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1103373
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Education - Office of Indian Education
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1103373
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Education - Office of Indian Education
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Bradley H. Patterson Files (Ford Administration)
Bradley Patterson's Native American Programs Files
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1976-09-01
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1976
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The original documents are located in Box 2, folder "Education - Office of Indian Education" of the Bradley H. Patterson Files at the Gerald R. Ford Presidential Library. Copyright Notice The copyright law of the United States (Title 17, United States Code) governs the making of photocopies or other reproductions of copyrighted material. Gerald Ford donated to the United States of America his copyrights in all of his unpublished writings in National Archives collections. Works prepared by U.S. Government employees as part of their official duties are in the public domain. The copyrights to materials written by other individuals or organizations are presumed to remain with them. If you think any of the information displayed in the PDF is subject to a valid copyright claim, please contact the Gerald R. Ford Presidential Library. Digitized from Box 2 of the Bradley H. Patterson Files at the Gerald R. Ford Presidential Library 786 70001 Ltd. ROBSCOTT BUILDING 151 CHESTNUT HILL RD. NEWARK DELAWARE 19711 302-731-0750 September 27, 1976 Mr. Brad Patterson Council on Indian Affairs The White House FORD & LIBRARY 07V839 Washington, D. C. 20004 Dear Brad, It certainly was a pleasure talking with you last week about 70001 and how it might be applied to the needs of the Indians. I followed-up with a call to Mr. Jollie. While I have been unable to reach him, I am hopeful of setting up a meeting to discuss the program fully with him. As you suggested, enclosed are some materials on 70001 for your information. I think it's particularly important to note 70001 is the only program operating for high school dropouts that provides full-time employment in the field of retail sales and distribution; related vocational instruction; GED preparation; and, most importantly perhaps, motivation through a vocational youth organization--SEVCA--the 70001 Career Association. With seventeen programs in operation today, and under our Department of Labor contract we hope to add at least eight more in the coming year, 70001 is the nation's newest and fastest growing manpower training program. Particularly important, of course, to the Prime Sponsors at the local level is the fact that the program averages about $1,250 per placement as opposed to the national CETA average of $3,200 per participant. As you can see, it's a good "buy" for the Prime Sponsor. Finally, there remains the fact that only 6% of all manpower training funds under CETA are spent for on-the-job training. One of the reasons we are funded by the National Programs Division is to help turn those percentages around to some degree. CORPORATE OFFICERS MEMBERS OF THE BOARD Chairman Vice President The Hon. Joseph R. Biden, Jr. The Hon. Pete du Pont Dr. George B. McGorman Mr. Joseph Trahan Ms. Constance Newman Mr. Roger Semerad Mr. Dennis J. Savage U.S. Senator, Delaware U.S. Congressman. Delaware Executive Secretary, 70001 Project Manager, Vice President, Assistant Secretary, H.U.D. American Retail Federation Secretary The Hon. Bill Brock Mr. Larry L. Loomis Delaware Advisory Council on St. Louis, Missouri U.S. Senator, Tennessee Ben Cotten, Esq. Career Education DE State Supervisor, Nebraska Dean Owen F. Peagler Ms. Holly Coors Mr. Kenneth c. Rietz President Chairman, President's Advisory Board of Regents. The Hon. Lloyd Meeds Mr. Ernest c. McMillan Vice President Mr. Kenneth M. Smith Council on the Education of American Technological Univ. U.S. Congressman, Washington President, Proud. Inc. Mike Curb Productions Disadvantaged Children Mr. Brad Patterson - 2 - September 27, 1976 We've gotten an excellent response as we've moved around the country, and believe there is a real demand for this kind of program. Hopefully, we can offer our services to the Indian population as well. Thank you so much for your time and attention to our program. I do hope you'll let us know if you have any questions on it. In the near future, I hope to be able to come by and talk to you more fully about the program. Sincerely, KSZ Kenneth M. Smith President KMS: ehs Enclosures CC: Roger Semerad, Chairman of the Board FORD & LIBRARY GERALD Oltd.7 ORD is Earning, Young People Ltd.70 GEEAT Learning And Developing Together. Ltd.7 Ltd. Ltd Young People 70001 is designed specifically to meet the needs of peo- ple in the 16-22 age bracket who generally 1) have left school before completing twelve grades, 2) are un- employed, and 3) are unable to obtain regular employ- ment. Many of them are economically, socially, or educationally disadvantaged. Ninety percent are receiv- ing some form of public assistance. Between 750,000 and 1 million people leave high school before graduation every year, swelling that segment of the American pop- ulation with the highest and most chronic rate of un- employment. 70001 can sharply reduce this tragic waste Youth comprise our most valuable national resource. of our most valuable national resource our youth. Earning The typical enrollee is guided into immediate full-time un- subsidized employment. 70001 trains a person in a job rather than for a job that may disappear by the end of the training period. Coordinators, working closely with the enrollee and employer, provide the guidance to help the enrollee upgrade his skills and meet his responsibility to the employer. Over 2/3 of 70001 enrollees have been placed on a job and half of the balance are preparing for employment. Our pilot project over three years disclosed 71 percent of enrollees still on the job for a year or more. As one satisfied employer told a 70001 evaluation team 70001 members have many types of jobs, primarily in the area "Whatever you're doing, it's working." of distribution, ranging from stock clerk to managerial positions. Learning 70001 effectively closes the gap between education and work. Enrollees during off-hours prepare for their high school equivalency diploma (GED) under the guidance, where necessary, of special remedial instructors in the basic skills such as math and communications. The employer frequently provides added incentive to the enrollee by awarding raises or promotions upon comple- tion of the GED. An audio-visual instructional program specially developed by 70001 for the jobs held by its members helps prepare the enrollee for employment and to upgrade himself in the job. Individualized self-pacing audio-visual instructional materials are an integral part of the 70001 program. And Developing Together 70001 combines the on-the-job work experience and classroom instruction with a structured program of youth activities designed to provide personal motivation for the vocational development of the enrollee. The youth ac- tivities introduce a pattern of successes to replace the pattern of failures so common in the experience of the enrollees. Once the attitude and self-confidence is right, success follows. The activities program is a critical dis- tinguishing element in insuring the long-term employ- ment, educational motivation, and sound career prepara- tion for the 70001 enrollee the first step on the ladder Crucial to the success of 70001 is the spirit of competition and towards a productive and rewarding career. personal achievement which is developed by the 70001 Career Association. The Role of 70001 Ltd The Record A 70001 program is operated locally usually funded from CETA or vocational funds to a local educational institution. Other agencies, however, can also operate a program. 70001 Ltd. then subcontracts with the sponsoring (operator) agency to: franchise the use of the 70001 name and all of its By January of 1976, 70001 had grown 400% to 17 programs copyrighted materials to the business, governmental and and 2,000 enrollees in nine states in just two years, and the educational communities. bulk of that growth came in the face of the worst economic depression since the 1930's. help select the proper headquarters site and set it up for Over 25 state and local governments have individually ap- maximum effectiveness. proved 70001 for operation in their areas. assist in the recruitment and selection of capable and com- As of December 1, 1975, over two-thirds of those who had petent staff. enrolled in 70001 had been placed on the job, 50% of the provide on-site and remote intensive pre-service and inser- remainder were preparing for employment. vice staff training in all elements of the 70001 program. 80% of the total were enrolled from February 1, 1975, to distribute to local business firms the endorsements of 70001 November 15, 1975, reflecting the sharp increase in program from supporting companies, to help open the door to local capacity during 1975. business support of the program. During the three-year pilot program, fully 71% of the develop jobs locally through the mobilization of 70001 Ltd. enrollees were still on the job after a year or more. support from the American Retail Federation and related national business firms. 50% of all employed to December 1, 1975, had surpassed the CETA "permanent placement" regulation (90 con- provide on-site job development assistance by the secutive days of employment). professional staff of 70001 Ltd. 70001 costs much less than the average manpower training make presentations to community groups to build support for program under $1,250 per job placement and under $1,- the local program. 000 per participant, even in the first year of operation, com- pared to the $3,087 average cost nationally per CETA par- implement the 70001 Ltd. specially developed audio/visual ticipant. instructional program and other related programs of instruc- tion supported by the 70001 Business Associates. And 70001 provides not just a job but the immediate poten- tial of a productive and worthwhile career with excellent up- establish a chapter of the 70001 Career Association for ward mobility. vocationally related youth organization activities at the local, regional and national levels. The average hourly wage of all 70001 enrollees was over $2.50 per hour (all unsubsidized) on December 1, 1975, and conduct the necessary evaluations to provide quality control rising steadily as enrollees were being promoted and up- leading to full national accreditation as a 70001 program. graded in an improving economy. provide on-site technical assistance in the complete im- Through calendar year 1975, even with several programs at plementation of all phases of the 70001 program as needed only partial capacity until the last half of the year, enrollees throughout the contract period. earned more than $1 million and paid out approximately $250,000 in local, state and federal taxes (discontinued coordinate the overall national business, educational, welfare payments are not included). governmental and private support necessary for the achieve- ment of a highly successful 70001 program. The President, a dozen mayors, more than 30 members of the Congress, and over 100 state and local elected officials publish a quarterly national magazine, newsletter, brochure have endorsed and supported 70001. (See next page.) and audio-visual materials to recognize achievements and activities of the local program and the national effort. A 10-year projection of a 50-enrollee control group showed a return of $1.5 million to society (paid back in taxes and promote national, regional and local recognition of the local foregone welfare payments, but not including other potential program through the media, and provide influential speakers public assistance costs) on an investment of $54,000. 70001 and presentations to national organizations. doesn't cost, it pays! 70001 has earned the support of leaders in GOVERNMENT BUSINESS "Particularly impressive is Project 70001's unique amalgamation of "The ARF has endorsed Project 70001 for a number of years and many organized youth, free enterprise, government and education to assist of our members actively participate at the local level The carefully unemployed young people into a worthwhile and productive career." designed and well-managed programs provide the proper balance Hood R. Ford between real experience in the retail industry and vocationally-oriented education programs." Gerald R. Ford, President of the United States Roger D. Semerad, Vice President "70001 will address one of the toughest problems confronting American Retail Federation educators and society - the high school dropout. While Minnesota for- tunately has one of the lowest dropout rates in the nations, we are acutely aware of the personal tragedy as well as the social costs "I can't think of any undertaking I would rather be identified with by 70001 is another fine example of a working partnership between the name than the work you and DECA are doing with these great young public and private sectors." people. I hope, someday, this program can turn into a hundred thou- Wendell R. Anderson, Governor of Minnesota sand job opportunities for people who need to know there is a place for them in our economy and our society." "70001 has provided unemployed and economically disadvantaged Lawrence E. McGourty, President high school dropouts with an opportunity to achieve career-oriented Thom McAn Shoe Company employment in the field of marketing The Department of Labor grant to 70001 Ltd. can provide many other states and communities with the opportunity to try this program and determine if it can help them to meet "Our company has been working with Project 70001 since it originated. their manpower objectives." We feel the directors of this Project have been very helpful in helping us, Christopher S. Bond, Governor of Missouri the employer, develop the students into successful people in the "In my judgment 70001 offers a uniquely effective approach to the business world." ancient problem of training the hard-core, young unemployed. Par- Marguerite Engel, Personnel Manager ticularly effective is the use of the vocational student organization - a J. C. Penney Co., Inc., Wilmington long neglected reservoir of talent, vocational expertise and organizational skill." Bill Brock, U.S. Senator "I am very familiar with the program and have been following it since its inception in Delaware a few years ago. This is undoubtedly the most "The success of 70001 stems from its faith in young people and in our meaningful program that has been developed to help bring disadvan- free enterprise system. I am proud that it started in Delaware and that I taged youth into the mainstream of economic life. You are to be con- have had the opportunity to be actively involved." gratulated on your efforts to bring the program to Gary." Pete du Pont, Member of Congress F. W. Archer, General Electric Company "I wholeheartedly endorse your concept of career training for out-of- Louisville, Kentucky school young people. I am also pleased that 70001 and DECA will con- tinue a close association." William Lehman, Member of Congress "I am very impressed with the three 70001 enrollees who are working for us. We've promoted Olivia Cox to manager of the Snack Bar, and "70001 has been effective in dealing with a wide range of community Marcella Bridges, now on the sales floor, soon will enter our assistant problems - dropouts, the hard-core unemployed youth, juvenile manager training program. Louisa Parks is doing very well on the offenders and other traditionally 'hard to reach' groups I can counter. Your people are motivated and seem to work harder. Whatever enthusiastically urge that communities undertake this program you're doing, it's working." Thomas C. Maloney, Mayor of Wilmington Charles Eason, Manager Eckerd's Drug, Montgomery, Alabama AND EDUCATION "I know of few other programs that have been as effective as 70001 in standing examples in the United States. I wish you well. Any help I can bridging the gap between education and work, and successfully give you I certainly want to do." motivating young people to develop the skills and attitudes needed to Dr. Kenneth B. Hoyt, Director of Career Education U.S. Office of Education achieve productive and rewarding careers." T.H. Bell "The Council is impressed with your record and with the way in which U.S. Commissioner of Education you have opened up a new avenue of approach to vocational educa- "Most important, you provide a vehicle by which youth can understand tion. We commend this type of endeavor on the part of vocational stu- both who they are and why they are through the accomplishments your dent organizations and would like to extend best wishes to Project So far as I'm concerned, Project 70001 70001 for continued success." project allows them to attain really represents career education in action. It is one of the most out- National Advisory Council on Vocational Education The Story of 70001 70001 Ltd. was born in Wilmington, Delaware, in 1969. Concerned with both the economic and social problems caused by out-of-school youth, the Thom McAn Company asked the Distributive Education Clubs of America (DECA) for help. The goal was to provide an avenue by which those youth could receive immediate employment along with the on- the-job training, education, personal motivation, and self-contidence necessary to enter and advance in the field of marketing and distribu- tion. The program, dubbed Project 70001, was piloted at the Prices's Corner Shopping Center and proved to be a remarkable success. During the first three years, for example, it cost less than $1,000 per participant per year, and 71 percent stayed on the job for a year or more. Impressed, the Community Services Administration in 1973 awarded DECA a $250,000 Research and Demonstration grant (supplemented later with an additional $138,000) to present the 70001 program to state and city governments. A major condition was that any municipality wishing to start a project would manage and finance it, with 70001 "franchising" to them the special expertise and quality control necessary to establish a successful program. In fiscal 1976, 70001 had 17 programs operating in nine states serving nearly 2,000 young people. This 400% expansion in two years came in the face of the worst economic depression since the 1930's. The people most closely involved in the program agreed that the time had come for a major expansion effort and that 70001 could best achieve its potential by becoming an independent, non-profit corpra- tion separate from its parent organization, DECA. The new corporation, 70001 Ltd., immediately submitted a proposal to the Department of Labor calling for the establishment of at least 50 more programs over a four-year period, at which time 70001 Ltd. would become basically self-sustaining for its services to local programs. The DOL in February of 1976 awarded a $628,000 contract to help finance the first year of the new expansion effort that is designed to bring 70001 to every interested city in America by 1981. 70001 has, indeed, come of age. CORPORATE OFFICERS: Chairman, Mr. Roger Semerad, Vice President, American Retail Federation; President, Mr. Kenneth M. Smith; Vice President, Mr. Dennis J. Savage; Secretary, Ben Cotten, Esq. Treasurer, Mr. A. Edwards Danforth; MEMBERS OF THE BOARD: The Hon. Joseph R. Biden, Jr., U.S. Senator, Delaware; The Hon. Bill Brock, U.S. Senator, Tennessee; Ms. Holly Coors, Board of Regents, American Technological Univ.; The Hon. Pete du Pont, U.S. Congressman, Delaware; Mr. Larry L. Loomis, DE State Supervisor, Nebraska; Dr. George B. McGorman, Ex- ecutive Secretary, Delaware Advisory Council on Career Education; The Hon. Lloyd Meeds, U.S. Congressman, Washington; Mr. Ernest C. McMillan, President, Proud, Inc.; Ms. Constance Newman, Assis- tant Secretary, H.U.D.; Dean Owen F. Peagler, Chairman, President's Advisory Council on the Education of Disadvantaged Children; Mr. Kenneth C. Rietz, Vice President, Mike Curb Produc- tions; Mr. Joseph Trahan, 70001 Project Manager, St. Louis, Missouri 70001 Ltd. is ready when you are. Write or Call: 70001 Ltd. Robscott Building 151 Chestnut Hill Rd. Newark, DE 19711 302-731-0750 The Story of 70001 Those are some of the reasons why you 70001 Ltd. was born in Wilmington, Delaware, in 1969. Concerned with should hire members of 70001 Ltd. And both the economic and social problems caused by out-of-school youth, those reasons also tell you why we don't the Thom McAn Company asked the Distributive Education Clubs of it all adds have to subsidize employers to hire our America (DECA) for help. The goal was to provide an avenue by which young people. They pay their own way, both those youth could receive immediate employment along with the on- the-job training, education, personal motivation, and self-confidence on the job and in the taxes they return to the necessary to enter and advance in the field of marketing and distribu- community. tion. We've run out of space, but not out of The program, dubbed Project 70001, was piloted at the Prices Corner up to good talented young people who are looking only Shopping Center and proved to be a remarkable success. During the for the opportunity we all need. the first three years, for example, it cost less than $1,000 per participant opportunity for a satisfying job and a career. per year, and 71 percent stayed on the job for a year or more. Impressed, the Community Services Administration in 1973 awarded DECA a $250,000 Research and Demonstration grant (supplemented BUSINESS later with an additional $138,000) to present the 70001 program to state and city governments. A major condition was that any municipal- ity wishing to start a project would manage and finance it, with 70001 "franchising" to them the special expertise and quality control necessary to establish a successful program. In fiscal 1976, 70001 had 17 programs operating in nine states serving nearly 2,000 young people. This 400 percent expansion in two years came in the face of the worst economic depression since the 1930's. 70001 The people most closely involved in the program agreed that the time had come for o major expansion effort and that 70001 could best 70001 achieve its potential by becoming an independent, non-profit coΓpoΓa- 70001 tion separate from its parent organization, DECA. 70001 The new corporation, 70001 Ltd., immediately submitted a proposal to the Department of Labor calling for the establishment of at least 50 more programs over a four-year period, at which time 70001 Ltd. would <<<<<<<<<<<<<<<<<<<<<<<<< become basically self-sustaining for its services to local programs. The DOL in February of 1976 awarded a $628,000 contract to help finance the first year of the new expansion effort that is designed to bring 70001 to every interested city in America by 1981. 70001 has, indeed, come of age. MRC CORPORATE OFFICERS: Chairmon, Mr. Roger Semerad, Vice President, American Retail Federation; President, Mr. Kenneth M. Smith; Vice President, Mr. Dennis J. Savage; Secretary, Ben Cotten, Esq. MR MEMBERS OF THE BOARD: The Hon. Joseph R. Biden, Jr., U.S. Senator, 70001 Ltd. is ready when you are. Delaware; The Hon. Bill Brock, U.S. Senator, Tennessee; Ms. Holly Coors, Board of Regents, American Technological Univ.; The Hon. Pete du Pont, U.S. Congressman, Delaware; Mr. Larry L. Loomis, s DE State Supervisor, Nebraska; Dr. George B. McGorman, Executive Secretary, Delaware Advisory Council on Career Education; The Hon. For more information, Lloyd Meeds, U.S. Congressman, Washington; Mr. Ernest C. McMillan, write or call: President, Proud, Inc.; Ms. Constance Newman, Assistant Secretary, 70001 Ltd. H.U.D.; Dean Owen F. Peagler, Chairman, President's Advisory Council on the Education of Disadvantaged Children: Mr. Kenneth C. Rietz, 151 Chestnut Rd. Vice President, Mike Curb Productions; Mr. Joseph Trahan, 70001 Newark, DE 19711 Project Manager, St. Louis, Missouri. (302) 731-0750 There are probably What employers What members of 70,001 reasons have to say about 70001 say about why you should 70001 Ltd. hire members of 70001 Ltd. "The ARF has endorsed Project 70001 for a joined Project 70001 because I couldn't get along in number of years, and many of our members 70001 Ltd. actively participate at the local level. The high school. I found a whole new learning experi- carefully designed and well-managed pro- ence now have a steady job." grams provide the proper balance between Ronnie Sayers real experience in the retail industry and But we only have room vocationally-oriented education programs." ''70001 helped me to learn how to Roger D. Semerad, Vice President dress for my job interview and how to to list a few of them: American Retail Federation fill out my application I love to come to work in the morning. I learn about "I've been working with 70001 since 1969 and deal with about 25 of cooking and food storage and a little Our young people want to work and they want to their members each year. It's about time somebody did something for about business management." succeed. Seventy-one percent of them stay on the those kids who have dropped out of school. And as an employer, it's Callie Scott worthwhile to hire 70001 kids because they perform as well as, and job for a year or more, compared to a 50 percent sometimes better than, other employees.' retention rate for the average retail employee. Ms. Nancy Stapleford, Personnel Manager "It's the best thing going to help someone that got me Almart, Wilmington, Del. right on the job, and everything is cool. I think the world of my coordinator." 70001 is the only manpower training program that Tyler Wash has its own youth organization-the 70001 Career "I am very impressed with the three 70001 enrollees who are working Association-which provides the motivation, person- for us. We've promoted Olivia Cox to manager of the Snack Bar, and Marcella Bridges, now on the sales floor, soon will enter our Assistant "I'd recommend 70001 to other kids al and vocational development and self-confidence SO Manager Training Program. Louisa Parks is doing very well on the who have dropped out of school, necessary for success and for good employees. counter. Your people are motivated and seem to work harder. Whatever because it has helped me. It helped you're doing, it's working." me to find a job and has helped me to Charles Eason, Manager Before a 70001 member sets foot in your door, he or Eckerd's Drug, Montgomery, Ala. get a high school education.' she knows how to fill out a job application, how to Mike Santiago handle a job interview, and what the responsibilities "The track record of successful retention of 'Project 70001 has made me feel more secure and has of a worker are. Our young people are prepared. participants in 70001, already operating given me something to look forward to. I was out of And after they start working, they continue receiving throughout the country and state, should prove it to be a very definite asset to the young work and 70001 found me a good job. The 70001 instruction on their own time-developing the people in Poplar Bluff." coordinators. make me feel like an adult, instead of competencies they need to upgrade their skills SO Allan Jackson, Executive Vice President some dropout kid." they can do a better job for you. Greater Poplar Bluff (Mo.) Karen Cinconte Area Chamber of Commerce They also study for their GED high school equiva- "A lot more young people should get lency degree because with them, it's more than a "So far I've hired about 40 members of 70001. I've found the odds are involved in 70001. If you're shy, it job. It's a career. much better hiring through 70001 because these young men and helps you come out of it. It helps in The 70001 coordinator works closely with you, the women are prepared, are willing to work, and because the coordinator the GED, helps with the job. 70001 employer, and with the employee to avoid problems follows through." helps you become a better person." and assure maximum job performance. The coordi- William Beegle, Plant Superintendent Olivia Cox National Cup Co., Dover, Del. nator's job is to help the employee succeed in his or "The reason I quit high school was because I found it her job. "We have a moral obligation to give that individual who has dropped very boring, uninteresting and a waste of my time .1 You will be asked for periodic verbal and written out of school an opportunity to succeed. At the same time, we benefit found that I truly enjoyed Project 70001 much more evaluations on the progress of your employee. 70001 because these are good employees." than regular high school." helps train your employees the way you want them Ms. Lorene King, Director of Personnel Maria Moore J.C. Penney, St. Joseph, Mo. trained. "That first step into the life of 70001 When you hire a 70001 member, you are not only is a step I could never forget for it "We, at Thom McAn and Melville Corporation, highly endorse the helping your business; you're also helping your changed my entire life. I am now concepts and programs of 70001 Ltd." community to solve the social and economic assistant manager at Jr. Foods. And Lawrence E. McGourty, President problems caused by unemployed school dropouts. Thom McAn I am working for a higher position.'' Marilyn Thomas THE WHITE HOUSE WASHINGTON July 3, 1976 JUL 8 1976 Dear Ken: Having followed with interest the progress of Project 70001 Ltd:, I was pleased to receive your letter of May 24 enclosing the first issue of Going Places! and to read of the continued growth and success of 70001 Ltd. From all reports, you have done an excellent job of motivating young people to improve their academic base and develop skills which enhance their opportunity for meaningful employment. Your success in providing unsub- sidized employment leading to productive and worthwhile careers for young people who are no longer in school will certainly be an inspiration to others. Keep up the good work and please convey to all those involved in 70001 Ltd. my warm good wishes. Sincerely, Herold R. And Mr. Kenneth M. Smith President 70001 Ltd. Robscott Building FORD is LIBRARY DERALD 151 Chestnut Hill Road Newark, Delaware 19711 781 SPECIAL ISSUE 70001 Ltd. Newark, Delaware March 1976 New Corporation Formed: 70001 Ltd. A new non-profit corporation called 70001 Ltd. has been incorporated under the laws of the State of Delaware to handle the national expansion of 70001. The Board of Directors of the new corporation held its first meeting on January 20, 1976, in Washington, D.C.; ap- proved the articles of incorporation and the bylaws; elected officers; and authoriz- ed submission of a funding proposal to the U.S. Department of Labor. Elected were: Chairman - Roger Semerad, Vice President of the American Retail Federation: President Kenneth M. Smith, formerly National Director of Pro- ject 70001; Secretary - Benjamin Cotten, Esq., partner in the firm of Cotten & Day; Treasurer - A. Edwards Danforth, Board Chairman, Farmers Bank of the State of Roger Semerad (right) Board Chairman of 70001 Ltd. and Ben Cotten, Secretary (left) listen as Delaware. President Ken Smith makes a point at the new corporation's organizational meeting. The Board designated Smith as Chief Executive Officer and approved his Funding Proposal Approved recommendation of Dennis J. Savage, who also was on the 70001 staff, to the position of Vice President of 70001 Ltd. Smith's con- By Department of Labor tract as President and Chief Executive Of- ficer extends to February, 1978. Bulk of the meeting was devoted to a The U.S. Department of Labor has ap- In its introduction, the proposal discussion of the DOL proposal, especially proved a contract that will fuel major ex- reviews 70001's early beneficial association the section dealing with the program ob- pansion of 70001 Ltd. to any point in the with DECA and states that "in the opinion jectives and work schedule. President nation. of those most closely involved in 70001, it Smith was also authorized to submit The one-year federal contract will is time to initiate major national expansion related proposals that may be necessary launch a four-year effort aimed at es- of the program - a process most efficient- prior to the Board's next meeting on tablishing a minimum of 50 programs ser- ly and effectively done by an indepen- March 8. ving at least 12,500 young people aged 16- dent, non-profit corporation." 22, according to Kenneth M. Smith, Presi- The proposal stresses, however, that Meet The Directors dent of 70001 Ltd. "close, professional ties with a youth ac- At the end of the four-year period, tivities program similar to DECA's would Pages 2, 3, 4, 5 70001 would then be in a position to con- remain an integral and crucial part of tinue its progress even without major 70001." Project 70001 was a special project of federal support. The substantial growth of 70001 dur- the Distributive Education Clubs of ing a time when the nation's economy was America. The decision to form an in- The 12 month proposal details an am- in its sharpest depression since the 1930's dependent corporation separate from bitious schedule that includes ap- is proof that "70001 works - and works DECA was deemed necessary in order to proaching at least 150 interested com- well," Smith said. Essential components of permit major national expansion of the munities and establishing a minimum of 10 the program are: program and to explore the implementa- new programs in the first year, and laying tion of the concept into new vocational the foundation for starting at least 20 new Highlights of disciplines. programs in the following year. Proposal on Page 6 Harry A. Applegate, Executive Direc- tor of DECA, said that "We at DECA are extremely proud of the part we played in During that first year, 70001 also 1) immediate full-time employment in en- would establish a new national youth try level jobs in a distributive occupa- the birth and growth of Project 70001. Now that the time has come for 70001 to organization and revise and improve tion (retail, sales, general distribution) push off on its own, we wish you every national services to the existing 17 2) after-hours instruction in job-related success. We share your happiness and ex- programs, according to the proposal. areas through a specially developed citement and look forward to close In addition, at least 2,500 new clients audio-visual program, remedial group cooperation in the future." would be added during the first year and a instruction, and GED preparation In discussing the new corporation, minimum of 1,400 would be placed on the 3) a structured program of vocationally- President Smith said that "the outstanding job. related youth activities designed to people who have agreed to serve on the build job skills and, perhaps most im- "These are minimum goals, and for a portantly, to stimulate personal self- Board of Directors are one more indica- program with nearly unlimited potential," confidence, achievement, and motiva- tion of the broad national support that Smith said, "our work is cut out for us." tion 70001 has developed over the years. Their (Continued on Page 6) (Continued on Page 3) Meet the Directors Roger D. Semerad Ben Cotten A. Edwards Danforth Sen. Joseph R. Biden, Jr. Senator Bill Brock Holly A. Coors Chairman Secretary Treasurer Joe Biden likes to quip that, at age 32, Bill Brock believes that "the role of Holly A. Coors of Golden, Colorado, he is regarded as the United States government should be to help, not received a Presidential appointment to the Senate's "token young person." hinder, people from being productive and National Advisory Council on Vocational Mr. Semerad, Vice President of the An attorney, Mr. Cotten is a partner in Mr. Danforth is President, Board useful." This people-oriented approach Education in 1970 and served until 1973, American Retail Federation, has had ex- the Washington, D.C. law firm of Cotten Chairman, and Chief Executive Officer of tensive experience in both the public and the Farmers Bank of the State of Delaware. He was only 29 when he won election has guided Senator Brock through his 15 participating in the work of many of the and Day and formerly was associated with the firms of Wheeler & Wheeler, and to the Senate. Enthusiasm, energy, and an years of public service and an early active Council's committees. She currently is a private sectors. From 1974 to January 1976, His career in the banking and investment business started upon his graduation from uncanny bluntness combined with a sense association with 70001. From the begin- member of the Board of Regents of the he served Presidents Nixon and Ford in Brault, Graham, Scott & Brault. He is also a the positions of Staff Assistant with of humor and a sensitivity to citizen ning of our national expansion, he has American Technological University in college instructor-lecturer-tutor in the Yale University in 1949 when he joined been in the forefront of encouraging the Domestic Council responsibilities for areas of political science and sociology Hayden Miller & Co., investment bankers problems characterize Senator Biden's Killeen, Texas, and in 1975 was Colorado education and labor, and later Executive style. establishment of new programs. State Chairman of the Executive Spon- and is former legal counsel to the National in his native city of Cleveland, Ohio. Senator Brock was a successful soring Committee, FFA. Director of the President's Advisory Com- Citizens Committee on Revenue Sharing. As a member of the Senate Foreign businessman (Vice President of Marketing Deeply involved in hospital activities, mittee on Refugees. Educated at American University Relations Committee, he has frequently for Brock Candy Co.) before becoming she has served as President of St. Luke's (A.B., J.D., and M.A.), Mr. Cotten has forg- Prior to his government service, Mr. He moved next to the First National expressed a special concern for the needs the first Republican in 42 years to be Hospital Auxiliary, President of Spalding ed an energetic and versatile career span- Semerad was a federal relations and ning the legal profession, civic affairs, and City Bank of New York, National and of emerging nations. He is also a member elected to the U.S. Congress from Rehabilitation Center, and Trustee of the management consultant as President of International Divisions, including two of the Banking, Housing and Urban Affairs Tennessee's 3rd Congressional District in Children's Hospital in Denver. Since 1963, political activities. Honors and awards in- Committee, the new Senate Budget Com- 1962. He was reelected to the House for Mrs. Coors also has been assistant to the Dumbarton Associates, Inc. He also has clude Outstanding Young Man of America years in Argentina, as Assistant Vice Presi- served as Executive Director and mittee, and the Senate Democratic Steer- four terms before winning election to the Chaplain at St. Luke's. in 1966-67, Perle Mesta Law Scholarship, dent. Then Mr. Danforth served as Secretary/Treasurer of University and National Honor Society. Treasurer of the Bunge Corp., New York ing Committee. He authored the Urban Senate in 1970. In 1968, she was appointed by Associates, Inc., and Director of the Office City, and Senior Vice President and Homesteading Act of 1974, which is The most well-known Brock success Secretary of State William Rogers to a For seven years he served as Chairman of Federal Programs, American Associa- Treasurer of Colonial Bank & Trust Co. in designed to transfer deteriorating urban story is his four-year fight to pass the Public Opinion Advisory Committee of and Vice Chairman of the Debutante tion of State Colleges and Universities. He Waterbury, Conn., before assuming his housing to prospective homeowners at a Congressional Budget Reform Act. Signed the State Department. She currently is ser- has served as consultant to over 150 Cotillion (Benefit of Damon Runyon Cancer Fund); has served as a director of present position in 1970. modest cost for renovation. He also has into law in 1974, the Act increased the ving as a Trustee of Christian Ministry in government agencies, corporations, in- strongly supported improved federal previously diluted ability of Congress to the National Parks and is a member of St. stitutions and school systems. the American University Alumni Associa- education programs and campaign develop a budget which would more Philip and St. James Episcopal Church. tion; member of the Foster Parents reform. closely reflect the view of the American She is married to Joseph Coors, Ex- A graduate of Union College in Program; Chairman of the Downtown Mr. Danforth's civic activities include public. His interest in young people has ecutive Vice President of Adlph Coors Co., Schenectady, New York, Mr. Semerad was Jaycees Law Day observance; and a Friend membership on boards of directors of A graduate of the University of ranged from fighting for the voting rights and they have five sons. an Administrator with the State University of DECA. many organizations, including the Boys' Delaware, he received his law degree from of eighteen-year-olds, to being the first of New York for several years following Mr. Cotten's professional affiliations Club of Wilmington, United Fund and Syracuse University and was a Wilmington member of Congress to ever address a New Corporation completion of military duty in 1962. He include the District of Columbia, Council of Delaware, National trial attorney before his election to the National DECA Conference. (Continued from Page 1) went to Washington in 1966 as a Fellow Maryland and American Bar Associations, Conference of Christians and Jews, Grand Senate. A widower, Senator Biden lives The junior Senator is a member of the involvement is a tribute to the hard work with the U.S. Office of Education. American Judicature Society, American Opera House Association, and the Greater with his two sons in Newark, Delaware, powerful Senate Finance Committee, a and dedication of many people, and it Sociological Society, American Behavioral Wilmington Development Council. He and commutes the more than 100 miles Presbyterian, and a family man with four places an even greater responsibility on all He is married and lives with his wife Scientists Association, and the American also is Chairman of the Wilmington "Take between his home and Washington on children. He is deeply committed to mak- of us to continue putting forth our best ef- and daughter in Kensington, Md. Political Science Association. Stock in America" Campaign. most days when the Senate is in session. ing government work for the people. forts for the success of 70001." 2 3 A graduate of the University of Ernie McMillan is President and Honorary Doctor of Laws Degree from Kenneth C. Rietz Nebraska, he holds a B.A. in Distributive Publisher of Proud, a magazine emphasiz- Bates College, and the "Who's Who" Mr. Rietz is Vice President and Education and a Master's Degree in Educa- ing employment opportunities for rosters of American Women, American General Manager of Mike Curb Produc- tion Administration. Mr. Loomis has minorities. A professional football player, Politics, Government, Black Americans, tions, a record and film production com- published a number of articles, including a he has been offensive tackle with the St. and The World Who's Who of Women. pany that has over 40 artists associated Guide for the Establishment of Adult Louis Cardinals and, more recently, the A graduate of Bates College and the with it. He was producer of the TV special, Education Courses and a Facilities and Green Bay Packers. He has won All-Pro University of Minnesota Law School, Ms. "Fifth International Tchaikovsky Equipment Handbook for Distributive honors three times and Pro Bowl on four Newman is a member of Executive Competition" and is President and Education. occasions. Women in Government, Syracuse School member of the Board of Continental He is active in a number of A strong supporter of 70001, Mr. of Management Advisory Council, Ad- American Films. professional organizations, including the McMillan has spoken at a number of ministrative Conference, Council of Black A native of Appleton, Wisconsin, Mr. Nebraska Council on Occupational employer-employee banquets sponsored Appointees, and Board of Directors, Rietz attended George Washington Teacher Education (Vice President, 1975), by various projects throughout the coun- United Black Fund. University and majored in Political the Nebraska and American Vocational try. He also has served as Secretary of Science. Upon completion of his studies, Associations, National Association of State Work Opportunities Unlimited, Co- he became involved in organization, Supervisors of Distributive Education, and Chairman of Recreation Committee for management, and public relation aspects the National Association of Distributive Challenge of the 70's, Co-Chairman of the of political campaigns. In 1968 he joined Education Teachers. He was elected in U.S. Youth Games Committee, a member the public relations firm of Congressman Pete du Pont 1975 to the National Board of Directors of of the Mass Transit Committee for the St. Allison/Treleaven as an associate and was A long-time supporter of 70001, Pete DECA. made full partner in 1970. du Pont is in his third term as Delaware's Dr. George B. McGorman Louis, MO, Chamber of Commerce, and Married, Mr. Loomis lives in Lincoln, Honorary Chairman of Dental Health Ken is a former Vice President for lone voice in the U.S. House of Represen- Dr. McGorman has served as Ex- Nebraska. Week. Business Affairs of MGM Records and tatives. ecutive Secretary of the Advisory Council on Career Education, State of Delaware, A graduate of the University of Illinois currently is a member of the Board of Since going to Congress in 1971, he since 1969 and prior to that was State with a B.S. degree, Mr. McMillan has been Governors of the Charles Edison Founda- has served on the prestigious International Relations Committee, the Merchant Supervisor of Business, Office, and a substitute teacher in Chicago Public tion. He resides in Los Angeles, California, Marine and Fisheries Committee, the Distributive Education with the Delaware Schools, a salesman with the Falstaff Brew- with his wife, Angie, and son, Kenneth, Jr. Select Ad Hoc Committee, and the Outer Department of Public Instruction. ing Co., and on the personnel staff of A. Continental Shelf Committee which is He has held a wide variety of manage- O. Smith. He was host of the Proud Televi- ment and consultant positions in both the sion Show in St. Louis from 1973-75. grappling with legislation to safeguard the coastal states during offshore drilling. public and private sectors. He was recently In working closely with young people, elected as an Associate with the Smithso- Pete established Delaware's first sutdent nian Institute. A Major in the U.S. Air intern program in Washington and was the Force Reserves, Dr. McGorman is Liaison first member of Congress ever to address Officer with the Air Force Academy. He Delaware DECA's State Conference, and has authored many articles and initiated a the first Congressman to hold a press con- number of special projects, including ference on behalf of 70001. creation of the 70001 pilot program in He is also a leader in the area of con- Wilmington, Delaware, in 1969 for the gressional reform. His voluntary program Congressman Lloyd Meeds Thom McAn Company. of limiting contributions to his campaign A past president and board chairman Since his election to Congress in 1965, to $100 or less is now being used as a of DECA, Dr. McGorman received DECA's Congressman Meeds has been a consis- Outstanding Service Award in 1968. Other Owen F. Peagler model by other office-seekers around the tent critic of the House seniority system country. As a fiscal conservative, he has distinctions include Pennsylvania Teacher Dean Peagler heads the School of and outdated House procedures. He was Continuing Education and the Division of received the Watchdog of the Treasury of the Year, National Education Associa- appointed to a Special Select Committee tion (1965); first recipient of the Delaware Evening Administration at Pace College Award. on Committees to design major internal DECA Great Distributor Award; and the and went to Pace in 1969 from the Position Joseph M. Trahan A graduate of Princeton University reforms in the House, and he has worked Outstanding Service Award of the Penn- of Deputy Director of the New York State Mr. Trahan has been Project Manager and Harvard Law School, Pete and his wife, successfully to make committees and com- sylvania Association of DE Teachers. Office of Economic Opportunity, in of the 70001 project in St. Louis, Missouri, Elise, live near Wilmington with their four mittee chairmen more responsive. children. Dr. McGorman received his B.S. and charge of the metropolitan area. since November of 1974 and has also been A member of the House Education M.S. degrees from Drexel Institute of He has been an elementary and involved in national job development for and Labor Committee, Congressman Technology and his doctorate in educa- secondary teacher, guidance director, 70001. Meeds has been an early supporter of tion from Temple University. Married, he Constance B. Newman adult education director, and education His earlier career was with General 70001. His concern was also demonstrated lives with his wife and three children in Ms. Newman, who since 1973 served consultant to the National Head Start Of- Foods Corp., starting as a maintenance when he introduced legislation to provide Dover, Delaware. as Vice Chairman of the Consumer fice and the Federal Office of Economic engineer in 1958 at its Maxwell House for the education of adults who did not Product Safety Commission, was recently Opportunity. In 1964 he was voted "Young Division in Houston, Texas, and rising complete high school. He was co-founder named Assistant Secretary of the Depart- Man of the Year" by the New York State through the positions of coffee packer, of a Youth Conservation Project that ment of Housing and Urban Develop- Junior Chamber of Commerce. machine operator, office services clerk provides healthful outdoor work on ment. Dean Peagler has been Chairman of and plant foreman. In 1969, Mr. Trahan public lands of the State of Washington for Since joining the federal government the President's Advisory Council on the transferred to the St. Louis plant as Sales young people from all walks of life. in 1962 as a personnel management officer Education of Disadvantaged Children Representative and was Sales Account His major legislation has included the in the Department of Interior, Ms. New- since 1974 and was recently reappointed Manager when he left to join 70001 in Vocational Education Amendments of man has moved through a series of by the President to serve three more years 1974. 1961, the Youth Conservation Corps of progressively more important as Chairman. He also serves on the Board An athlete, Mr. Trahan won the 1970, and the Emergency Employment Act assignments, such as research analyst for of Directors of the Day Care Council of Korean Armed Forces Middleweight of 1971. His many honors include awards the National Advisory Commission on Westchester, and the Welfare Research Championship in 1954, conducted recruit- from the American Vocational Associa- Civil Disorder; Chief of the Midwest Sec- Corporation, Inc., of the State Department ment and training clinics, and was selected tion, the National Coordinating Council tion, Migrant Division, Office of Economic of Social Welfare. as first-team running back from the Far for Drug Abuse Education, and the Opportunity; Special Assistant to the A native of New Milford, Conn., Dean East Armed Forces Championship Football Larry L. Loomis National Council of Local Administrators Secretary of Health, Education and Peagler received his B.S. degree from Team. Mr. Loomis is State Director of of Vocational Education and Practical Arts. Welfare; and Director of VISTA and Western Connecticut State College and Mr. Trahan attended Texas Southern Distributive Education for the Nebraska A native of Montana, Congressman ACTION. his M.A. and 6th year diploma at New York University and has worked extensively State Department of Education and has Meeds received his law degree from Gon- Her considerable talents have been State University. At Pace, he is also Chair- with impoverished youth. He also was a served four years as an administrator in the zaga University Law School in 1958 and recognized by a number of honors -- man of the Committee on Minority special minority recruiter for General Department. He has teaching experience was a Prosecuting Attorney before his selection as one of the Outstanding Young Concerns and a member of the University Foods. Married, he lives with his wife and in high school and adult education. election to Congress. Ernest C. McMillan Women of America in 1969, recipient of an Senate. four children in Ferguson, Missouri. 4 5 "Our work is cut out for Funding Proposal The Story of 70001 Here are highlights of our proposal for national expansion: (Continued from Page 1) Noting that between 750,000 and 1 million people leave MAJOR OBJECTIVES OF FIRST-YEAR Program Development high school before graduation every year, the proposal says 70001 Ltd. was born in Wilmington, the project will effect a "marriage of: 1) the field with the Delaware, in 1969. Concerned with both Approach 100 interested communities and ask them to con- greatest number of jobs, and 2) the population with the the economic and social problems caused sider 70001, and then follow up with on-site presentations highest and most chronic rate of unemployment - out-of- by out-of-school youth, the Thom McAn in at least 35 locations by July 1, 1976. school, unskilled, unemployed 16-22 year olds." Company asked the Distributive Education From those 35, we will negotiate the establishment of at 70001 costs under $1,250 per job placement - less than Clubs of America (DECA) for help. The least 10 new 70001 programs. the average manpower training program - and is "clearly in goal was to provide an avenue by which From Oct. 1 through Jan. 30, approach another 50 com- the best interests of the country," the proposal concludes. those youth could receive immediate munities and lay the foundation for the establishment of at "The hundreds of thousands of out-of-school young people employment along with the on-the-job least 20 new programs in the second year. who fill the welfare rolls and walk the unemployment lines training, education, personal motivation, President Smith and Vice President Savage Make an additional 30 presentations to state, regional, and need, and desperately want, more than a public service job and self-confidence necessary to enter National Organizations. and more than a handout. They need a real job that offers the and advance in the field of marketing and Establish a new youth organization tailored specifically to prospect of rapid advancement into a career. They need to be distribution. Team of Smith and Savage the needs of 70001 enrollees. stimulated and constructively motivated toward that career." Will Continue Guiding 70001 Program Improvement The program, dubbed Project 70001, The operations of 70001 Ltd. will be He was chosen as one of the Outstan- Revise and improve national services to the existing 17 THE RECORD was piloted at the Price's Corner Shopping headed by the same team that guided the ding Young Men of America in 1972 and programs. Center and proved to be a remarkable growth of Project 70001 over the past three has also received the National Merit of Renegotiate funding, national affiliation, and new contrac- success. During the first three years, for years. Commendation, the New York State tual franchising arrangement with existing programs. example, it cost less than $1,000 per par- Expand at least three of the existing programs. ticipant per year, and 71 percent stayed on Kenneth M. Smith, President and Regents Scholarship, the Kiwanis Club An- nual Scholarship Award, certificates of 70001 has grown 400% to 17 programs and 2,000 enrollees in the job for a year or more. Chief Executive Officer of 70001 Ltd., serv- ed as National Director of 70001 and merit and appreciation from DECA Client Services nine states in just two years, and the bulk of that growth came in the face of the worst economic depression since the Director of Special Projects for DECA. organizations, and the 1975 Great Add at least 2,500 new clients. Distributor Award of Delaware DECA. Place at least 1,400 on the job and upgrade 400 of those 1930's. Impressed, the Community Services Since August of 1973, Project 70001 under his direction more than tripled in size, Prior activities include a B.A. degree currently placed. Administration in 1973 awarded DECA a in International Relations from American The national, and over 25 state and local governments have $250,000 Research and Demonstration from five programs serving 250 young all individually approved 70001 for operation in their area. grant (supplemented later with an ad- people to 17 programs serving more than University's School of International Ser- vice, administrative positions in both the In Addition ditional $138,000) to present the 70001 2,000 young people in nine states. 1968 and 1972 Presidential campaigns, Revise and implement new contract between 70001 Ltd. Over two-thirds of those who have enrolled in 70001 have program to state and city governments. A Dennis J. Savage, Vice President of Director of the 1973 Inaugural Concerts, and local programs. been placed on the job, and 50% of the remainder are major condition was that any municipality 70001 Ltd., was second in command of and 2½ years on the White House staff Expand and improve individualized instructional program currently preparing for employment. wishing to start a project would manage Project 70001 as Associate Director of preparing daily news briefings for the Develop comprehensive coordinator training program and finance it, with 70001 "franchising" to Special Projects for DECA. Dennis started President. Develop business and outside support 80% of the total have been enrolled from Feb. 1, 1975, to them the special expertise and quality with 70001 in 1970 and served as Program Dennis, who started. in a teaching Develop new public information materials, including a Nov. 15, 1975, reflecting the sharp increase in program control necessary to establish a successful Manager of the Wilmington Project until career, in 1973 was designated as one of quarterly magazine. capacity. program. his appointment as Associate Director in the Outstanding Young Men of America. early 1975. He received his B.S. in education from FOUR-YEAR PROJECTION During the three-year pilot program, fully 71% of the As President and Chief Executive Of- Cheyney (PA) State College in 1966 and To successfully implement the nation's first "franchised" enrollees were still on the job after a year or more. In fiscal 1976, 70001 had 17 programs ficer, Ken will have responsibility for the took graduate courses at Temple Universi- manpower training program in private enterprise through operating in nine states serving nearly 2,- overall administration of 70001 operations. ty in research, development, and modern active participation at every level of institutions of govern- 50% of all employed to date have surpassed the CETA "per- manent placement" regulation (90 consecutive days of 000 young people. This 400% expansion in Dennis will be responsible for implemen- theories of distributive education. In 1970, ment, education, business, and organized young people. two years came in the face of the worst ting all contractural obligations with the he received his Pennsylvania Teacher's To establish a minimum of 50 programs and have a employment). economic depression since the 1930's. various projects. Certificate. minimum of 50 programs operating by the end of fiscal year Both men have brought a wide range Along the way, Dennis acquired work 1981. 70001 costs much less than the average manpower training of experience to the 70001 effort. Each experience in retail stores, appropriately To successfully employ and provide the skills, attitudes, and program - under $1,250 per job placement and under $1,- The people most closely involved in area of Ken's broad background in enough, and as an insurance underwriter. aptitudes necessary to retain a job to a minimum of 7,500 000 per participant, even in the first year of operation - compare this to the $3,087 average cost nationally per CETA the program agreed that the time had government, politics, education, and He also served as a Neighborhood Youth out-of-school young people 16-22 who will be permanent come for a major national expansion effort youth was put to full use as he secured Corps Counselor at Haverford (PA) State placements in the free enterprise system. A total of at least participant. and that 70001 could best achieve its federal government support for national Hospital and as a playground director. 12,500 young people will be served during this period. And 70001 does much more by providing not just a job but a potential by becoming an independent, expansion of the program by working After teaching basic education for To develop an income level from franchising fees, leasing productive and worthwhile career with excellent upward non-profit corporation separate from its effectively with state and local three years with the Greater Chester (PA) and sales of instructional materials, business contributions, mobility. parent organization, DECA. governments, educators, and businessmen Movement, he taught in Wilmington and other sources so as to become entirely self-supporting to forge a unique partnership of the public public schools before joining the original by fiscal year 1981. The average hourly wage of all 70001 enrollees is now over and private sectors. 70001 pilot project at the Price's Corner In addition, Ken formed the "Friends Shopping Center in 1970. Dennis was National Office Has Moved $2.50 per hour (all unsubsidized) and is rising steadily as The new corporation, 70001 Ltd., im- enrollees are promoted and upgraded. of DECA," a group of influential business Program Manager when he was tapped for mediately submitted a proposal to the 70001 Ltd. has moved from Dover, Del. to larger quarters and government leaders, and the 25- the Associate Director position in 1975. In fiscal 1975, again at only partial capacity until the last half Department of Labor calling for the es- near Newark, Del. member DECA Congressional Advisory Both Ken and Dennis are members of of the year, enrollees earned more than $1 million and paid tablishment of at least 50 more programs "Our national expansion program will réquire a larger Board in an effort that significantly the American Vocational Association, out approximately $250,000 in local, state, and federal taxes over a four-year period, at which time staff and a more accessible location," explained Kenneth M. broadened national recognition of DECA Delaware Association of Distributive (discontinued welfare payments are not included). 70001 Ltd. would become basically self- Smith, President and founder of 70001 Ltd. The new offices and culminated in personal meetings with Education Teachers, and National Associa- sustaining for its services to local President Ford. are located near Interstate 95, a direct link to the Philadelphia tion of DE Teachers. A dozen mayors, more than 30 members of Congress, and programs. Airport. over 100 state and local elected officials have endorsed and The national offices of 70001 have been located in Dover 2nd Annual Report Being Distributed since the inception of the program. supported 70001. The DOL in February of 1976 awarded a The second annual report of Project covers the period from October 15, 1974 Our new address is: A 10-year projection of a 50-enrollee control group showed $628,000 contract to help finance the first 70001 has been completed, and com- to November 15, 1975. 70001 Ltd. 302-731-0750 a return of $1.5 million to society - paid back in taxes and year of the new expansion effort that is plimentary copies are being distributed to Robscott Building foregone welfare payments with no consideration of other designed to bring 70001 to every in- all projects and sponsors. Additional copies of the report are 151 Chestnut Hill Road potential public assistance costs on an investment of $54,- terested city in America by 1981. Entitled "Report on the Second Year available from National Headquarters at a Newark, DE 19711 000. 70001 doesn't cost; it pays! 70001 has, indeed, come of age. of National Expansion," the document cost of $4.95 each. 6 7 The Final Test On May 5, I was called to program called Project 70,001, a The final test of any program come in to begin my G.E.D. clas- special program of DECA. My is the effect it has on the young ses, which are held on Monday first contact with the program people it serves. The following and Wednesday, with DECA was with a man named Walter articles tell the story of 70,001 meetings every Monday follow- Martie, a coordinator who im- far better than anyone else ing the G.E.D. class. I found that could. The story of 70,001 is the pressed me as a person whose I truly enjoyed DECA and Pro- story of Maria Moore, Ronnie prime interest was in helping the ject 70,001 much more than reg- Sayers, Karen Ciconte, Danny youth of the community. This ular high school. To tell the whol man helped guide me in the di- Earhart, Raynard Cummings, and whole truth, the reason I quit rection of furthering my educa- others from all across our high school was because I found tion and then finding employ- country who have found a new it very boring, uninteresting, and ment for me. opportunity in Project 70,001. a waste of my time. Most of the (Excerpts from an article in the February subjects I had were in my opin- 1976 issue of The DECA Distributor) ion insignificant, or the teacher just didn't turn me on. My teach- er for G.E.D. classes was Tom Raynard Cummings Giess whom I've come to respect The first thing Project 70,001 as a teacher because he didn't did for me was to find me a good just give me or anybody else an job. It made me look at life the assignment without individualiz- right way, but most of all Mr. ing that person's assignment. Be- Lawson, our coordinator made cause of Mr. Giess' efforts and me see the light. When I first patience, I was pronounced a joined the program all I wanted high school graduate on Septem- was a job - now I want to be in ber 9, 1975. the program and work to make it the best program going. I want to try and help others learn about the program so it can help them too. Maria Moore I first heard about DECA's spe- cial project, Project 70,001 from Mrs. Doris Whiteside and from what she told me about the pro- gram, I fell in love with it. She told me of the many activities, state and national competitions, job training and acquiring my G. E.D., which I was very interested in obtaining. On April 18, 1975, I submitted my application to Karen Cinconte enter Project 70,001. I was screened by Al Gardner one of Project 70,001 has made me feel the St. Louis Project 70,001 co- more secure and has given me ordinators, who is now my coor- something to look forward to, I dinator. Mr. Gardner gave me the was out of work and 70,001 same information that Mrs. found me a good job. I am also Ronnie Sayers Whiteside did, but with a little Secretary of our DECA Chapter and that makes me proud of I joined Project 70,001 because I more spice to it. He informed me myself. The coordinators of the couldn't get along in high school. that 70,001 was a program for high school dropouts, from the program, Mr. Larry Lawson and I found a whole new learning ex- perience in Project 70,001 and ages of 16 to 22. He also said Ms. Mary Jones make me feel the DECA activities. I now have that DECA had many projects like an adult, instead of some a steady job and have had the op- lined up such as social, civic, and drop-out kid. portunity to do some public rela- fund raising affairs, which I tions work for the program. I'm wanted very much to be a part. glad I was fortunate enough to He mentioned that the G.E.D. Danny Earhart find out about the 70,001 pro- classes had not started yet but gram. As far as my future. I real- should start within two or three Upon arriving in St. Joseph, Mis- ly don't know exactly what I weeks. I was on pins and needles souri after a two year absence, I want to do - I'm learning so just waiting to be called. learned from my father about a many new things everyday! update 781 News From 70001 Ltd. Volume I No. 1 Newark, Del. June, 1976 New Youth Organization Is Established: The 70001 Career Association (SEVCA) The foundation has been laid for the new 70001 youth organization. It will be called the 70001 Career Association (SEVCA). The tagline: "Young People Earning, Learning, and Developing Careers Together." Its members will be called "associates" who will be members of the local "chapters" which in turn will belong to state "associations." The official colors: the main color will be light blue, secondary color navy blue. SEVCA will hold regional and national conferences featuring recognition of out- standing associates, leadership training, survival skills workshops, and competitive events selected by and designed for the 70001 associates. Those are some of the basic decisions reached at an intensive series of workshop meetings that started at the DECA Career Develop- Bob Richmond, National Director of SEVCA, gestures as he makes a point during two-day ment Conference held in Chicago workshop held at 70001 Ltd. Headquarters in Newark, Del. Standing behind Bob is President Ken May 9-13, and concluded with a Smith. Seated at table are 70001 associates Theresa Williams (partially hidden by Bob's hand); and two-day planning institute May 25 Christine Ford. and 26 at the National Headquarters of 70001 Ltd. in Newark, Del. Approximately 30 associates and 25 coordinators were involved in the plan- ning sessions that featured workshops covering specific areas such as organizational structure, competitive events, recognition and certificates, and personal development. The discussions were based on results of questionnaires sent to each 70001 program. "Their hard work and enthusiasm were contagious," said 70001 President Ken Smith. "Their response was especially gratifying because the youth organization is the most unique element of 70001." Bob Richmond, National Director of SEVCA, said that "I was very pleased at the results. We covered a lot of ground in a comparatively short period of time. The only reason we could make so much progress was that everyone really pitched in and worked to get the job done. Everyone did a great job!" The first national SEVCA conference will be held next February and will be Here's another session. From left around the table are Darrel Ashlock, coordinator from St. preceded by regional conferences in Oc- Joseph, Mo.; Bruce Stokes, McKean High School DE coordinator; Larry Loomis, DE State Supervisor tober. The National Conferences will in- from Nebraska and a member of the 70001 Ltd. Board; Glenn Glass, coordinator from Knoxville, clude elections of national officers, com- Tenn,; Beverly Baker, Sears Personnel Manager; Leila Smith, associate from St. Joseph, Mo.; and petitive events, workshops, and social and Maria Moore, associate from St. Louis, Mo. career related activities. (see SEVCA on page 2) SEVCA National Award (from page 1) The area or regional conferences will include "how to" workshops, competitive Going Quarterly events, and officer training sessions. The 70001 National Recognition Award Considerable time was spent dis- has been so well received that it will be cussing the various awards and recognitions SEVCA associates will presented on a quarterly basis. "The opportunity to recognize an out- receive. For example, associates will be eligible for recognition for stay- standing 70001 associate has proven attrac- tive to both associates and coordinators," ing on the job for certain periods of time, for being promoted on the explained Bob Richmond, National Direc- tor of SEVCA. "It has been decided that job, for demonstrating leadership, 70001 Ltd. should present the award on a for participating in regional or quarterly basis as long as it is possible to do national conferences, for winning so." competitive events, and so on. The first recipient of the award was The competitive events will include Thomas "Danny" Earhart, President of the Starting from left and going clockwise around the table are Dr. Jim Koeninger, Coordinator of both individual and team competition. St. Joseph, Mo. SEVCA Chapter. The Personnel Development; Perry Kendall, Director of the St. Joseph program; Ethele Hanners of Poplar Among the individual events will be Bluff; Louise Wright of St. Louis, Shirlee Hubble of Independence and Walter Martie of St. Joseph. presentation of the Certificate of National decision-making and human relations, job Recognition was made in April by application and interview, public com- Missouri Gov. Christopher Bond. Danny The SEVCA planners split up into small work groups assigned specific topics. Here is National Field munication, sales demonstration, and job also received a $100 U.S. Savings Bond. Manager Mike Goolsby and associate Chris Ford manual. Team events will include radio Future winners each will also receive a commercial, chapter exhibits, and out- certificate and Savings Bond. standing chapter awards. Criteria for selection of the out- Non-competitive events will feature standing associate is based on his or survival workships, and talent show. The her performance on the job, survival workshops will concentrate on progress through the 70001 and GED personal development of the associates. instructional program, participation Topics will include how to rent an apart- in SEVCA Chapter activities, and ment, basic business and survival law, general involvement in the program. family planning, physical fitness, how to June 1 was the deadline for submission use a telephone, insurance, and general of nominations and documentations for consumer information. the second quarter award. The next Mr. Richmond stressed that while deadline, for the third quarter, is Sept. 1, many basic decisions have been made, and Dec. 1 is the deadline for the fourth there is much more to be done. "It's like quarter. From left are Walter Martie, Stewart Jenkins of Independence, Darrel Ashlock of St. Joseph and Dr. building a house," he explained. "We've Mr. Richmond said that recommen- Koeninger. got the foundation. Now we must build on dations of nominees for the award will be that foundation. We will be calling on accepted from coordinators, ad- associates, coordinators, employers, and 5 Take In-Service Training ministrators, employers or others having friends of 70001 for ideas and help." an interest in 70001. Judging will be by a Five new coordinators from three The program was under the direction selected group of national 70001 sup- 70001 programs in Missouri attended an of Dr. Jim Koeninger, Coordinator of Per- SEVCA Leadership porters, and the winners will be an- Orientation and In-Service Training Ses- sonnel Development for 70001 Ltd. nounced 30 days after the deadline. sion from May 18 to 21 at the 70001 site in Topics covered included the Conf. Set in July Supporting documentation should St. Joseph, Mo. philosophy of the 70001 program; staff clearly detail the associate's performance They are: Ethele Hanners of Poplar organization; facilities, equipment, and SEVCA will hold its first National in each of the program's areas and include Bluff; Sue Ann Nothstine of Maryville; supplies; the local Professional Associates Leadership Training Conference on July 12 Coordinator Curtis Coleman and associate Theresa Williams letters of support from appropriate in- Louise Wright of St. Louis; and Shirlee Council; intake system; support services and 13 at 70001 Ltd. Headquarters in dividuals. A photograph of the nominee Hubble and Stuart Jenkins of and community involvement; basic public Newark, Del. also should be enclosed. Independence. relations; organizing the 70001 Career Participants will be members of the Association; and services of 70001 Ltd. National Leadership Committee, a group 2nd Annual Training Institute The new coordinators were assigned to that will serve as national officers until work with various members of the St. elections are held at the first SEVCA Joseph 70001 staff in specific areas - conference in January or February. The To Be Held Aug. 4-8 in Memphis Walter Martie for GED, Perry Kendall for committee is comprised of one associate vocational related instruction, and Darrel from each of the eight states which have The Second Annual National 70001 ing which coordinators can share ideas Ashlock for coordination and job 70001 programs. Creation of the interim Coordinator Training Institute will be held and experiences. development. committee was recommended by August 4-8 in Memphis, Tenn. at the Hyatt The Institute is being planned by Dr. The new coordinators became in- participants at earlier SEVCA planning Regency Hotel. Jim Koeninger, Coordinator of Personnel volved in actual interviews of new conferences held in Chicago and Newark. Registration forms already have been Development. Any suggestions regarding applicants seeking admission to the St. sent out to the local programs, and a final the Institute should be directed to Dr. Joseph program. They also made job Richmond Joins Nat'l Staff agenda will be issued by July 1. Koeninger, President Ken Smith or Vice development and follow-up calls. Among the areas to be covered will be President Dennis Savage. Ms. Hanners went to Maryville to work Robert J. Richmond has joined the enrollee recruitment techniques, job with Ms. Nothstine since the Maryville 70001 Ltd. national staff to serve as Direc- development, national business support, 70001 Ltd. again will pay the costs of program is more similar to the one being tor of the 70001 Career Association. on-the-job coordination, the 70001 Career presenting and coordinating the Institute, established at Poplar Bluff. Bob, who officially assumes his new Association (SEVCA), instructional while local programs will pay costs of Other areas of interest included the duties July 1, was a DE teacher-coordinator materials, CETA relations, what business transportation, food, and lodging for their management information system used at with the Newark (Del.) High School and looks for in an employee, and enrollee staffers. the St. Joseph program. formerly served as Manager of the counseling. Persons planning to attend the Institute The coordinator training sessions are Distributive Division of the Greater Water- In addition to the structured presen- are urged to return their reservations as among the services provided to local Beverly Baker of Sears and 70001 program manager Manera Constantine bury (Conn.) Chamber of Commerce. tations, there will be "swap shops" dur- soon as possible. programs by 70001 Ltd. 2 3 2 More Programs Open In Mo. 70001 Ltd. NON-PROFIT ORG. 151 Chestnut Hill Rd. U.S. POSTAGE Newark, DE 19711 PAID Two new programs have joined the the coordinator. 70001 family in Missouri. NEWARK, DE One is in Independence, and the other The new program in Poplar Bluff is an PERMIT NO. 289 is in Poplar Bluff. expansion of the 70001 program in Cape The Independence project, which will Girardeau, about 70 miles away. The officially open June 28, is a 50-placement Poplar Bluff program is headed by Coor- program that will be administered by Blue dinator Ethele Hanners and calls for 25 job Valley Community Services, Inc. and fund- placements. Both of the Southeast ed through the Office of Manpower and Missouri (SEMO) locations are under the Balance of State funds. administration of the Cape Girardeau Ms. Shirlee Hubble is Director of the Vocational Technical School. The Cape Independence staff, and Stuart Jenkins is program has a goal of 50 job placements. 4 Workshops Feature 70001 Activities at CDC in Chicago Approximately 60 persons - including associates, coordinators, administrators, and members of the local and national staffs - attended the 70001 special events program held during the National DECA Career Development Conference in Chicago last month. The 2½ days of 70001 events featured four workshops that covered a variety of topics including the new youth organiza- tion, instructional materials and GED procedures, orientation and pre- employment training, and proposed per- sonnel training procedures. The opening session on Sunday, May 9, Dr. John Elias, 70001 consultant who is developing coordinator training materials, struck a humorous was chaired by Walter Martie, coordinator note during one of the Chicago sessions. of the St. Joseph, Mo., program. President Photos by Louise Wright Ken Smith then gave an overview on the past, present, and future of 70001 Ltd. and urged all 70001 representatives to become involved in the workshops to contribute their ideas and suggestions. Bob Richmond, Director of the then unnamed youth organization, emphasized that it would be operated from the "grass roots" of the local programs and would re- main flexible and adaptable to local needs. He identified five main services that 70001 Ltd. would provide to local programs through the youth organization - career information, survival skills material, national publicity, an awards and recognition program, and an organizational handbook. He promised that the organizational charter, membership cards and com- petitive events specifications would be available by July 31. Other speakers and workshop leaders included Vice President Dennis Savage; Dr. Jim Koeninger, Coordinator of Per- sonnel Development; Mike Goolsby, National Field Manager; Dr. John Elias, consultant who is devetoping coordinator training materials; Melinda Massaro, St. Walter Martie, Coordinator of the 70001 program in St. Joseph, Mo., was chairman of the opening Louis coordinator; and Gay Howell, GED session. instructor from Minneapolis 70001. 4 update Report on the Institute 7001 News From 70001 Ltd. Vol. I, No. 2 Newark, Del. September, 1976 This issue of Update is devoted entirely to a major service of 70001 Ltd.: the 2nd Annual National Coordinator Training Institute held Aug. 4-8 in Memphis, Tenn. Participants included 27 coordinators from 13 programs - Hartford and Norwalk, Conn.; Wilmington, Newark and Dover, Del.; Minneapolis, Minn.; St. Louis, St. Joseph, Maryville, Cape Girardeau, Poplar Bluff and Independence, Mo.; and Knoxville, Tenn. Also involved were representatives of a new program starting in Memphis. The Training Institute included scores of speakers, panel discussions and workshops. The Institute was under the direction of Dr. Jimmy G. Koeninger, Ph.D., of the University of Houston, who serves 70001 as Coordinator of Personnel Development. These Institutes provide not only a highly professional inservice opportunity but also a wealth of background briefings on areas critical to the long-term success of a 70001 program. 70001 Ltd. will provide an additional inservice training opportuni- 706 ty at the first SEVCA National Conference in February, so please feel free to offer any suggestions you may have for it. 70001 Photos by Louise Vright From left are Mayor Chandler, 70001 President Ken Smith and Vice President Dennis Savage. 70001 Works Through Private Sector Welcome 70001 is a "perfect example of what can with a future rather than expensive, make- be done" through the private enterprise work jobs which do not help provide a system to attack the unemployment skill or solve the long-term problems of problem, U.S. Sen. Bill Brock of Tennessee unemployment. To Memphis told Institute participants. The Senator, a member of the 70001 "The largest unemployed group in the Board of Directors, said that "for every job nation is our youth. They want jobs and Memphis Mayor Wyeth Chandler that can be created by government, the they want a future. We can provide it if we welcomed participants with the an- will use the system which has sustained us private sector can create 20 at the same nouncement that his city would have its cost." for these many years. own 70001 program in operation within a "Competition He suggested a measure that would few weeks. The 100-placement program and productivity are work through the private sector to give serving about 150 young people will be necessary if we are to small businesses a tax incentive to hire and administered by Gerald L. Crowder, Direc- maintain a strong train new employees in real, lasting jobs. tor of the City's Department of Youth Ser- economy and low Through his proposal, small business vices, the prime sponsor. unemployment," would be able to hire up to seven new Brock said. "But we employees per year and receive a tax "It's my opinion that this is as good a must act, and 70001 is credit of up to 15%. The employees hired program as any that I know of in this area," a perfect example of would "have the opportunity to learn a Mayor Chandler said. "There's no ques- what can be done." skill get to know their trade and ex- tion in my mind that there is a direct link 70001, he said, is pand their horizons. They would finally between crime, between learning the type of program have something to look forward to rather problems, between unemployment, and which can be than looking for a job again in six months between the fact that we have a number of beneficial in without a skill." dropouts who just simply have never been providing long-term Brock said that "if I had my way, we given the opportunity to work and to go employment and would institute programs like 70001 in back to school and to better themselves hope. He said our every community that we can and supple- and to produce all that they're capable of national goal should ment their efforts with my jobs incentive producing as adult citizens of our city or of Senator Bill Brock be to provide jobs bill." other cities throughout the country." Attitude Key Hoyt Says 70001 Is Career Education In Action Hiring Factor "70001 is an illustration of career education in action," Dr. Kenneth Hoyt, A "positive attitude" is one of four Director of the Office of Career Educa- major qualities that an employer looks for tion, U.S. Office of Education, told in interviewing job applicants, said Libby Institute participants at the closing Harrison, College Relations Manager from luncheon on Sunday. the J. C. Penney Co. office in New York. Dr. Hoyt, describing himself as "all ex- Ms. Harrison, whose topic was "Work- cited, really turned on and all gung ho" ing with the Local Retailer," said that get- about 70001, cited five factors about the ting to work on time and taking a job program that are "right in line with what seriously are evidence of a positive at- we're trying to do in career education." titude. Employees who are frequently late and treat their job "as a lark" contribute to 1. 70001 is a "perfect example of local a "very high turnover rate" in retailing, community effort," and the fact that she said. each program is different reflects Other qualities sought by employers the varying local efforts. are: "Learning ability": the ability to 2. It operates under a "what's do-able learn how to use a cash register, for now" philosophy and a "pragmatic example, and to learn the basic com- idealism" that Dr. Hoyt admires. munication skills. "People orientation": the ability to 3. "I like 70001's direct approach to the Roger Semerad "relate and work well" with other payoff question in terms of jobs and people. work 70001 provides an action "Responsibility and maturity": being approach." The young adults served able to accept constructive criticism by 70001 "don't need sympathy; and, again, being on time for work they need action." are evidences of these qualities. From left are Dr. Hoyt, Al Gardner of St. Louis 70001, and Dr. Jimmy Koeninger. For office occupations, Ms. Harrison Photos by Carl Mims 4. The program is a "demonstration of Coordinator Follow-up Makes 70001 said, persons with clerical and numerical abilities are sought by employers. DOL Impressed by Wide Range faith in those we are trying to help, and faith in ourselves." Different from Traditional Programs of 70001 Services to Youth 5. 70001 effectively handles the "changing relationship between The Department of Labor supports task is to "convince State and local CETA education and work" by emphasiz- 70001 because it serves disadvantaged sponsors that the 70001 method for help- ing "adaptability skills." The biggest difference between 70001 The Presentors young people "before the job, during the ing dropouts is workable and economic." job and after the job," a senior DOL official He said that cooperation between 70001 He urged 70001 to participate fully in and the traditional manpower training Dr. Phil Lewis, Associate Professor, Oklahoma State University: told Institute participants. and local prime sponsors is critical to the Commissioner's National Conference programs is "the constant supervision, "Managerial Effectiveness" "Decision-Making Styles" "Communication" "DOL's faith in this program is success. on Career Education to be held Nov. 7-10 follow-up and guidance provided by the Dr. Stuart Beasley, Clinical Psychologist, Central State Univ., Edmond, Okla.: founded" upon more than its ability to Coyne noted that the Office of in Houston, Tex. coordinators after they have helped the National Programs constantly receives enrollee find a job," said Roger Semerad, "Professional Counseling Techniques" place a youth into a job, said Rodger Vice President of the American Retail Ms. Libby Harrison, College Relations Mgr., J. C. Penney Co., Inc., New York: Coyne, supervisor of the Employment and queries from the public and various "I want you . at the conference and "Working with the Local Retailers" Training Administration's Office of government officials about the progress of spreading the word about 70001 hope Federation and Chairman of the 70001 Ltd. Board of Directors. Mr. Leo Presley, Vice Pres., Educational Resource Associates, Inc.: National Programs. CETA-funded programs. "Our answers you see with me that 70001 is an essential "Memory Development Techniques" "Effective Listening Techniques" "It's founded upon the counseling, will depend on how you are doing," and integral part of the career education Pointing out that the ARF represents 50 Mr. Fred Koch, Personnel Director, Goldsmith Dept. Store, Memphis: personal motivation instruction, the GED Coyne concluded. concept." state retail associations, 32 national trade "Preparing the 70001 Associate for the Job Interview" classes, the various youth activities, the associations and numerous corporate Dr. John Elias, Chairman, DE Department, Univ. of Missouri: members, Mr. Semerad said that retailers OJT, the upgrading objective, the follow- support 70001 because they are finding it a "Job Development Techniques" up after job placement, the focus on a Ms. Jo Ann Reeves, Inst. Materials Specialist, Univ. of Texas: "source of competent manpower and career job," Coyne said. He cited the sup- "Individualized Instructional Resources" good employees." Although 70001 offers port of national retailers, congressmen, Mr. Bob Atkins, Director, Human Services, City of Memphis: and local and state officials. unsubsidized employment, "retailers are "The Political Environment and 70001" perfectly willing to pay a good day's pay "These things make the 70001 for a good day's work," Mr. Semerad Dr. Jimmy G. Koeninger, University of Houston: "Team Building Techniques" "Business Decision-Making Games" "The 70001 Philosophy" program supportable," he said. "But stated. you, who are the staff, make it Mr. Gene Hendriksen, Director, American Compliance Society, Inc. He predicted that while 70001 is workable." primarily in retailing, the program ul- "CETA Guidelines and Regulations" Mr. Charles E. Swann, Graphic Sales, Inc.: The comprehensive services were timately will expand into other industries. "LaBelle Projector Maintenance" significant factors in DOL's decision to "The presence of the Mayor and Senator award a CETA contract to 70001, Coyne Brock this morning is very important" to said. "Given the thrust of Title III and the 70001 "because it illustrates the commit- 70001 National Staff Participation Secretary's Special Funds at the Federal ment of local and federal and other level, the 70001 program goes to the heart government agencies to teaming up with of this manpower legislation," he added. private businesses for solving national Kenneth M. Smith, President; Dennis Savage, Vice President; James H. Buford, He said DOL also is impressed with the problems," Mr. Semerad said. Director of Program Development; Douglas C. Watsabaugh and Michael Goolsby, quality of 70001 services and the "This mutuality of interest will ul- National Field Managers; Robert J. Richmond, National Director SEVCA; Jerry Sapienza, professionalism of its staff. timately be measured in the success of the Director of Public Information and Instructional Materials Coordinator; Ulric D. Moore, 70001 provides "an answer and a good young people working through 70001," he Manager of Contracts and Financial Resources; Ann Campbell, of the Executive one" to the problem of unemployment said. Secretarial Staff, Institute Coordinator. barriers facing disadvantaged youth. Its Rodger Coyne Page 2 Page 3 70001 Ltd. NON-PROFIT ORG. 151 Chestnut Hill Rd. U.S. POSTAGE Newark, DE 19711 PAID NEWARK, DE PERMIT NO. 289 SEVCA Support Photos above and below provide glimpses of the coordinator training sessions. The agenda also included idea "swap shops" at which Group Named AI Gardner Elected various coordinators and national staffers presided. President of NASCO A five-member SEVCA Planning and Photos by Carl Mims Review Committee has been appointed by Al Gardner, a 70001 coordinator in St. Al Gardner, President of the National Louis, Mo., was elected President of the Association of 70001 Coordinators. National Association of 70001 Coor- The committee members, and the dinators (NASCO) at an election held dur- locations of the 70001 programs they serve ing the Institute. as coordinators or program managers, are: Darrel Ashlock of St. Joseph (Mo.) Wally Campbell, Minneapolis, Minn.; 70001 was elected Vice President, and Curtis Coleman, Dover, Del.; Glenn Glass, Shirlee Hubble of the Independence Knoxville, Tenn.; Mindy Massaro, St. (Mo.) program was elected Secretary- Louis, Mo.; and Steve Jones, Hartford, Treasurer. Conn. The association, comprised primarily of Mr. Gardner announced the ap- 70001 program directors and coordinators, pointments during the annual Training has been formed to promote 70001 and to Institute held in Memphis. further the professional goals of its The committee, which held its first members. Educators and others who may meeting Aug. 18, will help SEVCA (70001 be interested in affiliating with NASCO Career Association) to coordinate regional may join as associate members. However, and national conferences; advise and sup- only the active members - certified 70001 port members of the National Leadership directors and coordinators - may vote or Team; identify potential judges for con- dinators and the National Director of hold office. ferences; serve as a vehicle of com- SEVCA; and assist and encourage coor- NASCO will meet twice each year, munications between local program coor- dinators in implementing the SEVCA holding its Business Meeting during the program of activitivities. 70001 Coordinator Training Institute, and Committee members will serve until its Professional Meeting during the 70001 Take A Bow, Jim the 1977 National Coordinators Training Career Association (SEVCA) National Institute. Leadership Conference. Compliments are continuing to roll in about the Institute in general and Dr. Jimmy Koeninger in par- ticular. Among those who took the time to write letters of praise to Institute Director Koeninger or 70001 Ltd. President Ken Smith were: Glenn Glass, Special Manager of U.T. 70001 Knoxville, Tenn.; Gerald L. Crowder, Manager, Department of Youth Ser- vices, City of Memphis; Diane E. Ross, DE teacher-coordinator, New London, Conn.' Earnestine Hunt, Memphis Urban League, Inc., and Joseph M. Trahan, Program Manager of St. Louis, Mo., 70001 and a member of the 70001 Ltd. Board of Directors. New NASCO officers are, from left, Shirlee Hubble, Darrel Ashlock and Al Gardner. Page 4 4,500 Young Workers American Retail Federation and other national business firms that have endorsed the program. Getting Jobs, Training Nationally, 70001 costs about $1,000 per "The first thing Project 70001 did for me participant and $1,250 per job placement -- was to find me a good job. It made me look even in the first year of operation. (The at life the right way, " a young man recalls. average yearly cost for a CETA Title I participant in the first half of FY 1976 was A relative newcomer to the youth employ- $3,183.) 70001 grew during the 1974-75 ment and training field, 70001 Ltd. emphasizes period 400 percent. There are now 16 pro- full-time placement in entry-level, unsubsidized grams with a total of 2,000 enrollees in eight states (see box). jobs as soon as possible usually one to four weeks after recruitment -- with national and regional retailing chains and local stores. Jobs Sites of the 10 (or more) new projects plan- are primarily in sales, merchandising, ned for this year under national DOL funding marketing, and distribution. have not all been selected. During the last few months of the current contract, project staff Fourteen cities currently operate 70001 will begin laying the foundation for at least 20 programs. Under a $628, national contract more new programs. with the Department of Labor, 70001 Ltd, of Newark, Del., is expanding its educational and Prime sponsors interested in funding a training programs for jobless high school drop- project -- this year or in the future who have outs to at least 10 more cities and revising and not yet been contacted by a 70001 Ltd. staff improving national services to existing pro- member may obtain further information grams. This means serving 2,000 already in from Project headquarters. Write: 70001 Ltd., the program and 2,500 new participants by Robscott Building, 151 Chestnut Hill Road, February 1977. Newark, Del. 19711. Attn: Jerry Sapienza, director of public information. The phone is: The one-year contract, effective February (302) 731-0750. 15, 1976, and financed with CETA Title III funds, launches a four-year effort aimed at establishing a minimum of 50 programs for at least 12, 500 young adults 16 to 22 years of The Story of 70001 age. Project 70001 was established in 1969 as Components of 70001 a special project of Distributive Education Clubs of America (DECA). The idea was to Besides immediate employment providing provide economically disadvantaged, out-of- on-the-job training, the other major compo- school youth, aged 16 to 22, with immediate nents of a 70001 program are: (1) remedial employment, along with the training, educa- tion, and personal motivation needed to group instruction, GED preparation, and in- advance in the field of marketing and distri- struction in job-related areas through a bution. The project was originally assigned specially developed audio-visual program, all the accounting number 70001 from which it of which are given during off-hours, and took its name. (2) a program of vocationally-related youth The Community Services Administration activities, designed to do such things as build (successor to the Office of Economic Opportun- job skills, increase self confidence, and ity) in 1973 awarded DECA a $250, 000research strengthen motivation for achievement. and demonstration grant (supplemented later with an additional $138,000) to present the 70001 program to state and city governments. A typical local 70001 program is funded A major condition was that any municipality with CETA Title I funds through an educational wishing to start a project would manage and institution. (A few cities use vocational educa- finance it, with 70001 "franchising" to them tion monies and in one city a CAP agency, not special expertise and quality control. a school board or college, is the operating In early 1976, 70001 Ltd. was formed -- a agency.) new, non-profit corporation separate from the parent organization, DECA. People closely 70001 Ltd. then subcontracts with the oper- associated with the program agreed that the ating agency to franchise the use of the 70001 time had come for a major expansion effort name, instructional materials, training serv- and that 70001 could best achieve its potential ices, and youth organization activities. Other by becoming an independent corporation. technical assistance provided under the fran- 70001 projects currently operate in these chising arrangement and national contract cities: Montgomery, Ala.; Hartford and Nor- include subscriptions to 70001 periodicals, help walk, Conn.; Wilmington (three programs), in recruiting and selecting competent staff, Dover, and Newark, Del.; Waukegan, Ill.; Minneapolis, Minn.; Jackson, Miss.; Cape evaluation reviews to provide quality control, Girardeau, Maryville, St. Joseph, and St. Louis, local job development, and promotion of Mo.; and Knoxville, Tenn. national job development efforts by the Reprinted from ETA Interchange U.S. Dept. of Labor, Employment and Training Administration, June 1976, Vol. II, No. 6. Reprinted from County Manpower Report, National Association of Counties Research Foundation, June 1976, Vol. 5, No. 3. 70001 Ltd. Local government officials who and scores of governors, con- are seeking the most "bang for gressmen, mayors, businessmen, their bucks" in manpower train- educators, and other officials in ing programs are giving increas- the public and private sectors. ing attention to 70001 Ltd. for "There are many reasons for unsubsidized jobs in private this," says 70001 President enterprise. Kenneth M. Smith, "and one of A relative newcomer to the the most important is that we are manpower scene, 70001 costs not just another on-the-job nationally about $1,250 per job training program. We are the placement and $1,000 per partici- only one with a youth organiza- pant-even in the first year of tion aimed at the most crucial operation-less than one-third of part of manpower training- the average national cost per personal motivation, the only one CETA participant ($3,087). nationally using educational insti- Although 70001 deals with one tutions to deliver the program, of the most chronic areas of the only one operating under a unemployment-the 16-22 year- national franchising concept. old high school dropout-the program has developed an "We provide a comprehensive enviable record of success in job program of rapid employment, placements-in the face of the on-the-job training and personal worst economic recession since motivation with the immediate the 1930 s-thanks to an effective potential of a productive and partnership with national em- worthwhile career providing ex- ployers such as Sears and Pennys cellent upward mobility in the and hundreds of regional and field of retail sales and distribu- local stores. tion." Add to that the fact that 70001 70001 Ltd., a private non-profit is locally-funded and locally-run- corporation headquartered in and it is easy to understand why Newark, Delaware, currently has over 25 state and local govern- 16 programs operating in nine ments have individually approved states. A recent contract with the 70001 for operation in their areas National Programs Division of in the past two years alone. the U.S. Department of Labor It also has the personal has launched a vigorous major endorsement of President Ford national expansion with a goal of 7 at least 50 programs and 12,500 and vocationally-oriented educa- members over the next four tion programs. years. Smith says that in order to The typical 70001 program is retain the confidence and en- usually funded from CETA or dorsement of national employers, vocational monies through a local "we must have standardization in Employers are educational institution, although programs throughout the coun- other agencies such as CAP's can try. That is done through the also operate a program. 70001 franchise. It provides us with the Ltd. then subcontracts with the capability we need to be able to sponsoring/operating agency to impressed by the guarantee to the employers that franchise the use of the 70001 the 70001 associates they hire name, instructional materials, meet our standards-and theirs." training services, youth organiza- Employers are impressed by careful training and tion activities, etc. 70001 Ltd., such factors as the high retention in essence, serves as the "quality rate of 70001 employees. During control" agent to ensure delivery the three-year pilot program, 71 of the 70001 concept supported per cent of the youth were still on by the nation's businesses. preparation given the job after a year or more. As The dollars available through of last December 1, fifty per cent the DOL contract are for the of all 70001 associates had sur- "promotion and development" of passed the CETA "permanent to 70001 members. new 70001 programs, while the placement" regulation of 90 dollars produced through the consecutive days of employment. franchising operation are for the A recent report by Richard G. servicing and maintenance of Goldberg, State Director of 70001 established programs. programs in Missouri, noted a It is particularly significant similar 71 per cent retention rate also that our members work in in the 18-month-old St. Louis unsubsidized jobs in the field of program, while statewide, 65 per retail sales and distribution. "Our cent of the 70001 members young people work for what they achieved the CETA "permanent get," Smith explains. "In their placement" category. off-hours, our members study to Such impressive statistics are complete their high school educa- the result of careful pre-employ- tion through GED, and concur- ment preparation and selection rently participate in a related procedures conducted under the instructional program and youth close supervision of 70001 coordi- activities designed to upgrade nators. their career skills and strengthen Charles Eason, Manager of their character." Eckerd's Drug in Montgomery, As for the employers, they are Ala., has three 70001 members impressed by the careful training on his payroll. "I am very and preparation given to 70001 impressed," Mr. Eason said members-called 70001 associ- recently. "We've promoted Olivia ates-and by the follow-up Cox to manager of the Snack Bar, supervision and guidance provid- and Marcella Bridges, now on the ed by the 70001 coordinators. sales floor, soon will enter our Roger D. Semerad, Vice Presi- assistant manager training pro- dent of the American Retail gram. Louisa Parks is doing very Federation, is Board Chairman of well on the counter. Your people 70001 Ltd. "The ARF has are motivated and seem to work endorsed 70001 for a number of harder. Whatever you're doing, years and many of our members it's working." actively participate at the local One of the things 70001 has level," Mr. Semerad explains. done is to well learn the formula "The carefully designed and well- of how to motivate young people managed programs provide the and prepare them for careers. proper balance between real The teacher was the Distributive experience in the retail industry Education Clubs of America 8 (DECA) which founded 70001 as a during the most difficult eco- materials. special project in 1969, and which nomic period this nation has Educators and the DOL are has a long record of success in experienced in 30 years. impressed with 70001's success in motivating youth. By January of A major indication of the motivating youth and preparing 1976, the "baby" Project 70001 success of 70001 in Missouri has them for careers. had grown to the point where it been the strong support of Gover- "I know of few other programs was time to leave the DECA nor Christopher S. Bond. "70001 that have been as effective as home. The formation of the new has provided unemployed and 70001 in bridging the gap corporation, 70001 Ltd., followed economically disadvantaged high between education and work, and and it submitted the contract school dropouts with an oppor- in successfully motivating young proposal to DOL. tunity to achieve career-oriented people to develop the skills and Perhaps the best testimony to employment in the field of attitudes needed to achieve the soundness of the 70001 marketing," the Governor said productive and rewarding concept is that the bulk of its recently. "The Department of careers," says Dr. Ted Bell, U.S. growth-by 400 per cent in four Labor grant to 70001 Ltd. can Commissioner of Education. years to 17 programs and 2,000 provide many other states and A wide range of public officials enrollees-came in the face of the communities with the opportuni- see 70001 as helping to solve worst economic depression since ty to try this program and some of society's toughest prob- the 1930's. determine if it can help them to lems. "70001 offers a uniquely Besides the four programs in meet their manpower object- effectively approach to the Missouri, 70001 projects are in ives." ancient problem of training the Knoxville, Tenn., Waukegan, Through calendar year 1975, hard-core, young unemployed," Ill., Hartford and Norwalk, even with several programs at according to U.S. Senator Bill Conn., Wilmington, Newark, and only partial capacity for the first Brock of Tennessee. "Particularly Dover, Del., Montgomery, Ala., six months, 70001 enrollees effective is the use of the Jackson, Miss., and Minneapolis, earned more than $1 million and vocational student organization." Minn. paid out approximately $250,000 President Ford sent a personal As of last December 1, over in local, state, and federal taxes. letter of endorsement of 70001's two-thirds of those who had That did not include savings "unique amalgamation of organ- enrolled in 70001 had been placed achieved through discontinued ized youth, free enterprise, on the job and more than 50 per welfare payments for those government, and education to cent of the remainder were associates who moved off the assist unemployed young people preparing for employment. welfare rolls. (A ten year into a worthwhile and productive In his February report cover- independent projection of a 50- career." ing Missouri's four programs, enrollee control group showed a President Smith, who is Vice Director Goldberg pointed out return of $1.5 million to society Chairman of the National Advis- that nearly nine out of ten of the through taxes and foregone ory Council on the Education of 257 associates were working or welfare payments.) Disadvantaged Children, says preparing for employment. A "70001 doesn't cost; it pays!" that 70001 succeeds "because of total of 114, or 44 per cent, were says President Smith. He said the tremendous potential in the on the job, and 121 (47 per cent) that the franchise approach young people it serves. We were in pre-employment orienta- enables 70001 Ltd. to assure merely provide the key to unlock tion. program quality and effective- and help direct that potential." The Missouri programs are at ness. The national staff helps the The typical young person St. Joseph, Maryville, St. Louis, sponsoring agency select and served by 70001 is in the 16-22 and Cape Girardeau. Only two of establish a proper headquarters age bracket and an unemployed them were in operation during location; recruit, select and train school dropout. Many of them the entire 15-month period staff; and build employer and are economically, socially or covered in the report. Even so, community support and sets up educationally disadvantaged. Mr. Goldberg reported that of the 70001 Career Association Ninety percent are receiving the 555 young people accepted youth organization. 70001 Ltd. some kind of public assistance into the programs during that also makes available specially before joining 70001. time, 265 or 48 per cent were developed audio-visual instruct- Originally, 70001 enrollees placed in jobs. The highest ional materials and related were members of the DECA placement rate, 86 per cent, was instructional programs, provides youth organization. With the in Maryville. technical assistance and periodic creation of 70001 Ltd., a new All four of the programs are evaluation of the program, and youth organization called the now either over-loaded or near publishes a national magazine, 70001 Career Association is being capacity. Again, these programs newsletter, brochures, and other formed. Its members will be were organized and rooted informational and promotional known as associates. Although it will retain some of the basic becomes an associate of. 70001. elements of DECA, the Career Next comes Pre-Employment Association will be tailored to Orientation. Project 70001 has It is not meet the specific needs of 70001 developed special audio-visual associates. Until the new instructional materials that help association is in operation, 70001 prepare enrollees for employ- chapters will continue following ment. Topics range from basic a "hand-out" DECA procedures. good grooming lessons, to how One way to explain how 70001 to prepare for a job interview. manages to "unlock that poten- Another lesson takes the enrollee program. tial" is to follow a typical 70001 step-by-step through an employ- member through the program. ment application with the enrol- He may have heard about it lee actually filling out a form used through a school guidance coun- by a leading retail chain. Still There is selor, the local employment another lesson discusses the service, or from youth already importance of personal dynamics enrolled. Interested in learning in a job interview. All of this no free lunch. more, the potential member goes happens before the enrollee sets to 70001 headquarters, usually foot in the personnel office. conveniently located in or near As soon as possible-usually shopping centers--close to where from one to four weeks-the the jobs are. enrollee is placed in a job. More The 70001 coordinator gives than 35 national retailing the prospect a frank, no-nonsense chains-along with over 100 local introduction to the project. It is stores and regional chains- not a "hand-out" program. employ 70001 members. There is no free lunch. 70001 will The coordinator works closely help the enrollee get a job and with the employer and employee train him on the job so he can -advising and counseling, alert have a shot at raises and for potential problems. For ex- promotions leading to a product- ample, most projects have their ive career. Also, 70001 helps the own mini-buses or other vehicles enrollee get the education needed to assure that members have for a high school diploma, transportation to work during associate's degree, or both. the critical early weeks of In turn, the enrollee must stick employment. to the job and all its responsibil- The enrollee usually spends ities and also be willing to work one evening a week on the after hours on related training instructional program and a and instructional programs and second evening on the youth 70001 Career Association activi- organization activities. The ties designed to help him do a instructional program is based on better job. GED preparation and frequently In other words, each enrollee involves remedial education in must be willing to make a math and communications skills. personal commitment to the If necessary, part-time instruc- coordinator, the program and the tors are engaged for special employer. Most programs disciplines. require the enrollee to sign a The 70001 audio-visual instruc- written agreement to that effect. tional program mentioned earlier If the prospect is willing to complements the GED and has make the commitment, he or she three components-a viewing fills out a 70001 application and projector that is operated by the takes various intake screening student, an audio-visual cart- tests-attitudinal as well as ridge, and a workbook. The scholastic aptitude-which lay program stops automatically to the foundation for a comprehen- allow the student to perform sive educational and motivational written activities in the work- program tailored to his specific book at the narrator's direction. needs. And the enrollee then When the student is ready to 10 resume the lesson, he re-starts Another reason is the youth waste of my time." In 70001, she the program. Thus each enrollee organization. "This powerful has been "turned on" and has learns at his or her own pace, and component distinguishes 70001 earned her GED and is studying during the hours that are from other manpower training for a career in law. convenient. efforts and provides the absolute- "These young people are the Besides the Pre-Employment ly critical element of personal heart of 70001, says President lessons, there is a 15-unit series motivation," says Smith. Once a Smith. "We only succeed if they on Salesmanship, and another young person is motivated, the succeed. And they do. They're 15-unit series on DECA activi- rest--education, on-the-job train- terrific." ties. Additional materials will ing, etc.--comes with relative help enrollees prepare for and ease." advance in other entry-level The 70001 enrollee also re- Editor's Note: This article was occupations, such as food service, ceives medical, legal, day care, prepared by the staff of Project warehousing, clerical, and trans- and other support services as 70001 Ltd. Readers desiring portation. needed-usually through existing additional information about The second evening, which is community resources. 70001 Ltd. may contact Kenneth devoted to activities of the Meanwhile, the employer is M. Smith, President, at 70001 youth organization, is again asked to evaluate periodically Ltd., Robscott Building, 151 supplemented by the audio-visual the progress of the enrollee- Chestnut Hill Road, Newark, DE materials. The topics range from both verbally and in writing-to 19711. The telephone number: the history of distributive educa- help the coordinator keep the 302-731-0750. tion, to leadership, duties of program in tune with the officers, how a committee fune- enrollee's needs on the job. When tions, and parliamentary proced- the enrollee is promoted-or is ure. There also are lessons on promotable in the opinion of the how to plan and conduct coordinator, employer and successful activities such as enrollee-then he or she is employer-employee and fund- graduated from 70001 Ltd. raising functions and how to Many enrollees advance to prepare for state and national mid-management and manage- competitive events. ment training positions within six Besides providing intensive months to a year. Since 1969, counseling, the coordinator also 70001 has redirected hundreds of has the critical task of prescrib- dropouts and disadvantaged ing the proper blend of on-the-job youth into productive and re- training, instructional program warding jobs. and 70001 Career Association The most important evaluation (SCA) activities needed to maxi- of the effectiveness of 70001 mize the enrollee's job perform- comes from the young people it ance. serves. For instance, an employer says "Project 70001 has made me his 70001 enrollee shows poten- feel more secure and has given tial for promotion from the me something to look forward stockroom to the sales floor but to," says a girl in the Newark, lacks confidence and cannot Delaware program." I was out of express himself very well. The work and 70001 found me a job coordinator promptly puts to- The coordinators of the gether a program combining program, Mr. Larry Lawson and remedial instruction in communi- Ms. Mary Jones, make me feel cation skills, with 70001 audio- like an adult, instead of some visual lessons on how to sell. The drop-out kid." coordinator also guides the A young man recalls that "the enrollee into competitive activi- first thing Project 70001 did for ties in sales demonstrations and me was to find me a good job. It public speaking. The result is a made me look at life the right comprehensive educational pack- way." age geared to the specific needs And a young woman in St. of that enrollee and that Louis: "the reason I quit high employer. Such flexibility is a school was because I found it key reason for 70001's success. very boring, uninteresting and a 11 TEN FACTS ON 70001 2/15/76 - 5/31/76 The first analysis of 70001 members, based on reports from the 16 local pro- grams (14 sites), since the inception of the Department of Labor contract on 2/15/76 shows that through 5/31/76 (10 weeks) 1. 532 young people entered 70001 during that period. While they continue the previous 50/50 approximate breakdown between male and female (48% male: 52% female), there has been a rather dramatic shift from a previous 50/50 ratio between minority and white to a 65% white; 35% minority enrollment through May 31. (This is at least in part the result of the capacity operation of the programs in St. Joseph, Minneapolis, Knoxville and Cape Girardeau, which have nearly completely white programs due to their geographical locations.) 2. Some 93% of the enrollees during this period were 20 or under. 3. Nearly 80% of these young people had received a 10th grade education or less. Only 1% made it to 12th grade. 4. Over one-third of our young people were receiving direct public assistance with over 60% classified as "economically disadvantaged". 5. Similar to previous statistics, nearly one-quarter--23%--of the young people have had one or more arrests with some 16% having one or more convictions. 6. Nearly 70% of those accepted into 70001--337--have been placed on the job. On May 31, 1976, 452 were actively on the job (this includes some that were in the program as of the 15th of February). 7. 70% have graduated or been positively terminated in those ten weeks. While 111 dropped out or left the program in a non-positive fashion. 8. There has been a steady increase in upgrading activities among 70001 members: (A) 50 have been promoted or given a raise; (B) 70 have received their GED; (C) Over 330 have completed one or more Series of 70001 instructional materials; and (D) As of May 31, 450 young people were in GED preparation or Adult Basic Education. 9. As of May 31, approximately 60% of all the young people in 70001 were on the job while the remaining 40% were preparing for employment or were between jobs. (Overall, that is significantly higher than the year before reflecting the improving economy as well as the moreexperienced efforts of our coordina- tors.) 10. Finally, the average hourly wage for 70001 enrollees has been moving up sharply and now is $2.76. This is an increase of 22% over the last available figures in August 1975 ($2.26). The significant improvements in jobs and wages, plus those gains in skill and educational attainment, point up the results of: (1) added national support; (2) the greater experience of local coordinators; and (3) the improving economy and business support. A minimum of ten new programs are expected to begin operation by October 30, 1976. 071576 LIGOING PLACES! 70001 Ltd. National Magazine Spring, 1976 DISTRIBED CLUBS OF / AMER IISSOURI 70, $1.00 SINGLE COPY COVER STORY ON INAUGURALISSUE GOING PLACES! 8 DEPARTMENT OF HEALTH, EDUCATION, AND WELFARE OFFICE OF EDUCATION WASHINGTON. D.C. 20202 Vol. I, No. 1 MAY 1976 APR 2 1976 CONTENTS Mr. Ken Smith 4 Editorial 70001 LTD. President of 70001 Ltd. touches upon the proud past and points the way to a challenging P. 0. Box 464 future. Dover, Delaware 19901 By Kenneth M. Smith 5 Mixed Emotions Dear Ken: DECA started it all back in 1969, and now the time has come for parting. By Harry A. Applegate Congratulations on the formation of 70001 LTD. and on receiving a 6 Why Retailers Back 70001 grant from the Department of Labor. The prospect of a vigorous The American Retail Federation is impressed by the calibre of our young people and by acceleration in the expansion of 70,001 is indeed exciting to me the follow-up of coordinators. and to all educators who are familiar with the concept. By Roger Semerad 7 Job Development I know of few other programs that have been as effective as 70,001 Some tips on one of the most important responsibilities of the 70001 coordinator. 18 in bridging the gap between education and work, and successfully By Joseph M. Trahan motivating young people to develop the skills and attitudes needed 8 Making the Scene to achieve productive and rewarding careers. The 70,001 achieve- A look at what's doing at 70001 programs around the country, from candy sales to 16 ment is especially significant because you are working primarily fashion shows and mini-conferences. with youth who have dropped out of school and are beyond the reach 16 'More than just deserved national of traditional educational institutions. recognition' At the same time, 70,001 is matching the population having the Governor Kit Bond presents the National Recognition award to Danny Earhart. greatest chronic unemployment--the out-of-school, unskilled, and 17 Missouri 70001 Reports jobless 16 to 22 year-olds--to that area of the economy with the Highlights of a report by State Director Dick Goldberg covering 15 months and four programs. greatest number of potential jobs--the area of distribution. Your understanding of the needs of employers has, I am sure, 18 Getting It Together been a key to your success. This is what makes it all worthwhile young people going places. 21 Staff Development Again, Ken, congratulations and good luck to 70,001! Please feel New coordinators attend an In-Service Training Institute in St. Louis. free to call upon the Office of Education at any time for assistance. 22 Meet the National Staff 22 This is about the only way you'll see them all together, since someone is always out on Sincerely, the road. 26 The Contract with DOL Mosele DOL official gives 70001 Ltd. Board of Directors some insight into DOL decision. 27 New Youth Group Will Be Formed T. H. Bell Here's an opportunity for you to help build it. U.S. Commissioner Front cover photo by R. Thompson of Education Large back cover photo by Pete Thompson 70001 Ltd. CORPORATE OFFICERS: Chairman Mr. Roger Semerad, Vice President, American Retail Federation; President Mr. Kenneth M. Smith; Vice President Mr. Dennis J. Savage: Secretary Ben Cotten, Esq. MEMBERS OF 26 THE BOARD: The Hon. Joseph R. Biden, Jr., U.S. Senator, Delaware; The Hon. Bill Brock, U.S. Senator, Tennessee: Ms. Holly Coors, Board of Regents, American Technological Univ.; The Hon. Pete du Pont, U.S. Congressman, Delaware; Mr. Larry L. Loomis, DE State Supervisor, Nebraska; The Hon. Lloyd Meeds, U.S. Congressman, Washington; Dr. George McGorman, Ex- ecutive Secretary, Delaware Advisory Council on Career Education; Mr. Ernest C. McMillan, President, Proud, Inc.: Mr. Joseph Trahan, 70001 Project Manager, St. Louis, Missouri; Mr. Kenneth C. Rietz; Vice President, Mike Curb Productions; Ms. Constance Newman, Assistant Secretary, H.U.D.; Dean Owen F. Peagler, Chairman, President's Advisory Council on the Educa- tion of Disadvantaged Children Going Places! is published periodically by 70001 Ltd. non-profit corporation with offices at 151 Chestnut Hill Rd., Newark, Delaware, 19711. Publisher, Kenneth M. Smith; Editor, Jerry Sapienza. Annual subscription $3; separate issue. $1. For advertising information APR 8 1976 contact Editor at above address or tel. (302) 731-0750. Copyright 1976 by 70001 Ltd. While 70001 Ltd. is funded in part through Contract No. 99-6-621-425 with the Employment and Training Administration of the U.S. Department of Labor, none of those funds are used in the publication of this magazine. Articles that appear in Going Places! do not necessarily represent the opinion or policy of the Employment and Training Administration of the U.S. Department of Labor. Inaugural Issue Mixed Emotions Editorial By Harry A. Applegate By Kenneth M. Smith, President, 70001 Ltd. It is my personal privilege to open 1. In the next four years to reach a 8. To develop new instructional WE IN DECA have mixed portunity to see how much potential this Inaugural Issue of the national level of 50 operating programs. strategies geared to directly emotions over the departure exists for mutually beneficial coopera- 70001 magazine - the initial highlights relating skill development with on- of 70001. On the one hand, we are cer- tion between the public and private of the newest and potentially the 2. To provide 7.500 full-time perma- the-job training. tainly pleased that the program is em- sectors. We sincerely hope that these largest manpower training program nent placements in the free enter- 9. To forge a closer alliance between barking on a new phase of its growth recent years have laid a sound founda- for young people in the nation. prise system. educational and other institutions and development. We share the pride tion for exploration of future joint ven- as program operators using CETA and excitement of the 70001 staff. tures between DECA and the federal In just two and a half years. 70001 3. To serve some 12,000 young people funds to deliver 70001 manpower On the other hand, it means a government. has grown from four model programs and to provide them concrete training programs. change in a relationship that has been Most importantly, however, was the serving 200 young people. to 17 assistance in preparing for careers 10. To accomplish all of this as the extremely gratifying and rewarding. fact that DECA was able to sponsor programs that will serve over 2,000 in the field of retail sales and dis- most efficient and effective unsub- While we will continue to be suppor- the first opportunity for out-of-school young people this fiscal year. We have tribution. sidized manpower training tive of 70001 in the future, it won't be youngsters to get involved in a moved swiftly from a concept to reali- program in the nation. quite the same. vocational youth activities program. ty despite the hardest economic times 4. To develop the 70001 Career Back in 1969, when it all started, This was a source of deep personal Association as the nation's newest since the 1930's. DECA was faced with both a challenge satisfaction to me and the DECA staff. youth organization to serve all This set of goals certainly and an opportunity. The challenge was DECA was the first among all the in- 70001 members. 70001 has a proud past, and a demonstrates that we have our work to design a program that would meet school student groups to demonstrate challenging future. We are inheriting a cut out for us! As challenging as these the needs of those young people who what an existing group could do - 5. To expand the concepts of 70001 30-year legacy of personal and career goals are. however, they are ones that leave high school before graduation. given the opportunity. beyond distribution to other motivation for young people from can be more than met if we are able to The opportunity was to get out-of- DECA exists to help prepare young vocational disciplines and to in- DECA, and we have been offered a apply the same dedication, hard work school youth involved in the DECA people for productive and rewarding tegrate the necessary new instruc- rare opportunity by the federal govern- and commitment to program quality youth activities program that we knew careers. 70001 gave us the opportunity tional programs and youth ac- ment to sponsor a new, national man- that has characterized 70001 to date. had a tremendous impact on develop- to apply the DECA formula to those tivities into the broader 70001 power training effort. We have on our You have the pledge of the Board of ing personal self-confidence and young people who leave school before structure. Board of Directors and in other sup- Directors and the Staff that we'll be vocational skills. graduation. That it worked so porting positions. deeply concerned 6. To bring the nation's business doing all in our power to continue that Thanks to the dedication and hard successfully is a tribute to the faith and Americans of national influence who community into even more direct record. work of many people, DECA seized persistence of many people, especially have placed their trust and faith in us. relationship with 70001 - in- On behalf of the Board of Directors that challenge and realized the oppor- the youngsters themselves. Finally. and most importantly, un- cluding active participation in job and all of us associated with 70001, tunity. We were privileged to be part Now 70001 stands on the threshold of counted thousands of young people development, and development of then, I welcome you to the 70001 Ltd. of an effort that has sprouted from an exciting new venture. There is no who could benefit from our program the instructional and youth ac- team. Let's make 1976 a truly special obscurity to national prominence in doubt in my mind that you will need to be reached in the coming tivities programs. year that achieves expansion to every the span of a very few short years. succeed beyond what we had ever im- years. corner of the nation and the delivery of At the same time, this was a period agined. We in DECA are proud of the 7. To create new career opportunities the most effective possible program of of real significance for DECA. For the part that we played in the birth and and more sustained upward employment, training and motivation first time, we as an organization work- growth of 70001, and we shall applaud Mr. Applegate is Executive Director of the to America's out-of-school young peo- Distributive Education Clubs of America, Our goals over those coming years mobility for 70001 members ed on a project sponsored by the loudly as you move forward in the Inc. 70001 started as a special project of are set high: through participating firms. ple. federal government. We had the op- future. Good luck! DECA in 1969. Page 4 Page 5 Why Retailers Job Back 70001 Development By Roger Semerad By Joseph M. Trahan 70001 Ltd. helps meet the manpower The carefully designed and well- d OB DEVELOPMENT in related youth activities. All are essen- ficiently skilled in salesmanship, is needs of the retail industry. That, in a managed programs provide a good 70001 Ltd. is the ability to pre- tial to success. Furthermore, 70001's confident and feels comfortable about nutshell, is the reason why the balance between real experience in the sent to the business community a 71% on-the-job retention rate is a far responding on the spot. American Retail Federation has en- retail industry and the vocationally- positive image of an innovative better record than the businessman The Business Approach calls for dorsed 70001 for a number of years and oriented education programs. program of employment, training and will have in hiring through his regular good speaking ability and preparation is looking forward to working with the The result is employees who who are education that will insure job channels even though he requires a in order that he may address civic, program even more closely in the interested and motivated. placements. Job development, without high school diploma, a good work business and other community groups. years ahead. a doubt, is one of the most important record, and a passing score on a par- The Letter of Introduction is Although 70001 offers unsubsidized responsibilities of each and every 70001 ticular test or examination. probably the best and most-used ap- The retail industry presently ac- employment, retailers are perfectly Coordinator. The reason 70001 can produce such proach. A letter of introduction, counts for over 12 million employees willing to pay a good day's wage for a In order to insure success, a 70001 an outstanding record is because of followed by a phone call to set up an nationally. There is a strong and cons- good day's work. In 70001, business has Coordinator must in addition to his you, the Coordinator, and the support appointment with regional managers tant need for entry-level employees. found young people who are willing other assigned responsibilities be a that you will give to the participant and local personnel staff, usually Those who are willing to work hard and good workers. good salesman - persuasive but not and to the employer. You will appear works to a Coordinator's advantage. In and able to learn have excellent oppor- The job retention rate of 70001 pushy, courteous but not condescen- regularly to observe the participant's every case, a thank you letter should tunities to move quickly into middle- employees has, for example, often ex- ding, confident but not conceited, well work, discuss the participant's job per- follow immediately after an appoint- management positions leading to at- ceeded that of other entry-level groomed, neat in appearance and formance with the supervisor and have ment has been fulfilled. tractive careers. employees in the retail industry. It is professional. follow-up counseling sessions with the It is a good policy to always start at Many of our ARF members par- not surprising, therefore, that 70001 Mr. Semerad is Vice President of the American Retail Federation and Chairman One of the first things to remember participant. It makes good sense the top with any business. Unless you ticipate in 70001 at the local level enrollees are moving steadily into of the Board of Directors of 70001 Ltd. is that the best policy in developing economically to the businessmen to are able to convince the top person because they find the program to be an management training programs. jobs is always to be honest and open hire 70001 participants. with the company to support the excellent source for productive, The motivational and personal with the potential employer. Give the What do you want from the program, you will seldom get anyone reliable employees. businessmen? First of all, you do not guidance that these young people potential employer as much informa- placed in the job. You may also con- receive is crucial if they are to con- tion as you can about your participants want a guarantee or a contract for a tact personnel managers, operation Perhaps the biggest difference tinue to be productive, successful in general and about the specific ones specific number of jobs. All you want managers, department heads, super- between 70001 and traditional man- who will be interviewed. members of our society. The vehicles is a chance for your participant to get a visors and experienced employees and power training programs is the cons- for this guidance are the youth Why would businessmen hire 70001 job. All you are asking for is that they solicit their cooperation and support. tant follow-up supervision and organization and the coordinators participants? One of the major be interviewed and judged on their Even though all of the officers and guidance provided by the 70001 coor- themselves. The ARF, therefore, is reasons, of course, is altruism - the own merits, ability and potential. management personnel of a particular dinator after he or she has helped the businessman's humanistic motives to pleased that it will be participating in What kind of jobs? Distributive oc- company may be supportive and enrollee find a job. While many the development of both the youth ac- help his fellow man. Another reason is cupation jobs. Full or part-time, enthusiastic about 70001, one ex- traditional programs consider their tivities and coordinator training the desire of businessmen to develop preferably full time. Distributive oc- perienced employee could ruin a train- work done when their enrollee is plac- program. In this way we will be able to and maintain an image and reputation cupations are those in which the ing station for you by refusing to ed in a job, that's when the 70001 coor- accept the name of 70001 as insuring within the community as a positive worker is primarily engaged in retail cooperate in the training and work of dinator begins. force in helping the community. And and wholesale trade, finance, in- the kind of services, training and sup- your participant. So, start at the top, After the 70001 enrollee starts work, port necessary for capable employees. yet another reason is that 70001 surance, real estate, services and ser- but then proceed in an orderly and provides good workers. vice trades, manufacturing, transpor- logical fashion all the way down to the the coordinator stays in touch with the With the economy in a definite up- 70001 trains its participants in a job tation, utilities and communications. job in which your participant will be enrollee and the employer. The even- turn and retail sales increasing all the rather than for a job that may never Several approaches may be used in placed. ing GED classes and the individualized time, our manpower needs will con- exist. 70001 provides the pre- job development calls. Introduction Of course, there's much more that a audio-visual instructional program are tinue to grow accordingly. In the employment training, individual through a mutual friend allows the Coordinator should know about job meshed with the vocationally-related months to come, we will look for ad- counseling, job orientation, on-the-job Coordinator and potential employer to development, but these certainly are activities of the youth organization to ditional ways in which the ARF can Mr. Trahan has been Project Manager of supervision, general educational relax as a friend of a friend. 70001 in St. Louis, Mo., since November of some of the key points to keep in mind build the necessary skills for job reten- provide visibility and industry 1974 and has also been involved in national development for promotion and Cold Turkey is probably the most as we strive to help our youngsters tion and advancement. assistance to 70001 Ltd. job development for 70001. growth, and a program of vocationally difficult unless a Coordinator is suf- prepare for jobs and careers. Page 6 Page 7 hartford the scane Making the scene Stephen C. Jones joined the Hartford 70001 program as a coordinator on Feb. 1 and spent a week in Wilmington, Del. for dover orientation and train- The Hartford Chapter of the 70001 Career Association is meeting regularly under the direc- ing. STEVE JONES tion of Steve Jones, Chapter Advisor. During one of their March meetings, the members es- The Capital 70001 program in Dover won BEVERLY BROOKS BRENDA JONES Mr. Jones graduated from Emporia, tablished committees for Leadership, Civic Projects, Public Relations, Social Events, four of the five first place awards at the Kansas State College, earning a B.S. in Finances, and Employer Appreciation Event. Pictured are some of the Hartford members: first annual State-Wide Mini-Conference from left, Advisor Jones, Cynthia Williams, Robert Wilson, Walter Woods, Maverick Manns, Education. He has teaching experience as held Feb. 19 at Delaware State College. Darryl Wilson, James Mills, and Val Surrey. an English instructor in the Bloomfield Members from 70001 projects in 804 Middle School in Bloomfield, Conn.; then Wilmington, Newark, and Dover competed advanced to the Urban League of Greater HARTFORD in events such as Shadow Box Display, Hartford as an alternative learning instrue- Salesmanship, Public Speaking, Job Inter- tor before joining 70001 Ltd. view, and Public Relations Posters. Steve has a marked ambition toward The events and winners from Capital community awareness and self improve- were: Job Interview, Melissa Mickens, 3rd, ment. In his leisure time, our confirmed PRODUCT Becky Christ: Public Speaking, 1st, bachelor enjoys relaxing in his apartment, Sheldon Weiner, 3rd. Becky Christ; Sales listening to good sounds, reading good Demonstration. 1st. Orrin Teat. 2nd. books, etc. He is also a spectator sportsman Sheldon Weiner: Shadow Box Display, 1st and enjoys socializing with peers and en- Josephine Tatman. Honorable Mention, couraging youngsters not to give up but to Jerome Frank: Public Relations Poster, keep trying for self improvement. 1st. Melissa Mickens, 2nd. Jerome Frank. Steve predicts great new successes for REBECCA CHRIST ANTHONY HARMON the Hartford program. We, the Hartford 70001 program, welcome Steve Jones to the staff. He's Students and advisors from Hartford 70001 Ltd. attended the Connecticut DECA CDC in Capital 70001 held a highly successful already proven a well-needed asset. Hartford on March 17-18. Members baked a huge cake and gave slices of it to visitors who Spring Fashion Show in March at the Tanaka Stewart has been elected Presi- visited their career exposition booth. The goodwill-informational gesture gave the chapter William Henry Middle School Auditorium. a lot of visibility. Students received certificates of participation from the Connecticut DECA dent of the DECA Chapter. Other officers Association. Shown with their certificates are, from left, Robert Wilson, Maverick Manns, The show. entitled "Getting into the are: Debra Evans, Vice President; Coordinator Steve Jones, and Director Annie Warren. Spirit of 76 with Spring Fashions," Claudette Roberts, Secretary: Freddie featured styles by Simons Department Shumate, Treasurer: and Maverick Manns, Store and its subsidiary. American Jeans, Parliamentarian. and Sears. Roebuck and Co. The club meets every Friday in the of- Models were Rebecca Christ, Beverly fice. Mr. Jones is in the process of Brooks. Brenda Jones, Melissa Mickens, reorganizing the club and its activities. Debbie Ryan, Sheldon Weiner. and A Parents' Meeting was held Feb. 25. It Anthony Harmon. They have since receiv- ed invitations to model at other fashion provided an opportunity to introduce the shows. parents to our staff and office, and to in- form them of past endeavors and future ex- Miss Lynette Somerville was Mistress of BEVERLY BROOKS Ceremonies, while Coordinator Curtis MELISSA MICKENS pectations for our 70001 program. We also sought the parents' advice and aid in mak- Coleman served as Producer and Director. Members of the stage crew were at the Sheraton Inn near Wilmington: deliveryman. We realize that "the initiative ing 70001 beneficial for their youngsters. Josephine Tatman, Mike Johnson, Stanley Beverly Brooks, Job Interview: Orrin Teat, to progress, is the key to success," and Henry Fuqua was elected Chairperson of Stanford, Yolanda Massey, Franklin Sales Demonstration: Josephine Tatman, these students along with the other par- our 12-member Advisory Council at its Coleman, Coordinator Wayne Meluney, Shadow Box: and Sheldon Weiner. Public ticipants at the Capital Project 70001 are meeting Feb. 19. Mrs. Patricia Wilson was and Elreta Yelverton, Secretary. Speaking. continually doing their best for themselves elected Co-Chairperson and Secretary. The Hartford 70001 Ltd. Advisory Committee meets the fourth Wednesday of each month to Tickets and posters were donated by the as well as for the 70001 Program. Council voted upon and approved the review all aspects of the program. Shown at the March meeting are, from left, Ad- Alice Faye Reid of Capital 70001 is being ministrative Assistant Nanch Jackson, Dr. John LeConche, Chairperson Henry Fuqua, Co- Farmers Bank of the State of Delaware. following goals: to formulate policies, to interviewed at a local store here in Dover HUMAN SERVICE FAIR Chairperson, and Secretary Patricia Wilson, and William Ortiz. Members of the Advisory and the art work was done by Stanley evaluate program staff, to review needs, for a possible job placement as a salesper- Capital Project 70001 participated in the Committee not present for the picture are Robert C. Cowie, Irving Schein, Maggie Alston, Fisher, a student at Dover High School. strengths and weaknesses, to contribute ad- Human Service Fair on April 14 at the Blue Bruce Bidwell, Raymond Blanks, John Harrington, Jean Kearney, and Bruce Shapiro. son. Alongside of their involvement in the vice and service, and to approach both activities at the Project 70001, Ron Cantrell Hen Mall. The purpose of this fair was to academic and DE programs. The Council We're moving along at a much greater are not easy. The staff (three full time, one and Jeff Hoote are also presently make the community aware of the services also felt they should be included in any ac- rate since our staff has been increased with part-time) is putting in more hours than The following students from Capital employed. Ron works at the Dover Air available to Delawareans. THEME: tivity of Hartford 70001 and to be kept Mr. Jones joining Mrs. Annie Warren, our paid for. Why? Because we believe in a 70001 Ltd. participated in the State Career Force Base Bookstore: while Jeff is "HELPING PEOPLE - A PART OF knowledgeable of negotiations for the fiscal other coordinator. Even though we have program called 70001 Ltd. Development Conference on March 21-22 employed by the Nichols Dept. Store as a OUR HERITAGE." contract year starting July 1. renewed vitality and enthusiasm, our tasks Page 8 Page 9 the scene montgomery DID RIBUTIVE EDUCATION northwest mo. Coordinators James Nuckles and Linda Smith were interviewed on the Loretta CLUBS OF AMERICA Bacon Show. It proved a tremendous success and produced a large response from young people wanting to enroll in 0,001 Project 70001. Members of the 70001 Advisory Com- mittee are: Larry Laws, Chamber of Commerce: Willie Peak, City Councilman: Paul Smith. Lerner's: Larry Ward, Hardee's: Buddy Rogers, McDonald's: Ron Mayhew, Sears' J. E. Wyrosdick. Pro- ject Director: and Harry Jones, Project Manager: Buddy Rogers is temporary Chairman and Paul Smith is temporary Vice Chairman. It's a happy family at Hardee's in Montgomery. From left are Head Cashier Sheila King, Manager Mike Warwick, and Elaine Garner, a member of Montgomery 70001. Sheila helped HUCKWAGON train Elaine in operation of the cash register. Elaine said she interviewed for the job on her HOT DOG first day in 70001 after a crash course in pre-employment orientation. She is saving money to buy a car. Louisa Parks works at the lunch counter at Eckerd's in Mongtomery and received a $25 bonus at Christmas. Asked which of the audio-visual instructional units she found most helpful she said, "I went through that whole thing before I got the job. The ones about how to dress for a job interview and how to fill out my application helped me the T. JOSEPH and Maryville youths Jim Brand is presented a plaque and penholder by the students at his going-away party. most." participated Feb. 29 in Missouri The surprise party was held over the lunch hour for Jim, who has accepted a position with 70001 DECA competition at Columbia. Hillyards Chemical Company. The students and staff will miss their coordinator. Wining recognition were: Sales Lori Hovey (left) sharpens up for State High David Callery (left) entered the poster competition and received an honorable mention cer- Demonstration. 1st place, Mike Dooley, School Competition at the Lodge of the tificate. Paul Jenks received a third place trophy and a medallion for his shadow box dis- Maryville, and 2nd place, Danny Earhart, Four Seasons in the Lake of the Ozarks. play. The Mini-Conference was a preparation for the state-wide Career Development Con- in March. St. Joseph: Job Skills, 1st place, Lori Lori won first place in Job Skills at Missouri 70001 competition in Columbia on Feb. 29. Hovey, St. Joseph, and 3rd place, Kenneth newark Lori is showing fellow participant Tammy Arn, St. Joseph: Job Interview, 2nd place, Berkshire the principles of applying Tina Weston. St. Joseph, and receiving makeup. honorable mention, Mike Dooley and Terre Blessington, both of St. Joseph; Adver- Lorene King, Personnel Director of St. Two members of Newark 70001 par- tising, honorable mention, Candi Chalupa. Joseph J.C. Penney Co., spoke at the DECA Chapter on the topics of Job Interview and ticipated in Delaware's first 70001 Ltd. St. Joseph; Public Speaking, 1st place, the J.C. Penney Co. Mrs. King explained the Mini-Conference which was held at Tina Weston, St. Joseph; Display, 3rd opportunities available and emphasized Delaware State College in Dover on Feb. place, Tina Weston, St. Joseph, and that by 1980 there will be 9,000 new 19. honorable mention, Charles Staniford, management positions within the J.C. Penney Co. and 35% of these positions will Two Newark 70001 students were recent- Maryville. be for females. Tina Weston, President of the Missouri ly hired by Gaylords as general maintenance men. David Shimmelbush 70001 Project. presided at the awards and Kenneth Stoppi assumed the duties of presentation banquet. keeping the store neat and clean along with Tom Reed, liaison between Department knoxville other various tasks necessary for daily of Labor and Missouri Manpower Planning Commission. was the featured speaker. Nine members of Knoxville 70001 started operations. Leonard Goldman is manager of Gaylords. Awards were given by Richard Goldberg, in jobs during March. State 70001 Director, and Gordon Kutcher, They are: Sandra Dickey, at Claxton Allen Smith has started working at Shop Executive Director of the Missouri Ad- Head Start: Michael Andrews. at Rite Supermarket as a Butcher Trainee at visory Council on Vocational Education. MeDonald's: Donald Lewis and Ronald $173.50 per week. Upon successful comple- As a result of the competition, Lori Smith. Patent Moulding Co.: Sue Wolfen- tion of the training period. the salary will Hovey, Terre Blessington, and Candi barger. Pizza Palace: Virginia Benson and increase to $188. and then the employee Chalupa represented the area 70001 group Bruce King. Shoney's: and Brenda King also becomes eligible for periodic raises. in competition against high school DECA and Deborah Cullom, Standard Knitting Page 10 district winners. Mills. Page 11 The Missouri 70001 State District Conference conducted by the 70001 State Director. Dick Goldberg, and Tiger DECA DISTRIBUTIVE FRUCA (University of Missouri) at the Ramada CLU Inn, Columbia, proved to be very rewar- ding for Coordinator Mindy Massaro and the St. Louis Program as five students won Halding nine of the 18 trophies awarded for com- S the scans petitive events. southeast mo. Missouri Programs competing were St. Joseph, Maryville, Cape Girardeau, and St. Roth's, Inc., located in the Town Plaza In February, the SEMO DECA Club had Louis. Prior to the conference, Coordinator Shopping Center, is an enthusiastic backer a fun night for its members. Hamburgers Mindy Massaro conducted a workshop on of Project 70001 in Cape Girardeau. were barbecued in front of the site by Coor- all competitive events. Manager Ed McCormick, his wife, Ronnie, dinators Miller and Ourth for the students. The results: and Assistant Manager John Misenhimer A short meeting was held to discuss the Maria Moore, 1st place, Job Interview, have played a very decisive role in placing District 70001 competition in Columbia. 2nd, Public Speaking: Bruce Ranciglio, 1st 70001 enrollees at Roth's. This manage- Jim Brand. coordinator from St. Joseph, place, Advertising, 3rd, Sales Demo; Kathy ment team is professional in their selection was a guest and talked about last year's Miriani, 1st place, Display, 3rd Adver- techniques and job skill training. competition. tising: Valerie Seals, 2nd place, Adver- tising, 3rd. Job Interview; Tyler Wash, 2nd A Roth's employee must be clothes con- place, Job Skills Demo. NEW EMPLOYEES scious and wear the fashion of the times. St. Louis Coordinators Al Gardner and Cash awards are presented to employees Mindy Massaro did an outstanding job of Richard Dienno is now a mechanic ap- with successful display and promotional placing ten students on jobs in a one week prentice at Weiser Motors; Ralph Cordia ideas. period. Stations include Sears, Target, has started to work at Pasquale's Pizza; United Parcel System. and Heller Danny Lowes has started his first selling Distributing Company. St. Louis 70001 was honored by a visit from Dr. Kenneth B. Hoyt, Director of Career Educa- SEMO Project 70001 salutes Roth's of job ever at Roth's Department Store in the tion, U.S. Office of Education. Dr. Hoyt and GED instructor Gwendolyn Wright observe stu- Cape Girardeau. Recent speakers at chapter meetings Jeans Department; Debbie Hentchel dent Janet Taylor (left) working with Coordinator Melinda Massaro. were Mr. Caruso of Bi-State Transportation started with a bang at Roth's Department System Public Relations, and Ms. Rose Store - $1,500 in sales the first week; Don Lynn Sokol from St. Louis Family Planning louis The SEMO Project participated in the Friese has begun a new job with Cape Division. district 70001 competition in Columbia on Electric in the warehouse. Cape Electric is in the youth organization. Pepsi has the Feb. 22. This was our first competition and Two recreational nights for coed a top employer. contract for providing soft drinks at the Making we did not really know what to expect. volleyball and basketball were held at site. In attendance were Coordinator Min- the scene Those participating in the competition did Forest Park College in March. dy Massaro and students Bruce Ranciglio, quite well and were most enthusiastic in St. Louis 70001 students are currently Glen McBride, Assistant Manager of Kathy Miriani, Michelle Henderson, and bringing the word back to the other engaged in producing buttons and key members. After the meeting, everyone went to the Montgomery Wards, was a guest speaker at Elizabeth Elliott. Although the St. Louis chains as a marketing project. A Bicenten- school gym for some volleyball and basket- the March 3 SEMO-DECA meeting. Glen's Blues lost the game, the students had a nial button, designed by student Mike Ber- blast. ball. main topic was enthusiasm. He emphasized nard, has captured the eye of many buyers. the need for enthusiasm in your job and CITIZEN OF THE DAY Key chains made with pictures have been minneapolis life. Glen wanted people who were the leading profit maker. Other activities On Feb. 12. Program Manager Joe Trahan enthusiastic about being a success. He include the production of name tag was proclaimed St. Louis Citizen of the Day A surprise "welcome back" party com- emphasized the need to do the best job Bicentennial buttons for the St. Louis Com- by Radio Station KKSS. The award is plete with signs and refreshments greeted possible. munity College Presidents and District Of- presented to outstanding leaders involved Coordinator Bev. Smerling on her return A selected part of the discussion dealt fice Conference. This was secured through in community affairs in the St. Louis Metro from a one-month trip to Communist with job responsibility. Glen was quick to Phil Carlock, Dean of Research and East Area. China. Bev shared her slides on China and point out that jobs were lost not from in- Development. talked about the poor conditions that still ability, but from lack of job discipline by Contact was made with Ms. Shirley exist there. the employee. Devonshire of the Military Personnel Rodney Miller presented Mr. McBride a Records Center to allow 70001 students to certificate of appreciation and a sincere set up a button/key chain "Shop for a Two softball teams have been fielded by thank you for his help with DECA. Day. Ms. Devonshire is a friend of 70001. Coordinators Terry Lovick and Lynne Carper. They have played each other and St. Louis 70001 students are looking into the feasibility of conducting an M.D. dance next may challenge the bus squad. It's fun CLUBS Richard Dienno and Callie Scott were marathon with proceeds going to help fight competition for members of Minneapolis- elected to fill vacancies in the offices of the disease. Students Gary Young and Suburban Hennepin Project 70001. President and Secretary. Rick's first duty Melba Bryant contacted the local M.D. as President was to get a money-making representative, Kent Hornburger, who Folk singer Barbara Friedman donated Those receiving honors were: project going. Numerous suggestions were came in to talk with students about M.D. CANDY SALES PROJECT her services at a fish fry held at the 70001 Richard Dienno, 3rd place, Public Speak- During National Vocational Week, made and a car wash was selected. Rick and the marathon. Program Manager Joe Trahan makes first quarters. Judy Dockman, who recently ing: Janice Gilkey, 2nd place, Display; SEMO 70001 set up a booth at the and Callie were selected to attend the On Feb. 24, Pepsi Representative Ruben purchase from Co-Chairperson Valerie joined the staff as secretary, brought in the Gallie Scott, Job Interview, District Vocational School. The booth was manned DECA State Conference on March 21 and Torres awarded tickets to attend the St. Seals to kick off sales project. Profits were used to send students to the Missouri State sole, scallops, clams, and an electric frying Honor: and Ann Biler, Advertisement, by 70001 enrollees to assist in passing out 22, the Lodge of Four Season, Lake of the Louis Blues-Montreal Canadians Hockey C.D.C. March 21, 22, 23, held at the Lodge pan. The chapter members did the cooking Honor Award. information and to answer questions. Ozarks. Game to four outstanding students active of the Four Seasons, Lake of the Ozarks. and most of the eating. Page 12 Page 13 wilmington Education; Dr. Luna Mishoe, Pres., Haking the scane Delaware State College; Paul K. Weather- ly. Pres., Delaware Technical and Com- waukegan munity College: Nelson Freidly, Jr., Newark School District; and Raymond N THURSDAY, Feb. 19, the Granfield. teacher-educator, Delaware Lawrence E. McGourty Chapter State College. of 70001 Ltd. competed in a state-wide mini-conference held at Delaware State College in Dover. Laura Bonner has been elected President of Norwalk 70001 chapter. She is working as head cook at Long John Silver Restaurant and would like to have her own restaurant some day. Standing rear left George Williams, Harry Jones, Christine Ford Front left Joe Riddle, Diana Williams, Cornelius Walker Areas of competition included salesmanship, public speaking, job inter- view, poster and shadow box displays. All Christine Ford, President of Lawrence E. required skills related to a career in the McGourty Chapter of 70001 Ltd. fields of retailing, marketing and distribu- tion. Local representatives of retail business, industry and Delaware State The welcome address was given by Christine Ford, President of the College distribution majors served as Wilmington Chapter, 70001 Ltd. The in- judges. troduction of judges and guests was given The following Wilmington students were Vice President Shirley Fagan is on her way by Mr. Dennis J. Savage, Vice President, winners: Job Interview, 1st place, to a committee meeting. Shirley is 70001 Ltd. The guest speaker was Ms. employed in the Food Service Department Christine Ford: Public Speaking, 2nd Renee Brummel, DECA National Officer, of Norwalk Hospital. place, Cornelius Walker; Sales Demonstra- High School Division and a student at Д tion, 3rd place, George Williams; Hampton Institute, Va. Closing remarks ACK FORD, son of the Presi- Honorable Mention, Joseph Riddle; were given by Mr. Kenneth Smith, Presi- dent, had the rapt attention of Shadow Box Display, 2nd place, Harry dent, 70001 Ltd. 70001 members on a recent visit to the Jones: and Public Relations Poster, 3rd Waukegan program. The young Ford was place, George Williams. introduced by Keith Finney, Program Manager, to the assembled group of local John Williams, who officials, community leaders, enrollees, also is Vice President and the press. of Norwalk 70001, works as a leather- craftsman apprentice at Swank, Inc. Jack praised the young adults' decision to enter the job market and described 70001's approach as a "step beyond the Job Corps." At a short and informal reception, Jack mingled with officials of the city, CETA, and the College of Lake County. Also pre- Lynne McKee, Sec- sent, of course, were about two dozen retary, is employed by Harry Jones, reporter, preparing his Mr. Tom Welch, State DE Supervisor, ac- young 70001 participants and Keith's Dollar-Day-Rent-A-Car and plans to enter shadow box on British Sterling for ting as customer in sales demonstration staffers - Louester Petty, Greg Bantin, college after graduation from 70001. Statewide Mini-Conference. given by George Williams, trainee. and Priscilla Long. Other Delaware chapters represented Wilmington chapter advisors present were Capital of Dover and Newark 70001 were: Ms. Manera A. Constantine, Ltd. of Newark. Program Manager; Wilbert L. Cooper and norwalk Competition was held from 9:30 a.m. to Pete Thompson, Program Coordinators. 12:30 p.m. followed by a luncheon and Norwalk 70001 students now have a comprehensive "pre-GED" exam designed by instruc- Prior to leaving Dover, the Wilmington Treasurer Perrilee tors Joann Virgil (standing left) and Edward Miller (right) in cooperation with the 70001 awards presentation from 1-2:30 p.m. Mims is employed as students made a tour of The Green, the staff. The intent of the exam is to measure the student's academic development and give a cashier at the Norwalk Food Cooperative Special guests included: Jimmie V. Morris, Governor's office, Senate and House, both the student and staff further insight. and looks forward to owning her own store Wilmington Public School District; Conrad Dover Air Force Base and Radio Station Page 14 one day. C. Shuman, State Director of Vocational WKEN. Page 15 70001 NATIONAL RECOGNITION AWARD DISTRIBUTIVE EDUCATION CLUBS OF AMERICA 70,001 This is the foreword to State Director Goldberg's report. Since the expansion of Missouri 70001 in November of 1974, the program has qualitatively and quantitatively reinforced the value of the Comprehensive Employ- ment and Training Act of 1973. Although Here are a few of the principals in Missouri's highly-successful 70001 effort; from left, State 70001 Director Dick Goldberg; Jim Buford, former St. Louis coordinator and now a member the demographics and program descrip- of the National Staff; AI Gardner, St. Louis cordinator; and Dean Otis Bolin of Forest Park tions contained within this report may Community College. allude to numbers served, one cannot dis- regard the fact that each number more than represents a human being. Both CETA and 70001 were established to provide After receiving his award and con- meaningful employment and services for just deserved gratulations from Governor Bond, Danny Earhart reciprocated a moment later by people. The foresight of Governor presenting the Governor with an Honorary Christopher S. Bond, his staff, and the par- national recognition Life Membership in the Northwest Missouri ticipating Manpower Offices in Missouri, 70001 Chapter. have been the catalyst for the success of MISSOURI 70001 REPORTS Missouri Project 70001. "This certificate represents more than oriented organizations. He completed his Here are some highlights of tations to civic and community just deserved national recognition, Danny. GED test in May of 1975 and was elected organizations including the Optimists and Missouri's progress. It acknowledges that Project 70001 works Chapter President during the summer. He Sertoma Clubs and received a proclama- and is highly successful in placing is currently employed at the Father & tion of DECA Week from Mayor William economically disadvantaged persons in Son Shoe Store, St. Joseph, as Assistant Bennett of St. Joseph. Danny also has good jobs." Manager." N provided the leadership for successful sales early nine out of ten of the 257 and start-up period even though it occurred Here are some statistics drawn from "Danny" is Thomas Daniel Earhart, It was appropriate that the Governor, projects and other activities. In addition, members of Missouri 70001 programs were during the most difficult economic period Director Goldberg's report: President of the St. Joseph, Mo., 70001 who has been a key supporter of 70001, Danny has been appointed a voting working or preparing for employment as of in four decades. All four of the 70001 Chapter and recipient of the National should present the award. member of the Area Manpower Planning the end of February, reports State Director programs in Missouri are now either over- *701 applicants were interviewed during Recognition Award presented by 70001 Danny, 21, was selected for the award Board. Richard G. Goldberg. loaded or near capacity. the 15-month period. Their average age Ltd. to its outstanding enrollee. from several outstanding nominees. In ad- Danny, who quit school in the 10th grade, A total of 114, or 44 per cent, were on the The statistics involve four programs - was 18.8, education 9.8 years, 52% male, The speaker was Missouri Gov. dition to the framed certificate, he receiv- joined 70001 because he was "tired of doing job. and 121 (47%) were in pre- St. Joseph and Maryville in Northwest 48% female, 61% white, 39% black, and Christopher S. Bond, who presented Danny ed a $100 Savings Bond from 70001 Ltd. nothing" and wanted to "make something" employment orientation, he said. Missouri, St. Louis, and Cape Girardeau in .9% American Indian. with the award in ceremonies at the St. A member of St. Joseph's 70001 program of himself. Southeast Missouri. Only two of them were *93 (13%) were referred to other agen- Joseph 70001 office on April 1. "Only 22 or 8.5% of the 257 active par- since January of 1975, Danny's first job He's making it. in operation during the entire period cies. ticipants are classified as unemployed,' he Approximately 100 persons were present, through the program was with Hirsch's covered in the report. *53 (8%) were refused admittance. added. "An unemployed classification including civic, business, and educational Clothing Co. as a stock-delivery boy and means that the individual has been placed Even so, Mr. Goldberg reported that of *27 passed their GED tests. leaders and 70001 members and staff. maintenance worker. From there he went but has been terminated from the job." the 555 young people accepted into the In his report, Mr. Goldberg points out Among the most interested spectators were to Father & Son Shoe where he is now programs during the 15 months, 265 or 48% that 70001 achieved many firsts in Missouri Danny's wife, who is expecting a child, and Assistant Manager. This is a reminder to all programs that Mr. Goldberg's comments are part of a were placed in jobs. - development of the first state 70001 of- his parents. The Manager, Bob Angle, says that nominations are being accepted for the comprehensive 57-page report citing the Of those placed, 171 (65%) achieved the fice, the first time CETA 4% Special "Danny is very easy to work with and con- next recipient of the National Recognition "The recipient of today's award," the history and development of 70001 programs CETA "permanent placement" category of Grants were used to establish a program in Governor said, "has been with the tributes to the efficient operation of the Award. The deadline for submission of all in Missouri during the 15-month period at least 90 consecutive days of employ- a local Prime Sponsor's territory (St. Northwest Missouri project since the store. Danny would be an asset to any documentation is June 1, 1976. from December of 1974 through February ment. Louis), establishment of the first regional beginning. Danny Earhart has been a organization he worked for." of 1976. The highest placement rate - 86% - 70001 program (Northwest Missouri), and leader who has carried the message of As President of the St. Joseph Chapter, The data indicate that Missouri 70001 was in Maryville while St. Louis experienc- development of the first rural 70001 70001 to numerous civic and community- Danny has been active in making presen- has successfully completed its organization ed a 71% retention rate on the job. program (Maryville). Page 16 Page 17 7 SHRIMP ONGRATULATIONS go to Jodi Lamma, a student of Capital Project 70001 Ltd., who recently was promoted to Assistant Manager of Arthur Treacher's Fish-n-Chips in Dover, Del. Jodi, who is 17, has completed all the high school requirements and has passed the GED test. Her future plan is to attend Delaware State College and major in business. Congratulations to Ron Cantrell, Alice Faye Reid. and Jeff Hoote of Capital 70001 in Dover. Del., for successfully completing and passing the General Educational Development test. They are just three of the countless numbers of students that have put forth the effort and the great will to advance themselves toward much better goals for their future endeavors. "I'm happy here," says Olivia Cox. And it shows! 'Here'' is Eckerd's Drug, in Olivia explained. She is working on her Montgomery. where Olivia has been GED and plans to study bookkeeping. promoted to Manager of the Snack Bar. Her work wins high praise from District Of the audio-visual instructional Manager Mike Cooper and Store Manager materials, she found the job interview unit Charles Eason. most helpful. "It made me feel that the "Olivia had only been here two months boss is not a monster who is going to jump On March 23, Marilyn Thomas of at Christmas," Mr. Cooper recalled. "If she on you," she said with a smile. As for Montgomery 70001, was promoted to Assis- had been an average person, she wouldn't Manager Eason. he said that 70001 job tant Manager of Junior Food Stores, a retail get anything. We gave her a $50 bonus." applicants "seem pretty well prepared. I've grocery chain. Ms. Thomas is delighted at interviewed four. We've hired three of the Shortly after. she was promoted to the chance to move into management. She four." hopes one day to be Manager of her own Manager. store. Her new responsibilities are for the Olivia joined 70001 about a year ago after What does Olivia think of 70001? "I think operation of the store. She will receive a learning about it through a letter posted in it's a good club. A lot more young people better salary, plus 5% of the sales made at the Food Stamp Office. Her first job was at should get involved in it. If you're shy. it the store. a fast-food restaurant where she cooked, helps you come out of it. It helps in the served. and mopped floors. "I wanted a GED. helps with the job. It is a good pro- better job and Coordinator Linda Smith ject. 70001 helps you become a better per- brought me over here in September." son." Insurance Job For Top GED Students Mike Dooley Honored by SEMO Mike Dooley of Maryville 70001 has To give more recognition to the enrollees accepted a position with Union Fidelity and a boost in motivation. the SEMO 70001 Life Insurance. Project has initiated a GED Student of Mike's position becomes much more the Month award. significant when you consider that Union Fidelity's College Master's Policy states Each month coordinators, secretary, and that all salesmen are to be college tutors evaluate time spent and progress Marcella Bridges, of the Montgomery graduates. 70001, was promoted on March 29 to Assis- made. Numerical values have been assign- Mike is a recent first place winner in tant Manager of Eckerd's Drugs, a national ed time and progress for consistent recor- Missouri 70001's district DECA conference. retail chain. Ms. Bridges, who is delighted ding. A prize is given to the winner. at the chance to move into management, He won the Sales Demonstration competi- hopes one day to be a store manager for tion in Columbia, MO. on February 29. Due The winners are: Richard Dienno, Eckerd's. She is now earning $135 per to the training and confidence Mike has January GED Student of the Month; and week. Ms. Bridges, 20, will be taking her received from 70001, he is in line for a $12.- Ann Biler, February GED Student of the GED test in May. 000 to $15,000 first-year salary. Month. Page 19 gettingLogether Enlists Ms. Cheryl Borah, a recent G.E.D. RIBUTIVE EDUCA Staff Development recipient and 70001 graduate, has enlisted in the United States Army. Cheryl is currently stationed at Fort Leonard Wood, CLUBS AMERICA Missouri. She was employed at Sears, Northwest Plaza, as a restaurant cashier. Promoted LOV ISS Janet Roper of Knoxville 70001 has been promoted from temporary to permanent employee at Miller's in the West Town VIKING Mall. GED Recipients The following members of Minneapolis- Suburban Hennepin Project have been awarded their GEDs in recent weeks: Robert Arvidson, Greg Scrutin. Shelley Johnson. Jim Olson, Laurie Bowton, Craig Brothen, Todd Evavold. Bev Geno, Ron Goebel. Mark Goldstein, Lois Harder, Wishing Cheryl continued success are, from left, Coordinators AI Gardner, Jim Buford Leslie Newby, and David Rice. (now on the national staff), and Program Manager Jo Trahan. IN- SERVICE From left are Melinda Massaro and AI Gardner, St. Louis Coordinators who were among speakers at the training session, and Program Manager Keith Finney and Coordinator Greg TRAINING Bantin of Waukegan. INSTITUTE An In-Service Training Institute for new coordinators was held January 21- 22 in St. Louis, Mo. The two-day session was for new staffers in programs at Jackson, Miss., Waukegan, Ill., and Cape Girardeau. Mo. Speakers included Ms. Cornelia Morgan. Manpower Specialist, St. Louis Manpower: Dr. Jim Koeninger, teacher/educator of Oklahoma State University: Joseph Trahan, Program Manager. and Coordinators Melinda Massaro and Al Gardner, all of St. Louis 70001: and Dennis J. Savage. Vice President of 70001 Ltd. Topics included: CETA and its relationship to 70001. administrative OPEN HOUSE responsibilities of the program manager. how to develop a program of Elaine Elliott, 16-year-old member of youth activities, basic job development Wilmington 70001, chats with President techniques, the 70001 instructional Ken Smith at an open house held April 23 at program. formation and effective use From left are Dennis J. Savage, Vice President of 70001 Ltd.; Richard Bacon, Director of 70001 Ltd.'s headquarters in Newark, Del. Vocational and Adult Education for schools in Jackson, Miss.; Paul Russell, Jackson's Elaine is a part-time employee of the of local advisory boards. and public Program Manager; Corrine Burcham, Jackson Coordinator; and Richard Ourth, Coor- national staff. relations. dinator from Cape Girardeau. Page 20 Page 21 meet NATIONAL STAFF As President and Chief Executive leaders, and the 25-member DECA Officer, Ken Smith has the respon- Congressional Advisory Board in an ef- sibility for overall administration of fort that significantly broadened Here is the heart of the executive secretarial staff at the National Office. From left around the table are Eileen Simpson, Joan Lygate, Ann 70001 operations. national recognition of DECA and Wedemeyer, Emma Best and Ann Campbell. Ken has been at the 70001 helm since culminated in personal meetings with Photo by Jim Everett August of 1973, when he became President Ford. National Director of Project 70001 and He was chosen as one of the Outstan- also Director of Special Projects for ding Young Men of America in 1972 Dennis Savage, as Vice President, is theories of distributive education. In DECA. Under his leadership, Project and has also received the National in charge of implementing all contrac- 1970, he received his Pennsylvania 70001 more than tripled in size, from Merit of Commendation, the New tual obligations with the various pro- Teacher's Certificate. five programs serving 250 young peo- York State Regents Scholarship, the jects and the corresponding delivery of Along the way, Dennis acquired ple to 17 programs serving more than Kiwanis Club Annual Scholarship services to them, and also handles the work experience in retail stores, ap- 2,000 youth in nine states. Award, certificates of merit and ap- negotiations for refunding of the pro- propriately enough, and as an in- preciation from DECA organizations, When the decision came this year to jects. surance underwriter. He also served as and the 1975 Great Distributor Award separate from DECA and form an in- a Neighborhood Youth Corps of Delaware DECA. As Associate Director of Special dependent, non-profit corporation, Counselor at Haverford (PA) State Prior activities include a B.A. degree Projects for DECA, Dennis was second Ken played the key role in creation of Hospital and as a playgound director. in International Relations from in command of Project 70001 during its the new organization and the After teaching basic education for American University's School of Inter- earlier growth. He started with 70001 successful contract negotiations with three years with the Greater Chester national Service, administrative in 1970 and was Program Manager of the Department of Labor. (PA) Movement, he taught in positions in both the 1968 and 1972 the Wilmington Project until his ap- Wilmington public schools before join- Ken's broad background in govern- Presidential campaigns, Director of KENNETH M. SMITH pointment as Associate Director in ear- ing the original 70001 pilot project at ment, politics, education, and youth the 1973 Inaugural Concerts, and 2½ President ly 1975. the Price's Corner Shopping Center in activities was put to full use as he guid- years on the White House staff prepar- Dennis, who started in a teaching 1970. Dennis was Program Manager ed national expansion of the program ing daily news briefings for the Presi- career, in 1973 was designated as one when he was tapped for the Associate by working with federal, state and dent. DENNIS J. SAVAGE of the Outstanding Young Men of Director position in 1975. local governments, educators, and He is a Vice Chairman of the Vice President America. He received his B.S. in He is a member of the American businessmen to forge a partnership of President's Advisory Council on the education from Cheyney (PA) State Vocational Association, Delaware the public and private sectors. Education of Disadvantaged Children, College in 1966 and took graduate Association of Distributive Education In addition, Ken formed the member of the American Vocational courses at Temple University in Teachers, and National Association of "Friends of DECA," a group of in- Association, and of the Delaware and research, development, and modern DE Teachers. fluential business and government National Associations of DE Teachers. Photo by Nelson Brooks Page 23 Page 22 As Executive Assistant to the Presi- When Ken Smith was named Dr. Koeninger is Assistant Professor Education Forum and the Journal of dent and Chief Executive Officer, National Director of Project 70001 in of Distributive Education in the Industrial Teacher Education. He has Merrilyn is Ken Smith's strong right early 1973, Merrilyn became his College of Business Administration, been a director or presenter at more arm. Besides helping him with his secretary and later Administrative Oklahoma State University, and is ser- than a dozen workshops and institutes. many administrative responsibilities, Assistant. She was promoted to Ex- ving 70001 Ltd. on a part-time basis. For five years, he was a manage- Merrilyn manages the office ecutive Assistant with the formation of As Coordinator for Personnel ment trainee with Montgomery Ward operations. She maintains contacts 70001 Ltd. in January of this year. Development, he oversees the training and has had varied occupational ex- with the 70001 programs and with the of all staff of the 70001 programs, in- periences in retailing and distribution. various offices at the Department of Merrilyn was an Executive Secretary cluding arrangements for the National He has also devised curriculum Labor. with the State of Delaware Planning Training Institute. packages in retail buying, marketing Merrilyn has been with 70001 since Office for three years before joining Dr. Koeninger has an extensive research, and advertising layout. the Advisory Council staff in 1970. its inception as a pilot project in background in teaching, lecturing, Dr. Koeninger received his B.A. Wilmington, Del. in 1969. At that time, A graduate of Caesar Rodney High writing and research, and has also from Central State University in Ed- she was a secretary to the project coor- School in Camden, Del., Merrilyn originated a number of simulations mond, Okla., his M.S. from Oklahoma dinator, Dr. George B. McGorman, received her stenography degree from and games in distributive education in- State University, and his Ph.D. at the Executive Director of the Delaware the Cornett School of Business in structional materials. His writings in- Ohio State University. He was a Advisory Council on Vocational and Roanoke, Va. She also studied at the MERRILYN MORRIS clude books on marketing and DE member of the 70001 National Task JIMMY G. KOENINGER, Ph.D. Career Education. University of Delaware. Executive Assistant training, and articles in the Business Force. Coordinator of Personnel Development As Manager of Contracts and Finan- Prior to his City of Wilmington Upon Jim Buford's shoulders falls Before becoming part of the 70001 cial Resources, Rick Moore is in assignment, Rick was Assistant Con- the responsibility for overseeing charge of budget control and servicing troller of Miller's Furniture Industries effort, Jim was a professional sales development of all new 70001 local contracts and the Department of in Wilmington from 1971 to 1973, and representative for Smith, Kline & Labor contract. for the two preceding years was Senior programs. Most of his time is spent French Laboratories of Philadelphia Rick comes to 70001 Ltd. from the Auditor with Marcel E. Murrell, CPA, "on the road" giving presentations and for more than two years. From 1970 to City of Wilmington, Del., where since in Bridgetown, Barbados, West Indies. coordinating staff efforts in the field. 1972, he was a retail representative and 1973 he was Assistant Manager- Rick received his Associate of Arts then a territory representative for the Financial Analyst for the city's Degree in Business Administration Jim joined the national staff after Warner-Lambert Corp. of Morris Federal Fiscal Program Administra- from Goldey Beacom College in nearly a year as coordinator with the Plains, N.J. For five years, Jim was in tion. His duties included analysis of Wilmington, where he majored in Ac- St. Louis 70001 project of Forest Park industry, as a resident engineering contracts with federal agencies, super- counting, and his B.S. degree from Community College. He was a member clerk with the Ford Motor Company. vision of accounting functions and Widener College in Chester, Pa. He ULRIC D. MOORE of the 70001 National Task Force and A native of New Orleans, he was preparation of reports to federal agen- plans to start work on his Master's Manager of Contracts and Financial also was elected president of the Coor- brought up in Missouri and received cies and office management. Degree this summer. Resources dinator Training Institute last his Associate of Arts Degree from summer. He has been selected as a Forest Park Community College. He JAMES H. BUFORD member of the Outstanding Young also attended the University of Director of Program Development Men of America. Missouri at the St. Louis campus. As National Field Managers, Mike among the Outstanding Teenagers of Goolsby and Doug Watsabaugh have American in 1972. the responsibility of providing services Doug Watsabaugh, of Maryville, to local programs in all areas and to Mo.. joined the national staff after a Jerry Sapienza has the overall of Consumer Relations for the make the necessary presentations for year as 70001 Coordinator for Missouri responsibility for development and dis- Delaware Health Services Authority, promotion of new programs. Western State College. As Coordinator. MICHAEL L. semination of public information and an experimental health services Mike, a native of Oklahoma, was he was responsible for counseling GOOLSBY the 70001 instructional materials. delivery system, and launched a state- graduated from high school in 1972 and enrollees, developing jobs, and main- National Field Managers He started with 70001 in November wide monthly health newspaper. attended Oklahoma State University taining working relationships with of 1974 as a consultant and in March of for 3½ years. He was a member of Earlier, from 1968-1972, he served as various agencies, and preparing 1975 became coordinator of a project. Collegiate DECA and in 1975-76 served enrollees for GED tests and DECA sponsored jointly by DECA-70001, the Press Secretary and then Executive as National President of DECA's competition. Assistant to former Gov. Russell W. Capital School District in Dover, Del., Alumni Div. At OSU, he received the A 1974 graduate of Northwest Peterson of Delaware. and the Delaware Department of President's Council Scholarship and Missouri State University, Doug ma- Public Instruction. The project A graduate of the University of was a charter member of OSU Am- jored in business management. He also resulted in the adaptation of 70001 Connecticut with a B.A. in English, bassadors and recipient of the was President of his pledge class at audio-visual instructional material for Jerry has nearly 20 years of experience American Farmer Degree. Delta Sigma Phi fraternity and its use by disadvantaged students in as a newspaper reporter in Connec- He was extremely active in high Engineered Leadership Director. He DOUGLAS C. vocational education. ticut. Pennsylvania, and Delaware and school DECA and FFA and was also a was a member of the College Union WATSABAUGH JERRY SAPIENZA Prior to joining 70001, Jerry served has received public service reporting Director of Public Information member of Who's Who in American Board. on the Dean's List and a nearly two years as Associate Director and feature writing awards. Coordinator, Instructional Materials High Schools in 1971 and 1972. and member of the Optimist International. Page 24 Page 25 The Here's an opportunity Contract with for you to help build. DOL Plans for the coming year were discussed at a recent Board of Directors meeting. Starting at left and moving clockwise around the table, the persons whose faces are visible are Jim Buford, of the National Staff; Directors Constance Newman and Ken Rietz; Chairman Roger Semerad; President Ken Smith; Secretary Ben Cotten; and Director Larry Loomis. New Youth Group Will Be Formed A new youth organization for 70001 will be formed this summer, according to Ken Smith, President of 70001 Ltd. All programs should continue with their DECA Chapter activities until the end of the school year, he said. The new organization will be called the 70001 Career Association and will, like DECA, be designed to help its members succeed in a career and in life. The Association will be tailored to the specific needs and objectives of current 70001 members as well as to encom- Rodger Coyne and Nancy Stang of DOL. pass future additions to the program. "We are looking for suggestions and ideas on how the new organization should be structured," Mr. Smith said. "For example, "You have a very unique, viable, and Accompanying Mr. Coyne at the vantaged school dropouts aren't being feasible program, and you have the in- meeting was Ms. Nancy Stang, Office reached through programs like yours.' what types of competitive activities should we have in the gredients that make it work." of National Programs, assigned as the Association? The persons best qualified to answer that are you, The comment is especially signifi- Labor Deparment's Federal Represen- He said that the Department of coordinators and program managers out in the field, in discussions cant because it comes from Rodger tative to the 70001 project. Labor, Commerce, and HEW have es- with your young people." Coyne of the Employment and Train- tablished an inter-agency committee to He also invited suggestions from any persons interested in con- ing Administration's Office of National "The Office of National Programs is promote the concept of forging Programs, Department of Labor. At a unique in that we deal directly with stronger links between education and tributing ideas on the new youth group. recent meeting of the Board of Direc- contractors like you,' Mr. Coyne ex- work. He also said this is another area tors of 70001 Ltd., Mr. Coyne also tick- plained. "We have hundreds of re- in which 70001 is proving effective. RESPOND TO: ed off a number of factors that figured quests from organizations to fund DOL will be constantly asking in DOL's decision to sign a contract programs. But the funds we have are whether there is "real employer com- 70001 Ltd. with 70001. limited and we are very careful in mitment" to the program. Mr. Coyne "You deal with an area of great need negotiating and awarding contracts in said, because it is "most essential to Robscott Building - the disadvantaged school dropout. line with the legislation and have jobs as the end objectives of all of 151 Chestnut Hill Rd. Your GED preparation component is regulations." these services. We're thinking jobs, Newark, Delaware 19711 another key ingredient. Another is the He pointed out that "you have com- training. jobs. jobs. jobs.` promotion of program funding from petitors. Every local prime sponsor in Mr. Coyne said his office will work Page 27 local and state CETA prime sponsors, the United States has X dollars to sup- closely with 70001. "We pledge our full and you are promoting on-the-job port needed employment and training. assistance in the implementation of training." Mr. Coyne said. But we know that in some areas disad- your contract." Page 26 was HELP AMERICA 1776 1976 200th "Our 70001 goal is to Crrto E stanger foundation BIRTHDAY nation" Mstruct a better 1 DELAWARE LIGOING PLACES ! 70001 Ltd. National Magazine Summer, 1976 PLACES GOING ! 1 / 1 / / CLAIMS 70 / Going Places! It Really is Page 2 SEVCA: Born in the Spirit of '76 Page 4 College Students 'Join' 70001 Page 22 $1.00 SINGLE COPY GOING PLACES! Vol. 1, No. 2 AUGUST 1976 CONTENTS STATE OF DELAWARE EXECUTIVE CHAMBER EXECUTIVE DEPARTMENT ******* TWIBHITT 4 SEVCA: Born in the Spirit of '76 STATE OF TENNESSEE 1976 June 1976 History is made as the 70001 Career Association becomes the first youth organization JUN 1976 specifically for the school dropout. June JUN Mr. Kenneth M. Smith by Robert J. Richmond 5 President 70001 Ltd. Robscott Building 151 Chestnut Hill Road 5 Chris Ford of Wilmington wins National Recognition Newark, Delaware 19711 Dear Mr. Smith: Award. Smith 151 Ches Dear the Smith: This add 19711 you extend taking most personal Coressive. appreciation keep Blentos would Thank you for your letter of May 25, 1976, and the Inaugural Issue of the 7001 Ltd. magazine. 8 70001 Expansion Update "Going Places.' A report on how 70001 Ltd. is meeting the challenge to open at least 10 new programs found the issue most interesting, and certainly appreciate your thinking of this year. by James H. Buford Helping the Community College Reach More fore Thank the Ray Sherman W. Tribbitt Governor People The president of a community college tells how 70001 is having an impact on the college SWT:hba environment by Dr. Ralph H. Lee Kenneda 10 Making the Scene 10 OFFICE June Rap sessions, rock concerts, job fairs and conferences dot the horizon of 70001 N. Dear programs. Delawareit Smith, JUN 1976 Thank 19/185 1,978 22 College Students 'Join' 70001 11/6808 Maryville innovates to better utilize personnel resources of nearby Northwest Missouri you State University. POSTADE for anss! your 23 70001's Kathy Bokay Graduates to Tutoring kind A St. Joseph associate is hired as a tutor to other associates. your Proud °f 1000L 24 Getting It Together 1no Associates on the rise FORT into new careers and new challenges. 5210339 70001 The inaugural issue of Going Sincerely to program. 26 An Open Invitation to Join 70001 by One of Its the Associates 23 Places!attracted a wide range of in- THE WHITE HOUSE keep by Marilyn Thomas terest - from 3-year old David WASHINGTON 2UI Maevers (cover), son of a 70001 28 Don't Shortchange Students, Use Audio-Visuals July 3, 1976 associate in Cape Girardeau, Mo., to Reading instructor tells how he uses 70001 materials. the President of the United States. We, JUL 1976 by Edward W. Fields on the 70001 Ltd. staff, are extremely Dear Ken: Two New Series Ready and sincerely gratified at the warm by Jerry Sapienza UNVER Having followed with interest the progress of response to our new National Project 70001 Ltd., was pleased to receive Magazine and will do our utmost to your letter of May 24 enclosing the first issue Cape Girardeau offers incentives of Going Places! and to read of the continued assure that Going Places! will con- growth and success of 70001 Ltd. "Student of the Month" award is designed to encourage associates in GED studies. tinue to merit your interest and sup- From all reports, you have done an excellent job of motivating young people to improve 30 Happenings port. their academic base and develop skills which enhance their opportunity for meaningful News and tid-bits. -The Editor employment. Your success in providing unsub- sidized employment leading to product and 26 worthwhil careers for young people who are no longer in school will certainly be an inspiration to others. 70001 Ltd. CORPORATE OFFICERS: Chairman Mr. Roger Semerad, Vice President, American Retail Federation; Keep up the good work and please convey to all President-Mr. Kenneth M. Smith; Vice President Mr. Dennis J. Savage: Secretary-Ben Cotten, Esq. MEMBERS OF those involved in 70001 Ltd. my warm good THE BOARD: The Hon. Joseph R. Biden, Jr., U.S. Senator, Delaware: The Hon. Bill Brock, U.S. Senator, Tennessee; Ms. wishes. Holly Coors, Board of Regents, American Technological Univ.: The Hon. Pete du Pont, U.S. Congressman, Delaware; Mr. Larry Sincerely, L. Loomis, DE State Supervisor, Nebraska; The Hon. Lloyd Meeds, U.S. Congressman, Washington; Dr. George McGorman, Ex- ecutive Secretary, Delaware Advisory Council on Career Education: Mr. Ernest C. McMillan, President, Proud, Inc. Mr. Joseph Trahan, 70001 Project Manager, St. Louis, Missouri; Mr. Kenneth C. Rietz; Vice President, Mike Curb Productions Ms. Constance Newman, Assistant Secretary, H.U.D.; Dean Owen F. Peagler, Chairman, President's Advisory Council on the Educa- tion of Disadvantaged Children Mr. Kenneth M. Smith President 70001 Ltd. Robscott Building 151 Chestnut Hill Road Going Places! IS published periodically by 70001 Ltd., non profit corporation with offices at 151 Chestnut Hill Rd., Newark Delaware. Newark, Delaware 19711 19711 Publisher Kenneth M. Smith: Editor, Jerry Sapienza, Editorial Assistant, Emma Best Annual subscription $3, separate issue $1 For advertising information contact Editor at above address or tel. (302) 731-0750. Copyright 1976 by 70001 Ltd. While 70001 Ltd. is funded in part through Contract No. 99-6-621-425 with the Employment and Training Administration of the U.S. Department of Labor, nune of those funds are used in the publication of this magazine Articles that appear in Going Places! do not necessarily represent the opinion or policy of the Employment and Training Administration of the U.S. Department of Labor 30 Page 2 Page 3 SEVCA: 70001 CAREER ASSOCIATION SEVCA: 70001 CAREER ASSOCIATION SEVCA: 70001 SEVCA Born in the SPIRIT OF 76 by Robert J. Richmond Thalin, and Tomi Yanta from With a budget in the works and National Director of SEVCA Minnesota; Archie Salsbury, the final organizational details be- Steve Bowman, Tina Weston. ing hammered out, SEVCA is real- Valerie Seals, Maria Moore, Deb- ly on its way. Within the month In Chicago, Ill., on May 9, 10, 11, bie Hentchel, Pam McLain, and every 70001 associate will have 1976. a delegation of 70001 Callie Scott from Missouri: Robert the opportunity to become part of enrollees from seven states met to Wilson. Tanaka Stewart, Cynthia this new and, we believe, great form a new union - a union of Williams, and Val Surrey from youth organization. young adults - proud of Connecticut: Marian Taylor and Ultimately we will be an themselves. their backgrounds Kim Kinder from Illinois; and association where the 70001 and their ability to earn. learn. Sheila Osborne from Alabama. associates can merge all of their and develop careers together; to From this planning session, we experiences both in and out of the Participants in SEVCA planning institute held May 25 and 26 at 70001 National Headquarters in Newark, Del., included, from left: Larry L. Loomis, DE State Supervisor from Nebraska and a member of 70001 Ltd. Board of Directors; Associate Leila make themselves, their families, have moved rapidly. Now, less 70001 program. It will be a place Smith from St. Joseph Mo.; Bruce Stokes, DE coordinator from McKean High School in Wilmington, Del.; Susan Satterfield, their employers and their nation than two months later, we are where associates can develop Executive Secretary to SEVCA Director Bob Richmond; Missouri 70001 State Director Dick Goldberg: National Field better for all. ready to begin SEVCA chapters in together the ability to set career Manager Mike Goolsby (rear); St. Louis Coordinator Melinda Massaro (partially hidden); St. Louis Associate Maria Moore The delegates thought. talked. all of our local programs. We have goals. develop the skills to get a (white pants suit); St. Joseph Coordinator Darrel Ashlock; Wilmington Associate Christine Ford; Knoxville, Tenn. Coor- argued, suggested, and finally reached this point through hard job. and as importantly, learn to dinator Glenn Glass (rear); Youth Specialist Nora Bennett Smith (partially hidden); Beverly Baker, Sears Personnel produced the foundation of ideas work on the part of coordinators. work with one another in a per- Manager; Wilmington Associate Elaine Elliott: Wilmington Coordinator Wilbert Cooper (rear): Newark Associate Theresa Williams: and Dover Coordinator Curtis Coleman. that has led to the birth of SEVCA associates. and national staff sonal and meaningful way, - the 70001 Career Association - members. whether through rap sessions, life- the first national organization for Taking the fundamental ideas of oriented workshops or talent Nat'l award highlights leadership conference young adults who have dropped the Chicago conference, a shows. It will be a place where out of high school. representative group of 70001 they can meet, help and learn Associates attending this con- coordinators, associates, and staff from people from every possible ference were: George Williams, spent two intense days in May put- walk of life, improve themselves Joe Riddle, Christine Ford. ting the ideas on paper to get the individually, but yet, build as a Cornelius Walker, and Harry association started. The result of group. In SEVCA. associates will Jones from Delaware: Mark this activity was an eight-page be able to share their goals, in- Goldstein. Tony Bennett. Laurie document setting forth the struc- terests. ambitions. and successes. Bowton, Scott Anderson. Cindy ture of SEVCA. the individual and This kind of experience and team program of activities and togetherness will help develop SEVCA competitions, and the recognition and prepare our associates to live system. and make their own way in this Young people guthered Agreed upon at both con- society. For growth and development ferences was the idea of the for- In the spirit of '76. we in 70001 A "High School Dropout" Being no Detriment. mation of a National Leadership believe that the start of the 70001 Team which would act as the Career Association will aid all A youth organization national officers until the first people of our society by providing Ready for Building national conference when elec- the high school drop-out, often Photo Young hearts and hands tions will be held. The Leadership neglected. an opportunity to Strong, Eager. and Willing Christine Ford (center). President of ment. Tanaka was unable to attend the SEVCA's first national conference Team. comprised of one associate develop careers and take part in the Wilmington 70001 Chapter, happi- conference. SO his award was early next year. An objective or goal from each 70001 state, met in civic affairs and social reforms. ly receives the National Recognition accepted for him by Robert Wilson, SEVCA representatives from six Within reason and sight Newark on July 11-13 for We believe this will be the first Award presented during the first another Hartford 70001 associate. The states attended the leadership con- A burden to curry leadership training and to make attempt to use the many talents of National Leadership Conference held presentations were made by Ken ference. Others were Kimberly Be it heavy or light. final decisions on the structure. the 16-22 year-old high school by SEVCA July 11-13 at Newark. Del. Smith. President of 70001 Ltd. Kinder of Illinois and Lawrence Fran- Here are the people proposed constitution. and com- dropouts. to give them a chance to The award includes a $100 U. S. cis of Tennessee. To see the job done petitive event specifications. make lasting contributions to Savings Bond. Maria was elected National The workshops at the conference For all who can see These new leaders are: Christine themselves and to the betterment Runnersup Maria Moore, 70001 Chairperson and selected as her alter- dealt with such topics as the history See they are number one! Ford. Delaware: Maria Moore. of our country. We intend to make President in St. Louis. Mo., and nates David Rice of Suburban and growth of 70001, the SEVCA Missouri: Bob Wilson, Connec- this the best and most worthwhile Tanaka Stewart of Hartford. Conn. Hennepin and Chris Ford. They will Constitution, conduct codes, recogni- 70001, received certificates of achieve- serve until officers are elected at tion and awards. (Written during the Chicago conference by ticut: David Rice, Minneapolis: youth organization in the nation - Jim Rossbach. Project Manager, Suburban Lawrence Francis. Tennessee: both for our associates and for our SEVCA: 70001 CAREER ASSOCIATION SEVCA: 70001 CAREER ASSOCIATION SEVCA: 70001 Hennepin 70001 in Minneapolis.| Kim Kinder, Illinois. country. Page 4 Page 5 SEVCA: 70001 CAREER ASSOCIATION SEVCA: 70001 CAREER ASSOCIATION SEVCA: 70001 applications and going through More About SEVCA practice interviews with local employers. Public Communication - start to prepare by practicing with small groups of adults as judges. Topics. SEVCA. 70001 work, education. etc. As the associates of the 70001 Career Leadership training learning to Sales Demonstration - start to Association move toward the first manage and make decisions. prepare by selecting product or ser- SEVCA Regional and National Community improvement projects. vice, and practice with professional Robert J. Richmond Conferences. the key to their in- Recognizing associates' positive sales people. dividual and chapter success is achievements. Job Manual - start to prepare by INFORMATION. Survival Skills learning to be self- getting information about a specific To Direct SEVCA This article does not give all the supporting and independent in job. answers, but it points out what you the society and family life. SEVCA associate or advisor needs to Career information activity. Team Events: know and where and when you can Job and leadership related com- Radio Commercial - one hour to get the answer. petitive events (individual and team produce a 30-second commercial events). about 70001. Contact local radio an- What Is SEVCA? nouncer. The 70001 Career Association When Does My Chapter Start Doing Chapter Exhibit - a display of job Robert J. Richmond (SEVCA) is the only national youth Things? placement. GED. vocational train- organization to serve the specific Now right now today this minute ing. career training. chapter ac- The major task of organizing and of the Year" awards from the region. employment and educational needs of you can plan tivities. and survival skills informa- guiding the new youth organization Delaware Department of Public Feeling the need for additional high school dropouts and to recognize An activity to recognize employers tion. Begin to plan a booth. falls upon the shoulders of Robert J. Instruction and the Delaware Associa- business experience, Bob in August of their positive economic, educational who hire your chapter's associates. Outstanding chapter awards - as Richmond. National Director of the tion of DE Teachers. 1967 accepted a position as Manager and social achievement. A social or recreational activity for mentioned above. 70001 Career Association. A native of Waterbury. Conn., Bob of the Distributive Division of the your associates. With an extensive background in received his bachelor's degree in Ac- Greater Waterbury Chamber of An activity through which your ADVISORS: Your responsibility is to distributive education, Bob has had counting and Finance from Bryant Commerce. He held that position for associates contribute time and ef- be sure your associates know and un- wide experience in working with College in Rhode Island. After three two years before returning to teaching When Was SEVCA Formed? fort (not money) to make your com- derstand the rules. specifications, young people. Since 1969, he has heen years as an instructor in the Army as DE coordinator at Newark High. During the 1975-76 school year. the munity a better place or help a rating sheets and how to plan their DE coordinator and DECA advisor at Signal Corps. including a year in Bob did his graduate studies at the young adults enrolled in 70001 con- group in your town. time and activity to prepare for par- Newark (Del.) High School. For five Korea, he entered the University of University of Connecticut and Central tinued to be served through the To bring in a speaker or display of ticipation in a contest. consecutive years, the Newark Bridgeport (Conn.) and received his Connecticut State College. completing Distributive Education Clubs of information on a career or how to Chapter placed in the top five in B.S. in Business Education in 1963. His requirements for a Master's Degree in America (DECA) program of youth ac- get a job. What About Conferences! national Chapter of the Year competi- first teaching position was at Water- Distributive Education at Temple tivities. At the close of the DECA To bring in a speaker or display of Regional Conferences - October tion. town (Conn.) High School where he University in May 1973. He is married National Career Development survival skill information on such 1976 (specific dates and locations will In 1972 and 1973. Bob won "Teacher started the first DE program in that and has two children. Conference on May 12, 1976, the topics as "Renting An Apartment," be announced by August 31). newly-established 70001 Career "How to Buy Insurance," "How to National Conferences - January or Association (SEVCA) became the of- Get Credit,". etc. February 1977 (specific date and loca- ficial professional organization for To bring in a graduate of your tion to be announced by November 30, 70001 associates. program who can encourage your 1976.) What's in it for me, the dropout? associates to achieve. Conference activities will include Why Was SEVCA Formed? Those activities will all count as workshops on career information and The prime goal of SEVCA is to en- points toward being recognized as an survival skills. competitive events, courage the young adults of 70001 Outstanding SEVCA Chapter at your recognition of outstanding associates toward achievement. SEVCA is regional conference in October. Take and chapters, election of officers and As a member of SEVCA, you will: take field trips to learn "how to chapter and your fellow associates dedicated to serving the unique and pictures of associates in action, get social activities. 1. Show others how successful you rent an apartment." "how to use are important to you. pressing needs of its associates and is publicity and write up the details. are. credit," "how to buy wisely" and 11. Get your name in Update, Going an integral part of the total 70001 Bylaws and Constitution? 2. Learn how to be a leader. other survival skills. Places!, and other publications for program of employment. training, What About Contests? The draft of the SEVCA Constitu- 3. Help other people in your town 7. Attend meetings and conferences your positive hard work. education. personal motivation and Contests are being written now; you tion and Bylaws was reviewed by the through community projects held with associates from 70001 12. Meet new people. see new places development. All activities, programs will have received the details, rules, National Leadership Team July 11, 12 by your chapter. programs in other cities and and have a good time. and projects are designed to comple- how-to's, and sample rating sheets by 13. The final draft will be published 4. Have a chance to win trophies. towns. ment and reinforce competencies that July 31. What are the contests? following approval by the 70001 Board awards and certificates through 8. Meet employers and community GET INVOLVED! are essential for success in our socie- Individual Events: of Directors. your job. G.E.D., contests and leaders. SEVCA IS FOR YOU. ty. Decision-Making and Human other SEVCA activities. 9. Work with others to get a job done Relations - start to prepare today More Information! 5. Learn about jobs and careers. - learning to work cooperatively. SAY "I'LL TRY" What Activities Does SEVCA Sponsor by learning the decision-making If you have questions or need help, 6. Hear speakers. see materials or 10. Learn you are important to your NOT. "I CAN'T." or Encourage? process. contact the Director of SEVCA, Bob On the local, state, regional, and Job Application & Interview start Richmond, or Susan Satterfield, at 1- SEVCA: 70001 CAREER ASSOCIATION SEVCA: 70001 CAREER ASSOCIATION SEVCA: 70001 national levels. SEVCA encourages: to prepare by completing 800-441-7550. Page 6 Page 7 Editorial 70001 Expansion Update by James H. Buford I am happy to report that 70001 is newsletters. and brochures to prime produce a climate conducive to individual motivation, self-confidence Conference, and National Association proach another 50 communities. make growing. and growing fast! sponsors throughout the country ex- an additional 30 on-site presentations successful program operation. and a sense of personal achievement. for the Advancement of Colored Peo- To start from the beginning. in plaining in detail the story of 70001. What do communities find most at- and lay the foundation for the es- And last but not least - our programs ple. February of this year, 70001 Ltd. mail- clientele served. program operation, tractive about 70001? One feature is tablishment of at least 20 more are funded and administered locally, Our efforts already have born fruit ed 200 informational packets con- the role of 70001 Ltd., and the es- the cost to the prime funding agency to with assistance from national 70001 with the establishment of a new programs. sisting of the Annual Report. tablishment of the first national establish a program - only $1,250 per Ltd. Well. in some cases, we're about program in Independence, Mo., and vocational youth organization design- two years ahead of ourselves! For ex- 70001 placement compared to $3,183 In conjunction with state and local the opening of a new program in ed specifically for school dropouts. ample, we've approached 216 com- per CETA Title I participant. Another on-site presentations. we have attend- Poplar Bluff. Mo., as an expansion of The response was overwhelming munities and made 80 on-site presen- the Cape Girardeau program. from Bremerton, Wash.. to Miami, On behalf of the National Staff. I tations. more than we originally ex- Fla., and From Portland, Me., to San pected to achieve in two years. It is want to take this opportunity to Diego. Calif. Perhaps the best way to our judgment that we will also eclipse "in some cases, we're about welcome these new programs into the measure the response is by comparing our original objectives in the area of fast-growing 70001 family. I feel confi- our original objectives in program new programs. two years ahead of ourselves." dent that they will have the same development with our performance to For instance. we are negotiating dedication and commitment to quality date. with 21 communities for establish- that has characterized 70001 to date. Our major objectives. as outlined in ment of programs. I feel confident that We, on the National Staff, will be do- our contract with the Dept. of Labor, we will not only meet but exceed our ing all in our power to help continue for the first year were to approach 100 is the factor of full-time unsubsidized ed national conferences and that tradition. original goal of 10 new programs in interested communities and then our first year. employment in the private sector. presented the 70001 story to such As 70001 President Ken Smith stated follow up with on-site presentations in Our on-site presentations consist Other features are the significant organizations as the National Alliance in the inaugural issue of Going at least 35 locations by July 1, 1976. mainly of contacts with prime funding services provided by 70001 Ltd. to of Businessmen, Southern Conference Places!, "our work is cut out for us," From those 35, we would negotiate the agencies, potential administrators, local programs, such as technical of Black Mayors. American Retail but I am proud to say we have establishment of at least 10 new 70001 local business people, and Chambers assistance and instructional materials, Federation, Recruitment and Training. accepted the challenge and with it the programs from Oct. 1. 1976, through of Commerce. Our objective is not resulting in effective as well as quality Programs. Inc., National League of tremendous opportunity to help many Jan. 30, 1977. only to establish new programs but 70001 programs: and use of a Cities, U. S. Conference of Mayors, thousands of young Americans find Mr. Buford is Director of Program Development, 70001 Ltd. In the second year. we were to ap- also to build local support and vocational youth organization to instill National DECA Career Development productive and rewarding careers. Helping The Community College Reach More People by Dr. Ralph H. Lee degrees. With this in mind. we have 70001 program. found 70001 to be an effective vehicle Additionally, scholarship and finan- college's responsibility to all people, St. Louis Community College at in helping to reach young people who cial aid have been made available to we commend the major sponsors of Forest Park continuously strives to would not necessarily be exposed to qualified St. Louis 70001 associates. St. CETA and the U. S. Department of assist its constituents in achieving up- the many aspects of a community Louis Community College at Forest Labor for the support of 70001. ward mobility by offering educational college environment. Through the Park is proud that it is able to provide Moreover, we commend 70001 Ltd. for services to the community which will 70001 program in St. Louis, many such comprehensive services to the its direction. leadership. and initiative further personal enrichment and youth are learning how to become population served by 70001. 70001 has in bringing the program to St. Louis. career development. more involved with society and its not only helped young people achieve But above all, we commend the As a public institution created for functions, and the formerly un- full-time meaningful employment, but dedicated 70001 coordinators. individuals who can benefit from our employed are becoming economically it has opened the door to a new way of program managers, and the associates educational opportunities and com- independent. Presently. we have in- life. and for many, this included a for making a significant commitment munity services. we recognize the dividuals enrolled at Forest Park who heightening of social awareness and to themselves, and to the thousands of Dr. Lee is President of St. Louis Communi- need to reach all segments of society, were products of the basic skills and civic conscience. youth who will benefit from 70001 - a ty College at Forest Park, Missouri. not only those working toward college vocational training components of the Understanding a community vigorous and exciting program. Page 8 Page 9 Making the scene Sunny Social in connecticut April 25 was a rainy day in Hartford, but that didn't stop Hartford 70001. Tom Louisy is a new- The smile belongs to hartford Instead of canceling a picnic comer to 70001 and Donnie Keel, recent because of the weather, the event was the U.S.A. Norwalk associate Delegates in Chicago held in the home of Sharon Heyman, norwalk part-time instructor of the GED com- The flight was sensational. the Delegates of 70001 were present at ponent. Recent activities of the Norwalk people, motivating, and Chicago, two DECA banquets and found the Even though it was gray outside, the motivational level of all concerned attitudes indoors were bright and full Project included a fund raising ticket something else! Anthony Brown was of sunshine. Everyone attending con- sale to "Boogie of '76," a rock concert chief fund raiser for Not long after Hartford 70001 electrifying. Viewing the Career Ex- held in New York City. Chief fund delegates and advisors arrived Satur- hibition and several competitive tributed some type of savory dish. Norwalk 70001. raiser was Anthony Brown, currently day, May 8, at the Conrad Hilton, the events produced a consensus among It was a time for good food, socializ- the Hartford group that "we can do ing, and building closer relationships. employed by the Norwalk Housing group toured Chi-Town and enjoyed Authority as a carpenter assistant. some excellent cuisine. this and darn well." Time will tell. The Norwalk Project welcomes its The following day, 70001 coor- When asked what most impressed two newest associates, Donnie Keel dinators and associates met for the them about the conference, Hartford Hartford 70001 and Tom Louisy. Donnie, in addition first workshop of the DECA Career delegates gave the following replies: Advisory Council to studying hard in GED classes, is Development Conference. Tanaka Tanaka Stewart - The high amount working 60 hours weekly at the Ferro Stewart and Val Surrey joined The Hartford 70001 Ad- of motivation and unity among Corporation. Tom not only is a recent representatives from other 70001 strangers with things in common. visory Council, consisting arrival at the Norwalk Chapter but programs to speak on the theme of 14 distinguished citizens also is a recent resident of the United "What 70001 Meant to Me." Val Surrey ----- It's hard to point out of the Greater Hartford States. He comes here from the The rationale of the various one thing: I'm just glad I attended. Community, has brought French West Indies, where, he says workshops was to permit local coor- Cynthia Wiggins - Oh, wow, about several positive there are no 70001 programs. Hmmm. dinators and associates to have as Jerry Sapienza of the everything was a trip! changes through the im- The project also welcomes the re- national staff dis- much input in the construction of a plementation of the local cent visit of Public Information Direc- cusses instructional new group of competitive events as Robert Wilson - The ample amount 70001 program. tor Jerry Sapienza in June. He discuss- materials with the national staff. of foxy chicks. The Council is presently ed 70001 instructional cartridges with Norwalk Counselor working on goals for up- staff members. Carol Schachat. grading the Hartford 70001 Enjoying the flight to the national DECA Career Development program. With that pur- Conference are Hartford's Robert Wilson, associate, and Nancy Sharon Heyman (bottom left), instructor, volunteered her home for Hartford 70001 social pose in mind, an Ad Hoc Jackson, administrative assistant (left photo) and associates (1. when weather prohibited outdoor event. Among those present were Director Annie Committee was formed to r.) Cynthia Wiggins, Tanaka Stewart and Val Surrey. Warren (right) with her daughter Annika, 70001 associate. with Raymond Blanks as Chairman (Administrative Assistant of Amistead House), assisted by Mrs. Maggie Alston (Director of Low Income Planning Agency) and Robert Cowie (Administrator of Per- sonnel Department, Aetna Life & Casualty). Hartford 70001 associates and staff wish to thank the Hartford 70001 Advisory Council for its in- terest and diligent work in making the local program a successful and viable organization. Page 10 Page 11 JOB Making CORNER the scene ...in delaware There was fun and harmony at Delaware picnic. Chuck Little, a counselor from Dover Drug Abuse Clinic, presented a film and discussion on drug abuse at Capital 70001 weekly rap session. wilmington between down-state and up-state by Ken Smith. President. 70001. on the teams and later between coordinators past, present and future of 70001 Ltd.: The Capital 70001 associates and Capital Project also participated in and students. by Bob Richmond. SEVCA Director, dover coordinator meet every Wednesday the recent Human Service Fair in Statewide Picnic and by Dennis Savage. 70001 Vice night for a rap session. The purpose of which various state agencies were Five Attend CDC President, on instructional materials the session is to bring about represented. Many favorable com- Lums Pond was the site for the 70001 and national publications. Mr. Savage togetherness. to introduce the ments were received from visitors to statewide picnic on Saturday. June 8. moderated a panel discussion associates to key persons in the com- the 70001 display. All three Delaware chapters Five students of Wilmington 70001 between youths and adults in which munity, to discuss jobs and to make June activities included a picnic at (Dover, Newark and Wilmington) attended the recent DECA 30th Wilmington President Christine Ford plans for the year. Lums Pond with other state projects were well represented at the picnic. National Career Development participated. present. Representing the Capital Coordinators Wilbert Cooper and Conference in Chicago. Other topics of discussion were Parting from this routine, Capital Project were Doug Chavis, Beverly Mike Webb served as chefs with menu With one exception. the students proposed personnel training 70001 and Wilmington 70001 associates Brooks. Vida Anderson, William Wat- consisting of hamburgers. hot dogs, had not been airborne, and, as ex- programs. improved GED component, visited Radion Station WANN in An- son. Sheldon Weiner, Laura Perkins potato salad, macaroni salad. baked pected. there was excitement from orientation and pre-employment napolis, Md., where they participated and Elreta Yelverton. secretary, all of beans. cake and soda. National Presi- departure to arrival. training. youth organization planning in an on-the-air community awareness whom thoroughly enjoyed themselves. dent Ken Smith greeted students and The group was awarded observance session (competitive events, structure, rap session. The primary purpose of Also in June, the project continued its guests. status and allowed to participate in etc.), and national staff reaction pan- the visit however was to produce a worthwhile clothing drive which After lunch. volleyball was played 70001 workshops. Enjoyed were talks el. tape promoting 70001. delivers garments to needy families. Charles Miller talks to Associates Beverly Brooks and Millicent Capital 70001's Sheldon Weiner Sulder at Human Services Fair. loads bus with clothing for needy. Dover Coordinator Curtis Coleman (r) and Associate Yolan- da Massey (above) cut promotion tapes for 70001. DISTRIBUTIVE EDUCA AMERICA ATION Page 12 Page 13 in minneapolis, minnesota Minneapolis Project 70001 proved to prepare for the State Pilot Program When awards were handed out, its excellence to the entire state of competitive events. Two of the events 70001 members collected their share: Minnesota at the recent DECA State were new and run by Project 70001 Scott Anderson won two 4th places Leadership Conference. coordinators Lynne Carper and Terry and one sixth overall in Petroleum Its 10 representatives arrived early Lovick. The preparation and schedul- Management; Cindy Thalin won an ing of Project 70001 participants was 8th in Food Service Master Employee; handled smoothly by Assistant and David Rice won a 4th in Food Ser- Manager Lynda Goodwin, DECA Pres. vice Master Employee and an 8th for Patricia Proctor and University Intern "overall." Considering the hundreds Janet Nydahl. of contestants competing in the events, Having confidently completed these these wins were outstanding ac- events. associates looked elsewhere complishments. for activity. They took advantage of Perhaps the most surprising activity special business tours as well as was this project's participation in created a tour of their own to see the State DECA politics. The associates Mike Suntiago, an associate of Halding noteworthy display techniques used were instrumental in creating a the scene Capital 70001 in Dover, Del., by Daytons. Among the seven sophisticated political bloc that got all gets some pointers from his members competing in the District officers in the Hennepin County sub- boss, John Bozman, Manager of competition, three placed. They were urban area elected. Mark Goldstein. Delmarva Sporting Goods, on jackson, Laurie Bowton. Ist in Math: Barbara who engineered the move. is perhaps the art of selling tennis rackets. Hagberg. 2nd in Business Letter the first person ever to serve as a mississippi Writing: and Tony Bennett, 4th in campaign manager for a student from Radio Script. another school. Haking the scene in waukegan, illinois Coordinator Greg Bantin does some job developing with American Motors represen- tative at the Job Fair. Virginia Lewis and Donald Warner, both employed at Waukegan 70001 par- Women's Hospital, are two ticipated in a Job Fair of 15 Jackson associates Roger Semerad, Chairman of the Board, 70001 Ltd., was the held in June by the Lake recently placed in full-time principal speaker at an open house held by Waukegan 70001. County Urban League. jobs. At far right, Virginia Others in the photo are, from left, Madeline Neville, chapter The Job Fair provided an receives instruction in sur- president, and associates Janie Stegall and Debra Johnson. excellent opportunity to gical preparation from Opel reach more young people Moorehead. Donald, far left, and employers with the works as a shipping and receiving clerk under the story of 70001 and its supervision of James benefits and thus boosted Madison. Donald was inter- efforts to recruit viewed and hired on his first associates and day with 70001. employers. Approximate- ly 10 more young people Since Jackson 70001 began its his superior in another state wanted to criticism. assisting and encouraging were recruited by program in February, 38 young men see a similar program instituted there. one another with the GED prepara- Waukegan in june. and women have enrolled, 15 have Some of the business concerns hiring tion. and organizing group activities. Doug Watsabaugh, been placed in full-time jobs, and the 70001 youths have been K-Mart. GTE Such activities have included an OC- 70001 national field majority are either in GED prepara- Sylvania, Inc. (Zinsco Co.). McGehee casional picnic, music sessions. a field manager, and Tom tion classes or nearing the point of ob- Moving & Storage, Woman's Hospital, trip to the Museum of Natural Science Welch, a member of the taining their diplomas. Piccadilly Cafeteria and Piper In- to aid in GED science studies, and the Professional Associates Of the 200 businesses thus far con- dustries, Inc. participation of several associates and of 70001. visited the tacted within the Jackson area, the Jackson's 70001 coordinators are coordinator Corinne Burcham in the program in June and majority have expressed enthusiastic very proud of the associates' in- "Walk for Mankind," which benefited provided some helpful approval of 70001 and feel this is a tragroup cooperation as demonstrated 70001 Ltd. advice on job develop- worthy enterprise. One manager of a by their working out one another's Those who have been placed on ment and recruitment. local convenience store indicated that problems. providing constructive jobs have expressed their continued Continued on next page Page 14 Page 15 Jackson (continued) interest in remaining a part of the 70001 group - even after graduation. Immediate plans call for relocation Making northwest mo. of the 70001 Ltd. office to a larger facility which can provide more flex- the scene in missouri ibility and better accommodate ex- maryville tracurricular activities and participa- tion in the 70001 Career Association. cape girardeau Maryville 70001 has moved into new Advice and support have come from offices at the west edge of the other University departments in the Northwest Missouri State University areas of guidance and counseling. Callie Scott. 16, an associate from little about business management I campus. The new facilities will have agriculture, biology. education, home Cape Girardeau 70001, likes her job as love to come to work in the morning. If room for a baby-sitting clinic for night economics. business and economics, cook at Burger Rich. "I learn a lot I can save enough money or can get a school. a recreation room for mathematics. and speech therapy. about cooking and food storage and a grant. I want to go to college and major associates, and meeting rooms for Some University faculty have even in business administration." Ethele Hanners enjoys her coordinator's future SEVCA gatherings. given tutoring time, some have inter- Richard Schmidt, owner of Burger desk at new Poplar Bluff site. Maryville 70001 owes special thanks viewed associates for jobs, and some Rich. is as pleased with Callie as she is to Northwest Missouri State Universi- have helped us in locating student with her job. "When she came in for ty for its cooperation and helpfulness tutors. her interview, she was hesitant." he both in the recent move and in general Maryville 70001 looks forward to a recalled. "Nervous. I had my doubts. program support. The University continuing close and mutually But now I'm very glad I hired her through the office of the business beneficial relationship with the because she does a real fine job. Ex- manager has gone out of its way to see University. cellent." that 70001 feels welcome. For exam- ple. the University has helped locate New Members extra needed furniture. New members welcomed to the Also, the University through the of- Maryville 70001 chapter recently are fice of Physical Plant Director over the Lela Stuart, Anna Rosenbaum, Kathy past year has placed four 70001 Wilmes. Vickie Carroll. David LeMar. Cape Girardeau associates who were ab- associates on the custodial and sent from a recent Chapter meeting receiv- Gary Emery, and Rick Emery. ed a neatly written card a few days later. It buildings and grounds crews. The Four Associates have been placed in said they were missed at the meeting and University radio station. KXCV. jobs: Vickie Carroll, Hitchin Post; could they please try real hard to attend cheerfully broadcasts our public ser- Bob Ebrick and Danny Dooley, Callie Scott and the next one? The idea came from vice spots and has retaped and provid- NWMSU staff: and Mike Dooley, owner Richard associate Terry Maevers, shown below ed other professional help at no cost. Farms Master in Shenandoan, Iowa. Schmidt at the writing the cards. "I'm anxious to see how Burger Rich deep fry. it's going to turn out," she said. New Fathers Mike Morton and Gary Emery are new fathers. New Contest The chapter has just initiated a new contest. entitled "Student of the Month." which is designed to challenge members to study hard and attend classes regularly. The student with the highest score at the end of each month will receive a prize and recognition in both the classroom and in the newspaper. Taking pride in their work, Callie Scott and Debbie Hentchel produce Project 70001 radio spots. Page 17 Page 16 st. joseph That's what's happened to Chapter Photo by Chris Ziebold the President Danny Earhart. His new daughter was born on his birthday - May 7. She weighed 6 pounds, 7 1/2 ounces, and has been named Mary Jean. Jerry Ham has joined the Northwest Missouri staff as a coordinator at St. The Northwest Missouri 70001 Joseph 70001. Jerry received his chapter in St. Joseph recently said Bachelor of Science and Education goodbye to one of its staffers. degree from Missouri Western State secretary Virginia Witte. Virginia's College and his Master of Science in husband took a medical retirement Secondary School Administration from Chevrolet Motor Division as a from Northwest Missouri State disctrict sales representative. The University. conple's plans now call for traveling Before joining 70001. Jerry taught at across the country in search of the high schools in Nortonville, Kansas, ideal area to settle in retirement. and Lawson. Mo. He and his wife, Dix- "Ginny" has been succeeded by Mona ie. have two sons. Warner. who, by coincidence, was employed by a local Chevrolet dealer. How many people do you know At the going away party given by lucky enough to receive a child as a chapter associates, Program Director birthday present? Perry Kendall was on hand to present Coordinator Jerry Ham (standing) at work. Ginny with a plaque of appreciation and his well wishes. st.louis Louise M. Wright was promoted to coor- dinator at St. Louis 70001. St. Louis Celebrates celebration was held at the 70001 site, First Anniversary with tables and chairs in the activities room moved out of the way, in order On May 17. the St. Louis associates that everyone could dance to the gave a one-year anniversary party for music provided by associate George their GED instructors. Gwen Wright Murphy. A delicious cake, which and Tom Geiss. The party CO- featured an open book design, was chairmen were associates Mary prepared by Ms. Georgiane Tulenko, Wilderness and Shirley Coleman. The secretary to Dean Carlock, the ad- A surprised Ginny ministrator of the St. Louis Communi- White accepts ap- Coordinator Al (The Voice) Gardner purchases a fishing rod from ty College at Forest Park. preciation plaque 70001 associate Debra Williams during a follow-up visit. Debra has from Program Direc- been employed in the Sporting Goods Department of Sears, N. Shirley Coleman summed up the tor Perry Kendall. Kings Highway since April 22, 1975. feelings of the group by saying: "We wanted to show Tom and Gwen that we appreciated all their efforts and attention. I only hope that we can put into action what they've taught us." DISTRIBU NE.EDUCATION DECA Nat'l Conference Chapter President Maria Moore and CLUBS 00 AMERICA Vice President Valerie Seals were the St. Louis representatives to the DECA *0.001 National CDC in Chicago. They were accompanied by coordinators Melin- da Massaro and Louise Wright. Besides attending the youth activities planning sessions, the group visited the Sears Tower and the Disco Club - "The Dingbat." Special "Project 70001" buttons were made up and sold at the conference by Maria and Valerie. Louise Wright Promoted Northwest Missouri Project members in Louise Wright began her career St. Joseph held with the St. Louis Community College farewell reception at Forest Park's Project 70001 in for secretary Ginny December of 1974 as an instructional White. assistant. Her responsibilities were (Continued on next page) Page 18 Page 19 Ltd St. Louis (continued) administrative assistant to the Program Director. secretary. counsellor. student orientation, stu- State dent interviews, and assisting coor- dinators in job development. Through her sincere dedication and hard work she has recently been promoted to Program Coordinator. Congratulations Weegie! St. Louis Spring Expo On June 8, the St. Louis Community College at Forest Park's Project 70001 held an Exposition at the site head- quarters. Dr. Richard K. Greenfield, 70001 ITA Chancellor of the St. Louis Communi- ty College, was among the many dis- 70001 Ltd. operated a promotion booth in the exhibits area tinguished guests who toured the of the conference. Pictured are Louise Wright, St. Louis, 70001 facilities. Other visitors includ- and Dennis Savage, 70001 Ltd., attending to questons. ed employers, Advisory Board members. educators. parents and community leaders. 70001 St. Louis Associate Valerie Seals VICA Featured on display were proudly displays Employment Poster. educational and vocational materials. Valerie works at Target Department Store South Hampton as a cashier. associate-designed employment Other Employment Posters by associates posters. competitive events trophies featured J. C. Penney, Brown Shoe Com- in tennessee Haking and showcases depicting button- the scene pany, Garlands, Sears, United Parcel Ser- making projects and simulated store MISSOUR vice, Thom McAn and Malcolm X Day Care displays. Refreshments were served. Center. 70c Associate hostesses for this event Gerald Lutz, Manager of The Thom McAn were Michelle Henderson, Toni Pero, knoxville Shoe Store River Roads and 70001 Advisory Valerie Seals, and Mary Wilderness. Board Member, is all smiles as he views display of Thom McAn merchandise done by 70001 associates. Mr. Lutz furnished the merchandise for the exposition. Sam Stone, Coordinator of Institutional Development at St. Louis Community College, visits with 70001 associates Mary Wilderness and Michelle Henderson. Photos by Louise Wright Friendly Place Program Director and Member of 70001 Ltd. Board of Directors Joseph Trahan receives Inaugural Board Lawrence Francis Meeting Award from Coordinator Melinda The coordinators at U.T. 70001 Ltd. Massaro. Approving is selected Lawrence Francis to serve as Dr. Richard K. Green- State Representative on the 70001 field, Chancellor of the National Leadership Team which met St. Louis Community July 12 and 13 for workshops in College. Newark, Del. Page 20 Page 21 Associate Debbie Brewer does her science studies under the watchful eye of Gigi Denton, a new 70001's Kathy Bokay tutor and recent college graduate. Graduates to Tutoring A member of Northwest Missouri Martie. "It has been our experience training, she "tested out with a very 70001 has been hired by the program that these college students are very excellent score of 291." as a tutor for associates seeking their capable and can reach the young He added that the tutors themselves GED. associates with almost immediate rap- "find the work most rewarding and port." fulfilling, and the result is a beautiful Kathy Bokay, who started with St. Joseph 70001 last fall entered Missouri working relationship which develops In Kathy's case, "she has a very between associates and tutors. Western State College this spring and, special rapport with associates since "We strive to keep our tutoring load after a successful term, was among she has gone the route. In addition, on a 4 to 1 ratio. We provide tutoring eight State College students hired by her outgoing personality and service from 10 to 12 in the morning, 1 the program to serve as GED tutors. academic skills make a winning com- to 3 in the afternoon, and 7 to 9 on bination." "We use students from Missouri Tuesday and Thursday evenings. We Western State College who are on Mr. Martie said that it is ap- find that this gives good coverage and work study to do the tutoring," ex- propriate for Kathy to be tutoring meets the needs of the associates with plained St. Joseph Coordinator Walter because upon completion of her GED their varied work schedules." College Students Join' 70001 Course Credits Substitute for Dollars The tutoring program at the Five of the university students students and also provides on-the-spot Northwest Missouri program at currently are working with Maryville counseling if necessary. Maryville has provided experimenta- associates, explained Coordinator Sue "Such individualized assistance and tion with some new ideas on how to Nothstine. One is getting credit for interest has benefited both the college better utilize personnel resources student teaching: another for a child students and the associatés," said Ms. available through nearby Northwest psychology course. "It's working out Nothstine. Missouri State University. great," Ms. Nothstine enthuses. Another innovation will begin this One new wrinkle has Northwest The tutors include a student in fall when the program will start offer- Missouri students earning course speech therapy. Maryville also has in- ing free baby-sitting services. A un- Associate Kathy credits while tutoring 70001 associates. itiated a tutor-supervisor for night iversity student tutor will design the Bokay tutors another The tutors are not paid for those ac- school classes when the coordinator is room, the toys and activities, and thus associate at St. tivities which earn them teaching not readily available. The tutor is in earn credits for her course in child Joseph 70001. credits. charge of classwork, contacting absent development. Page 22 Page 23 getting.together New Careers George enjoys dinner menu at National Maryville Members Van Dusen and Mike Morton. Convention. Start New Careers Final congratulations go to Richard Freemyer who has just acquired a chauffeur's license which should Several members of the Maryville, prove a great asset in his work at the Mo. 70001 program have begun new Paul Moyer Farm. jobs in recent weeks. Congratulations are extended to Jackson's Newly Hired George Williams Becomes 70001 Spokesman Don King for starting work in the GED Recipients carpentry field and for obtaining a by Wilbert L. Cooper driver's license. Wishes for a speedy Congratulations go to Jackson 70001 The Northwest Missouri Program at recovery also go to Don who was associates Cornelius Carroll, Stanley St. Joseph boasts an 80 percent success During the past four months. George both a local and national basis. Most recently. he was on a radio recently involved in an accident. Cates, Jo Ann Hudson, Pam Jones, rate in its GED program. In recent Williams has displayed ability, George was one of five students talk show and on Channel 12 televi- Rick Sticken and Bob Ebrecht have Donna McFarland and Glen Myers, weeks 14 participants have been dedication and loyalty in an outstan- from the Wilmington chapter to attend sion. The radio show informed the found new positions in the construc- who have all been employed by Piper awarded certificates: Diane Bennett, ding manner to the Lawrence E. the 30th National DECA Career local youth about the program and the tion field. Fellow 70001 associate Gary Industries and who all are well on Cindy Bradley, Warren Rogers. Kathy McGourty Chapter in Wilmington and Development Conference in Chicago. television show as a national promo- Emery. who received his GED in May, their ways to obtaining their GEDs. Salisbury, Sharon Sontheimer, Vicki the National 70001 Ltd. program. By attending this conference. he was tion of 70001 Ltd. has also begun work in the construc- In addition, congratulations are also Taylor, James Thurman, Lori Hovey, It all started last February. After able to contribute to the formation of We salute you. George. for your tion field. extended to James Watts of Jackson Debbie Goldizen. Terre Blessington, competing and winning in the state- the 70001 Career Association. progress and dedication to 70001 Ltd. Taking on new assignments with who is working for James McGee Neta Thom, Gloria Griffin, Sandra wide mini-conference. George Reigel Textiles are associates Kris Construction at $3.55 an hour! Green. and Anita Storbakken. reevaluated himself. He participated in the State DECA conference and demonstrated a good selling display of Cape Girardeau recent GED recipients are (pictured from left) Jim Walter, Debbie tennis rackets and accessories. Hentchel and Callie Scott with her tutor Mike Sheppard. Immediately following the State DECA conference, George was hired in the shoe stock department at Sears. He has since received outstanding job evaluations from his supervisor. On May 4. George went to An- napolis. Md. where he helped produce a spot promotion tape. This tape is currently being aired on radio stations WANN, WILM. and WDEL. This tape expresses the student's thoughts of the 70001 Ltd. program on George Williams (c) takes time out from radio spot promotion to chat with Morris H. Blum (r), president of WANN, and Carl Snowden, sta- tion moderator. Page 24 Page 25 WILLIAM BROCK CHAPTER "At first I was reluctant Now I have too much pride to step down.' Charlie Lawson is a far different person today from the one he was of a year ago when he first joined 70001. He is now head attendant An Open for Allright and serves (center of photo at right) as secretary- treasurer of his local 70001. Invitation To Join 70001 Charlie Lawson: By One A 70001 Success Story Of Its At the time of his enrollment in U.T. The head attendant of the lot soon single-family residence. In addition, Associates 70001 Ltd. in Knoxville, Tenn., Charlie recognized what a conscientious he has demonstrated leadership Lawson and his father were living in a worker Charlie was and not long abilities while serving as Secretary- Marilyn Thomas with Larry Cannon, Division Manager, Jr. Food Stores. motor van. Today, father and son live thereafter offered him a job parking Treasurer of the local 70001 chapter. in a comfortable single-family house. cars. Admired by associates and CO- Charlie entered the 70001 program a Today. Charlie is the head day-time workers alike, Charlie exemplifies the year ago in August. He had dropped attendant of the lot. a position which success which can be achieved in out of high school during the 11th has enabled yet another move into a 70001 Ltd. grade in order to support himself and his father. who had been dismissed from work because of poor health. After completing the Pre- On March 4, 1975, 1 stepped into the life of Project became SO involved in it that I overcame my personal Employment Training offered by 70001. I finished the orientation period. was accepted "phobia" of meeting people. 70001. Charlie was placed on a job at on April 4, 1975, and in return was given another Since I have been associated with the project. I Nan Denton's. a fast food restaurant in chance to correct one of the greatest mistakes of my have had many thrilling experiences, and met many im- downtown Knoxville. life: the mistake of dropping out of high school. portant people associated with the project such as the Charlie proved to be a most depen- At first entrance to the project I was reluctant, Mayor of Montgomery, Mayor Jim Robinson: Mr. dable employee, receiving excellent reluctant of acceptance, and accepting. Then I met my Wyrosdick, who is the Director of Vocational Education progress evaluations from his super- coordinator, Mrs. Thelma Burton. a person whom I'll be of Montgomery School System; Mr. Ken Smith and Mr. visor. The job security enabled ever grateful for. She showed me the project's connec- Dennis Savage. Through the project, I've become a Charlie and his father to move into a tion with the ladder of success, and how with a little ef- member of the Autauga, Elmore and Montgomery Man- modest two-room apartment. fort and work on my part, 1 could become a part of this power Consortium. Charlie attended 70001 GED classes ladder. These and many other experiences have happened and, in time, passed the preliminary After I became a part of the project, I was through Project 70001. Without it I know I would have requirements to take the test. enlightened by the vast number of students the project been in the class of citizens that society classifies as be- Meanwhile, he continued to carry out had helped before me. And with my personal will ing uneducated: but with the project's help I have been his many duties at the restaurant. one power along with the help of my coordinator, I am able to detour that road and step up to success. And of which was to carry the trash to a determined to become another example of success now that I am stepping UP I have too much pride to step central pick-up station. On the way to from Project 70001. Success, the project taught me, was DOWN. But just enough gumption to help a fellow per- PROJECT 70.001 the station, Charlie had to pass in oneself, and with the aid of the project I was able to son UP. through an Allright Auto Parking Lot. recognize success within and make it work for me. That first step into the life of 70001 is a step I could Before I became a part of the project, my biggest never forget for it changed my entire life. I am now hang-up was facing the public and meeting people. Assistant Manager at Jr. Foods. And I am working for a On the day Charlie entered 70001, When I became a part of the project, I met many people higher position. I have Mr. James Knuckles to thank. he and his father resided in this and became very active in the public and as a result I by Marilyn Thomas van. Page 26 Page 27 Don't shortchange students,use Audio-Visuals by Edward W. Fields I don't know how many of our 70001 personal dynamics. But do all of your will give students the needed ex- arrive any day. so I handed out the time the trainee is asked questions on programs are presently using the in- students know what to expect and how perience in filling out applications. workbooks. which the students had the material to see if learning has dividualized. self-pacing. audio-visual to carry themselves during a job inter- Secondly. students are sent on job assembled under my instructions, and taken place. vocational instructional materials, but view? interviews without knowing what to using a LaBelle projector. began the these materials should be an integral The 300 series deal with different do or expect. Doing well in a joh inter- program working as a group. There These methods are working for us at part of all 70001 programs. phases of marketing. sales, and dis- view enhances the student's chance of were a few complaints from the more the 70001 Ltd. Wilmington Chapter, I'm not suggesting that all of the 100 tribution. There are many valuable getting a job and earning money. The advanced students, but all complain- but may need some innovation to fit and 300 series be utilized by every stu- personal and job related learning ex- "Job Interview" tape will teach the ing ceased when the individual your particular need. The audio- dent in your program, but if there isn't periences that help prepare the student what to do in a job interview machines arrived. Every student was visual instructional program was im- a degree of utilization by every 70001 students for employment and to up- and give him the equipment needed to assigned a workbook and a checkoff plemented at the Wilmington Chapter program. "a well of wealth." if I may grade himself in his present joh. show the employer that he is right for sheet which lists trainee's name, coor- in February of this year. Since that use a colloquial expression, is being Now to enumerate several ways the job. dinator's names, titles of the 100 and time more than 40 students, ranging in Edward W. Fields is employed as a full- left untapped, and our students are students are being shortchanged if I have presented my view of the 300 series tapes, date completed and reading abilities of 2.5 to 10.8, have time reading specialist with the being shortchanged. your 70001 program isn't using the vocational instructional program: now approved by. seen all, or part of the 100 and 300 Wilmington (Del.) 70001 program. A resi- The 100 series deal with different vocational instructional materials. dent of Clayton, N. J., he is Vice President I would like to share my methodology The trainees are held responsible series tapes. of the New Jersey Federation of Youth, techniques used by potential Firstly, students are sent to prospec- with you. for completing the 19 tapes and the which strives for the mental, physical, and employees to make a good first im- tive employers and are expected to When we first started the vocational checkoff list gives a record of his or If your 70001 program isn't presently spiritual development of young people. pression when seeking employment. It complete an application without instructions, the audio-visual room her progress. After a trainee has com- using the audio-visual instructional Mr. Fields attended Southern Colorado may be that your students are well previous experience, which could pre- was furnished with carrels, but lack- pleted a tape. he writes the date in the materials. now is the time for the im- State College and has a B.A. in English with groomed, know how to fill out vent them from getting the job. The ing in individual audio-visual date completed column and brings his plementation of this very important a minor in reading. applications. and are well versed in "Application for Employment" tape machines. The machines were to workbook to me for approval. At that resource. Two new series ready Cape Girardeau offers incentives by Jerry Sapienza Coordinator, Instructional Materials The above article by Edward W. Fields tells how one 70001 program is using Cape Girardeau 70001 has come up student," Rip said. help explain the point system: studying, for a total of 18 points." the audio-visual instructional materials. It does not mean that all 70001 with a plan to encourage associates to "A student spends one hour at the The winner is announced at the first 2. One to 10 points for each hour spent programs do or even should use the materials in exactly the same manner as participate more fully in GED study. site and is evaluated at 10. He will youth organization meeting each studying. "This is an evaluation does Wilmington. It's the GED receive one point for the hour and 10 month. The winner's name is unveiled made by the tutor and/or secretary Each 70001 program is different, and the use of the audio-visual units must he "Student of the points for the hour spent studying, for on the program's bulletin board. tailored to the needs of the students involved. Since 70001 embraces a wide as to how well the associate spends Month" award a total of 11 points. The winner also gets a writeup in his time studying." variety of young adults - from inner city to suburbs, to small towns and rural that is based on "A second student spends three Girardeau's newsletter - Bull Sheet. areas - obviously the needs of those students will differ. So must the use of the the following hours at the site and is evaluated at 5. The prize is movie tickets for two plus 3. One to 150 points per month on materials differ. point system, ex- He receives 3 points for the three hamburger or pizza money after the progress evaluation. "This is done However, there is no doubt that Wilmington 70001 is finding the materials by the tutor. He evaluates the hours and 15 points for the time spent movie. plains Coor- effective and beneficial for its associates. We believe that as 70001 adds to the dinator Richard students' progress through their variety of units available, the entire instructional system will grow in flexibility, "Rip" Ourth. completion of check points. If they usefulness, and effectiveness. Richard "Rip" Ourth are beyond check points, he Towards that end, two new series are being made available by National evaluates them on progress in the 70001. The litles were selected on the basis of a survey made of coordinators in 1. One point per hour spent at the site. books. they are studying. He which they indicated subject areas they would find most useful. The new series "The time is kept in our Roll Book evaluates progress geared to each and titles are as follows: by the secretary or tutor on each student's capabilities. This evalua- 400 Preparation for Entry Level Positions tion also helps compensate for the 500 Survival Skills (Fast Food/Restaurants) student who does a great deal of 401 Smart Waitress I: Personal Appearance (Personal Finance) studying at home or outside of the 402 Smart Waitress 11: Attitude 501 Operating a Checking Account site." 403 Smart Waitress III: Salesmanship 502 Balancing a Checking Account Does your 70001 program have any motivational 404 Smart Waitress: IV: Teamwork 503 Keeping a Savings Account 504 Getting a Loan The points for requirements 1. and ideas that are working well for you? Pass them on 405 The Order Sorter (for short order cooks) 505 Using Credit Cards 2. are given daily and kept in the Roll 406 The Final Touch (making change. spotting counterfeits) to us so we can share them with all programs for 506 Budgeting Payday to Payday Book. The tutor will enter his progress (Supermarket Training) 507 Borrowing Wisely evaluation points at the end of the the benefit of our associates. 407 Checkout Training 408 Customer Relations 508 Long-Range Financial Planning month. The points are then totaled (Consumer Education) and the student with the highest total (Warehousing) 509 Buying Basics: Food and Clothing is the GED Student of the Month. 409 Orientation 410 Stocking, Letdowns & Inventory Control 510 Wheels and Deals: Buying Cars and Motorcycles Rip gave the following example to Page 28 Page 29 Second Training Institute Two New Programs August 4-8 in Memphis Two new programs have joined the Approximately 100 persons are 70001 family in Missouri - at Poplar expected to attend the 70001 Ltd. 2nd Happenings Bluff and Independence. Welcome Annual National Coordinator Train- aboard! New Concepts ing Institute to be held Aug. 4-8 at the Hyatt Regency Hotel in Memphis, 70001 Works! Tenn. In the 10-week period from in Sight and Sound by graphic sales Guest speakers will include U. S. Sen. Bill Brock of Tennessee and Third-Party Evaluation inception of the Department of Labor OF AMERICA, INC. A new policy of "third-party contract on Feb. 15 to May 31, a total of Sight & Sound Products Memphis Mayor Wyeth Chandler. evaluation" has been inaugurated by 532 young adults joined 70001, and The five-day Institute will include 70001 Ltd. nearly 70% of them were placed on scores of workshops, with some special Under the new procedure, members the job. The average hourly wage for sessions directed to program of the national staff no longer will be 70001 enrollees during that 10-week We're proud to managers. Topics will include team members of the team that evaluates period was $2.76, a 22% increase since building and counseling. motivation and evaluation techniques, the 70001 local programs. "We feel the third- last August. These are just a few of the significant statistics that are emerging philosophy, transactional analysis and party approach makes more sense," group dynamics techniques, job explained Ken Smith, President of from the 70001 programs. "produce" for 70001 Ltd.- development, communications, in- 70001 Ltd. "We believe this approach will be more effective and will be 70001 Week? structional materials. the 70001 Career Association (SEVCA), and public in- better both for the local programs and for the national office." formation. The program will include an organization "that works". panel discussions and "swap shops" The first third-party evaluation was for the exchange of ideas between conducted June 21-22 at the 70001 various 70001 programs. program in St. Louis, Mo. Members of the evaluating team were: Frenzel Chairs Samuel Overfelt, Executive Vice Cong. Associates President, Missouri Retail Associa- Congressman William Frenzel of tion: Paul Weatherly. President, Minnesota has been named Chairman Delaware Technical and Community of the Congres- College. Dover, Del.: and Dr. George sional Associates B. McGorman. Executive Secretary, of 70001, an or- Delaware Advisory Council on Career ganization de- Education. Dover. Dr. McGorman also voted to support- is a member of the Board of Directors ing the philoso- of 70001 Ltd. Mayor Legates with Beverley Brooks, Doug phy and efforts of Joseph Trahan. St. Louis program Chavis 70001 Ltd. The manager, said he was extremely On Thursday, June 17, Coordinator Congressional Frenzel pleased with the new "third-party" Curtis Coleman of Capital Project Associates will eventually total ap- approach and that the St. Louis 70001, Doug Chavis and myself had an proximately 20 members of Congress program benefited greatly from the interview with Charles Legates, the who will be in mainly a supportive evaluation. Mayor of Dover, Del. We scheduled role to 70001 -- visiting programs. "I was very much impressed by the the meeting with Mayor Legates for providing letters of endorsement and evaluators. by their knowledge and by the sole purpose of finding out what encouragement to 70001 and to the their understanding of the problems we could do to help Delaware community, and helping provide the involved," Mr. Trahan said. "This is a celebrate the Bicentennial year. critical element of recognition for the definite improvement over the Much to my surprise (and I am sure UNIT achievements of the young adults who previous system." 306 to Curtis' and Doug's surprise also). comprise 70001. the Mayor's attention was set more on Congressman Frenzel recently dis- What's in a Name? his helping 70001 rather than 70001 tributed a copy of the inaugural issue When you're talking to people about helping him and the state. of Going Places! to all members of 70001, it's just a matter of time before We explained briefly the history Congress along with an accompanying they pop the question: "Where's that and purpose of Capital 70001 and memo explaining the basic purposes name come from?" 70001 Ltd. Mayor Legates was im- Our audio-visual division creates and produces sight-and-sound stories for education, training of 70001. 70001 began as a pilot project in pressed and suggested that we start and sales programs. Let us tell your story with the interest and excitement of audio-visuals. Wilmington, Del. under a grant from procedures for a 70001 Day, "maybe the Thom McAn Co. An account for even a 70001 Week," which we felt We also solve printing problems for our customers. We apply our knowledge of the graphics Newsletters Started the funds was established by the was very inspiring. He told us that and printing industries to their problems to produce printed paper products, as well as support At least three local newsletters have Delaware State Department of Public after we got together on the dates, he materials, including catalogs and advertising literature. sprouted SO far, and more are on the Instruction. The accounting code would write a proclamation. way. ECHO is spreading the news at We're proud to be known by the companies we keep. number was "70-00-1." Since the pilot We left the Mayor copies of our Knoxville 70001, while BULL SHEET project had no name, it was referred national magazine and brochures, and does the job for Cape Girardeau at to as "Project 70,001." and the number I feel as though we made a favorable Southeast Missouri. Another hasn't quickly became symbolic of the "No. 1 impression upon him as 70001 got a name yet, but it's doing fine for project for the 70s." associates. Suburban Hennepin at Minneapolis. So the next time someone asks by Beverley Brooks graphic AMERICA sales 3259 WHITEBROOK PLAZA, SUITE 200, MEMPHIS, TENN. 38118 Page 30 Sight & Sound Products Page 31 Newark, DE 19711 151 Chestnut Hill Rd. 70001 Ltd. SEVCA: Young people earning, learning and developing careers together. This was the group involved in the initial planning for the new 70001 Career Association at the DECA Career Development Conference held in Chicago May 9-13. From left, front row: Archie Salsbury, Maryville, Mo.; Tony Bennett, Minneapolis, Minn.; Tanaka Stewart, Hartford, Conn.; Cornelius Walker, Wilmington, Del.; Bob Wilson, Hartford; center row, from left: Sheila Osborne, Montgomery, Ala.; Debbie Hentchell and Callie Scott, Cape Girardeau, Mo.: Kim Kinder, Waukegan, III.; PERMIT NO. 289 NEWARK,DE DE PAID U.S. POSTAGE NON-PROFIT ORG. Steve Bowman, St. Joseph, Mo.; Tami Yanta, Minneapolis; Della Reese Taylor, Waukegan; rear row, from left: Nora Bennett Smith, Youth Specialist, Newark, Del.: Laurie Bowton and Mark Goldstein, Minneapolis, Minn.: Pam McLain, Cape Girardeau: Scott Anderson, Minneapolis; Chris Ford and Harry Jones, Wilmington; Mike Goolsby, National Field Manager, Newark; and Joe Riddle, Wilmington. September 30, 1976 Dear Mr. Fisher: The President has asked me to thank you for your letter of September 2. Please pardon the delay in responding. The President requested a total of $42,055,000 for Title IV in F.Y. 1977; the Congress has just voted practically the full amount, with only a small reduction: i.e., to $40,580,000. I would like to have more information from you about the education program you are running for Indian children; would you send me some data about it? Cordially, Bradley H. Patterson, Jr. Mr. Larry R. Risher Cooperative Program Supervisor Saginaw Intermediate School District 6235 Gratiot Road Saginaw, Michigan 48603 FORD is LIBRARY 07V430 September 30, 1976 Dear Mr. Fisher: The President has asked me to thank you for your letter of September 2. Please pardon the delay in responding. The President requested a total of $42,055,000 for Title IV in F.Y. 1977; the Congress has just voted practically the full amount, with only a small reduction: i.e., to $40,580,000. I would like to have more information from you about the education program you are running for Indian children; would you send me some data about it? Cordially, Bradley H. Patterson, Jr. Mr. Larry R. Risher Cooperative Program Supervisor Saginaw Intermediate School District 6235 Gratiot Road Saginaw, Michigan 48603 September 30, 1976 Dear Mr. Fisher: The President has asked me to thank you for your letter of September 2. Please pardon the delay in responding. The President requested a total of $42,055,000 for Title IV in F.Y. 1977; the Congress has just voted practically the full amount, with only a small reduction: i.e., to $40,580,000. I would like to have more information from you about the education program you are running for Indian children, would you send me some data about it? Cordially, Bradley H. Patterson, Jr. Mr. Larry R. Risher Cooperative Program Supervisor Saginaw Intermediate School District 6235 Gratiot Road Saginaw, Michigan 48603 FORD is LIBRARY 07V830 Saginaw Intermediate School District September 2, 1976 BP The President The White House Washington, 25, D. C. Mr. President: I am the cooperative Native American Program Supervisor, and I represent 3012 Indian people. I am very concerned that TITLE IV is under financial threat, when it has just begun to bear fruit in our area. We, the Native American people of Saginaw County, have struggled to bring about a program that would supplement the lack of concern shown by the predominant Non-Indian community insofar as education. We are the results of 200 years of ineffective government policies and insensitive programs. Is self-determination too much to ask in order that we may survive? To cut TITLE IV monies at this time will be proof that this government never intended to realize its respon- sibilities to Native American people. If we are to believe that education is the "key" to changes in the socio-economic status of Indian people, then we expect to be given the opportunity to utilize that "key". Walk in balance, Larry R. Fisher Larry R. Fisher Cooperative Program Supervisor LRF/vg Edwin Kilbourn, Superintendent 6235 Gratiot Road, Saginaw, Michigan 48603 Telephone (517) 799-4733 1976 SEP 7 AM 10 35 HOO!! 1124 SOME FOUSE SAGINAW U.S.POSTAGE 9-2-76 D 13: MICH. S Indian Affairs - Saginaw Intermediate School District 6235 Gratiot Road Saginaw, Michigan 48603 (517) 799-4733 The President The White House Washington, 25, D.C. S is SWB 89 - 1710 42/0 11 HM 102 AUG --- OCT NOV - I&N ECO APR MAY Just JUL AUG OLD OCT line was hee 1 2 137 All 17 JUSL 1. / - I 2 Dear Mr. Harris, Mr. Whiteman and Ms. Daniels: The President has asked me to thank you for your letter to him of July 15 which I believe he received during the meeting with Indian leaders. I have checked and find that the Congress has enacted the FY 1977 appropriation bill in its final form, and that It does provide for $4,000,000 for the Part "C" programs: "Special Projects for Indian Adults". This is the same amount as was the FY 1976 appropriation. I will send your letter also to the Office of Ed- ucation 80 that they will be aware of the Araphhoe Education Committee's specific interest in your G.E.D. program. Sincerely yours, Bradley H. Patterson, Jr. Mr. Leonard Harris, President Mr. Charles M. Whiteman, Vice President Ms. Annette C. Daniels, Secretary Araphhoe Education Committee PO Box 217 Fort Washakie, Wyoming 82514 BHP:msp File to: Cora Beebe, Office of Education (phone 245-7893) FORD is LIBRARY 038470 MEMORANDUM OF CALL TO: Brad YOU WERE CALLED BY YOU WERE VISITED BY- OF OKeMAh (Organization) Randall Braker alow OKLA PHONE NO. PLEASE CALL CODE/EXT. WILL CALL AGAIN IS WAITING TO SEE YOU RETURNED YOUR CALL WISHES AN APPOINTMENT MESSAGE (918) 251 3268 RECEIVED BY DATE TIME 70/4 1130 STANDARD FORM 63 GPO : 1969-c48-16-80341-1 332-889 63-108 REVISED AUGUST 1967 GSA FPMR (41 CFR) 101-11.6 THE WHITE HOUSE WASHINGTON Doma Shoke "Rhodes Okemah Raudall 918-257-3268 7651 FORD is LIBRARY GENALD THE WHITE HOUSE WASHINGTON Broken arrow Chuck Enought hloyd leasknes Part B Part B Saginaw Intermediate School District Office of Indian Affairs October 11, 1976 Bradley H. Patterson, Jr. The White House 1600 Pennsylvania Avenue Washington, D.C. 20005 Dear Mr. Patterson: Thank you for your response to my letter concerning Title IV. I think that we both missed the point entirely, and evaded the fact that Title IV has been cut from 57 million to the $40,580,000 figure you mention. This is particularly frustrating for the Urban and Rural Indian people that I represent. We are always the last to hear of programs and when we become involved, the first to feel the budget cuts. I run a unique office at the Intermediate level which assists 13 school districts and most of these districts have never had the Native American people counted correctly. We are only halfway with these districts and have 5 Parent Committees organized. You can imagine the frustration these people feel upon hearing that some of them may not get funded again because of cuts in appropriations. Much of this news never even reaches us at the local level until it's too late. Two of my organized districts want to give up their programs entirely. Urban and Rural Indian people view Title IV, Part A as the legislation which most fully works for self-determination. In the state of Michigan, Johnson-O'Malley, which was increased, rarely effects Urban and Rural Indian people. Also, in the state of Michigan, as President Ford should know, Urban and Rural Native Americans far out number those on reservations. Title IV, Part A was and is our only avenue to fight the many problems of Urban and Rural Indians. Education is the key to combating the Native American Life Cycle. That cycle is substandard housing, poor health, low educational achievement, and chronic unemployment. I should also like to point out to you that there are differences between reservation Indian people and Urban and Rural Indian people. One big difference is that we have received little consideration and been given FORD is LIBRARY QERALD Edwin Kilbourn, Superintendent 6235 Gratiot Road, Saginaw, Michigan 48603 Telephone (517) 799-4733 Bradley H. Patterson, Jr. October 11, 1976 Page 2 even less voice in funding and programs. We are grass roots people who have much to learn about Washington. Let's hope we are given the chance. Let's also hope that the Congress realizes learning works both ways and Urban and Rural Indian people have the right to be heard. Walk in balance, Larry R. Fisher Cooperative Program Supervisor LRF/vg Enclosures FORD is LIBRARY 12/29/76 Tothed to HELE. baskies well will O.R. LIBRARY GERALD ? FORD September 20, 1976 Dear Ms. Randall: The President has asked me to thank you for your recent letter regarding the application of the Inter-Tribal Education Center, Inc. submitted for funding under the Indian Education Act, Part B of Title IV, Public Law 92-318, as amended by Public Law 93-380. I have provided responses below to the questions you raised in your letter. Please accept my apology for the delay in responding. The grant review process employed by the Office of Indian Educa- tion is one in which each application submitted under Part B was reviewed and evaluated by a panel of field readers representing the Native American community, the National Advisory Council on Indian Education, and the Federal Government. This evaluation consisted of rating the application directly against criteria as established in the statute and in the published regulations. In addition, there was a review by the National Advisory Council on Indian Education and the staff of the Office of Indian Education using the same criteria. Using a standard deviation process, a percentile ranking was assigned to each application in relationship to other applications evaluated by the panel. The applications were then ranked by percentiles under each section of the statute as ap- plicable to Part B. According to this procedure, the Inter-Tribal Education Center's application received a percentile ranking of 18. 96%. The Office of Indian Education has forwarded to you copies of the three evaluation sheets which were used by the readers in evaluating your application. The notations and summary analyses on these evaluations detail the weaknesses in the application. If you desire further explanation of the reader comments, please call Mr. Lloyd Gaskins on (202) 245-7525, and he will provide them. The names of the readers have been removed because disclosure would create a clearly unwarranted invasion of personal privacy. Unfortunately, because of this low percentile ranking, your application was not among those selected for funding. Because of the nature of the discretionary grant application process for Part B, we were only able to fund those applications within the higher percentile rankings. LISBERTY SERALD A. FORD 2 With regard to your comment that there are many more applications than awards, we would agree that this is the case. It is, however, not uncommon to have many applicants competing for scarce re- sources in our programs. This tends to make the competition for awards extremely keen. You express concern that some local educational agencies have elected not to participate in the program under Part A of the Indian Education Act (20 U.S.C.A. 24laa-241ff). As in the case of most Federal grant programs in the area of education, the recipient of a Part A grant must carry out various conditions. A local educa- tional agency which applies for an receives such a grant is bound by these conditions. If a local educational agency does not wish to be so bound, it may decline to participate in the program. Its participation may not be compelled by the Federal agency which administers the program, in this case, the U.S. Office of Education. Comment made regarding actions by State and local educational agencies which concern matters that are local in nature should be directed to the appropriate offices of those agencies. We have asked the Deputy Commissioner for Indian Education to review the alleged nepotism in the Part A program in Union and to take appropriate action. The Office of Indian Education is including your name on the mailing list so that you may be apprised of available information and services concerning Indian Education. The Office of Indian Education's staff and the Executive Director of the National Advisory Council on Indian Education will be happy to talk with you about any other issues you wish to discuss relating to the grant application and award process and other related concerns. If we may be of further assistance, please let us know. Sincerely, Bradley H. Patterson, Jr. Ms. Okemah Randall Inter-Tribal Education Center, Inc. 605 Mason Drive Broken Arrow, Oklahoma 74012 BHP:msp November 19, 1976 The White House Washington, D. C. Attention: Mr. Bradley Patterson, Jr. Dear Mr. Patterson: Per our last telephone conversation and your letter of September 20, 1976 you stated that copies of the three evaluations on our last Title IV, -B application were being forwarded to me. As of this date (2 months later) I still have not received these reports. Please have them sent by return mail. Also, I am requesting the return of the copy of our proposal that I personally sent to you (plus one copy) so that we can prepare a new one. It is my only copy. Thank you. Very truly yours Okemah Randall Okemah Randall 605 Mason Drive Broken Arrow, Oklahoma 74012 OR:mjs Tele.# A/C918-251-3268 FORD & LIBRARY 078870 HOSPITAL Brad Patterson DEPARTMENT OF HEALTH, EDUCATION. AND WELFARE USA STATE OFFICE OF EDUCATION WASHINGTON D 20202 October 7, 1976 Ms. Okemah (Boudinot) Randall 605 Mason Drive Broken Arrow, Oklahoma 74012 Dear Ms. Randall: This is in further response to your letter and subsequent telephone call to you from Mr. Brad Patterson, of the White House, concerning the Title IV, Indian Education Act, projects at Broken Arrow, Oklahoma. We appreciated the opportunity to review your detailed presentation and viewpoints expressed in your letter. Mr. Lloyd Gaskins, Program Specialist, of our office called you on October 4, and discussed further steps to provide Title IV technical assistance to Indians in Broken Arrow. Per his conversation, the Oklahoma Indian Education Association is funded by this office to provide this assistance. In regards to reimbursement for your advocacy efforts over the past three years, we regret we are unable to be of assistance in reimburs- ing you. Present staff members are not aware of a commitment, nor would they have been able to do SO. I regret this misunderstanding. In regards to the Part A public school project, it appears that all nonjudicial courses have been followed. We share with you the frustration of the slowness of resolving issues. The use of the equipment still has not been resolved and is still under discussion. We will hope for a resolution of the apparent conflicts which exist so that the needs of Indian students may be addressed. We hope a cohesive and supportive atmosphere will emerge both on the part of the Indian community and the total community. Concerning your Part B proposals, due to limited funding we were able to fund only one out of every four proposals submitted. Since this is a competitive process with published rules and regulations, we cannot make a commitment to fund outside our procedures. However, we do urge your organization to enter this competitive process with another proposal. FORD & LIBRARY 074870 Page 2 - Ms. Okemah (Boudinot) Randall Thank you very much for your time and energy expended. I hope your family health problems have improved. Despite the frustration and disappointments, we wish you and your organization well as you work on behalf of American Indian youth. Sincerely, & Job Pay S. Gabe Paxton, Jr., D.Ed. Acting Deputy Commissioner Office of Indian Education cc: Mr. Brad Patterson, White House, Mr. Lee Antell, Part A, OIE Ms. Gwen Shunatona, Part A, OIE Mr. Lloyd Gaskins, Part B, OIE THE WHITE HOUSE SEP 13 REC'D WASHINGTON September 7, 1976 MEMORANDUM TO: GABE PAXTON OFFICE OF FROM: BRAD PATTERSON Here is another letter from Mrs. Randall. If you think that an answer should come from the White House, please draft a response for my signature. But it may be in this case that you should respond directly, since this is a matter within HEW's purview. If you agree, kindly send a response with a copy to me. Thank you. August 25, 1976 Mr. Milton E. Mitler Deputy Special Assistant Washington, D. C. Dear Mr. Mitler: This is in reply to your letter dated August 4, 1976 relative to Part A, Title IV Indian Education Act of 1972. Since you were advised that Mrs. Anne Coleman Glenn (member of NACIE) first brought our problems to the attention of the Office of Indian Education, perhaps you could therefore obtain a copy of her report for me. However, to my knowledge, Ms. Glenn has never been to Broken Arrow, and I have personally never met her. Further, you state that the Office of Indian Education had provided substantial technical assiglance to the Broken Arrow Public School District and to the parent committee as well. OIE sent project officer Chuck Emery to Broken Arrow three times and each time while with our committee agreed we were right and should proceed with what we were doing. He would ask that we document everything and kept telling us to "keep up the good work". He advised the committee that when he was with the school officials he had to tell them they were doing great. What kind of "technical assistance" is this? Our people have had enough double standards of this so-called justice. Mr. Emery told Supt. Oliver that the OIE would not take legal action against the school and at this point the superintendent became very dictatorial in his role and we appealed to Wm. G. Demmert, Jr. and the Native American Rights Fund, Inc. for legal assistance. We have been unable to comprehend why we must bear the expense, frustration, humiliation and the problem itself, thus, becoming the "bad, militant Indians" in this community while the LEA continue to break the rules and regulations, defy the Federal Government and yet have no penalty imposed upon them. Meanwhile our children are denied an education and a "right to read" due to ridialous loopholes and non-enforcement of the law. FORD is LIBRARY 075535 Mr. Milton E. Mitler August 25, 1976 Page Two Mr. Mitler, we ask that you take the time and interest to look at this situation from our standpoint. We have tried the slow, legal process although within a year this program will most likely be phased out. We have been advised that we could take the school board to court and most likely win but the only sentence would be a slap on the wrist and they would be told to "not do this anymore". Many of our Indian parents in this community would be able to purchase school clothes and supplies comfortably if we were reimbursed only for the postage, secretarial duties, stationery, documentation of copies, travel, long-distant telephone calls and consultant fees over these past three (3) years. And, at one time we were advised that we would be reimbursed by OIE; however we have never received a dime from the LEA nor the OIE. Further, we have been denied an opportunity to examine the school records and proposal (school copy) of Title IV. I have been unable to obtain a copy of a letter dated April 19, 1976 to Chief Claude Cox, Muscogee Nation (Creek Tribe) which supposedly awards all Title IV Part A equipment from the Broken Arrow program to them. The Indian Parent Committee recommended to Wm. Demmert that all the Title IV equipment be removed from the Broken Arrow School District and placed where Indian children would benefit from the $63,000.00 worth of educational items. There is no program benefitting Indian children in Broken Arrow and if the superintendent has stated so, he is lying again. I met with a group of Indian parents just last evening and they all state their children are having reading problems with no hope of help and are just being "passed" in school. I have spoken with them and committed myself that I would indeed find help. Please don't let me down. If you cannot, or will not help, it has been suggested that we send out a call for assistance from the American Indian Movement. This suggestion is the result of many months of frustration and closed doors for these parents. It is no wonder higher education is out of the question for such a high percentage of our Indian youth when they cannot even read Secondary level. Enclosed is an article which appeared in this weeks local news media and makes your suggestion that we approach our local education officials regarding federal assistance hardly a solution in this community. Mr. Milton E. Mitler August 25, 1976 Page Three Repeatedly, we have witnessed Supt. Oliver ordering school board president, Earl Simmons, to sit down and observe when one of our committee members directed questions directly to Mr. Simmons. We realize schools cannot be forced to apply for federal funding; however, they should have to provide certain standards and provisions such as the one-to-one tutoring, remedial academics (where needed) and other parental cost items that Title IV would have provided once a school has applied and the grant approved. I am enclosing a copy of our last Title IV-B proposal that was rejected. With the resources of the federal government we are requesting that some one with the expertise to correct, and/or amend, or prepare a new proposal SO that we may apply one final time. As stated before, the reasons for the original rejection are not clear and was viewed only as a highly competitive program I would like for you to see first hand just how impossible it is for our "grassroots" Indians to be honest, truthful and remain interested with a fair chance to be funded. It is getting more competitive and political all the time. Perhaps we are too forthright. My time personally will be limited in that my Mother has cancer and demands much of my time. I would like however to talk with you as it is very difficult to write all that has taken place here in the last three years. For all the technical assistance the OIE claims to have given, take a long look at the end results. What have they accomplished or really done. Basically, they stated we have rights, and the rules and regulations, but no way to enforce them. IF the LEA misuses or misspends the funds they will be sent a letter of reprimand. We have asked for an audit June 2, 1975. Seven months later it actually took place. We had hoped federal auditors from out of state would conduct the audit. Now we are told the audit has been finalized (since my last letter) and yet you state the preliminary findings are being drafted. Is there any wonder we are suspicious and doubtful of everything and everyone. There is obviously a breakdown of communication (or none at all) in that we are told one thing and apparently you are told another. Again, we ask that you look into this situation and apply yourself as an individual, your reliable sources and general professionalism. Yours very truly, Okemah R.Randall Okemah (Boudinot) Randall 605 Mason Drive Broken Arrow, Okla 74012