Ohio planning workshop scheduled on July 15 for all Ohio\nrepresentatives from eight key participating cities.\nThroughout the week our efforts concentrated mainly on orchestrating\nthe following state organization activities:\nOhio -- Campaign strategy.\nCalifornia -- Resolving organization difficulties.\nArizona --- Structuring state organization and coordination.\nNew York -- Identifying key supporters and moving toward implementing\nstate organizational plans.\nTexas -- Campaign preliminary procedures.\nA Black Delegate Convention and Communication Plan was developed.\nHere, we detailed time and action steps and expanded beyond our\noriginal Convention Plan. We also met with a group of Black sup-\nporters concerned over the role of Blacks at the Convention. They\nlater conferred with Senator Dole, Tom Evans of the RNC and Stan\nAnderson of the White House staff, to detail the request for ac-\ncelerated Black involvement on Convention Committees and keynote\nand/or seconding speeches.\nWe worked closely with disenchanted Democrats who are joining our\nDemocrats for the Re-election of the President team. We also\nshared this information with Ed Failor who is coordinating our\neffort from Miami.\n-4-\nBUSINESS AND INDUSTRY\nAs of last count, 226 cities have City Chairmen. We will have 300 -\n350 cities, or areas, organized before we finish.\nOrganization of Business Advisory Councils in the organized cities\nis on its way. Two cities report over 100 people on their Advisory\nCouncils.\nKit material has been received from the November Group. Kits are\nbeing assembled and will be distributed at Regional meetings.\nRegional meetings start next week. We will cover the country by\nthe Convention.\nCITIZENS\nA leadership meeting with the veterinarians was held and Dr. Clarkson\nof New Hampshire has accepted the chairmanship of the committee of 13\nand Dr. Knowles of Florida and Dr. Wertman of Iowa have accepted the\nco-chairmanships. A full meeting of the committee is scheduled for\nAugust 2.\nA leadership meeting with the pharmacists was held and Mr. Hennessy\nof Michigan, who chaired the effective 1968 group, and Mr. McConnell\nof Arizona have agreed to be co-chairmen. Each represents one of\nthe two major organizations to which pharmacists belong and the\nchanged committee structure will help get fuller cooperation. A full\nmeeting of the committee of 12 is scheduled for July 25. They have\nasked if the President could speak to their October 1-5 convention of\n4,000 pharmacists and their families in Chicago. We have forwarded\nthe request through channels.\nKey leadership for sportsmen, motorcyclists, optometrists, pilots, and\nthe securities industry has been identified and meetings are scheduled\nfor all five of these groups as follows: optometrists and sportsmen,\nJuly 12; motorcyclists, July 13; pilots, July 14; and the securities\nindustry, July 20.\nThe nine representatives of the securities industry are the cream of\nthe crop, and it would be particularly helpful if Clark MacGregor\nand Fred Malek could appear briefly at this, which will be held at\n9:30 a.m. on the 20th at 1701.\nLeadership is still being identified for the financial institutions\ngroup, and the leadership group for the life underwriters is in the\nprocess of setting up the meeting of 13.\n-5-\nDuring the week, thanks to Al Kaupinen, it was possible for me to\nmeet and talk with the Nixon Chairmen and their staffs from Maine,\nNew Hampshire, Vermont, Rhode Island, Delaware, and the District\nof Columbia. Thanks to the good talks by Fred Malek and Chuck\nShearer, plus Al's interest and help, plus our obviously cooper-\native approach, I think we have turned around any hostility to\nCitizens' activities that existed in these states, and I anticipate\ngood cooperation.\nA luncheon meeting with Asian-Americans leadership group was held\non July 6 and co-chairmen representing the Japanese and Chinese\nCommunities were accepted: Tad Ikemoto of California and Wilbur\nK. Woo of California.\nA leadership meeting of architects on July 6 attended by Robert\nHastings of Michigan, Max Urbahn of New York, and John Train of\nIllinois arranged for a meeting of the full committee to be held\non July 24. Areas were selected based on A.I.A. regions.\nMacDonald Becket of California was selected as National Chairman.\nThe group suggested changing the name to \"Environmental Profes-\nsionals\" and including engineers and others in related industries.\nA meeting was held July 7 with C. D. Ward regarding Mayors, State\nLegislators, and City, County and State officials. He will furnish\nus with names and suggestions very soon. There is some confusion\nregarding the question of an earlier selection of a chairman.\nPR/MEDIA\nLast week the press section concentrated, toward the end of the week,\non Senator McGovern's welfare proposal in an effort to discredit it\nbefore he was prepared to change it. As a result, we distributed\nabout 25 speeches inserts attacking the program -- inserts produced\nboth here and in Ray Price's shop -- to our surrogates and other\nspeakers -- with moderate success. The press did not, in all candor,\nappear to be terribly interested in this aspect of the McGovern record.\nOur audio division was exceptionally busy during the week, particularly\nconsidering the fact that Congress was out of session. Pennsylvania\naudio service has begun on a call out basis. Out of Washington we\nwere able, during the week, to move actualities on Johnson of the VA,\nCongressman Gerald Ford, Dr. Jerome Jaffee, Secretary Shultz, Secretary\nLaird, Mr. MacGregor and Attorney General Kleindienst. The Butz'\ncomments on our newly announced grain deal with Russia were called to\nregional networks and UPI audio and our counter indicated 123 stations\ncalled in for the statement\n-6-\nOur public relations division is developing plans for the various\nconstituency groups. Meanwhile we helped arrange for Ken Rietz\nand Gregg Petersmeyer to be interviewed in Indianapolis and a press\nconference was held in Miami announcing that state's young voters\nprogram. We furnished audio to the radio stations.\nWe have added a magazine placement editor to the staff, Laura Walker,\nand in her first week of activity she indicated about 60 magazine\ncontacts and said interest in various types of articles ranging from\nfarm stories to ski stories was expressed by a large number of those\nmagazines.\nOur new campaign director had a very successful press conference on\nWednesday and appeared on The Today Show on Friday morning.\nSPOKESMEN RESOURCES\nWe met with Dan Slane, Director of Scheduling for the Ohio Committee\nfor the Re-election of the President, for the purpose of discussing\nthe National Committee's scheduling program. In addition, we discus-\nsed surrogate activities, and the Attack Plan for Ohio during the\nmonths of September and October.\nWe are arranging meetings with each of the surrogate candidates\nand selected members of their staffs for the purpose of discussing\nthe proposed Attack Plans for September and October. To date,\nmeetings have been held with Secretaries Butz and Richardson.\nWe are continuing to solicit and receive comments concerning the\nproposed Attack Plan, and we are revising the plan to reflect\nthat comment.\nWe met with Mr. Burgess of the Republican National Committee to\ndiscuss the proposal of having a low budget ethnic presentation\nat the Republican National Convention.\nMr. David Brown has been hired as Chairman of the Executive Com-\nmittee of Celebrities for the President. Mr. Brown is a Vice\nPresident with Warner Brothers, and will be based in New York\nCity.\nWOMEN\nOn July 4, Mrs. Hutar met with Messrs. MacGregor and Malek to report\non the program plans for the Volunteer Division. A portion of the\ndiscussion was devoted to the overall plan. Mr. MacGregor stressed\nthe importance the President believed should be placed on women's\nactivities. Mrs. MacGregor, Cabinet wives, women appointees and\n-7-\nwives of White House staffers will participate as a \"task force\"\nteam to visit states during a nine-week period. They would be\nscheduled to be in the states Tuesday through Thursday. Major\nemphasis will be placed on media coverage to multiply the total\nnumber of persons to receive their message on the President's\nrecord of achievement. These women are articulate and attractive\nspokesmen for the President.\nOn Thursday, Mrs. Hutar attended the meeting of State Re-election\nCommittee leaders and participated in the program. The presentation\nincluded the State Hostess/Business Telephone Program, training\nprograms, utilization of Regional Directors, Pledged to the Presi-\ndent's Volunteer Recruitment program, Volunteer Manual, and special\npromotion programs planned to focus on the President's record of\nachievement in the area of Women's Rights and Responsibilities in\naddition to other key accomplishments of the Administration.\nFriday was devoted to meeting with the individual State Re-election\nCommittees to discuss their needs and how to implement programs for\nvolunteer recruitment, telephone and door-to-door canvassing, etc.\nThe meetings were most helpful in establishing rapport and establish-\ning priorities.\nOn Saturday, Mrs. Hutar and Mrs. Lampe prepared materials for use in\nthe door-to-door canvass and telephone canvass sheets to be used in\nthe Canvass Kits for the non-priority states. This included designing\nthe form, writing the instruction sheet for canvassers and writing the\nmessage to be given by both door-to-door and phone canvassers. Sta-\ntistical data was gathered for use in ascertaining ordering and dis-\ntribution of forms. Writing proceeds on material for the telephone\nprogram.\nYOUTH\nWe now have 125,000 young people enrolled in the Young Voters for the\nPresident organization. The target for September 1 is 300,000 and\nNovember 1 is 500,000. At this stage, most of these young people are\nworking in voter registration drives either of their own making or\nunder the direction of the state Nixon chairman.\nEvents of this month include:\nJuly 14 - Youth Day in Chicago sponsored by the Illinois Young Voters\nand featuring Mary Ann Mobley.\nJuly 19 - Youth celebrity recruiting event in Nashville featuring\nSecretary of Interior Morton.\n-8-\nJuly 22 - Nixon-Baker youth involvement rally in Nashville featuring\nChad Everett.\nJuly 28 & 29 - Wisconsin YVP state leadership meeting.\nJuly 29 - Ohio TAR meeting featuring Pam Powell (YVP celebrity).\nJuly 30 - Maine YVP Lobster Roast. Governor Sargeant and Ray Stevens\nwill be the highlights.\nThe YVP college recruiter has had real success in Michigan and Pennsyl-\nvania. In each of these states he has recruited over 100 college students\nwho will play key leadership roles in the months ahead.\nPOLLING AND STRATEGY\nThe design of canvassing lists for California was completed as well as\nidentification of the vendor to produce the lists. (California is\nunique in that pollwatching is accomplished via lists of voters in\nstreet number sequence as opposed to alphabetical). In addition, the\nlists will be prepared using computer-output microfilm, a process\nideally suited for voter lists on the basis of delivery speed, appear-\nance of the form and cost.\nA study was undertaken to determine how the technology of Compass Systems\nIncorporated might be used to greater advantage in California during the\nremainder of the campaign. Compass' capabilities include a data base\ncomprised of historical election data and demographic data for most of\nthe state. Also, included is the ability to retrieve data from either\nof these sources given only the boundaries of an arbitrary geographical\nsubdivision within the state. This technology could be used to aid in\nprioritizing precincts for all forms of canvassing, determine precinct\ncodes assigned to telephone centers, and select target areas for surveys,\ndirect mail and media. This study, being conducted jointly by the Wash-\nington and Los Angeles headquarters staff, will be completed in two weeks.\nAttached are updated charts showing recent trends in various published\npolls.\nNIXON-McGOVERN-WALLACE (HARRIS)\n70\n60\n50\nNIXON\n40\nMcGOVERN\n30\n20\nWALLACE\n10\nUNDECIDED\nNo\n0\n1\n3\n5\n7\n9\n11\n1\n3\n5\n7\n9\n11\n1971\n1972\nDEMOCRATIC VOTER CHOICE OF DEMOCRATS (GALLUP)\n70\n60\n50\n40\n30\nKENNEDY\nKENNEDY\nMUSKIE\n4\nA\nHUMPHREY\nMcGCVERN\nMUSKIE\nJACKSON !\nMcCARTHY\n20\nLINDSAY\nHUMPHREY\nUNDECIDED\nWALLACE\nWALLACE\n10\nUNDECIDED\nMcGOVERN\nJACKSON\nMcCARTHY\nLINDSAY\n0\n1\n3\n5\n7\n9\n11\n1\n3\n5\n7\n9\n11\n1971\n1972\n70\nNIXON 1 S - POPULARITY TREND (GALLUP)\n*\n60\nAPPROVAL %\n50\n40\n30\nDo you approve or disapprove of the\nway President Nixon is handling his\njob as President?\n20\n10\n0\n1\n3\n5\n7\n9\n11\n1\n3\n5\n7\n9\n11\n1\n3\n5\n7\n9\n11\n1\n3\n5\n7\n9\n11\n1969\n1970\n1971\n1972\n1972\n1797\n1970\n6961\n-\nTT 6 L S E T TT 6 L S E I IT 6 L S E T IT 6 L G E T\n0\nRECIDENT\nOT\nWALLACE\n02\n08\nKENNEDY\n0.3\n09\nNOXIN\n09\n(HARRIS)\n04\nNIXON-HUMPHREY-WALLACE (HARRIS)\n70\n60\nNIXON\n50\n40\nHUMPHREY\n30\n20\nWALLACE\n10\nUNDECIDED\nC\n1\n3\n5\n7\n-\n9\n11\n1\n3\n5\n7\n9\n11\n1\n3\n5\n7\n9\n11\n1\n3\n5\n7\n9\n11\n1969\n1970\n1971\n1972\nNIXON-MUSKIE-WALLACE (HARRIS)\n70\n60\nNIXON\n50\n40\nMUSKIE\n30\n20\nWALLACE\n10\nUNDECIDED\n0\n1\n3\n5\n7\n9\n11\n1\n3\n5\n7\n9\n11\n1\n3\n5\n7\n9\n11\n1\n3\n5\n7\n9\n11\n1969\n1970\n1971\n1972\nCOMMITTEE FOR THE RE-ELECTION OF THE PRESIDENT\nJuly 19, 1972\nMEMORANDUM FOR:\nGORDON C. STRACHAN\nFROM:\nROBERT REISNER R\nThere is only one copy of the book referenced\nin the attached memorandum and that copy went\nto Mr. MacGregor.\nCommittee for the Re-election of the President\nMEMORANDUM\nJuly 18, 1972\nMEMORANDUM TO:\nTHE HONORABLE CLARK MAGREGOR\nTHROUGH:\nJEB S. MAGRUDER\nFROM:\nPETER H. DAILEY\nIn our meeting today, you asked for state maps\nshowing television coverage.\nIn the attached book each state is broken into\ntelevision areas, also known as areas of dominent\ninfluence, or ADI's. These are the heavy black\nlines on the state map. The primary city in\neach television coverage area is indicated along\nwith the percentage of that state's vote that\nRichard Nixon received in 1968 in that coverage\narea.\nFor each state, additional voting analysis data\nhas been broken out by television coverage areas\ninstead of the usual manner of presentation,\ncounty by county.\nAlso Bob Teeter's research will be providing us\nissue breakouts by television areas.\nIf you have any questions, let me know,\nDate\nCommittee for the Re-election of the President\nMEMORANDUM\nJuly 21, 1972\nCONFIDENTIAL\nMEMORANDUM FOR THE HONORABLE CLARK MAC GREGOR\nTHROUGH:\nJEB S. MAGRUDER\nFROM:\nROBERT C. ODLE, JR.\nAttached is our weekly report.\nbcc: Mr. H. R. Haldeman\nCONFIDENTIAL\nADVANCE\nMr. Wallace Henley, Staff Assistant to the President from Mr. Harry\nDent's office, appeared at a \"Strike for Governor\" rally and dance,\nwhich was held on the University of Utah campus in Salt Lake City\non July 14. The Tour Office sent two advancemen to help prepare\nfor the event which had been scheduled by the Youth Division. Mr.\nHenley and Mr. Nicholas Strike both addressed the crowd. Following\nthis Mr. Henley held a question and answer session which went over\nvery well. Before the event, Mr. Henley was the guest on \"The Woody\nWilmer Show,\" KSXX radio. The program consisted of questions being\ncalled into the station from the public. Mr. Henley was asked to be\non both half-hour sessions of the program and responded very well\nconsidering some of the questions that were asked of him were an\nattempt to embarrass the President. The event went very well and\neveryone was pleased considering all the factors involved.\nOn Friday, July 14, Pam Powell, one of the Celebrities for the Presi-\ndent, appeared at a reception in Chicago for the Youth Division of\nthe Illinois Committee for the Re-Election of the President. Miss\nPowell replaced Mary Ann Mobley who was ill and unable to attend.\nThe total attendance was approximately 250 people which our advance-\nman felt was due at least partially to the methods used by the I1-\nlinois Committee staff in inviting guests. In fact our advanceman\nreported that his back-up advanceman, through his own personal contacts,\nwas responsible for getting over half of the people who attended. Miss\nPowell also was a guest on the \"Jim Conway Weekend Show\" which is a call-\nin talk show on WNVS radio in Chicago. She was on for nearly an hour\nresponding to phone calls from listeners. Also, the CHICAGO SUN TIMES\ncarried a brief story about the event.\nOn July 13, The Tour Office advanced Mr. Clark MacGregor's appearance at\na luncheon at the Capitol Hill Club, where Mr. MacGregor gave a speech\nwhich received excellent press coverage.\nThirteen events involved telephone advances and schedule building last\nweek.\nAs part of a continuing program to visit administrative assistants and/\nor advancemen of surrogates at least two times prior to the Convention,\nthe Tour Office met with five such staffs last week.\nAGRICULTURE\nThe grain sale to Russia looks better every week. Secretary Butz now\nbelieves that we 11 sell at least $1 billion worth of grain, rather\nthan the $750 million minimum over the next three years - and perhaps\neven more. The minimum for the first year (beginning August 1) is\n$200 million, but the chances are reasonably good that purchases will\n-2-\nconsiderably exceed that sum. Hopefully some, if not all, of the first\nyear sales announcements will come prior to November 7.\nSecretary Shultz met a few days ago with representatives of countries\nwhich supply meat to the U. S. and encourage them to increase their\nexports to us during the coming months. He indicated that he would\nreward those countries which were able to cooperate in this regard\nwith higher quotas in 1973. As one might expect, this infuriated the\ncattle industry.\nLate last week Secretary Peterson announced the imposition of export\nquotas on hides, Coming on the heels of the jawboning on meat imports,\nthe announcement very nearly set the plains on fire. The Executive\nDirector of the American National Cattleman's Association told us that\nit has been years since his members have been as irate over the actions\nof an Administration as they are now.\nWe have a lot of political wounds to suture between now and November 7.\nThe July crop report was encouraging. Corn acres were two million\nbelow what was anticipated, and soybean acres a million higher than\nexpected. Both changes are good news politically.\nOur basic campaign pamphlet is now before the Domestic Council for\nclearance. If this can be accomplished quickly, we can still have\nit ready for many of the county fairs around the country.\nBALLOT SECURITY\nWe are inspecting the operation of voting machines at the factories\nso as to alert our Voters' Rights (Ballot Security) chairmen as to\nwhat should be watched on election day.\nWe held a regional meeting for the Eastern Division of Voters' Rights\nchairmen in Boston, Friday, July 14.\nA meeting for the Mid-West Region will be held in St. Louis, Missouri,\non Friday, July 21, and the Western Region chairmen will meet in Denver,\nColorado, on July 22.\nWe have two new Voters' Rights (Ballot Security) chairmen since our\nlast report. They are James Bush of Arizona and Arthur Stock of\nMinnesota.\nBLACKS\nWe conferred with Ohio Republican/Democrat representatives in a preli-\nminary meeting prior to visit to Ohio for organizational purposes.\n-3-\nMet with the head of Committee for the Re-election of the President's\nattorneys citiznes group and local Black attorneys and developed an\napproach to be taken at the upcoming National Black Bar Association's\nConvention to secure Black attorneys for service on Black citizens\ncommittees and on overall attorneys groups.\nMet with the Executive Director of the Black Manufacturers Association\nto discuss their role in the campaign.\nThe recently formed New Jersey Black Republican delegation visited us\nand spent time discussing the role they will play in the Nixon state\noperation.\nDr. J. H. Jackson, President of the National Baptist Convention contacted\nus and gave stronger indications that he is becoming interested in re-\nceiving official recognition as well as an invitation to play an active\nrole in supporting the re-election of the President.\nWe held a luncheon meeting with the Executive Director of National News-\npaper Publishers Association and received detailed briefing on the poli-\ntical leaning of each member of the paper.\nBlack Democrats attending the National Convention in Miami Beach have\nindicated to us their desire to support the President.\nThrough White House contacts we have initiated new efforts to assist\nCharles Wallace, President, Wallace and Wallace Fuel Oils, in over-\ncoming present constraints to expand his business. This has, for\nthe time being, allowed us to assist a staunch Nixon supporter.\nWe hosted a delegation of 20 Black students (16-18 years old) from Green\nCounty Alabama who are participating in the Experimental School Program\nsponsored by HEW. Invited Re-election Committee's Youth Division to\naddress the group. Distributed Black campaign information to each and\nheld a lengthy briefing. Also, arranged a tour of the White House\nwith Black White House intern.\nIn a meeting with various State Chairmen we were able to establish\nspecific approaches for a Black State organization campaign plan.\nBUSINESS AND INDUSTRY\nThis week was spent assembling, packaging, and sending Re-election\nkits to our Chairmen in preparation for our regional meetings\nbeginning on July 17.\nIn addition, constant contact was maintained with those State Chair-\nmen not having a full complement of City Chairmen. In those states\nwhere the full complement of City Chairmen have been appointed, we\ndiscussed with the State Chairmen the necessity of completing the\nformation of the Business Advisory Councils in each city.\n-4-\nIt is of interest that we have received a number of calls from prom-\ninent businessmen throughout the country volunteering their services\nto the Business and Industry Committee. These calls, they tell us,\nwere the result of the article in the July 8 issue of Business Week\nwhich reported on an interview with Donald Kendall, our Chairman,\nand with a number of our Regional and State Chairmen. The article\ndiscussed, in some detail, the organizational concept of the Business\nand Industry Committee, together with its objectives.\nCITIZENS\nThe National Committees have been formed for four of our groups: Real\nEstate, Insurance, National Automobile Dealers, and Certified Public\nAccountants. Organization of these committees took place at meetings\non Tuesday, July 11 and Wednesday, July 12.\nAttending the meetings held July 11 were representatives of the Real\nEstate, Insurance and New Car Dealers, CPA's professions.\nMr. Robert P. Gerholz of Flint, Michigan was selected to serve as\nNational Chairman of the Real Estate group and his Vice Chairmen\nwill be Mr. Jack Justice of Miami, Florida and Mr. Burton E. Smith\nof Bellflower, California.\nThe National Chairman of the Insurance group is Mr. Jack Doetzer of\nBaltimore and he will be assisted by Mr. Howard Strandburg of Rocky\nMount, North Carolina and Mr. Hy Hendren of California.\nThe Automobile Dealer group has chosen Mr. Hal McBride of Santa\nMaria, California to serve as National Chairman of their group.\nHis Vice Chairmen are Mr. Ed Soukup of Hempstead, New York and\nMr. John Cooper of Ontario, California.\nMr. R. T. Baker, Managing Partner of Ernst and Ernst in Cleveland\nwill serve as National Chairman of the CPA group and will have\nMr. Ralph E. Kent, Managing Partner of Arthur Young & Company, and\nMr. Thomas Hogan, Managing Partner of Haskins and Sells, as his\nassistants.\nIt should be noted that the remaining members of these committees\nwill serve as regional chairmen. These men will be providing us\nwith lists of their state chairmen within two weeks.\nIt should further be noted that each of these groups has displayed\na high degree of motivation and competence. All 13 members of each\ncommittee should prove to be excellent assets in the coming elections.\nCaptain Raymond W. Gimmler, of East Rockaway, New York, President of\nthe Uniformed Fire Officers Association, has been approved by\n-5-\nGovernor Nelson Rockefeller to serve as National Chairman of the\nFireman's group. At present there is some re-organization and\nit appears that this group will come under the auspices of Mr.\nDeLury under the labor group.\nThe Volunteer firemen are proving difficult to organize as there\nis no national organization. They are organized on a state basis\nand only a small percentage are organized (less than 50%) We\nare currently contacting other sources for additional information.\nA concentrated effort is now underway to organize the Clergy and\nLayman group. Contact has been made with prominent members of\nthe Jewish community and we are currently in the process of iden-\ntifying the leadership of the various Protestant groups. Mr. Fred\nRhoads is aiding us in this area. Contact is also underway in the\nCatholic community. Concrete results are expected within the next\nweek in the organization of this group.\nThe Life Underwriters have completed selection of a National Com-\nmittee and will meet on July 26.\nPharmacists have designated eight members of the National Committee\nand await only the appointment of four more Regional Chairmen. The\nNational Committee will meet July 25.\nThe Optometrists' key men met July 12 and chose a National Chairman,\nDr. Melvin Wolfberg, and two Vice-Chairmen, Dr. Arthur Glenn and\nDr. Bill Baldwin. Regional Chairmen remain to be selected. The\nNational Committee will meet July 25.\nThe Veterinarians have appointed the entire National Committee, save\none Regional Chairman. They will meet August 2.\nMotorcyclists' key men met July 13. They are to submit their nominees\nfor the National Committee by July 20. The National Committee is\ntentatively scheduled to meet August 1.\nKey men in the High Performance (Hot Rod) Industry met July 13. They\nselected a National Chairman, Vick Edelbrock, and two Vice Chairmen,\nBob Draper and Dick Day. Regional Chairmen remain to be appointed.\nThe National Committee will meet July 27.\nPilots' key men met July 14. They are troubled with the Administration's\ngeneral aviation policies but are basically inclined to work in the cam-\npaign. They are drafting a paper which we have promised to forward to\nappropriate officials. The paper will be completed by July 21, and we\nwill meet again to consider organization.\nKey men among Financial Institutions have been contacted and will meet\nJuly 19.\nKey men in the Securities Industry will meet July 20.\n-6-\nSeveral tentative groups have been cancelled. After meetings July\n12 and 13 with Harold Glassen, past President of the NRA, and C. R.\nGutermuth, Director of the Wildlife Institute, we concluded Hunters\nand Fishermen did not constitute a fruitful field for organization.\nWe agreed to discuss later the possibilities of a mass mailing.\nWe were forced as well to discontinue efforts to organize bowlers.\nThey turned out to be a blind alley.\nDuring the week, we were able to meet with State Directors or their\nrepresentatives from South Carolina, North Carolina, New York, New\nJersey, Pennsylvania, and Ohio. These conversations served to clarify\nour organization and function, and to establish channels for future\ncontacts.\nA leadership meeting with the architects is scheduled for July 24.\nThe following are expected to attend: Charles Poll, Jack Train,\nJohn Graham, Vince Kling, Mike Trower, McDonald Becket, John F.\nHennessy and Robert Hastings. The name of environmental profes-\nsionals has been deleted in favor of architectural professionals\nat the suggestion of Don Mosiman due to the possibility of mis-\ninterpretation by \"pure\" environmentalists.\nAsian-Americans: Dr. Joel Fisher, Chairman California Citizens'\nCommittee called to clarify the relationship between our national\nco-chairmen (Messrs. Woo and Ikemoto) and the designated California\nco-chairmen. The problem is enhanced by the preponderance of Asian-\nAmericans living in California and that groups' sensitivity to their\nrelative status. A suggested solution was presented.\nCommunity Leaders: Judge William Walk, past president Rotary Inter-\nnational, and Robert Bailey, a Rotarian, were called July 17 and\nrequested to join the national committee scheduled to meet July 20.\nConfirmation is expected on July 18. Six people have accepted as\nof July 17.\nIndians: The advisory committee meets on July 19 to submit suggestions\nfor a national committee and program.\nLegislators, Mayors, State and County Officials: Met with C. D. Ward\non July 13. Mr. Charles Shearer will clarify the present status of\nMayors on July 18. Calls will be placed July 18 to establish national\ncommittees.\nTravel Agents: Mr. Anthony Spielmen, Waters Travel Agency, meets on\nJuly 19 to discuss the selection of key-men.\nBarbers: Barbers were transferred to the Labor representative on\nJuly 17.\n-7-\nLAWYERS\nOn July 14, we met with Willie L. Leftwich and Richard Clark in an\nattempt to develop a National Black Lawyers Advisory Council. Paul\nJones, Frank Carpenter and Edwin T. Sexton, Jr., were consulted and\nparticipated in the meeting.\nIt is the combined judgment of the group that a visible black lawyers\ngroup with a distinct identity will be beneficial to the re-election\nof the President. (Naturally black lawyers will be included in every\nphase of our overall program.)\nThe National Bar Association will hold a meeting in Miami, July 31\nthrough August 4, 1972. Mr. Clark, with the assistance of Mr.\nLeftwich and Mr. Jones will develop a committee at the meeting.\nThe format for their activities will be a reception in a suite at\nthe bar meeting. I strongly recommend support for the organiza-\ntional efforts outlined.\nAfter the group has been developed we expect to have the capability\nto present through black lawyers issue statements attacking the\nproposals of Mr. McGovern and supporting the President's proposals.\nPR/MEDIA\nA contingent of the press section spent last week in Miami at the\nDemocratic National Convention to help promote the re-election of\nthe President at that heavy gathering of press. The results\nincluded stories on the UPI, in The New York Times and The Washing-\nton Post, and over ABC and NBC. All were relatively favorable and\nthis effort seemed to have worked quite well. A report on that\noperation is forthcoming.\nOur other activities included arranging for Senator Dole to go to\nCalifornia on Thursday and Friday as a West Coast representative\nto respond to the Democratic National Convention. He spoke to the\nCalifornia Broadcasters Association and held a press conference in\nLos Angeles which got excellent coverage. He was advised in advance\nof the line Mr. MacGregor took at his speech before the Capitol Hill\nClub, Thursday. In addition, Counsellor Rumsfeld was placed on the\nLee Phillips Show in Chicago and spoke to the Commonwealth Club,\nappeared on the Dunbar Show and had editorial board meetings with\nthe San Francisco Examiner and Chronicle as part of our program to\nradiate appearances of surrogate speakers.\nOur audio division reports it had at least 572 call-ins on its na-\ntional audio wire -- not included are those cases where we called\nout to specific stations with information. For example, we fed\nto each radio station in 80 cities where crime was reported to\nhave decreased, a 30-second cut from Attorney General Kleindienst.\nThat same cut also went to stations in the south, Rocky Mountain\narea, New York, California and Pennsylvania areas.\n-8-\nMr. MacGregor's talk to the Capitol Hill Club was fed to all of the\nregional networks -- it was covered by the major networks in person\nand received 101 calls on our incoming WATS line from stations\naround the country.\nWe also arranged for an Issues and Answers interview for Mr. MacGregor\nand assisted in research for that effort as well as a New York Times\ninterview which presented our side of the election year story very\nwell.\nWith our new magazine writing program we have begun to work with Ray\nPrice's office in an effort to divide the work and get written items\nso we can begin to fill some of the 80 requests for magazine articles\nwhich our placement manager has already received.\nSPANISH-SPEAKING\nWe met with Tony McDonald to review the Public Relations program and\nservices available to the Spanish-Speaking Division, emphasizing the\ntie-in with the Spanish-Speaking program. Diana Lozano will co-\nordinate the program.\nWe also met with Sally Willis, New York's November Group, Miss Callahan,\nDiana Lozano, Coordinator for the Spanish-Speaking Division, and Ernesto\nCervera, Spanish-Speaking Consultant to the November Group, to review\nthe work done by Cervera with the November Group in preparing copy\nstrategy to be utilized in the development of Advertising material.\nWe initiated requests for increased action in bringing Puerto Ricans\ninto the Federal Government and for compilation of the President's\nrecord affecting Puerto Rican voters.\nSPOKESMEN RESOURCES\nOn July 10, 12 and 14, we attended meetings at the Campaign Planning\nConference, held at the Mayflower Hotel, for the purpose of discussing\nthe Spokesman Resources Divison with state campaign officials.\nWe continued to meet with surrogate candidates and members of their\nstaffs to discuss their proposed campaign schedules. To date, we\nhave met with Secretaries Butz, Hodgson, Peterson, Richardson,\nRomney, Volpe, Senator Scott, Congressman Rhodes, Messrs. Kleindienst,\nBlatchford, Rumsfeld, Ruckelshaus and Dent.\nCharles Reisler has commenced work with us as a scheduler. In addition,\nMr. Reisler will handle advance responsibilities for Clark MacGregor.\nWe met with Paul Russo and Mike Scanlon, of the Republican National\nCommittee, for the purpose of discussing scheduling procedures and\n-9-\ncoordination during the campaign. In addition, we specifically\ndiscussed the appropriate procedures for scheduling Senator Dole.\nWe met with Dwight Chapin and other White House staff members to\ndiscuss the use of celebrities by the Democrats during their\nconvention. We have profited from their mistakes and are now\nplanning the celebrities' program for the Republican National\nConvention.\nWe met with Harry Dent and Lionel Hampton, individually, to discuss\nthe possibility of our celebrity participation in the Southern\nUnited States.\nTRANSIENT\nThe organizing of overseas re-election committees is proceeding on\nschedule with volunteer committees now fully operational in sixteen\nof twenty target countries. These committees are now canvassing\nAmerican citizens in major population centers abroad, identifying\nsupporters of the President and providing these voters with absentee\napplication information.\nThe special ballot division field representatives have met with the\nleadership of the Re-election Committees in thirty states to discuss\nthe procedures for processing absentee ballot requests that are\nidentified in the voter identification canvasses. It is expected\nthat special ballot teams down to the county level will be in place\nin all target states by August 1 with the remaining states operational\nby August 15. The staff has completed the first draft of a special\nballot manual which will be used to train volunteer workers and special\nballot supervisors.\nOn July 24, the field staff will begin contacting the 250 largest\nnational employers to encourage use of the non-partisan manage-\nment employee's absentee voter program designed with the help of\nBernard Windon of G.D. Searle and Company.\nA program to encourage career military personnel to support the\nPresident by exercising their absentee voting rights began last\nweek. This program, designed to reach senior enlisted men and\nofficers, has the goal of achieving a twenty point increase in\nthis vote over 1970. This has the potential of increasing the\nPresident's national vote total by 624,000.\nPOLLING AND STRATEGY\nArthur Finkelstein is performing the demographic analysis and develop-\ning political strategy for the direct mail campaign in the key states,\n-10-\nin conjunction with Bob Morgan. The objective is to identify those\nsegments of the population, either by geography or other demographic\ncategory, which ought to receive particular types of mailings. The\ntone of the mailing and recommendations on who should sign the let-\nters will be developed.\nDirect Mail\nContracts for acquisition of register voter files for direct mail:\nThe following contracts for data base development were finalized\nand signed:\nCompuGraphics (Ohio)\nEd Nichols Associates (Pennsylvania)\nC. Howard Wilson (California)\nCambridge Opinion Studies (Connecticut)\nThe contract among Premier Printing and Letter Service, Texans for\nTower and the Committee was sent to Senator Tower's office for\nexecution and subsequent signing by Premier.\nDraft contract between Products of Information Systems (California)\nand the Committee was sent to vendor for review and/or revision.\nInitial payment to A.R.A.P. (New Jersey) was sent June 12, 1972.\nAttached is an update of the most recent Gallup Nixon Popularity\ntrend.\nTelephone Campaign\nTwo major efforts are currently under way. First, we are attempting\nto recruit the leadership personnel for the telephone campaign in\nthose key states where this has not already been done. At this\nstage, Texas, New York, Michigan and New Jersey still need both the\nfull-time paid Telephone Coordinator and the State Volunteer Telephone\nChairman.\nSecondly, two orientation sessions, for a total of 200 telephone center\npeople in California, will take place this Saturday, July 22.\nThe Volunteer Chairmen and Coordinators from most other key states will\nattend the first of these two meetings (in Los Angeles) as a demonstra-\ntion of how to do the job properly. This week end should be highly\ninstructional and motivational to these people; in addition, they will\nattend a special session to cover the specific problems and status of\nimplementation in their respective states.\n70\nNIXON S POPULARITY TREND (GALLUP)\n*\n60\nAPPROVAL %\n50\n40\n30\n* Do you approve or disapprove of the\nway President Nixon is handling his\njob as President?\n20\n10\n0\n1\n3\n5\n7\n9\n11\n1\n3\n5\n7\n9\n11\n1\n3\n5\n7\n9\n11\n1\n3\n5\n7\n9\n11\n1969\n1970\n1971\n1972\nCommittee for the Re-election of the President\nMEMORANDUM\nJuly 27, 1972\nMEMORANDUM FOR:\nMR. NOBLE MELENCAMP\nFROM:\nROBERT C. ODLE, JR.\nSUBJECT:\nWhite House Processing of Campaign\nMail\nFollowing up on our conversation the other day, White House corres-\npondence concerning either working in the campaign or the campaign\nin general is acknowledged by the Roland Elliott operation and is\nforwarded to the Committee at 1701. The Committee then acknowledges\nby referring the correspondent back to the state committee using the\nappropriate committee headquarters address.\nThe above method is redundant and costly.\nBecause most letters are addressed to the President, White House\nresponse is the only appropriate initial response. The reply,\nhowever, should focus on the grass roots nature of this election\nand simply suggest that the writer participate at the local or\nstate level. The address of the state committee should be included\nto assist the individuals' efforts in taking part in the political\nprocess and thereby eliminate the redundancy of reply. A copy of\nthe correspondence should then come to 1701.\nAttachment A is the current White House letter.\nAttachment B is suggested language for the White House reply.\nAttachment C is a current state committee address list.\nThank you.\ncc: Mr. Bruce A. Kehrli\nMr. Gordon C. Strachan without attachment C\nRLE-235\nATTACHMENT A\nTape &\nRe: For reply to letters and telegrams supporting the\nP and which specifically mention political activity,\ncampaigns, conventions, candidates, etc., and in\nTHE WHITE HOUSE\nwhich the writer clearly\nWASHINGTON\nstates he wants to work\n1972\nin the campaign\nDear /s/\nThe President has asked me to tell\nyou of his appreciation for your\nrecent //////. He was especially\ngrateful for the deep concern for\nour nation's well-being that prompted\nyou to share your thoughts with him\non the current public debate. The\ndays ahead promise to be particularly\nspirited, and because of your expres-\nsion of support and interest in par-\nticipating in the activities preceding\nthe coming election, I have forwarded\nyour letter to the Committee for the\nRe-election of the President.\nWith the President's best wishes,\nSincerely,\nRoland L. Elliott\nDeputy Special Assistant\nto the President\n/s/\ncut - 7/18/72 - bef\n////////\nproofed - CBS/bef\n////////\n(Rec. 7/17/72)\n////////\nRLE:/s/\nCC: with copy of incoming to Andy Lawrence at th\nCommittee for the Re-election of the President.\nATTACHMENT B\n, 1972\nDear /s/\nThe President has asked me to tell you of his appreciation for\nyour recent /////////. He was especially grateful for the\ndeep concern for our nation's well-being that prompted you to\nshare your thoughts with him on the current public debate.\nThe days ahead promise to be particularly spirited, and because\nof your expression of support and interest in participating in\nthe activities preceding the coming election, I would suggest\nthat you contact your state Committee for the Re-election of\nthe President, which is located at\nWith the President's best wishes,\nSincerely,\nRoland L. Elliott\nDeputy Special Assistant\nto the President\n/s/\nRLE:/s/\ncc: with copy of incoming to Andy Lawrence at the Committee for the\nRe-election of the President\nLAW OFFICES\nREEVES & HARRISON\nSUITE 500\n1701 PENNSYLVANIA AVENUE. N.W.\nMARION EDWYN HARRISON\nWASHINGTON, D.C. 20006\nOF COUNSEL\nERNEST GENE REEVES\nMURRAY M. CHOTINER\nROBERT F. SAGLE\nTELEPHONE 202 298-9030\nMYRON SOLTER\nTELEX 440376 CRDK\nCHARLES EMMET LUCEY\nCABLE \"REEVLAW\"\nJuly 5, 1972\nMrs. Anne Armstrong\nCo-Chairman\nRepublican National Committee\n310 First Street, S.E.\nWashington, D.C. 20003\nDear Anne:\nCongratulations on the montage \"Welcome to Campaign '72\"\nissued by the Women's Division.\nHow about one dealing with the appointments of women by\nthe President and their activities.\nIt will show that there are more than a few who are ex-\ncellent reasons for the re-election of the President.\nWith best wishes,\nCordially,\nMurray M. Chotiner\nMMC:bh\nbcc: H. R. Haldeman\nClark MacGregor\nHarlow\nCommittee for the Re-election of the President\nMEMORANDUM\nJuly 5, 1972\nCONFIDENTIAL\nFOR:\nH. R. HALDEMAN\nFROM:\nMURRAY CHOTINER\nBryce Harlow and I came up with a plan to\ncounter McGovern's charge concerning the\nPresident's Campaign Committee refusal to\ndisclose the list of contributions received\nbefore April 7. McGovern will play that\ntune from here on to November.\nHas the plan been received? Prompt action\nis necessary to prevent it becoming an issue.\nterrinary\nMMC:bh\nCONFIDENTIAL\nStrachan\nCommittee for the Re-election of the President\nMEMORANDUM\nJuly 27, 1972\nCONFIDENTIAL\nMEMORANDUM FOR:\nMR. CLARK MAC GREGOR\nTHROUGH:\nMR. JEB S. MAGRUDER\nFROM:\nL. ROBERT MORGAN\nthe\nSUBJECT:\nSeptember Mailing Copy Points\nThe copy points that will go into the non-Republican letter for\nCalifornia, New Jersey, Pennsylvania and Cook County, Illinois\nhave been developed and our copy is presently being written for\nthese letters. The copy points were arrived at through an\nanalysis by Arthur Finkelstein using all available source data.\nThey were mutually agreed upon by Dr. Marik and myself. TABS\nA, B, C and D show the voter segments for these states, the\npercent that we anticipate from the total non-Republican universe,\nand the major. copy points by segment.\nRECOMMENDATION:\nThat you approve the issues by state as shown in TABS-A, B, C\nand D.\nAPPROVE\nDISAPPROVE\nCOMMENTS\nThere will be four (4) different brochures going with the various\nvoter segments -- a general brochure; one geared to Older Americans;\none designed for the Spanish-speaking; and one for the peripheral\nurban ethnic (PUE) constituency. TAB E shows the various brochures\nalong with the issues to be included. These issues were also\ndeveloped by Arthur Finkelstein based on the available source data,\nand agreed to in detail by Dr. Marik and myself.\n- 2 -\nRECOMMENDATION:\nThat you approve the issues to be included in the various\nbrochures.\nAPPROVE\nDISAPPROVE\nCOMMENTS\nThe September mailing in California and New Jersey to Republicans\nwill include the general brochure to non-Republicans. The RNC\nContributor File for California and New Jersey will be identified\nand sent computer letters in order to maximize the dollar return.\nThe other mailings will be personalized only on the Volunteer/\nContributor Card.\nThe decision has to be made within the next two (2) weeks as to\nwho signs the non-Republican letters, as well as the Republican\nletters in the different states. Dr. Marik will head up an\nAd Hoc Committee to recommend who signs the letters, coordinating\nwith the White House. He will also arrange for the signer's\napproval.\nRECOMMENDATION:\nThat you approve the Ad Hoc Committee with Dr. Marik as Chairman\nto decide who signs the letters and obtain the signer's approval.\nAPPROVE\nDISAPPROVE\nCOMMENTS\nAttachments:\nTAB A\nTAB B\nTAB C\nTAB D\nTAB E\ncc: Mr. Arthur Finkelstein\nDr. Robert H. Marik\nTAB A\nCALIFORNIA\nPERCENT\nSEGMENT\nLETTER - COPY POINTS\n5.0\nItalian\nLocal, Busing, Taxes, Parochial Aid, Drugs\n5.0\nOther Jewish\nSocial Security, e.g., Humanitarian, Israel,\nEducation, Environment, Defense, Peace\n6.7\nLos Angeles\nEducation, Government Jobs, Local, Health,\nSpanish\nOpportunity\n3.3\nSan Diego\nEducation, Government Jobs, Local, Health,\nSpanish\nOpportunity\n1.7\nOther Spanish\nEducation, Government Jobs, Employment,\nHousing, Health, Opportunity\n16.7\nPeripheral Urban\nAmnesty, Crime, Drugs, Inflation & Taxes,\nEthnic Ring\nEmployment, Busing\n16.7\nOther Old\nSocial Security, Transportation, Vietnam,\nInflation\n6.7\nVeterans\nAmnesty, Defense, Vietnam, Peace\n15.0\nHigh Income\nTaxes, Economy, Defense, Peace\n23.3\nMiddle Income\nDrugs, Defense, Inflation & Taxes, Busing\nTAB B\nNEW JERSEY\nPERCENT\nSEGMENT\nLETTER - COPY POINTS\n5.9\nPeripheral Urban\nSchool Aid, Peace, Muggers, Local\nEthnic - Italian\n5.1\nOther Jewish\nSocial Security, e.g., Humanitarian, Israel,\nEducation, Environment, Defense, Peace\n24.6\nPeripheral Urban\nAmnesty, Crime, Drugs, Inflation & Taxes,\nEthnic & Other\nEmployment, Busing\n5.9\nPeripheral Urban\nSocial Security, Transportation, Vietnam,\nEthnic - Old\nInflation, Drugs, Crime\n14.4\nOther Old\nSocial Security, Transportation, Vietnam,\nInflation\n16.9\nHigh Income\nTaxes, Economy, Defense, Peace\n22.0\nMiddle Remain\nDrugs, Defense, Inflation & Taxes, Busing\n5.1\nPeripheral Urban\nIsrael, Defense, Education, Crime\nEthnic - Jewish\nTAB C\nPENNSYLVANIA\nPERCENT\nSEGMENT\nLETTER - COPY POINTS\n4.9\nPeripheral Urban\nSchool Aid, Peace, Muggers, Local\nEthnic - Italian\n4.2\nPeripheral Urban\nSchool Aid, Crime, Welfare, Busing\nEthnic - Irish &\nPolish\n4.2\nPeripheral Urban\nIsrael, Defense, Education, Crime\nEthnic - Jewish\n6.3\nOther Jewish\nSocial Security, e.g., Humanitarian, Israel,\nEducation, Environment, Defense, Peace\n7.0\nPeripheral Urban\nSocial Security, Transportation, Vietnam,\nEthnic -- Old\nInflation, Drugs, Crime\n17.5\nPeripheral Urban\nAmnesty, Crime, Drugs, Inflation & Taxes,\nEthnic & Other\nEmployment, Busing\n17.5\nOther Old\nSocial Security, Transportation, Vietnam,\nInflation\n17.5\nHigh Income\nTaxes, Economy, Defense, Peace\n21.0\nMiddle Income\nDrugs, Defense, Inflation & Taxes, Busing\nRemain\nTAB D\nCOOK COUNTY, ILLINOIS\nPERCENT\nSEGMENT\nLETTER - COPY POINTS\n7.3\nItalian\nLocal, Busing, Taxes, Parochial Aid, Drugs\n6.2\nIrish\nLocal, Taxes, Parochial Aid, Welfare, Busing\n6.2\nPolish\nLocal, Taxes, Drugs, Peace/Defense, Busing\n6.2\nJewish\nLocal, Israel, Humanity, Ecology, Taxes\n26.0\nOther Old\nSocial Security, Transportation, Vietnam,\nInflation\n10.4\nHigh Income\nTaxes, Economy, Defense, Peace\n22.9\nMiddle Income\nDrugs, Defense, Inflation & Taxes, Busing\nRemain\n3.2\nSpanish\nEducation, Government Jobs, Employment,\nHousing, Health, Opportunity, Parochial Aid\nTAB E\nBROCINES\nGUNDRAL BROCHERE\nCrime\nDefense\nDrugs\nEconomy\nInvironment\nForeign Policy\nHealth Care\nPeace\nStability\nTaxes\nVietare\nOLDER\nCrime\nDefense\nDrugs\nInflation\nPeace\nSocial Security\nStability\nTaken\nTransportation\nVictoria\nPUF\nArmesty\nBusing\nDefende\nPrugo\nEmployment\nInflation\nTabes\nPeace\nlaxes\nSIMNISH\nDefense\nDrune\nEducation\nEnvironment\nBorlth\nHouse\nOpportunity\nPeece\nSpanish in Government\nCommittee\nfor the Re-election\nof the President\nFOR: Gorden Arachan\nTake necessary action\nApproval or signature\nComment\nPrepare reply\nDiscuss with me\nFor your information\nSee remarks below\nFROM: Fred Fred Milik Malch\nDATE: 7/17/72\nREMARKS:\nCOMMITTEE FOR THE RE-ELECTION OF THE PRESIDENT\nAVENUE\nJuly 14, 1972\nand\nMEMORANDUM TOR:\nJEB MAGRUDER\nFILD MALEK\nFROM:\nKEH RIETZ\nEd\nWith McCovern as our opponent in November, youth will be\nin the spotlight throughout the campaign. As it has over\nthe past few months, the press will continue to claim\nMcGovern is the youth candidate, and they can be expected\nto do everything possible to emphasize McCovern's youth\nsupport.\nAs outlined in the initial yonth plan written a year ago,\nthe thing we have to overcome with young people is the peer\ngroup pressure they are subject to. This pressure in the\npast year has been largely anti-Nixon. The pressure building\nnow is pro-lleGovera. This makes our job a little tougher\nbut not much different.\nMcGovern is a media created youth candidate. He has no right\nto the title other than the feet that be has a large army of\nyoung volunteers. After all, what's so young about Mankiewics,\nSalinger, Dutton, etc. But, that is not what the modia has\nplayed up. They have concentrated on his younger volunteers -\nthe ones in the street going door-to-door. Today a young person\nsupports McGovern because he feels other young people are.\nDuring the past year ve have built a good volunteer organization\nthroughout the country. At this writing ve have more than 125,000\nyoung volunteurs, 200 college leaders for the President, 50 young\ncelebrities, 3 of 7 young leaders of vocational education groups,\nand neiserous additional outstanding young people who have joined\nYoung Voters for the President.\n-2-\nNow it is time to publicize all of this. Senator McCovern cannot\nmatch this, but we will have to LOVE rapidly. Between now and the\nconvention every publicity resource available at the Committee, RNC,\nand White House should be concentrated on our effort to get national\npublicity for the young people involved in the President's campaign.\nThus far, a good job has been done state by state on local publicity,\nbut a major national effort must be made.\nBy emphasizing young people's support of the President during the\nnext six weeks we will accomplish several objectives:\n1) Attract young people to the campaign because they will see that\nother young people support the President.\n2) Knock McGovern off guard because he expects us to write off the\nyouth vote and concentrate in other areas. This should force him to\nalter his campaign plan.\n3) Create the feeling nationwide that there is an active Mixon\ncampaign oriented toward a volunteer effort.\n4) Start the volunteer bondwagon rolling with young people.\n5) Build a positive youth image for the President that will be\nemphasized at the convention with over 3,000 young volunteers.\nI suggest the following youth media plan over the next six weeks:\nJuly 24 (week of) - press conference with Mr. MacGregor and Senator\nBrock to announce and explain the young voters convention program.\nThis is the first time any political party has provided for 3,000\nunder 30 age people to attend its national convention.\nJuly 25 - youth speakers school in California to be covered by CBS.\nConducted by Ken Smith, youth speakers bureau director.\nJuly 29 - Wisconsin Young Veters for the President youth leadership\nschool. Press coverage should be unwinized. CBS again covers for\nthe feature it is doing.\nJuly 30 - Maine Young Voters for the President Lobster day featuring\nGovernor Sergeant and Ray Stevens. Press coverage should be maximized.\nJuly 31 (week of) - mail press releases to local newspapers about\nyoung people attending the convention.\n-3-\nJuly 31 (week of) ... IVB press conferences in key states kicking\noff youth voter registration drives.\nAugust 5 -- YVP national youth registration day. Emphasis on key\nstates. Young people going Coox-to-door with voter registraton\nkits. Maximize local and national press coverage.\nAugust 7 annovncement by Brock of YVP schedule of events at the\nnational convention.\nAugust 7 (week of) feature articles in national news magazines\nabout the 125, 000 youth volunteers, youth voter registration\ndrives and the special convention program.\nAugust 14 (veek of) -- press conferences in the states with young\npeople who will be going to the convention.\nAugust 14 (week of) we national feature articles on 6-10 of the\nyoung people who have earned their own money, etc. to be able to\n80 the convention.\nAugust 14 (week of) - special youth testimony at the platform\nhearings.\nAugust 19 -- young people begin arriving in Miami. All will be\nphotographed on arrival and photos sent to hometown newspapers.\nAugust 20-23 - convention city press activities will include:\n- special youth events every night designed for maximum press\ncoverage.\n- film clips of young people from major media centers mailed\nto honetown TV stations.\n- radio actualities transmitted to local radio outlets in the\nmajor media areas.\n- young people available to the press for individual interviews.\n- press conferencesto announce:\n1) Young Voters national chairman - we are currently considering\nBarbara Cochzan (Olympic medal winner), Eddie Wilchinski (vocational\neducation leader), Bob Griese, Pam Powell (actross), etc.\nalso\n2) Student lenders for the President we have 200 now and\nwill have about 400.\n3) Vocational education leaders for the President - we now\nhave 3 of 7 who represent more than 1-1/2 million vocational\neducation students.\n4) Young labor leaders for the Premident -- we have just\nstarted work on this.\n-An effort for feature articles including:\n1) Young celebrities for the President who will be present -\nincluding Mary Ann Mobley, Chad Everett, etc.\n2) Professional tennis players who will put on an exhibition\ntournament. We hope to have Stan Smith.\n3) Young blacks involved, etc.\nAdditional ideas to be developed during the six week period:\n-Press conference by Richard Solomon and his associates.\nThese are the people who developed the youth poster ---\nall long haired California types. They want to hold\na press conference to display the poster and talk about\nwhy they support the President. They would generate and\nhandle this themselves. It would probably make particularly\ngood press in youth-oriented publications.\n-Special publicity on youth celebrities. Many of these\npeople have their own publicity agents and with a little\nurging and direction will be willing to publicize their\ninvolvement with the President.\n-Some months ago Hays Gorey did a Time feature on the Young\nVoters effort. It's time for 2 follow-up feature: We should\nallow Hays or some other reporter for a national news magazine\nto cose into the youth campaigo for a work and see it operate.\nThe story should be timed for release just before the convention.\n-Members of the YVP Congressional Advisory Committee should be\nencouraged to speak out on the YVP program and youth involvement\nusing incts and figures to back up our claim for the youth\nvote.\nAGREE\nnm\nDISAGREE\nCOMMENT\nGreat flow - lety charge aheadt\nget every element implemental\n--5-\nWe are developing now a program of special youth events in the\nkey states. These will be rallies, concerts, dinners, etc.,\nto be hold in September and early October. The plan and\nbudget for these events vill be submitted by the end of next\nweek.\nCC: Angela Harris\nGarment\nX\nTHE WHITE HOUSE\nWASHINGTON\nDate:\n7/8\nTO:\nH.R. HALDEMAN\nFROM:\nGORDON STRACHAN\nGarment's suggestion on the slogan\nwill be forwarded to Dailey\ndone\nfor inclusion in the campaign\nadvertising.\n7/2\nI will follow-up with Garment on\nRinfret.\nMEMORANDUM\nTHE WHITE HOUSE\nWASHINGTON\nCONFIDENTIAL\nDETERMINED TO BE AN\nJuly 5, 1972\nADMINISTRATIVE MARKING\nE.O. 12065, Section 4-2-82 6-102\nBy\nof\nNARS, Date\nMEMORANDUM FOR BOB HALDEMAN\n1. Here is a slogan for the campaign that I rather like:\n\"KEEP AMERICA GREAT - REELECT THE PRESIDENT\"\nIts originator is one of King Hussein's principal advisors, a very\nshrewd public relations expert named Salah Abuzeid. He coined\nit during a dinner discussion of the President's \"preeminence\"\namong world leaders, his second term \"missions\", etc. (The\nPresident may remember meeting Abuzeid who accompanied the\nKing when the two met in the U.S. before 1968.) The virtue of the\nslogan is that it is clear, simple and unambiguous; and it expresses\nwhat the President and most people want for the country.\n2. I have your note on Rinfret. Coincidentally, I ran into Pierre\nin Honolulu last week. (I saw him on the local TV news praising\nRN and lashing away at McGovern's economics so I called and\ninvited him to the PAO Conference where he did more of the same\nin a spectacularly effective fashion). I talked to him on Tuesday\nand will have him down for a meeting with Colson and MacGregor\nnext week. He's delighted with the assignment.\nla\nLeonard Garment\nMcWherter\n5-10-mins allt on Cenvention\nRules - 7/28\nTimmons + MacG - mew\nfor help on Rules\nProe people quingoff in\nmillion directs.\nH we're going to do something\nlels havel yet credit\nGetout\nwomen's + young - procol\neveryone would accept\nmemo on Timmens 7124 nanou point of view.\nTimmons thames looking fil\n2\n-Played too traversity\nRaise who BT loss action"
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