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This file contains:
Chapin's notes, written on White House Memorandum paper, from a meeting with Haldeman on various campaign topics, such as themes, important voter groups, and the roles of White House staffers. Handwritten note added by unknown. 2 pgs. [Subject: Campaign] [Memo], 3/29/1972
From Chapin to Haldeman RE: campaign thoughts generated by Chapin and Moore after a California trip. Handwritten notes added by multiple unidentified parties. 2 pgs. [Subject: Campaign] [Memo], 7/9/1972
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26146354
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WHSF: Contested, 46-38
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26146354
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WHSF: Contested, 46-38
description
This file contains:
Chapin's notes, written on White House Memorandum paper, from a meeting with Haldeman on various campaign topics, such as themes, important voter groups, and the roles of White House staffers. Handwritten note added by unknown. 2 pgs. [Subject: Campaign] [Memo], 3/29/1972
From Chapin to Haldeman RE: campaign thoughts generated by Chapin and Moore after a California trip. Handwritten notes added by multiple unidentified parties. 2 pgs. [Subject: Campaign] [Memo], 7/9/1972
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Richard M. Nixon's Returned Materials Collection
Contested Materials Files
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Richard Nixon Presidential Library
Contested Materials Collection
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Subject
Document Type
Document Description
46
38
3/29/1972
Campaign
Memo
Chapin's notes, written on White House
Memorandum paper, from a meeting with
Haldeman on various campaign topics, such
as themes, important voter groups, and the
roles of White House staffers. Handwritten
note added by unknown. 2 pgs.
46
38
7/9/1972
Campaign
Memo
From Chapin to Haldeman RE: campaign
thoughts generated by Chapin and Moore
after a California trip. Handwritten notes
added by multiple unidentified parties. 2 pgs.
Monday, March 26, 2012
Page 1 of 1
MEMORANDUM
THE WHITE HOUSE
WASHINGTON
I'll 4- be cally
March 29, 1972
NOTES FROM MARCH 27, 1972 MEETING WITH H.R. HALDEMAN
Bob talked about the memorandum which we had sent in last Friday dealing
with the rough cut of the plan for analyzing our schedule opportunities from
now up through the election. He suggested we put together a set of books
on a State by State basis where we keep an accurate reading of the current
standings, the issues, popularity figures, etc.
He made a point of the fact that we do not need to worry about the New
York Jewish vote in the areas outside New York City. He said, "forget it".
He wondered why under New York we did not have any reference to Westchester,
Suffix, and Nassau Counties. Chapin should follow through on this -- or Parker
should.
In regard to Illinois, he feels that due to the primary we proably should consider
going in there now. We may be able to get Daley as an ally. We should work
under the surface.
In regard to schedule possibilities, he said that they really fall into two categories
in terms of going into a State. One category is going in and doing a national
event to get play in the State but looking at it as a national event and for the
play all over the country. The second thing is to go in and do something that
only has local or regional impact and realize we are doing it for that purpose
(political reason in that particular locale) and we are not worried about national
play. We discussed briefly one subject TV shots by the President. In other
words, his going into the press center and maybe doing a five-minute press
conference on a single subject. This should be developed. We should get
thoughts on this. Chapin should follow through with Moore, Scali, and
others.
Bob said that the President is upset that the family is not being used in the
big States. We are putting together a rundown which Parker has already
completed of the work that Julie has done in large States.
Bob talked about the use of Connally, Agnew, Kissinger, Scali and so forth.
Obviously, a plan needs to be drawn up on this and it will probably fall to
Chapin and Parker to do.
2.
The subject of the air expo came up and of the possible political problem that this
may be. Chapin has done a memorandum to Colson on this subject.
Haldeman mentioned that the President wants to start having a press conference
every three weeks. He will not have a press conference when it falls into a time
frame when there is some major event like the Convention or the trip to Moscow.
He is now planning a press conference for April 12 and May 10.
The President wants to have one hard news thing a week. For example, like the drugs
were the week before this. We have nothing this week that we can play off of. Maybe
we do if we work on the supermarket and price controversy.
It is the President's feeling, according to Bob, that there are four main issues. All need
to be hit. (1) Man of Peace. (2) Cost of Living -- Meany. (3) Drugs (4) Busing -
regionally.
Bob asked what follow-up had been taken in regard to the drug trip. What editorials
we had going, what arrests had been made, what scizures.
The President feels that we should not concentrate on soft news now. He means by
that (I think) that we should not be worried about building his image, making him
a good guy, warm, friendly and all kind of stuff. I agree wholeheartedly. It seems
to me that others should do this and it is better for the President not to do it.
Evidently, he is interested in getting Rogers and Scali out talking about China. This
should be done as quickly as possible.
We then got into a discussion as to where Pat O'Donnell and the people running the
surrogates go to get information about scheduling and the substantive points they
should make, etc. Obviously, this has been followed up with the memorandum that
I did to Haldeman and some thinking that Bob is going to do on his own.
DWIGHT L. CHAPIN
Teny - Xerof of this tike Buchanan More COLSON
MEMORANDUM
THE WHITE HOUSE
C
WASHINGTON
return this
To me
DETERMINED TO BE AN
June 9, 1972
ADMINISTRATIVE MARKING
C
2:00 p.m.
E.O. 12065, Section 6-102
By EP
Date 7-9-82
CONFIDENTIAL
MEMORANDUM FOR:
H. R. HALDEMAN
FROM.
DWIGHT L, CHAPIN to
SUBJECT.
by General Diek Moore Thoughts of myelfo
Some ideas were generated from the trip to California. Check
or comment on any which you feel have merit.
1.
Have Julie address a high school graduation, perhaps
good shell
if
a vocational college. We would keep it short and have
it reprinted in Readers' Digest.
do it
2.
Make Len Garment our Hugh Sidey and get the
Newsweek/Washington Post syndicate to run him. He
He can't
has the flair and the emotional understanding of the
write
President.
3.
Give Dick Moore the job of figuring out how NBC or
Metromedia is purchased and develop a plan on it.
We could establish our own mini-network or better yet,
think big.
Hewar 2 year ago of Billy Maha
4.
Get educational TV, Metromedia or whoever to rerun the
July 4 Archives speech.
5.
Today McGovern is producing slick TV, spending a
fortune and using more Madison Avenue techniques and
people than we ever did or will. Tomorrow McGovern will
be the poor boy. We will be the big spenders, the slick
ones and be torn apart by the media.
Let's attack McGovern now. Let's say now that McGovern
is a TV age product who is meeting only the test of the
tube. not leadership.
aboutaly Buchan
talk to + ww
as
2
6.
Send Julie, Tricia or both to the Summer Olympics.
The best dates are from September 1 to 4. ABC plans
NO
massive coverage and we could do a lot of color things.
7.
Wolper says Teddy White told him, "McGovern is not a
smart man¹. Maybe we should get this talk circulated
among the press.
Aboutity
CC:
Dick Moore
Florm
[s U wets