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This file contains: From RN to John D. Ehrlichman RE: Directing programs to homeowners. 1 pg. 2 copies. [Subject: Campaign] [Memo], 3/10/1973

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26146737
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WHSF: Contested, 50-17
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26146737
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WHSF: Contested, 50-17
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This file contains: From RN to John D. Ehrlichman RE: Directing programs to homeowners. 1 pg. 2 copies. [Subject: Campaign] [Memo], 3/10/1973
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Richard M. Nixon's Returned Materials Collection
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Richard Nixon Presidential Library Contested Materials Collection Folder List Box Number Folder Number Document Date No Date Subject Document Type Document Description 50 17 3/10/1973 Campaign Memo From RN to John D. Ehrlichman RE: Directing programs to homeowners. 1pg. 2 copies. Thursday, May 24, 2012 Page 1 of 1 DOCUMENT WITHDRAWAL RECORD [NIXON PROJECT] DOCUMENT DOCUMENT NUMBER TYPE SUBJECT/TITLE OR CORRESPONDENTS DATE RESTRICTION N-1 memo RN to JDE ne Cambridge Research 3/10/73 C [15]] poll N-2 memo RN to HRH re Rizzo's more 3/10/73 C [152] N-3 draft Doc # N-2 (copy) 3/10/73 I [152] N-4 [15]] droft copy of Doc # N-1 3/10/73 C N-5 memo RN to HRH 'v. HAK re Sir Robt 3/12/73 I [153] Thompson N-6 draft copy of Doc. # N-5 3/12/73 J [153] N-7 memo RN to Zregler copyfor HRH 3/15/73 [154] re Nixon men coverage for Mrs. J N-8 diaft copy of Doc# N-7 3/15/73 J [154] BOX NUMBER FILE PPF GROUP TITLE 4 FOLDER TITLE Memos- march 1973 RESTRICTION CODES A. Release would violate a Federal statute or Agency Policy. E. Release would disclose trade secrets or confidential commercial or B. National security classified information. financial information. C. Pending or approved claim that release would violate an individual's F. Release would disclose investigatory information compiled for law rights. enforcement purposes. D. Release would constitute a clearly unwarranted invasion of privacy G. Withdrawn and return private and personal material. or a libel of a living person. H. Withdrawn and returned non-historical material. NATIONAL ARCHIVES AND RECORDS ADMINISTRATION NA FORM 1421 (4-85) Presidential Materials Review Board Review on Contested Documents Collection: President's Personal Files Box Number: 4 Folder: Memos - March 1973 Document Disposition 151 Return Private/Political 152 Retain Close Invasion of Privacy 153 Retain Open 154 Retain Open THE WHITE HOUSE WASHINGTON March 10, 1973 MEMORANDUM FOR: MR. JOHN D. EHRLICHMAN FROM: THE PRESIDENT I read a very interesting poll by the Cambridge Research people in which they made the point that people who live in homes that they own tend to take a much more conservative view on public issues than people who rent. I think this has significant consequences as far as our own programs are concerned. Whenever possible we should direct our programs in ways that they will appeal to homeowners who, of course, make up about 70% of the nation's electorate. Politically, of course, we should be sure that candidates have the good sense to make their appeals in exactly the same direction. Rather than having blanket mailings, for example, to everybody in a District, people would be far better advised to concentrate on homeowners and hit the issues that appeal particularly to them. I do not want this memorandum copied and distributed but I would like for you to discuss the matter with Bob Haldeman at your convenience, and also with George Bush. As far as programs are concerned, I would like you to follow through in any way that you think would be appropriate to reach our homeowner constituency. CC: Mr. H. R. Haldeman March 10, 1973 DRAFT MEMORANDUM FOR: MR. JOHN D. EHRLICHMAN FROM: THE PRESIDENT I read a very interesting poll by the Cambridge Research people in which they made the point that people who live in homes that they own tend to take a much more conservative view on public issues than people who rent. I think this has significant consequences as far as our own programs are concerned. Whenever possible we should direct our programs in ways that they will appeal to homeowners who, of course, make up about 70% of the nation's electorate. Politically. of course, we should be sure that candidates have the good sense to make their appeals in exactly the same direction. Rather than a having blanket mailings, for example, to everybody in the District, people would be far better advised to concentrate on homeowners and hit the issues that appeal particularly to them. I do not want this memorandum copied and distributed but I would like for you to discuss the matter with Bob Haldeman at your convenience, and also with George Bush. As far as programs are concerned, I would like you to follow through in any way that you think would be appropriate to reach our homeower constitung cc: H. R. Haldeman Preservation Copy