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Most people are familiar with the more than 6 hours of educational programming every
day on PBS. Much of that programming is definitely entertaining, but its primary purpose is to
educate. Of course entertainment is required to keep kids attention, but the overall design, as
in "Sesame Street" or "Cro," which used to be on ABC, is to get across an educational concept.
If you ask someone at "Sesame Street" what they are trying to teach, they can easily tell
you, and it passes the laugh test. "The Jetsons" teaching about life in the 21st century does not. I
think that is a good test.
Q:
There are a lot of new children's programs on. Aren't broadcasters complying with
this law voluntarily? Why a mandate or quota?
A:
The FCC in its inquiry beginning March 1993 found that there had not been any
significant change in the amount of educational children's programming. Take a look at the TV
listings for today in Washington. Its almost impossible to find a single educational children's
program on a commercial station during the entire day. That is not serving the public. That is a
failure to meet their obligations to children under the law.
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