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Cludrey 4567300 45 67300 MARTIN T. MEEHAN Neynes DISTRICT OFFICES: 510 DISTRICT, MASSACHUSETTS Wamen office 11 KEARNY SQUARE, THIRD FLOOR LOWELL, MA 01852 2434 RAYBURN HOUSE OFFICE BUILDING (508) 459-0101 FAX: (508) 159-1907 WASHINGTON, DC 20515 Sandra (202) 225-3411 FAX: (202) 226-0771 Congress of the United States seba Ba. STATE BUILDING 11 LAWRENCE STREET. SUITE 703 COMMITTEES: LAWRENCE. MA 91840 NATIONAL SECURITY SUBCOMMITTED ON Mu ITANY RC3EARCH & DEVELOPMENT House of Representatives (508) 881-8200 PAX: (508) 682-6070 SUBCOMMITTEE ON MJ ITARY HEADINESS Hashington, D.C. 20515 WALKER BUILDING JUDICIARY 255 MAIN STREET. Hoom 102 SUBCOMMITTEE ON CRIME MA 01752 SUPCOMMITTEE ON COMMERCIAL & ADMINISTRATIVE LAW (508) 460-9292 FAX: (508) 460-6869 Fax Cover Sheet Genda lange 67300 Office of Congressman Marty Mcchan sapes To: Michael O'Mary With: First Lady's Office Fax: 456-6244 Number of Pages: Theme cater to were his From: Will Keyser Sanjay heard few the Chiller 2Pm new phone: (202) 225 3411 Doben allan Gupta podium 15 mens guestions sed piece 9 am Can mehan Socilserarty inles Gev. loctor Car much 7. Carren - H. ec 10:10 4-5 men - Challenge in PRINTED ON RECYCLED PAPER 15 min - G+A- - we face h 1 as! of life not real w center me us adjude News Release from redeem a also alex of child pepe who Congressman Marty Meehan FOO Gains or Fifth District, Massachusetts mds you. A 3:30 paul 202 resmell Cellucu FOR IMMEDIATE RELEASE & CONTACT: Will Keyser burner April 28, 1998 ment 9784590101E 225 3411 (202) 225-0607 I were comers 9782511 - Studens First The Lady to Join Congressman Meehan and Six Women Members of 8804 - children nichigas unday House for Massachusetts Forum on Women's Workplace Issues LOWELL - U.S. Rep. Marty Meehan today announced that First Lady Hillary Rodham Clinton Mayan will join him and six women Members of the U.S. House of Representatives at a May 1st forum he is hosting in Massachusetts on issues facing women in the workplace Equaly Realth care] Mobless secutions child care soul Meehan's forum, titled "Setting the 21st Century Agenda for Wómen, will feature the First Sourch tringile Lady, Rep. Rosa DeLauro, D-CT; Shcila Jackson Lee, TX, Nita Lowey, D-NY; Eleanor people Holmes Norton, D-DC; Nancy Pelosi, D-CA; and Karen Thurman, D-FL. The event will run from 9 to 11 a.m. at the University Education of Mussachusctts Lowell Campus. Pensions Poduim "Over the next few years we have an historic opportunity to build on the foundations that have 15% Lady been laid by women leaders across the country, led by the First Lady, to set a real agenda, with tangible solutions for working women in the 21st Century," Meehan suid. Meehan's forum will focus on issues facing women in the workplace of today and the future including day care, equity, flexibility, health carc and job security. In addition to hearing from the members of Congress and the First Lady, participants at the two-hour symposium will have the opportunity to ask questions. wrap up "We must seize this opportunity to come together in forums such as this onc to start generating HRCT real answers to the problems that women face in today's workplace and to help provide them with adn the necessary tools to achieve true economic equality," Meehan said. "Pay equity, child care, help to health care, access to capital, small business development, pension availability - these are all under issues that we must address now, while the economy affords us the opportunity." there ssee - Child cars - (print - we here was - more aer summi will Big pecture Set agende workz urapup - Smins Q+A 2 page The First Lady noted in a recent speech that action on these issues is crucial because of the changing nature of the American work force, with half of all mother with children under the age of one now working outside the home. "This issue must become a policy challenge for all of us because it clearly affects the well-being of children, American workers and the dynamism of our economy itself," Mrs. Clinton said. Meehan noted that, over the past 20 years, women have been playing an increasingly important rolc in the economy, with participation rates growing steadily even as the average number of mcn in the work force has declined. Today, women-owned businesses are the fastest growing segment of the U.S. economy. employing one in every four Americans and adding $2.3 trillion to the economy each year. "Women have played an invaluable role in building and maintaining the cconomic success story of the 1990's," Meehan said. "The economy is booming, with the lowest unemployment rate in 20 years. And, in large part, we have American women to thank for their contribution to it." However, Meehan added, today's market boom has not necessarily served women well. According to the latest statistics compiled for the White Housc's Women's Economic Leadership Summit last month, on average women earn 74 cents for every dollar that men earn - a national figure that varies widely from state to state. Women hold less than 5 percent of the top management positions in America, even though they comprise nearly half of the work force. Men with professional degrees earn on average $70,000 a year, but women with the same degrees make only $40,000 annually. Morcover, three-fifths of all adults living in poverty are women, they are less than half as likely as men to have a pension, and women of childbearing age pay 68 percent more than men in out-of-pocket health-carc costs. Anyone interested in attending Meehan's public forum with the First Lady and five women Members of Congress should RSVP to his Lowell office at (978) 459-0101. - ## - Marty Meehan's Record on Women's Issues Congressman Marty Meehan has worked aggressively to promote the issues that matter most to American women. Whether the issue is health care access, job security, equity or choice, Meehan has been at the forefront of efforts on Capitol Hill to advance women's rights. Formerly a prosecutor, Meehan became deeply involved in women's issues long before he came to Washington. As a first assistant district attorney, Meehan saw first-hand how single parents, typically mothers, can be unfairly burdened with the full cost of raising their children. Much of Meehan's work for Middlesex County was focused on tracking down fathers who had escaped paying child support by moving to a new state or by misrepresenting their disposable income. Meehan also developed priority prosecution policies designed to put the most violent criminals, including batterers of women, behind bars. Meehan expanded his work on women's issues when he came to Congress in 1993. Working closely with the Administration, Meehan was a strong proponent of the Violence Against Women Act, the ban on assault weapons, comprehensive health care reform, and prenatal and child nutrition programs. In 1993, Meehan invited leading women's advocate Congresswoman Patricia Schroeder to Marlborough to discuss women's health care and other issues with people in his district. Meehan has used his committee assignments on National Security, Judiciary and Small Business to focus on a number of policies that affect women. On National Security, Meehan has led efforts to assure women equal status in the armed forces, especially with regard to advancing equity and opportunity. Rising through the ranks of the committee, Mechan most recently used his scnior position on the Personnel Subcommittee to promote gender-integrated training. Likewise, Meehan has used his membership on the House Judiciary Committec as a platform for speaking out against the numerous attempts by the Republican majority to roll back a woman's right to a safe and legal abortion. Meehan also has stood with women's advocates to curb gun ownership by individuals convicted of domestic violence misdemeanors. Formerly a member of the House Small Business Committee, Meehan was a leading advocate of the Small Business Administration's efforts to increase loans to women entrepreneurs, through both the 8(a) loan program and continued microenterprise funding. However, Meehan's focus on women's issues extends beyond the boundaries of his committee assignments. He was a strong supporter of both the Family and Medical Leave Act and the Fair Access to Clinic Entrance (FACE) Act -- both of which were enacted into law during his first term. And, Meehan has been a strong advocate of full and fair funding for family planning services and education both in the United States and abroad. Meehan has been a national leader on various government reform initiatives, including campaign finance reform and voter registration expansion, policies that can only help to magnify women's collective voice in Washington. In addition, as the Boston Globe noted on Feb. 21, 1993, "Marty Meehan puts his money where his mouth is" by each year donating his pay raise to non- profit groups that combat domestic violence and sexual abuse, deliver medical care and provide other needed resources to women. Michael, These that are I talking did points for Some Facts: Rep. Mach Women owned businesses are the fastest growing segment of the United States economy. According to the latest projections, women will head half of all US business by the year 2000. Moreover, the number of women owned start up companies outpaced all business growth in each of the 50 states. Women also start the majority of small businesses, between three quarters and two thirds of them each year. Over the last decade, women owned businesses have had a nearly 250 percent growth in revenues. Why are Small Businesses So Important to Women? Why are so many bright, motivated women attracted to small business, rather than following the more traditional male path up the corporate ladder? The answers seem pretty clear: for many women small businesses mean no glass ceiling, relief from sexual harassment, real independence and flexibility, just to name a few. Plus, microenterprises offer many more women an opportunity to move off of welfare, for good, without having to take a minimum wage, low growth opportunity job in the service sector. Just as importantly, microenterprise lending is playing an increasingly important role in economic development for cities like Lawrence. Starting their own businesses gives women who live in the inner city a chance to break away from the "sticky floor" of poverty, while at the same time this activity helps to develop lasting economic growth in urban areas. The Crucial Role of Small Business Development for Women in my District: As a former member of the Small Business Committee, and ranking minority member of the Subcommittee on Taxation and Finance, I heard from women across the country about their need to gain better access to credit - the primary obstacle for women trying to start up their own companies. While the Small Business Administration offers loan guarantees to women and finances the microenterprise program, such as the successful Working Capital program in Lawrence, sixteen states have also enacted Individual Development and Family Development Accounts -- tax free accounts that aspiring business owners can use to start a business In fact, as far as I know, the Acre Family Day Care in Lowell is the only organization in Massachusetts that utilizes Individual Development Accounts. They have been enormously successful in helping women in Lowell, who speak English as a second language, to start their own, high-quality day care centers out of their homes. Individual Development Accounts may well prove to be one of the most successful programs for women in the coming years. One of the goals of this forum is to raise the visibility of successful endeavors, such as the Acre Family Daycare Development Accounts, to the national level in order to promote the ideas behind it. Another idca that came out of the recent Women's Economic Lcadership Summit in April was to revitalize inner cities with the energy of women entrepreneurs. Empowerment and enterprise communities zones make an important link between revitalization, welfare to work and women's enterprise. Lowell was just designated as an enterprise community. And, I am hoping that this forum will help to spark some new ideas on how to tie in programs that will simultancously help women business owners as part of the goal of rejuvenating the community. States can also give special priority and outreach to women who need a helping hand setting up their own small businesses. And banks, community development corporations and other public and private financial institutions can provide women with much needed capital to establish and maintain their business. That's why forums such as this one are so important: they bring together leading spokeswomen with financial and civic leaders in communities, like Lowell, to help recognize as well as to promote the link between working women and economic development. U.S. DOL 20 Facts on Women Workers http://gatekeeper.dol.gov/dol/wb/public/wh_pubs/20f96.ht Facts on Working W omen U.S. Department of Labor Women's Bureau 20 FACTS ON WOMEN WORKERS No. 96-2 September 1996 1. There were 103 million women age 16 and ovcr in the United States in 1995. Of that total, a record 61 million were in the civilian labor force (persons working or looking for work). 2. Women's share of the total labor force continues to rise. Women accounted for 46 percent of total United States labor force participants in 1995 and are projected to comprise 48 percent in the year 2005. 3. Nearly six out of every ten women--58.9 percent--age 16 and over were labor force participants (working or looking for work) in 1995. 4. Women between the ages of 20 and 54 had labor force participation rates of at least 70 percent. Even half the Nation's teenage women ages 16-19 were labor force participants-52 percent (see Table 1). 5. Labor force participation by marital status varies for women. Divorced women have higher participation rates mainly because they are the primary or the only wage earners in their families (see Table 2). 6. Unemployment for all women in 1995 was only 5.6 percent. For white women it was 4.8 percent; 10.2 percent for black women; and 10.0 percent for Hispanic women. Table 1 Labor Force Participation Rates For Women by Age Groups, 1995 Age Groups Participation Rate All Women 58.9 1.6 to 19 52.2 20 to 24 70.3 25 to 34 74.9 35 to 44 77.2 44 to 54 74.4 55 to 65 49.2 65 and over 8.8 Source: U.S. Department of Labor, Bureau of Labor Statistics, Employment and Earnings, January 1996. Table 2 Female Labor Force Participation, by Marital Status, March 1995 Marital Status Participation Rate All women 58.9 Never married 65.5 Married, spouse present 61.1 Married, spouse absent 62.0 1 of 4 4/18/98 10:04 AM U.S. DOL- 20 Facts on Women Workers http://gatekeeper.dul.gov/dol/wb/public/wb_pubs/2t96.ht Divorced 73.7 Widowed 17.5 Source: U.S. Department of Labor, Bureau of Labor Statistics, Unpublished Data, March 1995. 7.Nearly 58 million women were employed in 1995 with the largest porprotion still working in technical, sales, and clerical occupations. Table 3 Employed Women by Occupational Group, (in millions) Occupation No. Employed Total 57.5 Management and profession specialty 16.9 Technical, sales and administrative support 24.1 Service occupations 10.2 Precision production, craft, and repair 1.2 Operators, fabricators, and laborers 4.4 Farming. forestry, and fiching 0.7 Source: U.S. Department of Labor, Bureau of Labor Statistics, Employment and Earnings, January 1996. 8. Women have made substantial progress in obtaining jobs in the managerial and professional specialties. In 1985 they held one-third (35.6 percent) of managerial and executive jobs and nearly half (49.1 percent) of the professional jobs. By 1995 they held 48.0 percent of all managcrial/executive positions and over half (52.9 percent) of professional occupations. 9. Women are not only more likely to work outside the home today than in the past, but they also spend more time at work than did women in earlier years. Women have increasingly opted to work both full time and year round, partly due to economic necessity, but also duc to movement into occupations that require full-time, year-round work. 10. Of the 57.5 million employed women in the United States in 1995, 42 million worked full time (35 or more hours per week); 16 million worked part time (less than 35 hours per week). Two-thirds of all part-time workers were women (68 percent). 11. Many women who work part time are multiple job holders. In 1995, 3.6 million women held more than one job. The highest rates of multiplc jobholding was among women 20 to 24 years old and single women-7.3 percent and 7.2 percent, respectively. 12. Of all women who were multiple job holders in 1995, those in the 35 to 44 age group were most likely to hold 3 or more jobs. Table 4 Women as Multiple Jobholders, 1995 (numbers in thousands) Total Multiple Age Employed Job Holders Percent 16-19 years 3,127 196 6.3 20-24 years 5,779 424 7.3 25-34 years 14,647 896 6.1 35-44 years 15,828 1,007 6.4 45-54 years 11,421 753 6.6 55-64 years 5,163 238 4.6 65+ years 1,558 38 2.5 Source: U.S. Department of Labor, Bureau of Labor Statistics, Unpublished Data, Annual Averages 1995. 13. The ratio of women's 1995 median weekly earnings to men's was 75.5 percent. Even in traditionally female occupations where women outnumber, women still earn less than men (see Table 5). 2 of 4 4/18/98 10:04 AM U.S. DOL - 20 Facts on Women Workers http://gatekeeper.dol.guv/dol/wb/public/wb_pubs/20t96.hl Table 5 Median Weekly Earnings, Selected Traditionally Female Occupations, 1995 Earnings Occupation women Men Registered nurses $693 $715 Elementary school teachers 627 713 Cashiers 233 256 General office clerks 360 389 Health aides, except nursing 285 345 Source: U.S. Department of Lubor, Burcau of Labor Statistics, Employment and Earnings, January 1996. 14. With women still concentrated in lower paying occupations and having overall earnings about three-fourths that of men, it is predictable that more adult women than men are below the poverty level (see Table 6). Table 6 Persons Below Poverty Level, by Age and Sex, 1994 (numbers in thousands) Below Poverty Level Age Women Men Total, 18 years and over 14,140 8,632 18 to 21 years 2,833 1,705 25 to 34 years 3,359 2,104 35 to 44 years 2,539 1,929 15 to 54 years 1,348 1,033 55 to 64 years 1,337 921 65 years and over 2,724 939 Source: U.S. Department of Commerce, Bureau of the Census, Income, Poverty, and Valuation of Noncash Benefits: 1994. 15. Of the 14 million families maintained by women, 4.2 million were below the poverty level in 1994. This represents 34.6 percent of all families with female houscholders. 16. Women have, however, made great strides in becoming cntrepreneurs. According to the latest Census Bureau data, women owned over 6.4 million of all U.S. businesses in 1992, employing over 13 million persons and generating $1.6 trillion in business revenues. 17. Nearly three-quarters of these women owned firms operated as a service or retail trade in such businesses as apparel and accessory storcs; automobile dealerships; gasoline service stations; miscellaneous retail stores; business services; health services; and personal services. 18. In 1995, 3.4 million women were self-employed workers in nonagricultural industries. A large number of these sclf-cmployed women worked in the following industries: wholesale and retail trade; professional services; personal services; and social services. 19. Of all labor force participants age 25 years and over in 1995, women were more likely than men to have completed high school. Ninety-one percent of female labor force participants held the minimum of a high school diploma, compared with 88 percent for men. A slightly lower percentage of female labor force participants than men were college graduates--27 percent compared with 29 percent. Table 7 Percent Distribution of the Labor Force by Educational Attainment, Sex, and Age, 1995 Category Women Men 25 years and over 100.0 100.0 Less than a high school diploma 9.2 12.2 High 30/4 4/18/98 10:04 AM U.S. DOL - 20 Facts on Women Workers http://gatekeeper.dol.gov/dol/wb/public/wb_puhs/2if96.ntl school graduate, no college 34.2 32.3 Some college or associate degree 30.0 26.1 College graduates 26.6 29.4 Source: U.S. Department of Labor, Bureau of Labor Statistics, Unpublished Data, Annual Averages, 1995. 20. Employment and earnings rates rise with educational attainment for both females and males, but earnings are lower for females than for males with the same education. Table 8 Median Income of Persons, by Educational Attainment and Sex, Year-Round, Full-Time Workers, 1994 Level of Education Women Mcn 9th to 12th grade (no diploma) $15,133 $22,048 High school graduate 20,373 28,037 Some college, no degree 23,514 32,279 Associate degree 25,940 35,794 Bachelor's degree or more 35,378 49,228 Source: U.S. Department of Commerce, Bureau of the Census, Income, Poverty, and Valuation of Noncash Benefits: 1994. -DISCLAIMER- DOL Home Page Women's Bureau Home Page I Top of Document 4 of 4 4/18/98 10:04 AM 20 Leading Occupations of Employed Women http://galekecper.dol.gov/dol/wb/public/wb_pubs/20lead97.ht/ Accessibility Information 20 LEADING OCCUPATIONS OF EMPLOYED WOMEN 1997 Annual Averages Women's Ratio of Median Woman's Employed Percent Usual Earnings (nos. in Women Weekly To Men's Occupations thousands) (Both Sexes) Earnings Earnings Total, 16 years and over (all employed women) 59,873 100% $431 74.4% Secretaries 2,989 98.5 409 N.A. Cashiers 2,356 78.3 248 92.2 Managers and administrators, n.e.c.² 2,237 30.2 Registered nurses 1,930 93.5 705 90.6 Salcs supervisors and proprietors 1,780 38.4 438 70.8 Nursing aides, orderlies, and attendants 1,676 89.4 296 86.8 Bookkeepers, accounting and auditing clerks 1,602 92.3 418 93.7 Elementary school teachers 1,571 83.9 655 91.1 Waiters and Waitresses 1,070 77.8 268 81.7 Sales workers, other commodities³ 1,014 69.2 280 73.5 Receptionists 970 96.5 346 N.A. Accountants and auditors 921 56.7 590 74.6 Machine operators, assorted materials 913 31.5 332 73 Cooks 888 41.8 245 81.7 Textile, apparel and furnishing machine 781 72.1 265 84.4 operators Janitors and cleaners 756 34 275 83.3 Investigators and adjusters, excluding insurance 735 74.8 411 80.9 Administrative support occupations, n.e.c. 2 702 76.8 Secondary school teachers 685 58.4 689 90.2 Hairdressers and cosmetologists 676 90.4 306 N.A. 1 Wage and salary for full-time workers. ²Not elsewhere classified. Includes foods, drugs, health, and other commodities. N.A.: Median not available where base is less than 50,000 male workers. Source: U.S. Department of Labor, Bureau of Labor Statistics. Women's Bureau February 1998 I of 2 4/18/98 10:03 AM DOL Women's Earnings as Percent of Men's, 1979 - 1996 http://gatekeeper.dol.gov/dol/wb/public/wb_pubs/7996.hm Women's Earnings as Percent of Men's, 1979 - 1996. Women's Earnings as Percent of Men's, 1979 - 1997 Year Hourly Weekly Annual 1979 64.1 62.5 59.7 1980 64.8 64.4 60.2 1981 65.1 64.6 59.2 1982 67.3 65.4 61.7 1983 69.4 66.7 63.6 1984 69.8 67.8 63.7 1985 70.0 68.2 64.6 1986 70.2 69.2 64.3 1987 72.1 70.0 65.2 1988 73.8 70.2 66.0 1989 75.4 70.1 68.7 1990 77.9 71.9 71.6 1991 78.6 74.2 69.9 1992 80.3 75.8 70.8 1993 80.4 77.1 71.5 1994 80.6 76.4 72.0 1995 80.8 75.5 71.4 1996 81.2 75.0 73.8 1997 80.8 74.4 Lof? 4/18/98 12:59 PM world bank, London freligious groups Mechan from -6 female members 15 minutes -QtA letting 21 Century Agenda for Women m I nexasing Importance Women play workplace Members will talk about their specific issues -challenges women fore as primary care-givers Tie whole there together -what sheir working 1000 people Will Keyser 225.3411 Social Securety Health Care to Pay Equit Theormene Women's Health to Persion Delosi -Education - to child Care THE WHITE HOUSE WASHINGTON Office of the First Lady Ph: (202) 456-6266 Fax: (202) 456-6244 To: Lissa Phone No.: Fax No.: From: Michael No. of pages (including cover): Comments: APR 30 '98 12:34PM SBA WBO P.1 US. Sarii Business Administrative SBA Fax Transmission Cover Sheet Chammas - s Colourance Date: 4/30/98 Time: Did you know the SBA ... Number of Pages (including this page) Has a perfelio guaranteeing over 529 billion in Brenda Costello loans to 200.000 small businesses that otherwise TO: would = have had such access to expiral? Guaranteed over $2.700 loans temaing 510 Organization: billion to America's smail businesses in fiscal year !9967 Telephone: Last year extended respagement and technical FAX: 456-2239 assistance to nearly 850.000 small businesses through its 950 Smail Business Development FROM: Harriet Fredman Castas and 13.000 Service Corps of Renred Reserves volunteers? Office: U.S. Small Business Administration Provided more than 33.000 loans totaling 5987 Office of Women's Business Ownership million 10 disaster victims for residential 409 Third Street. S. W., 1th Floor personal property, as well as business losses in Washington. D. C. 20416 fiscal year 19967 Has 7.000 private sector fenders as partners Telephone: (202) 205-6673 FAX: (202) 205-7287 providing the capital to small business? E-Mail: [email protected] Has increased its venmre capital program with Website: http://www.sba.gov/womcninbusines more private empiral in the past two years than in the previous 15 years combined? Provides loan guarantees and technical assistance MESSAGE: Information an to small business EXPORTERS through U.S. Export Assistance Centers is 15 cities? MA for The First Can be connected through the SBA Home Page Lady's trip. on the internet (http://www.sba.gov)? Can respond to written small business questions Please let us through the U.S. Business Advisor on the Imerner (thttp://www.busines.gov)? know of you need mou information Did you know that America's 22 million small businesses ... Employ more than so percent of the private workforce, Generate THERE than half of the namion's Gross New Be aware as maximum - as a unage with Domestic Product, and 1 demores Copy - - sum - - 9 filing as a namel Are the principal source of new jobs? CONFIDENTIALITY NOTE: The information on this incrimila above ADD the UNIVERSITY - follow at der the eminche - of the - - minimum promoted - as Privacy Ad. 8 USE 212m or - provisem. or information. If a - of is are use address or . - the - recommale for deliverant this - M - we - - - a - by receipt, Memorying distributions er - unis name or - - - BY were 4 the receives ass reserves - - — - and mil the - adica I - APR 30 '98 12:34PM SBA WBO P.2 U.S. Small Business SBA STATISTICS ON WOMEN-OWNED BUSINESS AND THE SBA WOMEN BUSINESS OWNERS HELP AMERICA PROSPER Based on current calculations using the latest data from the Census Bureau, the National Foundation of Women Business Owners (NFWBO) estimates that there are 8 million women-owned firms today, employing 18.5 million people, or 1 in 5 Americans. They contribute about $2.3 trillion in sales and revenues to the U.S. economy. Women-owned businesses are more likely to remain in business than the average U.S. firm. Nearly 3/4 of women-owned firms in business in 1991 were still in business 3 years later, compared to 2/3 of all U.S. firms. Fully 52 percent of women-owned businesses are in services; 19 percent are in retail trade and 10 percent are in finance, insurance or real estate. The greatest growth in the number of women-owned firms (between 1987-1992) has been seen in construction (171 percent growth); wholesale trade (157 percent growth); transportation and communications (140 percent growth); agriculture (130 percent growth) and manufacturing (112 percent growth). The growth in the numbers of women-owned firms in these non-traditional sectors skyrockets for minority women. A recent NFWBO study shows that between 1987 and 1996, minority women-owned firms grew by 319 percent in construction, 276 percent in wholesale trade and 253 percent in transportation/communications/public utilities. During this nine-year period, the number of minority women-owned firms increased by 153 percent, employment grew by 276 percent and revenues rose by 318 percent. The number of firms owned by Hispanic women more than tripled (206 percent), the number of Asian/Native American/Alaska Native women-owned firms more than doubled (138 percent) and the number of firms owned by African-American women more than doubled (135 percent). The top 10 states with fastest growth in women-owned firms as measured by growth in the number, employment and sales include: California, Florida, Georgia, Illinois, Michigan, New Jersey, New York, Ohio, Pennsylvania, and Texas. 3/98 APR 30 '98 12:35PM SBA WBO P.3 HOW THE SBA HELPS WOMEN SUCCEED IN BUSINESS SBA's Women's Business Center Program is a unique public-private partnership providing community-directed business and technical training targeted to women. There are more than 60 women's business centers in 36 states, the District of Columbia and Puerto Rico. They provide long-term training, counseling, networking and mentoring, to potential and existing entrepreneurs. President Clinton's proposed budget for SBA in fiscal year 1999 doubles funding for women's business centers, to fulfill Administrator Alvarez' goal of opening a center in every state. SBA provides financial support for women in business. In fiscal year 1997, the SBA backed 10,787 loans worth $1.67 billion to women entrepreneurs under the 7(a) and 504 loan programs. Since FY1992, SBA-guaranteed loans to women have tripled in number and increased in dollar value by 164 percent. Since 1993, the SBA has backed more than 48,000 loans amounting to almost $7 billion in loans to women-owned businesses. In 1998, the SBA's Office of Women's Business Ownership (OWBO) launched the Online Women's Business Center, a free, interactive website which offers women who want to start or grow businesses information on best business principles and practices, management techniques, networking, industry news, market research and more. Information is currently available in English, French, German, Italian, Portuguese and Spanish; by the end of the summer, it will be available in Chinese, Japanese and Russian. Check it out at www.onlinewbc.org. The Office of Women's Business Ownership has its own home page on the World Wide Web, reaching women regardless of their location with most commonly asked questions, program summaries, and hotlinks to more than 40 related websites. Visit OWBO at www.sba.gov/womeninbusines, The Office of Women's Business Ownership, in conjunction with counselors from the Service Corps of Retired Executives (SCORE), the SBA's 69 district offices, and women's business centers, organize mentoring opportunities for current and aspiring women business owners through the Women's Network for Entrepreneurial Training (WNET). Both peer-group and one-on-one mentoring is available. Management and technical assistance is available to women business owners through the SBA's 950 small business development centers, 41 business information centers, and nearly 400 SCORE chapters nationwide. SBA developed loan programs that are especially helpful to women entrepreneurs, such as the Women's Prequalification Loan Program, which ensures that women 3/98 APR 30 '98 12:35PM SBA WBO P.4 will succeed when they approach the bank; and LowDoc, a simplified process for those seeking smaller loans. The SBA launched the Women's Prequalification Loan Program as a pilot in 1994. Loans totaling nearly $80 million have been made under the program. Women business owners received 30 percent of SBA LowDoc loans in 1997. Women business owners have received 45 percent of all SBA loans under the MicroLoan Program since its inception in 1992. The MicroLoan Program provides loans of up to $25,000, in addition to management and technical assistance to help ensure success. The average microloan is about $10,000 and creates three new jobs. As a way of identifying recommendations and strategies for closing remaining capital gaps for women business owners, the Office of Women's Business Ownership, the Federal Reserve System and the National Women's Business Council hosted a series of expert policy workshops in 1997 on access to credit and capital for women business owners. Workshops at 10 Federal Reserve banks across the nation provided a forum for participants to identify and reach consensus on topics such as start-up capital for microenterprise development, mid-level bank financing to grow and expand businesses, and sources of equity capital. The findings from the series are available online at www.womenconnect.com/nwbc To increase women's access to capital for high-technology research, the Office of Women's Business Ownership and the Office of Technology jointly sponsored training seminars to expand the base of women receiving SBIR awards under the government's Small Business Innovation Research grant program. For more information on accessing SBIR awards, visit www. sba.gov/SBIR. Almost 1,100 of the 6,100 small businesses in the SBA's 8(a) Minority Enterprise Development Program are owned by women. They received more than $900 million in federal contracts under the program in FY 1996. The SBA has assumed a major leadership role in the President's Welfare-to-Work initiative by working to create viable small enterprises and self-employment opportunities for former welfare recipients, and by helping small businesses meet their work-force needs with job-ready former welfare recipients. 3/98 APR 30 '98 12:35PM SBA WBO P.5 WOMEN-OWNED FIRMS ARE GOING GLOBAL* Women-owned businesses participate in international trade at about the same rate as all small businesses. In 1992, 13 percent of all women-owned firms were involved in international trade. According to an NFWBO study, women-owned firms participating in the global marketplace experience a higher growth rate than women-owned firms that are primarily domestic. 52 percent of women-owned firms in international trade expanded domestically compared to 23 percent of those not exporting or importing. *Source: National Foundation of Women Business Owners, (301) 495-4975 ### 3/98 APR 30 '98 12:36PM SBA WBO P.6 NFWBO The National Foundation for Wornen Business Owners Women-Owned Businesses in Massachusetts: 1996 A Fact Sheet In this fact sheet, the National Foundation for Women Business Owners (NFWBO) presents the most up-to-date information on women-owned businesses in Massachusetts. Analyzing recently released figures from the U.S. Bureau of the Census, along with previous Census data from 1987, the NFWBO projects the following statistical portrait of women-owned businesses in Massachusetts in 1996: As of 1996, there are 192,000 women- owned businesses in Massachusetts, employing over 366,000 people and Women-Owned Firms Now Number generating over $49 billion in sales. 192,000 in Massachusetts 200,000 Between 1987 and 1992, Census figures 200.000 168,544 indicate that the number of Massachusetts 180,000 Nature 121,980 women-owned firms increased by 33%, 100,000 employment increased by 34%, and sales grew by 45%. 50,000 B 1287 j 1005 During the entire 1987-1996 period, NFWBO estimates that the number of women-owned firms in Massachusetts has increased by 59%, that employment has grown by 61%, and sales have risen 80%. Women-Owned Firms in Massachusetts Growing Less Rapidly than National Average In 1996, women-owned firms account for 35% of all firms in Massachusetts, provide employment for 20% of Massachusetts' 200 workers, and generate 11% of the state's business sales. 100 773 1 as we 0 Massachusetts ranks 12th out of the 50 Mander of Res Employment - Women-Owned Fine states in the number of women-owned firms as of 1996, 17th in employment, and 14th in a us. - sales. Women-Owned Businesses in Massachusetts: A Fact Sheet ©1996, NFWBO Page 1 APR 30 '98 12:36PM SBA WBO P.7 The National Foundation for Women Business Owners Women-Owned Firms in Massachusetts: 1987-1996 Number of Firms Employment Sales ($000) 1996' 192,000 388,300 49,182,500 1992² 160,544 304.851 39,453,614 1992³ 147,572 144,206 16,103,516 1987 121,166 228,027 27,292,535 % Change. 1987-1996 58.50 60.64 80.20 SOURCE: U.S. Bureau of the Census and the National Foundation for Women Business Owners 'NPWBO estimate including c corporations using 1987-1992 Cansus growth rates. NFWBO estimates including c corporations using national ratios, 'Bureau of the Census. "Estimate of 1987 totals Including c corporations using 1992 ratios. For further information about this fact sheet or other available publications about women-owned businesses, please contact the National Foundation for Women Business Owners at: 1100 Wayne Avenue, Suite 830, Silver Spring, MD 20910-5503; phone: 301-495-4975; fax: 301-495-4979; e-mail: [email protected]. Women-Owned Businesses in Massechusetts: A Fact Sheet ©1996, NFWBO Page 2 APR 30 '98 12:40PM SBA WBO P.18 U.S. Small Business Administration SBA News 97-19 Karen Dempsey FOR IMMEDIATE RELEASE (617) 565-5572 April 18, 1997 JENELLE GRAZIANO NAMED THE 1997 MASSACHUSETTS WOMEN IN BUSINESS ADVOCATE OF THE YEAR BOSTON, MA - Jeneile Graziano , founder of Graziano's Beauty Center, Inc., Lawrence, Massachusetts has been named the 1997 Women in Business Advocate of the Year for the Commonwealth cf Massachusetts according to an announcement made today by Patrick K. McGowan, New England Regional Administrator for the U.S. Small Business Administration. Mrs. Graziano was selected by the Massachusetts Small Business Advisory Council from nominations received from various banks, Chambers of Commerce. trade associations and individuals who have fulfilled a commitment to the advancement of women's business ownership. Graziano was nominated for this prestigious award by Awlida Irizarry, Business Counselor for the Small Business Development Center, Salem State College.. Ms. Irizarry said M Mrs. Graziano is an excellent role model and inspiration for Hispanic and women owned small businesses." Mrs. Graziano is the owner of Graziano's Beauty Center. Inc. in Lawrence, Ma. Her business was established in 1987 after she discovered the needs of Hispanic and Afro-American clients for an effective hair straightening product. For nine years, Graziano Beauty Center, Inc. has grown from a small beauty salon to a full service organization capable of offering the high quality products of their beauty retail supply store located at the center for their clients' convenience. in addition to being the owner of a very demanding business Mrs. Graziano has fulfilled a commitment to support minority and women business owners in the City of Lawrence and is a source of Inspiration to Hispanic and women small business owners. She is actively involved with the Lawrence Minority Council to support and help small business owners. She was invited by her lender, Lawrence Savings Bank to use her pre-qualification package as a case study at a -more- APR 30 '98 12:40PM SBA WBO P.19 -2- business course at Merrimack College. She organized a workshop for Hispanic hair salons in the greater Lawrence last year and is a mentor in the SBA Hispanic Mentorship Program. She was also supportive and willing to share her business and SBA experience with wornen entrepreneurs at the Northeastern economic summit hosted by Senator Edward M. Kennedy in July, 1996. Mr.s Graziano is very well-known in the Hispanic community in Lawrence. Mr. Graziano is married to M. Rene Graziano and has two children and resides in Lawrence Ma. She also teaches bible classes at the Bapilist its Cambridge and is a member of the Larwrence/Methuer Ci Community Coalition. "I know President Clinton joins me in congratulating Jenelle Graziano on being named Woman in Business Advocate of the Year Award. The President understands the importance of small businesses to our national economy because small businesses create the majority of new jobs in this country. Last year SBA made over 4,033 loans to New England small businesses for $871 million, of which 1,406 loans were from Massachusetts for $220 million. Advocates such as Genelle Graziano have played an integral part in the success of businesses in Massachusetts," said Mr.Gowan. Elaine Guiney., SBA Regional Advocate, said "Jenelle Graziano is an excellent advocacy voice as well as a rold model for Massachusetts women." Mrs. Graziano will be honored as the 1997 Women in Business Advocate of the Year at the Massachusetts Salute to Small Business dinner to be held at the Sheraton Tara Hotel in Framingham andune 5, 1997. This year's gala salute dinner will also hener the Massachusetts Small Business Persons of the Year, Andrew Wilson and Manuel Rogers, Jr. of Baston Duck Tours, Boston. Massachusetts. Other small business advocates from throughout the Commonwealth will also be honored. The event is open to the public and those interested in attending should Karen Dempsey at the SBA at 617/566-5572. I APR 30 '98 12:40PM SBA WBO U.S. Small Business P.20 SBA News 97-17 Karen Dempscy FOR IMMEDIATE RELEASE (617) 565-5572 April 18, 1997 HUONG "VICKIE" NGUYEN NAMED THE 1997 MASSACHUSETTS YOUNG ENTREPRENEUR OF THE YEAR BOSTON, MA - Huang "Vickie" Nquyen of Fashion Cleaners, Auburn, Massachusetts. has been named the 1997 Young Entrepreneur of the Year for the Commonwealth of Massachusetts and as the New England Region's Young Entrepreneur of the year according to an announcement made today by Patrick K.Mc'Sowan, New England Regional Administrator for the U.S. Small Business Administration. Nguyen was selected by the Massachusetts Small Business Advisory Council from nominations received from various banks, Chambers of Commerce, trade associations and individuals. The award is presented annually to individuals who serve as majority owner and operator of a small business and who will not yet have reached the age of 30 by May 31, 1997, and who exemplify entrepreneurial spirit. Vickle Nguyen was nominated for this prestigious award by Robert J. Morton, Commercial Services Manager. Bay State Savings Bank, Worcester, MA Fashion Cleaners is a full service Dry Cleaners and is one of three establishments operated by Ms. Nguyen. The other two facílities serve as satellites and are located in Martborough and Worcester, MA. Vickie's success stems from her understanding and implementation of the satellite concept which allows her to expand her market and increase sales while lowering operating costs as a percentage of sales. Currently. Vickie is considering 8 fourth location as she continues to expand this growing business and fulfill the "American Dream". -more- APR 30 '98 12:36PM SBA WBO P.8 April Success Story for Boston District Office, Region 1, 01BOSMA7041. ASTER INTERNATIONAL SUCCEEDS IN EXPORT MARKET Aster International is a minority and woman-owned small business in Cambridge, Massachusetts that uses a direct mail strategy to export American made giftware and decorative items to South Korea and the Japanese market. The company has been in business since 1995, and currently has six employees. Leah Zveglich, President of Aster, had her first experience with the federal government when she became familiar with the U.S. Small Business Administration early in 1996, and subsequently received an SBA 7(a) loan under the Women's Prequalification Program through Wainwright Bank. Using this loan to start her business, Leah sought additional financing under the Export Working Capital Program to meet cash flow needs. A mailing Ms. Zveglich received from the U.S. Export Assistance Center at the World Trade Center in Boston, outlining the "seamless" delivery of both international marketing and financial services prompted her to ask for a trade specialist to visit her company. The success of the 7(a) loan program convinced her that the USEAC services would be equally critical to her success in the international market place. At the first meeting between Aster and the USEAC, Mr. Keith Yatsuhashi, the assigned Trade Specialist outlined the services available to her through the U.S. Department of Commerce, as well APR 30 '98 12:37PM SBA WBO P.9 -MORE- -2- as export financing available through the SBA. Aster need to relieve the pressure on its cash flow, and to finance its planned international sales. Mr. Yatsuhashi referred Ms. Zveglich to John Joyce, the SBA USEAC representative, who discussed SBA's services, particularly the Export Working Capital Guarantee Program and advised her to apply for a Preliminary Commitment for an EWCP Guarantee. Leah subsequently received a $150,000 SBA Export Working Capital Loan (EWCP) guaranteed line of credit from State Street Bank and Trust Company of Boston in September, 1996. While Ms. Zveglich was working with the SBA for its financing, she was simultaneously planning a trip to Asia with the help of the Department of Commerce. Mr. Yatsuhashi arranged for Ms. Zveglich to meet with the Foreign Commercial Service giftware specialists in various embassies during her trip to that region in the spring of 1996. When she returned, Ms. Zveglich expressed her happiness with the Embassy meetings, noting that the Foreign Commercial Service Specialists provided both strong leads and quality counseling. However, the trip resulted in an increasing number of orders, further emphasizing her need for the EWCP financing. At this time, she ordered significant amounts of market research from Mr. Yatsuhashi as she required further background on each country's direct marketing practices to better understand how to fill the orders that were now coming in. She also requested a Foreign Trades Index listing for Asia. APR 30 '98 12:37PM SBA WBO P.10 The SBA's ability to secure an EWCP loan for Aster was crucial for the company's -MORE- -3- ability to fill its new orders. The company's export sales in FY 1996 were approximately $500,000, and Aster's International's export sales represent about 99 percent of its total sales. Ms. Zveglich new receives $25,000 worth of orders per week. For 1997, Aster hopes to expand its catalog distribution in Asia by using the Agency Distributor Service, and ultimately see more growth by the end of the year. The two instrumental players from the USEAC, SBA's John Joyce, and Keith Yatsuhashi, Trade Specialist from the Department of Commerce. recently made a joint visit to Aster International to follow up on the financing and marketing services the USEAC provided. Ms. Zveglich commented that before she had the backing of the Department of Commerce and the Small Business Administration, "no one would take her seriously". She credits the joint efforts of both federal agencies with the success she realized in 1996. "I could not have succeeded without the assistance I received. I would like to encourage others to export even on a small scale. There is enough market for small amounts of business too. You do not have to be exporting large shipments," she added. ### APR 30 '98 12:37PM SBA WBO P.11 01bosma7021, Checker's Products Servicing ACCESS TO CAPITAL FUELS CONTINUED GROWTH FOR WOMAN-OWNED BUSINESS Kathleen Reale, founder of Checker's Product Servicing, has enjoyed many kinds of success in the 9 years her business has been in operation. These have included public recognition for rapid growth, achieving $1 million in annual sales, and gaining many of the world's leading food and beverage companies as loyal customers. But one of her fondest memories of success came when the banks that had originally snubbed her requests for capital tried to win her business after tremendous growth and excellent performance with her SBA-guaranteed loan. Checker's provides a range of marketing and merchandising services for retailers, distributors and producers of food, beverage and other consumer products. The company's capabilities include: quality control; shelf monitoring and merchandising to assure proper product presentation in the supermarket; on-site marketing services and demonstrations; and research functions. Her clients include Nabisco Foods, General Mills, Coca-Cola and Columbo, as well as many leading regional and national retailers such as Wal-Mart. APR 30 '98 12:38PM SBA WBO P.12 -MORE- -2- After founding the company in 1987 with $20 in the checking account, Reale had grown the business to about $240,000 in sales by 1991. She also established a quality track record that allowed her to win a major contract with one of the region's largest supermarket chains. But to fulfill the contract, Reale knew she'd need capital for people and infrastructure. So, she started talking to banks. Seven male bankers turned down her requests immediately, with one advising her to "get some money from your father." Then Reale's accountant put her in touch with Milford National Bank, where she found a receptive audience. The loan officer at Milford National considered Checker's an excellent candidate, and within 30 days the SBA-backed loan had been approved. "In the next year, I was able to double my business," says Reale. "The capital provided by the SBA-backed loan was critical to this success. And that's when all the banks that had turned me down originally came calling at my door." Reale used the financial support of the SBA 7(a) Loan Guaranty through the Milford National. Under 7(a), the SBA guarantees loans to small businesses that cannot obtain financing on reasonable terms through other channels. This program generally is used to meet the varied short and long- term needs of small business. Lenders, not the SBA, approve and service the loans and request SBA guaranties. The guaranties reduce risks to the lenders, expanding their ability to make small business loans. APR 30 '98 12:38PM SBA WBO P.13 Business continued to boom, and in 1993 Checker's purchased its own building in -MORE- -3- Hopkinton, MA. "We needed the space for additional people and inventory," says Reale. "And having our own facility added credibility when pitching national accounts such as General Mills." Reale paid off the SBA backed loan and then, excellent credit in hand, established another loan directly with Milford National to support ongoing business operations. "The SBA loan did just what I needed it to do," according to Reale. "It gave me a chance to prove my credit worth, gave me the capital for short-term cash flow and operational needs as my business grew, and let me establish a good relationship with a bank." Reale, a graduate of Bentley College, has found the challenge of building a business as a young woman to be challenging and exciting. "There are a lot of people who don't take you too seriously at first," she comments. "But there is also a strong support network that can help you hang in there and succeed." While building her business, Reale has also found time to give back to that network and to the community. She's been involved in Big Brother/Big Sister organizations for a decade, and serves as a mentor for the Women's Network for Entrepreneurial Success (WNET). As a mentor, she's worked with three women entrepreneurs, sharing her experiences and expertise to help them get their businesses off the ground. APR 30 '98 12:38PM SBA WBO Today, Checker's is surpassing $1 million in annual sales, with nine employees and a -MORE- -4- host of major customers. But Reale isn't satisfied yet. "We're establishing a new division to focus on all-natural foods and homeopathic products," she explains. "This is an area that's growing quickly, and we expect to be a major partner for the companies producing and marketing these products." To build this new part of her business, Reale is looking at another SBA loan. "The SBA has been a big part of my ability to grow my business," she states. "I don't see any reason to change a winning combination!" ### APR 30 '98 12:39PM SBA WBO P.15 CASSIE FARMER, PRESIDENT ROBERTA ADAMS, VP/TREASURER NEW WORLD SECURITY ASSOCIATES, INC. 530 Warren Street Dorchester, Massachusetts 02121 (617)427-0707 New World Security Associates, Inc. (NWSAI) is a Boston-based corporation which was founded in May 1990 by Cassie Farmer, President and Roberta Adams, VP/Treasurer. There were several inhibiting factors for Cassie and Roberta, including the fact that "security companies are, traditionally, men owned/operated." but the greatest obstacle was raising the money to pay for the purchase of equipment and insurance to form what would become New World Security, Inc. The two ladies invested most of their personal savings, and in the words of Cassie, "we pooled our funds and went for broke." to finance their security business. They started with 15 employees including officers, one patrol vehicle, and a few accounts from their previous employer. NWSAI provides clients with security services for the protection of life and property, offering armed and unarmed guards at construction sites, roving/mobile patrol officers for health care centers, nursing associations, non-profit organizations, schools, corporations, apartment complexes, housing agencies, and private individuals requiring security services, It also provides alarm response services. In 1994, New World purchased a facility at 530 Warren Street in Dorchester to provide the fast- growing company a permanent location. NWSAI has grown from about 15 employees in 1990 to over 240 employees as of September 1997, largely from the Roxbury, Dorchester, South Boston Mattapan, and Jamaica Plain areas. The Dorchester-based company is not only the largest employer within the Dorchester/Roxbury/Mattapan area, but is also the largest women/minority-owned security company in Massachusetts. This is a company that has contributed, and continues to contribute significantly towards job creation and urban economic revitalization. To give something back to the community, the two executives have provided free security services to community-based organizations, including the Roxbury YMCA and the Roxbury Boys and Girls Club. Both are very community-oriented individuals. serving on various boards and associations, such as Project Concern, a Roxbury Youth Program, The Charlotte APR 30 '98 12:39PM SBA WBO House, a multi-service half-way house for women, the Boston Private Industry Council, and Zoo New England. The company provides job training at its in-house academy which is manned by qualified instructors. The academy trains special officers for New World's internal staffing as well as personnal for organizations utilizing in-house security. The academy has also trained personnel for other security firms. The firm focuses on incubating job ethics and responsibility. The presence of NWSAI in the neighborhood continues to provide community residents with an increased sense of security. New World is aware of the competition in the security industry in the Boston area. They always endcavor to listen to clients and employees. They respond to all inquiries, complaints, and suggestions and provide timely and efficient services. Their biggest asset is that their officers appear very professional, knowledgeable, and responsible. According to one of their major clients, the Massachusetts Housing Finance Agency was drawn to New World Security not only because the company is minority-owned and operated, but mainly because the management "came to us with a very creative security plan; it offers an armed security force - a service unavailable from other security companies," In what was considered a radical move, New World cstablished a 24-hour hot-line to "increase accessibility, reduce response time and enable officers to make arrests that wouldn't have bcen possible otherwise." The 24-hour hot-line has become a contractual requirement for all security vendors participating in the MHFA security program. These feats have projected New World Associates, Inc. as one of the most efficiently operated security companies in Massachusetts. New World Security Associates, Inc. has also demonstrated successful financial performance. Total assets of the company have grown from $78,413 for year ending May 1991 to almost $1.2 million for year ending May 1997. During the same period, revenues increased from less than $350,000 to over $5 million. There has been consistency in the company's growth trend and Cassie and Roberta are very optimistic about New World's sustainability of growth. In 1995, New World Security opened a satellite office in New Bedford, to serve the city and other southern Massachusetts areas. The success of the New Bedford office has encouraged expansion to the Lowell, MA area to the north and to the Springfield, MA area to the west. Because of their commitment to provide superior security services, as well as their APR 30 '98 12:39PM SBA WBO P.17 desire to give back something of themselves to the community, Cassie and Roberta are truly a classic American small business success story. # APR 30 '98 12:41PM SBA WBO GLOBE STARF PHOTO TOM LANDERS Christine Barber Ueft) and Shawn Contrar show off a sampling of the dift swallable from the Labster Company of Boston Inc. Small business: The Lobster pany of Boston Inc. A crustacean alling card 1367 For firms sceking to butter up their clients entrepreneurs have an offer Ry Kathy McCabo are in a waterfront warehouse, the titry company CLOBE COURESCONDENT chages of live lobsters, same with all the fixings for & ts and mitts, linens and lemons. Uniber and Gard- YNN - OMAHA is THE KING OF MAIL- nerthine futched their product exclusively to corporations for order steaks. Texas niles barbecued ribs. L client and employee incentive programs. Their growing cli- California bottled up the wine market years ent Ancludes such big names as Fuji, Polaroid. and AT&T. ago. What New England specialty could on- Activity, the privately held company started dabliting in treprencurs Christine Barber and Shawn retail hugh an in-store promotion at Roche Bins. Inc. R 18- Gardner add to the smorgashord? store sity smarket chain based in Wellesley. Soon. the pair The two 33-year-olds, both former radio national retail scene by solling their gift pack- advertising saleswomen, chose the utimate ages high-end specialty catalogs. New England delicacy. Now, they hope their one-year-old at to build a brand name for lohster. When people start-up, the Lobster Company of Boston Inc.. can check the como we want them to think of the Lubster Company of growing market for corporate gift-giving in the nation's $1.63 Boston and Bruber. billion mail-order Cood industry. SMALL BUSINESS, Page DI CLORE STATE PHOTO/TOM LANDER Christine Barber (left) and Shawn Cordner show off a sampling of the gift available from the Lobater Company of Beston Inc. Pair take a crack at mail-order lobster SMALL BUSINESS Contimed from Page DI Focus on Two years ago. they quit their jobs to pursue 8 shared dream of owning their 'In sales, it's essential own business. They invested 850,000 of But that's likely to be 2 long haul Since lobster is the supreme symbol of SMALL their personal savings and received a New England cuisine, the mail-order to keep clients satisfied. $100,000 lean backed by the US Small Bnsiness Administration's Women's Pilot business beems with competiturs from Cape Cod lo Maine, many of them long- BUSINESS A fine gift is a way of Loan Program. established enterprises. The capital was used to secure an For 75 years, James Hook Lobeter showing appreciation agreement with Boston Wholesale, which ORM HAS 12:4221 86, 0E old mail-order division. Co. in Boston has wrapped live labaters in packs and ships the gift packages for A A Cape Cad lobater entrepreseur newspapers and seaweed, shipping them for their business' percentage of sales Barber and Cardner by air to customers around the world. thinks the intense competition forces ev- lease offices in the upstairs of the dealer's eryone to be sharp marketers. "What CHRISTINE BARNER The family business ships an average of 5 spran-Sing lobster warehouse. million pounds of lobater each year, rais- you're selling is not just down and dirty The two women's personal experience ing In annual sales of between $12 million Fobsters in a pol," said Jo-Van Tacker, selling advertising and servicing cliente and $15 milliors, said Ed Hook, a part chief executive of Clembake Celebrations, with I 19-quart lobster pth designer convinced them there was a market for owner. a 14-year-old exal-order firm that aver- spren, mitts, ahears. and napkins. fine corporate gifts. We don't do anything fancy, but once ages $1 million in annual sales "You're So for, knower. sales have filen iar "In sales, it's essential to keep clients a sealome gets booked on lobster, they relling an entire dinner that will bring short of projections. Bariser and Gardmer antisfied A fine gift is a way of showing never want anything else. We get a lot of pleasure to people. 11 has to be marketed expected annual sales to hit $750,000 by appreciation for their business," Barber repeat business," Hoak said. in a sophisticated wap." the end of last year. They now say il will said. More polished competitors, auch as At the Lobster Company of Boston, likely be the record quarter of 1998 be- Corporate gifts appear to be a grow- Boston legend Legal Seafoods Inc, Clam- Barber and Gardner agree that market- fore they reach their goal. They declined ing niche in the nation's $20 billion înoen- baker Celebrations for Orlanna ánd For ing is the higgest hurdle In bet they disclose current sales figures but said five industry, A# company rate lera Downeark Clambake Inc. Finend must of their from week en the the business Maryet profit aductivily. Maine, because 5 few, also have taken Inving around New England and Be partners attabute-their slow lobster out of the rough, with elegant gift be far south as New Jersey, calling on start more to the seasonal nature of gift both customers and employees, said Vin- packages ranging from dinners to an en- companies. They have done little adver- giving, which peaks from September to cent Alonzo, executive editor of Incentive tire old-fashioned elambake-in-a-box. Lising DO far, afthough they invested heav- January, and less to competition from magazine. Legala, backed by huge brand recogn ily in a color brochure that serves as their other mail-order businesses. "A company's ability to encourage nition from its 13 restaurants, operates a main marketing tool. Said Gardner: "It's Laken longer employees to reach certain benchmarks 24-hour, seven-day-a-week mail-order Their company, which hays lobsters hours and those money than we ever or goals he directly related to the safes business that averages 82 million in anne- from the Boston Wholesale Lobster thought to get going, but by pure chuiz- Incentive. On the business side, competi- al sales, an official said. Corp. in Lynn, sells four gift packages. pah and muscle, we're out there getting tion is DD great, once you have a relation- "We've seen a 108 of companies come They range in price from the 879 "Corpo- ourselves noticed" ship with a client, you really do have to and go. Our feeling is the more people rate Package," which contains two 2- Huslling for a buck. is nothing new to maintain that." Alanzo said. "If a guy is there are trying to sell this, the more in- pound lobsters, lemons and cooking either Barber or Gardner. They became out in California and all of a madden he derest there will be in the product," said Instructions, to the 8149 "Chairman of the friends when working as advertising sales seen I lobster on his desk, that's bound to Lisa Landry, director of Legal's 15-year- Board," a 5-pound lobsler that comes representatives for Boston radio Blation= leave an impression."