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Everybody knows that tobacco advertising lures young people to start smoking, but the First Amendment limits what we can do to stop these harmful practices. Everybody knows that we can pass the toughest law in the world, but we won't achieve our goal unless the tobacco companies cooperate in this effort instead of fighting us in court every step of the way. These provisions won't stop anybody from suing the companies and getting whatever damages a jury awards. But they will get the tobacco companies to change the way they do business and join this historic effort to stop teen smoking. And that is well worth it for the American people. We don't want 20 years of litigation -- we want action by our country and by the tobacco companies to stop cigarettes from being sold to our children. 5

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