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1691401
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10/24/75 - To Stu Spencer - Cost Estimates for Illinois, Massachusetts, and North Carolina Primary Studies
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1691401
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document
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10/24/75 - To Stu Spencer - Cost Estimates for Illinois, Massachusetts, and North Carolina Primary Studies
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Robert M. Teeter Papers
1976 Presidential Campaign Memoranda
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1691401
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1975-10-24
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10
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1975
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1975-10-24
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1975
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The original documents are located in Box 63, folder "10/24/75 - To Stu Spencer - Cost
Estimates for Illinois, Massachusetts, and North Carolina Primary Studies" of the Robert
Teeter Papers at the Gerald R. Ford Presidential Library.
Copyright Notice
The copyright law of the United States (Title 17, United States Code) governs the making of
photocopies or other reproductions of copyrighted material. Gerald Ford donated to the United
States of America his copyrights in all of his unpublished writings in National Archives collections.
Works prepared by U.S. Government employees as part of their official duties are in the public
domain. The copyrights to materials written by other individuals or organizations are presumed to
remain with them. If you think any of the information displayed in the PDF is subject to a valid
copyright claim, please contact the Gerald R. Ford Presidential Library.
Digitized from Box 63 of the Robert Teeter Papers at the Gerald R. Ford Presidential Library
MARKET OPINION RESEARCH
TO:
Stu Spencer
FROM:
Bob Teeter
RE:
Illinois, Massachusetts and North Carolina
DATE:
October 24, 1975
The cost estimate for Illinois, assuming a sample of 500 probable Republican
Primary voters and the questionnaire which will follow, is $8,500. The
estimate for both Massachusetts and North Carolina is $7,200, assuming a
sample of 400 registered Republicans and a questionnaire comparable to
Illinois.
The per interview cost in Massachusetts and North Carolina is higher than
any of the other Primary States because they have the lowest percentages of
registered Republicans among the States (11.7% in Massachusetts and 14.8%
in North Carolina).
We can have data on all three of these States in about two weeks and a full
written report in three weeks.
GERALO
LIBRARY