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Thursday, February 3, 1972, Drug Meeting with Athletes

  • Parte de White House Staff Member and Office Files (Nixon Administration), President's Personal Files

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THE WHITE HOUSE WASHINGTON February 2, 1972 THE PRESIDENT HAS SEEN MEMORANDUM FOR: THE PRESIDENT SUBJECT: Drug Meeting with Professional and Collegiate Athletes February 3, 1972 2:00 p.m. (10 minutes) - East Room I. PURPOSE To express appreciation to athletes appearing in mass media anti-drug commercials and to inform them and their wives about your Administration's drug control programs (Agenda at Tab A). II. BACKGROUND, PARTICIPANTS, AND PRESS PLAN A. Background: NIMH originated the idea of having athletes do anti-drug commercials to try to reach America's youth. To date some 85 such commercials have been prepared. B. Participants: Professional and collegiate football, baseball, and basketball players, and athletic league executives and representatives of advertising firms contributing to various mass media drug campaigns. Participants, with athletic descriptions, are attached at Tab B. C. Press Plan: Full press coverage of your remarks in East Room, and press pool photo coverage of your reception line in Blue Room. Individual photos taken by White House photographers at reception. III. ACTION SEQUENCE At 2 p.m. you enter East Room via center doors and deliver remarks expressing your appreciation for the athletes' efforts toward curbing drug abuse and briefly describe your Administration's balanced, comprehensive attack on the problem of drug abuse (Tab C). Athletes then receive detailed briefings from Adminis- tration spokesmen. At 5 p.m. you and Mrs. Nixon greet athletes at receiving line in the Blue Room. Bud Bud Krogh