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    "ocrText": "DRAFT\nPatagonia\nCEO: Yvon Chouinard\nLocation: Ventura, CA\nBACKGROUND DATA: Patagonia is a manufacturer and distributes outdoor wear, started as a\nmanufacturer of climbing equipment in 1974. The privately-held company had 1995 sales of\nroughly $150 million and 550 employees. The company devotes the greater of 10% of pre-tax\nprofits or 1% of sales to environmental causes.\nCORPORATE CITIZENSHIP PRINCIPLE: Family-Friendly Workplaces\nPatagonia offers excellent maternity and paternity leave: four months, including eight weeks at full\npay. Extended also to adoptive parents, this is one of the most generous packages in the country.\nBack at work, new parents have access to two on-site child care centers and are permitted five\nsick-child days per year. In addition, the company accomodates workers' lives outside the job via\njob sharing, work-at-home opportunities, flextime, and compressed workweeks. To top it off, the\ncompany has an excellent record of promoting women, with females holding more than half of the\nhighest-paying jobs, including that of the President. The company has been recognized in the\n\"Top 100\" by both Working Mother magazine and Levering, and is, according to DOL's Wage\nand Hour Administration, a garment industry \"Trend Setter.\"\nIn addition, Patagonia offers an example of how \"contagious\" good corporate citizenship can be.\nAfter the tragic fire at Malden Mills in Lawrence, MA -- a major supplier of synthetic fleece --\nPatagonia quickly announced that the disruption in supply would not produce any Patagonia\nlayoffs. Noting the 15-year relationship between the two companies, Patagonia announced its\ncommitment to getting Malden Mills back on its feet.\nCEO PROFILE: Yvon Chouinard is the founder of Patagonia in Ventura, California. An avid\noutdoorsman and rock climber, Mr. Chouinard began his business in 1962, with a one-page mail\norder rock climbing equipment catalogue. Today it is a highly successful manufacturer of outdoor\nsports equipment and clothing. Mr. Chouinard is active in environmental pursuits-- 1% of the\ncompany's sales go to environmental projects and initiatives."
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