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to take responsibility for their actions, even to recognize that it's not easy being green.
[Kermit the Frog.]
So this morning, I would like to hear from you about what we can do to broaden the
spectrum of quality educational programming for children. I hope we can focus on 3 specific
issues. First, I'd like to talk about the new research that shows how kids can learn valuable
lessons from TV over the course of their young lifetimes. Second, I'd like to find out more
about what good shows look like. And third, I'd like us to talk about how we can break down
the barriers to the development and production of quality educational programming for
children.
Before we begin, I would like to make an announcement. For the past year, I have been
calling on the Federal Communications Commission to require broadcasters to air a minimum
of 3 hours of genuine educational programming a week. 3 hours a week - 180 minutes a
week, about 2.5% of the entire schedule.
Such a requirement would halt a steep and troubling slide. In 1984, the 3 major networks
aired 11 hours a week of children's educational and informational shows. By 1990, they were
down to 2 hours a week. [WHAT NOW?]. The airwaves that broadcasters use belong to us
all. In exchange for their use, broadcasters are required to serve the "public interest." I
cannot imagine anything that serves the public interest better than seeing to it that we give our
children at least 3 hours of educational television a week.
That's why it gives me such pleasure to announce that the 4 major networks, the National
Association of Broadcasters, and some of the leading advocates for educational television
have joined together to support the FCC's proposal for 3 hours of quality educational
programming. Now all the FCC has to do is pass the measure, and the 3-hour rule will be the
law. of the land. Then we will prove in living color that the powerful medium of television
can be a tool to build young lives up rather than tear them down.
We have become too used to talking about television as a scourge -- it either fills our
children's heads with bad values or vacuums out their best thoughts. Today, let us work to
reimagine television as a force for good. Let us dare to imagine what children's television
would look like if it resembled what you all probably imagined it could be when you were
children or when you first got started in this business.
In the last week, as families have gathered together to watch the Olympics, we have been
reminded of all the good television can bring into our homes: It can bring us together. It can
inspire and educate us. This must be our standard. Let's get to work.
2
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"ocrText": "to take responsibility for their actions, even to recognize that it's not easy being green.\n[Kermit the Frog.]\nSo this morning, I would like to hear from you about what we can do to broaden the\nspectrum of quality educational programming for children. I hope we can focus on 3 specific\nissues. First, I'd like to talk about the new research that shows how kids can learn valuable\nlessons from TV over the course of their young lifetimes. Second, I'd like to find out more\nabout what good shows look like. And third, I'd like us to talk about how we can break down\nthe barriers to the development and production of quality educational programming for\nchildren.\nBefore we begin, I would like to make an announcement. For the past year, I have been\ncalling on the Federal Communications Commission to require broadcasters to air a minimum\nof 3 hours of genuine educational programming a week. 3 hours a week - 180 minutes a\nweek, about 2.5% of the entire schedule.\nSuch a requirement would halt a steep and troubling slide. In 1984, the 3 major networks\naired 11 hours a week of children's educational and informational shows. By 1990, they were\ndown to 2 hours a week. [WHAT NOW?]. The airwaves that broadcasters use belong to us\nall. In exchange for their use, broadcasters are required to serve the \"public interest.\" I\ncannot imagine anything that serves the public interest better than seeing to it that we give our\nchildren at least 3 hours of educational television a week.\nThat's why it gives me such pleasure to announce that the 4 major networks, the National\nAssociation of Broadcasters, and some of the leading advocates for educational television\nhave joined together to support the FCC's proposal for 3 hours of quality educational\nprogramming. Now all the FCC has to do is pass the measure, and the 3-hour rule will be the\nlaw. of the land. Then we will prove in living color that the powerful medium of television\ncan be a tool to build young lives up rather than tear them down.\nWe have become too used to talking about television as a scourge -- it either fills our\nchildren's heads with bad values or vacuums out their best thoughts. Today, let us work to\nreimagine television as a force for good. Let us dare to imagine what children's television\nwould look like if it resembled what you all probably imagined it could be when you were\nchildren or when you first got started in this business.\nIn the last week, as families have gathered together to watch the Olympics, we have been\nreminded of all the good television can bring into our homes: It can bring us together. It can\ninspire and educate us. This must be our standard. Let's get to work.\n2"
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