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Everybody knows that tobacco advertising lures
young people to start smoking, but the First Amendment
limits what we can do to stop these harmful practices.
Everybody knows that we can pass the toughest law in the
world, but we won't achieve our goal unless the tobacco
companies cooperate in this effort instead of fighting us in
court every step of the way. These provisions won't stop
anybody from suing the companies and getting whatever
damages a jury awards. But they will get the tobacco
companies to change the way they do business and join
this historic effort to stop teen smoking. And that is well
worth it for the American people. We don't want 20
years of litigation -- we want action by our country and by
the tobacco companies to stop cigarettes from being sold
to our children.
5
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