Museado / NARA Collection wjc-dpc — Collection wjc-dpc
Recent Folios
Login Register
English (inglés) español magyar (húngaro)

Survos folio page chat

Tobacco Effective National Action to Control Tobacco (ENACT) [2]

Ask the Scholar

Page 21 of 57
I can add historical knowledge about this page.

Page image

Page 21

OCR

Will Lookback Provisions Work? Because incentives have never been used to encourage tobacco companies to reduce underage tobacco use, there is no empirical evidence to tell us how effective the lookback provision will be. There is good reason to believe, however, that a lookback provision that provides economic incentives to reduce tobacco use will be effective. Perhaps the most compelling evidence is that the tobacco industry has a long track record of successful marketing to increase use of a product among children. For example, R.J. Reynolds Tobacco Company's Joe Camel advertising campaign was highly successful in increasing Camel's market share among underage smokers. The marketing skill that the tobacco companies have demonstrated could, if the companies wished, also be put to use to reduce youth smoking. In addition, there are many other strategies the industry could employ to reduce underage smoking if it had the appropriate financial incentives. Public Support: The public supports holding tobacco companies responsible if tobacco use among youth does not decline. According to a national telephone survey conducted by Market Facts' TeleNation, 57 percent of Americans favor stiff penalties if tobacco use does not to target levels, while only 34 percent are opposed. 03/10/98

Page data

Page
21
Source index
0
Type
photo
Media ID
c984b1e11eb36969
Size
unknown

Document data

ID
26413531
Core
doc
Type
document
DTO data 
{
    "id": "26413531",
    "sourceUrl": "https://catalog.archives.gov/id/26413531",
    "contentType": "document",
    "title": "Tobacco Effective National Action to Control Tobacco (ENACT) [2]",
    "citationUrl": "https://catalog.archives.gov/id/26413531",
    "collections": [
        "Records of the Domestic Policy Council (Clinton Administration)",
        "Bruce Reed's Tobacco Files"
    ],
    "iiifBase": "https://s3.amazonaws.com/NARAprodstorage/opastorage/live/31/4135/26413531/content/presidential-libraries/clinton/foia/2011-0299-S-Tobacco/2011-0299-S-Tobacco-JPG/Box_265/42-t-7367462-20110299S-265-010-2015/42_t_7367462_20110299S_265_010_2015_Page_001.JPG",
    "thumbnailUrl": "https://s3.amazonaws.com/NARAprodstorage/opastorage/live/31/4135/26413531/content/presidential-libraries/clinton/foia/2011-0299-S-Tobacco/2011-0299-S-Tobacco-JPG/Box_265/42-t-7367462-20110299S-265-010-2015/42_t_7367462_20110299S_265_010_2015_Page_001.JPG",
    "largeImageUrl": "https://s3.amazonaws.com/NARAprodstorage/opastorage/live/31/4135/26413531/content/presidential-libraries/clinton/foia/2011-0299-S-Tobacco/2011-0299-S-Tobacco-JPG/Box_265/42-t-7367462-20110299S-265-010-2015/42_t_7367462_20110299S_265_010_2015_Page_001.JPG",
    "imageCount": 57,
    "hasImages": true,
    "source": "import",
    "hasTranscription": false
}

Context sent to Scholar

Document identity 
{
    "localId": "26413531",
    "label": "Tobacco Effective National Action to Control Tobacco (ENACT) [2]",
    "core": "doc",
    "dtoType": "document",
    "citationUrl": "https://catalog.archives.gov/id/26413531"
}
Document source metadata 
{
    "id": "26413531",
    "sourceUrl": "https://catalog.archives.gov/id/26413531",
    "contentType": "document",
    "title": "Tobacco Effective National Action to Control Tobacco (ENACT) [2]",
    "citationUrl": "https://catalog.archives.gov/id/26413531",
    "collections": [
        "Records of the Domestic Policy Council (Clinton Administration)",
        "Bruce Reed's Tobacco Files"
    ],
    "iiifBase": "https://s3.amazonaws.com/NARAprodstorage/opastorage/live/31/4135/26413531/content/presidential-libraries/clinton/foia/2011-0299-S-Tobacco/2011-0299-S-Tobacco-JPG/Box_265/42-t-7367462-20110299S-265-010-2015/42_t_7367462_20110299S_265_010_2015_Page_001.JPG",
    "thumbnailUrl": "https://s3.amazonaws.com/NARAprodstorage/opastorage/live/31/4135/26413531/content/presidential-libraries/clinton/foia/2011-0299-S-Tobacco/2011-0299-S-Tobacco-JPG/Box_265/42-t-7367462-20110299S-265-010-2015/42_t_7367462_20110299S_265_010_2015_Page_001.JPG",
    "largeImageUrl": "https://s3.amazonaws.com/NARAprodstorage/opastorage/live/31/4135/26413531/content/presidential-libraries/clinton/foia/2011-0299-S-Tobacco/2011-0299-S-Tobacco-JPG/Box_265/42-t-7367462-20110299S-265-010-2015/42_t_7367462_20110299S_265_010_2015_Page_001.JPG",
    "imageCount": 57,
    "hasImages": true,
    "source": "import",
    "hasTranscription": false
}
Document source extras 
{
    "url": "https://catalog.archives.gov/id/26413531",
    "naId": 26413531,
    "levelOfDescription": "fileUnit",
    "otherTitles": [
        "42-t-7367462-20110299S-265-010-2015"
    ],
    "recordType": "description",
    "ocrSource": "nara-archive"
}
Page context 
{
    "seq": 21,
    "pageIndex": 0,
    "type": "photo",
    "url": "https://s3.amazonaws.com/NARAprodstorage/opastorage/live/31/4135/26413531/content/presidential-libraries/clinton/foia/2011-0299-S-Tobacco/2011-0299-S-Tobacco-JPG/Box_265/42-t-7367462-20110299S-265-010-2015/42_t_7367462_20110299S_265_010_2015_Page_021.JPG",
    "mediaId": "c984b1e11eb36969",
    "ocrText": "Will Lookback Provisions Work?\nBecause incentives have never been used to encourage tobacco companies to reduce underage\ntobacco use, there is no empirical evidence to tell us how effective the lookback provision will\nbe. There is good reason to believe, however, that a lookback provision that provides economic\nincentives to reduce tobacco use will be effective.\nPerhaps the most compelling evidence is that the tobacco industry has a long track record of\nsuccessful marketing to increase use of a product among children. For example, R.J. Reynolds\nTobacco Company's Joe Camel advertising campaign was highly successful in increasing\nCamel's market share among underage smokers. The marketing skill that the tobacco companies\nhave demonstrated could, if the companies wished, also be put to use to reduce youth smoking.\nIn addition, there are many other strategies the industry could employ to reduce underage\nsmoking if it had the appropriate financial incentives.\nPublic Support:\nThe public supports holding tobacco companies responsible if tobacco use among youth does not\ndecline. According to a national telephone survey conducted by Market Facts' TeleNation, 57\npercent of Americans favor stiff penalties if tobacco use does not to target levels, while only 34\npercent are opposed.\n03/10/98"
}