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October 18-21, 1972 [2 of 4]

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POLITICAL MEDIA ANALYSIS October 19, 1972 E PRESIDENT HAS SEEN 19 Days 0000 Politics is a subordinate story last night and this morning. The dominant news focuses upon the twin Hill "rebuffs" to the President, on the ceiling, and on the veto override; and HAK in Saigon, with the attendant speculation concerning a peace settlement. The Hill stories lead this mar ning; and one cannot consider them a plus for our side, though the Kissinger stories undoubtedly defuse some of the success McGovern his in playing upon war-weariness over Vietnam. The Soviet trade story is the third story of the day; the lend-lease terms are played as foavoable to the Soviets by some last night; and there is disucssion of problems with MFN, on the exit tax. Overall, not a really bad day for us and certainly not a great day for McGovern. MCGOVERN & CO. -- They receive no major press today. Last night his major TV show was CBS with a Rather piece on Chicago, the thrust of which was that Daley was in a "shotgun marriage" with McGovern the purpose of which was to save Hanrahan, and thus prevent an investigation of the Daley machine. Hardly a major McGovern plus. Inside stories from various states (South, Kansas, Oklahoma, Missour) featuring Democratic quotes very hurtful to McGovern and campaign. McGovern is also doing some "man in the arean'' shows, the wire copy from which generally show McGovern defending himself against the most damaging charges against him, welfare radicalism, changing of position, credibility, etc. Unable to determine how they are helping on the tube, but wire copy seems not particularly useful. O'Brien got a little footage calling for debates. McGovern seems, once again, to be "scattering" his shot - that of course is an inevitable effect of his "uncontrolled" man=in-the-arena type shows. Yesterday he hit us on pensions. RN & CO. -- The Vice President got some good wire coverage and probably some good footage on deft and humorous handling of hecklers. The Johnny Rhodes version of the impact of McGovern's "defense budget¹¹ got some good wire play, and a skeptical Post treats it this moring. Focuses on base closing, in wire story.

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