Ask the Scholar

Page 156 of 159
I can add historical knowledge about this page.

Page image

Page 156

OCR

- 7 - commercial television, for them to fulfill a nurturing developmental responsibility when that is not, as they clearly understand, their bottom line. So part of what we have to do as a society is to assign different roles and responsibilities to different sectors of our society. And commercial television has a different role and responsibility, particularly as it pertains to children, than public broadcasting. And I think without that kind of choice, it is very difficult for parents, even those trying hard to be conscientious ones, Joan, to do what they believe they should do. I mean, teaching values to children in between commercials on Saturday morning cartoons is a lot harder, believe me, than watching "Sesame Street" or "Mr. Rogers" or "Barney" or something like that with your child. So it's not an either/or. And that's what I think we have to keep trying to emphasize. It is not an either/or where it's only commercial television or it's only public broadcasting. It is both. And we have to see the responsibilities, particularly for child rearing, in a much broader way so that each sector of our society, starting with parents, but expanding far beyond just the nuclear family, understands they have a role in determining how well our children turn out. And that's really what your research has shown is that we know children are going to watch television. What we have to do is provide the best possible choices. But if we don't have the choice, then we've already made the decision, haven't we? And that's what we're trying to avoid in this discussion about what happens with the future of public television. MR. WRIGHT: I'd like to add a parenting anecdote because I think you did bring in parents and you did bring in teachers, and they are going to be critical in the future of kids understanding and use of media. And I'd just like to tell a very quick story. I have four grandchildren, two more on the way. And these four kids love to watch television. They watch lots of television. But none of them, as yet, know that there is such a thing as commercial broadcast entertainment television. I'm not even sure about PBS. And the reason is that television for them is something that you take off the shelf in a little box and put it in a machine and play it. And on MORE

Page data

Page
156
Source index
0
Type
photo
Media ID
a3946a83b5fb9182
Size
unknown

Document data

ID
158698564
Core
doc
Type
document
DTO data
{
    "id": "158698564",
    "sourceUrl": "https://catalog.archives.gov/id/158698564",
    "contentType": "document",
    "title": "Early Childhood Development #1: Early Childhood Development [3]",
    "citationUrl": "https://catalog.archives.gov/id/158698564",
    "collections": [
        "Records of the First Lady's Office (Clinton Administration)",
        "Melanne Verveer's Subject Files"
    ],
    "iiifBase": "https://s3.us-east-1.amazonaws.com/NARAprodstorage/lz/presidential-libraries/clinton/2068127/42-t-2068127-20060198F-Seg4-017-001-2014-001.jpg",
    "thumbnailUrl": "https://s3.us-east-1.amazonaws.com/NARAprodstorage/lz/presidential-libraries/clinton/2068127/42-t-2068127-20060198F-Seg4-017-001-2014-001.jpg",
    "largeImageUrl": "https://s3.us-east-1.amazonaws.com/NARAprodstorage/lz/presidential-libraries/clinton/2068127/42-t-2068127-20060198F-Seg4-017-001-2014-001.jpg",
    "imageCount": 159,
    "hasImages": true,
    "source": "import",
    "hasTranscription": false
}

Context sent to Scholar

Document identity
{
    "localId": "158698564",
    "label": "Early Childhood Development #1: Early Childhood Development [3]",
    "core": "doc",
    "dtoType": "document",
    "citationUrl": "https://catalog.archives.gov/id/158698564"
}
Document source metadata
{
    "id": "158698564",
    "sourceUrl": "https://catalog.archives.gov/id/158698564",
    "contentType": "document",
    "title": "Early Childhood Development #1: Early Childhood Development [3]",
    "citationUrl": "https://catalog.archives.gov/id/158698564",
    "collections": [
        "Records of the First Lady's Office (Clinton Administration)",
        "Melanne Verveer's Subject Files"
    ],
    "iiifBase": "https://s3.us-east-1.amazonaws.com/NARAprodstorage/lz/presidential-libraries/clinton/2068127/42-t-2068127-20060198F-Seg4-017-001-2014-001.jpg",
    "thumbnailUrl": "https://s3.us-east-1.amazonaws.com/NARAprodstorage/lz/presidential-libraries/clinton/2068127/42-t-2068127-20060198F-Seg4-017-001-2014-001.jpg",
    "largeImageUrl": "https://s3.us-east-1.amazonaws.com/NARAprodstorage/lz/presidential-libraries/clinton/2068127/42-t-2068127-20060198F-Seg4-017-001-2014-001.jpg",
    "imageCount": 159,
    "hasImages": true,
    "source": "import",
    "hasTranscription": false
}
Document source extras
{
    "url": "https://catalog.archives.gov/id/158698564",
    "naId": 158698564,
    "levelOfDescription": "fileUnit",
    "otherTitles": [
        "42-t-2068127-20060198F-Seg4-017-001-2014"
    ],
    "recordType": "description",
    "ocrSource": "nara-archive"
}
Page context
{
    "seq": 156,
    "pageIndex": 0,
    "type": "photo",
    "url": "https://s3.us-east-1.amazonaws.com/NARAprodstorage/lz/presidential-libraries/clinton/2068127/42-t-2068127-20060198F-Seg4-017-001-2014-156.jpg",
    "mediaId": "a3946a83b5fb9182",
    "ocrText": "- 7 -\ncommercial television, for them to fulfill a nurturing developmental\nresponsibility when that is not, as they clearly understand, their\nbottom line.\nSo part of what we have to do as a society is to assign\ndifferent roles and responsibilities to different sectors of our\nsociety. And commercial television has a different role and\nresponsibility, particularly as it pertains to children, than public\nbroadcasting.\nAnd I think without that kind of choice, it is very\ndifficult for parents, even those trying hard to be conscientious\nones, Joan, to do what they believe they should do. I mean, teaching\nvalues to children in between commercials on Saturday morning\ncartoons is a lot harder, believe me, than watching \"Sesame Street\"\nor \"Mr. Rogers\" or \"Barney\" or something like that with your child.\nSo it's not an either/or. And that's what I think we\nhave to keep trying to emphasize. It is not an either/or where it's\nonly commercial television or it's only public broadcasting. It is\nboth. And we have to see the responsibilities, particularly for\nchild rearing, in a much broader way so that each sector of our\nsociety, starting with parents, but expanding far beyond just the\nnuclear family, understands they have a role in determining how well\nour children turn out.\nAnd that's really what your research has shown is that\nwe know children are going to watch television. What we have to do\nis provide the best possible choices. But if we don't have the\nchoice, then we've already made the decision, haven't we? And that's\nwhat we're trying to avoid in this discussion about what happens with\nthe future of public television.\nMR. WRIGHT: I'd like to add a parenting anecdote\nbecause I think you did bring in parents and you did bring in\nteachers, and they are going to be critical in the future of kids\nunderstanding and use of media.\nAnd I'd just like to tell a very quick story. I\nhave\nfour grandchildren, two more on the way. And these four kids love\nto\nwatch television. They watch lots of television. But none of them,\nas yet, know that there is such a thing as commercial broadcast\nentertainment television. I'm not even sure about PBS. And the\nreason is that television for them is something that you take off the\nshelf in a little box and put it in a machine and play it. And on\nMORE"
}